Biggest Brand Showcase

THE OFFICIAL PUBLICATION OF BRAND LICENSING EUROPE
SHOW DAILY
18 OCTOBER 2011
DaY 1
Biggest Brand Showcase
Good morning! Welcome to Brand
Licensing Europe 2011.
Brand Licensing Europe is bigger yet
again. There are 250 exhibitors on the
show floor with more than 5,000 retailers,
licensees and visitors from 60 countries
expected to attend.
The biggest names in the business are
here such as Disney, Lucasfilm, Sony and
Universal. Television represents with strong
new propositions from BBC Worldwide,
Nickelodeon and Cartoon Network. From
DCD Publishing’s innovative licensing to Live
Nation’s signing of Led Zeppelin, this is a
year for music brands as well. Digital brands
are breaking out too and appearing on shelf
in a significant way. It’s also a thrilling year
for pre-school, sports brands and the film
screening suite is full.
The line up in The Licensing Academy
includes today’s keynote address from
Moshi Monsters’ creator, Michael Acton
Smith. Wednesday’s The Big Interview is
with Howard Roffman, president of Lucas
Licensing, and Thursday is the finale of
License This!, a licensing challenge. Enjoy!
Character Options Takes on BBC’s Deadly 60
Today, BBC Worldwide has announced
that Character Options will spearhead the
licensing programme in the UK for “Deadly
60,” the CBBC show with Steve Backshall.
“Deadly 60” has fast become one of
BBC’s priority brands. A full licensing
programme is now underway with the
first product set to hit retail for Christmas
2011. A micro-figure range, called micro
deadlies, will hit retail in spring 2012.
“The animal kingdom is highlighted in
a dramatic way in every ‘Deadly 60’ episode and we will replicate this excitement
in our range of construction animals and
wildlife environments,” says Jon Diver,
managing director, Character Options.
“Deadly 60 will become an exciting addition to our portfolio of licensed construction figures and play sets. We plan to
expand the range with action figures,
deluxe play sets and role play items.”
Breaking newS
Beanstalk Signs Beatrix Ong
Beanstalk has signed a global
representation agreement with luxury
accessories designer Beatrix Ong.
Beanstalk will work with Ong to develop
the luxury lifestyle element of her brand
into new fashion-related areas globally.
exclusive news in this issue:
n europe-wide Victorious deals, p 14.
n Tour de France 2012 itinerary, p 18.
n european Barcode kitty deals, p 18.
n BrB’s Dibo the gift Dragon, p 22.
n TCne redakai merch rights, p 24.
n More Talking Friends deals, p 26.
n walker’s new Maisy creative, p 29.
n Come Dine with Me deals, p 30.
n Target clinches abadas, p 30.
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Retail Appetite and
Brand Britain
This year we should expect good retail attendance
at Brand Licensing Europe. Despite the economic
conditions, retailers have a strong appetite for
the things that are new and fresh and a true
understanding of what consumers want during the
next few seasons. It seems that the climate is shifting
from a desire for “the hottest thing” to “the property
that suits us best.”
Sam Phillips
If you’re a brand owner, this means that the next
European Editor
three days provide the perfect opportunity to make
the case for your brand to specific retail visitors. If you’re a visitor, there are
many strong brands to choose from and you’ll see a number of interesting
trends coming through on the show floor this year.
Everybody is still looking for girls’ properties, so the industry is responding
in force. There is also a proliferation of cooking, baking and dining brands.
But one trend we won’t be able to ignore at this Brand Licensing Europe is
“Brand Britain.”
The Union flag has enjoyed
a starring role in fashion and
interiors for a few years but
“Brand Britain” will reach
unprecedented visibility
next year thanks to the
London 2012 Olympics and
the Queen’s Diamond Jubilee
falling within a few months
of each other.
Brands and characters are
responding to the celebratory mood. Aardman Rights has a “Best of British”
style guide for Wallace & Gromit, for example, and the NMSI is offering a
“Best of Britain” selection of imagery from its archive of Railway Museum
posters. DCD Publishing revealed to License! Global that the Spandau Ballet
song “Gold” is attracting unseasonable interest ahead of next year.
Live Nation expects keenness for British band the Sex Pistols, and V&A
Licensing is promoting opportunities associated with
the V&A exhibition “British Design 1948–2012.”
A current billboard campaign for London 2012,
which shows lots of licensed products, is an
overt–if tongue in cheek–call to action
to buy “stuff.”
So don’t be shy. The
festivities won’t last forever.
Smile and get out your flags!
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FOR MORE INFORMATION, PLEASE CONTACT: International Licensing: Ray De La Rosa 818-777-5694 • International Promotions: Amy Cruz 818-777-5789 • Worldwide Digital Licensing: Bill Kispert 818-777-5446
licensingawards
Licensing Awards 2011 host, actor and comedian Greg
Davies.
Best preschool retailer of licensed products: ASDA–Debbie Grinham,
Lianne Buchanan, Vicki Evison, Nathan Irwin, Mikey Yates, James
Davis, Emma Lumley, Ben Coates, Steph Strike and Sarah Jackson with
eOne’s Andrew Carley.
Best kids’ retailer of licensed products: Next–Lizzie Mitchell,
Sarah Buswell, Julia Richards and Marshall Marcus with 4kid’s
Entertainment International’s Sandra Vauthier-Cellier.
Licensing Awards
The sixth annual Licensing Awards 2011 was held at
London’s Grosvenor House Hotel Sept. 13 to honour
licensing’s best in retail, brand management and
product development.
Saban Brands International’s Kirk
Bloomgarden.
Best brand retailer of licensed products: John Lewis–John
Lewis’ Nicola Hattersly, Zoe Stewart and Sarah Hunt.
Best direct selling reatiler of licensed products: Amazon–Zodiak
Rights’ Jennifer Lawlor with Max Publishing’s Emma Cain for
Amazon.
Best overall retailer of licensed products: Next–Lizzie Mitchell, Sarah Buswell,
Julia Richards and Marshall Marcus with Mattel Brands Consumer Products’
Bethan Parry.
Best licensed toys or games range: Star Wars talking plush
Best licensed dress up or party range: Sesame
range from Underground Toys–BBC Worldwide’s Neil Ross
Street dress up costumes from Smiffys–Ray
Russell with Underground Toys’ Robyn Morgan and Andy Oddie. Peckett with Warner Bros. Consumer Products’
Paul Bufton.
Best licensed adult apparel range: Where’s Wally underwear/nightwear range
from Somerbond–Somerbond’s Richard Herschman; Next’s Eve Hanson and
Will Ryder; Somerbond’s Heidi Ramsay, Mark Tomlin and Kevin Green with
Target Entertainment’s Lindsey Pearl and Sony’s Stephanie Freeman.
6
www.licensemag.com 18 October 2011
licensingawards
Best licensed written, listening or learning range: Peppa
Pig electronic learning range from InspirationWorks–
David Martin and Tracey Devine with DCD Publishing’s
Adrian Sington.
Best licensed paper products or stationery range: Star Wars classic and
3D poster range from GBeye–Max Arguile, Drew Mander, Joanne CopleyDunn, Emily Fawcett and Sorrel Dryden with Emap’s Jacqui McCarron.
Best licensed food and drink range: Nando’s food gift range from Kimm &
Miller UK– Kimm & Miller UK’s Rob Kimm; All About Food’s Ben Johnson;
Kimm & Miller UK’s Helen Spalding, Dave Kimm and Ruth Miller; Ink’s Morten
Geschwendtner; and Kimm & Miller UK’s Victoria Jackson.
Best pre-school licensed property: Fireman Sam– HIT Entertainment’s
Jon Owen and Character World’s Danny Schweiger with HIT
Entertainment’s Tracy Griffiths, Rebecca Langer and Jules Heaton.
8
www.licensemag.com 18 October 2011
Best licensed brand range, soft and hard goods: Red
or Dead bicycle collection from Raleigh–Red or Dead’s
Julia Massey, Watermelon’s Jonathan Sieff and
Raleigh’s David Moakes.
Best licensed home décor, tableware or housewares range:
Sophie Conran Buckets of Fun from Burgon & Ball–Hallmark’s
Melanie Beer with Sophie Conran’s Harriet Arbuthnot and
Lucy Oldman.
The Innovation Award: Volkswagen T1 camper
van tent from The Monster Factory–Edward
Gatland and Martin Grix.
Best licensed giftware range: Hello Kitty
Nerdy range from Blueprint Collections–
Lisa Shand with Carte Blanche’s Richard
Edmondson.
Best schoolers/tween or teen licensed property: Ben 10–Turner CN
Enterprises’ Jennifer Smyth and Blueprint Collections’ Lisa Shand
with Turner CN Enterprises’ Graham Saltmarsh and Alan Fenwick.
ENTERTAINING KIDS
EVERYWHERE!
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PRE-SCHOOLERS
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FOR GIRLS
FIND OUT MORE ABOUT OUR
FULL PORTFOLIO…
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For more information contact:
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Tel. +44 207 693 1088
sofi[email protected]
TM
© ® and ™ 2011. Turner Broadcasting
System, Inc. A Time Warner Company.
Zoobles™ & © 2011 Spin Master Ltd.
REDAKAI © 2011 Marathon Media and Spin Master Film Production Inc.
licensingawards
Best licensed children’s apparel range: The Gruffalo SS11 range
for Sainsbury’s TU from Brecrest Babywear–Nickelodeon UK’s
Mark Kingston, Sainsbury’s John Carolan and Gemma Nicholls
with Brecrest’s Damian Hopkins.
Mike Redfern of Blueprint
Collections.
Best celebrity licensed brand: JLS–Rights
Management International’s Vicky Kostura
and Danilo’s Trevor Jones.
Best brand licensed property: JCB–JCB Consumer
Products’ Paul Tudor and Sam Johnson with Fashion
Lab’s Jonathan Sieff and JCB Consumer Products’ John
Atkinson.
10
Best sports licensed property: London 2012 Olympic Games and Paralympic
Games–The London Organising Committee of the Olympic Games and
Paralympic Games’ Dan Eustace, Jalil Rahman, Lesli Zador and Warren Traeger
with Red Central’s Steve Pearce.
www.licensemag.com 18 October 2011
Best classic licensed property: Star Wars–Rubies Masquerade UK’s
Chris Issit with Warwick Brenner’s Lisa Shapiro Nicola Spital, Gillian
Thomas and TLC’s Sasha Mond.
Best licensed marketing communcation: “Mr Happy Should’ve
Gone to Specsavers” from Chorion–Chorion’s Bettina
Koeckler and BLE’s Jessica Blue with Chorion’s Cathy Keogh,
Rachel Clarke and Steve Cipolla.
Brand Licensing Europe’s Jessica Blue.
Ray Peckett of Smiffys.
Fluid World’s Charlotte Wallace, Aardman Rights’ Laura
Daniel and ASDA’s Emma Lumley.
IS FLYING BACK
... in CGI !
A 78x13’ CGI series
in association with
and
Coming to
TV screens
in 2012-13
See us at
ALREADY MORE THAN
160 LICENSEES ON BOARD...
MIPCOM
Stand R2901
BLE London
11-00970
Stand C005
MARIE-LAURE MARCHAND
Studio 100 - International Licensing Director - [email protected]
EVY VAN NEDERKASSEL
Studio 100 - International Business Development Manager - [email protected]
www.studio100.tv
licensingawards
The Licensing Awards’ Ian Hyder and Jakki Brown.
DRi’s Alicia Davenport, Rainbow Design’s Anthony Temple and Posh Paws’
Mandy Gilbert.
CPLG’s Anna Hatjoullis, Tim Juckes and Stacy Scimia.
Metrostar’s Keith Pashley and Clare Potter.
12
www.licensemag.com 18 October 2011
Disney Publishing’s Nikki Pritchard, Penguin’s Eric Huang
and Made in Me’s James Huggins with Penguin’s Kristy
Bradbury and Nic Saunders.
V&A Enterprises’ Georgina Alexander and Lauren
Sizeland.
Mattel Brands Consumer Products’ Bethan Parry
with Mum & Baby’s Abbe Steele and Avon’s Nicola
Tedd.
LIMA UK’s Harriet Subramanian, Kelvyn Gardner and Saphia
Maxamed.
Mind Candy’s Michael Acton Smith and
Vivid Imaginations’ Emma Sherski.
Wow! Stuff’s Richard North.
bizbriefs
Music, Fashion Lead
Nickelodeon to Retail
Nickelodeon Consumer Products
has announced several new deals for
its live action series “Victorious.” The
first products roll out next spring.
The new signings include GB
Eye with a pan-European deal
for badges, gift wrap, postcards,
stickers, key chains and greeting
cards launching next year, and IMC,
whose products include a recording
musical microphone, a life-size guitar
and keyboard, a dancing mat and
a jewellery box launching across
France, Italy, Portugal, Spain and the
UK beginning the second half of 2012.
In the UK, 15 licensees are now
on board. New agreements signed
include Blues Clothing, Brands
International Fashion, Blueprint and
VMC Accessories. Flair will offer
temporary body art and Sert-MST
will create health and beauty items.
The apparel lines will be in store
for spring/summer 2012 with the
remainder of categories in store for
back-to-school 2012.
“‘Victorious’ has been well
Mark Kingston
received by UK viewers in 2011 so
it’s fantastic to see the property is
now resonating with licensees, too,”
says Mark Kingston, vice president,
UK, Australia and European retail
development for NCP. “Having major
deals in place is testament to the
strength of this property which will
continue to capture the hearts of
tweens and teens into 2012.”
Keynote: Moshi
Monster’s Michael
Acton Smith
Michael Acton Smith, creator of
Moshi Monsters and chief executive
officer of Mind Candy, hardly needs
an introduction. The Moshi Monsters
game now has over 50 million users
and Moshi TV, Moshi music and
Moshi merchandise are evolving.
This keynote address is the
first time Acton Smith has talked
specifically to the licensing
industry about the Moshi Monsters
phenomenon and its implications for
Michael Acton Smith
the licensing business.
Moshi Monsters is the first property created for
children of the digital age and is now breaking out of
its online home. Global retail sales of Moshi Monsters
licensed products are expected to reach over $100 million
in its first year.
In what promises to be a frank and entertaining keynote
address, Acton Smith will share the colourful story of
Moshi Monsters so far and offer his unique insight into
building a brand for a new digital generation of kids and
shaking up the licensing industry for a new digital age.
The Keynote takes place in the Licensing Academy’s
London room at 1 p.m.
Universal Eyeing Deals for Despicable Me 2
At Brand Licensing Europe,
Universal Partnerships and Licensing
is championing its summer 2013
release Despicable Me 2.
The film is the follow up to the animated
feature about super-villain Gru, his girls
and his army of Minions, which opened last
year and grossed $540 million worldwide.
The first film boasted 20 licensing
partners including Best Buy and IHOP
in the US. The licensing and marketing
programme for the second film will centre
on the charming Minions, the break out
stars of the original film and the original
consumer products campaign. UP&L
14
www.licensemag.com 18 October 2011
would like to have all major categories
covered. The emphasis will be on bringing
innovation to products in the form of
technology or packaging. No master
toy partner was in place for the first
film but UP&L is open to conversations
with partners this time around.
UP&L thinks the Despicable Me
property has the potential to build
into a 10-year or more franchise.
UP&L will also be at show to discuss
Snow White and the Huntsman (summer
2012), a breathtaking new vision of the
legendary tale from Joe Roth, the producer
of Alice in Wonderland. In the film, Kristen
Stewart
plays the
only person
in the land fairer
than the evil queen
who is out to
destroy her. But
what the wicked
ruler never
imagined is
that the one girl
threatening her
reign has been training in the art of war
with a huntsman (Chris Hemsworth)
that was dispatched to kill her.
bizbriefs
Alphanim to Introduce
New CGI ‘Calimero’
TF1 and Alphanim
are developing a new
CGI animated series,
“Calimero,” based on
the character created
in 1963 by Pagot.
Through the new
series, children
will discover the
adventures of lil’ black
chick Calimero and
his friends Priscilla
and Valeriano. His
cult phrase, “It’s just not fair!,” will be the starting point of new
adventures and the opportunity for Calimero to set things right.
Delivery is scheduled for the brand’s 50th anniversary in 2013.
Alphanim will distribute the programme and manage the
brand internationally on behalf of Calidra, the rights owner.
TF1 Licences has been appointed as the agent for France, while
TF1 Vidéo has acquired video rights to the future series.
You can find Alphanim at the F2D2 stand.
TLC, Coca-Cola Pair Up
for London 2012
The Licensing Company’s representation of CocaCola takes an interesting turn this year. Coca-Cola
has been sponsoring the Olympics since 1928 but for
the first time it will launch a co-branded Olympic
merchandise collection for London 2012. The range
will launch to the general marketplace in early
2012 in targeted countries around the world.
In addition to Coca-Cola’s licensing initiative,
the company will develop co-branded sports
related products with Powerade.
To create a point of difference at retail, special
style guides have been developed for both
programmes.
Hasbro Puts its Might Behind ‘Core Four’ Brands at BLE
At Brand Licensing Europe this year,
Hasbro will focus on its “core four” brands–
My Little Pony, Transformers, Nerf and
Littlest Pet Shop. Hasbro is featuring the
core four brands at Brand Licensing Europe
registration as well.
As Hasbro makes the transition from
a traditional toy and game company to
an entertainment company, it plans to
16
www.licensemag.com 18 October 2011
maximise the potential of its own brands. It
will also ramp up the quality and design of
products.
“From next year you will see a stepchange in our execution at retail with
product at a new level of quality and
creative,” says James Walker, vice president
of brand licensing, Hasbro Europe. “BLE
is the chance to show retailers what we’re
doing in this respect.”
Apparel and publishing are priorities
for the core four brands and Walker
emphasises Hasbro’s ability to support
events at retail, exemplified by recent
successful cross category campaigns for
Transformers 3 at Tesco and My Little Pony
at Carrefour.
For My Little Pony (which also has a new
TV series on-air in Europe), Hasbro aims to
achieve scale quickly by working with top
partners in each market before building out
its long term plans. Littlest Pet Shop has a
TV series coming in 2012-13.
Nerf, a non-TV brand, is targeted towards
12-18-year-old-boys and Hasbro will shortly
announce its first apparel partner.
bizbriefs
Tour de France 2012:
Route Announced
Cop Corp’s Barcode Kitties Get
Three ‘Mew’ European Deals
The official presentation of
the Tour de France 2012 route is
taking place this morning, the first
day of Brand Licensing Europe.
Christian Prudhomme, general
director of the Tour de France, is
making the announcement at the
Palais des Congrès in Paris.
Attendees can watch the announcement and see the itinerary
at C115, the stand of the Amaury Sport Organisation. A.S.O.
organises the Tour de France and is at Brand Licensing Europe
to explain the licensing opportunities available for the Tour and
for its other sporting events, notably the Dakar rally.
The Tour de
France is a worldclass event enjoying
an unprecedented
amount of
international
interest at the
moment. It is the
supreme reference
in world cycling
and the world’s
third largest sporting event. The Tour de France has been ongoing for 105 years, attracts 10 million spectators along the
route and boasts 300 hours of TV air time in 180 countries.
Some 100,000 customers purchase Tour de France product
along the route each year.
Cop Corp has
announced three new
European licensees
for its Barcode Kitties
girls’ art brand
featuring “Kawaii”
kittens with bar code
whiskers.
Alcara will
manufacture Barcode
Kitties bakery and
confectionery items
such as paper bags for
food, figurines for store display and candle holders to be sold in
France, French overseas departments and territories (DOM-TOM),
Belgium, Luxembourg, Switzerland, Spain and Canada in a deal
brokered by MJA Licensing, the brand’s agent in France.
Moscow-based Mak-Dak has the rights to manufacture and
market Barcode Kitties personal care products for the Russian
market in a deal brokered by Plus Licens, which manages the
brand on behalf of Cop Corp in Eastern Europe.
SAB Insaat Turizm will produce and sell Barcode Kitties
bedding for the Turkish market in a deal brokered by Turkish
agent Sinerji.
Barcode Kitties hails from Japan’s Seikodo Corporation and the
artwork features feline characters including Pitter and Patter,
pretty girl Bathsheba, sweet flower child Ophelia, kind and fluffy
Marilyn, energetic Tacky, adventurous Ichiro and others. Cop Corp
Licensing is the brand’s global licensing agent.
License This! Challenge: The Shortlist
License This! chairman Andrew Kerr of Aoh!k, Skew Design’s
Oliver Dyer, Penguin’s Eric Huang and Marathon Media’s Patricia
de Wilde are reviewing entries to the License This! competition.
18
www.licensemag.com 18 October 2011
The panel chose a shortlist of five original concepts
to go through to the final. Concepts will be pitched to the panel
in front of a live audience on Thursday, 20 Oct. at 13 p.m.
in the Licensing Academy, where a winner will be
chosen.
This year the panel received entries from all over Europe, the
US and South America. The finalists are:
■ How to... for the Domestically Inept–presented by Sarah Watts
■ Jacky Al-Samarraie Landscapes–presented by Jacky Al-Samarraie
■ Little Godz–presented by Peter Rohde
■ Marsh Mellow–presented by Sarah Lawrence
■ Turizmo–presented by JELC.
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bizbriefs
Pirates, Misfits and Monsters Lead Sony’s Licensing Plans
Sony is presenting two of the zaniest film
offerings you’ll find at Brand Licensing
Europe this year.
The first is The Pirates! Band of Misfits
starring the voice of Hugh Grant in his first
animated role as the luxuriantly bearded
Pirate Captain, a boundlessly enthusiastic–
if unsuccessful–terror of the high seas.
The Captain has one dream: to beat his
bitter rivals Black Bellamy and Cutlass Liz
to the Pirate of the Year Award. It’s a quest
that moves from the shores of Blood Island
to the foggy streets of Victorian London.
Made in stop motion/claymation, the
film boasts top UK talent and is out March
2012. Sony Consumer Products holds
worldwide licensing and promotions
(excluding UK licensing).
The second film is Hotel Transylvania.
Over-protective of his teenage
daughter Mavis, Dracula opens the Hotel
Transylvania, a lavish “five-stake” resort
where monsters and their families can
relax in safety and peace. The adventures
start when one ordinary guy stumbles on
the hotel and takes a shine to Mavis.
Made in CG, the international release
is scheduled for late 2012 and Sony
Consumer Products has worldwide
licensing and promotion rights.
For Men in Black 3 (releasing May 2012),
Sony has developed an exclusive range
of products in partnership with a single
retailer, a model it hopes to repeat for other
film releases next year.
“What we’ve learned is to get the retailer
interested in the film at a senior level, and
then consult the buyers about what they
are buying, what the trends are and what
events they are planning,” says Gregory
Economos, senior vice president of global
consumer products for Sony Consumer
Products.
18 October 2011 www.licensemag.com
21
bizbriefs
Beanstalk Snaps Up Rights for
MovieStarPlanet Virtual World
Beanstalk has signed a global representation agreement
with the online digital property MovieStarPlanet. Beanstalk
will be speaking to potential licensing partners at Brand
Licensing Europe about a wide range of lifestyle products
for tweens including apparel, accessories and toys.
MovieStarPlanet is one of the world’s fastest growing online
gaming and community sites for tweens. Children participate
in a virtual world with a personalized avatar and work together
with their friends to create small animated cartoons while also
“living” their lives on MovieStarPlanet where they can shop, adopt
pets, play games and plenty of other entertaining activities.
MovieStarPlanet is headquartered in Denmark and
privately owned and launched in mid-2009. It is now
marketed in nine European countries as well as the US.
It is Beanstalk’s second digital brand signing–
the agency also represents Talking Friends.
Monster High ‘Ghouls’
Bikes Coming Soon
BRB Internacional Shows
Dibo the Gift Dragon at BLE
A range of bikes and scooters for Mattel’s edgy girls’
brand Monster High is being produced by Chi-Tech
Industries.
“Monster High is now an established girls’ franchise, having
launched successful licensed products in a number of consumer
categories,” says Marianna Helmer-Gregersen, licensing
manager for Mattel.
“Chi-Tech’s Monster
High range of bikes
and scooters brings
a fresh aesthetic to
the category, with
designs for ‘ghouls’
who like an
edgier
style.”
The
bikes
will hit
retail in
spring
2012.
The property Dibo the Gift
Dragon is introduced by BRB
Internacional this week at
Brand Licensing Europe.
“Dibo the Gift Dragon” is
an original cartoon series
with a musical flavour
and rag-doll styling.
The main character, Dibo,
is a dragon with a huge
belly to store all the best
presents in the whole world.
His is a universe where
dreams can come true–all
you have to do is ask.
BRB Internacional
manages the rights
for the property in Spain and Portugal and will present
the first textile products, homewares, educational kits,
toys and paper products for the brand at its stand.
“Dibo the Gift Dragon” airs in Spain this December
on the public children’s channel Clan.
22
www.licensemag.com 18 October 2011
bizbriefs
Led Zeppelin, Sex Pistols Headline for Live Nation
Live Nation exhibits at Brand Licensing
Europe for the first time this year with
its roster of some of the biggest bands,
acts and stars on the planet including
U2, Madonna, Aerosmith, Coldplay, Jay-Z
and the newly signed Led Zeppelin.
“We are seeing significant growth in
retail appetite for music merchandise
across Europe now, particularly in
emerging markets and in Italy, Scandinavia,
France and the UK,” says Michael Krassner,
executive vice president, Live Nation.
Krassner hopes meeting European
retailers and licensees at show will
encourage partners to go deeper into
the portfolio and build out existing
music merchandise programmes into
new products, new territories and new
categories such as high-end apparel (a
recent project in Italy with Madonna was
very successful) or to create programmes
across a number of different groups.
Krassner thinks there will be a special
interest in British icons such as the
Sex Pistols during the Diamond Jubilee
and Olympics year next year. He says
the power of ACDC across Europe is
“startling” and that with Nirvana there
are “some big opportunities to explore
following a successful recent shirt deal
with H&M.” Madonna always generates
interest, particularly the classic imagery
of the star, and Krassner is expecting
strong interest in new signing, Led
Zeppelin.
Krassner is
fond of saying
that with every
birth comes
a new fan of
pop music.
“Pop
culture is
very powerful,” he says. “Pop music takes
twists and turns that we can’t predict
but it’s always there with its foundation
in the music that came out of the 60s.”
At the Live Nation stand there will be
posters of its major clients and a selection
of merchandise produced and licensed
by Live Nation.
TCNE to Battle for ‘Redakai’
in EMEA
Tiësto’s Club Life Fashion
Brand Launches at BLE
Turner CN Enterprises has been appointed
the exclusive licensing agent for “Redakai,”
the new Zodiak Kids and Spin Master
boys’ action series. TCNE will represent
“Redakai” across EMEA excluding France
where Zodiak Kids will manage the
property.
“Redakai” stars Ky, a 15-year-old student
of ancient martial arts who embarks on a
quest to find the Kairu, a primordial alien
energy force. Helped by his friends Maya
and Boomer, Ky travels the globe looking for the “Kairu” to protect it
from his extraterrestrial teenage opponents, with the hope that one
day he will become the greatest Kairu warrior of them all–a Redakai.
The “Redakai” TV series will air across most of Europe in the first
quarter 2012 (it launched on Cartoon Network in the US in July) just
before Spin Master launches its revolutionary Redakai toy line, which
features 3D effects in trading cards, a first in this genre.
“Redakai is fast becoming a must-have brand for boys and TCNE is
the ideal partner to act as our EMEA licensing agent,” says Patricia
De Wilde, senior vice president of Zodiak Kids Consumer Products,
France. “Its track record in the boys’ market makes it perfectly placed
to take Redakai to the next level following its North American success
on television and as a master toy range.”
Tiësto, the world’s number one DJ, is present at Brand
Licensing Europe for the first time this year courtesy of The
Movement International, which manages the Tiësto licensing
business.
Tiësto is the first major DJ to launch a fully realized
fashion brand. The Club Life brand is intended to grow
internationally with products in categories such as apparel,
accessories, shoes, fragrance, leather goods and home décor.
Tiësto’s famous bird in a circle logo has been developed into
different treatments and there are a number of graphics and
original photography available for use.
“Tiësto is one of the most interconnected entertainers,”
says Martin Cribbs of The Movement International. “His
presence is felt via social media touch-points, which is an
excellent and authentic way to communicate with his fans as
new Club Life customers.”
A limited edition release of apparel is planned for late
2011, with further releases scheduled for spring 2012 and
with a full roll out for autumn/winter 2012. The Movement
International is working with UK consultant Jane Evans
and has a list of target licensees in apparel, footwear and
social expressions. Next year, Tiësto begins his biggest ever
DJ tour (and the largest DJ tour in history), playing 170
venues.
24
www.licensemag.com 18 October 2011
bizbriefs
Value of the UK Licensing Industry
£904 million January-June 2011
Licensed products (excluding toys) for
children 0-14-years-old generated sales
of £904 million at retail in the UK for the
first half of 2011. Sales have declined
since last year but the figures reveal some
interesting good news for the industry.
The share of licensed products in
proportion to the overall spend has gone
up from 19.4 percent to 20.6 percent
with particular uplift in accessories,
greeting cards, health and beauty
products and DVDs. Licensed sales
represent 20.6 percent of the overall
spend on children of that age.
Licensing is also linked to special
occasions.
“Unlike some other kids’ markets the
licensed market is linked to pleasure
and treats,” says NPD’s European analyst
Frederique Tutt. “The figures show that
for a treat or a reward, for a birthday, for
Easter, Christmas or Halloween, the item
purchased is 50 percent more likely to be
licensed than with an item bought for no
special occasion or for back-to-school.”
NPD’s data also indicates that
promotions played a more important
role in the licensed market this year
than last year,
increasing from
29.1 percent to
30.7 percent
Frederique Tutt, NPD Group
of all licensed
sales, particularly online.
“Licensed sales to children have
likely been affected by the economy in
common with the rest of retail,” says Tutt.
“Parents do like to please their children
but they are still tightening their belts.
Toys remain the largest opportunity
for licensing with almost 25 percent of
the turnover for the first half 2011.”
* Each day in the Show Dailies, Frederique Tutt, NPD’s European analyst, brings us an exclusive piece of industry
research. Check again tomorrow.
Beanstalk Secures Two New Deals
for Talking Friends
The Talking Friends licensing programme, managed
across Europe, Asia and the US by Beanstalk, is out of
the gate at an impressive pace. The agency has
confirmed two partners for the digital game brand and
will announce more this week at Brand Licensing Europe.
For the UK market, Fine Makers will produce
giftware for fall/winter 2011. Fine Makers specialises
in poly-resin products and the Talking Friends line
will range from pet accessories to collectible figurines. In Asia, Beanstalk
has appointed Letao, which will launch footwear for fall/winter 2011.
Talking Friends was created by Outfit 7 and is a game for smartphones and
tablets featuring characters such as Talking Tom the Cat, Talking Gina the Giraffe
and Talking Ben the Dog. Talking Friends has achieved 150 million downloads
since game launch and has secured global brand recognition very quickly.
“Digital brands develop at a more accelerated pace than
traditional brands,” says Ciaran Coyle, managing director for
Beanstalk. “The level of engagement with each character
means the consumer is in control and telling you what
they like and don’t like. The challenge for us is in taking a
digital property and giving it physical elements, but with
the sort of speed to market that digital brands demand.”
26
www.licensemag.com 18 October 2011
Julius Leads Saban’s
International Expansion
Saban Brands comes to Brand Licensing
Europe this year with a focus on the international
expansion of its Paul Frank brand.
Paul Frank is a quirky blend of humour and
pop culture, led by Julius the monkey. It
appeals across gender and age groups, from
infant to adult.
Key EMEA licensees include Character World,
Ito Industries, Maglificio Simon, Stationery
Team Europe BV and Texstar.
Saban Brands
recently opened its
first dedicated Paul
Frank store in China
this September and
the brand makes
its first foray into
broadcast television
with a new
Christmas
special
next year.
16th – 18th October 2012
bizbriefs
Walker’s Love Maisy Receives a 21st Birthday Make Over
For 21 years, Cousins’
Maisy character has
graced a series of
internationally best
selling picture and
novelty books, has a
television series on
Nickeoldeon and a range
of products available
around the world.
Maisy is published in
27 languages and there
are almost 30 million
books in print. Maisy
is published by Walker
Books in the UK, and Walker’s in-house licensing team manages
the European licensing programme.
Love Maisy will be central to Walker Books’ discussions about
the brand this week.
Work in progress Animated TV Series Calimero - All Rights Reserved - Gaumont-Alphanim. CalimeroTM under licence by Calidra BV - All rights reserved. Authors of
the character Calimero: Nino Pagot, Toni Pagot and Ignazio Colnaghi. Drawing and graphic : Nino and Toni Pagot.
For the first time ever, Walker Books is introducing a new
creative theme for its pre-school brand Maisy.
Called Love Maisy, the new artwork has been created with girls’
apparel and accessory licensees in mind. Although the new look
will not replace the classic Maisy, Walker hopes it will inspire
licensees to look at the classic brand in a whole new light.
“As the Maisy publishing library continues to introduce
new formats, new stories and new characters, we want to
introduce a similarly fresh approach to the
licensing programme,” says Julia Posen,
Walker Books’ marketing, licensing
and brands director. “We have
worked very closely with Maisy’s
creator Lucy Cousins to develop
new Maisy poses, patterns and
colour-ways for an on-trend,
contemporary palette that
appeals to girls, while clearly
remaining Maisy.”
FIND US AT BRAND LICENSING EUROPE - STAND G100
[email protected] • tel: + 33 (0) 1 58 64 55 65 • www.alphanim.com 18 October 2011 www.licensemag.com 29
bizbriefs
‘Come Dine with Me’ Arrives
at Dining Tables this Fall
The first products licensed by ITV for the
lifestyle cooking and dining series “Come
Dine with Me” will hit shelves this fall.
Talking Tables will launch its partyware
range with an exclusive design in all
Sainsbury’s stores in the UK. Come Dine
with Me by Swan electrical products will
be featured in Very’s Christmas catalogue,
and the stone raclette has been listed
in Waitrose for this fall/winter. Ethos
International launches an extensive range
of Come Dine with Me tableware. The
full ranges from Swan and Ethos will be
available at key retailers from early 2012.
“Come Dine with Me” airs on Channel
4 during daytime and evening schedules.
The new Come Dine with Me–Extra Spicy
DVD launches on Nov. 28.
You can learn more about licensing
opportunities at the ITV stand.
Target Entertainment Ready
to Launch ‘Abadas’ at BLE
Target Entertainment
has the licensing and
merchandising, DVD and
TV distribution rights for
“Abadas,” the new preschool series from Dinamo
Productions, the company
that animated “Rastamouse.”
“Abadas” will premiere on
Oct. 24 and mixes live action
and CG photo montage. It will
air on CBeebies, S4C, BBC
Alba and RTE.
“Abadas” is based in the
magical world of a pop-up
book, home to Hari the
hippopotamus, Seren the bat and Ela the fox. Each episode is
introduced and closed by a young narrator, who opens the large
book to look for his friends.
Target Entertainment will present the Abadas property at
Brand Licensing Europe and is looking for partners for key
categories such as toy, publishing, gift and apparel.
“‘Abadas’ is the first collaboration between CBeebies, S4C
and RTE,” says Siwan Jobbins from Dinamo. “We’re delighted
to be working with the highly acclaimed Target Entertainment
and are sure that with their help, the lovable Abadas will find
a home in the hearts of pre-schoolers across the globe.”
30
www.licensemag.com 18 October 2011
Pip the Cat Gets Stationery
Robert Frederick has signed a deal with the Pip the Cat
property for a range of stationery to launch in early 2012. Pip
the Cat is the creation of design company Over the Moon.
Pip the Cat has a big presence in the greetings sector and
Pip cards are sold worldwide and in all retail channels.
“Pip makes
a lovely
addition to our
design-based
characters in
our stationery,
gift and craft
ranges,” says
Andrew Hicks,
managing
director, Robert
Frederick. “The
cute, distinctive
imagery is
appealing to
young girls
and adults
alike. We are
already taking
pre-orders
from high street retailers.”
Other Pip licensees include Bluebird Brands, Alligator
and Shreds.
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Sales Contacts
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212-951-6684
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[email protected]
+1 310-244-4188
wide on more than 120 TV channels
- “The Smurfs” film releases on DVD December 2011!
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Local and international licensing opportunities still available
conferenceschedule
The Licensing Academy
Tuesday, 18 October
10 a.m.–10:45 a.m.
Negotiating a Strong Licensing Contract–A Master Class
Speaker: John Burns, partner, HBJ Gateley Wareing LLP
John Burns leads this master class, putting his colleagues
through their paces as they complete the advanced
stages of negotiating a licensing contract in a live role
play. John’s critique, tips and advice will include conflict
hotspots and their resolution and contractual issues that
are of particular significance for retailers and licensees.
11:30 a.m.–12:15 a.m. Industry Data: The Latest Facts and Figures from
NPD Apps–Golden Rules for Producing a Successful
Licensed App
Speakers: Frédérique Tutt, European analyst, NPD Group;
Nick Powell, license tracker, NPD U.K.; and Gary Pope,
co-founder, Kids Industries
NPD presents its powerful cocktail of industry data and
analysis, revealing key trends and opportunities for the
licensing industry today. Apps are the newest licensed
category and already an inevitable part of a kids’ licensing
programs. Kids Industries has completed the only
extensive global qualitative and quantitative research
about apps for children and Gary will give us an exclusive
look at some of the results, demonstrating and analyzing
what works and what doesn’t. He’ll offer some golden
rules to ensure yours is a good quality app destined for
creative and commercial success.
13 p.m.–13:45 p.m.
Keynote Address: Shaking up the Licensing Industry
for a New Digital Age–The Moshi Monsters Story from
Zero to 50 Million Users
Speaker: Michael Acton Smith, creator of Moshi Monsters
and chief executive officer of Mind Candy
In what promises to be a frank and entertaining keynote
address, Michael will share the colorful story of Moshi
Monsters so far and offer his unique insight into building a
brand for a new digital generation of kids.
Wednesday, 19 October
10 a.m.–10:45 a.m.
Royalties, Audits and Licensing Finance
Speaker: Clement Franceschini, EMEA partner, Insight
Licensing
Wherever you are in the licensing chain, you need to understand licensing finances, royalties and audits. Clement
will lead visitors through the dos and don’ts of royalty accounting and explain how to get the process right. He will
highlight things retailers and licensees need to know and
will also talk about DTR audits, the different challenges
across Europe and auditing with agents. He will add his
tips about conflict resolution and making it a cost effective
process.
11:30 a.m.–12:15 a.m. Russia With Love: How to Succeed in the Russian
Market
Speaker: Milos Ryba, CEE analyst, Planet Retail, and
Claus Tomming, director, Ink
Russia is an exciting but complex market. Experts on
licensing in Russia and the CIS will talk openly about their
experiences in the region and offer advice about how to
build a successful licensing campaign. Milos will give a
detailed overview of the Russian retail market and its
trends and opportunities. Claus, who orchestrated the
launch of Beyblade, the biggest ever Russian launch of a
34
www.licensemag.com 18 October 2011
13 p.m.–13:45 p.m.
boys’ property, will give delegates a first-hand account of
licensing in Russia.
The Big Interview: Star Wars–The Force for Three
Generations
Speaker: Howard Roffman, president, Lucas Licensing
In this interview, Howard Roffman will discuss his work
with the Star Wars brand, the keys to its longevity and the
plans for its future. He will share his unique insight into
what it’s like to work with “the Force” and to unite three
generations of fans. This session is a must-attend and is
a rare opportunity to hear Howard address the European
licensing community about Star Wars, the first time
Lucas Film has ever done so at an event like this.
Thursday, 20 October
10 a.m.–10:45 a.m.
Protecting Your Brand in the Marketplace–A Case
Study of Polo Ralph Lauren
Speaker: Christian Fortmann, partner, 24IP Law Group
Christian is a top European trademark attorney working
with some of the world’s biggest brand names. He will
offer advice and expertise on how to pro-actively manage
and protect your brand in a global market place. For the
first time he will also present an exclusive case study of
the Polo Ralph Lauren brand, showing how protection
and enforcement has enhanced the value of the brand in
Europe over the last 10 years.
11:30 a.m.–12:15 p.m. What Makes a Successful Licensing Promotion?
Moderated by: Richard Pink, Pink Key Consulting
Panelists: Sean Clarke, head of Aardman Rights; Martin
Croft, editor, Promotions Magazine; Dave Lawrence,
Brave; Claire Shaw, vice president U.K. consumer
products and retail, Classic Media
In the competitive world of promotional activity, finding
genuine points of difference is increasingly hard. Using
a license to make this point of difference is increasingly
hard. Using a license can become the center of a successful
campaign, and how licensors and agents can present
themselves to create stand out promotional and marketing
activity. This expert panel will offer tips for creating a
successful licensed promotion and provide detailed insight
into memorable campaigns from the last two years,
including Timmy Time with Fairy and Postman Pat with
Specsavers.
13 p.m.–13:45 p.m.
License This!
Chair: Andrew Kerr, managing director, Aoh!k
Commercial Director
Panelists: Oliver Dyer, managing director, Skew Studio;
Eric Huang, publishing director, media and entertainment,
Penguin Group; and Patricia de Wilde, licensing director,
Marathon Media and president, F2D2
License This! is Brand Licensing Europe’s licensing
challenge, launched to great acclaim last year. A
shortlist of four new properties with licensing potential
will be pitched by their creators to a panel of experts.
Each finalist must persuade the panel of the property’s
strengths and potential for licensing into other categories.
The audience will hear the panel offer critique and advice
to each presenter before they select a winner. It’s an
exciting session, as well as a great opportunity to hear
some expert insight and advice. The winner receives a fully
furnished stand at Brand Licensing Europe 2012.
LICENSE TO THRIVE!
Licensing International Expo
brings together all the major brand
owners, retailers and consumer
product manufacturers to create the
licensing industry’s premier event.
Your business thrives on what’s
new and what consumers will be
clamoring for next – you can’t afford
to miss Licensing International Expo,
where brands get down to business
and make the deals that send
products flying off retail shelves
worldwide.
> 400 exhibiting companies exhibit
> 5000+ brands represented
> Participation from more than
90 countries
> 150 NEW exhibitors in 2011
For exhibitor information contact Lindsey Jones
at [email protected]
For attendee information contact Talia Loggia
at [email protected]
www.licensingexpo.com
EXCLUSIVELY
SPONSORED BY
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floorplan
The floor plan is as of 22
September. For the most up
to date information, please
visit www.brandlicensing.eu.
Floor Plan
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D005 Saban Brands
G028 Sagoo
G115 Saicon Games
B030 Sanrio License GmbH
B120;B122 Santoro Licensing
E139 Searle-art.com Inc
B010 Sega® Corporation
G090 Smith & Wesson
F120 Softies & Cuties
A015 Sony Pictures Consumer
Products
C065 Starbright SRI
G050 Start Licensing Ltd
E120 Stephanie Dyment Design Co.
C005 Studio 100
F140 Studio Koekepeer
G085 Stupid Factory (Celebrities
Entertainment GmbH)
E070 Target Entertainment Group
E146 Tato Designs
H025 TF1 Licences
B110 The Aird Group
D139 The Art Rooms/Jacky
Al-Samarraie
F135 The Bright Group International
D128 The Comic Stripper
G130 The Creative Rights Agency
G070 The Feelings Ltd
D035 The Licensing Company (TLC)
F068 The Licensing Machine
G135 The Licensing Source
Book-Europe
B105 The Natural History Museum
D003 The Partnership
B005 The Smiley Company
E126 The Thomas Kinkade Company
E110 Tiësto Licensing
F090 Toei Animation Co., ltd.
D121 Tosh Licensing
D001 Total Licensing Ltd
E040 Turner CN Enterprises
E050 Twentieth Century Fox
H120 Ubisoft
A030 Universal Partnerships
& Licensing
C030 V & S Entertainment Ltd
C120 Vicki Thomas Associates
B020 Victoria & Albert Enterprises
H055 VIZ Media Europe
E144 Walk to School Campaign
F008 Walker Books
G030 WARM UP AGENCY
E142 Wild Rose Studio Ltd
E015 Wiley Inc.
E148 Will Mobberley-The
Magic Bucket
C080 WITHIT
C105 WooToons
G030 www.merchandisingplaza.com
F030 Zodiak Rights
*List as of 22 September.
D038
C040
C140
D127
E025
B065
G098
F075
C092
B090
F020
B048
G030
B085
H100
C134
F065
E001
D015
E060
B040
D090
B098
G075
G030
D010
C010
D050
F003
A085
E105
C070
D134
G055
G095
G023
E115
G048
38
24IP Law Group
2littleboys.co.uk
4kids Entertainment Intl.
5 Seasons & Co srl
Aardman Animations
Adidas Italy
Advanstar Licensing
Adventure Publishing Group
Alchemy/Mya Licensing
Allsorts Licensing
Alphanim
Amaury Sport Organisation
American Greeting Properties
Animaru
Animundi S.r.l.
Ankama
Ann Edwards
Arait Multimedia SA
Art Ask Agency
AT New Media
Atlantyca Entertainment
Aurora World UK
Backstage srl
Battersea Dogs & Cats Home
BBC Worldwide Licensing
Beanstalk
BESPOKECREATIVE
Beverly Hills Polo
Club International
Big Tent Entertainment
Biplano S.A.
Blue Concept
Bodino Ltd
Brand Matter LLC
BRB Internacional SA
Bright Ideas Design Co., Ltd.
Bruno Productions
Bulldog Licensing
Bulls Press
Canimals
Carmen Ariza Licensing
Carnevale di Viareggio
Caroline Mickler Ltd.
Carrera Sales&Licensing GmbH
Cavania Cards
CCN Ltd
Celebrities Entertainment
Chapman Entertainment Ltd
Chorion
Chupa Chups
Classic Media
Clive Juster & Associates
Cohen&Wilks International Ltd
Consorzio San Siro 2000
Coolabi
CopCorp
Copyright Promotions
Licensing Group Ltd
Counterpoint Systems Limited
Coyote Ugly Saloon
CreaCon Entertainment
Creative Licensing Corp
Daisy The Cat
DC Thomson & Co Ltd
DCD Publishing
Dependable Solutions
DHX Media/Wildbrain Ent.
Disney/Marvel
www.licensemag.com 18 October 2011
F128
E123
B088
D025
C110
H045
E132
D145
D110
G060
C100
D142
C001
B068
C141
D124
C020
D040
D130
F028
E010
E134
D137
G145
E150
G138
Dissero Brands
Dooodolls
Dorna Sports S.L
Dream Entertainment Co. Ltd
DRI Licensing
D-Rights/Newboy
Dubai Events & Promotions Est
Dynit srl
Dyseone
Edebé Audiovisual Licensing
Editions Albert-René
Elastic Rights
Elvis Presley Enterprises
Emily Readett-Bayley Online
Entertainment One
EQSG
Europacorp
Event Merchandising
F2D2
Fatina Dreams
France Television Distribution
FremantleMedia Enterprises
Friendly Bods
Fulanitos sa de CV
Gateley LLP
Giochi Preziosi Group
Globe Edutainment GmbH
Glow Europe
Golden Goose
Gordon Murray(Trumptonshire)
Grani & Partners SpA
Guide to the Licensing World
Hakan Canta
Hallmark Cards
Hari’s World
Hasbro Entertainment
& Licensing
HCA
Helz Cuppleditch
Historic Royal Palaces Ent.
Hit Entertainment
Consumer Products
Hoho Entertainment
Hong Kong Trade
Development Council
How High the Moon Prod.
Howard Robinson Associates
I.M.P.S s.a
Ideas at Work Ltd
Ignition Licensing
Image By Design Licensing
Imagine8 UK Ltd
Imperial War Museum
Insight Licensing Services SAS
Intercontinental Licensing
International Brand
Management & Licensing
ITV STUDIOS Global
Entertainment
Jan Constantine Ltd
JCB
JELC
Kate Knight
Kate Mawdsley
Kazachok
Kellogg Vintage Licensing/
Pink Key Consulting
KEY4COMMUNICATIONS
King Features
KOCCA
Konnect
Laser Art Studio Ltd
LazyTown Entertainment
Lema Publishing Ltd
Lemon Ribbon
License! Global
Licensing Italia-LIMA Italy
Licensing Management Int.
Licensing.biz & ToyNews
lief! lifestyle
LIMA UK Ltd
Linda Wood Designs
Lisle International Licensing
Live Nation Merchandise
Lo Coco Licensing
Lucasfilm
Ludorum Plc
LUK Internacional SA
Luma Creative Ltd
Lunartics Ltd
m4e AG
Made in Red Srl
Manchester United
Merchandising Limited
E135 Marilyn Robertson
E128 Mary Evans Picture Library
D100 Mattel Brands
Consumer Products
F098 Maui and Sons
B108 Maya Studio S.L.
E137 McDoogles Monster Farm
C090 Mediatoon Licensing
B100 Metrostar
E125 MGL Licensing
D138 Milla & Arti
D080 Mondo TV
G100 Moonscoop
D125 Morag Lloyds
Illustration & Design
H110 Moshi Monsters
G100 Moulin Rouge
F115 Muhammad Ali Enterprises
B055 NBA Europe
F105 NECA Inc
F070 Nelvana Enterprises
A020; E065 Nickelodeon
Consumer Products
C132 Nigel Quiney Publications Ltd.
B045 NMSI Enterprises Ltd.
GL2
Nomadic Display
F132 Okada Design AS
C125 Over The Moon Design Limited
C138 Pannone LLP
B025 Paper Island Ltd
C133 Paper Rose Ltd
H060 Pasco.s.a / The FunYbuddies
D140 Peartree Heybridge Limited
E055 Performance Brands
B078 Plain Lazy
C060 Play Entertainment
G120 Plus Licens AB
D028 Polaroid
D120 Popcorn the Bear
G100 Propertiz
F110 Radio Days
E020 Rainbow S.p.A.
Licensing opportunities available in key categories
Pindy O’Brien Vice President, Brand Licensing & Retail UK
T: +44 (0)20 7691 6789
E: [email protected]
www.fmekids.com
TM & © 2011 Pacific Animation Partners LLC “Monsuno” TM & © 2011 JAKKS Pacific, Inc. All Rights Reserved.