Technical Annexes to support Reports on ICT in Marketing and

Transcription

Te chnica l Anne x e s
To suppor t Re por t s on
I CT in M a r k e t ing a nd
D ist r ibut ion
a nd
D igit isa t ion a nd Ele ct r onic
Publishing
Pr oj e ct Sponsor :
W e lsh Book s Council
Subm it t e d t o:
Gw e r fyl Pie r ce Jone s
Ve r sion:
1 .0
Or igin:
Right scom Lt d
1 0 Le a k e St r e e t
London SE1 7 N N
Te l: 0 2 0 7 6 2 0 4 4 3 3
Fa x : 0 2 0 7 6 2 0 0 7 6 0
Date:
© Rightscom 2001
2 8 Se pt e m be r 2 0 0 1
1
TABLE OF CON TEN TS
1
QUESTI ON N AI RES
2
W ORKSH OP SUM M ARY N OTES
23
3
W EB BROW SER ORD ERI N G SYSTEM S
26
4
BOOKSH OP M AN AGEM EN T SYSTEM S
27
5
4
4 .1 Ga r dne r s
27
4 .2 Be r t r a m s
28
4 .3 TH E Gr ou p
28
4 .4 Root k in Associa t e s Lt d
29
4 .5 Book solve
29
4 .6 AE D a t a
30
4 .7 Apha M e r ic
31
4 .8 The Book Pa r t ne r sh ip
33
TRAD E ORD ERI N G SYSTEM S
34
5 .1 Fir st Edit ion ED I Se r vice s Lt d
34
5 .2 W hit a k e r Te le Or de r ing
34
5 .3 PubEa sy ( for m e r ly Book Ea sy)
35
5 .4 Se r vice Com pa r ison Ta ble
36
6
PROPRI ETARY CRM SOLUTI ON S VEN D ORS
39
7
TECH N OLOGY AD OPTI ON PROJECTI ON S
48
8
SAM PLE D I GI TAL PRI N T VEN D ORS AN D PRI CI N G
53
9
D I GI TAL PRI N TI N G H ARD W ARE, I N STALLATI ON AN D SUPPORT 6 5
1 0 SAM PLE D I SC VEN D ORS
66
1 1 SAM PLE EBOOK AN D ON LI N E VEN D ORS
70
1 2 CON TEN T M AN AGEM EN T SOLUTI ON S
81
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2
1 3 D RM SOLUTI ON S
87
1 4 I N I TI ATI VES FOR TH E VI SUALLY I M PAI RED
89
1 5 AD D I TI ON AL GRAN T RESOURCES AN D SOURCES OF SUPPORT
91
1 6 GW ALES.COM ORD ERI N G EX PERI EN CE
© Rightscom 2001
102
3
1 Qu e st ion n a ir e s
Percent ages are based on num ber of responses for each quest ion rat her t han
on t he num ber of t ot al quest ionnaires ret urned.
e Publishing Que st ionna ir e
D i g i t i s a t i o n & El e c t r o n i c P u b l i s h i n g i n t h e W e l s h B o o k T r a d e
Or ga nisa t ion/ Re sponde nt
Ple a se n ot e : a ll r e spon se s w ill r e m a in con fide n t ia l
Com pa n y N a m e
2 4 ( 2 3 pu blish e r s, 1 libr a r y)
Re spon de n t
Nam e
Posit ion
A = Ave r a ge
M = M e dia n
Aut hor s a nd Right s
1 . Ar e you r a u t h or s t ypica lly u n de r for m a l con t r a ct ?
Yes
16
( 76% )
No
5
2 . D o you r con t r a ct s h a ve r igh t s r e ve r sion cla u se s ( w h e r e if a t it le goe s ou t
of pr in t , t h e r igh t s r e ve r t t o t h e a u t h or ) ?
Yes
12
( 57% )
No
9
3 . W h a t w ou ld h a ppe n if t h e t it le n e ve r w e n t ou t of pr in t ?
© Rightscom 2001
4
4 . Ar e la n gu a ge r igh t s a ddr e sse d?
Yes
12
( 60% )
No
8
No
10
5 . Ar e t e r r it or ia l r igh t s a ddr e sse d?
Yes
10
( 50% )
6 . D o t h e con t r a ct s e x plicit ly cove r e le ct r on ic a s w e ll a s pr in t pu blish in g?
Yes
7
No
14
( 67% )
7 . W ou ld it be a n issu e t o se cu r e e le ct r on ic r igh t s?
Yes
No
10
Don’t know
9
8 . D o you h a ve for m a l a gr e e m e n t s t o u se t h e ph ot ogr a ph s a n d pict u r e s you
pu blish ?
Yes
18
( 86% )
No
3
Publishing Pr oce ss a nd Pr oduct ion
1 . W h o fu lfils you r t ype se t t in g n e e ds?
Own com pany
3 rd part y
in Wales
11
( 46% )
10 ( 42% )
3 rd part y
out side Wales
3
2 . D o you ge t e le ct r on ic file s?
Yes
17
( 74% )
No
6
I f so, in w h ich for m a t s do you r e ce ive t h e m ?
Word – 10; Quark – 1; PDF – 1
3 . H ow com ple x is t h e t e x t of you r book s? Ple a se in dica t e w h e t h e r it
con t a in s a n y of t h e follow in g e le m e n t s a n d e st im a t e t h e pe r ce n t a ge of you r
t it le s t h a t con t a in e a ch of t h e se e le m e n t s.
Ele m e n t s
Est im a t e d % of t it le s
Ave r a ge / M e dia n
Line art
18
39.5
20
Half- t ones
13
44.2
35
Tables
9
16
Sidebars
4
12.5
Tint boxes
5
16
12
18.4
Foot & End Not es
© Rightscom 2001
10
7.5
10
7.5
5
4 . Ple a se in dica t e t h e for m a t in w h ich you r ba ck list con t e n t r e side s. Ple a se
t ick a ll t h a t a pply.
Hardcopy
19
( 79% )
Film
9 ( 38% )
Digit al form at
14
( 58% )
5 . Ple a se in dica t e t h e for m a t s in w h ich you r fr on t list con t e n t r e side s.
Ple a se t ick a ll t h a t a pply.
Hardcopy
15
( 63% )
Film
6 ( 25% )
Digit al form at
17
( 71% )
6 . I n w h ich for m a t s ( t r im size s) do you pu blish ? Ple a se t ick a ll t h a t a pply
a n d pr ovide a n e st im a t e of t h e t ot a l n o of t it le s t h a t e a ch r e pr e se n t s.
For m a t s
Est im a t e d % of t ot a l
t it le s
Dem y 8VO
11
55.6
50
Royal 8VO
7
26.3
20
A4
8
19.2
10
A5
16
48.6
37.5
7
17.2
10
11
22.7
15
Crown Quart o
Ot her
7 . D o you pr in t pr im a r ily on e - colou r , t w o- colou r or fou r - colou r t e x t ?
One colour
20
( 83% )
Two colour
1
Four colour
4
8 . D o you pr in t pr im a r ily on e - colou r , t w o- colou r or fou r - colou r cove r s?
One colour
2
Two colour
9
Four colour
14
( 58% )
9 . W h a t pe r ce n t a ge of t h e volu m e of book s you pr odu ce is h a r dcove r ve r su s
soft cove r ? Ple a se e st im a t e .
% of books in hardcover
A 35.7; M
25
% of books in soft
cover
A = 81; M 95
1 0 . On w h ich t ype of pa pe r do you t ypica lly pr in t . Ple a se t ick a ll t h a t a pply.
Whit e
19
( 79% )
Cream
8
Ot her
1
80gsm
13
( 54% )
90gsm
9
Ot her
6
Mechanical
5
Woodfree
5
Uncoat ed
8
Coat ed
9
1 1 . H a ve you ye t e x pe r im e n t e d w it h digit a l pr in t in g?
Yes
© Rightscom 2001
2
No
14
( 58% )
No, but plan t o in near
fut ure
7
( 29% )
6
1 2 . I f ye s, ple a se pr ovide de t a ils of t h e cir cu m st a n ce s a n d t h e r e su lt s of t h e
t r ia l.
St at ionery
Flyers
1 3 . D o you t h in k t h e a bilit y t o pr in t on de m a n d or in m u ch sm a lle r
qu a n t it ie s w ou ld in a n y w a y e n h a n ce you r bu sin e ss?
Yes – 12 ( 67% )
No – 6
1 4 . I n w h ich m a r k e t s m igh t you se e t h is pot e n t ia l de m a n d? Ple a se t ick a ll
t h a t a pply.
3
Adult t rade fict ion
Adult t rade nonfict ion
5
Children’s fict ion & nonfict ion
5
Educat ion & School
4
Professional & Academ ic
10
1 5 . Ple a se in dica t e t h e or de r qu a n t it ie s w h e r e you w ou ld se e gr e a t e r
a pplica t ion .
1
2- 10
3
11- 50
4
51- 500
7
( 50% )
I nve nt or y a nd Cont e nt M a na ge m e nt
1 . W h e n you de cide on a pr in t qu a n t it y, ove r w h a t pe r iod do you e x pe ct t o
se ll ou t ?
< 6
m t hs
1 year
1
2 years
3
> 2 years
19
( 83% )
2 . W h a t is t h e a ve r a ge in it ia l pr in t r u n of a n e w book ?
< 250
2
251- 500
2
501- 1000
8 ( 35% )
10011500
9 ( 43% )
10011500
7
( 30% )
> 150
0
4
> 1500
3
3 . W h a t is you r a ve r a ge r e pr in t r u n ?
< 250
251- 500
7
501- 1000
2
4 . H ow m a n y t it le s pe r ye a r do you r e pr in t ?
1- 10
15
( 79% )
© Rightscom 2001
11- 50
4
51- 100
> 100
7
5 . Ar e you cu r r e n t ly a r ch ivin g a n y of you r con t e n t ?
Yes
6
No
11
( 55% )
No, but plan t o archive in near
fut ure
3 ( 15% )
6 . I f ye s, ple a se a n sw e r t h e follow in g:
Please est im at e t he percent age of m at erial
archived
A 76.7% ; M 90%
Please st at e which m et hod( s) you use
CD- ROM - 3
Please st at e t he purpose of your archiving
act ivit y
Reprint s - 3
7 . Ple a se e st im a t e t h e pr opor t ion of book s t h a t you pr in t bu t n e ve r se ll.
< 10%
10
( 50% )
11- 25%
5 ( 25% )
< 25%
5
( 25% )
8 . Ple a se e st im a t e t h e n u m be r of t it le s t h a t go ou t of st ock du r in g a give n
ye a r .
1- 10
19
( 90% )
11- 50
2
51- 100
> 100
9 . Ple a se e st im a t e t h e n u m be r of t it le s t h a t go ou t of pr in t du r in g a give n
ye a r .
1- 10
17
( 91% )
11- 50
1
51- 100
> 100
1 0 . Ple a se e st im a t e t h e a n n u a l fin a n cia l im pa ct of you r a n sw e r s t o
qu e st ion s 7 ,8 & 9 in t h is se ct ion ( i.e . lost pr ofit ) .
Annual financial
im pact
£ A 1507; M 650
Range is £200 - £6000
1 1 . I f you cou ld pr in t a t it le e con om ica lly a t a n y t im e r e ga r dle ss of qu a n t it y,
h ow m a n y m or e n e w t it le s pe r ye a r w ou ld you pu blish ?
None
5 ( 23% )
110
15
( 68% )
11- 50
2 ( 9% )
51100
> 100
1 2 . Ca n you im a gin e a n y m a r k e t de m a n d or oppor t u n it ie s for in cr e a se d
sa le s if t h e con t e n t of you r book s w e r e a va ila ble a s in dividu a l com pon e n t s
( e .g. ch a pt e r s) ?
Yes
© Rightscom 2001
6 ( 29% )
No
15
8
D igit a l Publishing
1 . H a ve you pu blish e d a floppy disc pr odu ct ?
Yes
1
( .05% )
N
o
22
I f ye s, ple a se a n sw e r t h e follow in g:
2 . H ow su cce ssfu l w a s t h e pr odu ct ?
Very successful
Adequat e
1
Unsuccessful
3 . H ow m a n y copie s w e r e pr odu ce d?
< 250
251- 500
501- 1000
1
1001- 1500
> 1500
1001- 1500
> 1500
4 . H ow m a n y copie s did you se ll?
< 250
251- 500
501- 1000
5 . H ow did you m a r k e t t h e floppy? Ple a se t ick a ll t h a t a pply.
Through exist ing channels
Packaged wit h print ed book
Through new channels
1
Offered as an independent it em
Free
Sold ( eit her alone or wit h a book)
6 . I f k n ow n , ple a se in dica t e w h o pr odu ce d ( de sign e d a n d de ve lope d) t h e
floppy disc pr odu ct for you ?
7 . I f k n ow n , ple a se in dica t e w h o r e plica t e d ( m a n u fa ct u r e d) t h e floppy discs
for you ?
8 . D o you h a ve a n y floppy disc pr oj e ct s sch e du le d for t h is ye a r ?
Yes
No
12
9 . I f so, ple a se pr ovide a br ie f de scr ipt ion of t h e pr oj e ct s.
1 0 . H a ve you pu blish e d a CD - ROM pr odu ct ?
Yes
No
22
I f ye s, ple a se a n sw e r t h e follow in g:
1 1 . H ow su cce ssfu l w a s t h e pr odu ct ?
Very successful
Adequat e
Unsuccessful
1 2 . H ow m a n y copie s w e r e pr odu ce d?
< 250
© Rightscom 2001
251- 500
501- 1000
1001- 1500
> 1500
9
1 3 . H ow m a n y copie s did you se ll?
< 250
251- 500
501- 1000
1001- 1500
> 1500
1 4 . H ow did you m a r k e t t h e CD - ROM pr odu ct ? Ple a se t ick a ll t h a t a pply.
Through exist ing channels
Through new channels
Packaged wit h print ed book
Offered as an independent it em
Free
Sold ( eit her alone or wit h a book)
1 5 . I f k n ow n , ple a se in dica t e w h o pr odu ce d ( de sign e d a n d de ve lope d) t h e
CD - ROM pr odu ct for you ?
1 6 . I f k n ow n , ple a se in dica t e w h o r e plica t e d ( m a n u fa ct u r e d) t h e CD - ROM s
for you ?
1 7 . D o you h a ve a n y CD - ROM pr oj e ct s sch e du le d for t h is ye a r ?
Yes
2
( 8% )
No
10
1 8 . I f so, ple a se pr ovide a br ie f de scr ipt ion of t h e pr oj e ct s.
Bible st ories
Nursery rhym es
Local hist ory, phot os
© Rightscom 2001
10
I CT for Publishe r s
T h e U t i l i s a t i o n o f I n f o r m a t i o n & Co m m u n i c a t i o n s T e c h n o l o g y ( I CT ) i n
M a r k e t i n g a n d D i st r i b u t i o n
z
Com pa n y N a m e
2 2 ( 2 1 pu blish e r s, 1 libr a r y)
Re spon de n t
Nam e
Posit ion
A = Ave r a ge
M = M e dia n
Ba ck gr ound D e t a ils
1 . W it h in w h ich m a r k e t s do you pu blish book s?
Market
Tick a ll
that
a pply
Ple a se e st im a t e t h e pe r ce n t a ge of you r
com pa n y’s r e ve n u e t h a t e a ch m a r k e t
r e pr e se n t s
9
A 41.9
M 45
14
A 42
M 45
9
A 38.6
M 30
Educat ion & School
7
A 32.5
M 20
7
A 39.2
M 35
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11
2 . H ow la r ge do you pe r ce ive t h e m a r k e t for t h e book s you pu blish t o be ?
Ple a se t ick a s a ppr opr ia t e .
M a r k e t ( n o of r e a de r s)
< 5 ,0 0 0
Up t o
1 0 ,0 0 0
Up t o
1 0 0 ,0 0 0
> 1 0 0 ,0
00
6 ( 67% )
2
1
6 ( 50% )
4
( 36% )
1
1
5 ( 63% )
1
1
1
Educat ion & School
6 ( 86% )
7 ( 78% )
1
2
3 . W h a t is you r a ppr ox im a t e a n n u a l r e ve n u e fr om t h e sa le s of t h e book s you
pu blish ?
Annual revenue est im at e
£ A 54,812
M 30,000
Range from £300 - £200,000
4 . Appr ox im a t e ly h ow m a n y n e w t it le s do you pu blish pe r ye a r ?
1- 10
16 ( 80% )
11- 50
3
51- 100
1
> 100
5 . Appr ox im a t e ly h ow m a n y t it le s a r e in you r a ct ive ( in pr in t ) ba ck list ?
1- 50
15
( 71% )
51- 100
1
101- 500
3
> 500
2
6 . W h a t a r e you r a ve r a ge sa le s u n it s for a t it le in t h e fir st ye a r a ft e r
pu blica t ion ?
< 250
6
251- 500
4 501- 1000
10
( 48% )
10011500
> 1500
1
7 . W h a t a r e you r a ve r a ge a n n u a l sa le s u n it s of a t it le a ft e r t h e fir st ye a r ?
< 250
11
( 55% )
251- 500
8 ( 40% )
5011000
1
10011500
> 150
0
8 . Appr ox im a t e ly, h ow m a n y t it le s do you pu blish a n n u a lly in W e lsh ve r su s
En glish ?
Welsh
A 9.3
M3
English
A 7.7
M 5.0
9 . W it h r e ga r d t o W e lsh la n gu a ge pu blica t ion s, ple a se e st im a t e t h e
pr opor t ion of t it le s t h a t or igin a t e in W e lsh ve r su s t h ose t h a t a r e t r a n sla t e d
in t o W e lsh .
% of original Welsh
t it les
A 95.9
% of t it les t ranslat ed int o
Welsh
M 100
A 54.3
M 57.5
1 0 . D o t h e a ve r a ge pr in t r u n s va r y by la n gu a ge ? Ple a se t ick on e box .
Sam e for each
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5
Higher if in Welsh
2
Higher if in English
6
12
1 1 . H ow do you pr in t you r book s? Ple a se t ick a ll t h a t a pply.
Sheet - fed\ Lit ho
From Film
10
Ot her
7
Ot her
1
1 2 . W h o a r e you r pr in t pr ovide r s? Ple a se t ick a ll t h a t a pply.
Own com pany
3
3 rd part y in Wales
14
3 rd part y out side Wales
5
Third part y = 86%
1 3 . H ow do you r sa le s br e a k dow n be t w e e n W a le s a n d ou t side W a le s, in
r e la t ion t o you r com pa n y’s t u r n ove r ?
% of t urnover from cust om ers wit hin Wales
82
90
% of t urnover from cust om ers in t he rest of
t he UK
16.4
10
8.5
10
% of t urnover from cust om ers out side t he
UK
1 4 . W h e r e is you r m ost sign ifica n t m a r k e t ou t side t h e UK?
Most significant m arket
US - 9
% of t urnover
A 8.0
M 5.0
1 5 . D o you be lie ve t h e r e a r e sign ifica n t u n t a ppe d m a r k e t s for you ou t side
W a le s?
US – 12; Canada – 2; UK – 3; Aust ralia/ NZ – 4; Japan – 1; Pat agonia – 1; No – 4
1 6 . Ple a se e st im a t e t h e pe r ce n t a ge of you r com pa n y’s t u r n ove r ,
r e pr e se n t e d by t h e follow in g sa le s ch a n n e ls.
Ch a n n e l
%
Ch a n n e l
A /
M
%
A /
I ndependent Bookshops
37.3 35
Bookshop Chains
Ot her independent
ret ailers
24.3 10
Superm arket s & ot her ret ail
chains
Direct Sales
30.1 15
Bookclubs
Ot her
47.5 40
M
27.4 25
7.5
5
5
5
1 7 . H ow h a ve t h e se pe r ce n t a ge s ch a n ge d ove r t h e la st 3 - 5 ye a r s? Ple a se
t ick w h e t h e r e a ch se ct or pe r ce n t a ge h a s in cr e a se d ( + ) or de cr e a se d ( - ) .
( Ple a se n ot e t h a t if on e pe r ce n t a ge in cr e a se s a n ot h e r m u st de cr e a se ) .
Ch a n n e l
+
-
Ch a n n e l
+
-
1
4
Bookshop Chains
1
5
Ot her independent
ret ailers
3
chains
3
Direct Sales
4
Bookclubs
Ot her
© Rightscom 2001
13
1 8 . W h a t volu m e of bu sin e ss com e s t o you t h r ou gh Gw a le s.com ?
None
6
< 10%
6
Up t o 25%
2
Up t o 50%
> 50%
1 9 . H ow h a s Gw a le s.com se r ve d you r n e e ds?
Well
1
Poorly
2
No not iceable result s
14
2 0 . Ple a se e st im a t e t h e pr opor t ion of you r t it le s t h a t r e ce ive su bsidie s fr om
t h e W e lsh Book Cou n cil?
% of t it les subsidised
0 – 1; < 25% - 2; 25- 50% - 2; 50100% - 2
M a r k e t ing
1 . D o you u se I n for m a t ion a n d Com m u n ica t ion s Te ch n ology ( I CT) t o
m a n a ge k n ow le dge a bou t cu st om e r s a n d pot e n t ia l cu st om e r s? ( Ple a se
dist in gu ish be t w e e n cu st om e r s a s w h ole sa le r s, r e t a ile r s or con su m e r s.)
Ple a se t ick a ll t h a t a pply.
Re t a ile r s\ W h ole sa le r s
Con su m e r s
To st ore cust om er
inform at ion
8
10
To conduct m arket analysis
5
7
Nam e & Address
8
11
Tit les purchased
7
6
Genres purchased
3
4
Money spent
6
6
2 . W h a t in for m a t ion is
st or e d?
3 . Ple a se in dica t e w h e t h e r you u se I CT t o fa cilit a t e t h e follow in g
pr om ot ion a l a ct ivit ie s. Ple a se t ick a ll t h a t a pply.
To produce prom ot ional
pieces
11
For m arket ing via em ail
6
To m anage m ailing list s
To exchange product dat a
11
3
4 . D o you h a ve you r ow n w e bsit e ?
Yes
13
( 76% )
No
4
5 . D o you u se e m a il t o m a r k e t t o t h e follow in g t ype s of cu st om e r s? Ple a se
Dom est ic cust om ers
© Rightscom 2001
7
Overseas cust om ers
6
14
6 . D o you u se I CT ou t side t h e su pply ch a in ? Ple a se t ick a ll t h a t a pply a n d
pr ovide e x a m ple s.
Ex a m ple s
Affiliat ion m arket ing
4
Share dat abase
Links t o ot her websit es
( via ot her organisat ions)
To work wit h any ot her
part ners
2
Send t ext for co- publicat ions
US dist ribut or
D ist r ibut ion
1 . W h ich I CT syst e m s a n d st a n da r ds do you cu r r e n t ly h a ve in pla ce ? I f you
k n ow t h e soft w a r e ( i.e . t h e n a m e of off- t h e - sh e lf or cu st om pa ck a ge s) a n d
t h e ope r a t in g syst e m ( e .g. W in dow s, Un ix , M a c) ple a se st a t e .
Ple a se com ple t e a ll box e s t h a t a pply.
Applica t ion
Soft w a r e pa ck a ge
Ope r a t in g syst e m
( if k n ow n )
( if k n ow n )
Word 1, Sage 4, Excel 2
Rit z 1, TAS 0, Win 5, Mac 1
( ple a se t ick )
St ock m anagem ent
8
I nvoicing\ fulfilm ent
9
Account ing
9
5
2
Cust om er m anagem ent
4
1
3
4
Logist ics
2
1
3
2
4
1
1
6
1
6
1
2 . Ar e t h e se syst e m s in t e gr a t e d? Ple a se pr ovide de t a ils be low .
No – 4; Yes – 1
© Rightscom 2001
15
3 . For w h a t pu r pose do you u se pa pe r a n d/ or e le ct r on ic m e dia ( e .g. ED I ,
EPOS) t o com m u n ica t e ? Ple a se t ick a ll t h a t a pply.
Pa pe r
Ele ct r on ic
N on e
Product inform at ion
14
9
St ock and price
11
10
Orders
14
9
9
4
Despat ch not es
10
3
1
I nvoices
14
5
1
Credit not es
10
3
Paym ent s
11
4
Queries
10
5
8
2
Order Confirm at ions
Ret urns Processing
4 . W h a t w ou ld be you r pr ior it ie s for syst e m im pr ove m e n t s? Ple a se pr ovide
e x a m ple s for e a ch se ct ion be low :
a ) You r ow n
syst e m s.
I nexpensive, int egrat ed account s package ( £5K for bespoke
syst em is t oo high)
Com pat ible wit h Vist a; easier int egrat ion of dat a for account
and royalt ies
Elect ronic st ock cont rol
More hardware, soft ware t raining
Bet t er sales dat abase
Em ail m arket ing
Bet t er online ordering facilit ies
b) Th e syst e m s
ow n e d by t h e
dir e ct
pa r t n e r s, w it h
w h ich you
w or k on a
da y- t o- da y
ba sis.
I nvoicing via em ail, paym ent via bacs
c) Th e syst e m s
im ple m e n t e d
by t h e su pply
ch a in a s a
w h ole .
Bet t er sales and ret urns procedures
© Rightscom 2001
More hardware, soft ware t raining
Order by EDI
16
I CT for Supplie r s
T h e U t i l i s a t i o n o f I n f o r m a t i o n & Co m m u n i c a t i o n s T e c h n o l o g y ( I CT ) i n
M a r k e t i n g a n d D i st r i b u t i o n
Com pa n y N a m e
3 1 ( 2 3 book sh ops, 4 libr a r ie s, 4 ot h e r )
Re spon de n t
Nam e
Posit ion
Role in t h e va lu e ch a in ( ple a se t ick )
Print er
Dist ribut or\ wholesaler
Bookshop
23
Ot her
Library
4
4
Ple a se com ple t e t h e qu e st ion n a ir e a s be st a s you ca n fr om you r pe r spe ct ive .
A = Ave r a ge
M = M e dia n
Ba ck gr ound D e t a ils
1 . W h ich book m a r k e t s/ ge n r e s do you su pply?
Market
Tick a ll
that
a pply
Ple a se e st im a t e t h e pe r ce n t a ge of you r
com pa n y’s r e ve n u e t h a t e a ch m a r k e t
r e pr e se n t s
19
A 21.2
M 14.5
24
A 26.7
M 20
23
A 22.3
M 15
Educat ion & School
17
A 12.3
M 10
14
A 14.2
M5
© Rightscom 2001
17
2 . H ow la r ge do you pe r ce ive t h e m a r k e t for t h e book s you
pr in t / dist r ibu t e / st ock t o be ? Ple a se t ick a s a ppr opr ia t e .
M a r k e t ( n o of r e a de r s)
< 5 ,0 0 0
Up t o
1 0 ,0 0 0
Up t o
1 0 0 ,0 0 0
> 1 0 0 ,0
00
14 ( 58% )
2
3
4
15 ( 54% )
3
4
6
13 ( 50% )
7
5
1
Educat ion & School
16 ( 73% )
1
4
1
13 ( 62% )
3
3
2
3 . W h a t is you r a ppr ox im a t e a n n u a l r e ve n u e fr om t h e sa le s of t h e book s you
pr in t / dist r ibu t e / st ock ?
Annual revenue est im at e
A£84,636
M £55,000
4 . Appr ox im a t e ly, h ow m a n y diffe r e n t t it le s do you se ll in a ye a r ?
< 250
4
251- 500
9
501- 1000
2
> 1000
12
5 . Appr ox im a t e ly, h ow m a n y diffe r e n t t it le s do you h a ve in you r in ve n t or y in
a ye a r ?
< 250
2
251- 500
6
501- 1000
4
> 1000
16
6 . Appr ox im a t e ly, w h a t pr opor t ion is in W e lsh ve r su s En glish ?
% in Welsh
A 30.1
% in English
M 10
A 69.2
M 92.5
7 . For pr in t e r s, ple a se in dica t e h ow you pr in t you r book s? Ple a se t ick a ll
t h a t a pply.
Sheet - fed\ Lit ho
Ot her
From Film
Ot her
8 . H ow do you r sa le s br e a k dow n be t w e e n W a le s a n d ou t side W a le s, in
r e la t ion t o you r com pa n y’s t u r n ove r ?
% of t urnover from cust om ers wit hin Wales
A 77.4% M 87.5%
% of t urnover from cust om ers in t he rest of
t he UK
A 22%
M 10%
A 7.8%
M 10%
% of t urnover from cust om ers out side t he
UK
9 . W h e r e is you r m ost sign ifica n t m a r k e t ou t side t h e UK?
Most significant m arket
© Rightscom 2001
US/ Can – 9; Sweden - 1
% of
t urnover
US/ Can – A
7.6% M 10%
18
1 0 . D o you be lie ve t h e r e a r e sign ifica n t u n t a ppe d m a r k e t s for you ou t side
W a le s?
Yes – 8; No – 8
1 1 . For w h ole sa le r s\ dist r ibu t or s, ple a se e st im a t e t h e pe r ce n t a ge of you r
com pa n y’s t u r n ove r , r e pr e se n t e d by t h e follow in g sa le s ch a n n e ls.
Ch a n n e l
%
Ch a n n e l
Bookshop Chains
Ot her independent
ret ailers
chains
Direct Sales
Bookclubs
%
Ot her
1 2 . H ow h a ve t h e se pe r ce n t a ge s ch a n ge d ove r t h e la st 3 - 5 ye a r s? Ple a se
t ick w h e t h e r e a ch se ct or pe r ce n t a ge h a s e it h e r in cr e a se d ( + ) or de cr e a se d
( - ) . ( Ple a se n ot e t h a t if on e pe r ce n t a ge in cr e a se s a n ot h e r m u st de cr e a se ) .
Ch a n n e l
+
Ch a n n e l
-
Bookshop Chains
Ot her independent
ret ailers
chains
Direct Sales
Bookclubs
+
-
Ot her
1 3 . W h a t volu m e of bu sin e ss com e s t o you t h r ou gh Gw a le s.com ?
None
9
<
10%
13
( 57% )
Up t o
25%
1
Up t o 50%
> 50%
1 4 . H ow h a s Gw a le s.com se r ve d you r n e e ds?
Well
11
© Rightscom 2001
Poorly
1
No not iceable result s
7
19
M a r k e t ing
1 . D o you u se I n for m a t ion a n d Com m u n ica t ion s Te ch n ology ( I CT) t o
m a n a ge k n ow le dge a bou t cu st om e r s a n d pot e n t ia l cu st om e r s? ( Ple a se
dist in gu ish you r cu st om e r s a s m e m be r s of t h e su pply ch a in ,
pu blish e r s\ r e t a ile r s\ libr a r ie s or con su m e r s.) Ple a se t ick a ll t h a t a pply.
Con su m e r s
Pu blish e r s\ Re t a ile r s\
Libr a r ie s
To st ore cust om er inform at ion
12
6
3
1
Nam e & Address
11
8
Tit les purchased
9
6
Genres purchased
6
2
10
2
To conduct m arket analysis
2 . W h a t in for m a t ion is
st or e d?
Money spent
3 . Ple a se in dica t e w h e t h e r you u se I CT t o fa cilit a t e t h e follow in g
pr om ot ion a l a ct ivit ie s. Ple a se t ick a ll t h a t a pply.
To produce prom ot ional
pieces
13
For m arket ing via em ail
9
To m anage m ailing list s
8
To exchange product dat a
3
4 . D o you h a ve you r ow n w e bsit e ?
Yes
17
( 61% )
No
10
Com ing - 1
5 . D o you u se e m a il t o m a r k e t t o t h e follow in g t ype s of cu st om e r s? Ple a se
Dom est ic cust om ers
8
Overseas cust om ers
8
6 . D o you u se I CT ou t side t h e su pply ch a in ? Ple a se t ick a ll t h a t a pply a n d
pr ovide e x a m ple s.
Ex a m ple s
Affiliat ion m arket ing
1
( via ot her organisat ions)
To work wit h any ot her
part ners
© Rightscom 2001
4
20
D ist r ibut ion
1 . W h ich I CT syst e m s a n d st a n da r ds do you cu r r e n t ly h a ve in pla ce ? I f you
k n ow t h e soft w a r e ( i.e . t h e n a m e of off- t h e - sh e lf or cu st om pa ck a ge s) a n d
t h e ope r a t in g syst e m ( e .g. W in dow s, Un ix , M a c) ple a se st a t e .
Ple a se com ple t e a ll box e s t h a t a pply.
Applica t ion
Soft w a r e pa ck a ge
( Ple a se t ick )
Ope r a t in g
syst e m
( if k n ow n )
( if k n ow n )
St ock m anagem ent
12
GEAC 1, Genesis 1, Dynix 1, Uniwell 1,
THE 1, Bert line 1, AEDat a 1, Gardlink
2, Talis 1
Unix 3, DOS
1, Win 3, PFC
1
I nvoicing\ fulfilm ent
12
Dynix 1, OLAS 1, MYOB 1, Word 1,
AEDat a 1, Gardlink 1, Talis 1, Access 1
Win 4, PFC 1
EPOS
6
Uniwell 1, THE 1, AEDat a 1, Gardlink
1, Access 1
DOS 1, Win
2, CTN 1
Account ing
8
OLAS 1, MYOB 1, THE 1, Bert line 1,
AEDat a 1, Gardlink 1, Access 1
Win 4,
Cust om er m anagem ent
7
ACT 1, THE 1, Bert link 1, AEDat a 1,
Gardlink 1, Talis 1, Access 1
Win 3
Logist ics
5
Bert line 1, AEDat a 1, Gardlink 1, Book
Dat a 1, Talis 1
Win 3, Unix 1
2 . Ar e t h e se syst e m s in t e gr a t e d? Ple a se pr ovide de t a ils be low .
No – 4; Yes – 3
3 . For w h a t pu r pose do you u se pa pe r a n d/ or e le ct r on ic m e dia ( e .g. ED I ,
EPOS) t o com m u n ica t e . Ple a se t ick a ll t h a t a pply.
Pa pe r
Ele ct r on ic
N on e
Product inform at ion
15
9
3
St ock and price
14
15
1
Orders
17
18
1
Order Confirm at ions
14
11
1
Despat ch not es
15
5
3
I nvoices
21
8
1
Credit not es
18
4
2
Paym ent s
19
9
1
Queries
19
11
1
Ret urns Processing
17
9
1
© Rightscom 2001
21
4 . W h a t w ou ld be you r pr ior it ie s for syst e m im pr ove m e n t s? Ple a se pr ovide
e x a m ple s for e a ch se ct ion be low :
a ) You r ow n
syst e m s.
GEAC Plus int egrat ed acquisit ions package
I nt egrat ed supplier and library syst em s
I m plem ent EPOS and st ock cont rol
Dat abase developm ent
Websit e developm ent
Add barcode scanning
Add hyperlinks bet ween Gwales and bookst ore websit es
Broadband com m unicat ion
b) Th e syst e m s
ow n e d by t h e
dir e ct
pa r t n e r s, w it h
w h ich you
w or k on a
da y- t o- da y
ba sis.
EDI links wit h GEAC
EDI wit h Welsh bookshops
I nt egrat e confirm at ion of orders int o Talis bibliographic
dat abase
I nt egrat e wit h suppliers’ dat abases
An account ing syst em t hat produces invoices in Welsh
Access t o WBC dat abase
c) Th e syst e m s
im ple m e n t e d
by t h e su pply
ch a in a s a
w h ole .
Order direct from Gwales, confirm direct int o own syst em for
credit
Online access t o sales dat a and t rends
I nform at ion and t raining
Elect ronic ret urns aut horisat ion procedure
Get publisher inform at ion in dat abases sooner
© Rightscom 2001
22
2 W or k sh op Su m m a r y N ot e s
epublishing
Sa le s a n d pr in t r u n s.
•
Most book sell fewer t han 1500 copies. ( One publisher put s m arket at
700 copies at £5 each.) 1000 copies in Wales are equivalent t o
100,000 in t he English language worldwide m arket .
•
I f a book sells 5- 10,000, it ’s a real best seller ( excluding hym nals and
bibles) . Religious books m ay sell only 100 copies.
•
90% of sales occur in first six m ont hs. Current ly, wast age m ay be as
high as 25 - 50% , but have t o m aint ain print runs t o keep unit cost s
down.
Bu yin g Tr e n ds.
•
Sales have im proved am ong t he under 7 age- bracket . However, sales
for 7 – 11 are falling.
•
Decreased shopping in t owns, in t radit ional t own squares, m arket s.
More sales now in m useum s and visit ors’ cent ers.
•
Gardners, Wat erst ones and t he like are reducing quant it ies and
num bers of t it les in invent ory.
D igit a l pr in t in g.
•
Lit t le experim ent at ion t o dat e. A religious publisher has used a
Docut ech successfully, print ing as few as 10 copies for cust om ized
publicat ions.
•
Would have t o be com pet it ive at 500 – 1000 copies. Qualit y is
essent ial.
•
One print er has not iced a m ove t owards short er print runs ( 300
copies) , but st ill quest ions t he econom ics of swit ching t o digit al
print ing.
•
Cost efficient short er runs m ight enable publishing for m ore lim it ed
m arket s ( ot herwise ignored) .
•
Should t here be a cent ral facilit y for m anufact uring and non- invent ory
publishing? Should m ore books be going direct t o cust om ers?
D isc pu blish in g.
•
High init ial invest m ent is a concern given sm all m arket . Unit cost s are
consequent ly prohibit ively high.
•
One publisher has had som e 50 request s for a CD product , but t he
£8K+ cost t o creat e t he product would not be cost efficient .
•
Difficult enough t o m arket print product , let alone digit al product .
© Rightscom 2001
23
I n t e r n e t pu blish in g.
•
Libraries see increase in use, including pensioners. By 2002 all
libraries will have I nt ernet connect ions.
•
Websit es and web publishing require a lot of support . Publishers don’t
have expert ise or t im e t o keep up- t o- dat e.
•
Publishers m ay gain by giving away archival m at erial, t o m arket
current m at erial.
•
Post ing t eachers’ resources online m ay be beneficial.
Gr a n t syst e m .
•
Financial support requires print ing at least 500 copies over life of t it le.
Difficult t o get grant s for academ ic books ( avg. 200 copies) or
professional books ( avg. 100 copies) .
•
Books t hat don’t get grant s ( especially in English) are very difficult t o
reprint .
•
Ret hink what / how t o fund?
Su gge st ion s for W BC.
•
Providing guidance t o aut hors on digit al publishing, and educat ion,
t raining, shared expert ise ( in file form at s, new t echnologies) for
publishers. ( Or resurrect a Welsh Publishers Associat ion.)
•
Consider support ing online library of out - of- print Welsh books. ( Or go
t o Nat ional Library.)
•
Find funding for cent rally driven, nat ional im pet us t o creat e, develop a
m arket ( such as ebooks) . Need t o avoid let t ing new kinds of
publishing in Welsh get behind t hat of English, or will lose t he children.
I CT in Dist ribut ion and Market ing
Con st r a in t s on Gr ow in g Bu sin e ss
•
Market dem and ( 700 – 800) isn’t enough t o j ust ify print ing in m any
cases. One publisher sees need t o sell in English and hopes t o grow
m arket for Welsh.
•
Public doesn’t always know where t o look for books. Need t o increase
awareness of various channels.
Cu r r e n t Use of Com pu t e r s
•
Alm ost all publishers use com put ers t o generat e m arket ing collat eral.
•
A few publishers have websit es but fewer are selling from t hem . One
publisher has achieved 40 sales.
•
A few publishers collect em ail addresses for t heir cust om ers. One
religious publisher conduct s regular em ail m arket ing. Som e are
developing a dat abase of cust om ers.
© Rightscom 2001
24
•
Publishers concerned about resources for act ively m arket ing and
selling t hrough a websit e.
Su pe r m a r k e t s a n d Ch a in s
•
People do go t o an Asda who m ight not go t o a t radit ional bookshop.
Haven’t fully t apped t his m arket .
•
Discount s dem anded by Tescos, et c. ( 48% ) are t oo high. Also, st aff is
not t rained. Need cooperat ive m arket ing, support m at erial.
•
Ret urns are a problem : chains won’t buy if t arget s aren’t reached.
Ou t side W a le s
•
No cert aint y about figures out side Wales.
•
Have problem s get t ing int o channels out side Wales. Don’t have sales
reps or act ive m eans of selling. Consider one sales agent in NA t o
work on behalf of all Welsh presses?
•
How t o access library suppliers out side Wales?
•
How t o m anage access for overseas consum ers wit hout underm ining
local bookshops?
•
Are t here lessons t o be learned from Scot land and I reland?
gw a le s.com
•
Publishers int erest ed in inform at ion on buying pat t erns, seasons of
buying, m arket t rends, as well as t ot al sales, t o as t o publish m ore
wisely.
•
Would like m ore represent at ion on ot her websit es. Would like t o reach
individuals.
•
Should publishers print gwales address inside books t o help increase
PR?
•
There m ay be an issue in cat egorizat ion: what is creat ive writ ing in
one m arket m ight be Welsh int erest in anot her. Are sales
opport unit ies being m issed?
Su gge st ion s for W BC
•
WBC needs m ore resources: t here are t wo j obs here, prom ot ing t he
Welsh language and prom ot ing publishing in Wales. Need funding t o
m arket gwales, t o provide for am bassadors, t o provide t raining and
support t o publishers, t o m ake use of t he influence of ot her Welsh
bodies t o im prove channels.
© Rightscom 2001
25
3 W e b Br ow se r Or de r in g Syst e m s
PUBEASY
W H I TAKERW EB
FI RST EXCH AN GE
D EVELOPER
Pubeasy - subsidiary of
Vist a
Whit aker - subsidiary of
VNU
First Edit ion - m aj orit y
owner Book Dat a, in t urn
m aj orit y owner Baker &
Taylor ( US)
BUSI N ESS
M OD EL
'Hub and Spoke' m odel
wit h web sit e and
dat abase of each affiliat e
publisher in hub posit ion.
Main revenue from hub
soft ware im plem ent at ion
and licenses. Only links
hub publisher t o ret ail
users
Adapt at ion of TeleOrdering
net work. Put s browser
front end on TeleOrdering.
More sophist icat ed
propriet ary int erface wit h
dist ribut ors/ wholesalers
gives acknowledgem ent s
and price enquiries.
Net work m odel using GEI S
VAN as backbone Uses
propriet ary t hird part y
solut ion convert ing
browser form s t o EDI
m essages. Links any
perm ut at ion of web
enabled or EDI enabled
t rading part ner.
CURREN T
STATUS
Syst em live for t hree
years in UK and US wit h
est ablished publishers as
affiliat es Main use as
inform at ion net work.
Lim it ed use for orders, no
proven bat ch capabilit y at
present .
TeleOrdering is long
est ablished. First st ages
of web int erfaces t arget t o
go live in Bet a in
Novem ber 2001.
First phase linking EDI
capable t o browser
capable part ners in
im plem ent at ion in UK.
Sout h African proj ect wit h
full net work capabilit ies
under developm ent .
ESTI M ATED
COSTS I F
W BC D C TO
I M PLEM EN T
Full affiliat e
im plem ent at ion approx.
£30K plus £10K annual
licenses. Traffic charge on
bat ch orders under
discussion, est im at ed at
2% order value.
Maj or part ner
dist ribut or/ wholesaler =
im plem ent at ion at cost
( unspecified) . £10K per
annum
m aint enance/ support .
Ret ailer cost s are in
bibliographic subscript ion
= £1220 per annum
BookBank + £500 per
annum TeleOrdering.
Maj or EDI part ner per
annum = £2495 t ransact
charge £1700 First Edit ion
£ 500 Maint enance Minor
browser part ner = £275
per annum .
COM M EN TS
Only solut ion wit h
est ablished user base and
t rack record but
com prom ised by not
offering t ot al supply chain
solut ion. Lim it ed num ber
of affiliat e hubs, and sm all
publishers are excluded.
Also bat ch ordering and
ot her EDI aspect s are
weak. Som e quest ion
m arks against st aying
power wit h t wo m aj or
com pet it ive launches
com ing. Also no in- house
bibliographic resources.
A hybrid m odel. Big
advant age is t hat it is an
ext ension of an
est ablished indust ry
st andard backed by
Whit akers. Disadvant ages
are t hat it lacks t he
t echnical and archit ect ural
elegance of First Exchange
and is heavily propriet ary.
Also Whit akers have a
variable t rack record on
t echnical delivery.
On paper looks best
proposit ion wit h clear and
com prehensive business
m odel support ed by
t echnical reput at ion of
First Edit ion and Book
Dat a. But so far no t rack
record. Developers have
neit her t he first m over
advant age of Pubeasy nor
brand st rengt h of
Whit akers/ Teleordering.
Success depends on sm art
com m ercial execut ion.
© Rightscom 2001
26
4 Book sh op m a n a ge m e n t syst e m s
Following is background inform at ion on a series of bookshop m anagem ent
syst em s:
•
Gardners ( Gardlink)
•
Bert ram s ( Bert line)
•
THE ( Thesis)
•
Root kin
•
Booksolve
•
AE Dat a
•
Alpha Meric ( recent ly acquired Tript ych asset s)
•
The Book Part nership
4 .1 Ga r dne r s
Gardners Books Lt d,
1 Whit t le Drive
East bourne
East Sussex
BN23 6QH
Tel: + 44 ( 0) 1323 521777
ht t p: / / www.gardners.com /
Gardner’s is a m aj or book wholesaler, st ocking in excess of 285,000 t it les
from a range of m ore t han 2,000 publishers.
Ga r dlink
Gardlink is an elect ronic order and st ock m anagem ent syst em , allowing
cust om ers t o send orders elect ronically and aut horise ret urns. I t provides
st ock m anagem ent and EPOS services as well as elect ronic invoicing. Report s
are issued daily det ailing t he st at us of orders and a weekly st ock report is
also provided. The syst em also facilit at es em ail, t he collat ion of cust om er
orders and ot her inform at ion services. Gardlink for Windows provides
I nt ernet access and a series of available funct ions via t he Gardner Websit e.
Gardners describe Gardlink as an 'open syst em ', com pat ible wit h all m aj or
EPOS syst em s and offering t he pot ent ial t o send orders t o any UK publisher
or wholesaler.
Am ongst ot her feat ures, t he Gardners int eract ive Websit e also provides book
ret ailers wit h t he abilit y t o order in real- t im e, check availabilit y, view
invoices, backorders, prom ot ions, best sellers and m ore. There is also a hom e
delivery service providing booksellers wit h t he opport unit y t o provide orders
direct t o t heir cust om ers.
© Rightscom 2001
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4 .2 Be r t r a m s
Bert ram s
The Nest
Rosary Road
Norwich
Norfolk
NR1 1TF
Tel: + 44 ( 0) 1603 216666
Fax: + 44 ( 0) 1603 611201
e- m ail: books@bert ram s.com
ht t p: / / www.bert ram s.com
Bert ram s is a m aj or UK wholesaler, est ablished in 1967. I n February 1999,
Bert ram s and Cypher, Brit ain's largest public library supplier, announced a
part nership t o form a new com pany, t he Bert ram Group. This com pany
operat es as t wo dist inct , but int erdependent businesses.
Be r t line
Bert ram s provides t he Bert line 301 bookshop m anagem ent solut ion, which is
inst alled at around 80 sit es wit hin t he UK. I t includes an open EPoS syst em ,
which facilit at es t he delivery of orders elect ronically and provides a range of
pre- designed and cust om isable aut om at ed report ing facilit ies.
The syst em provides support for t he m aj or bibliographic product s such as
BookDat a and Whit aker. Bibliographic queries can be run sim ult aneously
from t he relevant CDs or from Bert line’s own em bedded search int erface. The
lat t er com bines search result s wit h dat a from t he cust om er’s own st ock
dat abase.
E Gr ou p
4 .3 TH E Gr oup
Rosevale Business Park
Newcast le- under- Lym e ST5 7QT
Tel: 01782 566566
Fax: 01782 564484
Cont act regarding THEsis: John Evans John.Evans@t he.co.uk
THE Group is a com bined wholesaler and dist ribut or of books, audio, video,
m ult im edia and com put er gam es. The com pany has a nat ional dist ribut ion
cent re in Newcast le- under- Lym e in St affordshire and serves 8,000 cust om ers
across 18,000 ret ail out let s.
TH Esis
THEsis for Windows is wholly owned by THE. I t is current ly undergoing som e
redevelopm ent and will be relaunched short ly. The com pany int ends t hat t he
syst em will be developed int o a leading independent bookshop com put er
syst em , allowing cust om ers t o rout e t o THE as well as any ot her wholesaler.
The syst em also enables t eleordering from ot her publishers and dist ribut ors.
THEsis ut ilises EDI and t eleordering t o place orders. I t is com pat ible wit h
m ost Windows based PCs running I nt ernet Explorer 5.0.
Ot her feat ures include:
© Rightscom 2001
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•
St ock cont rol capabilit y
•
Provision of dat a on best - selling t it les
•
Cust om er order hist ory dat a st orage
•
Abilit y t o order books, videos, DVD, m ult i- m edia and m usic
•
Provision of t raining, cust om er and full- t im e soft ware support
4 .4 Root k in Associa t e s Lt d
Root kin Associat es Lt d
P.O.Box 2
DYMOCK
GL18 2WA
ht t p: / / www.root kin.com
Em ail: rbcs@root kin.com
Root k in Book se lle r Com put e r Syst e m ( RBCS)
Root kin Associat es was founded in 1986 t o supply t he dem and t hat ret ail
bookshops had for aut om at ed filing syst em s, t herefore t he Root kin syst em
has been specifically developed for book processing funct ions. I t uses
st andard barcoding t echnology t o input dat a int o a soft ware.
The Root kin cat alogue references m ore t han 420,000 book t it les, list ed by all
t he m aj or booksellers. To allow t he syst em t o be up t o dat e, a m ont hly
cat alogue upgrade is sent t o every user of t he Root kin com put er syst em .
Technically t he Root kin syst em offers full st ock cont rol of bookshops, t akes
care of cust om ers’ orders and provides elect ronic ordering feat ures.
Ot her feat ures include:
-
Cust om ers I nform at ion gat hering
-
Mailing labels and dat abase out put
-
Bar- code reading and print ing
-
Z- reads and sales analysis such as t urnover and VAT calculat ion
4 .5 Book solve
Booksolve
Viscount House,
River Lane,
Salt ney
CHESTER
CH4 8RH
Tel: + 44 ( 0) 1244 684058
Fax: + 44 ( 0) 1244 684060
e- m ail: [email protected]
© Rightscom 2001
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The com pany was founded in 1989, it s m aj or cust om ers are eit her large
academ ic bookshops or schools and library suppliers.
Booksolve soft ware has been supplied t o t he book t rade for around fourt een
years. The soft ware was init ially developed in a ret ail environm ent , and has
grown from a single- user syst em t o a series of m odules capable of being
used by sm all bookshops and large ret ailers alike. Booksolve is also used by
dist ribut ors, wholesalers, and by library and educat ional suppliers.
The syst em is used by academ ic bookshops and library suppliers in t he UK,
alt hough it is also suit able for sm aller bookshops.
The soft ware m odules provided are as follows:
St ock Cont rol and Purchase Ordering - This is t he m ain m odule of t he syst em
support ing st andard st ock and purchase order processing feat ures, t oget her
wit h links t o CD- ROM, Teleordering, Point of Sale, Hand- Held Term inals
I nvoicing and Sales Order Processing – an invoicing m odule, capable of
generat ing invoices, credit not es, quot at ions, proform as and sales orders.
Academ ic Module - t he Academ ic Module is int ended for booksellers who deal
wit h academ ic inst it ut ions, and allows t he product ion of st andard let t ers t o
academ ic st aff, recording det ails of recom m ended t ext s and assist ance wit h
ordering for fort hcom ing courses.
Elect ronic Dat a I nt erchange ( EDI ) - Booksolve support s com m only used
form at s and indust ry st andards. Booksolve users can receive elect ronic
orders via t heir web sit e or t rade bureau, process t he orders and order t he
necessary it em s elect ronically from t he publisher. I nform at ion on t he orders
can be ret urned t o t he cust om er elect ronically, and account ing syst em s
updat ed wit h bot h suppliers and cust om ers invoices.
Hand Held Term inal Soft ware - Booksolve can use handheld t erm inals for
dat a capt ure such as recording sales, ret urns, st ock in, st ock out and
deliveries.
Links To Ot her Syst em s - Booksolve links t o ot her book t rade soft ware,
including Whit akers and Bookdat a CD- ROM, Teleordering, Gardlink and
Buyline.
4 .6 AE D a t a
AE DATA
126/ 128 Crockham well Rd
Woodley
Reading
RG5 3JH
England
ht t p: / / www.aedat a.co.uk
Tel: + 44 ( 0) 118 969 1207
Tel: + 44 ( 0) 118 969 8504
Fax: + 44 ( 0) 118 969 7924
Em ail: [email protected]
© Rightscom 2001
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AE Dat a Services Lt d is an independent syst em s house, which specialises in
solut ions for ret ail and wholesale organisat ions. I t s services include
consult ancy, proj ect m anagem ent , com plet e com put er and hardware
inst allat ion, online t echnical support and t raining.
Supe r Book s 2 0 0 0 a nd AZTEC- Gold
AE Dat a offers t wo bookshop m anagem ent syst em s, Super Books 2000 and
AZTEC- Gold.
Super Books 2000 is a piece of soft ware designed t o m eet t he needs of ret ail
organisat ions, where books form part of t he product m ix. The syst em is
described as a “ fully int egrat ed business com put er syst em ” addressing all
aspect s of ret ailing from capt uring sales inform at ion at t he point - of- sale t o
providing in- dept h m anagem ent report ing including gross- m argin and
product profit abilit y cont rol. The soft ware is report edly used by such client s
as: m useum s, bookshops, library suppliers and wholesalers and includes t he
following feat ures: processing and st ock cont rol, int erface t o dat abases held
on CD- ROM and int egrat ed sales and purchase ledgers.
Azt ec Gold is a piece of ret ail m anagem ent soft ware. I t is a Windows run
applicat ion, based on t he Super Book 2000 product . The soft ware provides
an int egrat ed business com put er syst em covering all aspect s of ret ailing from
capt uring sales inform at ion at t he point - of- sale t o providing in- dept h
m anagem ent report ing including gross- m argin and product profit abilit y
cont rol.
The syst em offers opt ional t ouch screens and user program m able hot key
keyboards. I t allows users t o configure t he point of sale operat ion t o suit
t heir own environm ent .
The following addit ional feat ures are provided: Aut om at ic Price Look Up from
m ult iple bibliographic dat abases, Exchange/ Refund processing, t ransact ion
discount ing, m ult iple layaways and user defined paym ent opt ions.
4 .7 Apha M e r ic
Alpham eric plc
Bishopsgat e House
Broadford Park
Shalford, Guildford
Surrey GU4 8ED
ht t p: / / www.alpham eric.com /
Tel: + 44 ( 0) 1483 293971
Fax: + 44 ( 0) 1483 293997
Em ail: recept ion.guildford@alpham eric.com
Alpham eric plc, founded in 1984, em ploys over 600 personnel providing
solut ions t o organisat ions in Europe and t he USA.
Alpham eric is a supplier of solut ions t o ret ail, leisure and financial
organisat ions worldwide. The com pany offers services in consult ancy,
© Rightscom 2001
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soft ware developm ent , business int elligence, proj ect m anagem ent ,
inst allat ion, support , and help desk facilit ies.
Alpham eric Ret ail is t he UK’s leading supplier of News Managem ent syst em s
t o t he CTN t rade. They have over 5,000 cust om ers t hroughout t he UK.
The asset s of Best seller Classic have recent ly been acquired from Alpham eric
and a web- version of t he program should be released in t he fut ure. For t he
t im e being t he version of Best seller Classic, is an MS- DOS based applicat ion
t hat regroups all t he im port ant funct ions t hat a BMS requires.
Point of sale Opt ions:
-
Can link t o ot her PC t ills t hat have prices and t it les lookup.
-
Credit and Debit card t ransact ions can be m ade t hrough t he EFTPoS
net work.
-
Direct Sales opt ions and off- sit e sales.
-
Handheld sale dat a capt ure.
Cust om er Service:
-
Book search by I SBN, aut hor, t it le and key words.
-
Line by line browse.
-
Full cust om er order m anagem ent syst em
-
Can be int erfaced wit h CD- ROM dat abases such as Bookbank and
Whit akers.
-
Aut om at ic print ing of any kind of invoice or order.
Order:
-
Fully int egrat ed order syst em .
-
Replacem ent order.
-
Suggest ed reorder
cust om ers profiles.
-
Cont inuous account ing m onit oring.
figures according t o sales perform ances and
Deliveries:
-
Can be processed at t erm inal or rem ot ely using a handheld t erm inal or
barcode reader
-
Deliveries m at ched wit h orders.
-
Aut om at ic st ock updat e
-
Currency conversion
St ock files:
-
Com plet e bibliographic det ail for every t it le
-
Com prehensive short - t erm and long- t erm sales hist ory
© Rightscom 2001
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-
Cat egory and depart m ent classificat ion
Supplier files:
-
Supplier files can be generat ed from
dat abases such as Whit akers Bookbank.
already
exist ing
CD- ROM
-
Num ber of deliveries can be recorded cum ulat ively wit h slowest ,
quickest and average lead t im es m onit ored.
4 .8 The Book Pa r t ne r ship
7 t h floor, St at ion House
Alt rincham , Cheshire
ht t p: / / www.bookpart nership.com
Tel: 0161 941 5520
Fax: 0161 927 4100
Em ail: info@bookpart nership.com
The Book Part nership offers an ordering syst em for t he independent
bookshop, claim ing t o be “ designed by booksellers for booksellers” . 1 Wit h a
dat abase of over 1.2 m illion t it les, it brings t oget her st ockholding inform at ion
from t he m aj or wholesalers and updat es it each day. The dat abase is
cent rally m aint ained and accessed via t he I nt ernet ; no on- sit e inst allat ion is
required.
Part icipat ing bookshops are also provided wit h t heir own websit e ( or link t o
t heir exist ing websit e) such t hat t heir cust om ers can browse and purchase
from t hat dat abase via t he I nt ernet . The bookshop chooses it s own supplier
preferences and set s it s own prices. Online orders flow t hrough t he
bookshop, for fulfilm ent by t he shop it self. Consequent ly, cust om ers m ay
choose t o collect t heir purchases at t he shop, rat her t han pay for delivery.
The Book Part nership syst em does not offer st ock cont rol for booksellers in
t he way t hat wholesaler bookshop m anagem ent syst em s do.
1 We are not aware of any est ablished cust om er base as yet .
© Rightscom 2001
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5 Tr a de Or de r in g Syst e m s
Following is background inform at ion on several UK Web- based t rade- ordering
syst em s, which cat er t o sm all booksellers.
•
Whit akers TeleOrdering and Whit aker Web
•
PubEasy.com
•
First Edit ion
Whit akers and PubEasy appear t o provide t he m ost com prehensive and
t echnologically advanced range of feat ures when t heir services are bundled
t oget her. However, t he fort hcom ing launch of Whit aker’s Web in early 2002
aspires t o providing a powerful “ one- st op shop” solut ion and a direct
com pet it or for t he PubEasy service.
5 .1 Fir st Edit ion ED I Se r vice s Lt d
First Edit ion EDI Services Lt d
12/ 13 Riverside Business Cent re
River Lawn Road
Tonbridge TN9 1EP
Tel: + 44 ( 0) 1732 783533
Fax: + 44 ( 0) 1732 362626
e- m ail: info@first - edit ion.co.uk
Web sit e: ht t p: / / www.first - edit ion.co.uk
The com pany, est ablished in 1992 by Book Dat a and Vist a Com put er
Services and now a wholly owned subsidiary of Book Dat a, provides a
port folio of elect ronic t rading and ecom m erce services t o t he book t rade. I t
uses indust ry- developed st andards and prot ocols and works wit h bookt rade
organisat ions and syst em s suppliers. I t provides a Windows based EDI
applicat ion: Deskt op* EDI . First Edit ion describes t he syst em as analogous t o
t hat of a post al syst em whereby each organisat ion has a post box and
m ailbox facilit ies for t he elect ronic int erchange of t ransact ion dat a. I t act s as
a clearinghouse by sort ing dat a and redist ribut ing it t o t he appropriat e
business part ner.
First Edit ion launched a new service in May 2001, t he 1 st Exchange.Net
syst em t hat offers addit ional EDI feat ures and purport edly allows book
buyers and t heir cust om ers t o com m unicat e elect ronically, wit hout invest ing
in new infrast ruct ure.
Key Personnel: Sheila Hicks ( Managing Direct or) ; Phil Coles ( Business
Developm ent & Market ing Manager) ; Tony Wareing ( Trade Sect or Manager)
5 .2 W hit a k e r Te le Or de r ing
Whit aker TeleOrdering
Woolm ead House, Bear Lane,
Farnham
Surrey
GU9 7LG
Unit ed Kingdom
Tel: + 44 ( 0) 1252 742500
Fax: + 44 ( 0) 1252 742501
© Rightscom 2001
34
e- m ail: cust serv@whit aker.co.uk
Web sit e: ht t p: / / www.whit aker.co.uk/
W h it a k e r Te le Or de r in g a n d W h it a k e r W e b: Whit aker's TeleOrdering provides
an order rout ing facilit y for booksellers, library suppliers and wholesalers. I t
current ly operat es in excess of 30 m illion order lines for t he book t rade. The
syst em facilit at es t he t ransm ission of a file cont aining m ult iple orders t o t he
appropriat e publisher/ dist ribut or or wholesaler .
Orders are checked against a rout ing dat abase, which rout inely t racks
changes t o supply at t he I SBN level, t o ensure accuracy.
Whit aker TeleOrdering can also be accessed via t he PubEasy.com service.
Client s can search for books wit hin t he Whit aker dat abase, highlight t he
required t it le and t ransm it t he order t o Whit aker TeleOrdering via t he
I nt ernet . I t can also be bundled as a package wit h BookTrack and BookBank
as part of t he “ Whit aker Virt uous Circle” product ensem ble.
Whit aker’s are due t o launch a t rial version of Whit aker Web in Oct ober 2001
at t he Frankfurt Book Fair. This syst em will provide client s wit h a full Web
ordering and order t racking syst em , which can be bundled wit h t he com plet e
range of Whit aker product s. Following t he t rial, it is ant icipat ed t hat t he
service will be fully available from February or March 2002, t o coincide wit h
t he London Book Fair.
5 .3 PubEa sy ( for m e r ly Book Ea sy)
PubEasy ( Europe)
Valency House, Bat chwort h Lane
Nort hwood
Middlesex HA6 3HD
Unit ed Kingdom
Prim ary cont act : Gary Bowm an
Tel: + 44 ( 0) 1923 820920
Fax: + 44 ( 0) 1923 827713
gary.bowm [email protected]
PubEasy.com is an I nt ernet enquiry and ordering service for booksellers,
which has at t ract ed around 4,000 regist ered book ret ailers. VI STA Com put er
Services est ablished t he service in part nership wit h Whit aker, which provides
t he bibliographic, and TeleOrdering services. The syst em is described by t he
com pany as a “ Global Publishing e- Market place” for booksellers and t heir
suppliers, dist ribut ors and wholesalers.
Those booksellers requiring high volum e inquiry and ordering services are
offered t he TRANSACT syst em , which provides m ult iple order and inquiry
lines.
© Rightscom 2001
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5.4
Se r vice Com pa r ison Ta ble
Pr ovide r /
Se r vice s
Pu bEa sy
Or de r in g
Web based
ordering
int egrat ed wit h
POS syst em s
Bibliogr a ph ic
da t a / ca t a logu e
se a r ch in g
Real t im e
inform at ion on
t it le, price and
st ock availabilit y
Fir st Edit ion
Orders, invoices,
st at em ent s, credit
not es sent via
dedicat ed em ail
syst em
W h it a k e r s
Te le Or de r in g
W h it a k e r W e b
Facilit at es t he
t ransm ission of
business
m essages,
invoices, delivery
not es, order
acknowledgem ent s
and credit not es
( Current ly, Web
based ordering is
enabled via t he
PubEasy.com
service)
Web based
ordering syst em
t o be m ade
available from
client EPOS
Offers BookTrack
and BookBank as
addit ional packages
Product can be
bundled wit h
Whit aker
BookTrack and
BookBank as a
com prehensive
bibliographic
search and sales
service. Client s
will be able t o
check t he
availabilit y of
st ock online, as
well as nat ional
sales dat a about
t it les t hey int end
t o purchase
Ordering via
elect ronic dat a
int erchange and
FTP
Ordering via
elect ronic dat a
int erchange
Creat ion of
searchable eCat alogues of
t it le inform at ion
+ Whit aker
BookSearch
facilit y ( t oget her
wit h access t o
rich bibliographic
dat a and book
j acket
inform at ion)
M ode of
t r a n sa ct ion
e x ch a n ge
Elect ronic dat a
int erchange
Elect ronic dat a
int erchange via
em ail bet ween
aut horised business
part ners, nat ionally
and int ernat ionally abilit y t o broadcast
a single m essage t o
m ult iple business
part ners
( due for la unch
e a r ly 2 0 0 2 )
The new 1 st
Exchange.Net
product allows
booksellers and
t heir cust om ers t o
com m unicat e
elect ronically and
engage in various
ecom m erce
t ransact ions
© Rightscom 2001
36
Pr ovide r /
Se r vice s
Pu bEa sy
Ch e ck in g or de r
st a t u s
Order st at us
enquiry
capabilit y for all
orders whet her
placed via em ail,
fax or phone
Report ing feat ures
for m onit oring t he
progress of dat a;
Audit t rails t o assist
dat a input / out put
m anagem ent
The syst em will
allow client s t o
t rack t he st at us
of orders
Syst e m
se cu r it y
Password login t o
net work of
part icipant
publisher and
dist ribut or sit es
High level of
securit y t o help
ensure t hat
t ransm it t ed dat a is
available only t o
aut horised users
Securit y and
int egrat ion will be
provided
Secure
int egrat ion wit h
any EPOS syst em
Fir st Edit ion
W h it a k e r s
Te le Or de r in g
( due for la unch
e a r ly 2 0 0 2 )
Access t o t he
Service is via
passwords, t he
generat ion and
m aint enance of
which are wit hin
user cont rol
Access t o a 24 hour
Help Desk, 365
days of t he year
Addit ion a l
fe a t u r e s
pu blicise d:
Claim s t o be fast
loading, and easy
t o use
I m plem ent at ion and
set - up assist ance by
First Edit ion
consult ant s
Claim s t o save
bookseller
bet ween 30- 50%
of cost over
t radit ional
ordering and
enquiry services
Support s t he
EDI FACT, ANSI and
TRADACOMS dat a
st andards
Support s highvolum e enquiries
and ordering
Back- up m edia
service in t he event
of
t elecom m unicat ions
breakdown
I t is int ended
t hat t he syst em
will be
com pet it ively
priced as an
“ add- on” t o
exist ing services
provided by
Whit aker
Error and warning
inform at ion
Clie n t s
© Rightscom 2001
Bookpoint
HarperCollins UK
Blackwell's
Bookshop
( Newcast le)
John Wiley
Bookland & Co Lt d
Lit t leham pt on
Book Services
Books Et c
Macm illan
Ham m icks
Bookshops
Num erous client s
( list not publicised)
To be launched in
2002:
For furt her
inform at ion
booksellers
should cont act :
37
Pr ovide r /
Se r vice s
Pu bEa sy
Fir st Edit ion
Dist ribut ion Lt d
Bookshops
Macm illan
Dist ribut ion
Services
Brit ish Library
Penguin Books
Lt d
TBS Lt d/
Grant ham Book
Services
Random House
WH Everet t s
Leicest er Universit y
Bookshop
Oxford
Universit y
Press Bookshop
W h it a k e r s
Te le Or de r in g
( due for la unch
e a r ly 2 0 0 2 )
should cont act :
Sim on Skinner or
Sim on Edwards
at Whit akers Tel:
01252 742500
Ot t akars plc
Pet ers Bookshops
John Sm it h & Son
Lt d
W.H. Sm it h Lt d
Sussex Universit y
Bookshop
Jam es Thin Virgin
Our Price
Warwick Universit y
Bookshop
Wat erst one's
© Rightscom 2001
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6 Pr opr ie t a r y CRM Solu t ion s Ve n dor s
The following are Cust om er Relat ionships Managem ent ( CRM) syst em s
providers wit h experience in t he publishing m arket place.
Chordiant
ht t p: / / www.chordiant .com
Eyret el
ht t p: / / www.eyret el.com
Front Range Solut ions
ht t p: / / www.front range.com
ht t p: / / www.front range.co.uk
I nt rinsic
ht t p: / / www.int rinsic.co.uk
Kainos
ht t p: / / www.kainos.com /
Onyx Soft ware Corporat ion
ht t p: / / www.onyx.com /
Oracle Corporat ion
ht t p: / / www.oracle.com /
Prim e Response
ht t p: / / www.prim eresponse.com /
SAP
ht t p: / / www.sap.com /
Siebel Syst em s I nc.
ht t p: / / www.siebel.com /
Vist a
ht t p: / / www.vist a.com
Xchange
ht t p: / / www.xchange.com /
1 Ch or dia n t
Chordiant CRM Solut ion is based on an I nt elligent Cust om er I nt eract ion
Managem ent Plat form t hat ensures rapid int egrat ion wit h business syst em s
and processes. I t s product s and business applicat ions help build cust om er
relat ionships and cust om er int eract ions.
© Rightscom 2001
39
Services provided:
-
CRM Proj ect Managem ent
-
I nst allat ion Services
-
Business Solut ion Services
-
Syst em I nt egrat ion Services
-
Three product divisions: M a r k e t ing Pr oduct s, I nt e r a ct ive
Se lling Pr oduct s, Cust om e r Se r vice Pr oduct s and I CI M
Pla t for m Pr oduct s
-
M a r k e t ing Pr oduct s: Market ing Direct or is a t radit ional
m arket ing cam paign product while Online Market ing Direct or is
an online m arket ing cam paign product .
-
I nt e r a ct ive Se lling Pr oduct s: Selling Direct or is a solut ion
t hat helps cust om ers choosing product s online.
-
Cust om e r Se r vice Pr oduct s: Live Response, Assist ed
Response, Aut om at ed Response and Knowledge Syst em are
m odules t hat provide inst ant cust om er int eract ions.
-
I CI M Pla t for m Pr oduct s: Chordiant offers a com binat ion of
int erconnect ed servers t hat int eract t oget her for a t ot al CRM
aut om at ion.
Product s:
Chordiant Soft ware I nt ernat ional Lt d.
Goat Wharf
Brent ford
TW8 0BA
Unit ed Kingdom
Tel: + 44 ( 0) 208 400 3000
Fax: + 44 ( 0) 208 400 3133
Em ail: sales@chordiant .com
2 Eyr e t e l
Eyret el Professional Services ( EPS) focus upon t he key issues of im proving
t he effect iveness of cust om ers cont act cent res and of im proving t he ret urn
on invest m ent from t he int eract ion bet ween t he cont act cent re and it s
cust om ers.
Services Provided:
-
-
-
-
© Rightscom 2001
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Product range:
-
Replay St udio is a piece of soft ware t hat analyses cust om er
int eract ions.
-
Qualit yCall is a qualit y im provem ent syst em t hat enables a
com pany t o invest in and em power it s em ployees t o achieve t he
m axim um business benefit .
-
Cont act capt ure ( cust om er int eract ion recording) wit h product s
such as Media St ore, MediaSt ore Micro, eWare and unify.
Eyret el plc
Kings Court
Kingst on Road
Leat herhead
Surrey KT22 7SZ
Phone: + 44 ( 0) 870 6000 626
Fax: + 44 ( 0) 870 6000 636
sales@eyret el.com
3 Fr on t Ra n ge Solu t ion s
Front Range Solut ions is a soft ware provider t o sm all and m edium sized
businesses, and workgroups of larger organisat ions. The com pany solut ions
have helped solve key business needs for m any com panies.
Services Provided:
-
-
-
-
Product s range:
-
Goldm ine is a cont act m anagem ent and sales force aut om at ion
solut ion.
-
Front Office 2000 is a full propriet ary CRM syst em .
-
Heat SOS is a service opt im isat ion product .
Front Range Solut ions UK Lt d
100 Longwat er Avenue
GreenPark Reading
Berkshire
RG2 6GP
Tel: + 44 ( 0) 118 938 7300
Fax: + 44 ( 0) 118 938 7301
© Rightscom 2001
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4 I n t r in sic
The com pany is a CRM provider based in t he UK. The business has been
acquired by SAS ( a US based CRM provider www.sas.com ) .
Services provided:
-
-
-
-
Product range:
-
I nt risic7 is a syst em capable of cont rolling each st ep of a
m arket ing cam paign ( com bining SAS and I nt rinsic m odules) .
I nt rinsic
Gloucest er House
Gloucest er St reet
Faringdon
Oxfordshire SN7 7HY UK
Tel: + 44 ( 0) 1367 240 003
Fax: + 44 ( 0) 1367 244 604
Em ail: enquiries@int rinsic.co.uk
5 Ka in os
Kainos is an eBusiness and cust om er relat ionship m anagem ent service
providing t echnology solut ions for cust om ers in t he Financial Services,
Telecom m unicat ions, Ut ilit ies and Ret ail sect ors. Wit h nearly 300 consult ant s
and soft ware developers, t he com pany has built a reput at ion for delivering
qualit y solut ions t hat enable client s t o grow t heir businesses, t hrough bet t er
com m unicat ion wit h t heir cust om ers.
Services provided:
-
-
-
-
Product range:
-
No specific product . Kainos is not a soft ware provider.
182- 184 Cam pden Hill Road
Kensingt on
London W8 7AS
( + 44) 20 7313 7650
© Rightscom 2001
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6 On yx Soft w a r e Cor por a t ion
The Onyx solut ion support s a fully int egrat ed approach t o CRM by providing a
foundat ion of nat ive I nt ernet t echnology on a t hree- t iered archit ect ure,
giving cust om ers ext ensible, st able and high- perform ance CRM solut ions.
Services:
-
-
-
-
-
Consult ing
-
Cust om er cent ric CRM solut ions ( a com binat ion of t radit ional
CRM and eCRM)
-
Onyx Ent erprise 2001 is a soft ware suit e t hat is sub- divided int o
t hree port als: cust om er, part ner and em ployee. The cent ral
m odule coordinat ing t he t hree port als is called Onyx Ebusiness
engine.
Product s:
Onyx Soft ware UK
Trinit y Court
Wokingham Road
Bracknell
Berkshire
RG42 1PL
Telephone: + 44 ( 0) 1344 322 000
Fax: + 44 ( 0) 1344 489 035
Em ail: info- [email protected]
7 Or a cle Cor por a t ion
Oracle is one of t he dom inant com panies in t he area of eBusiness. The
com pany provides a fully int egrat ed CRM solut ion: Applicat ion Releases 11.
Services:
-
I m plem ent at ion of CRM solut ions
-
Training
-
The Applicat ion Releases 11 CRM solut ion is divided int o several
m odules:
-
Sales Analyser
-
Sales and Market ing
-
Sales Com pensat ion
Product s:
© Rightscom 2001
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-
Service
-
Mobile sales
-
Applicat ions for t he Web
Oracle Parkway,
Tham es Valley Park,
Reading,
Berkshire
RG6 1RA
Telephone: 0118 924 0000
Fax: 0118 924 3000
Em ail: [email protected]
8 SAP
SAP is leading t he Enterprise Resource Planning (ERP) m arket wit h t he SAP R/ 3
syst em , which int egrat es m any CRM funct ions.
Services:
-
m ySAP Services is t he service division of SAP. The following
rang of services is offered:
- Business Solut ions Consult ing
- Solut ion Operat ions Services
- Support Services
- Services I nfrast ruct ure
-
The CRM sect ion of SAP R/ 3 is sub- divided int o several m odules:
- Mobile Sales
- Cont act Managem ent
- Act ivit y Managem ent
- Sales Cycle Managem ent
- Prom ot ions and Cam paigns
- Market ing Encyclopaedia
- Product s and Services
- Quot at ion and order m anagem ent
- Cust om er Agreem ent s
SAP ( UK) Lim it ed
Clockhouse Place
Bedfont Road
Felt ham
Middlesex
TW14 8HD
© Rightscom 2001
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Telephone: 0870 608 4000
Fax: 0870 608 4050
9 Sie be l Syst e m s I n c.
Siebel solut ion act s in every m aj or CRM cat egory—m arket ing, sales, service,
part ner relat ionship m anagem ent , and em ployee relat ionship m anagem ent —
and build CRM syst em s across any t ype of indust ry.
Services:
- Siebel Global Services
- Mult ichannel Effect iveness Services
- I m plem ent at ion Assist ance Services
- Technical and End User Training
- Out sourcing Services
-
Technical Support
Product s:
- Siebel Service Ent erprise ( Cust om er Service help)
- Siebel Call Cent re
- Siebel Field Service ( m obile version of call cent re)
Siebel Market ing Ent erprise ( Cam paign m anagem ent t ool
and Dat a Mart )
- Siebel Product Configurat or
Siebel I nt eract ive ( aut om at ic inform at ion collect ion about
cust om ers and com pet it ors)
Siebel Syst em s UK Lt d.
Siebel Court
20- 22 The Avenue
Egham , Surrey
TW20 9AU
Unit ed Kingdom
Phone: + 44 1784 494 900
Fax: + 44 1784 494 901
1 0 Vist a 2
Vist a provides CRM solut ions t hat enable applicat ion service providers ( ASP)
t o deliver t o sm all business owners ( SBOs) t he necessary applicat ions t o run
t heir business from t heir very own fully cust om isable eBusiness sit e .
2 Not e t his is not t he sam e VI STA as supply t he WBC DC fulfilm ent syst em .
© Rightscom 2001
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Services Provided:
-
ASP I nt egrat ion
-
I nt egrat ed m erchant regist rat ion
-
Plat form m odularit y
-
Applicat ion int eroperabilit y
-
Managem ent console
-
Billing syst em
Product s range:
-
Vist a.com CRM m odules are sub- divided int o 8 divisions:
-
Field sales aut om at ion
-
Cust om er service
-
Cust om ized m arket ing and profiling
-
Product acquisit ion
-
Proact ive alert s and selling
-
Product developm ent
-
Market perform ance analysis
-
I nt ranet / Ext ranet
11241 Willows Road
Suit e 100, Bldg. C
Redm ond, WA 98052
Telephone: 001- 877- 497- 9909
Fax: 425- 497- 0409
info@vist a.com
1 1 Xch a n ge
Xchange opt im ises t he effect iveness of cust om er int eract ions by
synchronising all t he CRM elem ent s of a com pany such as call cent res and
Web self- service.
Services:
-
CVM st rat egic services. ( Redefine m arket ing processes)
-
CRM Process Design and I m plem ent at ion
-
CRM syst em s t raining
-
Benchm arking
Product s:
- Xchange Analyt ics is a business int elligence plat form product .
-
Xchange Cam paign accelerat es each phase of an organizat ion’s
m arket ing process.
© Rightscom 2001
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-
Xchange eMessaging allows com panies t o engage personalized
int eract ions wit h t heir cust om ers via em ail.
17 Great Cum berland Place
London, England
W1H 7LA
Phone: + 44 207 298 0666
Fax: + 44 207 298 0660
[email protected]
© Rightscom 2001
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7 Te ch n ology Adopt ion Pr oj e ct ion s
CD- ROM
UK sales figures in m illions for 12 m ont hs ending March 2001 are 205.9
unit s, £1,013.9m .
Source: BPI St at ist ics
ht t p: / / www.bpi.co.uk/ pdf/ Quart er_1_Trade_Deliveries_2001.pdf
Yet as of July 2000, consum ers were beginning t o em brace DVD t echnology
and t urning away from CD- ROM t echnology j ust as “ revenues have ebbed” .
Source: Com pact Discs and Videodiscs: A House DiViDed, 18 July 2000
ht t p: / / www.idg.net / crd_idgsearch_0.ht m l?url= ht t p% 3A% 2F% 2Fwww% 2Eidc% 2Ecom % 2Fit forecast er% 2F
it f20000718% 2Eht m &sc=
I n Oct ober 2000, I DC released a research report indicat ing t hat whilst CDROM drives rem ained popular in t he low cost PC segm ent , t he t ransit ion t o
DVD- ROM had accelerat ed.
Source: I DC Research: Opt ical/ Rem ovable St orage Market Forecast and Analysis, 2000- 2004
ht t p: / / www.gii.co.j p/ english/ id6281_opt ical_rem ovable_st orage_m arket .ht m l
European CD-ROM and DVD sales forecast to 2004 (units)
1999
2000
2001
2002
2003
2004
CD-ROM
35,408,000
35,982,000
35,761,000
33,720,000
31,549,000
21,833,000
DVD
3,402,000
4,812,000
6,700,000
10,242,000
15,137,000
23,472,000
Source: Dat aquest
Techm edia, Vol. 6, I ssue 10, 8 June 2001
DVD and CD software titles compared
1997
1998
1999
2000
2001
2002
DVD
18
300
6,772
34,523
58,650
71,006
CD-ROM
36,512
45,100
49,938
34,957
21,570
20,044
Source: Dat am onit or
Techm edia, vol. 3, issue 3, 25 Sep 2001
DVD
European DVD Sales Volume from 1997 to 2001 (units)
1997
1998
1999
2000
2001
-
125,000
1,000,000
3,350,000
6,000,000
Source: gfk
TechMedia, Vol. 6, I ssue 12, 20 July 2001
© Rightscom 2001
48
DVD Household Penetration Forecasts
% of homes with at least one
DVD player (TV, PC or other)
1998
1999
2000
2001
2002
2003
2004
2005
US
4%
13%
25%
41%
56%
68%
76%
80%
Europe
1%
5%
14%
26%
40%
52%
61%
66%
Source: STRATEGY ANALYTI CS: DVD PLAYER SHI PMENTS TO HI T 22 MI LLI ON UNI TS THI S YEAR, August
2000
ht t p: / / www.st rat egyanalyt ics.com / press/ PRDM022.ht m
D VD H a r dw a r e I nst a lle d Ba se —By Count r y
UK
France
Germany
Spain
Benelux
Italy
Other
2002 Sales
(units)
2,400,000
2,300,000
2,200,000
700,000
550,000
450,000
1,200,000
Total Base
(units)
3,450,000
3,500,000
3,300,000
1,050,000
850,000
700,000
2,000,000
Source: Warner
TechMedia Vol. 6, I ssue 11, 27 June 2001
During t he t hird quart er of 1998, t he average price of a DVD player was
around t he £350 m ark; in t he next few years, DVD player prices should drop
t rem endously t o be slight ly over t he £60 m ark in 2005.
European DVD player price forecast to 2005
Price in
Euros
1998
1999
2000
2001
2002
2003
2004
2005
446
274
218
176
153
139
130
120
Source: Screen Digest
Techm edia, Vol. 5, I ssue 9, 10 May 2000
10 year forecast of DVD player market installed within homes (units)
Asia
Europe
Rest of World
235,070,000
210,158,000
179,444,000
116,689,000
115,399,000
104,168,000
11,582,000
5,737,000
15,189,000
2010
2005
2000
Source: Baskerville Com m unicat ions
Techm edia, vol. 5, issue 8, 24 Apr 2001
© Rightscom 2001
49
Digit al Print ( Dem and Print and Print on Dem and)
Digit al print ing’s current m arket share is about 9% and will rise t o 20% t o
25% by 2010,” according t o t he Pira’s report “ Digit al Print ing – t echnology
forecast s t o 2005.
Source: digit aldem and, I ssue 3, p. 23
“ Across Europe t he t ot al digit al print m arket place was valued at som e £5.5
billion in 200. Excluding book print ing and packaging, t he overall value of
com m ercial digit al print ing is £4.3 billion.”
While som e digit al print ing replaces convent ional print ing, st udies show t hat
m uch of it is addit ional work: only 19% of digit al j obs last year direct ly
replaced convent ional print j obs; m ore t han 45% were new j obs.
Gr ow t h Pr oj e ct ions for D igit a l Pr int in Eur ope
Market Value
(euro millions)
2000
2001
2002
2003
2004
2005
4,000
4,500
5,000
5,500
6,100
6,900
Source: Pira I nt ernat ional: The Fut ure of Digit al Print ing for Com m ercial Market s in Europe, 2001.
These proj ect ions show an increase from earlier forecast s.
World Market Forecast
Electronic print (in
$US billions)
Revenue 1995
Revenue 2000
96.2
150
Source: J Addlesberger, Keynot e Address, 18 t h Global Elect ronic Docum ent Syst em s Conference, Dallas, 914 Novem ber 1997.
Electronic print (market
share %)
1995
2000
2005
8
13
25
Source: M.M. Bruno, Print ing in a digit al world, TAGA Proceedings 1995, TAGA 1995, pp 725- 734.
Across Europe, “ around one quart er of all print ers expect t o inst all a digit al
press wit hin five years. Wit h t his surge, digit al should alm ost t reble it s share
of t he print process m arket for 4% t o 11% by 2010.”
Print on dem and upt ake is prom ising even great er growt h for t he digit al print
m arket place. “ The UK’s ent ire out put , for exam ple, was around 100,000 in
1998, according t o UK Publishers’ Associat ion figures. I f, for t he sake of
argum ent , 50% of t hese were reprint s, and t hese reprint s generat ed an
© Rightscom 2001
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average of 500 copies per year, t his would creat e a pool of 25 m illion books.
This would represent about 64% of t he ent ire volum e of books sold ( not
print ed- t he dist inct ion is im port ant ) in t he UK in 1998. . . . Taking a m ore
hard- nosed look at t he m arket pot ent ial, assum e t hat 10% of t his volum e is
viable for t he POD solut ions wit hin t he UK m arket . Thus 2.5 m illion books of
t he UK’s t it le out put could pot ent ially be put t hrough POD m achines. . . .
Assum ing t hat 10% of t his volum e is viable for POD solut ions t hat are
inst alled in ot her locat ions wit hin t he supply chain, t hen around 2.5 m illion
books could be divert ed away from t he com m ercial print ers.”
Source: John W. Birkenshaw, Five Year Technology Forecast of Print ing and Publishing, p.52, Pira
I nt ernat ional, 1999.
EBooks and Online
Households with Home access to the Internet by Region and Country
%
1999-2000
2000-2001
Cha nge in %
England
20
34
14
Wales
15
22
7
Source: Office of Nat ional St at ist ics: I nt ernet Access, June 2001
ht t p: / / www.st at ist ics.gov.uk/ pdfdir/ int 0601.pdf
A survey by PriceWat erhouseCoopers in lat e 2000 suggest ed t hat t he
European m arket for e- books would begin t o see growt h in t he near fut ure.
The following dat a from t he report was published in a CNN art icle:
•
U.S. book sales are set t o grow at an average 1.2 percent annual rat e.
•
Europe book sales will grow a bit fast er at an annual rat e of 1.9
percent .
•
The difference reflect s t he relat ive lack of e- books in Europe com pared
t o t he U.S.
•
As e- book sales kick in by 2004, European spending growt h on
t radit ional books is expect ed t o slow in 2003 and 2004.
Source: E- books t urn digit al page in Europe, Decem ber 28 2000
ht t p: / / www.cnn.com / 2000/ WORLD/ europe/ 12/ 27/ ebooks.europe/
Accent ure forecast t hat ebook sales will rise from t he current level of under
$100m ( £6m ) t o in excess of $1bn ( £690m ) in 2005. Whereas Transworld
st at es t hat it s proj ect ions are m ore scept ical: “ Our m ost am bit ious
proj ect ions show ebooks reaching 5% of t ot al book sales over 10 years. “
Source: The world in your hands, 1 March, 2001
http://news.bbc.co.uk/hi/english/entertainment/newsid_1196000/1196834.stm
Accent ure furt her predict t hat by 2005, 28 m illion people are likely t o adopt
devices for ebook reading.
© Rightscom 2001
51
Source: “The Morphing Content Consumer: The Future of Digital Devices and Content“
ht t p: / / www.accent ure.com / xd/ xd.asp?it = enweb&xd= _dyn/ dynam icpressrelease_43.xm l
According t o Forrest er Research, wit hin five years, $7.8m ( 17.5% ) of
publishing indust ry revenues are expect ed t o be generat ed from cust om
print ed books, digit ised t ext books and ebooks. “ Publishers can't go back t o
business as usual - - t he Web's dist ribut ion advant ages dem and t hat t hey
shift t o far m ore flexible digit al product ion….The result is a new publishing
m odel t hat Forrest er calls m ult ichannel publishing. Successful publishers will
m anage all of t heir cont ent from a single, com prehensive st orehouse - - a
reposit ory cont aining m odular book cont ent and st ruct ure.”
Source: Forrest er Research: eBooks Will Flop, But Print - On- Dem and And Digit al Text books Will Thrive,
Predict s Forrest er Research, 22 Dec 2000
Press Release: ht t p: / / www.forrest er.com / ER/ Press/ Release/ 0,1769,470,00.ht m l
Wit hin t he UK, “ There is considerable confidence in t he cont inued success of
convent ional books, alt hough opinion was divided on t he effect of t he
I nt ernet . While 68% believed t hat I nt ernet users would buy 5% ext ra books,
56% t hought t hat 10% of books would be in elect ronic form by 2010.
Developm ent s in t his area, such as OpeneBook st andard, could result in a
m uch m ore rapid t ake–up of elect ronic books, possibly as high as 20% by
2010.”
Source: Pira I nt ernat ional: UK Print ing Trends and St rat egies, Forecast s t o 2010, 2000, p. 240.
© Rightscom 2001
52
8 Sa m ple digit a l pr in t ve n dor s a n d pr icin g
Book cr a ft
Part of t he CPI Group and locat ed j ust out side of Bat h, Bookcraft offers an
on- dem and print ing service in addit ion t o convent ional offset print ing, t hus
specialising in ult ra short runs t o 3000 m onochrom e books. I t s digit al
equipm ent com prises t wo I BM I nfoprint 4000s, one Xerox Docut ech 135 and
one Xerox 6180, which yield t oget her a capacit y of 320 books per hour. I n
addit ion, one Xerox 2060 colour print er is used t o produce t he full- colour
digit al covers. Binding offered is cased or soft , glued, sewn, saddle st it ched,
and wiro or com b bound, wit h no rest rict ions on t rim size and wit h a wide
select ion of paper st ocks ranging from 50 gsm t o 200 gsm .
Alt hough Bookcraft receives orders for as few as fift een copies, it s average
digit al run is current ly 190 unit s ( down from 440 a few years ago) . I t has
likewise not iced a decrease of 20% in it s convent ional print runs over t he
past t hree years, wit h t he cased average now at 850 copies and soft cover at
1000. 3
Bookcraft has already done som e digit al print ing for Welsh publishers: t he
Universit y of Wales Press ( 4- 5 t it les) , t he Nat ional Library of Wales and t he
Cent re for Welsh and Celt ic St udies ( 6- 8 t it les per year) .
An t on y Row e
On sit e wit h Gardners in East bourne, East Sussex, t he Ant ony Rowe print on
dem and facilit y has t wo Xerox Docut echs ( wit h a t hird com ing soon) for
product ion of unsewn soft cover t it les only.
I t s t wo st andard t rim sizes are Dem y and Royal, wit h ot her sizes priced at a
prem ium ( sizes above crown quart o are produced one- up, t hus doubling t he
price) . St andard paper is 90gsm whit e; cream is available for a prem ium .
Books m ust be 64 – 640 pages.
Ant ony Rowe/ Gardners has an alliance in t he U.S. wit h Replica Books and
Baker&Taylor, t hus facilit at ing product ion and dist ribut ion of t it les in Nort h
Am erica.
Ligh t n in g Sou r ce
Wit h it grand opening on t he 31 of July t his year in Milt on Keynes, Light ning
Source is a new ent rant in t he digit al print ing arena in t he UK. A subsidiary
of I ngram s in t he U.S., Light ning Source has been operat ing in Tennessee for
t hree years ( wit h five product ion lines) and t hus also offers local product ion
and dist ribut ion of t it les in it s digit al library for a Nort h Am erican audience.
There is one I BM product ion line in Milt on Keynes, delivering seven
paperback and t wo hardcover t rim sizes.
3 I nt erview wit h Paul Ford, General Manager, Bookcraft , 4 July 2001.
© Rightscom 2001
53
Current ly, books m ust be at least 108 pages. But , as LS is exploring t he
product ion of j ournals, it m ay event ually be able t o produce t hin books. Two
st ocks are offered: 90 gsm cream and 75 gsm whit e.
Sa m ple D igit a l Pr in t Pr icin g 4
SOFTCOVER
216 x 138
48 pages, one- colour, wit hout t ypeset t ing, 4/ C cover wit hout lam inat ion,
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50
reprint
POD
( single
copy) 5
Supplier A
( 216 x
140)
NA
NA
NA
NA
NA
NA
Supplier B
NA
NA
NA
NA
NA
NA
Supplier C
0.54
0.46
0.58
0.58
1.34
NA
WBC list 6
1.17
1.17
1.35
NA
NA
NA
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier A
( 216 x
140)
2.84
2.79
2.86
2.79
2.79
55.12/
2.52
Supplier B
2.24
2.20
2.26
2.20
2.20
45.20/
2.20
Supplier C
1.84
1.38
2.24
1.57
2.22
NA
( sheet fed)
( sheet fed)
( sheet fed)
2.47
2.47
2.73
NA
NA
NA
WBC list
4 Prices are in GBP. Supplier order does not correspond t o order of suppliers described above.
5 First price assum es cover and t ext files m ust be set up; second price assum es t it le has
already been set up and is ready t o print .
6 The WBC com piles a product ion price list t o be used in grant applicat ions. This list assum es
a m inim um print run of 1000 unit s but can be scaled down t o 750 unit s. I t should be not ed
t hat t his is a m axim um price.
© Rightscom 2001
54
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A ( 216 x
140)
3.25
3.20
3.27
3.20
3.20
58.99/
2.87
Supplier
B
2.56
2.52
2.58
2.52
2.52
47.12/
2.52
Supplier
C
1.91
1.44
2.31
1.85
2.50
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
2.86
2.86
3.15
NA
NA
NA
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A ( 216 x
140)
4.07
4.01
4.10
4.01
4.01
66.74/
Supplier
B
3.21
Supplier
C
2.23
1.65
2.70
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
3.62
3.62
3.96
3.58
3.16
3.22
3.16
3.16
50.96/
3.16
© Rightscom 2001
2.42
3.06
NA
NA
NA
NA
55
210 x 148
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A ( 216 x
140)
NA
NA
NA
NA
NA
NA
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
1.57
1.50
1.60
1.50
1.46
NA
WBC list
1.17
1.17
1.35
NA
NA
NA
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A ( 216 x
140)
2.84
2.79
2.86
2.79
2.79
55.12/
2.52
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
1.90
1.43
2.30
2.80
2.80
( sheet fed)
( sheet fed)
( sheet fed)
45.20/
2.20
WBC list
2.47
2.47
2.73
NA
NA
NA
© Rightscom 2001
56
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A ( 216
x 140)
3.25
3.20
3.27
3.20
3.20
58.99/
2.87
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
1.98
1.51
2.38
3.18
3.18
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC
list
2.86
2.86
3.15
NA
NA
NA
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A ( 216 x
140)
4.07
4.01
4.10
4.01
4.01
66.74/
3.58
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
2.32
1.74
2.79
3.92
3.92
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
3.62
3.62
3.96
NA
NA
NA
© Rightscom 2001
57
234 x 156
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A
NA
NA
NA
NA
NA
NA
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
1.57
1.50
1.60
1.50
1.46
NA
WBC list
1.37
1.37
1.60
NA
NA
NA
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A
2.84
2.79
2.86
2.79
2.79
56.13/
3.53
Supplier
B
2.24
2.20
2.26
2.20
2.20
45.20/
2.20
Supplier
C
1.90
1.43
2.30
2.80
2.80
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
3.11
3.11
3.59
NA
NA
NA
© Rightscom 2001
58
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A
3.25
3.20
3.27
3.20
3.20
60.14/
4.02
Supplier
B
2.56
2.52
2.58
2.52
2.52
47.12/
2.52
Supplier
C
1.98
1.51
2.38
3.18
3.18
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
3.62
3.62
4.17
NA
NA
NA
from files supplied
1000
1 st
print ing
1000
reprint
750
1 st
print ing
250
reprint
50 reprint
POD
Supplier
A
4.07
4.01
4.10
4.01
4.01
68.15/
4.99
Supplier
B
3.21
3.16
3.22
3.16
3.16
50.96/
Supplier
C
2.32
1.74
2.79
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
4.64
4.64
5.33
3.16
© Rightscom 2001
3.92
3.92
NA
NA
NA
NA
59
CASEBOUND
216 x 138
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A ( 216 x
140)
NA
NA
NA
NA
NA
NA
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
NA
NA
NA
NA
NA
NA
WBC list
1.80
1.80
1.98
NA
NA
NA
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A ( 216 x
140)
6.32
6.26
6.33
6.26
6.26
58.59/
5.99
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
2.58
2.08
3.08
2.83
2.84
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
3.53
3.53
3.80
NA
NA
NA
© Rightscom 2001
60
192 pages, one colour, wit hout t ypeset t ing, 4/ C cover wit hout lam inat ion,
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A ( 216 x
140)
6.73
6.69
6.74
6.67
6.67
62.46/
6.34
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
2.64
2.15
3.14
3.07
3.08
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
4.09
4.09
4.38
NA
NA
NA
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A ( 216 x
140)
7.54
7.48
7.57
7.48
7.48
70.22/
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
2.99
2.38
3.56
3.55
3.56
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
5.20
5.20
5.54
NA
NA
NA
7.05
210 x 148
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A ( 216 x
140)
NA
NA
NA
NA
NA
NA
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
NA
NA
NA
NA
NA
NA
© Rightscom 2001
61
WBC list
1.80
1.80
1.98
NA
NA
NA
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A ( or 216
x 140)
6.32
6.26
6.33
6.26
6.26
58.59/
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
2.62
2.12
3.12
3.52
3.52
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
3.53
3.53
3.80
NA
NA
NA
5.99
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A ( 216 x
140)
Supplier
B
6.73
6.69
6.74
6.67
6.67
62.46/
NA
NA
NA
NA
NA
NA
Supplier
C
2.69
( sheet fed)
2.19
( sheet fed)
3.19
( sheet fed)
3.89
3.90
NA
WBC list
4.09
4.09
4.38
NA
NA
NA
6.34
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A ( 216 x
140)
7.54
7.48
7.57
7.48
7.48
70.22/
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
3.06
2.44
3.63
4.64
4.66
NA
( sheet fed)
( sheet fed)
( sheet fed)
7.05
© Rightscom 2001
62
C
( sheet fed)
WBC list
5.20
5.20
5.54
NA
NA
NA
234 x 156
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A
NA
NA
NA
NA
NA
NA
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
NA
NA
NA
NA
NA
NA
WBC list
2.00
2.00
2.23
NA
NA
NA
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A
NA
NA
NA
NA
NA
NA
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
2.63
2.14
3.13
3.52
3.52
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
4.17
4.17
4.65
NA
NA
NA
from files supplied
1000
1 st print ing
1000
reprint
750
1 st print ing
250
reprint
50
reprint
POD
Supplier
A
NA
NA
NA
NA
NA
NA
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
2.71
2.21
3.21
3.89
3.90
NA
( sheet fed)
( sheet fed)
( sheet fed)
© Rightscom 2001
63
C
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
4.85
4.85
5.40
NA
NA
NA
from files supplied
1000
1 st print ing
1000
reprint
750
1 st
print ing
250
reprint
50
reprint
POD
Supplier
A
NA
NA
NA
NA
NA
NA
Supplier
B
NA
NA
NA
NA
NA
NA
Supplier
C
3.07
2.46
3.65
4.64
4.66
NA
( sheet fed)
( sheet fed)
( sheet fed)
WBC list
6.22
6.22
6.91
NA
NA
NA
© Rightscom 2001
64
9 D igit a l Pr in t in g H a r dw a r e , I n st a lla t ion a n d Su ppor t
The following cost s assum e inst allat ion of a Xerox Docum ent Cent re 480ST, a
hub for digit al scanning and print ing. 7 This m achine will print at a speed of
75 print s per m inut e, wit h a recom m ended average m ont hly volum e of
50,000 – 250,000 print s. ( This volum e t ranslat es int o 195 t o 975 books per
m ont h at 256 pages each; or 310 t o 1560 books per m ont h at 160 pages
each.)
H a r dw a r e cost s:
1) buy
Docum ent Cent re 480
£28,500
Annual support
£400 per year
Prices include full connect ivit y and scanning abilit y.
DC12 colour laser print er ( for covers) £24,995
2) lease ( 5 year)
DC480, as above
£1963.65 per quart er
CD12, as above
£1722.15 per quart er
Ru n n in g cost s:
0.69 pence a page ( includes t oner and click) plus paper
12 pence per cover ( includes t oner and click) plus paper
Addit ion a l cost s:
Flowport soft ware suit e. Flowport allows scanning direct ly int o a Docushare
cont ent m anagem ent sit e ( see Cont ent Managem ent Solut ions below) .
Flowport soft ware £4,995
Annual support
£750
Lease opt ion
£344.15 per quart er ( five- year lease)
An independent server is recom m ended
Binding equipm ent or out sourced binding.
Prices above do not include VAT.
7
ht t p: / / www.xerox.com / go/ xrx/ t em plat e/ 012.j sp?prodI D= DC480ST&Xcnt ry= GBR&Xlang= en_G
B&Xseg= corp
© Rightscom 2001
65
1 0 Sa m ple disc ve n dor s
Bu sin e ss N a m e : 4 MC
Ph on e : ( + 44) 020 7878 0000
Fa x : ( + 44) 020 7878 7800
Em a il: info@4m c.co.uk
W e bsit e : 4MC ( US) 4MC ( UK operat ions)
Spe cia lt y:
-
Cr e a t ion of con t e n t ( DVD aut horing, CD m ast ering, recording services, edit ing)
-
D igit isa t ion of con t e n t ( analogue t o digit al conversion for any form at )
-
Re plica t ion of CD / D VD
-
Also in volve d in ( st andards conversion, Macrovision, TELECI NE services, archiving,
rest orat ion)
D e scr ipt ion : 4MC is a m aj or supplier t o int ernat ional cont ent dist ribut ors, providing services
such as finishing and dist ribut ion for t elevision series as well as feat ure film m ast ering for
worldwide dist ribut ion.
Bu sin e ss N a m e : Abbey Road I nt eract ive ( a division of Abbey Road St udios)
Ph on e : + 44 020 7266 7282
Fa x : + 44 020 7266 7321
Em a il: int eract [email protected]
W e bsit e : Abbey Road
Spe cia lt y:
-
Cr e a t ion of con t e n t ( DVD aut horing, edit ing, m ast ering)
-
D igit isa t ion of con t e n t ( CD preparat ion up t o pre- replicat ion st age)
-
Also in volve d in ( recording services, post product ion)
D e scr ipt ion : Abbey Road is one of t he leading recording st udios in t he World. The st udio
offers one of t he m ost com prehensive product ion facilit ies.
Bu sin e ss N a m e : Design lab Systems
Ph on e : + 44 020 7437 5621
Fa x : + 44 020 7734 1582
Em a il:
[email protected]
W e bsit e : Design Lab
Spe cia lt y:
-
Cr e a t ion of con t e n t ( DVD Aut horing)
D igit isa t ion of con t e n t ( MPEG1 and MPEG2 encoding, Video encoding in QuickTime,
WMV, Real and AVI formats)
© Rightscom 2001
66
-
Also in volve d in ( consultancy system sales)
D e scr ipt ion : Design lab Syst em s are involved in t he developm ent and provision of video
graphic and com pression product s and services for t he broadcast , blue chip corporat e,
com m unicat ions, and professional m ult im edia indust ries.
Bu sin e ss N a m e : Digiverse
Ph on e : + 44 020 7478 0750
Fa x : + 44 020 7478 0751
Em a il: cont act @digiverse.co.uk
W e bsit e : Digiverse
Spe cia lt y:
-
Re plica t ion of CD / D VD ( Long run and Short run services)
-
Also in volve d in ( online sales of CD/ DVD product s and accessories)
D e scr ipt ion : Digiverse is a resource for com panies seeking t o im plem ent and leverage digit al
m edia t o achieve t heir business obj ect ives, increasing product ivit y and profit abilit y. I n t he
converging m arket place, Digiverse offers scalable solut ions for digit al delivery wit h a range of
product s and services em bracing everyt hing from CD and DVD t o st ream ing video over t he
I nt ernet .
Bu sin e ss N a m e : Elect ric Swit ch
Ph on e : + 44 20 7437 4402
Fa x : + 44 20 7437 4403
Em a il: dvd@elect ric- swit ch.com
W e bsit e : Elect ric Swit ch
Spe cia lt y:
-
Cr e a t ion of Con t e n t ( DVD Design and Aut horing)
D e scr ipt ion : Elect ric Swit ch is a leading European com pression and aut horing house for DVD
aut horing.
Bu sin e ss N a m e : Met com Video
Ph on e : + 44 20 7836 2772
Fa x : + 44 20 7836 2789
Em a il: webm ast er@m et com video.force9.co.uk
W e bsit e : Met com Video
Spe cia lt y:
-
Cr e a t ion of con t e n t ( DVD Aut horing, m enu design)
-
D igit isa t ion of con t e n t ( from any form at t o MPEG2)
-
Re plica t ion of CD / D VD
D e scr ipt ion : Met com Video is a com pany specializing in DVD aut horing and replicat ion. The
© Rightscom 2001
67
com pany based in London wit h a cont inent al European branch in t he Net herlands.
Bu sin e ss N a m e : The Met ropolis Group
Ph on e : + 44 20 8742 1111
Fa x : + 44 20 8742 3777
Em a il: dvd@m et ropolis- group.co.uk
W e bsit e : The Met ropolis Group
Spe cia lt y:
-
Cr e a t ion of con t e n t ( DVD aut horing, m enu design)
-
Also in volve d in ( m ast ering services, audio- recording services)
D e scr ipt ion : The Met ropolis Group offers client s a com plet e service in DVD product ion: from
5.1 Audio m ix- t o- pict ure, edit ing, ext rapolat ion, and m ast ering, wit h a full Creat ive Services
t eam t o assist wit h concept ual and physical design, t o encoding, aut horing, t est ing and DVD- R
/ DLT out put .
Bu sin e ss N a m e : Nim bus ( UK)
Ph on e : + 44 ( 0) 1600 890682
Fa x : + 44 ( 0) 1600 890137
Em a il: adrian.farm er@nim bus.lt d.uk
W e bsit e : Nim bus ( UK)
Spe cia lt y:
-
Su pplie r of D VD a n d CD m a st e r in g e qu ipm e n t ( based in Wales)
D e scr ipt ion : Nim bus is a supplier of CD and DVD Mast ering Equipm ent . The com pany
doesn’t provide any kind of duplicat ion services or DVD aut horing.
Bu sin e ss N a m e : Panasonic Disc Services Corp
Ph on e : 001 310- 783- 4800
Fa x : 001 310- 783- 4804
Em a il: [email protected]
W e bsit e : Panasonic Disc Services Corp
Spe cia lt y:
-
En codin g
-
Cr e a t ion of con t e n t
-
Re plica t ion of D VD
-
Also in volve d in ( pre- m ast ering, m ast ering and packaging)
D e scr ipt ion : Panasonic disc services offer cust om er service t hroughout all st ages of t he DVD
product ion process.
© Rightscom 2001
68
Bu sin e ss N a m e : Technicolor
Ph on e :
California/ Cam arillo 001 805- 445- 1122
London/ Wem bley + 44 18 1900 1122
Wales + 44 16 3346 5000
Fa x :
California/ Cam arillo 001 805- 445- 4280
London/ Wem bley + 44 18 1903 6013
Wales + 44 16 3386 7799
Em a il: none
W e bsit e : Technicolor
Spe cia lt y:
-
Re plica t ion of D VD a n d CD
-
Also in volve d in ( video replicat ion, m edia dist ribut ion)
D e scr ipt ion : Technicolor is a Thom son Mult im edia business. The com pany specialises in
m edia replicat ion m ainly.
Bu sin e ss N a m e : Tw oPlu sOn e
Ph on e : + 44 20 7287 2221
Fa x : + 44 20 7437 4161
Em a il: sales@t woplusone.co.uk
W e bsit e : TwoPlusOne
Spe cia lt y:
-
D VD e n codin g a n d a u t h or in g
-
Also in volve d in ( post product ion)
D e scr ipt ion : Two Plus One's facilit y opened in 1998 in newly refurbished prem ises in Lower
Jam es St reet ( bet ween Brewer St reet & Golden Square) in t he heart of London. The com pany
specialises in DVD encoding and aut horing.
© Rightscom 2001
69
1 1 Sa m ple e Book a n d on lin e ve n dor s
Vendors enabling online publicat ion include plat form providers ( such as
online libraries and ebook plat form s) , cont ent encrypt ion ( or digit al right s
m anagem ent , DRM) services and cont ent conversion services ( t o convert
from one form at t o anot her) , am ong ot hers. Following are a few ( of m any)
providers who are com parat ively well est ablished and could offer services t o
t he Welsh book t rade wit h relat ive ease.
PC eBook Readers
•
The Microsoft Reader com plies wit h t he Open EBook St andard
receiving t it les t agged in a derivat ive of t he OEB HTML- based schem a.
Tit les are encrypt ed wit h t he MS DRM, which links purchases t o unique
personas. MS Reader can be freely downloaded from
www.m icrosoft .com / READER/ . Barnes & Noble.com and Microsoft
opened t he Barnes & Noble.com eBookst ore for Microsoft Reader.
EBooks are also available from Am azon.com . MS Reader uses
ClearType display t echnology, which enables sub- pixel rendering, t hus
enhancing screen resolut ion. Tit les can incorporat e graphics and ot her
m edia. Cont ent m ust be convert ed t o .lit ( OEB- based) form at .
•
Adobe Acrobat eBook Reader enables publishers, ret ailers and
dist ribut ors t o secure cont ent , prot ect right s and deliver PDF- based
ebooks for viewing. The reader is offered free t o t he consum er and is
able t o incorporat e, im ages, graphics and rich font s. Adobe uses
CoolType t echnology for great er font resolut ion.
Handheld eBook Devices and Readers
This t able list s handheld devices t hat have ebook capabilit ies. New devices
are set t o launch lat er t his year. I n t he m eant im e, t he following are current
com m ercial m odels.
M ode l
Scr e e n
Size ,
W e ight &
Fe a t ur e s
Cor e
Applica t ions
Tit le
I nfor m a t ion
D RM
Ca pa bilit ie s
RCA
REB1 1 0 0
5.5”
diagonal
m onochrom
e t ouch
screen LCD,
320x480
resolut ion.
18 oz. Size
of paperback
book
5” x7” x1.5” .
Bat t ery Life:
15- 35 hrs.
Mem ory
8MB,
expandable
wit h Sm art
Media Cards.
St ores
Gem st ar
reader based
on OEB /
HTML.
Tit les from
Barnes and
Noble,
Powells.com
and
independent
epublishing
sit es.
User specific.
Websit e
18 x 12.7
cm .
© Rightscom 2001
70
approx 20
novels or
8,000 pages.
Analogue
phone based
int ernet
connect ion.
RCA
REB1 2 0 0
Websit e
8.2” diagonal
colour TFT
LCD t ouch
screen
display –
480x640
resolut ion.
33 oz /
2.1lbs size of
hardback
book 7.5” x
9” x1.25.
Bat t ery life:
6- 12hrs.
8MB
expandable
t o 128MB
wit h
Com pact
Flash Cards.
Analogue
phone based
int ernet
connect ion.
Gem st ar
Reader based
on OEB /
HTML.
Tit les
available
from
Gem st ar
ebook
cat alogue.
600x800.
10”
diagonal.
2lb. Holds
16MB
m em ory.
St ores
approx
15,000
pages or 30
books of 500
pages each.
3- 7 different
font s and
font sizes.
I nt ernet
m odem in
device, need
t o plug t o
phone line t o
access t he
web.
Cyt ale Reader
based on OEB
/ HTML.
Tit les
available in
France at
Cyt ale
websit e.
Ot her
count ries
aft er t hat
dependent
on get t ing
cont ent from
publishers.
16- Level
grayscale
display.
240x200
6.5 oz.
Franklin
Viewer,
Franklin
Reader; MS
Tit les
available at
Franklin
websit e.
22.8 x 19
cm .
Cyt a le
Websit e
Fr a nk lin
e Book m a n
© Rightscom 2001
5.2” x3.4” x0.
7” . Mem ory:
EBM- 900 and
User specific.
User specific.
71
Websit e
240x200
pixel LCD.
13.2 x 8.6
cm .
H ie book
Websit e
GoRe a de r
Websit e
© Rightscom 2001
EBM- 900 and
EBM901= 8MB;
EBM911= 16MB.
Bat t ery life
depends on
use, 2AAA
bat t eries.
Cradle t o PC
connect ion.
Reader; MS
Reader
( com ing in
2001) , based
on OEB
websit e.
Tit les
available at
ebookhom e.c
om .
480 X 320
pixel t ouch
screen LCD
display wit h
16 shades
of gray ( 5.6
I nches
diag.)
125( W) x
150( L) x
18( T) m m ,
250g ( 8.8
oz.) , 16 MB
Flash plus 2
MB RAM.
Upgradeable
wit h SMC
m em ory ( up
t o an
addit ional
128
MB) , Rechar
geable
Lit hium - I on
Bat t ery. User
replaceable,
over 10
hours of
bat t ery life
( depending
on usage) .
Hiebook
Reader based
on OEB
Color
SuperVGA
( TFT) LCD
Screen
( 12.1" or
10.4"
diagonal)
High
Bright ness,
Dual Backlit ,
800 X 600
dpi
2- 3 lbs., 32
MG
upgradable
t o 1 GB,
Rechargeable
Li- I on
Bat t ery wit h
6 hour
bat t ery life
GoReader
eText book
reader, based
on OEB or
PDF
Audio book
Player, Music
Player, Dat e
Book,
Address
Book, Voice
Mem o ( dat e
t o be
announced)
User specific.
MP3 Player,
Audio
m essage,
Dat e book,
I m age
viewer,
calculat or,
Drawing
m em o.
Tit les
available
t hrough
individual
inst it ut ions
( schools and
universit ies) .
User specific
AC- Link
Audio,
calculat or,
calendar,
and
72
elect ronic
not epad,
wireless
802.11B &
Bluet oot h,
LAN and
Dial- in t o
deliver
I nt ernet
browsing and
connect ivit y
Addit ionally, PDAs and Pocket PCs are funct ional as ebook devices.
M ode l
Scr e e n
Size ,
w e ight &
fe a t ur e s
Cor e
Applica t ions
Tit le
I nfor m a t ion
D RM
Ca pa bilit ie s
Com pa q
H3 6 3 5
240x320
pixels.
5.11" x 3.28"
x 0.62"
MS Reader,
Palm Reader
and
Mobipocket .
Tit les via
Barnes and
Noble and
Am azon.
Not yet user
specific
MS Reader,
Palm Reader
and
Mobipocket .
Tit les via
Barnes and
Noble and
Am azon.
Not yet user
specific
MS Reader,
Palm Reader
and
Mobipocket .
Tit les via
Barnes and
Noble and
Am azon
Not yet user
specific.
6.0 oz.
Websit e
Com pa q
H3 1 3 5
Color
reflect ive
TFT liquid
cryst al
display
32 MB RAM
and 16 MB
ROM
240x320
pixels
5.11" x 3.28"
x 0.62"
USB
Com pact Flas
h Card
Expansion
6.0 oz.
Websit e
15
Grayscale
16 MB RAM
and 16 MB
ROM
USB
Com pact Flas
h Card
Expansion
Ca sio E1 2 5
240x320
pixels
Websit e
TFT color
© Rightscom 2001
83.6 ( W) x
131.2 ( L) x
20.0 ( H)
m m / approx.
250g
73
liquid
cryst al,
65,536color,
t ouch- panel
display
Ca sio
EM 5 0 0 0
240x320
pixels
Se r ie s
Websit e
Ca sio E1 1 5
Silicon TFT
color liquid
cryst al,
65,536color,
t ouch- panel
display
240x320
pixels
Websit e
Bright Backlit , TFT
liquid
cryst al,
65,536 color
m onot one
H e w le t t
Pa ck a r d
Jor na da 5 2 0
Se r ie s
240x320
pixels
LCD
Websit e
support s up
t o 256
colors
250g
( including
bat t ery) .
ROM- 16MB,
RAM- 32MB
81.8 ( W) x
128 ( L) x
18.9 ( H)
m m / approxi
m at ely 218g
( including
bat t ery)
MS Reader,
Palm Reader
and
Mobipocket .
Tit les via
Barnes and
Noble and
Am azon.
Not yet user
specific.
MS Reader,
Palm Reader
and
Mobipocket .
Tit les via
Barnes and
Noble and
Am azon.
Not yet user
specific.
MS Reader,
Palm Reader
and
Mobipocket
Tit les via
Barnes and
Noble and
Am azon.
Not yet user
specific.
MS Reader,
Palm Reader
and
Mobipocket
Tit les via
Barnes and
Noble and
Am azon.
Not yet user
specific.
ROM- 16MB,
RAM- 16MB
Height .3/ 4"
x Widt h 3
1/ 4" x Dept h
5 1/ 8"
9.0 oz.
ROM- 32MB
RAM- 16MB
5.2 x 3.1 x
0.7 in. ( 13 x
7.8 x 1.7
cm ) 8.0 oz
( 230g) wit h
bat t ery
RAM- 16MB
Microsoft ®
ClearType™
display
t echnology
H e w le t t
Pa ck a r d
Jor na da 5 4 0
Se r ie s
© Rightscom 2001
240x320
pixels
5.2 x 3.1 x
0.6 in ( 13 x
7.8 x 1.6
cm )
74
Se r ie s
LCD rich
color display
cm )
Websit e
Microsoft ®
ClearType™
display
t echnology
9.1 oz ( 260
g) wit h
bat t ery
H e w le t t
Pa ck a r d
Jor na da 7 0 0
Se r ie s
240x640
pixels
2D graphics
accelerat ion
Mobipocket
Am azon.
MS Reader,
Palm Reader
and
Mobipocket
Tit les via
Barnes and
Noble and
Am azon.
Not yet user
specific.
5” x3.2” x0.7”
. 0.4lb.
Bat t ery Life:
Depends on
use, 2 AAA
bat t eries.2M
B- 8MB.
Uses Palm
OS. Vendor
specific
readers based
on OEB /
HTML,
including
Palm eBook
Reader,
Qvadis and
Mobipocket .
EBooks
available via
Peanut
Press,
Qvadis, and
Web ring.
Avant Go for
ext ract s of
print art icles
and web
cont ent
sit es.
User specific.
4.7” x3.2” x0.
7”
Uses Palm
OS. Vendor
specific
readers based
on OEB /
HTML,
including
Palm eBook
Reader,
Qvadis and
Mobipocket
EBooks
available via
Peanut
Press,
Qvadis, and
Web ring.
Avant Go for
ext ract s of
print art icles
and web
cont ent sit es
User specific.
16MB RAM
( hp j ornada
540/ 545)
6.5 in ( 16.5
cm ) color
LCD display
( support s up
t o 65,536
colors)
Websit e
1.1 lbs
32MB
SDRAM,
51MHz
Pa lm I I I
se r ie s
Websit e
Grayscale
except for
Palm I I I c,
which has
colour
display.
2.25x2.25” .
160x160
pixels.
12.7 x 7.6
cm .
Pa lm
M1 0 0 / 1 0 5
160x160
pixels
4.4 oz
Websit e
Grayscale
2MB ROM
2MB RAM
Expandable
t o 8MB
© Rightscom 2001
75
t o 8MB
Pa lm V/ Vx
160x160
pixels
4.5” x3.1” x0.
4”
4.0 oz
Websit e
Gray Scale
2MB ROM
2.5” x3.0”
2MB RAM
( V)
8MB RAM
( Vx)
Pa lm
Vii/ Viix
160x160
pixels
4.5” x3.1” x0.
4”
6.7 oz
Websit e
Gray Scale
2MB ROM
3.3” x2.3”
2MB RAM
( Vii)
8MB RAM
( Viix)
Pa lm
M5 0 0 / 5 0 5
160x160
Pixels
4.5” x3.1” x0.
4”
4.0 oz
Websit e
Gray
Scale/ HiRes
Display
( 500)
Color/ HiRes
Display
2MB ROM
8MB RAM
M505 has
nat ive USB
support
Uses Palm
OS. Vendor
specific
readers based
on OEB /
HTML,
including
Palm eBook
Reader,
Qvadis and
Mobipocket
EBooks
available via
Peanut
Press,
Qvadis, and
Web ring.
Avant Go for
ext ract s of
print art icles
and web
cont ent sit es
User specific.
Uses Palm
OS. Vendor
specific
readers based
on OEB /
HTML,
including
Palm eBook
Reader,
Qvadis and
Mobipocket
EBooks
available via
Peanut
Press,
Qvadis, and
Web ring.
Avant Go for
ext ract s of
print art icles
and web
cont ent sit es
User specific.
Uses Palm OS
4.0 Vendor
specific
readers based
on OEB /
HTML,
including
Palm eBook
Reader,
Qvadis and
Mobipocket
EBooks
available via
Peanut
Press,
Qvadis, and
Web ring.
Avant Go for
ext ract s of
print art icles
and web
cont ent sit es
User specific.
Uses Palm
OS. Vendor
specific
readers based
on OEB /
Tit les via
Peanut
Press,
Qvadis, and
Web Ring &
User specific.
( 505)
H a ndspr ing
Visor
© Rightscom 2001
160x160
pixels
5.4 oz. Tot al
size:
4.8” x3.0” x0.
7” .
Mem ory2MB-
76
Websit e
Greyscale
8MB.
Visor Prism
has a
65,000colors
display.
HTML,
including
Palm eBook
Reader,
Qvadis and
Mobipocket .
Avant Go.
Online Libraries
•
Net Library has it s own propriet ary online reader form at . I t licences
cont ent from publishers and m akes t hat cont ent available t o t he users
of t radit ional library services. I t s ebooks have a DRM solut ion based on
a print based m odel of one book, one user. EBooks can be read
online and som e pages can be copied. Users can also borrow an
ebook, and it is aut om at ically checked back in when t he t im e has
expired. Net Library’s solut ions include digit al conversion, st orage,
host ing and selling works t hrough dist ribut ion channels and providing
copyright prot ect ion. I t s DRM solut ion has built - in safeguards,
including cont rolled user access, wat erm arking, on- screen copyright
warning m essages, and lim it at ions on print ing, copying, and
downloading of ebooks.
Net Library has relat ionships wit h over 320 publishers and has in it s
collect ion over 35,000 books in copyright ( as well as 4,000 t hat are in
t he public dom ain) . The net Library business m odel is broadly
analogous t o t hat of t he t radit ional “ library supplier” , selling ebooks t o
libraries “ out right ” and paying t he publishers at a discount t o t he list
price ( which is set by t he publisher) . Libraries pay a “ price per book”
( set by t he publisher) 8 plus an access fee ( set by net Library) ; 9 t he
ebooks t hem selves reside on t he net Library server. Dat a on bot h sales
and specific t it le access is provided bot h t o publishers and t o libraries
( but not inform at ion about specific users) .
Net Library offers ebooks from m any publishers including:
Associat ed Universit y Press
But t erwort h- Heinem ann
Brown Publishing Group ( Random House)
8 Alt hough individual users m ay use net Library t o access “ public dom ain” t it les, net Library do
not sell ebooks t o individuals. Their com m ercial m odel is based ent irely on using est ablished
libraries as downst ream int erm ediaries. List prices for net Library ebooks are t ypically 150 t o
200% of list price for t he equivalent book in print .
9 The access fee ranges from a onet im e lifet im e charge of 50% of t he list price of t he t it le t o
9% of list , paid annually unt il t he library elect s t o discont inue access.
© Rightscom 2001
77
Cam bridge Universit y Press
Hought on- Mifflin Com pany
John Wiley & Sons
Kogan Page Publishers
McGraw Hill
Macm illan
Oxford Universit y Press
Taylor and Francis
Universit y of Wales Press
•
Ebrary provides unrest rict ed viewing access of it s ebook library while
charging for reproduct ion ( past ing, print ing, and downloading) .
Focusing on developing a nonfict ion collect ion of books and j ournals,
part icularly in t he Sciences, Hum anit ies, Social Sciences, Law,
Technology, and Lit erat ure, Ebrary offers 30,000 t it les, wit h a prom ise
t o reach 50,000 lat er t his year. Tit les are displayed in PDF form at .
Ebrary’s pay- t o- copy wit h aut om at ic cit at ions feat ure m inim izes t he
risk of plagiarism and m isuse of cont ent . The pricing m et ric is a “ per
page charge” , est ablished by t he publisher, who receives a percent age
of t he revenue, norm ally 25% . Publishers also est ablish lim it s on t he
num ber of pages perm it t ed t o be print ed or downloaded. Ebrary is
using a debit - account st rat egy t o facilit at e t hese pay- per- use services.
For inst ance, a user can est ablish a deposit account t hrough online
credit card paym ent ; t his account is debit ed each t im e t he user print s
or copies a page of t ext .
Consum er access t o t he collect ion is t hrough “ ebrary part ners.”
Tradit ional libraries can offer access, linking direct ly from t heir
syst em s t o ebrary t hrough co- branded access screens. This service
bot h provides libraries wit h a cont ent research t ool for t heir pat rons
and an opport unit y t o earn com m ission ( a percent age of revenues
generat ed by ebrary from t hose pat rons) . Alt ernat ively, libraries can
elect t o pay for t heir pat rons’ usage. Furt her, ebrary is licensing t heir
online library t echnology t o corporat e or ot her net work “ channel
part ners” , who can t hen est ablish t heir own collect ions. Following t his
m odel, an organisat ion could creat e it s own online reposit ory as well
as linking t o t he wider ebrary reposit ory.
•
Quest ia, which launched it s service in January of t his year, seeks t o
provide an online learning environm ent for st udent s, wit h a collect ion
init ially designed t o t he US undergraduat e liberal art s curriculum .
Wit h over 40,000 t it les in t heir collect ion t oday ( from over 212
publishers) , Quest ia claim s t hat it will expand it s collect ion t o over
250,000 wit hin t hree years. Access is direct t o Quest ia, by
subscript ion. Quest ia’s focus is on t he undergraduat e liberal art s
st udent ; t he high school advanced placem ent st udent ; or any
© Rightscom 2001
78
researcher in hum anit ies and social sciences. I n realit y, Quest ia
m em bership is ent irely unrest rict ed, and open t o anyone who chooses
t o sign up. The cont ent can only be read online; t his requires
cont inuous access t o t he I nt ernet . 10 Cont ent can also be print ed,
alt hough t here is a lim it of 30 pages per session. Quest ia fully
int egrat es t he cont ent int o a writ ing environm ent , using eit her t he
subscriber’s own word processor ( Word, Word Perfect ) or an online
not epad ut ilit y of it s own. This enables t he subscriber t o cut and past e
quot at ions ( of lim it ed size) direct ly int o t heir work, while generat ing a
cit at ion in a form at of choice and a full bibliography.
From t he user perspect ive, Quest ia is a subscript ion library. Users can
purchase a m ont hly or an annual subscript ion t o t he library ( cost ing
$19.95 and $149.95, respect ively, in August 2001) . 11 From a
publisher st andpoint , t he Quest ia offer is not unlike a blanket licence
from an RRO. The publisher has no cont rol over pricing or revenue.
From it s subscript ion pool, Quest ia pays publishers royalt ies based on
page views. The original plan was t o pay 15% of t he t ot al annual
revenue t o publishers; t he t ot al royalt y pool would be divided by t he
t ot al num ber of page views. This gives a price per page view. The
publisher receives a paym ent on a t it le- by- t it le basis: t he num ber of
page views for t hat t it le m ult iplied by t he price per page view.
EBook/ Online Service Providers
•
Light ning Source, a subsidiary of I ngram I ndust ries I nc., offers a
package of digit al fulfilm ent services t o t he book indust ry. Light ning
Source provides: Print - on- dem and print ing and dist ribut ion, com plet e
digit al fulfilm ent , including file conversion, cont ent m anagem ent and
st orage, digit al right s m anagem ent , and secure ebook delivery. Based
in LaVergne, Tennessee, LS creat ed it s first int ernat ional subsidiary in
t he UK t his sum m er wit h a print - on- dem and sit e in Milt on Keynes.
Light ning Source has announced st rat egic alliances wit h Bert ram 's, t he
UK's largest book wholesaler, t o provide single copy print product ion,
wit h t he UK Com pany Didio Com m unicat ions, a digit al audio services
provider, t o provide digit al audiobook fulfilm ent capabilit y, and wit h
Penguin UK, t o provide ebook fulfillm ent .
•
Reciprocal provides business- t o- business secure e- com m erce services
for digit al cont ent dist ribut ion over t he I nt ernet . I t offers Digit al Right s
Managem ent ( DRM) applicat ions and clearinghouse solut ions t hat
enable e- com m erce for all form s of digit al cont ent including audio,
t ext , graphics, soft ware, im ages and video via t he I nt ernet or ot her
net works. Reciprocal has offices in USA and t he Asia Pacific wit h
10 Which of course raises som e quest ions relat ing t o t elecom m unicat ions cost s in som e
environm ent s.
11 Quest ia does not offer sit e licences, but does have a program
for selling “ volum e
subscript ions” t o inst it ut ions.
© Rightscom 2001
79
offices in Singapore and Hong Kong. I t also has European operat ions in
t he UK and Germ any.
•
SealedMedia offers Digit al Right s Managem ent Solut ions for t ext ,
im ages, audio and video. I t s pat ent - pending t echnology uses I nt ernet based license servers t o m anage right s in real t im e. A global com pany
headquart ered in San Francisco, Sealed Media has European
headquart ers locat ed in Beaconsfield, UK. I n Oct ober 2000, Harcourt
Publishers I nt ernat ional chose SealedMedia Digit al Right s Managem ent
( DRM) Technology t o dist ribut e a select ion of t it les, as has Cavendish
t o dist ribut e it s law reference cat alogue as an ebook .
•
CPI - Group offers ebook conversion services t o publishers t hroughout
Europe, using it s dedicat ed facilit y in t he Philippines. Bookcraft , t he
CPI Group digit al print ing cent er in Bat h, is t he UK cust om er service
cont act for conversion.
•
TechBooks is a U.S. based t ypeset t ing and conversion house wit h a
sales office in London. Work is t ransm it t ed t o Delhi t o be convert ed t o
m ult iple form at s by a workforce of m ore t han 1500 em ployees.
•
Soft win is a conversion com pany locat ed in Bucharest , Rom ania,
current ly providing for net Library and GoReader ( a handheld ebook
plat form ) , as well as for individual publishers.
© Rightscom 2001
80
1 2 Con t e n t M a n a ge m e n t Solu t ion s
Following are som e pot ent ial CM providers wit h a st rong European presence,
who closely m eet t he Welsh book t rade’s funct ional requirem ent s at relat ively
econom ical ( given indust ry norm s) licensing and inst allat ion cost s. Prices as
quot ed are est im at es ( at Sept em ber 2001 price levels) and do not include
VAT.
Hyperwave
Hyperwave provides int ranet and I nt ernet infrast ruct ure soft ware t hat
enables organisat ions t o collect , m anage, organise, st ore and deliver
elect ronic inform at ion. Headquart ered in Swit zerland wit h offices in Great
Brit ain, Hyperwave provides st rong lifecycle m anagem ent cont rol, from
cont ent creat ion t hrough delivery, wit h m ult iple language int erface capabilit y.
I t s int ranet / ext ranet syst em allows for any num ber of “ nam ed” ( aut horised)
users t o access t he syst em via an I nt ernet browser. I n t his way, no client
inst allat ion is required, m eaning t he publishers could upload cont ent
im m ediat ely, wit hout needing any soft ware inst allat ion of t heir own. A
license and m aint enance ( excluding hardware, which m ay be an NT, Unix, or
Solaris server and an Oracle or Sequel server dat abase) for up t o 100 users
cost s approxim at ely 65,000 euros first year; annual m aint enance t hereaft er
is 13,000 euros. I nst allat ion and cust om isat ion cost s will run approxim at ely
£5- 10,000. Training of an in- house syst em s adm inist rat or will cost £1250.
Alt ernat ively, t hird- part y support can be hired and paid for on an as- needed
daily rat e.
Hyperwave offers a Fast St art package, including a fort y- day definit ion,
design, developm ent and deploym ent program m e, at £50,000 excluding VAT.
This cont rolled int egrat ion plan allows up t o 100 users, or seat s. Welsh
language int erface developm ent is not included and would add approxim at ely
4000 euros.
Cent urion House, London Road
St aines, Middlesex TW18 4AX
Unit ed Kingdom
Tel. + 44- 1784- 410- 410
Fax + 44- 1784- 410- 310
E- m ail: [email protected]
Art esia
Newly est ablished in t he UK, Art esia is a m anagem ent buyout byproduct of
Thom son, offering it s TEAMS digit al asset m anagem ent product t o publishers,
audio- visual com panies, and is expanding int o ot her m arket s. TEAMS serves
as t he hub for a wide variet y of m edia files and t he m et adat a surrounding
t hem , providing t he infrast ruct ure t o search, supply, assem ble and deliver
asset s across m ult iple cont ent t ypes and product s. A st rengt h of t he
package is it s linking feat ure, allowing users t o associat e groups of
com ponent s for part icular uses.
© Rightscom 2001
81
At a discount ed academ ic price ( given t he WBC’s charit able st at us) , a license
and m aint enance ( excluding hardware and net working and an Oracle licence)
for up t o 50 users cost s US$105,300 first year; annual m aint enance
t hereaft er is US$15,300. I nst allat ion and cust om isat ion cost s will run
approxim at ely £5- 10,000. Training of an in- house syst em s adm inist rat or will
cost US$1,200- 1,800 per person. I nst allat ion and cust om isat ion will cost
approxim at ely US$20,000, assum ing at least t wo WBC I T resources involved.
Translat ing t he user int erface t o Welsh will add an addit ional cost of up t o
US$25,000. Art esia also offer a license for one CPU, at US$70,150 plus
US$11,925 annual m aint enance. This opt ion would require som e t echnical
validat ion t o ensure t hat t he size of syst em required by t he book t rade will
operat e on one CPU. Art esia furt her offers an Oracle license for US$12,500,
plus US$2,125 for support and m aint enance.
40 Holborn Viaduct
London EC1N 2PB
+ 44 ( 0) 20 7832 3480 voice
+ 44 ( 0) 20 7832 3584 fax
eurosales@art esia.com
FileNET
FileNET’s Panagon Cont ent Services delivers an easily adm inist ered and
searchable inform at ion reposit ory for web- based access. I t claim s t o provide
“ click and go” inst allat ion wit h out - of- t he- box funct ionalit y.
A license ( excluding server cost s, Oracle or SQL) for web access for up t o 75
users ( 10 concurrent ) is £17,920, plus consult ancy, inst allat ion and t raining
at £16,460, t ot alling £34,380. Annual m aint enance and support is
£3,225.60.
1 The Square
St ockley Park
Uxbridge
Middlesex, UB11 1FN
Phone: 44 ( 0) 20 8867 6363
Fax: 44.181.867.6365
Xerox
Xerox DocuShare is a basic docum ent m anagem ent and sharing environm ent
requiring no client soft ware, but rat her web browser access. I t m anages any
file in it s nat ive form at , including im ages, and provides aut om at ic full t ext
indexing. The DocuShare soft ware suit e license ( excluding server cost s) for
web access for up t o 500 users is £12,500. I nst allat ion is charged at £450
per day, and t raining at £650 per day. Annual m aint enance and support is
£4700. ( These prices include a discount given t he “ charit able st at us” of
WBC.) Docushare m ay also be leased for a five- year period at a cost of
£861.25 per quart er.
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Xerox UK
PO Box 39
Uxbridge UB8 1XZ
0870 900 5500
Funct ional Requirem ent s Vendor Com parison
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Ar t e sia
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Post - product ion
m anagem ent of
files
I m port ant t hat
publishers can
subm it files for
st orage and
print ers can
ret rieve files
for print ing
Creat ion of
t em plat es/ form s
for ent ry of
cont ent
I m port ant t o
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key t erm s and
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files
St aging for
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PDF
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PDF can be
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Con t e n t M gt .
1000 new t it les
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Archiving
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Managem ent of
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syst em can
m anage
Quark, Work,
PDF, et c.
Managem ent of
t ext and well as
im ages
I m port ant for
current t ext
publishing
needs
Mult im edia
capabilit y
Not crit ical in
near- t erm but
audio and
video file
m anagem ent
m ay be a
fut ure
requirem ent
Dual- language
cont ent
I m port ant t hat
syst em can
m anage ( and
search across)
Welsh and
English cont ent
Keyword
searching
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necessary;
im port ant t o
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fields and
m et adat a
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any changes t o
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publishers as
wish t o
part icipat e
Rem ot e access
I m port ant t hat
publishers and
print ers can
subm it / ret rieve
dat a from own
prem ises
Browser access
via I nt ernet
I m port ant t hat
no cust om
soft ware ( and
addit ional
expense) is
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int erface
At t ract ive t hat
graphical user
int erface can
be offered in
Welsh as well
as in English
possible
possible
possible
m ust
review
I m ple m e n t a t ion
On- sit e set up,
cust om izat ion
and t raining
I m port ant t hat
vendor can
provide
inst allat ion
services, or
can
recom m end a
vet t ed service
provider
Local product
support
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UK- based
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1 3 D RM Solu t ion s
There are m ore t han 100 different DRM providers on t he m arket , cat ering t o
different indust ries, cont ent t ypes and m eans of delivery. Following are
descript ions of t he t hree leading ebook DRM plat form s. Publishers current ly
experim ent ing wit h ebook sales are t ypically m aking t heir t it les available in
all t hree form at s, wait ing t o see if one or m ore em erge as st andards.
Adobe DRM Plat form
Adobe Syst em s I ncorporat ed builds soft ware solut ions for Web and print
publishing. I t s graphic design, im aging, dynam ic m edia, and aut horing t ools
enable cust om ers t o creat e, publish and deliver visually- rich cont ent for
various t ypes of m edia.
At t he beginning of 2001, Adobe announced t wo new product s for t he ebook
m arket - Adobe® Acrobat ® eBook Reader™ 2.0 and t he Adobe Cont ent
Server™ 2.0 for eBooks. Designed for online book publishers, ret ailers or
dist ribut ors, t he Adobe Cont ent Server is an all- in- one syst em t hat secures
and sells Adobe PDF- based ebooks. Key soft ware feat ures of t he Adobe
Cont ent Server enable easy packaging, prot ect ion, dist ribut ion, and sale of
Adobe PDF- based ebooks. Docum ent s are viewed in Adobe Acrobat Reader,
a soft ware viewer t hat is dist ribut ed free for which Adobe claim s 170 m illion
users. Acrobat Reader unlocks t he files encrypt ed by PDF Merchant and
enables t hem t o be viewed aft er purchase. Cont ent Server 2.0 is based on
t he Glassbook acquisit ion Adobe m ade in August 2000.
Gem st ar DRM Plat form
Gem st ar I nt ernat ional is t he com pany t hat is now responsible for t he
developm ent and dist ribut ion of t he Soft Book and Rocket eBook devices,
which it bought during it s purchase of Nuvom edia and Soft Book in January
2000. Alt hough Gem st ar’s ebook m odel is device based, it has out sourced
m anufact uring and dist ribut ion act ivit ies t o Thom son Mult im edia’s RCA Unit
so t hat it can now focus on selling ebook t it les12 .
This is reflect ed in Gem st ar’s newly nam ed websit e: www.ebookgem st ar.com and t he m odel nam es, which are now sold under Thom son’s
RCA brand.
The Gem st ar DRM syst em is based on a process of delivering whole cont ent
t o a specified device. The plat form uses a pat ent ed syst em , which encodes
each piece of cont ent so t hat it can be read by only one aut horised device.
Each Gem st ar ebook device is inst alled wit h a unique encrypt ion key and
cont ent delivered t o each device have unique encrypt ion keys. A key cannot
be shared wit h ot her devices.
12 Gem st ar in t he Rough, 25 Sept 2000, The St andard
www.ebooknet .com / st ory.j sp?id= 3876&t opic= Hom e% 3AReading+ Technology% 3AHardware%
3ACurrent % 3ARCA+ eBooks
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The full decrypt ed t ext is never st ored in t he clear. The reader device
decrypt s t he cont ent “ on t he fly” so only a sm all am ount of cont ent is
decrypt ed at any single t im e.
Once a reader purchases an ebook, it is st ored in a personal server- side
bookshelf and can be downloaded again if needed, e.g. if it is accident ally
delet ed. However, t he unique cont ent key will st ill be required t o decrypt it .
Microsoft DRM Plat form
The t wo key elem ent s of t he Microsoft DRM plat form are it s Digit al Asset
Server ( DAS) for encrypt ion and dist ribut ion of ebook t it les and it s MS
Reader client for decrypt ion and rendering. DAS is a shrink- wrapped end- t oend syst em t hat m anages an ebook dat abase and processes and fulfils
request s. I t uses XrML ( a right s language expressed in XML) t o specify
perm ission levels ( purchase, copy, redist ribut e, et c.) . The Reader em ploys
Cleart ype t echnology, which m anipulat es t he RGB colour bars of a pixel t o
operat e singly and t hus increase screen resolut ion. Reader is based on
reflow, t hat is t he pages reflow as t hey are resized rat her t han rem ain fixed
facsim ile im ages. DAS is also designed t o work wit h t hird part y t ools, such as
asset m anagem ent syst em s, ret ail and paym ent m anagem ent syst em s.
Microsoft 's DRM solut ion is deployed at B&N.com and Am azon.com since
August 2000. Microsoft released it s MS Reader for Pocket PC devices in
Spring 2000, em ploying a nam eplat e copy prot ect ion. I n August 2000, it
released t he Reader for t he PC plat form , wit h a persona- specific DRM,
enabling t he highest cont ent prot ect ion. Upon regist ering t he Reader, users
are assigned a “ passport ” for t heir persona, whereby t hey are ent it led t o
share t it les bet ween t wo MS Reader engines regist ered in t heir nam e. I n t his
way, t hey can buy a t it le for use on t heir hom e PC and t ransfer it t o t heir
office PC but cannot t ransfer it t o a Reader regist ered t o any ot her persona.
Mult iple personas can reside on any device, however, enabling users who
share devices t o read t heir own t it les, but not t he t it les of ot hers.
© Rightscom 2001
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1 4 I n it ia t ive s for t h e Visu a lly I m pa ir e d
The Daisy Consort ium 13
The Daisy Consort ium is an int ernat ional coalit ion of inst it ut ions serving t he
print - disabled. The goal of t he coalit ion is t o develop open st andards, t ools
and t echniques for t he next generat ion of DTBs; it t hus works closely wit h
t he I nt ernat ional St andards Organisat ion ( I SO) , t he World Wide Web
Consort ium ( W3C) and t he Open EBook Foundat ion ( OEBF) t o apply exist ing
st andards such as SGML, HTML, XML and OEB t o t he specific purposes of
t alking books. These form at t ing languages, separat ing form from cont ent ,
allow for flexible applicat ions of dat a: different t ypes of form at t ing and
rendering can be applied t o t he st ruct ure depending upon t he needs of t he
user and/ or user plat form . Sim ply put , t he devices recognize t he
ident ificat ion t ags surrounding pieces of cont ent and act accordingly ( for
inst ance, j um ping from one from t ag, or sect ion, t o anot her) .
I on Reader
While several of t he devices on t he m arket t oday offer large font display, I ON
Syst em s has released t he first Open eBook ( OeB) reading soft ware explicit ly
designat ed for sight ed, low visioned and blind users. The soft ware allows
readers t o resize t ext and im ages t o a level t hat exceeds t he Am ericans wit h
Disabilit ies Act . I ON eMonocle Reader is offered free for download from t he
I ON Syst em s web sit e. 14
The CLA
The UK’s Copyright Licensing Associat ion, represent ing bot h aut hors and
publishers, has approved a licensing schem e whereby producers of Braille
and ot her form at s used by t he blind and visually im paired will be grant ed
free licensing clearance. They hope such readers will t hus get quicker and
easier access t o an increased range of books, j ournals, m agazines and
periodicals. 15 Sim ilarly, t hey have agreed t hat enlarged phot ocopies of up t o
t he whole of a book or j ournal m ay be m ade for use by visually im paired
readers at no charge, as part of t heir educat ional license agreem ent . 16
European Copyright Direct ive
The ECD was adopt ed and published on 22 nd June, 2001. At t he st age of
nat ional im plem ent at ion, t he EBU Copyright Working Group has proposed
13 ht t p: / / www.daisy.org
14 www.ionsyst em s.con
15 ht t p: / / www.cla.co.uk/ m edia/ press_releases/ press38.ht m l
16 ht t p: / / www.cla.co.uk/ have_licence/ support / he- support - visualug.ht m l
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except ions for disabled people, assert ing t hat , given t he short age of
inform at ion in a form at available t o t he sight - disabled, it should be accept ed
under copyright legislat ion t hat individuals and agencies working on t heir
behalf be grant ed right s t o t ransfer t he t ext int o elect ronic form at for use on
m ore accessible plat form s. This perm ission should be aut om at ic and should
com e at no ext ra cost . 17
17 www.euroblind.org/ fichiersGB/ wg_copy.ht m
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1 5 Addit ion a l gr a n t r e sou r ce s a n d sou r ce s of su ppor t
Wales
Nat ional Assem bly for Wales18
Addison Brade/ Jane Sibley
029 2082 23693
The governm ent set a t arget in 1998 t o raise t he num ber of SMEs t hat m ake
effect ive use of I CT t o 50,000 by t he end of 2002. I t is est im at ed t hat t here
are 90,000 SMEs in Wales. The NA m anages EU Obj ect ive 1 funding. The
following are several NA program m es providing funding and assist ance.
1. Regional Select ive Assist ance.
Michael Phelps/ Carol Carne
029 2082 3973
[email protected]
The RSA grant is aim ed at j ob developm ent wit h assist ed areas and provides
for new invest m ent in fixed asset s t hat will creat e or prot ect j obs. Grant s
are discret ionary but are subj ect t o EC ceilings on t he am ount of assist ance
t hat can be provided ( 35% of eligible cost s in Obj ect ive 1 areas) . The
am ount awarded is proport ionat e t o t he num ber of j obs being creat ed or
safeguarded. Typically, t he expendit ure m ust be great er t han £5,000. The
proj ect it support s m ust be a new one and m ust be com m ercially viable for at
least t hree years. Fast Track RSA grant s are t hose seeking less t han
£25,000, for which t he applicat ion process is less st ringent and m ore
accelerat ed. Service indust ries serving local m arket s are not eligible, so
m ost individual bookshops would not m eet t he crit eria. Also ineligible are
revenue expendit ures and rout ine replacem ent of capit al equipm ent .
However, I CT proj ect s involving business developm ent by t he bigger players
in t he t rade or a consort ium m ight be good candidat es.
NafW encourages prospect ive applicant s t o discuss eligibilit y over t he phone
before proceeding.
2. Sm art Wales
Michael Phelps/ Carol Carne
029 2082 3973
[email protected]
18 Wales I nform at ion Societ y, Funding in Wales Toolkit , 30 May 2001.
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The Sm art Wales init iat ive offers assist ance t o SMEs in developing new
product s and processes t hrough t echnological innovat ion. The following are
t wo relevant Sm art Wales grant s:
i) Regional I nnovat ion Grant .
The RI G aids t he developm ent of new product s and processes in firm s wit h
fewer t han 50 em ployees. I t will m at ch up t o 50% of cost s up t o a m axim um
of £25,000.
ii) Support for Proj ect s Under Research.
SPUR aids t he developm ent of new product s and processes in firm s wit h
fewer t han 250 em ployees. I t will provide 30% ( which m ust be at least
£50,000) of cost s up t o a m axim um of £150,000. SPURplus offers support t o
proj ect t hat exhibit a st rat egic significance t o an indust ry sect or, wit h a
m axim um grant of £375,000.
Area based funding
Dafydd Wyn Jones
01766 771345
I ndividual count y councils also offer business developm ent grant s, under t he
supervision of t he local econom ic developm ent officer. For inst ance,
Denbighshire Count y Council provides a m arket ing grant ( 50% of t he cost of
a new m arket ing proj ect , up t o £1000) and business developm ent grant s of
up t o 25% for proj ect s leading t o t he creat ion of new j obs.
All 22 local aut horit ies are part ners in t he Business Connect Net work and t he
assist ance available from t he local aut horit ies can be accessed via Business
Connect local offices.
Business Connect
08457969798
Helen Usher/ John Edney
01443 471105
BC is designed t o bring all t he support services set up t o provide assist ance
t o Welsh SMEs under one um brella, and t o coordinat e t he inform at ion, advice
and assist ance. Each BC office has an officer who is fam iliar wit h local
circum st ances and can point client s t owards appropriat e sources of funding.
The BC websit e gives free access t o a Schem es and Grant s direct ory
cont aining det ails of public- sect or funding bodies. There is also a
subscript ion- based Grant finder and I nfoGrant com m ercial dat abase.
WDA
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Using European st ruct ural funds, t he Welsh Developm ent Agency is focused
on I CT t o im prove business com pet it iveness. I t can help individual
organisat ions by signpost ing local aut horit y grant schem es t hat m ay be
appropriat e t o part icular proj ect proposals.
Finance Wales/ Wales I nnovat ion Fund
Pet er Short t / Darren Gowling
029 2033 8131
sally.william s@t heinnovat ionfund.com
Finance Wales, est ablished by t he WDA and t he NA, aim s t o im prove access
t o funding for SMEs, ranging from sm all loans t o int roduct ions t o invest ors t o
st art - up packages ( up t o £0.5m illion equit y invest m ent s) . The FW range of
funds includes t he following:
•
The Wales I nnovat ion Fund provides vent ure capit al, £150,000500,000, t o SMEs prim arily in t he t echnology sect or.
•
Ment or Wales is designed t o give sm all businesses access t o a pool of
senior m anagem ent m ent ors.
•
Access t o Capit al Wales provides businesses wit h guidance on t heir
business plans t o im prove t heir prospect s in applying for financial
assist ance.
•
The Com m unit y Loan Fund for Wales offers low- int erest five- year loans
( £5,000 – 50,000) t o organizat ions proposing a proj ect t hat is
beneficial t o it s com m unit y.
•
The Wales Sm all Loan Fund offers low- int erest loans ( £5,000 –
50,000) t o new or sm all firm s wit h t he pot ent ial t o grow but wit h
difficult y in obt aining resources.
•
Xenos, t he Wales Business Angel Net work, int roduces sm all com panies
t o invest ors ( wit h a com bined fund of m ore t han £20m illion) .
WI S
Pat rick Sullivan
01443 845816
pat [email protected]
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The Wales I nform at ion Societ y ( WI S) Program m e is funded by t he Welsh
Developm ent Agency and t he European Com m ission, as one of t heir Media
Technology Program m es for helping organisat ions t o exploit I CT. Alt hough
WI S does not direct ly fund any proj ect s, it does act “ as t he cat alyst , bringing
in ext ernal funding t o develop part nerships bet ween expert s in inform at ion
and com m unicat ions t echnology and organisat ions in Wales t hat could benefit
from t heir skills.” 19 One init iat ive t hat has already benefit ed t he WBC is t he
Llwybr- Pat hway Proj ect . Most recent ly, L- P has t eam ed up wit h Business
Connect and a num ber of local aut horit y part ners t o set up Best of Rural
Wales, an online selling schem e. ( This init iat ive allows part icipat ing m icro
ent erprises t o display t heir product on one regional ecom m erce- enabled
websit e at no cost .)
The st rat egic priorit ies and act ion plans current ly ident ified by WI S include
several opport unit ies for book t rade applicat ions:
Transform ing Wales.
•
St rat egic priorit ies: accelerat e underst anding and awareness of t he
benefit s of I CT
•
Act ion plans:
o
Wales I nform at ion Services. I m provem ent of exist ing Net work
Wales I nt ernet service t o link t o ot her Welsh sit es and provide
addit ional Welsh cont ent .
o
Wales Digit al Library and Museum Net work. Est ablishm ent of an
All- Wales library and m useum s net work, wit h digit isat ion
program m e for cont ent .
Transform ing Welsh Businesses.
•
St rat egic priorit ies: encourage exploit at ion of I CT by SMEs; ensure
access t o support services; encourage use of elect ronic docum ent
int erchange; build effect ive business inform at ion net works.
•
Act ion plans:
o
Roll- out Best Pract ice in Elect ronic Trading/ Use of I CTs.
Ext ension of use of elect ronic t rading t o at least 1000 Welsh
com panies.
o
Com pet it iveness Program m e. Ext ension of com pet it iveness of
Welsh business t hrough t echnologies.
Transform ing Educat ion and Training.
•
St rat egic priorit ies: overcom e barriers t o access t o inform at ion.
•
Act ion plans:
19 ht t p: / / www.wis.org.uk.
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o
Com put er- Assist ed Learning Mat erials Proj ect . Delivery of
cont ent in alt ernat ive form at s t o m eet t he needs of different
t ypes of st udent s.
o
I T Skills for I ndust ry I nit iat ive. Developm ent of I T support
suit ed t o fut ure needs of Welsh SMEs.
Transform ing Public Services.
•
St rat egic priorit ies: develop value- added public services; st im ulat e
privat e- public sect or part nerships for developing addit ional m eans of
public access t o new t echnologies.
•
Act ion plans:
o
St andardisat ion of Public I nform at ion. Developm ent of
coordinat ed st rat egy for elect ronic dissem inat ion ( form at s,
st andards, delivery) of public inform at ion.
o
Online Com m unit y Proj ect and Addit ional Public Services.
Developm ent of I CT- based services for dissem inat ion of
inform at ion across Wales.
Wales sm E- Business
Gerald Rogers
01443 845828
[email protected]
This is a t wo- year proj ect ( 2001/ 02) sponsored by t he Wales I nform at ion
Societ y, part ly funded by t he European Regional Developm ent Fund, t o
encourage Welsh businesses t o em brace I CT. 20 I t s £5m illion budget is
dedicat ed t o I CT awareness- raising, t hrough sem inars, workshops, and
m ent oring program m es. I t places consult ant s ( subsidising 65% of t he cost s)
in a business t o ident ify and im plem ent I CT applicat ions.
Opport unit E Wales
Am anda Pocknell
02920 504615
am anda.pocknell@opport unit ywales.co.uk
I n April 2001, t he Nat ional Assem bly for Wales announced £21m in funding
t o encourage t he use of ecom m erce in t he Obj ect ive 1 region of Wales
( £10.7m of Obj ect ive 1 m oney m at ched by Bet t erBusinessWales, a privat e
and public sect or part nership) . The program m e will operat e under t he
20 I nquiries regarding how t o part icipat e can be direct ed t o walessm [email protected],
01443 845826.
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banner Opport unit E Wales / CyflE Cym ru, t o provide individual SMEs wit h “ ecom m erce advice, im plem ent at ion support and financial assist ance.” 21 I t will
launch lat er t his year, offering one- t o- one support from e- com m erce
specialist s.
Ment er a Busnes
Hywel Evans
01970 625561
aberyst wyt h@m ent er.dem on.co.uk
Ment er a Busnes ( Ent erprise and Business) , est ablished in 1989, seeks t o
develop ent erprise in Wales, by focusing on research and developm ent t hat
will changes at t it udes t owards ent repreneurship, part icularly when Welsh is
t he m edium . MaB has no grant s t o dist ribut e, but inst ead focuses on
bringing organisat ions t oget her ( t hey have, for inst ance, put t oget her a j oint
m arket ing schem e for print ing com panies) . MaB works closely wit h t he
Welsh Developm ent Agency; m any of it s proj ect s are sponsored by t he
European Com m unit y. As MaB has placed great em phasis on t he need t o
im prove underst anding of t he link bet ween language, cult ure and econom y, it
m ay be a useful ally as t he Welsh book t rade looks t o expand it s profile
nat ionally and int ernat ionally and t o grow it s business t hrough new
t echnologies. 22
Art s Council Wales
Am y Hogan
029 20376500
The ACW receives funding from t he Nat ional Assem bly and t he Nat ional
Lot t ery ( close t o £30 m illion, over half from t he Lot t ery) t o support t he art s,
including perform ing and visual art s as well as lit erat ure. Expendit ure on
lit erat ure in 2001/ 02 will be £1,229,311, wit h half of t hat t aking t he form of
grant s for publicat ion of periodicals and books. While m ost ot her lit erat ure
grant s are offered as sponsorships for event s and act ivit ies, it m ay be
possible t o apply for funding for I T- relat ed proj ect s. The ACW capit al
expendit ures schem e m ay prove fruit ful ( sm all grant s, under £10,000, are
fast t rack, t hough request s can be m ade for awards exceeding £50,000,
requiring special com m it t ee m eet ing approval) .
21
“ 21m Elect ronic Boost for Welsh Business” press release,
ht t p: / / www.wefo.wales.gov.uk/ w- lat est / w- releases/ w- 01- 04- 03b.ht m .
3
April
2001,
22 I t m ight be called upon t o sponsor advert ising for new innovat ions in t he t rade, t raining
m at erials, t raining courses. www.Ment eraBusnes.com .
© Rightscom 2001
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Furt her, t he “ Art s for All” grant s, cat ering t o developing new audiences and
readers in Wales, provides grant s up t o £300,000 ( £100,000 each year for
t hree years) for up t o 90% of t ot al proj ect cost s. Alt hough t hese grant s
cannot fund equipm ent cost s, t hey can cover new running cost s, salaries,
m arket ing and ot her direct cost s. Proj ect s providing opport unit ies for t he
disabled, as well as educat ion and out reach are encouraged. Applicat ions are
available t hrough t he Lot t ery Division of t he ACW.
Welsh Language Board
Bet han Robert s/ Jerem y Evas
[email protected]
The WLB operat es t wo grant schem es: t he Main Grant s Program m e ( divided
int o Core Grant and Proj ect Grant s) and t he Sm all Grant s Schem e. The Main
Grant s Core Grant program m e already funds t he WBC, providing t he m oney
for it s Publishing Grant . The Proj ect Grant s, set up t o fund specific proj ect s
or act ivit ies t hat will lead t o an increase of use of t he Welsh language, m ay
be a source of funding t o support im plem ent at ion of any recom m endat ions in
t he report s. ( The Sm all Grant s Schem e is used m ainly t o assist in t he
product ion of bilingual m at erial and m ay not be relevant t o upcom ing WBC
needs.)
UK
New Opport unit ies Fund
www.nof.org.uk
NOF is a Lot t ery Dist ribut or creat ed t o award grant s t o healt h, educat ion and
environm ent proj ect s t hroughout t he UK. Many of t heir grant program m es
focus part icularly on prom ot ing social inclusion. The Fund's allocat ion
program m es include I CT Training for Teachers and School Librarians; I CT
Training for Public Librarians; and Com m unit y Access t o Lifelong Learning
( People's Net work St rand) .
I n Wales, t he NOF has £1.5 billion t o allocat e t hrough six funding
program m es by Sept em ber 2002. Consult at ion on how t o deliver t he t hird
round of funding closed on 3 Sept em ber 2001. The following NOF
program m es m ay be relevant t o WBC init iat ives:
£ 1 5 9 m illion for t ransform ing com m unit ies proj ect s including
£99m illion ( £6.5m illion for Wales) - for proj ect s which enhance t he
qualit y of life of local com m unit ies.
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£ 6 0 m illion - for sm all- scale grant s schem es, operat ed t hrough t he
exist ing Awards for All schem es in England, Scot land and Nort hern
I reland and a sim ilar schem e being developed in Wales. There will be
£3.9m illion available for Wales. However, t hese awards seem t o be
capped at £5000 each.
EU
The European Com m ission support s a huge range of funding program m es for
I nform at ion Societ y research and developm ent . These program m es, j oint ly
agreed by t he Parliam ent and t he Com m ission, are int ended t o increase t he
com pet it iveness of Europe by enabling pre- com pet it ive R&D t o be
undert aken by consort ia of European com panies and organisat ions. The
program m es cover m ost areas of pot ent ial R&D act ivit y, from fundam ent al
scient ific research t hrough t o socio- econom ic assessm ent s and im pact
st udies. Many of t he program m es have significant areas of overlap.
Furt herm ore t he rules for each program m e are different and t here are
differences wit hin program m es t hem selves. For inst ance, som e program m es
will fund proj ect s up t o 100% while ot hers will only pay up t o 30% . Most
program m es dem and t hat proponent s fund som e of t he proj ect act ivit y,
however, t hough such funding can be in resource as well as cash.
Rout es t o involvem ent wit h any of t he European Com m ission funded proj ect s
are com plex, part icularly in t he light of t he condit ion t hat m ost proj ect s m ust
have several part ners, usually from at least t wo European Union m em ber
st at es. To help pot ent ial proposers, t he eCont ent program m e has set up a
part ner search process on it s web sit e.
However, in t he UK, t he m ost user friendly sit e is t hat of UKI SHelp. 23 This
organisat ion, which also has a phone helpline ( 0870 606 1515) , provides
assist ance t o UK com panies and organisat ions wishing t o subm it proj ect s.
Obj ect ive One
The European Union has budget ed resources t owards support ing ent erprises
and im proving infrast ruct ure in cert ain “ disadvant aged” regions. West Wales
and t he West ern Valleys is qualified under European Regional Developm ent
“ Obj ect ive 1” funding. 24 Funding for t he program m e during 2000- 2006 t ot als
EUR 3936.6 m illion, of which t he EU St ruct ural Funds will cont ribut e EUR
1853.4 m illion, and is m anaged by t he Nat ional Assem bly of Wales. 25 The
23 ht t p: / / www.ukishelp.co.uk/ ukishelp/ index.ht m l)
24
regions were per
capit a GDP is less t han 75%
of
ht t p: / / europa.eu.int / com m / regional- policy/ act ivit y/ erdf/ er1b1_en.ht m .
t he
EC
average.
25 ht t p: / / www.inforegio.cec.eu.int / wbpro/ Prosr/ det ails.cfm ?OBJ= 1&PAY= UK&RGO= UKL&THE=
12&PGM= 1999GB161DO004&LAN= EN.
© Rightscom 2001
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Nat ional Assem bly is anxious t o increase t he percent age of Obj ect ive 1
funding going t o privat e sect or concerns. 26
Ot her Relevant Funding Program m es
The m ost relevant program m e is t he eCont ent program m e which offers m any
opport unit ies t o proponent s of m inorit y languages. Wit hin eCont ent , t he
appropriat e part is Act ion Line 2, Enhancing cont ent product ion in a
m ult ilingual and m ult icult ural environm ent . As t he Work Program m e
docum ent com m ent s27
The overall goal is t o invest igat e and experim ent wit h new st rat egies, part nerships and
solut ions for designing and producing easily localisable e- cont ent product s and services
( " int ernat ionalisat ion" ) , and having t hem adapt ed t o t he requirem ent s of t he int ended t arget
m arket s and com m unit ies ( " localisat ion" ) , while reducing t he associat ed cost and t im e- t om arket and facilit at ing furt her cont ent m anagem ent and re- purposing work.
Act ions will be aim ed at m aking local offerings m eet t he requirem ent s of European and global
m arket s ( t hink local, act global) and alt ernat ively at m aking global offerings m eet t he needs
of local com m unit ies ( t hink global, act local) . Trans- nat ional and cross- sect oral act ions will
address t hree broad areas and com m unit ies.
I t needs t o be borne in m ind t hat m ost of t he European Com m ission
program m es are designed for part nerships of com panies or organisat ions
from at least t wo separat e European count ries. Hence, under t he first call for
proposals, which closed in June 2001, t he m aj orit y of t he sublines under
Act ion Line 2 required consort ia t o be form ed of bet ween t hree and six
part ners, drawn from at least t wo European Union m em ber st at es. Only t wo
sublines allowed for proj ect s t o be subm it t ed wit h j ust one part ner. The next
call will close at t he end of Decem ber 2002. The call will be for dem onst rat ion
proj ect s, including language cust om isat ion, m ult icult ural st rat egies and
est ablishm ent of digit al dat a collect ions.
The Com m ission offers help t o pot ent ial proposers by reviewing “ preproposals” —short abst ract s ( no m ore t han t hree pages) of t he concept
seeking funding. The Com m ission will ret urn confident ial com m ent s on t he
approach and provide advice on how best t o present t he case in a full
proposal. 28
The eCont ent Program m e, while being t he m ost appropriat e EC funding
program m e t o t he Welsh Books Council, has links t o ot her EC funding
program m es. These ot her program m es include t he huge 5 t h Fram ework I ST
program m e. 29 The relevant sect ion of t his program m e is Key Act ion I I I –
Mult im edia Cont ent and Tools. Wit hin t his Key Act ion som e m ent ion of
funding for m ult ilingual cont ent can be found in I I I .3.1. I t should be not ed
t hat t his program m e is m ore classically t echnology and science based.
26 Helen Usher in t he Cardiff office deals wit h privat e sect or applicat ions, 01443 471105.
27 www.cordis.lu/ econt ent
28 Pre- proposals should be em ailed t o I NFSO- calls.econt ent @cec.eu.int .
29 ht t p: / / www.cordis.lu/ ist .
© Rightscom 2001
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The Ten- Telecom Program m e 30 is specifically linked t o t he developm ent of
t elecom m unicat ions net works, but does have funds available for
organisat ions such as libraries t hat wish t o use t elecom m unicat ions for
act ivit ies such as dist ance access, which m ay be of relevance in Wales. I t
also provides funds for herit age and linguist ic purposes.
The Cult ure and Media program m es support ed by DGX do have som e
funding, but t hese program m es are t radit ionally underfunded.
Rout es t o involvem ent wit h any of t he European Com m ission funded proj ect s
are com plex, part icularly in t he light of t he condit ion t hat m ost proj ect s m ust
have several part ners, usually from at least t wo European Union m em ber
st at es. To help pot ent ial proposers, as m ent ioned above, t he eCont ent
program m e has set up a part ner search process on t he web.
I n January 2001, t he Com m it t ee on Cult ure, Yout h, Educat ion, t he Media and
Sport adopt ed a resolut ion on new front iers in book product ion- - elect ronic
publishing and print ing on dem and—aim ed at recognising t he opport unit ies
creat ed by t hese t echnologies for m aint aining and st rengt hening cult ural and
linguist ic diversit y ( keeping ot herwise out - of- print aut hors and lim it ed
m arket subj ect s in print and dissem inat ing inform at ion t o vulnerable
populat ions) . They agreed t o designat e 2003 t he European Year of Books
and Lit eracy, t o increase public awareness of t he im port ance of books and
epublishing. 31
Alt hough t his act ion yet requires parliam ent ary approval, it prom ises very
relevant support t o proj ect s relat ed t o Welsh lit eracy and I CT. The resolut ion
encourages rising t o t he “ challenge of t he deposit of elect ronic publicat ions in
nat ional libraries,” not ing t hat European publishers and Nat ional Libraries
have recent ly agreed guidelines wit h encourage volunt ary deposit of
elect ronic publicat ions. I t recognises t he dem and upon t he Com m ission t o
subsidise “ a large num ber of sm all elect ronic providers of publicat ions in
order t o m aint ain linguist ic and cult ural diversit y,” as well as “ t o encourage
t he publishing of e- books in addit ion t o support ing t radit ional form s of
publishing, and t o safeguard a com pet it ive m arket st ruct ure so t hat t he
addit ional cost s of new t echnologies are not t oo onerous for sm all
publishers.” And it acknowledges t he call upon t he Com m ission t o provide
for vocat ional t raining program m es, addressing t he need for m em bers of t he
publishing and book ret ailing t rade t o adapt t heir skills t o new t echnologies. 32
30 ht t p: / / www.t en- t elecom .org
31 ht t p: / / epp- ed.europarl.eu.int / Act ivit ies/ pday01/ day010_en.asp
32 10 January 2001, Report on new front iers in book product ion: elect ronic publishing and
print ing on dem and. ht t p: / / www2.europarl.eu.int / om k/ OMEuroparl?PROG= REPORT&L= EN&PUBREF= - / / EP/ / NONSGML+ REPORT+ A5- 20010005+ 0+ DOC+ PDF+ V0/ / EN&LEVEL= 5
© Rightscom 2001
100
Progress on t he adopt ion and im plem ent at ion of t his resolut ion should be
followed so t hat any result ing funding schem es can be applied for.
Privat e Sect or Com panies
BT
Bet han Lauder
BT
5 t h Floor
Park Gat e
West gat e St reet
Cardiff CF 10 1NW
BT is one of t he privat e sect or part ners in som e of t he WI S init iat ives.
HSBC
Sian Elin Jones
029 20351136
HSBC espouses support for t he Welsh language.
Vent ure Capit al Bodies
Wales Fund Managers Lt d
029 20320490
Gam bit
029 20667799
Finance Wales
See above
© Rightscom 2001
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1 6 Gw a le s.com Or de r in g Ex pe r ie n ce
Following is an evaluat ion of Right scom ’s experience of ordering it em s via
gwales.com , com paring t he efficiency of t he service wit h t hat provided by
Am azon.co.uk. The goal was t o order t hree different Welsh language t it les
( wit h a st at us of “ in st ock” ) t hrough gwales.com , using a different bookshop
for each, and one copy of one of t hose t it les from Am azon.
Th e or de r in g e x pe r ie n ce
The ordering process
Three t it les were ordered from gwales.com on Thursday 21 June. The books
and select ed bookshops are det ailed below:
Cyfres Profiadau Cynt af, m ynd i’r ysgol:
Siop y Werin,
Llanelli
St oriau Gwlad y Teganau:
Siop DJ, Fishguard
Dirgelwch Loch Ness33
Hands Bookshop
The searching and ordering processes of gwales.com were found t o be easy
and st raight forward. The search int erface was part icularly user- friendly, wit h
t he abilit y t o query t ypical bibliographic m et adat a. The syst em also provides
t he facilit y t o search for keywords using a Product Descript ion field, which is
beneficial. However, t o find t he search but t on in order t o execut e t he search
t he user m ust scroll furt her down t he screen, a process t hat is t im econsum ing and frust rat ing. Posit ioning a search but t on at t he t op of t he
screen would offer addit ional convenience.
The paym ent process also lacked som e flexibilit y in t hat t he syst em assum ed
t hat t he person request ing t he it em was also t he credit card holder and t he
int ended recipient of t he book. I t was t hus not possible t o pay for a book on
behalf of som eone else or t o have a book sent t o a different address from t he
billing address. ( This elim inat es “ gift ing” .)
Efficiency of service
The order confirm at ion process was very efficient . Wit hin 15 m inut es of
placing each separat e order, an em ail was received from gwales.com
providing confirm at ion of t he t it les purchased and t he bookshop from which
each t it le was ordered.
However, seven days aft er placing t he orders wit h gwales.com it becam e
apparent t hat an error had occurred in t he ordering processing. Despit e
having ordered t hree separat e t it les from t hree different bookshops, t he
syst em had processed t he sam e t it le ( Dirgelwch Loch Ness) for each
bookshop.
33 A copy of Dirgelwch Loch Ness was also ordered from Am azon.co.uk during t he sam e day
© Rightscom 2001
102
This change of event s provided t he opport unit y t o direct ly com pare response
t im es of each of t he bookshops and Am azon.co.uk for t he sam e t it le. The
result s are det ailed below:
Com pa r ison of book sh op r e spon se t im e s for D ir ge lw ch Loch N e ss, or de r e d
2 1 Ju n e 2 0 0 1
Book shop
Confir m a t ion
r e ce ive d fr om
book shop
Post a ge
cost s
D e live r y
da t e
Com m e nt s
Order & Despat ch confirm at ion
received
Siop y Werin
Y
£0.66
28 June 2001
Hands Bookshop
N
£0.96
28 June 2001
Siop DJ
Y
£0.00
5 July 2001
Am azon.co.uk
Y
£2.75
Sent apology for delay on 29
June, st at ing t here were
problem s connect ing t o
websit e.
Delivery expect ed wit hin 4- 6
weeks of order
Each bookshop t hat was associat ed wit h gwales.com fulfilled t he order wit hin
2 weeks and included a 7day t urn- around from t wo of t he select ed st ores.
Alt hough Am azon.com init ially forecast a 4- 6 week delivery t im e, t his period
was ext ended on 6 August wit h not ificat ion from Am azon t hat fulfilm ent
could be expect ed wit hin anot her 4- 6 weeks ( ext ending t he dat e t o 18
Sept em ber) . As a result of t he delay t he Am azon order was cancelled on 6
August .
To t est Am azon’s response t im es for books of Welsh int erest , a copy of The
Secret Room by Marion Eam es was ordered on 13 July 2001. The it em was
delivered on t he next business day ( Monday 16 July 2001) .
Not ably, Am azon’s delivery cost s far exceeded t hose via gwales.com ,
alt hough t he post age cost s for t he sam e it em did vary bet ween t he different
gwales.com bookst ores.
Addit ion a l n ot e s on t h e gw a le s.com or de r in g e r r or
The Welsh Books Council has invest igat ed t he cause of t he ordering error
t hat result ed in t he receipt of t hree copies of t he sam e t it le. I t appears t hat
t he error was caused by pressing t he browser BACK but t on aft er com plet ing
each order in order t o navigat e back t o t he search screen. Apparent ly, t he
syst em ret ained inform at ion from t he previous order, which it used in
processing each subsequent order during t he sam e session.
A “ New Order” but t on would be a useful addit ion t o t he websit e, enabling t he
user t o be explicit ly redirect ed t o t he Search Screen.
© Rightscom 2001
103
Ove r se a s e x pe r ie n ce
We also arranged for a colleague in t he USA t o order a book from
gwales.com . 34 He did so on 3 August . Following are his com m ent s:
“ Order placed at 9: 27 a.m . East ern Tim e. Please not e t hat I init ially
at t em pt ed t o place t he order using t he secure delivery opt ion, but since it was
not clear what t he carriage charges would be, I did not proceed wit h t hat
opt ion. I nst ead, I placed t he order by em ail. However, since em ail is not
secure I did not include m y credit card det ails. I expect t hat t hey will call t his
t o m y at t ent ion soon, but I have t o say t hat t he web sit e m akes it sound as if
including credit card det ails for em ail orders is opt ional.
Addit ional com m ent s on t he web sit e:
1. Som e of t he opt ions are t ough t o find, e.g. " proceed" in one case was
especially sm all.
2. Oft en when I click on an opt ion I get gobble- dy- gook. I f I go back and
click again I usually get t hrough, but in one inst ance it t ook 4 t ries.”
Wit hin m inut es, t he orderer received an aut om at ed response t o t he order;
however, t here t he body of t he m essage was em pt y:
----- Original Message ----From: <[email protected]>
To: <[email protected]>
Sent: Friday, August 03, 2001 9:31 AM
Subject: automated response
>
The overseas orderer never received any furt her queries or inst ruct ions and
t hus never paid for or received t he book.
Ove r a ll a sse ssm e n t
Generally, t he ordering process was relat ively easy and t he response t im e
from t wo of t he bookshops was cert ainly sat isfact ory on t he basis t hat t he
books needed t o be ordered from t he dist ribut ion cent re before being
despat ched by t he bookshops.
34 We cont act ed t wo addit ional colleagues t o ext end t he experim ent ; however, circum st ances
prevent ed t heir carrying out t he orders prior t o subm ission of t his report . We could cert ainly
ret urn t o t his exercise if desired. Not e t hat because t he syst em does not allow a purchaser t o
purchase a book on behalf of som eone else, we could not place t he orders ourselves for
delivery t o t he US.
© Rightscom 2001
104
However, when viewing t he t it le list t hat is present ed by a search on
gwales.com , it is not ent irely clear t hat “ availabilit y” refers t o t he availabilit y
of an it em wit hin t he dist ribut ion cent re. I t m ight be ( incorrect ly) assum ed
t hat a t it le t hat is “ in st ock” is act ually available wit hin t he chosen bookshop
and consequent ly m ay raise consum er expect at ions regarding a short er
delivery t im e.
The Am azon.com ( for a Welsh t it le) and t he overseas experiences bot h
proved unsuccessful; however, furt her t est s would be advised before drawing
conclusions.
© Rightscom 2001
105
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Technical Annexes to support Reports on ICT in Marketing and

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