Audience - Hmbdoc.be
Transcription
Audience - Hmbdoc.be
HiMedia Entertainment Channel HiMedia Online Media Group Advertising Payments • HiMedia Group has specialized in digital media since 1996 • 2014 turnover: €166 million • 420 employees worldwide • Publisher of online properties • Leading Advertising Network in Europe • Micropayments Provider in Europe • Publicly traded on the Euronext, Paris, Eurolist B Source : http://www.himediagroup.com/en/the-company/ Publishing HiMedia Offer Channel Structure Auto&News Women&Lifestyle Entertainment General, Sport, Automotive & Professional news Women, Culinary, Household/Shopping & Travel Video games, Cinema, Music & Leisure 8 million UB 280 million PV Source : CIM Internet Gemius January 2015 – Surfers 12+ 10,6 million UB 283 million PV 6,5 million UB 243 million PV HiMedia Offer Focus Structure Entertainment Games x 6,5 million UB Cinema Activities Youth Kids 1,6 million UB 6 million UB 2,2 million UB 0,6 million UB Automotive Men Business &Technology 5,5 million UB 5.6 million UB 1,1 million UB Auto&News 3.3 million UB Women Baby Travel Culinary Health 2,4 million UB ** million UB Women&Lifestyle 4.2 million UB 2,7 million UB 4,7 million UB 6,5 million UB Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) HiMedia Offer Entertainment Channel Language 48% 52% Dutch Age French 12 - 17 10% 17% 8% 3% Gender 25 - 34 35 - 44 22% 51% 18 - 24 16% 45 - 54 55 - 64 49% Male Female Source : CIM Metriprofil (November 2011 – April 2012) – Surfers 12+ 24% 65+ Sites Profiles Appendix Editorial AlloCiné is the leading website providing information about the new movies launched on the French market but also everything about DVD’s, television programs, series and star news. Audience • • • • • 660.500 Unique Browsers / Month 6.379.000 Page Requests FR 60% Men 73% 18-44 years old (Index 133) Formats Medium Rectangle – HPTO – Splash – Stretch Video – Expandable – Pre-Roll Video Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial Demotivateur.fr is the most viral website of the moment and a social media amplifier! Everyday you’ll find the best of the internet buzz content! 50% of Demotivateur traffic comes from Facebook. Audience • • • • • • 3,5 million Visits / Month 4,5 million Page Requests / Month Around 1 million Facebook fans! 100% FR 51% Women – 49% Men 63% 18-35 years old Formats Leaderboard – Medium Rectangle – HalfPage – TakeOver – Native Advertising Source: Mediametrie (France) October 2014 – Publisher December 2014 Editorial Disney.be is the family destination where you can find all your favorites Disney characters through videos, games and activities. Disneychannel.be will provide to the Disney Channel fans all the latest news about their favorite TV shows. Disneybaby.be is the destination where young parents can find tips, ideas, advice… with the magic Disney touch! Audience • • • • • 250.000 Unique Users / Month 1,2 million Page Requests / Month Around 125.000 Facebook fans! 80% NL – 20% FR 54% Women – 46% Men Formats Leaderboard – Medium Rectangle – Expandable – Billboard – Layer – Pre-Roll Video Source: Publisher December 2014 – ComScore November 2014 Editorial Fragland is one of the first Belgian gaming websites. Launched in 1997, Fragland knows what the Belgian gamers are looking for. Followers of PS3, Xbox or Wii, will find the latest games and can also read reviews and watch trailers. Audience • 3.613 Unique Visitors • 8.192 Page Views • NL Formats Leaderboard – Medium Rectangle – Splash – Expandable Source: Publisher Editorial Free Gamez is a free platform who provides you with daily new games, all free. Each games is put in different categories, allowing easier gaming experience. Audience • • • • • 4.050 Unique Browsers / Day 1.653.758 Page Views NL 60% Women – 40% Men 43% 30-44 years old (Index 138) Formats Leaderboard – Medium Rectangle – Slide-in Medium Rectangle – Expandable Source: Publisher Editorial Gameonly.com provides more than 7.000 web games to upload freely. The goal is also to share web games for free with the other players on the website. Audience • 222 Unique Browsers / Month • 1.500 Page Requests Formats Leaderboard – Medium Rectangle – HalfPage – Expandable Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial Geneanet.org is the reference in genealogy on internet. It provides a free access to all family trees published on the website. Everyone can make his own family tree and share it on the website. The family trees are also powered by genealogists. Audience • 109.700 Unique Visitors • 55% de 50+ • 54% Men – 46% Women Formats Leaderboard – Medium Rectangle – HalfPage – Stretch Video – HPTO – Expandable Source: Publisher Editorial Ik.be allows you to play and get free games on which you can win some cool prices. Ik.be is equipped with the latest & greatest. All games are suitable for all ages. Audience • 4.308 Unique Browsers / Day • 2.757.564 Page Views • NL Formats Leaderboard – Medium Rectangle – Expandable Source: Publisher Editorial Hellokids.com is the best website for kids where you can find exclusive color on line books and lots of printable girl coloring pages as well as drawings and how to draw for kids. Hellokids offers plenty of activities for children. Audience • 48.600 Unique Visitors • 450.000 Impressions • FR Formats Leaderboard – Medium Rectangle – HalfPage – Stretch Video – HPTO – Expandable Source: Publisher + AppNexus Editorial JeuxVideo.fr is one of the biggest French video games websites (PC & Consoles). It offers news, tests, game release dates, as well as a forum and price comparison. Audience • 200.000 Visits • 800.000 Page Views Formats Leaderboard – Large Leaderboard – Medium Rectangle – HalfPage – Stretch Video – Overlayer – Slide-in Medium Rectangle – HPTO – Splash – Expandable Source: Publisher – November 2013 Editorial Jeuxvideo.com is an online magazine completely devoted to the world of gaming (PC & Consoles). In addition to a qualitative editorial content, you will find the latest news, previews, tests, tips & tricks, demos, … Audience • • • • • • 29.882 Unique Browsers / Day 15.743.800 Page Requests 68% Men – 32% Women FR 55% Social Groups 1-3 (Index 95) 35% Students (Index 222) Formats Leaderboard – Medium Rectangle – HalfPage – HPTO – Splash – Expendable – Pre-Roll Video Source: CIM Internet Traffic November 2013 – CIM Metriprofil (November 2011 – April 2012) Editorial Kapaza, is with more than 3 million monthly visitors one of the biggest online classifieds website. It’s an ideal site for visitors to get inspired and purchase their latest, with more then 35 categories, going from cars, housing to clothing and baby accessories. . Audience • • • • • 3.276.000 Unique Browsers / Month 190.000.000 Page Requests 78% NL – 22% FR 54% Men – 46% Women 62% 18-44 years old (Index 113) Formats Medium Rectangle – HalfPage – AdReply – AdConfirmation – LPTO – Button Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial The website of Kinepolis Group is the internet reference for movie lovers and certainly for anyone planning a visit to the movie theatre. Audience • • • • • • 964.000 Unique Browsers / Month 5.916.000 Page Requests 71% NL (Index 123) 58% Women – 42% Men 50% 18-34 years old (Index 147) 73% Social Groups 1-4 (Index 107)) Formats Leaderboard – Medium Rectangle – HalfPage – Stretch Video – HPTO – Splash – Expandable Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial Le Petit Moutard / Spring in’t veld is the guide to get parents outdoor! It aims to encourage child development by offering parents fun family activities in Belgium, France, Luxembourg, the Netherlands and Germany. Audience • • • • • • 75.000 Unique Browsers / Month 271.000 Page Requests 80% FR – 20% NL 62% Women – 38% Men 57% 18-39 years old (Index 131) 67% Social Groups 1-3 (Index 116) Formats Leaderboard – Medium Rectangle – HalfPage – In-Read Video – Stretch Video – HPTO – Splash – Expandable Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial M6.fr is the website of the third mostwatched TV channel in France. It allows surfers to have a look at the TV guide and provides them with more information for upcoming shows on the M6 channel. Moreover, there is a section dedicated to online games. Audience • • • • 200.000 Visits 1.500.000 Page Views Men 25-49 years old Formats Leaderboard – Medium Rectangle – Stretch Video – Overlayer – Slide-in Medium Rectangle – Footer – Splash – Expandable Source: Publisher – November 2013 Editorial Meetic is the largest online dating site of Europe, present in 9 European countries. It is the perfect place to approach people and increase brand value through accurate targeting (age, sex, location, fixed date). Audience • • • • • • 243.500 Unique Browsers / Month 12.131.000 Page Requests 57% Women – 43% Men 77% FR – 23% NL 39% 18-34 years old (Index 116) 55% Social Groups 1-3 (Index 96) Formats Leaderboard – Medium Rectangle – HalfPage – HPTO Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial Melty is the brand new « Y Generation » website in France focused on News, Fashion, Buzz. Discover Melty on: http://www.melty.fr/world-of-melty/ Audience • • • • 275.000 Unique Browsers / Month 800.000 Page views Women/Men 15-30 years old Formats Leaderborde – Larger Leaderboard – Medium Rectangle – HalfPage – Strfetch Video – Layer – Overlayer – Expendable – HPTO – Splash Source: CIM Internet Traffic March 2014 – CIM Metriprofil (November 2011 – April 2012) Editorial MonProgrammeTV / MijnTvGids is an online TV guide on which you can find all the belgian TV programs. • In one click TV programs of the day and the next two weeks can be checked • Choose your favorite TV Channel and receive every day your personalized channel. Audience • • • • • 329.000 Unique Browsers / Month 3.150.000 Page Requests 85% FR (Index 202) 33% 18-29 years old (Index 142) 64% Social Groups 1-3 (Index 111) Formats Leaderboard – Medium Rectangle – HalfPage – HPTO – Splash – Expandable – Pre-Roll Video – Stretch Video Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial Quefaire.be / Wattedoen.be offers an extensive leisure activity guide, mainly intended to families. It also offers a wide range of classified ads. The site is set up by province in order to give relevant geolocated information. Audience • • • • • • 616.500 Unique Browsers / Month 5.556.000 Page Requests 77% FR – 23% NL 60% Women – 40% Men 66% 18-44 years old (Index 120) 60% Social Groups 1-3 (Index 104) Formats Leaderboard – Medium Rectangle – HalfPage – HPTO – Splash – In-Read Video – Stretch Video – Expandable Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial Founded in 1999, Resto.be is the largest restaurant website in Belgium. It allows users to find and share information about restaurants (price, location, cuisine, …) Audience • • • • • 806.000 Unique Browsers / Month 3.580.000 Page Requests 57% Women (Index 148) 26% Women 25-34 years old (Index 233) 57% Social Groups 1-2 (Index 117) Formats Leaderboard – Medium Rectangle – HPTO – In-Read Video – Stretch Video – Splash – Expandable Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial ShowbizzSite is the number 1 website for celebrity related content. Check out the latest news about celebrities and much more! Audience • • • • • • 112.000 Unique Browsers / Month 1.069.000 Page Requests NL 58% Women – 42% Men 58% 18-44 years old (Index 106) 56% Social Groups 1-3 (Index 97) Formats Leaderboard – Medium Rectangle – Stretch Video – Splash – Expandable Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial Skyrock is a multilingual blockbuster where each visitor can create their own blog and visit other blogs and posts. Audience • • • • • • 487.000 Unique Browsers / Month 13.815.00 Page Requests FR 53% Women – 47% Men 48% 12-29 years old 29% Students (Index 186) Formats Leaderboard – Medium Rectangle – HPTO – Splash – In-Read Video – Stretch Video – Expandable Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial On Songteksten.be you can find all the lyrics that you need. From oldies to the latest numbers. Audience • 11.820 Unique Visitors • 1.540.000 Impressions • NL Formats Leaderboard – Medium Rectangle – In-Read Video – Stretch Video – Overlayer – Slide-in Medium Rectangle – Footer Expand – Expandable Source: Publisher + AppNexus Editorial Studio 100 , the website where all the studio100 heroes come together. Studio 100 stars such as Megamindy, Bumba and Plop can be found on one single website full of information, songs, clips, games and fun downloads. Through the interactive TV site, children can watch their favorite clips, whenever they like. Audience • • • • 2.700 Unique Browsers / Month 950.000 Page Requests NL 30% 18-44 Women with children < 12 years (Index 270) • 47% 25-44 with children < 12 years (Index 234) • 50% Social Groups 1-2 (Index 110) Formats Leaderboard – Medium Rectangle – Skyscraper – Layer – Splash – Expandable Source: CIM Internet Gemius May 2014 – CIM Metriprofil (November 2011 – April 2012) Editorial Tagmag is THE internet reference in Flanders for youngsters who are interested in the latest news from the music industry. Never ever arrive at a party without being upto-date of the latest developments in celebrity country. Audience • • • • • 150.000 Unique Browsers / Month 350.000 Page Views / Month Around 20.000 Facebook fans NL 87 % Women – 13% Men Formats Leaderboard – Medium Rectangle – Skyscraper – Expandable – Layer – InRead Source: Publisher December 2014 Editorial Utopolis wants to operate real leisure centers where next to movies other types of entertainment can be found in a quality environment in mid-size cities in the BENELUX. Audience • • • • • • 124.000 Unique Browsers / Month 774.250 Page Requests NL 66% Women – 34% Men 20% Students (Index 129) 55% Social Groups 1-2 (Index 126) Formats Leaderboard – Medium Rectangle – HalfPage – HPTO – Stretch Video– Splash – Expandable Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012) Editorial Vivat.be proposes a day to day “Green” content focused on Mobility, Beauty & Health, Technology, Finance Fashion, … Audience • • • • • • 356 Unique Browsers / Day 184.209 Page Views 69% FR – 31% NL 60% Women – 40% Men 43% 18-34 years old (Index 127) 51% Social Groups 1-2 (Index 116) Formats Leaderboard – Medium Rectangle – HalfPage – Splash – Expandable Source: Publisher THANK YOU ! Contact: [email protected] – 02/894 84 00