Audience - Hmbdoc.be

Transcription

Audience - Hmbdoc.be
HiMedia Entertainment Channel
HiMedia Online Media Group
Advertising
Payments
• HiMedia Group has specialized in digital media
since 1996
• 2014 turnover: €166 million
• 420 employees worldwide
• Publisher of online properties
• Leading Advertising Network in Europe
• Micropayments Provider in Europe
• Publicly traded on the Euronext, Paris, Eurolist B
Source : http://www.himediagroup.com/en/the-company/
Publishing
HiMedia Offer Channel Structure
Auto&News
Women&Lifestyle
Entertainment
General, Sport, Automotive &
Professional news
Women, Culinary,
Household/Shopping & Travel
Video games, Cinema,
Music & Leisure
8 million UB
280 million PV
Source : CIM Internet Gemius January 2015 – Surfers 12+
10,6 million UB
283 million PV
6,5 million UB
243 million PV
HiMedia Offer Focus Structure
Entertainment
Games
x
6,5 million UB
Cinema
Activities
Youth
Kids
1,6 million UB
6 million UB
2,2 million UB
0,6 million UB
Automotive
Men
Business &Technology
5,5 million UB
5.6 million UB
1,1 million UB
Auto&News
3.3 million UB
Women
Baby
Travel
Culinary
Health
2,4 million
UB
** million
UB
Women&Lifestyle
4.2 million UB
2,7 million
UB
4,7 million
UB
6,5 million
UB
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
HiMedia Offer Entertainment Channel
Language
48%
52%
Dutch
Age
French
12 - 17
10%
17%
8%
3%
Gender
25 - 34
35 - 44
22%
51%
18 - 24
16%
45 - 54
55 - 64
49%
Male
Female
Source : CIM Metriprofil (November 2011 – April 2012) – Surfers 12+
24%
65+
Sites Profiles
Appendix
Editorial
AlloCiné is the leading website providing
information about the new movies launched
on the French market but also everything
about DVD’s, television programs, series and
star news.
Audience
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660.500 Unique Browsers / Month
6.379.000 Page Requests
FR
60% Men
73% 18-44 years old (Index 133)
Formats
Medium Rectangle – HPTO – Splash – Stretch Video – Expandable – Pre-Roll Video
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Demotivateur.fr is the most viral website of
the moment and a social media amplifier!
Everyday you’ll find the best of the internet
buzz content!
50% of Demotivateur traffic comes from
Facebook.
Audience
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3,5 million Visits / Month
4,5 million Page Requests / Month
Around 1 million Facebook fans!
100% FR
51% Women – 49% Men
63% 18-35 years old
Formats
Leaderboard – Medium Rectangle – HalfPage – TakeOver – Native Advertising
Source: Mediametrie (France) October 2014 – Publisher December 2014
Editorial
Disney.be is the family destination where
you can find all your favorites Disney
characters through videos, games and
activities.
Disneychannel.be will provide to the
Disney Channel fans all the latest news
about their favorite TV shows.
Disneybaby.be is the destination where
young parents can find tips, ideas, advice…
with the magic Disney touch!
Audience
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250.000 Unique Users / Month
1,2 million Page Requests / Month
Around 125.000 Facebook fans!
80% NL – 20% FR
54% Women – 46% Men
Formats
Leaderboard – Medium Rectangle – Expandable – Billboard – Layer – Pre-Roll Video
Source: Publisher December 2014 – ComScore November 2014
Editorial
Fragland is one of the first Belgian gaming
websites. Launched in 1997, Fragland knows
what the Belgian gamers are looking for.
Followers of PS3, Xbox or Wii, will find the
latest games and can also read reviews and
watch trailers.
Audience
• 3.613 Unique Visitors
• 8.192 Page Views
• NL
Formats
Leaderboard – Medium Rectangle – Splash – Expandable
Source: Publisher
Editorial
Free Gamez is a free platform who provides
you with daily new games, all free. Each
games is put in different categories, allowing
easier gaming experience.
Audience
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4.050 Unique Browsers / Day
1.653.758 Page Views
NL
60% Women – 40% Men
43% 30-44 years old (Index 138)
Formats
Leaderboard – Medium Rectangle – Slide-in Medium Rectangle – Expandable
Source: Publisher
Editorial
Gameonly.com provides more than 7.000
web games to upload freely. The goal is
also to share web games for free with the
other players on the website.
Audience
• 222 Unique Browsers / Month
• 1.500 Page Requests
Formats
Leaderboard – Medium Rectangle – HalfPage – Expandable
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Geneanet.org is the reference in genealogy
on internet. It provides a free access to all
family trees published on the website.
Everyone can make his own family tree and
share it on the website. The family trees are
also powered by genealogists.
Audience
• 109.700 Unique Visitors
• 55% de 50+
• 54% Men – 46% Women
Formats
Leaderboard – Medium Rectangle – HalfPage – Stretch Video – HPTO – Expandable
Source: Publisher
Editorial
Ik.be allows you to play and get free games
on which you can win some cool prices.
Ik.be is equipped with the latest & greatest.
All games are suitable for all ages.
Audience
• 4.308 Unique Browsers / Day
• 2.757.564 Page Views
• NL
Formats
Leaderboard – Medium Rectangle – Expandable
Source: Publisher
Editorial
Hellokids.com is the best website for kids
where you can find exclusive color on line
books and lots of printable girl coloring
pages as well as drawings and how to draw
for kids. Hellokids offers plenty of activities
for children.
Audience
• 48.600 Unique Visitors
• 450.000 Impressions
• FR
Formats
Leaderboard – Medium Rectangle – HalfPage – Stretch Video – HPTO – Expandable
Source: Publisher + AppNexus
Editorial
JeuxVideo.fr is one of the biggest French
video games websites (PC & Consoles). It
offers news, tests, game release dates, as
well as a forum and price comparison.
Audience
• 200.000 Visits
• 800.000 Page Views
Formats
Leaderboard – Large Leaderboard – Medium Rectangle – HalfPage – Stretch Video – Overlayer –
Slide-in Medium Rectangle – HPTO – Splash – Expandable
Source: Publisher – November 2013
Editorial
Jeuxvideo.com is an online magazine
completely devoted to the world of gaming
(PC & Consoles).
In addition to a qualitative editorial content,
you will find the latest news, previews, tests,
tips & tricks, demos, …
Audience
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29.882 Unique Browsers / Day
15.743.800 Page Requests
68% Men – 32% Women
FR
55% Social Groups 1-3 (Index 95)
35% Students (Index 222)
Formats
Leaderboard – Medium Rectangle – HalfPage – HPTO – Splash – Expendable – Pre-Roll Video
Source: CIM Internet Traffic November 2013 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Kapaza, is with more than 3 million monthly
visitors one of the biggest online classifieds
website. It’s an ideal site for visitors to get
inspired and purchase their latest, with more
then 35 categories, going from cars, housing
to clothing and baby accessories. .
Audience
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3.276.000 Unique Browsers / Month
190.000.000 Page Requests
78% NL – 22% FR
54% Men – 46% Women
62% 18-44 years old (Index 113)
Formats
Medium Rectangle – HalfPage – AdReply – AdConfirmation – LPTO – Button
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
The website of Kinepolis Group is the
internet reference for movie lovers and
certainly for anyone planning a visit to the
movie theatre.
Audience
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964.000 Unique Browsers / Month
5.916.000 Page Requests
71% NL (Index 123)
58% Women – 42% Men
50% 18-34 years old (Index 147)
73% Social Groups 1-4 (Index 107))
Formats
Leaderboard – Medium Rectangle – HalfPage – Stretch Video – HPTO – Splash – Expandable
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Le Petit Moutard / Spring in’t veld is the
guide to get parents outdoor!
It aims to encourage child development by
offering parents fun family activities in
Belgium,
France,
Luxembourg,
the
Netherlands and Germany.
Audience
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75.000 Unique Browsers / Month
271.000 Page Requests
80% FR – 20% NL
62% Women – 38% Men
57% 18-39 years old (Index 131)
67% Social Groups 1-3 (Index 116)
Formats
Leaderboard – Medium Rectangle – HalfPage – In-Read Video – Stretch Video – HPTO – Splash – Expandable
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
M6.fr is the website of the third mostwatched TV channel in France. It allows
surfers to have a look at the TV guide and
provides them with more information for
upcoming shows on the M6 channel.
Moreover, there is a section dedicated to
online games.
Audience
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200.000 Visits
1.500.000 Page Views
Men
25-49 years old
Formats
Leaderboard – Medium Rectangle – Stretch Video – Overlayer – Slide-in Medium Rectangle – Footer –
Splash – Expandable
Source: Publisher – November 2013
Editorial
Meetic is the largest online dating site of
Europe, present in 9 European countries.
It is the perfect place to approach people and
increase brand value through accurate
targeting (age, sex, location, fixed date).
Audience
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243.500 Unique Browsers / Month
12.131.000 Page Requests
57% Women – 43% Men
77% FR – 23% NL
39% 18-34 years old (Index 116)
55% Social Groups 1-3 (Index 96)
Formats
Leaderboard – Medium Rectangle – HalfPage – HPTO
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Melty is the brand new « Y Generation »
website in France focused on News,
Fashion, Buzz.
Discover Melty on:
http://www.melty.fr/world-of-melty/
Audience
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275.000 Unique Browsers / Month
800.000 Page views
Women/Men
15-30 years old
Formats
Leaderborde – Larger Leaderboard – Medium Rectangle – HalfPage – Strfetch Video – Layer – Overlayer
– Expendable – HPTO – Splash
Source: CIM Internet Traffic March 2014 – CIM Metriprofil (November 2011 – April 2012)
Editorial
MonProgrammeTV / MijnTvGids is an
online TV guide on which you can find all the
belgian TV programs.
• In one click TV programs of the day and
the next two weeks can be checked
• Choose your favorite TV Channel and
receive every day your personalized
channel.
Audience
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329.000 Unique Browsers / Month
3.150.000 Page Requests
85% FR (Index 202)
33% 18-29 years old (Index 142)
64% Social Groups 1-3 (Index 111)
Formats
Leaderboard – Medium Rectangle – HalfPage – HPTO – Splash – Expandable – Pre-Roll Video – Stretch Video
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Quefaire.be / Wattedoen.be offers an
extensive leisure activity guide, mainly
intended to families. It also offers a wide
range of classified ads. The site is set up by
province in order to give relevant geolocated
information.
Audience
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616.500 Unique Browsers / Month
5.556.000 Page Requests
77% FR – 23% NL
60% Women – 40% Men
66% 18-44 years old (Index 120)
60% Social Groups 1-3 (Index 104)
Formats
Leaderboard – Medium Rectangle – HalfPage – HPTO – Splash – In-Read Video – Stretch Video – Expandable
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Founded in 1999, Resto.be is the largest
restaurant website in Belgium.
It allows users to find and share information
about restaurants (price, location, cuisine,
…)
Audience
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806.000 Unique Browsers / Month
3.580.000 Page Requests
57% Women (Index 148)
26% Women 25-34 years old (Index 233)
57% Social Groups 1-2 (Index 117)
Formats
Leaderboard – Medium Rectangle – HPTO – In-Read Video – Stretch Video – Splash – Expandable
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
ShowbizzSite is the number 1 website for
celebrity related content. Check out the latest
news about celebrities and much more!
Audience
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112.000 Unique Browsers / Month
1.069.000 Page Requests
NL
58% Women – 42% Men
58% 18-44 years old (Index 106)
56% Social Groups 1-3 (Index 97)
Formats
Leaderboard – Medium Rectangle – Stretch Video – Splash – Expandable
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Skyrock is a multilingual blockbuster where
each visitor can create their own blog and
visit other blogs and posts.
Audience
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487.000 Unique Browsers / Month
13.815.00 Page Requests
FR
53% Women – 47% Men
48% 12-29 years old
29% Students (Index 186)
Formats
Leaderboard – Medium Rectangle – HPTO – Splash – In-Read Video – Stretch Video – Expandable
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
On Songteksten.be you can find all the
lyrics that you need. From oldies to the latest
numbers.
Audience
• 11.820 Unique Visitors
• 1.540.000 Impressions
• NL
Formats
Leaderboard – Medium Rectangle – In-Read Video – Stretch Video – Overlayer –
Slide-in Medium Rectangle – Footer Expand – Expandable
Source: Publisher + AppNexus
Editorial
Studio 100 , the website where all the studio100
heroes come together.
Studio 100 stars such as Megamindy, Bumba and
Plop can be found on one single website full of
information, songs, clips, games and fun
downloads.
Through the interactive TV site, children can watch
their favorite clips, whenever they like.
Audience
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2.700 Unique Browsers / Month
950.000 Page Requests
NL
30% 18-44 Women with children < 12
years (Index 270)
• 47% 25-44 with children < 12 years
(Index 234)
• 50% Social Groups 1-2 (Index 110)
Formats
Leaderboard – Medium Rectangle – Skyscraper – Layer – Splash – Expandable
Source: CIM Internet Gemius May 2014 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Tagmag is THE internet reference in
Flanders for youngsters who are interested in
the latest news from the music industry.
Never ever arrive at a party without being upto-date of the latest developments in
celebrity country.
Audience
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150.000 Unique Browsers / Month
350.000 Page Views / Month
Around 20.000 Facebook fans
NL
87 % Women – 13% Men
Formats
Leaderboard – Medium Rectangle – Skyscraper – Expandable – Layer – InRead
Source: Publisher December 2014
Editorial
Utopolis wants to operate real leisure
centers where next to movies other types of
entertainment can be found in a quality
environment in mid-size cities in the
BENELUX.
Audience
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124.000 Unique Browsers / Month
774.250 Page Requests
NL
66% Women – 34% Men
20% Students (Index 129)
55% Social Groups 1-2 (Index 126)
Formats
Leaderboard – Medium Rectangle – HalfPage – HPTO – Stretch Video– Splash – Expandable
Source: CIM Internet Gemius January 2015 – CIM Metriprofil (November 2011 – April 2012)
Editorial
Vivat.be proposes a day to day “Green”
content focused on Mobility, Beauty & Health,
Technology, Finance Fashion, …
Audience
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356 Unique Browsers / Day
184.209 Page Views
69% FR – 31% NL
60% Women – 40% Men
43% 18-34 years old (Index 127)
51% Social Groups 1-2 (Index 116)
Formats
Leaderboard – Medium Rectangle – HalfPage – Splash – Expandable
Source: Publisher
THANK YOU !
Contact: [email protected] – 02/894 84 00