TAG Heuer

1887
The Oscillating Pinion
the first patent by
TAG Heuer
1860
1911
tag heuer is born
Edouard Heuer sets up
a watchmaking shop
in Saint-Imier, Switzerland
time of trip
the first 12-hour
dashboard chronograph
for cars and aircrafts
PIONEERING
TIME
SINCE 1860
2/3
1916
heuer mikrograph
the first watch accurate
to 1/100th of a second
1963
1969
1982
tag heuer
carrera series
birth of a new iconic design
monaco series
the first automatic
chronograph with a
water-resistant
square case
aquaracer series
the ultimate
water sports watch
1975
1964
tag heuer carrera series
takes the market by storm
chronosplit
the world’s first quartz wrist
chronograph with LED
and LCD display
1987
2010
link series
avant-garde in design,
avant-garde in elegance
TAG HEUER
150th anniversary
calibre 1887
the first movement
entirely crafted in-house 2011
1986
tag heuer formula 1 series
combining steel and
glass fiber
2004
monaco v4
the first belt-driven
transmission watch
tag heuer carrera
mikrotimer flying 1000
the world’s first mechanical wrist
chronograph to measure and
display 1/1,000th of a second
4/5
2013
2011
tag heuer carrera
50th anniversary
tag heuer carrera
mikrograph
the first ever chronograph
displaying 1/100th
of a second on the
central chronograph hand
2012
tag heuer carrera
mikrogirder
the first timepiece without a balance wheel or
hairspring and accurate to an unprecedented 5/10,000ths
of a second. Winner of the Geneva Aiguille d’Or 2012
153 years of technology, speed and passion.
Innovation and design know-how. These are
the true TAG Heuer values: they always have
been, and always will be.
2002
­—
MICROTIMER
2003
­—
MONACO SIXTY-NINE
2004
­—
MONACO V4
2005
­—
DIAMOND FICTION
2006
­—
TAG Heuer
CARRERA CALIBRE 360
2008
­—
TAG Heuer GRAND CARRERA
CALIBRE 36 RS2 CALIPER
2009
­—
MONACO 24
6/7
2010
­—
TAG Heuer GRAND CARRERA
PENDULUM
2010
­—
TAG Heuer CARRERA 1887
2011
­—
TAG Heuer CARRERA
MIKROGRAPH 100
2011
­—
TAG Heuer CARRERA
MIKROTIMER FLYING 1000
10 years of
unrivalled
innovation
2012
­—
TAG Heuer CARRERA
MIKROGIRDER 10000
TAG Heuer Carrera
TAG Heuer Carrera – 50th Anniversary
Fifty years ago an icon was born when Jack Heuer created the first TAG Heuer Carrera to
honour an epic race, the Carrera Panamericana. In 2013 we are celebrating that anniversary in true TAG Heuer style. Setting the pace is the Calibre 1887 movement, designed and
created entirely in-house. Innovative choices in materials and finishings enrich the TAG Heuer
Carrera’s classic design, and gold versions add star quality. The legend races on.
CAR2A10.BA0799
TAG HEUER CARRERA
CALIBRE 1887
CHRONOGRAPH
CAR2A11.FC6313
Powered by the intricate in-house manufactured Calibre 1887 movement and inspired
by the best-selling Calibre 16 design, this is
a classic reborn. Mounted on a fine-brushed
and polished 43mm steel case, the bezel is
ultraresistant ceramic, while the caseback
is unscratchable sapphire. The dial comes in
understated black, or elegant anthracite with
a sunray effect. The new H-shaped bracelet
brings a novel touch to this high-performance
timepiece.
10 / 11
CAR2A10.BA0799
CAR2B11.BA0799
12 / 13
TAG HEUER CARRERA
CALIBRE 36
FLYBACK CHRONOGRAPH
Flyback functionality meets dramatic design
with this legendary Calibre 36 in a TAG
Heuer Carrera case. Starting, stopping and
resetting the chronograph is child’s play with
a single touch of the flyback button. The dual,
two-tone dial, with sunray effect on the inner
dial, focuses your eye where it matters and
looks fabulous. This design is complemented
by a new polished and fine-brushed steel
case, with sapphire caseback.
CAR2B10.BA0799
TAG HEUER CARRERA
CALIBRE 1887
CHRONOGRAPH
CAR2014.BA0799
CAR2013.BA0799
Absolute refinement. Absolute subtlety.
Housed in a larger 43mm case, and whispering refinement in every detail, from the rose
gold colored Arabic numerals, the minimalist
dial and subtly recessed sub-dials to the elegant minuterie on the flange. The H-shaped
3-row multi-faceted steel bracelet with alternate polished and fine-brushed finishings is
new to this classic. Subtlety can be compelling.
14 / 15
CAR2012.FC6235
CALIBRE 1887
16 / 17
TAG HEUER CARRERA
CALIBRE 1887
CHRONOGRAPH
Performance, craftsmanship, elegance. If you
bottled the essence of TAG Heuer Carrera,
this chronograph might be it. A fully integrated column-wheel chronograph assembled
from 320 components, with the Calibre 1887
movement vibrating 28,000 times an hour,
and 50 hours’ power reserve. New to this
model is the curved 5-row fine-brushed and
polished steel bracelet, complementing the
blue, black or silver dial. Absolutely classic.
Absolutely TAG Heuer Carrera.
CAR2115.FC6292
CAR2110.BA0724
TAG HEUER CARRERA
HERITAGE CALIBRE 1887
CHRONOGRAPH
CAR2114.BA0724
Heritage and innovation in perfect harmony.
The in-house manufactured Calibre 1887 movement in a design celebrating TAG Heuer’s
mastery in watchmaking. Arabic numerals
and hands in royal blue, the ‘flinqué’ pattern
on the silver dial, the nostalgic font all combine to make a bold statement, reinforced by
a highly visible TAG Heuer logo. Now with a
new curved 5-row fine-brushed and polished
steel bracelet or blue alligator strap. This is
luxurious heritage with a twist.
18 / 19
Leonardo Dicaprio
WAR5012.FC6326
20 / 21
TAG HEUER CARRERA
CALIBRE 8 GMT and
grande date watch
WAR5011.BA0723
Travel in two time zones. The new TAG Heuer
Carrera timepiece equipped with the GMT
function and a Grande Date is superbly
readable. Its H-shaped bracelet gives it an
even more luxurious look. Having both case
and bracelet in polished and fine-brushed
steel adds a touch of exclusiveness. A musthave for all travellers.
CV2A1M.FT6033
22 / 23
TAG HEUER Carrera
Calibre 16 Chronograph
Monaco Grand Prix
Limited Edition
A chronograph fit for the king of road races.
This TAG Heuer Carrera, in a limited edition
of 4,000 pieces, brings together Monaco
Grand Prix passion and TAG Heuer Carrera
legend. The red ‘Monaco Grand Prix’ lettering
on the tachymetre scale and the rubber strap,
which is modeled after high performance
race tires, supercharge the look. Racing red
on chronograph hands and pushers turns up
the heat. The case back proudly displays the
Monaco Grand Prix logo, and your personal
Limited Edition number.
monaco
THE LEGENDARY CHRONOGRAPH IMMORTALIZED BY STEVE MCQUEEN.
It debuted dramatically on Steve McQueen’s wrist in ‘Le Mans’, and captured the spirit of
an era. This square-cased icon of sporty glamour changed the face of luxury Swiss watchmaking forever. Way ahead of its time and still absolutely cutting-edge. A legend that spans
the decades.
CAW211M.FC6324
MONACO CALIBRE 12
CHRONOGRAPH
automobile club
de monaco edition
CAW211M.FC6324
A striking new tribute to the Automobile Club
de Monaco. Finally the Monaco legend
comes back in black. This new Monaco
Calibre 12 chronograph is totally uncompromising. Rugged titanium carbide coating sets
the tone on the case and pusher protectors,
contrasting with polished and fine-brushed
steel on the pushers. The smoked sapphire
caseback proudly displays the ACM logo. An
instant icon.
26 / 27
Steve McQueen
AQUARACER
The essence of the sports watch inspired by the aquatic world.
Aquaracer. Timepieces that time sailing champions. TAG Heuer are partnering Oracle Team
USA, defender in the America’s Cup, the world’s longest established sailing event. To celebrate
our latest sporting alliance we have expanded the Aquaracer 500M range with brand-new
chronographs using weather-defying ceramic, four times harder yet 25% lighter than steel. The
new Calibre 72 with a Countdown function, the ultimate sailing function that injects colour into
time, and the Calibre 16 both have black ceramic bezels. Your perfect sailing companions.
CAK211B.BA0833
CAK211B.BA0833
CAK211A.FT8019
30 / 31
Aquaracer 500m
Calibre 72 Countdown
Chronograph
Make every second count. This new Calibre
72 model colours in those crucial minutes till
the race starts, using the Countdown function
to display 5, 10 or 15 minutes before the starting line. Skeleton hour and minute hands make
the Countdown windows readable in the blink
of an eye. Also available in an ‘Oracle Team
USA’ edition. The Aquaracer 500M Calibre
72 Countdown chronograph, displaying time
in colour to help you win. The ultimate sailing
timepiece.
Aquaracer 500M
Calibre 16 Chronograph
A rugged new team mate joins the Aquaracer
500M ceramic team. Standout features on
this Calibre 16 model include the rubber overmoulding on pushers and screw-in crown, providing unbeatable grip even in the roughest
sailing conditions. The same bold black dial
and black ceramic bezel as the Calibre 72
contrast powerfully with the optional yellowgreen luminescent markers on the hands and
indexes. Time becomes spectacularly clear.
TAG HEUER: OFFICIAL PARTNER OF ORACLE
TEAM USA, DEFENDER OF THE 34TH AMERICA'S CUP
32 / 33
CAK2110.BA0833
link lady
The new dress watch for ladies.
A star shining brighter than ever. Cameron Diaz adores the new Link Lady timepieces for their
larger 34.5mm case and their automatic Calibre 7 movement. The enlarged case provides a
more majestic stage for the exquisite dial and bezel finishings. The S-shaped bracelet exerts its
seductive charm more powerfully than ever. Beauty has never been more glamorous than this.
WAT2314.BA0956
link lady
automatic
Gold. Diamonds. Mother-of-pearl. A trio fit
for a star. Solid 18-carat gold adds its timeless
appeal to the exquisite case, and alternates
with steel on the seductive S-shaped bracelet. Eleven diamonds shine out from the milky
mother-of-pearl dial or the rippling water of
the guilloche. Perfect feminine alchemy, housed
in a 34.5mm case, with a Calibre 7 automatic
movement.
WAT2350.BB0957
36 / 37
WAT2311.BA0956
38 / 39
link lady
automatic
Opulence and femininity combine in this
stainless steel 34.5mm model. A galaxy of
48 hand-set diamonds shines on its bezel. 11
more float on its dial. The background to this
heavenly creation are the subtle waves of the
guilloche, or ethereal mother-of-pearl dials.
And through its sapphire crystal caseback you
can admire the elegant dance of the movement as it keeps perfect time for you.
WAT2314.BA0956
link lady
automatic
WAT2311.BA0956
WAT2315.BA0956
Pure, pared down elegance. Stainless steel
highlights the sensual shape of the bracelet
and case. The sapphire caseback displays the
beautiful Calibre 7 automatic movement with
its elegant “Côtes de Genève” patterning.
Purity is beautiful.
40 / 41
CAMERON DIAZ
AVANT-GARDE
HAUTE HORLOGERIE
creating the classics of tomorrow.
Where the enduring expertise of the artisan comes face to face with the trailblazing imagination of the engineer. Where
knowledge and know-how meet and embrace a living history, that is centuries old. This is Haute Horlogerie by TAG Heuer. A
state of mind that exploits simultaneously the pioneering achievements of 17th century watchmakers and the most awe-inspiring
technologies of today in one common goal: to push conventional Haute Horlogerie beyond the limits of the possible.
CAR5A51.FC6323
CAR5A51.FC6323
44 / 45
TAG HEUER CARRERA
mikrotourbillons
When technology gives a virtuoso performance. Entirely conceived, manufactured and
assembled in-house at our factory in La Chauxde-Fonds, this high-end timepiece is not only
the world’s fastest, most accurate dual tourbillon chronograph ever, but the only one able
to measure and display 1/100th of a second.
The chronograph tourbillon rotates an incredible 12 times per minute, beating a dizzying
360,000 times per hour, while the watch tourbillon, certified Chronometer (COSC), beats at
4Hz. And thanks to the TAG Heuer Carrera
MikrotourbillonS’ dual-chain architecture the
watch does not affect the chronograph movement, providing outstanding precision. Luxury
combines with awe-inspiring technology to
create this masterpiece. The ultimate watchmaking complication, entirely patented.
TAG HEUER CARRERA
mikrogirder
The future looks different. By scrapping the
traditional balance wheel and hairspring,
invented three centuries ago, the TAG Heuer
Carrera Mikrogirder has revolutionized
watchmaking for ever. Powered by a pioneering patented linear vibrating system, it
was awarded the prestigious Aiguille d’Or
at the Grand Prix d’Horlogerie de Genève,
the highest distinction in luxury watchmaking.
Measuring 5/10,000ths of a second, it pulsates an unimaginable 7.2 million times per
hour, while the central chronograph hand
turns 20 times a second. A technical masterpiece. Now you can time the future.
46 / 47
CAR2C10.FC6323
CAR5040.FC8177
48 / 49
TAG HEUER CARRERA
mikrograph
Two beating hearts, one single purpose: to
be the only one able to measure 1/100th
of a second on the market. One integrated
movement, two chains. Dual-chain technology
powers the TAG Heuer Carrera Mikrograph,
which means the chronograph chain never affects the precision of the watch, or vice-versa. It
is the world’s first chronograph equipped with
a flying central hand accurate to 1/100th of
a second. Inspired by the 1916 Heuer Mikrograph, with a case fashioned from rose gold,
and a brown or anthracite dial, these very
limited editions of only 150 pieces each marry
revolutionary technology and classic styling. A
game-changing innovation combined with an
iconic classical design.
CAR5041.FC8178
MONACO v4
WAW2080.FC6288
Reinventing tradition. The shape is familiar, but
everything else has changed. Revolutionary
belt-driven transmission and linear mass, and
the world’s smallest transmission belts. This is
high-performance automobile micro-engineered technology. The sapphire crystal front and
back make viewing the mechanism as thrilling
as looking at a high-technology racing engine
in operation. Versions are available in prestigious rose gold or ultralight titanium with ceramic on the sides. Being different is what TAG
Heuer does. Be different.
50 / 51
waw2040.fc6288
A partnership to benefit environmental charities
Leonardo DiCaprio and TAG Heuer have joined forces to contribute to the Natural Resources Defense Council and Green Cross International initiatives. To
learn more, please visit www.tagheuer.com
A Commitment to benefit UN Women
Cameron Diaz and TAG Heuer support UN Women and its mission to empower women worldwide.
A responsible watchmaker
Trustee of exceptional cultural heritage for 153 years, TAG Heuer also plays an essential role in preserving natural heritage thanks to an ethical approach
applied to all its timepieces creations’.
Responsible Jewellery Council (RJC)
TAG Heuer is a member of the Responsible Jewellery Council (RJC), an organization of more than 260 professionals around the world committed to the promotion of ethics, human and social rights and environmental practices throughout the gold and diamond product chain, from the mines to retail.
To find out more about the RJC, please visit www.responsiblejewellery.com
The Kimberley Process
With a certificate, the Kimberley Process Certification Scheme (KPCS) guarantees that each rough diamond that crosses an international border between two
signing countries is “conflict free”. TAG Heuer certifies that all of its diamonds are cut by legitimate sources and that they are not involved in armed conflicts,
in compliance with the United Nations’ resolutions, on the basis of written guarantees produced by its suppliers.
To find out more about the Kimberley Process, please visit www.kimberleyprocess.com
TAG Heuer is a member of the exclusive Fondation de la Haute Horlogerie (FHH) which brings together the 30 most prestigious brands in Swiss watchmaking,
chosen for their unique expertise, their heritage and the quality of their Fine Watchmaking products.
Photo credits ©
Steve McQueen and related rights ™/© of Chadwick McQueen & The Terry McQueen Testamentary Trust. Used under license through Corbis Corporation.net.
Guilan Grenier: ORACLE TEAM USA, pages 32, 33. Nathaniel Goldberg: pages 19. Tom Munro: pages 34, 41.
No part of this publication may be reproduced in any form or by any means without prior permission of TAG Heuer, Branch of LVMH Swiss Manufactures SA,
6a, Louis-Joseph Chevrolet - 2300 La Chaux-de-Fonds - Switzerland. Timepieces presented in this catalog are not all reproduced to exact size. Colors may
also differ due to printing. Indicated carats are estimates. TAG Heuer reserves the right to modify the technical specifications described and illustrated in this
catalog at any time and without notice. Please consult your TAG Heuer retailer for the latest details concerning technical specifications.
© TAG HEUER, 2013
All rights reserved.