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Display A4 PDF Agenda (2570.30 Ko)
Official supports Knowledge partner HÔTEL POTOCKI / PAR IS’ CHAMBER OF COMMERCE AND INDUSTRY | FRANCE www.ipsummit.info MON–TUE–WED DECEMBER 9 | 10 | 11 researched and produced by In other terms, the new rules of global competition. This is the beginning of an IP Economy. Chosen to host the main seat of the Unitary Patent Court, the capital of Luxury goods and home to some of the world’s most famous brands, will be the capital of IP this December. Join us in Paris on December 9, 10 and 11 for the next Paneuropean IP Summit. After a century-long industrial revolution, and a few decades-long rise of a services economy, the world has swiftly — in a matter of years since its inflexion point in 2011 — shifted into a knowledge era. This era, which political and business leaders still have to apprehend, has started with innovation at a pace and in proportions never seen before, and drives the increasing importance of intangibles on the corporate balance sheets, in international trade, in States productivity. This year, for its first time ever, the IP Summit comes to necessarily Paris. Indeed, according to the compromised deal signed in June 2012 by the Council of the EU, Paris should soon host the main seat of the Unitary Patent Court. Furthermore, what would be the best place to speak about Luxury and Consumer Goods of Branded Labels... Three days will be necessary to tackle all the key issues: with a mix of keynote speeches, plenary sessions and workshops, this three-day-conference aims at discussing, with high-level speakers from the industry and representatives of international public authorities, major recent evolutions, actions, and ongoing reforms www.ipsummit.info morning plenaries m o n day d e c e m b e r 9 9 :00 am 3 Opening address Joaquín Almunia Vice President & Commissioner for Competition EUROPEAN COMMISSION \ Belgium 9 :30 am 3 Keynote speech | IP in the Boardroom Intangibles as ⁄ of corporate assets and 20% of world trade: getting IP into the boardroom \ IP as a sustainable source of cash \ IP as a driver of the corporate strategy \ Talking IP to your investors & shareholders John P. Veschi Chief Executive Officer IP ROCKSTAR \ United States Chair Simon Crompton Magazine Editor MANAGING INTELLECTUAL PROPERTY 10 :10 am \ United Kingdom 3 The New Business Models of Innovation Open Business Models vs. Control of Innovation \ Open Innovation \ The different paths to value Creation \ Creating a virtuous Ecosystem \ How to reap and distribute the fruits of Innovation? \ Is IP driving Open Innovation or following the Trend? Gilles le Borgne Director R&D PSA \ France Dr Detlef Müller-Wiesner Head of External Affairs, Business & Traverse Initiatives EADS \ Germany Pierre Garnier Chief Operating Officer INSIDE SECURE \ France Brian Quinn Director Strategic Programmes INTEL LABS EUROPE \ Ireland Chair Bruno Flesselles Conseil en propriété industrielle BF-IP \ France 11 :10 am Coffee break 11 :40 am 3 Essential Patents in the Antitrust Cyclone: Comparing Approaches to FRAND Are standard essential patents the apex or a downer for innovation? \ Injunctive relief and mixed views on Fair, Reasonable & Non-Discriminatory Licensing Terms \ Fair terms, strategic licensing games, NPEs & IP Privateering: efficiency versus twists and shams \ When should authorities be concerned? On what basis? Alfred Chaouat Michael Fröhlich TECHNICOLOR BLACKBERRY Senior Vice President \ France Mathew Heim S enior Director Government Affairs & Counsel QUALCOMM \ United Kingdom Senior Director EU IP & Strategy - Licensing & Standard \ Germany Alan Hoffman S enior Group Antitrust Counsel A lcatel Lucent Chair \ France Paul Lugard P artner BAKER BOTTS Day 1 12:40 pm 3 Opening address Benoit Battistelli President EUROPEAN PATENT OFFICE \ Germany 1 :00 pm Lunch \ Networking \ Belgium Aft e r n o o n w o r k s h o p s m o n day d e c e m b e r 9 2 :30 pm Stream 1 PATENT STRATEGIES Stream 2 IP CHALLENGES Stream 3 UPC MOCK TRIAL 1A IP in Ireland Major companies make no mistake about it, Ireland is one of the most attractive locations for global business and especially for IP: Low corporation tax rate, R&D tax credit, high degree of protection for IPR... IP strategies in Ireland as business support. What are these new IP strategies? Who is affected? Is Ireland the best place to support your business? 2 : 30 – 4 : 00 pm Dr Richie Paul S enior Director IP Philippe Bessière F ormer IP Lead S YNGENTA INTERNATIONAL A LKERMES PHARMA IRELAND \ IE Dan Richardson B usiness Development EMEA INTELLECTUAL VENTURES \ IE Rosemarie Tully C hief Business Officer S IGMOID PHARMA Chair Fred Logue Partner N EW MORNING IP 2A Biotechnologies What is the role played by IPRs in both upstream and downstream phases of research, development and commercialization of biotechnology products and inventions? Expanding existing portfolios & rights. New landmarks. Filing & compliance \ IE \ FR Nicolas Vincent Ruiz D irector IP and European Patent Attorney E STEVE \ es Chair Penny Gilbert Partner P OWELL GILBERT \ UK \ IE 3 :30 pm Coffee break 3 :45 pm 1B Portfolio Strategies Best practices: Roles of Essential & Dormant Patents. How to identify best& valuable patents in your portfolio? How to use them in a more effective way? Mapping the entire portfolio & associated value through all subsidiaries. Tim Bast V ice President IP & European Patent Attorney S IDEL \ CH Guillaume Henry V isiting Researcher I NSTITUT DE RECHERCHE EN PROPRIÉTÉ INTELLECTUELLE \ FR Vincent Robert H ead of Patents Europe D ELPHI AUTOMOTIVE \ FR Chair attias Pierrou M Partner, European Patent Attorney & Vice President North Sweden AWAPATENT \ SE 4 :45 pm Coffee break 5 :00 pm 1C The War of the Patent Worlds How to get strongest & powerful patents and how to increase the value of patent portfolios? Still via licensing & enforcement? What are the ways to realize the full potential value of patent portfolios? NPEs now everywhere? Global wars ahead? Do the Patent Wars fall under antitrust rules? Jean-Yves Art A ssistant General Counsel Day 1 streams 1 – 3 M ICROSOFT \ BE Olivier Corticchiato European & Swiss 2B Medical Devices Medical devices, laboratory & diagnostic equipment. Patenting methods as well? Freedom-to-operate consequences Jörg Dreyhsig V ice President Patents F RESENIUS MEDICAL CARE \ DE \ NL 4 : 15 – 5 : 45 pm D SM \ NL Al Tramposch D eputy Executive Director \ DE 3B ACT 2: Electronic Patent Litigation This session will bring together three judges from three different EU member states, two teams of lawyers and patent attorneys. It will present an accelerated full patent infringement procedure case for the Paris Central Division, from the written procedure, the interim procedure before the judge rapporteur to the final oral pleadings on the merits. Leading counsels will argue the mock case before the panel. The panel of judges will give a verdict and their reasoning offering an insight into the Unified Patent Court future procedure system. Caroline Casalonga Lawyer C ASALONGA & ASSOCIéS \ FR 2C Patent Box Floriane Codevelle New legislation reducing a company's headline Lawyer C ASALONGA & ASSOCIéS \ FR corporate tax rate to 10% on goods protected by a patent: providing significant tax saving for companies Jürgen Neugebauer with large patent portfolios & maximizing the benefit Patentanwalt C ASALONGA & ASSOCIéS \ DE under certain conditions. What will change for Stefan V. Steinbrener companies? Should they adapt their IP strategy? Senior Consultant BARDEHLE PAGENBERG \ De Graham Jenner T ax Consultant J enner & Co \ UK Kelvin King anaging Director Patent Attorney & Head of Patents cluster Nutrition M N estlé \ CH VALUATION CONSULTING CO. \ UK Ulrich Knecht Chair VP Patent Creation & Operation S imon Mounteney A LCATEL‑LUCENT \ DE Managing Partner ARKS & CLERK CONSULTING \ UK M Chair R oberto Dini Founder S ISVEL \ IT 8 :00 pm Gala Reception Mélanie Bessaud J udge PARIS COURT OF GREAT INSTANCE \ FR Marie Courboulay Judge PARIS COURT OF GREAT INSTANCE \ FR Simon Dack Partner HOYNG MONEGIER \ NL Peter Hendrick Partner FRESHFIELDS BRUCKHAUS DERINGER David Owen Partner HOYNG MONEGIER \ NL Chair Benoît Strowel Partner HOYNG MONEGIER \ Be 4 : 00 – 4 : 15 pm Coffee break Dr Dietmar Pressner V P Global IP A IPLA \ US Chair Martin Köhler Partner R EIMANN OSTERRIETH KÖHLER HAFT 3A ACT 1: A fresh breeze into windsurfing Henry Schweitzer’s son has exploited an unnoticed loop-hole in the new UP regulation and has been granted a new unitary patent for a windsurfer based on the original patent application filed in 1968. He has now instructed his lawyers to enforce his new patent… Find out how a classic in patent litigation would be argued today under the new UP Rules of Procedure. This mock up trial will raise numerous procedural issues, including the order of the pleadings, language of the proceedings, application of local law, amendment of the patent, amendment of the pleadings, bifurcation, designation of a technical judge, and many others. Richard Vary H ead of Litigation NOKIA \ UK Koenraad Wuyts Chief IP Officer KPN \ NL Chair Axel Casalonga Conseil en propriété industrielle & President of the Litigation Commitee of the EPI C ASALONGA & ASSOCIéS \ FR 5 : 45 – 6 : 00 pm An American Perspective John Di Matteo by Partner WILLKIE FARR & GALLAGHER \ US morning plenaries Tu e s d a y d e c e m b e r 1 0 9 :00 am 9 :20 am 3 Opening address Francis Gurry* Director General 3 UP & UPC WORLD INTELLECTUAL PROPERTY ORGANIZATION \ Switzerland *(video) | A Realistic Countdown When will the unitary patent come into force? \ Are there any pitfalls on the way? \ Will the Unified Patent Court judiciary system be right on time? \ What should you expect to happen? \ What are companies' hopes and fears? Alexander Ramsay V ice Chair PREPARATORY COMMITTEE D eputy Director, Division for IP & Transport Law M INISTRY OF JUSTICE \ Sweden Al Tramposch D eputy Executive Director A IPLA 10 :10 am \ France C DC INTELLECTUAL PROPERTY \ France Chair C yra Nargolwalla Conseil en propriété industrielle C ABINET PLASSERAUD \ France \ United States 3 UP & UPC Claire Le Floch H ead of IP BULL Patrick Terroir Managing Director | New Aspects of Litigation State-of-the-art of the rules of procedure \ The opt-out and opt-in system for European Patents: what should you do? \ New openings for forum shopping \ The total costs of setting up an entirely new judiciary system, incl. training and language aspects \ What to expect regarding arbitration? David Cohen H ead of Litigation & Licensing V RINGO \ United States Olivier Thirard D eputy Legal Director IP O RANGE \ France Jean-Christophe Galloux C o-President I NSTITUT DE RECHERCHE EN PROPRIÉTÉ INTELLECTUELLE Chair Marina Cousté Partner R EED SMITH LLP \ France \ France 10 :50 am Coffee break / networking 11 :20 am 3 UP & UPC | Focus on High-Tech Views from different continents: who will rush and who will be cautious? \ What will be the underlying motives? \ What could change in between now and the entry into force of the unitary patent? Tina Chappel D irector of IP Policy I NTEL CORPORATION André Clérix anager IP Portfolio & Litigation M \ United States Dr Jürgen Koch S enior Vice President & Head of Corporate Intellectual Property B OSCH GROUP 12 :00 pm \ Germany 3 UP & UPC I MEC \ Belgium François Guette D irector IP Europe S TMICROELECTRONICS \ France Chair arie-Josée Luys M Senior Associate & European Patent Attorney VO Patents & Trademarks \ Belgium | Focus on Pharma Views from chemicals, pharmaceuticals, generics, and biotechnologies: which protection strategies? \ Unitary patents, the court and supplementary protection certificates \ Biotechnologies: will the future UP/UPC system hold new promises? Dr Ivan Burnside S enior Director & Assistant General Patent Counsel E LI LILLY ember M E FPIA IP POLICY \ United Kingdom Dr Udo Meyer S enior Vice President, Patent Attorney & Global IP B ASF Day 2 12:40 pm \ Germany 3 Keynote Speech Why IPR are essential for Europe? Kerstin Jorna Director IP - Internal Market & Services DG EUROPEAN COMMISSION 1 :00 pm Lunch \ Networking \ Belgium John Meidahl D ivisional Director L UNDBECK \ Sweden Chair S teven Cattoor Partner HOYNG Monegier \ Belgium Aft e r n o o n p l e n a r i e s Tu e s d a y d e c e m b e r 1 0 2 :00 pm 3 UP & UPC | Impacts on Patent Valuation Impacts from assessment/strategic litigation? \ Role of certainty? \ Unitary Patent monetization? \ Which scenarios? \ Which impacts of opt-outs/opt-ins on the existing EP portfolio? \ How do patents in a system impact value of their counterparts in a different system? Dr Robert Harrison P atent Attorney COMMITTEE ON VALUATION OF PATENTS Dr Emmanuel Llinares D irector & Head of Global Transfer Pricing \ France + Germany Marc Schouten H ead of IP Creation & Strategy N XP SEMICONDUCTORS N ERA ECONOMIC CONSULTING \ Switzerland + France + United Kingdom Dr Peter Westphal EADS Senior Manager – Strategy for Technology Licensing & IP E ADS/AIRBUS \ Germany Chair Fred Sonnenberg Conseil en propriété industrielle 24IP LAW \ France \ The Ne therlands 3 :00 pm Coffee break / networking 3 :10 pm 3 UP vs. Obama anti-patent trolls cure | Will EU become new heaven for NPEs? Will the new patent system open the doors to more litigation by patent trolls? \ Will the cheaper cost of enforcement & the more significant downside of revocation encourage patent trolls to threaten infringement more frequently in the hope of obtaining licence fees by way of settlement? Alan Cox anaging Director M N ERA ECONOMIC CONSULTING Mark Guetlich* *tbc S enior Counsel - International Policy & Government Affairs U SPTO \ United States Pat Kennedy F ounder & Chairman C ELLPORT SYSTEMS \ United States Colette Vogele D irector of IP Policy EMEA ICROSOFT \ belgium M Chair Michael Lennon Partner K ENYON & KENYON \ United States \ United States 3 :50 pm Coffee break / networking 4 :20 pm 3 IP States | 21st Century Patent Offices Challenges and best practices for efficient IP powerhouses Day 2 John Alty C hief Executive & Comptroller General B RITISH INTELLECTUAL PROPERTY OFFICE - UK IPO Dr Alan Cox S enior Vice President \ UK Yves Lapierre D irector General F RENCH INTELLECTUAL PROPERTY OFFICE - INPI 5:00 pm End of Day 2 \ France N ERA ECONOMIC CONSULTING \ United States Chair F rancis Ahner Conseil en propriété industrielle R EGIMBEAU \ France morning plenaries W e d n e s day d e c e m b e r 1 1 9 :00 am 3 Opening address Last updates in the field of Internet: gTLDs & Trademark Clearing House Akram Atallah President - Global Domains Division ICANN 9 :30 am \ US 3 CEO Session | The True Value in Brand Equity Lessons from the Luxury Industry Jean-Marc Jacot C hief Executive Officer PARMIGIANI FLEURIER Kurt Kupper C hief Executive Officer R EUGE \ Switzerland Chair X avier Buffet-Delmas d’Autane Partner H OGAN LOVELLS \ France \ Switzerland Arnaud de Lummen F ounder & Director LUVANIS 10 :10 am \ Luxembur g 3 Internet Session | Social Media & Trademarks Best practices to Keep Brands & Images under Control Carole Aubert H ead of the Internet Unit Mathieu Prot G roup IP Director F ÉDÉRATION DE L'INDUSTRIE DE L'HORLOGERIE SUISSE \ Switzerland Peter Szyszko F ounder W HITE BULLET \ United Kingdom P ERNOD RICARD \ France Chair arlou van de Braak M Partner H OYNG Monegier \ The Ne therlands 10 :50 am Coffee break 11 :20 am 3 Design Session | Using Design as Tailored-Made Protection for Trademarks Introducing some Famous Luxury Brands for which Trademark Protection is as much Important as Design Protection Christian Fortmann ember of the International Board of Director M L ICENSING INDUSTRY MERCHANDISERS ASSOCIATION Anne-Marie Sargueil P resident \ United Kingdom Philippe Lacoste V ice President U NION DES FABRICANTS - UNIFAB 12 :00 pm \ France I NSTITUT FRANçAIS DU DESIGN Chair D r Sebastian Tegethoff Partner 24IP LAW \ Germany \ France 3 European Trademarks Reform What can we expect from the Reform? Marie-Laure Bonnaffous Representative Tove Graulund C onsultant Senior IP/Legal Counsel Colette Vogele D irector of IP Policy EMEA INTA L’ORÉAL \ France Day 3 Diana Versteeg C hairman MARQUES S enior IP Counsel A KZONOBEL \ The Ne therlands 1 :00 pm Lunch \ Networking G RAULUND IP SERVICES \ Denmark ICROSOFT \ belgium M Chair J ulien Scicluna Conseil en propriété industrielle L AURENT & CHARRAS \ France Aft e r n o o n w o r k s h o p s W e d n e s day d e c e m b e r 1 1 2 :30 pm Stream 4 TRADEMARKS PROTECTION Stream 5 ANTI-COUNTERFEITING Stream 6 TRADEMARKS REFORMS 4A TM & Internet 1 New gTLDs: After the multi-stage evaluation process of the first applications, where do we stand now? Is the "trademark clearinghouse" the solution to combat cyber squatting& police trademarks on the Internet? How to mitigate the impact of the new gTLDs program? 5A Prevention Defining priorities & acting early in order to prevent an unexpected result & mitigate against risks. Timely decision leads to better (enforcement) results \ Using criminal law as a preventive tool \ What about anti-counterfeiting technologies such as holograms, security graphics... Akram Atallah P resident - Global Domains Division Mark E. Appel S enior VP 6A IP Translator Is a harmonised practice on the classification of G&S possible? Being better off covering all G&S in a particular class or only some of them? Is the pre-populated field with the class headings the right signal when selecting a particular class? \ What about the Max Plank recommendation (intention to use)? I CANN \ US I NTERNATional CENTRE Imre Gonda D eputy Head, Trademarks & Design Department H UNGARIAN INTELLECTUAL PROPERTY OFFICE \ HU Richard Graham H ead of Digital R ICHEMONT \ UK AILCLUB \ FR M Chair ichelle M. Marsh M Partner K ENYON & KENYON \ US Vanni Volpi IP Counsel Julio Laporta H ead of Legal Practice of the International I NTERPOL \ FR S ERLE COURT 4B TM & Internet 2 Auto-complete results: Do search engines monitor them? Can they be liable for content displayed on auto-complete results? Content provider vs. Caching provider. What about results suggesting counterfeits? \ How to fight efficiently against counterfeited goods on the Internet? Utopia or Reality? \ Adwords: What are the new emerging issues? Any help from the E-commerce directive 5B Goods in Transit A new text to put an end to & update R1383: Intended to come into force in January 2014, what can we except from this new text to regulate goods in transit? What will be the last adjustments made by the EC? \ Industry view: What are the real needs? Will the previous shortcomings be solved? How to mitigate effectively counterfeit? Ideas/Suggestions from practitioners? Benjamin Amaudric du Chaffaut H ead of Litigation Joe Cohen A CG Member & Partner Erik R. Barnett A ttaché to the EU - Senior Advisor to the Director Joeri Mombers S enior IP Counsel I MMIGRATION & CUSTOMS ENFORCEMENT COLLYER BRISTOW LLP \ BE+US Richard Graham H ead of Digital R ICHEMONT \ UK Chair arie-Emmanuelle Haas M Attorney at Law M E. Haas \ FR \ UK \ UK Cooperation & Legal Affairs Department O HIM \ ES Chair Sozos-Christos Théodoulou Attorney T héodoulou Law Offices \ CY 6B Beyond Trademark Protection From Louboutin to Chocolate, Fun is Everywhere with Trademarks! When trademark protection is not enough, what are the other ways to protect colour, function, shape even smell? Practical guide to what you can & cannot protect under trademarks law \ What are the limits of trademarks protection? Can we go well beyond? Any distinctive features for luxury goods? \ What protection for 3-dimensional marks: Kit Kat & Fun Factory Cases? Céline Eyers S enior Legal Counsel P HILIPS \ NL I CE-WATCH \ BE Chair A lice Gould Partner H GF Law \ UK Diana Versteeg C hairman ARQUES M S enior IP Counsel A KZONOBEL \ NL Chair Carl de Meyer Partner H OYNG Monegier \ UK \ BE Day 3 streams 4 – 6 4C Case Study Protecting the trade dress design of the Hermès Kelly bag \ How we successfully overcame a history of no enforcement and prevailed against a large number of infringers \ The interplay between the equitable doctrines of laches, estoppel, willful infringement, and injunctions \ Policing companies who are ordered to stop infringing \ Where to pursue enforcement in the U.S.: federal courts or the state court systems 5C Parallel Trade Unfair Competition: How can Competition law ensure free movement of goods when Trademark law cannot \ How to combat effectively grey marketing and to reach a clean market: Are contractual terms and internal company tactics sufficient? \ Does parallel trade have only negative aspects for trademarks' owners? 6C When Origin Means Quality Is an International/European Register for GI possible? What consequences for the industry? \ How to create brand equity using GI, trademarks & designs together. Focus on famous alcohol drinks for which GI means quality \ Right to use a GI: What are the challenges met in the enforcement of the protection of GI (Tequila - Cognac) John Desmarais P artner Fatima Lgarch IPM Project Manager World Customs Organization Fernando Cano Treviño R epresentative for Europe D ESMARAIS \ US Jeanne Heffernan S enior Director & Partner K IRKLAND & ELLIS \ US \ BE Marion Moutrille T rademark Counsel Europe MARS \ UK Zeeger Vink S enior IP Counsel & BASCAP Member L ACOSTE \ FR Chair Imogen Fowler Partner H OGAN LOVELLS \ ES 5 :30 pm C HARTERED INSTITUTE OF PATENT ATTORNEYS Michael Edenborough QC B arrister of IPR - OHIM \ ES G OOGLE \ FR 4 :30 pm \ IRL+US Stefano Betti S enior Counsel G UCCI \ IT Chair A ndrea Di Carlo Deputy Director E uropean Observatory on Infringements Frédéric Guillemaut C hief Operating Officer 3 :30 pm FOR DISPUTE RESOLUTION Richard Ashmead T rademark Specialist T EQUILA REGULATORY COUNCIL \ CH Matthijs Geuze H ead of the International Appellations of Origin Registry in the Brands & Design Sector IPO \ CH W Alan Park L egal Advisor S COTCH WHISKY ASSOCIATION Chair J oris Van Manen Partner H OYNG Monegier \ NL \ UK Researched and produced by Sponsors Partners Media partners Official supports Knowledge partner ip sUmmiT paris 2013 c/o Premier Cercle™ 15, rue monsigny f-75002 Paris, france tel +33 1 49 70 92 92 fax +33 1 49 70 92 90 [email protected] morning Keynote and Plenary Sessions Keynote and Plenary Sessions Keynote and Plenary Sessions noon Lunch \ Networking Lunch \ Networking Lunch \ Networking afternoon Workshops STREAMS 1 TO 3 Keynote and Plenary Sessions Workshops STREAMS 4 TO 6 evening Gala Reception ‘Les Bateaux Mouches’ Cocktail at Museum of Counterfeiting Closing Cocktail at Pernod Ricard Headquaters ip 2013 trends 3-day conference - The first two days on patents - The third day on trademarks 16 plenary sessions, 18 workshops 500 IP professionals expected 55 countries represented www.ipsummit.info The conference is located at the hôtel potocki (Paris’ Chamber of CommerCe and indUSTry) 27, avenue de friedland 75008 Paris, france contac t @ lafonderie .com wednesday december 11 f tUesday december 10 a design monday december 9