Regional Start Initiative (RSI) New Business Start Programme 4G
Transcription
Regional Start Initiative (RSI) New Business Start Programme 4G
Subject 1) Regional Start Initiative Update: 2) New Business Start Programme 3) 4G Mobile Services and TV Interference 4) Mobile Phone Coverage – Dungannon Town Centre 5) Association of Town Centre Management Reporting Officer Fiona McKeown, Head of Economic Development 1 Purpose of Report 1.1 To provide Members with an update on key activities as detailed above. 2 Background 2.1 Regional Start Initiative (RSI) All 11 Councils have now agreed to roll forward the Regional Start Initiative Contract by Invest NI to at least March 2016, with Councils repaying expenditure from the Transferring Functions Budget. Invest NI will continue to forward updates to Councils on performance. 2.2 New Business Start Programme Currently (as outlined above) Invest NI have agreed to continue delivering the RSI on behalf of Councils until at least March 2016, to enable Councils to develop an ERDF Application to the new ‘Growth and Jobs’ Programme for a future initiative, and to then procure delivery agents for this. 2.3 4G Mobile Services and TV Interference In recent weeks, a number of complaints have been made to Members and Officers from residents experiencing disruption of their Freeview TV signals in the Cookstown area where 4G mobile broadband is rolled out. At the meeting on 14 January 2016, Council’s Development Committee requested an urgent meeting is convened with the Chief Executive of at800 (Mr Ben Roome) and also a representative of OFCOM to review the issues raised and address these. 2.4 Mobile Phone Coverage – Dungannon Town Centre At the January 2016 Development Committee Meeting, clarity was sought on O2 and Vodafone mobile phone coverage in Dungannon town centre. 2.5 Association of Town Centre Management The Association of Town Centre Management (ATCM) is the largest membership organisation of its kind in Europe, dedicated to making sure town and city centres reach their full potential. Two of the three legacy Councils were longstanding members of this organisation. 3 Key Issues 3.1 Regional Start Initiative (RSI) From 1 April 2015, the RSI Contract is being managed by Invest NI on behalf of the 11 Councils until the end of the second Service Level Agreement period on 31 March 2016. Performance targets were established at the outset for the above period (as per Invest NI’s Contract with Enterprise NI). To date from 1 April-31 December 2015 the targets for Mid Ulster are summarised below: 12 month Target for Mid Ulster Achieved (1 Apr 2015 - 31 Mar 2016) Business Plan Approvals Jobs promoted 3.2 413 210 274 175 % towards target 66% 83% New Business Start Programme In December 2015, an ERDF Application for a new Business Start Programme was submitted from the Councils’ Regional Start Initiative (RSI) Working Group to the ‘EU Growth and Jobs Programme’ on behalf of the 11 Councils. Due to the scale of the Application, this will now be subject to a comprehensive economic appraisal process by Invest NI (the Growth and Jobs Programme managing body) which may take approximately 3 months to complete. Following submission, Councils received a letter from Invest NI (attached Appendix 1) in relation to our commitment to this bid. In response to this, Mid Ulster District Council has advised that, while we are currently content to be part of this collaborative RSI Application, we also intend to explore and cost other options to achieve the best value for the delivery of this programme in Mid Ulster. When in receipt of further information, a Report will be presented to Members setting out options for the way forward. 3.3 4G Mobile Services and TV Interference Invitation issued (Jan 16) to Mr Ben Roome from at800 to attend a public meeting with Council representatives. Mr Roome replied to advise that in order to determine whether they would attend a meeting, at800 required more specific information from Council in relation to the areas outlined below; i) quantifiable and specific data on the exact nature and number of complainants’ issues and statistics, (as at800’s data does not show a disproportionate number of issues reported in Mid Ulster, compared with other areas in the UK); ii) if complaints were primarily about policy issues, such as customers disagreeing about the level of compensation on offer (including the issues of those with satellite or cable) then a meeting would not change this as this was determined by government. He was advised that Council had provided assistance to residents who had called about this issue and directed them to at800, however, many people contacted a number of Elected Representatives and/or at800 directly, so Council could not provide this information as it did not have a full record of issues relating to another agency. Council also requested a schedule of planned works for Mid Ulster – Mr Roome advised this was deemed “commercial in confidence” as it involved a number of providers and information was only released on a staged basis. He stated that it was at800’s policy to raise awareness locally in advance that work was being undertaken in an area and they circulated information to local authorities, elected representatives, press, in addition to the mail drop. They would continue to ensure that Council received advance notification and alerts of future works. Mr Roome also agreed to send through at800’s data on contacts from Mid Ulster customers and has advised that he is in regular contact with OFCOM and has not been made aware of a disproportionately higher level of complaints from the Mid Ulster area. The following is data provided by at800 as of 20 January 2016: • Sent postcards about the support we offer to 2,138 properties in Mid Ulster at potential risk of interference. Had contact back from 161 Mid Ulster viewers (individual cases). Sent 75 filters to 39 properties. Provided engineer visits to 57 properties. Surveyed four viewers in Mid Ulster following our engineer visit. All felt the service they received was excellent. One viewer on Morgan’s Hill Road (BT80 8) stated that they "would give 10/10 for outstanding service". • Compensated 35 viewers for work completed by independent installers. • Received 11 direct complaints (7% of totals cases) from viewers, split into the following: o 1 for quality of work o 1 for missed appointment o 1 for time taken over at800 support o 4 for not being mailed o 4 for level of support for properties with cable and satellite • Noted dissatisfaction (not direct complaints but where a viewer expresses displeasure to one of our agents) about not receiving mailings from 21 viewers. • • • • These interactions have been with viewers in the following postcode sectors: BT45 5; BT45 6; BT45 7; BT45 8. BT70 1; BT70 2; BT70 3. BT80 0; BT80 8; BT80 9. However, well over half of all interactions, visits, filters and compensation requests have been to viewers in the BT80 8 postcode sector. In terms of future work, at800 are in the process of mailing a further 1,118 properties in Cookstown (83), Dungannon (250) and Magherafelt (785). These postcards relate to further 800 MHz masts that would be allowed to activate from 1 February 2016. Mr Roome has asked his shareholders whether he may provide more data on the masts currently active in Mid Ulster and what - if anything - could be shared about future activations. To date this information has not been received. Further correspondence received from Mr Roome on 28 January 2016 documents that at800 has; • • • • Had contact back from a further 11 viewers in Mid Ulster Sent a further 3 filters out to viewers. Organised 5 more engineering visits. Further 3 requests received for compensation (39 in total). - 20 have been re-paid in full - 10 have received £50 towards an independent installer. - 1 was partially compensated with £15 as a gesture of goodwill for not having received at800’s free filters - 1 was provided with a £30 gesture of goodwill for time wasted when a follow-up engineer visit didn’t occur. - 5 have been declined due to eligibility - 2 are currently pending a decision Following January 2016’s Council Meeting, a further letter was issued to Mr Roome, at800 inviting him again to attend a public meeting with local representatives and others to discuss residents concerns surrounding the rollout of 4G mobile services in Mid Ulster given the significant impact it has had on TV interference. 3.4 Mobile Phone Coverage – Dungannon Town Centre At the January 2016 Development Committee Meeting, clarity was sought on O2 and Vodafone mobile phone coverage in Dungannon town centre. O2 report that coverage in Dungannon town centre is good to very good with no mast issues. However, as a result of O2’s modernisation programme to improve 2G and 3G coverage and roll out 4G, customers may experience intermittent service to their mobile devices. Vodafone have reported coverage is good in the town centre; however, indoor coverage can be poor due to specific issues regarding the insulation of some premises. A formal request has been submitted to both companies seeking further information and clarification on future upgrade works. A site visit has also been requested to one business that is experiencing specific mobile signal problems to see if a solution can be found. 3.5 Association of Town Centre Management The Association of Town Centre Management (ATCM) is the largest membership organisation of its kind in Europe, dedicated to making sure town and city centres reach their full potential. Two of the three legacy Councils were longstanding members of this organisation and it is recommended that Mid Ulster District Council seek annual membership for a fee of £495+Vat. 4 Resource Implications 4.1 Financial ATCM Membership from within existing budgets (£495 + Vat). 4.2 Human Staff time 4.3 Basis for Professional/ Consultancy Support None 4.4 Other N/A 5 Other Considerations 5.1 None 6 Recommendations 6.1 Regional Start Initiative and New Business Start Programme To note progress on the Regional Start Initiative Programme and New Business Start Programme. 6.2 4G Mobile Services and TV Interference Members to receive and consider at800’s response. 6.3 Mobile Phone Coverage – Dungannon Town Centre Members to note progress. 6.4 Association of Town Centre Management Recommended to seek approval for annual membership of the Association of Town Centre Management at a cost of £495+Vat to be paid from existing budgets. 7 List of Documents Attached 7.1 Appendix 1 – Letter from Invest NI re: ERDF Application for new Business Start Programme, dated 18 Dec 2015 7.2 Appendix 2 – Association of Town Centre Management invoice for £495+Vat. th 18 December2015 Dr Theresa Donaldson Chief Executive Lisburn & Castlereagh City Council Lagan Valley Island The Island Lisbu rn BT27 4RL Invest Northern Ireland Building Locally Competing Globally Dear Theresa, RE: APPLICATION FOR SUPPORT FOR NORTHERN IRELAND BUSINESS START UP PROGRAMME (NIBSP) I wish to confirm receipt of the application from Lisburn & Castlereagh City Council, in relation to the above programme on behalf of all 11 Councils, requesting support from the Local Economic Development Measure of the EU Investment for Growth & Jobs (IGJ) Programme. th has not The application form which was submitted electronically on December 14 been signed. I would be grateful if you as Chief Executive of the Lead Council for this proposed programme would sign a hard copy of the application form, together with the State Aid Declaration at Annex 2 and return to Patricia Copeland, Bedford Square, Bedford Street, Belfast BT2 7ES, either by post or by scanned copy emailed to patricia.copeIand(investni.com This is a significant proposal in terms of scope and value and it is Invest NI’s intention to move the application to the next stage of the assessment process; that of an independent external economic appraisal, appointed and funded by Invest NI in line with protocol. Invest NI has concerns with Appendix 8 to the application, which includes expressions of interest from each of the 11 Councils. Invest NI is concerned that some expressions of interest lack clarity in relation to Councils being fully committed to the collaborative application. Invest NI is keen to ensure that the proposal put forward on behalf of the Councils has the full support of the 11 Councils before moving to the Economic Appraisal stage. It is important to note that should any Council subsequently withdraw from the NIBSP proposal during the assessment process, this will obviously change the application/proposal put forward under the LED strand of the IGJ programme, hinder the Economic Appraisal process and impact negatively on timescales. A revised proposal submitted by Councils would lead to the requirement for re appraisal which in turn would lead to additional cost. The additional cost associated with any changes to appraisal requirements may have to be reimbursed by the remaining Councils participating in the revised project. Western Office Kevhn Buildings 47 Kevlin Avenue Omagh BT78 1ER T: 028 8224 5763 F: 028 9043 6536 Textphone: 028 9069 8585 Email: [email protected] www.investni.com www.nibusinessinfo.co.uk Invest.. NorLhern Ireland Building Locally Competing Globally The key risk is the potential impact on the timeline for Councils to have Start Up provision in place. Like Councils, Invest NI is keen to avoid a gap in provision. As such, it is important to ensure buy-in at this stage and avoid potential issues and delays downstream. I would therefore be grateful if you would confirm by 8th January 2016 that Lisburn & Castlereagh City Council is content for Invest NI to move this application to Economic Appraisal stage and that all 11 councils are fully supportive of this joint council proposal. Should you have any queries in relation to the above, please do not hesitate to contact me. Yours Sincerely Mary Gormley EU & Partner Delivery Manager Cc Oonagh Hinds Executive Director Regional Business Invest NI Hazel King, Lisburn & Castlereagh City Council Paul Kelly, Antrim & Newtownabbey Borough Council Subject Events Review 2015 Reporting Officer Michael Browne Contact Officer Sharon Arbuthnot 1 Purpose of Report 1.1 To review and critically evaluate the Council’s portfolio of the strategic events which were delivered during 2015 and make recommendations for improvement for 2016/17. 2 Background 2.1 This report includes events that are public facing strategic events and not events that are part of a normal scheduling of a facility or a department, such as community relations or arts centres facilities. 2.2 2.3 2.4 2.5 2.6 Events are about participation, involvement and the creation and/or development of a sense of identity/common interest in a safe and enjoyable environment. These are important in contributing to the local economy and developing partnerships with local businesses and stakeholders within our community. Mid Ulster District Council’s aim is to develop a district wide portfolio of events that will enhance the quality of the Mid Ulster District Council citizen’s community. In addition all our strategic events should increase the reputation of Mid Ulster District Council as an area that delivers high quality public facing events. Good quality strategic events also contribute to increasing visitor numbers to the area and has an economic benefit to the economy. At all times the events team strive to increase the quality of the event offering from one year to the next. By continually aspiring to grow the events portfolio both in the quality and in frequency, this will regenerate a more positive reputation for the District and help increase the tourist/visitors potential. Linking to our corporate plan, we are always looking at a more innovative and creative approach in the planning and delivery of our events. At all times the events team is mindful for the need to consistently strive for improvement and to exceed expectations. Events have an important part to play in contributing to achieving a good quality of life in our society. However, it is vital that the management organisation and arrangements of such events includes the highest levels of safety and risk management to protect the Council, other agencies, the participants and the attending public. 2.7 Many departments within the Council are involved in the delivery of strategic events, however within Mid Ulster there has been a more coordinated approach to ensure and greater strategic approach. 2.8 During and after all the 2015 strategic events, continuous research was carried out to establish what worked well in terms of format and timing and what areas need to be improved or changed. 2.9 In addition to improving the delivery and safety of Council events, going forward we want to be in a position whereby our planning processes are more efficient and the Council receives best value in terms of planning, procurement and marketing. 3 3.1 Key Issues 3.2 Events The three legacy Councils have all delivered wonderful events over the years, however our research has shown that some events have become repetitive and would benefit from slight improvements. There are others that need a more radical rethink. Appendix 1. Shows all strategic events listed and delivered in 2015 with current traffic light health check and recommendations. 3.3 3.4 3.5 During the first nine months the Council’s events team have been involved in the planning and delivery of all events, either directly or in a supporting role to other departments. We have carried out research to identify areas of improvement or change that could make a positive impact in the delivery of events. Below we have identified some of the issues which have been identified within the research. Staffing Costs The Council needs to look at uniformity with regards to staffing events, some staffing costs are absorbed by other departments in addition to the event budget, whereas in other events, staffing costs are taken from the event budget. At peak times, there has been difficulties sourcing staff. Further investigation into stewarding options is ongoing. Event Admission Depending on the objectives of the event this will determine if we charge an entrance fee. Often an entrance fee will put a higher value of an event. But we do feel that this will be dependent on the nature and type of the event and a review of charging entrance fees be undertaken. Street Traders A district wide policy needs to be developed for street traders to identify which events are most appropriate for them to trade at. We would also recommend that we show preference to local Mid Ulster Council street vendors. How vendors are recruited varies between the old legacy councils, which causes inconstancies. We would recommend that we develop a constant and district wide process and policy. During the development of an events calendar for 2016/17, we would recommend that we outline and agree our street trading requirements. What type of traders? How much traders will have to pay to trade at our events, in addition to the street trader licence? 3.6 Safety Advisory Group All strategic events should be submitted to the Safety Advisory Group to ensure all blue light agencies are aware and approval is obtained. The events team works very closely with the officers from the SAG, however on occasion when unforeseen last minute changes are required we need to develop a mechanism to accommodate this. 3.7 Strategic Approach A strategic approach is crucial to ensure all events being delivered presents the best offering to the public, obtains the best value for money and fulfil the Council objectives. This approach ensures internal policies are adhered to and followed, and a coordinated district wide approach is achieved which we will build upon. 4 Resources 4.1 Financial Events are currently organised within current budgets. 4.2 Human Officer commitment from various different departments. 4.3 Basis for Professional/ Consultancy Support N/A 4.4 Other N/A 5 Other Considerations 5.1 N/A 6 Recommendations 6.1 Members agree to that officers develop and schedule a list of strategic of events for incoming year 2016/17 for the March Development Committee taking into consideration the recommendations set out in this report including objectives. 6.2 Investigate and propose a number of new strategic events for Mid Ulster District. 7 List of Documents Attached 7.1 Appendix 1 (Referred to in 3.2) Appendix 1. List of Mid Ulster District Council’s strategic events. Event Recommendations Style Festival Link the Style Festival in Magherafelt and Fashion Fest in Dungannon into one Mid Ulster District Festival and develop a district wide fashion week for all towns in the district. Fashion Fest Move the Heels on Hill Fashion Show to May/June and hold a Mid Ulster Fashion show in the new event space at Ranfurly. Then later in the year hold another Festival event in Springhill, Moneymore and link in the costume collection. Continental Market The Continental Market is an excellent signature event for Cookstown Town Centre. Continue to develop the relationship between local traders and engage with local businesses to get them involved. Introduce new offering Continue to develop, invite schools to partake. Investigate showcasing the scarecrows at Garden Show. Research a new Unique Selling Point for this year’s event, enhance the children’s activities. Reduce the music and staging. Continue to develop on last year’s success, investigate a head line act. Look at expanding across the entire district. Great children’s event in a safe environment, continue to improve and develop. Straw Festival Picnic in the Park Battle of the Buskers Halloween Hooley Maghera Fireworks Dungannon Halloween Spooktacular Coalisland Halloween Fireworks Comedy Festival Cookstown Halloween Fireworks MUSA Winter Craft Fair Develop the Halloween Event in Maghera, to incorporate the Walled Garden. Investigate setting-off the fireworks from the Rectory. Work in partnership with the local traders. Given the backdrop this is one of the most specular fireworks displays in the District. Carry out a review this site to expand the potential of the event. An excellent event for Coalisland. Continue with this event in its current format. An excellent well support event. Investigate making the festival into a more district wide proposition. Great excellent, in an excellent site. Minor improvements The Winter Craft Fair is an example for best practise and has developed into a fantastic event in the calendar. Status (Traffic Light System) Appendix 1. List of Mid Ulster District Council’s strategic events. Dungannon Christmas Lights Switch On & Dungannon Christmas Fair Coalisland Christmas Lights Maghera Christmas Lights Cookstown Lights Switch On Magherafelt Christmas Market Magherafelt Christmas Lights Develop a new major signature event for Dungannon and the district. Rethink the switch on and countdown to Christmas. Consolidate all small events into one major event that will showcase and include the civic space, Ranfurly House and the event space to a national audience. Change of format regarding day – Council Officers should be more involved with this event, to help relationships with businesses. Based on the successful partnership between the businesses and Council Officers, continue to develop this event in the Town Centre make improvements. Continue in a similar format make improvements changes. Magherafelt Christmas Market, continue to develop this signature event for Magherafelt Town Centre, in conjunction with the Town Centre Christmas Switch On. This event attracts a high volume of visitors. Ensure that the retailers buy into event. Investigate new elements. Continue to develop this event in the Town Centre make improvements. Traffic Light System A complete change of the event in terms of format and delivery Retain the format of the event but make significant changes to improve the event. Retain the event in its current format, but investigate improvements in the delivery. Subject Request from the Magherafelt & District Motor Club Contact Officer Michael Browne 1 Purpose of Report 1.1 To seek permission from the Council for the use of the Magherafelt & District Motor Club to use the all-weather playing fields at the former High School Grounds, Tobermore Road, Maghera. 2 Background 2.1 Mrs Bridie Averall, Competition Secretary from the Magherafelt & District Motor Club Ltd has contacted the council requesting usage of the allweather pitch at the former High School grounds on the Tobermore, Road, Maghera on Friday 6th May 2016 afternoon and on Saturday 7 May 2016 2.2 The club wish to use of the all-weather pitch, as a 'service area', for competition rally cars. Where competitors, have an area to change tyres and put fuel into the cars. 2.3 They ensure that they can provide all public liability and indemnify the Council from any loss or damage, and ensure that competitors use ground sheets, preventing spillages/damage to the ground. 3 Key Issues 3.1 If approved, ensuring that Council is not liable for any actions undertaken by the Magherafelt & District Motor Club as a result granting permission to use this site. 4 Resources NA 4.1 Financial NA 4.2 Human N/A 4.3 Basis for Professional/ Consultancy Support N/A 4.4 Other NA 5 Other Considerations 5.1 N/A 6 Recommendations 6.1 Recommend the Council approves the use of the site for the Magherafelt & District’s to hold its annual rally, subject to Council being fully indemnified from loss or damage. 7 List of Documents Attached 7.1 N/A Subject: DCAL Sub-Regional Stadia Programme for Soccer Reporting Officer: Liam Glavin, Head of Leisure 1 Purpose of Report 1.1 To update Members on the Consultation response to DCAL on their Sub Regional Stadia Programme for Soccer. 2 2.1 Background The Department of Culture Arts and Leisure (DCAL) has published a consultation paper setting out policy proposals for the Sub-Regional Stadia Programme for Soccer. Responses are required by 22nd February 2016. 2.2 Officers outlined the background and key issues at the Development Meeting on 14th January 2016. At that meeting Members asked for the consultation response to be further strengthened and returned to this meeting for agreement. 3 Key Issues Further to the last report the following information has been made public by DCAL: 3.1 The fund is managed and administered by DCAL. 3.2 The programme as detailed has been approved by the Executive and any change to its content as a result of this consultation has to be agreed at Executive level. 3.3 The proposed timelines are applications are to be invited in 2016, awards processed in 2016/17, delivery in 2016/17 and possible extension for larger projects to 2017/18. 3.4 The match funding proposed at 20% may be subject to State Aid regulations if from a Local Authority. 3.5 There are plans for a Phase 2 with additional support to be made available to Soccer, GAA and Rugby. 4 4.1 Resources Financial 4.2 N/A Human N/A 4.3 Basis for Professional/ Consultancy Support N/A 4.4 Other N/A 5 Other Considerations 5.1 N/A 6 Recommendations 6.1 That Members agree the attached consultation response be sent by 22nd February 2016 subject to Council approval. 7 List of Documents Attached 7.1 Appendix 1 – DCAL Sub-Regional Stadia Programme for Soccer Consultation Questionnaire response. 2 Appendix 1 Questions for Consideration The Department of Culture, Arts & Leisure is seeking views on its draft Sub Regional Stadia Programme for Soccer. We would welcome your comments on any aspect of the draft programme. PROGRAMME Q1. Do you agree with the decision to invest in soccer? Strongly Agree X Agree Neither Agree/Disagree Please provide your views: Disagree Strongly Disagree The decision to invest in Soccer is to be welcomed, with Phase 2 of the Programme reportedly allowing Soccer, GAA and Rugby to benefit which is also very welcome. Local Authorities have in the past been one of the main providers of facilities for soccer in the MUDC area. Their role, expertise and knowledge should be a key driver in the provision of facilities. Do you have any alternative suggestions as to what the money should be invested in? No Please provide your suggestions: Mid Ulster Council provides a number of high quality facilities that are heavily used by soccer e.g. Mid Ulster Sports Arena, Meadowbank. The Council also strongly supports local soccer club financially and through the provision of pitches throughout the district. Council would however be concerned that the proposals will only benefit clubs who own their grounds. This may present inequality in the distribution of funding and not adequately meet the demand for soccer investment. Q2. Do you agree with the proposal to funding 5 separate strands in the programme? Strongly Agree Agree X Neither Agree/Disagree Disagree Strongly Disagree Please provide your views: Funding of different strands will increase accessibility to funding. There seems to be pre-determined outcomes e.g. Glentoran. Local Authorities should play a more significant role as they have the expertise, the resources and management experience and can ensure sustainability and that strategic impact is maximised. Do you have any alternative suggestions? Yes Please provide your suggestions: Currently the strands seem to favour Senior Clubs and Council believes it should be open to all clubs. MUDC would like to see more funding disseminated across all Local Authorities. TRIM Ref: DC1/15/64846 3 Q3. Do you agree with the 20% partnership funding requirement for all projects? Strongly Agree Agree Neither Agree/Disagree DisagreeX Strongly Please provide your views: The significant match funding requirement may exclude some clubs from being able to access the funding due to the financial pressures soccer clubs are facing. It is unclear how clubs may be able to provide the match funding. If they apply to Local Authorities to support their applications there may be a number of applications that Local authorities would have to prioritise, also issues over State Aid may apply and may not be in a position to provide the match funding. Yes Do you have any alternative suggestions? Please provide your suggestions: Clarity needs to be provided on the nature of the match funding required i.e. is it in kind or cash requirement? Council would suggest reducing the match funding requirement. Q4. Do you agree with the assessment criteria? Strongly Agree Agree Neither Agree/Disagree Disagree X Strongly Disagree Please provide your views: Council would be concerned with the suggested assessment criteria. There appears to be a Senior Club bias with no recognition of the importance of Local Authorities in providing quality soccer facilities. There needs to be a greater emphasis on sustainability and regional and geographical accessibility. Council would suggest that these criterial have greater weighting. Do you have any alternative suggestions? Yes Please provide your suggestions: The key issues are sustainability, regional and geographical accessibility, complimenting existing facilities to ensure Value for Money. Facilities need to be provided that are open to all i.e. youth, women/girls and those with a disability. This will allow the Stadia programme to more closely align with other Sports Development programmes e.g. EA 2020 programme delivered by Council and funded by Sports Council NI. TRIM Ref: DC1/15/64846 4 STRAND 1 - SAFE STADIA (IFA Facilities Strategy specifies the redevelopment of The Oval in partnership with Glentoran Football Club) Q5. Do you agree with the proposal to invest in Safe Stadia? Strongly Agree Agree Neither Agree/Disagree X Disagree Strongly Disagree Please provide your views: Council agrees that investment should be made to make stadiums safe. However Council is concerned that only one club been identified. This strand, like the others, should be competitive and open to all clubs/organisations not just one Senior Club. Local Authorities should also be eligible to apply. Council would seek clarification on the rationale for The Oval being identified as the particular grounds selected. Do you have any alternative suggestions? Yes Please provide your suggestions: This strand should be competitive and open to all Clubs and Local Authorities. Q6. Do you agree with the budget allocated to this strand of the programme? Strongly Agree Agree Neither Agree/Disagree Disagree X Strongly Disagree Please provide your views: The rational for investment of £10 million to one club/facility is unclear. It could be sub-divided between smaller facilities with a regional spread, complimenting existing facilities where possible. Do you have any alternative suggestions? Yes Please provide your suggestions: Funding should be used to provide improved facilities across the sector which will be of use for adult and youth football, women / girls and those with a disability. Local Authorities should be eligible to apply in their own right removing perceived bias to individual clubs the Council operated facility. TRIM Ref: DC1/15/64846 5 STRAND 2 - SIGNIFICANT SUB REGIONAL STADIA (Designated Venues Only) Q7. Do you agree with the proposal to invest in significant Sub Regional Stadia (Designated Venues only)? Strongly Agree Agree Neither Agree/Disagree Disagree X Strongly Disagree Please provide your views: Council agreed that sub regional stadia should be of high quality. However Council is concerned that only Senior Clubs i.e. designated venues are eligible to apply, an overlap with Strand 1. Again Local Authorities should be eligible to apply as they have historically invested significantly in soccer ground and facilities. Do you have any alternative suggestions? Yes Please provide your suggestions: The Strand should be open to all Clubs and Local Authorities. Those who can demonstrate use from a wide range of other clubs and who are willing to ground share should be encouraged to apply making best use of resources. It is essential that sub regional stadia are available and welcoming to the whole community. This is a model that has been successfully proved at Mid Ulster Sports Arena. Q8. Do you agree with the budget allocated to this strand of the programme? Strongly Agree Agree X Neither Agree/Disagree Disagree Strongly Disagree Please provide your views: £17m is a significant budget however it should be a challenge fund that is open to a wide range of applicants. Do you have any alternative suggestions? No Please provide your suggestions: The process should be open to all Clubs and Local Authorities for the benefit of all levels of football. TRIM Ref: DC1/15/64846 6 STRAND 3 - IFA CHAMPIONSHIP CLUBS (Venues not designated under Safety at Sports Ground NI Order) Q9. Do you agree with the proposal to invest in IFA Championship Clubs (not designated under Safety at Sports Ground NI Order)? Strongly Agree Agree X Neither Agree/Disagree Disagree Strongly Disagree Please provide your views: The Council agrees with the proposal to invest in IFA Championship Class. All clubs should be eligible. Local Authorities should also be able to apply to upgrade existing facilities with the rationale that local authorities can ensure use from all clubs i.e. shared spaces. Do you have any alternative suggestions? Yes Please provide your suggestions: Open the call for all clubs and Local Authorities. Q10. Do you agree with the budget allocated to this strand of the programme? Strongly Agree Agree Neither Agree/Disagree Disagree X Strongly Disagree Please provide your views: Council considers that a challenge fund £3 million with max award £500k seems restrictive. Should extensive work be required given the number of potential applicants. The budget limits the number of clubs that will be able to avail of this strand. Do you have any alternative suggestions? Yes Please provide your suggestions: Council would suggest that the budget for this strand be increased and that the maximum award limit be removed or increased. TRIM Ref: DC1/15/64846 7 STRAND 4 - NATIONAL TRAINING CENTRE Q11. Do you agree with the proposal to invest in a National Training Centre? Strongly Agree Agree X Neither Agree/Disagree Disagree Strongly Disagree Please provide your views: Council agrees that investment should be made in a National Training Centre. However Council considers that the Centre should be located outside of Belfast to allow greater accessibility. The location is crucial to reduce travel time and ensure geographical spread across the whole Province. It should complement and provide added value to existing facilities to ensure VFM, for example Mid Ulster Sports Arena has successfully provided facilities for soccer training programmes. It has been a tremendous success due to its central geographic location, it being a shared venue for all aspects of the community and the quality of the facilities provided. Do you have any alternative suggestions? Yes Please provide your suggestions: To ensure maximum benefits and geographical spread consider 2 / 3 Regional Centres improving access and travel time to provide fit-for-purpose Regional Centres. Q12. Do you agree with the budget allocated to this strand of the programme? Strongly Agree Agree Neither Agree/Disagree Disagree X Strongly Disagree Please provide your views: £3 million for one National Training Centre will restrict the quality and type of facilities to be developed. It is crucial to link with existing facilities that are well established and are accessible to the whole community. Shared space is essential in ensuring the longer term success and sustainability of a National Training Centre. Do you have any alternative suggestions? Yes Please provide your suggestions: £3m budget will restrict development and the quality of a single National Training Centre facility. Council considers it essential to link with existing leisure / sport providers who have experience in managing this type of facility in both the short and long term e.g. Mid Ulster District Council and development of Mid Ulster Sports Arena. TRIM Ref: DC1/15/64846 8 STRAND 5 - INTERMEDIATE AND JUNIOR FOOTBALL (A single high quality facility) Q13. Do you agree with the proposal to invest in a single high quality facility for Intermediate and Junior Football? Strongly Agree Agree Neither Agree/Disagree Disagree X Strongly Disagree Please provide your views: Council would be concerned that investment in one single club may create possible shared space accessibility issues. Local authorities such as Mid Ulster Council have invested heavily in providing facilities for soccer. Mid Ulster Sports Arena is a facility that supports soccer at all levels of football. The Arena is recognised as a shared space that is used by all the community. Yes Do you have any alternative suggestions? Please provide your suggestions: Council would suggest investment in a number of existing facilities that are already providing strong, regionally accessible venues that can cater for intermediate and Junior Football. Q14. Do you agree with the budget allocated to this strand of the programme? Strongly Agree Agree Neither Agree/Disagree X Disagree Strongly Disagree Please provide your views: £3million for a single facility seems restrictive and may not create the necessary high quality facility expected to ensure VFM the Programme should develop existing facilities on a regional basis. This could truly provide facilities with a high degree of excellence that are regionally assessable. Do you have any alternative suggestions? Yes Please provide your suggestions: Allow for a number of smaller regionally based facilities which would be available for providing funding for all levels of football; adult, youth, ladies / girls and those with a disability. TRIM Ref: DC1/15/64846 9 GENERAL Q15: Please provide any other comments on any aspect of the draft programme? Please provide any additional comments: MUDC welcomes this investment in soccer and that the proposed Phase 2 will also include GAA and Rugby. It is unfortunate that, along with Clubs, Local Authorities cannot apply for this funding. Local Authorities have, for years, invested in soccer facilities throughout their districts and have provided value for money, shared space high quality facilities used by all their target groups such as youth, ladies / girls and those with a disability. In Mid Ulster this has included Mid Ulster Sports Arena and Meadowbank in Magherafelt. Council has also strongly supported soccer through the provision of funding and pitches across the whole of Mid Ulster. Council is concerned that the proposals will only benefit those clubs who own their grounds. The clubs may find it difficult to meet that match funding requirements due to the financial pressures they are under. This could limit accessibility to the suggested programmes. Council strongly supports the need for local Authorities to have a bigger part to play in the suggested Stadia Programme. Mid Ulster Council has been at the forefront of developing soccer and its facilities to ensure they are of high quality and accessible to all sections of the community. Further investment in Councils’ existing facilities e.g. Mid Ulster Sports Arena could through this Stadia Programme provide the opportunity to deliver a higher quality facility that does not limit accessibility. This can only further achieve the outcomes the Stadia programme aims to achieve. TRIM Ref: DC1/15/64846 10 CONSULTATION RESPONSES & FREEDOM OF INFORMATION All responses will be treated as public and the Department will usually publish a summary of responses following the completion of the consultation process. If you would prefer your response to be treated as confidential, please let us know, stating your reasons clearly. Q16: Do you want your response to be treated as confidential? No If ‘YES’ please state clearly your reasons for requesting confidentiality: If we are asked to disclose responses under freedom of information legislation, we will take any requests for confidentiality into account. However, confidentiality cannot be guaranteed. We will handle appropriately any personal data you provide in accordance with the Data Protection Act 1998. For further information about confidentiality of responses, please contact the Information Commissioner’s Office or see website PERSONAL INFORMATION Q17: Are you responding as an individual or on behalf of an organisation? Individual Organisation (if ticked, go to Q19) (if ticked, go to Q18) Q18: What is your Postcode? Q19 What is the Postcode of your organisation? Q20: What is the name of your organisation? Thank you for taking the time to participate in this public consultation. Please return completed responses to [email protected] or to DCAL Stadia Team, Level 8, Causeway Exchange, 1-7 Bedford St, Belfast, BT2 7EG TRIM Ref: DC1/15/64846 11 Subject: Outdoor Recreation NI request for funding for the continuation of the MountainBikeNI consortium Reporting Officer: Liam Gavin 1 Purpose of Report 1.1 To report on and seek a decision on continuing support for the financial year 2016/17 for the Outdoor Recreation NI (ORNI) led consortium of Councils with Mountain Biking facilities. 2 Background 2.1 As previously reported in June 2015 in 2013 Belfast CC, Cookstown DC, Down DC, Dungannon and South Tyrone BC and Newry and Mourne DC and ORNI formed a consortium to market the then developing Northern Ireland Mountain Bike facilities. The MountainBikeNI brand and website were formed and a Mountain Biking Marketing Officer was recruited. (Please see Appendix 1 for further details on MountainBikeNI and the outputs specific to Davagh) 2.2 The consortium tendered a sponsorship opportunity which was won by Chain Reaction Cycles (CRC) in February 2013 to finish in March 2015. CRC contributed £10,000 per annum. This historically, along with contributions from consortium Councils, has been used to employ the Mountain Biking Marketing Officer who works on behalf of all consortium Councils. 2.3 Outdoor Recreation NI (ORNI) are now requesting funding from all previous consortium Councils to continue on with the MountainBike NI website and to continue to employ the Mountain Biking Marketing Officer for the year 2016/17. (Please see Appendix 2 for ORNI’s full proposal.) 3 Key Issues 3.1 Mountain Biking Marketing Officer The Mountain Biking Marketing Officer delivers the key functions of the MountainBikeNI Consortium, in order to continue to promote Northern Ireland as a 'next must visit mountain bike destination' via website management, digital marketing, campaigns, experiential development and clustering, events and PR. The post ensures continuous liaison with local businesses and stakeholders to ensure market opportunities are capitalised upon and also provides ongoing liaison with consortium partners and sponsors to ensure a collaborative approach providing mutual benefits. The cost to all consortium councils for 2016/17 is proposed as follows: Newry, Mourne and Down District Council Rostrevor Trails (National Trail) Castlewellan (National Trail) Mid Ulster District Council Davagh (National Trail) Blessingbourne (Regional Trail) Belfast City Council Barnetts Demesne (Regional Trail) £23,332 £16,666 £5,000 It is proposed by ORNI that sponsorship of £15,000 will be added to the above to fully fund the Mountain Biking Marketing Officer. 3.2 Sponsorship Opportunity The existing sponsorship arrangement with Chain Reaction Cycles terminates at the end of March 2016 following a one year extension. ORNI are proposing that a new sponsorship opportunity be offered for three years until March 2019 and subject to contractual agreements being met the sponsor will also be offered the first opportunity to negotiate for a further three year deal. (See Appendix 3 for full proposal.) 3.3 Additional Support Additional Support from each consortium Council is also requested for advertising campaigns in the year 2016/17. Davagh Autumn Advertising Campaign £1,500 Davagh Spring Advertising Campaign £5,000 Blessingbourne Campaign in conjunction with Blessingbourne Estate TOTAL £2,750 £9,250 Each Council can decide to take part in these Campaigns or not as they see fit. 4 Resources 4.1 Financial The above costs are within proposed Leisure and Tourism budgets for the year 2016/17. 4.2 Human N/A 4.3 Basis for Professional/ Consultancy Support This represents good value for money as agreed by all departments involved including Marketing. 4.4 Other N/A 5 Other Considerations 5.1 N/A 6 Recommendations 6.1 That MUDC agree to contribute £16,666 to the MountainBikeNI consortium, towards the cost of employing a Mountain Bike Marketing Officer for 2016/17 only and that the workings of the consortium will be reviewed for the following year. This is of course subject to agreement on budgets for the next financial year and all consortium partners agreeing to provide funding at the levels presented in 3.1. If that is not the case a further report will be brought back to Council for consideration. 6.2 That MUDC agree to proceed with the advertising campaigns costing £9,250 over 2016/17 only again subject to agreement on budgets for next year and to Officers being satisfied with the value of the campaigns. 6.3 That MUDC do not agree to ORNI’s proposal of a three year plus three year sponsorship opportunity being offered but agree to a one year opportunity only with a possible one year extension subject to MUDC approval. This is the direction that the other partner councils are also taking. 7 List of Documents Attached 7.1 Appendix 1: MountainBikeNI – Project Outputs 2012 - 2016 7.2 ORNI’s Proposal for the Delivery of the MountainBikeNI Consortium 2016/17 7.3 Appendix 2: Sponsorship Proposal Appendix 1 PROJECT OUTPUTS APRIL 2012 - JANUARY 2016 SIX SUCCESSES FOR THE DAVAGH FOREST TRAILS 1. Davagh Forest Trails Continue to Exceed Visitor Forecasts by 140% Visitor forecasts calculated during an independent economic appraisal of the Davagh Forest Trails (development stage) estimated that this national trail centre would attract approximately 12,000 visits per year. In 2014 (calendar year) electronic data counters recorder over 18,000 visits to the trails highlighting the success of the trail centre and promotion to date. Appendix 1 2. Critical Acclaim from Specialist Media & Pro Mountain Bikers Outdoor Recreation NI has organised and hosted 8 FAM trips to the Davagh Forest Trails which (alongside campaign advertising) have resulted in over 40 pages of editorial coverage for the Davagh Forest Trails including cover feature of MBUK’s 50 Best Trail Centres in 2015. “This is possibly the best bit of purpose-built trail we’ve ridden. Anywhere. It is rare that I am lost for words to describe a trail, but Wolf’s Hill is pure perfection.” SINGLETRACK MAGAZINE “Has to be one of the best trail bike parks I've ridden.” BLAKE SAMSON, PRO MOUNTAIN BIKER 3. MUDC Investment Multiplied by 4 in Specialist Media Marketing Campaigns Outdoor Recreation NI has delivered five targeted marketing campaigns totalling £52,500 promoting Northern Ireland’s National Trail Centres in Davagh Forest, Castlewellan and Rostrevor to Mountain Bike Enthusiasts in GB and Ireland. MUDC has invested £13,000 in these campaigns in collaboration with consortium partners and Tourism Ireland. Key outputs can be found on page 5. 4. Davagh Forest Trails Videos watched over 50,000 times Outdoor Recreation NI has produced two bespoke videos for the Davagh Forest Trails which at time of writing (Jan 2016) have been watched over 50,000 times. The Davagh Forest Trails have also been incorporated into two official MTB Northern Ireland videos (approx. 100,000 views) which have been shared via MountainBikeNI.com and various specialist media channels. 5. Local MTB-Friendly Businesses Voted Best in Northern Ireland Outdoor Recreation NI launched the annual MountainBikeNI.com Awards in Dec 2013 and the Shepherd’s Rest Pub & Campsite was ‘Best Spot for Après-Ride Pint’ in 2013 & 2014 as well as ‘Northern Ireland’s Favourite MTB-Friendly Non-Serviced Accommodation’ in 2014. Outdoor Recreation NI used these awards to generate positive PR for the Shepherd’s Rest in local press. 6. Over 200 Volunteer Man Hours Delivered on Davagh Forest Trails The MountainBikeNI.com Trails Team boasts over 90 volunteers, 22 of whom are specifically registered to carry out trail maintenance on the Davagh Forest Trails. Outdoor Recreation NI has coordinated the delivery of 6 volunteer sessions (213 man hours) at Davagh Forest and provided trail maintenance training for 15 volunteers on the Davagh Forest Trails in August 2014. Appendix 1 BACKGROUND Outdoor Recreation NI developed the concept of the MountainBikeNI Consortium in April 2012 as a proactive model to ensure Northern Ireland maximised the opportunity presented by the development work on mountain bike trail centres in Davagh Forest, Barnett Demesne (Belfast), Castlewellan and Rostrevor. These trail centres all opened between April – June 2013. The aims of the MountainBikeNI Consortium were: • To establish one consistent brand for mountain biking in Northern Ireland • To generate economies of scale during development of visitor interpretation • To encourage ‘cross-sell’ between Northern Ireland official mountain bike trail centres • To act as a forum to openly discuss best practice re: trail centre management procedures • To collectively combine to develop one strong nationwide sponsorship opportunity DELIVERY FOR DAVAGH 2013 – 2015 From April 2012 – March 2015, the consortium was delivered by an Outdoor Recreation NI employed a Mountain Bike Marketing Officer at a cost of £46,666 per annum incl. National Insurance contributions, pension, travel/subsistence, management costs and office overheads etc. The majority of this cost was supported by Outdoor Recreation NI’s core funding and revenue generated through management fees from other nonmountain bike related projects. Mountain Bike Trail Managing Councils contributed to costs against agreed outputs. With the Davagh Forest Trails nearing completion, Cookstown District Council formally joined the consortium in February 2013. Across 2013 – 2014 and 2014 – 2015 the council contributed £4,600 for the development of visitor interpretation at Davagh Forest, mapping, trail cards, photography, bespoke destination guide and website profile (including ongoing maintenance). Outdoor Recreation NI covered the capital costs for the development of the framework for the MoutainBikeNI.com website and supporting e-commerce and e-marketing integration. See full breakdown of costed outputs and examples of work delivered in Appendix 1. Following the official launch of the Davagh Forest Trails in May 2013, Outdoor Recreation NI also delivered a number of specialist marketing campaigns detailed overleaf. 2015 - 2016 Due to significant reductions in Outdoor Recreation NI’s public funding, the MountainBikeNI Consortium has significantly restructured for 2015 – 2016. To ensure the continued successful delivery of the consortium, National Trail Centres such as Davagh Forest Trails via Mid Ulster District Council agreed to contribute £11,666 per annum (Breakdown of Consortium investment in Appendix 2.) to the role of the Mountain Bike Marketing Officer. Role of the Mountain Bike Marketing Officer – examples of marketing work in Appendix 3. • Secretariat for the MountainBikeNI Consortium • Communicating with public through the following MountainBikeNI.com channels: Appendix 1 • • • • • o MountainBikeNI.com – daily content management incl. E-Commerce platform o Blogs & E-Marketing – monthly blogs & E-newsletters sent to over 10,500 consumers o Social Media – Daily engagement with social media database of over 18,000 users o Pro-Active PR – focusing on specialist media as well as local and national press Liaison with Tourism Northern Ireland re: tour operators and media FAM trips Creation and distribution of business development toolkits for private sector Delivery and ongoing negotiation of national mountain bike sponsorship arrangement Strategic planning of European and International standard MTB events at each trail centre Management of nationwide mountain bike volunteer ranger scheme MARKETING CAMPAIGNS 2013 – 2015 With a strong marketing platform established, Outdoor Recreation NI offers Consortium partners the opportunity to partake in two marketing campaigns per year targeting ‘Mountain Bike Enthusiasts’ in Great Britain and the Republic of Ireland. To date, only trail managing councils of National Trail Centres i.e. Davagh Forest, Castlewellan and Rostrevor have taken part in these bespoke campaigns. Campaign Date MUDC Partner Investment Total Campaign Investment Budget Autumn 2013 £1,500 £4,500 £6,000 Spring 2014 £3,500 £10,500 £14,000 Autumn 2014 £1,500 £4,500 £6,000 Spring 2015 £5,000 incl. £1,175 £17,000 incl. £7,000 £22,000 from trail card from Tourism sales Ireland Autumn 2015 £1,500 £3,000 £4,500 TOTAL £13,000 £39,500 £52,500 The table above illustrates the economies of scale enjoyed by Mid Ulster District Council (previously Cookstown District Council) from taking part in these collaborative targeted marketing campaigns. See an overview of key campaign outputs below. It must be noted, these marketing campaigns have benefited greatly by being able to exploit preferential advertising rates through the sponsorship relationship with Chain Reaction Cycles. Campaign artwork etc. can be found in Appendix 4. Appendix 1 Appendix 1. Breakdown of Outdoor Recreation Fees paid by Cookstown District Council 2013 - 2015 Item ORNI Fee Trail Guides £500 • 1 day accurately plotting trails and elevations on GIS and liaising with OSNI re license and suitable base map • 1 day liaison with design agency re name tags and annotations Information Panels £250 • 1 day ORNI Officer’s time to adapt trail guide to panel format Photo Shoot £500 • 2 day ORNI officers time – 1 to attend photo shoot and 1 to arrange logistics Destination Guide £1,750 • 7 days ORNI Officer’s time to research and create content, liaise with graphic and web designer Web Maintenance £800 per year x 2 years = £1,600 • Ongoing maintenance of destination guide and events profile • ½ hour per week x 52 weeks Total £4,600 Trail Cards & Information Panels Appendix 1 Appendix 1 Photo Shoot Appendix 1 Destination Guide Appendix 1 Website Profile Online / Offline PR Appendix 1 Appendix 1 Appendix 1 Appendix 1 Appendix 2. Mountain Bike Marketing Officer - SO1 - NJC scale SO1 spinal points (29-31) and Breakdown of MountainBikeNI Consortium Investment 2015 – 2016. Expenditure 2015-2016 Salary / NI / Pension 36909 Running Costs 6000 Travel & Subsistence 1750 Training / Trips / Conference 2000 Mgt / Finance Overheads 13200 TOTAL 59859 Source Sponsorship National Trail Centre • Rostrevor • Castlewellan • Davagh Regional Trail Centre • Blessingbourne • Barnett Demesne (Belfast) Total Amount / £ 15,000 11,666 11,666 11,666 5,000 5,000 60,000 Appendix 1 Appendix 3. Examples of MountainBikeNI.com Marketing Work 2015 – 2016 Monthly E-Newsletters & Blogs sent to 10,500 contacts across NI, ROI & GB Appendix 1 Appendix 1 Social Media – Current database of over 18,000 contacts (133,000 engagements) Appendix 1 Appendix 1 Davagh Rocks #Tag Campaign To date – Over 170 shared user photos for #DavaghRocks on Instagram Marketing Campaigns Examples 2013 - 2015 Appendix 1 Appendix 1 Campaign Inserts – 28,000 in MBR (June 2015) & 4,000 distributed at London Bike Show Appendix 2 Proposal for the delivery of the MountainBikeNI Consortium 2016 -2017 Outdoor Recreation NI has prepared this proposal in order to request support from trail managing councils for the period 1st April 2016 – 31st March 2017. This proposal outlines: • Job description of the Mountain Bike Marketing Officer – detailing both outputs and KPIs for the role • Added value gained from adopting a consortium approach • Delivery costs for the MountainBikeNI Consortium • Proposed campaign costs • Contribution breakdown per trail managing council and sponsors Appendix 2 Job Description - Mountain Biking Marketing Officer - Outdoor Recreation Northern Ireland Salary: NJC Staff Officer Grade Responsible to: Northern Ireland Business Development Manager - Outdoor Recreation Responsible for: Delivering the key functions of the MountainBikeNI Consortium in order to continue to promote Northern Ireland as a 'must visit mountain bike destination' via website management, digital marketing, campaigns, experiential development and clustering, events and PR. Ensuring continuous liaison with local businesses and stakeholders to ensure market opportunities are capitalised upon. Ensuring ongoing liaison with consortium partners and sponsors to ensure a collaborative approach providing mutual benefits. *denotes where extra programme budget may be required on a case per case basis 1) MountainBikeNI Consortium • Act as the Secretariat for the MountainBikeNI Consortium - minimum of 3 meetings per annum • Agree meeting dates, venue, agenda and circulate minutes • Prepare and agree annual work programme and provide a progress report on a quarterly basis • Agree campaign budgets on an annual basis • Complete any relevant funding or award applications on behalf of the Consortium 2) MountainBikeNI.com Website • Manage and maintain the MountainBikeNI.com website including: o All Trail Centres Manage Trail Centre Profile including event calendar in liaison with trail managers Update of Trail Conditions (diversions, closures etc) as required in liaison with trail managers o • • • National Trail Centres Only Annual update of downloadable online destination guides for 'Mourne Mountains and Ring of Gullion' and 'Tyrone & Sperrins' Proactive liaison with local tourism service providers (accommodation and eatery) to ensure their web profiles are targeted to the mountain bike market and offers are available in line with campaigns Grow unique visitors to website by 10% year on year Continue to provide high quality and accurate information and content for Tourism Northern Ireland's consumer website DiscoverNorthernIreland.com Provide accurate information and content for councils’ tourism websites e.g. www.visitmournemountains.co.uk , www.discovertyroneandsperrins.com • Appendix 2 Proactive Search Engine Optimisation (SEO) to ensure competitive Google Ranking for key terms in both Great Britain (GB) and Republic of Ireland (ROI) markets 3) Trail Cards - National Trail Centres Only • • • • Manage and maintain the e-commerce platform within MountainBikeNI.com Proactively engage with tourism service providers and relevant retail outlets to encourage stocking and sale of trail cards Facilitate any reprint / redesign of trail cards* Provide quarterly report of trail card sales within overall work programme report 4) Campaigns* • • • • Create and manage the annual multi-channel specialist media campaigns in GB and ROI to include editorial, advertorial, advertising (online / offline bundles) Agree level of support from National (GB & ROI) and Regional (ROI Only) Trail Centres Engage and secure co-operative support from Tourism Ireland for GB campaigns Identify potential campaign partners for both distribution and funding 5) Digital Marketing (*within campaigns budget) • Create and manage implementation of the annual content, social media and emarketing plan against key segments and trigger points • E-marketing: o Grow segmented CRM Database by 20% per annum o Create and circulate targeted e-newsletters o National - Incorporated in min 8 e-newsletters per annum to NI, ROI, GB o Regional - Incorporated in min 3 e-newsletters per annum to NI, ROI • Social Media o Adapt social media delivery against evolution of channels and tactics o Grow social networking platforms by 20% per annum Facebook / Twitter • Promote National Trail Centres via 80% of posts and Regional Trail Centres via 20% Instagram - Manage MountainBikeNI account and National Trail Centre # Campaigns Youtube - Manage MountainBikeNI account and National Trail Centres Campaigns Tripadvisor / Google Places - Manage profile for National Trail Centres • Blogs o National - Incorporated in min 8 blogs per annum to NI, ROI, GB o Regional - Incorporated in min 3 blogs per annum to NI, ROI Appendix 2 6) Experiential Development & Destination Clustering - National Trail Centres Only • Local Business Support: o Deliver an annual workshop per trail centre for local tourism service providers (councils to provide room hire and refreshments) – See Appendix A o Proactive liaison with local tourism service providers (accommodation and eatery) to ensure their offering is targeted to the mountain bike market and offers are available in line with campaigns o Deliver on-line marketing support toolkit for local tourism service providers including visitor profiles and requirements, product and service advice, marketing recommendations / opportunities and best practice benchmarking o Provide an advisory service to local tourism providers as to how to make their business 'MTB Friendly' and engage within marketing campaigns o Distribution of quarterly e-newsletters to relevant stakeholders re marketing campaign updates, promotional opportunities and support • Mountain Bike Friendly Accommodation o Proactively engage with Tourism NI to encourage role out of the Mountain Bike Friendly Accommodation Scheme • Destination Clustering o Proactively incorporate wider tourism messaging within MountainBikeNI promotional tactics e.g. Halloween in Derry with Davagh Forest Night Enduro, Festival of Flight with Castlewellan Mountain Bike Trails, Fiddlers Green Festival with Rostrevor Mountain Bike Trails o Provide the structure for tourism service providers to cluster authentic mountain biking experiences within the wider tourism offering particularly around the 'Coast and Lakes' and 'Unique Outdoors' experience pillars 7) PR • Generate PR to the equivalent advertising value of £150,000 per annum • Pro-actively engage with specialist media, Tourism Ireland, Tourism Northern Ireland and other relevant partners to deliver a min 2 FAM trips from GB (National Trail Centres) and min 1 FAM trip from ROI (National and Regional) • Create and circulate positive media stories to local and NI media re mountain biking and events, ensuring prominent local authority message • Monitor and measure PR 8) Sponsorship Liaison - National Trail Centres Only • In partnership with National Trail Centre managing councils recruit a title sponsor for MountainBikeNI.com and the National Trail Centres • • Appendix 2 Agree annual support programme with sponsors and act as key liaison to maximise benefits of both parties Manage the ongoing relationship with the sponsor 9) Brand Delivery* • • Assist trail managing councils with production of relevant artwork e.g. trail signage to ensure consistency of MountainBikeNI brand Lead in delivery of council promotional photo shoots to ensure image portfolio is suitable against brand segments 10) Events – National Trail Centres Only • • • • Agree event plan for each trail centre with councils Liaise with Cycling Ireland on behalf of the consortium to gain endorsement for International and National Mountain Bike event bids Act in an advisory / support capacity to councils in the preparation of event bids Assist local event organisers in promotion of large events at National Trail Centres 11) MTB Research • • Accurately convey to key stakeholders the findings of the Consortium’s MTB Research Report prepared by Cogent Management Consulting Proactively liaise with Tourism Northern Ireland to ensure their MTB Research Project meets the needs of the Consortium 12) MountainBikeNI Trails Team (Volunteer Ranger Scheme)* • Lead the recruitment of MTB volunteers and manage database • Communicate dates of maintenance days and allocate volunteers • Manage MountainBikeNI Trails Team Facebook Group • Proactively publicise the work of the MountainBikeNI Trails Team • Organise a training and reward programme in conjunction with the trail sponsor 13) Customer Interaction • Deal with customer enquiries via telephone, email and social media in a timely manner 14) Advisory Service – Trail Centre Specific • Barnett Demesne o Annual audit current trail network / review previous inspections to identify any deficiencies o Assist with identification of remedial actions and associated documentation for contractors o Ongoing advisory service based on management / maintenance good practice from other MTB sites in UK and Ireland o Manage the MTB Event Application Process • Appendix 2 Blessingbourne o Act in an advisory capacity, on an ongoing basis to Council / Lowrys - to include (not exclusive): • Accident & Emergency Evacuation Plan • Management Plan • Bike Hire Offering Added value gained from adopting a consortium approach Outdoor Recreation NI is able to provide the following added value to those councils supporting the MountainBikeNI Consortium: Consortium Approach A consortium approach provides the following benefits: • Economies of scale in campaign costs, project costs such as MTB Research • The ability to cross sell between trail centres i.e. consumers interested in or visiting the Mournes based trails will learn about the Davagh Trails and vice versa • A greater potential to attract (via tender) a sponsor • Improved brand, destination and product recognition outside Northern Ireland Marketing Foundation The following marketing foundation is already in place – reducing the need for supporting councils to further invest elsewhere: • MountainBikeNI.com website • E-marketing Database of 10,500 • Social media following of 17,500 • Strong relationship with MTB journalists demonstrated by generation of PR worth an equivalent advertising value of £1.2 million since April 2013 Expertise & Knowledge Outdoor Recreation Northern Ireland is a not–for–profit organisation whose role is to develop, manage and promote outdoor recreation across Northern Ireland therefore those councils supporting the consortium benefit from its significant expertise and knowledge. • Product knowledge gained from: o proactive campaigning for 10+ years for the development of mountain biking in Northern Ireland o driving the development of Rostrevor, Castlewellan, Blessingbourne, Castle Ward and Barnett Demesne Mountain Bike Trails • Mountain bike market knowledge gained from proactive: o benchmarking from competitor destinations o engagement with UK and ROI wide industry experts o staff training investment including learning journeys and industry conferences • Marketing expertise gained from: o 8+ years of proactively promoting outdoor recreation / activity tourism in Northern Ireland via Outdoor Recreation NI platforms such as OutdoorNI.com. WalkNI.com Appendix 2 o 8+ years delivering activity tourism marketing outputs for Tourism Northern Ireland Delivery Costs for the MountainBikeNI Consortium 2016 / 2017 Expenditure 2016-2017 / £ Mountain Bike Marketing Officer NJC 37,935 Staff Officer Grade (of which 26,804 is salary) Salary / National Insurance / Employers Pension Contributions Operating Costs 8,600 Management / Finance Overheads TOTAL 13,465 60,000 Contribution breakdown per trail managing council and sponsors Source Amount / £ Sponsorship 15,000 National Trail Centre 11,666 • Rostrevor 11,666 • Castlewellan 11,666 • Davagh Regional Trail Centre • Blessingbourne • Barnett Demesne (Belfast) 5,000 5,000 TOTAL 60,000 N.B. These contributions are based on full support from each stakeholder. If one or more stakeholders is removed then support required from other stakeholders may have to adjust accordingly. Proposed Campaign Costs 2016 / 2017 It is proposed to deliver 2 multi-channel campaigns in targeted specialist mountain bike on and off-line media within the financial year. This additional monetary support is not retained by ORNI rather it is used to deliver agreed outputs. Local authorities can choose to opt in or out of each campaign on a case by case basis. For example if a local authority wished to opt out of the summer campaign they would not be involved or promoted via the tactics within this campaign Campaign National Trail Centre Regional Trail Centre Autumn (Sept – Nov) 1,500 1,500 Spring (Jan – March) ^ 5,000 5,000 TOTAL 6,500 6,500 ^ It is anticipated Tourism Ireland will further support this campaign through their CoOperative Marketing Programme. Appendix 2 Appendix A – MTB Workshops for Local Tourism Providers It is proposed to deliver one workshop for local tourism providers per National Trail Centre with the following agenda. The example below relates to Rostrevor, however the each workshop will be bespoke to each trail centre. The workshops will be delivered by Outdoor Recreation NI with room hire and refreshments provided by each council. Achieving Rostrevor’s Mountain Bike Potential MountainBikeNI in partnership with Newry, Mourne and Down District Council invite local tourism providers to the Mountain Bike Workshop – Achieving Rostrevor’s Mountain Bike Potential. The aim of this interactive workshop is to: o Provide an overview of Rostrevor Mountain Bike Trails’ performance o Discover how your business can: Become mountain bike friendly Engage in MountainBikeNI marketing campaigns o Identify potential clustering opportunities to meet the needs of mountain bikers Appendix 3 Sponsorship Proposal January 2016 This open call for sponsorship is being made by Outdoor Recreation Northern Ireland in partnership with Newry, Mourne and Down District Council and Mid Ulster District Council. Appendix 3 1. Background “ALIGN YOUR BRAND WITH ONE OF EUROPE’S FASTEST GROWING MOUNTAIN BIKE DESTINATIONS” Outdoor Recreation NI in partnership with Newry, Mourne and Down District Council and Mid Ulster District Council is seeking a sponsor for Northern Ireland’s iconic National Mountain Bike Trail Centres in Rostrevor, Castlewellan and Davagh Forest. In 2013, £2.3 Million was invested in the generation of over 100km of purpose-built mountain bike trails across Northern Ireland. The MountainBikeNI.com Consortium was established to promote these National Trail Centres and work with the private sector to transform Northern Ireland into the ‘must visit’ mountain bike destination in the UK and Ireland. Three years on, Northern Ireland’s mountain bike trails continue to receive critical acclaim from the world’s leading mountain bike media and visitor numbers at each National Trail Centre continue to vastly exceed all initial forecasts (over 180,000 cumulative visits from June 2013 – Sept 2015). Outdoor Recreation NI is currently delivering a 10 year strategy for mountain biking in Northern Ireland and there is now an opportunity for a sponsor to gain targeted brand recognition through aligning with one of Europe’s fastest growing mountain bike destinations from Apr 2016 – Mar 2019. Key outputs of this sponsorship will include: • Brand Association Sponsor’s brand will be synonymous with the MountainBikeNI.com brand as well as each of Northern Ireland’s National Mountain Bike Trail Centres • Naming Rights Sponsor will have the opportunity to name two predetermined trail sections from each National Trail Centre including Northern Ireland’s only official downhill trails in Rostrevor • On-Site Branding Sponsor’s branding will be incorporated into trailhead information and throughout each of Northern Ireland’s National Trail Centres • Consumer Marketing Sponsor will be incorporated within industry leading consumer marketing activity including integrated offline/online campaigns with specialist media This document outlines this unique sponsorship opportunity in more detail including an overview of each of Northern Ireland’s National Trail Centres, current MountainBikeNI.com marketing activity, benefits of sponsorship activation and process which applicants should follow. Appendix 3 2. Three World Class Mountain Bike Trail Centres 2.1 Rostrevor Mountain Bike Trails On the shores of Carlingford Lough, the Rostrevor Mountain Bike Trails boast over 45km of exhilarating cross-country trails as well as Northern Ireland’s only purpose-built downhill trails. Listed as ‘Editor’s Choice’ in MBUK’s Top 50 Trail Centres in UK (2015), the Rostrevor Mountain Bike Trails have been ridden over 50,000 times (June 2013 - Sept 2015) and have hosted a number of major events including the World Police & Fire Games, Red Bull Foxhunt, Irish National Marathon Championships, Irish National Cross-Country Championships and Irish National Downhill Championships. What specialist media say… • “Rostrevor is a landmark moment for mountain biking in Ireland” MBUK • “Although this is a trail centre it feels like more of a proper big day out in the mountains, with a committing feel from the start” Singletrack • “Unlike much else in the UK” mbr • “This (Kodak Corner) has to be one of the best mountain biking views in Ireland” Outsider What pro mountain bikers say… • “The trails are fast and rough, I love this place” Gee Atherton (Former DH World Champion) • “Rostrevor has to be one of the best Trail Parks I've ridden” Blake Samson (Slopestyle Rider) Appendix 3 2.2 Castlewellan Mountain Bike Trails Northern Ireland’s most popular trail centre, the Castlewellan Mountain Bike Trails have been ridden over 80,000 times (June 2013 – Sept 2015) and with a range of trails to suit all ages and abilities, not to mention stunning ‘mountainscape’ views of the Mourne Mountains, it’s easy to see why this place has been such a success story. Located just minutes from Castlewellan village, this National Trail Centre is an ideal mountain bike event venue and has already successfully hosted the Single Speed European Championships, Ulster Cross-Country Championships and First Tracks Enduro Cup. What the media say… • “Fast, flowing manmade trails set against a stunning backdrop” MBUK Magazine • “A rollercoaster ride of twisty, technical trails that just feel like they are happy to have you there. It’s totally inviting from the first pedal stroke” Singletrack • “Tight, rock lined and demanding …A banging trail that never let up” mbr • “Nicely designed with some great rock gardens, berms and switchbacks …but its is the scenery that is the real winner, forcing you to stop to simply take it all in on more than one occasion” Outsider What the Pro Riders say… • “Backdrop is nothing short of what you’d expect in the Alps” Glyn O’Brien (Former Irish DH Champion) • “Fun, singletracky and tight” Blake Samson (Pro Slopestyle Rider) 2.3 Davagh Forest Trails Situated in the Sperrin Mountains, previously little known Davagh Forest, has been transformed into one of Northern Ireland’s most exciting mountain bike venues with an unrivalled reputation for fast flowing trails and iconic rock features. Selected as the cover feature for MBUK’s Top 50 Trail Centres in the UK (2015), the Davagh Forest Trails are now recognised as amongst best in the UK and Ireland and this popularity is reflected through Davagh Forest’s visitor numbers; over 48,000 visits between June 2013 and Sept 2015. The Davagh Forest Trails have also successfully hosted a number of entry level Enduro events. What the media say… • “This is possibly the best bit of purpose-built trail we’ve ridden. Anywhere. It is rare that I am lost for words to describe a trail, but Wolf’s Hill is pure perfection” Singletrack • “Davagh offers incredible trails” MBUK • “There are fast, tacky berms and well-placed kickers, as well as technical sections with intimidating stone slabs” mbr • “The joy of this trail is that it is simply fast flowing singletrack through stunning wilderness” Outsider What the Pro Riders say… • “Beautiful part of the world and great times to be had” Blake Samson (Pro Slopestyle Rider) Appendix 3 3. MountainBikeNI.com Consortium The MountainBikeNI.com Consortium (established in April 2012) is led by Outdoor Recreation Northern Ireland and includes trail managing representatives from each of Northern Ireland’s National and Regional Trail Centres. Consortium Representatives • Newry, Mourne and Down District Council - Rostrevor & Castlewellan Mountain Bike Trails • Mid Ulster District Council – Davagh Forest Trails & Blessingbourne Trails • Belfast City Council – Barnett Demesne Trails • National Trust – Castle Ward Trails This consortium aims to increase local participation in mountain biking and drive activity tourism by showcasing Northern Ireland as a ‘must-visit’ mountain bike destination. Through the establishment of a strong umbrella consumer brand, MountainBikeNI.com, the consortium provides an excellent opportunity for nationwide sponsorship rather than being restricted to individual trail centres. 3.1 Industry Leading Marketing Activity Below are some highlights of work delivered by the MountainBikeNI.com Consortium’s dedicated Marketing Officer. Annual Social Media Reach of 1.4 Million The MountainBikeNI.com Consortium has established targeted social media platforms including an engaging Facebook Page boasting over 15,500 likes and 1,600 followers on Twitter. Official Trail Centre Videos Watched over 250,000 Times The MountainBikeNI.com Consortium has delivered six official trail centre videos which have been hosted on MountainBikeNI.com’s Official YouTube Channel and shared via specialist media outlets. Over 10,000 E-Newsletter Subscribers The MountainBikeNI.com Consortium has cultivated a significant segmented E-Marketing database of over 10,000 mountain bikers of which 55% currently reside within Northern Ireland. Over £1 Million EAV Generated from Direct PR The MountainBikeNI.com Consortium has hosted FAM Trips and secured editorial with leading specialist magazines in the UK and Ireland including MBR, MBUK, Singletrack, DIRT and Outsider. Over £50,000 Invested in Marketing Campaigns The MountainBikeNI.com Consortium has delivered five marketing campaigns in the UK and Ireland. Key outputs have included over 20 ads in specialist media, 28 000 inserts, offline/online advertorials, targeted social media advertising and exhibiting at consumer shows e.g. London Bike Show. Appendix 3 Nationwide Mountain Bike Volunteer Scheme The MountainBikeNI.com Trails Team (Volunteer Ranger Scheme) has over 80 registered volunteers and has delivered over 700 man hours of trail maintenance across Northern Ireland’s trail centres. 4. MountainBikeNI.com Sponsorship Opportunity Outdoor Recreation Northern Ireland in partnership with Newry, Mourne and Down District Council and Mid Ulster District Council is seeking one sponsor to become associated with the MountainBikeNI.com Consortium Brand and each of Northern Ireland’s three National Trail Centres. This sponsorship will run from April 2016 until March 2019 i.e. 3 years. After which, subject to contractual agreements being met, this sponsor will be offered the first opportunity to negotiate for a further 3 year deal i.e. April 2019 to March 2021. During this period additional trail centres may be developed and added to the MountainBikeNI.com Consortium however it will remain the decision of the trail manager as to whether they become a partner in the sponsorship agreement. Outdoor Recreation Northern Ireland will act as the key liaison between the MountainBikeNI.com Consortium and the sponsor. 4.1 Sponsorship Revenue Revenue from the agreed sponsorship will be used by Outdoor Recreation Northern Ireland to invest in a dedicated Mountain Biking Marketing Officer to continue the marketing activity outlined above. All members of the MountainBikeNI.com Consortium will also be contributing towards this marketing role to promote Northern Ireland’s mountain bike trail centres and in turn the brand of the future sponsor. Appendix 3 4.2 Benefits to Sponsor Brand Association • The sponsor’s brand will be synonymous with the MountainBikeNI.com brand e.g. MountainBikeNI.com in association with ‘Sponsor’ Naming Rights • Northern Ireland’s three National Trail Centres will be named and officially referred to across all marketing communications as ‘in association with’ the successful sponsor • The successful sponsor will have the opportunity to name two predetermined trail sections from each of Northern Ireland’s National Trail Centres including both downhill trails in Rostrevor On Site • Sponsor’s brand will be incorporated within trailhead information and throughout each of Northern Ireland’s National Trail Centres • Sponsor’s brand will be incorporated into future re-prints of MountainBikeNI.com trail cards • Sponsor will have the opportunity to propose a ‘trailhead gateway’ to be erected at each National Trail Centre. This would be procured, designed and installed by sponsor • Sponsor will have opportunities to carry out promotional activity e.g. photo shoots at each of Northern Ireland’s National Trail Centres on pre-arranged dates Marketing Collateral • Sponsor’s logo will be incorporated within offline/online MountainBikeNI.com marketing collateral including; o Specialist Media Advertising / Magazine Inserts Over 20 ads placed in specialist media to date / 28,000 inserts in specialist magazines o MountainBikeNI.com Visible on every page including homepage, 1.2 Million Page Views (Apr 13 – Oct 15) o E-zines & Social Media Visible in bespoke E-Newsletters sent out to at least 10,000 subscribers every month o Promotional Flyers Inclusion within in-store competition cards and promotion at consumer trade shows Appendix 3 5. Sponsorship Proposal Submissions All sponsorship proposals must be completed on the supplied application form and be submitted before Friday 29th January 2016 to: The Office Manager Outdoor Recreation NI The Stableyard Barnett’s Demesne BELFAST, BT9 5PB Sealed tenders should have ‘MountainBikeNI.com Sponsorship Proposal’ clearly written on the top left corner and should not bear any name or other distinguishing matter or mark revealing the identity of the sender. Please note: 1. Outdoor Recreation Northern Ireland does not accept submissions by either e-mail or fax 2. Outdoor Recreation Northern Ireland will not accept any submission that comes in after the submission time and date. 3. Outdoor Recreation Northern Ireland will not be responsible for any costs and expenses incurred in preparing the submission. 4. Failure to submit any of the required information as detailed in this document will automatically result in the submission being rejected. 5.1 Sponsorship Proposal Queries All queries regarding the sponsorship recruitment process should be made via email to [email protected]. Any points that require clarification must be received a minimum of three working days before the submission deadline date. 5.2 Sponsorship Proposal Evaluation The applications will be assessed on the following criteria: Revenue – 70% This is the amount of money the sponsor is willing to pay to become associated with the MountainBikeNI.com brand. This revenue will cover the period from April 2016 until March 2019. Payment will be made in advance in three pro rata instalments i.e. one third paid each April. Added Value and Marketing Support Required – 30% Whilst revenue is of key importance to allow Outdoor Recreation Northern Ireland carry out marketing activity for the MountainBikeNI.com consortium it is also anticipated the sponsor will be able to add significant value to the brand and lend marketing support through their already established channels. This section will be assessed under three key headings: Onsite Branding: 10% • Support that can be provided to employed Trail Rangers e.g. supply of clothing, equipment etc. • Proposals for ‘Trail Gateway’ Signs Appendix 3 Volunteer Ranger Scheme: 10% • Indicate how your sponsorship will support the Volunteer Ranger Scheme e.g. supply of clothing, reward scheme etc. Marketing Support: 10% • Indicate the marketing support that can be provided e.g. website, e-marketing, social media, PR, cooperative campaigns, photoshoots, in-store presence etc. • Outdoor Recreation NI has the right to refuse applications from those organisations which are in conflict to their ethos Once the sponsor is appointed both the revenue and added value proposals will be drawn into a contract outlining Outdoor Recreation NI’s responsibilities to the sponsor and the sponsor's responsibilities to Outdoor Recreation NI and the MountainBikeNI.com brand. Appendix 3 6. Submission Submissions must be typed or word processed in black ink within tables provided Contact Details Organisation Name Organisation Address Telephone Number Mobile Number Email Name of main contact Role in Organisation Company Overview In no more than 200 words please provide an overview of your company Revenue Submission – 70% Amount of sponsorship revenue proposed for period from April 2016 until March 2019 in pounds sterling: Appendix 3 Added Value – 30% Please clearly detail below the added value and marketing support that your organisation will bring to the MountainBikeNI.com consortium: Onsite Branding: 10% • Support that can be provided to employed Trail Rangers e.g. supply of clothing, i t t Volunteer Ranger Scheme: 10% • Indicate how your sponsorship will support the Volunteer Ranger Scheme e.g. Please continue on additional sheets if necessary Marketing Support: 10% • Indicate the marketing support that can be provided e.g. website, e-marketing, social media, PR, cooperative campaigns, photoshoots, in-store presence etc. _____________________ _____________________ Please continue on additional sheets if necessary Please sign below to confirm the details submitted within this document are accurate. Signature ____________________________ Date _________________________ Name of Signatory (BLOCK CAPITALS) ________________________________________ Subject Forest Recreation Audit Reporting Officer Nigel Hill 1 Purpose of Report 1.1 Formal adoption of the Forest Recreation Audit Report 2015. 2 Background 2.1 In June 2013, Outdoor Recreation NI was commissioned by Dungannon and South Tyrone Borough Council to complete a Forest Recreation Audit for nine forests within the Council area namely; Altmore, Caledon/ Brantry, Crocknagrally, Dunmoyle, Fardross, Favour Royal, Knockmany, Mullaghfad and Parkanaur. With the merging of Dungannon and South Tyrone Borough Council, Cookstown District Council and Magherafelt District Council to become Mid Ulster Council in April 2015, the Council considered it an opportune time to complete a similar audit of those forests in the former Cookstown and Magherafelt District Council areas namely; Bann Woods South, Cookstown Forest, Creggan Forest, Davagh Forest, Derrynoyd Forest, Drum Manor Forest Park, Iniscarn Forest, Moydamlaght Forest, Moyola Forest, Portglenone Forest and Pomeroy Forest. This approach was approved by Mid Ulster District Council in April/May 2015 and the draft presented to Development Committee for consideration/comments in October 2015. 3 Key Issues 3.1 Council agreement on the proposals and the phased prioritising of the Forest Recreation audit key actions. 3.2 In order to take the audit’s recommendations forward, consideration needs to be given to potential funding sources. This will include the identification of strategic funding partners’ and match funding from capital budget allocations agreed by MUDC for 2016-19. 3.3 The procurement of specialist services to assist with the development of forest recreation applications to potential funding partners. 3.4 The delivery timeframe and any conditions set out in any Memorandum of Understanding between Mid Ulster District Council and Forest Service NI (FSNI). 4 Resources 4.1 Financial Capital development budget allocations will be required to action identified projects. Capital expenditure projects will be subject to available core funding allocations. 4.2 Human Existing resources adequate. 4.3 Basis for Professional/ Consultancy Support Procurement of professional services for the development of robust projects capable of attracting resources from potential funding partners. 4.4 Other N/A 5 Other Considerations 5.1 Forest Recreation development will engage extensively with local community and users groups in the delivery of the agreed projects, which is vital in order to achieve increased access, usage and sustainability of forest facilities in Mid Ulster District Council area. 6 Recommendations 6.1 Adoption of the Forest Recreation Audit Report as a template of potential development for the Mid Ulster Council area. 7 List of Documents Attached 7.1 Appendix 1: Forest Recreation Audit Executive Summary Parts A and B Appendix 1 Forest Recreation Audit Executive Summary - Parts A and B Prepared by Outdoor Recreation NI on behalf of Mid Ulster District Council August 2015 Appendix 1 EXECUTIVE SUMMARY In June 2013, Outdoor Recreation NI was commissioned by Dungannon and South Tyrone Borough Council to complete a Forest Recreation Audit for nine forests within the Council area namely; Altmore, Caledon/ Brantry, Crocknagrally, Dunmoyle, Fardross, Favour Royal, Knockmany, Mullaghfad and Parkanaur (Part A). With the merging of Dungannon and South Tyrone Borough Council, Cookstown District Council and Magherafelt District Council to become Mid Ulster Council in April 2015, the Council considered it an opportune time to complete a similar audit of those forests in the former Cookstown and Magherafelt District Council areas namely; Bann Woods South, Cookstown Forest, Creggan Forest, Davagh Forest, Derrynoyd Forest, Drum Manor Forest Park, Iniscarn Forest, Moydamlaght Forest, Moyola Forest, Portglenone Forest and Pomeroy Forest (Part B). With the completion of this second audit, a complete overview of the current recreation facilities and future potential for twenty forests within the new Mid Ulster council area has been determined. For each forest, the current provision of and opportunities for future outdoor recreation development were considered, within the context of what is happening at a regional and national level. The study employed both primary and secondary research methods including desk top research of existing reports and strategies, individual site assessments, consultation with a wide range of local and national organisations, user groups and the private sector and an analysis of best practice taking place at a national scale and from Great Britain. It is recognised that whilst some of the forests in the Mid Ulster District currently provide a range of outdoor recreation and activity tourism opportunities, the potential of the forests have not yet been realised. They are currently a relatively untapped resource in terms of outdoor recreation and activity tourism opportunities but with considered investment and management have the potential to become key sites for both the local community and visitors. Through the study three forests were identified as having the potential to attract day visitors in their own right to the area if developed appropriately and sensitively namely, Parkanaur, Drum Manor and Davagh. In addition, several forests although recognised as providing primarily for the local community, were identified as having the potential to add to the wider visitor offering of the area namely, Pomeroy, Knockmany, Drumcairne Portglenone and Lough Fea. All forests in the Council area were found to be deficient in basic infrastructure and consequently customer-focus. A significant change is therefore required to ensure that the forests become more ‘visitor inspired’ moving forward. In addition all forests considered in the study, with the exception of Davagh, were found to require significant improvements to the visitor welcome, interpretation and waymarking in order to inspire user confidence. It is recommended that developing an overall ‘brand’ for the Mid Ulster forests, would help provide a cohesive experience for users, as well as instilling a sense of place. It was identified that creating new or enhancing existing outdoor recreation facilities, such as adventure play, multi-use trails, mountain biking trails, walking trails, angling facilities would Appendix 1 also benefit many of the forests in the area as would co-ordinating a series of planned events throughout the year and improved promotion of the forest resource. The importance of the forests in providing doorstep opportunities for the local community and consequently the direct benefits that this brings in terms of improvements in health and well-being, social capital and protection of the resource cannot be underestimated. It is essential that moving forward local communities are ‘bought in’ to the future development of the forests in their area. The key actions proposed for each forest is summarised below. These should be read in association with the full report. In order to take the audit’s recommendations forward, consideration needs to be given to potential funding sources, the delivery timeframe and any conditions set out in any Memorandum of Understanding between Mid Ulster District Council and Forest Service NI (FSNI). Priority Level 1 Forests: Forest Priority level All Forests 1 Davagh 1 Parkanaur 1 Drum Manor 1 Knockmany and Lumfords Glen 1 Priority Level 2 Forests: Key Actions Appropriate Visitor Welcome and signage (see individual forests) Stakeholder meetings User counters where appropriate (see individual forests) Develop a visitor centre Develop as a Dark Sky Discovery Site Extend and upgrade the green blue and red trails Develop an orienteering trail Develop a themed nature play trail Install glamping pods Enhance existing and develop new walking trails/multiuse trails Provide visitor facilities – toilets etc Enhance orienteering product available Provide appropriate adventure play facility Upgrade car park Upgrade caravan park facilities Picnic, barbecue and seating facilities Install payment barrier Upgrade caravan park facilities Develop a themed adventure play trail Renovate the toilet block and upgrade picnic area Provide catering in the forest at peak times Deliver a programme of events throughout the year Provide appropriate adventure play facility Install picnic, barbecue and seating facilities Provide appropriate car parking Provide visitor facilities – toilets etc Appendix 1 Forest Priority level Cookstown (Drumcairne) 2 Pomeroy 2 Portglenone 2 Altmore 2 Caledon/ Brantry 2 Crocknagrally 2 Fardross 2 Favour Royal 2 Key Actions Develop a sustainable, looped mountain bike trail Develop a looped walking and family cycling trail Develop a pump track Reopen the existing car park Landscape the terraced gardens and ponds to provide a valuable open space and public resource for the local community Develop an innovative adventure play facility Install picnic, BBQ benches and seating Facilitate community group to become custodians of the Forestry School and use as a community resource Undertake a detailed feasibility study and economic appraisal to ascertain the potential of the former Forestry School building becoming a community resource Investigate the potential for a caravan and camp site within the forest Install an adventure trail along existing forest trails Provide toilet facilities Provide additional car parking Assess existing seating on-site and upgrade where necessary Add additional seating and picnic/ BBQ facilities adjacent to the play park Develop a looped multi-use trail within Glenone Wood Upgrade and increase the number of fishing stands within Glenone Forest and at the adjacent angling facility Upgrade the facilities at the coarse angling facility Develop a community path to link Glenone Forest to Bann Bridge and the town of Portglenone Install seating at appropriate locations along the walking trail Develop a ‘Blueway’ along the River Bann Trail development on existing forest roads Provide appropriate car parking Develop a community path to the reservoir Trail development on existing forest roads Upgrade the Hunting Lodge to appropriate visitor facility Install picnic and seating facilities Provide appropriate car parking Trail development on existing forest roads Develop a long-distance mountain bike ride Trail development on existing forest roads Develop a long-distance mountain bike ride Install picnic and seating facilities Trail development on existing forest roads Develop a long-distance mountain bike ride development Appendix 1 Bann Woods South 2 Cookstown (Springhill Wood) 2 Cookstown (Lissan Forest) 2 Davagh (Lough Fea Wood) 2 Derrynoyd 2 Iniscarn 2 Moyola 2 Develop a linear multi use trail Develop a community path to link the village of Kilrea to Moneygran Wood via Portna and Hutchinson’s Quay. Install picnic and seating facilities Install a viewpoint in Moneygran Wood Develop a ‘Blueway’ along the River Bann Develop a sustainable, looped walking trail Create a community path from Moneymore to Springhill Wood Enlarge the existing layby to facilitate car parking Install seating at appropriate locations along the walking trail Develop a sustainable horse trail plus additional facilities as required Investigate extending existing waymarked walking trails to incorporate Lissan Forest Install seating at appropriate locations along the walking trail Complete a signage audit and streamline existing signage Develop a looped walking trail within Lough Fea Wood Assess the feasibility of linking Lough Fea Wood to Davagh Forest Install seating at appropriate locations along the walking trail Investigate the creation of a community path to link the villages of Moneyneany via the Douglas River bank to Tobermore via the Moyola River bank Install seating at appropriate locations along the walking trail Install seating at appropriate locations along the walking trail Develop a looped walk within Moyola Forest Create additional parking by moving the FSNI access gate back at Moyola Forest Install seating at appropriate locations along the walking trail Priority Level 3 Forests: Forest Mullaghfad Dunmoyle Cookstown (Birchwood) Cookstown (Drumconvis) Davagh (Broughderg) Priority level 3 3 3 3 3 Key Actions Develop a long-distance mountain bike ride Stakeholder meetings Develop fishing stands to address the informal access to the Ballinderry River Welcome signage only Assess the feasibility and need to develop Broughderg Forest, given the level of development proposed for Davagh Forest Appendix 1 Iniscarn (Carndaisy) 3 Moydamlaght 3 Welcome signage only Work with Moneyneany Community Association to take forward their plans for development, adjacent to and linking to the forest Appendix 1 Events Payment barrier Visitor Counter Accomodation Catering Picnic/ BBQ Seating Other Toilets Visitor centre Car park Activity tourism Orienteering Angling Pump track High/low ropes Nature play Blueway Community path Events Payment barrier Visitor Counter Activity tourism Angling Orienteering Pump track High/low ropes Nature play Blueway Community path Horse riding Accomodation Other Catering Visitor Facilities Picnic/ BBQ Activities Seating Trails Toilets Visitor centre Forest Priority Davagh 1 Drum Manor 1 Bann Woods South 2 Cookstown (Drumcairne) 2 Cookstown (Springhill Wood) 2 Cookstown (Lissan Forest) 2 Davagh (Lough Fea Wood) 2 Derrynoyd 2 Iniscarn 2 Moyola 2 Pomeroy 2 Portglenone 2 Cookstown (Birchwood) 3 Cookstown (Drumconvis) 3 Davagh (Broughderg) 3 Iniscarn (Carndaisy) 3 Moydamlaght 3 Car park MTB trail Walk trail Multi use trail Signage Welcome Signage Visitor Facilities Part B new upgrade work in progress complete Horse riding MTB trail Walk trail Multi use trail Waymarking Waymarking Interpretation Priority 1 1 2 2 2 2 2 3 3 Activities Interpretation Forest Parkanaur Knockmany/ Lumfords Glen Altmore Caledon/ Brantry Crocknagrally Fardross Favour Royal Dunmoyle Mullaghfad Trails Signage Welcome Signage Part A Subject Holiday World Shows, Belfast & Dublin Reporting Officer Michael Browne Contact Officer Mary McGee 1 Purpose of Report 1.1 To report and inform Council of Mid Ulster Council Tourism Staff promotion at Holiday World, Belfast (15-17 January) & Dublin (22-24 January) 2 Background 2.1 Tourism staff participated with local tourism trade in promoting the Mid Ulster Council region at the Holiday World Shows in Belfast (15-17 Jan) & Dublin (22-24 Jan). 2.2 2.3 2.4 2.5 2.6 The shows were very busy over both weekends with local and other promotional material being distributed, including information on the Seamus Heaney Centre distributed at both. To mark NI Year of Food, Norah Brown MBE from Grange Lodge Cookery School cooked great breakfasts on the stand on Friday in both Belfast & Dublin, as part of January being designated breakfast month. She cooked traditional breakfast dishes including Soda Farls with Fivemiletown Cheese, Pancakes served with Dromona Butter and Porridge with local cream and brown sugar. This proved very popular on both days and highlighted the great local food and producers we have in Mid Ulster. Council Chairperson Linda Dillon also attended the show in Belfast on Friday 15 January and welcomed show organiser – Maureen Ledwith and TV celebrity Fearne McCann to the Mid Ulster Council stand. Ms McCann received a quick lesson in making great Soda Farls and took the associated recipes from Norah to try them out at home! Trade attended both shows over the two weekends and ran a series of promotions including competitions on the stand. Businesses who attended included: Corick House Hotel, Clogher; Ashbrook House B&B, Carnteel, Aughnacloy; Todds Leap, Ballygawley; Spice Cottages, Moy; Mid Ulster National Trust properties, Springhill & Wellbrook Beetling Mill. 2.7 2.8 2.9 Feedback has been very positive with trade reporting receiving bookings from the show including reservations for accommodation overnight stays, activity packages sold by Todd’s Leap and bookings already coming in for the Snowdrop Walks at National Trust properties in Mid Ulster. Staff also took the opportunity to promote the date for opening of the Seamus Heaney Centre, Bellaghy. There was a very positive uptake from the public on literature provided on the stand. In Dublin on Friday morning – trade morning, staff promoted the centre to key trade attending. These included Tourism NI (ROI office), Incoming and Domestic Tour Operators and Media. Staff have compiled a list of those interested in the centre and the launch. These include: Platinum Travel, Celtic Culture Travel, Budget School & Group Tours, Active Retirement Clubs, Senior Times, Daily Mail, Mara Media and many others. Minister for Tourism & Sport, Michael Ring TD visited the show in Dublin on Saturday 23rd January and was welcomed by staff onto the Mid Ulster Stand. The Minister expressed a keen interest in visiting the Seamus Heaney Centre and is keen to attend its launch when the time comes. 3 Key Issues 3.1 Promote Mid Ulster tourism product at Holiday World Shows across Ireland. 3.2 Facilitate Mid Ulster tourism trade to promote and sell at both shows. 3.3 Highlight the Seamus Heaney proposition to Travel Media, Trade and Consumers. 3.4 To receive customer feedback regarding the Mid Ulster Council tourism offering. 4 Resources NA 4.1 Financial NA 4.2 Human 4.3 Basis for Professional/ Consultancy Support 4.4 NA Other NA 5 Other Considerations 5.1 N/A 6 Recommendations 6.1 Review the value of the Holiday World shows and consider next year. 7 List of Documents Attached 7.1 N/A Subject: Leisure Services Progress Report Reporting Officer: Liam Glavin, Head of Leisure 1 Purpose of Report 1.1 To update Members of the progress being made regarding activities in Leisure Services and highlight events that will be occurring in the future. 2 Background 2.1 Mid Ulster District Council recognises the important role that leisure plays in today's society and that the equitable availability of accessible, high quality sport and leisure provision can enhance the quality of life, health and wellbeing of the local community. The facilities and programmes provided in Mid Ulster are designed to maximise participation in sport and leisure activities from all sections of the community and provide pathways that enable every resident within the Mid Ulster area to maximise their health, sporting abilities, aspirations and potential. 3 Key Issues 3.1 Full details of key elements of Leisure Service provision in the last month is included in Appendix 1. A summary of key highlights is provided below: • DanderBall • Couch to 3k A range of events and activities was provided in Leisure Services across Mid Ulster. A summary is included in Appendix 2. 4 Resources 4.1 Financial 4.2 N/A Human N/A 4.3 Basis for Professional/ Consultancy Support N/A 4.4 Other N/A 5 Other Considerations 5.1 N/A 6 Recommendations 6.1 Members are asked to note activities being undertaken in Leisure Services and the events that will be occurring in the future. 7 List of Documents Attached 7.1 Appendix 1 - Key elements of Leisure Service provision in the last month. 7.2 Appendix 2 - Key Events 2 Appendix 1 – Key Elements of Leisure Service Provision in the last month Sports Development Mid Ulster Sports Arena (MUSA) • • • • • • • • • • • • IFA Excellence Bookings four times per week continues on the 3G and grass pitches at the Mid Ulster Sports Arena Monday, Tuesday and Wednesday evenings and also on Sundays until the end of November and will recommence in February Parkrun continues every Saturday morning at 9.30am 60 participants weekly Acorn Athletics Couch to 5K Programme on Tuesday and Thursday evenings 100 participants each night Usage of the Trim Trail by walkers and runners remains steady especially during the day. Estimated numbers using this facility in the region of 300 per day New Block Booking commenced on 4 January and will run until 18 March 2016 Twilight Soccer resumed on Friday 15 January 2016 with eight teams taking park Cookstown Youth Development Centre recommenced on Friday 22 January 2016 with over 100 children taking part on a weekly basis Cookstown Rugby Club Training and Matches Active Communities and Games Promotion Officer Christmas GAA Camp attended by 50 children per day over two days A number of Birthday Parties have taken place in the indoor hall with people from Coalisland, Dungannon and Omagh areas all availing of the facilities IRFU Ulster Branch Ladies Coaching IFA Excellence Futsal Training Sessions Dungannon Leisure Centre Sports Development • • • • • School Of Aquatics Winter programme is in full swing throughout January and continues to be as popular as ever The Swimming Squad Training classes cater for 120 children every Tuesday Due to demand Saturday afternoon Squad Training has been introduced and they have proved very popular There is a comprehensive one to one swimming lesson programme running and once again almost all available slots have been booked Adult classes on Tuesday and Thursday nights are booked out once again 3 Leisure Facility Based Activities Cookstown Leisure Centre • • • • • • • • The centre released its Winter 2016 Programme to the public on the 14th December The Aquatic Programme was released on the 2nd January; with the winter swim enrolment took place. The majority of lessons were filled with 640 places out of a possible 700 taken The Dryside programme saw 19 courses on offer to the public, ranging from spinning selection, yoga, boot camp, circuits, kettlebell, boxercise to Zumba. However, class number are performing well with class numbers ranging from 15 to 30, which indicates members are starting to utilise their complimentary use under “Total Evolve”. Cookstown Leisure Centre hosted a health initiative with “MUVE” (Mid Ulster Victims Empowerment) and supported with Council funding via Community Relations. The group hosted an event on the 28th December with a range of activities, including arts and crafts, playshak, dance mats, main hall activities and bowling. The group had 34 children in attendance. While children participated in the activities above, the parent undertook a Health Improvement Seminar with John McKillion talking about making small health and fitness changes to their lifestyles can have major impacts on their general health. Evolve Fitness New Year “Make a Change” where clients can avail of 14 months for the price of 12 on annual cash memberships, or one month free on a 12-month direct debit membership Evolve Fitness – Stepper Challenge will run the month of January, offering two levels with a 1km and 2.5km climb. Successful customers will receive a £15.00 sportswear voucher from the “Intersport Superstore” Cookstown Over the winter the staff will advertise the following incentives to use the facility: Valentines Open Door Weekend Special, St. Patrick’s Open Door Weekend Special, Rowing Challenge in March During the months of October – December 2015 evolve FITNESS ran a fitness challenge for its members to complete in the run-up to Christmas. It was the evolve FITNESS 2015 Ultimate Challenge. Each member who signed up had to clock 2015 minutes of exercise between 01/10/15 – 31/12/15. To achieve the 2015-minute goal members would have to attend 3 times per week and exercise for approximately 55 minutes. Everyone who completed the challenge received a £15 sportswear voucher for the Intersport Super Store Cookstown. Dungannon Leisure Centre • Classes and courses (Dry). The fitness programme continues during January. Circuit Training continues to be as popular as ever, as does the ½ AND ½ Spin Classes on Mondays and Fridays, along with the Tuesday Spin Class. Yoga and Step Aerobics classes continue to attract good numbers. 4 Circuit training class in full swing • • • • • • • • • • • • H.I.I.T class in progress New Classes (dry) Some exciting new classes have been added to the programme. Early Burn, H.I.I.T. ,HardCore, S.W.E.A.T. (Strength, Work, Endurance, Agility Training) Running @ Gortgonis and Pilates The S.W.E.A.T. class has been very well attended so far, with over 30 customers taking part each week Early Burn is a class aimed at customers who want to start their day with an intense work out before they go to work H.I.I.T. is a lunchtime class and is a high intensity workout for all abilities Running @ Gortgonis takes place on Saturday mornings at Gortgonis running track in Coalisland from10-11am. Due to demand a second Aqua-Fit class is programmed on Tuesdays at 78pm Classes (Wet) The Masters swimming classes continue on Monday and Friday 6-7pm and Thursday 7-8am. They regularly draw in over 40 customers, many of who now use the pool frequently outside the class times Swimmer Development class are on Saturday mornings 6.30-8.30am. This class is aimed at club swimmers looking to refine their swimming technique to enable them to improve on their performances. Rookie Lifeguard Courses continue through this month. Ladies Night continues on Mondays 8.45-9.45pm in the pool and is as popular as ever. Aqua-Fit on Tuesday 7-8pm and Thursday nights 7.30-8.30pm continues to be very well attended. National Pool Lifeguard (R.L.S.S.) course over two weekends at the end of January starting on Friday 22nd January Outdoor Leisure Facilities Meadowbank Sports Arena The Acorns Athletic Club “Couch 2 5K” complete another 9 week programme with participant graduation on Monday 25th January 2016. The programme attracts 400/500 runners each evening Ulster Rugby continue to base one of their Regional Youth Squads at the Arena and used the facilities on a regular basis with an average of 60/80 participants at each session Slimming World continues on a Thursday and the regular sessions average 85/120 participants 5 The Arena continued to be a popular venue for Children’s Birthday Parties with over 22 parties facilitated Rainey Mini Hockey recommenced on Friday afternoons with 40/50 children attending each week Rainey Mini Rugby also commenced at the start of September with 110 registering and between 80 and 110 attending each session St Colmcilles Girl Guides held their registration for the new term with 30 girls attending on the first night Mary Hill Ballet School recommenced on Saturday afternoons with 40/50 dancers attending each week The Meadowbank Fit for Life programme has attracted 9 Primary Schools from the local area this term Northern Region Recovery College, Rosemary Hawthorne, monthly class for various clients, Meeting Room 10am-1pm Holy Family Primary School are hosting a Gaelic blitz, 9am-3pm on 3 x maxis, Wednesday 27th January & Thursday 4th February 2016 Mid Ulster Athletics Club host Primary Schools Sports Hall Athletics on Thursday 28th January, 1 x maxi pitch, 10am-3pm Charity Football Match, 2 x maxis, 2-4pm. Saturday 30th January 2016 A new season soccer league “Magherafelt Soccer Sixes” is taking place on our 3G pitches and is attracting a lot of teams from the local area. Over 100 players attended on the first night Maghera Leisure Centre 6 • • • • • • • • • • • • • • • • • • Party Packages - 36 facilitated Christmas Boot Camp Mon 7th December – Fri 18th Dec: numbers 33 – 43 Slieve Gallion Annual Christmas Party 16th December Annual Brownies Christmas Party Profiles Fitness Suite & Cardio Theatre continues to be busy both casual and Personal Training Profiles Health & Fitness Suite – 12 Day Christmas Challenge Commenced 1st December – 12th December. 22 participants, creating aprox 220 visits to Profiles in the 12 day period. Winning Female Dolores McGuckin and winning Male was Ivan Gordon Gymnastic sessions Tues, Wed & Fri completely booked Leo Maguire Taekwondo Club, Main Hall Thursdays 5pm – 6pm Karate, Main Hall Fridays 6pm – 7pm Jujitsu Club Saturdays 10am – 12,30pm & Monday 6.30am – 9pm Magherafelt Advice Centre operates from centre weekly on a Tuesday 9am – 11am GP Referral Program ongoing Senior Citizen Club Wednesday 2pm – 4pm, attendance 15 Morning session classes 10am – 11am. 10 to 20 in attendance Sunday bootcamps, kettlebells, Circuits Monday & Thursday Circuit Training, Spinning Kirsty Kinetic Dance Friday 5.15pm – 7.15pm Old Mill Youth Academy – Main Hall Wednesdays 7pm – 8pm Tobermore Utd Mini Soccer, Saturdays Main Hall (astro turf weather depending) 10am – 11am Tobermore Golf Centre • • • • Chris Selfridge Local Tour Professional and Tony Mulholland resident PGA professional coach at Tobermore Golf Centre delivered a question and answering session at the Junior Coaching Saturday 19th December. 1.30pm – 5pm. Trackman lessons and Standard Studio lessons. St Pauls, Kilrea 18th November, 4 weeks. Improvers Course, 6 week course completed Thursday 17th December. Moneymore Recreation Centre • • • Mini Gaelic Football Centre. A Mini Gaelic after School club continued into December 2015. The cost of these sessions is £2 per child and the coach in charge is Brian Laverty from MUSA. 12 children are attending these sessions. These sessions finished on Wednesday 9th December 2015 Mini Indoor Hockey. A 6-week indoor Hockey centre continued into December 2015. Paula Black (MUSA) is the coach in charge of these sessions. These sessions finished on Thursday 11th December 2015. School Multi-Skills. Continued into December 2015. Started on Monday 9th November 2015 & Friday 13th November 2015. Churchtown P/S are attending on Monday s for 4 weeks (9.30am-10.30am) and on Fridays St Pats Loup P/S (9.30am-10.30am) and St Pats Moneymore P/S (1.30pm2.30pm) are attending for 6 weeks. The coach in charge is Paula Black 7 • • • • • • • • from MUSA and the other schools said the hall was too cold so they would not be attending. East Tyrone Cycling. East Tyrone cycling club have continued their circuit training classes every Wednesday in December. They use the Sports Hall on Wednesdays 8pm-9pm and there are good numbers attending these classes Cedar Foundation. The Cedar Foundation Group from Ballymena has recently started hiring our Committee Room for meetings. They have booked the Room in January 2016 also. Ulster GAA/Moneymore Gaelic. Moneymore Ladies Gaelic has continued using our Sports Hall throughout December 2015. They use the Hall on Tuesdays 7pm-8pm for Gaelic Training and this is funded by Ulster GAA. They finished on Tuesday 8th December 2015 and hope to rebook the facility in 2016. Pilates Classes. Monday 6.15pm-7.15pm. These classes are due to finish on Monday 21st December 2015. They will restart in January 2016. Steven Kennedy is the instructor. Tuesday Yoga Classes. 1 Class 6pm-7pm. Asda Christmas Event. Asda Cookstown held their Christmas Party at Moneymore Recreation Centre on Saturday 5th December 2015. They held the event in the Sports Hall and Committee Room 1pm – 4pm. Approximately 70 people attended this event including children who all had a great time. They had 3 inflatables, and several characters dressed up as Olaf from Frozen, Mickey and Minnie Mouse and Father Christmas even made an appearance handing out gifts to all the kids Birthday Parties. During December 6 Birthday Parties were held at Moneymore Recreation Centre The new Soccer Camp for 7yr old “Boys” and “Girls” will get underway on the 11TH January Davagh Mountainbike Trails 8 • • • The recently cancelled Davagh Duathlon has now been rescheduled for the 5th March 2016 with a publicity to go to the local paper at the end of February. All entrants registered in the original event will be contacted about the new date and race info sent out Another volunteer day has been arranged for 20th February. This is on the back of a similar and successful event back when 10 locals assisted with the clear up and made repairs to trails. The play park at Davagh Forest has now had “safety gates” fitted, by “All Play” 9 Appendix 2 - Key Events Mid Ulster Sports Arena In recent months an exciting new programme has hit the Mid Ulster Council area aimed at anyone over 50 years of age. Danderball or Walking Football to the uninitiated commenced a second run of sessions on 6th January 2016 and is delivered by the Active Communities Coach for Older People – Steven McElhatton. Danderball is Football with a difference. It’s a slow-paced version of the beautiful game open to anyone over 50. It is designed to help people maintain an active lifestyle, as well as getting those back playing football who had to stop due to injury or aches and pains. The game is played to traditional small-sided football rules but with one exception, anyone that sprints, runs or jogs while the ball is in play is penalised and the opposition get a free kick. Active Communities Coach, Steven Mc Elhatton explains “The benefits of this version of the game are clear to see and if we can help encourage more people to get back into playing that would be brilliant. It’s extremely inclusive, and offers something exciting to those who are searching for a slower paced version of the game, or anyone who has suffered an injury and is looking to still keep active. The main purpose of the programme is for people to have FUN. The programme fits with the aims of the Active Communities Programme in helping more people get out and about; improve fitness, health and promote a sense of wellbeing. “ Up to 20 people take part in the programme each week and it is going from strength to strength. We are now into our second term of the programme and it is planned to run up until the end of March 2016. Meadowbank Sports Arena COUCH TO 3K. ST PIUS X COLLEGE LAUNCH A NEW HEALTHY RUNNING INITATIVE IN THE COMMUNITY On Thursday 10th December on the running track at Meadow bank Sports Arena, the first ever Junior MLP Schools Couch to 3K students graduated, completing their final 3K run in probably the worst weather conditions of the year. 10 A total of 95 year 8 students (girls and boys) from the 4 secondary school in Magherafelt (St Pius X College, St Mary’s Grammar , Sperrin Integrated and Magherafelt High school ) took part in the nine week programme, hosted by Meadow bank Sports Arena and coached by Francie Purvis Head coach of Acorns Running Club. Despite a mixed bag of weather throughout the 9 week programme, the students must be congratulated for their efforts and perseverance and it was inspiring to see all of them complete their final 3K run at their graduation. Pupils not only received their certificates of achievement and couch to 3k t shirts from Michael Mc Killop ( World Record Holder and Olympic Gold medallist in the 800m/1500m at the 2012 para Olympics in London ) he also accompanied them on the track for their 3K run. Pupils and parents also had the opportunity to meet with Paula Mc Gurk ( Paed Dietitian in Mid ) who gave advice on nutrition and ran a quiz highlighting the high sugar content in a range of popular drinks. Overall the programme was very successful - allowing pupils to develop their fitness levels, make new friends from other schools and meet old friends from primary and learn about the value of proper hydration and nutrition to achieve a healthy weight. See Pics Below: READY TO LEAVE FOR OUR FIRST COUCH TO 3K SESSION 11 12 Subject Parks Service Progress Report Reporting Officer Nigel Hill, Head of Parks 1 Purpose of Report 1.1 To update Members of the progress being made regarding activities associated to the Parks Services and highlight events or consultations that will be occurring in the future. 2 Background 2.1 Mid Ulster District Council recognises the important role that Parks, Countryside recreation and play has in today's society and the ease of accessible, open space can have on basis quality of life issues and the health and wellbeing of the local community. The facilities and programmes provided in Mid Ulster are designed to maximise participation from all sections of the community and provide opportunities to maximise quality outdoor experiences for our residents across Mid Ulster District Council 3 3.1 Mid Ulster Angling Outreach Programme 2016 Mid Ulster District Council and The Department’s Inland Fisheries Group has agreed to establish an Angling Community Outreach Programme at three initial locations in the district, Dungannon Park Lake, Bradley lake, Tobermore and on the Bann River at Glenone. The programme is designed to encourage greater participation in the sport of angling especially by minority groups and will run over the summer/autumn covering both game and coarse angling activities. This will see the Inland Fisheries Outreach Team work alongside council staff and volunteers from the Ulster Coarse Fishing Federation and the Northern Ireland Fly Fishing Association in the promotion and coaching of angling to a wider section of the community. The Department will be assisting the events by providing complimentary angling licences and permits to those participants who have never fished before; Where possible free fish provision for the event; DCAL branded freebies; Guided tours of Movanagher Fish Hatchery and Bushmills Salmon Research Station and coaching staff participation at the event with DCAL branded promotional material including a mobile fish tank. Final dates are to be agreed. 3.2 New Year’s Day Singles Competition 2016 The New Year’s ‘Singles’ Angling Competition is a long established and much treasured annual event in the angling calendar at Dungannon Park Lake with anglers having competed for the perpetual trophy for over twenty years. This year’s event took place on Saturday 02 January running from 9.00am to 3.00pm. With a first prize of £150.00 up for grabs, some twenty five anglers braved the dark, wet conditions to compete from the, bank, stands and boats but at least the heavy winds of the previous days stayed away and despite the conditions the fishing was good with most of those competiting catching their total of four fish. Over 70 fish were caught totalling a weight of 89lbs. David Thompson from Newtownabbey was the overall winner with three fish for 5lbs 15oz. A regular attendee at the competitions this was his first winning bag and his win was well received by all anglers in attendance. Alan Brown and Mervyn McGookin shared joint second place each catching four fish for 5lbs 12oz. All in all it was a great days fishing, with the anglers in good humour rearing to go after the Christmas festivities. The next planned competition is our Easter Monday Competition on 28 March. 3.3 Pomeroy Forest Car Park Extension Forest Service NI and Council have agreed development proposals for the works to establish additional car parking capacity at Pomeroy Forest. Preliminary consultations with planners and statutory consultee’s has been completed and formal planning applications initiated. Forest Service have indicated that they will carry out pre project site clearance and accommodation works in conjunction with the project proposal. 3.3 Dungannon Park Capital Works The revised schedule to have the new visitor services pavilion and camp site completed projects an operational hand over date by end of February. Plans to formerly launch the new facilities will coincide with the Easter break with visitor facilities going live in time in advance of St.Patrick’s weekend. 3.4 Runaway Car Incident at Dungannon Park Visitors to Dungannon Park on 30th December, returned from their walk to find that their car had found its way to the lake. The owner realising that the hand brake had not been fully engaged. The fire brigade assisted by council staff were able to extract the vehicle from its precarious position without significant damage to either council property or the vehicle. A review of current barrier provision has been conducted and plans are being considered to introduce traffic proof systems to combat similar incidents occurring in the future. 3.5 Washing Bay Wetlands Park Staff arriving to work after the festive break found the remains of a burnt out vehicle at Washingbay wetlands Park. PSNI and council staff made the necessary arrangements to have the vehicle removed and the surrounding areas cleansed. No other damage was reported. 4 Resources 4.1 Financial N/A Human 4.2 N/A Basis for Professional/ Consultancy Support 4.3 N/A Other 4.4 N/A 5 Other Considerations 5.1 N/A Recommendations 6.1 Members are asked to note for information purposes the activities and events being delivered or brought to their attention by the Parks Service 7 List of Documents Attached N/A Subject Culture and Arts Progress Report Reporting Officer Tony McCance 1 1.1 Purpose of Report To update Members on the progress being made in Culture and Arts Services and highlight events that have occurred during the months of January. Also to identify events and activities within Culture & Arts Services that will be occurring in the future. 2 2.1 Background Mid Ulster District Council recognises the important role that Culture and Arts plays in today’s society and that the availability of accessible, high quality culture and arts provision can enhance the quality of life and wellbeing of the local community. The Culture and Arts facilities and programmes provided in Mid Ulster are designed to maximise participation from all sections of the community and provide pathways that enable every resident within the Mid Ulster area to maximise their enjoyment, aspirations and quality of life. 3 3.1 Key Issues Full details of key elements Culture and Arts Service provision during end November/and December is included in Appendix 1. 4 Resources 4.1 Financial N/A 4.2 Human None 4.3 Basis for Professional/Consultancy Support N/A 4.4 Other None 5 Other Considerations 5.1 None 6 6.1 Recommendations Members are asked to note upcoming activities being undertaken in Culture and Arts Services. 7 List of Documents Attached 7.1 Appendix 1 – Key elements of Culture and Arts Service provision in the last month. Appendix 1 Progress Report Burnavon Arts & Cultural Centre Programme During December and January performance attendance remained strong. 11 staged performances were held in December and 9 performances of Wizard of Oz to date in January. In December 42 other events took place during December. A mix of workshops, meetings and family events were organised. The annual panto performed by Stewartstown Amateur Dramatics Society “Wizard of Oz” has been a tremendous success this year. A new team involved with the Dramatics Society have worked extremely hard on improving the quality of the show. Feedback from patrons has been very positive. “Dorothy” from the Wizard of Oz performing live on BBC Radio Ulster promoting show in the Burnavon. Events Staff continue to work on upcoming events planned for 2016 including “The Return of the Clans 2016” which involves supporting the Ancient Clan O’Neill with the launch “Book of O’Neill” on 30th January in Ranfurly House. “A Decade of Anniversaries” Exhibitions, performances and educational workshops will be delivered under Culture & Arts commencing March 2016. Support Services (weekly) The following weekly sessions continue to be delivered as part of the Burnavon programme and its associated outreach programme. • • • • • • • South West College – Performing Arts Students Cookstown Folk Club Burnavon Writers Group Superstars Club Musical Theatre Group Traditional Music in Schools Project (delivered in local schools) Diploma (delivered in partnership with University of Ulster). Circus School Workshops Winter workshops in Watercolours, Willow Weaving and Floral Art were held during December. Outreach Cookstown Youth Choir performed at The Music Box, Peter Corry’s Christmas Concert in the Waterfront on Saturday 19th December 2016. This was as a result of the choir’s work alongside Corry in a concert in the Burnavon in April 2015. Events Guide January to March 2016 The Burnavon events guide for January to May 2016 was circulated and sales for the incoming season are good to date. Ranfurly House Arts & Visitor Centre Visitors to Hill of The O’Neill & Ranfurly House Over the period 14th December to 16th January there have been a total of 54 bookings for room hire in Ranfurly House Arts & Visitor Centre. Of these 37 have been external and 17 internal bookings. Guided Tour Requests In regard to pre booked guided tours this has been an exceptionally quiet period with only I pre booked tour, however there were 15 walk-in tours requested. Events Guide January to March 2016 The Ranfurly House events guide for January to March 2016 was circulated by email and hard copy before the Christmas holiday period. New Event Space Bookings Santa’s Grotto on Saturday 12th December, in the new events space on the Hill of The O’Neill, was very busy despite the heavy snow. There was a steady flow of visitors throughout the day on Saturday 19th December. Feedback from visitors on both days was very positive. As well as writing a letter and delivering it personally to Santa Claus children participated in an arts activity creating their own Christmas tree decorations. Arts Classes/Workshops commencing January/February Arts Classes/workshops in Ranfurly House for January/ February include: Adult Classes: Guitar commencing 1st February, tutor James Mulligan – 8 weeks Pottery commencing 8th February, tutor Brenda McGinn – 6 weeks Beginners Guide to sewing commencing 8th February, tutor Clarice Smith – 6 weeks Advanced sewing commencing 10th February, tutor Clarice Smith – 6 weeks Acrylic painting tutor Angela Hackett commencing 9th February – 6 weeks Floral Art commencing 9th February tutor Sinead Goodwin – 6 weeks Nail Art commencing 10th February Carol Jordan – 6 weeks Children’s’ one day workshops: Batik painting 8 years+ Saturday 30th January delivered by Nicola Birnie Still life drawing 4years+ Saturday 6th February delivered by Nicola Birnie Adult one day workshops An Introduction to Off Camera Flash was held in Ranfurly House on Saturday 9th January, delivered by Nigel Fleming. There was full attendance at this workshop. Square Box Events The evening with Antony Toner and Paul Hughes was cancelled due to the heavy snow fall on Saturday 12th December. This gig has been rescheduled to take place on Friday 1st April. The January Square Box events commenced with Gruff children’s’ puppet show presented by Banyan Theatre on Saturday afternoon 2nd January. There was good attendance at this show. The Square Box evening performances commenced with an evening of traditional music with Donal O’Connor, John Mc Sherry and Sean Og Graham on Saturday 9th January. Arts & Disability Stakeholders Arts Programme Art classes for the Disability Programme will resume in February. Projects include Glass painting for participants of Fiddles Court, Aughnacloy, 2hrs for 6 weeks. Mosaic Art for Chest Heart & Stroke. Ballysaggart delivered by Hazel Busby, 2 hrs for 6 weeks Digital Photography for Dungannon Hospice based at South Tyrone Hospital 2 hrs for 6 weeks delivered by Gwen Stevenson. The Visually Impaired Persons group will attend a glass painting project delivered by Shauna McCann in Ranfurly House, classes will run for a 6 week period, 2 hours per week. Dungannon History Forum The Dungannon History Forum held their monthly meeting in Ranfurly House on Tuesday 12th January. History Forum members were given details of activities planned by MUDC for the Decade of Anniversaries. The talk planned for Friday 15th January 7.30pm, Robbie Burns and The Ulster Scots Agency presented by Dr Charles Neville, Ulster Scots Community Network was cancelled due to the poor weather conditions and the low bookings. This talk will be rescheduled at a later in the year. Dungannon Arts Forum The Dungannon Arts Forum will meet again in February to finalise their plan of activities for 2016. Exhibitions in Ranfurly House The exhibition for the month of January is ‘Border Crossings’ presented by Keith Crawford. This exhibition is about seeing things from others point of view and recognising that our identities are forever changing. Culture exchange and adaptation is the focus of all the artefacts in this exhibition. Education & Seamus Heaney Education Programme The pre-opening education programme for the Seamus Heaney Project continues. Since the beginning of January, Officers have made visits to Spires Integrated Primary School, Knockloughrim Primary School, New Row Primary School (Castledawson), Castledawson Primary School and St Mary’s Primary School, Bellaghy, in order to gain an overview of Key Stage 2 education projects which are taking place. These schools are taking part in either a Creative Writing programme or in iPad Storytelling. A meeting was held in MUDC Magherafelt with representatives of the Primary Science Teachers’ Trust on Friday 15th January. Kathy Schofield, the College Director of PSTT, and Jim McDaid, a Fellow of PSTT and Vice Principal of Hazelwood Integrated Primary School, Newtownabbey, have agreed to work with the Seamus Heaney Project and to attempt to create unique educational resources for the centre which will link literacy and science. Creative Writing workshop in St Mary's Primary School, Bellaghy with Maura Johnston Update: • Meeting between MUDC and Verbal Arts on 14.1.16 for update on programme delivery. • Strands 2.1 Creative Writing workshops delivery ongoing to end of January. • Strand 2.2 Workshop with well-known author/illustrator. Chris Riddell booked for 26.4.16 at Burnavon . Lemn Sissay booked for 13.5.16 at Bridewell. • Strand 3.1 Storytelling with Imovie commenced in Knockloughrim, Bellaghy and St John Bosco. • Strand 3.2 What does Heaney mean to me? 4 participant schools confirmed – delivery dates confirmed for 2, others to follow • Strand 5.1 Poet and Poem workshop dates confirmed for 7 of 8 schools. • Strand 5.2 Music for Special Needs – workshops confirmed for Kilronan commencing February 2016. • Strand 6 Reading Rooms Volunteer recruitment nearing completion. Training dates to be confirmed. Irish Language Development Mid Ulster Irish Language Activity Funding A photocall and press campaign have been arranged profiling one of the 24 groups benefiting from the Irish Language activity funding scheme. BEAM’s ‘Irish on the Move’ project will be in focus this month. Other projects will be in focus at regular intervals between January and March. Irish Language classes A 10-week Intermediate Irish class block has commenced in the Burnavon on 19/01/16. Classes in other locations are being rolled out as summarised below: ACTIVITY WHEN WHERE CONTACT Dungannon Irish classes Tuesdays 7-8.30pm Beginner, Intermediate & Advanced levels Coalisland/ Clonoe Gaelscoil Aodha Rua, Donaghmore Rd, Dungannon Phone: Commencing Tuesday 26 January Mondays 7.00-9.00pm Commencing Monday 18 January Gaelscoil Uí Néill, Washingbay Rd, Coalisland Beginner Irish classes for youth & adults Tuesdays 7 -9pm Beginner level Commencing Wednesday 27 January Mondays Donaghmore Methodist Hall, Moy AOH, Ballinderry Phone AOH: 07710 552787 St Patricks GAA clubhouse, Eglish Eglish GAC Pat Wilson Phone: 07895751977 6.30-7.30pm commencing Monday 18 January Mondays 7.30pm -9pm Expac Email: [email protected] Commencing Tuesday 26 January Wednesdays 7pm 8.30pm Irish classes for kids Email: [email protected] Cairde Uí Néill E-mail: [email protected] Ballinderry Irish classes Eglish 028 877 53762 Phone: 07823773324 Irish Classes Beginner, Intermediate & Advanced classes Moy Irish classes Gaelscoil Aodha Rua E-mail: [email protected] Torrent Complex, Donaghmore BEAM Innovative language classes 8 weekly basic Irish speaking lessons using different activities: Phone: 028 877 69157 Drama, Sport, Shopping, Dancing, Music Cookstown Irish classes for youth & adults Commencing Monday 25 January Tuesdays Fr Rocks GAC, Fr Rocks GAC 7-8.30pm Cookstown Phone: 07775695717 E-mail: Secretary.cookstownfrrocks.tyrone @gaa.ie Commencing Tuesday 26 January Clogher Valley Beginner, Intermediate & advanced Irish classes New group – range of classes Various locations Pobal an Ghleanna 07592302590 Commencing week beginning Monday 1 February Intensive Language Course has been successfully delivered by St Colm’s CLG Ballinascreen with classes at 3 levels plus a GCSE class on the 16th January. Monthly Burnavon Courses Monthly courses: Nasc (advanced speakers) and Tús (complete beginners) will continue alongside the monthly Ulster University diploma session in The Burnavon 10am-1pm. Admission is free and new comers are always welcome. See Burnavon website for details. Irish Language & Gaelic Cultural Schools project across MUDC 32 tutors applied to the public call for Irish Language tutors for project work in relation to the Irish Language programme. 15 tutors were selected for the schools project team and timetabling is underway for this programme which started week commencing 25 January and week commencing 1 February. A training day was delivered on Saturday 25 January in Ranfurly House, Dungannon to roll out the 8 week programme to 45 schools. Afterschools Irish Language Following the success of the Clogher Valley based afterschools 4 week Irish session, Woodlands Adventure Afterschools, Clogher Valley will continue with a 10 week afterschool session for primary children. Pomeroy Afterschools group will also commence Irish Language after schools week commencing 1 February. Pobal an Ghleanna A new Irish Language group aimed Irish Language in South Tyrone Thursday 21 January in centre. Irish Language Officer launch giving an insight of Irish activity in the area to date. at promoting the was launched on Garvaghey GAA presented at the Language Irish Language in the Community Coiste Forbartha Charn Tóchair made us aware of recent decisions by Foras na Gaeilge to implement in year cutbacks to the Scéim Pobail Gaeilge which will severely impact their Irish language work programme to the end of this financial year and throughout next year. Discussions ongoing to attempt to assist as much as possible. Support given to Glór Bhaile na Scríne and Glór Mhachaire Fíolta to prepare an application for funding for Scéim Pobail Gaeilge 2016-2020 for a development officer and programme of development work. At the recent Early Years Family Support Project “Tacú le Teaghlaigh” publicity event in An Carn Promotion of Irish within and by Mid Ulster District Council A successful 6 week beginner’s course in spoken Irish with 25 participants concluded on the 17th December. This course will now continue for a further 8 weeks in Council Offices, Magherafelt, to finish on the 10th March.