TOMMY BAHAMA INTRODUCES 2014 FALL/WINTER COLLECTION

Transcription

TOMMY BAHAMA INTRODUCES 2014 FALL/WINTER COLLECTION
FOR IMMEDIATE RELEASE
TOMMY BAHAMA INTRODUCES
2014 FALL/WINTER COLLECTION
New Collection of Inspired Watches
Celebrates the Tommy Bahama Lifestyle
(August 20, 2014, New York) Tommy Bahama and Geneva Watch Group are introducing a new
face of Tommy Bahama Watches for 2014 Fall/Winter. The re-launch of the watch collection
embraces the relaxed lifestyle embodied by the Tommy Bahama brand. Inspired by the
Tommy Bahama customer’s love of activities surrounding air, land and sea, the new collection
highlights the essence of island living. The collection has a revitalized and refreshed feeling
while incorporating rich details, as well as bold and playful colors. These new styles have a
distinctive look and echo the brand’s motto of “make life one long weekend”.
Air timepieces celebrate the rich history of the utilitarian, classic styling of aviators of the past.
The line features easy-to-read dials, diverse functionality, rich leathers, stylish bracelets, and
fashionable pilot-inspired cases.
Land is inspired by a love for fine things. From beachside resorts to cigars, boats and cars, this
collection celebrates the relaxed lifestyle with modern designs created to transition easily from
day to evening.
The Sea inspired designs are centered around coastal living including a true diver’s watch and
enhanced performance. The collection introduces higher ATM (up to 20), rotating bezels, and
luminous hands and tracking, all complemented by striking, coastal colors.
The collection will be available in the Tommy Bahama stores September 2014 and
ranges in retail from $115-$350.
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PROPRIETARY AND CONFIDENTIAL
AIR
The men’s Paradise Pilot collection features pilot inspired cases, dials and coin edged bezel
details. In this collection you will find 3-hand date movements on dual injected silicone straps
in bold color patterns such as navy/orange, yellow/black and red/black. Multifunction pieces
feature sleek design elements on genuine leather NATO inspired straps with contrast stitching.
Finally, the Dual Time Chronograph features weathered leather straps with rivets or on an
individual linked stainless steel bracelet.
The ladies Island Breeze collection features a 3-hand classic pilot inspired silhouette on smooth
leather straps. For an elevated look, there is a 3-hand date movement with stone embellished
bezel and stainless steel bracelets. All feature beveled sunray dials with luminous hands.
Paradise Pilot 3-Hand
Paradise Pilot
Dual Time Chronograph
Island Breeze
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LAND
Men’s land collection features the Maui Roaster on a shaped case with multilayer dial
construction. The dial shows race-inspired detail with the track-inspired background.
All styles are 3-hand with date movement and are found on genuine leather carbon
straps with contrast stitching or on the Tommy Bahama signature woven leather strap.
The Kona Grand Prix features sub-second movement with pops of bold colors on textured
silicone straps with luminous movement on the hands and printed dials with molded
bezels. The bezel and dial print carry over to the chronograph version which features the
Tommy Bahama signature woven leather strap or individual linked bracelet option.
Ladies land highlights the Waikiki collection which features beautiful smooth silhouette
cases that are worn elegantly from day to evening. The perfect canvas to show off island
inspired favorites, such as the seahorse, is the Waikiki Reef with 3-hand movement and
coastal-inspired colors such as coral, turquoise, white and navy. Also available, the 2-hand
sub-second carries over the smooth shaped design but features colorful mother of pearl dials
in ivory, nude and navy which are displayed on beautiful woven leather straps matching back
to the dial color. The Multifunction is the ultimate sophistication featuring two rows of stones
on the bezel, mother of pearl dials and individual linked bracelets. All of the Waikiki collection
features applied Roman numeral indexes and jewel encrusted crowns.
Kona Grand Prix
Sub-Second
Kona Grand Prix
Chronograph
Waikiki Dream
Multifunction
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SEA
The Island diver collection introduces a 50mm case for clear visibility while diving. All styles feature wave
imprints on the dials, luminous tracking on markers, hands and rotating bezel, the Tommy Bahama signature
marlin tail on the second hand and an enameled crown displaying the Tommy Bahama marlin logo. The
3-hand date movement features durable silicone straps in black, navy and orange which pay tribute to the
nautical influence. The Big Island Diver Chronograph is a true diver’s watch and can withstand depths up to
20mm/650ft. It features a large date window and tracking that can easily be seen underwater. The straps are
made of water resistant sail cloth but can also be purchased on a sophisticated stainless steel bracelet for an
elevated look. The collection also features automatic movement with an exposed skeleton dial and case back.
The ladies’ Laguna collection is playful with details that carry over from the men’s sea collection. This includes
wave imprinted dials, signature marlin tail second hand and an enamel crown with the Tommy Bahama logo.
For a sporty look, the 3-hand date can be found on a dual color silicone strap designed to feel like a bracelet
and is available in coral and turquoise. For more of an elegant look, the 3-hand date can be found with wave
imprinted mother of pearl dials in white or turquoise and stone detail on the bezel tracking. Stainless steel
bracelet styles add island sophistication to the collection as well.
Big Island Diver 3-Hand
Laguna
Laguna
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ABOUT TOMMY BAHAMA
Tommy Bahama is part of Tommy Bahama Group, Inc., a wholly owned subsidiary of Oxford Industries, Inc.
(NYSE:OXM). Established in August 1992, with corporate headquarters in Seattle, Tommy Bahama is an
island-inspired lifestyle brand that defines relaxed, sophisticated style in men’s and women’s sportswear,
swimwear, accessories, footwear and a complete home furnishings collection. The company owns and operates
over 140 Tommy Bahama retail locations worldwide, 14 of which offer a Tommy Bahama Restaurant & Bar.
Through a partnership with Border Free global ecommerce, TommyBahama.com ships merchandise directly
to consumers in over 100 countries. Tommy Bahama products are also available at the finest U.S. retailers,
including Nordstrom and other specialty retailers. Additional stores will be opening this year. For more
information, please visit www.tommybahama.com
ABOUT GENEVA WATCH GROUP
Founded in 1974, Geneva Watch Group is a global leader in the design, manufacturing, and distribution of
digital and analog watches and clocks. The company creates timepieces under license for fashion and lifestyle
brands such as Kenneth Cole New York, Kenneth Cole Reaction, Sperry Top-Sider, Tommy Bahama, Ted Baker
London, and Zoo York. Geneva Watch Group also produces its own proprietary brands including Freestyle, a
performance watch brand for active and outdoor enthusiasts; Gametime, which provides team sports logo
watches for the NFL, MLB, NBA, NHL, and major universities; and luxury watch brand Breil. In addition to
creating timepieces under license for esteemed brands and its own, Geneva Watch Group also designs and
manufactures watches and clocks under private label for most of the world’s largest retailers. For more
information, please visit www.genevawatchgroup.com
MEDIA CONTACTS:
GENEVA WATCH GROUP
Pamela Roccabruna
[email protected], 917.475.8590
TOMMY BAHAMA
Orsi Public Relations
Dyann Hawkins/Emily McMullin
[email protected]/[email protected], 323.874.4073
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