English (CAN) Press Kit

Transcription

English (CAN) Press Kit
F13/
Kelly Newton
Marketing Specialist
519-644-4847
[email protected]
mountainhardwear.com/qsd
Water-Repellent Down Insulation
Q.Shield DOWN is a giant leap forward in down performance. Individual down
fibers are infused with a permanent water repellency that helps retain loft and
maintain insulating performance even when exposed to moisture.
The Comfort of Merino, the Performance of Polypropylene
Exclusive to Mountain Hardwear, Wick.Q Wool a wool/polypropylene blend that
dries quickly and wicks efficiently like a synthetic. It also provides the consistent
warmth of natural wool, making it the perfect fabric for primary layering. Plus,
it’s machine washable.
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Ounce for Ounce, the Warmest Synthetic Insulation Ever Made
Thermal.Q Elite is designed to mimic the structure of down. It uses stiff fibers
to create a unique 3D grid structure and fine fibers to fill in the gaps the structure
creates. The result is synthetic insulation that is almost 15% warmer for its
weight than the nearest competitor with better compression rebound.
Angie Payne, Kong Christian IX Land Zone, Southeast Greenland
Photo: Keith Ladzinski
F13⁄
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The
Perfect Storm/
When Tim Emmett completed the
first ascent of British Columbia’s
Helmcken Falls, Mountain Hardwear
designers were there.
They watched through freezing mist as Emmett swung
500 feet above the ground, negotiating 30 foot icicles,
mixed rock and horrifying overhangs.
The cold is a given. Then, there’s wind and water from spray and runoff. There’s
snow, sleet, freezing rain and falling ice. Climbers are sweating at peak aerobic
max one minute and standing stationary on belay the next. Solutions to the
needs of the extreme ice climbers can be translated to every outdoor athlete,
from winter mountaineers to winter travelers. Our team worked with Emmett
and competition ice climber Dawn Glanc to create the ultimate winter weather
systems for the worst possible combination of conditions.
Tim Emmett at Helmcken Falls in British Columbia
Photo: Viktor Supinski
Big
Mountain
Terrain Type
Cliffs, Spines and Steeps
Total Skiable Area
1,200 Square Miles
2012 Record Snowfall
836 inches (21.2 m)
Average Vertical
5,000 Feet
James Heim, Sam Anthamatten and Michelle Parker
making last minute preparations before dropping in
Photo: Scott Markewitz
Until now, big mountain skiers like
James Heim, Michelle Parker and
Sam Anthamatten had to pick a side:
style or performance.
There were brands with the performance and technology they needed to
survive on big mountains. And there were brands with the fit and style they
wanted to wear. But none that combined the two. Mountain Hardwear took
on snow sports with a simple goal: bring the performance of our legendary
mountaineering apparel to the world of big mountain skiing. We took the fit and
feel of skiwear and infused it with the exclusive technologies that set us apart.
James Heim, Michelle Parker and Sam Anthamatten
scoping lines in Haines, Alaska with the MSP Film crew
Photo: Scott Markewitz
Compulsion 3L Jacket∕
Our ultimate men’s shell for skiing
beyond the ropes.
Dual-purpose, pack compatible
zip pockets double as core vents
This shell takes the hard out of hardshell with
soft, comfortable face fabric and full features that
will cover you in the backcountry. Combine that
comfort with Dry.Q™ Elite’s unbeatable waterproofbreathability and you’ll be skiing the goods while
everyone else is still adjusting their layers.
Easy-slide, water-repellent
Aquaguard® VISLON® center
front zip
Removable, adjustable stretch
powder skirt
Men
Azul
Sam Anthamatten, Zermatt, Switzerland / Photo: Tero Repo
Hot Rod
F13⁄MSRP $650
Sherwood
Safety Yellow
Black
Black
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Compulsion 3L Pant∕
Our ultimate men’s pant for skiing
the backcountry.
Removable bib with adjustable
suspenders
This pant takes the hard out of hardshell with
soft, comfortable face fabric and full features that
will cover you in the backcountry. Combine that
comfort with Dry.Q™ Elite’s unbeatable waterproofbreathability and you’ll be skiing the goods while
everyone else is still adjusting their layers.
Interior zip thigh vents for
customizable ventilation
Easy-slide, water-repellent
Aquaguard® VISLON® zip
thigh pocket
Men
Hot Rod
James Heim, Haines, Alaska / Photo: Adam Clark
Vert
F13⁄MSRP $500
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Vanskier Jacket∕
Two elite technologies maximize warmth,
waterproofing and mobility.
With its down-inspired matrix of rigid stems and
soft fibers, Thermal.Q™ Elite is, ounce for ounce,
the warmest synthetic insulation ever made.
We’ve combined that with Dry.Q™ Elite’s unrivaled
waterproof breathability for maximum interior warmth
without feeling clammy.
Variable insulation: 80g in
body and 60g in arms for
mobility and warmth
Snap-on compatibility with
corresponding pant
Removable, adjustable stretch
powder skirt
Women
Bright Emerald
Michelle Parker, Whistler Backcountry, BC
Photo: Blake Jorgenson
Atlantis
F13⁄MSRP $420 Graphite
Tradewinds Grey
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Mixaction Jacket∕
Stretch softshell with strategically placed
hardshell protection.
Single-pull adjustable, helmet
compatible hood
A stretchy, lightweight fabric across the body and
under the arms won’t slow you down when reaching
for that next handhold. Dry.Q™ Elite waterproofing
technology across the shoulders, arms and hood helps
ward off the elements while breathing the instant you
put it on.
The stretchy body fabric
matches your every move
Chest pockets set high for easy
access while wearing a harness
Men
Cousteau
Hyper Blue
Shark
Shark
Geyser
Graphite
Graphite
Women
Sea Level
Tim Emmett, Mer de Glace glacier, Chamonix, France / Photo: Jonathan Griffith
F13⁄MSRP $320
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Seraction Jacket∕
Pro level performance in an elite mixed
rock and ice-climbing jacket.
Designed in collaboration with ice climbers Tim
Emmett and Dawn Glanc, the Seraction Jacket’s
Dry.Q™ Elite waterproof technology starts expelling
excess heat and vapor immediately for instant
breathability during rigorous climbs. Stretch panels
across the back and hood allow maximum mobility.
Easy-slide, water-repellent
Aquaguard® VISLON® center
front zip
Mini core vents provide
customizable airflow
Chest pockets set high for easy
access while wearing a harness
Men
Hyper Blue
Shark
Shark
State Orange
Women
Laser Red
Geyser
F13⁄MSRP $600
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Seraction Pant∕
Pro level performance in an elite mixed
rock and ice-climbing pant.
Stretch leg gusset and seat for
mobility where it’s needed most
Designed in collaboration with para-alpinist and ice
climber Tim Emmett, the Seraction’s Dry.Q™ Elite
waterproof technology starts expelling excess heat
and vapor immediately for instant breathability during
rigorous climbs. Strategically placed stretch panels
allow maximum mobility.
Full-length outer leg zip and
¼-zip hem gusset for easy
changes
Extra-long kick patch for better
protection from crampons
Men
Shark
Icefields Parkway, Canada ⁄ Photo: Dylan Taylor
F13⁄MSRP $400
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Ghost Whisperer
Hooded Down Jacket∕
The lightest full-featured hooded down
jacket anywhere.
Lightweight warmth makes
it incredible for layering
Created with the award-winning Ghost Whisperer
7D x 10D fabric, the sub-eight-ounce Ghost
Whisperer Down is pared down to perfect essentials:
850-fill Q.Shield™ Down, zip-pockets and a cinch
hem. Q.Shield™ Down resists moisture and retains
critical loft even in damp conditions for consistent,
dependable warmth.
Zips into its own pocket for
compact stowage
Carabiner clip can be attached
to harness when stuffed
Men
Hyper Blue
Steam
Black
Dark Plum
Geyser
Steam
Women
F13⁄MSRP $350
Black
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Beemer Jacket∕
Moto-inspired softshell you can wear anywhere.
Sleek and lightweight, the Beemer provides wind- and water-resistance whether
you’re on a day hike or downtown. Everything from the durable, tight-stitched
seams to the breathable softshell fabric keeps you happy when you want weather
protection, function and style on or off the mountain.
Men
Black
Women
Black
Kong Christian IX Land Zone, Southeast Greenland
Photo: Keith Ladzinski
Sea Salt
F13⁄MSRP $180
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Piero Jacket∕
A throwback to the old workwear style.
This stretch canvas jacket keeps you warm with 100g Thermal.Q™ insulation.
Plenty of pockets keep your hands warm and the attached insulated hood seals
the deal.
Men
Khaki
Après Ski, Haines, Alaska
Photo: Scott Markewitz
Shark
F13⁄MSRP $200
Black
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Integral LS Zip T∕
Have it all—wool’s warmth plus synthetic performance.
The Integral takes full advantage of our exclusive Wick.Q™ Wool technology
to provide unbeatable comfort and performance in an outdoor fitness top.
Wick.Q™ Wool is a wool/polypropylene blend that dries quickly and wicks
efficiently like a synthetic, while kicking in the consistent warmth of natural
wool. Plus, it’s machine washable.
Men
Hot Pepper
Hyper Blue
Shark
Dark Plum
Black
Black
Women
Sea Level
Max King and Dakota Jones, Grand Canyon, Shoshone Point, Arizona
Photo: David Clifford
F13⁄MSRP $90
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Merino Knit Full Zip
Sweater∕
Find comfortable warmth with this 100% merino wool sweater.
Merino wool provides a luxurious feel and innate antimicrobial properties to provide
a perfect layer. Plus, unlike many other wools, it’s machine washable. A high collar
and full front center zip help you regulate temperature from indoors to out.
Women
Night Tide
Kong Christian IX Land Zone, Southeast Greenland
Photo: Keith Ladzinski
Dark Plum
F13⁄MSRP $160
Sherwood
Tradewinds Grey
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Stretchstone Flannel
Hooded Shirt∕
Stylish flannel that stretches like a performance piece.
The Stretchstone may look like a button-up flannel worthy of wearing around
town, but its special polyester-Lycra® fabric also provides plenty of mobility for
climbing without losing any of flannel’s legendary soft hand. Comes complete
with a loose-fitting hood that fits over or under a helmet and quick snap buttons
down the front.
Stretchstone Flannel Long Sleeve Shirt/Men/$85
Sea Level
Azul
State Orange
Cool Wave
Emperor
Women
Bright Emerald
Angie Payne and Ethan Pringle, Kong Christian IX Land Zone, Southeast Greenland
Photo: Keith Ladzinski
F13⁄MSRP $90 Red Coral
Snow
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Powzilla 30∕
Fully featured with ABS compatibility
for all-day backcountry tours.
The Powzilla 30 is Mountain Hardwear’s first
pack with ABS Vario Base Unit (sold separately)
compatibility. The zip off back panel allows the pack
to be used with the industry leading ABS system
when in avalanche terrain, or without it for more
low-key days. Unique, continuous webbing allows for
multiple ways to carry skis or a snowboard.
Hot Rod
James Heim, Haines, Alaska / Photo: Scott Markewitz
Compression wings allow for
variable volume/gear to be
carried with no compromises
HardWave suspension maintains
excellent fit and ventilation
regardless of load
Black
F13⁄MSRP $200
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Snowtastic 18∕
The perfect pack for short backcountry
trips or sidecountry laps.
At 1100 cubic inches, it’s perfect for safety gear and
the essentials without the extra bulk. The rear panel
zipper provides access into the main compartment
and the front pocket has just the right amount of
room and compartments for the necessary gear.
Unique, continuous webbing allows for multiple ways
to carry skis or a snowboard.
Safety Yellow
Sam Anthamatten drops in, Haines, Alaska
Photo: Scott Markewitz
Hydration sleeve in main
compartment and covered hose
sleeve on shoulder strap limits
water freezing
Easy access pocket on top of
pack to keep needed items in
easy reach
Black
F13⁄MSRP $110
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Compulsion Glove∕
Our highest performance ski glove.
The Compulsion Glove is designed to keep your hands toasty and functioning
all day so you can keep going without hot chocolate breaks. The combination of
a warm, buttery soft wool blend liner, Thermal.Q Elite insulation, OutDry® and
Q.Shield waterproofing technologies and water-resistant Goatskin Leather makes
this glove bomber. Period.
Men
Black
James Heim, Portillo, Chile
Photo: Scott Markewitz
F13⁄MSRP $170
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Snowrilla Glove∕
The perfect everyday ski glove.
The simple and effective close-fitting gauntlet can be worn under a jacket cuff
to block the elements and the hybrid leather and cordura palm is rugged yet
supple. OutDry® waterproofing and Q.Shield insulation makes for happy hands
in this glove.
Snowzilla Glove/Men
Black
Black
Snow
Black
Women
Michelle Parker, Bariloche, Argentina
Photo: Grant Gunderson
F13⁄MSRP $120
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Stimulus Glove∕
Keep your hands warm while keeping in touch.
The stretch fleece palm and fingers are fully conductive so your hands stay
warm while using touchscreen devices. Snug-fitting, heavyweight Polartec®
Power Stretch® keeps hands warm while maintaining dexterity and a silicone grip
on the palm keeps your phone secure. Use the Stimulus Glove as a warm liner or
standalone glove.
Men
Black
Women
Black
F13⁄MSRP $45
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