ȃȃȐɕɕɄɑȨȐɕ - Attire Accessories magazine

Transcription

ȃȃȐɕɕɄɑȨȐɕ - Attire Accessories magazine
$77,5(
ȃȃȐɕɕɄɑȨȐɕ
JUNE 2012
ISSUE 33
Get carried away
Bags and holdalls for
weekend breaks
It’s a wrap
Seasonal hats,
gloves and
scarves
BOOT UP
Fashionable footwear
to ward off the
winter chill
Faces of
the future
Cutting edge
watch designs
SHOW
PREVIEWS
WIN
products
worth
£500 RR
P
courtesy o
f
Kutuu
• Pulse • Chic
PLUS
• EXPERT ADVICE
• INDUSTRY NEWS
• BRAND NEW PRODUCTS
;;;%88-6)%'')7736-)7'31
CONTENTS
46
Contents
REGULARS
9 Editor’s letter
What to look out for this issue
10 Industry news
Get the lowdown on the latest
happenings in accessories retail
16 On with the show
Trade show news, dates
and developments
19 Competition
Win products worth £500 RRP
courtesy of Kutuu
20 Brand spanking new
The hottest new products to hit
the market
88 All the answers
Our industry experts answer your
retail queries
56
PROFILES
19
20
98
46 Buckle up
Zatchels Director, Dean Clarke talks
to us about the leatherware brand’s
successful first year
56 The alchemist
Jeweller Hazel Atkinson reveals the
science behind her hand-made designs
66 Pearly queens
The ladies at the helm of Pearls of the
Orient,Vanessa and Sacha Walls tell us
about the family business
80 New York state of mind
Fiona Kennedy invites us into her Big
Apple-inspired boutique in County
Down, Redy Ruby Rouge
98 Into the fold
Our BCTF Best Fashion Accessory
prize winner, Rainey of Yu-Ping Lin
Textile Jewellery, talks to us about her
innovations and aspirations
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25
51
FEATURES
25 Leader of the pack
Our top three tips for autumn/winter
2012 fresh from the London Fashion
Week catwalks
51 Made for walking
The forthcoming season’s hottest boots
54 Insurance solutions
Brokers TH March address queries and
concerns about insurance
61 Cover all bases
Hats, gloves and scarves to keep warm
through winter
71 The hands of time
The best new watches on the market
71
61
83 Travelling light
Bags and holdalls that are ideal for that
weekend away
86 Rule Britannia
As the Diamond Jubilee approaches,
Nancy Hayes compiles a selection of
quintessentially British pieces inspired by
the Queen’s Coronation era
91 Commission It, Don’t Copy It
ACID calls for support in a campaign for
British designers
83
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94 Should you promote your
website through Google?
SiteWizard’s Barbara Aspin highlights
the importance of SEO for e-tail success
SHOWS
31 Finger on the pulse
What to expect at the cutting-edge
design event
75 C’est Chic
A round-up of the July show’s
accessories exhibitors
EDITOR’S LETTER
Cover image courtesy of Tresor Paris
www.tresorparis.com
JUNE 2012
MANAGING EDITOR
Louise Prance +44 (0)1376 535611
EDITOR
Laura Sutherland
+44 (0)1376 535613
[email protected]
EDITORIAL ASSISTANT
Nancy Hayes
[email protected]
SALES MANAGER
Mark White +44 (0)1376 514000
[email protected]
SALES EXECUTIVE
Claire Rogers +44(0)1376 535600
[email protected]
PRODUCTION MANAGER
Scott Brothwell +44 (0)1376 535616
[email protected]
DEPUTY PRODUCTION MANAGER
Sarah Barnes +44 (0)1376 535616
[email protected]
SENIOR DESIGNERS
Sophie Farage, Vicky O’Connor
GRAPHIC DESIGNERS
Hayley Kilminster, Ami Williams,
Samantha Lock
WEB DEVELOPMENT MANAGER
Stuart Weatherley
SUBSCRIPTIONS
Alice Henson, Tammy Wright
+44 (0)1376 514000
KD Media Publishing Limited
Broseley House, Newlands Drive,
Witham, Essex CM8 2UL
www.attireaccessories.com
ISSN 1758-0919
Attire Accessories is solely owned, published and
designed by KD Media Publishing Limited. Whilst
every effort was made to ensure the information in this
magazine was correct at the time of going to press, the
publishers cannot accept legal responsibility for any errors
or omissions, nor can they accept responsibility of the
standing of advertisers nor by the editorial contributions.
The views expressed do not necessarily reflect those of the
publisher. Attire Accessories is published six times a year.
Subscription rates for overseas readers are £40 per annum
(incl. p+p), Cheques should
be made out to KD Media
Publishing Limited and
sent to Attire Accessories,
Broseley House, Newlands
Drive, Witham, Essex
CM8 2UL.
Best of British
This summer will see
two of the UK’s most
eagerly anticipated
events take place – the
Queen’s Diamond
Jubilee in June, and the
London Olympics in
August. With so much
patriotic feeling going around, we decided
to investigate how important a British
identity is to the home-grown accessories
industry. The answers from our latest poll
(see page 12) show that keeping production
within the country is a priority for the vast
majority of suppliers. Leaving the statistics
behind, Attire Accessories experienced this
sense of national pride first-hand at The
British Craft Trade Fair (BCTF), meeting
a number of truly inspiring and innovative
designer-makers keen to put British design
on the map with their hand-made and
exquisitely conceived creations.
There has been a steady stream of UK
designers keeping their manufacturing
on our shores in the past few months;
for example Zatchels founders, Brian
Brady and Dean Clarke, who credit
their Leicester base as the reason that
they’ve been able to cater to trends,
whilst maintaining quality and traditional
methods (page 46). Trade events are even
getting in on the act, with Pulse launching
the Product GB initiative, a specially
curated exhibition of British based design
talent that also highlights the ethical
benefits of producing closer to home
(page 31).
As well as our bumper show previews,
interviews and regular features, we take
a look at three key trends for autumn/
winter 2012 from the London Fashion
Week catwalks (page 25), and talk to our
BCTF award winner, Rainey from Yu-Ping
Lin Textile Jewellery (page 98) about her
intricate origami-inspired pieces.
0ǸɤɑǸ
Pulse,
page 31
Watches, page 71
Editor’s pick
Bird prints and motifs are perhaps
the biggest trend of 2012 so far,
with every feathered creature from
parrots to seagulls getting in on
the act. My favourite take on the
look so far has to be this charming
Becksöndergaard scarf. The
unexpected colour combination
makes it fit for all seasons, whilst
the quirky illustrations give the
piece a personal touch.
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Industry news
FIND OUT WHAT’S NEW IN FASHION
ACCESSORIES RETAILING
SUCCESSFUL ASIAN JEWELLERY SEMINAR
HELD IN BIRMINGHAM
In an effort to
highlight the
issues in the
Asian jewellery
community, a
very successful
evening seminar
was recently
held at the BJA conference centre in Birmingham.
As a collaboration between the British Jewellers’ Association,
Birmingham Assay Office, Birmingham City Council and West
Midlands Police, the seminar highlighted the issues relating to security,
hallmarking and trading in second-hand jewellery.
Filled nearly to capacity, the seminar was attended by the local Asian
jewellery community and representatives from national police forces.
“We were all extremely pleased by the high turnout and the very
positive feedback we received. We’ve already received interest from
around the UK to hold similar seminars across the country” said
Simon Rainer, Chief Executive of the BJA.
The issues relating to the Asian jewellery community have been
compounded by the increasing price of gold, a rise in the number of
trading standards offences and attacks against property and the person.
Michael Allchin, Assay Master of the Birmingham Assay Office,
highlighted the legal requirements for the correct hallmarking of gold
jewellery, in particular the issues relating to 22ct gold.
“Recent Trading Standards initiatives have exposed rogue traders who
are selling jewellery that isn’t hallmarked and isn’t always 22ct gold.
“It’s important for the bona fide traders and their customers to
ensure their jewellery is hallmarked, which will in turn drive out the
businesses which are not playing by the rules” he said.
The seminar also included a session from West Midlands police
officers who identified useful sources of information to improve
security. The BJA also launched ‘Gold Standard’ – a new industry wide
initiative to set common standards in the responsible purchasing of
second hand gold. The main aim of this initiative is to help police track
and recover stolen jewellery.
“The seminar gave us a great opportunity to explain how the
jewellery trade can use a common code of conduct to professionally
trade in second-hand jewellery, reducing the risk of facing prosecution
for handling stolen goods,” said Simon Rainer.
The BJA represents nearly 1,100 UK companies in the jewellery
supply chain. Visit www.bja.org.uk for further information.
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Flo & Percy launch Black Label
This month saw Flo & Percy launch Black Label, a collection
of luxurious one-off head pieces.
Each one has been individually conceived and crafted by
the label’s head designer, Kirstie Taylor. Using a blend of
vintage and modern materials and gems, she has ensured that
every headdress is a wholly original heirloom jewellery piece.
All Black Label designs will come with a luxury keepsake
box, along with a handwritten letter from Kirstie herself,
outlining the piece’s history and inspiration.
For more information, visit www.floandpercy.com.
Independent Retailer Month
gains momentum
Independent Retailer Month is a
global Shop Local campaign that
runs throughout July. Led in the
UK by Clare Rayner, it will start
with a conference to be held on
Sunday 1st July, 2012 at Cranmore
Park near Birmingham.
The event has been created
specifically to provide
independent retail business owners with peer-group
networking opportunities, examples of best practice, and
access to expert insights and ideas that can be taken back and
adapted for their own businesses. The campaign highlights
the important role that smaller, local, independent retailers
play in the communities they serve, the local economy they
contribute to, and how they enhance their retail sector as
a whole.
This will be only the second year that the event has
taken place in the UK, but already it has gained a variety of
supporters, including members of the ATCM (Association
of Town Centre Management), AMT (Action for Market
Towns), and NABMA (National Association of British
Market Authorities).
Visit the website www.independentretailermonth.co.uk
for further details.
Readers’ poll
What we’ve learnt from the latest reader poll at
www.attireaccessories.com.
We asked: Do you manufacture in the UK?
You said:
Yes:
75%
Looking in to it:
25%
Fashion Angel launches business
mentoring competition sponsored by
ASOS Marketplace
Dower & Hall launch limited edition
Pearly Queen collection
Dower & Hall is celebrating this year’s Diamond Jubilee by
launching the Pearly Queen limited edition collection.
As Queen Elizabeth II is well-known for her magnificent
jewellery, and in particular her signature style of wearing
pearls, the team at the jewellery brand felt that there was no
better way to pay tribute to our long-serving monarch than
through a range of pearl-based beauties.
Consumers can show their patriotic side by adorning
themselves with charm bracelets, delicate pendants and
dainty earrings, all adorned with silver crowns and classic
white freshwater pearls – ideal details for channelling
regal chic. With stamp and queen chess piece charms also
available, there are many designs in the line that would make
a treasured gift or lasting memento to mark this special
milestone in British history.
To find out more about the collection, visit
www.dowerandhall.com.
Fashion Angel is thrilled to announce the launch of a new
competition, sponsored by ASOS Marketplace, to win a place on its
business start-up mentoring programme.
The competition is another example of Fashion Angel’s continuing
commitment to nurturing and developing young creative talent, with
the hope of turning them into successful businesses.
The competition is open to fashion and accessory designers
and vintage collectors that currently sell their products on ASOS
Marketplace, and have been in business for less than two years. Entries
will be judged by Fashion Angel Director, Alison Lewy and ASOS
Business Development Manager, Katie Oldham. The winner will be
announced on 30th May, 2012.
Alison welcomes this opportunity to support aspiring design
businesses in this way, stating: “Fashion Angel is excited to launch this
new competition which reflects the ethos of Fashion Angel to support
young creative businesses with mentoring, networking and training.
The winner will have a unique opportunity to receive a package of
high-level, professional industry led support from Fashion Angel to
ensure the on-going development and success of their business, as well
as exposure for their brand.”
James Hart, E-Commerce Director of ASOS, said: “We are very
excited to be working with Fashion Angel to provide an amazing
mentoring opportunity for one deserving ASOS Marketplace seller.
We are looking forward to seeing their business grow on ASOS
Marketplace in the next six months.”
For more details on the competition, visit www.fashion-angel.co.uk.
New Sight Station eyewear range announced
Leading fashion eyewear brand, Sight Station has launched its
spring/summer 2012 collection of reading glasses for women and
men, an eye-catching range of the latest fashion-led designs at very
accessible prices.
The company understands that while reading glasses are essential,
they are also an important part of any wearer’s wardrobe, so have
designed a range of exclusive on-trend frames to suit different
looks and occasions. Animal prints are to the fore in this line, as
are nautical colours such as navy and red. Ditsy florals are also
prominent, as well as the geek-chic look, especially in tortoiseshell
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or black.
All Sight Station reading
glasses are fitted with optical
quality lenses in a range
of popular magnification
strengths and ideal for
viewing the computer,
reading, close-up work or
just looking good. Each pair comes with a free co-ordinating case.
To see the new collection, visit www.sightstation.com.
NEWS & EVENTS
KIRK ORIGINALS WINS AT OPTICIAN AWARDS
Kirk Originals was delighted with the news that its flagship store at 6 Conduit
St, London had won The Optician Awards Fashion Frames Practice of the Year
2012 last month.
This prestigious industry award follows two recent retail design awards for
the space, and comes in the same year that the retailer celebrates 20 years of
innovation in optics.
Nestled between the bustling tourist thoroughfare of Regent Street and the
designer labels of Bond Street, the ground-breaking store is the only place
in the world to house the entire Kirk Originals collection, alongside selected
designers who are not found elsewhere in the UK. With a modern and relaxed
atmosphere, the store is the ideal calm environment for eye-testing, which is also
available on-site.
“Buying glasses should be fun, like any fashion purchase. Naturally the
medical advice needs to be spot on, but so does the styling,” says Designer,
Karen Kirk
Fellow Designer, Jason Kirk adds: “When we looked at what people
spend on shoes, we always found it surprising that people did not have more
frames. Perhaps it was because historically there was never the choice, nor the
environment in which to buy them. Thankfully all that has changed.”
For more information on the retailer, visit the website, www.kirkoriginals.com.
IJL VIP experience
competition launched
As part of the Queen’s Diamond Jubilee
celebrations this summer, the Historic
Royal Palaces have commissioned Kleshna
Jewellery to create a one-off celebratory
jewellery collection.
In response to this request, Kleshna has launched a luxe gem range laden
with intricate royal charms. The sterling silver Jubilee charm bracelet features
a cute corgi, a detailed royal carriage and a plethora of crowns and horses, all
interspersed with sparkling silver glitter balls. The piece is a truly regal bracelet
fit to commemorate the Queen’s 60 year reign. In reference to the project,
Kleshna states: “2012 is such a special year for the Queen and the Royal family,
and I feel honoured that my work will be part of this fantastic celebration.”
The full collection includes a wonderful silver necklace, anchored by a crown
and glitter orb motif, and finished with a cascade of chains tipped with royal
charms; a long multi-faceted silver ball chain necklace with delicate crown
charms; a pair of cute crown earrings and a pair of crown hairpins.
The complete collection is available at all Historic Royal Palace shops as well
as via www.kleshna.com and www.historicroyalpalaces.com.
THE USEFUL LITTLE
CARD BRINGS
SHOPPERS BACK TO
THE HIGH STREET
It’s no secret that the internet and out-of-town
retail parks have changed our shopping habits and
taken their toll on the high street. It’s an issue
the government is taking seriously, calling in the
expertise of Mary Portas; and accepting virtually
all of her recommendations for rejuvenating
Britain’s town centres. Her changes won’t be easy to
implement and come at a heavy cost, but one startup business, Useful Little Card, has come up with
an ingenious, simple and elegant solution which is
helping shoppers fall in love with the high street all
over again.
For just £25, keen shoppers receive a handy
card, entitling them to a discount at many of their
favourite high street retailers, including the best
local independent retailers, as well as big name
brands. The card caters to the needs of costconscious consumers, whilst helping retailers by
bringing in new custom and rewarding the most
frequent and valuable of these shoppers.
Useful Little Card comes at an ideal time
for consumers and retailers adapting to today’s
challenging economic climate and changing retail
landscape. Now is the time to indulge that passion
for fashion, furnishings, fine foods or just a love of
retail, by enjoying the great experience that only
comes from high street shopping.
Retailers have responded favourably, with new
businesses signing up every day, as the card offers
them complete freedom to set their own offers
and discounts.
Managing Director, Dot Blakemore summarises
the benefits: “A Useful Little Card will draw
together high street shop and business owners; and
bring shoppers into the high street for discounts on
unique items.”
A Useful Little Card is available from
www.usefullittlecard.co.uk and may just be the
best purchase retail lovers make this year.
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IJL VIP experience competition launched
New Pandora store for
Burton-upon-Trent
Luxury jeweller, Pandora opened its newest store at Coopers
Square Shopping Centre in Burton-upon-Trent.
The store, which officially opened on 12th May, will bring
the much-coveted brand’s portfolio to the town for the first
time. This new signing is the latest in an ongoing expansion
programme that has seen the Danish jewellery retailer
establish a strong brand presence in the UK, following its
flotation on the Copenhagen stock exchange in 2010.
The new Pandora boutique will see the expansion of two
retail units in the shopping centre’s main square which will
undergo a stunning refit. The enormous 67sqm concept store,
complete with sleek white units, easy-to-view glass counters
and a chic, comfortable consultation area will display a huge
range of the brand’s iconic statement charms, bracelets, rings
and necklaces.
Melissa Ray, Retail Development Manager of Pandora,
commented: “Our newest store at Burton-upon-Trent, in the
heart of medieval Staffordshire, opened on Saturday 12th
May, 2012. The store has a huge sales area and is located
within a corner site at Coopers Square Shopping Centre
in the middle of town. We are extremely excited to bring a
Pandora store to the town centre.”
David Chadfield, Coopers Square’s Centre Manager,
added: “This new retail letting is exciting news for both
Coopers Square and Burton shoppers. Pandora is a hugely
popular brand and I have no doubt that the new store will be
a favourite when it opens later this month.”
Pandora was founded in 1982 by Per and Winnie
Enevoldsen in Copenhagen. The jewellery, comprising a
range of more than 800 hand-crafted charms, is now sold in
more than 20 countries.
For more information on all shops at Coopers Square, visit
the Centre’s new look website at www.cooperssquare.co.uk.
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A competition has been launched
to win a VIP experience ahead of
leading UK jewellery event, IJL
(International Jewellery London)
2012. Visitors who register to
attend the exhibition by 5pm on
30th July, 2012 will be entered into
the prize draw.
The winner and a guest will
enjoy a one night stay at a London
four star hotel so they can relax in
style following their visit to the
show, and they will also receive
train or air tickets to London. The
VIP experience will start from the
minute they arrive at the show, with
a champagne welcome at the Boulevard Bar by the IJL team. The prize
includes reserved seating in as many of the seminars as the winner
would like to attend.
“IJL has a luxurious look and feel, and we aim to ensure every visitor
feels important in the stylish setting of the show. ” commented Event
Director, Syreeta Tranfield.
To enter and register, please visit www.jewellerylondon.com/vip.
Clare Rayner releases The Retail Champion:
10 Steps to Retail Success
Retail expert Clare Rayner has written a
book called The Retail Champion: 10 Steps
to Retail Success. The book provides the
reader with the motivation and inspiration to
succeed, as well as knowledge, skills, tools and
techniques that smaller retailers need to build
their business.
Whether just starting up or established,
trading from stores or online only, any retailer
serious about growing their business will
find that this book provides them with an invaluable 10-step process to
developing robust and repeatable processes and systems, enabling them to
succeed in business.
Published by Kogan Page, the book is on sale from 3rd July, 2012.
To find out more about Clare Rayner and her publication, visit
www.retailchampion.co.uk
On with the show
CHECK OUT ALL THE IMPORTANT NEWS
AND DATES FOR YOUR BUSINESS DIARY...
Attire Accessories and Gift Focus award winners
announced at BCTF
The crowds gathered at the Great
Yorkshire Fairground for The British
Craft Trade Fair Awards on 16th April,
2012 in Harrogate. Attire Accessories and
sister magazine, Gift Focus were proud to
sponsor two of the prizes; Best Fashion
Accessory Award and Best Gift Product
Award. With so many exciting, innovative
and truly original ideas on display at the
event, the selected panel of judges were
tasked with a difficult decision when it
came to picking the winners for their
respective categories.
New Jewellery Show
Congratulations to all the worthy winners,
who are listed below:
Wow Factor Award
Winner: Helaina Sharpley
Highly Commended: Deryn Relph
Gift Association Award for Excellence
Winner: Hilary Simms
Highly Commended: Deryn Relph
BCTF Award for Excellence
Winner: Stuart Ackroyd
Highly Commended: Rauni Higson
Commended: Stephanie Earl
British Jewellers’ Association Award for
Excellence
Winner: Phoebe Jewellery
Highly Commended: Justin Duance
Best Newcomer Award
Winner: Laura Golborne
Highly Commended: Leto & Ariadne
Attire Accessories Best Fashion
Accessory Award
Winner: Yu-Ping Lin Textile Jewellery
(opposite)
Highly Commended: Harriet Sanders
(above)
Gift Focus Best Gift Product Award
Winner: Ruth Shelley
Highly Commended: Helaina Sharpley
To find out more about Attire Accessories’ winner, you can read our special interview with
Rainey of Yu-Ping Lin Textile Jewellery on page 98.
For more information about The British Craft Trade Fair, visit www.bctf.co.uk.
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Somerset House will host The Jewellery
Show London this June. The exhibition,
which has already got over 75 industry
names involved, is an exclusive twoday event, offering buyers the perfect
opportunity to discover the most up-andcoming new designs and trends. Each
one of the exhibitors has been carefully
hand-picked by the show organisers to
ensure high quality, design and originality,
helping jewellery retailers to source fresh
merchandise ready for the festive trading
period, and also to preview spring/summer
2013 collections.
Somerset House is the perfect setting for
such an exclusive event, providing a stunning
backdrop, and ideally located in the very
heart of London making it easily accessible
by both over ground and underground rail
services. The venue will be divided into
four unique areas to enhance the browsing
experience. These spaces include The Gallery,
which will showcase a diverse range of
brands and designers for visitors to view on
entry; the Waterside Studios, offer a mixture
of leading brands and stylish individual
designers; the Waterside Boutique, which
will allow attendees the opportunity to
discover a fantastic selection of both modern
and classic designs in a luxury boutique style
setting; and the Upper Level Boutiques, for
browsing original designs and new season
trends amongst the many collections in a
stunning environment.
For more information, visit
www.thejewelleryshowlondon.com.
NEWS & EVENTS
APLF award winners announced
Strong attendance confirms the key
role of Asia’s Fashion Jewellery &
Accessories Fair
Despite a change of date, Asia’s Fashion Jewellery &
Accessories Fair (3FJ) proved a success, with over 3,800
buyers from 84 countries and regions attending. Over
75 per cent of buyers are from outside the Hong Kong
region, attesting to the design fair’s popularity in the
global marketplace.
The four-day event at Halls 3, 6 & 8 of AsiaWorldExpo was held earlier than its usual March schedule, in
order to suit the international trade event calendar. The
Top 10 visiting countries, excluding mainland China
and the Hong Kong region, were the United States,
Australia, the UK, Italy, Spain, Japan, Korea, Germany,
France and the Russian Federation. The Top 10
altogether accounted for 34.6 per cent of total visitors.
“Although 3FJ was held earlier than usual, many
of our visitors from the past years didn’t mind. We
were glad to welcome them back and see new ones.
We are also happy to note that the United States was
the source of the biggest number of visitors, which
accounted for 10 per cent of the total number of
visitors. Buyers signified their plan to visit 3FJ next
year,” said Celine Lau, Director of Jewellery Fairs at
UBM Asia.
The fair launched two new themed zones: Sense
Zone and Fashion Accessories Zone, further enriching
the fashion product offerings. Four group pavilions
representing mainland China, Korea, the Philippines
and Taiwan rounded up the fair’s impressive line-up of
specialty pavilions.
Ms Lau noted: “The increase in the demand for
exhibition space and the strong presence of specialty
pavilions and themed zones reflect the importance of
3FJ in the fashion jewellery and accessories industry.
Without any doubt, 3FJ has become one of the most
popular events in Asia.”
A number of accessories exhibitors at the Materials, Manufacturing &
Technology (MM&T) and Fashion Access fairs, held at the Hong Kong
Convention and Exhibition Centre, were presented with the Best of APLF
Awards (BOAA) in ceremonies on 28th March, attended by members of the
leather and fashion industries.
The big Fashion Access winner of the night was Chinese company, Star
Vincci, which ran off with the awards for Best Bag Collection and Best Stand.
Its rustic and wood-based display was the perfect backdrop for its high-quality
collection of leather, lace and felt bags and weekender holdalls.
Regal Japan’s dress shoes got the nod of the judges for the Best Men’s
Footwear, whilst the Best Women’s Footwear Collection prize was awarded to
the début footwear offering from Gaya Canada, last year’s winner of the Best
Bag Collection award.
The Corga line of origami-inspired keyholders, wallets and small cases won
the Best Small Leathergoods prize for Ruboa of Japan whilst Italian company,
Alta Moda Belt, took the prize for Best Fashion Accessories Collection.
The winner of the Best Travel and Lifestyle Product Award was the Baby
Travel Bag of Wunderbar Ltd. Germany. This high-utility yet fashionable bag
has every pocket and compartment a mother needs to transport all her baby
things with ease.
Rounding off the Fashion Access winners was Tsar Asia of Malaysia;
whose designer, Wan Sariah Wan Jaafar, was recognised for her contemporary
collection of bags and shoes that pays tribute to the themes and motifs of West
Africa with the Creative Reinterpretation of Traditional Design award.
To find out more about the APLF Awards, visit www.aplf.com; and for more
information on Fashion Access shows, go to www.fashionaccess.aplf.com.
Diary dates
Pulse
10th - 12th June, 2012
Earls Court, London
www.pulse-london.com
Home & Gift, Harrogate 2012
15th - 18th July, 2012
Harrogate International Centre
www.homeandgift.co.uk
Chic
1st - 3rd July, 2012
Ricoh Arena, Coventry
www.chicuk.com
Moda
12th - 14th August, 2012
NEC, Birmingham
www.moda-uk.co.uk
The Essential Collection 2012
8th - 10th July, 2012
Stoneleigh Park, Warwickshire
www.theessentialcollection2012.com
Pure London
19th - 21st August, 2012
Olympia, London
www.purelondon.com
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COMPETITION
WIN!
Win products worth £500
RRP courtesy of KUTUU
Established in 2006, Kutuu is a jewellery and gifts
brand based in north Wales. With the pieces featuring
sentimental designs by Hannah Salomon, the label
takes its name from a word used in Ghana and The
Ivory Coast, which translates as butterfly, a symbol of
freedom, happiness and beauty. Symbolism played an
important part from the start and quickly developed
into the style that can be seen today.
The designs take inspiration from charming
messages, stories and motifs used throughout history,
to create meaningful pieces that are sure to be treasured
for many years to come. Each prototype is designed
and made by hand, giving it texture and detail for an
authentic and hand-crafted feel. The products are then
made in Britain, before being carefully assembled by
hand in north Wales.
The sterling silver jewellery range comprises an array
of necklaces, leather bracelets, earrings, cufflinks and
keyrings featuring a selection of initials, words, symbols
and messages. Best-sellers include the Live, Love,
Laugh necklace and symbol leather bracelets, while the
most recent additions are stud earrings and a Touch
Wood necklace and bracelet which are made with small
discs of walnut. The pieces are all packaged – complete
with cards explaining the meaning or sentiment behind
the design – within branded gift boxes, all of which are
also made in the UK.
New for Kutuu this year is a collection of keyrings,
pocket coins and trinket dishes in pewter. These
fresh additions share some of the same messages and
sentiments as the silver jewellery, and also come with
the branded gift packaging. The first designs include a
Live, Love, Laugh trinket dish, Happy Ever After and
Home Sweet Home keyrings and A-Z initial options.
New pieces are being added to this range regularly,
with the latest products being available to view at Pulse
at Earls Court in June.
Kutuu can even create custom pewter products with
chosen words, messages or symbols based on a simple
set-up charge and minimum order requirement. This
gives stockists the opportunity to stock an exclusive
design and meet demand for any trends that they can
see emerging.
For more information about Kutuu and its jewellery
and keepsake collections, call +44 (0)1352 756797 or
visit www.kutuu.co.uk. Kutuu will be exhibiting at
Pulse, on stand R44.
For your chance to win, answer the following
question:
Where is Kutuu based?
a) South Wales
b) West Midlands
c) North Wales
Visit www.attireaccessories.com and fill in the online competition form
to enter the draw. Deadline for entries is 29th June, 2012. Terms and
conditions apply. $
$77,5(
Brand Spanking New
OUR EXCLUSIVE ROUND-UP OF THE
NEWEST PRODUCTS AROUND
Juju Shoes
Babe sandals
+44 (0)1604 718604
www.jujushoes.co.uk
£12-24 RRP
Fiorelli London
Beaumont sports bag
+44 (0)208 563 2206
www.fiorelli.com
£69 RRP
BARK
Twig necklace
+44 (0)207 460 2265
www.barkjewels.com
£125-155 RRP
Nica
Celine satchel
+44 (0)207 580 7066
www.nica.co.uk
£49 RRP
Dower & Hall
Twenty-Twelve
Heart pendant
+44 (0)207 377 5544
www.dowerandhall.com
£98 RRP
$77,5(
Rosa Red
Beth earrings
+44 (0)141 572 7297
www.rosared.co.uk
£8 RRP
Babette Wasserman
7 Deadly Sins ring
+44 (0)208 964 9777
www.babette-wasserman.com
£100 RRP
Envirosax
Berlin bag
+44 (0)203 002 3815
www.envirosax.com
£6.49 RRP
NEW PRODUCTS
Kandee Shoes
Smartees heels
[email protected]
www.kandeeshoes.com
£160 RRP
Fiorelli
Riviera bucket bag
+44 (0)208 563 2206
www.fiorelli.com
£69 RRP
Lindsay Phillips
Carlouel flip flop straps
+44 (0)208 731 3500
www.lindsay-phillips.co.uk
£7.99 RRP
Claudia Canova
Odysseus oversize iPad clutch bag
+44 (0)1132 657676
www.smithandcanova.co.uk
£35 RRP
Jane Taylor Bridal
Pearl and
Crystal headdress
+44 (0)208 392 2333
www.janetaylormillinery.com
£275 RRP
Gemini London
Pink Link earrings
+44 (0)208 298 6790
www.geminilondon.com
£39.95 RRP
Renush
Athena lace cuff
+44 (0)7734 069869
www.renush.com
£65 RRP
Amber Jewellery
Elephant necklace
+44 (0)161 819 1800
www.amber-jewellery.com
£2.95 RRP
$77,5( ·
Beretk! Ah...
Kornelia hat
+44 (0)7748 464947
www.beretkah.co.uk
£135 RRP
Fiorelli Costume
Gatsby bangle
+44 (0)1376 532000
www.geckojewellery.com
£49.95 RRP
Zatchels
Cobalt Metallic Union Jack satchel
+44 (0)845 521 2723
www.zatchels.com
£109 RRP
Dollargrand
Donatella clutch
+44 (0)1707 258999
www.dollargrandlondon.com
£45 RRP
Hayley Menzies
Sea Snake cuffs
+44 (0)207 229 3732
www.hayleymenzies.com
£38 RRP
$77,5(
Sarah Angold Studio
Nahal necklace
+44 (0)7984 433862
www.sarahangold.com
£550 RRP
Miss Dee
Autumn/winter 2012 collection
+44 (0)161 830 1556
www.bedazzledwholesale.co.uk
£14.99-70 RRP
Fernando Jorge
Pairing earrings and ring set
+44 (0)7542 082485
www.fernandojorge.co.uk
£5,855 RRP
NEW PRODUCTS
Rosetta Trading
Star Blingbacks
+44 (0)1524 791818
www.rosetta-apps.co.uk
£12.99–14.99 RRP
Charms UK
Union Jack and Haematite bracelet
+44 (0)117 959 3661
www.charmsonline.co.uk
£54.95 RRP
Yaron Morhaim Jewellery Design
Kinetic ring
+44 (0)208 540 1647
www.yaronmorhaim.com
£420 RRP
Silver Willow
Chrysalis Silver
Stackable pendant
+44 (0)1823 698898
www.silver-willow.com
£55 RRP
Orelia
Effie necklace
+44 (0)1273 675556
www.orelia.co.uk
£30 RRP
Allie... Handmade Original Jewellery
by Design
2012 Olympic Crystal Charm bracelet
+44 (0)7511 668048
www.alliehandmadeoriginaljewellery.co.uk
£50 RRP
Fullspot UK
O Bag shopper
+44 (0)1873 855158
www.fullspot.uk.com
£49.95 RRP
Noble Macmillan
London
Folding Calfskin
Travel wallet
+44 (0)207 581 4178
www.noblemacmillan.com
£100 RRP
$77,5(
TREND FORECAST
LEADER
OF THE PACK
Get one step ahead of the
crowd with autumn/winter
2012’s hottest catwalk trends
House of Holland AW12
Photograph: Billa Baldwin
image courtesy of the British
Fashion Council
$77,5( ·
3XUSOHUHLJQ
Clements Ribeiro AW12
Image courtesy of Modus Publicity PR
Rich regal shades, luxe gems and elegant shapes
Clements
Ribeiro AW12
Image courtesy
of Modus
Publicity PR
1. Tatty Devine: +44 (0)207 739 9191 or www.tattydevine.com; 2. CW Sellors: +44 (0)1335 346561 or www.cwsellors.com; 3. BoBelle
London: +44 (0)208 743 7308 or www.bobelle.co.uk; 4. French Sole: +44 (0)118 988 8800 or www.frenchsole.com; 5. Babette Wasserman:
+44 (0)208 964 9777 or www.babette-wasserman.com; 6. Corlette: +44 (0)207 245 1641 or www.corlettelondon.com; 7. Flo & Percy:
+44 (0)1277 637143 or www.floandpercy.com; 8. Marla: +44 (0)207 631 4020 or www.marlalondon.com
$77,5(
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Clashing brights, varied textures and lashings
of glitter
Meadham Kirchhoff AW12
Image courtesy of Billa Baldwin
and the British Fashion Council
1. Nica: +44 (0)207 580 7066 or www.nica.co.uk; 2. Bay & Fyfe: +61 (4)4902 1948 or www.bayandfyfe.com; 3. Joanne Stoker:
+44 (0)7795 967146 or www.joannestoker.com; 4. Claudia Canova: +44 (0)1132 657676 or www.smithandcanova.co.uk; 5. Johnny Loves
Rosie: +44 (0)207 247 1496 or www.johnnylovesrosie.co.uk; 6. Laceys Footwear: +44 (0)207 739 0398 or www.jeffreycampbelluk.com;
7. Zelia Horsley Jewellery: +44 (0)7989 840694 or www.zeliahorsley.com; 8. Melissa: +44 (0)207 377 2570 or www.melissa.com.br/en $77,5(
TREND FORECAST
Mary Katrantzou AW12
Image courtesy of Billa Baldwin
and the British Fashion Council
)LQHSULQW
Intricate patterns, dreamy illustration and
muted nature details
1. Hetty Rose: +44 (0)1273 778385 or www.hettyrose.co.uk; 2.Yu-Ping Lin Textile Jewellery: +44 (0)7575 008103 or www.yuxiart.com;
3. Tatty Devine: +44 (0)207 739 9191 or www.tattydevine.com; 4. Becksöndergaard: +45 3696 6901 or www.becksondergaard.com;
5. Just Trade: +44 (0)1509 211314 or www.justtrade.co.uk; 6.Corlette: +44 (0)207 245 1641 or www.corlettelondon.com; 7.Leko:
+44 (0)208 813 8545 or www.leko.co.uk; 8. Tamsin Howells Designs: +44 (0)7779 617791 or www.tamsinhowells.com
$77,5(
/8&.<(<(6
z
STUNNING ROSE GOLD ON SILVER JEWELLERY
Pulse Stand No P30
t: 020 8257 4975 f: 020 8520 0281
m: 0754 6755985 email: [email protected]
www.luckyeyes.co.uk
LUCKY EYES, 16 HANOVER SQUARE,
MAYFAIR, LONDON, W1S 1HT
in the designGAP area alongside Launchpad
Phone 0121 242 0242 for further information
Find profiles of all our many members at
Pulse Stand S35
www.creativegaps.co.uk
tel: 020 7607 7732
www.mirabellejewellery.co.uk
PULSE
Finger
on the
pulse
The cutting edge
trade show continues
to champion design
innovation and ethical
UK production
Taisir Gibreel, www.taisirgibreel.co.uk
$77,5( ·
A diamond year
Pulse returns with a focus on ethical British
design to celebrate a landmark year for the UK
Following four years of growth, Pulse
returns to Earls Court this June, with a
stellar line-up for the landmark Diamond
Jubilee and London Olympics year. With
more than 500 hand-selected exhibitors
spanning five sectors, this year’s event will
offer a wealth of inspiration to help buyers
make their mark. The show is divided into
easy-to-navigate areas called; Home, Gift,
Wellbeing, Fashion Accessories
and Launchpad.
The exhibition’s reputation for
showcasing leading contemporary
companies alongside compelling new
design innovators continues to grow, with
the Product GB initiative bringing UK
talent and production into greater focus
than ever before. Dedicated to providing
a platform for British design, there is no
better place to go for inspiring home-grown
designers and products than Pulse.
Visitors who follow the Product GB trail
will offset carbon emissions incurred from
transportation from overseas – one of the
trail’s great aims. Support for this initiative
also encourages fair trade practices, as the
Product GB sticker denotes a traceable
source of manufacture.
Keep an eye out for the Product GB logo
as you make your way around the show. A
full listing of exhibitors on the Product GB
trail is available on the show website.
Exhibitors wishing to be part of the
$77,5(
Eco-Trail must adhere to a strict criteria
when it comes to their offerings, which
must be produced:
• Under fair trade schemes
• Using sustainable materials
• By using biodegradable substances or be
reusable in some way
The exhibitors selected will be clearly
marked with the ‘Eco Trail certified by
Oliver Heath’ sticker, making it even easier
for visitors to be green about their choice
of product.
Meanwhile, Launchpad returns as
Pulse’s hotbed of the latest cutting
In brief
Show: Pulse
Venue: Earls Court, London
Dates: 10th - 12th June, 2012
Website: www.pulse-london.com
edge products and design talent. More
than 130 companies will feature in this
exclusive buying zone, giving retailers the
opportunity to buy from organisations
that are brand new to Pulse, and cannot be
found at any other trade event. Last year,
Launchpad saw the likes of retail visionary
Mary Portas place orders.
Key jewellery brands to look out for
include: Tatty Devine, Ana Verdun
Jewellery, and Silver Service Jewellery;
while accessories labels such as Cool Trade
Winds, Smith & Canova and Cocorose
London will also be exhibiting in the
Fashion Accessories zone.
Pulse will shortly announce the very
influential industry figure that they have
secured as the keynote speaker for their
comprehensive seminar programme. This
will be supported by retail surgeries; free
one-to-one appointments with industry
experts, who will be on hand to troubleshoot individual business issues. The
seminars and surgeries help retailers
discover the trends and technologies that
will resonate with consumers.
Visit www.pulse-london.com for more
information about the show. $
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PULSE
Exhibitor profiles
Peace of Mind
S39
+44 (0)1225 777749
www.pom925.com
Established in 1989 by Christine
Holden and Simon Beck after time spent
travelling in India and Nepal, Peace of
Mind employs the skills of artisans
in developing countries. The
company has spent the past few
years both re-inventing its silver
collection and developing its popular
fashion-led jewellery and accessories
ranges. With imaginative design and excellent
quality being the keystones of the label’s ethos, the
business has been built upon the foundation of strong sourcing skills.
The brand is characterised by a rich mixture of floral motifs, semiprecious stones and exotic details. Peace of Mind’s latest collection
includes a vibrant selection of tactile scarves, in an array of shades
from shocking pink to electric blue.
RedDog
Q49
+44 (0)1291 673357
www.reddogbags.com
Fresh from celebrating a Drapers award nomination, handbag
label RedDog will be exhibiting a selection of practical luxe
pieces at Pulse. Adhering to an ethos of “no seasonal gimmicks”,
Swedish designer Marianne Sparrenius-Waters creates leather
accessories with inner functionality and exquisite attention to
detail. The timeless yet
on-trend handbags
and BagPod organisers
combine Scandanavian
minimalist chic with a
British flair. Collection
highlights include the
sophisticated iPad
envelope clutch, which
is available in an array
of brights; and Susie,
the compact crossbody bag, ideal for easy
everyday commuting.
Plum & Ivory
N41
+44 (0)208 392 0632
www.plumandivorycashmere.co.uk
Returning to Pulse for a third year, Plum & Ivory will launch new
colourways and cashmere silk mix options, ideal for discerning
luxury buyers. New complementary hues include larkspur blue,
chocolate brown, classic cream and cobblestone beige. Pieces
to look out for in the new collection include a large unisex
loose knit beanie hat, the statement block stripe scarves and a
fresh alternative to a traditional wrap – a button-down ribbed
collar. As well as the autumn/winter 2012 range, the label will
be showcasing lightweight 100 per cent cashmere scarves in a
spectrum of summer shades for the seasonal transition.
Kutuu
R44
+44 (0)1352 756797
www.kutuu.co.uk
Kutuu’s Hannah Salomon designs
pieces with meanings, sentiments and
symbols which are all made exclusively
in the UK. For Pulse 2012, the
company will be exhibiting a new line
of pewter gift items, which complement the look and spiritual
concept of the existing range of sterling silver jewellery. Designs
include initials A-Z; mottoes such as happy ever after, home
sweet home and live, love, laugh on keyrings; pocket coins and
trinket dishes. The products are all made with a textured and
antiqued finish, boxed ready to be given as a gift. The label’s
ever-popular jewellery range comprises necklaces with walnut
details, leather bracelets, earrings and cufflinks.
$77,5( ·
Cool Trade Winds
P49
+44 (0)1425 461594
www.cooltradewinds.co.uk
Hampshire-based brand Cool Trade Winds will preview
its autumn/winter range of scarves at Pulse this June.
Having taken the business over from founder Patricia
Vignerswaren, Natalie Ball aims to continue promoting
the label’s ethos of being colourful and original, as well as
ethically sourced. Maintaining its reputation as a stylish
yet quirky fair trade wholesaler, the brand will be unveiling
playful open-weave scarves alongside elegant winter
woollens embellished with intricate hand-embroidered
flowers. Due to the delicate and timely process of making
these particular scarves, the company will be taking preorders for these pieces at the show.
Bagabook
D37
+44 (0)7821 895381
www.bagabook.com
Bagabook’s practical
designs have provided
the versatile company
with much success
over the past year,
especially through
campaigns such as Get
Britain Reading, and the British Library acknowledging its
potential. Combining the function of book protection with
stylish details, elegant British motifs and child-friendly
designs, such as the licensed Tracy Beaker Bagabook, the
brand aims to realise its ambition of “bagging everyone’s
book.” As a result of this goal, this summer will see the
launch of the e-book cover, ensuring that paperbacks and
Kindles get the same coverage.
$77,5(
Earth Squared
R37
+44 (0)1620 824392
www.fairtradewholesale.co.uk
Earth Squared is bringing a fashion-led fair trade agenda to Pulse this
year, with a collection that builds on the current consumer trend for ofthe-moment designs with an ethical slant. The label puts an emphasis
on design, quality and value for money; and the current collection
builds upon these core strengths for a selection that should appeal
to new and existing customers alike. Autumn/winter 2012 sees the
inclusion of a variety of new handbag styles in striking contemporary
textiles and fabrics, as well as brand new scarves to combat the
seasonal chills.
Bluebird Boutique
R25
+44 (0)1803 833763
www.bluebirdboutique.biz
At Pulse, Bluebird Boutique
will be showing the latest
additions to its dreamy
beach-inspired collection.
The winsome seaside theme
continues for summer, with
a miniature version of the
ever-popular Beach Babe
charm bracelet. Meanwhile,
the all-new Hidden Treasure range, which is embellished with
Swarovski crystals and delicate semi-precious stones, will make its
debut at the exhibition. In keeping with the dreamy vintage style that
Bluebird Boutique has established, a plethora of fresh pretty necklaces
and bracelets in sugared almond shades and retro brights will also be
available for order. Featuring familiar nature motifs, such as butterfly,
dragonfly, bumblebee and swallow charms, the stones used will reflect
the colour trends of the moment.
VISIT US AT PULSE
STAND NO. Q32
NO MINIMUM
ORDER
PEARLS OF THE ORIENT (WHOLESALE) LTD
P.O. BOX 100 HASLEMERE SURREY GU27 3WA
O
O
TEL: 01483 205820 FAX: 01483 229145
EMAIL: [email protected]
WWW.PEARLSOFTHEORIENT.CO.UK
3XOVH
6WDQG6
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QHZSURGXFWVDW3XOVH2XUSULFHVDUHORZHUWRKHOSRXU
VWRFNLVWVJHQHUDWHVWURQJHUVDOHV2XUFRORXUVDUHVSRWRQZLWK
FLWUXVWRQHVDQGEROGSULPDULHV:HDUHDOVRGHOLJKWHGWRSUHVHQW
RXUHYHUH[SDQGLQJUDQJHRIPHWDOOLFSLHFHVLQFOXGLQJIDEXORXV
QHZGHVLJQVLQWKH´7RJHWKHUµUDQJHRIFROOHFWDEOHEUDFHOHWV
/RRNRXWIRUPRWLIVIURPQDWXUHORWVRIÁRZHUVDQGOHDYHVZLOO
IHDWXUHVWURQJO\WKLVVHDVRQ7KHWUHQGIRUVWDWHPHQWSLHFHVDOVR
FRQWLQXHVDQGZHKDYHDGGHGVHYHUDOVWXQQHUV
7HO_0RELOH
:HEVLWHZZZRXWRIDVLDFRXN
7ZLWWHU2XW2I$VLDBXN
Pulse Stand R37
Autumn/Winter 2012 range in stock June
call 01620 824392
email [email protected]
order online at www.fairtradewholesale.co.uk
PULSE
Mirabelle Jewellery
S35
+44 (0)207 607 7732
www.mirabellejewellery.co.uk
Mirabelle Jewellery is known for its collections of ethicallysourced trend-led gems for the fashion forward. By fusing
ethnic and contemporary aesthetics in vibrant shapes and
colours, the label has created a signature look all of its
own. This season at Pulse, Mirabelle will unveil the Bold is
Beautiful collection; featuring natural semi-precious stones
in vibrant hues and bold shapes, the designs are highly
tactile pieces. The Cosmic range will also make its first
appearance at the show. Embellished with an abundance of
delicate, twinkling crystals in a variety of colourways, this
is a selection of gems that uplifts the spirits. Some pieces
in both collections are limited edition, as certain stones are
only available in small quantities. A third new range will
make its debut this summer – a colourful recycled glass
collection called Hippie Chic.
Pearls of the Orient
Q32
+44 (0)1483 205820
www.pearlsoftheorient.co.uk
For this
summer, Pearls
of the Orient
has embraced
the excitement
of the Queen’s
Diamond
Jubilee by
designing a
range of red,
white and
blue cultured
freshwater
pearl jewellery to mark this year’s sense of national pride.
The patriotic range, which can be worn in a number of
eye-catching ways, includes fun looped necklace, earrings
bracelet styles in the Union Jack colours. Available at no
minimum order for registered retail traders, this truly
British collection will be unveiled at Pulse, alongside the
company’s varied array of shimmering designs.
Smith & Canova
Q58
+44 (0)1132 657676
www.smithandcanova.co.uk
Smith and Canova opened its doors in the early ’90s under the helm of
David Smith. With a long-standing background in the leather industry,
Smith’s father and grandfather were both leather repair specialists.
With a strong understanding of how to build longevity and quality
into original bag designs, the company prides itself on sourcing fine
leathers and materials to produce reasonably priced investment pieces
which combine traditional craftsmanship with modern and luxurious
styling. Key features of the label’s luxe leather bags include adaptability,
matching sets and trend-led colours. The collection has recently
extended to include iPad covers, keyrings and belts.
Ceannis
M25
+44 (0)7766 178764
www.ceannis.com
Swedish brand
Ceannis was
established in
2002 with the aim
of designing and
manufacturing
beautiful and functional handbags and accessories of high quality and
a high degree of fashion. Founded by Ann-Louise Andrén, the label’s
lifestyle-driven concept is based on a passion for beautiful materials,
production and design. The company’s aesthetic is anchored in Asian
sensuality with strong European influences. Co-operating with the best
suppliers in the world, Ceannis sources every material with thought and
care, from the most advanced leathers to the smallest buckle.
$77,5( ·
Sagen
N46
+46 (0)704752999
www.sagensweden.com
Designer Elin creates her delicate jewellery from
discarded porcelain and broken china. The concept
of creating fashion accessories from old crockery first
occurred to her when on a holiday in 2006, whilst
experimenting with grinding machines at the home in
Gotland where she grew up. Submitting flea marketsourced plates to the grinding machines’ effects, she got
results that have led to several collections of charming
keepsake designs.
From floral rings to a delicate limited edition cameo
bracelet featuring the faces of the Swedish Royal Family,
Sagen’s hand-made designs evoke feelings about the
timelessness of memories.
Cocorose London
P41
+44 (0)7948 356647
www.cocoroselondon.com
Award-winning ballet pump
designer, Cocorose London
created an innovative
concept for folding, portable
shoes in 2007. In the year
of the Diamond Jubilee
and London Olympics, the
label is proud to present the
Luxury Heritage collection.
Beautifully hand-crafted
in Northampton, the range
is available to order in
three sophisticated shades,
complete with signature
box packaging. As well as putting together this Britinspired line, Cocorose London has just announced
its new licensing partnership with The Royal Opera
House. Inspired by The Royal Ballet, Cocorose London
has created an exclusive capsule collection of signature
foldable ballet pumps and travel purses. The romantic
and magical Aurora shoe combines nude pink with
dazzling black mesh and a diamante bow.
$77,5(
Claudia Canova
Q58
+44 (0)1132 657676
www.smithandcanova.co.uk
Claudia Canova was founded in
Leeds in 1996. As the sister brand
to leather heritage brand Smith &
Canova, the label enjoys a similar
foundation of heritage design.
As well as sourcing globally
for the best skins and details,
the company places a strong
emphasis on colour and shape,
and these tenets are at the fore
of each season’s collection. With a focus on glamorous statement design
and feminine styling, Claudia Canova aims to make beautiful and wearable
accessories that transcend both fashion and function. Recently nominated
for Best Accessories Designer of the Year at the Drapers Awards, the label
has also become a favourite within celebrity circles.
Nicky Thomson
G1
+44 (0)1886 833052
www.nickythomson.co.uk
Ethical knitwear designer
Nicky Thomson will be
showing her latest range
of British-made woollens,
including knit print dresses,
long cardi-coats, scarves, hats
and gloves at Pulse. Using
an array of bright colour
combinations and tactile
textures – such as soft wool
boucle, lambswool, angora,
silk, and felt – the collection
is characterised by the playful
inclusion of pompoms.
Committed to supporting
UK industry and talent, she
has developed a network
of small, family-run textile
manufacturers all over the country, with the majority of the pieces being
made by a small family business in the Midlands.
Come Rain or Shine
Flash Your Totes!
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Try our vibrant range of ‘All Year Round’ Bag-in-Bag
Totes also available in turquoise, orange & black
Kris – Ana
Fashion Accessories & more...
www.kris-ana.com - [email protected]
07920584834 - 01923437803
Come visit us @
Pulse (U50) • Chic
Harrogate (EJ12) • Pure (K101)
Fashion with conscience…ethically
produced luxury scarves and dresses
Invite you to see us at
Exhibiting at Pulse stand no. S-46
PULSE
10th - 12th June
email: [email protected]
tel: +44 (0) 2085057745
web: www.bhavna.com
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PULSE
Earls Court,
London
For more information call
Andrew on 0208 995 1100
www.azuni.co.uk
STAND N39
PULSE
Moore & Moore
E9
+44 (0)1884 860900
www.mooreandmooretextiles.com
Growing in profile year on year, Moore & Moore is a
brand with an increasing awareness of the importance
of consistent quality and flexibility of service in the UK
manufacturing of faux fur products. The new additions to
the range for autumn/winter 2012 include a detachable
collar, headband, cuffs, boot toppers, a cowl, brimmed hat,
bags and fresh asymmetric scarf designs, complete with
vintage-style lining. All products are designed and made
in-house, allowing the company more flexibility than
importing labels.
Bronte
H8
+44 (0)8707 437410
www.brontebydesign.co.uk
At this year’s
Pulse, Bronte will
be exhibiting its
complete range of
bags, all made with
100 per cent wool
fabric, woven at
the label’s mill in
Yorkshire. Brand
new for 2012 is the
Rochester style.
The classic duffle
bag is finished with
leather covered base
and top, and a strong
corded drawstring.
Each bag has a
zipped front pocket
and is fully-lined
with an additional internal zipped pocket. Available in a
choice of striking Sandringham poppy plaid, plain charcoal
and a host of other natural shades, it is a likely best-seller.
Taisir Gibreel
DG2
+44 (0)1738 446455
www.taisirgibreel.co.uk
Taisir Gibreel’s designs are based on original hand drawings of rural
and urban Scottish landscapes, drawing great inspiration from the
shades and shapes found in the highlands, and the geometric shapes
and structures found in the Scottish Parliament building. The prints are
an eclectic mix of bold patterns and vivid colours. Made from luxurious
heavy silk satin, the scarves celebrate British design and craftsmanship.
Inspired by Lochnager, the tangerine and turquoise in the Orange Roe
collection celebrates the vibrant colours of this majestic mountain. Ben
Vorlich overlooking Loch Earn and the Scottish Parliament building
were the key sources of inspiration for the Deep Blu collection.
Pomegranate
S27
+44 (0)207 937 9735
www.pomegranate-london.co.uk
Pomegranate specialises in silver
jewellery set with beautifully coloured
stones. For Pulse, the gem brand
will be extending its collection of
hand-made slice earrings, with stones
such as Apatite. The design and
composition of the pieces highlight
the beauty of the natural stone, as well
as the skill of the craftsmen. All made
by hand in India, each pair of earrings
is completely one-of-a-kind. The
dreamy tones, especially the turquoise and sea foam transparent gems,
are ideal for wearing with a summer wardrobe.
$77,5( ·
The Travelwrap Company
Shruti Designs
C21
+44 (0)1453 760070
www.shrutidesigns.co.uk
Shruti Designs is using Pulse as an opportunity to launch
its latest range of knitwear, fashion accessories and bed
throws. The company’s scarves, hats and mittens are
perennially popular, and a new cable knit range with spot
and stripe patterns is now available. Alongside the everpopular existing range of bags in cotton and velvet, the label
will unveil a new vintage-style leather range, complete with
the ‘soft and worn’ effect. Crochet is a big trend this year,
so watch out for the new Heirloom range of scarves, purses
and bags, which will offer a fresh take on the technique.
Peter Lang Australia
P46
+44 (0)7739 518701
www.barberinifashion.com
Known for creating three
decades-worth of head-turning
glittering accessories; Peter
Lang heralds the autumn/
winter 2012 season with a
bold daywear range. The Tribal
Rock Chic collection is aimed
at a modern individual woman
who is not scared to express herself. All three of the new
separate day lines complement the designer’s signature Gala
Deco evening range, particularly the striking new ’40s and
’50s era inspired Tribal Leather and Chain story. This rustic
collection features geometric Art Deco shapes; an array of
mesh bibs; skulls; statement gold clad pieces set with semi-precious stones and snakeskin leather finishes.
$77,5(
T28
+44 (0)844 800 1296
www.thetravelwrapcompany.com
Niamh Barker, Founder and Creative Director of The Travelwrap
Company, has collaborated with British fashion designer, Ronit Zilkha
to create a capsule collection of luxury travel essentials made from the
finest Scottish cashmere. This collaboration range will be launched at
Pulse this July, with pieces on show including the signature Travelwrap,
alongside a collection of small accessories such as wrist-warmers, hats,
colour block scarves and infinity scarves. The label’s autumn/winter
2012 palette comprises cloud grey, linen beige, damson and china blue,
with Rothko colour blocking being a key influence. The long-haired
cashmere used is ethically and sustainably sourced.
Out of Asia
S38
+61 3 9890 1141
www.outofasia.co.uk
Out of Asia – formerly
Look East Australia –
will be launching over
150 new products at
Pulse. The brand’s new
colour palette is bang
on-trend, with citrus
tones and bold primaries
making ideal shades
to carry wearers from
summer to autumn with
ease. The company is also
proud to present fresh additions to its ever-expanding range of metallic
jewellery pieces, including all-new designs for the Together range of
collectable bracelets. Key for this season is the nature motif; flowers and
leaves feature heavily in the designs. The trend for statement pieces is
also acknowledged with several envelope-pushing impact gems.
Buckle up
Just a year on from establishing Zatchels with business partner Brian Brady,
Director Dean Clarke reveals how their ethos of high quality British production and
traditional methods have secured the leatherware brand as a market leader
Tell us a bit
about how
Zatchels
was started.
Zatchels was
established as
a joint venture
by myself and
my business
partner, Brian
in April last
year. We wanted to set up a truly British
leather accessories label, with every piece
being designed and manufactured in
England using traditional manufacturing
skills. We were keen to focus on quality,
with a style that remained true to its
national heritage.
What was the aim of Zatchels when it was
first established?
Zatchels’ aim and continued philosophy is
to design and create high quality leather
bags and accessories in England. As we
design and manufacture everything inhouse, we know that we have endless
capabilities. We wanted to create an
“
We wanted to create
an original brand that
could clearly set itself
apart from the current
bag market.
$77,5(
”
original brand that could clearly set itself
apart from the current bag market.
How were the initial products developed,
and what was the response?
When we developed our début collections
for our official online launch, we decided
to run with a varied selection of classic
styles, themed bags and an array of prints.
We wanted to gauge the response from
our customers to find out which style of
Zatchel was most popular. The response
was phenomenal! The success of our first
collections far exceeded our expectations
and feedback was fantastic from consumers
and those in the trade industry. We had
several retail enquiries within weeks of the
launch. This feedback encouraged us to
immediately broaden our ranges, and begin
to look at working with various retailers.
What challenges were overcome when the
company was starting out?
Over this past year we have encountered
many challenges. As with any new brand or
business, we have found the need to keep
up with the demand for our products
from retailers and customers the biggest
challenge to overcome. We have had to
look at how best to meet ever-increasing
demands, whilst maintaining our core
objective of providing the highest quality
products. Now, with a great team on board
and much larger manufacturing capabilities,
Zatchels is turning around over 2,000 bags
a week from our Leicester headquarters.
What sets Zatchels apart from its
competitors in the accessories industry?
We believe that Zatchels sets itself apart
from competitors by offering a personal
‘stamp’ ‒ every bag is instantly recognisable
as being from the label. Each collection is
very different from the next, and our array
of designs is key to the brand’s identity. We
work directly with the world’s best leather
suppliers to ensure that we have exclusivity
on colours, prints, and more recently,
techniques for printing onto leather. As
we design and manufacture everything
PROFILE
ourselves, we can be as creative as we like.
Recently we have introduced barrel,
saddle, and duffel bag styles to our line of
products. We will continue to do this, and
also continue to build up our structured
satchel collections.
Zatchels is currently the only satchel
company ‒ that we know of ‒ offering a
17.5 inch satchel size. We call this our
super-size satchel! It’s perfect to be used as
a briefcase, or weekend bag.
We can also exclusively reveal that within
the next few weeks, we will be offering a
very special laser engraving service, which
will allow our customers the opportunity to
have their initials, name or a short message
pressed onto the inside flap of their bags.
Laser engraving is an ultra-modern
permanent technique, ensuring that
engravings will not wear away with use.
How important is the location and history
of the company to its success?
We strongly believe in the traditional
heritage of leather manufacturing, which
has always had roots in the Midlands. We
feel that being based in Leicester provides
an ideal central location for us.
We are keen to promote British
manufacturing because unfortunately many
of these long held traditional skills are
being lost to overseas competition.
How has the product offering changed
over the years and how would you describe
your current collection?
As we are just reaching the end of our
first year in business, we can’t say yet how
our products have or will change over the
forthcoming years. However, within our
début year our product line has already
developed, from basic satchel styles through
to several bag options, in a colourful
spectrum of shades and prints. We plan to
develop our product selection even further
over the next few months.
We have a real variation amongst our
new pieces, our latest offerings include our
Executive collection, which is a double
front pocket bag, ideal for professional
business use. In addition to this more
grown up style, we have launched our
playful fluoro print collection of satchels.
These models were designed with
high summer in mind, and have a real
contemporary fashion edge, for a younger
more fashion conscious consumer.
How often does Zatchels launch new lines
or products?
Unlike conventional labels, we do not work
to seasonal collection releases. We regularly
launch new lines, and on average, launch a
new collection or product monthly. As we
can design and manufacture everything inhouse, we can quickly turn a trend concept
into a collection. We can also work closely
with our worldwide retailers, and create
lines to suit their immediate needs. Over
the past few months, we have produced
lines for ASOS, John Lewis, and most
recently, House of Fraser.
What are the current best-selling designs?
At Zatchels, we are lucky as our collections
consistently sell well across the board. In
terms of satchels, our Polka Dot range is
extremely popular; as are the Old Classics,
such as black, brown, chestnut, navy, and
red. We never realised what impact both
our Barrel and Saddle bag collections
would have ‒ we knew we wanted to make
something a bit more affordable ‒ but since
launching the range, sales from both trade
and direct customers have been amazing.
Now, we make hundreds of these every
week. The latest line for us to launch was
the Duffel bags ‒ I think this ability to
diversify really sets Zatchels apart from the
traditional satchel manufacturers. We utilise
the leather sewing skills we’ve gained from
years of experience in the footwear industry
to make high quality bags and machinery
that is quite different from what is normally
used to make satchels. The level of skill
required to stitch to this quality can take
years to master.
Which trade shows do you attend and
which one works best for Zatchels?
As this is our first year of trading, we have
not yet participated in any trade shows.
At the moment, we are working with
Backstage Fashion Agency, and have a
London-based showroom space. Right now,
we are looking at which shows within the
UK and internationally would be best for
establishing our brand on a global level.
When was the website launched and how
does it support the business?
Our website launched in April 2011, and
it has supported the business by providing
us with a direct global retail platform to
promote and retail our collections ‒ we sell
and ship worldwide from this online base.
Our website is used to present as much
product information as possible to potential
customers ‒ and acts as a 24 hour Zatchels
store. We offer a high level of online
customer service, with our team being
on-hand to answer any online enquiries.
There is even a blog, which creates an
additional channel for our customers to
hear more about our brand.
$77,5( ·
What have been the key milestones over
the past year?
For us there have been many milestones
over the last year, but I would have to say
one of the greatest was seeing Zatchels sold
in Liberty London. To have our products
stocked in such a prestigious London
store is not only an honour for us, but also
showcases Zatchels to visitors from all over
the world. More recently we have landed
large orders with major UK department
store chains John Lewis and House of
Fraser and we are delighted about this.
Overseas, we now have distribution
contracts in place with China and South
Korea ‒ in China we are also negotiating
a franchise deal, as they would like to start
opening Zatchels boutiques over there.
There are also several more distribution
contracts being negotiated in other
locations around the world.
In addition to this, we are setting up an
agency network across Europe. We were
also lucky enough to be featured in Vogue
very recently, which is pretty amazing.
Thanks to our PR agency, the media have
really taken to the brand, and we’re quite
overwhelmed with the coverage we’ve
managed to achieve.
How do you view the current market
and what trends, both in product and in
business, do you see emerging over the
coming months?
At the moment, our focus is very much on
building up our product range and carefully
choosing the colours that are right for the
moment, rather than focusing too heavily
on what’s going to happen next year or the
year after that, as some companies need to.
The beauty of UK manufacturing is that we
can be extremely responsive and flexible; if
a new colour starts to sell well in fashion we
can usually put this on sale within a couple
of weeks. As the company continues to
grow we may have to start to go down the
traditional seasonal route, but for now, we’re
enjoying being impulsive and diverse.
“
We’ve taken on
more manufacturing
facilities, increased
our number of staff,
have a massive stock
of leather – which is
great for people to
see when they visit
our factory – and have
new machinery arriving
nearly every week.
”
What are the future plans for Zatchels?
In truth, we’re only just starting to think
about what the future could hold! The first
year has been a total whirlwind, with our
business tripling in size since last April.
We’ve taken on more manufacturing
facilities, increased our number of staff,
have a massive stock of leather ‒ which is
great for people to see when they visit our
factory ‒ and have new machinery arriving
nearly every week.
Our success is largely down to the broad
offering of colour and ranges: there is
literally something for everyone! We want
to continue in this manner, and we have
some really exciting new projects that we’re
working on. Ideally, we would like Zatchels
to be known as the classic British brand,
with global recognition for the high quality
and the versatility of its collections. Who knows, we could be venturing into
other product areas – not just bags and
accessories. Watch this space! $
Contact
Zatchels
+44 (0)845 521 2723
www.zatchels.com
$77,5(
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SHOE TRENDS
Made for
walking
Functional yet fashionable, boots are the
hardest working footwear in a woman’s
autumn wardrobe. We highlight the best
styles from the practical to the avant garde
Rocket Dog, www.rocketdog.co.uk
$77,5( ·
6PDUWHQXS
Sensible shades, classic details and
cosy linings make ideal companions
for wet winters
1.Hudson: +44 (0)207 729 2113 or www.hudsonshoes.com; 2. Van Dal: +44 (0)1603 426341 or www.vandalshoes.com; 3. Iron Fist:
+44 (0)1202 338500 or www.jacksondistribution.com; 4. Wear Like Me: +44 (0)7985 121593 or www.wearlikeme.com; 5. Shepherds of
Sweden: +46 325 66 13 80 or www.shepherd.nu; 6. Love From Australia: +44 (0)1604 239157 or www.lovefromaustralia.com;
7. Rocket Dog: +44 (0)208 207 7200 or www.rocketdog.co.uk; 8. J Shoes: +44 (0)1858 468123 or www.jshoes.com
$77,5(
SHOE TRENDS
1
Stand out
Colour pop prints, luxe materials and
high-concept heels are the epitome
of post-summer chic
2
4
5
6
3
8
7
1. Bourne: +44 (0)1482 334590 or www.bournecollection.com; 2&6 Van Dal: +44 (0)1603 426341 or www.vandalshoes.com;
3. Iron Fist: +44 (0)1202 338500 or www.jacksondistribution.com; 4&7. Finsk: +44 (0)7894 904315 or www.finsk.com;
5&8. Moda In Pelle: +44 (0)1132 392379 or www.modainpelle.com
$77,5(
INSURANCE
solutions
Attire Accessories readers put their insurance queries, concerns and
questions to leading brokers T.H. March
Q
Target stock
I’ve been reading
through my
insurance policy
Neil McFarlane,
and it mentions
Sales and Marketing
‘target stock’. What
Director, of T.H.
March & Co Limited
exactly does this
term mean?
Neil says: To ensure that you have adequate
insurance cover, it is essential that you
declare any target stock you may hold. Target
stock can include, but is not limited to:
A
• Jewellery, watches and precious metals
• Compact discs etc.
• Electrical goods, including computers
• Furs and clothing
• Cigarettes and alcohol
Not all insurers define target stock in the
same way, ask your insurance advisor or
insurer what they include. If you don’t
disclose details about your stock, a claim
may not be met.
Q
A
Stock levels
My stock levels fluctuate throughout the year;
do I need to tell my insurer?
Neil says: Most − if not all − policies
available today will state that if a claim is
made and it is found that the covering sum
is not sufficient for the valuables at risk, any
claim payable will be reduced by the same
percentage as that of the under insurance.
Make sure that your stock levels do not
exceed the sum insured on your policy. An
alternative is to have your policy arranged
on a ‘stock declaration’ basis. Under this
system, a maximum sum insured is set at
the beginning of the policy period and every
month a declaration is sent to your insurer,
stating what the stock figure was for the
preceding month. At the end of the policy
period, the stock figures are reviewed and a
return premium or additional premium is
charged, depending on the average levels of
stock held.
$77,5(
Q
A
Insuring my premises
I need to insure my business premises. All I
need to provide my insurance advisor with is
the market value of the building, that’s right,
isn’t it?
Neil says: In a word, no! Correctly arranged
insurance protection for your buildings
should be arranged on the rebuilding value,
not the market value. The sum calculated for
buildings cover under a commercial policy
is based on the full rebuilding cost of the
premises rather than the market value. There
is no relationship between the two.
It is also important to review the
re-building value on a regular basis to take
into account inflation and any improvements
made to the building. Many insurers include
an ‘index linking’ provision within their
policies; the sum insured is increased on
a yearly basis to take into account rises in
inflation. It is important that this figure is
correct to start with.
To obtain a rebuilding value, contact
your local qualified chartered surveyor. By
arranging your policy on the correct basis,
you will be saving a considerable amount
of money in most cases. If your building is
listed, however, the rebuilding value may
well be more than the market value. $
T.H. March is a well-established family
business founded in 1887. With offices in
London, Birmingham, Manchester, Glasgow,
Sevenoaks and Yelverton near Plymouth,
the company has departments covering
household, motor, travel, commercial and
scheme insurance. To find out more visit
www.thmarch.co.uk.
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The alchemist
Jeweller Hazel Atkinson reveals that her 30
year love affair with design has stemmed
from a passion for experimentation
Tell us a bit about
how Hazel Atkinson
Jewellery was started
and who you’ve
worked with.
After graduating
from Loughborough
Art School in 1983
with a degree in
textiles specialising in embroidery, I joined
a small touring theatre company for a
season, making costumes and props. Later,
while working for my sister in London I
became acquainted with the artist Leigh
Bowery, who shared a studio space with
her. Leigh and my sister were creating
beautiful and outlandish garments. I was
inspired by this burst of creative energy,
so began working on my own pieces. In
1984 I rented my first studio workshop in
Nottingham and began to experiment with
jewellery design. I set up Hazel Atkinson
Jewellery shortly afterwards with the help
of The Enterprise Allowance Scheme.
Almost 30 years later, I’m still in business
in Nottingham and running a bigger
organisation with my business partner,
Phil. We now supply hundreds of
independent shops and galleries thoughout
the UK and overseas. It continues to be
of the utmost importance to me and my
customers that my products remain
hand-made in England.
What was the aim of Hazel Atkinson
Jewellery when it was established?
To make original, bespoke
hand-made jewellery and, in a time of
high unemployment, to ensure that I have
a job! I realise that it runs contrary to the
primary rules of starting a business, but I
had no grand vision for my business, no
five year plan. My main concern at the
time was to try to become self-sufficient.
Of course, to achieve this I had to produce
something that somebody else wanted
to buy. I’ve always been confident in my
skills as a maker – I’m happiest when I’m
creating and making. Even now, almost 30
years later, I’m still completely hands on.
Every item of Hazel Atkinson Jewellery is
designed, manufactured and dispatched by
my partner and myself.
How were the initial products developed,
and what was the response?
Using my embroidery skills, I began
twisting, knotting and knitting wire and
adding various precious and semi-precious
beads, gems and stones to make jewellery.
At the time this process was much more
unusual than it is today, and the response
was immediate and very positive. I would
source materials from whatever was
available; when cash was tight and times
were hard, you could find me rooting
around in scrap yards, electrical wholesalers
and plumbers’ merchants looking for
off-cuts of metal and electrical cable! When
I was designing wedding accessories, it
$77,5(
was often an amusing thought to think
that the bride’s tiara could very easily have
originated from material found at the
bottom of a skip on a building site. Through
necessity, I was an early adopter of recycling
and upcycling.
What challenges were overcome when the
company was starting out?
The greatest challenge when starting up
is trying to get your product out into the
market place. I deliberately kept very small
and kept myself out of debt. To this day, I
have never had an overdraft; I only bought
what I could afford. In the beginning I sold
my jewellery almost anywhere – craft fairs
and school fetes were a favourite, I recall.
Seasonal markets were also a good source
of income. Having never been a driver, I
would take a suitcase, a few carrier bags and
PROFILE
a display stand and travel by bus to these
various events. Early on, I hit upon the idea
of hosting jewellery parties which could
be very lucrative, as well as being a good
fun social event. Of course I was young
and business wasn’t everything, but I had
the energy and enthusiasm of youth. I was
patient, and over time I began to build a
strong customer base.
What sets Hazel Atkinson Jewellery apart
from its competitors?
My speciality is pattern design. I spend
a great deal of time developing and
contrasting design and colour in my
sketch book. This pays off in the long
run, enabling me to produce more subtle,
and intricate designs than many of my
competitors. Service is a massive factor;
any enquiry or query comes directly to
me. I try to deal with my clients and
customers in as personal a way as possible
and accommodate all reasonable requests.
I’m not at all corporate and what you see
is what you get. Because I am completely
hands on, my quality control is 100 per cent
– nothing leaves our workshop which hasn’t
had my final approval. So, design, service,
workmanship, very reasonable pricing and
years of experience place Hazel Atkinson
Jewellery in a very prominent position in
this highly specialised field.
How important is the location and history
of the company to its success?
We could base our company almost
anywhere, as long as we have access to the
usual utilities, the internet and a reliable
postal service. We chose Nottingham as
the base for the business because it is an
exciting city, we have family and friends
here, and we have a very good deal on a
spacious studio.
How has the product offering changed over
the years and how would you describe your
current collection?
Beads and wire were primary components
in the early years, but I was forever
experimenting with other materials and
trying to decorate various metals with
colour. I worked in copper, brass, titanium
and silver. I heated, corroded and blasted in
an attempt to transform the appearance of
the material. Then, about 10 years ago, I had
my Eureka! moment where I discovered
the process of decorating anodized
aluminium. All at once I was able to add
colour and dyes to metal and through a
process of soaking and heating, render it
permanent and durable. I immediately
knew that I was onto something that
could transform my business. A decade
on, I’m a leading practitioner in this field.
I now work exclusively in aluminium. My
current collection, Natural Selection takes
its inspiration from the natural world and
builds on my previous collections. The
dying process is technically quite tricky; the
knack is being able to reproduce the same
results batch after batch. As my technique
becomes more refined, I find that I’m able
to produce subtler colour combinations and
more intricate patterns.
“
about 10 years ago,
I had my Eureka! moment
where I discovered the
process of decorating
anodized aluminium.
”
How often does Hazel Atkinson Jewellery
launch new lines?
We tend to launch new collections
bi-annually at the beginning of the year.
We show at Top Drawer, Scotland’s Trade
Fair and Spring Fair. We announce new
collections via our website and through
trade publications. Of course, prior to this
we photograph the new products, set up a
model shoot, and publish a new catalogue.
We are determined to make a greater effort
in reaching new customers through social
media sites such as Facebook and Twitter.
$77,5( ·
What are the current best-selling designs?
Tell us about the recent campaigns.
Of our new designs the Ripple range –
Ripple Red and Ripple Purple – is going
great guns. It’s very summery, warm and
fiery – ideal for these grey, austere days.
Which trade shows do you attend
and which one works best for Hazel
Atkinson Jewellery?
Our regular trade fairs and ones we have
been attending for a few years are Spring
Fair, Scotland’s Trade Fair, Top Drawer and
The British Craft Trade Fair. In addition to
these, we will be showing at Home & Gift
for the first time later this year. The smaller,
more intimate fairs are good for us; they’re
generally a nicer experience and have a
friendlier atmosphere.
When was the website launched and how
does it support the business?
The website went live in 2005. It is not an
e-commerce site as yet; we plan to launch
one later this year. Even though it is a
brochure site, it gives us an online presence
and enables potential customers to access
information and our latest product range.
What have been the key milestones in
the business?
The most obvious milestone and the
greatest benefit to my business, was learning
how to work with anodized aluminium.
Another big day was when we became an
LLP (Limited Liability Partnership) and
my partner Phil finally gave up his day
job and joined me as my business partner.
Receiving recognition for one’s efforts
is always welcome, so a great milestone
for me was when we were awarded the
Highly Commended category in the Gift
of the Year competition 2009. I must be
honest here and state my credentials; as a
typical creative, I’ve always had difficulty
when it comes to fully comprehending the
technicalities of business – I always find it
either baffling or boring. So it was a great
boost to our business when my partner
attended a series of courses run by Business
Link, which enabled us to organise our
affairs more efficiently.
How do you view the current market
and what trends, both in product and in
business, do you see emerging over the
coming months?
We’re told on a daily basis how tough
things are economically, so there’s no need
for me to add to the gloom. My business
has actually grown since 2008. Of course,
anything can happen and if things did
go awry, we would go back to basics. The
bottom line is that we are creative people.
I’ve made work for myself all my adult life.
If I did have to get back on the bus and
flog my pieces in the old-fashioned way
$77,5(
then so be it. As for product trends, if we
could predict with any certainty, we’d be
millionaires! We’ll just keep on doing what
we do best.
What are the future plans for Hazel
Atkinson Jewellery?
Each and every day, I am searching for new
inspiration, constantly experimenting with
new ideas and looking for new materials
to complement the metal. We are a selfcontained creative business; we have control
of every aspect of production from the
initial design to the finished item and are
fiercely proud of our British made products.
All businesses want to grow and
evolve in a positive way and we are no
different. We are planning to have a more
defined online profile and will launch
our e-commerce website in the near
future. There are also plans to add to our
team of part-time assistants by creating
permanent employment for a couple of
apprentices. Whatever the future holds,
you can guarantee that I will still be busy
experimenting; like an alchemist trying to
turn base metal in to gold. $
Contact
Hazel Atkinson Jewellery
+44 (0)115 958 6183
www.hazelatkinsonjewellery.co.uk
Hazel Atkinson
Jewellery LLP
www.hazelatkinsonjewellery.co.uk
Tel 0115 9586183
Handmade
in the UK
Jewellery that touches your
senses. Soft and organic
forms clinging to your skin.
Will give you a stunning look.
A collier for the beautiful
moments in life!
www.tezer-design.de
UK contact:
Sharon Acton 07774 928045
HATS,GLOVES AND SCARVES
Covering all bases
Our pick of the best pieces to keep warm with,
from light summer scarves to winter woollens
Marmalade Cashmere, www.marmaladecashmere.com
$77,5( ·
NICKY THOMSON
www.nickythomson.co.uk
Since launching in 2006, ethical knitwear label
Nicky Thomson has built a reputation for textile
innovations and a commitment to fine craftsmanship.
The designer uses the finest natural, renewable and
sustainable yarns, sourced from traditional Scottish
and English mills. The collections are mainly
composed of a mixture of lambswool and angora
fibres, for an effect similar to cashmere. As a textile
expert, Nicky is constantly experimenting with
different textures of wool, stitch size, washing and
hand-finishing. Her inspiration is drawn from
Spiro-graph drawing in her youth; a fascination with
nature and exotic travels, lending the collection a
vibrant yet earthy appeal.
BEDAZZLED
www.bedazzledwholesale.co.uk
Manchester-based brand Bedazzled Wholesale is currently offering
a broad range of fashionable summer scarves, with styles to suit a
spectrum of tastes. The collection includes ever-popular pretty floral
prints, glamorous animal prints and bold on-trend tribal and Aztec
patterned scarves, all of which tap into key looks for 2012. With
the British weather this summer set to be as unpredictable as ever,
lightweight scarves are proving an increasingly desirable fashion
accessory, combining practicality with relaxed, chic style. The label’s
multifarious range of prints and styles provides consumers of all ages an
easy cover-up option for seasonal chills.
MOORE & MOORE
www.mooreandmooretextiles.com
Moore & Moore return for the
forthcoming season with an array
of versatile and fashion-forward
faux fur pieces to keep the winter
cold at bay. The elegant faux fur
collar – complete with button
and loop fastening – can be used
to dress up coats, jackets and
knitwear. Co-ordinated hats,
headbands, cuffs and boot toppers
are also new additions to the
line, ensuring that wearers can mix and match. The faux fur cowl
is another fresh highlight; lined with a silky fabric and with four
different fur options, the soft folding drapes of the design will add a
touch of elegance to any winter evening ensemble. The retro-inspired
asymmetrical scarves can be worn in two different ways, either to the
side or crossed at the front, and are best complemented with a chic
vintage brooch.
MARMALADE CASHMERE
www.marmaladecashmere.com
Marmalade Cashmere specialises in creating striking investment pieces in
a selection of rich shades. Known for its luxe quality, feminine styles and
attention-to-detail, the label only produces small collections each year,
with every piece being limited edition. Each accessory – from beanie hat to
checked scarf and Fair Isle hand warmers – is made from the finest sourced
cashmere. The wool is hand-dyed to the designer’s exact specifications,
ensuring a quality finish.
$77,5(
L
PU
They come in a wide selection of fabrics
in fabulous colours and textures.
Tel: 0131 666 2708 | Mob: 07800 608155
[email protected]
www.pappumama.com
452 Old Dalkeith Road, Edinburgh, EH16 4SS
0
Beautiful scarves and wraps all
ethically sourced and manufactured
on traditional handlooms in India.
R3
handloom scarves
SE
PAPPU MAMA
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IURP.DVKPLU1HSDO
7KDLODQG
The finest collection of leather & cashmere
gloves, hats & scarves hand made in Madrid.
For all sales enquiries please contact Ama Agencies:
Email: [email protected]
Tel: 0845 6448436
3XOVH(DUOV&RXUWWKWK-XQH6WDQG3
+DUURJDWH+RPHDQG*LIWWKWK-XO\6WDQG(-%
HATS,GLOVES AND SCARVES
DORCAS & MOPSA
www.dorcasandmopsa.co.uk
Dorcas and Mopsa scarves
have historical literary
characters at the heart of
their pictorial design. The
company’s first collection of
finest silk offerings is named
The Shakespeare Lady, after
having been inspired by the
Pre-Raphaelites; as well as
by the fact that Shakespeare
was the first recorded person
to use the word ‘art’ in its
contemporary sense. Juliet, Ophelia and Titania are the three chosen
characters for the scarves, and are portrayed with wit as modern day
reincarnations of the playwright’s leading ladies. The characters began life
in the black, inky drawings of the artist Kim Paterson’s sketchbooks, which
she later transformed with vibrant colour and exaggerated curves.
Alongside these square portraits in silk, there is also the vibrant
Shakespeare’s Life Class collection; these diaphanous 100 per cent silk
georgette scarves come in four hues; amber, jade, pink and scarlet orange.
BECKSÖNDERGAARD
www.becksondergaard.com
Established by the
entrepreneurial
duo Lis beck and
Anna Söndergaard,
Danish label
Becksöndergaard
was founded upon
a mutual passion
for accessories.
The designers’
love of colour and
Scandanavian
simplicity gives their
lightweight scarves
a dreamy yet playful twist. The brand’s signature style comprises an
extensive colour palette and intricate hand-drawn prints. The focal
trends of the most recent collection are nature and travel, with ethnic
themes and bird illustrations coming to the fore. The range still
includes the brand’s ever-popular star and heart prints in an array of
complementary shades.
STASIA
www.synang.com/stasia
One-off embellishments
and a quirky use of pattern
and colours are an integral
part of the Stasia design
ethos. With customer
demand at an all time high,
Stasia has developed this
concept and extended it into
other product areas, including
scarves. Available in a range of beautiful prints –
from exotic birds in an array of tropical shades to a
floral garden scene of inky greens and blues – these
eye-catching designs will appeal to any fashionconscious consumer keen to make a statement. With
a low minimum quantity, the scarf selections can be
tailored to buyer requirements.
PLUM & IVORY
www.plumandivorycashmere.co.uk
Colour is the starting point for
each Plum & Ivory collection
and this season’s range is no
different, with an array of fresh
tones to carry consumers through
the frosty months ahead. This
year’s women’s knitwear cashmere
line is available in a constantly
expanding colour palette, which now
includes classic colours such as black,
winter white, cobblestone beige,
a sumptuous dusky rose, coffee
bean and a vibrant larkspur blue.
Accessories come in a range of styles,
from the label’s signature block stripe scarves and diamond
patterned travel wraps and ponchos, to new pieces such
as beanies
and berets,
collars and
unconventional
new scarf
designs.
$77,5(
Pearly queens
The mother daughter duo behind Pearls of the
Orient, Vanessa and Sacha Walls tell us the story
of how the jewellery brand became both an
international label and the family business
Tell us a bit about how Pearls of the
Orient was started up.
V: In 2000, I moved to Singapore with
my businessman husband, who had just
been transferred from a posting in Dubai.
Employment opportunities for expatriate
wives were quite limited at that time, so
when an American lady decided to sell
her freshwater pearl jewellery business, I
jumped at the chance to return to the world
of retailing at trade and charity fairs. S: Having spent considerably more time
than one gap year backpacking around
Australia and south-east Asia, I went to
Singapore in 2002 to join my parents. My
mother, Vanessa, had just started a series of
jewellery-making courses and she suggested
that as I was quickly becoming bored and
running very low on funds, I should do the
$77,5(
courses as well with a view to helping her
build her business. And now here I am,
a decade on, and a partner in our family
business, Pearls of the Orient.
More than 80 per cent of the global
production of cultured freshwater pearls
come from China. A significant proportion
of the production is exported to other
Asian countries including Hong Kong,
Thailand and India.
As a result of China’s decision to
embrace large-scale manufacture and sell
into global markets, jewellery using cultured
freshwater pearls has really taken off. Until
20 or so years ago, cultured sea pearls
were expensive; designs were classically
conservative and for most women were
usually worn only on special occasions.
The advent of cultured freshwater pearl
jewellery from the Far East has brought
with it affordable, colourful and strikingly
flexible designs and styles to match classical
and contemporary fashion.
What was the aim of Pearls of the Orient
when it was first established?
To offer as widely as possible (initially in
the United Kingdom and eventually in
other EU countries) a comprehensive range
of affordable and stunningly different pearl
jewellery to all socio-economic levels.
How were the initial products developed
and what was the response?
V: Countries such as China and Thailand
have centuries-old creative and exotic
design traditions. Accordingly, we visited
the Far East at least three to four times
each year and worked with suppliers on
designs and quality standards.
Fashion trends constantly demand
different designs. Cultured freshwater
pearls offer a myriad of options in terms
of colour, size, shapes, string lengths
and combinations with semi-precious
gemstones, as well as gold and silver.
The response to the variety of jewellery
on offer has been amazing. With retail
prices ranging from less than £10 for
earrings and bracelets to hundreds of
pounds for classic, multi-strand choker
style necklaces, the popularity of pearl
jewellery across all age groups has grown
quite dramatically.
What challenges were overcome when the
company was starting out?
S: The major challenge for us initially
was identifying reliable suppliers of high
quality jewellery, particularly in terms of
the pearls themselves; as well as the clasps
and fittings, not to mention the standard of
workmanship. Pearls of the Orient has now
been operating for more than 10 years and
has a network of suppliers in the Far East
which meet our very high standards.
Within the UK, we experience the usual
difficulties faced by new businesses in terms
of securing capital, premises, access to
appropriate trade fairs as well as publicising
and promoting the company.
What sets Pearls of the Orient apart from
its competitors?
V: As a small family business, we knew
right from the start that if we were
PROFILE
“
The advent of cultured
freshwater pearl jewellery from
the Far East has brought with
it affordable, colourful and
strikingly flexible designs and
styles to match classical and
contemporary fashion.
”
find that many of our clients take comfort
from the fact that we are a family run
company and we place great importance on
being a trustworthy business with excellent
standards of quality and service. going to succeed in a highly competitive
market we had to be the best in terms of
product quality and customer service. We
differentiated ourselves from many of our
competitors and attracted smaller and
newly established businesses with our no
minimum order policy, as well as our ability
to design and deliver individual special
orders promptly.
S: We have an extensive product range,
which regularly changes as we add to our
designs and product offerings. Retail clients
in the current challenging economic climate
are not only cautious but demanding as
well. We are continually working on how
we can best satisfy their needs.
How important is the location and history
of the company to its success?
S: Location has not really been a significant
factor in Pearls of the Orient’s success.
Our customers’ locations range from the
Outer Hebrides to the Channel Islands
and throughout Northern Ireland and the
Republic of Ireland.
V: As for the history of the company, we
How has the product offering changed
over the years and how would you describe
your current collection?
V: Unsurprisingly, our current collection
has increased significantly in scale,
alongside our client base, which now ranges
from small pearl parties to individual gift
shops and fashion boutiques through to
online retailers, department stores and
high-end jewellers.
All of our clients want attractivelypriced, appealing designs, preferably with
an individually exclusive style. We do our
best to meet this lofty aspiration!
How often does Pearls of the Orient
launch new lines?
S: Almost without exception, when a
regular customer steps onto our stand at
a trade show, the first question they ask is
“What’s new?”
So to satisfy this expectation, we coincide
our new product launches with the three
trade shows we exhibit at in January/
February, June/July and September.
V: Following the major upgrade of our
website in 2008 we are constantly adding
to our product offering, particularly in
terms of new colours, clasps and pearl and
semi-precious gemstone combinations.
Even though times are tough and everyone
is being economically challenged, a lot
of retailers are finding that a customer
might not be able to add to their wardrobe,
but with a variety of interchangeable
accessories, the little black dress can be
worn day or night; dressed up or dressed
down. So it is the perfect opportunity to
sell more jewellery!
What are the current best-selling designs
and tell us about recent campaigns
S: Heart pendants are still our best-sellers’
list in all forms, from necklaces to bracelets
and sterling silver to freshwater pearls –
they continue to capture the imagination
of our customers. Our two best-selling
sterling silver heart necklace and bracelet
sets appeal to those with customers who
are more price-conscious as well as those
who can spend a bit extra. The irregular
freshwater pearl necklace with sterling
silver battered heart is popular as a gift or a
treat for a customer spoiling themselves.
For customers who have a little less
money but still want to buy a beautiful gift
– our irregular freshwater pearl necklace
with freshwater pearl heart and sterling
silver flat heart has proved immensely
popular. The variety of colours available
in our irregular freshwater pearl necklaces
means that we can offer style options to suit
all tastes.
It will come as no surprise, however, that
our almost-round white freshwater pearl
necklace with simple sterling silver toggle
clasp continues to be a popular style. While
the bright and funky colours and shapes
of freshwater pearls have opened up the
customer base for pearls, the classic and
elegant simple collar length almost-round
pearl necklace is a timeless piece. Throughout the summer months,
colourful semi-precious gemstone jewellery
is always in demand to brighten up seasonal
outfits. Touching on this theme, we added a
semi-precious and freshwater pearl lariat to
$77,5( ·
our collection. Not only can it be worn with
almost any outfit; it can be worn by any
customer, as one size fits all.
Which trade shows do you exhibit
collections at and which one works best
for Pearls of the Orient?
V: We show at Top Drawer Spring and
Autumn at Earls Court; Spring Fair at
the Birmingham NEC, Pulse in June at
Earls Court; Home & Gift in Harrogate
and IJL in September. IJL has always been
the most successful trade show for us. The
footfall continues to be excellent year on
year; and we benefit from the fact that it is
the only exhibition that is dedicated purely
to jewellery. “
As a small family business,
we knew right from the
start that if we were going
to succeed in a highly
competitive market we
had to be the best in terms
of product quality and
customer service.
”
When was the website launched and how
does it support the business?
S: Our basic website was launched in
the early noughties and was upgraded
$77,5(
substantially in 2008. With each year that
passes, we find more and more of our
customers logging on and using it. At the
touch of a button, those registered on the
website can keep up to date with new styles
and designs, as well as re-ordering their
best-selling lines. What have been the key milestones since
setting up the business?
V: In 2005, we returned to the UK after
starting the business in Singapore, and
2006 saw Pearls of the Orient participating
in a lot more trade fairs. The upgrading of
the website in 2008 was another highlight.
We began extending the company into
international markets in 2009, and last
year we started to develop the collection to
include more sterling silver charms, which
are at the forefront of fashion jewellery
trends at present.
How do you view the current market
and what trends, both in products and in
business do you see emerging over the
coming months?
S: The market for jewellery continues
to be challenging, with the mid-priced
segment being the hardest pressed. This
difficulty has been reflected by the closure
of some smaller scale jewellers and fashion
boutiques in the last year.
Retail pundits are predicting a gradual
recovery in sales growth throughout the
rest of 2012. In some parts of the UK, the
Diamond Jubilee celebrations and Olympic
Games will have a positive effect.
V: The need to maintain quality standards
is essential as quality jewellery continues
to sell. Simpler designs with less expensive
clasps and combinations are also a
worthwhile change in strategy. What are your future plans for Pearls of
the Orient as a business?
V: A key objective in the coming year is
to continue expanding our client base,
particularly in the regions of the UK where
our market penetration has been more
limited. This will involve getting out on the
road more to visit our existing customers, as
well as meeting new potential clients.
S: We also plan to continue meeting the
varied needs of our extensive client base, by
showcasing affordable freshwater pearls and
semi-precious gemstones. In addition to
this, we shall be promoting a fresh selection
of high end South Sea, Tahitian and sea
pearl jewellery. $
“
Throughout the summer
months, colourful semiprecious gemstone jewellery is
always in demand to brighten
up seasonal outfits.
ontact
C
Pearls of the Orient
+44 (0)1483 205820
www.pearlsoftheorient.co.uk
”
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Pixie is a new footwear and accessories brand,
now entering its second season Autumn/
Winter 2012. High quality production
standards and materials combine to offer
women great design and practicality.
Deliveries from August, low minimum orders
accepted and in season reordering also
available. Visit Pixie at
Moda 12 – 14 August, hall 19 stand X20.
Wholesale prices: £18 – 28
Email: [email protected]
www.pixiefootwear.com
The name ETON is
synonymous with
producing high fashion,
great quality ranges of
watches at amazingly
affordable prices.
Also available are
SEIKO, KOOL TIME
and ODM watches.
See us at:
Home & Gift Harrogate
(15-18 July 2012,
Stand C17)
Pure London, Olympia
(19-21 August 2012,
Gallery K34)
Autumn Fair Int
NEC Birmingham
(2-5 September 2012,
Stand 4J28)
Contact
Newcom Distributors Ltd
Unit 4 Neville Place
High Road, London N22 8HX
T: 020 8888 8238
F: 020 8881 7506
W: www.etonwatches.com
E: [email protected]
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WATCHES
The hands of TIME
We take a look at the hottest fashion
and luxury watches of the moment
Moschino Cheap & Chic
Tateossian
www.tateossian.com
Tateossian’s new
timepiece collections for the
forthcoming season include Flottante,
Skeleton and Carbon. The Flottante is an
elegant addition, merging a sleek floating face
with the developed technology of Swiss time movement;
while The Skeleton style has an exposed watch face, which
showcases intricate Japanese time movement, with each
metal cog displayed to create a sleek yet industrial accessory.
Both watches are available in silver, rose gold and IP matt
black with an Italian leather strap. Meanwhile, the Carbon
design is an ultra-light and slim stainless steel watch made
with carbon fibre and finished off with an Italian leather
strap. The large face, combined with its retro style, makes
this an on-trend, must-have piece for sophisticated shoppers.
It is available with a red, grey, white, blue or black dial.
www.moschino.it
The Moschino Cheap & Chic
foulard watch has the option of
using the scarf as a strap or, for
a more conservative look, the
more traditional alternative
of the leather strap – each
watch comes complete with
both choices. Whilst the
straps come in either black
or white leather, the scarves
are available in several
colours, including red, midnight blue, powder pink, white and
black. The textile is 100 per cent silk twill with a multi-coloured
print comprising the classic symbols of Moschino’s iconography
of superstition, such as the horseshoe, four-leaf clover and the red
Neapolitan horn charm. The round case of the watch is available
in gold IP or steel with either a black or white dial, and is
decorated with another classic icon – the Moschino heart.
OOZOO
HipHop
www.hiphopwatches.eu
Hip Hop – the company famous for the waterproof analogue
watch with a difference – is back with a new collection. With
straps available in a rainbow of coloured rubbers, the designs are
ideal for complementing summer wardrobes and brightening up
the grey days of the autumn/winter season. First launched in 1985
in Italy, Hip Hop is one of the biggest success stories in the history
of the Binda Group, and around two million were sold in less
than four years. Just 27 years later Hip Hop is back on the scene,
giving fashion-forward consumers the opportunity to express their
colourful side. The Velvet Touch collection is available in two sizes
and 12 colourways.
www.oozoowatches.co.uk
The OOZOO brand
embodies a playful, youthful
spirit, despite the company’s
commitment to style, quality
and utility. These all-new
timepieces adhere to the
OOZOO tradition of high
quality technology and
forward-thinking design, to ensure
that the watch is not only in-tune
with forthcoming trends, but also
functional. Powered by high quality
Japanese quartz mechanisms, the
pieces are water resistant up to at
least 20 metres. With so many fresh
styles and shades available – over
450 designs in all – the autumn/
winter 2012 collection is sure to have a
timepiece fit for every taste, personality
and preference.
$77,5( ·
Breil
www.breil.com
For almost 70 years, Breil has been one of the world leaders
when it comes to stylish watches, combining engineering
skills with fashionable design. After years of designing
and researching, this Italian brand was born in 1937. The
company continues to create stylish timepieces that combine
high quality engineering with style. Its watches and jewellery
appeal to the fashion-conscious consumer, with the brand
never compromising on quality or personality. Inspired by
the label’s best-selling jewellery collection, the Snake watch
is available in two different lengths of rigid steel elements
that are surprisingly malleable to the touch. Snake features
a classic Mother of Pearl face, and is embellished with
Swarovski crystals.
Helen Rochfort
www.helenrochfort.com
UK label Helen Rochfort
has launched a highly
original collection
of watches, which
mirrors the
brand’s similarly
eccentric handbags.
These statement
pieces are a heady
amalgamation of
Pop Art colours, retro
references and quirky
vintage styling. A vibrant
rainbow swirl of colour,
metallics and shapes define
the timepieces, making them
ideal wrist adornments for truly
individual vintage lovers with a taste for
eye-catching pop culture design. Each piece has an oversize face, a
chunky coloured rubber strap, hanging charms and moving imagery
for the second hand. Styles include the Carousel Horse watch, with
a horse turning around acting as the second hand; whilst the Bang
Gun watch has a tiny vintage gun charm. The Eat Me watch has a
cupcake motif, moving hearts and stars and an Alice in Wonderlandinspired key charm.
$77,5(
Fullspot
www.fullspotuk.com
Since celebrating the success of winning Gift of the Year 2012
for its stylish interchangeable Tone on Tone watches, Fullspot
aims to become the watch label of choice for the summer with
flowery designs and new strap colours. The fresh FLOWERS O
CLOCK designs complement the latest catwalk and high street
’60s and ’70s fashion trends.
Fullspot’s timepiece offerings also include O clock watches
and O chive pocket watches, as well as a special edition O clock
watch in support of the London Olympics 2012. Available in
the quintessentially patriotic colours red, white and blue, this
brand new design is the ultimate choice for sport fans wanting
to support the London games this summer. The Olympic design
is also available as a separate face in the stylish click clack tin,
allowing existing O clock addicts the chance to interchange it
with their existing straps.
Wize and Ope
www.wizeandope.com
Parisian wristwatch brand
Wize and Ope’s design ethos
is to make timepieces easily
adaptable and customisable.
Relatively new to the UK,
the label has launched nine
collections in a variety of shades
and styles. With a host of
interchangeable straps and design
slides, it is possible to create a
watch to fit the wearer’s every
mood and whim. Each range tells
its own story – from the ’77 line
that’s inspired by retro computer
games to the decadent fancy
of the Swarovski all Over Strasse
collection. Autumn/winter 2012 will
see a continuation of Wize and Ope’s
commitment to the colour pop trend, as well as sleek
minimalism in classic styles.
CHIC
C’est Chic
Chic returns to Coventry with
a broader fashion scope and
a host of international names
for its 33rd anniversary
Hobo International,
www.hobointernational.co.uk
$77,5( ·
Continental Chic
With a line-up that includes clothing companies, footwear
brands and Naples’ top accessories labels, the trade event’s
line-up is bigger and better than ever
The 33rd edition of Chic will take place
from 1st - 3rd July, 2012 in Halls 3, 4 and 5
of the Ricoh Arena in Coventry. As always,
Chic brings leading handbag, jewellery and
fashion accessory suppliers together, as well
as many international brands that you won’t
see at any other UK trade fair to showcase
their latest product offerings.
Although clothing and footwear have
never been major sectors for Chic, more
than 70 per cent of the attending buyers
are from these markets, so this season there
is a strong contingent of quality brands
from this arena. Some will be selling
stock for immediate delivery, and others
will be previewing their collections early,
providing the first opportunity to secure
early deliveries for the spring/summer 2013
season in the UK. Chic’s July show will be held in the
three new halls at the Ricoh Arena, which
were very popular with regular buyers at
Chic last year when they first opened. Each
hall has a different ambience, making the
buying experience more interesting.
This year, the Naples Chamber of
Commerce has selected eight of their
finest producers from the region to exhibit
hand-made collections exclusively at the
Coventry fair, giving British retailers the
opportunity to offer their customers some
highly original products that won’t have
been seen anywhere else. Pieces on display
will include handbags, scarves, clothing and
footwear for both ladies and gentlemen.
There are always new launches at Chic;
and the latest amongst these is fabulous
new brand, Urban Country Bags, which has
created a large collection of contemporary
totes. An enormous amount of thought
has been put into their construction, in
order to store all the leads and accessories
that go with your laptop, Kindle and other
necessary day-to-day electronic devices.
This collection embodies a lifestyle concept,
enabling the designs to be converted for
use in the city or the country and optimised
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for sports pursuits. Another new brand to
look out for is Humphrey’s Gloves, which
manufactures in England. The company
offers a wide range of gloves for men
and women, covering all occasions from
everyday wear, special outings and highly
specialised gloves for country pursuits,
driving and sports.
Show Organiser Michelle Chappell said
of July’s exhibitor list: “It’s great to see a lot
of new British brands emerging and we’re
really excited that so many of them have
chosen to launch at Chic. We hope that
everyone will support them and encourage
a growth in awareness for such beautifully
made products, especially this year, when
there has been so much publicity given
to Mary Portas’ drive to buy British and
capitalise on national pride and thanks to
the Olympics and Jubilee celebrations.”
In brief
Show: Chic
Venue: Ricoh Arena, Coventry
Dates: 1st- 3rd July, 2012
Website: www.chicuk.com
The organisers invite all visitors and
exhibitors to join them on Sunday evening
after the show for a complimentary drinks
reception; it’s a very popular tradition at
Chic which provides a welcome way to
relax and get to know suppliers better after
a busy day.
Chic provides free shuttle buses from
Birmingham International Railway Station
(next to the Airport / NEC) and Coventry
City Railway Station, which run at specific
times during the day, making it easier than
ever to get to the show if your prefer to
travel by train.
For all of the latest news, brand line up
and hotel/travel information, visit the Chic
website: www.chicuk.com or follow them
on Facebook and Twitter at:
www.facebook.com/chicshows or
www.twitter.com/chicshows. $
CHIC
Exhibitor profiles
Hobo International/
Mojo Agencies
+44 (0)7738 479000
www.hobointernational.co.uk
Hobo is known for its thoughtful detail,
creative styling and luxurious printed
leathers. This autumn, the brand will
introduce several new prints including
Glamour Snake Exotic and Autumn
Paisley top-grain leathers. The new
collections were inspired by the label’s
long-standing mantra “cool is when
vintage meets modern.” This season, Hobo launched the Modern
Lady collection in Venice leather, a top-grain leather treated with
a high gloss look and smooth finish. The structured yet unexpected
silhouettes are a true reflection of the quintessential Hobo style.
Chic will also see the handbag company launch a new line of exotic
minaudières (structured clutch boxes) in various prints and textures.
Hobo’s hip-meets-heritage philosophy imbues each of its signature
products with innovative design and purposeful function.
Smith & Canova
+44 (0)1132 657676
www.smithand
canova.co.uk
Since 1995, Leeds-based
label Smith & Canova has
been dedicated to producing
an original selection of high
quality handbags, travel bags
and accessories with a strong
brand identity. With an
eclectic mix of shapes, styles
and hues, each collection
is made up using a careful
balance of fashion-led
details, sophisticated styling
and practical durability.
This combination of classic
meets modern is even more
evident in the mens’ range,
which covers everything from
traditional messenger bags to
of-the-moment iPad covers.
Boot Candy
+44 (0)1704 888887
www.bootcandy.co.uk
Boot Candy’s faux fur fashion accessories range will be on
show at Chic, alongside its latest selection of offerings. Entirely
manufactured in the UK, the collection allows consumers the
opportunity to co-ordinate boot toppers, headbands and coat cuffs
for a totally original look, with plenty of scope for versatility. The
toppers feature a short elasticated inner stocking, which enables
them to be worn with tight or loose fitting boots. Available
in an array of soft, snug fabrics, the toppers can also provide
extra warmth for the cold winter months whilst still looking
stylish. The same applies for the matching headbands, which are
elasticated to fit all sizes – ideal for protecting both head and ears
in the bitter winter months.
Duecci Gloves
+39 081 742 4242
www.duecciguanti.it
A fashion glove supplier
based in Naples, Duecci
Gloves is renowned for its
fine Italian craftsmanship,
premium leathers and
exquisite style. The
brand offers a striking
and original collection
of gloves in a variety of
colourways and styles.
With options ranging
from trend-led leopard
print designs to fingerless gloves, and luxury textured mittens to
classic driving gloves, the selection is multifarious.
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Funky Fings
Nuova Varriale
+44 (0)1227 283482
www.funkyfingswholesale.co.uk
Established in 2007, Funky Fings is an importer of
eye-catching costume jewellery. The label is looking forward
to showing off the new stand, along with the eagerlyanticipated new range full of unusual gems. Founder, Stef
Atkinson loves colourful, quirky designs, and the brand’s
autumn/winter 2012 selection is likely to showcase more
bold, playful shapes and colours to reflect this.
+39 0823 696565
www.nuovavarriale.it
Italian label Nuova Varriale’s handbags and accessories are
indispensable, refined fashion keepsakes. Its easy, high-quality style
allows it to lend panache to any ensemble, be it relaxed daywear, or
glamorous evening dress. With over 30 years of experience in the
leather industry, the Nuova Varriales professionals produce leather
goods that are both classic and elegant. Always at the forefront of
the most innovative trends, Varriale is renowned both in its home of
Naples, and around the world for its productive and flexible structure.
The label’s collection of handbags, wallets, belts and briefcases for both
men and women are available in a multitude of models and colours.
Hansson
+44 (0)7900 267200
www.hansson.dk
Scandanavian label Hansson is introducing a variety of
new designs and products to its repertoire this year, from
colourful ladies’ purses to high quality leather handbags.
With a selection that covers everything from luxury chic
totes to practical hard-wearing briefcases, the company has
an enduring piece for every kind of consumer. The brand
relies on traditional artisan skills, and only uses the finest of
raw materials and skins to create exquisite accessories.
Funky Jewellery
+44 (0)1656 842102
www.funkyjewellery.com
Established in 2005, in a little-known but beautiful Welsh valley just
outside Bridgend, Funky Jewellery has acquired a solid reputation for
supplying design-led fashion jewellery. Now backed by an all-new trade
only website, the 2012 collection is set to be the most successful yet,
with a broad selection of ultra-feminine embellishments and details,
from coral rosebuds and peppermint beads to shimmering costume
pearls and metallic leathers. Managing Director, Sarah Tempest is
known throughout the wholesale accessories industry for her ability to
pinpoint the most accessible and exciting catwalk trends.
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New York state of mind
Fiona Kennedy welcomes us into her County Down
boutique Red Ruby Rouge, a sophisticated space to
share and showcase works by designers she discovered
during her time in the Big Apple
What is your career background before
opening the boutique?
Before we started the business, I was living
in Manhattan working at the New York
University School of Law. My education
and career background is in International
Law, and I lived and worked in New York
for five years before returning to the UK to
start the business.
What prompted you to launch Red Ruby
Rouge as a bricks and mortar boutique?
The type of work I did in the USA did not
exist in the same way in the UK. When I
decided to move home, the necessity for
change presented an ideal opportunity to
do something that I had been dreaming of
doing for years.
How did you decide on the concept of the
shop, as well as the premises and location
for your store?
Living in America and travelling home
several times a year, I became aware that
many of the designers I had grown to love
in New York were unavailable in the UK.
I soon realized that there was a gap in the
$77,5(
market to bring up-andcoming designers or littleknown labels from the
USA to Britain. Selfishly,
it also meant I was able to
shop for the labels I loved
without paying for the pricey
plane ticket back!
What accessory lines do you offer and how
does this support the rest of your
fashion-led offerings?
Our jewellery designers include By Boe,
Nugaard Designs, Mia Lara, and Sonya
Renee; and our bag and accessories
lines include Emi Jay and Marketa New
York. We select designers who are doing
something slightly different, manufacturing
their products in North America and whose
designs complement the edgy, versatile
clothing designers we offer.
How would you describe the presentation
of the shop?
Our store is a true ‘boutique’ in every sense
of the word; small, personal and select. I
like to think that the product offerings,
styling and layout of the shop floor looks
like it could have been taken straight from
New York’s eclectic East Village.
What do you consider to be your core
customer base?
Our core customers are women aged 25-45
years who are looking for high quality,
individual designs that complement their
style, and will add value to their wardrobe
for many seasons to come. What are the key factors you consider when
sourcing new product lines?
We look for original one-offs and versatile
designs, ethical manufacturing in the USA,
and a connection with the designers we
work with. It’s important to me that we’re
bringing something fresh and new to the
UK and something that clearly represents
the trends in America. How important is product knowledge and
customer service in store?
These two areas are absolutely vital! We
pride ourselves on excellent service ‒ we
know a large number of our customers very
well and spend time making sure we are
catering to their needs and taking care of
what is important to them. Our team know
RETAILER INTERVIEW
“
our designers and their collections well,
as well as understanding what will appeal
most to our customers.
How important is an online presence to
your plans for the business?
Our online store is every bit as important
as our bricks and mortar boutique. We
consider the two sides of our business to
be complementary, and as a result, we are
investing heavily in developing the online
side of Red Ruby Rouge further. Do you run any special events to attract
new customers?
Throughout the year, we do run special
events in store to attract new customers
and stay connected to our current customer
base. We also run various promotions and
work with affiliate sites to raise our profile
and bring new customers to the site, via our
social networking presence and our
e-tail site.
I soon realized that there
was a gap in the market
to bring up-and-coming
designers or little-known labels
from the USA to Britain.
”
Who would be your ideal customer for the
boutique, and why?
My ideal customer would be the actress
Michelle Williams – she has such a strong
personal sense of style and a truly individual
look ‒ it would be incredible to have the
chance to dress her up in our pieces!
What has been your proudest moment
since opening the shop?
There have been so many wonderful
moments since starting the business –
seeing the store appear in national glossy
magazines has been particularly
satisfying! But on the whole, I feel
most proud when customers
return time and time again
to shop with us. There is
no better feeling than
knowing we have done
our job well, and that our
customers are happy enough to
come back.
How do you view the current
state of the market?
At present, the market is
a tough place and it’s clear
that many businesses are
struggling to survive,
never mind thrive. Rather
than being beaten by the
economy however, we prefer to view it as a
reason to evolve and adjust, in order to offer
something our customers are looking for ‒
so that we can be one of the businesses that
can thrive against the odds. We consider
ourselves to have an original array of
offerings, and we’re excited to see that our
customers are responding to that – we will
continue to work hard to ensure that they
continue to do so into the future.
What advice would you pass onto other
fashion retailers?
Every business is different but for us, being
flexible and making changes in response to
our customers’ needs and the changes in the
market trends has proved invaluable.
What are your future plans for Red
Ruby Rouge?
Our main area for expansion is via our
online boutique, where we will continue
to invest in building the business to its
full potential. We also plan to build up
our roster of designers with additional
collections joining the store each season,
to ultimately provide our customers with
the perfect American designer experience
within the UK. $
Contact
Red Ruby Rouge
+44 (0)2890 427818
www.redrubyrouge.com
$77,5(
WEEKEND BAGS
Travelling light
Keep mini-break luggage to a minimum with a
selection of the latest weekend bags and holdalls
Claudia Canova
www.smithandcanova.co.uk
There are some key common
characteristics between
the Smith & Canova and
Claudia Canova travel
collections, namely strength,
space and quality. The Smith
& Canova travel collection
brings together robust
leathers and practical design.
Meanwhile, the Claudia
Canova luggage line has
a selection of trolley bags,
which have been designed to
make optimum use of your
cabin space allowance. The
ostrich print option has been
a big hit for the brand, adding glamour to the travelling experience
whilst ensuring that your case is instantly recognisable. The trolley
cases also come complete with a padded laptop section for your
equipment, making it an ideal choice for business trips.
Alison Van Der Lande
www.alisonvanderlande.co.uk
Alison Van Der Lande’s tote collections − which include
pieces as diverse as golf and tennis bags − are designed
in the UK before being made in Italy. Her colour palette
for the summer season takes in shimmering metallics and
pristine white, ideal for sunshine destinations. Many of
the newest luxe leather pieces have already been snapped
up by celebrities in anticipation of a summer
break. Amongst the best-sellers is the soft and
sumptuous oversize Tania style, which is fit for
any occasion from overnight
stays and flight hand
luggage to gym trips
and everyday handbag
duties. The fashionforward piece is available
in silver, champagne, white,
navy, black, cognac, grey and
sky blue.
Nica Play
www.nica.co.uk
Launched in 2005, Nica is better known for its bright,
trend-led handbags. However, as the collections have
expanded, the label’s diversity has developed, with the Nica
Play line now acting as home to an array of travel-friendly
holdalls, from rucksacks and totes to oversize satchels and
structured weekend bags. As with the popular handbag
line, the collection is characterised by strong colours, quirky
flourishes, whimsical prints and high quality fabrics. Current
styles include nautical anchor print and earthy florals.
Modrec
www.modrec-int.com
Modrec’s autumn/winter
2012 weekend travel
bag collection includes
highlight products from
Gino Ferrari and Pierre
Cardin. Neat and compact,
the Gino Ferrari wheeled
holdall has rather deceiving
dimensions. It may look small from the
outside, but there is a surprising amount of space within,
ensuring that it will accommodate all of the essentials for
those overnight business trips or weekends away. The bag is
designed to adhere to most on-board requirements, in order
to save valuable time at the airport. With added innovative
features such as in-line skate wheels to enable smooth
manoeuvrability and easy transportation, this piece is ideal
for the global commuter. Meanwhile, the Enigma wheeled
holdall by Pierre Cardin is more playful. Spacious and
durable, the lightweight holdall is available in six contrasting
colours. The design is made up of two main compartments
with interlocking zip sliders, which can be locked with
the supplied padlock for extra security whilst on the move.
Featuring a flush fitting trolley system, anti-scuff corner
protectors and in-line skate wheels, this holdall exhibits a
classic quality finish to withstand many an adventure for the
solo or family traveller.
$77,5( ·
Rocket Dog
Love Lammie
www.rocketdog.co.uk
www.lovelammie.co.uk
Established in 1997,
Rocket Dog is known
for producing laid-back,
eclectically styled women’s
shoes and boots for youthful, fashion conscious
females, but has recently diversified its offerings to
include bag and holdall collections in recent seasons.
Although something of a departure from footwear,
the weekend and travel bag designs reflect the same
ethnically diverse influences. Drawing together an array
of cultural ideas from around the globe, the range’s
fabric prints and detailing are as diverse as they are
original. The current line ranges from ladylike floral
brocade to vibrant Aztec patterns and Navajo print.
Heidi Mottram
www.heidimottram.co.uk
Love Lammie was launched in 2005 by founder Victoria Lammie,
a fashion graduate from De Montfort University. After many
years working in London as a womenswear designer for a number
of large fashion chains, she eventually felt the need to create
her own label. Her love for shoes, handbags and vintage print
textiles inspired her to produce a collection of bespoke bags and
accessories. The style of the brand has always remained pretty with
a prim ’50s edge and a strong focus on detailed prints and pattern.
The company’s trio of oilcloth weekend bags reflect this ladylike
aesthetic. With a zip closure and handy internal and external
pockets, the utilitarian aspects of the lightweight luggage are offset
by their girlish patterns. The Issy piece is a stand-out with red and
white polka dots, while the Amelia bag is adorned with dainty
florals. The Lavinia carrier continues the ditsy print theme with red
and summery blue as the key shades.
Bronte
www.brontebydesign.co.uk
Celebrity favourite Heidi
Mottram is renowned for her
covetable bags and purses
which are made from exotic
bi-product eco leathers,
ensuring that each bag is
a complete one-off. This
season, she has incorporated
holdall and large tote sizes
to accommodate consumers
wanting luxurious luggage
for mini-breaks and work trips. For autumn/winter 2012, the
designer is launching three new elements to her collection. The
main eel skin range is called Strata – meaning layers – which
is based on how stratum is laid down in nature. She found
inspiration in the bands of different textures and colours found
in natural structures, from cliffs and quarries to river banks,
sand dunes and even the atmosphere. Influences also came from
nature artist Andy Goldsworthy, who layers natural forms to
make his creations. As always the Heidi Mottram collection
comes in a striking colour palette, which this time includes
denim blue, dark turquoise, ivory, brick red, dark grey, lime
green and purple.
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Bronte’s current
stand-out
luggage piece is
the Charlotte
weekend bag.
Launched
in 2011, this
generous oversize
tote has become
a best-seller for
the label. While
the exterior is covered in elegant 100 per cent wool Balmoral
Sage fabric, the handles and trim are piped with exquisite
brown leather. The interior of the bag reflects its luxurious
appearance, with fawn suedette lining, and a number of
open and zipped pockets for the safe stowing of valuables.
The new Rochester bags are set to be equally popular in
2012. The classic duffle bags are ideal for an impromptu
weekend away, and with striking Sandringham poppy plaid,
plain charcoal and natural shade design options, they should
appeal to sartorially-aware consumers.
Rule Britannia
Van Dal Shoes, www.vandalshoes.com
Inspired by Queen Elizabeth’s Coronation, Nancy
Hayes brings together a selection of classic
British pieces with a ’50s twist to celebrate this
summer’s Diamond Jubilee
Emma Bridgewater teapot,
Abraxas Cookshop LLP, £74.99
+44 (0)1327 341080
www.abraxascookshop.com
Union Jack Ball pendant,
For Her From You, £34
+44(0)239 234 2465
www.forherfromyou.co.uk
Bohemia satchel,
Bohemia Design, £85
+44 (0)131 555 2485
www.bohemiadesign.co.uk
Vintage Table lamp, Next, £22
+44 (0)845 456 7808
www.next.co.uk
Lalune Orange sofa,
Rume, £2300
+44 (0)1273 777810
www.rume.co.uk
Red leather brogues,
Bonprix, £34.99
+44 (0)844 556 5400
www.bonprix.co.uk
$77,5(
WINDOW DRESSING
Wooden Union Jack bunting,
The Gifted Penguin, £13.99
+44 (0)1642 763000
www.giftedpenguin.co.uk
Diamond Jubilee teacup & saucer,
Shop On Your Doorstep, £8
+44 (0)184 380 8061
www.shoponyourdoorstep.com
Mini lanterns, Tesco, £8
+44(0)800 505 555
www.tesco.com
Union Jack Storage trunks,
Bubbledrum, £224
+44(0)203 092 8974
www.bubbledrum.co.uk
Evans Lichfield Union Jack cushion,
Cotswold Trading, £32.50
+44 (0)1386 853331
www.cotswoldtrading.com
London print By Ingela P Arrhenius,
hunkydory home, £18
+44(0)191 645 4004
www.hunkydoryhome.co.uk
$77,5(
All the answers
OUR EXPERTS TACKLE YOUR
RETAIL-RELATED QUERIES
Clare Rayner is known as
The Retail Champion and
Co-Founder of e-mphasis
Internet Marketing. Clare
is a consultant, professional
speaker and business
mentor, and is regularly
called upon by BBC News
to comment as a retail
expert. Call Clare on +44
(0)1727 238 890 or visit
www.retailchampion.
co.uk for further
information.
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founder of the Intelligent
Retail Search Engine
Optimisation (SEO)
programme. She is
closely tapped into the
UK and worldwide SEO
community and conducts
her own research into SEO
techniques as a specialist
in SEO for e-commerce
and retail. Call +44 (0)1635
517923 or email sjerome@
intelligentretail.co.uk.
Q
Shop floor plan
I’m about to open my first accessories
shop and am in the process of laying out
the floor plan. It’s a relatively small shop,
wider at the front, tapering to an L-shape
at the back of the store. Where would be
the best place to have the till in terms of
maximising sales?
A
Clive Harper says: I would always
recommend the till either being in a central
location, or ideally right at the front of
the store. The main purpose is to be able
to interact with the customers as soon as
they arrive and provide personal contact.
The till should be positioned so that the
customer has the opportunity to view
everything that is on offer before making
their final purchase. Needless to say, the
till, and hopefully the waiting queue,
should not obstruct the entrance to allow
free access and exit. Obviously, with an
L-shaped configuration security could
be an issue, but this could be minimised
by the use of mirrors and other security
$77,5(
Clive Harper is Managing
Director of Yankee Candle®
Europe and launched the
business in 1999. The Yankee
Candle® Europe Concessions
network now covers more
than 300 locations in the
UK and an ever increasing
number in France, Italy and
Germany. The business now
employs more than 200 staff.
Contact Clive on
+44 (0)1454 454 500.
devices. Interaction with the customer is
very important and allows you to to offer
advice and assistance, whilst minimising
any opportunity for theft.
Recruitment
Q
I’m busy trying to recruit the right people
to work in my shop, and it always seems to
be hard work. What should I be doing to
make it easier to find the people who will
both fit in and sell well?
Neil Coxon says: Recruiting the right
people is never easy, so it is worth investing
the time and effort at this stage, as undoing
an error later is far more difficult.
In today’s climate, you would think it
would be easy to attract lots of applicants,
but that is not always the case. It seems
many people who are currently employed
are not willing to ‘jump ship’ during these
uncertain times so you may find you are
receiving less applications.
It is likely that you are looking for
people who can sell and deal flexibly with
A
Neil Coxon is founder
and Managing Director of
‘from you to me’, creators
of award-winning journals.
Previously he climbed the
corporate human resources
career ladder specialising in
people, organisational and
leadership development. His
passion for psychology and
relationships inspired him to
create the ‘from you to me’
Journals of a Lifetime and
gifts to treasure.
customers as well as sweep the floor, so the
personal attributes they have as well as the
drive and common sense they demonstrate
are probably more important than previous
retail experience.
Some key steps to consider are:
• Clearly define what you are looking for
– identify the key tasks of the job and try
also to pinpoint the skills or knowledge the
person will need, as well as their personal
style in order to be successful.
• Ask your network for potential candidates
– not only is this a cost-effective method
but it is unlikely your network will
recommend unsuitable people.
• Advertise creatively – think about placing
a free advert asking for CVs on your
local community website, on social media
sites like LinkedIn and Facebook, or a
local Chamber of Commerce site. Don’t
forget your local job centre too. That way
you don’t have to pay for advertising in
newspapers or recruitment agency fees.
• Prepare for the interview – filter the
CVs for interview with yes, no and maybe
RETAIL Q&A
&
QA
piles. For those you interview, know what
you want to ask and find out. Have your
written job description in hand so that
you can assess against your list of skills,
knowledge and personal style. Remember
to respond to all of them, as this says a lot
about your brand.
• Listen well – whilst you will want
interviewees to leave feeling positive about
your business and the role, this is really
your chance to find out lots about them.
Remember to ask open questions; a few
good ones are: “Tell me about yourself …”
or “Please give me an example of when
you have done x and y.” A useful last one:
“Is there anything else I should know that
might influence my decision?”
• Invite them back – always ask a small
short list back to meet you again and
to meet others in your team. Asking
your colleagues what they think of the
candidates is often very insightful, and
this also helps candidates know what your
business is like.
• Offer – if you are unsure at this stage, do
not offer – those uncertainties will only
become bigger! Do, however, consider
offering a trial for a few days if that feels
right but be fair on them given that it will
take some time to get up to speed.
• References – always make the offer
subject to satisfactory references from
previous employers and consider a
probationary period.
consumers are searching for something
they need online, and they want to shop
locally to where they are now (or where
they plan to be), they add a local element.
This means that most of the time they get
the ‘maps’ results.
To ensure your store gets the maximum
opportunity to appear when consumers are
searching for what you offer in your area,
you need to make sure you’ve done a few
things with your Google places listings:
• Claim your listing!
• Make sure you’ve got the ‘pin’ marker on
your actual store front (thanks to street
view this is pretty easy). If not, it might
take customers to a centre-of-postcode
instead.
• Make sure you fill in all the details – add
descriptions that tell consumers, and also
search engines, what categories of products
you sell.
• Complete the image sections and add a
URL to your website, or even a Facebook
page. Anything that they can click through
to that will give them the confidence to
come to you.
• Include opening hours; nothing is more
irritating than finding what you want,
going to the store and finding it closed.
If you keep your Google places listings
up to date, accurate and featuring the
current season’s brands, categories and key
products, it will help you get your shop
found far more easily online.
Online presence
Pinterest website
What is the best way to get my shop
found online?
I’ve heard about a website called Pinterest,
and that businesses are using it. Can I use
it for promoting my website?
Q
A
Clare Rayner says: One of the best ways
to get your shop found on-line is to ensure
you’ve got a comprehensive and accurate
‘Google places listing’. About 90 per cent
of consumer search is on Google, and that
increases to about 98 per cent when the
search is done on a mobile device. When
Q
A
Stephanie Jerome says: For a relatively
new social networking platform (launched
in March 2010), there’s certainly been a
great deal of buzz around Pinterest. To call
it a social network is slightly misleading
though, as it’s more accurately known as
a social photo sharing website. Users ‘pin’
images from around the web to their own
‘boards’ to create visual collages of their
favourite things.
Pinterest’s rate of growth has been quite
spectacular; 4,000 per cent in the last six
months, with more than 12 million users
in the USA. The user base in the UK is
currently much less (around 250,000), but
this is set to grow much further, and where
there is such a wide audience there is a
great opportunity for businesses.
If online retailers look at their Google
Analytics, there is a fairly high probability
that they’ll see Pinterest is one the referral
traffic drives to their website already – and
that’s purely from users pinning images
from your website. There is enormous
opportunity for you to increase that further
by getting involved yourself.
Before delving straight in, a retailer
should think carefully about whether
they have a product base and appealing
images on their website to be successful
on Pinterest. Users value high quality
images above all else, and images that
convey an aspirational lifestyle. The most
popular topics are more creative subjects
such as art, food, gardening, interiors,
crafting, and planning events such as
weddings. So if you’re a company involved
(however loosely) in those sectors, you’ll
probably have an easier time getting people
interested in what you are about.
Look at other people’s Pinterest accounts
for ideas of how to arrange your boards.
Pin images from your own website can
be mixed with pins from other users, in
order to connect with people. As your own
images get re-pinned, your popularity will
start growing and you will be directing
more traffic to your own website. $
$77,5(
The Couture Collection of Veils and
Headpieces by Elizabeth Dickens’
E: [email protected]
T: +44 1353 723675
F: +44 1353 721647
ACID
Calling all major high street
retailers and independents!
Dids McDonald, CEO of Anti Copying in Design (ACID),
asks for your support of British designers
With the recent
emergence of a stream
of lookalike designs,
never has there been
a better time for all
design buyers to put
their full weight behind
British designers and
join Anti Copying in Design’s Commission
it, Don’t Copy It! campaign.
Launched on World Intellectual Property
Day on 26th April, 2012 in Westminster,
the campaign aims to garner support
from the UK’s major high street chains
and independent retailers to commission
original designs from the UK’s talented
design army.
Major high street retailers are invited to
sign the ACID voluntary Code of Conduct.
This contains a framework of values, with
the intention of providing the public with
assurances as to the integrity of the designs
and conduct of retailers.
Independent retailers who invest in and
support British designers are also invited
to support the UK’s designers by becoming
Retail Members of ACID, and will be
provided with a showroom sticker and
Independent Retailer Member of ACID
logo to show visible support for British
designers to their customers.
ACID was originally started because of
a growing number of incidents where some
high street retail chains and manufacturers
were producing remarkably similar
lookalikes to design originals. The knock
on effect of this was to dis-incentivise
designers. Often it was a David & Goliath
situation where small design originators
found it difficult to take legal action
because, when they discovered alleged
copies, there appeared to be a deliberate
strategy of stonewalling legal challenge and
perpetuating litigation so that, eventually,
there would be no further moves to make.
Then, as now, ACID wanted to engage
in positive dialogue and started a campaign
to actively encourage retailers to sign
an ACID Code of Conduct regarding
the intellectual property of those with
whom they worked. Next, John Lewis
and Selfridges were pioneers in support
by giving their commitment and signing
our Code of Conduct. Since then ACID
has concentrated its efforts at exhibitions,
usually the first point of market entry, with
its ACID Accredited Exhibition Protocol
for mediation. To date there have been
On behalf of government and in support of the
ACID campaign, Baroness Wilcox, The Minister
for Intellectual Property, said:
“The UK is rich in design talent. Its many designled small businesses not only generate direct
value for the UK economy, they also underpin
success for many larger firms across all sectors.
Anti Copying in Design’s Commission it, Don’t
Copy it campaign aims to engage plc buyers in working with the
UK’s designers. The relationships that develop will help more of the
UK’s design businesses to emerge as key players and ensure that our
major retailers reap the benefits of access to outstanding design and
a corporate reputation for true originality. I welcome ACID’s work to
help engage with and protect the UK’s design sector.”
more than 2,500 mediations and less than
30 per cent have required further legal
intervention. ACID’s other objective was
to raise awareness of the importance of
intellectual property protection to original
design creators.
“
John Lewis and
Selfridges were pioneers
in support by giving their
commitment and signing
our Code of Conduct.
”
Following the Hargreaves Review of
intellectual property in 2012, government
recommendations included design as one of
10 key areas for policy reform.
ACID was instrumental in ensuring
that government was made aware of
many of the IP problems faced by small
design-led companies whose products
were consistently copied. 89.7 per cent of
those targeted in an online questionnaire
said that they considered copying to be
blatant and deliberate. ACID supported
this with evidence of numerous case studies
demonstrating this. In the subsequent
Calls for Evidence report, ACID again
submitted compelling case studies to
substantiate its lobbying objectives, which
include exemplary damages, parity between
copyright and design right, and the
introduction of a small claims court for IP
issues. Currently legal action against design
infringement can only be taken through a
civil court.
With support from Elle Decoration,
ACID has launched its Commission
it, Don’t Copy it campaign to galvanise
UK retailers and manufacturers and
independent retailers to support originality
in design – we are actually very good at this
in the UK and have been ranked number
four internationally.
The UK currently has 240,000 designers,
$77,5( ·
many of whom are product designers.
ACID sees the campaign as a positive
initiative to provide opportunities to
support the UK’s designers, many of whom
employ less than four people but who
lead the way in innovative and creative
design. It is a British campaign and the
idea is simple. Buyers will be encouraged
to commission original UK design and
pay a royalty for each product sold. Major
retail buyers will still have the option
for cost effective manufacture. However,
there is also the opportunity to publicly
support British designers and possibly the
creation of signature ranges. The consumer
is then provided with a bona fide product
that is originally designed, the designer
is acknowledged and the consumer is not
misled, as is sometimes the case, when
buying a lookalike without knowing. It is
a win-win for retail, a boost for Design
UK and the consumer buys an original UK
design-led product thereby supporting the
true originator.
Designers are encouraged to use ACID’s
IP Tracker when sending designs to third
parties. IP Tracker is a simple, cost effective
ACID-branded electronic process of
tracking delivery of intellectual property
and confidential information.
JOIN US! The voluntary Code of Conduct
and simple set of industry standard
guidelines for design buyers to avoid
unintentional infringement, aims to help
businesses with IP compliance in the
workplace to ensure that employees are not
illegally copying original design. Sometimes
this can happen inadvertently due to a lack
of knowledge of current design law. For
further information about how to join our
campaign, sign up to the Code of Conduct
or to view the Design Buyers’ Guidelines,
please visit our website www.acid.uk.com. $
“
Designers are encouraged
to use ACID’s IP Tracker
when sending designs to
third parties. IP Tracker
is a simple, cost effective
ACID-branded electronic
process of tracking delivery
of intellectual property and
confidential information.
”
Further information
Visit the ACID website www.acid.uk.com
$77,5(
Should you be promoting
your website through Google?
Barbara Aspin of SiteWizard explains the importance of search engine
optimisation for online retail
Forrester Research
Inc. reports show
that search engine
optimisation (SEO) continues to be the
hands-down favourite method of e-tail
marketing, with 90 per cent of retailers
operating online, citing it as the most
effective way of acquiring new customers in
2011. With this is mind I wonder, are you
using any form of SEO on your website? If
you are one of the 60 per cent of businesses
in the UK who are not employing any
form of SEO on your website, then please
read on, as this article has been written
especially for you.
Within the accessories industry, there
has never been a better time for looking
into ways of optimising your website in
Google. Many people do research across
the internet before picking up the phone,
putting on their shoes or clicking the “buy
now” button. Did you know that on average
there are over 10.6 million searches for
“shoes” per month in the UK, and that 1.5
million of those searches took place on
mobile phones? It is highly unlikely that
you will ever be found on the first page
of Google for the word “shoes” without
spending an absolute fortune; however,
there are many other phrases that you could
be found on the first page for that will
bring more traffic to your website, in turn
generating more sales.
If you are wondering what sort of magic
has to be performed to get your website
successfully found through Google, I can
explain all. Firstly, you need to get the
home page of your website optimised for
the key phrases that you wish to be found
for. Also, you need to make sure that you
mention these words regularly and in the
correct places on the page.
Once this has been done, you need
to then start building links from other
websites back to your website. Each link
that goes back to your website effectively
counts as a vote, and the more votes you
$77,5(
get, the higher your rating climbs through
Google. However, it is not that simple;
each link carries a different weight, so some
links are more influential than others. For
example, a link going from an educational
website with a domain name ending in .edu
is more influential than a link from your
friend’s website that isn’t listed in Google.
How the link comes back to your website
is also important, for example, some of the
links should say “Buy shoes” so that when
clicked, visitors are instantly linked back
to your website – this then tells Google
exactly what you want to be found for.
Google doesn’t just count links from other
websites, but also counts those from social
networking sites, such as Facebook, as well
as postings in blogs and documents that are
uploaded relating to what you know best.
The simple fact is that SEO is timeconsuming, and if done incorrectly or
incompletely quite simply doesn’t work.
Other factors come into play as well, such
as having YouTube videos on your website,
the images being optimised, having links
back from local directories, Google Places
listings and much more. Google is also
always changing the way that websites get
listed successfully, to stop people cheating
their way to the top by paying companies to
build unrealistic amounts of links overnight.
Quite simply, you need to know what you
are doing with SEO in order to enhance
and then maintain your position effectively.
The best way of ensuring success in this
area is by talking to a professional, and
asking for examples of clients that have
used their solution. Ask what key phrases
they are paying for and then actually go
to Google and check that you can find
them on the first page. I would go one step
further and actually contact their client to
ask them if they are happy with their SEO
company and ask what phrases they are
paying for to double check the information
that you have been given. It is also worth
asking to see testimonials from the SEO
company as well. The reason for this is that
there are many charlatans in the industry
promising the earth but not delivering.
Unfortunately, as genuine SEO is hard
work, there is no such thing as a try before
you buy service.
If you would be interested in allowing
SiteWizard to run a free competitor
analysis on your website to see how your
site compares, as well as seeing what
phrases you could be found for, you can
contact us by calling +44 (0)1622 200045. $
Barbara Aspin is the Business
Development Manager at SiteWizard.
co.uk. She has 10 years of experience
within the website design industry.
SiteWizard has been trading for 15 years,
and has designed websites for thousands
of companies.
If you have any questions regarding
anything in this article, or if you would
like more information regarding the
services provided by SiteWizard, contact
the company by calling +44 (0)845 060
8860 or visit the website www.sitewizard.
co.uk/attire.
Contact
Barbara Aspin
+44 (0)1622 200045
[email protected]
SHRUTI DESIGNS
STAND C21
E: [email protected]
T: 01453 760070
WWW.SHRUTIDESIGNS.CO.UK
38/6(
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ZZZPDUWLFNMHZHOOHU\FRP
Next issue
JULY/AUGUST, 2012
www.the-branch.co.uk
Get into the groove
Party shoes ideal for
dancing the night away
www.modainpelle.com
Shine on
The latest trends in women’s jewellery
Mane attraction
Glamorous hair accessories for everything
from special occasions to daytime festivals
Plus:
• Brand new products
• Expert advice
• Industry news
Attire Accessories Magazine
ISSUE 34
Available from: 2nd July, 2012
Advertising deadline: 15th June, 2012
$77,5(
www.purelondon.com
Pure style
An exclusive look at the fashion
accessories and footwear
at Pure London
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Into the fold
Winner of the BCTF award for Best Fashion Accessory,
Rainey of Yu-Ping Lin Textile Jewellery introduces us to her
world of intricate and dramatic origami-inspired design
What is the inspiration behind the
company and its products?
After my MA course, I started to develop
the business, before officially launching
in 2011. I was aware that my final work
didn’t mean giving up after my MA show;
if anything, the show was a springboard for
my career as a jewellery designer-maker.
After graduation, I applied to a scheme
called Design Space, which is funded by
the European Regional Development Fund
and Birmingham City Council. It gives free
incubation space for designer-makers. I was
inspired by all of the emerging jewellers I
met during the year-long placement and
that gave me the motivation that I needed
to start my business.
How was your initial collection developed?
My MA degree series was my initial
collection. The pieces were originally
designed on a dramatic scale so as to be
suitable for catwalk and stage. They were
later developed into smaller sizes for
daywear, and so the collection Kaleido was
born. Now I mainly work on Kaleido, but
also want to develop the concept into 3D
wall decorations for commission orders.
Were there any problems when setting up
the business? If so, how did the company
overcome them?
There are always some obstacles, such as
finance and legislation, when starting up a
new brand or company. In the beginning,
the business fund provided by my family
was used for professional facilities, so that I
could set up my design studio. In addition
to this, I gained a lot of useful information
$77,5(
and tips from Design Space, so that I had
some ideas on how to start my business.
Also, I learned how to write a business plan,
which gave me a clear direction to follow,
as well as a mirror to see the reflection of
my business. However, I am still learning
how to conduct a successful PR campaign
and am developing the art of good
communication skills!
How would you describe your current
jewellery collection?
There are two main lines in my current
collection. One is the Kyoto Origami
silver collection and the other is the
Kaleido textile series. Kyoto is inspired by
Origami, and is designed for women who
appreciate culture, elegance and exquisite
taste. The fabric elements can be removed,
or fabric with different patterns can be
used. The pieces are designed so that the
metal element can be worn without the
fabric parts, so that the structure is part
of the design – the aesthetics are never
compromised in these designs.
Meanwhile, Kaleido shows the structure
of architecture, the beauty of kaleidoscope
and the joy of interaction. Every piece of
work provides wearers a variety of wearable
permutations. They are bracelets, but can
also be worn as brooches, by attaching the
designed pin on the back.
How often will the company be launching
new lines?
There are two main lines running in the
company at the present. I don’t create
new lines regularly; I usually launch new
products within the same line instead,
especially if I feel that the collection still
has the potential for further development.
Ideally, the company will launch new
products monthly, but it’s difficult to
predict how often a brand new collection
will be launching, as it is so dependent on
motivation, trends, market shifts and so on.
Is the collection aimed at a particular type
of retail outlet or consumer?
Kyoto is aimed at retail outlets and designer
jewellery shops, while Kaleido targets
fashion boutiques, contemporary galleries
and craft shops. Both collections are aimed
at female consumers with an interest in
unusual design and fresh innovation.
When did you launch the website and how
important is it to the business?
My website officially launched in 2011. It
builds a bridge between potential customers
and my business. People in the UK and
overseas can find out about my designs
and business by browsing my work on
the website. Not only is there an online
portfolio, but also a catalogue, shop and
pavilion too. I’ve gained a few orders and
new opportunities via my website. So it is
very important to the business.
What are the long-term plans for Yu-Ping
Lin Textile Jewellery?
The long-term plan for the brand is to
begin collaborating with interior designers
and fashion designers because I feel that
there is a lot of latent potential in my textile
collections for diversification. There will be
a new line in the not-too-distant future,
offering contemporary interior decorations,
such as murals and decorative objects.
Adventures always come with risks, but
as a designer, I feel that I must constantly
grow and innovate. I’m keen to look for
opportunities in the interiors and fashion
industries as I develop long-term plans for
the brand. $
Contact
Yu-Ping Lin Textile Jewellery
+44 (0)7575 008103
www.yuxiart.com
FDVDQGUD
www.casandrashoes.co.uk
CASANDRA LTD.
Unit 2 Marlin Park, Central Way, Feltham, Middlesex, United Kingdom, TW14 0AN
Website: www.casandrashoes.co.uk : www.bagslane.co.uk
Tel: +44 (0)208 7511506 Fax: +44 (0)208 7516098
Agents Required
Ashwood
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