Spring 2015

Bulletin
NATIONAL TRACTOR PARTS
DEALER ASSOCIATION
“USED, REBUILT AND NEW AGRICULTURAL AND INDUSTRIAL REPAIR PARTS”
SPRING 2015
Vol. 25, NO. 1
Thank You . . .
Thank You Very Much!
It was a GREAT
Conference and Trade Show
in Memphis!
Elvis Has Left The Building!
THANK YOU ADVERTISERS!
A&I Products.......................................................Page 7
Abilene Machine.................................................Page 13
All States Ag Parts.............................................Page 29
Allied Information Networks, Inc...........................Page 8
Area Diesel Services, Inc....................................Page 14
Central Fuel Injection Service Co...........................Page 6
Combine World..................................................Page 10
Eisenmann Supplies, Inc....................................Page 11
Endurance Power Products................................Page 27
Flint Hydraulics....................................................Page 5
Gratton Coulee Agri Parts Ltd.............................Page 30
Heartland Clutch................................................Page 26
Hoober, Inc..........................................................Page 4
JenSales............................................................Page 31
K&M Manufacturing...........................................Page 23
Kaddatz Equipment............................................Page 23
MaxiForce..........................................................Page 16
Parts Express.....................................................Page 12
Plastics Unlimited, Inc..........................................Page 9
R F Engine.........................................................Page 25
Reliance.............................................................Page 22
Russells Tractor...................................................Page 4
Schaefer Enterprises..........................................Page 18
Speer Cushion Co................................................Page 6
Steiner Tractor...................................................Page 29
Sturgeon’s Corner..............................................Page 10
Taiwan Dihshiang Ent Co., Ltd............................Page 28
Tracto-Parts Center, Inc......................................Page 24
Tractor House/Online Auctions...........................Page 30
Wengers............................................................Page 23
2
INSIDE
SPRING 2015 • Vol. 25, NO. 1
2015 NTPDA OFFICERS
President
Jeff Griggs ~ 866-609-1260
All States Ag Parts • De Soto, IA
Vice President
Doug Swanson ~ 800-255-0337
Abilene Machine, Inc. • Abilene, KS
Secretary
Kathie Witte ~ 800-972-7078
Gap Tractor Parts, Inc. • Cranfills Gap, TX
President’s Pen.......................................................... 4
Message From Phyllis................................................ 5
Special Thanks........................................................... 9
New Member Benefit................................................ 11
Table For One?......................................................... 11
Treasurer
Tom Winkleblack ~ 800-626-6046
Schaefer Enterprises • Wolf Lake, IL
Calling All Members................................................. 12
NTPDA DIRECTORS
New Board Members................................................ 13
Kendall Jensen ~ 800-950-9917
T R Salvage, Inc. • Thief River Falls, MN
St. Jude................................................................... 14
Glen Leaders ~ 800-831-9290
Leaders Salvage • Dunlap, IA
Workplace Safety..................................................... 17
Matt Pohronezny ~ 800-451-5240
Wengers of Myerstown • Myerstown, PA
Scott Schelling ~ 800-831-8543
Rock Valley Tractor Parts • Rock Valley, IA
Lon Sturgeon ~ 800-345-4456
Sturgeon’s Corner, LLC • Meno, OK
Feeding the World.................................................... 18
Tradeshow .........................................................19-21
Sympathy................................................................ 23
What’s The Real Cost?............................................. 26
Sid Vanderleest ~ 800-563-0112
Westlock Tractor Salvage, Ltd. • Westlock, Alberta Canada
ASSOCIATE DIRECTORS
Lance Hamilton ~ 800-553-1821
Mylex International, Inc. • Mendenhall, MS
Eric Shaul ~ 800-866-0466
Allied Information Networks • Kelseyville, CA
NTPDA
KIM CARROLL, Operations Manager
PHYLLIS COX, Meeting Planner/Event Coordinator
P.O. Box 1181 • Gainesville, TX 76241
940-668-0900
• Toll Free 877-668-0900
PHYLLIS COX, Editor
Fax 940-668-1627
Articles, letters, advertisements and
email: [email protected]
comments are encouraged and should be sent to:
BULLETIN
The National Tractor Parts Dealer Association makes every reasonable effort to ensure accuracy of information
contained in the Bulletin and to give credit to original authors where applicable. NTPDA and/or its agents are not
responsible for errors or omissions.
3
“Walkin’ In Memphis”
From the President’s Pen . . .
Great tune. Great city. Got my
walking / exercise in. Ate great barbeque. But I digress.
I really had hoped that the 2015
Conference and Trade Show was
going to the best ever, and I will
tell you that in many ways it totally
lived up to my hopes……right up
until Saturday, anyway.
Jeff Griggs - President
Phyllis and Kim did a magnificent job in organizing a terrific kick
off gathering at Flint Hydraulics and then Graceland, followed on Thursday and Friday by some world class training sessions and speakers, a fantastic spouses program (who
knew we had all that artistic talent in our midst?), and of
course our trade show is second to none when it comes to
organization and flow (yes, more displayers would be good).
Then we capped things off on Friday night with our banquet
that included auctioning off the spouses paintings to finalize
a generous contribution to St. Jude Children’s Hospital. Seriously folks, when it comes to that list, I just can’t imagine
we could have done any better.
The part of the program that just didn’t go the way we
anticipated was the Saturday training programs. We listened
to several of you who suggested bringing back the Saturday
part of the conference, to be used as training sessions for
members who couldn’t travel until the end of the week, or
who wanted to bring in staff members for one day. That part
of the overall program was, quite frankly, a major flop. And
the part the flopped was that less than 50% of the people
who signed up to be there didn’t attend.
So now we’re back to trying to figure out what to do
in Kansas City, and your board of directors is looking for
some feedback. Do we try the Saturday training one more
time? Sidebar: I will tell you that the really difficult part
for me (regarding Saturday) was that for all of those people
who signed up to attend Saturday, the association paid for
lunch…..so we paid for several meals that literally went to
waste. Also, the training was specifically designed for an
anticipated audience of several sales people, at a considerable expense, and yet we ended up far short of the overall
committed number and there were very few counter sales
people in attendance. Not cool. Do we keep Saturday as part
of the program, but try something different?
Since I hate to end my article on a sour note, I’m going
back to where I started – reflecting on the fact that overall,
we did good; and if you weren’t there to enjoy and absorb
it all, well, you missed out on another great conference and
trade show.
As always, we’re looking for feedback…..don’t be shy.
Jeff Griggs
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Message from Phyllis
Time is flying by again as we enter into 2015. We hit the
floors running upon our return from Memphis. Lots of loose
ends to tie up with the hotel and convention center and Kim
posted pictures of our conference and trade show on our
FaceBook page. We had a new task this year and that was
contacting all the great people that donated to our first year
of raising money for St. Jude!!! It turned out amazing and
we raised $12,300 for the well-deserving children at St.
Jude.
to be held in Sioux Falls, July 16-18 at the Holiday
Inn. We are currently working on the
itinerary and will get the information to
you in the very near future. We would
love for you to join us! Kim has been
working on the Scholarships and we
will be announcing those recipients
in the next quarterly publication of
the Bulletin.
We are already working on our 2016 conference and trade
show to be held in Kansas City next year. The dates are
January 20-23, 2016 at the Sheraton Kansas City Hotel at
Crown Center. If you have any ideas or suggestions for
training, speakers or tours that we could be working on
please contact me at [email protected].
Thanks to all of you who made our 2015 Conference and
Trade Show such a huge success! From our displayers,
sponsors, attendees, board members...you know who you
are....THANKS! It’s because of all of you that we are able
to continue to meet and network with our NTPDA family!
Until next time!
Also, mark your calendars for our Summer Board Meeting
Phyllis
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712-362-4200 • 1-800-548-9464
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hours by appt.
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1-800-548-9464 • www.centralfuel.com
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Special Thanks
Refreshments during Displayer Set-up
Wednesday
Sponsored by Mylex International, Inc.
Continental Breakfast
Friday
Sponsored by Atlantic Quality Parts &
Hoober, Inc.
Cocktail Reception
Wednesday
Sponsored by Allied Information Networks,
Area Diesel Service, Inc., &
Flint Hydraulics, Inc.
Refreshments during Trade Show Hours
Friday
Sponsored by Plastics Unlimited
Cocktail Reception
Friday
Sponsored by Schaefer Enterprises
Early Arrival Party
Wednesday
Sponsored by All States Ag Parts, Inc. &
Howard, LLC
Refreshments during Displayer Setup
Thursday
Sponsored by Mylex International, Inc.
Dinner
Friday
Sponsored by Abilene Machine, Inc.,
Allied Information Networks &
Cook Tractor Parts, Inc.
Cocktail Reception
Thursday
Sponsored by SAV Transportation Group
Breakfast Voucher
Saturday
Sponsored by Rock Valley Tractor Parts
Welcome Reception
Thursday
Sponsored by Diesel Specialties, Inc. &
Worthington Tractor Parts, Inc.
Trainings/Lunch
Saturday
Sponsored by Allied Information Networks &
Rock Valley Tractor Parts
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Happy Retirement!
Ralph Seymour retired at the end of March after
spending the last thirty years at Sparex Inc. Ralph and
his wife Kathleen started Sparex Inc. in the garage of their
home in Aurora, in 1985.
After graduating from Kent State, Ralph worked as
a Manufacturing Engineer, and eventually as a Division
General Manager, for ABS Industries, in Ashtabula, OH. In 1977 Ralph accepted a position as Executive Vice
President of the Highland Group, in Cleveland Oh, a
company that manufactured aftermarket Automotive
and Agricultural parts. Highland was a supplier to
Massey Ferguson, Tisco, and many other Agricultural
manufactures and WDs.
An opportunity arose in the mid 1980’s to work
with Sparex Ltd. in England, a Worldwide supplier of
Agricultural parts and in 1985 Sparex Inc. was born.
Sparex Inc. was purchased by a Major OEM in 2012,
and continues to expand in the US Market.
On the personal side, Ralph and Kathleen, are looking
forward to retirement and plan to spend time visiting
many of the friends they have worked with over the past
30 years. Their two children, Meredith and Jonathan will
remain at Sparex as part of the management team.
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New Member Benefit
I came back from Memphis and on Monday afternoon I ordered a few Cabela’s
gift cards as door prizes for our upcoming sales meetings. I went on the NTPDA site
and downloaded the interactive order form.
I filled it out, sent it off to Cabela’s and within minutes I received a call from
Michael Seay, their National Sales Manager, who expressed his gratitude about
my purchase. He also went on to apologize for not being able to make our show in
Memphis and explained that they couldn’t make it work with somewhat short notice
this year; but he indicated they planned on attending our next trade show to meet our
members.
Today (Thursday) I received my packet with the cards (see the attached picture)
and I have to tell you all, I was very impressed with the whole process.....impressed
enough that I thought I should mention to all. Oh, and I forgot to mention that I saved
10% on the cards!
Regards,
Jeff Griggs
Table for one? Is it lonely at the top? Photo compliments of your
friends Nancy & Terry
Kieffer!!! Thanks, Mr.
Prez....you do an amazing
job!
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Calling All Members:
I have been working on the Bulletin for...about 17 years! And...
let me tell you it’s always a bit of a challenge to try and find
“meat” for the Bulletin. Something that the board has talked
about on several occasions!!! It was recently mentioned that the
Bulletin needs a “facelift”...don’t we all! But I think we just need
more participation from our members. We’ve asked you in the
past to submit articles for the Bulletin and it didn’t work out too
well. So..I’m going to “sweeten the pot” as the saying goes. Send
me an article...something you wrote...something you enjoyed
reading. Inspirational - motivational - humorous. An article that
pertains to the industry. Maybe a suggestion that will help your
bottom line. Send it to me. If your article is printed (and you must send me the author’s name and permission to
print the article)...then I will send you a $50 gift card from Cabela’s. Currently our Bulletin is mostly ads - which is great because the ads pay for the quarterly printing of the
Bulletin and we appreciate your support. But...let’s get more bang for our buck! This is exciting. Let’s see what we can do to pull together and make this happen!
Please send your articles to me at [email protected].
Can’t wait to hear from you!
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Welcome New Board Members
Scott Schelling, Eric Shaul, Tom Winkleblack, Lance Hamilton, Jeff Griggs, Kathie Witte, Doug Swanson, Glen
Leaders, Kendall Jensen, Matt Pohronezny, Lon Sturgeon. Not pictured Sid Vanderleest.
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Give to Help St. Jude Save Children’s Lives
A huge thank you to everyone at the conference and trade
show that donated to St. Jude! This was our first attempt
at raising money for a
charity and you went
above and beyond what
I ever anticipated. It was
very heart-warming to
see everyone pitch in and
even challenge some of
the other attendees! And
the YETI cooler was a
big hit...next year we’ll
try to have TWO YETI’s
to give away! And then
our impromptu auction after our dinner on Friday night was
so much fun. Thank you to all the ladies who gave up their
ELVIS for such a great cause!!! My Elvis is very special...
thank you Kay Schaefer!!! And I’m happy to announce that
the board voted to “adopt” St. Jude as our personal charity
each year during our conference and trade show. So start
thinking about your donation to this very worthy cause
during our conference and trade show in Kansas City 2016!
14
You can help ensure families never receive a bill from St. Jude for
treatment, travel, housing or food — because all a family should
worry about is helping their child live.
And St. Jude freely shares the discoveries made, so every child
saved at St. Jude means thousands more children can be saved
around the world and in your community.
St. Jude won’t stop until no child dies from cancer. You can help.
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Feeding the World?
The world population is the total number of living humans on earth and in the last several years the figure of 7
billion has been bantered about. The United Nations Department of Economic and Social Affairs, Population Division estimated that as of 2010 the world population was
6.916 billion people. The United Nations Population Fund
claims this milestone was reached on October 31, 2011.
The United States Census Bureau estimates that the world
population exceeded 7 billion on March 12, 2012. The median age of the world’s population was estimated to be 29.7
years in 2014.
Opinions vary, but most conclude that the world population has experienced continuous growth since the end of
the Great Famine and the Black Death in 1350, when it was
near 370 million. Although total number and growth rate
estimates differ greatly, many question the sustainability of
further world population growth considering the growing
pressures on the environment, energy resources, and global
food supplies.
Poverty and hunger go hand in hand. World governments must work together to minimize the socioeconomic
limitations imposed by the distribution of natural resources,
energy, and available manpower.
By 2030 China is estimated to have 1 billion citizens
in their middle class alone according to Margaret Zeigler
of the Global Harvest Initiative. Such demographic shifts
amongst class and geography will stress an already strained
world food supply.
Through breeding and modern techniques farmers have
access to seed that can enable better harvests, which hopefully results in more people enjoying a healthy diet rich in
the necessary nutrients.
Two vegetable seeds in the U.S. are genetically modified for specific benefits - squash, to resist certain viruses
that can destroy the crop, and sweet corn, which enables
farmers to more efficiently manage weeds and pesticide
use. Papaya was successfully genetically modified to ward
off a virus that threatened to devastate overall papaya production.
Wheat, corn and sorghum are staple crops used to make
flour, bread, pasta, cereal and tortillas and are also fed to
livestock. Traditional breeding techniques have developed
many locally adapted wheat varieties and corn and sorghum
hybrids that are now grown around the world.
Protein-containing foods are important for good nutrition and maintenance of the body. The United Nations Food
and Agriculture Organization estimates that annual meat
production will need to double in order to feed 9 billion
people in 2050. Genetically enhanced seed for feed grains
like corn and soybeans, when harvested, contribute to the
diet for animals such as pigs, cows and chickens.
By Tom Winkleblack
Ambassador Kenneth M. Quinn, President of the World
Food Prize Foundation stated in the last 50 years we have
experienced an historical record increase in food production
and decrease in world hunger, but with the current trends
we have to be able to do it all over again!
The only way to accomplish the
challenge of feeding the world
is to continually improve
the genetic makeup of
these seeds which
enables them to
be more tolerant of nature’s
challenges
such
as
drought, insect and animal pests,
and plant
diseases.
18
It takes a village
to put a trade show together
A huge thank you to Mike Hansen for once
again setting up the trade show and making
sure everyone had what they needed. We are
so glad Mike & Deb are able to join us each
year!! Thank you to our musical entertainers
Eugene and The Junkman and Hudson &
Saleeby!
Thanks to our Keynote Speaker, Doc
Blakely, training participants - Steven Haas,
Jeff Griggs and Michael Libbie, Andrew
Geiselmann and Tony Dunnagan.
thank you to Companies Displaying & Attending
NTPDA’s 31st Annual Conference and Trade Show
Memphis, TN
* Abilene Machine, Inc.
All States Ag Parts, Inc.
* Allied Information Networks
* Area Diesel Service, Inc.
* Atlantic Quality Parts
Bowie Equipment
Burgh Implement
Combine World, Inc.
Cook Tractor Parts, Inc.
* Diesel Specialties, Inc.
Fawcett Tractor Supply, Ltd.
* Flint Hydraulics, Inc.
Gap Tractor Parts, Inc.
Gary Polk Equipment, Inc.
Global Recovery Corp.
Hoober, Inc.
* Howard, LLC
* Insight Advertising, Marketing & Communications
* K & M Mfg.
Kaddatz Auctioneering & Farm
Equipment Sales
Kern County Tractor Parts
Leaders Salvage
Mac Tractor Parts, Inc.
* Maxiforce, Inc.
Meuser Material & Equipment Co.
Mid South Salvage, Inc.
* Mylex International, Inc.
* Northern Radiator
Nyssa Tractor & Implement
* Plastics Unlimited
* Reliable Aftermarket Parts, Inc.
Rock Valley Tractor Parts
Russells Tractor Parts
* SAV Transportation Group
Schaefer Enterprises
Southeast Tractor Parts, Inc.
* Sparex, Inc.
Sturgeon’s Corner
* TEMCO H-M Parts Co., Inc.
Tom Klumpp Equipment & Tractor Parts
TR Salvage, Inc.
* Tracto-Parts Center, Inc.
* TractorHouse/AuctionTime.com
Wengers of Myerstown
Worley Farm Salvage, Inc.
Worthington Tractor Parts, Inc.
* Parts Express
19
Thank you to Flint Hydraulics for the tour and
hospitality. Special thanks to Rebecca Terrell for putting it
all together. We appreciate you all so very much!
Dinner at Car Museum Graceland
20
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Sympathy
Everett
Jordan,
Our
Dear Friend and Sparex
Technical Director for
more than 15 years, passed
away on the evening of
February 18. Everett was
in Valdosta, Ga., on a trip
with his wife Barb. Barbara
Jordan’s email is as follows: [email protected]
Everett Jordan
Member of NTPDA (National Tractor Parts Dealer Association)
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800-328-1752
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24
25
What’s The Real Cost?
by Michael Libbie
Sounds like a heck of a deal right? Less than a
PENNY per impression! But then you do the math: 70,000
impressions, divide that by their stated “click through
rate” of .03 percent. That comes to
2.3 page views...before the industry
standard conversion rate of 8%
(Conversion rates mean converting
a “looker” into a “buyer”)
But, let’s just go with 2.3 clicks
onto our client’s offer. The cost
now comes to $217.39 to attract
each new customer.
Not bad if our client were
selling $150,000 cars or legal work
that could amount to $200,000 in billable hours...but our
client, in this case, has an average ticket price of $45.
Marketing Tip #2: Impressions do not mean sales. They
mean impressions like in, “Oh, I see that.” Getting the
consumer to then DO SOMETHING and convert them to
becoming a buyer is a whole different discussion. Back in the day, long before I started our advertising agency,
I sold advertising. I remember being turned away by more
than one “gate-keeper” because I was not on “the preferred
list” of vendors. I’ve always
thought that’s a lousy way to do
business and since we formed the
agency we listen to any pitch. I’ve
always thought that if we don’t
we might be missing out on the
“Magic Bullet” that will drive
customers to our clients. So, that
too is a tip for you. Don’t wave
somebody off…they might have
exactly what you are looking for.
That being said you need to be careful. One of the
things we do for our clients is listen to pitches for them.
We recently heard a pitch about some online marketing.
It went like this: “Our customers get 70,000 impressions
each month and it’s only going to cost your client $500 each
month.”
Michael Libbie is the owner of Insight Advertising, Marketing and Communications and a long-time member of NTPDA. The agency is the Agency of
Record for the Association. You can contact him through their website: www.InsightCubed.com
26
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March 24, 2015
TO: My Friends and Business Associates
After 40 years of working with and for some of the finest people in the
Automotive, Agriculture and Truck Industries, the time has come to start a
new life chapter for me.
Effective April 3, 2015 I will retire and hopefully in the coming years I
can enjoy our kids and soon to be grandkids.
I have spent the last 23 years working for Northern Radiator and I want to
personally thank Roger Gauquie and Nathan Rohne for trusting in me to
be part of our management team. Now fellow employees like Denny Engelmann, Chuck McKaige and Hope
Thompson and many others have accepted the challenges of managing the future of Northern.
To all of our Sales Staff both Corporate and Independent I want to personally thank you for your considerable
guidance and friendship, you have made my life way more rewarding and enjoyable then I can express.
So in closing I hope everyone finds the satisfaction and rewards they search for. I don’t think you will find a
better company to be associated with than Northern.
Regards
Paul Freed
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®
www.herschelparts.com • Phone: 800-247-2167
NTPDA Ad.indd 1
TRACTOR
Allis Chalmers
Case
Case-International
David Brown
Farmall
Ferguson
Ford
John Deere
Massey Ferguson
Massey Harris
Minneapolis-Moline
Oliver & White
HERSCHEL is the exclusive distributor of the following brands:
Manufacturing Quality Ag Parts Since 1887
Disc Mower Blades
Flail Blades
Guards
Hold Down Clips
Rake Teeth
Rake Wheels
Reel Tines
Section Bolts & Rivets
Sickles
Super 7® Sections
Tiger Jaw® Kits
Tiger SharkTM Sections
TILLAGE
LEADER
CUTTING
HERSCHEL -
A manufacturer and
distributor of cutting
and tillage parts.
We also offer over
20,000 new and
rebuilt aftermarket
tractor parts.
3/19/15 1:15 PM