magazine digital events
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magazine digital events
www.bq-magazine.co.uk ISSUE SEVEN: AUTUMN 2014 STAIRWAY TO HEAVEN How a former model created a global skincare firm LITTLE, BIG PLAN The tiny mobile device with huge potential DESIGNS FOR LIFE Property guru’s unconventional career path REACHING FOR THE STARS Airport boss on a mission to transform city’s fortunes ISSUE SEVEN: AUTUMN 2014: WEST MIDLANDS EDITION THE SURVIVOR He fled Dubai after threats from unpaid suppliers. Now Simon Ford is building a new life...and a business empire BUSINESS NEWS: COMMERCE: FASHION: INTERVIEWS: MOTORS: EVENTS WEST MIDLANDS EDITION BQ Breakfast - Daily insight, news and analysis to help grow your business. Register free at www.bq-magazine.co.uk Business Quarter Magazine £2.95 BUSINESS QUARTER MEDIA PACK 2015 MAGAZINE DIGITAL EVENTS BRAND 3 MAGAZINE 4 BQ2 10 YEARBOOK 11 LIVE 12 BREAKFAST 15 EVENTS 21 ADVERTISERS 27 TESTIMONIALS 28 MAGAZINE DIGITAL EVENTS BRAND Business Quarter (BQ) is a leading business to business brand recognised for celebrating entrepreneurship and corporate success. Developed by room501 Ltd, a leading UK niche publishing company and part of the BE Group, the multi-platform brand currently reaches entrepreneurs and senior business executives across Scotland, The North East, Yorkshire and the West Midlands. BQ has established a UK wide regional approach to business engagement reaching a highly targeted audience of entrepreneurs and senior executives in high growth businesses both in-print, online and through branded events. As well as utilising a range of existing BQ products and services the brand also specialises in delivering bespoke communications to reach this key audience allowing commercial support partners to gain maximum value and return on investment. BQ BRAND REACH MAGAZINE DIGITAL Postal Circulation BQ Live website 7,360 (minimum combined annual postal distribution across all area editions) (Average unique monthly users) (Annual average attendance at all BQ related events) Postal Circulation (National daily email subscribers) 120,000+ 40,000+ (minimum combined annual bulk distribution across over 850 strategic UK locations) 33,477 EVENTS BQ Breakfast 30,390 Digital Magazine 38,889 (Minimum annual combined total of unique digital magazine reads of more than 2 seconds) 3 BQ ANNUAL REACH 250,000+ MAGAZINE BQ (Business Quarter) Magazine is gaining national recognition as a leading business publication focused on recognising and celebrating entrepreneurship and corporate success. BQ delivers a unique and refreshing mix of business news, features and commentary from the UK’s most inspirational entrepreneurs and business leaders whilst giving focus to key national issues that have a significant impact on the business landscape. Its aim is to inspire, enlighten and empower, embracing and reporting on regional business success wherever it is found and to make a real contribution to encouraging economic growth. www.bq-magazine.co.uk www.bq-magazine.co.uk ISSUE TWENTY SIX: SUMMER 2014 BEST FOOT FORWARD Shoe company boss steps into new territory ISSUE SEVENTEEN: AUTUMN 2014 Veteran business leader on creating wealth and giving something back RISING STARS Focus on two award-winning newcomers The tiny sensors we take for granted are a multi-billion pound business BQ Breakfast - daily insight, news and analysis to help grow your business. Register free at www.bq-magazine.co.uk Business Quarter Magazine £2.95 NORTH EAST BUSINESS NEWS: COMMERCE: FASHION: INTERVIEWS: MOTORS: EVENTS SCOTLAND EDITION BQ Breakfast - daily insight, news and analysis to help grow your business. Register free at www.bq-magazine.co.uk Business Quarter Magazine YORKSHIRE BARN AND BRED Software invented in a village outhouse goes global BRAVE NEW WORLD Property guru’s unconventional career path How intelligent cities will transform our lives REACHING FOR THE STARS SECRETARY TO BOSS THE SURVIVOR BURNING DESIRE £2.95 He fled Dubai after threats from unpaid suppliers. Now Simon Ford is building a new life...and a business empire From humble beginnings to business guru BUSINESS NEWS: COMMERCE: FASHION: INTERVIEWS: MOTORS: EVENTS WEST MIDLANDS EDITION BQ Breakfast - Daily insight, news and analysis to help grow your business. Register free at www.bq-magazine.co.uk Business Quarter Magazine SCOTLAND £2.95 WEST MIDLANDS 4 ISSUE TWENTY TWO: AUTUMN 2014: YORKSHIRE EDITION NORTH EAST EDITION My simple premise – ask customers what they want, then deliver it ISSUE SEVEN: AUTUMN 2014: WEST MIDLANDS EDITION BUSINESS NEWS: COMMERCE: FASHION: INTERVIEWS: MOTORS: EVENTS ISSUE SEVENTEEN: AUTUMN 2014: SCOTLAND EDITION ISSUE TWENTY SIX: SUMMER 2014: NORTH EAST EDITION Anthony Thomson’s Atom Bank rewrites the rules Bomb disposal expert and F1 engineer join forces LITTLE, BIG PLAN The tiny mobile device with huge potential Airport boss on a mission to transform city’s fortunes WORLD VISION Can business make the world fairer? ISSUE TWENTY TWO: AUTUMN 2014 LIFE IN THE FAST LANE How a former model created a global skincare firm DESIGNS FOR LIFE TALKING SENSORS THE FIXER www.bq-magazine.co.uk ISSUE SEVEN: AUTUMN 2014 STAIRWAY TO HEAVEN THE JOY OF GIVING GAME CHANGER Talent pool boost for North East businesses MIGHTY ATOM www.bq-magazine.co.uk IN THE FAST LANE Former motor racing enthusiast reveals his latest business venture CHAMPIONING THE NORTH BQ meets a man intent of transforming the region’s fortunes The entrepreneur on a mission to save lives with his revolutionary new fuel BUSINESS NEWS: COMMERCE: FASHION: INTERVIEWS: MOTORS: EVENTS YORKSHIRE EDITION BQ Breakfast - daily insight, news and analysis to help grow your business. Register free at www.bq-magazine.co.uk Business Quarter Magazine £2.95 YORKSHIRE MAGAZINE ENTREPRENEUR www.bq-magazine.co.uk ENTREPRENEUR BUSINESS LUNCH WINTER 13 DESIGNS FOR LIFE Property guru’s unconventional career path REACHING FOR THE STARS Airport boss on a mission to transform city’s fortunes ISSUE SEVEN: AUTUMN 2014: WEST MIDLANDS EDITION who never set foot in the mountain region. He must have had an amazing imagination because people believed he had been to Tibet. All of this triggered off my sense of inquiry. I’m so grateful to my uncle. Although I had to wait until the Maharishi arrived in 1967 by way of George Harrison of the Beatles to get to the next stage in my search. Charlie Miller left Niddrie Marischal school in Craigmillar and started as a male trainee hairdresser at Bob’s in the West Port, working alongside Joe Mooney. “Joe was my best-man when we got married, he’s a great guy.” It was a fabulous learning experience in the early 60s at a time when the Tony Curtis/ Perry Como flat-top hair-dos were in demand, and blond heart-throb Illya Kuryakin, played by Scotsman David McCallum, was the star of The Man from UNCLE (Joe was the first to have this look) and in those days Cossack, Brylcreem and Vitalis were must-have accessories. It was here that he learned the rudiments of ‘precision cutting’, a key to his later success. A little known fact is that men’s hairdressing used hand hair driers for blow-drying before women took to it in droves. “Going into ladies’ hairdressing was an easy transition because I was able to apply the same thinking with my precision cutting. When I saw Sassoon doing his famous geometric cuts I realised I could do that too. The training at Bob’s couldn’t have been better and I still appreciate it to this day. Then I started my own business in 1965 and looked after a wide range of clients from the Mods who arrived at the salon door on their Lambrettas to the classic cut clients in their Rolls Royce and E-Type Jaguar. After a spell in Rose Street, with partner Charlie Mearns in His Hair, a men’s hairdresser above the famed ‘I Found it at Bruce’s’ record shop [run by Bruce Finlay, another of Charlie’s ‘Gang Hut’ friends who went on to manage Simple Minds], Charlie Miller decided to open in a basement salon in Stafford Street at the West End. He has been in that street for 40 years and with the Directors has opened a further four salons within the city and established a global reputation for styling around the world. Charlie was in the vanguard of the new breed of exciting and entrepreneurial hair-cutters LITTLE DEVICE COULD BE BIG LITTLE, BIG PLAN The tiny mobile device with huge potential Professor Rick Hillum has developed a product that could soon find its way into every next-generation cellular handset and mobile device sold across the world. Although it only launched in August 2013, his company, Smart Antenna Technologies (SAT), is already in ‘active closing discussions’ to license the technology to a household name customer. It has also opened a silicon design centre in Bath, almost doubled its staff, from 13 to 23, and has won, or been shortlisted for, a clutch of awards. So what is this groundbreaking technology? At the moment, mobile handsets need a separate antenna to support each communication technology – Bluetooth, WiFi, GPS, GSM and 3G/4G. When 4G phones hit the market, they’re expected to have up to six narrow-band antennae operating on individual band segments, which, explains Hillum, is “highly inefficient in terms of cost and space occupied in the device”. SAT provides a single antenna solution – using THE SURVIVOR He fled Dubai after threats from unpaid suppliers. Now Simon Ford is building a new life...and a business empire BUSINESS NEWS: COMMERCE: FASHION: INTERVIEWS: MOTORS: EVENTS WEST MIDLANDS EDITION BQ Breakfast - Daily insight, news and analysis to help grow your business. Register free at www.bq-magazine.co.uk BUSINESS QUARTER | AUTUMN 14 £2.95 MOTORING AUTUMN 14 Professor Rick Hillum has been running university spin-out companies for a quarter of a century, but his latest is the most exciting and potentially lucrative yet. Ros Dodd reports ISSUE SEVEN: AUTUMN 2014 STAIRWAY TO HEAVEN How a former model created a global skincare firm Business Quarter Magazine AUTUMN 14 34 AUTUMN 14 a novel foil or printable antenna and control chip to produce a compact multi-frequency antenna. And instead of costing up to $18 per antenna, this foil or printable antenna costs less than $1, thus potentially saving the industry billions of dollars. SAT uses software-reconfigurable hardware that enables manufacturers to produce one device for all territories, reduce costs and streamline manufacturing and logistics. “So you can see why the company has more potential customers than staff and why we’re having to hold customers off,” says Hillum. “The reason customers are biting our hands off is that the technology is protected by patents – we have a significant number of applications either filed or in process – and we are adding even more functionality into the antenna to take us into the future.” If all goes to plan, we won’t have to wait too long for the technology to hit the high street. “By the end of 2015, this will be in a customer’s product in volume production,”>> AUTUMN 14 35 MOTORING ENTREPRENEUR 52 BUSINESS QUARTER | WINTER 13 BUSINESS QUARTER | AUTUMN 14 SPRING 14 SPRING 14 ENTREPRENEUR MY MAGIC FORMULA Dean Chudasama has built his impressive housing business on the back of honouring commitments, helping partners and investing against the flow of the market. Ros Dodd reports LIVING UP TO EXPECTATIONS During the recession, as construction sites stood abandoned and businesses were brought to their knees by banks’ reluctance to lend, one West Midlands property company couldn’t build homes fast enough to satisfy customer demand and banks were falling over themselves to offer funding. That company was Acocks Green-based Damson Homes, and its year-on-year success, even in the midst of deep economic gloom, is down to a “magic formula” honed over more than 25 years by its charismatic owner, Dean Chudasama. It’s a formula that is deceptively simple: an uncompromising hands-on approach by Damson’s core team – Chudasama, building supremo Ray Sketchley and architect Parimal Tanna – a fast turnaround (the average build time is 17 weeks), great customer service and creative marketing. The company has also eschewed expanding geographically in order to focus on the relatively small area of south Birmingham, north Worcestershire and north Warwickshire that it knows like the back of its hand. Since its launch in 2003, Damson has built more than 120 homes – selling most off-plan – and prides itself in finishing even the least expensive to a very high specification (granite worktops, Neff appliances and American oak staircases are standard), with £200,000 Roger Hutton, a partner at Clarion Solicitors, takes his pregant wife and elderly father for a spin in a Jaguar XJ >> 58 BUSINESS QUARTER | AUTUMN 14 in association with OVERCOMING THE HURDLES The issue: What barriers currently exist for manufacturers in Yorkshire that are preventing them from globalising and how can we tackle these? which all the departments were competing against each other, it wouldn’t work. If you’re going to have this idea of UK PLC, you’ve got to invest in it.” Colin Glass: “The HS3 link is very important because, like it or not, Manchester is the international airport but it’s a pain to get there, so I think that link is very important.” Mike Pickles: “I couldn’t care less. The big issue is driving my business forward and it’s not worrying whether there’s a link here, there and everywhere. To me it’s just how I get more business.” Eric Hawthorn: “The point of connecting the region is how it will impact on bringing inward investment in.” Mike Maddock: “It’s about creating a strong platform so that we can trade with SPECIAL REPORT | AUTUMN 14 ENTREPRENEUR 32 TAKING PART Mike Pickles, owner, Really Useful Products Chris Lord, CEO, Bartuf Group Eric Hawthorn, founder, Radio Design Chris Black, managing director, Sound Leisure Enrico Vassallo, chief executive, Optare Group Colin Glass, founding partner, WGN / non-exec director of Surgical Innovations (amongst other firms) Mike Maddock, co-owner, Performance Engineered Solutions (PES) Stephen Foster, business development director, Mazars Neil Williams, regional director, Santander Corporate and Commercial Banking Charles Garfit, head of manufacturing, Santander Corporate and Commercial Banking In the chair: Caroline Theobald Taking notes: Andrew Mernin, editor, BQ Venue: The New Ellington Hotel, Leeds BQ is highly regarded as a leading independent commentator on business issues, many of which have a bearing on the current and future success of the region’s business economy. BQ Live is a series of informative debates designed to further contribute to the success and prosperity of our regional economy through the debate, discussion and feedback of a range of key business topics and issues. the rest of the world effectively.” Chris Lord added that an element of tribalism might hinder the notion of an interconnected North that trades with the world. “If you look at the South, nobody gives a damn whether you live in Kent, Surrey or wherever because you just bleed into it. There is without any doubt whatsoever, this idea that ‘you’re from the other side of the hill and I’m from this side’. Another challenge, said Eric Hawthorn, is the time it takes to crack a new market against the size of support funding available to do so. He said: “My business can’t just pick up business from the internet as it’s business to business and I’m selling to global mobile phone companies. It’s a really slow process to enter new markets. It’s taken five years MANUFACTURERS GOING GLOBAL ENTREPRENEUR AUTUMN 14 SPRING 14 DEBATE A HOME-SPUN YARN FROM THE CASTLE to make any progress in India, for example. So accessing the world is really hard but the financial support we can get from government for exporting is insufficient. So my challenge is how do I take my business to the world more quickly?” One of the main inhibitors to exporting Charles Garfit has witnessed among businesses is a lack of confidence. He said: “It’s all about giving people the confidence to actually go out there and do something. You can take the most erudite business people who trade extensively around the UK, and sit them down in front of somebody from overseas and it all goes horribly to pieces. So I think we can all help give people the confidence they need to trade internationally.” Eric Hawthorn suggested export networks, such as that run by Leeds City Region Local Enterprise Partnership, are a great source of market confidence and insight. Business leaders trading globally share their expertise with their peers and help others tap into territories they have already broken into. “If you’ve got experience of a particular country, and you had advisers that worked for you, you could introduce other businesses to the same advisers – which government bodies are not allowed to do.” Charles Garfit: “I’m a great believer that stories really do educate. I think when you understand what others have been through to get to where they are, and some of the horrors as well as the things that have gone wonderfully well, that is invaluable.” Neil Williams asked how businesses should assess which markets to target their products at in the first place. Mike Pickles: “It’s a simple principle of low hanging fruit. It can be any product from buses to jukeboxes to plastic boxes to surgical implements; it is simply about where the marketplace for your product is. I find it’s easy by just following the money. Which is the biggest GDP? Which is the most likely to want your product? Of course I do visit the country to get an understanding of what opportunities exist. But we find the easiest way to break into a new market is through international trade exhibitions.” Pickles also highlighted why a patient approach to exports is essential. “It’s all got >> MANUFACTURERS GLOBAL BUSINESS QUARTER GOING | SPRING 14 SPRING 14 SPRING 14 SPRING 14 He is also a good example of how hard work – in his case, juggling a full-time job and part-time studying with buying and refurbishing properties – is the best way to succeed in business. The foundations of Damson Homes were laid many years ago. Born in Nairobi, Kenya, Chudasama moved to the UK when he was two and settled in Birmingham with his Indian-born parents. “My parents didn’t speak English and worked in factories all their lives, but they drove the message into me and my two sisters that we would have an education and a life with more opportunities than they had had,” he recalls. His parents’ ambitions for their children were realised when their son became the first person in the family to get into university. “They were very proud,” he remembers. It was, however, a somewhat circuitous route to the University of East London, where he studied land management and estate administration. “I went through three years at Solihull College and came out with nothing. A friend of mine was working for Ind Coope at the time and his job sounded really interesting: things like negotiating the sale of part of a pub car park to a developer. I asked him how he’d got into it and he said he’d studied for a degree in land management and estate administration. >> Putting world-class expertise to work in your business 27 BUSINESS QUARTER | SPRING 14 ENTREPRENEUR Sir Jack Stewart-Clark is the owner of Dundas Castle, one of the most perfect places for a wedding or corporate leisure day in Scotland. However, Sir Jack had a distinguished career in business and politics before restoring his historic home into an intimate hospitality venue with five-star service. He talks to BQ Scotland editor Kenny Kemp about his life and times Here’s a bit of history. The siege and bombardment of Edinburgh Castle by Oliver Cromwell ended on 24 December 1650 when its governor Walter Dundas eventually surrendered. Dundas, who had been a Covenanter, decided to join Cromwell’s Commonwealth side. Today, many Scottish couples who celebrate their wedding vows in the ancient Old Keep of Dundas Castle have cause to be grateful for Walter’s submission. For Walter Dundas’s own home was spared the wrath of Cromwell and today the 15th century Keep is now one of the most atmospheric places to tie the marital knot. It’s a restored tower with a vaulted medieval great hall, steeped in Caledonian history. It’s where Cromwell once stayed during his period of religious warfare in Scotland which saw similar strongholds razed to the ground. The Auld Keep, built in 1416, and the more comfortable adjoining country house built in 1818 by architect William Burn – with its manicured acres – is the home of Sir Jack Stewart-Clark and his Dutch-born wife, Lady Lydia. Dundas Castle is one of the great success stories of up-market tourism and leisure in Scotland and a credit to the vision of Sir Jack. Sir Jack had several remarkable careers even before undertaking the rebuilding of Dundas Castle as this five-star venue, with its glorious backdrop overlooking the Firth OF Forth. After many years working abroad with thread maker J&P Coats in Uruguay, Canada, Spain, Holland, Portugal and Pakistan, the fluent Dutch and Spanish speaker rose to the top of the Philips electrical conglomerate in the UK. Firstly, he became managing director of Philips Electical, the consumer goods arm of Philips in the UK and then managing director of Pye of Cambridge, a public company but majority 33 26 [email protected] www.birmingham.ac.uk/partners 26 BUSINESS QUARTER | SPRING 14 SPECIAL REPORT |AUTUMN 14 ENTREPRENEUR INTERVIEW owned by Philips. He stepped out of business in 1979 to become one of the UK’s first elected European parliamentarians and rose to become vice president of the European Parliament. He’s an active octogenarian with a sharp-as-tack memory and remains a strong pro-European. He returned to Dundas in 1997 armed with 27 years of business and 20 years of political experience. While he has built Dundas Castle’s corporate, leisure and wedding business from scratch, it is Sir Jack’s personal touch which chimes so well with guests. He puts much of the success down to his staff, working to ensure that demanding high-value events go off seamlessly. But the Stewart-Clark family presence is an essential aspect of Dundas’s intimate charm and this is due in no small measure to Sir Jack’s wife Lady Lydia, who has done all the interior decorating in Dundas and has turned it into “the cosiest castle in Scotland”. “The leisure business has a reputation for quick turnover of staff, bigger than almost any other industry. I wanted to be absolutely certain that I looked after our people and ensure that they would stay with us for many years. Not only are they paid reasonably well in comparison to the rest of the sector, but they have jobs they enjoy doing and become part of our extended family,” he says. It has worked. Lucy Scillitoe, the general manager, has been with Sir Jack for more than 10 years, while the rest of the team, including marketing manager Siobhan Leith, has been together for a long time. “It’s so important: you’ve got to look after the people who are looking after the customers,” he says. “In that way we can expect to provide a first class attentive and caring service”. Dundas Castle employs 20 full-time and 27 another ten regular contract people, including the gardeners who keep the grounds looking in tip-top condition for over 130 events a year. “My principle is that the moment that you come through the gates of the Castle and head up the driveway, you’ve got to feel that this is a special place that is cared for and looked after.” He’s right. The rhododendron bushes are neatly clipped and the tarmac without a pothole – a rather rare occurrence in the environs of Edinburgh. The drive ends as you crunch onto specially imported gravel at the castle’s elegant and imposing front door. “It has all got to be kept to the highest standard. Even the brass on the front door has to be buffed and polished.” With its grand wood-panelled entrance hall, its comfy sitting rooms and grand dining room, Dundas is a magical place for a wedding and a secluded venue for corporate customers. It has 17 luxurious bedrooms and bathrooms for overnight guests. There’s a fixed pavilion marquee beside the lawns for bigger events of up to 250 and a site for a grand marquee, which will then house up to 1,000 people. It wasn’t always like this at Dundas. When Sir Jack and his wife started on the restoration work, the house was riddled with dry rot and required a fortune being spent to bring it into watertight condition. Also the boat house on the loch, which is now used for honeymoon night, had been vandalised. “I feel sorry for my parents in some way. My grandmother lived here until 1938 with her unmarried children. My parents moved into Dundas after she died. However shortly, thereafter, the RAF requisitioned the Castle and my parents moved to Ravelston in Edinburgh for the duration of the war. Sir Jack’s father, Sir Stewart, died when he was 68. He had been a great sportsman >> BUSINESS QUARTER | SPRING 14 www.bq-magazine.co.uk ISSUE SIXTEEN: SUMMER 2014 HEADS IN THE CLOUDS The businessmen capitalising on the data storage revolution STRIPPING FOR ACTION Golfing legend aims to market comic strip character worldwide CREDIT WHERE IT’S DUE Meet the woman at the heart of Scotland’s credit union success THE SURVIVORS How a property giant weathered the economic storm ISSUE SIXTEEN: SUMMER 2014: SCOTLAND EDITION Delegates initially focused on some of the challenges preventing Yorkshire manufacturers achieving global success. Eric Hawthorn suggested conditions at home needed to improve to ease access to export routes. He explained that Yorkshire businesses needed a faster route to Manchester Airport, the closest long-haul flight hub, and backed the proposed ‘HS3’ high speed link from Leeds to Manchester. “Just think what a functioning transport system connecting Leeds, Sheffield and Manchester would do for us internationally and in terms of inward investment. We’d be selling the whole region and its strengths,” he said. Mike Maddock agreed: “If you had a PLC in 59 BUSINESS QUARTER | AUTUMN 14 properties fitted out to the same standard as those in the £700,000 price bracket. Not only does it have buyers lining up to buy its properties, the company has won the Chartered Institute of Building’s “design and quality” award (nominated by Local Authority Building Control) four consecutive times – a feat no other developer has achieved. And one of its developments, The Friars in Hall Green, was the only residential build to be shortlisted in the 2012 RICS Awards for Design & Innovation. “We have managed to buck the trend in the property market by doing things differently,” explains Chudasama. The moment you meet the 48-year-old fatherof-two, you are immediately reminded of the saying that “people buy from people they like”. Chudasama is chatty – very chatty in fact – and hugely likeable. It is evident, too, that he believes in always conducting himself honourably, whatever the financial climate. “My reputation and the reputation of Damson Homes are extremely important to me,” he says. “I describe myself as being firm but fair.” Chudasama is a good example of the entrepreneur who sees an opportunity, grabs it with both hands and takes care to learn from it all there is to know so that he can take the experience and plough it into the next, bigger project. CANCER DROVE ME TO SUCCEED Telecoms boss came back stronger after beating killer disease BUSINESS NEWS: COMMERCE: FASHION: INTERVIEWS: MOTORS: EVENTS SCOTLAND EDITION BQ Breakfast - daily insight, news and analysis to help grow your business. Register free at www.bq-magazine.co.uk Business Quarter Magazine £2.95 INTERVIEW SUMMER 14 FUTURE IS A CARBON FREE ZONE It’s this chicken and egg situation... you won’t get the vehicles without the infrastructure but if you put the infrastructure in without the vehicles you get slaughtered in the press Emerging technologies are set to transform not just transport but the way we power our lives, as Peter Jackson discovers talking to Dr Colin Herron MARVELS IN MORPHSUITS The Morphsuit is already a stunning global success. The three founding creators are now using this to build a market leading position in the fancy dress category. They have some great super powers literally up their sleeve. Kenny Kemp meets Ali Smeaton and Gregor Lawson, two of the three entrepreneurs, in Edinburgh BUSINESS QUARTER | SPRING 14 40 If you start spotting Spider-Man in Glasgow, the Iron Man in Edinburgh, and Captain America in Aberdeen, rest assured you are not losing your marbles. The chances are they will be Marvel superhero fans wearing the latest Morphsuits developed by the Scottish company AFG Media. And with suits that have added ‘super powers’, this will surely take Morphsuits into the stratosphere and beyond. In case you have been living on planet Zog, the Morphsuit is a tight-fitting, full-body garment of spandex and polyester that has become a fancy dress sensation. The core benefits - apart from the fun they create - are you can see through, breathe through and drink through the suits. Among the crazy facts about Morphsuits is the world record for drinking a pint of beer through the suit is 6.3 seconds. Gregor Lawson, Fraser and Ali Smeaton, the three fun-loving founders of this global phenomenon, are super serious about their business. Neither wonder. The fancy dress industry worldwide is worth an estimated £3.5 billion and it is growing. Those who love dressing up for almost any given occasion have an insatiable demand for innovation – and that is keeping the Morphsuit men focusing on this big prize. The Morphsuit is already in a league of its own but some tantalising developments for the Edinburgh-based business are attempting to keep it way ahead of the pack. Sitting in the modern Edinburgh office of AFG Media, near the former depot for the city’s cable-drawn tramcars, there is a buzz of activity. In the upstairs balcony, Ali and Gregor are modelling some of their latest creations, while downstairs the marketing and administrative teams are helping keep the vital social media chat up-to-the minute. For Morphsuits is an innovative and impactful business that has been propelled by the power of Facebook – and Morph fans have heard about a new range of licenced Marvel costumes with ‘augmented reality’, which will bring party-going ‘superpowers’ to mimic Spider-Man, Iron Man, Wolverine, Captain America and Deedpool. “We’re aiming to be the first global brand in the fancy dress sector synonymous with awesome costumes incorporating smartphone technology,” says Gregor Lawson, the bearded co-founder, after returning to more customary jeans and T-shirt. For four years, he explains, thousands of fans have been clamouring for Morphsuits to follow the success of their Power Rangers outfits and go for Marvel superheroes, especially SpiderMan. But such characters are licensing golddust, and AFG Media have had to spend time winning over Disney-Marvel. “It was natural for people to ask for SpiderMan because he effectively wears a Morphsuit. It’s a no-brainer. But when it comes to working with a big company like Disney-Marvel, it takes a long time to get the licence and sort out all the legal work. Now we’ve done it and we’re incredibly excited,” says Gregor. It is very early days with Disney-Marvel but with George Lucas’ Star Wars franchise also coming into the fold, there are some eye-watering 41 prospects for Morphsuits, especially now that they are endowed with Super Powers. In the meeting room, Gregor and Ali [Fraser is in a series of commercial sessions in London] are delighted to demonstrate how augmented reality is incorporated into the Iron-Man suit - by using a smart phone to identify a marker, Iron-Man appears to fire a laser-like beam from his hands. The mock ‘electricity charge’ can then be screen-grabbed and shared with friends who can ‘Like’ the image. The ‘augmented reality’ Zappar works with the free Morphsuits smartphone app integrated with the costume and brings the hero’s superpowers to life. Gregor then dons a monster’s head made from latex, fixing his iPhone into the head to create a moving Cyclop’s eye. It’s brilliantly inventive and generates hoots of laughter. It might well generate piles of cash too. This is the new world of the Digital Dudz’ Cyclops Masks and Zappar Codes helping to bring superhero costumes to a higher plain >> BUSINESS QUARTER | SPRING 14 SPECIAL REPORT | SUMMER 14 5 34 SUNDERLAND: THE UK’S THRIVING AUTOMOTIVE HUB SUNDERLAND: THE UK’S THRIVING AUTOMOTIVE HUB 35 Crystal ball gazing is one thing and making the future happen is another, but at a site in Washington one organisation is engaged in both. In 2009 the North East was officially designated a Low Carbon Economic Area in ultra low carbon vehicles and, a couple of years later, Gateshead College set up a subsidiary, Zero Carbon Futures, to further the advancement of technologies surrounding low carbon vehicles and examine the impact that these technologies will have on homes and cities in the future. Based in the Future Technology Centre in the heart of Sunderland’s automotive zone, the company, which has 10 staff, is supporting the regional drive to position the North East as a leading European centre for Low Carbon Vehicle expertise. Zero Carbon Futures managing director Dr Colin Herron explains: “One of our main purposes is to scan the horizon for new >> SPECIAL REPORT | SUMMER 14 MAGAZINE DISTRIBUTION BQ reaches an affluent and influential audience of directors, owner managers, entrepreneurs and opinion formers via its carefully researched distribution model. 7,500 copies are mailed on a named basis to a database that is constantly updated for each area. The people on the database are in a position of influence within leading businesses and include board directors of the region’s Top 250 companies and owner managers of leading entrepreneurial businesses. A further 2,500 copies are distributed to over 200 locations in each area of high executive footfall. BQ has become keenly anticipated and is retained as an important reference document, offering limited but exciting advertising opportunities that will expose your business products and services to a large, unique audience of UK wide business decision makers and opinion formers. DEMOGRAPHICS BY JOB DESCRIPTION HLM CEO OMB MKT YORKSHIRE BY INDUSTRY 9% 71% 8% 12% BY POSTCODE AUTO CH CON MAN NE RE SS TR HLM OMB MKT 77% 19% 4% AUTO CH CON MAN NE SCOTLAND RE SS TR 3% 2% 13% 26% 5% 7% 42% 2% 4% 13% 11% 9% 6% 15% 39% 3% LS HG YO BD S HU S EH G A8 D FK ML PH I KA CEO HLM OMB NORTH EAST MKT 2% 71% 24% 3% AUTO CH CON MAN NE RE SS TR CEO HLM OMB MKT WEST MIDS 11% 74% 9% 6% AUTO CH CON MAN NE RE SS TR 9% 5% 11% 16% 4% 6% 47% 2% 4% 2% 9% 37% 4% 9% 28% 7% 43% 17% 15% 15% 10% 3% DH DL NE SR TS OTHER B CV WV WS WR DY 40% 36% 12% 3% 2% 2% 1% 1% 1% 9% 11% 45% 7% 24% 4% 44% 26% 10% 8% 7% 5% Data complied for the distribution of BQ magazine by room501 2014. KEY CEO Chief executive officers. HLM Managing Directors, board level directors. OMB Owner managed business. MKT Sales & marketing. AUTO AUTO: Logistics, haulage, freight forwarding, transport, automotive. CH CORPORATE HOSPITALITY: Events management, conferencing and banqueting, catering, hotels. CON CONSTRUCTION: The built environment. MAN MANUFACTURING & INDUSTRY: Production, exporters. NE NEW ECONOMY: Pharmaceutical, petro-chemical, bio-science, IT, centres of excellence, process industries. RE RETAIL: Department stores, independent retailers. SS SERVICE SECTOR: Business support, professional services, local government, finance. TR EDUCATION, TRAINING & RECRUITMENT: Recruitment specialists, training consultants, universities, colleges 6 MAGAZINE SPONSORSHIP Business Quarter (BQ) is a leading business to business brand recognised for celebrating entrepreneurship and corporate success. 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SPONSOR PACKAGES PRINCIPAL SPONSOR ANNUAL PACKAGE: (3 only) £10,000 Enhanced logo on Contents (page 3) £1,200 Sponsorship of News or Entrepreneur or Commercial Property pages £3,200 Inside front or inside back or back page advertisement x 4 editions £8,400 4 page company profile in one edition £5,000 Leaderboard on www.bqlive.co.uk £1,200 *20% off BQ Live Debates (worth £1000) *20% off 48 page BQ2 Special Reports (worth £3600) *20% off all inserts, additional print & digital advertising TOTAL RATE CARD VALUE £19,000 ASSOCIATE SPONSOR ANNUAL PACKAGE: (5 ONLY) £5,000 Logo on Contents (page 3) £1,050 Sponsorship of Business Lunch or Success Story Early right hand page advertisement x 4 editions £5,000 DPS ‘Success Story’ case study in one edition £2,400 Banner on www.bqlive.co.uk £800 * 20% off BQ Live Debates (worth £1000) * 20% off 48 page BQ2 Special Reports (worth £3600) * 20% off all inserts, additional print & digital advertising TOTAL RATE CARD VALUE £9,250 7 MAGAZINE RATES ADVERTISING RATES SIZES: Double page spread Full page Half page Quarter page PRE-PAYMENT DISCOUNTS: £2100 £1200 £735 £420 (Invoiced in full on receipt of order) 2 issues 10% 3 issues 15% 4 issues 20% PREMIUM POSITIONS: Inside front cover Inside back cover Back cover Advertisers may take advantage of multiple insertion discounts or pre-payment discounts, not both £2000 £1800 £2500 BIND IN SECTION: 8 page bind in £4200 FOLD OUT: MULTIPLE EDITION DISCOUNTS: Cover roll fold Internal roll fold (Invoiced on publication) 2 issues 5% 3 issues 7% 4 issues 10% £3500 £2500 MULTI REGION PRICING BQ MAGAZINE NO. OF ADS FULL PAGE HALF PAGE QTR PAGE 1 issue in one edition no discount 1 £1,200 £735 £420 1 issue in two editions 5% discount 2 £2,280 £1,396.50 £798 1 issue in three editions 7% discount 3 £3,348 £2,050.65 £1,171.80 1 issue in four editions 15% discount 4 £4,080 £2,499 £1,428 2 issues in one edition 5% discount 2 £2,280 £1,396.50 £798 2 issues in two editions 7% discount 4 £4,464 £2,734.20 £1,562.40 2 issues in three editions 10% discount 6 £6,480 £3,969 £2,268 2 issues in four editions 15% discount 8 £8,160 £4,998 £2,856 3 issues in one edition 7% discount 3 £3,348 £2,050.65 £1,171.80 3 issues in two editions 10% discount 6 £6,480 £3,969 £2,268 3 issues in three editions 15% discount 9 £9,180 £5,622.75 £3,213 3 issues in four editions 20% discount 12 £11,520 £7,056 £4,032 4 issues in one edition 10% discount 4 £4,320 £2,646 £1,512 4 issues in two editions 15% discount 8 £8,160 £4,998 £2,856 4 issues in three editions 20% discount 12 £11,520 £7,056 £4,032 4 issues in four editions 25% discount 16 £14,400 £8,820 £5,040 ISSUES: Spring, Summer, Autumn, Winter EDITIONS: Scotland, North East, Yorkshire, West Midlands PREPAYMENT: Discounts as above with an additional 5% for prepayment 8 MAGAZINE SPECIFICATIONS Trim Size: 205mm x 260mm portrait DOUBLE PAGE SPREAD Type: 390mm x 240mm Trim: 410mm x 260mm Bleed: 416mm x 266mm FULL PAGE Type: 175mm x 240mm Trim: 205mm x 260mm Bleed: 211mm x 266mm DOUBLE PAGE SPREAD TRIMMED SIZE: 410mm wide x 260mm high BLEED SIZE: 416 wide x 266mm high (3mm all sides) CRITICAL TYPE AREA: 390mm wide x 240mm high (Please ensure an area 20mm either side of the gutter is free from type) GUTTER Please accommodate for 10mm/12.5mm loss of visibility on inside of page. 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QUARTER PAGE 85mm wide x 120mm high HALF PAGE 175mm wide x 120mm high 9 MAGAZINE BQ 2 BQ2 is a Special Report platform that is distributed with our quarterly editions to focus on specific subject matters and sectors of national economic importance. Consisting of 48 pages these reports provide economic insight on a range of business topics with in-depth interviews and analysis supported by first class photography and design. Each special report provides limited and exclusive advertising and sponsorship opportunities. ENTREPRENEUR In association with AUTUMN 14 SPECIAL REPORT: BUSINESS GROWTH SPECIAL REPORT: THE SUBSEA SECTOR BOXING CLEVER Family-run packaging business owes success to father’s values MAS APPEAL Firms praise Manufacturing Advisory Service experts POSTCODE PIONEERS The data specialists who exploited a gap in the market FROM JAM AND BREAD TO SOME SERIOUS DOUGH C-STATE OF THE ART New subsea centre could be a game changer STAYING ON TOP How the region is maintaining its edge Worcester-based address data specialist Postcode Anywhere processes millions of transactions every day – and for some of the world’s largest brands, as co-founder Guy Mucklow explains >> SPECIAL REPORT | AUTUMN 14 46 BUSINESS GROWTH SIZES: Double page spread Full page Half page Quarter page 47 SPECIAL REPORT | AUTUMN 14 SPECIAL REPORT SPONSORSHIP £ 12000/£20000 £2100 £1200 £735 £420 Includes: • Front cover billing • Display advert on back cover • Logo on welcome page • Editorial feature £2000 £1800 £2500 ASSOCIATE SPONSOR PREMIUM POSITIONS: Inside front cover Inside back cover Back cover BUSINESS GROWTH TRAPPINGS OF WEALTH Dr Tony Trapp gives a frank interview £5000* Includes: • Logo on welcome page • Editorial feature THE FOLLOWING TOPICS WILL BE COVERED DURING 2014/15 • Digital manufacturing • Energy • Education and business • Exporting for growth • Science and technology • Advanced engineering • Access to finance • Renewables and offshore • Tourism and Leisure If you have a sector you would like us to profile please let us know. *We can also be commisioned to produce bespoke BQ2 reports. Prices available upon request. 10 MAGAZINE YEARBOOK The BQ Yearbook 2015 like Business Quarter Magazine comprises quality editorial comment, together with essential reference information about the region, leading businesses and organisations. BQ has firmly established itself as a favourite read across the business community and the Yearbook will provide the magazine’s regular subscribers with a concise analysis and summary of the year past and, more importantly, the year ahead. Skilful design and astute use of colour will deliver an easy guide through the substantial information sector by sector. Authoritatively written leads and briefings will capture the events and issues of 2014 and set the scene for 2015. The publication fits easily onto desks, and into pockets and briefcases, ever handy for instant reference. bq-magazine.co.uk bq-magazine.co.uk bq-magazine.co.uk new economy overview bq-magazine.co.uk who’s who Helen Ager who’s who James Allen EXECUTIVE PARTNER MAIN BUSINESS: Legal MANAGING DIRECTOR MAIN BUSINESS: Creative marketing communications YEARBOOK 2014 DWF, Great North House, Sandyford Road, Newcastle upon Tyne, NE1 8ND 0191 233 9700 [email protected] www.dwf.co.uk Vinay Bedi David Armstrong DIRECTOR MAIN BUSINESS: Commercial management consultancy Guerilla, 4 St James Street, Newcastle upon Tyne, NE1 4NF 0191 261 9799 [email protected] www.guerilla.co.uk John Anderson CBE Mark Armstrong EVENT PRODUCTION MANAGER MAIN BUSINESS: Audio visual & event production CHAIRMAN MAIN BUSINESS: Business space & consultancy services DIRECTOR MAIN BUSINESS: Insurance broking & risk management North East Business and Innovation Centre (BIC), Wearfield, Enterprise Park East, Sunderland, SR5 2TA 0191 516 6200 [email protected] www.ne-bic.co.uk Todd & Cue Ltd, Kingfisher House, Kingsway, Team Valley, Gateshead, Tyne and Wear, NE11 0JQ 0191 482 0050 [email protected] www.toddcue.com NORTH EAST Shelagh Alderson Sandy Anderson Dame Margaret Barbour HOSPITAL DIRECTOR MAIN BUSINESS: Hospital CHAIRMAN MAIN BUSINESS: Public and private sector Local Enterprise Partnership for Tees Valley CHAIRMAN MAIN BUSINESS: Manufacturer & retailer of casual clothing Spire Washington Hospital, Picktree Lane, Rickleton, Washington, NE38 9JZ 0191 415 1272 [email protected] www.spirewashington.com UBS Wealth Management, 2 St James’ Gate, Newcastle upon Tyne, NE4 7JH 0191 211 1015 [email protected] www.ubs.com/uk Richard Blackett Katherine Aitken Big Purple Productions Ltd, Unit 36 Stella Gill Industrial Estate, Pelton Fell, Chester Le Street, DH2 2RQ 0191 388 0988 [email protected] EXECUTIVE DIRECTOR MAIN BUSINESS: Wealth management Armstrong Consultancy Services (ACSL) Ltd, Wellington House, Westminster Business Centre, Wynyard Business Park, Wynyard, Teesside, TS22 5TB +44(0) 1740 665 010 / +44(0) 793 902 8044 [email protected] www.armstrongcsl.co.uk DIRECTOR MAIN BUSINESS: Independent financial advisers. Portfolio management services, min. investment £70k Blackett Walker Ltd, BW House, 2/3 Park Road, Gosforth Business Park, Newcastle, NE12 8DG 0191 653 1025 [email protected] www.blackett-walker.co.uk Jonathan Blair MANAGING PARTNER MAIN BUSINESS: Law Firm The life and soul of business. Bond Dickinson LLP, St. Ann’s Wharf, 112 Quayside, Newcastle upon Tyne, NE1 3DX 0845 415 0000 [email protected] www.bonddickinson.com J Barbour & Sons Ltd, Simonside, South Shields, Tyne & Wear, NE34 9PD 0191 455 4444 [email protected] www.barbour.com Tees Valley Unlimited, Cavendish House, Teesdale Business Park, Stockton on Tees, Tees Valley, TS17 6QY 01642 524 400 www.teesvalleyunlimited.gov.uk Smart switch: Under chairman Geoff Ford, Ford Engineering Group on South Tyneside, once heavily reliant on shipbuilding, is now into the aircraft and automotives industries, and doing well NORTH EAST Chris Alexander The life and soul of business. Sunderland Live, Sunderland Software Centre, Tavistock Place, Sunderland, SR1 1PB 0191 561 8412 [email protected] www.sunderlandlive.co.uk Innovation is the new mantra covering all aspects of business now, and the burgeoning digital sector is just one area where it has a chance to take root, says Brian Nicholls 41 Lee Andrews CHIEF OPERATING OFFICER MAIN BUSINESS: Events Doing it Differently Pamela presses on: Newton Aycliffe is seeing major diversification in manufacturing also with a move by Ebac into air source heat pumps, freezers and a revival for the UK of washing machine production. The firm, already renowned for dehumidifiers and a market leader in European production of water coolers, has added a factory to its estate 28 DIRECTOR MAIN BUSINESS: Recruitment Shawn Bone Mike Baxter CORPORATE FINANCE DIRECTOR MAIN BUSINESS: Corporate finance TAILORING MANAGER MAIN BUSINESS: Retail Solutions Recruitment, Yorkshire Chambers, 112-114 Pilgrim Street, Newcastle upon Tyne, NE1 6SQ 0191 221 0402 / 0779 183 6143 [email protected] www.solrecruit.co.uk Psyche, 175 - 187 Linthorpe Road, Middlesbrough TS1 4AG 01642 707290 [email protected] www.psyche.co.uk Cavu Corporate Finance, City Quadrant, 11 Waterloo Square, Newcastle upon Tyne, NE1 4DP 0191 255 7772 [email protected] www.cavucf.com THE UK’S PREMIER RETAIL DESTINATION 78 79 The ever accelerating pace of business makes instant access Third Sector: Voluntary, charitable and other not for to vital information more important than ever. room501 profit activities, all important to both job creation and publishing continues to provide the answer both in print the social ethic. and online - whatever your business - with BQ Magazine, Transport & Communication: From broadband and IT the BQ Yearbook, website and digital daily news service. to road, rail, ports and airports. Coverage in each edition includes: Money Markets: What is being done to support our How the economy is progressing and what is being done business community. to sustain our momentum and improve our respective Business Support: Opportunities for enterprise and economies. growth, and for the investor and entrepreneur. Available Expert analysis: of the portfolio of share quoted help from centres of knowledge. companies, renowned for bettering the FTSE Top 100. Exporting: Maintaining momentum and how to be New Economy: Opportunities and hurdles to be crossed to part of it reach spring pastures of green, renewable and digital Built Environment: Centres for business start-ups and technologies, exciting prospects of biofuels, hydrogen, growth. Developments in architecture, construction and biomass, photovoltaics and wind in energy and fuel, as well civil engineering. as low carbon transport, pharmaceutical and process Training & Recruitment: New opportunities. Workforce chemicals, and life sciences. development. Advancing skills and prospects and recruiting Manufacturing & Offshore: The challenges ahead new talent. Small Business: Lifeblood of the economy, not always Conferencing & Hospitality: Good venues for business appreciated. purposes. Universities & Colleges: Education and nurturing talent, Who’s Who: An extensive and illustrated guide to contacts our entrepreneurs of the future. in business, and those who deal with it. 11 LIVE bqlive.co.uk, aggregates all our magazine editorial interviews and multi-regional content onto a single website for ease of reference. Regularly updated, bqlive.co.uk allows users to choose when, where and how they read their latest content, interweaving key features from the magazine with additional online editorial compiled by our award winning business journalists. Users are encouraged to register on the site which can also be done via a LinkedIn login to gain full access. Registered users gain the option to offer comment on articles, see who from their network is also part of the BQ community and enjoy a seamless journey by the delivering content which is relevant to their sector and interests. bqlive.co.uk provides you with opportunities to reach tens of thousands of industry executives and business professionals each month. To target these key figures and ensure your business and brand is in front of the people who matter speak with your account handler or contact us direct. WEB bqlive.co.uk 33,477 users 60,381 page views Social media Twitter 2,439 followers LinkedIn 500 followers The statistics above were collated on Thursday 4th December 2014 12 LIVE ADVERTISING Online Display Advertising showcases your business with a full colour image and persuasive message to your target audience. Online Display Ads give your business prominent placement providing valuable exposure to potential customers. DISPLAY CAMPAIGNS LIGHT WEIGHT LEADERBOARD 10,000 page impressions appearing for 1 month with the following adverts: • Leaderboard • Skyscraper • MPU £300 PER MONTH MIDDLE WEIGHT £400 PER MONTH MPU SKYSCRAPER 10,000 page impressions appearing for 1 month with the following adverts: • Leaderboard • Skyscraper • MPU • Article MPU HEAVY WEIGHT 15,000 page impressions appearing for 1 month with the following adverts: • leaderboard • Skyscraper • MPU • Article MPU £500 PER MONTH ARTICLE MPU 13 LIVE ADVERTISING Rich Media advertising is a form of advertising that utilises an array of interactive digital media. It represents a powerful creative opportunity, allowing your campaign to deliver far greater impact. Rich Media campaigns can be booked alongside a display campaign only PAGE TAKEOVER A page takeover is PAGE whereTAKEOVER the background (also known a “wallpaper” or “skin”) and What is as a page takeover? leaderboard, skycraper and MPU slots on A page takeover is where the background (also known as the page are used to promote your message. a “wallpaper” or “skin”) and leaderboard, skycraper and MPU slots on the page are used to promote your message. Takeover advertising campaigns are highly effective at are increasing brand visibilitytakeover? and What the advantages of a homepage creating impact. A page takeover means that Takeover advertising campaigns are highly effective at increasing brand visibility and creating impact. the audience you’re targeting WILL* see your advert because it uses the background of the A page takeover means that the audience you’re targeting WILL* see because it uses the web page as well as your theadvert ad slots, giving you background of the web page as well as the ad slots, giving 100% ofyou the marketing space, which when 100% of the marketing space, which when combined provides a cohesive for your message. for combined provides acanvas cohesive canvas your message. Home page - £500 per week ● Regional news homes page - £400 per week banner ad that grows in size when a users cursor is placed Roll- £500 Over Banner is an expandable • Home page per week Entrepreneur home page - £400 week over the banner ad. This adper format offers a highly impactful message to your target market. • Regional news homes page - £400 per week ● ● ● ● Interview home page - £400 per week Rollover banner - £70 CPM* Success Story - £400 per week Bookends offers you the opportunity to brand pages of the web site by leveraging traditionally ● unused portions of the page. The bookends covers the left and right hand rails on a page Insight - £300 per week ● Bookend - £50 CPM* ● *Cost per mille, the advertising cost per thousand views As I See It - £300 per week Life Style - £300 per week *Cost per mille, the advertising cost per thousand views After cursor interaction Before cursor interaction BOOK ENDS ROLL OVER BANNER Bookends offers you the opportunity to brand pages of the web site by leveraging traditionally unused portions of the page. The bookends covers the left and right hand rails on a page Roll Over Banner is an expandable banner ad that grows in size when a users cursor is placed over the banner ad. This ad format offers a highly impactful message to your target market. Bookend - £50 CPM* *Cost per mille, the advertising cost per thousand views Rollover banner - £70 CPM* *Cost per mille, the advertising cost per thousand views 14 BREAKFAST Don’t simply accept digital media, embrace it and take advantage of the extensive opportunities BQ Breakfast can offer. The indispensable companion to Business Quarter Magazine in print, BQ Breakfast is a daily digital business intelligence and news service providing a comprehensive overview of the days breaking business news together with features and news analysis, business stories and events. BQ Breakfast aims to inspire, enlighten and empower by reporting on national and regional business stories at the start of each day, interweaving daily news with additional online editorial compiled by our award winning journalists. Reaching a targeted audience of affluent and influential business owners, directors, CEO's and entrepreneurs across each region. Sent at 7.30am each morning BQ breakfast reaches in excess of 33,000 business contacts and businesses across North East England, Yorkshire, West Midlands and Scotland. REGIONAL BULLETINS DAILY SUBSCRIBERS EMAILS OPENED EACH MONTH (AVERAGE) LINKS CLICKED EACH MONTH (AVERAGE) North East Yorkshire 9,653 8,481 46,461 17,664 4,760 1,767 Scotland 7,099 11,326 1,687 West Midlands 5,175 24,520 2,050 Total 30,408 90,590 10,872 15 BREAKFAST SPONSORSHIP BQ Breakfast sponsorship is an exclusive opportunity for 6 partners. Giving each partner exclusivity in their sector and brand alignment to the regions daily news bulletin that aims to inspire, enlighten and empower the regions leading business people. OPTION 1 - £600* • Branding daily • 20 adverts per month •Leaderboard •MPU • Double MPU •Banner • Event listings • 2,500 page impression banner on bq-online.co.uk OPTION 2 - £700* (minimum commitment of 3 months) • All of the above • Insight article per month (see page 4) *All costs are per month and subject to VAT 16 BREAKFAST INSIGHT Every Monday and Wednesday BQ Breakfast features INSIGHT which aims to deliver intelligent and insightful editorial which our audience of influential business owners, directors, CEO's and entrepreneurs can utilise to support the growth of their business. INSIGHT articles feature a photograph and details of the author, company and branding. The opening paragraph of the article is featured on BQ Breakfast with the full article and image hosted on bqlive.co.uk with links to the partners destination of choice. INSIGHT is limited to 8 partners, each receiving one article per month. MINIMUM COMMITMENT IS 3 MONTHS BILLED AT £200* PER MONTH. *Cost is subject to VAT TECHNOLOGY IN BUSINESS Every Tuesday BQ Breakfast features TECHNOLOGY IN BUSINESS which aims to educate our audience of business owners, directors, CEO's and entrepreneurs on the advances and benefits of utilising technology into their business. TECHNOLOGY IN BUSINESS articles feature a photograph and details of the author, company and branding. The opening paragraph of the article is featured on BQ Breakfast with the full article and image hosted on bqlive.co.uk with full contact details and links to the partners destination of choice. TECHNOLOGY IN BUSINESS is limited to 4 partners, each receiving one article per month. MINIMUM COMMITMENT IS 3 MONTHS BILLED AT £200*PER MONTH. *Cost is subject to VAT 17 ADVERTISING BREAKFAST YOUR MONEY Every Thursday BQ Breakfast features a YOUR MONEY article which aims to advise our audience of affluent and influential business owners, directors, CEO's and entrepreneurs on how best to manage and grow their wealth. YOUR MONEY articles feature a photograph and details of the author, company and branding. The opening paragraph of the article is featured on BQ Breakfast with the full article and image hosted on bqlive.co.uk with contact details and link to the partners destination of choice. YOUR MONEY is limited to 4 partners, each receiving one article per month. MINIMUM COMMITMENT IS 3 MONTHS BILLED AT £200* PER MONTH. *Cost is subject to VAT EXECUTIVE RECRUITMENT Every Friday BQ Breakfast features EXECUTIVE RECRUITMENT which showcases a high profile vacancy to our audience of business owners, directors, CEO's and entrepreneurs who are looking for their next career move or board position. EXECUTIVE RECRUITMENT features details of the agency or company promoting the position, branding and contact details. Details of the position are outlined in the bulletin with full details hosted on bqlive.co.uk with links to the partners destination of choice. EXECUTIVE RECRUITMENT is limited to 4 partners, each receiving one article per month. MINIMUM COMMITMENT IS 3 MONTHS BILLED AT £200* PER MONTH. *Cost is subject to VAT 18 ADVERTISING BREAKFAST ADVERTISING BQ Breakfast offers a number of display advertising opportunities to reach our audience of affluent and influential business owners, directors, CEO's and entrepreneurs. ADVERTISING OPTIONS 1 week (5 adverts) - £200* 2 weeks (10 adverts) - £350* 3 weeks (15 adverts) - £425* 4 weeks (20 adverts) - £500* *Adverts are a combination of the below and would appear on no fixed rotation. Cost is subject to VAT For a more bespoke package please contact your account representative or email [email protected] ADVERT SPECIFICATIONS Leaderboard – 580px wide x 72px high MPU – 180px wide X 150px high Double MPU – 180px wide X 330px high Banner – 380px wide X 46px high All adverts must be supplied in the format of jpeg or gif with a maximum file size of 40kb 19 BREAKFAST COMPANY VIEW POINT COMPANY VIEW POINT offer an exclusive opportunity to share your news with our audience of influential business owners, directors, CEO's and entrepreneurs. Only one COMPANY VIEW POINT is featured per week. Articles feature a photograph and details of the company and branding. The opening paragraph of the article is featured on BQ Breakfast with the full article and image hosted on bqlive.co.uk with links to the partners destination of choice. ARTICLES ARE FEATURED FOR 1 WEEK - £200* *Cost is subject to VAT 20 ADVERTISING EVENTS LIVE DEBATE BQ Live debates provide a highly successful way of engaging with the business community to make new connections, forge strategic business alliances, influence policy and strategy and create direct business opportunities. Live debate content can appear within BQ magazine or as commentary in BQ2 Special Reports on the same subject or within other bespoke publications. Sponsorship of a BQ Live debate includes: • Exclusive evening private dining dinner debate for up to 16 guests including two sponsor representatives • All venue, private dinner, and refreshment costs • All event management including the invitation process • Use of BQ editor to attend and write up debate commentary • Full event photography • Use of independent debate chair and all pre event research • Six page coverage in-print in a BQ Magazine or BQ2 Special Report of choice or online • Exclusive networking with prospects, stakeholders and partners Sponsorship Investment £5,000 plus VAT The quality of the attendees was excellent and the discussions and their points of view were very interesting. The evening flowed seamlessly and the debate very informative. I am confident that we will develop good relationships with most of the attendees and a couple of them have already asked that I meet up with them individually to see how we can help them. I think the benchmark now has been set very high and I look forward to being involved in the next one Neil Williams, Regional Director Yorkshire Santander Corporate & Commercial Banking in association with BAND IT! The issue: How can we all maximise the opportunities created by superfast broadband and tomorrow’s technology applications to enhance the performance of Yorkshire businesses? While many councils have put technology infrastructure investment on the back burner amid tough financial conditions in recent years, North Yorkshire County Council in partnership with BT has been leading the way in the rollout and promotion of superfast broadband. With 90% coverage by the end of 2014 in the area, the end goal of full coverage is in sight – albeit beyond a number of challenging hurdles to overcome. With bodies like NYnet also pushing in the same direction, North Yorkshire has become the yardstick against which other superfast-hungry local authority areas are benchmarking themselves. But here, and in the wider Yorkshire region, there is still more to be done in terms of raising awareness of just how superfast capabilities could transform businesses for the better. Whether that involves increasing their global competitiveness or merely saving on phone bills through VOIP technology, BUSINESS QUARTER | SUMMER 13 opportunities are being missed and a change of mindset is needed. In public services there are also opportunities to transform the lives of residents, while also presenting sharp innovative companies with new markets to tap into. Influential figures from the tech community, public and private sector and BT gathered to discuss these and other burning broadband issues in the stunning setting of Middlethorpe Hall Hotel, in York. THE DEBATE: The discussion gets underway with a simple question for the gathered BT delegates on behalf of those yet to feel the benefits of superfast broadband: ‘When will they get their share?’ Trevor Higgins: “It’s a fact of life that the government has allocated a certain amount of money to provide superfast broadband but people closely involved in it realise it’s not 44 TAKING PART Howard Ferguson, owner, Maspin House Garden Richard Flinton, chief executive, North Yorkshire County Council Bob Gommersall, founder, BTL Brian Greenwood, chief executive, BBG Consulting Tracey Watson, business support project manager, Nynet Limited David Shields, area director, Welcome to Yorkshire Simon Williams, regional chairman, North Yorkshire, Federation of Small Business Mark Fordyce, managing director, York Data Services Alastair MacColl, chief executive, BE Group David Richardson, chairman, Bradford Teaching Hospitals Foundation Trust Chris Farrington, sales and business development director, Colour It In Trevor Higgins, regional partnership director, BT Tom Keeney, regional director, Yorkshire & Humber, BT Alan Ward, head of corporate ICT practice, BT Andrew Mernin, editor, BQ Yorkshire Magazine In the chair: Caroline Theobald BQ Live venue: Middlethorpe Hall Hotel, York BQ is highly regarded as a leading independent commentator on business issues, many of which have a bearing on the current and future success of the region’s business economy. BQ Live is a series of informative debates designed to further contribute to the success and prosperity of our regional economy through the debate, discussion and feedback of a range of key business topics and issues. enough to provide 100% coverage. Currently the money on the table has taken us to 90% for North Yorkshire so that does leave 10% of people suffering slower speeds. But there will be more progress because one of the conditions of the contract with North Yorkshire County Council is that we will provide a minimum of two megabits to anyone in the (project) intervention area. Clearly we’d like to do more than that and the question is what can we do? We are already speaking to the Government to see if they can release some more funding.” Richard Flinton: “One of the key points of SUMMER 13 DEBATE in association with the North Yorkshire mantra is that we’ve got your [BT’s] teams on the ground. So it would be a terrible shame if there was suddenly a new funding round once you’d moved out and you had to start again and mobilise again”. While Flinton and those representing BT around the table were unable to state exactly how much would be needed to achieve the last 10%, he assessed that “it’s not a vast sum of money”. Bob Gommersall [whose organisation relies on reliable and secure technology to deliver e-assessment and e-learning programmes]: “It’s a drop in the ocean really. It’s ridiculous.” The conversation turns to the role lobbying can play in pushing for the last 10% of superfast coverage in North Yorkshire. The importance of cross-party collaboration is also cited. Howard Ferguson: “I think in terms of lobbying, there does seem to be slight mafia between Julian Smith [Skipton and Ripon MP], Julian Sturdy [York Outer MP], Nigel Adams [Selby and Ainsty MP] and Andrew Jones [Harrogate and Knaresborough MP] that’s very, very powerful when it puts its mind to things.” The question is put to the public sector representatives around the table whether they have as much responsibility as their private sector counterparts to also lobby on the issue. Richard Flinton: “We are speaking to every minister who has a remit around here. Whether it’s Defra [Department for environment, food and rural affairs] or BIS [Department for business, innovation and skills], we’re doing the lobbying. We’ve even had a session with William Hague [foreign secretary]. The problem we’ve had with BDUK is that North Yorkshire has been successful but other parts of what the UK is trying to do is not. Therefore it’s under enormous scrutiny and pressure. And what we feel quite strongly about is that areas that have been successful should be rewarded and not held back because other parts of the country have not progressed at the right speed.” Tom Keeney: “From a BT perspective, we’re not shy about the fact that there are areas that are more challenging than other areas. There are some great examples where North Yorkshire has really got it, understood it and it’s really fantastic the way it’s going. We now need to make sure we do that across the board. Small businesses are creating employment opportunities on the back of this and that for me makes it an obligation to [not] stop lobbying and asking for this to happen. Mark Fordyce, raises the point that independent technology businesses like his, York Data Services, are readily available to help widen the reach of superfast broadband opportunities in Yorkshire. “Companies like us are very agile, very quick to market and have different technologies we can use. We utilise the Openreach network to get to the end of the line. We can actually deploy to a whole village with a cabinet next to a BT cabinet for £15,000. So it’s a no brainer. The small internet service providers (ISPs) have the agility to do these things.” He adds that the work done by BT in the last five years has made it “very easy indeed” for ISPs to play their part in the superfast coverage drive. The group agrees that competition is a powerful driver not just in pushing down cost but also in fostering innovation. Tracey Watson [representing NYnet, a public and private sector venture helping to deliver the next generation of broadband across the county]: “Because of the cost of putting the fibre out to the rural areas, you need some sort of return on that and there’s a lot of maintenance as well so you need the numbers to take it up, which comes back to our point about getting the message out there to businesses as well as the consumers – all you are really dealing with is people and they live in rural areas. So getting that message out to them about how we can help them, how we can benefit them and their businesses, rather than just making them think we’re trying to sell them broadband [is really important].” She cites the example of one business her organisation worked with which cut its phone costs by >> We utilise the Openreach network to get to the end of the line. We can actually deploy to a whole village with a cabinet next to a BT cabinet 45 BUSINESS QUARTER | SUMMER 13 OVERCOMING THE HURDLES The issue: What barriers currently exist for manufacturers in Yorkshire that are preventing them from globalising and how can we tackle these? Delegates initially focused on some of the challenges preventing Yorkshire manufacturers achieving global success. Eric Hawthorn suggested conditions at home needed to improve to ease access to export routes. He explained that Yorkshire businesses needed a faster route to Manchester Airport, the closest long-haul flight hub, and backed the proposed ‘HS3’ high speed link from Leeds to Manchester. “Just think what a functioning transport system connecting Leeds, Sheffield and Manchester would do for us internationally and in terms of inward investment. We’d be selling the whole region and its strengths,” he said. Mike Maddock agreed: “If you had a PLC in SPECIAL REPORT | AUTUMN 14 21 which all the departments were competing against each other, it wouldn’t work. If you’re going to have this idea of UK PLC, you’ve got to invest in it.” Colin Glass: “The HS3 link is very important because, like it or not, Manchester is the international airport but it’s a pain to get there, so I think that link is very important.” Mike Pickles: “I couldn’t care less. The big issue is driving my business forward and it’s not worrying whether there’s a link here, there and everywhere. To me it’s just how I get more business.” Eric Hawthorn: “The point of connecting the region is how it will impact on bringing inward investment in.” Mike Maddock: “It’s about creating a strong platform so that we can trade with 32 TAKING PART Mike Pickles, owner, Really Useful Products Chris Lord, CEO, Bartuf Group Eric Hawthorn, founder, Radio Design Chris Black, managing director, Sound Leisure Enrico Vassallo, chief executive, Optare Group Colin Glass, founding partner, WGN / non-exec director of Surgical Innovations (amongst other firms) Mike Maddock, co-owner, Performance Engineered Solutions (PES) Stephen Foster, business development director, Mazars Neil Williams, regional director, Santander Corporate and Commercial Banking Charles Garfit, head of manufacturing, Santander Corporate and Commercial Banking In the chair: Caroline Theobald Taking notes: Andrew Mernin, editor, BQ Venue: The New Ellington Hotel, Leeds BQ is highly regarded as a leading independent commentator on business issues, many of which have a bearing on the current and future success of the region’s business economy. BQ Live is a series of informative debates designed to further contribute to the success and prosperity of our regional economy through the debate, discussion and feedback of a range of key business topics and issues. the rest of the world effectively.” Chris Lord added that an element of tribalism might hinder the notion of an interconnected North that trades with the world. “If you look at the South, nobody gives a damn whether you live in Kent, Surrey or wherever because you just bleed into it. There is without any doubt whatsoever, this idea that ‘you’re from the other side of the hill and I’m from this side’. Another challenge, said Eric Hawthorn, is the time it takes to crack a new market against the size of support funding available to do so. He said: “My business can’t just pick up business from the internet as it’s business to business and I’m selling to global mobile phone companies. It’s a really slow process to enter new markets. It’s taken five years MANUFACTURERS GOING GLOBAL AUTUMN 14 to make any progress in India, for example. So accessing the world is really hard but the financial support we can get from government for exporting is insufficient. So my challenge is how do I take my business to the world more quickly?” One of the main inhibitors to exporting Charles Garfit has witnessed among businesses is a lack of confidence. He said: “It’s all about giving people the confidence to actually go out there and do something. You can take the most erudite business people who trade extensively around the UK, and sit them down in front of somebody from overseas and it all goes horribly to pieces. So I think we can all help give people the confidence they need to trade internationally.” Eric Hawthorn suggested export networks, such as that run by Leeds City Region Local Enterprise Partnership, are a great source of market confidence and insight. Business leaders trading globally share their expertise with their peers and help others tap into territories they have already broken into. “If you’ve got experience of a particular country, and you had advisers that worked for you, you could introduce other businesses to the same advisers – which government bodies are not allowed to do.” Charles Garfit: “I’m a great believer that stories really do educate. I think when you understand what others have been through to get to where they are, and some of the horrors as well as the things that have gone wonderfully well, that is invaluable.” Neil Williams asked how businesses should assess which markets to target their products at in the first place. Mike Pickles: “It’s a simple principle of low hanging fruit. It can be any product from buses to jukeboxes to plastic boxes to surgical implements; it is simply about where the marketplace for your product is. I find it’s easy by just following the money. Which is the biggest GDP? Which is the most likely to want your product? Of course I do visit the country to get an understanding of what opportunities exist. But we find the easiest way to break into a new market is through international trade exhibitions.” Pickles also highlighted why a patient approach to exports is essential. “It’s all got >> MANUFACTURERS GOING GLOBAL 33 DEBATE SPECIAL REPORT |AUTUMN 14 EVENTS BREAKFAST LIVE This complementary early morning event platform to BQ Breakfast, the daily business intelligence and news service, aims to further contribute to the success and prosperity of our economy through the debate, discussion and feedback of a range of key business related topics and issues. Each event provides exclusive networking and debating opportunities whilst also introducing the commercial sponsor to other key decision makers and contacts for commercial benefit and return on investment. BQ Breakfast Live provides focus on specific subject matters and sectors of national economic importance and features a debate with a high-profile panel of experts together with a keynote business speaker in front of an invited audience of up to 100 business delegates. Published on-line via BQ Breakfast and the BQ website the events also stream live on Twitter to engage the wider business community. Sponsorship Investment £6,500 plus VAT We were overwhelmed by the quality and number of attendees at the event as well as the professionalism of the BQ team. The format was so refreshing compared to other early morning events and there was a real buzz in the room. To hear true stories and experiences provided everyone with a real insight into sourcing investment funding for their business. I would highly recommend the BQ Breakfast Live format to anyone wishing to engage with a targeted business audience over a couple of hours Andrew Mitchell, Chief Executive, North East Finance The aim of BQ Breakfast Live is to further contribute to the success and prosperity DEBATE of our economy through the debate, discussion and feedback of a range of key business topics and issues. These events debate the views of our most senior business leaders and policy shapers with a view to passing on FINDING FUNDING their opinions and sharing them with FOR ENTREPRENEURS others to motive, inspire and influence change. The aim of BQ Breakfast Live is to further contribute to the success “FINDING FUNDING and prosperity of our economy. The FOR ENTREPRENEURS” aim of BQ Breakfast Live is to further contribute to the success and prosperity of our economy through the debate, discussion and feedback of a range of key business topics and issues. These events debate the views of our most DEBATE BREAKFAS T LIVE BQ Breakfast has launched a series of BQ Breakfast Live forums to bring together entrepreneurial people of North East business, in convenient and friendly surroundings, to discuss and receive expert advice on major issues vitally affecting them. The first BQ Breakfast Live centred on Finding Funding For Entrepreneurs. Ninety people attended this joint presentation by the BQ Breakfast team, North East Finance, and South Tyneside, Sunderland City and Durham County Councils. The morning’s findings can be summed up as follows... PROSPECTS RISE FOR SMES A brighter funding horizon for aspiring entrepreneurs of the North East is forecast. At the BQ Breakfast Live forum dedicated to finding funding, they were told how banks are likely to become more supportive, how the support of a major North East fund is likely to be extended, and how more office and manufacturing space is becoming available. Craig Iley, managing director of business banking at the soon to be launched new Atom Bank, based in Durham City, said that often only a figurative inch stands between winning or losing a pitch to a bank for support. He recommended: “Entrepreneurs, once having made a close and objective study of their bank, should sell their idea as if it was to a sales customer they wanted to win.” They have to be totally transparent about the business and its key participants and explain its workings in detail. They should ensure that in association with EUROPEAN UNION Investing in Your Future European Regional Development Fund 2007-13 BUSINESS QUARTER they, and their business are correctly positioned in credit agency data by working with the agencies behind it to ensure it is upto date and accurate. He says the British Business Bank, currently run by the Department for Business, Innovation and Skills, will be especially important for SMEs over the next 20 or 30 years. Many more banks besides the Big Four will feature, and switching from one bank to another more amenable to supporting a proposal should become easier. Applications from new banks to operate, already being considered, may result in a broad move towards the German tiered model ensuring small players are not squeezed out in the bids for support and funding. He said one problem for the banks in lending now is that regulation is driving a lot of capital into the housing market – both abroad as well as in Britain – and the playing field for small business and start-ups needs to be levelled. 02 LOCAL ENTERPRISE EQUALS PROSPERITY Andrew Mitchell, chief executive of North East Finance, which administers the £125m Finance for Business North East programme to drive growth in the region’s economy, says the region has many new businesses emerging, and funds may now be able to continue to 2020 and beyond. The £125m fund (JEREMIE) has already supported 600 companies with more than £100m of backing over four years. This has drawn £125m of private sector co-investment. JEREMIE doesn’t deal with all the needs of small business. Many small businesses have specialised needs in financing – loans, overdraft facilities and so on. “But we’re not badly positioned here,” Mitchell says. “However, we do need to do a lot more towards helping firms to access finance, and help them to make the most of that funding once it’s on board.” He says small companies, if they need capital to develop, will go where the money is. The assumption has always been it will be down to London or the South East. “Reality today, however,” he says, “is that we are going to have a strong independent-ish neighbour up the road with money to spend and it will be very pro-active in trying to attract small and large businesses. So access to finance today is crucial in terms of keeping small businesses in the North East and South Tyneside. “The way to do that is by making them feel at home by providing facilities such as location, funding, advice and support, whether through financial service firms or mentoring or whatever it might be. There’s a huge commitment in South Tyneside, Sunderland and County Durham towards supporting small businesses. The start-up of Atom Bank in Durham shows that the region can deliver in financial services. We’ve invested more than £5m in South Tyneside, for example, and attracted about £4m more of private investment.” These businesses form an interesting variety, and many different types are starting to emerge. “They’re important because small businesses, as they grow, tend to stay put. One of the region’s past problems has been that large companies attracted, with very honourable exceptions, tend to be mobile. So whatever advantage the North East had, whether in labour cost or land prices, ceases to be advantageous since it’s relatively easy for large multinationals and even UK based companies to move their operations elsewhere.” Small business owners, on the other hand, tend to buy locally, tend to work with local professional service firms, pay taxes locally, send their children to school locally and as they get bigger – Sage being a classic example – the owners and those who made money out of those businesses tend to re-invest money into the community. The multiplier effect is incalculable over a long period. That is where the wealth and jobs will come for this region.” ‘WE CAN PROVIDE YOUR SPACE’ Councillor Iain Malcolm, leader of South Tyneside Council, stresses that South Tyneside is open for business despite a £100m cut in the funds it has had available since 2010. It has been losing businesses through lack of office space but hopes to promote officed businesses, manufacturing and tourism, and has riverside space for both offices and manufacturing which council officers and developers are now considering. He has invited expressions of 22 interest. “We don’t have enough SMEs and start-ups,” he said. “Plenty of people want to start their own businesses but a lot fall at the first hurdle because in this area families have tended to come from traditional industries like coalmining and shipbuilding. There wasn’t an entrepreneurial spirit. But I do see it coming on South Tyneside.” Working with Sunderland also, it expects firms emerging along the A19 corridor to become eventually as significant as Nissan has been - through development of the international advanced manufacturing business park north of Nissan’s plant. The councils have the support of both the Government and the North East LEP on this. Work on the infrastructure will start soon. The immediate aim is to accommodate 5,000 jobs, growing to anything up to 20,000 ultimately. The audience at the BQ Breakfast Live forum heard first hand at the Quality Hotel, Boldon, how four local entrepreneurs in sectors as varied as dentistry and offshore health and safety, overcame any difficulties of funding. Scott Hopkinson (Moneygate Group), Craig Huntingdon (Dentist Direct), Stephen Lovely (For Sale Sign Analysis) and Richard Pargeter (Green Marine Solutions) were interviewed for BQ by Caroline Theobald and also answered delegates’ questions… FINDING THE CASH Stephen Lovely, 25 years an entrepreneur, has raised £20m and organised jobs for around 1,000 people in various SMES. His most recent businesses are For Sale Sign Analysis and Beyond Digital. He has used business Angel Jeremy Middleton for 10 years, who has been involved in both the businesses. Craig Huntingdon spotted a gap in the dentistry market, doing there what Spec Savers and Vision Express do for the eyes, and Vets for Pets have done in the veterinary sector. He has raised £400,000 with NEL for dentistry across the UK by franchise. Talking to banks didn’t prove fruitful at first. The NEL helped raise other significant capital which helped get access to more than £2m from Yorkshire Bank for acquisition of practices and expansion of the business. The key USP is that most of the dentistry can be done without a drill or anaesthesia. As the franchisees appeared to get a better deal his firm raised further finance to reverse franchise. “We have used other people’s money to prove the concept then have gone out and raised our own finance,” DEBATE he explains. “The aim now is to move forward with our own acquisitions. Stephen Lovely got £10.25m in equity from a bank early on. “Those were the days,” he recalls. A low point of his property business came when entrepreneur Jeremy Middleton walked away from it at one point. A fund manager insisted the business be put into liquidation the same day. “We went instead through a company voluntary arrangement where we could park the debts and be protected from them while continuing to run the business. The business survived and prospered.” Jeremy came back six months later and said: “You’re still here. That’s surprising.” And he rejoined, happily. “Being stubborn is a key business attribute. The biggest learning curve in that situation is just to address it. Don’t put your head in the sand. Talk to professionals who can help you. Deal with the things you can deal with. I don’t feel guilty. Some get into trouble along the way but still succeed while others fail completely. That’s the nature of being an entrepreneur.” Jeremy despite his temporary departure helped fantastically, and has funded various other ventures at different times. Richard Pargeter’s company maintains wind turbines. It was funded a year ago by the Accelerator fund of North Star Ventures. The company was formed by a group of five in a rising market, the offshore industry on the rise. “We were at the right place at the right time. We were training other businesses and decided we could do it ourselves. We weren’t businessmen so it was a vertical learning curve. We wanted to go from the operational side of windfarms to building software. We didn’t know how to do it and obviously needed a Plenty of people want to start their own businesses but a lot fall at the first hurdle because in this area families have tended to come from traditional industries like coalmining and shipbuilding 03 BUSINESS QUARTER BUSINESS QUARTER lot of investment to build the systems we wanted.” Having access to funds meant they could recruit a team, implement designs and push forward with clients already on board. “Funders definitely look for the return but the final decision for us was the support, the guidance and the mentor that came with the funding. We got a non-executive director and he has been invaluable in guiding an entrepreneur who hasn’t done that kind of thing before. He told us of strategies and how to implement them, and how to work with other businesses in supply chains and manage risks as well that may arise when you’re setting up with a supply chain as a new company… not putting all your eggs in one basket, for example. Learning from the mistakes of others was really important to us.” Scott Hopkinson is a non-financier in a national finance advisory firm set up in 2007. It received funding last year from North Star and NEL. “I had come from a very big business and had money from the start. We have three non-executive directors on our board who came on as part of an investment, helping to oversee and to help us run the business. They have been invaluable in helping us to grow, and very supportive in terms of follow-on money. So not only have they invested but also continued to support and re-invest in the business, which I think is key when you’re looking for your money.” The first money came from America, family money from Switzerland, and now the two regional funds are involved also. “Having people who are local backing you makes it a bit more personal. Other investors may investing for money, whereas North East funders are helping you grow the business within the local environment. All investors want 04 to do due diligence, want to crawl over the books, see the model, meet the management team, and understand what they do, what they contribute. The management team and the business model are the two key things for investors. Is the business sustainable? Can it Grow? You need those things lined up before you go looking for money.” Craig Huntingdon: “We had one model, then tried another. Franchising for us seemed the most obvious way to roll out our programme as we looked to get practices of around £400,000. Doing that quickly by traditional methods would have been very difficult. So we moved to a franchise model. We had looked also at a joint venture model. Ultimately we used proof of concept to attract additional finance through the banks. It’s critical to have good advisers. Getting that with the funds from the North East too seemed a bit of a mix in heaven. We had wasted a lot of time speaking to people who weren’t really interested in taking the concept forward. It’s important with professional teams to test that enthusiasm quite early. We did that by using means of contingency. Ultimately we paid something like 25% up front with the rest on completion. That was the test of various advisers we spoke to as we sought to find out who was really enthusiastic.” Richard Pargeter found that getting the company established can take longer than expected. “We didn’t know where to access. We came across North Star by networking and introduction. We looked around Sunderland, Tyneside, Durham, starting off on the small investment for growth just to get a website built and some flyers and go to trade shows. Engaging with one group that led to the next, and it took a year or so of following the breadcrumbs down the path and speaking to people. It wasn’t easy to identify the different groups. We didn’t come from a business background. We were seafarers entering a whole new discipline. It was difficult to identify the different groups, and who was available, and the different types of investment out there.” Stephen Lovely: “The market for raising funds has developed and is a lot clearer now than when I began. I had been a corporate finance director for a big firm. You can get EVENTS MADE FESTIVAL MADE celebrates the very best of British business. It has become the must-attend annual event for entrepreneurs since it was launched in September 2010.The festival has become a major event in the entrepreneurial business calendar attracting more than 3,000 leaders from business, government, media and diplomacy to Sheffield for a weeklong festival of entrepreneurship. Think the Edinburgh Festival for entrepreneurship or Glastonbury for Business. MADE is delivered by BE Group, the parent company of Room501 Publishing and BQ. The event provides a national stage for sponsors and commercial support partners with the UK press, TV and media in attendance together with VIP guests from across the UK. For more information about MADE go to www.madefestival.com MADE 2015 will take place in October 2015 at City Hall, Sheffield. To find out more about the exclusive sponsorship and support opportunities available contact Bryan Hoare, Director, Room501 Publishing at [email protected] I found the mixture of personalities picked for the MADE conference was a stroke of genius. Everyone from the 16 year old school kid to the CEO of a 20 strong business will have gone home with new inspiration, ideas and focus. I really think there should be more of these types of events all across the UK, subsidised by Government, brands and education partners Col Skinner, Profoundry, Manchester Entrepreneur MADE The Festival: Sheffield 24 - 25 September 2014 Sheffield City Hall Headline sponsor: Paul McKenna Success and happiness are not accidents that happen to some people and not others. They are created by certain ways of thinking and acting Join me at MADE 2014 Book now: www.madefestival.com Event Sponsors: The Sheffield College Supported by: Delivered by: Partner Sponsors: Proud to sponsor: 23 EVENTS BQ EMERGING ENTREPRENEUR DINNERS 2015 The BQ Emerging Entrepreneur Dinners are organised by BQ Magazine in conjunction with MADE: The Entrepreneur Festival 2015 as part of the MADE legacy whilst contributing to the profile of MADE across the UK The dinners each bring together 300 business delegates with featured and established entrepreneurs from across the UK with the challenge of being accompanied by an individual who in their view is representative of a next generation entrepreneur. The dinners are held in Scotland, the North East, Yorkshire and the West Midlands prior to MADE in October 2015. The dinners bring together up and coming business talent with the aim of recognising a number of individuals who are capable of carrying forward the entrepreneurial baton and to recognise their early contributions. Each dinner recognises two emerging entrepreneurs who are accompanied by their voting entrepreneur to MADE 2015 where they will be recognised at the festival conference on Thursday 22nd October with VIP access to keynote speakers and time with leading UK entrepreneurs. Each BQ Emerging Entrepreneur Dinner across the UK has a number of unique and exclusive sponsorship opportunities available. • Headline Sponsorship £10,000 plus VAT • Associate Sponsorship £5,000 plus VAT • Wine Sponsorship £2,500 plus VAT • Reception Drink Sponsorship £2,500 plus VAT The 2015 dinner schedule has been confirmed as: • North East: 12/02/15 Newcastle • Scotland: 18/02/15 Glasgow • Yorkshire: 26/02/15 Leeds • West Midlands: 19/03/15 Birmingham Winning BQ emerging entrepreneur awards of the Year 2014 was an incredible honour that reflects the hard work we have been doing at Geco Industries. The award significantly raises the profile of Geco Industries and being presented at the MADE festival adds to this Lewis Bowen, Geco Industries A MAJOR EVENT TO INSPIRE, MOTIVATE & SHARE BUSINESS SUCCESS NORTH EAST EMERGING ENTREPRENEUR DINNER 2014 In partnership with Friday 6th June 2014, Hilton Newcastle Gateshead in partnership with NORTH EAST EMERGING ENTREPRENEUR DINNER 2014 24 EVENTS BQ SCOTLAND EXPORT AWARDS 2015 The second BQ Scottish Export Awards will take place on Tuesday 31st March 2015 at the Hilton Hotel, Glasgow where 400 delegates will celebrate the best of international trade activity. Exporting and international trade remain high on the Scottish Government’s economic growth agenda and these awards are about recognising the excellence in those emerging, wealth creating companies that are selling their products, services and expertise in scores of overseas markets. The dinner will continue to showcase success stories but more importantly, during the lead up to the event, act as an exporting call to action to the Scottish business community. The awards programme will also make a positive impact by profiling the winners during their year of recognition thus extending the exporting call to businesses across Scotland throughout 2015. The event will also provide an open and opportunistic environment in which business leaders, entrepreneurs and owner managers can share export experience, best practice and business intelligence for the benefit of others. The event provides sponsors and commercial partners with a unique environment to gain access to Scotland’s top exporting businesses and the support network. • Headline Sponsorship £15,000 plus VAT • Award Category Sponsorship £5,000 plus VAT • Wine Sponsorship £2,500 plus VAT • Reception Drink Sponsorship £2,500 plus VAT Scotland’s economy is prospering and outperforming many of the other regions in the UK, thanks in no small part to its export success. It’s encouraging that BQ magazine have introduced these awards to further support the progress in export activity. The excitement on the evening was infectious Eric Hagman CBE, Director, WA Baxter & Sons SCOTTISH EXPORT AWARDS 2 0 1 5 JOIN US TO CELEBRATE SCOTLAND’S EXPORT SUCCESS BQ Scotland Magazine is delighted to announce the Scottish Export Awards 2015 Nominations open Monday 6th October 2014 across a range of export categories. For more information about the event including tickets and sponsorship opportunities contact Bryan Hoare on 0191 426 6183 or email [email protected] www.bqlive.co.uk/exportawards TUE 31ST MAR 2015 HILTON HOTEL GLASGOW 25 EVENTS EXECUTIVE SUMMITS The BQ Executive Summit series of events provide an environment in which specially invited chief executives come together to help shape the future of their sector with representation from academia, local/national government, professional and support services, the supply chain, professional bodies and relevant member organisations. The event schedule is shaped by a carefully selected ambassador panel representative of the sector that will also take part in a summit debate in front of the invited audience. The audience participates in three/four separate summit discussion forums looking at key issues within the sector whilst also hearing from a range of keynote speakers. The summit can also culminate with an optional Summit Dinner where the ambassador panel host individual tables of guests during which a distinguished guest speaker will also address the audience during dinner. Output from the event is collated by BQ and published in a special Executive Summit Manufacturing Report which is made available both regionally and nationally to the sector and its stakeholders. Each Summit provides a limited number of exclusive sponsor opportunities to reach its highly targeted audience and sector summits on specific topics can be organised upon request. • Principal Sponsorship £15,000 plus VAT • Summit Topic Forum Sponsor £5,000 plus VAT • Dinner Sponsorship £3,000 plus VAT EXECUTIVE SUMMIT MANUFACTURING sponsored by BQ manufacturing summit rEPOrt 26 ADVERTISERS 27 TESTIMONIALS ”Checking out what’s on the BQ breakfast service is an essential part of the daily routine. Usually you will find that the team at BQ have been way ahead of the game in their editorials too having identified and interviewed people who are destined to become key players in our region” Craig Iley Regional Director NE Santander Corporate Banking ”BQ provided seamless execution of our digital marketing campaigns. We were thoroughly impressed by the quality of the platforms, service and the results from our campaigns.” Adam Balfour, Marketing Officer Teesside University ”Thanks again for recognising us - its the actions from organisations like yours that allow us to 'stand on the shoulders of giants' so to speak - and every moment counts for us so thanks!” :-) Antony Pannuto, Managing Partner Carbon Cube Design ”Just a short note to thank you for pulling our BQ Live Debate together. The quality of the attendees was excellent and the discussions and their points of view were very interesting. The evening flowed seamlessly and the debate was very informative. I am confident that we will develop good relationships with most of the attendees and a couple of them have already asked that I meet up with them individually to see how we can help them.” Neil C Williams, Regional Director Yorkshire Santander Corporate Banking ”I've just picked up my copy of BQ - and what an excellent read! Moreover the whole feel and appearance of the magazine does you great credit. A quality product. I hope it continues to get the support it truly deserves. Well done! Warmest wishes.” Bob Warman, ITV News ”I had some good feedback from someone I had lunch with today who spotted the BQ breakfast piece. Thanks for your help.” Mark Orton, Partner, KPMG 28