Home Building News - Home Builders Association of Greater Tulsa

Home Building News
March 2011
The Official Publication of the Home Builders Association of Greater Tulsa,
Founded with Integrity, 1942
Oklahoma’s largest home
improvement trade show
March10-13 at QuikTrip Center
PAY it
Forward:
A new
approach
to giving
back
2011
Executive
Committee
President’s Report:
A Golden Opportunity
By HBA President Rob Miles
With St. Patrick’s Day quickly approaching, I got to thinking about how much I could use
a pot of gold right now. But, I thought to myself, that may be tricky to find, especially
considering that we haven’t had many rainbows or much sunshine in the building industry
as of late. As an eternal optimist, I am thankful, however, that I have perhaps the next
best thing - an HBA membership. Well, maybe it isn’t quite the next best thing – but it
is something of great value.
What does being a member of the HBA mean to you? To me, it provides a great
opportunity to stay connected within the local, state and national industry, the chance
to network with suppliers, contractors and peers, and also, it means that I have an added
endorsement to my business that sets me apart from non-HBA members.
As most of you are aware, March starts the peak building season, and, for most of us,
the busiest and most profitable time for our own companies. It is also the same for the
Association, and is one of the most critical times for the Association in terms of public
outreach.
First, our annual Greater Tulsa Home & Garden Show is scheduled for March 10-13
at the QuikTrip Center at Expo Square. The largest, oldest and best home and garden
products show in the state, the Home & Garden Show was started in 1949, and to our
knowledge, it is the first consumer trade show of its kind in the country. With more than
450 exhibitors, special features and a dedicated volunteer force led by Chair Mary Pearce
and Co-Chair Rick Shoemaker, this year’s event promises to continue the tradition of
excellence. This single event accounts for half of the annual revenue of the Association it is our largest and one of the most important events we host each year. I encourage you
to make a point to get out and see the Show – not only will it give you a chance to see and
shop the businesses of many HBA members first-hand, but it is a great opportunity to see
the latest trends in the industry, and also a fun event for the whole family.
Next, starting in March, you will see a new advertising campaign for the HBA. We
recognize that with the state of the industry, the time has never been more important
for our members to gain a competitive edge, and so we are working to create a member
advantage that will help attract customers beyond anything that has been done in recent
memory. The HBA leadership has made a commitment to launch an expanded advertising
effort to educate consumers on the importance of working with HBA members.
This three-to-five year campaign will feature three television commercials that will air
between March and September. The ads showcase the resources available from the HBA,
and will convey that HBA members are the industry’s true professionals. We hope that
as a result, customers will seek out, or check that companies are HBA members before
making their purchasing decisions. If you aren’t using it already, this would be a great
time to add the HBA logo to your signage, business collateral and advertising campaigns
to help further the message and identify yourself as a member. We want people to start
seeing the HBA logo everywhere – and to start recognizing the credibility that it stands
for. If you need an electronic version of the logo – you can download one on the HBA
web site. Or just call the HBA office and they can send one to you. We also have static
decals and stickers available.
If you have any ideas about other ways that we can promote the Association, please
forward them to the HBA office to [email protected], or via regular mail to my
attention, and they will be reviewed by the PR committee in confidentiality. My goal
is that at the end of this year, when you are considering all of the return each business
investment has produced, that your HBA dues will be the easiest to validate. Know that
the organization is working every day to help you navigate through this difficult market
– and we are dedicated to doing anything possible to speed the recovery.
And if you can’t yet answer the question I posed at the beginning of this article – then I
strongly urge you to make this the year that you get involved, and find out firsthand just
how many benefits are available to you as an HBA member. With a variety of monthly
meetings, events and educational opportunities – you might be missing out on something
that can help to elevate your company to the next level….a figurative “pot of gold”.
President
Rob Miles,
Milestone Homes, Inc.
Vice President/Treasurer
Bill Butts,
Pinnacle Properties
Vice President/Secretary
Jeffrey Smith,
CedarRock Homes, LLC
Past President
Gary Soderstrom,
Gem Properties, Inc.
Membership Chair
Mark Priess,
CFR, Insurance
Builders Council President
Brent Green,
Green Homes
Associates Council President
Mark Priess,
CFR, Insurance
Green Building Council President
John Madden,
Quadesign & Company, Inc.
Developers Council President
John Davis
Schermerhorn Development
Remodelers Council President
Chad Potter,
Drywall Repair Specialist
Executive Vice President/CEO
Paul Kane
HBA Headquarters
11545 E. 43rd St.
Tulsa, OK 74146
(918) 663-5820
Fax: (918) 628-0493
www.TulsaHBA.com
If you are an industry leader than be a follower!
www.Facebook.com/TulsaHBA
www.twitter.com/TulsaHBA
Table of
Contents
5
EDITORIAL
Kane’s Corner
6-7 SNAPSHOTS
9
CALENDAR OF EVENTS
11
SPIKE REPORT
12
NEW MEMBERS
15
REMODELERS COUNCIL
INDUSTRY
16 Housing starts
19Small Homes, Small Details
Among New Home Design
Trends
FEATURE
20 2011 Greater Tulsa Home & Garden Show Preview
25
HBA COMMITS TO SUPPORT
TULSA’S FUTURE PROGAM
27
MEMBER NEWS
29
MEMBERS OF THE MONTH
Your Story Here!
If your business has news that you would
like featured in Home Building News, please
submit the information to Valerie Heritage at
[email protected].
Note: The deadline to submit information is
the 5th of the month prior to publication.
4
HOME BUILDING NEWS
MARCH 2011
Kane’s Corner:
Pay It Forward
By Paul Kane , Executive Vice President/CEO
By now you have hopefully heard about our Pay it Forward Campaign this year.
The Pay it Forward concept is a simple one: after doing a good deed for someone,
instead of having them pay you back, have the recipient pay it forward to another.
Thus starts a chain of forward-looking good deeds.
Paying it Forward is nothing new. A movie was made about the concept over
10 years ago. (Good movie, by the way. If you haven’t seen it yet, it’s worth
renting.) In fact, it goes back even further than that. In 1784, Benjamin Franklin
wrote in a letter: “I do not pretend to give such a Sum; I only lend it to you. When
you [...] meet with another honest Man in similar Distress, you must pay me by
lending this Sum to him; enjoining him to discharge the Debt by a like operation,
when he shall be able, and shall meet with another opportunity. I hope it may thus
go thro’ many hands, before it meets with a Knave that will stop its Progress. This
is a trick of mine for doing a deal of good with a little money.” Ol’ Ben sure had
a way of talking, didn’t he?
Oprah did something kind of cool with the concept in 2006. She gave 300
audience members $1,000 each on a debit card and a camcorder, and asked them
to record their acts of kindness. I’m sure the end result was very touching. I
wouldn’t really know, because I don’t watch Oprah. But you don’t have to be as
rich as Oprah, giving away $1,000 and a camcorder in order to make a difference.
It can be something as simple as paying someone’s toll on a toll road, or paying
for their groceries. You can even do things which cost you nothing. On Black
Friday, there was a woman with a screaming toddler behind me in a checkout
line. There were several people ahead of us. Feeling the woman’s pain of an
inconsolable child, I discreetly asked those ahead of us in line to let the woman
go next to the register. She was so grateful you would have thought I just gave
her $1,000.
In order to assist our members in their efforts to pay it forward, we printed up
2,000 business sized cards which can be handed out after a good deed is done.
You should have received one in the mail already. If not, and you want some,
come by the HBA. The idea is not to draw attention to yourself as the giver of
the kindness, but to let the community know that HBA members are doing this.
It becomes a win-win-win deal. The recipient obviously benefits from your act of
kindness. You benefit because of the good feelings which come about from doing
such a deed. And the HBA benefits from being known as the organization which
is promoting this effort. In the end, we were looking for a way to exhibit that
our members DO care about their community. Small acts of kindness sprinkled
among our 900 members can be as powerful as one big act of kindness by the
association.
HBA Management Team
Paul Kane
Executive Vice President/CEO
[email protected]
Bonnie Polak
Assistant Executive VP,
Special Events Director
[email protected]
Valerie Heritage
Public Relations Director
[email protected]
Nikki Pauly
Director of Membership
[email protected]
Marlena Turley
Executive Assistant/Receptionist
[email protected]
Pam Fanning
Bookkeeper
[email protected]
Tara Grotzke
Council & Education Coordinator
[email protected]
As a final note, I would ask each of you to share your act of kindness with us.
We would like to compile them and share them with the membership later in the
year. You can email them to Valerie Heritage, our Public Relations Director
([email protected]).
The great thing about this campaign is that there is no way to lose on this. Even if
we accomplish nothing more than cause some of our members to do good deeds
and feel good about themselves; isn’t that enough? In these troubling economic
times, acts of kindness are more important than ever.
MARCH 2011
HOME BUILDING NEWS
5
Snapshots:
January GMM - January 18, 2011
2011 kicked off to a great start at the HBA during the Association’s first General Membership Meeting, presented by Andrews
Lighting Gallery. More than 175 members attended the event, which featured a builder panel of four experienced builders,
Rick Dodson of Dodson & Associates, Brad McMains of Hunter Homes, Gary Soderstrom of Gem Properties, and Allen
Jenkins of Celebrity Homes and Silvercrest Homes, who shared stories from their businesses, of both good times and bad.
In addition, the membership was treated to a presentation from the Tulsa Chamber on the Tulsa’s Future program. The next
monthly meeting will be Associate Appreciation Night, scheduled for Tuesday, April 12 at 6 p.m.
6
HOME BUILDING NEWS
MARCH 2011
The 2011 Executive Committee was installed during the January meeting.
Committee members include (from left): Jeff Smith, Brent Green, John
Madden, Mark Priess, Gary Soderstrom, John Davis, Bill Butts and Rob
Miles.
MARCH 2011
HOME BUILDING NEWS
7
Calendar
of Events
March
3 5 p.m.
7 3 p.m.
8 3:30 p.m.
9 11:30 a.m.
10-13 .
10 5:30 p.m.
10 5-9 p.m.
11 10 a.m.-9 p.m.
12 10 a.m.-9 p.m.
13 11 a.m.-6 p.m.
15 11:30 a.m.
23 11:30 a.m.
Remodelers Council
Executive Committee
Developers Council
Owasso Chapter,
Bailey Medical Center, Owasso
Greater Tulsa Home & Garden Show,
QuikTrip Center, Expo Square
Board of Directors,
QuikTrip Center, Expo Square
Greater Tulsa Home & Garden Show
Greater Tulsa Home & Garden Show
Greater Tulsa Home & Garden Show
Greater Tulsa Home & Garden Show
Builders Council
Green Building Council
April
5 5 p.m.
7 5 p.m.
11 3 p.m.
12 3:30 p.m.
12 5 p.m.
12 5:45 p.m.
12 6 p.m.
13 11:30 a.m.
19 11:30 a.m.
20 11:30 a.m.
22
27 11:30 a.m.
Associates Council
Remodelers Council
Executive Committee
Developers Council
Board of Directors
President’s Reception
Associate Appreciation Night
Owasso Chapter,
Bailey Medical Center, Owasso
Builders Council
Southwest Chapter,
Freddie’s Steakhouse
HBA Office Closed
Green Building Council
Upcoming Events
May 20
HBA Golf Tournament
June 11-19
Greater Tulsa Parade of Homes
All events are at the HBA headquarters,
11545 E. 43rd St., unless noted otherwise.
MARCH 2011
HOME BUILDING NEWS
9
Bill Cassetty - 168.75
Darrell Jenkins - 167
Phil Rhees - 162.5
Calvin Cozort - 161
Rex Alexander - 160
Steve Harris - 159
Bill Rhees - 151.5
Terry Davis - 53
Greg Simmons - 52
Spike Candidates
(Less than 6 points)
Sonya Fernandez - 5.5
26-50 points
John Kiska - 4.5
Dub Jester - 48
Stephen Brown - 4
Cheryl Funk - 47.5
Tim Carpenter - 4
Sandy Colgan -42
Shawn Karnes - 4
Jim Van Sickle - 41
Reagan Eden - 4
Mary Pearce - 38.25
Andy Pulley - 3.5
101-150 points
A Spike is an
Toni Rogers - 37.5
Chad Potter - 3.5
Joe Robson - 146.5
individual who, through
his or her recruiting and
Ryan Farabough - 37
John Davis - 3.5
Brian Wiggs - 142
retention efforts, builds a
Rita Boggs - 36.25
Robin Rogers - 3.5
Lana Nelson - 139
strong Association base John Kirkland - 137.5 Brandon T. Jackson - 36.25
Thomas Watts - 3.5
and strengthens the housing
Bill
Eddy
35.5
Rodger Tucker - 3
Scott
Wood
131.5
industry as a whole.
Brandon
Jackson
34.5
Craig Boos - 3
Mark
Priess
131
To become a Spike, you
must earn six Spike credits
Lee Sherman - 30.5
Donnie Johns - 3
Mike Fretz - 125.5
within two consecutive
Rod Brunken - 28
Jimmy Holmes - 3
David Funk - 122
years. Credits (points) are Howard Tackett - 119 Richard Fredrick - 27.25
Scott Sherrill - 3
earned by bringing in new
Zelda
Garrison
27.25
Dana Brown - 3
Vern
Suess
118
members and retaining
John
Fisher
27
Lisa Puyear - 3
Wayne
Farabough
117.5
current members.
Carrie DeWeese - 3
At each new Spike level, Lindsay Perkins - 112.5
“Spikes” are recognized Linda Johnson - 110
6 - 25 points
John Esposito - 2.75
with a series of exclusive Brandon Perkins - 105.75 Kevin Blackburn - 25.5
Greg Strange - 2.5
awards. Spike also enjoy
Bo
Armentrout
23.5
Jim Lane - 2.5
Rick
Martin
105.5
benefits such as visibility
Chuck Ramsay - 22.5
Gary McClary - 2.5
among their peers leading Tom Wenrick - 102.5
Allen Jenkins - 22.5
Earl Howard - 2
to increased business
contacts, invitations to
Rick Liebman - 21.5
R. Louis Reynolds - 2
76-100 points
special, FREE events and Ed Schermerhorn - 99.5 Craig Thurmond - 20
Jill Stroud -2
celebrations and more.
Mike Walker - 20
Kirk Van Vleet - 2
Lora Phillips - 97.5
Scott
Burnett
19.5
Leland Cable - 2
Bill
Butts
93.5
Spike Points earned by
Leslie
Brunken
16.75
John Cowen - 2
Roger
Cooper
89.5
members of the Home
Jerry
Ledford,
Jr.
16.5
Travis
Detter - 2
Melanie
Haines
88.5
Builders Association of
Greater Tulsa as reported
Melisa McCelvey - 14.5
Carl Hudgins - 2
Lantz Day- 84.5
by NAHB, November Monte Dunham - 84.25
Kyle Bradley - 14.5
Robert Lemons - 2
30, 2010. Due to space
Jeff Westerfield - 14
Jim Rackleff - 2
Ted Dubie - 80
constraints, names are
Steve
Wright
13
Freddie
Watkins - 2
Rick
Ellison77
listed when each has
Kyle Smalygo - 12.5
Buford Williams - 2
Susan Burch - 76
earned at least two Spike
Steve Holt - 11.5
Stacey Pennington - 2
points.
Kent Stewart - 11.5
Janet Soderstrom - 2
51-75 points
201+ points
J.D. Harp - 11.5
Aaron Wiltshire - 2
Gretchen Casto - 75.5
Francine Bandy - 405.75
Tricia Stafford - 11.25
Marvin Krueger - 2
Mary Keane - 74.5
Burr Kannady - 304.5
Stuart Gallagher - 10.5
Phil Roland - 2
Glenn Shaw - 73
Joe Hoffman - 284.75
Ken Saltink - 10.5
Bob Crouch - 2
Steve Fulps - 72.5
Charles Gilmore - 236
Maria Welch - 10
Pete Kourtis - 2
Shawn Linfoot - 68.5
Ken Klein - 219
Brant Snap - 9.5
Mark Wayne Mullin - 2
Les Kelsey - 67.5
Doug Shrout - 203.5
Gary Soderstrom - 9.5
Dana Penn - 2
Candis Bingham - 67
Vince Mims - 9
Dabney Smith - 2
Frank Sawyer - 66.25
151-200 points
Robert Hughes - 8.5
Jody Sweetin - 2
Zachary C. Davis - 62.5
Larry Halve - 200.5
Jeffrey Smith - 8
David Sanders - 60
Howard Kelsey - 200
Darby Thomas - 6.75
Barry Helms - 59.25
Kristin King - 199
J.J. Rowe - 6
Fred Pruett - 56.5
John Brawley - 181.5
J. Donald Walker - 54.5
Steve Murphy - 180
David Gibson - 54.5
David Blackburn - 172.75
Jennifer Ashley - 54
Sam Hollinger - 171.5
Steve D. Wright - 54
MARCH 2011
HOME BUILDING NEWS
11
January New Members
BUILDER
Granite Transformations of Tulsa
Clay Morse
6254 E. 37th St. N., Suite 130
Bel Aire, KS 67220
(316) 681-1900
Cell: (316) 200-1836
Fax: (316) 681-1904
[email protected]
www.granitetransformations.com
Sponsor: Bryan Casey
South River Homes, LLC
Greg Grunewald
12120 S. Ash Ave.
Jenks, OK 74037
(918) 520-0104
Cell: (918) 520-0104
[email protected]
Sponsor: Steve Murphy
Colebrook Nursery
Gordon Colebrook
5915 W. 31st
Tulsa, OK 74107
(918) 445-0539
Cell: (918) 724-6213
Fax: (918) 445-2407
[email protected]
colebrooknursery.com
Sponsor: Janet Soderstom
Yorktown Builders, LLC
Steve Murphy
5711 E. 71st, Suite 120
Tulsa, OK 74136
(918) 494-4004
Cell: (918) 231-0654
Fax: (918) 494-4009
[email protected]
Sponsor: Greg Grunewald
ASSOCIATE
Stone Group Holdings
Lantz Day
10910 S. 77th E. Ave.
Tulsa, OK 74133
(918) 694-4448
Fax: (918) 364-4448
[email protected]
www.genistone.com
Sponsor: Jane Bullock
California Closets
BJ Miller
2701 Coltrane Pl., Suite 5
Edmond, OK 73034
(405) 216-9910
Cell: (405) 409-2800
Fax: (405) 216-8699
[email protected]
calliforniaclosets.com/oklahoma
Sponsor: Lantz Day
Riddle Plant Farm
Danny Riddle
3510 Summit Blvd.
Sand Springs, OK 74063
(918) 245-3158
Cell: (918) 269-6842
Fax: (918) 245-1667
[email protected]
riddleplantfarm.com
Sponsor: Brent Thurber
Metlife Reverse Mortgage
Jim Logan
12902 E. 51st St.
Tulsa, OK 74134
(918) 994-6888
Cell: (918) 760-3736
[email protected]
www.reversemortgageoklahoma.com
Sponsor: Cathy McGhee
LGO Designs
Bill Lenard
PO Box 566
Catoosa, OK, 74015
(918) 266-2804
Cell: (918) 857-9694
[email protected]
www.lenardsgreatoutdoors.com
Sponsor: Heidi Roy
12
HOME BUILDING NEWS
A&H Security, Inc.
Richard Hobbs
3015 E. Skelly Dr., Suite 440
Tulsa, OK 74105
(918) 637-9090
Cell: (918) 798-9835
Fax: (800) 616-0757
[email protected]
ahsecurity.com
Sponsor: Barbara Nall
Corrections:
BUILDER AFFILIATE
Jackson Construction Group, LLC
Jeff Hahn
PO Box 521118
Tulsa, OK 74152
(918) 271-2792
Fax: (918) 619-9943
[email protected]
jacksonconstructiongroup.com
Sponsor:Brandon T. Jackson
MARCH 2011
Welcome to the HBA!
ASSOCIATE AFFILIATE
A&D Supply
Bill Johnson
12539 E. Skelly Dr.
Tulsa, OK 74128
(918) 664-7533
Cell: (918) 271-1850
Fax: (918) 664-9160
[email protected]
adsupplyco.com
Sponsor:Gary Soderstrom
Make the Most of
your membership!
Benefit of the
Month
Networking
There is no better place to meet
new clients...new friends...new
sources of service and products
than the HBA. Need we say more?
Not to sound cliche, but if we had
a dollar for every networking
opportunity at the HBA, well,
let’s just say we would be pretty
wealthy indeed. Just ask the
countless members that stop by
and visit the HBA office several
times per week (Jeff Smith, Rob
Miles, etc. - you know who you
are!)
From our regular monthly General
Membership Meetings, to monthly
council meetings, to our special
events such as the Greater Tulsa
Home & Garden Show, your
membership is the gateway to
interact and get to know the best
of the best in the home building
and remodeling industry.
Make a point to make at least one
monthly stop at the HBA, and we
are confident that you will find
the connections that you make
will provide invaluable to your
business.
Join us for Associate Appreciation Night!
Tues., April 12 at 6 pm
HBA Headquarters: 11545 E. 43rd St.
Members: $10 with RSVP by April 8, or $15 at the door
Non-Members: $20
Dinner and Drinks included
2011 HBA Member
Directories Available Now!
2011 Presenting Sponsors:
Owasso Land Trust
Rosburg & Associates
Gold Sponsors:
American Heartland Building Co.
CedarRock Homes, LLC
Milestone Homes, Inc.
Quadesign & Company, Inc.
Bar Backers:
Citizens Security Bank & Trust and Leak Electric
Helping Hands:
Celebrity Homes, Gilmore & Wilson Construction, Hollinger &
Associates, Homes by Classic Properties, Kelsey Company,
Kleinco Construction, Lindsay Perkins Development, Perfection
Homes, LLC, Quadesign & Company Inc., Rex Alexander
Enterprises, Inc., Schermerhorn Development, Thurmond
Consulting, Inc.
MARCH 2011
The 2011 Edition of the HBA
Member Directory is now
available at the HBA. Copies
will be distributed at the
upcoming Home & Garden
Show, and mailed to all
members in March.
HOME BUILDING NEWS
13
SAVE THE DATE!
Remodeling
Roundup
Come on Spring!
June 11-19, 2011
Mark your calendars! The area’s premier new home showcase event,
the 2011 Greater Tulsa Parade of Homes is coming soon, and the HBA
is excited to announce that this year’s event will again feature more
than 100 homes throughout metro Tulsa! This year’s Grand Plan will
be Stone Canyon subdivision in Owasso.
MARCH 2011
By Remodelers Council President
Chad Potter,
Drywall Repair Specialists
With the massive amounts of snow
behind us, and spring just around the
corner, it’s a good time to set goals and
prepare ourselves and businesses for
the long and busy days of spring and
summer. After sitting home for nearly
two weeks due to our largest snowfall
on record, I know I’m ready to regroup
and get back to work. I have to admit,
it’s hard to get motivated and jump
back into the daily grind after such a
long and slow break.
To help get yourself motivated,
set goals for the rest of the year. I
like to set long term (2-5 year) goals
and goals for the current year, which
includes annual, monthly and weekly
goals. I also like to make a “how to
achieve” area under each goal, to make
notes on how this can be achieved in
the desired time I have set. Whether
you are a business owner, salesperson,
production manager or hold any other
position in a business, goals are a great
way to get motivated and to increase
your customer base and your bottom
line.
This is also a great time to de-clutter
our work areas. Take some time to
clean out those piles of paperwork that
have grown over the last few months.
Clean out desk drawers, file cabinets,
and vehicle debris that has filled your
console. It’s a great feeling to sit down
at your desk and start with your tasks,
rather than having to restack piles of
paperwork that at this point are mostly
trash.
Good luck setting goals and decluttering. Don’t forget to check in on
your goals often. It’s a great feeling
to see what you’ve achieved or what
needs more attention.
I would like to thank The Womble
Company, 2011 Remodeler’s Council
presenting sponsor. Please join us for
our next Council meeting on the first
Thursday of the month at 5 p.m. The
March sponsor is Marvin Krueger,
CPA, CMA, and dinner and drinks will
be provided. The monthly meeting is
a great opportunity to network with
others in the remodeling industry,
and educate yourself on current issues
affecting the industry.
HOME BUILDING NEWS
15
Industry Update
Housing starts decline in January as
builders anticipate industry recovery
The Home Builders
Association
of
Greater
Tulsa announced that new
housing starts throughout
the Tulsa metro area totaled
115 in January, a 17 percent
decrease from the strong
December number (139), and
a 13.5 decrease compared
to the 133 starts recorded in
January 2010. According to
a report from permit tracking
service New Orders Weekly,
Tulsa and Broken Arrow
reported the most starts with
19 and 14, with Jenks and
Owasso following at nine
starts each.
“While, overall, the
number of starts was down
for the month of January, it is
noteworthy that Tulsa proper
and many of the closer suburbs
actually stayed very even
with the 2010 figures,” said
Rob Miles, veteran home
builder and President of the
Home Builders Association
of Greater Tulsa.
“The
housing industry is poised
for a comeback in 2011, and
builders are hopeful that with
the start of the peak building
season in the coming months
demand for new housing will
increase.”
The latest economic
forecasts are predicting that
the national housing industry
will begin to recover in 2011,
with Tulsa expected to be
one of the first areas to show
signs of imrpovement.
Local housing start
figures
reflect
permit
information for the entire
Tulsa metro area, which
includes Bartlesville, Bixby,
Broken Arrow, Catoosa,
Collinsville,
Claremore,
Coweta, Glenpool, Jenks, and Wagoner along with
Kiefer, Muskogee, Owasso, Tulsa, Rogers and Wagoner
Sand Springs, Sapulpa, Counties.
Skiatook, Tulsa, Verdigris,
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415 3rd St
Tulsa, OK 74120
918-587-2300
www.fredericksigns.com
16
HOME BUILDING NEWS
MARCH 2011
9881 Hectorville Road
P.O. Box 83
Glenpool, OK 74033
E-mail: [email protected]
Don Lightner, Owner
(918) 322-9548
(918) 224-6548
Fax (918) 322-9553
Small Homes, Small Details Among New Home Design Trends
Open floor plans, energyefficient features, and lots of
closet space are among the
elements that today’s home
buyers are seeking in newlyconstructed homes, according
to industry experts at the
2011 International Builders’
Show. The research and
trends presented
at the show offer
valuable insights
and information to
home builders so
that they can build
homes that appeal
to the modern
consumer’s
preferences.
O n c e - p o p u l a r
features such as
large living rooms,
soaking
tubs
and second-floor
laundry rooms are
now out of favor.
Home
buyers
found that the
convenience of not having
to carry laundry to another
floor was outweighed by the
noise that interrupted their
sleep.
Home buyers are looking
for small details in their new
homes, such as a built-in
desk under a stairway, or a
4554 S. Harvard Ave.
Tulsa, OK 74135
(918) 499-1282
www.friscotitle.net
courtyard tucked between
two downstairs bedrooms.
Successful home builders
“create memory points,”
said design trends seminar
speaker Kate Brennan of the
Chicago design firm Mary
Cook and Associates.
According to the U.S.
Census Bureau, the average
size of a new single family
home decreased from 2,438
square feet to 2,377 in 2010.
This made designing to
maximize space a popular
theme at the show. One
session focused exclusively
on new ideas in home design
for floor plans measuring
2,500 square feet or less.
Open floor plans are now
in high demand because they
are not only more practical
for entertaining – the hosts
can interact with their dinner
guests in a spacious kitchen
while they are preparing
food – but the lack of walls
and closed-off spaces make
the home seem much larger.
The kitchen is now the
hub of the home more than
ever. Even if busy families
are bringing home takeout,
they want the kitchen island
to be large enough to serve
a multi-tasking purpose as
a place to do homework,
crafts, and pay bills – as
well as to enjoy coffee on a
Sunday morning.
Natural finishes are also
more popular.
Recycled
flooring, using a mix of
wood grains on the cabinets
and architectural details
that reflect the indigenous
MARCH 2011
building of the region –
such as using stucco in
the Southwest – are more
important to buyers.
Session panelists also
shared that home builders
should pay attention to a
growing group of home
buyers: WINKs – Women
with No Kids. These women
have distinct preferences
that don’t quite fit into
the usual categories that
home designers talk about:
first-time buyers who tend
to be singles and young
professionals,
move-up
buyers who usually have
children, and empty-nesters.
WINKs have more buying
power than a generation
ago and are seeking smaller
homes that have multipurpose
rooms for entertaining along
with intimate “retreat”
spaces for themselves.
A survey of 20,000
home buyers in the United
States and Canada points
out that there are a number
of features in new homes
that are considered nonnegotiable across almost all
demographic groups, said
Paul Cardis of AVID Ratings
Co., who spoke at a seminar
on new design preferences.
The top five features
include walk-in closets –
mentioned by 66 percent of
first-time buyers as a “must
have” – energy-efficient
appliances, linen closets, a
large kitchen and the overall
efficiency of the home,
Cardis said.
HOME BUILDING NEWS
19
The 2011 Greater Tulsa
Home & Garden Show is
coming March 10-13!
Oklahoma’s largest and longestrunning home improvement trade
show to feature over 450 exhibitors
Are you ready to bring some
excitement into your home? Say so long
to shabby surroundings and hello to hip
new home products, at the 2011 Greater
Tulsa Home & Garden Show, presented
by the Home Builders Association of
Greater Tulsa and sponsored by Wells
Fargo Home Mortgage. The Greater
Tulsa Home & Garden Show, the area’s
largest and longest-running home and
garden products show, will kick-off
Thursday, March 10 through Sunday,
March 13 at the QuikTrip Center at
Expo Square. The 2011 Greater Tulsa
Home & Garden offers a one-stop
shop for everything homeowners need,
showcasing hundreds of new ideas and
the industry’s latest trends, as well as
fun features for the whole family.
A Tulsa tradition since 1949, the
Greater Tulsa Home & Garden Show is
the granddaddy of all home shows with
the largest display of home and garden
products in the state. The public will
have a chance to see the latest products
and innovations from more than 450
companies and speak first-hand to
the widest array of home and garden
companies, all under one roof!
In addition to the plethora of home
and garden ideas, this year’s Show will
also include TWO special features for
the whole family.
Balloon Garden
The center feature of the Show will be
rising to new heights with one of the
most creative and colorful exhibits
ever, a life-sized balloon garden! The
garden will be constructed during the
Show by professional balloon artist
Thad James with Sammy J Balloons
(www.sammyjballoons.com),
with
completion scheduled for Saturday,
March 12. Visitors can walk through
625 sq. ft. of flowers, fountains and
foliage – all crafted from balloons.
Joey Green, the Mad Scientist of
Home Improvement
Did you know that you can polish
furniture with Spam and clean a toilet
with Coca Cola? The 2011 Show
20
HOME BUILDING NEWS
will give attendees the
opportunity to learn
tons of creative uses for
brand-name household
products.
The Show
will feature presentations
(twice
daily
Friday
through Sunday) by Joey
Green, the “Mad Scientist
of Home Improvement”,
a best-selling author with
appearances on dozens of
television programs and
radio talk shows. The guru
of weird uses for brand
name products, Green will be giving
live demos of his home improvement
ideas. The New York Daily News calls
him “a hyperactive, testosteronecharged version of Heloise.”
“The Greater Tulsa Home &
Garden Show is the perfect place to
seek out improvements to your home
from the front door to the backyard,”
said Mary Pearce, a volunteer from the
Frisco Title Company and chair of the
2011 Greater Tulsa Home & Garden
Show. “With the largest collection of
home improvement exhibitors under
one roof – consumers can research,
shop and buy, all in one convenient
location. Plus, many companies this
year are offering special show deals
and giveaways to entice buyers. From
the 170,000 sq. ft. of amazing booths,
to the unforgettable special features,
the show is a great place to bring the
whole family.”
Show hours are Thursday, March
10: 5 p.m. to 9 p.m., Friday, March 11:
10 a.m. to 9 p.m., Saturday, March 12:
10 a.m. to 9 p.m. and Sunday, March
13: 11 a.m. to 6 p.m. Tickets are $8
for adults and $7 for seniors. Children
under 12 may attend for free when
accompanied by a paid adult.
Again this year, a variety of options
will be available to better accommodate
visitors of all ages. A childcare area,
operated by Playtime (+). The cost is
$2 per child, per hour, with a maximum
of a two-hour stay. A free shuttle
MARCH 2011
service is available on Saturday and
Sunday from Hale High School, 6960
E. 21st St. Valet parking services are
also being provided with drop off at
the south entrance, behind the Golden
Driller. In addition, the Boy Scouts will
also be offering wheelchair rental.
The 2011 Greater Tulsa Home
& Garden Show is a member of the
National Home & Garden Show
Series presented by Dish Network.
The Official Guide will be distributed
in the March 9 edition of the Tulsa
World, and on sale at all area QuikTrip
locations for the duration of the Show.
The Guide contains a map of the Show
including an exhibitor listing and booth
locations, a Show schedule and coupon
for $1.00 off admission.
The Greater Tulsa Home & Garden
Show has been a Tulsa tradition since
1949. It is the largest home and
garden show in the state and was the
first new home products show in the
nation. With more than 450 vendors,
it is also one of the country’s largest
entirely volunteer-run trade shows. The
Show is put on each year by the Home
Builders Association of Greater Tulsa.
For more information on the event,
call 918-663-1100 or go to the Home
Builders Association Web site at www.
TulsaHBA.com.
Look for photos, booth winners
and an overview of this year’s event in
the next issue of Home Building News,
and, for more event info, become a fan
of the event on Facebook!
2011 Committee
Special thanks to the following volunteers for
making this year’s Show a success!
2011 Show Chair:
Mary Pearce, Frisco Title Corporation
2011 Co-Chair:
Rick Shoemaker, Oklahoma Natural Gas
Jennifer Ashley, Bank of Oklahoma
Mortgage
LaWana Axtell, Iron Décor
Mel Baker, Oklahoma Natural Gas
Francine Bandy, McGraw Realtors
Stacye Beaver, Bank of Oklahoma
Mortgage
Rita Boggs, Charter Title & Escrow
Company
John and Mary Brawley, Garage
Makeovers
Susan Burch, FamilySAFE
Bryan Casey, Metro Appliances and
More
Gretchen Casto, Bank of Oklahoma
Mortgage
Dale Chapman, A&D Supply
Scott Collingwood, CedarRock
Homes, LLC
Roger Cooper, R&R Carpet & Tile
Carrie DeWeese, Chinowth &
Cohen Realtors
Ted and Cary Dubie, NAI
Commercial Properties
Tarah Duncan, Metro Appliances
and More
Jim Field, Central Electric
Company of Tulsa
Richard Fredrick, Fredrick
Construction
David and Cheryl Funk, Silverstone
Properties
Stuart Gallagher, Hughes Lumber
Scott Gideon, Oklahoma Natural Gas
Diana Hahn, Jackson Construction
Group
Melanie Haines
Julie Haddock, Bank of Oklahoma
Mortgage
Larry Halve, CFR, Insurance
Joe Hoffman, Hoffman Fixtures
Company
Jimmy Holmes, Tulsa Energy Control
Brandon Jackson, Tara Custom
Homes
Dub Jester
Burr and Barb Kannady, Tulsa
Overhead Door
Kristin King, Milestone Distributors
John Kiska, Oklahoma Natural Gas
Randy Langley, Arcadia Printing
Kim Leitch, Gem Properties, LLC
Rick Liebman, M&M Lumber
Company
John Madden, ICF Construction &
Supply
Cathy McGhee, Artisan Stoneworks
Mark McGuire, McGuire Brothers
Engineering
Vince Mims, FamilySAFE
Barbara Nall, We B Trees
Lana Nelson, Lana Nelson Interior
Design
Keith Norton, Ryder Brick
Tim Orchard, Metro Appliances
and More
Dana Penn, Penn Development
Stacey Pennington, McGraw Realtors
Lora Phillips
Javier Pollock, Addco Electric
Mark Priess, CFR, Insurance
Fred Pruett, Renovations by Fred
Lisa Puyear, PSO Engery Star
Homes Program
Bill Rhees, BMI Properties, LLC
Phil Rhees, BMI Properties, LLC
Pam Rist, Midwest Decorating
Company
Jeff Robinson, Shelf Genie of
Oklahoma
Heidi Roy, Tulsa Area Screen
Company
Ken Saltink, All American
Remodel, LLC
Dave and Sandi Sanders, Sanders
Engineering
Frank Sawyer, Publishing Resources
Nick Schutz, Mill Creek Lumber
Lee Sherman, Hahn Appliance Center
Jeff Smith, CedarRock Homes, LLC
Ashley Smith, Oklahoma Farm
Bureau
Janet and Gary Soderstrom, Gem
Properties, Inc.
Tricia Stafford, Andrew’s Lighting
Gallery
Greg Strange, Countertop Solutions
Aubrey Tapp, Bank of Oklahoma
Mortgage
Rodger Tucker, Cobblestone Homes
Dolores Turner, Spirit Bank
Tana Van Cleave, VanCrete
Greta Walden, Chateau Designs
Mike Walker, Hahn Appliance Center
Teri and Kevin Ward, Copper Bella
Scott Wood, OG&E Electrical
Services
MARCH 2011
DID YOU KNOW?
Home & Garden Show
Fast Facts
2011 Show Theme:
Gardens & Color
Attendees in 2010: 34,537
Plant Benefactor:
Tulsa Parks: Langenheim Park
41st and Harvard
Number of volunteer hours:
Over 5,000
Show founded: 1949
First Show Chair:
Vernon Mudd
First Show location:
Roller skating arena located at 11th
and South Norfolk
Number of years Show has been
held:57 years
Only current member to chair the
Show for multiple years:
Larry Halve
HOME BUILDING NEWS
21
2011 Greater Tulsa Home & Garden Show Layout
Greater Tulsa Home &
Garden Show Sponsors
Thank you to the following companies for
their generous support of the 2011 Greater
Tulsa Home & Garden Show. Because of
you, we are the #1 home products show in
the state!
Platinum Sponsor
Show Bag Sponsor
Metro Appliances and More
Lanyards
Window World of Tulsa
Media Sponsors
KTUL
KOTV
Attendee Parking Shuttle Sponsor
TnT Security Services
Kick-Off Dinner
Presenting Sponsor
Oklahoma Natural Gas Company
Gold Sponsors
Central Electric Company of Tulsa
First Mortgage Company
Frisco Title Corporation
Gem Properties, Inc.
The Womble Company
Opening Night Dinner
Oklahoma Natural Gas Company
Tulsa Granite, LLC
MARCH 2011
HOME BUILDING NEWS
23
QuickBooks Accounting
& Tax Center
Workshops • Training • Consulting
Accounting & Tax Services
Home Builders • Contractors • Individuals
All New and Small Businesses
Stephen J. Litwack, CPA
Certified QuickBooks ProAdvisor
5200 S. Yale Ave., Suite 100
International Tower
Tulsa, OK 74135
Tel. (918) 828-9807 • Fax (918) 828-9806
[email protected]
“We Make QuickBooks Easy • Your Success is Our Business”
HBA to support
Tulsa’s Future
The
Tulsa
Metro
Chamber is beginning a
new five-year chapter for
an economic development
intiative - and the HBA
has made a commitment to
support the program.
Tulsa’s Future II is the
second phase of a program
by the Chamber that aims
to generate 10,000 primary,
high-value jobs with salaries
of $50,000 or greater, and to
create a capital investment
of more than $1 billion.
The HBA will commit
$25,000, or $5,000 over
each of the next five years,
to the effort. To date, the
Chamber has raised roughly
$12 million in commitments
from about 75 different
public and private investors.
The largest percentage
of the funds ($4 million)
will be used toward business
attraction and marketing.
MARCH 2011
Another $2.5 million will be
used for education and work
force attraction.
The job creation efforts
will focus on several key
industries including energy,
aerospace and aviation, health
care, regional headquarters
and professional services,
machinery and electrical
equipment manufacturing,
transportation, distribution
and logistics, and two
emerging areas - information
security and entertainmenttourism.
The first phase of the
program, Tulsa’s Future I
generated 15,359 jobs in five
years, around half of which
earned more than $45,500.
The program was instrumental
in helping the area to offset
the recession, and has been
key in positioning the area to
weather the economic storm.
HOME BUILDING NEWS
25
Member News
Pella® Window & Door Store earns
Distinguished Customer Satisfaction
Award from Pella Corporation
Local window and door retailer receives national honor
The
Womble
Company,
Oklahoma’s
Pella®
Window
and Door distributor, has earned
the national 2010 Distinguished
Customer Satisfaction Award.
“It is an honor to recognize the
Pella teams who achieve the highest
level of customer satisfaction
and service excellence,” said Ed
Engelbrecht, Pella Corporation vice
president, direct sales. “Their efforts
are a reflection of Pella’s reputation
for quality and a direct influence
on our organization’s continuing
success.”
The Womble Company serves
customers statewide from the Pella®
Window & Door Stores in Tulsa and
Oklahoma City. This is the second
year in a row Womble has achieved
this award, and the third time since
2005.
26
HOME BUILDING NEWS
Founded in 1925, Pella
Corporation has long been recognized
in the window and door industry
for its technology and innovation,
having been awarded more than 100
U.S. product and design patents. In
addition to windows and patio doors,
the company also manufactures
storm door and entry door systems
with the same level of quality and
technology for which Pella is known
worldwide. Headquartered in Pella,
Iowa, the company is represented
by a Direct Sales Network operating
Pella® Window & Door Stores
nationwide. To receive more
information, call 888-84-PELLA or
visit www.pella.com.
For more information, call Pella
Windows & Doors at 918-828-3667
or visit www.pella.com.
MARCH 2011
Tulsa Pella® window and
door sales representative
earns President’s Club Award
Area sales representative serving
building trades honored
Jamin Swanson of the Pella Window
& Door distributorship of Oklahoma earned
the 2010 President’s Club Award presented
by Pella Corporation for outstanding sales
and customer service performance.
“We proudly recognize these Pella
representatives who achieved the highest
levels of sales performance and customer
service excellence,” said Ed Engelbrecht,
Pella Corporation vice president, trade/
commercial sales. “The outstanding efforts
of these high-performing individuals reflect
Pella’s commitment to quality products
and services that enhance customer
satisfaction.
Jamin Swanson is a three time
winner who serves architects, builders
and remodelers in the Tulsa Metro area.
Swanson received his award at a national
awards banquet in Des Moines, Iowa.
The Womble Company has been a
member of the Home Builders Association
of Greater Tulsa since 1976.
MARCH 2011
HOME BUILDING NEWS
27
28
HOME BUILDING NEWS
MARCH 2011
Members of the Month
Creating Dream Kitchens Since 1968
www.QualityCabinetsJenks.com
918-299-2721
December
Builder of the Month
Phil Rhees,
BMI Properties, LLC
For his work with
the Oklahoma
State Home Builders
Association and of
NAHB.
Associate of the Month
Mark Priess,
CFR, Insurance
For his work on
numerous committees
and service to the
HBA.
Executive Committee
Member of the Month
Zach Davis,
Robson Companies/
Forest Ridge
For his longtime
service on the PR &
Parade of Homes
Committees.
MARCH 2011
HOME BUILDING NEWS
29
Home Builders Association of Greater Tulsa
11545 E. 43rd St.
Tulsa, OK 74146
Mission Statement
As leaders in the housing industry since
1942, we are dedicated to protecting the
industry while promoting ethical
business standards. We support our
community through education, membership
requirements and philanthropic efforts.
PRSRT STD
U.S. POSTAGE
PAID
TULSA OK
PERMIT NO. 351
Editor and Advertising Sales:
Valerie Heritage
11545 E 43rd
Tulsa, OK 74146
918-663-5820
Fax: 918-628-0493
www.TulsaHBA.com