AW 2011 newsletter
Transcription
AW 2011 newsletter
NEWSLETTER AUT A Vendor Relations Publication UM TEL EPH 020 ONE 770 5 79 18 N/W WW INT W, Q ER VCU 201 1 K.C OM Events, Information, Stories, Lifestyle, Facts, Firsts, News FEATURES QVC LIFE QVC and the museum of Liverpool Facebook Winning EVENTS AND Page 2 Page 2 AWARDS Richard Ward Brand Workshop Jewellery Style makers QVC Food Festival QVC Gets Crafty Star Appeal BCC Fashion Show QVC Gets Musical QVC Beauty Awards Freesat Winners Page 2 Page 3 Page 3 QVC Beauty Awards Page 4 Page 4-5 Page 6 Page 6 Page 7 Page 8 Festival of Food Dolly Parton in the Studio SOCIAL RESPONSIBILITY Sport in the Park Vendor Relations Page 8 Page 8 Marco Polo House, 346 Queenstown rd, London, SW8 4NQ | 020 7705 7918 | www.qvcuk.com NEWS LETTER- AUTUMN/WINTER 2011! PAGE 2 QVC LIFE AND EVENTS New Museum of Liverpool and QVC them how excited he was about the opening. Other local businesses being showcased include, Cains Brewery, the Cavern Club and Liverpool City Council. Richard Ward Brand Workshop ! ! New Museum Of Liverpool exhibition On the 19th July the new Museum of Liverpool opened it’s doors putting QVC firmly in the spotlight! QVC was chosen to feature in an exhibit entitled, ‘21st Century QVC Shopping’. Liverpool has attracted new kinds of business to the area, and QVC Knowsley is seen as a great example of a new generation business, providing new employment opportunities. This is a fantastic achievement for us, and the first time QVC UK has been showcased in a museum. A film crew visited Knowsley last year, to take some footage of our people, across the site, to use in the exhibit, which also displays a L’Occitane product and some of the tools of our trade. Sandra Nixon, HR Development & Training Manager, who features in the footage and has been with QVC since day one, 17 years ago, said: “I feel really privileged to be asked to take part and I’m proud that QVC are being recognised in such a way. “This is a testament to all of the people who work here, who make the business the success that it is today and for creating a great place to work.” The Museum was officially opened by local lad, Finn O’Hare, aged 5, after he wrote to museum bosses to tell In July, a handful of top spenders were invited to the Richard Ward Brand Workshop. The event ran over 2 sessions and offered guests the chance to browse the new Seasons Summer Protect Collection alongside other Richard Ward products. Richard Ward Brand Workshop The highlight of the day was when each guest was treated to a one-on-one hair consultation with a member of the Richard Ward team. Customers were advised on the best products to suite their hair type and the most effective application methods. They were then given a new look by the Richard Ward Stylists using the products recommended. Refreshments were served throughout and guests were given a tour of the QVC studios. At the end of the event, they were all presented with a generous goody bag. Facebook Winning On the 7th July, QVC selected 8 Winners for a competition featured on Facebook; their prize included talking about their favourite products on camera alongside a QVC presenter. Beforehand, they received professional coaching from Tina, Julian and Simon. At the end of the session, they were given a DVD of their performances and a very generous goody bag. ! “I thought I would let you that I enjoyed myself yesterday at the workshop. I know that it takes a lot of preparation so thank you very much for the invitation and also the lovely goody bag that I was given. I have already ordered the dettox set that Richard was saying would be good for my coloured hair to make it brighter. I look forward to coming up to see you again in September, if you could kindly let me know the dates and times then I can come back to you at a later date if that is alright. I enjoy coming to your workshops etc at QVC as I know a lot of effort are put into making then good for us” -Rita Batten “To everyone who was part o the presenter morning: thanks so much for making it a brilliant experience, it was so nice to meet you all.” -Emma Warhurst ! Marco Polo House, 346 Queenstown rd, London, SW8 4NQ | 020 7705 7918 | www.qvcuk.com NEWSLETTER- AUTUMN/WINTER 2011! Jewellery Style Makers On the 11th and 12th August we invited 360 of our most loyal fine jewellery customers to the QVC studios in London to meet the designers and preview their new items. The event was hosted by Dale Franklin and Julian Ballantyne along with 5 of our top designers: Ana De Costa Lola Rose - Nikki Gerwirtz/Roger Latham Sho - Sarah Ho Dower & Hall - Dianne Hall Joanna Dahdah Our beautiful QVC models were also on hand to share a chat with our customers over a cuppa and a cupcake! The event was held to promote the Jewellery Style Makers weekend which was on 20th & 21st August. By attending this event, customers had the opportunity to preview lots of brand new jewellery, which hasn't been seen before and of course a chance to meet the designers themselves, where they could ask them any questions and also make suggestions! The event ended with a raffle prize draw and each customer went home with a QVC goody bag. PAGE 3 FOOD FESTIVAL “Just to say I really enjoyed the Jewellery Preview day on Thursday 11 August in London. It was really great meeting all the designers and to see the new products and new designers. I also very much enjoyed meeting the models, and Dale who was a great host! Many thanks.” -Diane from East Sussex QVC’s Top Food spenders were invited to the Food Festival on the 8th abd 9th September. They had the chance to try samples, watch live cooking demonstrations and try their hand at jam making. Guests were greeted by QVC presenters, vendors, buyers and the Event Team. They arrived to hot and cold refreshments which included jam and scones as well as crackers and cheese! The event finished with a raffle prize draw and each guest was given a goody bag. “Hello to everyone at QVC, Just a quick thank you for inviting me to your Jewellery preview on 11th August. Hospitality was great and loved the experience. And the presenters and models were so friendly, made a lovely day! Thank you!!” -Lynn “We just wanted to thank you for the invitation and the warm welcome at the food from Hertfordshire event. Everybody was helpful, welcoming and enthusiastic - we both really enjoyed the afternoon” “I would just like to thank QVC for such a nice time we had at the jewellery event on -Elizabeth and Margaret Friday. We enjoyed meeting the Greenwell presenter, designers and the models. Thank you once again from a very satisfied customer.” - Patricia from London Jeweller y Style Makers Food Festival Marco Polo House, 346 Queenstown rd, London, SW8 4NQ | 020 7705 7918 | www.qvcuk.com NEWSLETTER- AUTUMN/WINTER 201 PAGE 4 QVC GETS CRAFTY This customer event was the perfect opportunity for craft vendors to meet their customers. Vendors were able to showcase their new and favourite kits and products, as well as to promote the on air Craft Day on Thursday 25th August. Some of QVC’s most loyal crafters were invited to share in the delight of a great day of crafting! The event was held over the 18th and 19th August. “I have just returned from the QVC Craft Day at your London studios and have to say a HUGE, HUGE thank you for inviting me and giving me such a great time. It was wonderful to meet Amy, Marion and the others face to face, and to craft with them. We were all made to feel so welcome it was just WONDERFUL !!!!!! The icing on the cake for me was winning a raffle prize of a Sissix Big Shot die-cut machine - I have never won anything before so you can guess I'm feeling on top of the world!” QVC’S STAR APPEAL Alongside this, Personal Impressions held ‘A Winter’s Tale’ workshop, where customers were able to create a wintry landscape with Personal Impressions latest Christmas stamps and Ranger inks. We also held a “Studio Tour Competiton” where five lucky winners plus their guests (10 in total) won a tour of QVC, including an exclusive meet and greet with QVC’s Craft Prep Studio Co-ordinator – Caroline Blanchard. -Margaret Rowbothem Each vendor had a trestle table showcasing their products along with a ‘make and take’ table which gave customers the opportunity to put their crafting skills to practice alongside the crafting experts. “Having the opportunity to try our hand at lots of different types of crafting under the expert eye of such helpful and friendly presenters was both fun and beneficial. We now look forward to attempting more ambitious projects in the future” – Roz Ruston GOK WAN JOE MCELDERRY One of the nation's most popular fashion experts, Gok Wan, graced QVC Towers with his presence during the week of the 27th June. He's known for presenting TV shows 'How to look good naked', 'Gok's fashion fix' and 'Miss naked beauty' - teaching us all how to look and feel great! However, Gok wasn't always the confident person that we all know him for. His new autobiography 'Through thick and thin' reveals how he bounced back from difficult teenage years and what inspired him to help women become more confident in themselves. X-Factor winner Joe McElderry popped into QVC studios on the 19th August to perform two of his songs 'Della Terra' and 'Time to Say Goodbye' from his new album 'Classic'. Fresh off winning the second series of ITV show 'Popstar to Operastar', the 20-year-old singing sensation has decided on a change of direction in terms of music and is releasing an album of classical songs. In 2009, Joe won the hearts of the British nation as he won the sixth series of ITV show 'The X Factor' at age 19. He scored a number-one hit with his first song 'The Climb' and released his album 'Wide Awake' in the same year. Gok talked to QVC about his inspirations, his new book and shares some style tips too Joe McElderry QVC Crafters Marco Polo House, 346 Queenstown rd, London, SW8 4NQ | 020 7705 7918 | www.qvcuk.com NEWSLETTER- AUTUMN/WINTER 2011! PAGE 5 QVC Star Appeal Dolly Parton Did you catch our interview with legendary singer Dolly Parton on the 2nd September? We met Dolly so she could talk to us about her new CD album, ‘Better Day’ and her ‘Live From London’ DVD which was taken from her most recent world tour at the O2 in London. Dolly is undoubtedly one of the most successful female artists in American history and she’s more than earned her title of “The Queen of Country Music” with a whopping 25 number-one singles. Her straight-talking, no-messing character is almost as iconic as the songs she sings ('9 to 5', 'Jolene', 'I Will Always Love You' to name a few) and we can’t wait to hear what she says. The single was written by Guy Chambers (famed for Robbie Williams ‘Angel’) and the hugely popular Taio Cruz, and it has already had an amazing reaction from fans on his national arena tour. JOHN WILSON ORCHESTRA The orchestra was formed in 1994 and since then they've achieved international critical acclaim, performing at the 'BBC Proms' as well as on 'Parkinson' and they've collaborated with Sir Paul McCartney as well. Matthew performed a track from their new deluxe album 'That's Entertainment - A Celebration of MGM Film Musical (Luxury Edition)', which contains renditions of some of your most loved Hollywood music such as 'Singin' in the Rain' and 'An American in Paris'. The CD features some brand new, never-heard-before tracks, while the DVD showcases all Dolly's bestknown hits that she performed at her shows on the 5th and 6th July. On the 30th August we had soprano and classical singer Hayley Westenra performing live in the QVC studios. Hayley was performing the singles 'Gabriel's Oboe' and 'Cinema Paradiso' from her stunning new album Paradiso with Enio Morricone. Calling all Peter Andre fans! Peter launched his brand new single, 'Perfect Night' . Peter appeared live on QVC throughout the week of the 27th June to perform his track and to tell us all about it! ! Did you catch the legendary John Wilson Orchestra on QVC 31st August? John Wilson himself came in today and soloist Matthew Ford performed 'Heather on the Hill' live in the studio. Talking about her new album ‘Better Day’, the seven-time Grammy winner says “I wanted to do an album that would be very uplifting and positive, as well as inspirational… Times are hard all over. I think people need to feel better and I thought ‘Better Day’ was a perfect title because it says ‘hope’”. Peter Andre Dolly Parton ! Rhoncus tempor placerat. ! Hayley Westenra ! Rhoncus tempor placerat. ! Marco Polo House, 346 Queenstown rd, London, SW8 4NQ | 020 7705 7918 | www.qvcuk.com Peter Andre ! NEWSLETTER- AUTUMN/WINTER 2011! PAGE 6 ! BCC Fashion Show 2011 The Jersey Boys The Breast Cancer Care Fashion Show is back! It's that time of year again - The Breast Cancer Care Fashion Show is back! The show was hosted this year by Ruth Langsford and is always a glamorous event, filled with incredible fashion (the catwalk show was be styled by Hilary Alexander), glasses of bubbly and a lots more! We offered three lucky customers the chance to win a pair of tickets to this lavish event at the Grosvenor House Hotel in Park Lane. The show took place on Wednesday 5th October, and it's all in the name of raising money for Breast Cancer Care. Winners can be found at www.qvcuk.com. The stylish event consisted of a champagne reception, afternoon tea, luxury prizes, celebrity entertainment and the fashion show itself. Did you catch 'Billy Elliot', the last of the musicals on our West End Musical's month, On 30th August on QVC? ! They performed their West-End hits 'Electricity' and 'Finale' as well as an interview with Ryan Collinson, who plays Billy Elliot. Billy Elliot is an award-winning musical, which features the music of Elton John and is based on the Oscar nominated film which starred Jamie Bell and Julie Walters. Set in a northern mining town against the backdrop of the miners' strike of 84/85, it's an uplifting story of one young boy's struggle to realise his dreams against all odds. ! Legally Blonde Jersey Boys As well as this,On the 12th August as part of our West End Musicals Month here on QVC, the cast of 'Jersey Boys' came into the studio for a chat and to perform some of Frankie Valli & The Four Season's most iconic hits. Legally Blond We also had the cast of West End musical 'Legally Blonde' in the QVC studio on the 22nd August to perform some of their iconic West End numbers. Marco Polo House, 346 Queenstown rd, London, SW8 4NQ | 020 7705 7918 | www.qvcuk.com ! ! You had your say in the QVC Customer Beauty Awards 2011 Beauty Month With QVC Customers through the month of July were busy rating and reviewing our beauty products. Now the QVC Customer Beauty Awards 2011 are back by popular demand, and it was the customers chance to tell us which products they love and think should win! Customers were able to choose your favourite cleanser, anti-ageing product, moisturiser and more, and even wax lyrical about their musthave beauty product with our 'Your Choice' category. ! Voting closed on 31st July and the winners were announced on the 7th August. You can see the winners below. A full list of all nomanies can be found on www.qvcuk.com... ! ! July was Beauty Month on QVC. To celebrate, We gave one Celebs On Sunday reader the chance to win a complete makeover with a team of beauty experts. That included hair at the award winning Richard Ward Hair & Metrospa, an Elemis SpaPod Power Booster Facial, an OPI Manicure and make-up by mineral make-up brand Bare Escentuals. July Beauty Month brought customers fab beauty brands and their experts throughout the month. In celebration of our July Beauty Month, we commissioned a survey of over 2,000 women to look at beauty and how it affects us – are we really a nation of beauty addicts? One of the most revealing statistics to come from the survey was that on average, women think about how they look nine times a day. 4% of those questioned also admitted that they thought about their appearance at least once every half an hour. So how dedicated are you to your beauty routines? According to our survey, one in four Brits admit to ! reapplying their make-up every two-to-three hours. Whilst one in seven British women state that their beauty regime is the first thing they think about every morning. It also revealed that going for a job interview topped the list of situations where women most felt conscious of their appearance, whilst going on a night out or on a date followed close behind. Surprisingly, the results also showed that women felt more conscious about looking good for other women than they do for the opposite sex. The survey also showed some interesting things in terms of our beauty regimes. One in five women admitted to copying their mother's beauty regime, whilst one in eight has continued to stick with said same routine. Does this mean we really do turn into our mothers? There were also some interesting facts concerning ages and locations! It turns out that it's the younger generation who are more image conscious, one in twelve of under 25 year olds admit that they think about how they look at least once an hour compared to only 1% of over 55 year olds. Marco Polo House, 346 Queenstown rd, London, SW8 4NQ | 020 7705 7918 | www.qvcuk.com NEWSLETTER- AUTUMN/WINTER 2011! PAGE 8 CHARITY, AWARDS, VENDOR RELATIONS We won the Freesat Award for the Best Shopping Channel 2011 We have won Best Shopping Channel in this year's Freesat Awards! This is an exciting achievement for us and we would love to thank everyone who voted for us! ! Sport in the Park urges Battersea youngsters to have fun and get active From Tuesday 2nd to Friday 5th August QVC’s Sport in the Park, run by local charity, Battersea Summer Scheme. Once again kept young local residents active during the long summer holidays with a range of creative, challenging and sporting activities. Now in its 18th year the Scheme has traditionally played a significant role in reducing levels of perceived bad behaviour. It often provides a lifeline to families on restricted incomes who feel that there are few affordable places where they can allow their children to go with safety. Participants had the chance to take part in a huge range of sporting activities NEW TO QVC? If your a new QVC vendor, then our one-day Vendor Operations program is the perfect way for you to learn more about us, meet other vendors and leave with lots of useful information and tips to help get your partnership with QVC off to a fantastic start. To register your interest in attending the vendor Operations program, send an email to This is the second year in a row we've won the award and the judges said that, 'The channel has successfully created a whole brand lifestyle around its programming, with standout special events such as Red Carpet Day, linking to the Oscars.' The Freesat Awards are now in their third year and aim to recognise the including tennis, cricket, tag rugby, athletics and even a high rope course. Those up for a challenge could put themselves to the test in the army assault course and Chelsea Football Club also be attended to offer their expert football coaching skills Claudine Shacklock, Corporate Communications Manager at QVC, said: “We are delighted to be supporting Battersea Summer Scheme’s week of Sport in the Park once again. The programme really does make a difference to youngsters in the Battersea area who don’t always have the same opportunities as those living elsewhere and can often find themselves at a loose end during the long summer break. QVC’s Sports Days give them the chance to try new things and enjoy a huge range of outdoor activities. [email protected] and we’ll get back to you with details! Tel: 020-7705-7918 GET IN TOUCH Have any of the stories, events or promotions featured in this issue caught your attention? If so, contact the vendor relations team by emailing [email protected] Marco Polo House, 346 Queenstown rd, London, SW8 4NQ | 020 7705 7918 | www.qvcuk.com