Latest ADV.1 News

May 16, 2012
Latest ADV.1 News
Our big annoucment this month is to make public a policy we've been privately honoring
since day 1 at ADV.1 - a lifetime warranty. No customer should ever have issues with their
ADV.1 wheels - and if you do all you need to do is contact us and we'll take care of it right
away! Check out below for additional details!
Also, ANY customer or dealer can check the status of their order online by checking our
ADV.1 Order Status Blog and simply searching for their PO#. Don't have a PO#? Contact your
sales person from your dealer to receive it!
And now onto the recent project's we've done. Enjoy!
The ADV.1 Lifetime Guarantee
When you buy a quality set of forged wheels the manufacture should stand
behind them - not just for 30 days or a year - but for the life of the wheel.
And so today we're announcing our policy we've been operating on since
inception publicly. Any manufacturing error or defect is covered for the life
of the wheel.
Click Here To Read More…
The ADV.1 Status Blog Revamp
We wanted to re-announce our Status Update blog as we recently revamped it to give our
customers even more up-to-date and in depth information on all open orders with us
currently. If you have an open order - all you need is your PO number (contact your sales
rep or dealer) and you can find your order and follow it's way along the production process
and it completes production. This way our customers know exactly where their orders are
and have a better idea of their completion timeframe all at their fingertips!
Click Here To Read More…
ADV.1 Launches the ADV10.01SL
Everyone has seen the teaser shots for the past week and now the time for a full
shoot has come. Head designer and President Jordan Swerdloff was in the mood
for something new on his Ferrari F430, now all of you get to reap the benefits. We
are proud to announce ADV.1's newest design the ADV10.01. Just when you
thought there was no other way to arrange 10 spokes on a wheel; the 10.01 has
changed the game again. This fresh new design is not a flavor of the month
wheel. Sure it has never been seen before, but the simple elegant lines ensure it
will soon join the ranks of our other classics like the original ADV10. The beautiful
mesh-like design will be available in all of our wheel configurations from the
TRAKfunction to the Track SL series. Finished in our new gloss bronze liquid
paint, this first example of the ADV10.01|SL also marks a new finish which will be
available in the future to all ADV.1 wheels. Without being boastful the bronze will
give an extra pop to almost any vehicle's color separating you from the pack. No
matter the car or the color a set of ADV10.01s will be the difference between
average and extraordinary.
Click Here To Read More…
F430 Gets New Spoke Design - ADV10.01SL
What better car to get our latest creation from the mind of Jordan than the
Novitech F430? These are a set of 20? staggered ADV10.01?s in SL
configuration - our latest and greatest spoke design offering which is
available now in all forgings! The set was finished off in our new gloss
bronze liquid finish for an amazing contrast against the Ferrari red!
Click Here To Read More…
AMV8 Gets Some 5.0TS Goodness
More people should tune Aston's. Seriously, it's one of the most gorgeous
designs of the past two decades and has so much potential for more; yet
they are laughed at by the Italian crowd more often than not. We think it's
because they just don't look as aggressive as they could from the factory.
So we thought it might be time to change that. This latest project is a 20×9
/ 20×11 ADV5.0 Track Spec setup with matte black center and brushed
gunmetal lips designed to do one thing. Make this AMV8 stand out from the
crowd and join the exotica ranks like it rightfully deserves to do!
Click Here To Read More…
R8 Track Car on 5.2.1SL's
Our SL line has been targeted to the track crowd as a way to get high
performance, lightweight, and aesthetically pleasing packages to our
customers. This latest R8 Track Car is a perfect example of that. This STL
tested and approved set is a 18×8.5 / 18×12 ADV5.2.1 Monoblock SL
setup that weighs in at 17.1lbs in the front and 18.5lbs in the rear. Oh yea and they still turn heads in the pitlane.
Click Here To Read More…
F360CS on ADV.1 5.2.1SL's? YES PLEASE
Many would argue that you can't improve upon a platform as perfect
as the F360 Challenge Stradale... well you don't know if you don't try!
We teamed up with Wheels Boutique to pump out a staggered 20?
fitment of ADV5.2.1 Superlight monoblocks in a titanium finish to set
this 360CS apart from every other example in the world. The project
proves that you can improve upon perfection!
Click Here To Read More…
PBIR Street Drag Turnout
Couldn't make it to PBIR this past weekend to check out the street drag
competition and look over the ADV.1 rides in attendance? That's ok - we
brought our photographers so you could live vicariously through their
lenses right now! Lots of tire smoke, wicked cars, and good times were had
by all! Thanks to StreetCarDrags.com for the awesome event and turnout!
Click Here To Read More…
Germany gets a Mean BMW 1M
Out exclusive German dealer just finished up this mean looking BMW 1M
Coupe. The customer wanted something at a low price point, that was
going to be light, and still look amazing so we hooked them up with a
20×9.5, 20×11.5 ADV5.0 TRAKfunction set of wheels. The lips, inners, and
spokes were all polished to set them off against the black backdrop of
boosted German goodness. The only thing we want now is pictures of this
thing at the 'ring!
Click Here To Read More…
SFunction What? New ADV.1 Line!
The S-Function is the latest creation to grace our forged wheel lineup. It's
an offshoot of the TRAKfunction series and offered at the same entry-level
price point of between 4-5k MSRP. This wheel offers a flat lip, rather than a
step lip (on the TRAKfunction). Available now in sizes 17?-24? from any of
our authorized dealers! Check out this new photoshoot on the ADV.1 S550
with a 22? set of ADV5 S-Functions! Have questions? Email us here.
Click Here To Read More…
The 24 Hour ADV.1 Set
So we give the boss a hard time about constantly swapping out his wheels
on various rides on a consistent basis - but this time it got a bit ridiculous.
The Novitec F430 got a new set of ADV5.01?s in a 19×8.5, 20×12 fitment
and titanium finish for a total of 1 day before we found a new owner for the
set north of the border. But my oh my how good it looked for the day!
Click Here To Read More…
ADV.1 @ Thailand Auto Show
Absolute Auto blasted their way onto the stage as our newest exclusive
dealer with their amazing setup at the Bangkok International Auto Show.
Their booth included no less than 36 display wheels, a new LP700,
Porsche 991, GTR, and a new CLS. If you're taking notes on how to come
into a market and dominate it class just ended.
Click Here To Read More…
1000+HP ADV.1 Lamborghini
The Underground Racing boys crank out some of the most insane TT
builds money can buy (and limitless engineering can produce) and this LP570 Superlegerra needed a little extra something in the style department.
We ordered up a set of ADV5.2.1 Monoblock SL wheels in a 20×9, 20×12
fitment and gloss black finish. The black on black look is menacing and the
wheels are the perfect fit for the car - not too flashy, not too subtle - just
aggressive as hell!
Click Here To Read More…
Wifeymobile Wheel Upgrade
The wifeymobile once again needed some fresh looks so we booted out
the old set and ordered up a new set of ADV5.0 Track Spec SL's. Because
lightness just matters when you're dropping the kids off at school and doing
the grocery run. Sarcasm aside - the refined spoke profiles on the SL
series just look amazing and really set these things apart. We finished
them up in a brushed aluminum / polished aluminum combination as we
have been really impressed with how it pairs with the white before. The
wifeymobile is now ready for urban domination!
Click Here To Read More…
ADV.1 F430 Scudilicious
The latest ADV.1 equipped car to be terrorizing the upper northwest is this
Yellow Ferrari F430 Scuderia. We called up Chris from C3 Photography to
go shoot it and the end result is amazing. This customer opted to go with
PPG matched lips and gloss black centers for a bright contrast. The wheels
we opted for was a 20×9.5, 21×12.5 staggered setup and ADV05 Track
Spec SL's to keep weight down to a bare minimum while keeping the
aesthetics to a maximum.
Click Here To Read More…
LP700 / Thailand / Track Spec SL / EPIC
We finally got the full photoshoot from our exclusive Thailand dealer
Absolute Auto on this amazing LP700. We had been teased with images
from the Thailand International Auto Show a few weeks back but have
been eagerly awaiting the full shoot. The wait was worth it - this gorgeous
fire-breathing Italian bull is sitting on a brand new set of staggered 19?/20?
ADV05 Track Spec Superlights with gloss black lips and matte black
centers. If you don't like this car there is something wrong with you!
Click Here To Read More…
ADV.1 CL63x2 Photoshoot
The boys at Royal Muffler hired Patrick Lauder to reshoot both of their
CL63?s at the same time. Two matte white CL63?s on ADV.1 in the same
spot is more than slightly rare. Both cars are running ADV10 Deep
Concave wheels. As you can see the fitment is bang on - perfectly flush
and aggressive without any rubbing or getting into "hellaflush" territory.
Great job Royal Muffler.
Click Here To Read More…
The New 911 on New ADV.1's
We've been anxiously awaiting this photoshoot from some time to see how
the new 991 looks with some upgraded wheels. These are a 20? setup
(20×9, 20×11.5) of ADV10 Deep Concave's with brushed gunmetal lips and
titanium centers for a bit of extra contrast. Paired with the white 991 it's an
amazing combination and if this is any indication the new 991 is going to be
a stunning car with a few small additions.
Click Here To Read More…
ADV10DC CLS63 - A Timeless Combination
The ADV10 Deep Concave was one of the first major wheel designs that
we pushed out onto our own ADV.1 CLS55 years ago and 3 years on with
a new generation of CLS63 this photoshoot illustrates just how timeless our
designs are. This 21? staggered setup finished with a brushed aluminum
center and chrome lips looks just as bang up to date and fresh today as it
did 3 years ago. Why buy a wheel that looks dated in 6 months when you
can invest in one that will look amazing 5 and 10 years down the road?
Click Here To Read More…
ADV.1/WB Raptor Reboot
The ADV6 Track Spec's on this Raptor made waves throughout the Ford
truck community but that wasn't enough for Ben @ Wheels Boutique - he
wanted to create a Tsunami. So he rebooted his Raptor with a Bronze
wheel refinish and and a full Camo wrap. The end result looks amazing and
turns heads everywhere it goes!
Click Here To Read More…