Taste of Milpas Sponsorship Package

Oct 4, 2014
12-4 PM
Sponsors Welcome!
Milpas starts at the ocean with Cabrillo Ballfield, and extends up to the Santa Barbara Bowl. The
street is packed with long-time family-owned businesses, and some of the best restaurants in the
city. The Milpas Community Association just competed in a national Neighborhood of the Year
competition, and brought home a first place win! La Super Rica has been named one of the top 25
restaurants nationwide by Travel and Leisure Magazine. Los Agaves and Your Place regularly
win Best of Santa Barbara in the Santa Barbara NewsPress and Independent. El Bajio was
featured in Forbes. La Colmena won the Independent’s Foodie Award. And now The Habit has
won Consumer Reports top honors as best-tasting fast food burger in the US.
We know Milpas St is the best place to eat! Now it’s time to welcome everyone to see why!
A Community With Heart
The Taste of Milpas proceeds will benefit our community. Patrons will be able to direct where they
would like donations to go from a variety of neighborhood organizations that work to improve our
community. These include:
Boys and Girls Club of Santa Barbara
Police Activities League (PAL) and
Explorers Program
Casa De La Raza
Don’s Riders and Don’s Net Café –
Santa Barbara High School
Franklin Elementary School
PARC Foundation/ Santa Barbara Arts Alliance
YoungBalance
Outdoor Fitness Zone (NEW!) at
Cabrillo Ballfield
Alpha Thrift
Adelante Charter School
The Event:
Event-goers purchase a wristband at one of three ticket booths. They can stroll up Milpas, stopping
at each restaurant, where they will be treated to free samples of some of the finest cuisine in Santa
Barbara. Live music stages along the street will create a lively, vibrant
atmosphere. Pocket art galleries featuring work by local artists will be strewn along the route,
providing Taste attendees with a chance to see great artwork. MTD shuttles will also help ferry
attendees up and down Milpas. By the end of the event, attendees will have eaten dinner at every
restaurant on Milpas St, and been treated to a vibrant outdoor arts experience.
Event Pricing and Demographics.
Advance tickets will be sold for $30 off the MCA website or Night Out, and will be sold the day of
the event. Pricing the day of the event is $35 for adults, and $10 for children under 15. Based on
last year’s attendance, we expect 750 attendees minimum plus additional pedestrian traffic for the
first ever Eat Street Classic Car Show. The median age is 30-50, with disposable household
income. Females are more likely to attend, with gender split predicted at 60-40. Milpas area hotel
guests will also be able to purchase Taste of Milpas tickets for $30 at their hotel.
Sponsorship Opportunities
Platinum Sponsor - $1,000
At the platinum level, the sponsor receives on-air mention as platinum sponsor for the event in all
radio and television spots. Inclusion of large corporate logo in all print ads for the event, and onsite thank you’s at the event by local politicians and event organizers. The platinum sponsor will
also have their logo printed on the outside of the goody bag given to all attendees, and may
include promotional items of their choice in the bag. They are also provided with a cabana at the
Main Event Pavillion to promote their business. 15 wristbands for admission included.
Gold Sponsor - $500
Sponsor receives on-air mention as gold sponsor for the event in 30 radio and television spots.
Inclusion of medium sized corporate logo in all print ads for the event, and on-site thank you’s at
the event by event organizers. Gold sponsors will also have their logo printed in medium sizing on
the outside of the goody bag given to all attendees, and may include promotional items of their
choice in the bag. They are also provided with a table at the Main Event Pavillion to promote their
business. Optional choices are to be the main sponsor of one of the four music stages, and have a
promotional table there. 8 wristbands for admission included.
Silver Sponsor - $250
Inclusion of small sized corporate logo in all print ads for the event, and on-site thank you’s at the
event by event organizers. Silver sponsors will also have their logo printed in small sizing on the
outside of the goody bag given to all attendees, and may include a promotional item of their choice
in the goody bag given to attendees. 5 wristbands for admission included.
Sponsorship Packages:
Platinum
Gold
Silver
On-air mention TV ads
Every ad
On-air mention Radio
ads
Promotion capacity
during event
Logo in print ads
Every spot
10 spots
5 spots
Two banners
Large
One banner
Medium
One banner
Small
Logo in brochure
Large
Medium
Small
Logo on gift bag
Large
Medium
Small
Materials in gift bag
Choice
Choice
One item
On-stage recognition –
thanks yous
Repeatedly
through event
Complimentary
Admissions to event
Package Price
15
$1,000
Five
8
$500
One
5
$250
YES, I will sponsor The Taste of Milpas!
Please check level of sponsorship:
Platinum. $1,000
Gold. $500
Silver. $250
Sponsor name:__________________________________________________________________
Address:_______________________________________________________________________
Email:_________________________________________________________________________
Phone:_______________________________________________________________________
Please make check payable to Milpas Community Association. Please provide an electronic version of your
logo to [email protected].