spring 2010 - Time Warner

AP Photo/Steve C. Wilson
Spring
2010
Inside this issue:
Turner TOGETHER
with CBS ENTER INTO
A 14-YEAR RIGHTS
AGREEMENT FOR THE
NCAA DIVISION I Men’s
Basketball CHAMPIONSHIP
Tournament
p. 2
––––––
Warner Bros.
Posts Strong
First Quarter at
DOMESTIC Box Office
p. 4
In April, Turner Broadcasting announced two exciting additions to its sports and entertainment programming: Turner and CBS acquired the exclusive
television, Internet and wireless rights to the NCAA Division I Men’s Basketball Championship tournament in the United States from 2011 through 2024 (left),
and Conan O’Brien (right) is joining TBS to host a late-night talk show that is expected to debut in November 2010. See page 2 for further details.
––––––
HBO GREENLIGHTS
game of thrones
p. 6
––––––
TIME Launches
iPad App
p. 7
––––––
STATISTICS
p.9 – P. 15
Time Warner Reports
First-Quarter 2010
Results
O
n May 5, 2010, Time Warner
Inc. reported financial results
for its first quarter ended
March 31, 2010. Commenting on
the results, Time Warner’s Chairman
Jeff bewkes,
CHAIRMAN
and Chief Executive Officer Jeff
and CEO,
Bewkes said: “Time Warner is off
Time Warner Inc.
to a great start in 2010, delivering record financial results for our first quarter.
We posted our biggest revenue gain in nearly two
years, and Adjusted Operating Income grew at all of
our businesses. The advertising recovery benefited
both Turner and Time Inc., while the continuing
popularity of The Blind Side and Sherlock Holmes
helped lift Warner Bros.’ home video sales. We’ve
also made meaningful progress in the last few
months toward our long-term strategic objectives.
In April, Turner joined with CBS in a 14-year pact
for the exclusive U.S. television, Internet and wireless rights to the NCAA’s Division I men’s basketball tournament, starting in 2011. Also last month,
Turner signed Conan O’Brien to host a late-night
talk show on TBS. In the quarter, HBO expanded its
international footprint by acquiring full ownership
of HBO Central Europe and increasing its majority
stake in the HBO Latin America Group. In addition,
Warner Bros. reached a series of agreements to
establish a 28-day window for new home video
releases before they become available through
kiosk and subscription distributors.”
More information about Time Warner, including its
financial results and business outlook, can be found on
the company’s website, www.timewarner.com.
Spring 2010
truTV Records Best Quarter in Ratings
tURNER B ROA D C AS T IN G
I
n the first quarter of 2010, truTV delivered its best quarter
ever in ratings among adults 18-34, adults 18-49, men 1834 and men 18-49. truTV also ended the quarter as one of
ad-supported cable’s top 10 networks in primetime delivery of
adults 18-49 and men 18-49. The network’s performance was
driven by its original series, including Operation Repo (below),
The Smoking Gun Presents: World’s Dumbest…, It Only Hurts
When I Laugh and Conspiracy Theory with Jesse Ventura.
Turner TOGETHER with CBS ENTER INTO
A 14-Year Rights Agreement for THE NCAA
DIVISION I Men’s Basketball CHAMPIONSHIP
Tournament
T
urner Broadcasting System, Inc. announced in April that it
has acquired, with CBS, the exclusive television, Internet
and wireless rights to present the NCAA Division I Men’s
Basketball Championship tournament in the United States
and its territories and possessions from 2011 through 2024
for approximately $10.8 billion. The agreement marks the first
time that the Final Four and national championship games will
be televised live on a cable network. As part of the agreement,
beginning with the 2011 tournament, the opening-, first- and
second-round games will be shown nationally on TBS, TNT,
truTV and CBS. CBS and Turner will split coverage of the
regional semifinal games. CBS will provide coverage of the
regional finals, as well as the Final Four (including the national
championship game), through 2015. Beginning in 2016, CBS
and Turner will split coverage of the regional finals, with the
Final Four and the national championship game alternating
every year between CBS and TBS. Under the agreement, NCAA
March Madness on Demand − the Emmy Award-winning video
player that provides live streaming video of the NCAA Division I
Men’s Basketball Championship − will continue to be launched
from NCAA.com and CBSSports.com. Turner has secured the
rights to the player for any Time Warner digital property. The
player will be operated and developed by Turner and have
enhanced digital rights, allowing the NCAA to deliver content
for multiple Turner and Time Warner platforms. CBS Sports
and Turner Broadcasting also have been licensed and will
collaborate on the NCAA’s corporate marketing program.
Source: All ratings data from Nielsen Media Research
Original Series Drive TNT’s Success
T
NT’s original series Men of a Certain Age and Leverage
delivered strong ratings for the network in the first
quarter of 2010. Men of a Certain Age ranked among
ad-supported
cable’s top 10
new original
series at the end
of the quarter,
while Leverage
ranked among the
top 5 returning
series. In its first
season, Men of
a Certain Age
averaged 4.2
million viewers,
1.8 million adults
18-49 and 2.2
million adults
25-54. Leverage
averaged 4.5
million viewers
for its second
season, up 13%
over the first
season. It also
delivered 1.8
million adults 18-49 (up 2% ) and 2.2 million adults 25-54
(up 2%) in its second season.
Conan O’Brien to Host Late-Night Talk
Show on TBS
T
urner Broadcasting announced in April that Conan
O’Brien is joining TBS to host a late-night talk show that
is expected to debut in November 2010 at 11 p.m. (ET/PT).
The Emmy-winning comedian’s new program will be followed
by Lopez Tonight, which will shift to a midnight time slot, giving
TBS a dynamic lineup in late-night television. TBS – which has
built a programming slate that appeals to a younger and more
diverse audience – expects O’Brien to be a long-term addition
to the network’s late-night landscape. O’Brien will host his
hour-long, yet-to-be-titled show Mondays through Thursdays.
Source: All ratings data from Nielsen Media Research
2
Spring 2010
CNN Honored for Journalistic Excellence
tURNER B ROA D C AS T IN G
C
NN’s journalistic excellence was recognized during the
first quarter with several prestigious industry awards.
CNN’s Bangkok-based correspondent Dan Rivers received the George Polk Award for international reporting for his
documentary World’s Untold Stories: A Forgotten People, which
highlighted the ongoing persecution of the Rohingya people
in Myanmar. CNN anchor Anderson Cooper, producer Charlie
Moore and photojournalist Neil Hallsworth won the Hillman
Foundation’s January Sidney Award for coverage of the Haiti
earthquake devastation. CNN won four Gracie Awards from
the American Women in Radio and Television for Outstanding
Documentary (CNN Presents: Black in America 2), Outstanding
Hard News (CNN’s national political correspondent Jessica
Yellin for Political Women), Anchor – News or News Magazine
(HLN’s Robin Meade) and Outstanding Talk Show – News (Larry
King Live). At the 21st GLAAD Media Awards, HLN’s Joy Behar
received the Excellence in Media Award and Why Will Won’t
Pledge Allegiance, a segment on CNN’s American Morning,
received the award for Outstanding TV Journalism Segment.
Adult Swim remains #1 with Key Demos
B
uoyed by original series episode premieres throughout
the first quarter of 2010, Adult Swim maintained its #1
ranking among ad-supported basic cable networks for
total day delivery of adults 18-34, adults 18-24, men 18-34
and men 18-24, earning strong gains among all demographics during the quarter. Compared to the first quarter of 2009,
average delivery of adults 18-34 increased by 13%, adults 18-24
increased by 9%, men 18-34 increased by 10% and men 18-24
increased by 3%. In addition, average delivery of adults 18-49
increased by 15% and men 18-49 increased by 12%. Adult
Swim’s ratings performance in the first quarter was led by
premieres of Aqua Teen Hunger Force (below) and Family Guy.
Source: All ratings data from Nielsen Media Research
Earthquake Coverage Sets CNN Apart as
Source for Breaking News
C
NN continued to distinguish itself as a leading source for
breaking news and information with its multi-platform
coverage of the earthquakes in Haiti and Chile. Over its
first week of the Haiti earthquake coverage (January 12-19,
2010), CNN more than doubled (+119%) the total day adults
25-54 average it achieved in the fourth quarter of 2009. On the
day of the Chile earthquake (February 27, 2010), CNN was
Original Series Return to Cartoon
Network with Strong Ratings
S
ince its return to Cartoon Network on February 24 through
March 17, 2010, Destroy Build Destroy (below), the liveaction competition series, has been the #1 show in its
timeslot (Wednesday, 8:30 p.m.) on all of television – broadcast
and cable – among boys 6-11. During the same period, average
year-over-year delivery for kids 6-11 and boys 6-11 improved by
3% and 7%, respectively. Cartoon Network’s live-action series
Dude What Would Happen was the #1 show in its timeslot
(Wednesday, 8 p.m.) on all of television – broadcast and cable
– among boys 6-11 since its return to the network on February
24 through March 17, 2010. During the same period, the series’
average year-over-year delivery for kids 2-11, kids 6-11 and
boys 6-11 grew by 15%, 17% and 18%, respectively.
CNN’s Dr. Sanjay Gupta in Haiti.
Source: All ratings data from Nielsen Media Research
the #1 cable news network in total day among adults 25-54,
topping Fox News Channel by 30% and MSNBC by 125%. On
CNN.com, in January 2010, almost half of the month’s nearly
25,000 iReport submissions were related to Haiti. Total submissions grew 77% versus the prior month. On February 27, 2010,
the day of the Chile earthquake and Hawaii tsunami warnings,
video usage on CNN.com spiked to nearly 10 million video
streams, a 445% increase over the average Saturday usage
(based on Saturdays from January 30 through February 20,
2010) and CNN’s iPhone app reached the highest number of
downloads since the first week of its launch on September 29,
2009, according to Apple iTunes Connect.
Source: Television ratings data from Nielsen Media Research. iReport submissions from
internal data. CNN.com data from Omniture SiteCatalyst.
3
Spring 2010
warner bros. home entertainment group
Strikes Key Distribution Deals
Wa r n e r B r o s . E n t e r ta i n m e n t
W
Warner Bros. Posts Strong First Quarter
at DOMESTIC Box Office
arner Bros. Home Entertainment Group (WBHEG)
announced agreements for a number of key
home entertainment distribution deals in the
first quarter of 2010. In January, WBHEG and Netflix
announced an agreement to make the studio’s new
release DVD and Blu-ray Disc titles available to Netflix
members after a 28-day window. WBHEG also agreed
with Netflix to add to the selection of direct-to-video
titles and catalog movies available to be streamed
instantly via Netflix to TVs and computers. In February,
WBHEG and redbox announced a multi-year distribution
agreement that will make the studio’s new release DVD
and Blu-ray Disc titles available to redbox customers after
a 28-day window. In March, WBHEG and Blockbuster
announced a new agreement that continues to provide
immediate availability of Warner Bros. titles to the
video retailer. In addition, in March, WBHEG’s Digital
Distribution group also entered into an agreement
with Sony Computer Entertainment America to offer
high-definition movies for purchase and rental on the
PlayStation Network video delivery service in the
United States.
D
riven by the carryover box-office success of Sherlock
Holmes (released December 25, 2009), which has
crossed the $500 million mark at the global box
office (including $209 million domestically through May 2),
as well as the first-quarter 2010 hits The Book of Eli ($95
million at the domestic box office through May 2) and New
Line Cinema’s Valentine’s Day ($110 million at the domestic
box office through May 2), Warner Bros. Pictures’ films deliv-
Warner Bros. International Branded
Services Launched in Three New
Territories
I
n the first quarter of 2010, Warner Bros. International
Branded Services (Branded Services) launched
WarnerTV programming services in three new
territories around the globe. In February, Branded
Services and Onet.pl Group announced the launch of
Branded Services’ first WarnerTV branded service in
Central and Eastern Europe, within the new Group
Onet.pl VOD platform in Poland. Branded Services
debuted its Pan-Asian general entertainment linear
television channel with the April launch of WarnerTV in
Singapore on telecommunication company StarHub’s
cable service and in Indonesia on Indovision. HBO
Asia is exclusively handling distribution of the channel
throughout the region. In Korea, WarnerTV launched in
April as an on-demand branded service via an agreement
with KT’s IPTV provider QOOK TV. WarnerTV delivers hit
television series and motion pictures from Warner Bros.’
library, customized for each market’s unique culture and
taste. Building upon the success of the linear Warner
Channel in Latin America, distributed in over 25 million
homes in Central and South America as of May 2010,
WarnerTV has debuted as a linear channel, as well as an
advertiser-supported video-on-demand or subscription
video-on-demand branded service in more than a dozen
countries and is expected to expand to over 50 services
in over 30 countries by the end of the year.
ered one of the studio’s strongest first quarters in its history
at the domestic box office. Warner Bros. Pictures’ Clash
of the Titans (above) had a record-setting Easter weekend
(April 2-4) opening, with $61.2 million in domestic box-office
receipts to kick off a second quarter that also includes the
releases of The Losers and New Line Cinema’s A Nightmare
on Elm Street, as well as the scheduled releases of Jonah
Hex and New Line Cinema’s Sex and the City 2 (below).
Source: Box-office results from Box Office Mojo and internal data
4
Spring 2010
Grand Opening Set for The Wizarding
World of Harry Potter
Wa r n e r B r o s . E n t e r ta i n m e n t
I
Warner bros. home entertainment group
Acquires Majority Stake in Game
Developer Rocksteady
n March, Warner Bros. Consumer Products and Universal
Orlando Resort announced June 18 as the public grand
opening date of The Wizarding World of Harry Potter at
Universal’s theme park in Orlando, Florida. The themed
attractions within The Wizarding World of Harry Potter include
Harry Potter and the Forbidden Journey, Flight of the
Hippogriff and Dragon Challenge.
W
arner Bros. Home Entertainment Group (WBHEG)
announced in February that it acquired a majority stake
in Rocksteady Studios, a privately held developer of
interactive entertainment targeted at teens and adults. Rocksteady specializes in developing action-adventure video games,
including Batman: Arkham Asylum (above), one of the most
critically acclaimed games of 2009. Warner Bros. continues
to grow its games business through key acquisitions, building
internal development capabilities, leveraging its global video
distribution infrastructure, and focusing on developing major
games franchises such as Batman, Mortal Kombat, The Lord of
the Rings and LEGO.
Warner bros. domestic television
distribution Renews Telepictures’ The
Ellen Degeneres Show on NBC Stations
W
arner Bros.
Domestic
Television Distribution (WBDTD) and
the NBC Local Media
Division announced in
February that WBDTD
has renewed Telepictures Productions’
Emmy Award–winning
The Ellen DeGeneres
Show through the end
of the 2013-2014 television season on the
owned-and-operated
television stations of
the NBC Local Media
Division – including
WNBC-TV in New York,
KNBC-TV in Los Angeles and WMAQ-TV in Chicago. The
agreement furthers a long-standing relationship between
WBDTD and NBC on behalf of The Ellen DeGeneres Show,
which launched on the NBC-owned stations in September
2003 and had been previously renewed through 2010–2011.
Warner Bros. Interactive Entertainment
Partners with Sesame WORKSHOP
W
arner Bros. Interactive Entertainment (WBIE)
and Sesame Workshop, the nonprofit educational
organization behind Sesame Street, announced in
January that they have entered into a multi-year exclusive
agreement. Under the terms of the agreement, WBIE has
the right to create and publish interactive videogame titles
worldwide based on Sesame Street, one of the longestrunning children’s television programs. The worldwide
videogame partnership is in addition to a Sesame
Workshop and Warner Home Video multi-year, exclusive
home entertainment distribution deal for the Sesame Street
library, new content, electronic sell-through and transactional video on demand for distribution in the United States
and Canada.
5
Spring 2010
HBO to Kick Off Summer Slate of
Documentary Films
HBO
H
HBO greenlights Game of Thrones
BO Documentary Films announced in March that
it will kick off in June a new 10-week slate of
documentary films. The films will air every Monday
at 9 p.m. (ET/PT) beginning June 7. The documentaries
explore diverse subjects, from a look into the life and
career of Ron Galella, the original American paparazzo,
to a bitter clash over abortion rights on a Florida street
corner, to lonely hearts who come together to learn the
art of salsa in New York’s Spanish Harlem. This year’s
summer series features the work of a wide range of
directors, from award winners such as Jon Alpert, Jeffrey
Blitz, Leon Gast, Matthew O’Neill and Alexandra Pelosi, to
first-time filmmaker Josh Fox.
H
BO confirmed in March that it has ordered a pilot and
nine episodes of Game of Thrones, a new series based
on the popular books by George R.R. Martin. Game of
Thrones is an epic struggle for power set in a vast and violent
fantasy kingdom. Production on the series is scheduled to
begin in Belfast, Northern Ireland in July 2010.
The Pacific Delivers Strong Ratings
H
BO’s epic World War II miniseries The Pacific delivered
strong ratings for the network. With an average gross
audience (network plays, HBO on Demand and DVR)
of 8.4 million viewers through April 28, 2010, The Pacific
is outperforming by 52% the average gross audience during the full run of the recent HBO miniseries John Adams.
Executive produced by Tom Hanks, Steven Spielberg and
Gary Goetzman, the team behind the Emmy-winning 2001
HBO miniseries Band of Brothers, The Pacific tracks the
intertwined real-life journeys of three U.S. Marines across
the vast canvas of the Pacific Theater during World War II.
A Small Act and El Espiritu De La Salsa, part of HBO’s
summer documentary film series.
HBO to Debut New Season of Hard Knocks
Series
H
BO Sports, NFL Films and the New York Jets announced in March that they will team up for an allaccess look
at what it takes
to make it in the
National Football
League when
Hard Knocks:
Training Camp
with the New
York Jets debuts
in August 2010.
Hard Knocks, the
first sports-based
reality series is
scheduled to kick
off its five-episode
sixth season on
August 11 from
10 to 11 p.m. (ET/
PT) exclusively on
HBO, with regular
encore plays on
Thursdays.
HBO Wins Nine Sports Emmy Awards
H
BO received nine Sports Emmy Awards, the most of
any single network, from The National Academy of
Television Arts and Sciences at a ceremony on April
26, 2010 in New York City. It is the highest Emmy Award
total earned by HBO Sports in a single season. HBO’s Sports
Emmy winners included Outstanding Sports Documentary
for Assault in the Ring and four awards for the network’s
24/7 boxing series.
6
Spring 2010
HBO
time inc.
HBO Renews Original Series
TIME Launches iPad App
T
H
IME announced in April the launch of its iPad app, one of
the first apps available at the time of the launch of the iPad.
Available as individual issues for $4.99 in the App Store – the
same price as the magazine on the newsstand, with discounted
subscription offers coming soon – the TIME iPad app features all
the content from the weekly magazine, with additional photo slideshows and videos that can be enlarged for maximum visual impact.
Each page is designed to display optimally for the iPad screen,
BO confirmed during the first quarter the renewals of
several of its original series. HBO renewed three new
shows for second seasons: the animated comedy series
The Ricky Gervais Show (below), based on Gervais’ popular
podcast; Treme, from David Simon (creator of HBO’s The Wire),
featuring an ensemble cast in the story of the rebuilding of New
Orleans after Hurricane Katrina; and How to Make It in America,
which follows enterprising Brooklyn twenty-somethings determined to achieve the American dream. HBO also renewed
two long-running shows: the hit comedy series Curb Your
Enthusiasm, starring Larry David, for an eighth season, and the
provocative weekly talk show Real Time With Bill Maher, which
offers Maher’s unique perspective on contemporary issues.
and users have several ways in which to navigate each issue. The
app also includes content from TIME’s international editions and
a live newsfeed from TIME.com. Several advertisers supported the
launch of the app, including Fidelity, Korean Air, Lexus, Liberty
Mutual, Toyota, Unilever and Verizon.
British Film Institute Fetes HBO
T
he British Film Institute (BFI) paid tribute to HBO at a
weekend of events (April 24-25, 2010) in London that
celebrated HBO’s consistency in quality programming. The
weekend included panel discussions and screenings of HBO’s
newest programs, including the miniseries The Pacific from
Tom Hanks, Steven Spielberg and Gary Goetzman, HBO Films’
You Don’t Know Jack starring Al Pacino and David Simon’s new
drama series Treme. In addition, HBO co-President Richard
Plepler and President of Programming Michael Lombardo will
be joined by HBO talent for a Q&A session later this year at the
BFI in London. This is the first time the BFI has showcased an
American television network.
People and Entertainment Weekly Deliver
Strong Oscars Issues
A
dvertising pages in the 2010 Academy Awards issues
of People (March 22) and Entertainment Weekly (March
19) were up 68% and 84%, respectively, from the 2009
issues, according to Publishers Information Bureau. Among
the new advertisers in People’s Oscars issue were Frédéric
Fekkai (Procter & Gamble) and Piperlime (Gap). People.com
drew record traffic the day after the Oscars were announced
with 63 million page views versus 58.2 million last year, up
8%, according to Omniture.
Academy of Television Arts & Sciences
to Honor HBO Programs
T
wo HBO programs will be honored at the third annual
Television Academy Honors on May 5, 2010, it was
announced in March by the Academy of Television Arts
& Sciences (ATAS). The Television Academy Honors will
celebrate eight programs that exemplify “television with
a conscience.” HBO will be honored for Grandpa, Do You
Know Who I Am? With Maria Shriver, which tells five stories
of children, ages 6-15, who are coping with grandparents
suffering from Alzheimer’s disease. HBO will also be recognized for Taking Chance, a film starring Kevin Bacon, which
tells a first-person account of a young lieutenant colonel and
his journey accompanying a fallen soldier’s remains to his
family in Dubois, Wyoming.
7
Spring 2010
Time Inc. Live & Unfiltered: Interview with
Authors of Best-Selling Book Game Change
time inc.
A
SI.com Launches Daily Video Programming
s part of Time Inc.’s Live & Unfiltered series, TIME
hosted an event on January 20, 2010 with MSNBC’s
Joe Scarborough interviewing TIME’s Mark Halperin
and New York Magazine’s John Heilemann, authors of the
best-selling book Game Change. Industry VIPs, Time Inc.
clients and press attended the event.
I
n March, the Sports Illustrated Group launched a new video
production initiative for SI.com that delivers SI’s awardwinning journalism, breaking news and analysis, and sports
highlights to the website’s visitors. As part of the launch,
SI.com debuted its signature video program, the SI Inside
Time Inc. Acquires StyleFeeder
Report, anchored by veteran sports journalist Maggie Gray.
This new video program has already generated revenue
through sponsorship deals with Mercedes, Samsung, Dodge
and several other companies. SI ranked third in the sports
category for overall video views (38.5 million) in March 2010,
according to Nielsen Census Data. Overall, through April 2010
SI Digital had eight consecutive months of year-over-year
traffic growth, averaging 23 million monthly unique visitors
during this period, according to Omniture.
T
ime Inc. announced in January that it had acquired
StyleFeeder, a personal shopping engine that uses
pattern recognition technology and its members’ style
preferences to make recommendations for clothing, shoes
and accessories from thousands of online retailers. StyleFeeder will become part of the InStyle family of brands, and its
e-commerce technology will power shopping on InStyle.com.
InStyle and People StyleWatch Show
Strong Growth in Ad Pages
FORTUNE Redesigned
T
I
he newly-redesigned FORTUNE hit newsstands
in March, featuring higher-quality paper stock,
new fonts and display type, new sections such as
“Careers” and
“Venture” and
new columnists
like CNBC’s
Becky Quick.
Other additions
include
“Washington
Watch,” a frontof-the-book
feature on
government
spending, and
“Techmate,” a
debate series
between
FORTUNE tech
gurus Jon Fortt
and Michael V.
Copeland.
nStyle was up 34% in advertising pages year over year for its
March spring fashion issue, which included 82 advertisers
new to the March issue of the magazine. Ad pages from luxury
accounts grew 28%
year over year,
including brands
new to the March
issue such as
Neiman Marcus,
Bulgari and H.
Stern. People
StyleWatch nearly
tripled its March ad
pages with a 138%
increase year over
year. Almay, Sally
Hansen and
Lancôme were
among People
StyleWatch firsttime advertisers.
Source: All data from Publishers Information Bureau
8
Spring 2010
statistics
T u r n e r B ROA D C AS T IN G
q1:10 total programming day delivery
Network
Key Demo
select original series – 2010 (continued)
Title
Network
Season
Delivery (‘000)
TNT
A25-54
TBS
A18-49
truTV
A18-49
CNN
A25-54
HLN A25-54
Cartoon NetworkK2-11
Adult Swim
A18-34
672
578
390
149
132
580
495
Squidbillies
Check It Out
Operation Repo
All Worked Up
Bait Car
The Smoking Gun Presents:
World’s Dumbest…
Unnatural History
Mary Shelley’s Frankenhole
Are We There Yet?
The Closer
Marvelous Misadventures
of Flapjack
My Boys
The Venture Brothers
Batman: The Brave and
the Bold
Black Gold
Leverage
Metalocalypse
Dark Blue
Delocated
HawthoRNe
Las Vegas Jailhouse
Children’s Hospital
Eagleheart
Memphis Beat
Neighbors from Hell
Rizzoli & Isles
Scooby Doo Mystery Inc.
Symbionic Titan
Robot Chicken
Rehab: Party at the
Hard Rock Hotel
Star Wars: The Clone Wars
Conspiracy Theory
Full Throttle Saloon
Lopez Tonight
Men of a Certain Age
Conan O’Brien Late Night
Talk Show 3
Looney Tunes
Mad Magazine
Mongo Wrestling Alliance
Regular Show
Tower Prep
Young Justice
Source: Nielsen Media Research
q1:10 digital properties
Properties
Average Monthly
Domestic Unique
Visitors (in M)1
CNN Digital Network 2
Turner Sports & Entertainment Digital 3
Turner Network 4
39.6
17.0
48.9
1
Average for the quarter ended March 31, 2010
2
NN Digital Network includes CNN.com, CNNMoney.com, SI.com, Time.com, the IB-CNN
C
Websites Channel and People.com
3
Turner Sports & Entertainment Digital includes all Turner Entertainment and Sports
online properties, such as CartoonNetwork.com, NASCAR.com, NBA.com,
TheSmokingGun.com and TNT.com
4
Turner Network includes all Turner Sports & Entertainment Digital properties plus
CNN Digital Network properties
Source: Nielsen Online
select original series – 2010
Title
Network
Season
Aqua Teen Hunger Force
Adult Swim
NFL Full Contact
truTV
Tim and Eric: Awesome
Show, Great Job!
Adult Swim
Most Daring
truTV
Hot Pursuit
truTV
Destroy Build Destroy
Cartoon Network
Dude What Would Happen
Cartoon Network
Southland
TNT
Tyler Perry’s House of Payne TBS
Tyler Perry’s Meet the Browns TBS
Over the Limit
truTV
Saving Grace
TNT
Adventure Time with
Finn and Jake
Cartoon Network
Southern Fried Stings
truTV
It Only Hurts When I Laugh
truTV
Ben 10: Ultimate Aliens
Cartoon Network
Generator Rex
Cartoon Network
The Boondocks
Adult Swim
Premiere
Date
9
1
2/7/10
2/8/10
5
7
7
3
2
2
5
3
1
3
2/13/10
2/17/10
2/18/10
2/24/10
2/24/10
3/2/10
3/3/101
3/4/101
3/21/10
3/29/10
1
1
1
1
1
3
4/5/10
4/12/10
4/15/10
4/23/10
4/23/10
5/2/10
9
1
Classified by episodic blocks
2
Expected
3
Name pending
Premiere
Date
Adult Swim
Adult Swim
truTV
truTV
truTV
5
1
7
2
3
5/16/102
5/16/102
6/7/102
6/7/102
6/8/102
truTV
Cartoon Network
Adult Swim
TBS
TNT
8
6/10/102
1
6/13/102
1
6/27/102
1
Spring 2010 2
6 Summer 20102
Cartoon Network
TBS
Adult Swim
4 Summer 20102
4 Summer 20102
4 Summer 20102
Cartoon Network
truTV
TNT
Adult Swim
TNT
Adult Swim
TNT
truTV
Adult Swim
Adult Swim
TNT
TBS
TNT
Cartoon Network
Cartoon Network
Adult Swim
3 Summer 20102
3 Summer 20102
3 Summer 20102
3 Summer 20102
2 Summer 20102
2 Summer 20102
2 Summer 20102
2 Summer 20102
1 Summer 20102
1 Summer 20102
1 Summer 20102
1 Summer 20102
1 Summer 20102
1 Summer 2010 2
1 Summer 20102
5Fall 20102
truTV
Cartoon Network
truTV
truTV
TBS
TNT
3Fall 20102
3Fall 20102
2Fall 20102
2Fall 20102
2Fall 20102
2Fall 20102
TBS
Cartoon Network
Cartoon Network
Adult Swim
Cartoon Network
Cartoon Network
Cartoon Network
1Fall 20102
1Fall 20102
1Fall 20102
1Fall 20102
1Fall 20102
1Fall 20102
1Fall 20102
Spring 2010
statistics
W ARNER B ROS . e n t e r t a i n m e n t
Q1:10 theatrical movie releases
Days in
Title
Label
Release1
Domestic
Box Office
($ in M)1
Initial
Release
Date
Valentine’s Day
New Line Cinema 48
109.9 2/12/10
The Book of Eli
Warner Bros. 76
94.1 1/15/10
Cop Out
Warner Bros. 34
43.7 2/26/10
Edge of Darkness
Warner Bros. 62
43.2 1/29/10
Hubble Space Telescope 3D
Warner Bros. 13
1.4
3/19/10
Days in
Release1
Domestic
Box Office
($ in M)1
Initial
Release
Date
1
Data through March 31, 2010; Source: Box Office Mojo
Q1:09
theatrical movie releases
Title
Label
Gran Torino
Warner Bros.
110
145.9 12/12/082
Watchmen
Warner Bros.
26
103.8 3/6/09
He’s Just Not That Into You
New Line Cinema 54
92.6 2/6/09
Friday the 13th New Line Cinema
47
64.8 2/13/09
Inkheart
New Line Cinema 68
17.2 1/23/09
Under the Sea 3D
Warner Bros.
47
4.4 2/13/09
Chandni Chowk To China
Warner Bros. 28
0.9 1/16/09
1
Data through March 31, 2009; Source: Box Office Mojo
2
In limited release, opened wide January 9, 2009
10
Spring 2010
statistics
W ARNER B ROS . e n t e r t a i n m e n t
Q2:10 theatrical movie releases
Title
Label
Release Date
Clash of the Titans
Warner Bros. 4/2/10
The Losers
Warner Bros. 4/23/10
A Nightmare on Elm Street
New Line Cinema 4/30/10
Sex and the City 2
New Line Cinema 5/27/101
Splice
Warner Bros. 6/4/101
Jonah Hex
Warner Bros. 6/18/101
1
Expected Release Date
Q2:09
theatrical movie releases
Days in
Title
Label
Release1
Domestic
Box Office
($ in M)1
Initial
Release
Date
The Hangover
Warner Bros. 26
188.4 6/5/09
Terminator Salvation Warner Bros. 41
122.3 5/21/09
17 Again
New Line Cinema 75
63.2 4/17/09
Ghosts of Girlfriends Past
New Line Cinema 61
53.7 5/1/09
Observe and Report
Warner Bros. 70
24.0 4/10/09
My Sister’s Keeper
New Line Cinema 5
16.7 6/26/09
1
Data through June 30, 2009; Source: Box Office Mojo
Q1:10 key Digital Properties
company
share
20101
Share
Rank
Domestic Box Office
18.1%
2
1
WarnerBros.com
TMZ.com
TheWB.com
As of March 31, 2010
Essence.com (a joint venture with Time Inc.)
Source: Box Office Mojo
KidsWB.com
DCBeyond.com
MomLogic.com
CWTV.com (a joint venture with CBS)
11
Spring 2010
statistics
W ARNER B ROS . e n t e r t a i n m e n t
Q1:10
dVD releases Title
Label
Release Date
Q1:09 dVD releases
Title
Label
The Final Destination New Line Cinema
The Invention of Lying
Warner Bros. Whiteout
Warner Bros. The Time Traveler’s Wife New Line Cinema
The Box
Warner Bros. The Informant!
Warner Bros. Where The Wild Things Are Warner Bros. 1/5/10
1/19/10
1/19/10
2/9/10
2/23/10
2/23/10
3/2/10
Appaloosa
New Line Cinema
1/13/09
Pride and Glory
New Line Cinema
1/27/09
RocknRolla
Warner Bros. 1/27/09
Nights in Rodanthe
Warner Bros. 2/10/09
Body of Lies
Warner Bros. 2/17/09
Ninja Assassin
The Blind Side
Sherlock Holmes
3/16/10
3/23/10
3/30/10
Warner Bros. Warner Bros. Warner Bros. Q2:10 dVD releases
Title
Label
Release Date
Edge of Darkness
Warner Bros. Invictus
Valentine’s Day
The Book of Eli
1
Release Date
Q2:09 dVD releases
Title
Label
5/11/101
Yes Man
Warner Bros.
4/7/09
Warner Bros.
5/18/10
Chandni Chowk to China
Warner Bros. 5/5/09
New Line Cinema
Warner Bros.
5/18/10
6/15/101
The Curious Case
of Benjamin Button
Warner Bros. 5/5/09
1
1
Expected Release Date
Release Date
He’s Just Not That Into You New Line Cinema
6/2/09
Gran Torino
Warner Bros.
6/9/09
Friday the 13th New Line Cinema
6/16/09
Inkheart
New Line Cinema
6/23/09
company
share
20101
Share
U.S. DVD Sell Through 2
20.5%
1
As of March 31, 2010
2
Primarily includes standard DVD and Blu-ray Disc
Rank
1 Source: Nielsen VideoScan and internal data
12
Spring 2010
statistics
W ARNER B ROS . e n t e r t a i n m e n t
Broadcast and Cable TV Production
for the 2009/2010 season
Title (Scripted)
Network
Smallville
CWN
Cold Case
CBS
Nip/TuckFX
One Tree Hill
CWN
Two and a Half Men
CBS
The Closer
TNT
The New Adventures of Old Christine
CBS
Supernatural
CWN
The Big Bang Theory
CBS
Chuck
NBC
Gossip Girl
CWN
Dark Blue
TNT
FringeFOX
The Mentalist
CBS
Southland
TNT
Children’s Hospital
ASWM
The Forgotten
ABC
Human TargetFOX
Memphis Beat
TNT
Miami Medical
CBS
The Middle
ABC
Pretty Little Liars
ABCF
Life UneXpected
CWN
Rizzoli & Isles
TNT
Romantically Challenged
ABC
Rubicon
AMC
Unnatural History CTN
V
ABC
The Vampire Diaries
CWN
The CW Network 2009/2010 Primetime
Programming Schedule
Title (Unscripted)
Network
Season
MTV
MTV
ABC
ABC
ABC
TV Land
E!
TBS
CBS
ABC
1
1
1
1
1
1
1
1
1
1
Season
Smallville
America’s Next Top Model
One Tree Hill
Supernatural
Gossip Girl
90210
Melrose Place
Life UneXpected
The Vampire Diaries
9
7
7
7
7
6
5
5
3
3
3
2
2
2
2
1
1
1
1
1
1
1
1
1
1
1
1
1
1
America’s Best Dance Crew IV
America’s Best Dance Crew V
The Bachelor XIV
Bachelor Pad
Bachelorette VI
High School Reunion VI
Leave it to Lamas
Lopez Tonight 1
There Goes the Neighborhood
True Beauty II
1
Title
Season
9
8
7
5
3
2
1
1
1
FIRST RUN SYNDICATION 2009/2010 SEASON
Title
Season
Extra
The People’s Court
Judge Mathis
The Ellen DeGeneres Show
The Tyra Banks Show
TMZ The Bonnie Hunt Show
Judge Jeanine Pirro
16
13
11
7
5
3
2
2
select series in off-network syndication 1
All of Us
The Bachelor
Cheyenne
Cold Case
ER
Everwood
Family Matters
Friends
Full House
The Fresh Prince of Bel-Air
The George Lopez Show
Gilmore Girls
Growing Pains
The Jamie Foxx Show
Living Single
Love Connection
MADtv
Late-night program
1
13
As of March 31, 2010
Martin
Maverick
Night Court
The O.C.
One Tree Hill
Seinfeld
Smallville
Supernatural
Third Watch
Two and a Half Men
The West Wing
V
What I Like About You
Whose Line Is It Anyway?
Will & Grace
Without a Trace
Spring 2010
statistics
HBO
select original programming for 2010
Series
Special Events Premiere Date
Season Premiere Date
Bill Maher…But I’m Not Wrong
2/13/10
Robert Klein: Unfair and Unbalanced
6/12/101
Sports
Season Premiere Date
Big Love
4
1/10/10
How to Make it in America
1
2/14/10
The Ricky Gervais Show
1
2/19/10
Life and Times of Tim
2
2/19/10
Funny or Die
1
2/19/10
Real Time with Bill Maher
8
2/19/10
Treme
1
4/11/10
Neistat Brothers
1
6/4/101
True Blood
3
6/13/101
Hung
2
6/27/101
Entourage
7
6/27/101
Bored to Death
2Fall 20101
Eastbound and Down
2Fall 20101
Boardwalk Empire
1Fall 20101
Films Premiere Date
Real Sports with Bryant Gumbel
16
1/19/10
24/7 Jimmie Johnson: Race to Daytona
1/26/10
Magic & Bird: A Courtship of Rivals
3/2/10
Road to Dallas: Countdown to
Pacquiao/Clottey
3/6/10
24/7 Mayweather-Mosley
4/10/10
Broad Street Bullies
5/4/10
Hard Knocks
6
8/11/101
Vince Lombardi DocumentaryFall 20101
Boxing After Dark On-Going
World Championship Boxing
On-Going
1
Temple Grandin
2/6/10
You Don’t Know Jack
4/24/10
Special Relationship
5/29/101
Mini-Series Premiere Date
Original PROGRAMMING in Off-Network
Syndication1
The Pacific 3/14/10
Documentaries Premiere Date
Series
Series
Big Love: The Complete Third Season
1
Expected
Release Date
1/13/09
2/24/09
3/24/09
Q2:09 dVD releases
Release Date
True Blood: The Complete Second Season
Curb Your Enthusiasm: The Complete Seventh Season
Entourage: The Complete Sixth Season
Hung: The Complete First Season
1
As of March 31, 2010 (includes programming on basic cable)
Q1:09
dVD releases
Series
Release Date
Little Britain USA: The Complete First Season
1/5/10
Summer Heights High: The Complete First Season
In Treatment: The Complete First Season
Q2:10 dVD releases
Series
Mini-Series
Curb Your Enthusiasm
Band of Brothers
Deadwood
Entourage
Oz
Sex and the City
Six Feet Under
The Sopranos
A Family Is A Family Is A Family:
A Rosie O’Donnell Celebration
1/31/10
Sergio
5/6/101
Smash His Camera
6/7/101
Homeless: Motel Kids of Orange County Summer 20101
Crossing 12th and Delaware Summer 20101
If God Is Willing and the Creek Don’t Rise
When the Levees Broke 2 Summer 20101
Traumatology: The Art of Coming HomeFall 20101
Q1:10 dVD releases
Expected
Series
5/25/101
6/8/101
6/22/101
6/22/101
Release Date
True Blood: The Complete First Season
Entourage: The Complete Fifth Season
Eastbound and Down: The Complete First Season
14
5/19/09
6/30/09
6/30/09
Spring 2010
statistics
T IME IN C .
Top Time Inc. Magazines by readership1
Top Time Inc. Magazines by Ad Dollars1
Magazine Magazine Category
People
Sports Illustrated
Time
InStyle
Real Simple
Southern Living
Entertainment Weekly
Fortune
Golf Magazine
Cooking Light
Essence
Money
1
Magazine 2010 Rank1
Celebrity Weekly
Sports-General
Weekly Newsmagazines
Womens Fashion
Womens Lifestyle
Regional
Entertainment
Business-Corporate
Sports-Golf
Epicurean
African-American
Personal Finance
1
1
1
2
2
2
1
2
1
1
1
1
People
Sports Illustrated
Time
Southern Living
Cooking Light
Entertainment Weekly
InStyle
Real Simple
Money
Essence
Health
People en Espanol
Through March 31, 2010, excludes newspaper supplements
Source: PIB
Fall ‘09
(‘000)2
Spring ‘09 Fall ‘08
(‘000)3
(‘000)4
45,117
21,264
20,642
15,621
11,436
10,650
10,427
8,068
7,697
7,491
7,117
5,892
43,603
21,068
20,749
15,653
11,281
10,792
9,646
8,808
7,856
7,409
7,277
5,808
43,529
20,968
20,792
16,339
12,068
12,060
9,505
8,583
7,993
8,096
7,651
6,355
1
Readership is defined as the estimated total number of adults 18 years old and older in the
conterminous 48 U.S. states who have read or looked into each magazine title (purchased
and passed along) within its specific publication period (i.e., within the last week if a
weekly) and is measured by in-person survey with a sample size of approximately 26,000
households
2
Measured from March 2009 to October 2009
3
Measured from September 2008 to April 2009
4
Measured from March 2008 to October 2008
Source: MRI, Fall 2009
q1:10 top digital properties
Property
company
share
Average Monthly
Domestic Unique
Visitors (in M)1
20101 Share
Rank
Domestic Print Advertising Dollars 21.2%
1
1
SI Digital2
CNNMoney.com
People.com
Time.com
MyRecipes Network3
EW.com
Time Inc. U.S. Sites
14.4
14.3
13.9
9.8
9.8
6.4
52.1 1
Average for the quarter ended March 31, 2010
2
Includes SI.com, SIKids.com, Golf.com and FanNation.com
3
Includes content from MyRecipes.com, CookingLight.com and relevant
sections of other SPC sites
Through March 31, 2010, excludes newspaper supplements
Source: PIB
Source: comScore Media Metrix 360
Caution Concerning Forward-Looking Statements
This quarterly business review includes certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based
on management’s current expectations or beliefs, and are subject to uncertainty and changes in circumstances. Actual results may vary materially from the expectations contained
herein due to changes in economic, business, competitive, technological, strategic and/or regulatory factors, and other factors affecting the businesses of Time Warner. More
detailed information about these factors is set forth in filings by Time Warner with the Securities and Exchange Commission, including Time Warner’s most recent Annual Report on
Form 10-K and any subsequent Quarterly Reports on Form 10-Q. The forward-looking statements are made only as of the date of this document and Time Warner is under no obligation to, and expressly disclaims any such obligation to, update or alter its forward-looking statements, whether as a result of new information, subsequent events or otherwise.
All trademarks and service marks referenced herein are owned by the respective trademark or service mark owners. ©2010 Time Warner Inc.
Published May 5, 2010
15