Winter 2013-2014

Transcription

Winter 2013-2014
A Letter From...
LISA RAWLINS
HELLO, BURBANK!
I hope this newsletter
finds your 2014 off to
a fantastic start! We’re
having an exciting year
already at Warner Bros. as
the annual awards season
kicks into high gear. Our
films “Gravity” and “Her”
each earned a statue at
the recent Golden Globe
Awards, and we are honored to have received 21
nominations for the upcoming Academy Awards.
We’re also beginning a new chapter at the
Studio under the leadership of our Chairman
and CEO Kevin Tsujihara. Warner Bros. has
consistently been an industry leader among
our many platforms, finishing at number one in
market share for 2013 in worldwide box office,
television distribution, and home entertainment.
We’re looking forward to sharing our diverse
array of content for 2014, which features an
HBO drama, a Clint Eastwood-directed musical,
and our return to Broadway!
In addition to our production work, Warner
Bros. places great importance on our role as
a responsible corporate citizen. We may have
a presence around the world, but Burbank is
home, and we greatly value our relationship with
the community. We invest in capacity building
for our partners in Burbank, providing support
for areas identified as needing improvement
through training and development.
As always, we look forward to continuing to
engage with you, our Burbank neighbors, and
welcome any feedback about how we can
continue to grow our relationship with you.
Please visit our website WBCitizenship.com or
email us at [email protected] with
comments or suggestions.
All my best,
Lisa Rawlins
Senior Vice President, Public Affairs
Warner Bros. Entertainment
THERE’S NO PLACE LIKE HOME
Warner Bros. celebrated
its 90 years as a global
corporate citizen by
re-launching the site
WBCitizenship.com.
The re-designed site
serves as a homepage
devoted to our corporate
responsibility
(CR)
programs and initiatives
across four key focus
areas – creative content,
community, sustainability,
and workplace – and
provides news updates, employee spotlights, and
engagement opportunities through social media channels.
Warner Bros. has long been committed to being
actively involved in the communities in which we live
and work, around the world and right here in Burbank.
With our new site, we hope to offer you deeper insight
into our efforts – both within your neighborhood
and beyond – and invite you to engage with us at
www.WBCitizenship.com.
This past fall, three Warner Bros. business groups – Consumer
Products, Home Entertainment, and Corporate Responsibility
– joined forces with Habitat for Humanity to launch a “Wizard
of Oz” cause-marketing campaign called There’s No Place Like
Home. Honoring the 75th anniversary of the classic film, Dorothy’s
famous words bear a whole new meaning through this year-long
initiative, which supports Habitat’s efforts to create decent, safe,
and affordable housing for low-income families. We kicked-off the
campaign with the first of several build events across the country
in Los Angeles, where a large group of WB employees volunteered
to strap on hard hats and spend the day building a home for a
Habitat family. Most recently, the cast and crew of the “Wizard of
Oz” musical joined Twin Cities Habitat for Humanity volunteers in
Minnesota to work on two homes!
Habitat has been a longtime partner of our Studio, and we’re
proud to support the organization in a new way through There’s
No Place Like Home – please feel free to check out our campaign
at www.TheWizardofOz.com/Habitat.
WARNER BROS. STUDIOS BURBANK COMMUNITY NEWSLETTER
WINTER 2013-2014
“THE HOBBIT” JOINS VONS TO FIGHT HUNGER
For the second year in a row, Warner Bros.
and local grocery partner Vons (a Safeway
Company) teamed up to help fight hunger
during the holiday season. From December
6-25, two Burbank stores invited patrons to
participate in the “Give a Bag, Get a Bag”
campaign – customers who donated a bag of
groceries to the company’s Every Bag Counts
Food Drive would receive a reusable “Hobbit”themed shopping bag, this time featuring
imagery from the trilogy’s second film, “The
Hobbit: The Desolation of Smaug.”
After the great success with last year’s “Hobbit”
bags, we were thrilled to partner with Vons
again to help provide hunger relief among the
Burbank community, as well as to encourage
our neighbors to reduce waste through the use
of reusable bags.
Warner Bros. and Vons are proud to say year
two was even more successful, with hundreds
of donations made between the two stores in
only 19 days!
LOCAL STUDENTS ACCEPT THE TRASH FREE CHALLENGE
trash free ge
n
lunch challe
In an effort to both support local
education and impart the importance of
environmental stewardship, Warner Bros.
is a proud sponsor of Burbank’s Jordan
Middle School in Grades of Green’s “Trash
Free Lunch Challenge,” a competition
between Los Angeles County schools to
see which school can reduce its lunchtime
trash the most. One of 26 schools selected
to compete in the 2013/2014 Challenge,
JMS is competing to achieve the greatest
amount of lunchtime waste reduction and
win one of the science grants awarded to
the top three schools.
Grades of Green was initially conceived
in 2008 by four moms wanting to raise
environmental awareness among their
children at an elementary school in
Manhattan Beach. The program was
enormously successful, leading its
founders to create a non-profit designed
recyclables
liquid
WARNER BROS. STUDIOS BURBANK COMMUNITY NEWSLETTER
to provide free, easily accessible tools
and information to other schools wanting
to implement more sustainable practices.
Since officially launching on Earth Day in
2010, the Grades of Green organization has
helped more than 225 schools across 33
states incorporate sustainable practices by
teaching students how to bring trash-free
lunches and sort waste into recyclables,
liquid, compost, and landfill. In addition,
reduced waste helps cut costs, so schools
actually save money by participating!
JMS students are among more than 17,000
students currently learning how to better
protect the environment, adapting more
sustainable habits, and ultimately diverting
more than 30,000 bags of trash from the
landfill throughout the Challenge. We’ll
be rooting for them to win the top prize in
the spring!
compost
landfill
WINTER 2013-2014
IN THE COMMUNITY
Warner Bros. employees had a blast
with our partners at the Burbank
Boys and Girls Club, with 18 Impact
members volunteering a combined
72 hours with the Club’s students
in just one day. During that time,
WB led different age groups through
their annual decathlon, which
included games, a technology lab,
academics and sports. The eightyear-olds and their WB leaders took
home the trophy!
Magdalena Kuehne, an 82-yearold Warner Bros. retiree from our
Costume Department, is being
inducted into the Masters USA
Track and Field Hall of Fame. She
regularly competes in track and field
events in her age group in the triple
jump, the long jump, the discus, and
the javelin, winning almost every
competition she enters!
Warner Bros. Animation employees Chris
Battle, Noel Belknap, Jessica Borutski,
Gerald de Jesus, Todd Dejong, Leslie
Granger, Robert Harand, Mark Marek,
Jerry Richardson, Vladi Rubizhevsky and
TJ Sullivan donated original artworks
on 3x5 inch cards for the Burbank Arts
For All Foundation’s Secret Art Sale.
The event raised over $25,000 to help
fund arts education programming in the
Burbank public schools.
This past September, Impact, Warner
Bros.’ employee giving program,
joined nonprofit partner the VBAS for
its annual Pet Adoption Fair, held on
WB’s Burbank lot. Impact volunteers
teamed up with staff from the VBAS
who donated their time to help care
for the animals, attracting dozens of
animal lovers during the event.
WARNER BROS. STUDIOS BURBANK COMMUNITY NEWSLETTER
WINTER 2013-2014
WARNER BROS. STUDIOS
4000 Warner Blvd.
Burbank, CA 91522
APPLICATIONS ARE DUE
MONDAY, MARCH 3!
Each year through REACH, Warner Bros. Entertainment
awards internship and scholarship packages, known
as Honorships, to up to three outstanding graduating
Burbank high school seniors who are bound for a fouryear college and are passionate about careers in the
entertainment industry.
The online application is available at
wbcitizenship.com/community/reach-honorship-program/
GO GREEN AND PAPERLESS TODAY!
Warner Bros. has a long history of promoting environmental stewardship through programs and companywide participation. You can help us reach
our goals by signing up to receive an electronic copy of the Burbank Community Newsletter!
Please email [email protected] with your name, home mailing address, preferred email address, and a DO NOT MAIL request.
WARNER BROS. STUDIOS BURBANK COMMUNITY NEWSLETTER
TM and © 2014 Warner Bros. Entertainment Inc. All Rights Reserved. Printed on 30% post-consumer recycled paper using soy-based inks. Please recycle.
WINTER 2013-2014