Ayrton - Pinyin Studio

Transcription

SUMMER 2014 NEWS MAGAZINE
PINYIN STUDIO
John Bauer
Pinyin Celebrations
The Yaqu Academy
Ayrton Senna
Video Games
2
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6
“It’s dangerous to go
alone! Take this!”
The Legend of Zelda
14
Dear friends, clients
and prospects,
It wouldn’t be unfair to label this
edition of the Pinyin News Magazine as a special geek issue. If you
have read our previous newsletters and are now thinking “could it
possibly get any worse?”, then let
us assure you that indeed it can.
For this is a newsletter full of trolls,
video games and Formula One.
There is, however, some method
in the madness. For the sake of
variation, this issue’s spotlight
feature is centered on an artist
rather than a designer. John Bauer
is one of Sweden’s best-known
and most beloved painters. He
became known for his portrayals
of creatures from Scandinavian
folklore in general and trolls in
particular.
As summer is upon us, we have
also decided to devote a few
pages to another topic full of nostalgia, namely video games. Indeed,
as it is common knowledge that
the Beijing summer – along with
winter and the other seasons – is
an ideal time to stay indoors, we
offer a quick introduction and
some useful recommendations.
Finally, we wish to take this newsletter as an opportunity to commemorate Ayrton Senna, the
Formula One champion who
tragically lost his life on May 1st
twenty years ago. Senna, whose
skills, passion and determination
are a constant source of inspiration to us here at Pinyin, also
appears on the cover of this issue
which we would like to dedicate
to his memory.
Let the sport commence!
The Pinyin Team
20
28
40
42
6
Artist spotlight:
John Bauer
John Bauer is Sweden’s foremost fairytale artist and probably the
person who has had the biggest influence on the way the country’s population envision nature. Pinyin Studio wishes to salute
Mr. Bauer, an adult man who spent his life drawing trolls. And
more.
The huldra and the magic herb
Princess Tuvstarr by the tarn
B
orn in 1882, John Bauer
grew up in Jönköping, on
the southern tip of Lake Vättern in Sweden. A dreamer
by nature, Bauer doesn’t appear
to have been overly interested in
schoolwork. He rather spent his
time outdoors or drawing and he
was already a very promising artist,
as evidenced by the caricatures he
drew of his teachers.
At the tender age of 16, Bauer
moved to Stockholm to pursue
artistic studies. It was an insecure
and self-doubting young man who,
with the economic support of his
parents, moved to the capital to try
his luck. Fortunately, Bauer’s doubts
– which, it seems, would return to
haunt him throughout his entire
life – were ill founded. He was frequently hired as an illustrator for
various papers and in the year 1900,
after two years of preparations, he
was admitted to the Swedish Academy of Arts.
Studying at the prestigious school,
however, proved to be a frustrating experience. The Academy was
very traditional and historical painting was viewed as the ideal at the
time. Bauer, who wanted to go his
own way, considered dropping out
but eventually decided to stay. One
positive result of his decision was
the romantic relationship between
Bauer and one of the school’s female
students, Esther Ellqvist, whom he
married in December 1906. In the
spring of 1908, the young couple
embarked on an almost two year
long journey to Italy, a trip which
would have great importance for
Bauer’s artistic development.
Upon returning to Sweden, the
Bauers settled in a house outside of
the city of Gränna, at the south of
Lake Vättern. The house, known as
Villa Björkudden, became the pair’s
home for several years and it was
here that their son, Bengt, was born
in 1915. Clearly, John Bauer felt very
at ease in the idyllic and quiet surroundings of southern Lake Vättern.
He spent hours walking the deep
and virtually untouched forests and
sometimes explored the clear lakes
by canoe.
A Forest
Archetype
The period from 1907 to 1915 was
a very creative one for Bauer and
also one during which he created
many of the works for which he is
best known. His success is closely
linked to the creation of the children’s fairytale collection Among
Gnomes and Trolls (Bland tomtar och
troll) for which Bauer provided the
illustrations. As its name suggests,
this collection of stories – which is
published annually to this very day –
focuses heavily on Swedish folklore
and features mythical creatures
such as elves, giants and trolls.
Bauer would provide the illustrations for Among Gnomes and Trolls
for several years. For the first three
years, Bauer’s style was still developing and he borrowed impressions and ideas from other artists. Still, his work quickly became
very appreciated and intimately
linked with the publication. The
importance of Bauer’s illustrations
became very clear in 1911 when,
following a disagreement, the publisher hired another artist and sales
declined as a result. Fortunately,
Bauer returned to provide the illustrations for the following four editions. His art reached new highs as
he was freer in his choice of motifs
and was allowed to make his drawing more independent from the
stories they illustrated.
The illustrations created for Among
Gnomes and Trolls would prove to
8
have a lasting impact on the imagery generations of Swedes associate with the forest and the fictional
creatures that were once thought
to inhabit it. Bauer had in fact created an archetypical representation
of Scandinavian nature.
This would of course not have been
possible had it not been for the
quality of Bauer’s work. The illustrations carry a strong sense of mood
and have an immediate impact on
the beholder. The paintings possess
a riveting quality which may partly
stem from the sense of mystery
they carry as well as the often quite
unsafe scenes they depict, thus adding a drop of apprehension to the
sense of wonder.
An example of one of these
strong scenes can be found in
the illustration “Trollörten” from
1915. The illustration shows the
huldra (skogsrået) giving a magical
herb to the young protagonist of
the story. The huldra is grotesque
in appearance with her big nose,
long, hairy arms, immense and
crooked hands and big feet. She
towers above the boy in a contorted pose, kindly extending the
herb to him. Around them, the forest stands thick and dark – Bauer
always remained very reserved in
his use of color, generally favoring
a gloomy palette to reinforce the
air of natural mystery.
for him to break away from the
stagnation he felt had gripped him.
1915 proved to be the last year
for which he provided illustrations
for Among Gnomes and Troll, but
he would return to the forest and
the trolls in later paintings.
The forest provides the décor
for many of Bauer’s illustrations.
While the forest clearly holds
great importance, Bauer depicted
it in an increasingly stylized and
less realistic manner. The tree
trunks are seen as straight pillars
and the forest floor and boulders
of the background are generally
drawn in a not so detailed fashion, heightening the impression
of being immerged in a vast and
endless wood. The illustration
of Princess Tuvstarr by the tarn,
Mother’s Love
for instance, contains several of
these characteristics. As many
of Bauer’s paintings, it is one of
opposites: the light figure of the
girl stands out against the subdued colors of the forest and
the water, the details of the foreground stand out from the vague
lines of the backdrop and the
straight, austere lines of the trees
contrast with the curls and soft
curbs of hair, roots and boulders
in a moment of stillness and melancholy.
Just as with the boy and the huldra in “Trollörten”, human boys
and princesses are often used to
contrast with and thus highlight
the grimness of the trolls. The
brownish trolls usually wear
earth-colored clothing, adopt
hunched postures and parade
large noses and ears. Their small
eyes – another characteristic of
Bauer’s trolls – hint at the fact
that they are generally goodIllustration from The Boy and the Trolls
hearted creatures who are more
dumb than malicious.
Tyr and Fenrir, illustration from Fädernas gudasaga
New
Directions
Bauer also encountered difficulties in his private life. His marriage
with Esther grew increasingly
unstable. She was not as enthused
as her husband about life at Villa
Björkudden, where she felt isolated, and wished to move to
Stockholm. The couple decided
to move and, with the financial
aid of John Bauer’s father, had a
house built outside of the capital.
Bauer thought of this as a potential new start but the move to
the new house in 1918 would in
fact lead to the peril of the small
family. Distrusting transportation
by train, Bauer concluded it was
safer to move his family to Stockholm by boat. This, however, soon
would reveal itself to be a tragic
miscalculation as the ferry carrying the Bauer family capsized in a
storm, dragging all on board with
it into the murky waters of Lake
Vättern.
Although his life and career were
cut short, John Bauer’s name has
remained famous in Sweden as
his illustrations enjoy enduring
popularity. By setting the epitome
of the Nordic forests and folklore
creatures, Bauer has shaped the
childhoods and minds of generations. Through this exploit he has
cemented himself as one of Sweden’s greatest artists. Clearly, none
of this would have been possible
had Bauer not had the strength
and courage to overcome convention and self-doubt and venture deep into the naïve theme of
the fairytale woods.
In spite of the success, it seems as
if Bauer was in need of a change
towards the mid 1910’s. He
felt pressured by demands and
expectations and described himself as empty and tired. Moreover,
he felt his family was not enjoying the material benefits he had
hoped for and in letters from this
period he often appeared downcast and melancholic. Self-doubt
once again harried him. His attention increasingly turned to new
subjects and styles. He worked
on murals and theater sets and
drew inspiration from the modernist movement. Bauer’s changes
and experimentations were a way
Trolls
10
PINYIN STUDIO BELATED
CELEBRATIONS
Early in 2014, Pinyin Studio organized a small event in celebration of the company’s
first two years of activity. The event took the form of a cocktail party during which
work by the Pinyin Studio photographers was exhibited. It was hosted at the Joy
Palace gallery in Beijing.
The event was attended by many of Pinyin Studio’s clients and friends, who were
given the opportunity to have their portrait taken as a souvenir of the evening.
The portraits were sent out by email and some of them were also used to create
a memento poster.
RECENT WORK
BY PINYIN STUDIO
CLUB FRANCE VI
Pinyin Studio recently developed a
new visual identity for Club France,
an organization under the French
Embassy aiming to encourage Chinese students to study in France.
LES ÉLÉMENTS CONSTITUTIFS
LES APPLICATIONS
01. 1. LE LOGOTYPE
03. 2. LES KAKÉMONOS
ORGANISÉ PAR:
ORGANISÉ PAR:
ZONE DE PROTECTION
KAKÉMONOS
Aucun élément ne doit figurer dans la zone de
protection autour du logo. C’est une bande de
largeur fixe égale à une demi-hauteur (A).
Ce gabarit s’applique aux kakémonos des événements pour lesquels Club France est organisateur.
ORGANISÉ PAR:
A
A
ORGANISÉ PAR:
ORGANISÉ PAR:
Les kakémonos sont constitués de 5 éléments :
EN PARTENARIAT AVEC:
- Une image en arrière plan
A
- L’habillage à appliquer sur l’image
- Un bloc logo Club France
A
- Un bloc de titrage comprenant le thème de
l’événement en DIN LIGHT et , le
titre de l’événement en DIN BOLD et , la date en DIN BOLD et et le
lieu de l’événement en DIN LIGHT et . Tout le texte est écrit en blanc.
A
- Une zone en haut de page comprenant le logo de
l’ambassade / consulat ainsi que les éventuels
partenaires.
A
- Le copyright de l’image en bas à droite du
kakémono.
#!$
&%#!$
" '(
(
PANORAMA DU CINÉMA #!$
FRANÇAIS
&%#!$
" '(
(
16 Juin 2013
CCF de Shanghai
Nienis ipienisciae. Id quam, torum utentent magnis ea id endae
rem a num nonsequ untius earci doluptatum eum que
nonsequiatur sin eos re lautatem non premque ne adic tem.
Tous les kakémonos sont construits de la même
manière. Chaque thémathique possède sa propre
image de fond et sa couleur chartée.
CONFERENCE
FINANCE DURABLE #!$
SOIRÉE
REMISE
DE DIPLÔME#!$
&%#!$
" 21 Juin 2013 '( (
Alliance française de Pékin
VISITE
AIRBUS
À TIANJIN
16 Juin 2013
CCF de Shanghai
#!$
14 AVRIL 2013
Usine de Tianjin
&%#!$
" '(
(
rem a num nonsequ untius earci doluptatum eum que nonsequiatur sin eos re lautatem non premque ne adic tem.
LES APPLICATIONS
C
© Atout France / Prénom Nom
KAKÉMONO 80 X 200 cm
03. 3. LES FLYERS
0,5 C
1,8 C
KAKÉMONOS :
CONSTRUCTION
ORGANISÉ PAR:
FLYERS : FORMATS
0,5 C
zone des logos
(haut du kakémono)
Les marges entre les blocs et dans les blocs sont
égales à la moitié des marges extérieures (0,5 C).
Le logo ambassade / consulat et les logos
partenaires sont égaux à une fois et demi les
marges extérieures (1,5C).
Le recto ou la couverture des flyers sont de
simples déclinaisons du kakémono. Ils gardent
les mêmes règles de construction sauf pour les
logos qui se retrouvent en bas.
C
0,5 C
0,5 C
0,5 C
0,5 C
dépend
du texte
Les flyers sont soit de format A5 recto-verso, soit
de A5 deux volets (A4 plié en 2), ou d’un tiers de A4
(100 x 210 mm). Nous recommandons de ne pas
dépasser un format A4 pour les flyers une fois
ouverts.
Le format vertical (à la française) est préconisé. Un
format horizontal (à l’italienne) n’est envisageable
que si cela apporte un réel intérêt au sujet.
0,5 C
0,5 C
#!$
0,5 C
0,5 C
&%#!$
" '( (
0,5 C
VISITE
AIRBUS
À TIANJIN
Souvenir partagés,
Devenir commun.
zone de titrage
(partie basse
du kakémono)
14 AVRIL 2013
Usine de Tianjin
#!$
&%#!$
" '( (
VISITE
AIRBUS
À TIANJIN
14 AVRIL 2013
Usine de Tianjin
Souvenir partagés,
Devenir commun.
nonsequiatur sin eos re lautatem non premque ne adic tem. #!$
&%#!$
" '( (
ORGANISÉ PAR:
www.clubfrancechine.org
Logo for the Portuguese-style
restaurant Santos in Beijing.
14 AVRIL 2013
Usine de Tianjin
nonsequiatur sin eos re lautatem non premque ne adic tem.
ORGANISÉ PAR:
37
C
VISITE
AIRBUS
À TIANJIN
FLYER A5
34
C
LES APPLICATIONS
C
03. 2. LES KAKÉMONOS
© Atout France / Benoît Roland
32
Dans le cadre
de la semaine de l’eau
14 AVRIL 2013
Usine de Tianjin
© Atout France / Benoît Roland
5
FILM
HOME
&%#!$
" '(
(
Disponibles dans le disque 02
CD > kakemonos > thematique >
nom de la thématique
SANTOS LOGO
EN PARTENARIAT AVEC :
FLYER 100 X 210
EN PARTENARIAT AVEC :
14
Far from being something reserved for just a small corps of professionals, the art of photography has made its way into the lives of
an ever-growing number of enthusiasts. Pinyin Studio has met Mr.
Wang Qian of the Yaqu Academy of Photography in Beijing to discuss the evolution of photography in China..
FOCUS
ON THE VIEW
THE YAQU
ACADEMY AND
PHOTOGRAPHY
IN CHINA
T
he Yaqu Academy of Photography was
set up in 2011 with the explicit aim of
teaching pure and serious photography.
It seems as if the idea quickly found its
target because, since its creation, over 3000
students of all ages, ranging from only 6 years
to 87 years old, have enrolled at the Academy.
Photo by Yaqu Student
Photo by Yaqu Student Zhang Ke
Mr. Wang Qian is the president and headmaster of the school. With almost ten years of
working experience as a professional photographer as well as three years of photography
teaching experience under his belt, it is hard to
imagine a person better suited for the task.Yet,
photography wasn’t always his main passion.
THE DIGITAL CAMERA WAS KEY
A key to the rise of hobby photography, says
Mr. Wang, was the popularization of the digital
camera. It was this step of technical evolution
which, almost over night, allowed photography
to become a popular hobby and thus created
the precondition for the establishment of the
Yaqu school.
The digital camera, explains Mr. Wang, has
turned photography into a new outlet for
people’s creativity.
“I actually dreamt of working as a zoologist
when I was a child”, he confesses when we
meet him at the school’s modern facilities in
the Guo Mao area.
Photo by Yaqu Student Zhao Da Ling
Photo by Yaqu Student Jin Xiu Mei
Photo by Yaqu Student Bai Hong Wei
Having put his childhood dreams aside, Mr.
Wang first came into contact with photography when he started working in a friend’s
photo studio. The job consisted in developing
films and allowed him to accumulate working
experience very quickly. When he found a job
in the IT industry, photography instead became
Mr. Wang’s leisure. It was only a few years later
that he realized the increased potential of
photography as a hobby and decided to share
his knowledge with others.
Photo by Yaqu Student
“Chinese people’s spiritual needs are thriving”,
he explains, “and China has a good environment
which is suited for the growth of photography.
Before, many were obsessed with painting and
calligraphy but these are activities which can only
really be enjoyed after a long time of studying
and mastering the skills. Whereas photography,
especially after the digital camera, let’s everybody
experience the fun with relatively few technical
requirements.”
16
Photo by Yaqu Student Zhu Heng
Photo by Yaqu Student Pan Hai
The ease of use of the modern equipment has
also shifted the weight from technical skills to
creativity. In the past, photography students –
just like carpenters, bricklayers or students of
any other traditional, skill-based work – needed
to study together with their teachers for a long
time just to acquire the necessary technical skills.
Learning photography in this way usually meant
the students would have excellent technical
knowledge but lack creativity. In other words,
this form of training created many photography
craftsmen, but very few photography masters.
THE PHOTO BOOM IN CHINA
The changes that the photography industry has
gone through are of course also linked to official policy.Things really began to change with the
open door policy of the late 1970’s, and then
again during the 1990’s when photographic
studios from Hong Kong and Taiwan began to
enter the Chinese mainland. This would have a
great impact on the industry, both in terms of
the photography itself as well as in terms of marketing and management. Suddenly, photographic
studios started popping up everywhere and it
seemed the nearest photo studio was never
more than a few meters away. What’s equally
surprising is that they all seemed to be flourishing. Rapidly, photography developed into a real
industry in China, including equipment, personal
training, enterprise consulting and franchising.
As a consequence, the number of people with
an interest in photography has increased dramatically and the boundaries between professional photography and leisure photography
have begun to become blurred. Just like driving,
photography has moved from being an exclusive
career reserved for a few to becoming a basic life
skill for all.This, however, does not necessarily mean
that the number of professional photographers has
increased, as illustrated by Yaqu’s students. Through
their hard work, many of the students are able to
join the ranks of the very best but still very few of
them take up photography as a profession.
THE VIEW REMAINS ESSENTIAL
Photo by Yaqu Student Pan Hai
Photo by Yaqu Student Fang Hai Qing
Photo by Yaqu Student Jin Xiu Mei
In a world where photography has become so
ubiquitous, photographers, more than ever, have
to stand out through their vision and style.
“This is the hardest to learn and also what we strive
to teach our students”, explains Mr. Wang. . “We
want them to learn to see the world in a new way
and to express their attitude, viewpoints and perspective through the photos.”
So, ultimately, photography is the art of seeing
and the equipment only a means to an end. This
is also the reason why good photographers can
still make their mark. Or, as Mr. Wang puts it:
Photo by Yaqu Student Fang Xiao Yan
“It is easy to imitate others, but it is hard to be
unique yourself. Just like it’s easy to have fun with
photography, but it is hard to choose it as your
life vocation.”
Photo by Yaqu Student Yin Jian Ping
Photo by Yaqu Student Wang Yuan Cheng
Photo by Yaqu Student Zhu Heng
Jennifer
Lawrence
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| 49
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128 | PARKSON SPRING
3^7EN
PINYIN
PHOTGRAPHY
FASHION PORTRAITS GASTRONOMY STILL LIFE INTERIOR ARCHITECTURE DOCUMENTARY EVENTS
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| 129
JULIEN RANJARD JÉRÔME PIERSON YOLANDA VOM HAGEN ÉDOUARD SANVILLE
20
On May 1st this year, it was precisely twenty years since Ayrton Senna lost his
life in a tragic accident at the Imola circuit in San Marino. During his all too
short career, Senna established himself as a man of unmatched passion, speed
and charisma. Pinyin Studio wishes to commemorate the man who is widely
considered the greatest Formula 1 driver who ever lived.
21.03.1960
AYRTON
SENNA
01.05.1994
A
yrton Senna was a man completely dedicated to his job, a
job which also happened to be his passion. It showed in his
hard work and the hours he spent trying to improve his cars
or himself. It also showed in his vivid emotions in times of
success or hardship. Perhaps even more visibly however, it showed in
his pace. From the mid 80’s to the time of his death in 1994, Senna was
the fastest man alive and known for his sensational quickness during
qualifications, which allowed him to score more pole positions than
anyone had ever done before him.
There is a sense of justice when the driver who wins a race also happens to be the fastest and, although he would have deserved to win
more, Senna did enjoy many victories. During his ten-year Formula 1
career, the charismatic Brazilian won three world championships and
41 races, which, at that time, made him the man with the second most
wins in F1 history.These results did not always come easy though. As he
didn’t always have the best car, Senna had to surpass his rivals by sheer
talent and often excelled in difficult, rainy conditions when the difference between cars was reduced. This is particularly impressive given
that he came into Formula 1 at a very competitive period; from the
very start of his career, he raced against world champions such as Nelson Piquet, Niki Lauda, Keke Rosberg, and Nigel Mansell and during later
years, he raced young future champions such as Michael Schumacher
and Mika Häkkinen. Most notably, however, Senna competed against
Frenchman Alain Prost, a man often described as his nemesis.
Prost and Senna drove as team mates at McLaren during 1988 and
1989 until their quickly deteriorating relationship spurred Prost to leave
the team. The tough competition from Prost certainly cost Senna many
victories but was also a strong source of motivation. For instance, when
Prost signed with the all-conquering Williams team for the 1993 season
– and introduced a clause in his contract preventing the team from also
signing with Senna – the Brazilian was infuriated and vowed to do all in
his power to beat the Frenchman in spite of having a car that logically
shouldn’t stand a chance. He achieved some of his best drives that year.
In fact, the entire ‘93 season is a great example of how far one can reach
by virtue of talent and determination. That year, at the European grand
Prix at Donington Park, Senna accomplished what is often considered
to be one of the best laps ever driven in the history of motor racing.
Having dropped down one position at the start, Senna managed to
move from fifth to first position in just one lap, overtaking the vastly
superior Williams cars of Hill and archrival Prost in the process before
going on to score a triumphant win. Senna even managed to take the
lead in the championship standings during the beginning of the season.
He was later caught up and eventually finished second behind Prost but
although this may seem as a disappointment, it was in fact a true exploit.
Indeed, by the end of the season, Senna hadn’t just accomplished some
breathtaking races with an underpowered machine but he had also
proved that he could challenge through consistency as well as through
pure speed.
Because he spent many years in uncompetitive cars and died at the
peak of his career, Senna doesn’t hold as many records as he ought to.
His record of 65 Pole Positions, which had once looked truly indomitable, was broken by Michael Schumacher in 2006. It is worth noting,
however, that Schumacher had participated in 233 Grand Prix events
by the time he broke the record, compared to Senna’s 162 entries. This
is also one of the reasons why Senna is still held in such high esteem:
given his extraordinary talent, there is little doubt that he would have
kept on out-qualifying his competitors and won several more championships had he not died in ‘94. With this in mind, it is hardly surprising
that Senna’s name usually tops the lists when journalists, team bosses or
F1 drivers vote to elect the greatest drivers of all time.
As much as his speed and his results, however, what has made Senna an
ever relevant source of inspiration is his passion and commitment. He
would often go into lengthy explanations about a race or about what
he thought was just, completely convinced of the seriousness of the
matter. Though he also had a sense of humour and sometimes mused
about life outside of F1, his solemnity when discussing racing made it
clear that for him it was much more than just a profession or a sport
– it was his life.
His strong sense of belief also surfaced in his approach to religion and in
his commitment to helping underprivileged children.The latter is one of
the reasons why many young Brazilians still know Senna’s name. Based
on Senna’s expressed desire to help in a more organized manner rather
than simply through donations, the Senna Foundation was created in
his memory after his death. The non-profit organization strives to bring
better education to children in Brazil and still stands as an extraordinary
monument over a prodigious driver and a great man.
Link to the Ayrton Senna Fondation: http://senna.globo.com
22
MEMORABLE RACING MOMENTS
Monaco 1984
Under wet conditions, Senna made his way
from thirteenth to second position and was
challenging for the lead when the race was
cut short by the stewards. He would probably have taken his mediocre Toleman to
victory if it hadn’t.
Monaco 1988
During the qualifications, Senna showcased
his superior speed by scoring pole position
with a time 1.4 seconds quicker than the
second fastest driver, his teammate Alain
Prost. Senna described the experience as
driving on another level of consciousness.
Portugal 1985
Driving for Lotus, Senna scored his first
Grand Prix victory at the Estoril circuit in
Portugal. Starting from pole position for
the first time, Senna lapped all cars but one
during the race.
Great Britain 1988
After having overtaken the Ferraris in front
of him, Senna scored another triumphant
victory in the pouring rain.
Spain 1986
Senna defended his lead against the pursuing Nigel Mansell and won by just 0.014
seconds.
Japan 1988
Senna knew he would clinch his first World
Championship by winning the race but
stalled on the grid. He was fourteenth when
he finally joined the race and began his
ascension through the field. Twenty-seven
laps later, he overtook his rival for the title,
Prost, and pulled away to score his eighth
win of the season and claim the title.
24
MEMORABLE RACING MOMENTS
Japan 1989
After a season marred by unreliability problems, Senna had to win the race to retain
the chance to defend his title. Senna and
Prost collided as the Brazilian tried to overtake the championship-leading Frenchman.
Prost retired but Senna rejoined the race
and, through some furious driving, managed
to take the lead and win the race. Only then,
when the victory had been secured, was he
disqualified for having cut a chicane when
rejoining. An infamous conclusion to an epic
race.
Europe 1993
Senna’s drive at the European Grand Prix of
1993 – which was held at Donington Park
in the UK – is widely regarded as one of the
best ever. The first lap saw Senna overtake
four competitors before eventually lapping
the entire field except for one car and finishing over a minute ahead of the runner-up.
Brazil 1991
Senna had always dreamt of winning his
home Grand Prix, yet the victory had always
eluded him. In 1991, Senna was leading the
race when experiencing transmission problems. Determined not to fail, he still pushed
ahead and scored an incredible win with a
car stuck in 6th gear.
The McLaren MP4/4
This is the car in which Senna won his first
World Championship in 1988, scoring 8 victories and 13 pole positions in the process.
The car was so dominant, it allowed the
team to win 15 races and score 15 pole
positions over the course of the season’s
16 races. Because of the supremacy of the
MP 4/4, the season quickly developed into
a thrilling duel between the team’s two
very talented but also very different drivers,
Senna and Prost.
Belgium 1992
Frenchman Eric Comas suffered a violent
crash during the Friday qualifying sessions of
the 1992 Belgian Grand Prix. Arriving first
on the scene of the accident, Senna immediately stopped his car and ran onto the
track to help the Frenchman while other
cars were passing just inches away. In the
Sunday’s race, Senna “only” finished 5th
because of a poor tire choice but his driving
was nevertheless spectacular.
The Lotus 97T
This fast but unreliable car, which Senna
drove during the 1985 season, is in our
opinion one of the most beautiful to ever
have gone around a circuit. It gave the Brazilian 7 pole positions and 2 victories.
MEMORABLE CARS
26
RECENT WORK
BY PINYIN STUDIO
Save the Children
Pinyin Studio designed greeting
cards and a poster for international NGO Save the Children.
The pictures were selected from
the organization’s database.
MEMBER DIRECTORY 2014-2015
SWEDISH CHAMBER OF COMMERCE
Cover of Swedish
Chamber Directory
The cover of the member directory of the Swedish Chamber of
Commerce was created by Pinyin Studio.The cover represents a
maypole adorned with Chinese
symbols.
28
VIDEO GAME INTRODUCTION
1972-1976
2005-2011
SECOND GENERATION
1972 MAGNAVOX ODYSSEY
1977 ATARI 2600
1983-1987
EIGHTH GENERATION
2005 XBOX 360
2012 NINTENDO WII U
2006 SONY PLAYSTATION 3
2006 NINTENDO WII
2012 XBOX ONE
THIRD GENERATION
1983 NINTENDO NES
1983-1987
THIRD GENERATION
games. Indeed, just as those who aren’t fans of pop music still can
be expected to have heard about Elvis Presley or Tamla Motown; or
the way people who detest soccer still may be mocked if they don’t
know who Pelé or Maradona are; or yet again the way analphabets
1983 NINTENDO NES
should at least think of a submarine when they hear the word “Nautilus”, in a similar manner, names such as Nintendo, Mario or Solid
Snake should bring up at least some vague notions.
Today the presence of the games can be felt everywhere: exhibitions
about them are arranged in prestigious museums, lyrics of pop songs
reference them, famous orchestras play tunes composed for them,
movies base themselves on them and famous actors line up to voice
them. As a form of story telling, some have already described video
games as the novels of the new generations. Admittedly, the games
1983 NINTENDO NES
have a long way to go before there will be a Nobel prize dedicated
to them because too many developers still seem unable to avoid the
appeal of the puerile, macho or kitsch, but nevertheless it’s hard to
refute these claims all together.
FOUTH GENERATION
1988-1993
FOURTH GENERATION
1988 SEGA MEGA DRIVE
1990 SUPER NINTENDO
1989
NINTENDO
GAME
BOY impact on
Perhaps even more importantly,
video
games have
a clear
how we spend our time and on the imagery of everyday. They influence the look of the things we buy and the expressions we use when
we talk. And no matter if you have never seen the Nintendo controller stamped on some random accessory or if you have never heard
any of your friends utter the phrase
to signify defeat,
1990“game
SUPERover”
NINTENDO
you still have to admit the games have made the transition from the
obscure bedrooms and basements of geeks and into the mainstream.
Having established the necessity of having at least some basic
knowledge about gaming, Pinyin Studio is prepared to assist and
guide those who feel they may have some catching up to do. It
is for this reason that we have created the list you will find on
the next page.
SIXTH GENERATION
2001 MICROSOFT XBOX
2001 NINTENDO GAME CUBE
FIFTH GENERATION
1996 NINTENDO 64
1994 SONY PLAYSTATION
1998 SEGA DREAMCAST
1994-1997
1998-2004
I
f you adhere to the principle that entertainment
and pop culture are part of what a person should
know at least a minimum about, then far too many
people have some reading to do about video
1988-1993
SEVENTH GENERATION
1977-1982
FIRST GENERATION
2012-2014
30
BEST
CONSOLES
AND
FAVORITE
GAMES
10
Favorite Games
(in alphabetical order)
GoldenEye 007
The game came out exclusively for Nintendo
64 in 1997 and quickly became known as the
only first person shooter (FPS) game which
four players could play at the same time.
Thanks to this, GoldenEye was both one of
the most entertaining and one of the most
convivial games of its time. If the player preferred to play alone (or had no friends), the
solo mode provided an equally thrilling experience based on the storyline of the James Bond
movie of the same name. It is also worth noting that GoldenEye is one of very few licensed,
movie-based videogames to have been well
received by critics and players alike.
Nintendo 64
The Nintendo 64 did not only impress through
its 3D graphics, it also made it possible for as
many as four players to play at the same time.
Even more importantly, the 64 is the home
platform for some of the most acclaimed
games ever made and this more than compensates for the fact that there were comparatively few games to choose from.
The Legend of Zelda: Ocarina of Time
It is easy to understand why many consider
Ocarina of Time to be the greatest videogame ever made. It takes the sense of space
and openness of the previous Zelda games to
new levels and allows the player to explore
the vast world of Hyrule and its long list of
quests. Equally importantly though is the
game’s gripping storyline: the plot takes place
in two different time periods and both the
narration and the gameplay are made more
interesting as the protagonist gets to toggle
between present and past. Some may say that
not having played Ocarina of Time is as bad as
not having read The Great Gatsby or Heart of
Darkness. We don’t agree; it’s actually much,
much worse.
09
Xbox
The Xbox marked the beginning of Microsofts
venture into the world of consoles. While it
never became as popular as the Playstation
2, it was still a success with approximately
16 million units sold in the US and 24 million
unites sold worldwide. More importantly, the
Xbox introduced the online gaming service
Xbox Live which, among other things, allowed
players to play together online and download
games.
Mario Kart 64
While building on its successful Super Nintendo predecessor, Mario Kart 64 boasts
better graphics, more varied tracks and the
ability to have four players competing at the
same time. The goal is simple: get around the
track quicker than the other racers by using
any means at your disposal, including hurling
target-seeking turtle shells at your opponents.
While we may recognize the driving style from
the streets of Beijing, we are still waiting for
science to develop those turtle shells.
revolution at the time. The game really stood
out through the variety of possible movements, which meant the interactions with the
environments were almost infinite. Furthermore, the game’s use of lights and shadows
was a novelty at the time, especially because it
had a real influence on the way the game was
played. Graphically, the game was also stunning; even many years after its release it would
remain the most beautiful game available on
Xbox. In Splinter Cell, the Metal Gear series
found a challenger able to make its Snake look
a bit less solid.
Favorite Games
Beyond Good And Evil
A commercial flop but well received by critics,
Beyond Good and Evil sends the player on a
quest to stop an alien invasion and overturn
a dictatorship. The idealistic story combined
with the game’s mix of action, sneaking and
puzzle-solving made it one of the best of its
time. What’s more, it also deserves bonus
points for its smart female protagonist; gone
(or at least almost gone) are the days when
girls just sat around waiting for some chubby
plumber to come rescue them.
Halo: Combat Evolved
Microsoft set out to rule the world of console
gaming with this one franchise and, to a certain extent, succeeded. At the time, nobody
had ever seen a game recreate the PC experience like Halo. It was massive, beautiful and
breathtaking, causing PC gamers to grumble
out of jealousy. The AI created for Halo: Combat Evolved was more advanced than anything
that had been created up until that time.
Enemies were so smart, it felt like they were
actually thinking for themselves and made the
replay value nearly endless. Moreover, Combat
Evolved had an extensive vehicular combat
system that could have been a game in on its
own. People had never seen anything like this
on a console before.
Splinter Cell
Based on a Tom Clancy’s scenario, the game
follows hero Sam Fisher as he travels around
the world to counter a powerful terrorist
organization. It was made to be the “Metal
Gear killer”, and although it didn’t quite achieve
that goal, it did still represent a small technical
The PS3 along with the Xbox 360, has completely redefined what people think about
gaming in terms of online accessibility and
functionality. The era when everything you
played on a console was burned onto a disc is
now over. Online systems like the PlayStation
Network have introduced the ability to buy
and play complete games without having to
leave your couch, not to mention the advent
of downloadable content that can expand
games exponentially.
32
Favorite Games
GTA V
GTA V takes the now familiar GTA concept to
new heights. The player is free to hijack cars
and complete other missions in a virtual world
that has never been more open, accessible or
graphically stunning. What is more, the game
is played through several characters and this
makes it both faster and more tactical.
Last of Us
The game takes place twenty years after a
pandemic that radically transformed civilization. Infected humans run amok and survivors
kill one another for sustenance and weapons –
literally whatever they can get their hands on.
The Last of Us is a masterful tale of two individuals who are both authentic and flawed. It creates one of the most memorable video game
experiences ever played and it is believed by
certain critics to be the best game to come
out in the last ten years.
God of War III
Set in the realm of brutal Greek mythology, God
of War III is a single-player game which allows
players to take on the role of an ex-Spartan
warrior, Kratos, as he scales through the intimidating heights of Mt. Olympus and the dark
depths of Hell to seek revenge on those who
have betrayed him. God of War III is the last
episode of the franchise finishing the story of
Kratos. It is considered to be one of the best
games of the beat them all genre.
As the first high-definition game console ever introduced, the Xbox 360 represents a milestone in videogame hardware history. It represents a first-time
shift in standalone platforms to crisp, clean, high-definition graphics with advanced shading and physics
effects. While these features were long-since a staple
of PC gaming, they had never before been seen in the
console market. Additionally, the Xbox 360 was also
the first console to hit the market with an integrated
wireless controller system. Although wireless controller solutions were present in previous game systems,
wireless connectivity could only be achieved through
external dongle attachments.
Fable II
When it feels like the realities of everyday life
are overwhelming you, you may take comfort
in the fact that there is at least a game where
you are in total control of your destiny and of
the way others perceive you.Throughout Fable
II, the player faces choices which will influence
the outcome of the game as well as his or her
physical appearance and social status. With a
large number of side quests available and a
capacity to absorb you for hours, there is a significant risk, however, that this game will have
an impact on your social standing in real life
too. And not for the better.
Gears of War
Gears of War blends tactical action with survival horror and thrusts gamers into a deep
and harrowing story of humankind’s epic
battle for survival against the Locust Horde,
a nightmarish race of creatures that surface
from the bowels of the planet. Gears of War
cuts straight to the chase and its innovative
controls are so intuitive that you’re fighting at
full speed before you even realize it.
Mass Effect II
The game takes place within the Milky Way galaxy during the 22nd century, where humanity
is threatened by an insectoid species known as
the Collectors. The player assumes the role of
Commandant Shepard, an elite human soldier
who must construct and gain the loyalty of a
diverse team in order to defeat the enemy in
a suicide mission. With the use of a completed
saved games from its predecessor, the player
can impact the story of the game in numerous
ways.
Critics praised multiple aspects of the game,
including its interactive storytelling, characterization, and combat.The game received numerous year-end awards, including Game of the
Year at the 14th Annual Interactive Achievement Awards, and Best Game at the 2011
British Academy of Film and Television Arts
Awards.
Realizing the market was filling up with consoles vying to be the most powerful, Nintendo
decided to fight back by changing the rules
of the game. Instead of trying to compete
on power, the Japanese company created the
Wii, a machine completely different from its
competitors. Most notably, it had movement
sensitive controllers which changed the way
the games were played: instead of simply using
their hands, the players could now be required
to aim at things on the screen or to perform
movements involving the whole body. This
also allowed Nintendo to broaden its target
to include those who weren’t seen as typical
gamers, such as more senior people or people looking for a different way to get some
exercise. This is also reflected in the Wii’s sales
figures and, as of 2013, the Wii had sold more
units worldwide than its main rivals the Playstation 3 and the Xbox 360.
Favorite Games
The Legend of Zelda:
Twilight Princess
This game was originally conceived for the
Gamecube, but was perfectly adapted for the
Wii. Twilight Princess is considered to be one
of the masterpieces of the saga. Some fans
may consider the game to be too close to the
earlier Ocarina of Time, but others would surely
have complained had the game been too different. Nevertheless, Twilight Princess was the
perfect response to the fans of its predecessor,
The Wind Waker, with a realistic style and an
ambiance close to heroic fantasy.
Okami
It’s essentially a game about a dog on a quest
that involves feeding small animals, making
trees blossom and fighting enemies with the
aid of a magical calligraphy brush. There is
something very refreshing about that.
Wii Sports
The main thing about the Wii was that it
required the player to move about much more
than any other console and the very basic Wii
sports really showcases this. The game epitomizes what the Wii experience is about: the
graphics may be simpler and the gameplay
somewhat naïve, but it’s a great way to have
fun with your friends during a coffee break at
work. And it’s great exercise for those of us
who never indulge in, say, tennis or boxing (or
any other sport for that matter) in real life.
34
Favorite Games
with no gaps in them. It sounds easy, it sounds
simple and it might even sound… boring. Yes,
that’s what it might sound like but you would
be dead wrong to believe it. Tetris is not only a
never ending challenge but it’s also as gripping
and addictive as Pringles chips, hard drugs and
gambling combined together. Fortunately it’s
much safer than these other options though.
sold worldwide. One of the main reasons why
the PlayStation 2 was (and still is) so great is
its game library composed of well over 3500
games. Many great game series were continued or started on the PlayStation 2 and many
of these were also released exclusively for
it. Most of these still hold up extremely well,
making the advances achieved by later consoles look quite insignificant.
Favorite Games
05
Nintendo
Game Boy
Many players probably look back on their
Game Boy days as a period of mixed feelings
similar to those associated with a sibling. There
were days when this handheld device could
drive you crazy: there weren’t any colors, many
of the games were simply impossible to finish
and the screen, which wasn’t backlit, forced
the player to search and fight for light like a
seedling on an Amazonian forest floor. In fact,
even with the best of lighting conditions, visibility often remained an issue as you had to
struggle to distinguish what was what on the
murky screen. In the end though, the Game
Boy had more than enough redeeming features to compensate for these sources of frustration. Even before it became endowed with
a color screen, it had the power to save you
from boredom anywhere (or at least where
there was a lamp) and with more than a thousand games to choose from, even the pickiest
of players could be sure to find something to
suit his or her taste.
Link’s Awakening:
The adventure begins with the game’s protagonist, Link, being shipwrecked and stranded
on the mysterious Koholint Island. In order
to leave the island, Link must collect eight
instruments hidden in different dungeons
and guarded by nightmarish creatures. Part of
the game’s greatness comes from this mix of
adventure, action and puzzle solving. Equally
important though are the game’s more tacit
elements. Thanks to its compelling script and
design, Link’s Awakening is full of poetry, vigor
and quiet melancholy which are efficiently
highlighted by the strong soundtrack.
Tetris:
An introduction to this classic game seems
almost superfluous but, just in case you spent
the last thirty years in hibernation or in jail,
no worries, it’s so simple you’ll catch up in no
time! Simply put, the player needs to manipulate blocks of different shapes falling from the
top of the screen as to form horizontal lines
Wario Land: Super Mario Land 3
The player must help Wario, an antagonist of
an earlier Super Mario game, to accumulate
wealth in order to buy a castle. Just as the
objective is very different compared to other
games of the Mario franchise, so is also the
means by which it is achieved. Wario makes
his way through the levels with brute force,
tackling enemies and augmenting his abilities
with different helmets. It’s a fun crash course in
genuine selfishness.
The PlayStation 2 built on the success of the
first PlayStation (with which it was backwards
compatible) but eventually went on to surpass
its predecessor and become the best selling
console ever made with over 155 million units
GTA 3
Five years after the release of the first GTA
game, the game’s producer, Rockstar Games,
decided to create a sort of remake in 3D.
The result, GTA 3, was a game which kept the
immorality of its predecessor but added a
much stronger and more immersive scenario,
inspired by the movies of Tarantino and Scorsese. In all honesty though, stealing cars, killing
people and wrecking havoc in the city soon
proved to be the game’s most compelling
aspect for many players. While this may seem
quite troubling, there is some comfort in the
thought that these people found a harmless
output for their frustrations. And given what a
huge commercial success GTA 3 was, it seems
fair to say that the game helped avoid countless calamities and maybe even a revolution
or two.
Metal Gear Solid 3: Snake Eater
Set in the 1960’s, decades before its predecessors, Metal Gear Solid 3 let’s the player slip into
the skin of the agent Naked Snake (later known
by the bombastic, and somewhat silly, code
name Big Boss), the father of the series’ usual
main character, Solid Snake. The change of main
character is not the only thing to set the series’
third installment: the player now has to manage
without the sophisticated radar that normally
tracks the position of enemy soldiers and, equally
exhilarating, the game setting has moved from
stale bunkers and corridors to colorful outdoor
locations. Moreover, while sneaking and stealth
remain key, the player is able to counter-attack if
exposed, bringing more choice and variation to
the gameplay. Being a prequel, Snake Eater also
benefits greatly from not having to worry too
much about the plots of the earlier games of the
series, and this makes a significant difference in a
game series known for its convoluted storyline.
Shadow of the Colossus
In order to bring a girl back from the dead,
the game’s protagonist, Wander, sets out on
a quest to find and kill sixteen powerful and
often gigantic colossi. Instead of following clues
or advice given in some stilted dialogue, the
player finds his opponents guided by a ray of
light emanating from Wander’s sword. As you
ride across the grandiose landscapes and bring
down the rather harmless colossi one by one,
you soon realize that Shadow of the Colossus is
an epic game that is not only full of beauty but
also of melancholy.
As a console of the so-called “fifth generation of gaming”, the Sony PlayStation would
be competing against the more powerful Nintendo 64. Still, the PlayStation games usually felt
more realistic and mature than the games of
its main rival, which by comparison would be
perceived as childish and colorful adventures. It
seemed the PlayStation was for (young) adults
whereas the Nintendo was for kids. The fact
that the PlayStation didn’t use cartridges but
CDs (which were cheaper and allowed for
36
ogy, but also the gameplay and all its related
parts. The battles are a perfect mix of oldschool Active Time Battles and the new, functional idea of Materia, enabling you to create
all kinds of crazy magical combos. The in-game
cinematics, combat system, story, mini games
and various other aspects of Final Fantasy VII
were all nothing short of magnificent.
more storage space) also contributed to this
impression and made the console feel more
modern. As it turns out, Sony’s decisions were
not only avant-garde but also commercially
sound: the PlayStation not only outsold the
Nintendo 64 but it also instigated the transition towards CD-based consoles and revealed
the importance of the adult gamer market.
Favorite Games
This essentially meant the developers had to
use their spare time, working long extra hours
to create the game. As it turns out, it definitely
was worth it: Mega Man 2 is not only considered to be the best of the Mega Man series
but also one of the best games ever released
on NES.
Favorite Games
Driver
Most people think GTA 3 was the first 3D car
pursuit game in an open world and, unfortunately, this is completely wrong. The game that
would more justly deserve this distinction is in
fact called Driver and was created by the game
developer Reflections in 1998. The game
revolves around Tanner, an infiltrated cop in
a drug cartel, and his missions leading him to
different cities which are totally open for the
player to explore in 3D perspective. Together
with a sharp and intuitive gameplay, this meant
the game was nothing short of impressive.
However, the success of the GTA series – and
the fact that the first GTA game (a horrible
and unplayable 2D game) had already been
released one year prior to Driver – meant the
game sadly doesn’t enjoy the place it deserves
in the history books of gaming.
Metal Gear Solid
Metal Gear Solid, which was released in 1998,
is often lauded not only as one of the very
best PlayStation games but as one of the best
games of all time. The game, which popularized the stealth genre, follows the protagonist,
Solid Snake, as he infiltrates a military base
and, eventually, thwarts the schemes of the
terrorist group that has seized it. Given that
it’s a game based on stealth, it isn’t very surprising that the sneaking is rewarding on its
own. However, just in case you’re not much of
a sneaky person, you may be glad to learn that
the game is spiced up by tense boss fights and
a captivating plot.
Final Fantasy VII
Final Fantasy VII has achieved almost godlike
adoration. As millions of gamers’ first Role
Playing Game (RPG), it comes complete with
the only defense you can’t break – nostalgia.
This heated affection (and contrary hatred)
has made VII into something it’s not, namely
“the best RPG of all time.” Still, in spite of its
handful of flaws, there is simply no denying the
overwhelming quality of not just the technol-
In a time when microwave ovens were
believed to give you cancer and the back
of a milk car ton was one of the most efficient ways to spread a message, the Nintendo Enter tainment System reignited the
market for videogames and ushered in an
era of growth which lasts to the present day.
One key component of the console’s success was its user-friendliness. Keyboards and
floppy disk drives were rejected in favor of
car tridge game packs and simple controllers.
Moreover, Nintendo worked to gain consumer confidence by avoiding exaggerating
the technical or visual qualities of the games
as well as by implementing strict control of
the games’ quality and content.
Given the simplicity of the console and the
strict policy of censoring profanity, sexual,
religious, or political content in games, it is
hardly a surprise that the NES was primarily marketed to children. While some may
be tempted to denounce such a strategy
on moral grounds, it is wor th remembering
that this decision created a generation of
gamers, who, as they grew up, would bring
videogames into the mainstream of society
and ensure that the NES imagery attained
iconic status in the process. Seen from this
perspective, all subsequent videogames and
consoles owe a large par t of their existence
to the NES.
Darkwing Duck
Yes, there are NES games which are more
iconic and which hold far greater importance
(e.g. Super Mario Bros. and The Legend of Zelda,
just to name two obvious examples) but the
fact remains that Darkwing Duck is a tremendously entertaining game which can be played
over and over with as much pleasure every
time. In the style of Mega Man, the game lets
the player choose the order of the levels,
which take us to rooftops, jungles, a luxurious
yacht and even the sewers. These varied levels,
together with the strong gameplay and memorable bosses, ensure Darkwing Duck is always
equally exciting.
Mega Man 2
The story behind the making of Mega Man 2
is one of those inspiring tales of rogue product
development. As the first Mega Man hadn’t
been very successful, the game’s developer,
Capcom, only allowed the development team
to create a sequel on the condition that they
did so while also working on other projects.
Super Mario Bros. 3
The third installment of the Super Mario Bros
series once again sees Mario on a mission
to stop the evil Bowser. This time, however,
it’s more fun than ever before as the game
improves on the graphics of its predecessors
and introduces a range of new items and
abilities. Moreover, the game also introduces
new characters – most notably the wicked
Koopalings, which were all named after famous
Western singers or composers such as Roy
Orbison and Ludwig van Beethoven – which
would reappear in later games.
When the Super Nintendo Entertainment
System was launched in the early Nineties, it
was a huge improvement over its predecessor,
the NES. It would probably be fair to say that
the Super Nintendo was less significant in that
it mainly continued what the NES had started;
however, it did so in such a superb way. Many
of the game series from the NES had been carried over to the Super Nintendo and the radiant graphics boasted by these made the older
versions obsolete. Even after the release of the
more powerful PlayStation, the Super Nintendo
was still able to stand its ground thanks to its
library of high quality games such as Super Mario
World, Street Fighter II or Donkey Kong Country.
The latter also had the merits of helping to usher
in 3D graphics and proved that the SNES could
challenge early PlayStation games in terms of
graphics. In spite of being over twenty years old,
a great number of the Super Nintendo games
still remain a pleasure to play. In fact, we would
claim that the Super Nintendo is the most timeless console ever built and it is this quality that
earns it the number one spot on our list and,
indeed, in our hearts.
Favorite Games
A Link to the Past
There are many reasons why all kinds of people agree that this is one of the best games ever
made. Some people enjoy the story and the
puzzle solving while some may emphasize how
it introduced the concept of parallel worlds into
the Zelda series. There are even those who go
on about the grapple hook, which appears in the
game, and what a great weapon it is. In the end
though, all that matters is that A Link to the Past
is a game that has the guaranteed ability to keep
you happily occupied for hours.
38
Teenage Mutant Ninja Turtles IV:
Turtles in Time
No matter if you were a big fan of the heroes
in a half shell or if you couldn’t stand their pizza
munching faces, you are still likely to enjoy Turtles in Time. Each turtle has its own strengths
and weaknesses, choose your favorite, invite a
friend (or don’t, it’s their loss) and throw yourself into a swashbuckling adventure that will
take you from the prehistoric landscapes of
the dinosaurs and all the way to the space stations of the future and then back again to the
present (or, well, to be more specific, 1992).
The gameplay is simple but still a delight. Only
two buttons and the directional pad are really
involved but the player is still able to perform a
large range of movements by combining them.
There is no need to ask for more and it’s probably in realization of this that the game’s protagonists decide to return to ’92 rather than
stay in the future.
Yoshi’s Island
One of the main strengths of Yoshi’s Island is
the game’s graphic style. Released after the
introduction of 3D graphics, the game opted
for a cartoonish, childlike look with decors that
looked as if they had been drawn with crayons
and felt-pens. This choice in favor of offering
something different rather than competing on
novelty is one of the reasons why the game
still looks fresh compared to the 3D innovators of the time (such as Donkey Kong Country). And of course the game is also a pleasure
to play. The fact that the protagonist dinosaur
gets ahead by producing and throwing eggs
made of swallowed enemies is not only very
innovative but also, when you think of it, a little
bit… repulsive.
40
1
The videogame character Donkey Kong has an odd
name considering that he’s an ape. Why is he called
“Donkey”?
The game’s creator thought “donkey” meant “stupid”
The name was selected as a result of a gamers’ vote
The character is a donkey in the original Japanese version
“Donkey” is the Japanese word for “king”
a.Rupees
b.Zeni
c.Credit
d.
Altairian Dollar
7 The best-selling console ever produced is:
2 At the end of the NES game Metroid, conservatives
and nerds are surprised to discover that, under the
suit, the game’s protagonist, Samus Aran, is:
a.
b.
c.
d.
A zombie
A Democrat
A woman
Ronald McDonald, the McDonald’s mascot
3
In the Super Mario franchise, the Koopaling Iggy
Koopa is named after:
a. b. c. d. Punk/ rock singer Iggy Pop
Ignatius J Reilly from A Confederacy of Dunces
The English model Twiggy
Filipino politician Iggy Arroyo
a.
b.
c.
d.
The Nintendo Entertainment System (NES)
The PlayStation
The Xbox
The PlayStation 2
8
In Metal Gear Solid, the protagonist is known by the
code name:
a.
b.
c.
d.
Solid Snake
Sonic Snake
Garden Snake
Snake Plissken
9 The Wii U is:
4 Mario’s dinosaur friend, Yoshi, is often referred to as
a.
b.
c.
d.
a.
b.
c)
d)
10 In Shadow of the Colossus, the hero slays the colossi
“he”. This is surprising because:
“He” is a fan of Justin Bieber
“He” lays eggs
“He” is a member of the Powerpuff Girls
“He” spends a lot of time shopping for dresses and shoes.
5
Sonic the Hedgehog is a character usually associated
with:
a.
Sony PlayStation
b.
WWF, the nature fund
c.Sega
d.
WWE, the wrestling organization
Answers:1A, 2C, 3A, 4B, 5C, 6A, 7D, 8A, 9A, 10D
QUIZ
a.
b.
c.
d.
6 In the Legend of Zelda series, the standard currency is
called:
The successor of the Wii
An exclusive “underground” version of the Wii
A video game only sold in the Beijing mall U-Town
The first video game designed to be played under water
because:
a.
b.
c.
d.
They carry disease
They attack the cattle of nearby farms
They don’t contribute to economic growth
It will allow him to bring somebody back from the dead
42
SOUND & VISION
REVIEWS
TV Series:
Garth Marenghi’s Darkplace
Created by and starring Matthew Holness and Richard Ayoade
Some twenty years after it was cancelled, Channel 4 contacts the prolific
horror writer Garth Marenghi to order a re-run of the TV series he
created in the 1980’s, Garth Marenghi’s Darkplace. This gives the viewers
the opportunity to discover Darkplace Hospital, a sinister place where
nothing has been the same since the gates of hell were opened in its
cafeteria. With its vintage looks and cheap special effects, Darkplace may
at first glance seem to be a horrible horror wreckage from the Eighties
but the fact that it was created in 2004 gives a good hint of its true,
humoristic nature.
Hello Ladies
Created by: Stephen Merchant, Lee Eisenberg and Gene Stupnitsky
Starring: Stephen Merchant, Christine Woods and Nate Torrence
Stephen Merchant has created yet another brilliant comedy series based on
failure and humiliation. Hello Ladies may share more than one common trait
with Extras, the TV show Merchant created with Ricky Gervais in 2005, but
then again if it ain’t broke, don’t fix it.
Movie:
Grand Budapest Hotel
Directed by Wes Anderson
Starring: Ralph Fiennes, Tony
Revolori, Adrien Brody, Jeff
Goldblum
In Wes Anderson’s latest opus, we
are introduced to the charismatic
and gentle concierge of the eponymous resort, Monsieur Gustave H,
and the lobby boy Zero. When one
of the hotel’s frequent guests dies,
the pair is thrown into an adventure that involves a stolen painting,
a frame-up, a trip to jail, a secret
society of concierges and fascist militants. In spite of being Anderson’s
perhaps most melancholic film, The
Grand Budapest Hotel is also one
of his funniest as it abounds with
the typical dialogue, quirky jokes
and odd situations that we have
come to associate with the director.
The result is a movie that will keep
you transfixed until the end as Wes
Anderson climbs to the heights of
Fantastic Mr. Fox and delivers one
of the very best cinema experiences of the year.
44
SIZZLING HOT PLATE
The Conservatory of International Style and Cultural Arts
北京天爱艺术培训
ABOUT CISCA
The Conservatory of International Style and Cultural Arts (CISCA)
was founded in 2009 by Creative Director, International Fashion
Designer, Choreographer and Ballerina Flora Zeta Cheong-Leen
(Dr. h.c.).
CISCA combines the best teaching methods to give our students a
rewarding, fun, and high quality professional dance training. In our
teaching, we apply the latest pedagogical research and contemporary thinking, as well as traditional classical techniques. Our aim is
to create an environment that stimulates an individual to build her or
his own cultural lifestyle in today's 21st century world; a world were
the creative arts play a more important aspect of the modern child's
development than ever before.
CISCA’s cross-disciplinary roster of internationally established
professionals includes Creative Directors, Producers, Choreographers, Art Teachers, and distinguished practitioners within the fields
of Fine Arts. CISCA operates internationally through partnerships
and collaborations with performing arts schools, talent agencies,
universities, and established professional artists.
ADDRESS
·C2-7, International Art Plaza, Basement Building 6, North District,
No. 32 Baiziwan Road, Chaoyang District, Beijing.
·C208, Lido Country Club, Lido Place, No. 6 Jiang Tai Road,
Chaoyang District, Beijing.
·Quan Fa Garden Club House, No. 2 Xiang Jiang North Road,
Chaoyang District, Beijing.
·S3-302, Shine City, West of Anxiang Street (North of NCIEC in
Houshayu), Shunyi District, Beijing.
地址
·北京市朝阳区百子湾路32号北京二十二院街艺术区北区6号楼
负一层C2-7
·北京市朝阳区将台路6号丽都乡村俱乐部C208室
·北京市朝阳区香江北路2号泉发花园会所
·北京市顺义区安祥大街西段(后沙峪镇新国展北侧)中粮祥云
S3-302
关于CISCA
Bring along this ad to receive a free glass of Red or White
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北京天爱艺术培训学校于2009年由著名创作总监、国际时装设
计师、编舞家和芭蕾舞者张天爱荣誉博士创建。
CISCA结合了最好的教学方法，以最新的教学研究与当代思
维，以及传统的经典技巧，为学生提供一个有益、有趣和优质
的专业舞蹈培训。我们的目标是要在21世纪创建一个可以建立
个人文化生活的环境。现今，富有创造力的艺术对于现代孩子
的发展非常重要。
CISCA拥有来自世界各地的专业创意总监、制作人、编舞家、
美术教师，以及从事艺术领域的杰出团队。CISCA透过与表演
艺术学校、人才机构、大学和专业艺术家合作，提供国际水平
的舞蹈培训。
CONTACT US
联系我们
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Email: [email protected]
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