LAKESIDE SKATEPARK SPONSORSHIP OPPORTUNITIES

SPONSORSHIP
OPPORTUNITIES
LAKESIDE SKATEPARK
Lakeside, CA
LAKESIDE
SKATEPARK
The Lakeside Highway Lions Club is a 501(c)3 tax deductible non-profit organization EIN 33-0454368
1
OUR MISSION
To establish a premier skate park where skaters can exercise in a
clean, safe environment without endangering people or damaging
property. To develop a well-maintained park open to skaters who
are willing to uphold the park’s rules and restrictions. To view this
park as a community project, designed to satisfy the needs of
skaters and families.
WHY A SKATEPARK?
Due to the growing population of skateboarders, safety concerns,
and the need for positive healthy activities for our youth, dedicated
residents, activists, skateboarding enthusiasts and community
leaders came together to form the Lakeside Skatepark Committee
in July 2009.
THE BENEFITS
•Proven positive economic impact.
•Develops new community partnerships.
•Creates a top quality regional attraction.
•Strengthens community image and creates a sense of place.
•Contributes to the health and physical well-being of the community.
•Provides positive youth development in a safe, secure environment.
2
WELCOME TO LAKESIDE
For more than a century the Community of Lakeside has been one of the most interesting and
engaging communities in San Diego County. With a rich history and a promising future, the
Community of Lakeside is a delightful blend of past and present, offering the best of both
worlds to all our residents and businesses who call it home.
With a history worth remembering and a future worth being a part of, the area has also
changed with the times. Our community has been and will continue to be a celebrated part
of San Diego County. Our vision of bringing a state of the art, eco-friendly skatepark into a
community park setting is unmatch by other skateparks within Southern California, which is
considered to be the birthplace of modern day skateboarding.
When joining our community, you become a part of the vital social and service groups
that make Lakeside worth living and investing in. Some of these orgnizations include
The Lakeside Highway Lions Club, The Lakeside Chamber of Commerce, Lakeside
Community Planning Group, Lakeside Community Collaborative, Lakeside Union School
District, Lakeside Ministerial Association, El Capitan Stadium Association, Woman’s Club of
Lakeside, East County Property Owners Association VFW, Elks, Optimist, 4H, FFA, Boys and
Girls Club, Boys Scouts, Girls Scouts, Peacebuilders, PLAY, United States Naval Sea Cadet
Corps, youth soccer, baseball and football teams, BMX and the Lakeside Historical Society,
which works hard to keep the Americana feel to our Maine Street.
Location, Location, Location
Lindo Lake County Park is the recreational center of the Lakeside community. Our Community
Center serves as the hub of local activities and our Teen Center makes a positive impact in the
lives of our youth. Other amenities include family and group picnic areas, a dance ramada,
play areas, a softball field, horseshoe pits, fishing, and tennis courts. The park is also home to
the local county library and is well known for its excellent birdwatching opportunities. A new
fitness walk on the westernmost peninsula on the south shore of the lake features 17 physical
fitness stations that present a scenic, no-cost workout for park visitors.
What they are saying...
“I couldn’t be more excited about the momentum behind this world-class skate
park. When you support this project, you’re building more than just a park for
kids to play. You’re helping create happier, healthier Lakeside kids and families.”
Dianne Jacob
Supervisor, Second District, County of San Diego
3
LAKESIDE SKATEPARK
With the help of many local community organizations and the approved use of Parkland
Dedication Ordinance Funds (PLDO) by The Lakeside Community Planning Group, the
funding for design and construction are complete. The next phase of funding is needed to
insure a fiscal plan is in place to maintain and operate the park once it opens. In order
to continue this highly anticipated project and move it from design to completion, we are
offering sponsorship opportunities to the public and private sectors.
The Lakeside Skatepark has been designed by the community with professional
assistance from one of the best skatepark designer firms in the country, Action Sport
Design, and the oversight of the County of San Diego Department of Parks and
Recreation. In addition, the design of this park has recieved financial support and
endorsement from The Tony Hawk Foundation.
The 16,500 square foot, all-concrete park will be the host of local and national
competitions and become the area’s prime hot spot for skateboarders and the
community. The unique design provides elements for users of all skill levels, and gives
spectators the opportunity to view the activity in a comfortable park-like setting.
Lakeside prides itself on supporting businesses that likewise invest back into the
community. Creating visibility and communicating the benefits of your business or
service through sponsorship creates a loyalty like none other. Visited by tens of
thousands every year, Lindo Lake County Park is an ideal location with endless
opportunity including surrounding street traffic and year around events both
skateboarding and non-skateboarding that will only broaden your marketing effort.
What they are saying...
“In the interest of creating a sustainable local economy and a healthy safe
environment for the community of Lakeside; the Lakeside Chamber of Commerce
whole-heartedly supports the building of the Lakeside Skatepark in Lindo Lake Park.”
Kathy Kassel
Executive Director, The Lakeside Chamber of Commerce
4
NAMING RIGHTS
OPPORTUNITY
Naming rights means that, with approval of the County of
San Diego Board of Supervisors, the skatepark is actually
named by you!
Imagine driving down Vine Street in Lakeside along with
the many other cars that pass by Lindo Lake Park everyday
and seeing your name on the Lakeside Skatepark Facility!
You also get exposure to thousands of people who visit
Lindo Lake Park each year for a variety of activities and
events. In addition, your name will be seen on a daily basis
by hundreds of skateboarders of all ages and nationwide
coverage via the skateboard industry by being associated
with one of the best skate parks in the country.
5
NAMING RIGHTS SPONSORSHIP BENEFITS
• The Lakeside Skate Park will be named by your company.
• Company Name and Logo displayed prominently on double-sided main entry sign
(3’ tall x 7’ long )
• Countywide recognition through ongoing public relations efforts promoting your
company’s sponsorship, including:
• Once a year full page print advertisement promoting your company’s support
in the County of San Diego Department of Parks and Recreation program
guide which is distributed county wide 3 times a year to approximately 24,000
households. Sponsor can select fall, winter/spring, or summer edition of the
program guide.
• Twice a year placement in the Department of Parks and Recreation’s monthly email
blast to 30,000 followers promoting your company’s support with active links to your
company website.
• Recognition in the Department of Parks and Recreation’s Annual Report.
• Recognition in the Department of Parks and Recreation’s social media outlets
including Facebook and Twitter.
• Department of Parks and Recreation and Lakeside Skate Park Committee Press
Releases about the Lakeside Skate Park.
• County of San Diego Department of Parks and Recreation website including a link
to your company website.
• Company Logo on Skatepark Camps, Competitions and Events flyers.
• Plaque/Award presented at the Lakeside Skate Park Grand Opening.
• Local recognition through ongoing public relations efforts in Lakeside promoting your
company’s sponsorship, including:
• Once a year full-page advertisement promoting your company’s support in the
Lakeside Recreation Program Guide which is widely distributed throughout the
Lakeside Community in print and online. Sponsor can select fall, winter/spring, or
summer edition of the program guide.
• Recognition in the Lakeside Skate Park website including your company link and
all newsletters.
• Recognition the Lakeside Skate Park Committee’s social media outlets including
Facebook and Twitter.
• Company banner displayed at skate park competitions/events.
• Company Name and Logo on the legacy board at park site in perpetuity.
• Become a part of Lakeside history and a recognized community partner!
• Other opportunities for recognition are negotiable.
6
DESIGN & SPONSORSHIP
OPPORTUNITY LOCATIONS
STAIRSET ($5,000)
EURO GAP ($5,000)
SPONSORSHIP WALL*
DONATED BRICK ($450)
MO
NU
SIG MEN
T
N
DONATED BRICK ($450)
BANK WALLS & GAPS ($2,500 x 4)
*Sponsors will be prominently displayed here. See sponsorship details.
7
BOWL ($10,000)
BOWL / POOL
OPPORTUNITY
Becoming a premier skate park requires having the best
elements. Lakeside Skatepark is set to have one of the top
pool sections in the nation. Some of the biggest names in
skateboarding are associated with bowl/pool skating. Every
time there is an event or when a skater is talking about how
awesome it was to skate the bowl at Lakeside Skatepark, they
will be saying your company’s name.
BOWL / POOL SPONSORSHIP BENEFITS
• Company Name and Logo displayed prominently on Sponsorship Wall (3’ x 10’)
• Company banner displayed prominently on fence surrounding bowl/pool
• Countywide recognition through ongoing public relations efforts promoting your
company’s sponsorship, including:
• Once a year half page print advertisement promoting your company’s support
in the County of San Diego Department of Parks and Recreation program
guide which is distributed county wide 3 times a year to approximately 24,000
households. Sponsor can select fall, winter/spring, or summer edition of the
program guide.
8
BOWL / POOL SPONSORHIP BENEFITS
(continued)
• Once a year placement in the Department of Parks and Recreation’s monthly email
blast to 30,000 followers promoting your company’s support with active links to your
company website.
• Recognition in the Department of Parks and Recreation’s Annual Report.
• Recognition in the Department of Parks and Recreation’s social media outlets
including Facebook and Twitter.
• Recognition in Department of Parks and Recreation and Lakeside Skate Park
Committee Press Releases about the Lakeside Skate Park.
• County of San Diego Department of Parks and Recreation website including a link
to your company website.
• Company Logo on Skatepark Camps, Competitions and Events flyers.
• Company banner displayed at skate park competitions/events.
• Plaque/Award presented at the Lakeside Skate Park Grand Opening.
• Local recognition through ongoing public relations efforts in Lakeside promoting your
company’s sponsorship, including:
• Once a year half-page advertisement promoting your company’s support in the
Lakeside Recreation Program Guide which is widely distributed throughout the
Lakeside Community in print and online. Sponsor can select fall, winter/spring, or
summer edition of the program guide.
• Recognition in the Lakeside Skate Park website including your company link and
all newsletters.
• Recognition the Lakeside Skate Park Committee’s social media outlets including
Facebook and Twitter.
• Company banner displayed at skate park competitions/events.
• Become a part of Lakeside history and a recognized community partner!
• Other opportunities for recognition are negotiable.
9
EURO GAP & STAIRSET
OPPORTUNITY
While complementing the natural setting that is Lindo Lake Park, the
stairset is the staple of every skatepark. Serving as the metaphorical
platform that attracts people to skating by creating opportunity to rise
above and try again all while encouraging creativity.
The Stairset is the birthplace of today’s modern skateboarding style.
Ever since the street skating boom of the 1990s, the Euro Gap has
become one of the most sought after aspects in skatepark design. It’s
not uncommon to see a line of riders waiting to hit the Euro gap, as it
is a favorite of street skaters everywhere.
The appeal of both of these obstacles are sure to bring riders from all
over to join in the fun.
10
EURO GAP & STAIRSET
SPONSORSHIP BENEFITS -- 2 OPPORTUNITIES AVAILABLE
• Company Name and Logo displayed prominently on the sponsorship wall (8’ x 1.5’)
• County wide and local recognition through ongoing public relations efforts announcing
your company’s sponsorship, including:
• Once a year quarter page advertisement promoting your company’s support in
the Lakeside Program Guide which is widely distributed throughout the Lakeside
Community in print and online. Sponsor can select fall, winter/spring, or summer
edition of the program guide.
• Recognition in the Department of Parks and Recreation and the Lakeside Skate
Park’s social media outlets including Facebook and Twitter.
• Recognition in Department of Parks and Recreation and Lakeside Skate Park
Committee Press Releases about the Lakeside Skate Park.
• Recognition in County of San Diego Department of Parks and Recreation website
including a link to your company website.
• Recognition in the Lakeside Skate Park website including your company link and
all newsletters.
• Company Logo on Camps, Competitions and Events flyers.
• Company banner displayed at skate park competitions/events.
• Plaque/Award presented at the Lakeside Skate Park Grand Opening.
• Become a part of Lakeside history and a recognized community partner!
• Other opportunities for recognition are negotiable.
11
BANK WALLS & GAP
OPPORTUNITY
No skatepark is complete without bank walls. In fact, it is
the bank walls that encompass the park and create flow and
transition from one element of the park to the other.
Popular amongst a
diverse range of end
users, your marketing
demographic is
sure to be reached.
Have a multi-faceted
ad campaign, are
you a corporate
conglomerate with
several brands or a
local business that is
looking to support the
skatepark within a
limited budget. With
four available bank
walls you can choose
one, two or all four.
It is safe to say that
“street” skating has embedded itself within the modern
progression of skateboarding. In fact, you can’t open a
skateboard magazine without seeing photo spreads of
today’s top skaters creating new tricks and attracting fanfare
by those who marvel at their defying acts of gravity. A launch
pad not only for skaters, but your company.
The bank walls and gaps are at the core of the action.
12
BANK WALLS & GAPS
SPONSORSHIP BENEFITS -- 4 OPPORTUNITIES AVAILABLE
• Company Name and Logo displayed prominently on the sponsorship wall (4’ x 1.5’)
• County wide and local recognition through ongoing public relations efforts announcing
your company’s sponsorship, including:
• Once a year quarter page advertisement promoting your company’s support in
the Lakeside Program Guide which is widely distributed throughout the Lakeside
Community in print and online. Sponsor can select fall, winter/spring, or summer
edition of the program guide.
• Recognition in the
Department of Parks
and Recreation and
the Lakeside Skate
Park’s social media
outlets including
Facebook and Twitter.
• Recognition in
Department of Parks
and Recreation and
Lakeside Skate Park
Committee Press
Releases about the
Lakeside Skate Park.
• Recognition in County
of San Diego Department of Parks and Recreation website including a link to your
company website.
• Recognition in the Lakeside Skate Park website including your company link and all
newsletters.
• Company Logo on Skatepark Camps, Competitions and Events flyers.
• Company banner displayed at skate park competitions/events.
• Plaque/Award presented at the Lakeside Skate Park Grand Opening.
• Become a part of Lakeside history and a recognized community partner!
• Other opportunities for recognition are negotiable.
13
BUY A BRICK PROGRAM
OPPORTUNITY
Bricks are an affordable alternative that insures your company
is etched into the history of the skatepark. Your gift of giving will
be recognized and also becomes part of the two memorial entry
points into the skatepark.
BENEFITS
• Company Name and Logo on 8” x 8” brick
located at one of two entry points into the
skatepark.
• Company Name and Logo on skatepark marketing
and informational materials, including:
– Lakeside Skatepark Website
“Supporters” Page.
– Lakeside Skatepark Facebook Fan Page
“Featured Like”
– Lakeside Skatepark Email Newsletter
“New Supporters Section”
• Become a part of Lakeside history and a
recognized community partner!
• Other opportunities for recognition
are negotiable.
What they are saying...
“Every one of the more than 400 skateparks the Tony Hawk Foundation has helped to open
have instantly become those communities’ most popular youth destinations. The inspired
design of the Lakeside Skatepark will draw skaters from throughout the region and put
Lakeside on the map for youth, families, and all the moms and dads who are pulling their
skateboards out of the closet to roll with the kids. ”
Miki Vuchovich
Executive Director, The Tony Hawk Foundation
14
COST OF OPPORTUNITY
It is true that there are things in life that you can not put a price on, such as
the smile on a young person’s face or shared time with family and friends.
However, when opportunity knocks to provide a place for these things to
flourish within a community, we must answer the door. Your donation to
The Lakeside Skatepark is the foundation that secures the integrity of a
dream and a hope that is timeless. THANK YOU!
OPPORTUNITY
VALUE / DURATION
NAMING RIGHTS
$50,000 / 5 years
1
BOWL / POOL
$10,000 / 5 years
1
EURO GAP $ 5,000 / 5 years
1
STAIRSET
$ 5,000 / 5 years
1
BANK WALL & GAP
$ 2,500 / 5 years
4
BRICK
$
450 / LIFETIME
OPPORTUNITIES
LIMITED (8” x 8”)
SPONSORSHIP OPPORTUNITIES ARE DESCRIBED ON THE PREVIOUS PAGES
AND ARE BASED ON PRE-CONSTRUCTION COSTS.
ALL SPONSORSHIPS MUST BE APPROVED BY
THE COUNTY OF SAN DIEGO DEPARTMENT OF PARKS AND RECREATION
Sponsor products or services cannot be in conflict with the
Department of Parks and Recreation’s existing mission, goals and policies
FOR MORE INFORMATION, PLEASE CONTACT:
Jerry Mosier
(619) 749-1102
[email protected]
The Lakeside Highway Lions Club is a 501(c)3 tax deductible non-profit organization EIN 33-0454368
15
SPONSORSHIP COMMITMENT FORM
DONOR:
COMPANY (IF APPLICABLE):
ADDRESS:
PHONE:
EMAIL:
WEBSITE (IF COMPANY):
The County of San Diego Department of Parks and Recreation, Lakeside Highway Lions and Lakeside Skatepark Committee gratefully
acknowledges your donation described below, to be used for The Lakeside Skatepark.
CHOOSE ONE OR MORE OF THE FOLLOWING:
❏NAMING RIGHTS.......................................................................................................$50,000
❏BOWL / POOL..........................................................................................................$10,000
❏EURO GAP..................................................................................................................$5,000
❏STAIRSET......................................................................................................................$5,000
❏BANK WALL & GAP (please circle amount): 1 2 3 4 . ...................................... (each) $2,500
❏BRICK..............................................................................................................................$450
TOTAL DONATION AMOUNT: $
YOU WILL RECIEVE WRITTEN CONFIRMATION THAT YOUR FORM WAS RECIEVED ALONG WITH
SPONSORSHIP DETAILS. WE WILL CONTACT YOU SHOULD FURTHER INFORMATION BE REQUIRED.
MAKE CHECK PAYABLE TO:
LAKESIDE HIGHWAY LIONS
MAIL CHECK TO:
LAKESIDE SKATEPARK
C/O LAKESIDE HIGHWAY LIONS
PO BOX 1743
LAKESIDE, CA 92040
The Lakeside Highway Lions Club is a 501(c)3 tax deductible non-profit organization EIN 33-0454368
16
LAKESIDE SKATEPARK
A C OUNTY OF SAN DIEGO PREMIER RECREATION FACILITY
LAKESIDE
SKATEPARK
BE A PART OF LAKESIDE HISTORY!
17