corporate profile - Wyndham Vacation Resorts Asia Pacific

SOUTH EAST ASIA
AND PACIFIC RIM
CORPORATE PROFILE
AUGUST 2015
WELCOME
This corporate profile is intended to give a comprehensive
overview of Wyndham’s Asia Pacific business operations, its brands
and core competencies.
The Wyndham Worldwide family of companies is made up of three
key business arms. These are Wyndham Vacation Ownership,
Wyndham Hotel Group and Wyndham Exchange and Rentals. One
of the world’s largest hospitality companies across six continents,
Wyndham Worldwide offers individual consumers and business
customers a broad array of hospitality products and services as
well as various accommodation alternatives and price ranges
through its premier portfolio of world-renowned brands. On
page seven you will find a message from the Chairman and Chief
Executive Officer of Wyndham Worldwide, Stephen P. Holmes.
Since Wyndham expanded its operations in the Asia Pacific region
15 years ago, we have delivered the strategic drivers that have
made it possible for us to continue to grow our Wyndham Hotel
Group portfolio across South East Asia and the Pacific Rim and our
successful vacation ownership business model into Asia.
Our strength is underpinned by a culture of continuous
improvement. We are never satisfied with what has been achieved,
because our customers, shareholders and our people expect
constant advancement.
I hope that in reading through these pages you will gain the same
level of enthusiasm that I have about our business opportunity, our
people, products and services.
2
Barry Robinson
President and Managing Director
Wyndham Vacation Resorts Asia Pacific
Wyndham Hotel Group South East Asia and Pacific Rim
CONTENTS
WYNDHAM WORLDWIDE
5
WYNDHAM HOTEL GROUP
9
HOTEL DEVELOPMENT
15
WYNDHAM HOTELS & RESORTS
16
TRYP BY WYNDHAM
17
WYNDHAM GRAND HOTELS & RESORTS
18
RAMADA WORLDWIDE
19
DAYS INN
20
MICROTEL
21
HOWARD JOHNSON
22
SUPER 8
23
WYNDHAM REWARDS
24
WYNDHAM VACATION OWNERSHIP
25
WYNDHAM VACATION RESORTS ASIA PACIFIC
30
CORE COMPETENCIES
WYNDHAM EXCHANGE & RENTALS 34
40
RCI
41
THE REGISTRY COLLECTION
42
WYNDHAM VACATION RENTALS
43
WISHES BY WYNDHAM
44
WYNDHAM GREEN
45
3
Statistics that appear in this publication are correct as at August 2015.
4
wyndhamworldwide.com
Fairmont Heritage Place, Colorado, USA
Wyndham Worldwide is one of the world’s leading
diversified providers of travel-related products and
services for businesses and individual consumers,
with leading brands in lodging franchising, vacation
ownership, vacation rentals and vacation exchange.
With globally recognised brands, including Wyndham
Hotels and Resorts®, Ramada®, TRYP by Wyndham®,
Days Inn®, Super 8®, RCI, Landal GreenParks, English
Country Cottages, Novasol, Wyndham Vacation
Resorts and WorldMark by Wyndham, Wyndham
Worldwide has built a significant presence in most
major hospitality markets in the United States and
throughout the rest of the world.
5
Wyndham Nassau Resort – Nassau, Bahamas
WYNDHAM WORLDWIDE
LODGING
• Wyndham Hotel Group is the world’s largest and most
diverse hotel company, encompassing approximately
7,670 hotels and 667,000 rooms in 70 countries
• The company’s loyalty program, Wyndham Rewards®,
is the largest in the lodging industry, based on the
number of participating hotels, with more than
38 million members
• Located across six continents – North America, South
America, Africa, Europe, Asia and Australia
VACATION EXCHANGE AND RENTAL
• More than 4,500 Vacation Ownership resorts in
more than 200 countries
• Nearly 3.8 million members
• More than 175 offices worldwide
OVER 107,000 VACATION RENTAL PROPERTIES
MORE THAN 200 VACATION OWNERSHIP RESORTS
APPROXIMATELY 7,700 HOTELS WORLDWIDE
6
MISSION
VACATION OWNERSHIP
• World’s largest Vacation Ownership business as
measured by the number of Vacation Ownership
resorts, individual Vacation Ownership units and
Owners of Vacation Ownership interests
• More than 900,000 Owner families
• More than 200 Vacation Ownership resorts
• Approximately
24,000 Vacation Ownership units
global
leader in travel
We will be the
accommodations welcoming our guests
to iconic brands and vacation destinations
through our signature Count On Me! service.
THE STRENGTH OF A GLOBAL LEADER
With a global portfolio encompassing every segment of hospitality,
Wyndham Worldwide is the global force behind how millions of families
travel every year. Across six continents, we are proud to be the largest
industry leader in hotel lodging, vacation ownership, managed vacation
rentals, and timeshare vacation exchange.
RCI Club Tarahal, Tenerife, Canary Islands
RCI – Royal Palm Resort, Aruba
wyndhamworldwide.com
Beyond our size and scale are our people, values, and signature Count On
Me! service culture. They are what set us apart, and drive our continued
strong performance and exceptional experience we provide to our partners,
customers, and community every day.
Through our commitment to our values, innovation, and strong execution,
Wyndham Worldwide continues to be recognised as one of the most trusted,
socially responsible, and best performing hospitality companies.
Our award-winning CSR program and initiatives resulted in our being named
to the 2015 World’s Most Ethical Companies by Ethisphere Institute, being
recognised as one of DiversityInc’s Top 50 Companies for Diversity, and
achieving a perfect score on Human Rights Campaign’s Corporate Equality
Index. And, in our second consecutive year on the Dow Jones Sustainability
North American Index, and the first time on the World Index, we showed
strong performance across all sustainability and environmental metrics.
Wyndham Worldwide has achieved success by every possible measure
during a time of vast global economic challenges. Today, our performance
is strong and growing stronger, the depth and breadth of our portfolio is
unmatched in the industry, and our culture and team have been recognised
among the world’s best. But, we never rest on our success, or become
complacent in what we do and how we do it. We continue to drive and
inspire ourselves and each other to aim higher and seek new opportunities to
deliver great experiences for our customers, results for our shareholders, and
services to our communities.
At Wyndham Worldwide we’re extremely proud of what we’ve achieved, but
even more excited about what is still possible. We welcome you to join us on
our journey.
Stephen P. Holmes
Chairman and Chief Executive Officer
Wyndham Worldwide
7
Wyndham Resort Denarau Island, Fiji
8
Wyndham Hotel Melbourne, Melbourne, Australia
Ramada Plaza Melaka,
Malaysia
THE WORLD’S LARGEST AND
MOST DIVERSE HOTEL COMPANY
Wyndham Hotel Group, part of the Wyndham Worldwide
(NYSE: WYN) family of companies, is the world’s largest hotel
company with approximately 7,700 hotels and 668,500 rooms
in 71 countries under the hotel brands: Wyndham® Dolce
Hotels and Resorts®, Wyndham Grand® Hotels and Resorts,
Wyndham Hotels and Resorts®, Wyndham Garden® Hotels,
TRYP by Wyndham®, Wingate by Wyndham®, Hawthorn
Suites by Wyndham®, Microtel Inn & Suites by Wyndham®,
Ramada Worldwide®, Baymont Inn & Suites®, Days Inn®,
Super 8®, Howard Johnson®, Travelodge® and Knights Inn®.
wyndhamhotelgroup.com
Ramada Singapore at Zhongshan Park,
Singapore
Ramada Resort Diamond Beach,
New South Wales, Australia
3
9
Ramada Plaza Dua Sentral Kuala Lumpur, Malaysia
WYNDHAM HOTEL GROUP
Ramada Plaza Noumea, New Caledonia
Ramada Hotel and Suites Ballina Byron,
New South Wales, Australia
A MESSAGE FROM GEOFF BALLOTTI
It is my pleasure to introduce you to Wyndham Hotel Group, a part of
global hospitality giant Wyndham Worldwide and the world’s largest
hotel company with more than 7,700 hotels in more than 70 countries.
Even if this is your first time exploring our company, you likely already
recognise many of the award-winning, powerhouse names that make
up our diverse portfolio. From the upscale offerings of our namesake
Wyndham Hotels and Resorts® brand to the midscale and budget
offerings of brands like Ramada®, Days Inn®, Super 8® and Howard
Johnson®, no other hotel company in the world offers travellers the
same breadth and variety on such a global scale.
Wyndham Resort Torquay, Victoria,
Australia
We are also home to the Wyndham Rewards® loyalty program. Not
only does the program offer members more hotels where they can
earn and redeem points than any other lodging loyalty program in the
world, it’s the only program to offer guaranteed rewards with just one
stay. Our Wyndham Rewards program is just one of the ways that we
continuously work to add value for guests and drive repeat business
to our valued hotel owners.
Now is an exciting time for Wyndham Hotel Group as we expand
our brands with dedicated hotel owners in an effort to meet the
needs of travellers around the world. I invite you to join us on this
exciting adventure.
Geoff Ballotti
President and Chief Executive Officer
Wyndham Hotel Group
10
Ramada Resort Port Douglas, Queensland, Australia
wyndhamhotelgroup.com
Ramada Encore Newcastle
Gateshead - Gateshead, U.K
Ramada Plaza Anaheim - Anaheim,
California, USA
APPROXIMATELY 7,700 HOTELS
668,500 ROOMS
71 COUNTRIES
15 DIVERSE HOTEL BRANDS
TRYP San Jose - San Jose, Costa Rica
Wyndham Grand Agra, India
Wyndham Grand Rio Mar Beach
Resort & Spa, Puerto Rico, USA
11
Wyndham Resort Torquay, Victoria, Australia
WYNDHAM HOTEL GROUP
OUR WYNDHAM HOTEL GROUP BRANDS:
LODGING
VACATION EXCHANGE AND RENTAL
Wyndham Garden Prescott, Arizona, USA
Wyndham Gettysburg, Pennsylvania, USA
Canada
Europe
United States
12
• Wyndham Hotel Group is the world’s largest and most
diverse hotel company, encompassing approximately
7,670 hotels and 667,000 rooms in 70 countries
• The company’s loyalty program, Wyndham Rewards®,
is the largest in the lodging industry, based on the
number of participating hotels, with more than
38 million members
• More than 4,500 Vacation Ownership resorts in
more than 200 countries
Wyndham
• Nearly
3.8 million members
Hotel
Group
• More than 175
offices worldwide
locations
Ramada Hotel and Conference Centre Marcoola Beach, Queensland, Australia
Middle East
/Africa
Asia Pacific
Fiji
New Caledonia
Australia
New Zealand
13
Wyndham Sea Pearl Resort Phuket, Thailand
WYNDHAM HOTEL GROUP
13 Korea
SOUTH EAST ASIA AND
PACIFIC RIM PORTFOLIO
Managed, franchised, mixed-use and
club properties.
5 Thailand
18 Philippines
1 Guam
2 Malaysia
2 Singapore
4 Indonesia
1 Fiji
34 Australia
1 New Caledonia
5 New Zealand
14
SINGAPORE
HEADQUARTERS
PRIME CBD LOCATION,
LEVEL 14, ROYAL ONE
BUILDING, 1 PHILLIP
STREET, SINGAPORE
AUSTRALIAN
HEADQUARTERS
1 CORPORATE COURT
BUNDALL, GOLD
COAST, QUEENSLAND,
AUSTRALIA
15
Ramada Singapore at Zhongshan Park, Singapore
WYNDHAM HOTEL GROUP
WYNDHAM HOTELS AND RESORTS
Wyndham Boston Beacon Hill,
Massachusetts, USA
Wyndham Guayaquil , Ecuador
Wyndham Hotels and Resorts® is an upscale, full-service brand
with properties located in key business and vacation destinations
across the world. It offers the comfort and amenities you would
expect in a world-class hotel, including beautifully appointed
public areas, thoughtfully detailed guestrooms and distinct
dining options. Business locations feature meeting space flexible
for large and small meetings, as well as business centres and
fitness centres. Many resorts offer golf, tennis, beautiful beaches,
spas and more.
Wyndham Sea Pearl Resort Phuket,
Thailand
OVER 180 PROPERTIES IN KEY BUSINESS
AND VACATION DESTINATIONS
16
Wyndham Hotel Melbourne,
Victoria, Australia
TRYP Fortitude Valley Hotel,
Brisbane, Australia
TRYP BY WYNDHAM
TRYP by Wyndham® is a select-service upper-midscale hotel
brand with over 120 locations tucked in the heart of some
of the most dynamic and cosmopolitan cities in Europe and
the Americas. TRYP hotels cater to both business and leisure
travellers who value quality of life with professional excellence,
by offering several specialty guest rooms, including Family
Rooms with bunk beds and Fitness Rooms with exercise
equipment. TRYP offers a unique experience that encourages
guests to enjoy the city, socialise and live life to the fullest.
OVER 120 HOTELS IN PREMIUM,
COSMOPOLITAN LOCATIONS
TRYP Fortitude Valley Hotel, Brisbane, Australia
TRYP Fortitude Valley Hotel, Brisbane, Australia
17
WYNDHAM HOTEL GROUP
WYNDHAM GRAND HOTELS AND RESORTS
Wyndham Grand® Hotels and Resorts is the crown jewel of
the Wyndham family. Situated in spectacular resort and urban
destinations, each Wyndham Grand provides a one-of-a-kind
experience with compelling local flavour, attentive service,
relaxing surroundings and thoughtful touches. Guestrooms
are comfortable and refined, dining experiences are crafted by
master chefs and artfully appointed lounges invite you to linger.
Flexible meeting spaces, elegant halls and sophisticated media
offerings ensure a memorable and successful social or business
event.
THE CROWN JEWEL OF THE WYNDHAM FAMILY
Wyndham Grand Agra, India
Wyndham Grand Regency, Doha, Qatar
18
Wyndham Grand Orlando Resort Bonnet Creek, Florida, USA
RAMADA WORLDWIDE
Ramada® is a global upper midscale hotel brand with over 830
properties located in 54 countries worldwide. Most Ramada
hotels feature free wired and wireless high-speed internet
access, meeting rooms, business services, fitness facilities and
upgraded bath amenities. Select properties have an on-site
restaurant/lounge, while other sites offer a complimentary
continental breakfast. You do your thing, leave the rest to us®!
Ramada Resort Port Douglas, Australia
Ramada Frankfurt, Germany
Ramada Resort Cochin, India
OVER 830 PROPERTIES IN 54
COUNTRIES WORLDWIDE
19
Ramada Resort Shoal Bay, New South Wales, Australia
WYNDHAM HOTEL GROUP
DAYS INN
Days Inn Kilgore, Texas, USA
Days Inn Port Wentworth, Georgia, USA
Days Inn® is a leading limited service hotel brand, with more
guest rooms than any other economy brand in the world.
The chain’s portfolio also encompasses midscale and upscale
properties in China. Under its “Best Value under the Sun” market
positioning, Days Inn hotels offer budget-conscious consumers
added value such as high-speed internet. Most properties also
offer Daybreak® Breakfast, restaurants and meeting rooms.
OVER 1,800 HOTELS AND 146,000 ROOMS
20
Days Hotel Singapore at Zhongshan Park, Singapore
MICROTEL
Microtel Inn & Suites by Wyndham® brand is an award-winning
chain of 320 economy hotels located throughout North America
and the Philippines. Designed to provide guests with a better
hotel stay, each hotel is newly constructed and offers an array
of complimentary amenities including free Wi-Fi and continental
breakfast. Other amenities available at most hotels include
meeting and fitness centres and swimming pools.
MORE THAN 320 PROPERTIES ACROSS NORTH
AMERICA, ASIA PACIFIC AND LATIN AMERICA
Microtel Mall of Asia, Phillipines
Microtel Mall Of Asia, Philippines
Wyndham Grand Chelsea, London
21
WYNDHAM HOTEL GROUP
Howard Johnson Plaza Hotel - Ocean City Oceanfront, Maryland, USA
HOWARD JOHNSON
Howard Johnson Plaza and Howard Johnson Hotels are located
in key destinations throughout the world and provide guests with
single, double and suite accommodations.
A midscale chain in the United States, Canada, Mexico and the
Middle East, most properties offer complimentary continental
breakfast, free high-speed internet access, in-room coffee, weekday
newspaper and expanded cable television. In addition, many
properties also feature swimming pools, fitness centres and banquet
facilities.
An upscale chain in China and Europe, properties typically offer a
host of high-end amenities including 24-hour room service, highspeed internet access and flat-screen televisions. Additionally, many
properties feature indoor spas and swimming pools, fitness centres,
business centres and banquet and meeting facilities.
MORE THAN 430 PROPERTIES
WORLDWIDE
22
Howard Johnson Saint John, Canada
Howard Johnson Saint John, Canada
SUPER 8
Super 8 El Centro, California, USA
Super 8 Las Vegas Strip Area at Ellis
Island Casino, Nevada, USA
Part of Wyndham Hotel Group, the Super 8® hotel brand is one of the
world’s most well-known hotel chains with over 2,500 locations around
the globe - more than any other economy lodging provider. Most hotels
offer an array of complimentary amenities including free Wi-Fi, a free
SuperStart® continental breakfast and the opportunity to earn and
redeem points through Wyndham Rewards®, the brand’s guest loyalty
program. The brand celebrated its 40th anniversary in 2014. Each
Super 8 hotel is independently owned and operated under franchise
agreements with Super 8 Worldwide, a subsidiary of Wyndham Hotel
Group and parent company Wyndham Worldwide Corporation (NYSE:
WYN). This excludes certain hotels outside of the U.S., which may be
managed by one of the affiliates of Wyndham Hotel Group.
MORE THAN 2,500 LOCATIONS
AROUND THE GLOBE
23
Wyndham Grand Chelsea, London
Super 8 Brockville, Ontario, Canada
WYNDHAM HOTEL GROUP
Knights Inn Harbour Resort and Hotel, Lagoon City, Ontario, Canada
KNIGHTS INN
Part of Wyndham Hotel Group, Knights Inn® hotels feature single,
double and suite accommodations. Knights Inn® hotels offer both
leisure and business travellers exceptional value by providing all the
essentials of a truly great stay – a clean, comfortable room, highspeed wireless internet access and warm, friendly service. Offering
easy terms – ideal for the first-time franchisee, this economy brand
has been designed to deliver in any location.
Knights Inn hotels are independently owned and operated under
franchise agreements with Knights Franchise Systems, a subsidiary
of Wyndham Hotel Group and parent company Wyndham
Worldwide Corporation (NYSE: WYN).
MORE THAN 388 PROPERTIES AND 23,994
ROOMS ACROSS NORTH AMERICA AND HAWAII
24
Knights Inn St. Petersburg - St. Petersburg, Florida
Ramada Phuket Southsea, Thailand
Wyndham Grand, Texas
WYNDHAM REWARDS
Launched globally in May of 2015, Wyndham Rewards® is
the simple-to-use revolutionary new loyalty program from
Wyndham Hotel Group, offering members a generous
points earning structure along with a flat, free night
redemption rate —
­­­­ the first of its kind for a major rewards
program. Members earn a guaranteed 1,000 points for
every qualified stay and can redeem for a free night at any
of over 7,500 hotels globally with just 15,000 points. The
program today has more than 40 million members.
OVER 40 MILLION MEMBERS
OVER 7,500 PARTICIPATING HOTELS AND
RESORTS GLOBALLY
25
WYNDHAM VACATION OWNERSHIP
wyndhamworldwide.com
Cascade Lodge Whistler, Canada
THE WORLD’S LARGEST
VACATION OWNERSHIP COMPANY
Wyndham Vacation Ownership, a member of Wyndham
Worldwide’s (NYSE: WYN) family of companies, is the world’s
largest vacation ownership business, as measured by the
number of vacation ownership resorts, individual vacation
ownership units and owners of vacation ownership interests.
Wyndham Vacation Ownership develops, markets and
sells vacation ownership interests and provides consumer
financing to owners through its seven primary consumer
brands, CLUB WYNDHAM, WorldMark by Wyndham,
CLUB WYNDHAM ASIA®, WorldMark South Pacific Club by
Wyndham, Shell Vacations Club, Margaritaville Vacation Club®
by Wyndham and WYNDHAM CLUB BRASILSM.
26
WorldMark Indio, California, USA
A MESSAGE FROM FRANZ HANNING
At Wyndham Vacation Ownership, we have the
best job in the world… providing people with an
opportunity to enjoy a lifetime of dream vacations.
And, we are good at what we do. With more than
900,000 Owners and more than 200 resorts across
North America and the South Pacific, Wyndham
Vacation Ownership is the largest vacation ownership
company in the world.1
The vacation ownership industry continues to increase
in popularity. In fact, approximately 8.5 million2
households owned one or more timeshare intervals in
2013. And our industry is continuing to revolutionise
the way people view their vacations. According to
a 2014 ARDA study conducted by HSR Associates,
77 percent of Owners agree that timeshare offers a
vacation home away from home and 72 percent of
Owners agree that timeshare lets them spend more
time with important people in their lives.3
We know how valuable vacations are to our Owners,
and we strive to provide them with an unmatched
vacation experience. Our Owners wanted more
control over their vacation planning options so we
created a flexible points/credits-based usage model.
Our Owners also wanted unforgettable vacation
experiences so we launched our Count On Me!
customer service philosophy to ensure our associates
delivered world-class service and attention to our
Owners and guests every single day.
And according to our 2014 Guest Satisfaction Survey
results, 91 percent of our Owners and guests were
satisfied with their overall vacation resort experience.
Along with the prestige and worldwide presence
inherent in the Wyndham brand, we have access to
additional resources to bring to the forefront including
a network of strategic partners to further enhance
our Owners’ experiences with Wyndham Vacation
Ownership. From Wyndham Hotel Group’s global
portfolio of hotel brands to the enhanced flexibility
of points-exchange through Wyndham Exchange &
Rentals, our Owners and business partners will reap
the benefits for years to come.
So, whether you are interested in partnering with our
company, joining our growing family of associates
or simply in the market for a more enjoyable and
rewarding way to vacation, we invite you to learn
more about Wyndham Vacation Ownership.
Reunion Resort, Florida, USA
Star Island Resort, Florida, USA
Franz Hanning
President and Chief Executive Officer
Wyndham Vacation Ownership
1 Wyndham Vacation Ownership 2015 Company Facts
2 2014 ARDA International Foundation State of the Vacation Timeshare Industry: United States Study
3 2014 ARDA International Foundation Shared Vacation Ownership: Owner’s Report
27
WYNDHAM VACATION OWNERSHIP
WYNDHAM VACATION OWNERSHIP
IS THE WORLD’S LARGEST
VACATION OWNERSHIP COMPANY
AS MEASURED BY THE NUMBER OF
RESORTS, UNITS AND OWNERS.
TOTAL VO SALES ($ IN MILLIONS)
Wyndham Vacation Ownership has
more than 900,000 Owner families
worldwide and an extensive and
diverse
portfolio of resorts make
904,000
the
company a vacation ownership
540,000*
powerhouse.
In 1991, the company
415,000
revolutionised
the traditional timeshare
230,000*
220,000*
model
with the launch of points188,853*
based
ownership allowing Owners
the flexibility to choose the timing,
duration, location and accommodation
options for their vacations.
OWNERS
Wyndham
$1,889
Wyndham
Hilton
$844
Diamond
Marriott
$648
Marriott
Diamond
$532
Hilton
Bluegreen
$524*
Starwood
Starwood
$323*
Bluegreen
RESORTS
UNITS
Wyndham
203
Wyndham
24,000
Diamond
93
Marriott
12,866
Bluegreen
76*
Diamond
11,352
Marriott
58
Bluegreen
6,889*
Hilton
44
Hilton
6,794
Starwood
15
Starwood
5,078*
Disney
12
Disney
3,647
MORE THAN 900,000 OWNER FAMILIES
MORE THAN 200 VACATION OWNERSHIP RESORTS
Source: Reflects 2014 data from the 10-Ks of Wyndham Worldwide, Marriott Vacations Worldwide Corporation, Hilton Worldwide, Starwood Hotels & Resorts, Diamond Resorts International and The Walt Disney
Company, unless otherwise indicated. *Reflects 2014 data from Vacation Ownership WORLD Magazine, May 2015
ALES ($ IN MILLIONS)
OWNERS
$1,889
$844
APPROXIMATELY 24,000 VACATION OWNERSHIP UNITS
904,000
Wyndham
TOTAL VO SALES ($ IN MILLIONS)
OWNERS
540,000*
Diamond
Wyndham
$648
Marriott
$1,889
Wyndham
415,000
904,000
Hilton
$532
Hilton
$844
Diamond
230,000*
540,000*
Marriott
Starwood
$648
Marriott
415,000
230,000*
$524*
Diamond
220,000*
$532
Hilton
Bluegreen
$524*
Starwood
220,000*
Starwood
$323*
Bluegreen
188,853*
$323*
Bluegreen
188,853*
UNITS
203
Wyndham
93
Marriott
76*
Diamond
58
Bluegreen
RESORTS
Wyndham
Diamond
Bluegreen
24,000
UNITS
12,866
203
Wyndham
93
Marriott
76*
Diamond
11,352
11,352
6,889*
24,000
12,866
44
Marriott
Hilton
58
6,794
Bluegreen
6,889*
15
Hilton
Starwood
44
Hilton 5,078*
6,794
12
Starwood
Disney
15
3,647
Starwood
5,078*
12
Disney
3,647
Disney
data from the 10-Ks of Wyndham Worldwide, Marriott Vacations Worldwide Corporation, Hilton Worldwide, Starwood Hotels & Resorts, Diamond Resorts International and The Walt Disney
rwise indicated. *Reflects 2014 data from Vacation Ownership WORLD Magazine, May 2015
28
Wyndham Grand Desert, Las Vegas, USA
Source: Reflects 2014 data from the 10-Ks of Wyndham Worldwide, Marriott Vacations Worldwide Corporation, Hilton Worldwide, Starwood Hotels & Resorts, Diamond Resorts International and The Walt Disney
Company, unless otherwise indicated. *Reflects 2014 data from Vacation Ownership WORLD Magazine, May 2015
APPROXIMATELY 17,000 EMPLOYEES WORLDWIDE
WYNDHAM VACATION OWNERSHIP
OFFICES & RESORTS
THAILAND
Wyndham Sea
Pearl Resort
Phuket
WorldMark Resort Coffs Harbour
Wyndham Vacation Resorts
Coffs Harbour
Wyndham Vacation Resorts
Flynns Beach
WorldMark Resort
Port Macquarie
WorldMark Resort
Port Stephens
Ramada Shoal Bay
Wyndham Vacation
Resorts Perth
Wyndham Resort &
Spa Dunsborough
WorldMark Resort Pokolbin Hill
WorldMark Resort Ballarat
Ramada Resort Phillip Island
Wyndham Hotel Melbourne
WorldMark Resort Lakes Entrance
Wyndham Vacation Resorts
Seven Mile Beach
Ramada Resort Port Douglas
WorldMark Resort Cairns
Ramada Hotel and Conference
Centre Marcoola Beach
WorldMark Resort
Golden Beach
Wyndham Crown Towers
Wyndham Surfers Paradise
Wyndham Vacation
Resorts Kirra Beach
Wyndham Vacation
Resorts Sydney
Wyndham
Resort
Torquay
WorldMark Resort
Rotorua
Wyndham Vacation
Resorts Wanaka
As at August 2015
29
WYNDHAM VACATION RESORTS ASIA PACIFIC
wyndhamAP.com
Wyndham Vacation Resorts Sydney, New South Wales, Australia
ASIA PACIFIC’S LEADING
VACATION OWNERSHIP COMPANY
The region’s largest developer and marketer of flexible,
credits-based vacation ownership products, Wyndham
Vacation Resorts Asia Pacific has developed or acquired
26 vacation ownership resorts throughout Australia,
New Zealand and Fiji that represent approximately
1,000 individual vacation ownership units.
Wyndham Vacation Resorts Asia Pacific corporate
headquarters, Wyndham Corporate Centre, is located
on the Gold Coast, Queensland, Australia and employs
close to 2,000 staff throughout the South Pacific. The
Wyndham Corporate Centre is a five-star, green-star
rated building.
14
30
Wyndham Corporate Centre, Gold Coast,
Queensland, Australia
26 CLUB RESORTS ACROSS
AUSTRALIA, NEW ZEALAND AND FIJI
A MESSAGE FROM BARRY ROBINSON
With a resort portfolio that has doubled in the last seven years,
Wyndham Vacation Resorts Asia Pacific is experiencing an
extraordinary period of growth.
Our 26 Club resorts are positioned in some of the most coveted
destinations across Australia, New Zealand and Fiji and our portfolio
is poised to expand even further – into Asia and more destinations
throughout the South Pacific. This expansion that will only enrich
our Owner experience presents an exceptional opportunity for
regional partners.
Our enduring commitment to our values of Integrity, Leadership,
Innovation and Growth is the keystone to our success. It has seen
our WorldMark South Pacific Club by Wyndham grow, in just 15
years, to approximately 50,000 Owner families today.
Our Count On Me! service promise is exemplified by our people. It
informs, empowers and engages each staff member to view every
touchpoint of the Owner experience as an opportunity to connect,
enrich and create lifelong memories.
As we seek out opportunities in your region and identify exceptional
properties to add to our resort collection, we are excited to learn
more about you, and discover together what Wyndham Vacation
Resorts Asia Pacific can bring to your destination.
OVER 1,000 UNITS OWNED
OVER 1,500 UNITS UNDER
MANAGEMENT AND FRANCHISE
APPROX 50,000 OWNER FAMILIES
VISION
MISSION
Count On Me!
VALUES
Barry Robinson
President and Managing Director
Wyndham Vacation Resorts Asia Pacific
Wyndham Hotel Group South East Asia
and Pacific Rim
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WYNDHAM VACATION RESORTS ASIA PACIFIC
FIJI
Denarau Island
Darwin
Port Douglas
Cairns
NEW CALEDONIA
Broome
Noumea
QUEENSLAND
Hervey Bay
WESTERN AUSTRALIA
Gold Coast
NEW SOUTH
WALES
Port Macquarie
Pokolbin Hill
Perth
Dunsborough
AUSTRALIA
VICTORIA
Ballarat
Torquay
ACT
Marcoola Beach
Golden Beach
Brisbane
Hope Harbour
Couran Cove
Surfers Paradise
Kirra Beach
Ballina
Coffs Harbour - Treetops / Terraces
Flynns Beach
Diamond Beach
Port Stephens
Shoal Bay
Sydney
Melbourne
Dandenong
Paihia
Lakes Entrance
Orewa
Phillip Island
Rotorua
Club Resorts
Mixed-Use
Franchised
Managed Hotels
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TASMANIA
Seven Mile Beach
Christchurch
Wanaka
NEW ZEALAND
Wyndham Vacation Resorts Asia Pacific develops, markets
and sells vacation ownership interests and provides consumer
financing to Owners through its vacation ownership club,
WorldMark South Pacific Club by Wyndham.
For more than 15 years, WorldMark South Pacific Club by
Wyndham has delivered unforgettable holidays to Owner
families around the South Pacific through its flexible, convenient
and affordable credits-based ownership program.
Owners receive an annual allotment of Vacation Credits to book
their resort stays with hundreds of holiday options to choose
from. They enjoy the ease of online booking, plus the assistance
of a dedicated Travel Agent and Owner Services team for all
their holiday planning needs.
From hotel rooms and studio apartments, to one, two and
three-bedroom self-contained apartments and opulent
Presidential Suites, Owners can choose from a range of quality
accommodation choices across a collection of 26 spectacular
resorts in Australia, New Zealand and Fiji.
OWNER GROWTH
Figures as at August 2015
50,000
50,000
40,000
30,000
20,000
10,000
0
2000
2015
33
CORE COMPETENCIES
WYNDHAM VACATION RESORTS ASIA PACIFIC
34
ONE TEAM
STRONG INFRASTRUCTURE
MARKETING
LEGAL
SALES
CUSTOMER
SERVICE AND SUPPORT
CORE COMPETENCIES
With a market share estimated at well over a third of
the turnover in Australian and New Zealand markets,
Wyndham Vacation Resorts Asia Pacific is the market
leader within the South Pacific timeshare industry.
A member of Wyndham Worldwide’s (NYSE: WYN)
family of companies, Wyndham Vacation Resorts Asia
Pacific is headquartered on the Gold Coast, Queensland,
Australia and employs close to 2,000 staff across
Australia, New Zealand and Fiji. Its core competencies
include: marketing, sales, customer service and
support, finance, consumer finance, procurement,
legal, information technology, public relations, human
resources, and resort operations and development.
FINANCE
CONSUMER FINANCE
PROCUREMENT
INFORMATION
TECHNOLOGY
PUBLIC
RELATIONS
HUMAN RESOURCES
RESORT OPERATIONS
AND DEVELOPMENT
MARKETING
The main focus of the team is split into four areas:
Wyndham Vacation Resorts Asia Pacific has a highly focused
marketing department with over approximately 230 staff.
• Attracting new customers, delivering a great experience and
converting them into new Owners via strong alliances, lead
generation initiatives and the use of existing Owners’ stories.
It consists of five divisions:
• Database Management
• Creative Services
• Call Centres
• WorldMark Services
• Marketing and Social Media
A generous annual marketing budget is spent by both Wyndham
Vacation Resorts Asia Pacific and WorldMark South Pacific Club
by Wyndham on innovative marketing strategies aimed at growing
the WorldMark South Pacific Club Owner base, increasing resort
occupancy and ensuring that Owners are maximising the use of
their vacation ownership in line with the company vision of making
holiday dreams come true. The marketing process begins with
market research and analysis followed by campaign development,
campaign management and creative execution, including lead
generation, with the end result being product sales and a referral
program.
Database Management
Wyndham Vacation Resorts Asia Pacific has one of the largest
independently owned databases in Australia with over eight million
records. This database is constantly being updated to provide the
most accurate and efficient lead sources for the call centres.
Marketing and Social Media The Marketing and Social Media team is dedicated to strengthening
the message to the consumer and improving how Wyndham
engages with a diverse range of audiences. The highly experienced
team plans, implements and tracks the success of marketing
campaigns to funnel leads into the company’s sales pipeline and
generate sales revenue.
• Finding new ways to engage with existing customers (Owners and
guests), meeting their needs and helping them live the dream.
• Developing powerful social media campaigns that will entertain
and inspire consumers and change the way they perceive the
Wyndham brand.
• Ensuring we evolve with the trends, which includes providing
efficient tools to our customers, such as the WorldMark App or
online assistance, as well as streamlining the customer’s journey
from prospective to delighted Owner.
Creative Services
Wyndham Vacation Resorts Asia Pacific has a dedicated creative
services department that produces both internal and external
marketing collateral used in the company. Collateral produced
by Creative Services, for the business and its resorts, spans all
media from print collateral to email, web marketing and television
advertising.
Call Centres
A principal way that Wyndham Vacation Resorts Asia Pacific
markets vacation ownership to its customers is via its six call centres
including our dedicated marketing operations team based locally,
as well as international vendors. Each call centre works to reach
consumers in a different way in order to generate guests at sales
sites. Marketing operations strictly adheres to and embraces the
Australian telemarketing standards and the ‘Do Not Call Register’.
The team is able to produce, implement and measure innovative
marketing initiatives, utilising a range of skills from email to online
marketing, and social expertise such as blogging, creating a content
hub, Facebook, Pinterest and Instagram, to name a few.
35
CORE COMPETENCIES
WYNDHAM VACATION RESORTS ASIA PACIFIC
WORLDMARK SERVICES
Owner Education
A team of four Owner Education
consultants is dedicated to engaging
Owners via social media, online
learning and phone education sessions
to assist them with product use and
understanding.
Owner Services
WorldMark Owner Services’ stateof-the-art online reservation system
at worldmarksp.com/signin puts the
holiday booking process at Owners’
fingertips, any place, any time. The
dedicated central reservations call
centre takes approximately 3,000 calls
per week.
Travel Club by Wyndham
Travel Club by Wyndham is WorldMark
South Pacific Club’s dedicated fullservice travel agency and looks
after accommodation, flights, tours,
cruises, car hire and travel insurance
for WorldMark Owners, as well as the
company’s corporate travel needs.
worldmarksp.com
20
36
SALES
With a strong sales force of over 530 employees operating
from over 18 sales sites and five community marketing program
locations across the Asia Pacific, Wyndham Vacation Resorts
Asia Pacific delivers more than 64,000 face-to-face sales
presentations and makes over 54,000 service calls to existing
Owners each year. The Sales team is made up of highly dedicated
and passionate individuals who show drive and determination
to grow the company and exceed business targets. They are
attractively rewarded with lucrative incentives and some of the
best career advancement opportunities in the business.
Sales is made up of five key divisions:
Sales Field
Incorporating both onsite (resort) sales sites and offsite sales
sites across the Asia Pacific, sales staff in the field conduct
face-to-face presentations to generate new Owners, as well as
enhance existing Owners’ portfolios.
Owner Enhancements
A telesales call centre located at the Wyndham Corporate Centre
is responsible for ensuring existing Owners are making the most
out of their ownership and have the optimum number of Vacation
Credits for their holidaying needs.
Community Marketing Program (CMP)
A program staffed by community marketing agents (CMAs) at
ticket and attraction booths in high traffic areas that provide a
concierge service to locals and tourists. The core objective of
CMP is to generate guests to sales sites by offering discounts and
other incentives.
Sales Programs and Support
A team based at the Wyndham Corporate Centre who service the
field with various marketing, guest generation, anti-rescission and
training programs, as well as logistical support to ensure the right
number of guests arrive at sales sites at the right times. Sales
programs and support are focused on ensuring the field has the
tools and support necessary to successfully perform their roles.
Sales Administration
Located both at sales sites and the Wyndham Corporate Centre,
this team provides invaluable administrative support to all sales
sites, ensuring sales contracts are generated and processed in a
timely manner and that sales sites run smoothly.
37
CORE COMPETENCIES
WYNDHAM VACATION RESORTS ASIA PACIFIC
CONSUMER FINANCE
The Consumer Finance department provides finance to over
18,019 WorldMark South Pacific Club Owners. It operates
a portfolio of over $338 million and maintains low default
rates of less than 2.5%. Consumer finance generated 16.1%
of revenue for the business in 2014. Consumer Finance has
a dedicated staff of 59 professionals who handle everything
from loan originations, finance approvals, cash management,
collections, customer service, portfolio analytics and process
improvements.
FINANCE
The Finance division, manned by 50 staff, manages all
company accounts including budgeting and forecasting,
general ledger processing, cash management and collection,
treasury and taxation, compliance, controls and payroll.
PROCUREMENT
A Procurement team of eight oversees the procurement and
purchasing requirements for all Wyndham’s entities within
the Asia Pacific region. This includes all operating goods
and services, capital purchases, and furniture, fixtures and
equipment for resort refurbishments and fit-outs.
LEGAL
Wyndham Vacation Resorts Asia Pacific has its own dedicated
Legal team of lawyers, a compliance administrator and a
number of customer service representatives who look after
all legal and compliance matters for the company and all
Wyndham’s entities across the Asia Pacific.
INFORMATION TECHNOLOGY
A team of 22 highly trained IT staff support business
operations. Responsible for all the business technology needs,
from broad strategy to corporate operations, IT security, phone
systems, networking, software development and hardware, IT is
also instrumental in business continuity issues. IT is responsible
for communications and systems across sites throughout
Australia, New Zealand and Fiji.
38
PUBLIC RELATIONS
A dedicated Public Relations and communications department is responsible
for internal and external communication liaison to help raise brand awareness
and maintain a positive reputation for our company. Key responsibilities include
identifying media opportunities, carrying out media events and resort openings,
as well as managing sponsorships and our charity arm, Wishes by Wyndham.
HUMAN RESOURCES
A Human Resources department of 15 staff is dedicated to making Wyndham
Vacation Resorts Asia Pacific an inspiring place to work. Committed to
providing a high level of professional advice, the Human Resources department
services the whole company with recruitment, benefits, training and
development, and executive development.
RESORT OPERATIONS AND DEVELOPMENT
Responsible for the company’s vacation ownership resort and hotel acquisitions,
the building of high quality purpose-built resorts and refurbishing existing
resorts and hotels, the Resort Operations and Development team is a key
contributor to Wyndham Vacation Resorts Asia Pacific’s expansion. Over the 15
years the company has been operating in the region, the team has developed
and/or acquired 26 quality resorts for the Club collection.
Resort Facilities
The portfolio of resorts offers an impressive array of facilities including
swimming pools, spas, day spas, tennis courts, games rooms, restaurants and
bars. Typically, WorldMark South Pacific Club resorts provide WorldMark South
Pacific Club Owners with a home-away-from-home experience, with a range of
stylish self-contained apartment accommodations on offer.
Resort Quality Assurance Program
A dynamic and innovative quality assurance program that launched in 2013
has taken Wyndham Vacation Resorts Asia Pacific’s Count On Me! service
promise to new levels of excellence. WorldMark Owners and guests receive
an online satisfaction survey following their resort stay, which allows them to
easily rate and comment on everything about their experience. The results are
instantly processed, allowing resort managers to immediately view feedback
and promptly follow up on any issues. This cutting-edge program provides a
new measurement scale for service levels and quality standards across a diverse
range of resorts.
Rapid Growth
Geographical expansion is key to Wyndham Vacation Resorts Asia Pacific’s
ongoing success and growth strategy. The company is committed to
establishing a strong presence in Asia. The Resort Operations and Development
team provides significant expertise in research and feasibility, site selection,
conceptual planning and design, as well as project management.
39
Wyndham Vacation Resorts Coffs Harbour – Treetops,
New South Wales, Australia
WYNDHAM EXCHANGE & RENTALS
Palace of the Golden Horses, Malaysia
wyndhamworldwide.com
wyndhamworldwide.com
Divi Little Bay Beach Resort, St. Maarten
Country Cottage, Wales, U.K.
APPROXIMATELY 107,000
PROPERTIES WORLDWIDE
As the global leader in vacation exchange and the world’s
largest serviced holiday rentals business, Wyndham
Exchange & Rentals helps to deliver dream holidays to
leisure travellers, including over 3.7 million subscribing
members worldwide. Wyndham Exchange & Rentals also
provides access for specified periods to approximately
103,000 vacation properties in over 100 countries, including
vacation ownership condominiums, traditional hotel rooms,
villas, cottages, bungalows, campgrounds, city apartments,
second homes, fractional resorts, private residence clubs,
condo hotels and yachts. Wyndham Exchange & Rentals
also provides products and services to its clients to help
support the growth of their businesses and the leisure real
estate industry around the world.
40
3
VACATION EXCHANGE
For almost four decades, RCI has been at the forefront of
the vacation exchange industry, transforming the holiday
experience for resort developers and Owners alike. RCI
strives to make holidays a reality for their members and to
work with developers to help enhance their sales and profits
by expanding the utility and enjoyment of their leisure real
estate products. RCI is committed to driving innovation and
harnessing the power of new technologies to continue to
advance the timeshare industry as a whole. RCI provides
more than 3.8 million subscribing members with unmatched
flexibility, choice and control through RCI Weeks and RCI
Points exchange programs with access to more than 4,500
resorts in more than 100 countries. Regionally, RCI Pacific’s
corporate headquarters is located in Singapore and services
the holiday needs of more than 80,000 member families living
in the Asia Pacific.
rci.com
Agios Nicolaos, Greece
Affinia Manhatten Hotel, New York, USA
Hollywood Mirage Club, Canary Islands
41
Rama Candidasa Resort & Spa, Bali, Indonesia
WYNDHAM EXCHANGE & RENTALS
Celebrating over a decade of success, The Registry
Collection is a global network comprising nearly 30,000
members and 165 affiliates on six continents. Approximately
200 properties are available through the program and are
either accessible for exchange or under development. As
the world’s largest luxury exchange program, The Registry
Collection program provides members with access to an
elite global network of the very finest vacation properties
at some of the world's premier destinations, as well as
personal concierge services that are available 24 hours a
day. From condo hotels and high-end fractional resorts to
private residence clubs and fractional yachts, The Registry
Collection program facilitates exchanges around the world
and redefines the vacation experience for Owners and
developers.
The Residence Club at Pronghorn,
Oregon, USA
theregistrycollection.com
The Crane Residential Resort, Barbados
42
Vallarta Gardens Private Residence Club, Mexico
Lower Mill Estate, England
VACATION RENTALS
Wyndham Vacation Rentals offers one of the largest and
most diverse collections of professionally managed vacation
rental accommodations in the world. Providing inventory for
specified periods to more than 107,000 vacation properties in
approximately 600 unique destinations worldwide, they offer
a complete range of vacation experiences from cottages/
homes, villas and luxury homes, resorts, apartments/condos
to boats, parks/lodges and camping accommodations. They
also give approximately 61,000 independent vacation property
Owners the opportunity to rent their properties through their
well-known vacation rental brands, including Hoseasons,
cottages4you, Novasol®, Cuendet®, Landal GreenParks®, James
Villa Holidays, Canvas Holidays, ResortQuest® and more.
Wyndham Vacation Rentals offers an experience for every
traveller and rental opportunities for every Owner.
wyndhamrentals.com
Keystone Ski Resort, Colorado, USA
Abbadia di Montepulciano, Italy
Villa El Cano, Spain
43
ResortQuest Colorado, USA
WISHES BY WYNDHAM
We feel strongly that it is our responsibility to do what we
can to improve the world around us. It is because of this
value to support the communities in which we operate that
Wishes by Wyndham was created.
Developed by Wyndham Worldwide, the Wishes by
Wyndham global philanthropic program has been adopted
across Wyndham’s family of companies. In alignment
with the program’s mission, Wishes by Wyndham is our
gateway to giving back to our communities and creating
opportunities that enrich people’s lives.
MISSION
To better our communities by enriching the lives of
disadvantaged people across the globe.
44
In line with Wyndham Worldwide’s global commitment to corporate social responsibility
and the environment, we try to conserve resources, preserve natural habitats
and prevent pollution. We are adopting best practices and building a culture that
continuously strives to improve and sustain our positive environmental results over time.
Local school children plant trees at
Wyndham Vacation Resorts Seven Mile
Beach in Tasmania, Australia
Energy
Conservation
Wyndham’s five-star, green-star rated
Corporate Office in Australia
Water
Conservation
Recycle
Education
Innovation
Wynnie the Wallaby
Wyndham’s Asia Pacific Green
Mascot is Wynnie the Wallaby.
Through fun resort activities
and the Wynnie the Wallaby
and Friends activity pack,
children of WorldMark Owners
and guests are encouraged to
help protect the planet.
Wyndham Worldwide was ranked number 31 in
the 2014 Newsweek Top 100 Greenest Companies.
The company ranked number 81 in 2012.
Wyndham Worldwide was named one of the Top 100 Greenest
Companies in America in 2014 by prestigious magazine Newsweek.
In 2015 the company moved into the 31st spot on the list after being
listed at number 81 in 2012.
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WYNDHAM CORPORATE CENTRE
1 CORPORATE COURT, BUNDALL,
QUEENSLAND 4217 AUSTRALIA
t: +61 7 5512 8888 wyndhamAP.com
Wyndham Vacation Resorts Asia Pacific Pty Ltd ACN 090 083 613
Wyndham Vacation Resorts South Pacific Ltd ACN 090 503 923 AFS Licence No. 225200
EX10124