We build your brand... not ours.

"We build your brand... not ours."
The Complete White Label Solution
CREATING BRANDED SITES FOR BUSINESSES AND AFFILIATES
A RECIPE FOR SUCCESS
The highest industry revenue
Complete site customization
Monthly payments without fail
Two-tier affiliate system
Niche markets by interest & criteria
Interactive geo-targeted banners
Your own branded adult dating sites
Advanced data administration
Intelligent conversion analytics
Highest design standards
A 5 million worldwide database
Professional support and advice
The Future of Online Dating
World Dating Partners (WDP), sponsors of the International
Dating Conference Miami 2006, Ad:Tech London 2007 and The
International Dating Congress 2008, is ranked as the Number
One White Label Provider within the Adult and Dating industries.
Our principal offices
in the UK, with supporting offices in the
USA, Germany, France, Austria, Netherlands, Switzerland, China,
Taiwan and Australia, and our development offices in the
Ukraine, means that WDP is ideally placed to provide the highest
level of support for your white label sites.
WDP supplies Adult and Dating platforms that are culturally,
geographically and criteria rich, with relevant Adult and Dating
content in the USA, Canada, Eastern and Western Europe,
Australia and Asia.
Our system is equipped with all the exciting utilities you need to
encourage members and partners to join, and to stay, within
your niche, and our technical capabilities have grown far
beyond any other Adult White label system. Our sophisticated
Multi-Revenue Platforms enable you to cross-sell with maximum
conversion rates between your many sites, and our database
accurately filters members into any niche that you wish to
create, providing you with the most generous percentages and
highest conversions that you have ever experienced before.
Robert Fathers, CEO
Index
The Adult Dating Industry
Industry Types
2
What Makes Us Unique
4
Our Business Models
Affiliates
7
A 2-Tier system
8
Agencies
9
Franchises
10
Revenue
11
Affiliate Solutions
Template Sites
14
Branded Sites
16
White Label Sites
19
Cross-Selling Opportunities
20
The Affiliate Promotion Kit
22
How your Site Works
25
How Your Website Works
31
Turn-Key Business Solutions
Site Management
33
Technical Solutions
34
Analytical Tools
35
Management Control
36
Contacts
The Adult Dating Industry
1
Industry Types
What Makes Us Unique
1
Industry Types
A brief look at the three different types of Adult Dating Services
The adult dating industry is a very competitive marketplace, with thousands
of adult and dating companies competing for the same market space.
However, unlike Abraham Lincoln's famous speech "All Men Are Created
Equal", not all online services are created in the same way, or have the
same objective.
There are currently two broad types of online adult and dating services, all
owned or operated by individuals or corporations, with a third relatively
new and innovative type of service, which can support any type of adult or
dating site via shared facilities. The three online adult and dating services
are as follows:
1) General Online Adult and Dating Services
General online adult and dating services currently occupy the bulk of the
marketplace, and command the greatest market share. These are sites
such as AdultFriendFinder, SexSearch, Yahoo Personals, LavaLife and
American Singles. In essence, this type of site provides full access to a
member database. You sign up and can instantly browse any profile you
want, to find the right person. Some services will offer optional tests, quizzes,
or guides to help you find what you're looking for, but you always have the
option to expand your search as wide as you like.
2) Niche Online Adult and Dating Services
Niche online adult and dating service companies are growing rapidly.
These organisations look for one common denominator, that people must
share in order to be a part of the service. For example, alt.com is a BDSM
and alternative lifestyles adult personals site, AsianAmateurMatch.com is for
those who are of or looking for those of asian origin and
SwingingHeaven.co.uk is a site dedicated to swingers in the UK. There are
literally hundreds of these sites aiming to connect people who share a
particular passion, fetish or hobby.
3) Adult and Dating Service Providers
A relatively new type of service provides adult and dating systems and
services using a pooled database to specialised white label sites, niche
adult and dating communities, other adult and dating companies, and
online marketing specialists. Most of these systems work via simple
templates, whereby organisations or individuals can create an instant or
specific site that plugs into their own product as a complimentary service.
Many of the organisations described in (1) and (2) above now use Adult
and Dating Service Providers such as World-Dating-Partners.com to create
and run their sites for them, to benefit from their larger databases and
specialised technology. World Dating Partners is the world’s leading Adult
and Dating Service Provider, partly due to our highly advanced software,
which ensures outstanding 'filtering' and the unique ability to create any
kind of site quickly, professionally and in a fully customised manner.
2
Industry Types
"As more and more companies realise the benefits of
using specialised software for their own services, the
popularity of Adult and Dating Service Providers is
beginning to overtake many of the larger general adult
and dating sites - as is the size of their databases. World
Dating Partners is an example of this, with a database
growing at 30% per month (5 million members at the time
of going to print), compared to companies such as
AdultFriendfinder, SexSearch, Match and Lavalife, whose
growth is closer to between 2-11% per annum!
Currently WDP has one the largest international
databases, and our acquisition of five other Dating Service
Providers has contributed to this outstanding growth. It’s
estimated that our current database will triple in size over
the next 6 months, ranking us within the top ten adult
dating sites worldwide before the end of 2007."
A few more of our partners current sites
adultmatchheat.com
facepartyadults.com
disabledcupid.com
adultcrowd.com
mates-dates.com
singlescrowd.com
taboopersonals.com
arabgharam.com
adultcrowd.co.uk
mycasualsex.com
klub46.ch
bbwphotopersonals.com
exibsexy.com
klub46.co.uk
myseniordates.com
mygaydates.com
adultukpersonals.com
adultmatchca.com
adultfinder.co.za
net-singles.com
extrameet.com
bifemads.com
aussiesexmatch.com
adultfinderdating.com
sex-seek.co.uk
3
saucysexmates.com
club46.co.uk
areatrans.com
sexy.horny-devils.net
hotconnection.co.uk
incontri-piccanti.com
adultmaxidate.com
matchedge.com
datingonline4free.com
lezmatchmaker.com
mysexbuddies.com
hottyswingers.com
shy.singlescrowd.com
sexfinder-uk.com
singlesclub24.com
hornymeets.com
simpatizzo.org
pepatissimo.org
hotgozzipdating.com
outmatchmaker.com
spmatchmaker.com
freecamchat.org
seniorinternetdating.com
hotgossipdating.com
millionairedating.org
lovegenerations.com
matchmecanada.com
christiandatingads.com
trannydating.net
tranpersonals.com
milano-erotica.com
121sexdating.co.uk
121adultcontacts.com
247sexyswingers.com
lotsmorefish.com
247singles.net
vegetariandating.com
cupid-match.com
horny-devils.net
blackasianlove.com
datingsite4singles.com
adultsingles24.com
femdompersonals.net
xsexpersonals.com
sexfinder-usa.com
247swingers.com
all-date.com
yaforia.com
tipopa.net
sexsearch.gr
What Makes Us Unique
World Dating Partners is indisputably the largest independent provider of
adult dating solutions in the world today. Growth across our international
network has attracted over 2,000 partners (adult sites) to date, and is still
growing rapidly, with thousands of new members joining every day, all
adding to an ever increasing member-base. WDP offers the most
extensive and versatile range of adult dating utilities in today's market,
incorporating all of the best facilities from other dating sites, combined
into one flexible system.
We attribute our success to listening - to what adult dating site users and
owners are looking for. We offer the facility to incorporate and precisely
customise your individual requirements, to ensure you’re able make a
successful entry into any niche adult market, in a way that guarantees
success,
and all building on our unique experience within cultural,
ethnic and community-based services.
Our successful growth is also based upon the philosophy that our
partners know their own communities, and we recognise that their
business models may well vary. Our role is to help them understand the
best and most effective ways of integrating adult dating to their
advantage. Our depth of knowledge within this market is above and
beyond any other adult dating services provider. We offer solid advice,
not just on how to be successful, but also on implementing practical
solutions regarding protection and security issues.
We work as you want us to work. Our state-of-the-art, fully redundant
hardware systems (costing over $350,000) ensure that you always have
the best and fastest connections worldwide. They also ensure that
service is available without interruption 24hrs a day, 365 days a year. Our
backend support team provides all the back office help that you will
ever need, covering technical and customer support, plus our flexible
multi-card payment systems, including 5 merchant accounts, ensure
every method of payment is covered for your members.
The WDP system contains an array of the most extensive administrative
tools available. We believe our partners, affiliates, agents and franchise
partners deserve (and require) a fully comprehensive professional
business solution. Our system provides highly detailed information on
membership statistics, site demographics, and accounting, as well as
specific information to help you analyse, control and manage your own
content and marketing activities. Full training can be provided by one of
our consultants to help you become totally independent in the use of
your business management consol.
4
What Makes Us Unique
All of our affiliates’ site running costs are covered by WDP, as are all setup and administrative expenditures. The combination of zero operational
costs and the highest commission rates in the industry, generates a level
of profits for our partners that is unsurpassed in the online adult dating
world. We leave you to cross-market your adult dating site with your own
services, leaving the management to us, using our workforce of
developers, customer support staff and executive management, who
are all available to you 24/7.
WDP, established in 2001 and massively upgraded and refined in 2004/5,
creates and runs sites for our partners that incorporate a full complement
of unique and attractive facilities, that really help convert and retain
members, including personality matching, sensual matching, interest
matching, horoscope matching, online chat, video conferencing, voice
chat, anonymous phone2phone services, voice rooms, text messaging
and mobile phone interaction - as well as a new fully functional,
downloadable standalone chat program, that keeps members involved
even when they are not on the site.
But above all, what makes ours a truly unique service, is our highly
sophisticated filtering system, that allows anyone to develop and create
a truly effective adult dating facility, for any niche market, covering, if
you wish ethnic, national and fetish criteria, plus any other areas of
speciality, interest or culture that you choose. The filtering mechanism
enables us to create not only a truly niche based adult dating site, but
also ensures that members are 'sorted' into the appropriate site/response
area, related to the criteria they entered about themselves, and their
desired 'mate.'
WDP offers free branded sites to any marketing specialist, super affiliate
or any related business that can offer high traffic in return; we provide
comprehensive statistics and analytics to ensure you have the right tools
to achieve success. Plus we offer one of the highest payouts in the
industry starting from 70% on initial memberships and 30% on recurring for
Adult Dating.
So what does all this mean? World Dating Partners provides more to our
partners than any comparable organisation, in terms of the quality of
sites that we create and run, our support mechanisms and of course, the
financial return.
The result?
The fastest growing adult dating services provider in the world!
5
Our Business Models
2
Affiliate Solutions
A 2-Tier System
Agency Solutions
Franchise Solutions
Revenue
6
Affiliates
The core of the World Dating Partners business concept is an affiliate
partner model, whereby:
We create and run adult dating sites for our partners.
You enthusiastically and professionally market and sell
membership of those sites.
We jointly share the financial rewards of our endeavours in a
fair and open manner.
You offer adult dating solutions and have partners of your own.
For you - 100% Free
For your Customers
Fully branded adult dating systems
Massive international database
Seamlessly designed content feeds
Part-customized sites
Fast-track instantly designed systems
IP-smart geo-targeted banners
Personality profile matching
Massive international database
Sexual compatibility matching
Star sign compatibility matching
Interest and geographical
matching
Full professional administration
A highly effective 2 tier system
Failsafe server system
Full backend management console
Compatibility success meters
Direct phone customer support
Voice-to-voice communication
Anonymous Phone2Phone
Interactive flash chat system
SMS mobile chat
Hi-tech, advanced niche
communities
Superb conversions and retention
Retain customers for life
The highest partner commissions
Full site control and editing console
Intelligent conversion analytics
Accurate revenue calculator
Advanced Performance Tracker
Risk assessment & success calculator
Quick easy regular payment service
24/7 direct support
Personal photo galleries
View members’ videos
Listen to members’ voice intros
Interactive webcam
Famous author articles
Hotmail style email system
SpyTools, see who's watching you
Block unwanted members
24/7 direct customer support
The financial benefits of working with WDP are very clear:
WDP provide everything described above, free of charge. You work hard to
market and sell the benefits of becoming a member of your site(s). Your
initial financial outlay is zero, and the likelihood is that you will be cashflow
positive from the first month of becoming a WDP affiliate.
7
One other benefit of working as a WDP affiliate, compared to other affiliate
systems, is that WDP operate a two-tier system. In other words, not only can
you operate an infinite number of sites yourself, but you can introduce
others to the WDP concept, and by doing so, earn 10% of all their WDP
income. The detail of this is as follows:
A 2-Tier System
Our Two-Tier partner system is available to everyone
Developing your own group of partners is a great way to earn a substantial
second income. By promoting our affiliate program, you will maximize multirevenue streams and ensure a permanent, growing income flow.
Your own partner system
There are two ways of promoting your own partner system - through Affiliate
Links on your dating or adult dating sites, or promoting your own agency site
(i.e. a copy of the World Dating Partner Site). We provide all the tools you
need to build an affiliate business online, plus we help you market your
partner sites, to bring in a steadily increasing income. Getting a good team
of partners, working side by side with you, is an ideal way to build your
revenues very quickly in the most time and cost effective manner.
Everything that we offer you, can be offered to your partners
A partner system is the most effective marketing tool you can have - and
remember you can offer your partners everything that you have - they get
exactly the same site support and choice as you, the same share of profits,
and the same administration and demographics help, irrespective of
whether they want a complete adult dating site or geo-targeted banners.
Build your partner system to achieve success
You earn 10% of all of your partners' income. It’s not difficult to get up to 15
new partners each month, and if just 30% of these (5) are successful, you
can see that your income will increase rapidly, starting in month 1, and
growing very fast!
We take care of your partners
Once you have identified and signed up a new partner, we will look after
them in exactly the same way as we do you, with all the back-end support
and help that’s available.
Contacting your partners to help them
You can contact and support your partners at any time. To help you do this,
you have access to a complete set of up-to-date information on their
performance statistics.
Our support
We have a full team of partner support staff who are online 24 hrs a day (via
e-mail) to answer problems or questions. All partners are given their own
partner manager and a direct line to him/her for help.
Marketing
We offer as much support, help and advice as you need. Ultimately
marketing activity is your responsibility, but we are here to help at every step
of the way.
8
Agencies
We have recently introduced an exciting new extension of our two-tier
concept, whereby proven WDP affiliate partners, or companies/
individuals with a proven track record in the affiliate world, can qualify to
operate as an Agent of World Dating Partners.
A WDP Agent will receive all the services and entitlements of an affiliate
partner (see above), but will also be granted the rights to operate as an
extension of WDP, and as such, be set up with a WDP agent site, which
qualifies them to introduce any number (and multi-tiered levels) of WDP
affiliates. Commission rates on Agent operated sites are negotiated on a
case-by-case basis.
A WDP Agency creates greater opportunity to focus on business-tobusiness marketing activities, both online and off, to expand sales targets
and offer adult and dating sites to larger communities, and in doing so
increase revenues even further.
Even greater opportunities exist when marketing in different countries to
touch markets, sites and companies, where World Dating Partners are
not yet established: in effect covering new ground without the
competition.
If you think you could qualify for this small select group of WDP Agents
please contact [email protected]
Agents
Online and Offline
Sales and Marketing
Agents
Online and Offline
Sales and Marketing
Agents
Online and Offline
Sales and Marketing
World Dating Partners
Management Services
Programming Development
Technical Support
Customer & Partner Support
Franchise
Online and Offline
Sales and Marketing
Language / Country / Industry
Agents
Online and offline
Sales and Marketing
Franchise
Online and Offline
Sales and Marketing
Language / Country / Industry
Agents
Online and offline
Sales and Marketing
9
Franchises
World Dating Partners are seeking Franchise Partners to take our
products and services to parts of the world where we do not currently
have representation.
As strong believers in the concept that a business is most successful
when owned and operated by people who truly know the marketplace,
the culture and the business philosophies they operate in, we are
actively seeking Franchise Partners in many parts of the world. This is an
outstanding financial opportunity for the right persons or organisation.
If you have experience and/or knowledge of working in the internetsales field, preferably in the affiliate or adult dating industries, and are
interested in representing the finest global adult dating services
company, please contact Robert Fathers, President and CEO, World
Dating Partners.
For further information, contact:
Datech Limited (Head Office)
The Exchange
Express Park
Bristol Road
Somerset
TA6 4RR
Tel: +44(0)20 7060 0519
Fax: +44(0)12 7842 8049
[email protected]
10
Revenue
As a World Dating Partners affiliate, you are paid on a commission basis, using a
"recurring model." This means that you are paid a percentage of each sale,
PLUS a percentage of each recurring sale. The percentage your earn depends
entirely on your visitor rate, and starts from 70% per initial sign-up and 30% per
recurring sale ratio for the adult system. It means that you retain “ownership” of
your members for life, and if they pay again after a year of being free members
on your site, you still get 30% commission from these sales.
Many webmasters prefer this type of partnership/recurring program to other
pay-per-sign-up offerings, because they recognise of course that this approach
is a much longer-term opportunity, whereby they receive a predictable and
growing monthly payment from the sponsor, rather than simply trying to "hook"
new sales every month with the pay-per-sign-up model.
A flexible commission system that works for everyone
Initial Payments
Recurring Payments
No. of members per day
Initial Payments
Recurring Payments
Dating
Adult
No. of members per day
WDP in comparison to other competing sites
Position:
11
Affiliate Site
White
Label
Commission Rate
Sign
up
Recurring
Free:
Paid
Num.
Rebills
PM
Commission $
PP
PPM
50%70%
30%-60%
6.30%
0.93
2.74
22.47
43.44
1
World Dating
Partners
Y
2
3
Dating-Central
AdultFriendFinder
Y
N
40%
35%75%
40%
35%-55%
5.63%
N/A
2.00
N/A
2.14
5.58
12.74
13.93
38.20
N/A
4
IwantU
Y
40%70%
40%-70%
10.13%
0.67
2.14
12.65
21.08
5
SexSearch
N
$20 $25
0
19.33%
0
3.87
20.00
20.00
Revenue
Our recurring payment model ensures our partners can grow their
revenues month by month. Below are examples of revenue earned on
portals with different amounts of traffic:
12
Affiliate Solutions
3
Template Sites
Branded Sites
White Label Sites
Banner Systems
Cross-Selling Opportunities
The Affiliate Promotion Kit
13
Template Sites
Get a lightning start in the adult dating industry with a pre-designed
template website in the World Dating Partners network. With access to a
vast range of speciality designs, built to the highest standards, your
template site can be up and running within just 24 hours, including the
incorporation of your own domain, and offering immediate access to a
database of millions.
Select from an array of professionally-designed templates, and
customize each one according to your own criteria. This takes very little
time and effort, and enables you to create an adult dating site that is
unique to you, with the facility to fine-tune it even further as you go
along.
Like all WDP packages, our template sites come with a comprehensive
set of professional administration tools, that provide you with all the
information you need to professionally and effectively market your site.
An ideal solution for:- marketing specialists, affiliates, existing adult
dating sites, niche sites and many more.
Fast-Track setup within 24 hours with your own domain
Choose from a vast range of professionally designed templates
Pre-select any criteria to make your site specific and cost effective
to promote
Pre-designed professional looking site throughout
Select any niche market for any type of adult dating site
Instant searching capability for your customers of our database of
over 3 million members
Access to a full set of design tools to fine-tune your site, add new
pages, directories, content, banners, and pages
A complete suite of administration tools to track the growth of your
site, find out who's joining and from where, and monitor your
income flow
Marketing help and tools to give you insights into how to grow your
business, how to spot growing market groups, and how to get your
target demographics to visit your site
14
Template Designs
Because there are so many template sites to choose from, it’s likely there
is already one in existance that’s entirely suitable for any niche market
you have in mind. Here are just a few samples of our designs, although
we’re constantly developing more every month to suit every possible
specialist market.
15
Branded Sites
A comprehensive and professional
adult dating system, offering
complete independence and full control, within an outstanding
program aimed at the switched-on, experienced internet marketeer.
'Branded sites offer a total solution. Tailor-made and fully functional
within just 7 days, these sites enable you to fully incorporate your own
‘look and feel’, including your unique branding and graphics. You
dictate the design, and have full editorial control of every page
throughout your site. You are truly, independently, 'master of your own
marketing.'
This is an exceptional opportunity to establish a successful business,
without the overheads and staffing issues usually associated with owning
a large adult dating company.
Branded sites incorporate all of our most sophisticated content and
software; over two and half million pounds has been spent in developing
this alone, and of course you receive the same exceptional
administration and marketing tools, as well as our unsurpassed support.
Plus of course, your members have the same instant access to our
extensive (and fast growing) database.
16
Design - Branded
Our team of highly skilled designers are trained to an advanced level
and know exactly how to create a successful combination of images to
bring customers to your website, and really make it come alive. HTML is
created separately by our team of coders, who complete the design
and make it compatible with any web browser, before the process is
finally tested and completed by our programmers.
17
Design - Branded
18
White Label Sites
A comprehensive, professional multi-million dollar system, with complete
independence, customizability, standalone or integrated database, as
well as full control within your own outstanding program.
Our White Label System is aimed at any business that wishes to benefit
from a professional system that can be integrated and branded to its
own standards and currency. What’s more, these sites can be fully
operational and available within weeks, at no cost.
A shared database and control over your own destiny means that this is
an ideal way to begin building your own adult dating system, with the
opportunity to become independant and recognisable as a world
leader in your own right.
This exceptional opportunity allows you to establish a successful business
without the overheads, merchant accounts, programming costs, staffing
issues, anti-fraud systems, customer support and accounting services
usually associated with owning a large dating company. In other words
you concentrate on the sales and marketing, and we'll do the rest!
Whatever your business, we can provide the complete solution for you.
Our White Label Sites are aimed specifically at existing high traffic sites,
businesses and affiliate partner sites, which are looking to take targeted
marketing by the horns. These White Label Sites present a professional
solution in meeting precise requirements and delivering exactly what’s
required to fit into a particular niche.
Ideal for clients within industries such as:TV
Radio
Dating companies
Newspapers
Magazines
Search engines
TV Text chat companies
Ezines
Nightclub Groups
Mobile phone Companies
The list is endless.
19
Cross-Selling Opportunities
To enable our affiliate partners to expand their product portfolios and
increase their income opportunities, we regularly produce Alternative
Promotional Sites ("Portals") that target a completely new niche, with a
separate database and a separate payments service. These portals
create major cross-selling opportunities and can often increase
revenues by at least 40%. The portals are available to all of our partners
as new sites and separate revenue streams. We endeavour to create
new revenue opportunities on a monthly basis, to provide our partners
with new and exciting ways to promote different dating services, and of
course, earn more money. Our portfolio currently consists of......
Dating
The first system that we developed,
incorporating
20
ready
made
template designs and 13 million
variations of niche dating to choose
from. Plus of course you have the
opportunity to own a fully branded
system made specifically for you and
your precise niche targets, This is an
ideal solution if you already have a
good level of existing traffic or
opportunities, or if you are a company
looking for a branded solution in which
to incorporate your existing design.
Promoting in the right way using niche
dating sites can give you the edge
that you need to get ahead of the
competition.
www.singlescrowd.com
Adult Dating
www.adultcrowd.com
Adult Dating is one of the most
successful sectors on the internet, and
by working with WDP you’ll ensure that
your members have access to a
database of millions. Our system
enables you to create adult dating
sites for an infinite number of niches,
geographically as well as for particular
fetish areas. The sites are extremely
user-friendly and incorporate numerous
exciting utilities for your members to
use, including video member search
and a downloadbale chat program
with 1000's online at any one time.
20
Cross-Selling Opportunities
Gay Dating
Gay dating is an extremely lucrative
niche dating system within WDP - with
a fast growing database of 350,000
members and outstanding conversion
rates. Branded systems can be
specifically designed to fit your target
markets. If you currently have good
traffic, or you are a company looking
for a branded solution to incorporate
with your existing design, this can be a
great opportunity to offer the many
large gay internet communities a high
quality dating option.
www.gay2zed.com
Free Dating
www.freed8t.com
Our first experiment in free dating has
created an outstanding opportunity for
internet marketing specialists to run
their own sites using Adsence and
other advertising tools. Utilising banners
and links, this portal has an option for
members to send emails, with an
advanced option to pay for extra
services. This is a exceptional means
to rapidly and safely develop a
database
of
members,
whilst
promoting your other paying portals.
These sites usually have a larger
percentage of women members.
Indian Dating
An area in dating that is becoming
more and more lucrative, both in India
and within niche markets in specific
countries - where there is a large
Indian community. The portal is
culturally adapted specifically for
Indian users, and includes options for
parents/guardians to search, as well
as Cast options and religious criteria,
making this a great service for Indian
communities. Branded solutions have
already been used in the UK for Indian
Radio stations.
21
www.shaadiMatchMaker.com
The Affiliate Promotion Kit
The World Dating Partners Flash Promotion Kit has been sepcifically developed
to increase your conversion rates and thus your revenues, by utilising IP-smart
geo-targeted ads, alongside the graphics that appeal to your target audience.
During banner set up, you are able to select its size, colour scheme and
language, as well as specify your target audience, to really make the banner
work and convert your visitors into sales.
Whether you wish to target a certain ethnic or age group, or are looking for a
banner for a St. Valentine's day promotion, the WDP banner system is the ideal
solution. Using the criteria that you specify, we create banners for you that fit
perfectly into your existing website - delivering the right messages to your
customers based upon their preferences and location.
We have an extensive range of banners to choose from - from flash graphic
banners to text links, which are proven to work extremely well as contextual
advertisements, and can increase the click through rate of your ads by a further
15%. Geo-targeting then adds a special flavor: by detecting the geographic
location of a visitor, your banner can assign default languages and targeted text
messages. As we all know, traffic is the basis for the success of any website, but
having the ability to manage that traffic is the true key for success.
Consider the following example: A user logging-in from Italy might have little
interest in a worldwide ad for cheap pizza, since she lives in the country that
invented it. But show the same user an ad extolling the fuel efficiency of the
latest Fiat city car, which is for sale locally, and you're quite likely to get a speedy
click, since many Italians are known to favour that brand of car. Localized
advertising, if used wisely, can significantly increase the click through rate of a
website, and hence increase its revenue.
Take another example - if you live in Florida and are looking for places to visit in
Miami and you see a line of text that says: "Are you looking for places to go in
Miami? Click here for more info", the likelihood is that you'll respond.
The relevance is that the system recognizes that you are from Florida and added
the city name of Miami to the line of text. This facility increases your conversion
rate substantially, with an increased in click-through rate of up to 30% or more,
depending on the page relevance.
The effect of IP driven text like this is outstanding. You can create as many
banner ads as you wish, and put them in as many locations as you wish, each
time making them both relevant to the surfer as well as the page that you place
them on.
With the WDP banner programme you can also create banners to target new
affiliates, which is particularly effective, as you can be more aggressive without
being misleading. Just add a link or a banner to your page, and you will begin
earning revenue from one of the highest payouts in the industry.
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The Affiliate Promotion Kit
Flash Banner System
Choose language, IP targeted with interactive construction
The most complex banner system with multiple options
CHOOSE YOUR BANNER
TEXT LINK
TEXT BANNER
SEARCH FORM
PICTURE PROFILE GRAPHIC BANNER
CHOOSE PORTAL
DATING
ADULT
GAY
FREE
CHOOSE SITE NAME/NICHE
SELECT CRITERIA
Choose language
Choose IP geographic target
Select pop-under or page insert
Create text link phrase
Choose text banner copy
Construct your own banner graphics and size
Create animated flash designs and pictures
Select picture profiles by criteria and location
Create geo-targeted search form
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INDIAN
How Your Site Works
4
How Your Website Works
Turn-Key Business Solutions
24
How Your Site Works
You already know that your website can be customised in any way you wish,
so that it precisely fulfils the needs of your members, your community and
your criteria. But just as importantly, you need to know what your website
offers to your members and/or your partners, so you can promote the site
effectively, add relevant content pages, and provide your partners with
advice on how to promote their own sites.
So, how does your website work?
First, the websites we produce are extremely user-friendly from your
members' point of view. They’ve been developed using our vast experience
in the online adult dating industry, and they incorporate the very best of
what’s available on the market, as well as many unique and innovative
features that make the sites really stand out.
Your site is built around a system that allows each member to create their
own personalised profile, by entering personal information about themselves,
as well as their initial 'relationship' preferences. Members also determine their
personality type by answering a series of carefully researched psychological
questions:
Character Matching
Our psychological profiling system is based on psychometric testing, a highly
regarded methodology used by professionals the world over, which is proven
to be incredibly accurate. It determines the personality type of your member
and provides them with detailed information on their characteristics,
temperament, social behaviour, and relationship style, as well as
recommendations on how to improve their love life and address certain
personality issues.
Interests and Hobbies
After your members have created their personality profile, they can also add
information about their particular interests and hobbies. This helps us filter
them to the relevant communities within the World Dating Partners network,
and allows them to tell others about their preferences and specify what they
are looking for in their future partner. The system also automatically
determines members’ star signs, and provides them with a brief description of
that zodiac sign, plus it helps them search for their star matches.
Sexual Compatibility
As the logical conclusion to complete the profile, your members are invited
to complete a “Sexual” test that provides them with their sexuality profile,
which addresses the key sexual compatibility elements of their character. By
answering our carefully researched questions, members find out more about
their own libido, and are able to search for others who are compatible with
them, and are more likely to fulfill their sexual needs and desires.
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Success Meter
The Success Meter that appears on every member’s profile shows how good
a job they’ve done in creating their profile, and how close they are to
successfully finding their soul mate.
How Your Site Works
Members Page: So much to do = excellent retention rates
Features
Web Site Chat
Instant Messenger
Interest Matching
Character Matching
Sexual Matching
Star Sign Matching
SuperMatch
Video Search
Photo Search
Voice Intro Search
SMS Messaging
Birthday Search
WebCam
Cheap Phonecalls
Media Center
Featured Members
Personal MailBox
Send a Card
Simple Search
Advanced Search
Chat Alerts
Incoming Calls
Block Members
Who Sees You
Upload Audio
Upload Video
Upload Voice
Email Alerts
Hot List
Find New Members
Success Meter
Country & City Search
Pay for a Friend
Username Search
Your Admirers
Edit Your Profile
24/7 Support
Special Features
Mobile Chat Program
26
How Your Site Works
Because you can totally customize your site to precisely fulfill the needs of
your members, your community and your criteria, you can create a
single, user friendly place for your members to find their perfect adult
date.
Personalized homepage for every member
Advanced profiling system to identify compatible personality
types and compare member profiles using a variety of highly
accurate matching techniques:
-
Select Match to identify shared interests
Sex Match to ensure sexual harmony
Star Match to establish zodiac compatibility
Super Match to combine all essential matching components
At a glance information including name, sex, age, location,
photo, audio and video introductions
Choice of communication methods including anonymous
telephone contact, flash chat, anonymous SMS messaging
and VOIP
Downloadable Chat Instant Messenger, with over 2000
members online at any one time.
Access to calendar of local or worldwide adult dating events
Ability to add favourites and block profiles
Persuasive payment options page to optimize conversions
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How Your Site Works
Members are likely to stay with a WDP site longer than with other sites
because we take them through an easy 'step-by-step' process to assist
them in meeting their perfect partner. It's fun and easy to use, and has
the power to help them achieve what is often so difficult in every-day
life, or via other sites. This is how it works…
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How Your Site Works
How does a member's profile look, and how does it work?
Each member's profile contains essential "at-a-glance" information, such
as name, sex, age, location, and normally a photo. Members can also
access the photo galleries, audio and video introductions of other
members, as well as create their own.
As long as members have completed their profiles, they can also view
other members that have been matched to them. Our system achieves
this by identifying compatible personality types, enabling an automatic
comparison of members' profiles using the different criteria.
An easy to use step-bystep
Match
Wizard
leads them through the
process of finding the
perfect
adult
date,
combining
the
four
matching techniques.
Soul Match tells the
couple how compatible
their personalities are,
Select Match helps to
establish whether they share the same interests, Star Match explains
more about the compatibility of their Zodiac signs, and Sensual Match
ensures that the two hold similar views on sexual needs. Obviously, the
higher percentage match that one member has to another, the more
likely it is that they'll want to get in contact.
This can be achieved in any number of ways including :
Sending messages and cards by e-mail
Anonymous telephone contact that enables members to speak to
one other without disclosing their personal numbers
Chatting to other members using our specially developed P2P Flash
Chat system
Sending anonymous SMS-messages
And they will shortly be able to check what adult dating events are
taking place in their area!
Individuals can add other members to their favourites list, and if required,
can also block particular members from viewing their profile or making
contact.
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We also always keep your members informed of the enhancements,
changes, and new features we are working on. All the features that are
planned in our system are regularly reviewed in the news blocks, and we
always ask for member feedback on our newest developments.
How Your Site Works
Searching
The system provides superb information on how well a member matches,
and is compatible with, other members on your site, and offers a
multitude of ways to make contact. It's so easy to find out about a
particular member’s personality, star sign, sexual needs etc and then get
in touch by phone, email, SMS, chat, or web-cam!
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Turn-Key Business Solutions
World Dating Partners supplies customized software solutions to
corporate partners, which seamlessly integrate into their existing online
offering, providing secure, scalable features tailored to their specific
website structure.
Whatever your business, we can tailor our services around your concept
using a unique demographic filtering system, to automatically create a
membership to precisely address your audience by:
Sexual Orientation
Geographical Location
Appearance
Sexual Behaviour
Marital Status
Nationality
Age Group
Language
Bra or Penis Size
Sexual Interests
Accomodation Preferences
Racial Group
Any one or combination of these criteria can be used to produce a
niche site relevant to your business model. World Dating Partners offers a
multitude of solutions, from white labelling, branded solutions or building
new concepts, all incorporating the latest, most advanced technologies.
Current Clients and Partners include
Affiliate Networks
Dating Sites
DVD Sites
Sex Toys Sites
Night Clubs
Radio stations
TV and broadcasing
Text flirt services
Online social groups
Adult Content Sites
Adult Directories
Lingerie Sites
Adult Clubs
Magazines and newspapers
Speed dating organisations
TV based text chat services
Social Networks
Search Engines
With an increasing level of language adaptations, new international
franchisees, and a growing number of agents, new WDP partners are
joining one of the fastest growing adult dating organisations in the world
today; and they can be part all this, yet still retain their own brand and
independence.
World Dating Partners provides you with a way to create any adult
community, in any language, any brand and any location. Whatever
your business model, from Affiliate to Franchisee, we have a solution that
will help you grow as part of the fastest developing adult dating services
provider in the industry.
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Site Management
5
Technical Solutions
Analytical Tools
Management Control
32
Technical Solutions
The World Dating Partners system, unsurpassed in the industry, has taken over 2
years to develop at a cost in excess of 2.5 million dollars, making it the most
comprehensive and expensive system worldwide.
Our enterprise program is powered by the WDP engine. Incorporating 24 servers
and Oracle RAC Software, it is fully redundant for optimum up-time. With two twin
storage systems, we operate the largest and most technologically advanced
adult dating service worldwide.
World Dating Partners also offers multi language facilities including English,
German, Dutch, Spanish, French and Chinese, and our unique filtering system and
niche market facility, which are customised to your own branding, are all
available free in any language.
World Dating Partners is an IP based system that includes geo-targetting, so that
your customers reach the right kind of information and language automatically,
giving you better information for accurate marketing, and ensuring that members
in each location view the appropriate language version. Our specialised DNS
service ensures that your site appeas to be operated from the country being
targeted.
Our partnership with the Multi-Switching Worldwide UltraDNS system ensures
maximum speed and accessability; no matter where you are in the world and no
matter what your email address, you will always get delivery.
Not only does our system use industry standard anti-fraud software, but we have
designed, built and implemented our own, which works to more rigorous
standards. Our system carries out multiple checks for every kind of fraudulent
transaction, plus every profile is manually checked to ensure that profiles are
clean and members are safe from harm.
Our IP geo-targetted banner system is a world leader, with its advanced
customising system enabling partners to construct flash banners, targetted in a
unique way that always reaches their members with the right message.
Technological development never stops at WDP. Our highly skilled programming
staff have recently launched our downloadable IM style chat program which
allows members to continue being part of the online web service. With 2000
members chatting at any one time, it creates great conversions and a higher
retention rates.
Other technological advances for launch in the near future include:
Full text and SMS messaging.
A calendar service of adult dating events for members to visit in their area.
VOIP telephony, with cheap international anonymous calling.
Mobile access with full site features including private chat and media download
Photo and video upload direct from mobile via MMS
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Analytical Tools
Having the ability to analyze and act on key information is vital to any
business. With World Dating Partners you have a sophisticated but
simple to use suite of tools at your fingertips that no other network can
offer…
Unique Performance Tracker to calculate the success of your
site, highlighting what's working well and areas requiring
improvement.
Also formulates conversion rates, warns of
potential risks and estimates your spending capacity to make a
healthy profit.
Demographics tool to analyze your members, including details
of new registrations, membership interaction and the types of
members that are joining or leaving.
Dedicated administration area to monitor the performance of
your partners' sites.
Revenue calculator to analyze financial information, enabling
you to determine increases in recurring revenue and combine
them with average retention statistics to predict future turnover.
Accounting and payment system providing breakdowns of your
sales and profits.
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Management Control Centre
Having the power to build your own future - and success
Crucial to effective marketing and management is site administration,
accounting, and the ability to exert full control over your new web
system. We provide all you need to analyze your demographics,
payments and statistics.
Daily site updates for analytics, sent direct to your email.
Full breakdown of statistics, referrers and visitors.
Payment history and automatic payments.
Site control, to add links, new pages and content.
Who your partners are and how much your earn from each one.
Email service to contact your sub-partners, to communicate and
exchange ideas.
Success meter to tell you how effective your marketing is.
Chargeback meter to keep you safe from unwanted fraud.
Control over your front page to change essential logic and improve
conversions.
Automatic information about your current conversion rates.
AdWord support for your Google PPC campaigns.
Create as many web sites as you need, with detailed information on
each.
Create new revenue sites, cross-sell and increase your income by at least
40%.
We have done everything possible to give you the same power and
control as any of the Top 10 sites worldwide.
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Contacts
If you have any enquiries, or want to find out more, please
contact us. We have new products being integrated into our
system every month.
If you need marketing help or just assistance in getting started,
our customer support staff are always here to help.
If you are interested in Branded or White Label Solutions, please
contact us [email protected]
Datech Limited (Head Office)
The Exchange
Express Park
Bristol Road
Somerset
TA6 4RR
For General enquiries
Tel: +44(0) 20 7060 0519
Fax: +44(0) 12 7842 8049
[email protected]
For detailed information
www.world-dating-partners.com
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We build your brand... not ours.
Datech Limited (Head Office)
The Exchange
Express Park
Bristol Road
Somerset
TA6 4RR
Tel: +44(0)20 7060 0519
Fax: +44(0)12 7842 8049
[email protected]