TREE DAY

presents
TREE DAY
active ecological education program
Tree Day
y
www.klubgaja.pl
about KLUB GAJA
z
Kl b G
Klub
Gaja
j iis a leading
l di
independent
i d
d t civil
i il
society organization dealing with environment
protection and animal rights
p
g
in Poland.
It was founded by Jacek Bożek in 1988.
z
The mission of Klub Gaja is to protect
our planet Earth and to preserve the natural
environment and biodiversity for ourselves
and the future generations.
2010
Tree Day
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www.klubgaja.pl
Klub Gaja
j activities
culture and art
nature conservation
animals protection
education
22 years' work for the Earth
networking
2010
Tree Day
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www.klubgaja.pl
why
y are trees important?
p
Planting trees is one of the most
rewarding ways of avoiding climate
change.
Trees and forests are necessary elements
that regulate the climate, the reason for
that is because they absorb carbon
dioxide and contain 50% more carbon
dioxide than the atmosphere.
2010
Tree Day
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www.klubgaja.pl
about the program
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Tree Day is carried on since 2003 year,
inaugurated each year by Poland-wide
and international tree planting action
on October 10th
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Program is based on the activities of local
communities, in particular children and youth,
in co-operation with local governments, public
administration non-governmental
administration,
non governmental organizations
and business enterprises
2010
Tree Day
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www.klubgaja.pl
aims of the program
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The aim of the program is education
for s
sustainable
stainable development
de elopment and to raise
awareness of ecological matters in terms
protection and climate
of environmental p
change on Earth
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Mutual tree planting within the program
causes an increase in forest growth and forest
density, which decreases the negative effects
of climate change on Earth
2010
Tree Day
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www.klubgaja.pl
sources of funding
Tree Day program 2008-2010
Supported by a grant from Iceland, Liechtenstein and Norway through the EEA Financial Mechanism and the Norwegian
Financial Mechanism, and also Republic of Poland budget within the Non-Governmental Organizations Fund
Financed trough The National Fund for Environment Protection and Water Management
The patronage of the Minister of Environment. The patronage of the Mayor of Warsaw
Strategic partner: State Forests
Participants: Billion Tree Campaign - UNEP, Partnership for Climate
Program partners: LeasePlan, Troton, Eco Service, Ashoka, Skógræktarfélag Grindavíkur
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Tree Day
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www.klubgaja.pl
target group
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education facilities, including
kindergardens, schools, on-site
education centres – 4000 facilities
throughout the country in 2009
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local governments, local communities,
forest inspectorates,
non-governmental
t l organizations,
i ti
businesses – 500 actors in 2009
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general public – via the media - press,
radio, television, internet
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Tree Day
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h
how
tto jjoin
i th
the program?
?
application card for the program Tree Day
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has been sent to 4500 actors in 2009
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is accessible on web site
www.klubgaja.pl/swieto_drzewa/
how we evaluate the program?
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b receiving
by
i i
application
li ti
cards,
d reports
t
and photos from participants
2010
Tree Day
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Klub Gaja
j activities in the program
p g
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education
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good practice
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information campaign
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promotion
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educational - information materials
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Tree Day
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education
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planting
l ti
trees
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establishment of parks
and gardens
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Tree Day
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education
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looking for tree – nature monument
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outdoor activities
2010
Tree Day
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education
l t
lectures,
workshops,
k h
happenings
h
i
and
d performance
f
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Tree Day
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education
art for the trees
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Tree Hugger Project
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Tree Day
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education
competitions of knowledge, arts,
p
g p y
literature, photography
2010
Tree Day
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education
action „Collect Scrap-Paper to Save Horses”
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Tree Day
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good practice
Tree Day program develops mutual
international work between different
partners.
Public organisation
Skógræktarfélag Grindavíkur
is our partner from Iceland.
The District of Central Ecological
Education in Limanowa in 2009
planted 818 trees with 2174 participants
- children and government officials.
officials
In Beskd Śląski in 2009 we planted 14
thousand trees with Forest
p
Bielsko and p
partners
Inspectorate
LeasePlan, Troton, Eco Service.
2010
Tree Day
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information campaign
Tree Day around the world
Our message:
Lets plant a tree for peace
has reached 35 countries all over the world
Lithuania
Iceland
India
2010
Tree Day
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information campaign
Exhibition Tree Day – we protect climate
Exhibition is presented around the Poland
Poland, for example
Warszawa, Wrocław, Kołobrzeg, Poznań, Bielsko-Biała
2010
Tree Day
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information campaign
Tree Day on the United Nations Climate Change
Conference - COP14, Poznan 2008, Poland
Klub Gaja information stall was visited by many people: citizens of Poznan, schools,
participants of the conference, representatives of goverments and international
institutions, media
gg Project
j
„Lonely
y Tree, Lonely
y People
p – We’re All in it Together”
g
was
Tree Hugger
presented in Poznan on Plac Wolnosci.
2010
Tree Day
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www.klubgaja.pl
information campaign
Tree Day on the United Nations Climate Change
Conference - COP15, Copengahen 2009
Event Plant for a good climate! – during the conference we distributed to
participants and citizens several thousand envelopes with the main
message:
g Sow the seed for a g
good climate. In the envelopes
p were the oak
seeds from Puszcza Białowieska.
2010
Tree Day
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www.klubgaja.pl
Promotion 2009
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press conferences – 3
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Interviews – 46
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advertisement : radio – 105, television - 8000
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www.klubgaja.pl 5,600 - 15,400 visitors per
month and newsletter subscription – 8,000
persons
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educational-informational materials
2010
Tree Day
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promotion
the program in the media
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press – Rzeczpospolita, Gazeta Wyborcza, Polityka, Forbs, Vege,
Biznes i Ekologia, Kronika Beskidzka
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radio – Polskie Radio Program1, Radio Eska, Radio TOK FM,
RMF FM, AntyRadio, Radio Katowice, Radio Bielsko
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television – TVP1, TVP3 Poznań, TV Bielsat, TV Vectra, TV Silesia
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Internet portals – www.ngo.pl, www.ammado.com,
www.kampaniespoleczne.pl, www.komunalny.pl, www.ekologia.pl
2010
Tree Day
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educational – informational materials
Klub Gaja published posters, leaflet, publication and film
for the active education program in school and the campaign:
z
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3 poster: Tree Day, Trees for Peace, Collect Scrap-Paper to Save Horses ,
5,000 copies of each poster every year
leaflet Tree Day, Collect Scrap-Paper to Save Horses, 10,000 copies of each leaflet
every year
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publication Tree Day – good practice sustainable development, 5,000 copies
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publication Tree Day in four languages, 3,000 copies
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exhibition Tree Day – We protect climate
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DVD film – Sustainable development - Tree Day
Day, 5,000
5 000 copies
2010
Tree Day
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www.klubgaja.pl
educational – information materials
posters
2010
Tree Day
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www.klubgaja.pl
educational – informational materials
publication and film
2010
Tree Day
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www.klubgaja.pl
results of the program 2009
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we planted more then 63,000 trees!
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we gathered 377 tons of scrap-paper!
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we saved 7 horses
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40,000 people took part
in the program
2010
Tree Day
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www.klubgaja.pl
results of the program
Tree Day is organised in connection
with United Nations Environment
Programme "Plant for the Planet:
Billion Tree Campaign”
p g
Our initiative was presented
in The Billion Tree Campaign
Album - Around the world
in 80 pages published by UNEP
2010
Thank You
Poland, 43-365 Wilkowice, ul. Parkowa 10
tel /fax +48 33 812 36 94,
tel./fax
94 [email protected]
klubgaja@klubgaja pl
www.klubgaja.pl