pour la création d`un concept Hôtel
Transcription
pour la création d`un concept Hôtel
Mr David-André Azoulay Directeur Général du Groupe George V 22 avenue George V 75008 Paris, France [email protected] www.groupegeorgev.com pour la création d’un concept Hôtel Le Renoma Hotel A boutique-hôtel featuring a maximum of hundred rooms fully decorated an designed by Maurice Renoma. It will be run by George V and one of the greatest international chefs according to the for star tradition and will surely be the place to be. © Maurice Renoma It will be located in the city centres and trendy districts of the major motropolises (paris, London, Miami, New Yok, Dubaï, St Martin). The Team Groupe George V is a specialist in developing high value international projects. With headquarters in London, with representative offices in Paris and Singapore, the Group operates in several areas. 1. Residential, commercial and hotel use Real estate in France and abroad, exclusive concept : My Little Village France. 2. Renewable Energies : biogas, hydro, wind. 3. international development of French brands. David André AZOULAY, Général Director [email protected] [email protected] HEC Montréal graduate, he has a multidisciplinary experience as part of an international career during the 30 last years. He has always held positions of high risposabilities. He has experience and extensive knowledge of project management and markets related to renewable energy and real estate. Frédéric PELLISSIER TANON, Operations Director [email protected] Graduate form the Luxembourg and Technical Institute, Rushmore MBA (USA) Senior Technician in the energy sector 4. Innovative concepts : Epicerie de France, France Home. 5. Exclusive concept of charging stations for electric cars, EBF, France and Europe. 6. Finance : search for funding and fundraising. 7. Trading of basic commodities and raw food. Groupe George V Paris office 22, av. George V 75008 PARIS - France # 33 (0)1 40 70 07 48 # 33 (0)6 20 33 20 15 Siège social Londres 29 Welbeck ST W1G8DA London – UK Bureau Singapour 8 Cross Street #11-00 UK PWC Building Singapore 04842 GROUPE GEORGE V develops several concepts of niche: My Little France Village, concept -Epicerie de France: to gather in a unique gourmet boutique abroad a set of quality French brands. -My little village France: to build a French style Quarter in luxury property complexes abroad comprising offices, residential, hotel and shops gathering French luxury brands. -EBF: company for installation and operation of charging stations for electric vehicles. -FMI : special materials and equipments for firefighters, police and army. -France Home : linen and indoor towels. -Label « Merci la France » to promote French quality products abroad. -George V Aircraft : sale of private and business aircrafts, new or used, design and customized decoration by large signatures of French fashion and design.geor My Little France Village exclusive concept has been developed by GROUPE GEORGE V who registered its name. It consists of building a French-style village around a realestate project. The village constitutes a French-style living environment. It has services peculiar to the European way of life and allows enjoying a French lifestyle experience. The required surface area is around 45 000 m2.. Kuala Lumpur (Malaysia) Achievement -The hotel part consists of a five-star hotel, including at least 90 rooms and suites. -The catering part is provided by 2 gourmet restaurants, one on the ground floor and the other panoramic one at the top of the building. -Both restaurants offer top French Chef Alain Ducasse’s cuisine. -The hotel also features an international business club “Arriving in this paradisiacal place, I was all at once reminded of La Bastide des Moustiers in Provence in France, and I wanted to create a haven of peace and serenity for theMalaysians so close to Kuala Lumpur, in collaborationwith the world’s greatest chef, Alain Ducasse.” Dato Jeff Yap Jelebu is one of the vastest districts in the Malaysian state of Negeri Sembilan, and this is where you will soon find nesting in lush vegetation, the future Jelebu Peak’s Luxury Resort. A boutique hotel with 80 to 90 rooms and a restaurant run by Alain Ducasse will be built in the heart of this paradise, enhancedwith villas and bungalows. This project is to be carried outwith the needs of each and every client verymuch inmind. There will be golf, but also cooking courses in a school created by Alain Ducasse, strolls in the vegetable garden to gather the vegetables of the day that our guests will later discover in their plates at the next meal. Also, a restful setting for relaxing by the various different pools, in the Jacuzzi or at the SPA. “In 1994, I was motor-cycling through Provence and quite by chance I came upon an old house standing among lavender and olive trees… I made it my house, my home, before deciding to open it up to others. It has always held a special place in my heart, and still does today…” Alain Ducasse Every day of their stay, our guests will enjoy memorable lunches and suppers served in the main hall. Should they wish, dinner could even be organised in the gardens or in one of the 40 bungalows in the grounds. The whole concept will be designed solely around our guests’ pleasure; a concierge service will be available to meet your every need. In the main hall we intend to set up boutiques for sport and luxury goods, but also with French produce, wine and cigar cellars. The Jelebu Peak Luxury Resort will fast become the official place of rendez-vous for gourmets. The team Paris Maurice Renoma, precursor to the French “ye-ye” fashion, dressed the illustrious male jet-setters of the 70’s like Mick Jagger, Serge Gainsbourg and Elton John. Maurice Renoma’s creations for men made him an emblematic figure in fashion and in the Parisian glitterati. Since the 60’s his creativity has remained at the cutting-edge of fashion and his creations have retained their innovative and subversive spirit. Maurice Renoma runs two establishments in Paris, one entirely dedicated to clothes and accessories and the other, the Renoma Café Gallery, is a restaurant dedicated to photography and design containing prototypes and furniture from his own collection. Following his beginnings in fashion, Maurice Renoma developed his passion for photography and created the concept of “modography” that combined fashion with so-called instinctive photographs. His book “Mythologies” presented surrealist-inspired portraits in which he substituted the faces of models with animal heads, vegetables or even objects. He called this depersonalisation. The effects of the Renoma brand can be felt all over the world thanks to a wide range of accessories widely available all over Asia, in Japan, in China, in Korea and in Malaysia. Maurice Renoma Directeur Général, photographe, designer, styliste. [email protected] # 33 (0)1 44 05 38 38 Stéphanie Renoma Directrice Générale, créatrice de mode. [email protected] # 33 (0)1 44 05 38 33 www.stefanie-renoma.com Sau yin Choi Responsable photo. [email protected] # 33 (0)1 44 05 38 32 Ann’Sophie Guilloux Designer, scénographe, décoratrice, designer graphique. [email protected] # 33 (0)1 44 05 38 23 Margo Bourcier et Anne-Sophie Rivière Relations presse et communication. [email protected] # 33 (0)1 44 05 38 18 Komplex Renoma www.stefanie-renoma.com www.renoma-paris.com Bureau Paris 113 avenue Victor Hugo 75116 PARIS - France # 33 (0)1 44 05 38 38 Boutique Renoma Project Design 129 bis rue de la Pompe 75116 Paris # 33 (0)1 44 05 38 25 Renoma Café Gallery 45, rue Pierre Charron 32, avenue George V 75008 Paris # 33 (0)1 47 20 46 19 RenomaCafé Gallery Lot 510, Jalan Bukit Bintang, 55100 Kuala Lumpur # 603-21 43 99 19 Boutique Renoma Komplex Stéfanie Renoma 118 Rue Longchamp 75116 Paris # 33 (0)1 44 05 38 33 www.stefanie-renoma.com Fashion Daring to bring into being fashion for men, making men’s wear an instrument of seduction and self-expression. This, in a few words, is the contribution of Maurice Renoma to the history of fashion, the inspiration that propelled him from his father’s humble tailor shop to the legendary Renoma Project Designboutique at rue de la Pompe – now replicated thousands boutiques around the world and still remaining a Mecca for international celebrities and fashion victims. © Maurice Renoma 1973 1994 1972 Maurice Renoma began his artistic carreer by breathing new life into men’s wear at the beginning of the sixties, shattering the prevailing conventions of men’s clothing and freeing men from austere conservatism and its dated codes. Conceiving fashion as an art form, Renoma expressed through clothing an original vision, unfettered by aesthetic prejudice, daring to experiment with new fabrics, bold colors, and sculptural cuts highlighting the contours of the body. Photography At the beginning of the 1990’s, Maurice Renoma developed a passion for another medium : the photographed image became the focus of his work, and the beginning of another story. The title of his first published collection of photographs “ Maurice Renoma : modographe” (“fashionographer”), highlights his debt to fashion for the immediacy of his vision – the same attention to detail and composition for which is clothing creations had become celebrated was now canalized to create another kind of image. The human body was the center of his first period, marked by a focus on characters - often taken out of their context and situated in an almost cinematic setting – and images permeated with sensuality, exploring the details of a garment on the body, capturing the charm of a distracted glance or an ultimate ritual. © Maurice Renoma Ultimately, it is life itself, the uprising normaliy of experiences, that became the main subjects of Maurice Renoma’s photography. His camera became a constant companion in all his travels across the continents. He pursued the life of the streets, recognizing and capturing its energy through people, postures, clothing codes. Renoma distilled the poetry of settings ranging from the urban jungle of Tokyo to the rural serenity of Normandy, capturing the beauty of the moment in a veritable declaration of love to the present. © Maurice Renoma Maurice Renoma Furniture After having diverted clothing and fashion accessories, Maurice Renoma creates a new highlight by revisiting traditional furniture. In accordance with his deep commitment to mix styles, concepts and media, the “modographer” uses his favourite one, image, to create his own line of furniture. Sofas, armchairs, chairs and Tam Tam stools are thus thrust into Maurice Renoma’s burlesque world. © Maurice Renoma As a hint from this lover of custom-made product, each part of armchairs or sofas is personalisable, with a wide range of photographs - by Maurice Renoma of course. «Plexi» collection Faithful to his creative spirit, Maurice Renoma offers to convert our family heritage furniture into cult objects. He hit upon the idea of sublimating these objects while protecting them. He imagined a tailor-made showcase made of Plexiglas which gives them a second life and turns them into objets d’art although they keep their furniture function. © Maurice Renoma Thanks to a patented concept, everyone can now order a tailor-made Plexiglas casing for a chair, an armchair… An optional inside lighting can complete the setup. Through this process, Maurice Renoma has one goal : To give a new meaning to the “transgenerational” link. Mythologies candles. a scented portrait gallery Maurice Renoma A scented portrait gallery of objets, Mythologie des Bois for the ram, Mythologie de l’Absinthe for the monkey and Mythologie de l’Immortelle for the ostrich, are the first three Renoma candles produced by Manufacture des Châteaux. Maurice Renoma, the world-famous fashion designer, is a man of movement. Whether dress design, designer furniture or accessories, Renoma is everywhere, creating a revolution in the photographic codes of today. “Mythologies” is a fabulous collection of half-human halfbeast black and white photographs that are both avantgarde and full of warm tender humour. Animals dressed in suits and ties - ram, ostrich and monkey – fire the imagination with bizarre metaphors of our ancestors with their often austere faces. The Renoma Café Gallery in Paris’ Golden Triangle is both atypical andexperimental. Scenography inspired by street art. Exhibition of photos, sale of accessories and clothing, music. A typically New York scene. Renoma Luggage Line Maurice Renoma revamps travelling accessories and draws his inspiration from his photo exhibitions. This unique collection of luggage features 3 themes: -Street Art offbeat design -Punk nonconformism -Mythologies mythic portrait gallery La vaisselle Renoma It has been specially designed for an intensive use. Declined in a deep grey hue, it brings an “off-beat chic” touch to the tables that are willing to be unconventional. The whole set can go to the dishwasher and is remarkable for its solidity. This collection is thus compatible with a professional use in hotels or restaurants. Renoma Accessories Eyewear and Watches : A world famous brand, Renoma wins recognition on all continents thanks to its wide range of accessories: including shoes, ties, belts, leather good and watches… It is very present on the menswear market, particularly in Japan, China and Korea. Since the 1960’s, Renoma’s creativity has been on the cutting edge of trends even if it means shaking eyes and minds. Indeed, half a century has passed and the same innovative and subversive spirit breathes over Renoma creations ! In addition to ready-to-wear, photography and home decoration, the avant-garde designers zoom in on our faces and design our eyes. The fruit of their work, a sunglasses and spectacles collection was born out of a Parisian Chic fashion concept. Maurice Renoma scénographe Maurice Renoma presents – for the first time since the opening of his mythic store in 1963 – the “SOUPLEX” (basement), atypical and protean premises. The original core that used to be dedicated to the creation of the brand’s flagship products, it now hosts for its opening a new scenography about the Marilyn Monroe theme: the photographs and original works reflect designer Maurice Renoma’s personality. Since the 1960’s, Renoma store attracted celebrities from the cultural, fashion, political and business worlds. Among the greatest are: Andy Warhol, Dali, Brigitte Bardot, Picasso, Bob Dylan, Nino Ferrer, Jerry Lewis, Jacques Dutronc, Serge Gainsbourg, Armani, Versace, Yves Saint Laurent, Cacharel, François Mitterrand, Valéry Giscard d’Estaing, Vincent Bolloré, Olivier Dassault… Renoma keeps on breaking new ground by opening these new mysterious premises dedicated to contemporary art. You will find attached herewith a few photos of the “Souplex” (basement). Les Blazers Renoma In order to celebrate the “nomadic spirit” of its new class R, and to give back to city dwellers the taste for escape, Mercedes-Benz asked Maurice Renoma to create a huge installation of his creative world, constant invitation to venture off the beaten track, always surrounded by friends, urban and glamorous, but also adventurous and cosmopolitan, in the vanguard of trends. The exhibition NOMAdic dREam is an invitation to travel, to escape, through the idea of movement translating not only a physical shifting, but an attitude into the world, a way of being in our time. This Artistic Nomad Camp, as popped out of the class R’ trunk, is presented exclusively at “Centre d’Art et d’Essai Mercedes-Benz Center”. It is also the first full retrospective of Maurice Renoma protean works, from the 60’s until nowadays, already one of the longest and richest career of a living French designer, with a pre-view presentation of 32 works, stemmed from the mythical Renoma Blazer, customized by Maurice artist best friends : 32 of the biggest international names of painting. A hint of rock n’roll, a dash of Bohemian style, a touch of glam and a certain amount of casual chic: that is Stéfanie Renoma’s recipe. ` Raised in the creative tracks of her father, Maurice Renoma – a French designer who played a large part in the heyday of the arty avant-garde since the 1970’s -, Stéfanie grew up off the beaten tracks of traditional education. Early “on the road”, she met at a very young age people at the cutting edge of the artistic circles of the time: Serge Gainsbourg, Jean-Marc Maniatis, Peter Klasen, César. No wonder that she developed an offbeat sense of the world … and of style.` This jean fan, a pioneer in this field, offers the quintessence of what the indigo planet has in store. Never satisfied, constantly in a creative frenzy, she introduces today – with her eponym brand, Stéfanie Renoma - freshness in traditional approaches to style and trade. Against the flow of fashion dictates, when extreme trendiness looks like standard, she decided to create a line of revisited basic items with “anti-fashion” overtones, thus imposing a certain vision of functional chic, sustained by physical and web relays: a resolutely modern and tridimensional project. stay gold www.stefanie-renoma.com http://stefanierenoma.tumblr.com/ www.facebook.com/StefanieRenoma https://twitter.com/Stefanie_Renoma life is beautiful french realisation Paris Maurice Renoma offers you a new menu, a new team led by Alfred Bernardin and a new scenography. An atypical and offbeat place located in the famous “Golden Triangle” area in Paris, Renoma Café Gallery never ceases to show its nomadic and experimental spirit. At 32 avenue George V, there is a terrace, but the entrance is on rue Pierre Charron (n°45). The white walls, covered with a mix of paint and metro-style tiles, welcome the photos of the current exhibition: “The Beat Generation : From Kerouac to James Dean”. Its pure atmosphere – almost clinical – is simultaneously offset by warm materials, wood, as well as a combination of design/ second-hand furniture. © Adelap If Renoma Café Gallery has 2 addresses, it also has 2 bars : one for cocktails, the other for books. Last but not least, “The Shop”, located under the dome, gives you a foretaste of Renoma Fashion and an idea of designer Maurice Renoma’s frame of mind: humour and detachment from any aesthetic prejudices. © Adelap A Malaysian achievement Kuala Lumpur On 24th October 2012, Maurice Renoma opened his second Renoma Café Gallery in Kuala Lumpur, Malaysia. Renoma Style is atypical, timeless and Renoma Café Gallery- as a concept and as a place -is stamped with the brand’s philosophy. Renoma Café Gallery is a hybrid: a photo gallery, design objects, clothing, and even a restaurant mix together. Either in Paris or Kuala Lumpur, Renoma spirit is still there. Dossier Presse Groupe George V Mr David-André Azoulay Directeur Général du Groupe George V 22 avenue George V 75008 Paris, France [email protected] [email protected] # 33 (0)1 40 70 07 48 # 33 (0)6 20 33 20 15 www.groupegeorgev.com Frédéric PELLISSIER TANON, Directeur de projet [email protected] Partnering for the future