Supplement to Canadian Apartment Magazine

Supplement to Canadian Apartment Magazine
PRESIDENT’S MESSAGE
They say that “time flies when you’re having fun”…
It’s hard to believe that I have been in this industry since 1981 and that Skyview Realty. is
celebrating its 25th year anniversary of selling multi-unit residential properties. When Skyview
was formed in 1989 I had no idea of the great adventure that lay ahead and I’ve been
blessed to be part of this exciting industry. Skyview has made some great relationships along
the way and we are honoured to have made some significant impact in the lives of others
while doing what we love.
However, I cannot take full credit for Skyview Realty’s success over the years. I’ve had the
privilege to work with great clients, many of whom I now call friends. In the early days I loved
sitting down with owners of apartment buildings and listening to their stories, how they got
started, what their adventures were like, their risk, their profit, their commitment, their entire
trip. It was fun and a great learning experience, which I share with others to this day. You’ll
hear some of their stories in this magazine.
I have also been fortunate to have skilled and dynamic team members to work alongside.
Some have been with me for years, and others have come and gone, but all have
contributed to Skyview Realty’s success in one way or another. It would be difficult to name
all of the people who I have worked with over the years but I do want to recognize a couple
of key individuals that made a significant impact in my professional life and in the growth
of Skyview Realty. I was privileged to be mentored by Ken Jennings, a veteran in multi-unit
residential sales, who exemplified in his life the values of building lasting relationships and
conducting business with integrity. These core values are what Skyview Realty were founded
on, based on Ken’s example. I would also like to acknowledge Michele Ohayon, who, in
Skyview’s formative years, modeled a commitment to providing quality service and a
dedication to excellence in all she did. Michele was an integral part of the growth of Skyview
because of that commitment. After an 8 year absence, Michele has returned to Skyview
as Controller for the Skyview Group of Companies. Another individual who has had a great
impact on the development of Skyview, is Cliff Ford, our Director of Sales & Marketing. For
over 7 years, Cliff has worked alongside me ensuring our clients receive the utmost in service
from his team. His dedication to Skyview, and to our industry, motivates me and the Skyview
team on a daily basis.
Finally, I could not have done any of this without the love and support of my family and
friends. We work hard so that we can provide for, and enjoy time with, our loved ones. To
these people, I want to say the greatest thanks.
You know, many people equate “Skyview Realty” with “Danny Iannuzziello”, but I would be
remiss if I didn’t acknowledge all of these individuals’ contributions to making myself and
Skyview Realty what it is today.
It feels like I’ve always had an interest in real estate and specifically apartment buildings.
I recognized, in my early years, the potential to develop inter-generational wealth while
also being able to provide an essential service to people, namely providing a roof over
their head. I’m sure I’m “preaching to the choir” when I talk about the many benefits of
investing in multi-unit residential properties. You wouldn’t be reading this magazine if you
didn’t already see these benefits in your own life. One of the greatest benefits this industry
has given me and Skyview Realty is the ability to contribute back to the community around
us through organizations and causes that are near and dear to us.
As you read the upcoming pages, my hope is that our corporate story — and the
stories from some of our clients— will inspire and encourage you in your journey
towards further success in Health, Happiness, and Prosperity. Cheers!
With sincere thanks and regards,
Danny Iannuzziello
President & Broker of Record
Skyview Realty Ltd, Brokerage
President’s Welcome Message
Supplement to Canadian Apartment
3
SKYVIEW REALTY
Soaring toNew
Y:
w Heights
Skyview Realty is a
successful real estate
brokerage specializing
in the sales of multi-unit
residential apartment
buildings. Located in
Toronto, the boutique
firm has brokered many
hundreds of transactions
in its twenty-five-year
history—from the smallest
of sixplexes to the twenty
million dollar high rise
towers to the private family
portfolio of over $65 million
dollars. But for owner Danny
Iannuzziello, it’s not the size
of the transaction or the
prestige of the customer
that gives meaning to
the word success. Quite
simply, it is the strength of
the many relationships he
and Skyview have built
over the years, turning
valued customers into
valued friends, and valued
employees into valued
family.
THE SKYVIEW DIFFERENCE
Founded on the strength
of honest relationships
and conducting business
with integrity, the team
at Skyview know that
selecting a professional
brokerage firm is one of
the most important steps in real
estate. They also know that at the heart of
every good relationship is communication.
“We pride ourselves on being open and
straightforward with our clients,” explains
Danny. “We know that they need to fully
understand what they are getting into, so we
talk to them openly about the process and we
listen to their expectations. We make them
aware of the steps—from the listing process
to the showing and buying process. We let
them know what to expect ahead of time so
there won’t be any surprises.”
Beyond delivering the personal touch,
Skyview strives to stay abreast of the
changing market conditions and trends, and
to assist where possible, with landlord/tenant
legislation, tax implications, and all other
particulars that may affect the decisionmaking process of the investor. By working
closely with the buyers, sellers, lawyers and
accountants, engineers, consultants, tax
experts and mortgage lenders, Skyview
remains actively involved at all stages of
the transaction, helping make each new
acquisition a success for the investor.
“What makes us unique is the depth of our
database,” Danny says. “It’s our longevity
and the strength of our relationships. Not
only are we selling buildings, but we are
connecting people with suppliers. We are
with them for the long term; not just during
the transaction process. If something goes
wrong, we want to be there to try and help
them fix it.”
Though Skyview specializes in brokerage,
the company is known to deliver a variety of
services. “As soon as we establish a lender,
we arrange for structural and environmental
engineers, appraisers and all other
professionals to ensure a sound investment,”
Danny says. “We are even able to help
arrange the financing of the sale given our
strong investment contacts.”
In an effort to continually expand his
network and remain on the cusp of the
industry, Danny is a member of various
6
Skyview Realty Ltd., Brokerage
landlord associations. He has previously
sat on the board of directors of the
MDSA (Multiple Dwelling Standards
Association) and currently holds a
membership to FRPO (the Fair Rental
Policy Organization), GTAA (Greater
Toronto Apartment Association, and
HDAA (Hamilton District Apartment
Association, allowing him to stay on
top of trends and issues that affect the
apartment sector.
Although the majority of Skyview’s
buyers are located in Ontario, over the
years its territory has expanded to include
other Canadian cities while also acting
on behalf of clients from Germany, Hong
Kong, Israel, South America, Italy, South
Africa and the United States.
“The best service with the most
reasonable fees—that is our philosophy
and that is what we strive to deliver,”
Danny says. “Solving problems and
ensuring deals go through successfully
brings me a great sense of personal
fulf ilment.”
IN THE BEGINNING
While most kids dream of becoming a pro
baseball player or an astronaut, Danny
grew up imagining he would someday own
a large portfolio of apartment buildings
ideally speckled across the city. It was no
coincidence, then, that he ended up in the
business of residential real estate.
Tragically, his dream was realized
all too soon, after his father died in a
construction accident leaving him in
charge of the family-owned triplex. At
the time, he was also studying computer
science at York University and working
part time in sales. Though juggling many
balls while simultaneously coping with
the loss of his dad, the experience gave
him the hands-on skills and know-how he
needed to succeed in the field that was to
become his greatest passion.
In 1981, Danny obtained his real estate
licence and has been specializing in selling
apartment buildings ever since. “In my
twenties, I was doing joint ventures and
buying up properties,” he explains. “As
an analytical thinker, I quickly discovered
that I loved the brokerage side of the
business, that I was good at it and had a
passion for it.”
In 1989, Danny opened the Skyview
Group of Companies and has been on
a steady path of growth ever since. The
boutique company currently employs 25
staff members and conducts on average 20
apartment transactions per year.
“My staff is the heart and soul of this
company, they make it all happen,” Danny
says. “It is their expertise, their aptitude for
delivering the best service that truly sets us
apart from the competition.”
THE EVOLUTION OF
APARTMENT BUILDING SALES
Over the 25 years of Skyview’s history, there
has been a shift in the way that brokerages,
and Skyview specifically, have conducted
investment property sales. In the early
days, Danny recalls his first brokerage and
how the 12-15 agents would divide up the
Toronto region (at the time, no one was
going to other markets) and they would
sit around a board room table swapping
opportunities. One agent would bring in
a new listing and another agent would
bring in their buyer. A few years later in
the late 1980s, those same agents were still
pounding the phones, while Danny began
to invest in the new wave of technology…
fax machines. Now, instead of talking to
one buyer or one seller at a time, Danny
was able to broadcast his property listings
to hundreds of individuals at once.
And technology continued to evolve… By
the early 1990s the fax machine had gone
digital. Now Skyview Realty was able to setup
fax blasts to the entire industry using WinFax
a digital speed-dialing fax software system. By
the mid-90s, the industry had started to adopt
the Internet and the way it could improve how
business was run. Skyview Realty was one of
the first brokerages to incorporate a website
and email broadcast system in order to inform
investors of new properties coming to market.
Incorporating this emerging technology
opened up a new opportunity for Skyview
Realty. Now, instead of solely focusing on
the Toronto market and surrounding areas,
Skyview was able to reach out digitally to other
locations such as Hamilton, Niagara Falls,
Oshawa, and beyond.
www.skyviewrealty.com
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congratulate Skyview Realty on
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7
Since that time, not much has changed in
the technology associated with operating a
multi-unit residential brokerage. Internet
communications continues to be a primary
form of information flow, but that didn’t
stop Skyview’s business from continuing
to evolve. As the internet evolved and its
capabilities expanded, Skyview focused its
attention on streamlining its processes for
maximum efficiency within its technologybased systems. As the industry, and
technology, continues to evolve, Skyview is
poised to capitalize on new trends and use
technology to bring greater service levels to
multi-unit residential investors.
SUCCESS STORIES
For Danny, the idea of success comes in
many forms, and one of the models he is
most interested in is the kind that begins
with listening and learning and ends with
the rewards of committed hard work.
“I enjoy listening to people and
understanding where they came from. I
always ask how they got started—what they
began with, what got them to where they are
today.” explains Danny. “I am amazed by
some of my clients who arrived in Canada
with nothing—or of others who worked for
decades doing menial jobs only to barely get
by. Then at some point, through conviction
and some risk taking, they were able to amass
700-800 apartment units. They would buy
them, improve them, pay them off over a
career and have the cash flow to support two
generations. This is the model that interests
me. This is the model I preach to others.”
Many of Danny’s current clients are
reflections of that model; the hard-workers
who listened and learned before amassing
small fortunes that would afford their
families better lives. “I look up to them,” he
says. “I take that model of success and make
it part of my own mission. I convey some of
those opportunities to others, the little guys
just starting out.”
Spotting opportunities and acting on them
is a big part of the success puzzle, but Danny
emphasizes that there’s more to this journey
than the sheer pursuit of wealth. “It’s about
the people you meet and the decisions you
make along the way,” he says. “That’s what
makes you a true success.”
8
Skyview Realty Ltd., Brokerage
BUILDING A MODEL, BUILDING A LEGACY: THE BLETA FAMILY WORK ETHIC
When Karl Bleta arrived from Albania in 1954, he had nothing but his clothes and a few meagre
possessions. Though blessed with street smarts and a strong work ethic, the thirty one-year-old had
received little in the way of a formal education, having grown up in a rural neighbourhood of what
was then a communist country. In short, everything Karl knew about business and getting ahead in
the world was gleaned in the military—knowledge that would end up being the foundation for the
small real estate empire he would amass throughout his life.
“There was a community of Albanese on the west side of Toronto, in the Junction area, where all
the newcomers went,” reflects Karl’s son, Leroy Bleta, a lawyer. “Family and community were very
important to him, and it didn’t take him long to become established in both.”
Shortly after settling in to his new neighbourhood, Karl found a job at Canada Packers, a job he
sustained for more than two decades. In the mid 1950s, he met and married Muazes, with whom
he raised three children: Leroy, Bertha and Marline. In 1959 Karl purchased his first property for
$8,000, a tiny bungalow, which, proudly, the family continues to own and rent out today.
“My father didn’t speak English very well,” says Leroy, “but he listened and picked things up by
being part of his community, from his compatriots. He learned from everyone—the workers, the
real estate agents. He would live in the basement so his tenants could live upstairs.”
Over the years, Karl would buy multiple properties–from single family homes to duplexes and
triplexes. He would leverage them, fix them up, expand them, and eventually rent them out. In 1979,
Karl acquired his first apartment building, a 42-unit property located in the west end of Toronto.
“He was the landlord, the property manager, the labourer, the person his tenants would come
to count on for everything,” explains his daughter, Bertha. “He didn’t even have a car. He’d hire
people but he was mostly doing the work himself. He’d watch them as they worked, and he’d learn.”
In the early 90s Karl and Danny met for the first time, establishing an immediate rapport that
developed into a trusting friendship. The first apartment building Karl purchased, with Danny
brokering the deal, remains the heart and soul of the Bleta portfolio. Described by Leroy as a ‘jewel
on the waterfront,’ the property consists of 114 units in three separate apartment buildings. Today,
the family owns and manages 500 units all across the GTA.
“Karl Bleta has taught me the real meaning of success,” says Danny. “Here is a man who came
in with virtually nothing and has amassed a small empire—two generations’ worth of units. And he
did it all by himself, with no partners. It’s a model that I have extended out into the industry, one that
can be grasped by others in similar situations, people not afraid to build something on their own by
making wise investments and putting in a hard day’s work.”
Hard work is something Karl was adamant he pass along to his children. “When we were kids, we
worked after school and on the weekends—painting, cleaning, answering the phones,” says Bertha.
“The whole family was involved in the business. My mom was the person behind the scenes taking
care of administrative duties while my dad manned the properties. It was how he raised us. ”
DANNY MEETS WITH LEROY AND BERTHA BLETA.
www.skyviewrealty.com
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“CONGRATS SKYVIEW ON 25 YEARS! I
HAVE ALWAYS FOUND YOUR BROKERAGE’S
SERVICE LEVELS UNMATCHED IN THIS
INDUSTRY.”DANIEL GRYFE, PRECISE CAPITAL MANAGEMENT
GROWING AND GIVING: THE HAGEMAN FAMILY’S ALTRUISM
Fred Hageman arrived in Canada from Holland in 1949 and began working on a dairy
farm in the Picton area of Ontario. It was back-breaking labour that paid just $30 a
month, but it was all he could find in the only field he knew. Eventually, though, the lack
of reliable work in farming prompted Fred to try something else—sales—and for a few
years he worked diligently as a shoe salesman for Bata shoes, a job where he ran a shoe
store and trained new shoe store managers in Canada.
“Selling was something my dad was very good at,” recounts Ben Hageman, Fred’s
eldest son. “The problem was; he didn’t like working for anyone but himself.”
In the mid fifties Fred met his wife Dorothy, and the young pair moved to Hamilton
where Fred continued to sell shoes. After a while, his entrepreneurial spirit coupled
with his love of the land, persuaded him back to the field that was so dear to his heart,
farming.
After purchasing a truck and dabbling in ‘a little bit of everything’, Fred went on to
buy a business called Cherrylawn farms, in Burlington, Ontario. “It was a small fruit
and vegetable outpost going to farmers markets,” Ben describes. “But it called for hard
physical labour, and this didn’t suit my dad very well.” So after buying a fleet of trucks
and spending a few years hauling liquid waste all around Southern Ontario, a new
opportunity came knocking.
THE HAGEMANS: DOROTHY, JEFF, BEN, XX AND MATT GATHER WITH DANNY AND KEN JENNINGS.
10
Skyview Realty Ltd., Brokerage
Fred met a broker by the name of Ken Jennings,
a sales representative of Skyview Realty, who
cultivated his instinct to dabble in real estate.
After crunching some numbers and analyzing a
few opportunities, Fred bought his first property
in Brampton. He was fifty five years old.
“He’d never run rental apartments in his life
but he knew how to get things fixed, he knew how
to treat people, and knew how to run a business,”
Ben says. “Give people what they are supposed
to have, make sure it’s clean, and you can’t go
wrong. That was his philosophy.”
Today, with Skyview Realty as its broker,
Hageman Holdings has 7 buildings totaling 715
units in its portfolio stretching from Toronto to
Burlington. Fred’s son Ben is the administrative
arm of the business, looking after the residents and
managing the day-to-day flow of operations, while
brother Jeff oversees the mechanical side of the
operation. Eric and Matt, Fred’s grandsons, are
also part of the management team. “Growing up I
had no interest in becoming a property manager,”
reveals Matt, who heads up the company’s largest
property in Toronto, “but today I am grateful for the
opportunity I’ve been given and I wouldn’t change it
for the world.”
As for Jeff, his true passion is of an altruistic
nature, and though he’ll continue to oversee the
company’s mechanical operations, his heart belongs
to the missions he serves in Haiti and Africa. After
visiting Haiti in his early twenties, Jeff initiated
the company’s philanthropic initiative—using his
technical skills to convert ex-military vehicles into
ambulances and transport carriers, on site, for the
missions the Hagemans support today. “It started
out as my passion,” says Jeff, “but I wouldn’t be able
to do any of it without the support of my family and
the financial investment of Hageman Holdings.”
www.skyviewrealty.com
DAVID SHIFFMAN AND DANNY IANNUZZIELLO
THE MEASURE OF SUCCESS:
DAVID SHIFFMAN’S JOURNEY
TO DEBT FREEDOM
If someone had told David Shiffman back in
1940 that at age 91, he would donate $1 million
to charity, he probably would have laughed. After
all, back then, he was earning just $5 per week
as a plumber in Toronto. But thanks to a long,
successful career in real estate, earlier this year,
David proudly bestowed a seven-figure cheque to
Baycrest, an education and research hospital for
the elderly.
Real estate wasn’t David’s original career
plan; nor was being a plumber. From a young
age, he dreamed of becoming an electrician, and
to kick-start his future, he enrolled at Central
Technical school in Toronto. But after a few years
of diligently learning his profession, youthful
impatience won out against pragmatism and
he dropped out of school to join the workforce.
Unfortunately, David quickly discovered that
there were no jobs for ‘part electricians.’
But luck was on his side. “As circumstances
would have it,” he recounts, “a friend of mine
had to leave his job as a plumber, and he
suggested that I apply for his position. I got
that job, happily, and was told I would be working five days a
week for $5 a week. That was in 1940.”
It wasn’t long before David got a raise to $8 a week, and with
renewed optimism, he began working towards getting a proper
plumber’s license. At the age of 22, he became the youngest Master
Plumber in Toronto, which meant he could start his own business and
hire staff.
Many years later, now with a company and a family of his own,
David took on a contract for a pair of five-storey walk-up apartment
complexes in mid-town Toronto, each with about 60 units. “The
developers convinced me to buy one of the buildings, the last one
they’d built,” he says. Using funds he had saved from his job, he did
just that, in 1958. “This was the beginning of my apartment career.”
Although David’s employees were all plumbers, they learned quickly
how to run and manage a rental property on the side. “It went well,
and that’s when my dream started to change,” David recalls. “That’s
when I started buying properties.” Over the next several decades, he
bought many more buildings, both in Canada and the United States.
By most measures, David was a success. But despite being the owner
and manager of multiple buildings, and having created significant
wealth for himself and his family, he often thought of his dad who saw
“success” differently. “I had a father who didn’t believe in owing any
money to anyone,” says David. “He never had any kind of debt, and
he told me that as long as I had debt, even in the form of a mortgage,
then I wasn’t a success in his eyes. He never gave me any credit for
what I accomplished.”
That’s why David becomes emotional, even welling up, when he
recalls a pivotal moment in his career: the day he became a multimillionaire, without a penny of debt, at the ripe age of 85. “I sold a
building in 2008 through Skyview Realty, two towers in Mississauga
that nobody had wanted back in the day,” he says. “I’d purchased
the property at an auction and worked very hard putting it together,
fixing it up and turning it around. When I sold it, it went for the highest
amount ever paid for that vintage of building in the city of Mississauga.
I held the cheque in my hand, and my only regret was that my father
wasn’t there to see it.”
The rest of David’s family was there, however, and with seven
kids, a loving wife and a great gaggle of extended relations benefiting
from his enormous success—not to mention Baycrest, the most recent
beneficiary of David’s achievements—there’s not a shred of doubt that
his father would have been proud as can be.
“I HAVE DEALT WITH A NUMBER OF REAL ESTATE
COMPANIES AND CAN SAY THAT SKYVIEW
REALTY WAS THE MOST ORGANIZED AND
PROFICIENT THAT I HAVE COME ACROSS.”
JASON CASTELLAN, SKYLINE
Soaring to New Heights
Supplement to Canadian Apartment
11
THE VALUE OF INDEPENDENCE
Success in the multi-unit residential industry
does not necessarily mean amassing thousands
of units. Obtaining 500-800 units as an
independently owned family operation can
result in tremendous success for several
generations. There are many advantagest to
being independent and building an empire
similar to the case studies discussed in here.
There are significant tax advantages as a
sole operator. Decision making also becomes
easier when you operate your own portfolio,
without a chain of command to go through.
In later years, being independent can also
benefit you during estate planning. Being
independent, an investor can remain under
the radar because the majority of people
would not know who you are. Ultimately,
however, having an independent portfolio
can be a fulfilling family experience;
“IN MY 20 YEARS OF BUYING AND
SELLING APARTMENT BUILDINGS, I HAVE
NEVER HAD THE PLEASURE OF DOING
BUSINESS WITH A COMPANY OR PERSON
OF SUCH GREAT INTEGRITY.” MICHAEL KLEIN
working together towards a common “future
generation-minded” goal.
Not only has Skyview experienced this
business model through the lives and stories of
their clients, but the Skyview Team has bought
into this model type as well. Danny and his
team believe strongly in this model and practice
the same principles in their own investments
and have also been known to “preach” this
model to their clients. Many of Skyview’s clients
are now using this same legacy-building model
in their businesses.
“To see my business friends obtain a deeper
level of success through this model brings me
great joy and fulfillment,” says Danny. “I’ve
been privileged to learn from and to apply what
I’ve learned from people like the Bletas, the
Hagemans, and the Shiffmans. It’s even more
special to be able to inspire my clients and team
towards similar ideals of success.” ● ●
Congratulations
Skyview Realty
on your 25th
anniversary!
1.877.755.5302
[email protected]
www.coinamatic.com
12 Untitled-2
Skyview Realty
Ltd., Brokerage
1
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TEAM APPROACH
THE TEAM APPROACH
TO SELLING PROPERTIES
In the early years of
Skyview Realty, Danny
Iannuzziello was a oneman show. You could find
him balancing two phones
talking to a buyer and
seller to negotiate a sale while
spread out on his desk would be
the latest fax blast of a new listing and the notes
he’d gathered for the upcoming “Skyviews”
newsletter. He was the sales team, the admin
staff, the marketing coordinator, and the
operator of a growing business. While staying
independent and small had its advantages,
Danny saw there were advantages in growing
a knowledgeable team to work alongside him.
14
Skyview Realty Ltd., Brokerage
Fast forward to present day and you have the
team approach model that Skyview Realty has
adopted. But what benefits are there to a “team
approach” and what makes this particular
model so unique?
Danny envisioned a multi-talented team that
worked simultaneously to bring the utmost in
service levels to the clientele that Skyview had
connected with.
“I see our industry as under-serviced. The
only way to truly reach the needs of buyers and
sellers in Ontario was to grow beyond myself.
The team seemed to be the best approach.”
Danny went on to add, “Finding the right
people who share the vision became my goal.”
In the high-paced, high-stakes arena of
real estate sales, it can be difficult to build a
team of individuals that all work towards a
common goal. Many times team members from
within the same brokerage can become overly
competitive and hostile. Skyview Realty’s team
approach model changed that. By recruiting
team members who aligned themselves
with Skyview Realty’s principles, who each
contributed their own talents and knowledge to
the team, and with one vision to unite them all,
Danny’s team began to grow.
Danny reminisces, “There have been
many great individuals who have worked
with Skyview Realty over the years, each a
vital part of the team in one way or another.
Skyview wouldn’t be where it is today
without individuals I’ve worked with along
the way… People like Ken Jennings, my
mentor in this business, and Glen Haskett,
Alan Johnson, and Oren Steinman who
www.skyviewrealty.com
have had great success and made their mark
in our industry even to this day.”
Skyview Realty’s team today is a great
example of that team approach model that
Danny set in motion in the early stages
of Skyview’s growth. There are three
main reasons why Skyview Realty’s team
approach sets them apart in the multi-unit
residential sales industry:
1. STRENGTH IN NUMBERS
With a diverse team of sales representatives,
administrative and support staff, and
management, Skyview Realty is able to provide
service to more individuals throughout Ontario.
Danny remembers a time when he felt as
though he could not keep up with the demand.
“Today is different”, he adds, “I can fully rely
on my team to carry the ball even when I’m not
involved in the smaller day-to-day details of a
transaction.”
or another. When a sales representative comes
across a problem on the sale of a property, they
can tap into another team member who may
have experience in finding the right solution.
Skyview Realty has experts in the areas of
marketing, research, evaluations, customer
service, property management, showing
properties, and preparing offers.
In addition to being specialists in the area
of selling multi-unit residential properties,
Skyview has gained additional knowledge
of the industry through the ownership and
management of a number of investment
properties throughout the Golden Horseshoe
region. This gives Skyview Realty a distinct
advantage when talking with buyers and
sellers, as they are familiar with what it takes to
run a successful portfolio.
“When I first started with Skyview Realty,
I was amazed at how the Skyview Team was
completely dedicated to our clientele. Every
person on my team brings a different skill set or
knowledge base that contributes to the whole. We
truly are a family at Skyview, and we all work
with a common vision.”, says Cliff Ford.
When it comes to selling properties, the team
approach also has an advantage. From time to
time, and for various reasons, an owner may be
looking for a quick sale of their property. Each sales
representative at Skyview Realty is connected to
their own personal network of buyers and sellers.
Having a team that works together allows one
agent, who may have an eager seller, to work
alongside another team member who may have
the right buyer for that property.
THE BOTTOM LINE
3. EFFICIENCY FOR CLIENTS
On a daily basis, Skyview Realty is contacted
by clients who are looking for advice on running
their apartment investment businesses; from
recommending a supplier or tradesman to
advice on dealing with problem tenants. With
2. KNOWLEDGE IS POWERFUL
With Skyview Realty’s model, each team Skyview’s team approach, the client has a whole
Multitech_CAM_September_2014_FINAL.pdf
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3:17 PM
member specializes in one aspect of the business team of support to assist.
Ultimately, what is the benefit to you in working
with Skyview Realty’s team approach model?
You will get an entire team of individuals
unified to work on your behalf, rather than
just one representative. You have an accessible
knowledgebase at your disposal, and you know
you will receive efficient and dedicated service
to get the results you look for. ● ●
Over 25 years experience in renovating Apartments and Condominiums
COMMERCIAL
INDUSTRIAL
RESIDENTIAL
INSTITUTIONAL
General Renovations
Cleaning of Units
Bathroom Renovations
Custom Cabinetry
Kitchen Renovations
Plumbing
Electrical
Drywall and Crown Molding
Painting
Flooring
Fire and Flood Restoration
Fencing
91 Pippin Road, Concord, ON L4K 4J9
TEL: (905) 660-2353 / 1-888-660-2353
FAX: (905) 660-8390 / 1-877-660-8390
Soaring to New Heights
Website: www.multitech2000.com
Email: [email protected]
Supplement to Canadian Apartment
15
THE FUTURE OF
SKYVIEW REALTY
THE FUTURE LOOKS
BRIGHT FOR SKYVIEW
REALTY!
Over the 25 years of its
existence, Skyview has
strived to innovate
within the multi-unit
residential industry. In
the early days, while other
agents and brokerages were pounding
the phones, Danny was investing in
technology. At that time, the fax machine
was just coming into its own within the
real estate sector. Skyview Realty was
the f irst boutique brokerage selling
apartment buildings that utilized “fax
blasts” to the industry to inform buyers
and sellers of current properties, trends
within the industry, and resources for
owners to utilize.
Further investment into technology
over the years improved how buyers
16
Skyview Realty Ltd., Brokerage
received information about a property.
The Skyview Realty system was designed,
at that time, to produce a one-page
document that could detail the f inancial
information and property descriptions on
a property allowing a buyer to know at a
glance whether the investment was truly
for them. The Skyview Realty “Operating
Statement” quickly became the industry
standard in investment reporting. Today,
this statement can be seen in one form or
another through a number of brokerages
and independent agents within the
apartment building sector.
“While guys were collecting business
cards and making a phone call at a time
to each potential investor, I was collecting
client’s fax numbers and sending my
properties to hundreds of buyers at a
time.”, recalls Danny.
In the mid-1990s, as companies were
just getting familiar with the Internet
and the opportunities it presented, Danny
insisted on using the technology to further
service the industry. Skyview Realty
began utilizing the internet to display
property details and to provide picture
tours to potential buyers. Skyview also
invested in collecting email addresses as
more and more people began to use this
form of communication. Today, Skyview’s
primary form of communication is
through their email blasts and website.
“In a matter of minutes, we can have
an email communication out to over
11,500 investors; informing them of a new
property available or the latest legislation
that affects how a building is operated.
With 500,000 hits a month, our website
has become the major hub of activity for
people involved in apartment building
ownership,” says Cliff Ford, Director of
Sales and Marketing for Skyview Realty.
www.skyviewrealty.com
SO WHAT DOES THE FUTURE
HOLD FOR SKYVIEW REALTY?
“Certainly the emphasis is on using existing
technology to further the efficiency of
doing business, there’s so much that can
be incorporated into Skyview’s systems to
ultimately benefit our clients,” says Cliff. “But
we are also investing in new technologies as they
become available.” When asked about the type
of new technologies to be incorporated, Cliff
smirks. “You’ll just have to wait and see. We
believe we are on the cusp of something relevant
and extremely beneficial.”
On top of the technology aspect of future
planning, Skyview Realty has also invested
time and resources into understanding
current trends within the industry and
how, as a company it can best evolve as the
industry changes. By tapping into experts
who analyze these trends, Skyview hopes to
“CONGRATULATIONS SKYVIEW ON
25 GREAT YEARS! YOUR EXPERIENCE
& DEDICATION TO OUR INDUSTRY IS
SECOND TO NONE!” BRENT MERRILL, METCAP LIVING
anticipate developments before they impact
owners of multi-unit residential buildings.
“No one here has a crystal ball. Certainly
as changes occur, we would all like to know
ahead of time, but unfortunately that’s not
always possible,” says Danny, who is proud
of his ability to anticipate challenges or
opportunities in advance. “You watch the
trends, gather the information, then at some
point you have to make a calculated risk
about what should be done.”
Skyview Realty specializes in the sale
of apartment buildings and investment
Discover why TD Canada Trust
is the Market Leader in Multi-Unit
Residential Mortgage Financing
properties because, as Danny suggests, “It’s
one of the most stable arenas within the real
estate sector.” The multi-unit residential
sector has seen steady and consistent growth
over the years, even during times of economic
instability such as was experienced in 1981,
1989, 1992, and 2008.
As the future unfolds, Skyview Realty
will continue to lead within the multi-unit
residential industry. The key to their success
is through investing in technology as it
evolves, and watching the indicators that can
anticipate future trends. ● ●
When it comes to purchasing a Multi-Unit Residential
property there are so many things to think about.
That’s why at TD Canada Trust we have a dedicated
team of experienced lending professionals who focus
strictly on mortgages for properties of five units or more.
Aneysha Mohammed, PFPC
Branch Manager
TD Canada Trust
416-445-3000, ext. 250
[email protected]
Jeffrey Swan
Manager, Commercial Services
TD Commercial Banking
416-445-6393
[email protected]
Mark Poon
Small Business Advisor
TD Canada Trust
416-445-3000, ext. 300
[email protected]
Rudy Aquino, MBA
Relationship Manager
TD Commercial Banking
416-445-5097
[email protected]
Call us today.
®
Soaring to New Heights
The TD logo and other trade-marks are the property of The Toronto-Dominion Bank.
Supplement to Canadian Apartment
17
SKYVIEW GIVES BACK
“We make a living by what we get. We make a life
by what we give.” - Winston Churchill
Growing up in a
working-class
family,
Danny Iannuzziello was
taught the importance of giving
to the community. Danny’s family made
sure to care for those who were in need.
This principle remained with him as he
formed Skyview Realty 25 years ago. Over
the years, Skyview has contributed to a
number of causes as a way to say thank you
for the success Skyview enjoyed, but also
to ensure that others were given the same
opportunities in life that we can sometimes
take for granted.
One of the first organizations to catch
Danny’s attention was Reena, a GTAbased leader in the field of caring for those
individuals with developmental challenges.
Growing up with a brother who was
developmentally challenged, this was a
cause dear to his heart. Over the past two
decades, Danny has participated on the
board of Batay Reena—the housing arm
of Reena—and Skyview has contributed
to their programs corporately. Recently,
Skyview Realty teamed up with Reena to
start a fundraising campaign to replace all
of the appliances at their 38 group homes
operating throughout the GTA.
“I’ve seen f irst hand the amount of
care and attention that is required by
families to provide a healthy lifestyle
for these individuals. Reena has always
been a leader in the f ield of health care,
education, and participation within this
community,” says Danny.
This concept of “giving back” is also
encouraged throughout the Skyview
off ice. As a team, every year during the
holiday season, Skyview employees collect
and contribute donations of toys and art
supplies to provide to Holland Bloorview
Children’s
Rehabilitation
Hospital.
Many of the children in this facility’s care
struggle with being in a hospital setting
during the holidays.
“The looks on the kids’ faces as they
receive gifts from total strangers is so
priceless; they are overwhelmingly grateful.
Being able to participate in this capacity is
18
Skyview Realty Ltd., Brokerage
a highlight of our year at Skyview,” recalls
Schenay Schank, who has been organizing
this outreach for the past five years.
Each team member at Skyview is also
encouraged to give back to their own causes.
Whether it is volunteering their time or
gathering donations of money and supplies,
it is a standard ambition that is voluntarily
upheld throughout the office.
“We believe that we have been blessed
with much and therefore should reach out to
others in return,” says Cliff Ford, “it’s just a
part of the culture of who Skyview is.”
As a young man, Danny was actively
involved in the soccer program at the
university level. After “retiring” from soccer
early in his career, he wanted to ensure other
athletes would be able to compete while still
keeping the focus on their studies. To this
end, Danny set up a soccer bursary through
his alma mater York University. Every year
this bursary is presented to a male and
female soccer player in the York program.
As Danny remarks, “Athletics is a vital
part of the growth and learning process.
Obviously getting a degree and a career
path is first and foremost, though, so my
scholarship contribution ensures that these
individuals can continue to pursue their
academics while gaining the valuable lessons
found in their sports.”
Different people have different definitions
of success. For Skyview Realty, however, it
is clear. A definition strictly based upon a
bottom-line return is only a small fraction of
the overall picture of success. To be able to
rest at night knowing that one has made a
difference in the world around them and in
the lives of others, is the Skyview team’s true
definition of success.
“We are a business first, no doubt. But
what we can do with the gains received
from that business is what really makes
us good humans,” says Danny. “The only
problem is that there is always more needs
than time and resources to fill them. Our
hope is that others will take up the mantle
to give back in their communities. If we can
inspire that even on a small scale, then we
are succeeding.” ● ●
“CONGRATULATIONS
SKYVIEW ON
25 YEARS OF
INNOVATIVE DEAL
MAKING!”
MARK KENNEY, CAPREIT
www.skyviewrealty.com
Dru McAuley
Assistant Vice President
Commercial Financing
Canada’s
source for all your
real estate
financing
needs
I analyze your needs and develop a customized
proposal detailing your loan strategy, preferred terms and
best rate solution.
Because apartment lending is my specialty, we are able to anticipate
and resolve the toughest challenges that arise in developing multi-family
financing solutions while providing you with ongoing expert service and advice.
Congratulations to Danny and the Skyview team
on 25 years of real estate sales excellence
Best wishes on your continued success
Contact me today for more information on a customized financing solution,
rates or to receive my daily market update.
Dru McAuley
firstnational.ca
Assistant Vice President, Commercial Financing
T: 416.593.2918 / 800.465.0039 E: [email protected]
Ontario Mortgage Brokerage License No. 10514
We Don’t Just List Apartment Buildings
...WE SELL THEM!
[email protected]
416-444-6545
www.skyviewrealty.com