September 2009 Issue

volume 6 / Number 5 / SEPTEMBER
2009 / $4,95
www.autosphere.ca
PM 40014105
2009-2010
Winter Tires
Special Edition
FOR DEMANDING WEATHER CONDITIONS
When you’re seeking versatility and flexibility, the choice is clear:
the Falken HS439 Eurowinter.
Available in 39 sizes, from 13”
to 19” diameters for today’s most popular import and domestic
coupes, sedans and wagons, the HS439 offers superior tread life
and performance across multiple temperature ranges. HS439 also
delivers traction consistency, biting through snow and ice, and
maintaining excellent stability in dry conditions. It’s the all-weather
performer for all kinds of purposes.
T IR E
13649 Valley Blvd. / Fontana, CA 92335 / Tel: 800.723.2553 Fax: 909.466.1169
www.falkentire.com
Contents
C O V ER ST O R Y
September 2009
06 08
26
f e at u r e s
4
Editorial
Safety First
10
2009-10 Winter Tires
Hot Products!
6
Major Involvement
Continental Tire Is More Than
Ready to Tackle Winter
24
Electronic Stability Control
Tires and Electronics
26
Winter Wheels
An Important Accessory
8
The Stars of 2009-10
New Tires for the Upcoming Winter
Calendar
October 2009
October 9
AIA BC div. • Annual Charity Golf Tournament
Westwood Plateau Golf & Country Club, Coquitlam, BC
H Wayne Jangula 604-507-7191
H [email protected]
H www.aiacanada.com
October 13-18
Équip Auto 2009
Parc d’expositions, Paris-Nord, France
H www.equipauto.com
November 2009
November 3-5
AAPEX Show 2009
Sands Expo Center, Las Vegas, NV
H www.aapexshow.com
November 3-6
SEMA Show
Las Vegas Convention, Center, Las Vegas, NV
H www.semashow.com
November 3
AIA Canada • Canada Night 2009
Ceasers Palace, Las Vegas, NV
H Thérèse Santostefano 1-800-808-2920, ext. 225
H [email protected]
H www.aiacanada.com
ADvertisers
Atlas Tire Wholesale
www.atlastire.com
www.autosphere.ca
autosphere.ca
29
Be Car Care Aware
www.carcarecanada.ca
23
Bridgestone
www.bridgestonetire.ca
11
Continental Tire
www.continentaltire.ca
6, 7
Duret & Landry
www.duretlandry.com
25
Falken Tire
www.falkentire.com
2
Fountain Tire
www.fountaintire.com
22
General Tire
www.generaltire.ca
19
Kumho Tires
www.kumhotire.ca
17
Macpek
www.macpek.com
26, 27
Michelin
www.michelin.ca
32
O.K. Tire
www.oktire.com
29
Odessa Canada
www.odessacanada.com
31
Pirelli
www.pirelli.ca
15
Quality Chain
www.qualitychaincorp.net
30
TIREMAX
www.tiremax.ca
Vredestein
www.vredestein.com
13, 21
5
28
| www.autosphere.ca | September 2009 | Tire News |
3
editorial
But these words would never pass through
your lips, because as a responsible tire dealer,
you know full well that it’s your job to teach
and educate your customers, keep them safe,
and make the roads and highways safer for
all. But are all your employees just as concerned about safety as you are?
Education
The key to keeping your entire staff on the same
page is providing them with the training they
need in order to understand and recommend
the proper products and services, and to install/
service the recommended products properly.
Safety First
Your employees should know the importance
At first blush, the idea that your
customers’ lives are in your
hands may seem like a bit of an
exaggeration. But think about it,
and you’ll see that your role has
more of an impact on the health
and safety of your customers
than you might realize.
tomer that balancing tires and adjusting the
Y
of TPMS and the laws that govern its use.
They should be able to explain to a cusalignment are not extra expenses—they’re
essential services needed to keep the car
functioning properly in emergency situations
and challenging road conditions.
Publisher
Rémy L. Rousseau
Contributing Editors
Éric Descarries, Glen Nicholson
Copy Editor
Shirley Brown [email protected]
Production
Olivier Rhême [email protected]
Valérie St-Cyr [email protected]
Circulation Manager
Nancy Belleville [email protected]
Administration
Wendy Allain [email protected]
Marie-Hélène Côté [email protected]
Advertising
Nathalie Plouffe
416-925-5665
[email protected]
Luc Champagne
514-945-1299
[email protected]
The idea that recommending an auxiliary
product or a service to a customer might
jeopardise the sale should not even cross
your employees’ minds. If a given product
or service is necessary in order to keep the
car working properly (read: running safely),
ou may see yourself as a merchant
then your people should have the technical
of tires—someone who simply recom-
know-how and the sales skills to explain the
mends tires and installs them, perhaps
reasons why your customer should spend the
Réjean A. Rousseau
450-649-9007
[email protected]
Subscription
1 year: $19.95 2 years: $34.95 3 years: $49.95
Published by
Publications Rousseau
2938, terrasse Abénaquis
Longueuil QC, J4M 2B3
T: 450-448-2220
F: 450-448-1041
extra money to do the job right.
[email protected]
www.autosphere.ca
needs of your customers. But if you or your
In the end, it’s all about safety. Your shop is part
staff were to neglect this “simple” service, your
of an essential chain of products and services
Tire News Magazine is dedicated to serving the business
interests of the Canadian tire industry. It is published seven
times a year by Publications Rousseau & Associés Inc., a
member of AIA Canada.
customers might find themselves in a precar-
that keep our roads safe. Are your employees
ious situation.
conscious of their critical role, and are they
adding auxiliary products and services into the
mix to increase profit and accommodate the
properly trained to care for it responsibly?
Something as simple as recommending tires
Material in Tire News Magazine may not be reproduced in
any form without written consent from the publisher. The
publisher reserves the right to refuse any advertising and
disclaims all responsibilities for claims or statements made
by its advertisers or independent columnists. All facts,
opinions and statements appearing within this publication
are those of the writers and editors themselves, and are
in no way to be construed as statements, positions or
endorsements by Publications Rousseau & Associés Inc.
that aren’t right for the vehicles/driver, or al-
This special issue of Tire News, dedicated to
lowing customers to skimp on a tire purchase
winter tires, was planned and written with
just to save a few bucks—knowing full well that
you and your staff in mind. We hope you will
doing so would risk their safety, as well as that
take advantage of the information we have
of other drivers and their passengers—could
compiled and use it to educate yourself, your
Publications Mail Agreement 40014105. Return
undelivrable Canadian addresses to Publications
Rousseau / Circulation Department, 2938 terrasse
Abenaquis, suite 110, Longueuil, QC J4M 2B3
lead to disaster.
staff, and your customers.
ISSN 1710-4211
PRINTED IN CANADA
“Don’t want to spend money on four winter
For more great management and tire advice,
tires?” you might say to a budget-minded client
please visit us at www.autosphere.ca.
in order to sell at least two tires. “No problem!
We’ll just put two spanking new winter tires on
the front wheels and leave the ‘Baldinis’ on the
back... just as you requested, Mr. Customer.”
Rémy L. Rousseau
[email protected]
4
| Tire News | September 2009 | www.autosphere.ca |
SPECIAL WINTER TIRES EDITION
ADVERTORIAL
Major Involvement
Continental Tire Is More
Than Ready to Tackle Winter
If there is a tire manufacturer who is more present than ever on the North American market, it has to be German tire maker Continental. Already one of the biggest brands in Europe,
Continental, a brand that was already on our market but in a more discrete way in the past,
started offering more and more interesting products not only as replacement parts, but also as
original equipment.
N
owa d ays, yo u c a n s e e t h e
products. For most people in North
rear-wheel drive Mustangs and BMWs
Continental name on many tires
America, including some parts of Canada,
and, of all things, Dodge Ram pick-up
mounted from the assembly line
the ExtremeContact DWS all-season prod-
trucks. Yes, because the high perform-
on new cars. So, timing was perfect
uct might do the job. But for those living
ance ExtremeWinterContact tire comes
for Continental to start hitting the win-
in the Snow Belt or for all of us living in an
in more than 50 sizes for 13-inch to 17-
ter tire market. Mind you, once again,
area where the temperature falls below
inch wheels including a few LT fitments,
Continental already had great winter tires
7ºC (Continental calls it The Winter Tire
a first for the German manufacturer. The
but when the manufacturer thought of
Belt), the ExtremeWinterContact is a bet-
ExtremeWinterContact surprised every-
producing one of the most spectacular
ter solution since it has been developed
one by its great traction capabilities,
line of performance tires, it also thought
and engineered with an advanced tread
especially with those rear-wheel drive
not only of adding all-season products,
compound and structured siping to really
cars! What’s more, the same tire in its LT
but also winter products. That is why the
improve ice and snow traction.
version even enabled a pick-up truck to
accelerate on a slightly iced hill even in
ExtremeContact line of Continental tires
includes a Winter version.
A very specialized tire
Tire News had the opportunity to try out
two-wheel drive!
the ExtremeWinterContact tire in an
advance presentation in Montana last
Such a tire is not only made for driving on
The ExtremeWinterContact was unveiled
February. The better part of the test-
snow. It is also designed to perform very
last fall at the SEMA show at the same
ing was done on different types of
well on wet pavement and ice while still
time as the two other ExtremeContact
snow covered grounds driving mostly
helping to deliver good fuel economy, extended wear, and ride comfort. A fast look
at the tire will show some of its physical
features including elevated lateral grooves
for improved dry handling, and inclined
longitudinal grooves for better driving force
for traction and braking on snow. Add to
Continental had organized special events when it introduced its ExtremeWinterContact in Montana.
6
Continental ExtremeWinterContact
| Tire News | September 2009 | www.autosphere.ca |
Éric Descarries [email protected]
Rear-wheel driven BMWs were used in Montana to test the
ExtremeWinterContact.
Continental also produces an ExtremeWinterContact for
bigger pick-ups.
The ExtremeWinterContact worked wonders on Mustangs.
that multiple gripping edges once again for
General Tire is also
part of the game
according to Continental, is enough to
snow and a high-flexible tread compound
with high sipe (those are the fine cuts in the
Indeed, in case you didn’t know, General
market—including the studdable winter
blocks) density to reduce braking distance
Tire is part of the family of excellent
tire market. Tire News had the oppor-
on wet pavement and ice.
Continental products and this brand
tunity to successfully try out the tire on
comes with a specific winter tire line, the
a Honda Accord for the last two winters
AltiMAX Arctic. This very recent tire is
and on another Dodge Ram pick-up at
The new ExtremeWinterContact tire is the
available in a big range of sizes for wheels
the Montana testing grounds where it
most spectacular news from Continental
from 13 to 17 inches in diameter and with
proved to be very efficient on snow and
this winter, but remember that this manu-
aspect ratios ranging from 70 to 45. That,
ice.
And other products
cover more than 70% of the Canadian
facturer also offers other interesting and
great performing winter tires, including
the ContiWinterContact TS 810 available
for 15-inch to 19-inch wheels in the 60
to 30 aspect ratios and asymmetrical
tread pattern, and its sporty version,
the TS 810S, another performance tire
with asymmetrical tread design, this time
aimed at sportier cars with 16-inch to
19-inch wheels and 55 to 30 aspect ratio.
Photos: Éric Descarries
Finally, it would be difficult to ignore
Continental’s ContiCrossContact Winter
tire, a product dedicated to fast but heavy
all-wheel drive vehicles, mostly SUVs. This
legendary product is available for 15-inch
to 21-inch wheels with aspect ratios of 85
to 35.
The General AltiMAX Arctic helped our Ram pick-ups go
through snow with ease.
The General AltiMAX Arctic was
surprising on the Ram pick-ups.
General AltiMAX Arctic
| www.autosphere.ca | September 2009 | Tire News |
7
SPECIAL WINTER TIRES EDITION
Éric Descarries
[email protected]
The Stars of 2009-10
New Tires for the
Upcoming Winter
Safety has grown into a very big concern within the automotive industry
in the last few years. Most new cars now have traction control, stability
control, anti-locking brakes, even collision warnings combined with air bags
all around to protect the passengers. But all those items will be rendered
useless if the vehicle is not equipped with the best tires on the market. In
many cases, most motorists think that all-season tires should do the job all
year round. But winter is a very hard season to deal with. Tests have proven
time and again that a proper winter tire is the best equipment needed to
cope with cold, icy, or snowy roads. Still, technology never stops trying to
find the perfect winter tire. That is why year after year, though we thought
that “perfect” tire had been invented, manufacturers come up with innovative concepts all adapted to most motorists’ budgets. Let’s look at what’s
new for the upcoming season.
8
Blizzak DM-V1
Blizzak LM-60 and LM-60 RFT
Graspic DS-3
Japanese manufacturer Bridgestone is
Bidgestone is replacing its LM-18, LM-
Dunlop is a well known division of the
replacing its popular DM-Z3 SUV and CUV
22, and LM-25 winter tires with a new
Goodyear family. One of its winter tire
winter tire for the coming season with a
directional Lamellen winter tire specially
line-ups is known as the Graspic and
new product called the DM-V1. Thanks
developed for premium vehicle owners—
Dunlop has a brand new version of this
to NanoPro-Tech rubber compound, snow
the H-speed rated LM-60. Bridgestone
series to offer in 2009-10. The DS-3 is a
and ice performance is improved. It also
says it has improved snow performance
studless tire designed for better traction
uses the brand’s Multicell Compound to
over the LM-25 and its continuous lug
in winter conditions. It features a premium
remove that thin layer of water to improve
enhances snow traction and water evacua-
silica-based glass fibre tread, an optimized
grip on ice. The new DM-V1 will be recog-
tion. Zig-zag sipes come in for better snow
footprint pressure distribution thanks to
nizable by its centre Multi-Z pattern for
and ice traction thanks to the increased
Digital Rolling Simulation II Technology
snow and ice traction that improves drain-
number of biting edges. The circumfer-
for enhanced grip and treadlife. Dunlop
age and increases biting edges. Finally, its
ential grooves help channel water out of
also insists on the DS-3’s optimized tread
3-D Sipes enhance dry performance still
the footprint so there is almost no risk
pattern stiffness for better handling and
keeping snow, ice and wet traction. The
of hydroplaning. The LM-60 is available
enhanced steering feel on dry pavement.
Blizzak DM-V1 is available in 46 R-speed
in 34 H-speed rated sizes and 5 H-speed
The Miura-shaped siping stiffens the tread
rated sizes.
rated RFT sizes.
blocks for even tread wear.
| Tire News | September 2009 | www.autosphere.ca |
inch wheels in the 70 to 50 aspect ratios
while the WS2-SL is available in 20 sizes
for 13- to 17-inch wheels with the 65 to
50 aspect ratios.
MASW
Eurowinter HS439
offered in 21 sizes for 15- to 18-inch
Falken is better known for its performance
wheels in the 80 to 55 aspect ratios and
summer tires. But this year, the Japanese
H and V speed ratings. As for the second
manufacturer (part of the Sumitomo
one, the Spike SUV is also a unidirectional
Rubber Industries Group) has decided to
tire but in this case, it is pinned for studs.
tackle winter roads with a product that
It, too, has advanced tread compound
was first introduced at the SEMA show
and random pitch for a quieter ride. This
last fall—the Eurowinter HS439. Falken
tire is also available in about 21 sizes
has kept its high-performance identity
I’ZEN KW27
with this new product but it has also
Korean tire manufacturer Kumho is intro-
included some of the most important
ducing a new passenger car and SUV tire
winter characteristics to the HS439: a
this winter, the I’ZEN KW27. This new
new silica compound for tread flexibility
product features an aggressive asym-
in cold weather, multi-angled sipes to bite
metric pattern that is mainly designed
through snow and ice, and a unique UHP
for SUVs. Kumho promises powerful snow
inspired asymmetric tread design to main-
traction thanks to its wide lateral grooves.
tain high-speed stability in dry conditions.
As for snow and mostly ice braking, the
The new Eurowinter HS439 is available
KW27 features multiple sipes. This new
in more than 30 sizes for 13- to 19-inch
Kumho is available in 37 sizes for 15- to
Open Country WLT1
wheels in the 70 to 40 aspect ratios.
19-inch wheels in the 65 to 35 aspect
For the longest time, winter tires for trucks
ratio and H, V, and W speed ratings.
were almost overlooked. Nowadays, more
Remember that Kumho also produces
than one manufacturer is producing new
tires such as the KW11 Stud, the KW19
winter tires for light and commercial
WIS (also available as a Marshal product),
trucks. Toyo is one of them and its new
the KW21 Ice Power, the KW23, and the
product for the upcoming winter is the
KW17.
Open Country WLT1. The WLT1 has been
for 15- to 18-inch wheels and 75 to 55
aspect ratio.
developed to provide great performance
for a variety of commercial vehicle applications. It was also designed to carry
Himalaya WS2
loads and get through demanding winter
Federal, the Taiwanese tire manufacturer,
conditions. A rapid look at the new design
is launching a new winter tire in Canada
and profile will tell you the Open Country
WLT1 will provide good ice and snow trac-
for the upcoming winter season, the
Himalaya WS2 (studdable), also known
as the WS2-SL (studless). Among its main
MASUW
tion with long wear life.
features are intersecting main grooves to
MASW and MASUW
provide ice and snow grip and a V-shaped
Taiwanese tire maker Maxxis is offering
groove design to reduce uneven tread
two new SUV winter tires this season, the
wear under high load. Federal has also
MASW, also known as the Victra Snow
worked on a multiple pitch arrangement
SUV, and the MASUW, also known as the
tested through computer simulations
Spike SUV. The first one—a unidirectional
that ensures precise steering and reduces
product with specific SUV tread design
noise. The wide centre rib offers excellent
features high density lateral sipes, ran-
water drainage on wet roads. The Federal
dom pitch areas for a quieter ride, and ad-
WS2 is available in 31 sizes for 13- to 17-
vanced compound for better braking—is
| www.autosphere.ca | September 2009 | Tire News |
9
SPECIAL WINTER TIRES EDITION
Éric Descarries
[email protected]
2009-10 Winter Tires
Hot Products!
If you think that developing racing tires or performance tires is interesting, you should look
at the development of winter tires. Whereas racing and performance tires usually operate
on clean, level pavement, winter tires have to stick to the road whether it is dry, wet, icy, or
snowy. If racing and performance tires have to deal with heat, winter tires have to deal with
cold, heat, and wear! In addition, manufacturers have to develop winter tires for passenger
cars, SUVs, light trucks, and even performance vehicles. Isn’t that more demanding than for
racing and performance only? Here is a look at some hot products hitting our market for the
upcoming season.
Q
160 km/h
R
170 km/h
S
180 km/h
T
190 km/h
H
210 km/h
V
240 km/h
W
270 km/h
Winter Slalom KSI
It’s been quite a while since BFGoodrich unveiled a brand new winter tire. So, for the
2009-10 winter season, the legendary manufacturer belonging to the Michelin group is
coming out with a new generation of its Winter Slalom brand of tires, the KSI. Designed
for cars, SUVs and CUVs, the Winter Slalom KSI is available in 36 popular sizes for 14to 17-inch wheels in the 75 to 55 aspect ratios, all with an S speed rating. BFGoodrich
is also bringing back the Commercial T/A Traction line of tires for commercial trucks, a
Winter Slalom KSI
product that is quite suitable for winter.
Commercial T/A Traction
The new Winterforce
Last year, tiremaker Bridgestone relaunched its affordable Winterforce tire, but this
time with the Firestone logo on the sidewalls. Actually, this studdable product is available for wheels from 13 to 17 inches in the 80 to 55 ratios, all with an S speed rating.
The same tire is available for light trucks SUVs and CUVs under the Winterforce UV
moniker. It this case, it’s available for 15- to 17-inch wheels in the 75 to 65 ratios, all
with the S speed rating.
Winterforce
10
| Tire News | September 2009 | www.autosphere.ca |
Blizzak tires
prepare you for
whatever old man
winter throws
your way.
introducing two new tires
designed exclusively for winter driving.
center multi-z pattern
continuous lug
enhances snow traction
and water evacuation circumferential
3-d sipes enhance dry
grooves channel water
performance while maintaining
to reduce hydroplaning
snow, ice and wet traction
silica improves traction
in wet conditions
zigzag sipes
improves snow and ice traction
through drainage with more
biting edges
rc polymer improves
snow and ice performance
increase biting edges
• improved snow & ice traction
• h speed rating
• 34 sizes from 17˝ to 20˝
• 5 run-flat sizes from 16˝ to 18˝
Meets the severe snow service requirements of the Rubber Manufacturers Association (RMA) and the Rubber Association of Canada (RAC).
bridgestonetire.ca 1-866-9 GO TIRE tiresafety.com
3-d sipes enhance dry
performance while maintaining
snow, ice and wet traction
continuous lug
enhances snow traction
and water evacuation
• improved snow & ice performance
• r speed rating
• 46 sizes from 15˝ to 22˝
SPECIAL WINTER TIRES EDITION
Éric Descarries
[email protected]
Ultra Grip Performance 2
Like many other manufacturers, American giant Goodyear is introducing another new
tire for 2009-10—the Ultra Grip Performance 2, a winter tire for severe conditions
featuring Adaptive SipeGrip Technology that will allow the tire to have great gripping
power in slippery conditions such as in snow, on ice, and in the rain, while still maintaining handling on dry pavement. What is Adaptive SipeGrip Technology? According
to Goodyear, it is an assembly of 2D zigzag sipes in the centre of the treadware and
3D waffle sipes in the shoulders for stiffness. Add to that hydrodynamic V groove and
Ultra Grip Performance 2
intermediate circumferential grooves, optimized polymer blend and advanced silica
technology all with four different block sizes and rib shifting for a quiet and comfortable
ride with uniform wear. The New Ultra Grip Performance 2 tire is available in 18 sizes for
16- to 18-inch wheels in the 60 to 45 aspect ratios with H and V speed ratings.
The Avalanche line-up
If your customers are looking for a great winter tire at a reasonable price, consult
Hercules’ line-up of Avalanche tires for cars and for trucks. In the car department,
the Avalanche is available in close to 35 sizes with black sidewalls and 10 with white
sidewalls for 14- to 17-inch wheels in the 75 to 50 aspect ratios with S and T speed
ratings. As for the SUV version, it is available in twelve black sidewall sizes and four
with white walls all with an S speed rating for 15- to 20-inch wheels. The Avalanche
is also available in 14 sizes in its X-Treme version for light trucks with 15- to 18-inch
Avalanche Light Truck
Avalanche X-Treme
12
| Tire News | September 2009 | www.autosphere.ca |
wheels.
Features & Benefits
improved tread pattern:
Parallel central ribs to improve vehicle handling
Stable shoulder blocks with Force Transmission Links to increase performance
Circumferential central groove for fast drainage, slush expulsion and better self cleaning
increased sipe density and 3D Drop sipes:
More grip edges for better snow handling performance
nordic silica compound:
Innovative winter grip polymer for improved snow traction, performance and ice grip
*
NORD FROST 5
SIZES AVAILABLE
NORD
*FROST 5
1 3 inc h
1 5 5 /8 0 R 1 3 7 9 T S L
1 7 5 /7 0 R 1 3 8 2 T S L
1 4 inc h
1 7 5 /7 0 R 1 4 8 4 T S L
1 8 5 /7 0 R 1 4 8 8 T S L
1 9 5 /7 0 R 1 4 9 1 T S L
1 7 5 /6 5 R 1 4 8 2 T S L
1 8 5 /6 5 R 1 4 8 6 T S L
1 8 5 /6 0 R 1 4 8 2 T S L
1 5 inc h
2 0 5 /7 0 R 1 5 9 6 T S L
2 1 5 /7 0 R 1 5 9 8 T S L
1 8 5 /6 5 R 1 5 8 8 T S L
1 9 5 /6 5 R 1 5 9 1 T S L
2 0 5 /6 5 R 1 5 9 4 T S L
1 8 5 /6 0 R 1 5 8 8 T XL
1 9 5 /6 0 R 1 5 8 8 T S L
1 9 5 /5 5 R 1 5 8 9 T XL
1 6 inc h
2 2 5 /7 5 R 1 6 1 0 4 T S L
2 1 5 /7 0 R 1 6 1 0 0 T S L
2 2 5 /7 0 R 1 6 1 0 2 T S L
2 1 5 /6 5 R 1 6 1 0 2 T XL
2 0 5 /6 0 R 1 6 9 6 T XL
2 1 5 /6 0 R 1 6 9 5 T S L
2 2 5 /6 0 R 1 6 1 0 2 T XL
2 0 5 /5 5 R 1 6 9 4 T XL
2 1 5 /5 5 R 1 6 9 7 T XL
2 2 5 /5 5 R 1 6 9 9 T XL
1 7 inc h
2 2 5 /6 5 R 1 7 1 0 2 T S L
2 3 5 /6 5 R 1 7 1 0 8 T XL
2 3 5 /5 5 R 1 7 1 0 3 T XL
2 0 5 /5 0 R 1 7 9 3 T XL
2 2 5 /5 0 R 1 7 9 8 T XL
2 2 5 /4 5 R 1 7 9 4 T XL
1 8 inc h
2 4 5 /4 0 R 1 8 9 7 T XL
NEW SIZES FOR 2009
SPECIAL WINTER TIRES EDITION
Éric Descarries
[email protected]
I’ZENs for light trucks
Though the I’ZEN KW 27 is Korean tire maker Kumho’s newest product for cars, let’s
not forget it also offers two winter tires for light trucks and SUVs, the I’ZEN KC11
Power Grip and the I’ZEN KC15 RV. The first tire is available in sixteen sizes for 15- to
17-inch wheels in the 85 to 65 ratios all with Q and R speed ratings while the second
one is available in 22 sizes for 16- to 20-inch wheels in the 70 to 40 aspect ratios in
the T, H, V, and W speed ratings. The Power Grip is recognizable by its V groove that
improves water drainage capability and toothed edge block pattern including variable
I’ZEN KC11
siping while the RV comes with an aggressive asymmetric pattern design with lateral
grooves, multiple sipes for snow and ice braking and a new concept silica compound
that enhances wet performance. Note that some Kumho products are also sold under
the Marshal brand name.
I’ZEN KC15
Many new sizes
According to Normand Latrémouille, responsible for Michelin’s winter tires in Canada,
the Quebec law making winter tires mandatory for resident vehicles in 2008 encouraged the production of many more sizes of its main winter products. For example, the
recent Michelin X-ICE 2 has been so popular that many more sizes had to be added.
As far as performance tires are concerned, Michelin had to add 21 new sizes to its
Alpin line of winter tires, five in the Pilot Alpin 2 line of products, nine in the Pilot
Alpin PA3 line, all with V speed rating, and seven in the Primacy Lapin PA3 line, all
Pilot Alpin PA3
with H rating
As far as the X-Ice Xi2 is concerned, there will be four new T rated sizes added. SUV
and CUV owners will find one new size within the Latitude Alpin HP range, seven in
the Latitude Alpin range, and another single one in the Latitude X-Ice Xi2 range of
winter tires.
X-Ice Xi2
Latitude Alpin HP
14
| Tire News | September 2009 | www.autosphere.ca |
ca.pirelli.com
PIRELLI WINTER TIRES:
YOUR BEST FRIENDS IN EVERY WINTER CONDITION.
WINTER PROMOTION
WINTER CARVING - $40 REBATE
$40 mail-in rebate valid with the purchase of 4 tires
from September 1st to December 31st, 2009.
SPECIAL WINTER TIRES EDITION
Éric Descarries
[email protected]
A dedicated winter tire brand
Finish Nokian tire brand has always offered some of the most spectacular tires on the
Canadian market. Actually, its reputation in this country was first made by rally teams.
Last year, Nokian introduced its asymmetrical tread design equipped WR G2 winter
tire. A lot of research went into controlling driving in the slush with innovative slush
wedges and polished grooves that thrust heavy slush and water out of the tread to
prevent aquaplaning.
WR G2
Ready for winter!
Last year, Italian tire manufacturer Pirelli launched a brand new line of winter products, mostly known as the Winter Sottozero Serie II. Environmentally friendly, that
line of tires is recognizable by its asymmetric tread pattern available in two different
designs, the inner section being made of a rigid compound for wet and dry pavement
while the outer section is more specifically designed for snow and ice thanks to its
widely spaced blocks. This tire is offered for 16- to 20-inch rims in the 65 to 30 ratios
and H, V, and W speed ratings.
Winter Sottozero Serie II
16
| Tire News | September 2009 | www.autosphere.ca |
SPECIAL WINTER TIRES EDITION
Éric Descarries
[email protected]
Seven Laredo HD/T tires
Uniroyal, a division of the Michelin family of tires, has announced it will offer no less
than seven Laredo HD/T winter tires for truck owners in 2009-10. Uniroyal reassures
us that those tires meet the RAC requirements for traction in the snow. The Laredo
HD/T is available for two wheel sizes, 15 and 16 inches in the 85 and 75 aspect ratios,
all with a Q speed rating.
Laredo HD/T
Award-winning winter tires
Dutch tire manufacturer Vredestein got a lot of positive reception for its recent Arctrac
tire in Europe. For example, it was awarded a second place with an average score of
8.4 in a test commissioned by a number of major publishers from Scandinavia and
Russia, especially within the studded segment. The Arctrac was thus submitted to
several extensive tests while its stepped diagonal groove provided more lateral grip
on snow.
In addition, its Snowtrac 3 was declared the winner in a major winter tire test in
Arctrac
Europe. The test was organized by the German ADAC (auto club), the Swiss Touring
Club Schweiz, and the Austrian ÖAMTC. Vredestein wanted its Snowtrac 3 to be
a very safe tire. It shows a sophisticated new profile design that makes it quieter
than its Snowtrac 2 predecessor. Add to that a new rubber compound free from
oils containing PCAs. Even its rolling resistance has been reduced with this new
compound.
Vredestein is so proud of its Snowtrac 3 that is considers it as its best winter tire ever
developed. It features no traditional continuous longitudinal groove as the whole tire
is expected to be used for braking and drive power. Vredestein has developed a new
Snowtrac 3
technology to prevent aquaplaning with a new type of groove with zigzag pattern of
a constant width in the centre of the tread. It provides rapid water dispersal. Also,
the Snowtrac 3’s rounded footprint assures a fast and efficient dispersal of water and
slush.
18
| Tire News | September 2009 | www.autosphere.ca |
TAKE IT TO THE
AND RECEIVE A
†
WITH THE PURCHASE OF 4
GENERAL AltiMAX ARCTIC™ WINTER TIRES
OFFER VALID SEPTEMBER 28 – NOVEMBER 8, 2009
†$20 Mail-in rebate offer. Valid in Canada only on purchases made between September 28, 2009 and November 8, 2009.
Claim must be received by November 30, 2009. Limit one (1) claim per person. Claim must include legibly completed
claim form and photocopy of dated paid receipt for purchase of four (4) General AltiMAX Arctic™ winter tires.
Excluding Canadian Tire purchases.
See your Dealer or visit www.generaltire.ca for redemption form and complete details.
d
7ºC
TIME FOR WINTER TIRES
When temperatures fall below
7o Celsius, it’s time for winter tires.
G E N E R A L T I R E . C A
SPECIAL WINTER TIRES EDITION
Éric Descarries
[email protected]
Winter products carried over
Looking at Yokohama’s catalogue of winter tires, all of them are carried over for the
upcoming season. Nonetheless, the W. Drive is worth mentioning since it is pretty
recent and it features an asymmetrical tread pattern and its Rigid All-Weather
Construction is designed to provide reliable driving stability and high speed capacity.
The tire is available for wheels from 16 to 19 inches.
In addition, Yokohama’s IceGuard IG20 is a highly developed tire with a treadware
designed to cut through the watery film on ice that causes micro-hydroplaning. Its size
IG20
range covers wheels from 13 to 18 inches. And for light trucks and SUVs, Yokohama
brings back its Geolander I/T G072 for 15- to 20-inch wheels.
Geolander G072
W. Drive
20
| Tire News | September 2009 | www.autosphere.ca |
GO THROUGH
SLEET, ICE AND SNOW
WITH BLIZZAK
DM-V1
DM-Z3
LM-22
LM-25
LM-50
LM-60 MZ-03
W965
BLIZZAK WINTER TIRES
Atlas Tire Wholesale Inc.
YOUR SOURCE FOR BRIDGESTONE TIRES
WEST
6290 SHAWSON DRIVE
MISSISSAUGA, ON L5T 1H5
TEL (905) 670-9791
FAX (905) 670-0581
EAST
140 McLEVIN AVE., # 6 & 7
SCARBOROUGH, ON M1B 3V1
TEL (416) 292-8202
FAX (416) 292-8177
[email protected]
www.tiredistribution.com
WS-60
Looking for the best? So are we.
Since 1956, Fountain Tire has thrived and grown to
over 135 locations throughout Western Canada.
We attribute our success to the strong partnerships
we have with our store managers. We actively seek
feedback from our managers to build programs that
work. Together, we look for nothing less than the
best for our customers. The best tires. The best
service. Most importantly, we look for the best
people.
People are the heart and soul of our business. And
we’re looking for more of the best people to expand
the Fountain Tire family. Fountain Tire store managers
are people who believe – as we do – that customer
service is the most important product in the store.
We have the best tools in the business to ensure
your store’s profitability. We’d love to tell you about
them!
We’d love to sit down over
coffee – anytime, anywhere –
and discuss how your business
and one of our many ownership
programs can cultivate a mutually
beneficial relationship. With our
tools and your expertise we can
grow stronger – together!
Jason Herle
Direct: (780) 410-2136
Toll Free: 1-800-222-6481
[email protected]
www.fountaintire.com
Our toolbox contains:
n
n
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A complete retail solution which provides support
for your business including accounting, payroll, IT,
legal services, an educational learning centre, a
Corporate Fleet and National Account sales team,
and more! This gives you more time to take care
of your customers.
A comprehensive marketing and advertising
strategy that creates awareness and increases
traffic.
The #1 Loyalty Program in Canada –
AIR MILES® reward miles.
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Canada’s 50 Best Managed Companies Platinum status.
Key brands such as Goodyear, Dunlop, Kelly,
NAPA and Quaker State.
Glen Nicholson
[email protected]
Electronic Stability Control
Tires and Electronics
Electronics have invaded the world of traction.
Does this mean good tires are no longer important?
Should tire vendors stand aside and let computers
take over?
T
hree electronic tools have enhanced
down the vehicle. The main benefit of ABS
ESC is so effective that it is called the
the ability of drivers to manage how
is to maintain steering control during hard
greatest safety innovation since the seat-
their tires interact with the road:
braking.
belt. The Insurance Institute for Highway
Safety reports that ESC prevents:
• ABS: Anti-Lock Braking System (from
the German antiblockiersystem)
Traction Control
• 40% of single-vehicle crashes
Traction Control does for accelerating
• TC: Traction Control
what ABS does for braking. Traction con-
• 56% of fatal single-vehicle crashes
trol detects when one wheel is spinning
• ESC: Electronic Stability Control
faster than the other. Most TC systems
then use ABS to apply the brake to the
rollovers
Most people do not understand how these
faster wheel to balance traction between
systems work and how tires are a key
the drive wheels. This helps drivers get
The role of tires
component necessary to make these elec-
moving in low or uneven traction situa-
So, with all this fancy electronic wizardry,
tronic tools function properly.
tions and accelerate under control.
what is the modern role for tires? Well,
Antilock Braking Systems
Electronic Stability Control
ABS prevents wheels from locking up
Electronic Stability Control uses the ABS
These electronic systems work within the
during braking. Locking individual wheels
system to maintain steering control. It
limits of available traction. ESC does not
can cause vehicles to lose steering control
works whether braking, accelerating, or
improve traction or enable vehicles to
and spin or slide aimlessly. Wheel speed
coasting. ESC detects understeer (when
corner faster. Even though ESC offers a
sensors detect impending wheel lockup.
the front end slides out in a curve) or
spectacular improvement in safety, proper
ABS then pumps brakes rapidly to prevent
oversteer (when the back end slides
tires are required for ESC to achieve its
individual wheels from locking. Advanced
out). Then ESC instantly and automatic-
full potential.
ABS technology varies hydraulic braking
ally brakes one wheel to help steer the
pressure to the wheels, balancing braking
vehicle where the driver intends to go.
Tire vendors know that, in winter, proper
forces in response to available traction.
(Imagine dragging one foot to help steer
tires means winter tires. Typical “all sea-
Advanced technology may also sense
a bicycle.)
son tires” are not really designed for
traction still depends on the tiny contact
patches where the rubber meets the road.
all seasons because they harden in the
panic stops and help the driver apply
ESC does what no driver can do, instantly
cold. Hockey pucks stored in a freezer
detecting and correcting skids, typically
have reduced friction coefficients; that
Many people wrongly believe that ABS
applying individual brakes and reducing
is, they slide. Frozen hockey pucks also
shortens braking distance. This depends
engine power before the driver realizes
lose elasticity so, when deformed, they
on the road surface. On loose surfaces such
the vehicle has skidded. ESC works at
do not return quickly to their original
as gravel or snow, ABS can significantly
high or low speeds, on bare pavement or
shape; that is, they don’t bounce back.
increase braking distance because locked
slippery roads, in summer or winter, and
All season tires generally suffer reduced
wheels can build up a ridge of loose ma-
for small passenger or large commercial
performance when temperatures dip
terial in front of the tire that helps slow
vehicles.
below +7ºC. However, winter tires are
extra braking force.
24
• 77-80% of fatal single-vehicle
| Tire News | September 2009 | www.autosphere.ca |
made of soft rubber compounds that maintain elasticity and
grip in the cold.
How do ESC and winter tires work in real life? As a driving enthusiast, I realize that my grip on life becomes tenuous when
snow, ice, slush, and water separate my tires from the asphalt.
Blizzards, darkness, and dangerous drivers add to the challenges, making winter driving a death-defying experience.
The best investment I ever made was a new vehicle with ESC
and top-quality winter tires. ESC, by itself, was very effective
up to a point. However ESC alone only worked while I had traction. Winter tires, without ESC, worked as long as I had time to
plan my manoeuvres. The combination of ESC and winter tires
has transformed my winter driving, saving me from human errors and reducing the stress of winter driving.
The role of tire vendors
ESC is sweeping the market. Laws in Europe, Australia, and
North America will soon mandate ESC (effectively including
ABS and TC) for all new passenger vehicles. ESC is widely avail-
EXPERIENCE CORGHI’S
TECHNOLOGY.
ASK FOR A DEMONSTRATION,
IT WILL CONVINCE YOU.
able from all auto makers, and some insurance companies are
offering premium discounts for ESC.
For these systems to accurately monitor wheel speed, tires
should be even. That is, unequal diameter or air pressure
may fool the sensors, perhaps thwarting the driver’s intentions. While high technology improves safety, it also raises the
TO SCHEDULE OUR DEMO TRUCK,
CONTACT OUR ONTARIO SALES
MANAGER: THIERRY LEFEBVRE
responsibility of tire vendors to understand and inform motorists about the importance of proper tire maintenance. And
electronics enhance the potential for appropriate (summer or
winter) tires to perform like never before.
ESC is sold under many trade names such as Electronic Stability
Program, Vehicle Stability Assist, Vehicle Dynamic Control, Stabilitrak,
and Advance Trac. To see a list, Google “Names of ESC.” The following
links take you to more information or videos on ESC:
• www.tc.gc.ca/roadsafety/tp/tp14651/vs200701/menu.htm
• www.caa.ca/esc/about-ESC-e.htm
• http://en.wikipedia.org/wiki/Electronic_Stability_Control
• www.chooseesc.eu/
• www.youtube.com/watch?v=pQq-4KYBxsI
• www.youtube.com/watch?v=85ZmW1gqIOc
• www.youtube.com/watch?v=K3m24bjkfg0
• www.youtube.com/watch?v=Dmw4LhWDdRM
ARTIGLIO 50
The following link takes you to information and a video on winter tires:
www.tc.gc.ca/roadsafety/safevehicles/safetyfeatures/wintertires/
Glen Nicholson is a Prince George lawyer working to mandate
and raise awareness of ESC in Canada. He is an independent
safety advocate with no financial interest in ESC.
ONTARIO
FOR INFORMATION : 416-902-5663
WWW.CORGHIONTARIO.COM
SPECIAL WINTER TIRES EDITION
Éric Descarries
[email protected]
Winter Wheels
An Important Accessory
Other than winter tires and winter preparation for cars, there is also another aspect of the business that has grown very important in all Canadian regions affected by winter weather—the
need for specific wheels for winter tires. Why not call them “winter wheels”?
M
any Canadian motorists have
good idea. A better idea would be a more
discovered how rough winter can
expensive “replica” wheel. However, in
be on their cars—including the
many cases, they will not be perfect rep-
wheels, which can be badly damaged
licas of the original wheels, but they will
by snow, abrasive road agents, and the
be as close to the original wheel as pos-
weather itself. They also realized that, if
sible without infringing on copyrights.
they plan to keep their vehicle for more
than three years, it’s more economical
The best idea would be to buy new ori-
to buy a set of less expensive wheels to
ginal wheels or slightly used wheels. But
mount their winter tires on instead of pay-
then, expect the prices to be pretty steep.
ing for mounting and dismounting sum-
Many experts, including consultant Serge
mer and winter tires twice a year.
Guénette at Pneus Express in Laval,
wheels unless they have been carefully
The least expensive option is to buy after-
examined by an expert and guaranteed
market or OEM black steel wheels specif-
because too many are damaged, and even
ically for the cold season. If such wheels
warped.
No matter how much snow hits your part of the country,
winter is tough on fancy wheels.
they can ruin the good looks of any fine
Aftermarket wheels
Though there are some great products
automobile or light truck. Consequently,
Owners of more expensive cars and light
out there, Dan Beaton from Alloy Wheel
choosing a more attractive wheel—such
trucks will usually go for attractive, yet still
Repair Specialists in Ottawa, Ontario
as a so-called “mag wheel”—becomes a
affordable, “replica” or “custom” wheels.
warns consumers against buying some
look “ok” on less expensive compact cars,
Photos: Éric Descarries
Which wheel to choose?
Quebec, do not recommend buying used
The lar
automot
$50 a season, you can store your customers’ summer wheels and tires in winter
and, for the same amount, they can store
the winter tires and wheels in summer.
Obviously, such a business means a little
organisation and, as you might expect,
more storage room. An easy solution is
used containers, if you have enough space
on your lot to park one…or two!
As you can see, the winter tire business
does not stop with the rubber!
Any type of wheel needs some care.
of the cheaper aftermarket wheels, which
TPMS
are not always at par with original wheels.
Most recent cars and light trucks will re-
As he says, “aftermarket wheels can be
quire TPMS valves on their aftermarket
of good quality but good wheels are not
wheels if the driver wants to stay alert to
cheap and cheap wheels are not necessar-
the air pressure in each tire. This will add
ily all good!”
to the price of the wheels, but it will also
make for a safer drive.
Nonetheless, there still are very good
aftermarket wheels and, surprisingly, they
And a new service…
are easy to find. But shop carefully!
Ironically, the latest fad for winter tires
has sparked a new business you might
No matter where you find the winter
want to tap into. It’s called “tire storage.”
wheels your customer wants, they, too,
Indeed, many of your customers might
will need maintenance, such as protective
want to store their four summer wheels
treatments and products to help them
and tires for the cold season but just
stay clean and shiny, and to protect them
don’t have the room. If you haven’t done
from salt and dirt. Make sure you have a
so already, why don’t you set up a tire
good sample of such products to offer.
storage service where, for about $30 to
Storing customers’ wheels and tires is becoming
an important business.
rgest distributor of
tive wheels in Canada
2970, rue Watt
Quebec (Quebec) G1X 4P7
Phone: 418-659-1144
Fax: 418-659-7227
Toll Free: 1-866-866-8133
[email protected]
www.macpek.com
Designed to protect you
Testwinner
Snowtrac 3
Excellent winter performance.
Maximum grip on wet and dry roads. Superior handling.
Low noise production. Optimal Safety.
w w w.v r e d e s t e i n . c o m
TIRES DEDICATED SECTION
+ Latest industry news
+ New products and special events
+ Exclusive interviews and profiles
+ Online polls and resource section
+ Pictorials and advertorials
+ Management
+ Technology
+ Environment
+ Training
+ Maintenance
LOVE THE BUSINESS YOU’RE IN.
HONESTLY.
autosphere.ca
Only National bilingual, multisegment automotive trade site
in Canada (fleets, mechanical,
collision, tires)
There are plenty of reasons we have grown to become Canada’s largest
independent tire retailer. Our owners are shareholders, which means
they not only benefit from a large buying network but they also get
support, business training and an inventory tailored to their needs.
Not to mention the shared profits in a multi-million dollar business with
260 stores coast-to-coast.
VISIT US NOW
AT AUTOSPHERE.CA
PubAutosphere20091/3V.indd 1
8/26/09 2:54:21 PM
To find out if O.K. Tire is right for you,
call the Franchise Department at
1-800-663-1749 or visit oktire.com
TM
The O.K. Tire mark is a trademark of O.K. Tire Stores Inc.
| www.autosphere.ca | September 2009 | Tire News |
29
QUALITY CHAIN CANADA
...HAS MOVED !!!
Our team is pleased to announce our expansion to a brand
new warehouse located in convenient south Surrey, B.C.
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#1 - 2133 191 St. SURREY, B.C. V3S 3M3
canada inc.
www.odessacanada.com
tel: 1-800-363-8337
Fax: 1-450-534-4500
[email protected]
The MICHELIN® X-Ice® Xi2TM tire advanced tread block with micro-pumps.
Because no water on ice means more grip.
®
Introducing the ultimate tire for ice grip and braking. MICHELIN® X-Ice® Xi2TM exclusive advanced tread
block with micro-pumps helps ensure optimal contact with the road by removing the thin layer of water that
causes a loss in tractive grip. Therefore increasing safety, peace of mind and delivering a performance in all
winter conditions like slush, snow and dry ice, that’s nothing short of truly spectacular.
To find out more about MICHELIN® X-Ice® Xi2TM tire, visit www.michelinman.ca
© All rights reserved. The “Michelin man” is a registrered trademark licensed by Michelin North America, Inc.