0409 NW Stylist.indd - Stylist and Salon Newspapers
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0409 NW Stylist.indd - Stylist and Salon Newspapers
NOBLE & WULF Gary Manuel Salon Answers Seattle’s Call for Style and Community for 30 Years Serving OR & WA “True Wholesale Pricing Since 1995” Your largest NW “Cash & Carry” source for all your retail needs… PURSES • HATS • SCARVES • GLOVES • FASHION JEWELRY & ACCESSORIES YOU CAN'T BEAT OUR PRICE & SELECTION! Spend $100 or more and receive Limit one coupon per customer. No phone orders. Expires 5/15/09. SEATTLE AREA SHOWROOM: PORTLAND AREA SHOWROOM: 6925 216th St. SW, Suite K Lynnwood, WA 98036 15816 Upper Boones Ferry Rd. Lake Oswego, OR 97035 Hours: M-F, 9:00-5:00 Hours: M-F, 9:00-4:00 (425) 774-6999 (503) 639-3460 *No children or infants under 12 due to safety & insurance concerns. 97 YEAR th 2815 MERIDIAN STREET - BELLINGHAM, WA 98225 OPEN SATURDAYS 10am to 3pm Warehouse Clearance Sale! All Hard Goods: appliances, clippers, dryers implements, shears, appt books, towels, gloves, cotton capes, bonnets brushes, combs, clips, rods, rollers hydraulic chairs, shampoo chairs, carts, trays, mats, dryers, back bars, bowls, displays, counters including Liquids: not chemicals shampoo, conditioner, styling aids lotions, soaps Lots of Assorted Items CASH OR CREDIT CARD ONLY! Checks on approval basis. All limited to stock on hand at Meridian Warehouse. Sukesha & Sergino brand and chemicals not included. Credit card orders over $200 we pay ½ freight. Furniture Excluded. WASHINGTON, OREGON & IDAHO: Use Bank Card & Save $9.00 COD FEE SAVE C.O.D. FEES Use Bank Cards! MAJOR LINES: Nucleic A • Lamuar Apple Pectin • Zotos Products • Orly Polish • Quantum • Clairol • Wella • Roux Sukesha • Image • Revlon/Realistic • Andis, Oster, Wahl Clippers • Hot Tools Ceramic Irons • Kayline Tables • Kaemark & Savvy Salon Furniture Serving Washington, Idaho, Oregon and Alaska Since 1912. E-MAIL: [email protected] FAX: 360-734-8280 Wigs and Hair Pieces available at SUNSET SQUARE BEAUTY SUPPLY: 1225 Sunset Square • Bellingham , WA• 360-738-0359 | APRIL 2009 | NORTHWEST STYLIST & SALON Convinced they could do a better job of running a salon, making it a fun, exciting place to work, Gary Howse and Manuel Benevich opened Gary Manuel Salon in 1979. They knew their dream depended on three things: hard work, a great training program and exceptional customer service. These tenets have kept them at the top as Seattle’s premiere salon for fashion-forward styling and a loyal clientele. This month Seattle Magazine featured two Gary Manuel stylists as rising stars – both of whom graduated from their Gary Manuel Aveda Institute. As their salon grew, so did their neighborhood. Howse and Benevich said they like being located on the street so they can know and support their neighbors. By being one of the first businesses on the block, they have been a mainstay in bringing people to the area and thereby helping to develop the neighborhood. “When we moved to Belltown in 1991, Blanchard was the end of downtown. Now, it is a key area of the downtown core,” Howse explained. He also lives downtown and co-founded the Downtown Seattle Resident’s Council, a volunteer organization to improve Seattle’s downtown livability. They chose to do the same thing when they opened the Gary Manuel Aveda Institute and leased a building with not much on the street in a declining neighborhood on Capitol Hill. “The area was full of bars and not much else,” Benevich recalled. Now the neighborhood has several new condo buildings and five new restaurants. Over the years, Gary Manuel has dedicated time, passion and money to their community. The Lifelong AIDS Alliance has received over $600,000 from various fundraising efforts throughout the years with many thousands being raised for the Northwest AIDS Walk. Most recently, as a part of AVEDA’s Earth Month partnership with the Puget Soundkeeper Alliance, Gary Manuel Salon raised over $45,000 to help preserve and protect Puget Sound. For their 30th anniversary milestone, Gary Manuel hosted 3/30, an event attended by over 200 people to celebrate the 30th anniversary of the salon and the third anniversary of the Gary Manuel Aveda Institute. Held at Seattle’s new Olympic Sculpture Park, the evening included a fashion show by Ana Karzis and Gerard Scarpaci, Global Masters for Aveda and special guest David Wagner, author of Life as a Daymaker. The highlight however was the surprise video and messages by beauty icons – including Beth & Carmine Minardi, Eric Fisher, and Dominique Conseil, President of Aveda – thanking Howse and Benevich for their contributions to the industry. Conseil said [in his video], “You are models for what we can aspire to and look up to. We are so proud to have you in our network. Thank you for the huge difference you make every day.” Their mission to make people feel good about themselves extends far beyond their hair salon. Both owners feel their greatest accomplishment has been teaching the many hundreds of young people that seek their professional guidance that contributing and “giving back” are the greatest lessons of all. As one Gary Manuel employee put it, “they are not Daymakers, they are life-changers.” Celebrate Earth Month with Walk-A-Thon Aveda Institute Portland and over 20 local Aveda Salon Spas are holding a walk-a-thon in honor of Earth Month and in support of organizations around the world working to support and protect clean water. Celebrating 30 years of caring for the Earth, Aveda announced a record-breaking goal to raise $3 million for clean water rights (last year, $2.8 was reached). Funds raised will support Global Greengrants Fund and their local partner, Columbia Riverkeeper. This year, Aveda introduced a new global initiative that acknowledges the daily struggle of over one billion people around the world who do not have access to clean water. The Aveda Walk for Water campaign united the company’s network and guests in a series of world wide walks around the world to raise awareness, funds and excitement of the need to protect clean water. Mark Sunday, April 26, 2009 on your calendar. The event will begin and end in the heart of the Pearl District at Aveda Institute Portland. Participants will walk four miles – the average distance women in developing countries walk to collect water per day. Registration forms along with further information can be found on avedapdx.com or electronic donations can be made at http://www.avedapdx.com/walkathon.htm. Having celebrated Earth Day since the company’s founding in 1978, Aveda pioneered Earth Month in 1999. Aveda has raised over $11 million for environmental causes to date through its annual Earth Month campaigns. Build a Successful Business with Employees and Renters By Kerrin Delaney The beauty industry is made up of many diverse and dynamic professionals who each bring their own touch to their place of business. It may be surprising to find so many available chairs in hair salons with so many professionals ready to settle in. As a salon owner, you have an obligation to build the best team that presents the image you have worked so hard to establish. In this tight job market, you are often competing with every other hair salon in town as well as new start-up salons popping up each day. In an effort to develop business, maintain client retention and bring in new clients, many salon owners are torn with the decision of bringing in booth renters. Utilizing these independents can be a perfect and positive solution to fill your salon space, yet there are several aspects that should be carefully considered. Select Contributors ~ Not Competitors A common fear salon owners have about renting booth space is losing control of business operations and client flow. This happens all too often when salon owners seek out booth renters who lack experience and business ethics. As a salon owner, it is important to decide aser eL Befor what services your personal salon team should offer. For example, if you rent space to a stylist who specializes in hair extensions, yet you have a senior hairstylist on your own staff that has certifications in hair extension application and a book full of clients, this may become an issue down the road. It is best to consider what services and products you do and do not want to provide before you rent to specialized professionals, as this may have an effect on how you expand your targeted clientele. An example is The Art of Hair Salon in Arlington, Texas. This salon focuses exclusively on hair services offering haircuts, haircolor, hair extensions and other hair artistry. Owner Hanh Tran has extra space to accommodate booth renters, yet has been selective in the professionals she brings in. Whereas her regular staff works in the main salon area, she actually has private rooms for them in the back. “Among our booth renters, there are massage therapists, nailcare professionals as well as professionals who offer hair services not currently on our The Art of Hair Salon’s menu,” Tran explains, “such as barber cuts, etching and other unique hair designs.” By selecting a group of professionals who bring something new to your salon, this will ease any potential conflict of interest between commission based salon professionals and booth renters. eeks W 7 r Afte Create an Extended Team All salon professionals need more than just a space to work in. Build, nourish and maintain relationships with your booth renters by welcoming them as an extended team. It is important to develop a plan to help your renters successfully grow their business. It is also important to remember that you are striving to create a win-win working relationship with your booth renters, because their success essentially is what pays the rent. Getting your renters on board with marketing and salon promotions will help solve many of these frustrations. Contracts and Agreements A contract between salon owner and booth renter is very important. Whether it is a business employment agreement or a space sub-lease for booth renters, getting that contract signed will help you secure a solid business foundation. Just as important as the agreement is the manner in which you present the contract. A contract that is presented professionally will protect both parties in the event of a disagreement. A solid contract will most often alleviate those headaches, not to mention protect the business owner and the operator in the event of an audit by the state or IRS. The salon owner should have the contract with the booth renter clearly define the working arrangement be- ks Wee 8 2 r te Af tween both parties. It is better to be covered for what might happen versus not being covered for what has already occurred. Don’t Be Afraid Of The Booth Renter! To build a successful business relationship between you and your booth renters, certain things should be in place and understood. First, your renters must have a clear understanding of your business philosophy, goals, policies and procedures. When your renters are informed and educated, it keeps them in the loop. Never make your salon booth renter feel like an outcast or the enemy. When you are open and honest with your booth renters, they will have a higher level of respect for you, your staff and your business. These factors should open up negotiable terms between you and your renters, which will allow the both of you to operate in a professional working environment that brings entitlement and growth to both parties. If you are thinking about leasing space to booth renters it is always important to sell your salon’s strengths and points of difference. A booth renter can either be your best friend or your worst enemy. So, by thinking outside the box and looking at the positive aspects of booth renting, you will find hairstylists that will help your business continue to grow and thrive. Priceless Even in today’s tough economy, no one is going to let their hair thin out if there is a safe and effective alternative. use As easy to r e ry d a as Laser Hair Enhancement is the answer. This new high profit salon service will create a thicker, fuller looking head of hair for clients with thinning hair. Shirley (above) is one of 80 million Americans seeking an answer for thinning hair and now your salon can be part of the solution. You can own a complete laser system for just $139 a month. You can’t afford to miss this opportunity. Call (866) 646-9050 or visit our web site: www.SalonLasers.com Salon Lasers Better hair from the power of light NORTHWEST STYLIST & SALON | APRIL 2009 | In this issue... What Does Booth Renting Mean to You? From the Editor 5 Beauty Business Buzz Booth rental or commission? Charlene Abretske suggests asking yourself some real and honest questions before making a choice between booth rental or commission. 7 Esthetic Endeavors Compensation and determining whether you are an employee or a renter, is an ongoing quagmire with benefits on both sides of the divide. Judy Culp offers a listing of pros and cons and a clear set of guides for the differences. 12 Retail Matters When it comes to being the expert in retailing, no one knows it better than those doing it successfully every day in tens of thousands of salons. Gordon Miller compiles a list of retail tips and tricks from salon professionals across America. Employees and Booth Renters . 3 Three Months of Marketing . . . 5 Salon Owners: Choices. . . . . . 6 Esthetic Endeavors . . . . . . . . 7 The Nail Extension . . . . . . . . . 8 Beauty Business Buzz . . . . . . . 9 Blue Highways . . . . . . . . . . 10 Retail Matters . . . . . . . . . . . 12 Oregon Board News. . . . . . . 13 Washington Board News . . . . 14 Classifieds . . . . . . . . . . . 15-17 Better Business . . . . . . . . . . 18 Calendar . . . . . . . . . . . . . . 18 What’s New in the Market . . . 19 On the cover... Photo Courtesy of L’ANZA Healing Haircare Lisa Kind Booth Rental: what does this term mean to you? Maybe to a salon professional it could mean an opportunity to be self-employed and in control of your own work space. Or it could conjure up nightmares of financial risk and responsibility. To a salon owner it could be the final effort of change to keep the salon afloat, or maybe a great opportunity for financial independence. April’s issue of the Northwest Stylist is not an attempt at tackling the complicated topic of Booth Rental in one issue. It is simply a look at the different salon models – employee-based or booth renter-based – to help determine which option works best for you. Salon management consultant Ken Cassidy knows personally the challenges and benefits of owning both employee-based and booth rental salons. He considers either salon model an excellent way to run a business. He says businesses run into trouble when they lack the proper legal, profitable and management structure. Turn to page 6 where he explores some important issues concerning salon set-up. What about the esthetician or skincare clinic? Do the same rules apply when it comes to booth renting? You bet they do. On page 7, Judith Culp breaks down the pros and cons of each salon model for both owners and technicians. Her guideline: The person who bears the financial risk and has the most to lose also gains the ability to control. The person with less risk surrenders control in exchange for what they see as the freedom of responsibilities. Business coach Charlene Abretske, page 9, suggests you get real and be honest with yourself to determine the best job option. She offers a list of questions for both owners and independents to ask themselves before making a choice between booth rental and commission. With the concerns in today’s job market, have you found yourself re-evaluating your current views on employment? On page 10, Jerry Tyler states his beliefs that whether a person is employed or independent, their ultimate success lies in the ability to create happy and loyal clientele. The environment you choose should reflect what will allow you to create and maintain the best fit for the clients you can keep happy and loyal. Just for a change of pace, take a few moments to read “Three Months of Marketing” our newest column by Elizabeth Brown on page 5. She tackles the challenges of marketing faced by salon and spa professionals in the booth rental market. The independent has to deal with every aspect of marketing all by themselves without the support staff found in larger salons and corporations. Lastly, with all this heavy business talk regarding booth rentals in this issue, take a refreshing breath and have fun working on your entry for our 2009 Stylist Cover Contest. It is such a fun and exciting way to renew your artistic juices. Deadline is May 15 so you don’t have much time. For information visit our website at www.nwstylist.com or give me a call at (503) 297-7010 x204. Good luck! An Education Happening Featuring Marv Smith in Bellevue On Sunday, May 17, 2009 Alternative Salon Concepts will present Northwest’s own well-known stylist and educator Marv Smith, who will be featuring in-depth technical education. Happening at the Bellevue Hilton in Washington, Marv Smith and his team will present the latest cutting edge techniques. Marv is an expert in the hairdressing field; he is currently hired by several major manufacturers as a consultant to over see new product development and as a spokesperson. Monthly jobs still take him both nationally and abroad for photo sessions, editorial work, and shows. Just this month Marv was the lead hair designer for Fashion Week in Vancouver, Canada, working with top clothing designers creating the styles to compliment the latest in couture clothing designs. You will learn technical education including haircutting, finishing, long hair dressing, color techniques, men’s haircutting and avante garde styles. Plus the show features the latest in visual technology to make seeing, learning and experiencing all the better. Marv will be introducing a new styling product line from Australia called MUK styling products. Also featured will be Torlen appliances and Ian Zachary hair color among others. Come and spend the weekend in Bellevue and even meet Marv Smith and team at the meet and greet following the show. For more information call 1-800-322-5009 or (425) 746-1580. 4 | APRIL 2009 | NORTHWEST STYLIST & SALON Northwest Stylist & Salon Volume XXV, Number 5, Issue 289 April 15 - May 15, 2009 Founded 1984 by David Porter Published monthly by Holland Graphics, Inc. 1750 SW Skyline Blvd., Suite 24 Portland OR 97221 Toll-free (888) 297-7010 or (503) 297-7010 Fax (503) 297-7022 E-mail: [email protected] Web site: www.nwstylist.com Publisher Managing Editor Production Manager Advertising Director Art Director Classified Sales Linda Holland Lisa Kind Joel Holland Marcy Avenson Erica Gibson Kelly Smith Contributing Writers: Judy Culp, Jerry Tyler, Vicki Peters, Charlene Abretske, Neil Ducoff, Gordon Miller, Elizabeth Brown, Ken Cassidy, Kerrin Delaney Oregon Board of Cosmetology Kraig Bohot, Communications Officer Washington State Advisory Board Trudie Touchette, Administrator Susan Colard, Assistant Administrator NW STYLIST & SALON is mailed free of charge to licensed salons and barbershops, booth renters and beauty schools in Oregon, Washington and Idaho. Circulation is restricted to members of the beauty and barber profession, its suppliers and students. CONTRIBUTIONS OF PHOTOS, ARTICLES, etc., are welcome. Payment offered only when arrangements are made in writing in advance with the editor/ publisher. ALL MATERIAL COPYRIGHT 2009 by Holland Graphics, Inc. and/or the bylined authors or photographers. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form, or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the publisher. OPINIONS AND ENDORSEMENTS herein are the sole responsibility of the writers or advertisers and do not necessarily represent the opinions of the publisher or the State Boards of each state. Publication of advertising contained herein does not constitute endorsement. Columns are the opinions of the writers and not those of the publisher. NW Stylist & Salon assumes no responsibility for the claims of any advertiser in their paid advertising nor in the promotional material they provide either orally or in writing. Advertising does not imply that the paper will provide any editorial coverage, photos, calendar mention, or any other space or consideration other than actual space purchased. All advertising must be paid in advance of publication in lieu of prior arrangements. Invoices paid after terms will be subject to a 2.5% per month service charge. Delinquent invoices may be subject to a handling fee of 25%. Published rates are net. Agencies add 15% for gross cost. No Agency discounts. In the event a suit or action is brought to collect amounts due NW Stylist & Salon shall be entitled to recover attorney fees and costs incurred. ADDITIONAL OR OUT-OF-STATE SUBSCRIPTIONS: For a one year subscription, send name, address and zip with check for $20 payable to HOLLAND GRAPHICS, INC. to Subscriptions, NW Stylist & Salon, 1750 SW Skyline Blvd., Suite 24, Portland, OR 97221. Address changes require old mailing label. Elizabeth Brown Very few things are more frustrating to the “Solo Artist” than the realization that most business-building how-to books, articles and advice are written for those that have personnel and monetary reserves. As someone who has worked for and with small businesses for years, I am acutely aware of the challenges faced by salon and spa professionals in the booth rental market. Regardless of size, businesses are limited to initiatives they have the time, manpower, equipment and resources to pull off. As a booth renter you face all of the same responsibilities and challenges; but, unlike corporations with departments, specialists and support staff, you have to deal with every aspect and initiative of your business from planning to implementation and from finance to marketing to the actual “work” all by yourself. So how do you, as an independent salon owner, construct a plan that takes little or no money or other staff to implement while still reaping the results of more clients, increased loyalty, more frequent visits and client referrals? First, something universally true: think ahead. Create a pattern for yourself. Take a scheduled block of time each month to look ahead for the coming three months. Thinking ahead gives you time to set dates, utilize e-mail or direct mail to promote your event or offer, purchase in retail or supplies needed, and to identify and recruit business partners to share costs and prospects with you. Second, when it comes to marketing, stop thinking you are limited to your own resources. When the dot coms went bust in the 90s, many entrepreneurs found themselves out of jobs, starting over. Now in a similar economy, people who have lost jobs are turning to new home-based and service businesses for supplemental income or while in between corporate jobs. Some women who stayed home previously are now working part time to contribute to the household as massage therapists, exercise instructors, and homebased jewelry, jeans and other sales. Plus, service businesses that rely on discretionary spending (spas, cosmetic medi-dental, chiropractic, massage, etc.) are feeling the pinch and will welcome opportunities to share marketing costs with you, help sponsor events, and share contacts for cooperative and cross marketing efforts. April is customer loyalty month. As a booth renter, even you can create your own rewards program for loyal clients. You can construct a discount or add-on service as an incentive for re-booking at the time of service. As a single stylist you can make it your goal to thank each and every client with a thank you note or e-mail. If you plan to provide a reward based on number of visits or dollars spent, you can create your own punch cards on your home computer, designed to fit on a business card, and print them out at home on pre-perforated paper, or you can order cards from a professional printer at a low cost – as low as about $50 per thousand. You can create business cards so that the back side of the card serves as your punch card, appointment reminder, or carries a special bounce back offer from you. May is full of dates which lend themselves to pairs and group offers. From Mother’s Day to prom to graduation to the coming wedding and anniversary season, now is the time to construct and market mother-daughter, sister-sister, or girlfriend group packages for formals, updo’s, makeup parties and more. Business partnership opportunities abound in May – from party planners to restaurants, formal rentals, limo rentals and more. Then wedding season is here! Before June arrives, construct a bridal package cosmetic and hair special, a massage-relaxation special, a mother-daughter or bridal party offer. Contact local wedding planners, formal rentals, limo rentals, bakeries, and local wedding and reception facilities regarding cooperative and cross marketing opportunities. Partner with an exercise or fitness instructor to create a “get in shape for the big day” package offer. Share information about your business partners services with your clients who may be getting married or have family or friends slated to take the plunge. Create a flyer that can be mailed or emailed (as a PDF) and send your flyer – or a stack of them – to wedding planners, wedding and reception facilities and formal or limo rental businesses along with copies of your business card. Once again your business card can do double duty with a pre-printed offer right on the back of the card. Or go a little larger, and order a folded “tent” style business card that contains enough extra space for you to print up all your bridal package offers, or a mini service menu. Talk back! If you have a great idea or experience for partnering with another business, I’d love to hear from you. Send it to [email protected]. Elizabeth Brown is the founder of Be InPulse Marketing and Design in Auburn, Washington and the author of 12 Months of Marketing for Salon and Spa. Email the author at [email protected]. READ IT! SAVE IT! PRINT IT! NOW AVAILABLE ONLINE! Save Money Register before May 18th and save $10! ve -9 g 86 1 Three Months of Marketing s Sla .IB w ww Marketing for the ‘Single Shingle’ as. com o 96 0-4 0 8 l l r ca June 13-15, 2009 LAS VEGAS CONVENTION CENTER This is One Hair & Nail Conference You Won’t Want to Miss! • More than 200 of the finest hair and nail suppliers • Superior and expanded educational opportunities • Energizing and inspiring Main Stage performances • Exciting location in the heart of Las Vegas Ticket Information Advance Pricing (before May 18th) One Day: $35 • Two Days: $70 • Three Days: $105 www.IBSlasvegas or 800-496-9861 Exciting Main Stage Performances Martin Parsons • Kim Vo Cirque du Soleil • Marco Pelusi • Mike Karg Visit www.IBSlasvegas.com for a full schedule of classes and competitions! Presented by Co-located with Official Charity LAS VEGAS Corporate Sponsors Photo: BABAK • www.babak.ca Hair by Dimitrioos Tsioumas; Makeup by John Simpson source code 109 View this article and more at www.stylistnewspapers.com NORTHWEST STYLIST & SALON | APRIL 2009 | Salon Owners: Do You Want Booth Renters or Employees? Is There a Wrong Choice? By Ken Cassidy There absolutely is no wrong choice! As a management consultant I consider having booth renters and/or employees excellent ways to run a salon or spa business; what becomes a problem is how they are set up and how they are run. That is why the majority of business owners fail – because they are not doing what’s necessary to protect their financial investment. When all is said and done business owners discover their business plan lacks three crucial issues: The Lack of a Legal Structure; The Lack of a Profitable Structure and The Lack of a Management Structure. That is true with either an employee-based or booth rental business or having a combination (a combination becoming popular in the beauty industry nationwide). Let’s look at both sides and help clear things up the best we can. Employee-Based Salon First, we’ll take a look from the employer side of the beauty industry. Business owners know they need to maintain control over their business so they think having employees gives them the best opportunity to keep control. They remember some of their first jobs and how they felt controlled; how they punched time clocks, told when to come in, what to wear, what to do and when to do it. Little did they know the section is Federal, and State mandated with person they worked for didn’t know any more guidelines on all sort of issues like maternity, than they did on how to handle employees. sexual harassment, bereavement and loans to Most people are great at the service they name a few. perform but lack the skills needed to run a Having employees today is a lot of business. responsibility for any owner. It costs way too Learning how to handle employees is crucial especially in the beauty industry if you many hard earned dollars in start up costs and running a business today must be taken seriexpect to survive. You can bring in a lot of ously. Too many businesses have failed and money but if you don’t have any at the end of more will surely follow in these tough times. the year, you won’t survive. However, a new business can be rewarding if There are two times that an employee approached correctly even with an employee will cost the business owner the most during based business. their time of employment and you have to be aware of them or you are setting yourself up Booth Renter-Based Salon to fail. The first time is if you offer too high a If you own a salon or spa and choose to salary. When you overpay, there is little room do booth rentals as an owner you become for profit or being able to offer any benefits. a landlord. This means An employee manual you are renting out space is essential. With nothing including common areas, in writing to guide and An employee manual is nothing more. If you have direct the employee set up your business corthere’s chaos. essential. With nothing rectly through a contract, So what is in that you can have total control manual that will help in writing to guide and of your booth renters guarantee owners and through the contract that staff success? There are you provide them. direct the employee three crucial elements The main thing here to empower owners and is a valid contract, usually there’s chaos. employees alike. The requiring more than five first is a job description; pages, to protect both the second is an employee owner and renter alike. You need to underagreement and third is a policy and procedure stand that you do not have control of the manual. day-to-day issues of their working practices. The benefits of having these three Many businesses will fail IRS and State management tools far out way not having audits, including with a judge, because they any when it comes to potential problems, don’t have the contract making the necessary especially when it comes to the IRS, your separation between each other when it comes state or a judge, with employment issues. to the payment of taxes. No contract signals A job description for any position that to the IRS and State that the owner has you have hired for, regardless of the service employees. being provided is the first crucial element to Some important issues concerning rent: your employee manual. This also includes the Rent can only be charged or paid on a flat front desk or management. rate period. However, a smart business owner The second crucial element is an can realize that there are six to seven ways employee agreement. This alone will clarify above the base rent to earn additional income many issues such as compensation of service legally. and retail. It should let a staff member know If the salon or spa business owner landwhat they need to do to get a pay increase/bolord does not own the building their business nus. There should also be a confidentiality is established in all of this information needs clause in this agreement to protect client to be in a Space Sub Lease contract. If they confidentiality which protects the business. do own the building it is a Space Lease that is This has taken the place of non-competing required. clauses. There are many booth rental businesses These are only a few important elements doing things well and making good money. that should be in an employee agreement; But the majority are only surviving at best. there are several more needed to protect an There is simply not enough rent charged for owner’s investment in dollars and staff. all the benefits to the renter. The last part of the employee manual is the policy and procedure element. This would clearly define the policies of the company and the procedures of how those policies would be handled. What most staff and employers don’t realize is these guidelines protect both sides of the business. This | APRIL 2009 | NORTHWEST STYLIST & SALON Ken Cassidy is President of Kassidy’s Salon management consulting Company; owner of Pygmalion Salon the past 32 years; licensed hairdresser, a cosmetology instructor. He has authored several bills in Calif. to protect the beauty industry to make sure all have an equal playing field when it comes to having employees, booth renters and having I/C. You may contact him to get more information at kassidy122@earthlink or www.kassidys.com Benefits on Both Sides of Issue Esthetic Endeavors Judith Culp Compensation and determining whether you are an employee or a renter, is an ongoing quagmire with benefits on both sides of the divide. Especially in tight economic times owners may be concerned about taking on the burden and responsibility of having employees. It is a tough dilemma and their concerns are well warranted. Business owners fear having to pay out more than the technician is actually bringing into the business when all the costs are on the table. They fear spending time and money training a technician and building them to be profitable only to have that technician announce, “I’m going into business for myself so I can make more money.” Most business owners have a vision for what their business is like, how it comes across to the client and the types of services to be rendered. They visualize what the staff looks like, what the music is like, and the ambiance of the setting. Successful owners know what days and hours they need to be open to meet the needs of their client base. They have learned the demographics of their clients and know what the pricing structure needs to be. When hiring, employers are concerned with the new employee meshing in with existing staff and with the client base and how long the technician will stay. Those who have been in business for themselves know there is no free bonus. There are many extra responsibilities and risks for any benefit that may be gained. It is no longer an eight hour job that can be walked away from at the end of the day. The responsibilities of lease negotiation, supplies, inventory, taxes, marketing, cleaning, scheduling, and bookkeeping are all added on top of performing services. Estheticians, especially those new to the industry are justifiably concerned about taking on this responsibility and the associated capital investment. They want a place to practice their craft and share their enthusiasm for the industry. The understanding of IRS terminology and definitions of workers continues to be a cloud that hangs over the industry. All industry professionals need to be familiar with the Federal Taxation Curriculum for those specifically in the cosmetology field. Do you know the difference between a “booth renter” and an “independent contractor?” Strict labor laws are another contributing factor to the increased number of rental stations in salons. It’s a way to avoid the issue, if all of the guidelines are followed and the renter is truly an independent business. Do a web search for your state by typing that state followed by the word labor. Your local regulatory agency will show up on the results list. Let’s boil down the issue to a listing of pros and cons. Each business owner and each esthetician can evaluate which they would prefer – and have a clear set of guides for the differences. Employee Status Pros for esthetician: • Income security to get started • Help with marketing to build client base • No start up costs • Product knowledge training • Taxes are withheld and paid by employer • Low risk factor Pros for employer: • Ability to control product choices • Ability to control dress code, ambiance • Ability to control staffing hours • Ability to set prices Independent Contractor Status Pros for esthetician: • Ability to set own hours and schedule • Ability to select own products • Ability to select own dress code • Ability to set prices Pros for owner: • Monthly check coming in for rent • No start up costs • No marketing costs • No payroll taxes or bookkeeping • No employee hassles • Low risk factor Listed this way the differences become very clear. The person who bears the financial risk and has the most to lose gains the ability to control. The person who has the lesser risk factor surrenders control in exchange for freedom of responsibilities. Each situation is unique but the basics are the same. Estheticians who want to be in control of all the details are going to have to put themselves on the line with a financial investment in their business and assume all the responsibilities and risks associated with it. Salon or clinic owners who want to retain control must make the financial investment and take on the financial responsibilities of an employee. Estheticians who want to be employees are going to have to show commitment to the employer and reward the business owner’s investment in them with loyalty and longevity. Judith Culp, a CIDESCO Diplomat has been in the esthetics industry since 1980. A CPCP permanent makeup technician for over 18 years she served a 4-year term as a Director for the Society of Permanent Cosmetic Professionals, two years as their president. She is president of Culp Enterprises Inc. and CEO of NW Institute of Esthetics. Judy Culp is available for consulting. For more information visit www.estheticsnw.com. READ IT! SAVE IT! PRINT IT! NOW AVAILABLE ONLINE! View this article and more at www.stylistnewspapers.com ALTERNATIVE SALON CONCEPTS Presents A HAPPENING Featuring Marv Smith & Team CUTTING EDGE IN DEPTH TECHNICAL EDUCATION Haircutting • Finishing • Long Hair Dressing Hair Color Techniques • Men’s Haircutting • Avant Garde Hair by Marv Smith & Michael Hall Marv Smith & Team will present the latest Cutting Edge Techniques in a 3½ Hour Presentation of Non-stop Models & Demonstrations. Marv is an expert in the hairdressing field; he is currently hired by several major manufacturers as a consultant to over see new product development and as a spokesperson. Monthly jobs still take him both nationally and abroad for photo sessions, editorial work, and shows. Just this month Marv was the LEAD Hair Designer for Fashion Week in Vancouver, Canada, Working with Top Clothing Designers Creating the styles to compliment the latest in Couture Clothing Designs. AN AMAZING HONOR! PLUS! This Show Features The Latest In Visual Technology So All Can • SEE • LEARN • EXPERIENCE! • Video Camera & Screens • Power Point • Live Demonstrations • Finished Models • Runway Fashion Introducing MUK Styling Products from Australia, Torlen Appliances, Ian Zachary Hair Color Beautiful Predictable Hair Color Results From Ian Zachary Crème Color Date: Location: Time: Cost: Sunday, May 17, 2009 Bellevue Hilton, 300 112th Ave NE, Bellevue, WA 98004 1:00 - 4:30pm Show, Sky View Room (Former Misty’s Disco) 4:30 - 6:30pm Reception Immediately Following Show MEET & GREET Models & Marv & Team! & Visit Display Booths with MUK, Torlen, Ian Zachary & More $40.00 Come and spend the Weekend in Bellevue Special hotel rate $89.00 for Alternative Salon Concepts Guests TO ORDER TICKETS CALL • (800) 322-5009 • (425) 746-1580 • (425) 890-2290 Cell DON’T MUK AROUND - CALL TODAY! SEATING IS LIMITED! NORTHWEST STYLIST & SALON | APRIL 2009 | Am I a Booth Renter? The Nail Extension Vicki Peters Finding a job is tough enough in this market and when you find out things are not right at the salon you agreed to work at what do you do? Many of us that are just starting out do not know what options to look for in a salon environment so we agree to take the job and find out later we are not 100 percent happy with the situation. How do we know what is legal and not legal and how do we decide if salon employment is a better option for us than booth renting? It is quite the dilemma. There recently was a post on a popular beauty message board and I wanted to share her confusion mainly because many of us are in the same situation depending on where we work. Am I a booth renter or an employee? I work in a salon that has made all the techs sign papers stating that we are all [booth renters]. However, we are paid a commission and receive a paycheck every two weeks. They have also now told us we have to work a minimum of 40 hours a week and we have to use the products they provide and they control our books at all times, even telling us that we cannot get client info such as phone numbers etc. They have even told us we have to be on call on our days off. They do not pay employment taxes, Social Security, etc. and they give us a 1099. When I was researching booth renting on the IRS website it states that the employer cannot control any aspects of the job that you are doing. If the employer controls any of this then you are an employee not a booth renter. When this has been discussed they just tell us they are not doing anything wrong. --Help Confused There are two clear ways to work in a salon, booth renting or becoming an employee. The unclear way is to work on a commission, get paid by check where you are responsible for taxes and the salon controls how you work, products you use and your book. This is an IRS situation. If you find yourself in this “unclear” situation, as many of us have – me included, do your homework to see what your state allows. Each state has different laws and you must know your rights. However, since you accepted the situation and are already working in this “unclear” work environment the only answer to the solution is to leave the salon if they do not make changes. Understanding the Difference Booth Rental • You have your own business license. • You rent space in a salon. • You have full access to the salon at all times with your own key. • You schedule all your own appointments with your own phone number. • You keep your own client list. • You pay your own expenses and taxes. • You pay for your equipment and supplies. • You work your own hours. Employee • The salon dictates your work schedule. • Products are provided by salon. • The salon dictates your job description. • The salon schedules appointments. • The client list is the salon’s not yours. • Your paycheck has taxes taken out and the salon pays your state taxes. • Benefits are provided if any. If you do not fall under booth renting or employee categories, challenging the salon once you are working there may be difficult. So be sure to do your homework first and know what you agreed to when you signed the agreement or contract before making any decisions. You have options and you need to be happy with your work situation no matter which working environment you choose. Vicki Peters is a 28 year veteran master nail tech, competition champion, judge, international educator, author and manufacturer and serves on the Nail Manufacturer Council. For more information visit www.vickipeters.com or email her at [email protected]. | APRIL 2009 | NORTHWEST STYLIST & SALON Talent Abounds at Energizing Summit The 2009 Energizing Summit, to be held May 31 – June 1, 2009 in Los Angeles, boasts more haircolor educators than any other event of this type setting a new standard in haircolor education. “There is no giant arena with projectors, most classes have only 30 students,” said Andre Nizetich, President of the American Board of Certified Haircolorists, (ABCH) who is hosting the event. There are several classes taught from the ABCH curriculum. These classes will aid individuals who would like to become an American Board Certified Haircolorist. The classes cover all levels of haircoloring skills. A few of the hands-on classes require some dimensional haircoloring experience. There are 37 hands-on classes which range from technical nuts and bolts of dimensional haircolor and classes such as Speed Foiling, Tone on Tone, to Foil Placement Exposed. Then, there are the more creative hands-on classes such as Techniques for gray hair and The Harmony of Haircoloring. Each hands-on class has only 30 people, and all of the materials are furnished. There is an array of specially designed mannequins to be used for hands-on classes. Mannequins with an outgrowth as well as mannequins with previously highlighted hair. Some of the top educators in the country will be participating in the event such as Tom Dispenza, Roy Peters, Sandra and Bryan Smith, Dhaniel Doud and Deb Rosenburg. Special guests who will be teaching will be Dennis Gebhard: A Blueprint for Haircolor, and a special appearance by Don and Flonnie Westbrook teaching: How to Make Millions Coloring Hair. They own one of the most successful salons in America. Other instructors include, Wendy Bond, always a delight to watch. Imagine being able to do a hands on class ith her. The Energizing Summit is held in Los Angeles at the LAX Marriott Hotel. The cost to attend the Summit is $275.00 for ABCH members, or $375.00 for non-ABCH members. Visit www.haircolorist.com to sign up early for classes as they will fill up quickly. Salon Industry Showing Growth in 2008 Professional Consultants and Resources, a strategic consulting company and industry data source specializing in the beauty salon industry, have just completed its new study. It reveals overall salon industry growth at a historically low 2.8 percent and hair care product growth is even lower at 2.1 percent. However, in spite of the deep macroeconomic recession and low growth, here are some highlights, trends and bright spots emerging from the study: • A major struggle for industry domination and leadership continues between the apex manufacturer (L’Oréal), the apex distributor (Sally Beauty/BSG) and the apex salon-chain retailer (Regis). Resulting effects of major distribution realignments and the move to direct sales are adversely affecting the industry, especially the leading marketers and salons-chains. • Sally Beauty/BSG globally grows by 5.3 percent in FY 2008 – Booth-rental salons fuel sales at open-line Sally stores, which are up 6.6 percent, and Beauty Systems Group stores are up 3.2 percent on exclusive lines. • Salon hair care service revenues experience very low growth at 2.1 percent, which mainly impacts chain-salons. Home hair styling during the recession with new genres of electric styling tools is very popular. • Specialty products grow at 6.7 percent; Hair Styling grows 6 percent. Shampoos and conditioners are in a low growth cycle due to realignments, mass-retail brands and diversion. • Hair color experiences the lowest growth in years at just 3 percent, due to the recession and home-use haircolor purchased at both Sally and mass-retail. • Hardgoods and electrics see an 8.5 and growth, from new genres of Chi, BioIonic, Ceramic, Tourmaline and other product-materials advances and due to heavy home-styling. • Booth-rentals are seeing burgeoning growth in select parts of the USA. Clients are opting for more personalized, private, non cookie-cutter type salon services offered by the big chains. • Mega salon stores see flat to declining sales during the recession. • Direct sales begin to plateau and decline slightly to 12 percent of salon industry. Aveda, Bumble and Bumble, Wella Intl, Kerastase etc., all sell direct to salons. • Great Clips, an “economy chain,” has seen a 37 percent increase in franchisees. Sports Clips is doing well, too. • Small to mid-sized product companies, like Aveda, TIGI, JOICO, Goldwell, Sexy Hair, Farouk, etc., are still growing, in a lowgrowth salon industry, while market leaders falter due to distribution realignments. • New genres of “Naturals” products, like “Brazilian Keratin” and “Moroccan Oil,” are showing pockets of vitality. For purchasing information or questions regarding the 2008 Professional Salon Industry Haircare Study, via E-mail at: [email protected] or go to www.ProConsultants.us. Weighing Your Options: Choosing Booth Rental or Commission Beauty Business Buzz Charlene Abretske Don’t we all want the best deals, results, and returns on our investments when it comes to our money, time and effort? Of course we do, and that is what leads us to the age old question in the beauty industry, “booth rental or commission?” It is like asking “Which comes first, the chicken or the egg?” We like to think there is one answer. Now here is the fun part; there is no right or wrong answer on which is a better choice! In all the years I have been working with professionals in the salon industry I have yet to find which is the better answer. What I recommend is to get as real and honest as you can about what you hope to gain by asking yourself this question and answer honestly: “What are you willing to invest, not just your time and money, but in your blood, sweat and tears?” Here are some more questions you need to ask before making a choice between booth rental or commission. Questions for Salon Owners For salon owners begin by asking the following questions: • Am I willing to not have control in the areas of customer service, pricing, scheduling, marketing, behavior and training? • Do I want to work behind the chair full time in the long term? • Do I own this business to have a place to work or am I looking to sell this business someday for a profit? You must realize that owning a booth rental salon is not for you if: • You are looking at selling the business at a higher profit in the future. You simply will have less assets including equipment, supplies, clients who will support the business, a trained staff that supports your “brand” and policies and procedures that have been developed to increase profit. • You are ready to cut down on the amount of hours you spend behind the chair. Many booth rental owners do not calculate the amount they need to take home to cover their expenses in the amount they charge for booth rental and are still behind the chair full time in order to keep the business open and running. • You want a high level of control over how work is done, what work is done, the behavior of those doing the work, and how much the clients are being charged for the work. These are items, if not managed properly, will greatly decrease your businesses income potential in the short and long term. Many times salon owners will create a “hybrid” type of salon where the relationship between the parties fall into a grey area and it contains aspects of booth rental salons and employee/commission based salons that work for them and those who work there, thinking they have created a win/win situation. This is extremely dangerous territory to tread on. The IRS sees this in either black or white, leaving absolutely no room for grey. Very specific guidelines have been created clearly laying out the rules on what the standards are and what the relationship of parties should be. When the standards are violated it can open up not only you, but those who work in your business to owing large amounts taxes and penalties, the loss of your business and even criminal charges. If you need to find out what the guidelines are visit www.irs.gov for a complete list. Being a booth renter is not for you if: • You are not willing or able to manage ALL of the areas of running a business. • The biggest benefit you see as choosing booth rental is “not being told what to do.” When you are managing your booth rental business you will have less time to work from the chair if you are managing all the aspects you need to in order to be successful. If you do not have the time to manage everything yourself you will be paying the salon owner or other service providers, for managing many of the items you need in order to run a business from your chair. You will also be responsible to Uncle Sam for you tax payments and will not see 100 percent of the money generated from your chair. Many individuals choose booth rental because they “don’t want to be told what to do,” please note holding yourself accountable for all aspects of your business is extremely challenging for even the most organized of us and can be daunting and discouraging to maintain without the help you need to succeed. The biggest positive of this whole situation is you have choices and when you are honest with yourself about your self-expectations, making those choices becomes so much easier. Charlene Abretske is a business advisor with Your Beauty Network and supports salons and spas with growing their businesses through on demand back office tools designed for beauty professionals. For more information about how Your Beauty Network can help, call toll free (866)364-4926 or email [email protected]. READ IT! SAVE IT! PRINT IT! NOW AVAILABLE ONLINE! View this article and more at www.stylistnewspapers.com Questions for Booth Renters For technicians begin by asking yourself the following questions: • Am I willing to take control of the following areas: taxes, business planning, marketing, client building, networking, ordering supplies, scheduling my appointments, basic accounting, educating myself in business, educating myself with technical info, collection of payment from clients, tip reporting, and presenting a professional image? • Will I hold myself accountable in all areas and hold myself to high standards in all aspects of my business? • Will I rely on myself to generate business or will I expect the owner of the salon to supply me with clients? • Is my choice being based on the fact that I don’t want someone telling me what to do? • Do I believe that 100 percent of the cash I make will go into my pocket? NORTHWEST STYLIST & SALON | APRIL 2009 | New Full Service Salon Opens in North Portland – Diamond Nails Salon & Spa Diamond Nails Salon and Spa, a full service salon located in Peninsula Fred Meyer in North Portland has just opened its doors. “Our clients will be pampered in a professional and relaxing welcoming salon environment,” exclaimed salon owner Kim Tran. “We believe quality care and pampering should not have to cost you the earth. And we specialize in tailoring treatments suitable for clients’ needs and budget. Diamond Nails Salon and Spa recently Tran says the clients’ health and safety opened in North Portland. is their top priority, so they have initiated a system with high standards of cleanliness throughout every aspect of the spa. Diamond Nails Salon and Spa prides itself on being a one-stop spa where the clients can pamper themselves or bring their family and friends. They offer a variety of services including haircare, nails enhancements, hot stone pedicures and manicure, eyelash extension, eyelash curl, tinting, facial anti-aging treatments through to body wraps, microdermabrasion and waxing. People can enjoy this full range of treatments at Diamond Nails Salon and Spa. Tran says she based her salon on knowing the importance of not only looking good on the outside, but also feeling good on the inside. The salon is located at 6844 N Lombard, Portland. For more information call 503-2854861. Clients may find information at the website, www.DiamondNailsSalonandSpa, on the wide range of beauty treatments and products. Advanced Professional Skin Care Medical Edition, Hardcover Written by Industry Expert Peter T. Pugliese, MD This is a comprehensive reference for serious estheticians who wish to acquire the latest knowledge that not only will equip them to meet high standards of technical performance, but will help them to educate their clients regarding the most recent scientific advances. IF YOU INTEND TO BE PART OF THE SKIN CARE PROFESSION, YOU NEED TO PURCHASE THIS SET! Get the Hardcover Book PLUS the Workbook Set Now Only $149 00 + shipping Originally $180.00 CONTACT GARNIS OLLIVIERRE: 206.550.6888 10 | APRIL 2009 | NORTHWEST STYLIST & SALON Re-Evaluating Your Job Options Blue Highways Jerry Tyler With all the uncertainty in today’s job market many in our industry are re-evaluating their views of employment and compensation to find some sanity in these troubled times. After seeing the massive job losses in corporate America, those who are in the traditional employee-based salon business model are perhaps entertaining the idea of going “independent” and considering the booth rental model. Conversely, booth renters who are seeing a decline in their own service sales, may be eager to become employees of the many salons/spas that have a built-to-last solid employee-based business model. Whether employed or independent, the bottom line is to understand whatever path we choose the ultimate success lies in our ability to create a happy and loyal clientele. The environment we are in should reflect what will allow us to create and maintain the best fit for the clients we want. In this pursuit there are pros and cons to both booth rental and employment. We have to be real with ourselves and ask “What do we truly want?” and “What are the benefits and challenges?” weighing both options carefully. So much of the landscape of our industry has changed in the 35 years I have worked in the industry. Traditionally beauty and barbering professionals were employed, either by commission salary or a fixed salary. Since rent was low, as were products, and taxes weren’t as high, employers were able to offer high commissions, health care, even paid vacations. They still could make a profit beyond what they earned behind the chair. Many were able to train their own staff and even create partnership options for their high achievers to open their own salons under their umbrella. Then, in the 1980s came the boom in the real estate market and rents increased. The expanding role of government brought higher payroll and income taxes on employers, not to mention the overall cost of professional products. This forced salon owners to realize they would have no profit or lose their businesses altogether. Many in California and other states moved their business model from the employee-based to booth rental. The traditional model shifted to a point where according to industry statistics between 75-90 percent of the licensed beauty professionals are now booth rental in the western states. The advantage of being employed is that you are in a shared partnership. Our industry is unique in that while we may work for an employer it is our individual achievement behind the chair or in the treatment room that creates the plus or minus in the balance column. If we are not successful they are not successful as an overall business. What the employer provides varies but in the end those who invest in their staff ’s education, marketing, professional and technical support work hand in hand to assure both individual success and therefore their own salon success. Another advantage is that you receive a paycheck; you receive other employee benefits that come from the federal and state mandates including Social Security, workers compensation, unemployment/disability insurance etc. When you are independent you are responsible to carry these costs yourself. Because of employer control in standards, hours, business protocols and compensation, some feel restricted and want to dance to their own song. The advantage and challenges of being independent is that you are an “army of one.” You are the business. How you conduct yourself totally reflects the ultimate outcome as you have complete control: control of the hours you work, what products you use, how you dress, your price structure, what services you provide. With complete control also comes complete responsibility. You have to make all the contributions for Social Security and quarterly payroll taxes. You have to carry your own liability insurance. You have to order your own products. You incur all the costs of doing business. You have to provide for your own continuing education. Ultimately you have to contribute and invest in yourself to grow your independent brand. Win, lose or draw it’s all about you. Many in our industry never realized their true potential for individual success until they became independent. On the other hand, to truly be a fully realized independent professional many find having to do it all and thrive with no external help is overwhelming and are returning to employment and the support it provides. In the end whether you find employment by a business or you employ yourself, it all comes down to embracing the benefits each path has to provide and bringing the highest degree of professionalism to the game no matter what, that will ensure our long term success in the industry. Jerry Tyler’s column Blue Highways is his “Road Less Traveled” perspective on the solutions and challenges facing the beauty industry. Jerry Tyler has been a stylist since 1975 serving as the former artistic director for Vidal Sassoon Academy and currently as Director of Education for Carlton Hair salons. He is also a licensed cosmetology instructor and has served as President of the California State Board of Barbering and Cosmetology. READ IT! SAVE IT! PRINT IT! NOW AVAILABLE ONLINE! View this article and more at www.stylistnewspapers.com NEW LOCATION IN SALEM! FOUR SEASONS BEAUTY SUPPLY 12033 SE Powell Blvd., Portland OR 97266 Open 6 Days a Week: Mon-Thur 9am-7pm • Fri 9am-3pm • Sat - Closed • Sun 11am-7pm 503-760-5388 • 503-869-2926 Fax 503-760-6244 Offers Expire May 15th, 2009 or While Supplies Last. FOUR SEASONS MARKET PLACE 980 Lancaster Dr NE, Salem, OR 97301 (behind Taco Time) 3061 W. 11th Ave., Eugene, OR 97402 Open 6 Days a Week: Mon-Fri 9:30am-6:00pm • Sat 10:00am-6:00pm BEAUTY SUPPLY BEAUTY SUPPLY Mon-Thur: 9:00am-6:00pm Fri: 9:00am-5:00pm • Sun: 11:00am-5:00pm 541-484-6666 Fax 541-848-0547 Ph: (503) 363-9098 • Fax: (503) 363-9069 We Match All Local Advertisers Pricing! Visa & MC Say you saw it in the Welcome! FREE FREIGHT FOB Warranty on all Merchandise NW Stylist! Steamer with Ozone Sale $199 reg. $249 All in stock Kayline Roll-a-Bouts & Toppers 30% off Facial Table with Shelf Sale $369 regular salon price. reg. $399 Mobile Salon MS100, MS200, MS300 8 in 1 Facial Care Unit with Hot Towel Cabinet Sale $999 reg. $1399 Hydraulic Chairs Botticelli or Cezanne Kayline 505 Pedi Cart Kayline Chemical Trays: PT310, PT300, FT6-310, FT59 Portable Mini Nail Care Center 401 Sale $249 each reg. $299 Hot Towel Cabinet Sale $130 All 16 oz treatments $5.50 All 16 oz Treatments $5.50 Hempz Holiday Baskets choose from: 24 travel size Hempz Cucumber Jasmime Moisturizers 2.5 oz. 24 travel size Hempz Herbal Moisturizers 2.5 oz 24 travel size Hempz Body Butters and get a FREE Hempz basket. reg. $180 Nail Table Sale $299 reg. $449 Pedicure Cart Sale $199 reg. $239 Buy 32 oz EzFlow Liquid get FREE 4 oz Powder $21.95 value reg. $799 $9.99 Midnight Bloom Back Wash unit Sale $650 All pot waxes $29.95 Buy EzFlow Primer Get EZ Bond FREE! FREE tote with purchase Naturally Advanced Body Care $49.95 each Learn Retailing from Your Peers Retail Matters Gordon Miller 2009 COVER CONTEST Hurry! Deadline is May 15th! How to enter: 1. Enter as many times as you wish. Each entry must have it's own entry form with model release. 2. Carefully plan your photograph with the main focus concentrated on the right side so that important features of your design will not be covered by the Stylist logo, mailing label or coverlines. 3. Fill out and attach an entry form for each entry. Official entry forms are available at www.stylistnewspapers.com. Please write/type legibly. Failure to include a properly filled out entry form may disqualify your entry. 4. Mail in your entries before the deadline: May 15th, 2009. Important Information: 1. The final printed size of our cover is 10”w x 11”h. All entries should be high enough quality to be output at this size. We recommend a minimum of 300dpi at this size. 2. All digital entries must be accompanied by a print out. The print out should be at least letter size (8.5”x11”) and of good quality. High end photographic paper is accepted, but not necessary since we will ultimately use the digital file. An entry form must be attached to the back of each entry. 3. You may enter more than one photo. 4. Judges will be selected by Holland Graphics/ Stylist & Salon Newspapers 5. Winning photo will be published on the cover of the June 2009 issue. 6. Entries cannot be returned. Digital requirements: - 300 dpi, 10”w x 11”h minimum size - TIF, JPG or PDF files saved on CD. Stylist & Salon Newspapers 2009 Cover Contest Entry Form Entrant’s Name: (as it should appear if chosen as winner) Salon/School: Address: City/State/Zip: Daytime Phone: Credits: Hair: Makeup: Photographer: Model: Mail to: Stylist Newspaper Cover Contest 1750 SW Skyline Blvd., Suite 24 - Portland, OR 97221 Please type or print clearly and attach to each entry. Illegible entries may be disqualified. Each entry submitted must include an entry form. For more info and additional forms go to www.stylistnewspapers.com 12 | APRIL 2009 | NORTHWEST STYLIST & SALON Surveys show time and time again that professional networking is one of the most valued forms of education. To that end, this article is a collection of thoughts of a group of fellow professionals who are actively networking on NCA’s Facebook Discussion Forum “Retail Matters.” These are real comments from real professionals with a passion for retail and what it means for the clients, careers and livelihoods. The question we asked was: To those doing more than 20 percent of your total revenue in retail, what is one thing you know for sure about retailing that can make a difference to others? Kristi: The key word is CONFIDENCE. You have to show confidence or clients will back away. And yes, you will have those who simply will not buy salon product, but don’t let those people discourage you. Jacquelyn: With new guests, I always let them know during the consultation I will be recommending products for maintenance. I look for things missing in their current regimen and suggest a product to fill it. If money is an issue I suggest they replace one product at a time. Donna: It’s all about educating clients and telling your story effectively. If you can show clients the benefits behind a product or treatment that addresses their specific needs and show results, you will increase your retail profits. Jody: Find a line and company that represents who you are and what your business stands for; learn everything about their products so you can without a doubt prescribe effectively what your guest need. Stand behind your recommendation and make sure the product company stands behind you with education. Marci: Rotate promotions on a six to eight week basis, and create opportunity for shopping by recommending products for the people around them. Francie: Make the connection between retail and services. We have a sign that says, “All of our services are guaranteed when the professional products we recommend are used!” It’s that simple! Happy retailing! Rowena: Stick to features and benefits. All guests need to know is “what is it, how do I use it, and why is it good for me.” Know your lines... read the back of bottles daily. If you have down time, educate yourself instead of warming the comfortable chair in the back. Carla: Take care of male clients and they will be repeat customers for life. Most want to know what they should use for home maintenance and how to use it. They will often purchase two or three of the same product, -- and even stop in between appointments to pick up what they need. Kristi: Make a serious commitment to retail by trying new products constantly, reviewing what is and is not selling and most of all keeping your retail fresh by providing choices for the clients and keeping shelves stocked and clean. Sara: Don’t “push” people. Make suggestions based on each clients needs, and if they respond, get more in depth – but if they seem completely uninterested or annoyed, move on as some people are just completely uninterested in buying professional products. Don’t let that get you down. Focus on clients who are interested. Marci: Don’t wait to talk about product until the end of the service. Communicate before hitting the shampoo bowl about what products will be used during the service and involve them throughout. Show them, tell them, and include them in the experience. And remember, clients WANT PRODUCT. They love them as much as we do – so how do keep forgetting that? Daniela: Know your stuff! Know what’s in your products, what they can and cannot do. Know why what you recommend is better than Olay or Pantene -- and be specific. The client can read the back of the bottle just as well as you can so you need to provide more information. You will succeed at retailing when YOU are the expert. When it comes to being the expert in retailing, no one knows it better than those doing it successfully every day in tens of thousands of salons across America. Remember during these tough economic times, clients will be thinking twice before spending. Savvy retailers will be honing their technical, business and communication skills, increasing their product knowledge, and working harder than ever to insure they deliver amazing service supported by quality products for home care to help make those services last – and keep those clients coming back. To get in on the conversations on NCA’s Facebook Discussion Board, go to facebook.com and request an invitation to join the National Cosmetology Association group. Gordon Miller is Executive Director of the National Cosmetology Association (NCA), For information on NCA’s Association’s member benefits and programs, go to www.ncacares.org or call 312-527-6765. For information on NCA’s SalonLife show, August 2-3rd in Chicago, go to www.salon-life.com or call 888-254-9810. READ IT! SAVE IT! PRINT IT! NOW AVAILABLE ONLINE! View this article and more at www.stylistnewspapers.com Advanced Esthetics Back on Radar Taking License Kraig Bohot OHLA Workplace Assessment Continues Concerns voiced by Oregon Health Licensing Agency (OHLA) staff caused the Department of Justice (DOJ) to place part of the agency’s management team on paid administrative leave on February 2. Three Department of Administrative Services (DAS) managers have served on an interim basis to conduct a workplace assessment in conjunction with the DOJ. “As readers of Northwest Stylist, Board of Cosmetology members, applicants for licensure and other agency stakeholders can attest, the agency continues normal operations,” says Acting OHLA Director Brian DeForest. “From licensing to legislation, OHLA is providing a full range of regulatory services and oversight.” DeForest added that the workplace assessment and changes at the agency are focused on administrative functions and have no effect on the Board of Cosmetology, one of 10 volunteer citizen boards and councils OHLA oversees. Former Director Susan K. Wilson served at the pleasure of the director of DAS, and DAS made a decision to make a change. In March, Wilson was told her services were no longer required. Two other managers remained on administrative leave as of the time this article was written. FAQ Answers: Eyelash Extensions Do you have a question about licensing or regulatory compliance issues? This new monthly feature provides answers. To submit a question, e-mail [email protected] or call 503-373-1939. Q: My salon wants to provide eyelash extensions. These are not simply regular “false lashes.” They are individual lashes that are adhered to the client’s own lashes to extend them. Can an esthetician apply them? What about someone certified in hair design? A: Yes. Practitioners certified in esthetics and hair design may apply eyelash extensions. Under ORS 690.005, Definitions, (6)(c), esthetics includes “makeup artistry,” which includes such practices as applying eyelash extensions. Under ORS 690.005, Definitions, (9)(b), hair design includes “styling,” which includes such practices as applying hair extensions, including eyelash hairs. Find FAQ Answers Online! Find more answers to frequently asked questions online at http://www.oregon. gov/OHLA/COS/COS_FAX.shtml. About the Board... Welcome to New Board Member The Oregon Health Licensing Agency (OHLA) and Board of Cosmetology welcomes new board member Shelley Couch. Shelley Couch has been General Manager at Shear Precision, Inc. (part of the Great Clips® salon chain) in Lake Oswego since 2000. She Shelley Couch previously was a manager at Shear Precision from 1996-2000 and a stylist from 1994-1996. Ms. Couch graduated from Reynolds High School in Troutdale and obtained her cosmetology degree from Magee Brothers Hollywood School of Beauty in Portland. “I believe in keeping industry standards high and keeping everyone informed so that they have a clear understanding of state regulations,” says Ms. Couch. “I have been involved in policymaking and setting industry standards in my career and look forward to contributing my knowledge to the regulatory process.” Her first term of service runs from 1/1/2009 to 12/31/2011. In case you were wondering whatever happened to the concept of advanced esthetics certification, here’s a quick update. Did you miss it? That’s how fast House Bill 3232, which contains a provision to allow the Oregon Health Licensing Agency (OHLA) to issue a “specialty certificate in a field of practice,” may pass through the legislative process. As you might have heard, the Oregon State Legislature has a lot on its plate. Budget. Health care. Other big issues (fill in the blank here). While those big-picture issues may take up a lot of time and energy, it’s nice to know that OHLA’s smaller-scale issues aren’t getting buried in a pile of legislative bills. OHLA continues to work with legislative staff and the governor’s office to keep our bills headed towards a hearing and, hopefully, passage. Tricks of the Legislative Trade Unless you regularly walk the halls of the state capitol, the legislative process may seem a bit mysterious. It’s really not. Basically, most of the legislative work and opportunity for public comment on a bill happens in committee. The committee reviewing HB 3232 is the House Health Care Committee. While OHLA attempts to keep our stakeholders abreast of legislative developments, sometimes it’s anybody’s guess when a committee will schedule a public hearing on a particular bill. However, while subject to change, you can review a committee’s upcoming schedule of hearings at http://www.leg.state. or.us/09reg/agenda/webagendas.htm. “Committee Agendas Online” also includes the phone number of the legislative committee, which you can call to inquire about a particular bill. Real Work in Rulemaking While not discounting the tremendous amount legislative effort that goes into reviewing the hundreds, if not thousands, of bills proposed each session every two years, the intent of the legislative process is not to iron out the details of how a particular bill will be implemented once it becomes law. Rather, the Legislature considers whether or not the issues represented in a bill need to be made into law in the first place. Is it a good idea that can be implemented effectively? Unless you are adamantly opposed to the concept of advanced esthetics certification, you probably aren’t going to be interested in testifying before a legislative committee at a hearing. If you’re in favor of advanced certification, the real work will begin in administrative rulemaking, when the specific details of its implementation are ironed out. Ideas, Suggestions Welcome I’m not discouraging anyone from testifying before the Legislature, but if you’re in favor of advanced esthetics certification and would like to participate in making it a reality, wait until rulemaking. That’s when we’ll determine what exactly advanced esthetics means: another level of certification modeled after existing programs that require hundreds of hours of additional education and training, a series of subspecialties that can be obtained a la carte, or something else that isn’t readily apparent. Of course, we’ll need your input. Stay tuned…. Kraig Bohot is Communications Coordinator at the Oregon Health Licensing Agency (OHLA), a state consumer protection agency providing centralized regulatory oversight of multiple health and related professions. He can be reached at (503) 373-1939 or at [email protected]. Advanced Esthetics: Legislative Language Following is an excerpt from House Bill 3232, an Oregon Health Licensing Agency (OHLA) bill that, among other things, proposes to allow OHLA to issue certifications for specialty areas of practice, specifically esthetics. House Bill 3232 SECTION 33. ORS 690.047 is amended to read: (2) The Oregon Health Licensing Agency may issue a specialty certificate in a field of practice to a practitioner who has: (a) Completed post-graduate education approved by the agency that is separate from the education or training required for entrylevel certification; (b) Passed an examination approved or recognized by the board; (c) Paid the required fees; and (d) Completed prescribed continuing education credits as determined by agency rule. SECTION 34. ORS 690.048 is amended to read: (3) A practitioner’s certificate shall indicate any specialty certification, obtained under ORS 690.047, for which the practitioner is qualified to provide advanced services in a field of practice. Advanced services shall be defined by rules adopted by the agency. To view HB 3232 in its entirety: http://www.leg.state.or.us/09reg/measpdf/ hb3200.dir/hb3232.intro.pdf NORTHWEST STYLIST & SALON | APRIL 2009 | 13 Fish Pedicure Service in Salons Recently the department of licensing’s position on fish pedicure service in salons was appealed by an individual who was interested in providing this service. The Administrative Law Judge who presided over the hearing on this issue upheld the department’s position and stated that the practice of providing fish pedicures as it currently exists is inherently and dangerously flawed and creates the potential for undue and serious risk of harm to the public.” Apprenticeship Program Information Article submitted by: Janiece Hoggatt, Cosmetology Advisory Board Member Representing the Apprentice Salons 2009 Advisory Board Meeting Schedule We will be conducting workshops directly after the Advisory Board meetings and all day long on the workshop dates. The workshops are for the re-write of the current law, RCW 18.16: The Law Relating to Barber, Cosmetologist, Manicuring and Esthetics. Everyone is invited to attend and join us as we work through this arduous task. This is an opportunity to be a part of the law making process and have a voice in the regulation of your industry. All meetings and workshops will be held at the Department of Licensing, 405 Black Lake Blvd., Olympia, Wash., (360) 664-6643. Department of Licensing Disciplinary Actions March 2009 • MILTON - Glamour Nails, (Son Huynh) — Finding: Safety & Sanitation violations. Action: Fined $500. • FEDERAL WAY - Salon Avida, (Cuc Thi Vu) — Finding: Safety and Sanitation violations. Action: Fined $500. • YAKIMA - Hi-Tek Salon, (Cai stacey Do) — Finding: Aiding & Abetting Unlicensed Activity. Action: Fined $500. • SEATTLE - Fancy Nails, (Thao Thi-Thu Tran) — Finding: Safety & Sanitation violations. Action: Fined $500. Renew Online Board meeting dates: May 18, 2009 • • July 13, 2009 • September 14, 2009 • November 9, 2009 Workshop dates: • April 13, 2009 • June 8, 2009 • August 10, 2009 • October 12, 2009 Health & Safety Tip: Ensure that the equipment you are using for disinfection is operating at the correct settings. You can check the manufacturer’s information that comes with your equipment or you can also go to their websites. If you are using equipment that is not fully working to the correct temperatures, you may be spreading bacteria to yourself or to your next client. Numbers In Style Dept. of Licensing Active Licenses Operators . . . . . . . . . . . . . . . . . 53,489 Personal Service . . . . . . . . . . . . . . . 244 Salons . . . . . . . . . . . . . . . . . . . 11,798 Schools . . . . . . . . . . . . . . . . . . . . . 90 Mobile Unit . . . . . . . . . . . . . . . . . . . 13 Cosmetologist, Manicurist, Estheticians, Barbers, Instructors, Salon/Shops, Personal Services Operators, and Mobil Services Operators can renew licenses online. Watch for your Notice to Renew in the mail and if you are eligible, you will receive a password and the website address. Visa or MasterCard are required for online payment. Visit our Website! www.dol.wa.gov/business/cosmetology For the most current information on the cosmetology program, visit our web site at http://www.dol.wa.gov/business/cosmetology. If you need to contact us, we can be reached at (360) 664-6626, or write to: Department of Licensing, Business and Profession Cosmetology Section, PO Box 9048, Olympia, Washington 98507 14 | APRIL 2009 | NORTHWEST STYLIST & SALON The Washington State Cosmetology Apprenticeship Program (WSCAP) is available to any licensed salon/shop in the state of Washington. As an approved participant, a salon/shop owner may train apprentices to take the state boards, become licensed, and can then expect them to continue to work for their salon for a period of at least two years. This program was developed to allow those people who cannot afford to pay for schooling an opportunity to learn our wonderful industry. They are able to obtain real life experience during their training, so job placement is easier for them. Apprentices can apply to be trained to become Barbers, Cosmetologists, Estheticians, or Manicurists. A licensed operator, who is actively licensed for three consecutive years can apply to become a trainer in an apprentice approved salon. The apprentice works with their trainer one-on-one for their required on the job (OJT) hours until they become licensed. The program for each license is as follows: • Barber is 2000 OJT hours plus 144 RSI hours • Cosmetology is 3000 OJT hours plus 216 RSI hours • Esthetician is 2000 OJT hours plus 144 RSI hours • Manicurist is 2000 OJT hours plus 144 RSI hours An apprentice wears a badge/name tag that clearly identifies them while working in the salon. The salon also posts a clearly visible sign indicating that their salon has qualified to participate in the apprentice program. The salon/shop pays the WSCAP Training fund for every OJT hour that an apprentice works while employed at their business, plus a monthly administration fee. The apprentices are paid an hourly wage during the onthe-job training period. An hourly deduction is required from their wages, on a sliding scale, to pay for their mandatory Required Supplemental Instruction (RSI). RSI hours are with a licensed instructor who instructs the group of apprentices from Washington State each month. The apprentice is required to keep track of their hours and the skills they are learning, as they would in a licensed beauty school. The salon/shop monitors these records and sends the report to WSCAP who is responsible to send the reports to the Department of Labor & Industries. The salon/shop is also inspected and audited by the Washington State Department of Licensing Cosmetology Division. This is a wonderful opportunity to obtain employees, to help our unemployed at a time of major job losses, and to give back to our industry. If you are interested in becoming an apprenticeship salon you may go to the Washington State Cosmetology Apprenticeship Program website for more information www.cosmetologyapprenticeship.org. SALON OPENINGS SALON LAVONNE HAS AN OPENING FOR FULL OR PART-TIME STYLIST AND FULL OR PART-TIME NAIL TECH NICIAN Please send a resume to: 14547 SW Westlake Dr., Lake Oswego, OR 97035 (503)968-7141 WILSONVILLE PAUL MITCHELL FOCUS SALON HAS OPENING FOR STYLIST willing to use full cosmetology license. Commission vs. hourly. Email to: [email protected] or call (503)998-4200 to schedule an interview. BEAVERTON - UPSCALE SALON HAS OPENINGS FOR FULL TIME HAIRDRESSERS AND ONE NAIL TECHNICIAN FOR SPA PEDICURE AREA MUST HAVE CLIENTELE. CLOSE TO PIER ONE IMPORTS ON BEAVERTON HILLSDALE HWY. REASONABLE LEASE WITH RETAIL SPACE. (503) 381-1177 NEW, BEAUTIFUL, FULL SERVICE SALON - BUSY LOCATION - HAZEL DELL - VANCOUVER Hadassah Salon & Spa - will open May 2009. Seeking Stylists-lease or commission. Also seeking Massage Therapist, Esthetician and Nail Tech. Pay commission. Call (360)921-3191. BASELINE SALON - BEAVERTON - SEEKING STYLISTS Sell your own products. Great location, lots walk ins, first month 1/2 off. Friendly, positive environment. Very affordable lease. Bring your clientele. (503)629-1866 CASINO DEALERS NEED YOU TO MAKE THEIR NAILS SHINE!!! 75% Commission is YOURS! Pedicure Spa Chair, UV Ta ble & free TAN NING! Call Alissa 503-843-4343 LAKE OSWEGO - WELL ESTABLISHED SALON LOOKING FOR STYLIST Commission position. Experience required. Contact Manager, Shannon Fisher (503)636-8758 VANCOUVER ~ HAIR & NAIL STATIONS AVAILABLE $25 per day. Good location to help you build your clientele. Call for more information (360)909-4680 $500 HIRING BONUS! Outgoing & motivated Hairstylist with full (or almost full) clientele wanted for a commission position in our upscale salon in NW PDX. We are a Bumble & bumble salon w/Jan Marini & Dermalogica skincare. Receptionist, laundry & backbar provided. Position is 60/40% commission - you get 60%, plus 15% for retail sales! Join our team and we will pay you an additional $500.00 as a hiring bonus! Contact Charlie; 503-227-7750 Resume & references required. STUDIO THIRTY STIMULUS PACKAGE ~ INCREDIBLE P.T. & F.T. Lease Price Available. New spacious salon. Awesome urban area w/ lots of restaurants, foot-traffic. Great eco-products, education, incentives... You’ll want to call this your new cre ativ e work spa ce. Con tact : [email protected] NEW SALON IN NORTH PORTLAND We are seeking experienced Stylists with clientele. Stations for lease ~ full-time $399 per month, part-time $275 per month. Please call Kim (503)442-7683 VANCOUVER, WA - ESTABLISHED SALON HAS OPENINGS FOR LEASE STYLISTS Great retail commission. Must have base clientele. Some walk-ins. Call (360)896-5800 ext.11 ask for Dana or Teresa. GREAT LO CA TION - VAN COU VER, WA - HAZEL DELL AREA - LOOKING FOR STYLIST with some clientele. Sell your own products. Private station. Call Linda (360)573-7534 LEASE OFFERS SALON #1 HAS ONLY ONE STATION LEFT FOR LEASE! $350 per month. Must have clientele and be self-motivated. Sell your own products. Must see! 1530 NE 172nd & Halsey or call Pam (503)255-8686 77 FINALLY HAS OPPORTUNITY’S FOR LEASE STYLISTS Lease consists of backbar, website, e-newsletter, press, full time receptionist and retail commission. Kevin Murphy, Davines, Phytologie, and Goldwell products sold. Looking for full-time, minimum 5 years experience in the industry. www.seventyseven.us. MANICURISTS ~ LEASE NAIL STATIONS AVAILABLE Great salon for person with clientele or motivated professional. Full-time only. Sell your retail. Benefits, incent i v e s . N E 1 8 1 s t , Po r tl a n d . Ca l l L eo n a (503)666-3795 Classic Touch PAUL MITCHELL FOCUS SALON has Stylist station available for lease. Work in a professional atmosphere with a very comfortable culture. Mr. Oscar Hairstylist, Portland. Call Warren @ (503)252-3433 or email: [email protected] NORTH SEATTLE SALON / STATIONS FOR LEASE Hairstylist needed, lease or commission. Great location. Fun, relaxed salon in fast growing neighborhood. Great place to build your business. $500 per month. (206)783-1284 SEEKING SUPER MOTIVATED STYLIST WISHING TO CON TROL THEIR OWN DESTINY AT A BEAUTIFUL SALON IN DOWNTOWN PORTLAND Great staff, reasonable rent and high density client potential. Call Dan for details at ME Hair Design (503)227-0322. HAIRSTYLIST & NAIL TECH LEASE STATIONS AVAILABLE AT SHEAR PLEASURE HAIR DESIGN LOCATED IN RA LEIGH HILLS, FRED MEYER SHOPPING CENTER - BUSY, WELL ESTABLISHED, FULL SERVICE SALON Must see before choosing a salon. (503)297-3305 or (503)557-8516 Two Months Free Rent PANKY & FRIENDS IS SEEKING MOTIVATED, PROFESSIONAL AND FRIENDLY HAIRSTYLISTS AND NAIL TECHS TO LEASE IN DOWNTOWN MILWAUKIE Full time and part time avail able. Call Panky (503)799-5973 HAIRSTYLIST STATION FOR LEASE IN WELL-ES TAB LISHED, CLEAN, SPACIOUS SALON Excellent NE Portland location. Reasonable lease, plus receive 20% of retail sales. (503)913-0986 or email [email protected] FREE TRIP TO MEXICO 5 stations for lease. $400 each. Sign a lease for 12 months and receive a free trip to Mexico. 3061 W 11th, Eugene Oregon. (503) 869-2926 NAIL TECH / STYLIST This is where you want to work if you like a nice, newly remodeled, established salon with professional staff. Call Joan (503)284-2927 or (503)702-9261, drive by: 4103 NE Tillamook, Portland. NORTHWEST STYLIST & SALON | APRIL 2009 | 15 HAIRSTYLISTS WANTED!! Come join a fantastic team and enjoy each day you come to work in this beautiful, higher end lease salon. Uptown Village, downtown Vancouver. Plenty of parking. Serious team players only. (360)601-5486 WALKER ROAD: BEAVERTON - 1 MONTH RENT FREE! Very Affordable Lease! Work with HON EST, Fun, Relaxed Co-work ers. Experienced Stylist / Colorist Needed. Up Front Client Parking with Walk-In C l ie nt e l e A v a i la b l e. ( 5 0 3 ) 6 7 9 -5 7 7 7 o r (503)646-6620 GRESHAM SA LON SEEKS TALENTED HAIRSTYLISTS with established clientele. FT/PT available. Good location with fun atmosphere. Reception included. Free month with one year lease. C ome join our team! C all (503)504-2438. NEAR WASHINGTON SQUARE - SEEKING FULL OR PART-TIME LEASE HAIRSTYLIST Two chair salon. Personal, professional, newly decorated. Bring your clients to a space that is different from the beauty shop politics. Your clients will love it! (503)244-1927 CHANGE IS HARD! NW Portland’s AT THE SALON can help! 1/2 OFF FIRST 3 MONTHS with year lease. Full or Part-time available. Reception, sell own retail and much more! (503)295-1242 UPSCALE GRESHAM SALON HAS HAIR STATIONS AVAILABLE ~ 1/2 OFF FIRST MONTH’S LEASE Lease or commission, FT or PT. Good location with some walk-ins. Lease includes retail commission and towels. Must be experienced and professional with clientele. (971)533-4333 SILHOUETTE HAIR SALON IN CEDAR MILL AREA has two Hairstylist stations and one Nail Tech station available now! Full or Part time leases, very rea sonable! Please call Robin (971)344-7917 ES TAB LISHED SA LON IN EAST VANCOUVER HAS OPENINGS FOR EXPERIENCED HAIRSTYLISTS & MANICUR ISTS / PED I CUR ISTS Sign a twelve month lease and receive two months FREE. Please call (360)944-9441 SPRING!!...OUT OF THE BLUE AND INTO THE ‘ROUGE’ A Refreshing Change for two Established Stylists. Advertising, Processing Room, Dispensary, Online Booking, Retail Sales & More. F irst M onth Com pli mentary. (503)892-3527 www.mysalonaurouge.com PRIVATE ROOM AVAILABLE FOR LEASE! If you have your own clientele and would like to retail your own products, this is the place for you. We are conveniently located on NW 23rd Avenue with off-street parking for our clients. For more information call Jacqueline at (503)701-7992. UPSCALE, DOWNTOWN SEATTLE SALON - STATION LEASE OPPORTUNITY Well established, New European décor, successful stylists, supportive atmosphere. Call Nello 206-441-0304 START YOUR OWN BUSINESS at Aspen Summit Plaza in Portland. 1199 rsf for lease with plumbing for four hair sinks, cabinets, exposed ceilings, stained concrete flooring and utilities included for $1500 monthly. Signage, free parking. Easy I-205 ac cess, busline at cor ner. Call Sue (503)601-8763 HAIR STYL IST STA TION FOR LEASE AVAILABLE IN NW PORTLAND LOCATION The atmosphere is modern and professional, yet relaxed and comfortable. We are looking to add another skilled, creative and self-motivated Stylist to our stu dio. Please call San dra @ (503)525-9099. Thank you. TIRED OF CHEMICALS? WANT TO JUST C U T H A I R? F L O R E N C E , O R E G O N NEEDS A PART-TIME BARBER / STYLIST for busy, upscale barbershop. Call (541)999-4080 (leave message) BEAUTIFUL LOFT SALON IN VANCOUVER’S UPTOWN HAS A CHAIR FOR LEASE We would like you to bring your skills and be a part of our team. An exceptional opportunity for professional and financial growth. Located in the Columbia Dance building with soaring 23 foot ceilings and open beam construction, easy freeway access and close on street parking. See pic’s of salon on our myspace. Con tact us at [email protected] or call (360)993-1177 ASHLAND’S NEWEST SHOP! Brand new, beautiful, eco-minded salon in downtown Ashland seeks one full-time Hairstylist. Good parking; excellent location and accessibility; unique, urban feel in a small town. Call to check it out! (541)621-0646 SALEM, OR - WELL ESTABLISHED SALON LOOK ING FOR EX PE RI ENCED HAIRSTYLIST for a full-time lease station. Chic a g o Ha i r C o . , 1 3 0 M a d r on a S E . C a l l (503)363-6933 GO GREEN!!! Historic downtown Gresham salon in newly renovated building. Seeking ambitious stylists to lease chairs. $300 mo. per 32 hrs. weekly. Balance carrer and life. Contact Hair with Moxie (503)669-6634 FULL-TIME HAIR STATION AVAILABLE AT VISIBLE CHANGES SALON IN CASCADE PARK, VANCOUVER Sell your own retail. Lease covers liability insurance, long distance phone, towels. Should have some clientele. Call (360)891-8482 16 | APRIL 2009 | NORTHWEST STYLIST & SALON WONDERFUL OPPORTUNITY! Two Stylist stations available in fun, friendly NW salon. Near popular restaurants and residential communities. We need committed Stylists to grow with us! Please contact Lisa at (503)477-0227 to learn more! RICK & CO. HAIR DESIGN IN VANCOUVER has stations for lease for Hairstylists with clientele. Full-time Reception ist and backbar pro vided. Call Anne (360)253-8465 TWO STATIONS AVAILABLE FOR LEASE Opportunity available for motivated Stylist with clientele. No drama shop close to Persimmon Golf Club on outskirts of Gresham. First full month lease FREE. Contact Connie @ (503)701-8401 NEW SALON IN SOUTH SALEM NEEDS PROFESSIONAL, ENTHUSIASTIC STYLISTS & NAIL TECHS to lease. Must have clientele. Highly advertised and beautiful, clean salon. Email: [email protected] or call (503)851-2045 TIME FOR A CHANGE? HAIR 4 YOU SALON can help! HALF OFF your first 2 months with a signed lease. We are also offering part-time and rent by the week. Private room with plumbing also available. Roseburg, Oregon (541)677-8898 TACOMA - STADIUM DISTRICT Established, DRAMA FREE salon looking for positive, talented stylists. We offer weekly janitorial service, BIG stations with generous storage & your own retail shelves. Full time $520 - Part time $300 - Jean (253)572-4885 SALARY / COMMISSION RAIN SALON IN BEAVERTON IS SEEKING EXPERIENCED STYLISTS High commission, full medical and dental benefits, product commission and paid time off. Call (503)579-1500 SALON MANAGER Job security & benefits for the right person to manage a busy, buzzing, Portland salon. Positive team player with three years proven management experience a must. Guaranteed income from day one. No lease payments. (503)244-9242 PART-TIME STYL IST NEEDED AT MONIQUE’S SALON - SPOKANE, WA Are you seeking your dream salon position? We are seeking ONE career minded individual who holds honesty, integrity, and excellence as TOP priorities. You are a Team Player with charisma and a soaring attitude. You are dependable, financially responsible, dress and act appropriately. Education is a must for you and continual growth is your standard. Does this describe YOU because it describes us. If so, your Dream Team is just a resume away. Please submit your resume to: [email protected]. Please do not call. We appreciate your time! AUBURN, WA - TWO STA TIONS OPEN, COMMISSION OR LEASE Colour Con nection Hair Sa lon. Cal l Kat ie 206-499-4552 RECEPTIONIST / SALES MANAGER NEEDED FOR CUTTING-EDGE SPA SCHOOL Full benefits package, competitive salary. Two years salon experience preferred. A great opportunity for motivated individual. Email Resumes to: [email protected] or fax to: (503)262-8499. DENEV BEAUTY & TANNING IS SEEKING MO TI VATED STYL IST AND ESTHETICIAN FT/PT Lease or Commission available. Excellent location with great walk-in traffic. Open 7 days a week, product commission, full time reception, tanning discounts. Stop by @ 16320 SW Langer Dr, Sherwood OR 97140 or email Tatiana: [email protected]. HAIR STYL IST, ESTHETICIAN, NAIL TECH, MAS SAGE THER A PIST PO SITIONS AVAILABLE at a new spa in Seaside, Oregon. Call (503)440-9294 for more details. SHOPS FOR SALE DOWNTOWN SISTERS, OREGON - 31 YR. ESTABLISHED SALON Three stations, manicure / pedicure area. Call Becki (541)548-7645 or (541)549-9611. All offers will be considered! SMALL, BUT THRIVING ESTHETIC PRACTICE FOR SALE All the equipment you will ever need. Asking $90,000. Great adjunct to h air sa lon. Lo cated in Sammamish,studio must be moved to new location. [email protected] THE BARBER OF C’VILLE MUST SELL! One chair barbershop in Canyonville, Oregon. Great opportunity to carry on an established 52 year business. Call Jerry at: (541)839-6148 SALON FOR SALE ~ TUMWATER, WA Space for Massage Therapist, Hairstylists, Skin or Nails - you decide. Established Nail Tech / Esthetician stays. Price, terms negotiable. Call for more information (360)888-3405 USED EQUIPMENT SIX RECEPTION CHAIRS (wood arms with rose mauve fabric seats). Two custom manicure tables with Kayline vents - creme laminate $200 each. Stacked washer / dryer: 74 1/2 H X 27 W X 28 1/2 D - white Frigidaire. $450. Email: [email protected] or (503)290-4616 BARELY USED TANNING BEDS & HAIR SALON EQUIPMENT FOR SALE ~ Call (503)730-0262 for more information. FOUR HELENE CURTIS DRYERS & TWO WHITE SHAMPOO BOWLS FOR SALE GOOD CONDITION For more info and pictures, call 541-890-1946 ask for John or [email protected] WANTED BARBER SEEKING JOB - 25 YEARS EXPERIENCE Open and fun personality. Well rounded. Fades, styl ing, mil itary cuts, women’s cuts . Or egon. Gil McF adden (541)390-5149 BUSINESS OPPORTUNITIES MAKE $100 PER HOUR SHARP ENING SCISSORS AND CLIPPERS. I will beat anybody’s price on any equipment and training. (408)439-9161 2004 HEX II VERTICAL TANNING UNIT with dressing room. Less than 500 hours, 50 amp breaker. Nice unit! Reduced price $3295 won’t last! www.hextanning.com to see photos / size. Call (541)350-6006 MIRABELLA MAKEUP TESTER DISPLAY lg. unit / good condition. Originally $2500, asking $500 OBO. Extra retail included. Also available four vented manicuring tables and three shampoo chairs. Debbie (503)292-4278 (photos available) EUROPEAN TOUCH FORTE SPA Loaded, crystal clean, pipe free, never installed. Pedi-cart, shampoo and reception chairs, three Collins stations, one styling chair, glass mirrors and shelves, vented manicure table, extras. Two years old, all like new, black color. Debra (541)905-9872 Will Deliver NEW EQUIPMENT ELEGANT NAIL SUPPLY: We wholesale and retail New & Used Salon Equipments, Salon Furniture and all brand-name products OPI, IBD, Gena, Creative, LaPalm… We offer online continuing education. Please visit our website for more information: www.elegantnailsupply.com. Phone: (937)258-0608 or 1-888-308-6308 SERVICES SHEARS SHARPENED Factory trained and certified Master Sharpener. On site service available in and around Portland, OR. Next day turn around by mail. (360)521-9967 or [email protected] Visa / Mastercard EASTSIDE ESTHETICIAN KITS ASSISTS WASH ING TON STATE ESTHETICIAN SCHOOL GRADUATES IN PREPARING FOR THEIR STATE BOARD EXAMS We provide organized kit rentals as well as test procedure run-throughs. Visit us at: www.estokits.com or call (425)245-3728 REACH OVER 20,000 BEAUTY PROFESSIONALS IN OREGON AND WASHINGTON. For as little as $40/month you can advertise to every salon and barbershop in the Pacific Northwest. Go to www.nwstylist.com to place your ad now. EDUCATION LEARN NEW TECH NIQUES THROUGH DVD’S - FREE CATALOG Hair cutting & styling, clipper & razor cutting, hair coloring, wedding styles & updo’s, makeup, facials, manicures and pedicures, waxing & hair removal, massage, and spa & body treatments. 800-414-2434 - www.VideoShelf.com HAIR EXTENSION EDUCATION & HANDS-ON APPLICATION CLASSES Fusion ~ $650.00 * Flat Tracks ~ $715.00 * Natural Bond ~ $475.00 * Secure Locking ~ $525.00. E Q U I PM E N T I N C L U D E D I N A L L CLASSES! For more in forma tion call 1-888-806-6549 SO.CAP. HAIR EXTENSION TRAINING iTip, Weft, Fusion, Flat & Round Application Classes. $600 without machines, $1499 with machines. Check it out at www.socapnw.com or call 1-888-262-7020 (509)465-4795 PLEASE VISIT: www.masterhairstylists.com ~ FREE DRAWING! ~ Hairstylists Only ~ Salon Owners add your Salon Web-Site link FREE to our ‘Salon List’ NORTHWEST STYLIST & SALON | APRIL 2009 | 17 What Are You Going To Do About It? Better Business Neil Ducoff Unchecked Or Chronic Business Problems Never Cure Themselves Let’s face it, there’s stuff going on in your business that’s getting in the way of growth — possibly even doing severe damage. You know what I’m talking about. Things like excessive credit card debt, dependence on gift card revenues, top producers that are working their agenda not yours, employees that don’t retail, high commission payrolls, or there’s just no time for you to lead. It’s even likely that you have an employee on payroll that should have been fired a long time ago. They fester and get worse until you break through the leadership blockages that are holding you hostage. So, the question remains, what are you going to do about it? When are you going to reclaim your leadership role and fight for the success of your company? Remember, you’re the one who has everything riding on its success. It’s your personal guarantee and your assets that are on the line. Your family and your employees are waiting for you to step up. If you’re ready for change, here’s a redhot set of strategies: • Tackle the big stuff: The sooner you fix your payroll, address debt, have that fierce I.E.C.A. conversation or give that non-performing/toxic employee a career opportunity, the sooner you’ll be taking back control of your business and your life. • Change comes with an opportunity cost: Change shakes things up. It’s supposed to. Most will like the change and stay. A few may not and leave. If you worry about the cost of losing staff, think about the long-term cost of doing nothing. • Gotta have a plan: Charging into the great unknown without a plan invites more problems on top of what you already have. No time to build a plan? Find an online coaching and performance tool that can build a comprehensive plan in less than 90 minutes. • Commitment 100 percent: Nothing creates more stress than second guessing yourself or having to constantly re-decide if you’re going to do what you set out to do. Jack Canfield says, “100 percent commitment is easy. 99 percent is a bitch.” Yoda says, “Do or do not, there is no try.” Pick one — both quotes work. It’s your business and only you can make the tough decisions that lead to leadership and financial success. Go for it. Neil Ducoff is the founder and CEO of Strategies, a business training and coaching company specializing in the salon and spa industry. He’s author of Fast Forward, and a new book, No-Compromise Leadership, published by DC Press and is available at www.amazon.com. For more information go to www.strategies.com. You can email Neil at [email protected]. READ IT! SAVE IT! PRINT IT! NOW AVAILABLE ONLINE! View this article and more at www.stylistnewspapers.com “Haute Hair” Competitions & Runway Presentations GENERAL ADMISSION Sunday Northern Quest Casino Family Pavillion 100 North Hayford Road, Airway Heights, WA • Ladies and Gents Haircuts and Styles • Evening Glamour Hair and Makeup May 31st, 2009 $ Doors open at 1:30pm Winner of salon traveling trophy receives 6 page photoshoot in NW Women’s Magazine. Value $6,000. Competition open everyone including lease salons. Anyone can be a sponsor. For more information or sponsorship call. 1000 For more information call Jeanette at 509.838.8242 or 509-624-9451 www.iecaspokane.com April 2009 2-3: Westmore Academy of Cosmetic Arts presents Hairstyling & Monday. Call for information (360)420-6939 14-15: Laser & IPL for Estheticians, Eugene 541-344-7789 nwinstitute.estheticsnw.com/master_esthetics_training.html 18-19: Westmore Academy of Cosmetic Arts presents Eyebrows Only, Burbank, CA 1-877-978-6673 19: Ed Wyse Beauty Supply presents L’anza Modern Muses Collection Cutting & Color Demo, Seattle, WA www.edwyse.com 19: Paul Mitchell the school Portland presents Block Color Class, Portland, OR (503)222-7687 19-20: Salon Services presents an exclusive show & workshop by Davines Educators Kirsten Demant & Brian Suhr, Seattle, WA 1-800251-4247 ext. 226 19-20: Eugene Beauty Supply presents ProDesign.Grund and Ian Zachary Cutting and Coloring Event, Eugene, OR 1-800-452-2620 19-20: Vicki Peters Inc. presents NAIL KAMP, Dayton, OH (714)350-5219 www.vickipeters.com 19-20: Grace Albert Aesthetics Brow Design and Waxing Academy presents Day of Brows - Day of Brazilians, Alburquerque, NM, Atlanta, GA & Oklahoma City, OK 1-888-688-2769 www.perfectbrow.com 20: Ed Wyse Beauty Supply presents EZ Flow Design Nails Workshop & Tigi Collection Revealed, Spokane, WA; L’anza Modern Muses Collection Cutting & Color Demo, Beaverton, OR www.edwyse.com 20: Salon Services & Supplies presents Satin Smooth Waxing Seminar, Portland, OR 1-800-251-4247 x226 www.salonservicesnw.com 21-22: Laser & IPL for Estheticians, Eugene 541-344-7789 nwinstitute.estheticsnw.com/master_esthetics_training.html 23: Ed Wyse Beauty Supply presents OPI Hands On Axxium Soak Off Gel Lacquer Workshop, Spokane, WA www.edwyse.com 25-26: Westmore Academy of Cosmetic Arts presents Naturalash Eyelash, Burbank, CA 1-877-978-6673 26: Sun Palace Nail Supply presents Need For Speed by Young Nails, Medford, OR 1-888-520-5355 www.iwantcolor.net 27: Salon Services & Supplies presents Kadus: Live, Portland, OR; OPI Hands On Axxium Soak Off Gel Lacquer Workshop, Seattle, WA & Medford, OR; Satin Smooth Art of Waxing Workshop, Ellensburg, WA 1-800-251-4247 x226 www.salonservicesnw.com 27-5/1: Westmore Academy of Cosmetic Arts presents Fashion Wedding Makeup, Burbank, CA 1-877-978-6673 Updos & Character Teeth, Burbank, CA 1-877-978-6673 3-4: Grace Albert Aesthetics Brow Design and Waxing Academy presents Day of Brows - Day of Brazilians,Las Vegas, NV & Columbus, OH 1-888-688-2769 www.perfectbrow.com 3-July 29: SPAWHO.COM, Inc. presents Top Gun Front Desk Training - Online Webinar Course www.spawho.com, click training 4: Cosmoprof Beauty presents Wella Creativity in Color Demonstration, Vancouver, WA www.cosmoprofbeauty.com 4: Ed Wyse Beauty Supply presents The Art of Waxing Workshop; GiGi Pot & Facial Waxing Workshop, www.edwyse.com 4: Salon Services & Supplies presents Keratin Complex Certification; Inspiring Champions Double Your Income, Davines ColorSpace Workshop, 1-800-251-4247 x226 www.salonservicesnw.com 4: Design Essentials Advanced Chemical Ethnic Hair Straightening. Contact Novella Hamilton for location @ (503)643-3553 4-5: NWIE presents: Aromatherapy and Botanicals by Jimm Harrison Eugene, OR. 541-344-7789 or http://nwinstitute.estheticsnw. com/master_esthetics_training.html 4-5: Salon Services presents Dermalogica: Super Concentrated, Renton, WA 1-800-251-4247 x226 www.salonservicesnw.com 5: Ed Wyse Beauty Supply presents EZ Flow Intro to Design Nails: Hands On Acrylic Class, Springfield, OR www.edwyse.com 10: Paul Mitchell the school Portland presents Cut & Color Class, Portland, OR (503)222-7687 10-11: Vicki Peters Inc. presents NAIL KAMP, London, Ontario, Canada (714)350-5219 www.vickipeters.com 11 NCEA Prep class, Eugene 541-344-7789 http://nwinstitute. estheticsnw.com/master_esthetics_training.html 11: SHE Consultants presents Hair Extension Education & Hands On Application, Seattle, WA 1-888-806-6549 11: Salon Services presents Youngblood Foundations - Think 4 Sell 4, Portland, OR; AG Hands on Cutting, Spokane, WA; Kadus Live, Renton, WA 1-800-251-4247 x226 www.salonservicesnw.com 11: Tresjolie presents Hair Extension Level I Color and Design Training, Portland, OR (503)453-3259 www..extensions4hair.net 11: Ed Wyse Beauty Supply presents The Art of Waxing Workshop, TIGI Collection Revealed Workshop, Seattle, WA; ibd Intro to UV Gel Nails Hands On Workshop, Boise, ID www.edwyse.com April 2009 17-19: Cash Flow Camp, Las Vegas www.inspiringchampions.com 17-19: Global Spa Summit, Switzerland, www.globalspasummit.org 17-20: Strategies Incubator, Centerbrook, CT www.strategies.com 18-20: The 14th China Beauty Expo www.chinabeautyexpo.biz 30-June 1: ProDesign~grund presents DJ Moran and Team, Lake Tahoe, NV 1-800-235-7376 31: IECA presents Haute Hair Competitions, Airway Heights, WA www.iecaspokane.com (509) 838-8242 31 - June 2: International SalonSpa Business Network Annual Conference, Amelia Island, FL, 1-866-444-4272 31-6/1: ABCH Energizing Summit, LA www.haircolorist.com 31-6/2: Strategies presents The New Rules of Staff Communication, Centerbrook, CT www.strategies.com 31-6/2: Champ Camp, Minneapolis www.inspiringchampions.com 19-20: Eugene Beauty Supply presents ProDesign.Grund and Ian Zachary Cutting and Coloring Event, Eugene, OR 1-800-452-2620 19-20: Intercoiffure Spring Symposium, Las Vegas 800/4423007 or intercoiffure.us 25-27: Proud Lady Beauty Show, Chicago, IL 312-458-9862, 708-633-6328, www.proudlady.org 26-27: ABA Canada Beauty Show Vancouver www.abacanada.com 26-27: Cosmoprof Beauty presents Spring Style Show, San Jose CA www.cosmoprofbeauty.com 26-27: The High Road to Education Ultimate Two Day Event, Rosemont, IL (Chicago) www.theHRTE.com 26-28: IBS NewYork, Jacob Javits Convention Center, New York www.ibsnewyork.com 26-28: International Esthetics, Cosmetics and Spa Conference, Jacob Javits Convention Center, New York www.iecsc.com 26-27: Matrix Global Academy, New York, NY www.malys.com 26-27: Strategies presents High Performance Front Desk Training, Austin, TX, 1-800-417-4848 www.strategies.com May 2009 2-4: International Congress of Esthetics and Spa, South Beach, FL 1-800-471-0229 or www.lneonline.com 3: The High Road to Education One Day Workshop, West Palm Beach, FL www.theHRTE.com 3-4: Passion Intl Stylebooks 2009 Photography Competition - Passion Haircolor Stylebook, Chicago, IL (703)359-6000 ext. 22 3-4: JosDen International Beauty Expo, Oakland, CA, www.josden.com or (909) 758-9333 – (866) 907-9333 3-4: ABA Canada Beauty Show Edmonton www.abacanada.com 3-4: Barnum Fashion Focus, Cleveland victorybeautysystems.com 8-10: Health & Beauty Expo, Vancouver, Canada www.jamexpo.ca 16-18: NCEA presents the first National Esthetic Teacher Training (NETT) Conference, Las Vegas, NV www.ncea.tv/ns/nett.html 17-18: Salon Vision 2009 Conference Austin, TX 512 415 8300 17-18: Bronner Beauty Show, Baltimore www.bronnerbros.com 17-18: The High Road to Education Ultimate Two Day Event, Nashville, TN www.theHRTE.com 17-18: Intl Hair & Beauty Show, Secaucus, NJ www.ihshow.com 17-19: The Makeup Show New York www.themakeupshow.com 212.242.1213 18 | APRIL 2009 | NORTHWEST STYLIST & SALON May 2009 Fast Application Fusion Method Extensions, Classes Every June 2009 5-7: The Aesthetic Show, Las Vegas, NV www.aestheticshow.com 7-8: Premiere Orlando, Orlando, FL www.premiereshows.com 7-8: Cosmoprof Beauty presents Seattle Fashion Focus, Seattle, WA www.cosmoprofbeauty.com 13-15: IBS Las Vegas, Las Vegas, NV www.ibslasvegas.com 13-15: Intl EstheticsConference, Las Vegas, NV www.iecsc.com 28-29: Passion Intl Stylebooks 2009 Photography Competition Passion Family & Bridal Stylebooks, Dallas, TX (703)359-6000 x22 July 2009 11-13: Face & Body Spa & Healthy Aging Conference and Expo, San Jose, CA (630)344-6023 [email protected] 11-14: CCA’s Annual Convention 2009 Coiffure de Elegance, Burlingame, CA 1-800-482-3288 www.the-cca.com 19-21: PBA Symposium 13, Las Vegas, NV. 1-800-394-5436 www.probeauty.org/symposium 19-21: Cosmoprof North America, Las Vegas, NV 1-800-5573356 www.cosmoprofnorthamerica.com 19-21: PBA Beacon, Las Vegas, NV 800-468-2274x117 www.probeauty.org/symposium/beacon August 2009 1-3: SalonLife ‘09 presented by National Cosmetology Association, Chicago, IL www.salon-life.com 888-254-9810 15-18: Bronner Bros. International Hair and Beauty Show, Atlanta, GA www.bronnerbros.com WHAT’S NEW IN THE MARKET 1. Customize Pedicure Spa to Fit Your Needs European Touch announces Salon Craft, a new complete line of custom pedicure spas. With many different styles and configurations, along with an incredible selection of finishes and cushion colors, easily create a custom look that will meet specific needs and complement any salon or spa decor. Not only are these pedicure spas beautiful they will provide exceptional performance. Each unit comes standard with a pull-out spray faucet for easy cleaning, independently adjustable leg supports and an extremely roomy basin that requires a minimal four and a half gallons of water per pedicure service. In addition, the new Clean Touch Pipe-Free Technology provides exceptional sanitation control while maintaining the invigorating water massage benefits for which European Touch is known. This technology allows all components that come in contact with water to be easily removed, cleaned and sanitized, providing each client the purest beginning to any pedicure service. For information call Malys at 1-800-452-8432 x6359. You can also visit www.europeantouch.com or call European Touch direct at 1-800-626-6912. 1 2 3 2. Winning Combination of Natural and Pharmaceutical SKIN1 by Dr. Gram gives estheticians access to the unique skincare solution. The brainchild of compounding pharmacist Dr. Gram, SKIN1 applies his advanced pharmaceutical expertise to identify healing synergies between natural, organic, and pharmaceutical-grade ingredients. The line gently yet effectively cleanses, renews, hydrates and protects the skin and utilizes a signature complex to address inflammation, which is at the root of most skincare issues. Each product is infused with Dr. Gram’s signature Nutra-Vit Complex. This winning combination of essential pharmaceutical-grade ingredients and natural herbal blends fights inflammation as well as offers anti-aging properties, moisturizes, renews DNA, balances skin and slows skin discoloration. SKIN is designed to meet the needs of all skin types during various stages in life and refrains from adding fragrance to products to avoid harsh synthetic ingredients that may cause potential skin irritation. All products are made with the highest integrity ingredients and are paraben and sulfate free. For more information visit www.drgram.com or call 1-877-754-6308. 4 5 3. New Generation of Snap Cap System Committed to offering the best, environmentally safe products, Pivot Point International is launching a new generation of Snap Caps made of acrylonitrile butadiene styrene (ABS), a biodegradable plastic. Snap Caps reduce waste because one headform can be used over and over again. After one technique is mastered, students simply insert—onto the same mannequin—a new Snap Cap, which is available in a range of hair lengths, colors and textures. All removable components are created with the same precision of natural hair growth patterns that make Pivot Point mannequins a cut above the rest. Another plus, especially for students, is the portability of Snap Caps and the fact that they take up less locker and kit space. The new ABS head is more resistant to wear and tear than previous models. Once no longer needed, it can be recycled instead of being thrown out. To order or for more information, visit www.pivot-point.com or call, 1-800-886-4247. 4. ESHU Skin Care Captures the Essence of Australia ESHU is a new range of men’s skin care from Australia, where the driest continent on earth takes its toll on men’s skin. The range includes only the basics - face wash, moisturizer, moisturizer with SPF 15 and face scrub. ESHU creator, John Mount, wanted to create a distinctive men’s product and found that men’s skincare was a market in need of a straightforward, simple range of products. ESHU captures the essence of Australia, incorporating unique Australian ingredients like Kakadu Plum and Paperbark Oil. The unique packaging is inspired by colors typical of the Australian landscape, while the clean, fresh scent of Australia’s native plants are unmistakable in ESHU products. For more information call 1-888-259-5824 or visit www.eshu.com.au. 5. AhNu Nurtures Beauty with ‘Signurture Seven’ Renowned hairdresser Alan Benfield Bush introduces AhNu, his signature collection of 100% vegan hair nutrition products. AhNu products contain an exclusive blend of hydrolyzing botanicals, vitamins, natural proteins and nutrients enriched with antioxidants naturally derived from grape seed extract to nurture, strengthen and reinvigorate the hair, follicles and scalp. Nu Derm Complex is a fusion of nutraceutical and herbal therapies transdermally delivered via the use of liposomes, which provide nourishment to the hair, follicles and scalp, while also contributing to the user’s overall state of well-being. Nu Colour Care ingredients work to revitalize colour radiance and protect from environmental stress. The AHNU Signurture Seven Collection includes: Nu Lux Shampoo and Nu Lux Conditioner for dry and porous hair; Nu Vol Shampoo and Nu Vol Conditioner for fine, limp hair to boost thickness and nurture strength; Nu Gel Styling Spray; Nu Crem Gel; and Nu Flex Holding Spray For more information call 1-866-618-AHNU or visit www.ahnuinc.com. Have your product considered for the Stylist & Salon’s What’s New section. Send press releases with a photo to Managing Editor Lisa Kind at [email protected] or mail to Stylist & Salon Newspapers, 1750 SW Skyline Blvd., Suite 24, Portland, OR 97221. NORTHWEST STYLIST & SALON | APRIL 2009 | 19