Spicy Pickle Fast Casual Restaurants

Spicy Pickle
Fast Casual
Restaurants
Cibus Franchising, LLC
PO Box 7270
Broomfield, CO 80021
+1 303 297-1902
www.spicypickle.com
Mission
(Why we exist)
To make our guests happy
by serving “crave-able” fresh food
fast.
Brand Core Values
• Flavor Mastery
• Fresh, High-Quality Food
• Welcoming Environment
• Fast Service
• Build the perfect sandwich for
our guests
• Unique and quirky
Spicy Pickle Fast Facts
• Founded in Denver, Colorado in 1999
• Locations: 13 Units in 5 states and the Middle
East
• February 2012 reorganization (public to private)
• Fast Casual: Panini, Sandwiches, Pizza, Wraps,
Soups & Salads
Spicy Pickle Target Audience
Demographics
• Adults 25 – 49 (female skew)
• Professional business clientele
• Middle to upper-Middle
Income
Psychographics
• Discriminating taste
• Seeking a better lunch
alternative
• Time challenged
Catering
• 10-25% of revenue
generated from Catering
Trays and Box Lunches
Chicken Products
Currently on the Menu:
• El Rancho-Salad/Wrap
• Caesar-Salad/Wrap
• Yard Bird
• Med
• Napa Flat Bread Pizza
• Tuscan Piadina
LTO’s:
• Latvia Chicken Sandwich
• BBQ Chicken Panini (May-June 13)
• Chicken Salad Sandwich and
Salad (July-Aug 13)
Chicken Menu Items
El Rancho-Grilled
chicken, romaine lettuce,
black beans, corn relish,
tomato, spicy ranch
dressing (wrap includes
pepperjack cheese)
Chicken Menu Items
Yard Bird: Grilled chicken, bacon, bleu
cheese, fresh apples, spinach, honey
mustard
Med: Grilled chicken, feta, kalamata
olives, cucumber, pepperoncini, red onion,
romaine lettuce, tomato, red wine
vinaigrette
Chicken Menu Items
Tuscan Piadina- Grilled
chicken, sundried tomatoes,
artichoke hearts, provolone,
romaine lettuce, sundried
tomato mayo
LTO Items 2012-13
BBQ Chicken Panini
Chicken Salad Sandwich or Salad
Latvia Chicken Sandwich
Questions
Stephanie Flanders-Martin
VP of Business Services
Cibus Franchising, LLC
503-523-8061