New destinations, more passengers

Dr. Michael Hupe
New destinations, more passengers: the trough has bottomed out!
Appreciably more passengers in the summer
months and stabilization of local passenger
traffic are encouraging signs that the trough
at Nuremberg Airport has bottomed out. New
destinations are filling the gaps left by the closedown of the airberlin hub. The upturn is also
noticeable in non-aviation business and is shown
by new shops and gastronomy services. The partners have also clearly shown the way forward
for positive development by approving additional
financial resources.
The number of passengers in June showed partly
two-figure growth rates, which indicate that the
forecast stabilization of traffic has occurred. The
major influencing factor and source of growth are
the distinctly increased tourist services operated by
various airlines for the Nuremberg market. The strong
level of passengers in the summer was also supported
by the stable flight program and the good utilization
of the scheduled airlines at Nuremberg Airport.
The weaker winter season is also strengthened by
factors such as a broader program from Air Berlin
again and the market entry of Wizz Air. We are
confident we can continue to achieve positive
monthly figures. By the end of the year we will
be able to largely compensate for the substantial
structural decline we had to accept until April due to
the loss of the Air Berlin hub. The target is about 3.3
million passengers again.
New attractions are also stimulating the nonaviation segment: The enlarged Travel Value Duty
Free Shop is supplemented by the Nuremberg Store
with a broad range of regional products. Most
recently, the well-known game manufacturer
Ravensburger is also present with its own shop. The
gastronomy has been supplemented too with a grill
snack bar run by Schlütter’s in the arrival terminal
– so the famous“three sausages in a roll” are now
available straight after landing.
S I M P LY TA K E - O F F.
The return to the growth path needs a sound
financial basis, for which the partners of Flughafen
Nürnberg GmbH, the Free State of Bavaria and the
City of Nuremberg, are providing enough air under
our wings. The airport can draw on up to 70 million
euros of equity and loan capital for repayment of
debts and financing various investments in the
coming years. Our employees are also making a
vital contribution as part of a two-year stabilization
agreement on pay. The joint efforts will strengthen
the airport as an efficient aviation infrastructure
for the Metropolitan Region and the whole of North
Bavaria.
Not only our satisfied passengers appreciate the
great importance of Nuremberg Airport for the entire
region. A general and regional economic impact
analysis commissioned for the airport development
concept impressively reflects the performance
figures: For example, the operation of Nuremberg
Airport secures some 12,000 jobs in the region,
which produce a gross value added of 0.8 billion
euros. This distinguishes Nuremberg Airport as a
significant location factor for the Metropolitan
Region.
To ensure that this remains so, we will do our utmost
in the future too. The airport development concept
will be continuously implemented. The largest
measure at present is the construction of a new
centrally located security checkpoint, which distinctly
shortens the routes for our outgoing passengers
and enables more sales areas to be set up. To make
the change visible to the outside world, the airport
will be named Albrecht Dürer Airport as part of the
brand in an offensive marketing campaign planned
for 2015. This step is intended to help strengthen the
identification of the Nuremberg Metropolitan Region
with the airport and make it better known and more
popular beyond the region.
Yet another award
for Nuremberg Airport
Nuremberg Airport has won the
Business Traveller Award as best
German airport for the seventh time
in succession in June. The business
magazine Business Traveller conducts
an annual survey of more than 1,000
readers on aspects such as the quality
of German airports. The assessment
particularly praised the airport’s
compactness, fast baggage handling,
ease of finding your way around
and high standard of service. With
a mark of 1.94 in the overall rating,
Nuremberg Airport was the business
travelers’ top favorite ahead of
Hamburg (2.03) and Munich Airports
(2.25).
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Strong tourism and new destinations
in winter 2014/15
Airberlin will launch three new routes from
Nuremberg and also extend its services locally.
SunExpress will base an aircraft in Nuremberg in
the winter. New in the timetable is the Hungarian
airline Wizz Air with flights to Bucharest and Cluj
Napoca.
The tourist carriers generate the decisive growth
impulses in the winter timetable. Besides its
broad range of existing services, airberlin offers
transit flights via Nuremberg again: Five feeder
flights from Berlin, Hamburg, Cologne-Bonn,
Paderborn and Leipzig transport passengers to
seven international destinations from Nuremberg
every Tuesday. This means niche destinations like
Agadir, Funchal and La Palma can be reached
nonstop from Nuremberg again. SunExpress will
base an aircraft in Nuremberg for the first time
in the winter to serve various destinations in
Egypt and Antalya. TUIfly continues its flights to
the Canaries established in winter last year, with
transit connections to the Cape Verde Islands via
Grand Canary.
Palm trees on the apron for TUIfly
The Hungarian low-cost carrier Wizz Air operates
from Nuremberg for the first time with two weekly
flights to Bucharest and Cluj Napoca in Romania.
Air France/KLM will increasingly use larger aircraft
on the Paris and Amsterdam routes to distinctly
increase the number of seats available.
The airport as event location
Many company events and parties took place
from May to July in a newly created event area
at the airport. The highlight was the “Kennametal kick and groove Park”, which attracted
some 100,000 fans from Nuremberg and the
surrounding area to the open air screening of
the FIFA World Cup.
Nuremberg Airport was the ideal location for this,
as the city airport has excellent public transport
connections and the new event area offers the
space needed for events of this size. The organizer
and promoter of the “Nuremberg Open Air Summer” was the Nuremberg event agency werk:b
events, which provided the necessary infrastruc-
S I M P LY TA K E - O F F.
TUIfly almost doubled its flight
program from Nuremberg in summer
2014 and added destinations like
Dalaman and Mahon to the timetable.
For the first flight to Dalaman, Airport
Managing Director Dr. Michael Hupe
welcomed TUIfly CEO Dr. Dieter
Nirschl and the crew of TUIfly Base
Captain Marc Werth under palm trees
at the airport – including the holiday
feeling appropriate to a holiday
airline.
ture at the airport with a 71 square meter screen
for live broadcasting of football matches and a
tent with space for up to 1,500 persons. An airport
project team and the local police ensured that the
events ran smoothly and to the great satisfaction
of the organizer and the visitors.
Plans are already in progress for the next cooperation with the event agency: The airport will host
the “Nuremberg Winter Hut” from November to
December 2014, when two Alpine huts with room
for up to 300 persons will present further events
with daily live music and a rustic culinary setting
– snow guarantee included.
Pillows for SunExpress
in Nuremberg
SunExpress, a joint venture of
Lufthansa and Turkish Airlines, based
an aircraft at Nuremberg Airport for
the first time this summer. On the
occasion of the first SunExpress flight
to Crete, VP Marketing & Corporate
Communications Jürgen Kohstall
handed over pillows to Captain
Roger Zimmermann and his crew as
symbolic of the daily overnight stop.
Since then SunExpress has flown up
to 20 times a week from Nuremberg
to Turkey, Fuerteventura, Egypt and
Crete.
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Nuremberg Airport as gateway to Franconia:
well networked in incoming tourism
To promote tourism in the Nuremberg Metropolitan Region in the long term, Nuremberg
Airport regularly coordinates incoming marketing activities in close cooperation with congress and tourism agencies and with city and
airline partners. Nuremberg Airport registered a
significant growth of incoming traffic in 2013.
The airport has already organized various incoming activities this year: In July 2014, the airport
joined forces with the Nuremberg Convention and
Tourist Center (CTZ) and Germanwings to launch
an online campaign to promote Nuremberg as a
city destination on booking portals. The marketing
cooperation that has existed with Turkish Airlines
and CTZ Nuremberg since 2012 has also been
pushed this year.
Nuremberg Airport has organized various events
together with the Tourismus Verband Franken
(Franconian Tourism Association), the Deutsche
Zentrale für Tourismus (German Tourism Center),
Bayern Tourismus (Bavarian Tourism) and the
cities of Bamberg and Bayreuth. These included
marketing the UNESCO cities in Franconia and the
“Franconian Wine Region” as a destination. This
promotion focused particularly on the travel
branch in London.
Further incoming activities are on the way for the
current year 2014: These include promotion campaigns, roadshows in Madrid and Barcelona, and
various fam trips and workshops. Networking the
airport with various tourism institutions enables
rapid and efficient control of marketing measures for new and existing routes to bring tourists to
Nuremberg and Franconia. Supported by the lowcost sector, the incoming share of airport traffic
expanded strongly last year: About 70,000 more
passengers than the year before traveled to
Franconia in 2013.
Construction of new central
security checkpoint started
The new central security checkpoint
is currently under construction on
the ground floor between departure
terminal 1 and 2. The transparent
and clearly laid out facility will
offer passengers appreciably more
convenience in future and shorter
routes from check-in to the gate.
Highly efficient security lanes will
also ensure a fast and smooth
screening process. Completion is
planned for the end of 2015.
Silvia Arai Hoffmann, Nuremberg Airport Incoming Marketing
with representatives of Franconian Tourism Association, Bavarian Tourism and the cities of Bamberg and Bayreuth during an
event for the travel industry in London
More regional products for international visitors
Following the complete redesign and extension
of the Duty Free & Travel Value Shop in
summer 2013, a broad selection of regional
products is now available for passengers in the
new “Nuremberg Store”.
The “Nuremberg Store” sells mainly toys, souvenirs
and products from Nuremberg and the region.
World-famous Franconian brands like Playmobil,
Herpa, Faber Castell and Simba Dickie are offered
S I M P LY TA K E - O F F.
just as much as Franconian literature as gift ideas,
but the range also includes a selection of national
products, especially toys.
Another shop – the “Ravensburger Shop” – opened
in the departure lounge at the start of the Bavarian summer holidays. The Ravensburger Shop
occupies 40 square meters and offers a broad
range of children’s and family games, puzzles and
activity products in compact travel sizes.
9/2014
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350,000
+10.1
300,000
-1.9
250,000
200,000
150,000
-17.4
-17.5
Jan
Feb
-16.5
-23.1
Mar
Apr
2014
2014
2013
2013
Change
Veränderungen
+ X in %
May
Jun
Jul
Aug
Sep
Okt
Nov
+ X zum Vorjahr in %
Dez
Traffic Report & Number of Passengers
1.45 million passengers in the first half of 2014
Exactly 1,453,317 passengers were counted at
Nuremberg Airport from January to June 2014,
which corresponds to a drop of 10.6 %. This
mainly shows the loss of the Air Berlin hub
(-335,000 passengers) with a large share of transit
traffic in the winter timetable 2013/14, whereas
the local Nuremberg market increased by 4.3 %.
Especially TUIfly and SunExpress distinctly improved the holiday services from Nuremberg with
the start of the summer timetable and passenger
traffic grew by as much as 10.1 % in the month
of June.
The number of passengers is expected to grow
appreciably in the following months and become
more stable at a total of just under 3.3 million in
2014.
2014
2013
Change in %
30,326
20,724
15,329
2,732
544
2,119
9,602
30,547
23,964
15,705
3,844
582
3,833
6,583
-0.7
-13.5
-2.4
-28.9
-6.5
-44.7
+45.9
2014
2013
Change in %
1,453,317
1,445,404
1,018,708
410,766
523,960
921,444
21,607
2,236
1,625,566
1,613,312
1,030,565
569,055
617,977
995,335
23,686
2,260
-10.6
-10.4
-1.2
-27.8
-15.2
-7.4
-8.8
-1.1
Air cargo
2014
2013
Change in %
Cargo by air
4,348
4,692
-7.3
Aircraft movements
Aircraft movements (total)
Commercial flights
Sheduled flights
Holiday flights
Cargo flights
Other flights
Non-commercial flights
Passagiere
Passengers (total)
Terminal passengers
Sheduled flights
Holiday flights
Domestic
International
Transit/other passengers
Non-commercial flights
Published by
Flughafen Nürnberg GmbH
Marketing &
Corporate Communications
Flughafenstraße 100
D-90411 Nürnberg
[email protected]
www.airport-nuernberg.de
Editor:
Jürgen Kohstall
Andreas Humer-Hager
Tanja Schamberger
Jan Beinßen
Circulation: 650 Stück
Published half-yearly
S I M P LY TA K E - O F F.
9/2014
4