here - EmKays Atelier
Transcription
here - EmKays Atelier
September 2011 | Issue 45 This month, by practice area: Find Use Manage Share Searching in ProQuest Dialog Capturing social media as a story Managing stakeholder relationships How Tumblr changed blogging + Editorial commentary, FUMSI Focus and more... FUMSI: Tools and resources for people who find, use manage and share information www.fumsi.com | © Free Pint Limited 2011 In This Issue... Find Whether you are an old hand at searching Dialog products or you are a novice, searching methods in ProQuest Dialog™ allow everyone to achieve precision in their search results. Beverley Crane explains how this is possible using thesaurus, set searching and restricting searching in a multi-file search. Use Much of social media content is very much “of the moment” but often content is created which needs to be captured and commented on for future use. That’s when Storify comes into its own as it allows you to embed individual “units” of social media, such as Facebook updates, tweets and YouTube videos, into a single Storify blog post. Jo Brodie reviews Storify and compares it with other tools such as Chirpstory. Manage Successfully managing stakeholder relationships is vital to any organisation which not only wants to grow but also retain its customers. Defining stakeholder groups and their characteristics is the start of the process but going back to the basics of human cognitive behaviour is at the heart of it. In her article, Emma Kinani looks at to how to build up communications with stakeholder groups and the impact of social media tools. Share In the second part of a two-part article, Will Myddelton and Martin Belam look at how Tumblr is being used by a range of organisations, from libraries to news organisations, and how easy it is to search for niche information and follow tumblelogs. Disclaimer FUMSI Magazine (ISSN 1756-5405) is published by Free Pint Limited, registered in England and Wales. Registered Number: 3754418. Registered Office: Delaport Coach House, Lamer Lane, Wheathampstead, Herts, AL4 8RQ The opinions, advice, products, images and graphics offered herein are the sole responsibility of the contributors. Whilst all reasonable care has been taken to ensure the accuracy of the publication, the publishers cannot accept responsibility for any errors or omissions. This publication MAY NOT be copied and/or distributed without the prior written agreement of the publishers. Product names used in FUMSI are for identification purposes only, and may be trademarks of their respective owners. Free Pint Limited disclaims any and all rights in those marks. All rights reserved. The FUMSI Magazine is published 12 times per year; new content is added to the online FUMSI article database regularly. Database articles are free to browse and read and may be forwarded to colleagues, saved or printed. Contact For information about subscription options, please visit http://www.FUMSI.com/how/join Free Pint Ltd. 4-6 Station Approach, Ashford, Middlesex, TW15 2QN, United Kingdom T: 01784 605000 I: +44 1784 605000 E: [email protected] W: www.fumsi.com/ For information about sponsorship opportunities, please visit http://web.freepint.com/go/family/sponsor/ or contact: Robin Neidorf General Manager, Free Pint Limited [email protected] Publisher’s Note Free Pint Limited. Registered Office: Delaport Coach House, Lamer Lane, Wheathampstead, Herts, AL4 8RQ Registered Number: 3754481 www.fumsi.com To improve the usability of FUMSI, we have shortened many long URLs with DigBig, a free utility that creates persistent links (http://www.digbig.com). When you click a DigBig URL, or paste it into your browser, you will be directed to the original URL. -2- © Free Pint Limited 2011 LIBRARY 2.011 Join the Global Conversation Mark your calendar for Nov. 2-3, 2011 Connect with fellow library and information professionals at the Library 2.011 Worldwide Virtual Conference — a free, online conference held in multiple time zones and languages. Sign up for conference news and updates at Library2011.net. Volunteer • Present Sponsor • Network • Partner library2011.net Contents This Month in FUMSI 6 FUMSI Focus 6 Favourite Resources to Find, Use, Manage and Share Information, brought to you by our contributing editors. This Month in Find by Marcy Phelps 7 Feature Article 9 FUMSI Find Update Related Resources Jinfo Events Index to URLs in ‘Find’ 14 ‘ProQuest Dialog for novice and experienced searchers’ by Beverley Crane 15 16 This Month in Use by Joanna Ptolomey 17 Feature Article 19 ‘Some ways to use Storify - curate an archive, add context, tell a story’ by Jo Brodie FUMSI Use Update Related Resources Jinfo Events Index to URLs in ‘Use’ www.fumsi.com -4- 15 23 24 24 25 © Free Pint Limited 2011 Contents FUMSI Magazine | September 2011 | Issue 45 This Month in Manage by Kate Simpson Feature Article ‘Managing Stakeholder Relationships – the importance of cognitive behaviour’ by Emma Kinani 26 28 FUMSI Manage Update 31 Related Resources 32 Jinfo Events32 Index to URLs in ‘Manage’33 This Month in Share by Martin Belam 34 Feature Article ‘Write here, right now - how Tumblr changed blogging: Part Two’ by Will Myddelton and Martin Belam 36 FUMSI Share Update 39 Related Resources 40 Jinfo Events40 Index to URLs in ‘Share’41 Elsewhere in FreePint FreePint Bar Summary VIP’s View: Recently in VIP 42 42 43 Off the Shelf: Highlights from ResourceShelf 45 On the Ticker: Featured in DocuTicker 46 URL Index47 www.fumsi.com -5- © Free Pint Limited 2011 FUMSI Focus Favourite Resources to Find, Use, Manage and Share Information Brought to you by our Contributing Editors Favourite Resources to Find, Use, Manage and Share Information, brought to you by our Contributing Editors. This month’s Focus is on ‘Governance’: Find Use From The World Bank, The Worldwide Governance Indicators (WGI) project offers aggregate governance indicators for 213 economies. For the years 1996-2009, these indicators combine data from several sources in these six areas of governance: voice and accountability, political stability and absence of violence, government effectiveness, regulatory quality, rule of law, and control of corruption. It’s a useful tool for making cross-country comparisons and for evaluating broad trends over time. Information governance has been a mainstay for the healthcare sector for quite a number of years. It is a multi-faceted issue and can fall into many areas – corporate, clinical, research, information and staff. With such a wide remit I have found a supported blog site to be helpful in tracking useful news and publication announcements; Healthcare Governance Review. This will interest many people including board managers, clinicians, senior managers, assurance providers, policy makers and regulators. Manage Share There are many ways of defining the concept of “governance”. In my information/knowledge management world, governance refers to the ongoing management of our digital information environments. Take Microsoft’s SharePoint platform for example: the ability for anyone to create new content, pages and sites on our intranets meant that “SharePoint Governance” quickly became the hot topic for intranet managers. If you are planning an upgrade to 2010 anytime soon, then you’ll need to add this hub of information to your bookmarks: http://digbig.com/5bepqr. “Lisa Welchman: CS Forum podcast episode 9” Recent announcements have included governance models for clinical commissioning, what makes an excellent NHS trust, shared decision-making, performance indicators, and from financial to clinical (conversations and perceptions in NHS boardrooms). Although UK focused it does cover important non-UK healthcare governance news. If you didn’t get to the Content Strategy Forum in London in early September, you missed the chance to hear one of the world’s experts on the topic of web governance – Lisa Welchman. You can, though, get a flavour of what she was talking about in this podcast, which features over 30 minutes of her in conversation with Jonathan Kahn. Looking for more online resources? For a daily update, visit ResourceShelf, the online collection of high-quality free Web-based resources. Or subscribe to the FreePint Newsletter for a twice-monthly offering of My Favourite Tipples, submitted by readers around the world. ResourceShelf - http://www.resourceshelf.com/ FreePint Newsletter - http://www.freepint.com/subs/ www.fumsi.com -6- © Free Pint Limited 2011 Find Editor’s Introduction This Month in Find By Marcy Phelps, Contributing Editor: Find [email protected] In my editorial in the recent Find FUMSI Folio on social media for research, I wrote that using social media for research was nothing new. As long as the internet has existed, people have gathered in online communities to share ideas and information. What’s changed is the technology. “As long as the internet has existed, people have gathered in online communities to share ideas and information. What’s changed is the technology.” “But haven’t adults always fretted about young people’s lack of empathy and concentration? Again, nothing new here – only the tools have changed.” I recently read about two other examples of technology changing how we do things we’ve basically always done. According to one article, we’re now using our mobile phones to avoid social contact. We’re texting and even faking phone calls to avoid aggressive salespeople and small talk in elevators. The article pointed out that, while some say this strategy is “rude and lazy” and “another sign of the demise of a civil society”, there’s nothing new about this behaviour. The only thing that’s different is the technology. Remember faking a nap to avoid the talkative traveller in the next seat or quickly looking away when you see someone you want to avoid? Now we signal our unwillingness to engage in conversation with our mobile phones. Another example can be found in this year’s Beloit College Mindset List for the class of 2015 . According to the list, this year’s freshmen are “the first generation to grow up taking the word ‘online’ for granted… changing the central experiences and methods in their lives”. Number seven on this year’s list says, “As they’ve grown up on websites and cell phones, adult experts have constantly fretted about their alleged deficits of empathy and concentration”. But haven’t adults always fretted about young people’s lack of empathy and concentration? Again, nothing new here – only the tools have changed. On a more personal level, this month’s Find feature article is yet another example of using a new technology for doing something I’ve always done. I’ve used Dialog for research ever since I started my business in early 2000. Early on, I became familiar with the intricacies of Dialog files and command searching, and they’ve been part of my professional researcher’s toolkit ever since. That’s why I was so anxious to hear directly from the company about how the new Dialog interface – minus the usual Boolean operators – provides the www.fumsi.com -7- About the Editor Marcy Phelps is the founder and president of Phelps Research, a provider of business and market research services for info pros, entrepreneurs and marketing professionals. She started the company in 2000 after obtaining a master’s degree in library and information services from the University of Denver. Marcy is a past president of the Association of Independent Information Professionals (AIIP). Marcy blogs at www.MarcyPhelps.com, and she publishes ResearchNOTES, a monthly e-mail bulletin with tips and sites for Internet research (http://www.digbig.com/4yeps). She is the author of the forthcoming book, “Research on Main Street: Using the Web to Find Local Business and Market Research”. search power I’ve come to rely on so much. In “ProQuest DialogTM for novice and experienced searchers”, Beverley Crane describes the online thesaurus, set searching, and other new ways to be thorough and precise in our searches. Armed with these tips, I’m looking forward to giving this new interface a try. Other articles in this issue also cover new technologies for information work, and they both have important ramifications for those of us in the Find practice area. In Use, read about Storify, a tool for curating an archive, adding context and sharing stories. It strikes me as a great way to deliver research results. In the Manage area, Will Myddelton and Martin Belam bring us more about Tumblr and how it can be used as a search and research tool. Our clients have always needed information about their customers, competitors and the markets in which they operate. As long as there have been librarians, scientific, technical, and medical information has been collected, curated and disseminated. But the tools we’re using to meet information needs are changing, and they’re changing fast. What technologies have most affected your work? What’s become your most indispensable research tool? Marcy Phelps Contributing Editor: Find [email protected] © Free Pint Limited 2011 Find Free sources, premium sources, experts: know the questions to ask and where to ask them Sponsors for Find September 2011 These are our FIND sponsors for September 2011. Learn more about sponsorship at http://web.FUMSI.com/go/sponsor/ Internet Librarian International 2011 27 & 28 October 2011 Copthorne Tara Hotel, London, UK Navigating the New Normal - Strategies for Success. The reality of the current economic climate means that it’s imperative to provide pertinent services, utilise the most appropriate tools, and explore alternative approaches, regardless of your information environment. Even if you’re managing information outside a traditional library setting - as web designer, content evaluator, portal creator, systems professional or independent researcher - you must continue to offer services that are relevant and cost-efficient. Learn more » CILIP Training and Development CILIP Training & Development is the leading provider of topical and high quality training for library and information professionals; we are ideally placed to provide training that meets the needs of the modern library and information community. Learn more at http://www.cilip.org.uk/trainingcourses Become a Sponsor Support FUMSI and share your message with an engaged audience of professionals who need products and services to Find Information. Regular monthly packages start at £595. Learn more at http://web.freepint.com/go/family/sponsor/ www.fumsi.com -8- © Free Pint Limited 2011 Find Feature Article ProQuest Dialog for novice and experienced searchers By Beverley Crane One of the features of the new ProQuest Dialog™ is that both novice and experienced searchers can find the information they need easily and quickly without having to rely on commands as in Dialog legacy products. The following examples are just a few to illustrate search tools in the new ProQuest Dialog interface. “...both novice and experienced searchers can find the information they need easily and quickly without having to rely on commands as in Dialog legacy products.” About the Author With an Ed.D. in instructional technology and English, Beverley Crane is an educational consultant for Dialog LLC and has been involved with training for more than 30 years, 20+ with Dialog. She creates Dialog training materials, including self-paced modules to illustrate searching techniques. She is also the Editor of the Dialog Chronolog and writes the Eye on Innovation, both Dialog customer eNewsletters. She has taught Dialog training courses, as well as English, and English as a Second Language, at middle school, high school and college levels. Author of three educational books, she is completing her fourth: “Using Web 2.0 and Social Networking Tools in the K-12 Classroom”, to be published by Neal-Schuman Publishers in early 2012. Thesaurus searching The online thesaurus in ProQuest Dialog enables users to add precision to their retrieval and save time in coming up with the right vocabulary to obtain the results they want. At present, a thesaurus is available in MEDLINE® and Embase®. Thesauri will be added to more databases in later releases. To use the thesaurus, you can use a point and click approach in Advanced Search [Figure 1] or enter commands [Figure 2]. Example 1: Thesaurus in Advanced Search For databases that provide thesauri, a Thesaurus link (1) appears to the right of the Advanced Search form. Enter the search term (2) in the pop-up box. Check the “Begins with” box (3). Click Find (4). Fig. 1: Thesaurus in Advanced Search www.fumsi.com -9- © Free Pint Limited 2011 FindFeature Article FUMSI Magazine | September 2011 | Issue 45 ProQuest Dialog points you to the correct term and offers some additional options: “...the Explode tool enables you to retrieve all narrower terms for the one selected.” yy For example, the Explode tool enables you to retrieve all narrower terms for the one selected. By clicking the checkbox for antiviral agents (5) and checking the Explode box (6), the names of drugs like Interferon and Lopinavir, are included in the search without the researcher having to know or enter those terms. Click Add to search (7). yy You can also check the “major subjects” box (8) to retrieve documents where the topic is the main subject of the article. In the ProQuest Dialog interface, clicking check boxes lets you enable Explode, limit to major subjects, and include a number of synonyms listed for you. Using this approach, it is not necessary to know Dialog commands. From the list of results the “Narrow results by” feature enables you to view sources and authors in your search results. Click + next to Author (9) and More Options (10) to see all authors who have written on this topic. Check the top five authors (11) and click Apply (12) to see what these researchers, prolific publishers on antivirals, have written. Fig. 3: Iterative set searching Fig. 2: Command line thesaurus search www.fumsi.com - 10 - © Free Pint Limited 2011 FindFeature Article FUMSI Magazine | September 2011 | Issue 45 In the list of results that displays, you see articles by the top five authors you selected and other interesting features: yy Preview the record by clicking the Preview button (13). yy Sort by date (most recent or oldest first) or by relevance (14). yy Narrow results using other links such as document or source types (15). yy View publication titles (which appear in frequency-ranked order) to see journals with results from this search (16) “...to manage results, access My Research (18), your personal space where you can save, store and organise your retrieval and share your results.” Other features such as pricing and full-text links are available depending on the user’s terms of service. Of course, you can save, print, email, create Alerts or RSS feeds (17) and more. And, to manage results, access My Research (18), your personal space where you can save, store and organise your retrieval and share your results. Fig. 4: Restricting a search to specific databases in a multi-file search Review a screencast to learn more about Thesaurus searching and Explode on ProQuest Dialog. Example 2: Command Line Thesaurus Search Those experienced with Dialog commands can continue to use them although the syntax is slightly different from legacy platforms: yy Using Command Line Search, enter the controlled vocabulary syntax for MEDLINE (MESH, MJMESH). yy You can enter search syntax using the Explode command to find all occurrences of narrower terms that can be retrieved in a single or multiple search statement. yy You can search using Qualifiers, also known as subheadings, or the corresponding two letter codes (CI), for a more compact syntax. www.fumsi.com - 11 - © Free Pint Limited 2011 FindFeature Article FUMSI Magazine | September 2011 | Issue 45 There are 83 Drug/Medical Qualifier Terms with 19 “Quick Code” groupings in MEDLINE® and 77 Drug/Medical Qualifier Terms in Embase® with three “Quick Code” groupings. The Quick Codes allow you to search multiple facets using a single abbreviation e.g., QUICK THERAPY (DT,RT,SU,TH). The Dialog ProSheet, similar to the Bluesheet on Dialog and the DataSheet on DataStar, provides details of commands used in the new interface. “If you want to use commands, you can do so because set searching is captured in multiple ways throughout the ProQuest Dialog interface.” Set searching If you want to use commands, you can do so because set searching is captured in multiple ways throughout the ProQuest Dialog interface. You can limit a specific set using field codes from virtually any search form. Example 3: Iterative Set Searching In ProQuest Dialog’s latest release you can now build, view and save entire search strategies as Alerts, RSS feeds and saved searches, as step-by-step sets rather than a single set. Each search query shows each step of your search with numbered sets retained for easy reference and reuse (e.g., (S1 OR S2) NOT S3). You can preserve your query statement and choose the sets you want to include, edit, test and save. This means any of the individual searches (sets) that make up the strategy remain available for editing. Set searching was a commonly used feature in Dialog, and its inclusion in the new platform enables you to combine concepts and build complex queries. Here’s how it works. At the top of each screen the number of recent searches you have conducted is given. These searches are retained during your entire search session. From the “Recent search” screen, you can see each search (19), modify it or combine it (20) with other searches. You can delete, modify or save one or all of the strategies in the search session to reuse, set up an Alert or an RSS feed. A new “Save Search” screen appears that lets you save your selected sets in a complete strategy. Fig. 5: Recent searches www.fumsi.com - 12 - © Free Pint Limited 2011 FindFeature Article FUMSI Magazine | September 2011 | Issue 45 Searching multiple databases “...you can create more precise searches by taking advantage of indexing in different databases before combining all sets.” Example 4: Restricting a search to specific databases in a multifile search When searching multiple databases, you may want to restrict a search or part of a search to a particular database. For example, if you are searching two databases, such as MEDLINE® and Embase® that contain different indexing you might want to search one database, using the indexing terms for that database to create a search and then combine this set with others from your multi-file search. The benefit to this technique is you can create more precise searches by taking advantage of indexing in different databases before combining all sets. This command works in a similar fashion to legacy Dialog where searchers used the FROM command to limit to particular databases when searching multiple files. For example, a search for smart grid in the title also limits the search to Inspec®. Use the field code FDB followed by the database(s) name or ID, e.g., fdb(inspec). These are just some of the features designed to make searching with ProQuest Dialog quick, easy and intuitive regardless of your level of experience searching Dialog. The new features built into the platform mitigate the need for heavy command searching while retaining the precision and power required by information professionals. Review screencasts on the ProQuest Dialog Customer page for more information about these and other new features in ProQuest Dialog. Related FreePint Resources: yy VIP Report: Product Review of ProQuest Dialog STM There was information before the internet, believe it or not, and the earliest online information system from Dialog has been around since 1967 when it was created by Roger Summit. In 1972 it became the world’s first commercial online service. Over the years, the product has been aimed at many industries and sectors including government, corporate, professional and education... Other FUMSI stories and links related to this month’s Find feature: yy Selected sources for patent research Patents are both indicators of inventiveness and, to some degree, pointers towards the future. Though many will never be physically realised, those that are can become the kind of product which for many people are unimaginable to live without. yy People information: Finding accurate, authoritative and well-organised data It has been said that ‘You can find everything on the Internet’. But what happens when you are trying to locate information about individuals? In July 2008, Google announced that it was aware of 1 trillion Web sites. Permanent link to this article online: http://web.fumsi.com/go/af/64879 Use this link to email copies of this article to colleagues, print or save copies, or arrange for re-use licences www.fumsi.com yy US private companies: Research and analysis US private company research is challenging. A key reason is that in the US, private companies are not required to disclose financial or other information to the US Securities and Exchange Commission (SEC) like publicly listed companies - but there are exceptions. - 13 - © Free Pint Limited 2011 FUMSI Find Update www.fumsi.com/find/ Find Information You know how to extract useful information from free sources, premium databases and experts in the field. You know where to look and who to ask. You Find Information Most Often Shared Articles Recent Reports on Find The following Find Articles were most often emailed, printed or saved in the past month: u u Tricks of the trade show: Making the most of your field research LinkedIn: An awesome information resource for building your reputation, your connections and your knowledge u Prospect Research: Finally Coming of Age u Social Networking: A Research Tool u Twitter for business intelligence Click a title to view report details: u Folio on social media for research August’s Folio collects practical articles on using social media for research, plus our editor’s commentary and additional recommendations... u Folio on sources for country-specific research April’s Folio collects practical articles on countryspecific research sources, plus our editor’s commentary and additional recommendations... View all reports on Find Free use of FUMSI articles are supported by our sponsors. Learn more about sponsors FUMSI Report: Folio on social media for research Recent Articles on Find Click a title to view, print, email or save the article: August’s Folio collects practical articles on using social media for research, plus our editor’s commentary and additional recommendations. In this Folio: u Twitter for business intelligence u LinkedIn: An awesome information resource for building your u ProQuest Dialog for novice and experienced searchers One of the features of the new ProQuest Dialog™ is that both novice and experienced searchers can find the information they need easily and quickly... u Tricks of the trade show: Making the most of your field research Companies spend hundreds of thousands of dollars per year participating in industry conferences, trade shows and seminars... u OrgIntel: Organisational intelligence for finding and influencing your stakeholders As information professionals in organisations, we have two choices. We can wait for people to discover us. We usually end up disappointed: “Why don’t they see... u LinkedIn: An awesome information resource for building your reputation, your connections and your knowledge LinkedIn is often described as the professional equivalent of Facebook. Launched in 2003, it is probably the most extensively used professional... reputation, your connections and your knowledge u u u The people have spoken: Tapping into the collective intelligence of social media to brainstorm a new project Social networks in research: Friend or foe? Evolution in source evaluation: Using social media data FUMSI subscribers receive all Folios as part of their subscription. Nonsubscribers can purchase this Folio Log in to access Jinfo Jobs Seeking more professionals who can Find Information? List your vacancy on Jinfo: www.jinfo.com Browse and search the articles database for more Find articles Find Sponsors Current sponsors of the Find Practice Area http://web.FUMSI.com/go/sponsor/ www.fumsi.com - 14 - © Free Pint Limited 2011 Find Related Resources Jinfo Events in the Find practice area The following events have been added to the Jinfo Events database in the Find category. Search more events at Jinfo, and sign up to receive the free Jinfo Update every week with the most recently listed events. Events are also featured in the free twice-monthly FreePint Newsletter www.jinfo.com Latest Events Digipharm Europe 2011 Digipharm Europe 2011 is Europe’s leading digital marketing conference for senior pharmaceutical executives. Organiser: Health Network Communications Type: Conference Date: 27-30 Sep 2011 Link to Jinfo events listing: http://www.jinfo.com/go/e2382 Enterprise Search Europe 2011 New conference offering European perspective on the technology, implementation & optimisation of enterprise-wide search. Organiser: Information Today Ltd Type: Conference Date: 24-25 Oct 2011 Link to Jinfo events listing: http://www.jinfo.com/go/e2375 Do you know of an event, workshop or training programme for individuals who find information? Add a listing to the Jinfo Events database and reach our global audience of information practitioners. Ask about partnership programmes and upgrade options for better coverage. Visit http://www.jinfo.com for more information. www.fumsi.com - 15 - © Free Pint Limited 2011 FindRelated Resources FUMSI Magazine | September 2011 | Issue 45 Index to URLs in this section The following URLs are cited in the Find section of this month’s FUMSI Magazine. We collect them here for easy reference: yy Beloit College Mindset List for the class of 2015: http://www.beloit.edu/mindset/2015/ yy ProQuest Dialog Customer Information: http://www.dialog.com/proquestdialog/ yy ProQuest Dialog Screencasts: http://digbig.com/5bepsn FreePint links cited in the Find section: yy FUMSI Find: http://www.fumsi.com/find/ yy FUMSI Report: Folio on social media for research: http://web.freepint.com/go/shop/report/1891 yy People information: Finding accurate, authoritative and well-organised data: http://web.fumsi.com/go/article/find/3584 yy Permanent link to Find article online: http://web.fumsi.com/go/article/find/64879 yy Selected sources for patent research: http://web.fumsi.com/go/article/find/60879 yy US private companies: Research and analysis: http://web.fumsi.com/go/article/find/62295 yy VIP Report: Product Review of ProQuest Dialog STM: http://web.freepint.com/go/shop/report/1805 www.fumsi.com - 16 - © Free Pint Limited 2011 Use Editor’s Introduction This Month in Use By Joanna Ptolomey, Contributing Editor: Use [email protected] This is back to school week in the Ptolomey household. We are revving up for the next period of learning in the forthcoming academic terms. Since I was a wee girl this part of the year always makes me feel slightly giddy with excitement. The aroma of newly-sharpened HB pencils, the crispness of a white regulation school shirt or the first blank page of a brand new jotter, all fill me the excitement and possibilities of learning something new. Even the outside air smells different with the subtle changes in the seasons – the air is slightly cooler, the colour starts to turn slowly on the leaves, and dinner becomes more slow-cooked casseroles and rhubarb crumbles than salads. “...I prefer to garner the energy and enthusiasm that I feel for the changing seasons and the pace of learning that urges inside me.” Nostalgia perhaps but I prefer to garner the energy and enthusiasm that I feel for the changing seasons and the pace of learning that urges inside me. All the FUMSI practices this month again remind of a new school term – some topics are brand new, some provide further introspection into ideas, and some build on the knowledge of topics we may already know a little about. Are you ready to FUMSI with my unofficial back to school edition? “...Emma challenges us to examine the nuisances and culture of stakeholders in ways we may have never done before, for better outcomes.” www.fumsi.com I will start with something I know a little about already – Beverly Crane’s Find contribution on novice and experienced searchers using ProQuest Dialog; a neat and concise mini review which invites searchers at all levels to explore vast industry verticals of content. Dip your toe into the possibilities of this product, and if you hunger for more meat then feast on my recent full review for FUMSI sister magazine VIP. My next personal learning curve is curating content and context with Storify – the Use contribution from Jo Brodie. Jennifer Jones gave us archiving social media content and context and I wanted to know more about Storify. Jo presents an excellent mini review of Storify – what and how to. This is action learning in practice. - 17 - About the Editor Joanna is a freelance information consultant and analyst. She started her career in information as a clinical librarian in the NHS before moving to global consultancy group DTZ. Prior to working in the information sector Joanna was a project planning engineer in the construction industry for 10 years. She is the author of a chapter ‘Digital divide and accessibility’ in Government Information Management in the 21st Century. She is also the author of the book Taking charge of your career: a guide for library and information professionals. Joanna is the Use practice area contributing editor for FUMSI and a product reviewer for VIP. You can also follow Joanna on Twitter. Now for something that has made me re-examine an information fundamental – managing stakeholders, by Manage contributor Emma Kinani. In the information world of business we talk about managing stakeholders on a daily business. It seems a simple question but Emma challenges us to examine the nuisances and culture of stakeholders in ways we may have never done before, for better outcomes. Finally an update on knowledge we already have. Part 2 of the Share contribution, on Tumblr changing blogging, brings the story bang upto-date with real life scenarios of how this tool is helping organisations from libraries to media outlets present content in different ways. I know that some of you will mourn the loss of the summer months but I like the natural rhythm of the seasons and the periods of work, learning, relaxation and contemplation that each brings. In readiness I always buy myself some new project book stationery and pencils; just as well as I have five new projects kicking off … I may need an extra portion of rhubarb crumble. Joanna Ptolomey Contributing Editor: Use [email protected] © Free Pint Limited 2011 Use Combine and analyse to build understanding, give advice, make decisions and manage risk Sponsors for Use September 2011 These are our Use sponsors for September 2011. Learn more about sponsorship at http://web.FUMSI.com/go/sponsor/ Moreover Technologies Millions of News and Social Media posts: yy 1.4 million relevant, up-to-the minute, far-reaching News and Social Media posts every day (42 million monthly) yy 650,000+ editorially-vetted, spam-free Web sources (Social Media White List refined from 12 million+ sources) yy Double-digit monthly growth in source additions yy 800+ Searchable Industry Categories yy 100+ Countries and 50+ Languages yy Trusted Global Information Leader since 1998 Learn more at http://www.moreover.com Nexis Business Intelligence Nexis: The Global Business Information Research Database Take your colleagues straight to the facts they need to make the decisions that matter. Nexis provides you with access to thousands of sources all on one-easy-to-search Global Information Research Database. Authoritative sources include: yy Financial news yy Business news yy Legal, regulatory, company and industry research Learn more and arrange a free trial » Become a Sponsor Support FUMSI and share your message with an engaged audience of professionals who need products and services to Use Information. Regular monthly packages start at £595. Learn more at http://web.freepint.com/go/family/sponsor/ www.fumsi.com - 18 - © Free Pint Limited 2011 Use Feature Article Some ways to use Storify – curate an archive, add context, tell a story By Jo Brodie What is it? Storify (technically Storify beta, although it seems to have arrived fully-formed) is a rather nice little online blogging tool that lets you embed individual “units” of social media, such as Facebook updates, tweets and YouTube videos, into a single Storify blog post. You can select elements from other people’s Storify stories, or add an entire Storify post into your own. “While composing your piece you can add context by inserting a piece of text before or after each added element.” About the Author Jo Brodie likes finding out how things work and then telling other people about them. She loves explaining the science behind diabetes which she does in one of her two day jobs (she’s also the Public Engagement Co-ordinator on the CHI+MED project which is looking at making medical devices safer). Jo enjoys using her blog to learn more about, and share tips and tricks on, getting computers to obey. She also runs the ScicommJobs blog to highlight jobs and resources in science communication. While composing your piece you can add context by inserting a piece of text before or after each added element. Once finished and published you can even embed your Storify compilation, in its entirety, into other blog platforms (except perhaps WordPress.com which is not in favour of embedded code). Longer Storify posts have a “Load More...” link at the end allowing readers to scroll to subsequent pages and the URL of each captured tweet remains active allowing you to access the “native tweet” on Twitter. What’s it for? “...a tweet that’s “trapped” in a Storify post, but subsequently deleted from Twitter, still remains embedded in the Storify post.” Journalists and bloggers have made effective use of this tool to create an updateable record of a story as it plays out on social media. Storify lets authors add their own commentary on individual or groups of story elements. My own interest in it though is less about its ability to contextualise social media and more about its use as another simple way of capturing and archiving hashtagged tweets, such as at an event or conference. Recently I collected together all tweets with the hashtag #streettalks, after an evening talk I attended. Many of the tweets were simply records of what the speaker had said, for the benefit of those following along at home, but other tweets included supplemental information and links to resources. The combined and Storified tweets provide a permanent record of the event. I’ve also discovered that a tweet that’s “trapped” in a Storify post, but subsequently deleted from Twitter, still remains embedded in the Storify post. For heavily tweeted events (several hundred tweets with the same hashtag) I wouldn’t recommend Storify as an archiving tool because the only downside of this service is that you have to move each element into your story by hand. (A similar tool, Chirpstory, lets you “Copy all” to move multiple tweets but doesn’t appear to let you add context). If you’re capturing larger tweet volumes then SearchHash is extremely good and Twapper Keeper will let you create two free archives (and further archives are available on subscription). www.fumsi.com - 19 - © Free Pint Limited 2011 UseFeature Article FUMSI Magazine | September 2011 | Issue 45 How to use it To use Storify you need to login with a Twitter account and then click on the “Create Story” link to start. This will open up the editing window which consists of a pane on the left where your source material will appear – once you’ve searched for it – and a larger pane on the right into which you can drag and drop (or double click to move) your chosen elements and then rearrange them. The left pane has several icons which represent different social media feed options, with Twitter as the first (default) choice. Across the top of this pane are additional search filter tabs; for Twitter this will be a general search, your own tweets, your timeline (the tweets from people you follow), your favourites and an option to select another Twitter user or one of their lists. The options in the tabs across the top will vary with the social media service chosen (the services are Twitter, Facebook, Flickr, YouTube, Storify, a general Google search, an RSS feed importer and URL importer). The Flickr option also lets you search for photographs tagged as Creative Commons. In the example given I’ve searched for photos of plants within Flickr’s Creative Commons and then added the first option (the yellow flower) to the right hand side editing pane. Dropping the item into the pane enlarges the photo, references it correctly and links it back to the original on Flickr. It also uses the image to create an icon for the Storify story. You don’t have to use this picture – once you’ve www.fumsi.com - 20 - © Free Pint Limited 2011 UseFeature Article FUMSI Magazine | September 2011 | Issue 45 added a few more items (each of which inherit their own avatar, e.g. of the person who wrote a tweet) the arrow bars below the picture become activated allowing you to cycle through and select a different image. The quickest way to move items from left to right is to double click them. By default this places a new item at the top of the list on the right. Holding the shift key while double clicking will place them at the bottom (ideal if you want to reverse the order so that the most recent tweet appears at the end). An alternative service, Chirpstory, lets you move blocks of tweets and flip the order in which they appear (latest first or latest last). As you move individual tweets into the right pane they disappear from the left to avoid duplication. Another nice feature is that Storify (and Chirpstory) allow you to remove all the retweeted tweets (RTs) from the search timeline. Storify additionally lets you filter to include only tweets that have a link or an image. Clicking on the small T icon above or below, an added item opens up a text editing box – with basic formatting including strikethrough (useful if the story changes) and hyperlinks. “...it would be helpful if it was possible to move a block of tweets together and maintain their chronological order...” Because Storify tweets have to be moved individually (rather than as a block) it’s quite easy to unwittingly reorder them, especially if you take your finger off the shift key. Fortunately they can be moved up and down into the correct place, but this fiddly process is actually made a little easier after some time has elapsed. Every tweet has its own timestamp which only shows up about 24 hours after the tweet has been sent. Tweets’ timestamps go through a predictable sequence starting with “3 minutes ago”, “about 4 hours ago” and eventually “8:23pm May 27th” which is sufficiently precise to let you correctly order your tweets. I’m not alone in thinking that it would be helpful if it was possible to move a block of tweets together and maintain their chronological order, and Storify users are enthusiastic with their suggestions and feedback. Chirpstory has this automatic reordering functionality but lacks the option to intersperse commentary. Although the Storify search will often let you search further back in time than Twitter’s own search, the tweets are updated and older ones replaced by more recent ones, so it’s best to capture them in a draft or published Storify soon after the event finishes – if you leave it a few days you’ll lose some of the tweets. Alternatives In addition to Storify and Chirpstory there are other similar tools such as curated.by and Keepstream. Further reading The New Curators: Weaving Stories from the Social Web by Josh Stearn, 21 October 2010 www.fumsi.com - 21 - © Free Pint Limited 2011 UseFeature Article FUMSI Magazine | September 2011 | Issue 45 Permanent link to this article online: http://web.fumsi.com/go/article/use/64865 Use this link to email copies of this article to colleagues, print or save copies, or arrange for re-use licences Other FUMSI stories and links related to this month’s Use feature: yy Archiving social media content/context – more questions than answers It’s always surprised me as a researcher that microblogging platform Twitter only stores and allows for the search and organisation of tweets for around five days after they are made. yy Write here, right now – how Tumblr changed blogging: Part One The Tumblr platform is one of the stealth growth stories out of the suite of tools that got lumped together with the catch-all term “Web 2.0” a couple of years ago. Whilst not attracting the mainstream media headlines that Twitter and Facebook have garnered, Tumblr launched in 2007 and, by mid-July 2011, was claiming to host 7.5 billion posts on over 23 million blogs. yy An introduction to open and linked data Linked Data is a broad term for a group of technologies and standards that make data published on the web easy to combine or “mash-up”. Hand-in-hand with “Open Data”, which is a philosophy of publishing data for reuse rather than a “read-only” approach, Linked and Open Data create the potential for changing the way information research can be carried out in future. www.fumsi.com - 22 - © Free Pint Limited 2011 FUMSI Use Update www.fumsi.com/use/ Use Information You combine data to build a detailed understanding of business situations. You analyse information to manage risk, build value and give advice. You Use Information. Most Often Shared Articles Recent Reports on Use The following Use Articles were most often emailed, printed or saved in the past month: Click a title to view report details: u How is SharePoint used in Libraries? u A construction industry approach to using information – BIM, a shared knowledge resource u Embedded Librarianship Part 1: Aligning With Organisational Strategy to Transform Information into Knowledge u Embedded Librarianship Part 2: A case study from Spain Free use of FUMSI articles are supported by our sponsors. Learn more about sponsors May’s Folio collects practical articles on innovation and service design in libraries and information centres, plus our editor’s commentary and additional recommendations. In this Folio: u Using co-design to innovate in libraries u The ALISS project - sharing data to support people with long term health conditions Embedded librarianship part 1: Aligning with organisational strategy to transform information into knowledge u Embedded librarianship part 2: A case study from Spain SharePoint and the South Bank centre - using analogies to sell a story u u Folio on innovation and service design in information services May’s Folio collects practical articles on innovation and service design in libraries and information centres, plus our editor’s commentary and additional recommendations. u Folio on User Focus and Learning in Libraries January’s Folio collects practical articles on user focus, plus our editor’s commentary and additional recommendations. View all reports on Use FUMSI Report: Folio on innovation and service design in information services u u Recent Articles on Use Click a title to view, print, email or save the article: u Some ways to use Storify - curate an archive, add context, tell a story Storify is a rather nice little online blogging tool that lets you embed individual “units” of social media... A construction industry approach to using information – BIM, a shared knowledge resource Talk about information technology to construction professionals these days and the conversation will often quickly turn to building information modelling... Using the golden information thread: Some lessons from the Utilities sector for managing risk, making decisions and providing governance Information is often collected and used to ascertain what customers think of a service or their experience of using a product... Archiving social media content/context - more questions than answers? It’s always surprised me as a researcher that microblogging platform Twitter only stores and allows for the search and organisation of tweets for around five days after they are made... u Information skills for art and design: The InfosmART project at the Glasgow School of Art Library u FUMSI subscribers receive all Folios as part of their subscription. Log in to access Nonsubscribers can purchase this folio u Jinfo Jobs Seeking more professionals who can Use Information? List your vacancy on Jinfo: www.jinfo.com Browse and search the articles database for more Use articles Use Sponsors Current sponsors of the Use Practice Area http://web.FUMSI.com/go/sponsor/ www.fumsi.com - 23 - © Free Pint Limited 2011 Use Related Resources Jinfo Events in the Use practice area The following events have been added to the Jinfo Events database in the Use category. Search more events at Jinfo, and sign up to receive the free Jinfo Update every week with the most recently listed events. Events are also featured in the free twice-monthly FreePint Newsletter www.jinfo.com Latest Events No events as of publication date. Do you know of an event, workshop or training programme for individuals who use information? Add a listing to the Jinfo Events database and reach our global audience of information practitioners. Ask about partnership programmes and upgrade options for better coverage. Visit http://www.jinfo.com for more information. www.fumsi.com - 24 - © Free Pint Limited 2011 UseRelated Resources FUMSI Magazine | September 2011 | Issue 45 Index to URLs in this section The following URLs are cited in the Use section of this month’s FUMSI Magazine. We collect them here for easy reference: yy A list of tools for finding or capturing tweets: http://is.gd/ennsBC yy Chirpstory: http://chirpstory.com/ yy curated.by: http://www.curated.by/ yy Keepstream: http://keepstream.com/ yy Maintaining Tweets in chronological order: http://digbig.com/5bepsr yy SearchHash: http://searchhash.com/ yy Storify example: http://digbig.com/5bepsp yy Storify feedback: http://digbig.com/5bepss yy Storify: http://storify.com/ yy The New Curators: Weaving Stories from the Social Web: http://digbig.com/5bepst yy Twapper Keeper: http://twapperkeeper.com/index.php yy What happens when a tweet used in Storify is deleted?: http://digbig.com/5bepsq yy WordPress Support: http://en.support.wordpress.com/code/ FreePint links cited in the Use section: yy An introduction to open and linked data: http://web.fumsi.com/go/article/share/64146 yy Archiving social media content/context - more questions than answers?: https://web.fumsi.com/go/article/use/64285 yy FUMSI Use: http://www.fumsi.com/use/ yy Permanent link to Use article online: http://web.fumsi.com/go/article/use/64865 yy VIP Report: Product Review of ProQuest Dialog STM: http://web.freepint.com/go/shop/report/1805 yy Write here, right now - how Tumblr changed blogging: Part One: http://web.fumsi.com/go/article/share/64665 www.fumsi.com - 25 - © Free Pint Limited 2011 Manage Editor’s Introduction This Month in Manage By Kate Simpson, Contributing Editor: Manage [email protected] Being inspired; I’ve missed attending conferences, workshops and events that inspire and energise me about my work. I have a conference coming up finally and I’m looking forward to the learning and sharing that’ll be going on. I love those “Ahha!” moments that happen as I sit and listen to those sharing their experiences, lessons learned and insights. Collecting together those moments then forms an ongoing flow of inspiration for me long after we’ve all packed up and gone home. “...the use of different media, such as the innovative Tumblr platform, offers organisations (as well as ourselves) an opportunity to rethink the communication channels and methods used to reach audiences.” “...I can curate and keep a “storified” record of that which inspires and energises me long after the tweeps have packed up and gone home.” www.fumsi.com So in place of attending and participating at conferences I’ve had to make do with reading the hashtag twitter streams from those I’m missing. And, on top of my hour of morning twitter and blog reading, I manage to gather lots of insightful nuggets of interest into my Evernote knowledge collection. I find however that these nuggets need topping up with some more in-depth reading. Luckily I was recently asked to review Louis Rosenfeld’s Search Analytics for your Site – a book I hadn’t intended to read. I didn’t think I needed to, having attended his workshop a few years ago in London and, more specifically, not thinking that I was currently involved in any projects that might benefit from me reading it. Oh, how wrong I was: halfway through and I was as inspired and energised with the “Ah-ha!” moments as if I had attended the workshop again. Another source of inspiration for me is my monthly FUMSI articles – this month is no different with its nuggets of insight and takeaways: In Manage, Emma Kinani writes an interesting piece looking at managing stakeholder relationships. How organisations attempt to engage and relate to their various audiences through different media and interfaces. By understanding and learning about our audiences and applying that to the ways in which we communicate with them, Emma shows how we can strengthen the ties and relationships that we have. In the second article on “How Tumblr changed blogging”, Will Myddleton describes how organisations are using Tumblr to engage and relate to different audiences. How the use of different media, such as the innovative Tumblr platform, offers organisations (as well as ourselves) an opportunity to rethink the communication channels and methods used to reach audiences. He mentions The Economist as an example. - 26 - About the Editor Kate Simpson is a freelance information & knowledge architect based in Toronto, Canada. She’s spent the last 10+ years turning a legal education into a passion for complex information spaces (law firms, publishing, government, etc). Through her company Tangledom, Kate tends toward the obsessive when exploring the different ways we can make information and knowledge easier to find, use, share and manage within our organisations. Find out more at her website tangledom.com and keep up to date with her thoughts (& travels) on twitter.com/k8simpson. It strikes me from these two articles that publishers of information today require a deeper digital strategy than ever before. What relationships do they want or need to have with their readers; however they may be consuming it? Be it in print, on the website, through an iPhone, iPad, Android, Blackberry or other mobile app, via Twitter, Facebook or Google Plus, and potentially now through Tumblr? How is The Economist’s particular voice and message carried through all of these different media? And how is the choice of media or channel a potential opportunity to reach new and different audiences? This month’s Use article by Jo Brodie arrived at a perfect time for me – she describes how to use “Storify” (and other similar content curation tools) to capture and archive hashtagged tweets. As I prepare for my conference I am thrilled to learn from this article, in one of those “Ah-ha!” moments, that I can create my very own archive of tweets from the conference and store them as part of my personal knowledge collection. Happily this also means that when I next miss a conference I can curate and keep a “storified” record of that which inspires and energises me long after the tweeps have packed up and gone home. What inspires and energises you that FUMSI could commission and publish? Send us your ideas and comments; I’d love to hear from you: [email protected]. Kate Simpson Contributing Editor: Manage [email protected] © Free Pint Limited 2011 Manage Ensure security and compliance, create structure, organise and maintain records securely Sponsors for Manage September 2011 These are our Manage sponsors for September 2011. Learn more about sponsorship at http://web.FUMSI.com/go/sponsor/ Enterprise Search Europe 24 and 25 October 2011, Hilton London Olympia Welcome to Enterprise Search Europe - the first ever conference in Europe to focus specifically on the technologies and implementation of enterprise search. This inaugural event will play host to speakers not just from Europe but also from North America and Australia – providing an international perspective on the benefits and challenges of enterprise search implementation. Join us in London this October for plenary sessions and parallel tracks on Tools and Techniques and Making Search Work plus networking, social events and the chance to meet some of key enterprise search solutions providers. For anyone struggling with the challenges of implementing enterprise search, Enterprise Search Europe is a unique opportunity to share experiences, learn about emerging technologies, and find solutions. Visit online and register » Become a Sponsor Support FUMSI and share your message with an engaged audience of professionals who need products and services to Manage Information. Regular monthly packages start at £595. Learn more at http://web.freepint.com/go/family/sponsor/ www.fumsi.com - 27 - © Free Pint Limited 2011 Manage Feature Article Managing stakeholder relationships – the importance of cognitive behaviour By Emma Kinani Psychologically we are never far away from what we truly believe. Our interpretations of life and the environment influence our thoughts and feelings to such an extent that everyone is looking for answers and ways to feel better about themselves and people’s perception of what they or their businesses represent. Having lived in different cultures from Uganda, Kenya, South Africa, and now England, it is interesting to see how different cultures process information and relay messages from it. “...due to the advancement in technology and social network tools, it has become easier, if not fashionable, even in the business world to manage relationships through an interface.” “...managing relationships goes back to the basics of human cognitive behaviour.” About the Author Emma Kinani, otherwise known as Emkay, is a Ugandan born artist and communications specialist living in England, and owner of EmKays Atelier which is an art company that specialises in aesthetic and therapeutic form of expression (www.emmasgallery.com). She has a B.A in Industrial/ Commercial Art and Design and Business from Uganda, and an MSc in Corporate Communication from the University of West London. Now a qualified teaching assistant, she will embark on an Advanced Diploma in Art Psychotherapy and work with Ealing Council as an art tutor, helping young people fulfil their potential. Her eccentricity has lent her art a distinctive flair. She has always had a passion for research and writing; information management being a key area of interest. Apart from managing her company, she works as Communications Administrator for Operation WellFound, which is a water and sanitation charity. Outside her busy schedule Emma likes to travel, read and cook. H M Tomlinson said, “We see things not as they are, but as we are”. The ethos that defines the various cultures tends to echo how information is used for building and managing relationships. On the one hand, cosmopolitan communities may find it more of a challenge to define rules that underpin an information management structure to which all stakeholders can adhere. However, due to the advancement in technology and social network tools, it has become easier, if not fashionable, even in the business world to manage relationships through an interface. Less developed countries are catching on, but still have a long way to go due to the poor spread of internet or telecommunication facilities. The fundamental principles of communication and developing relationships remain absolute irrespective of the medium. Management needs to be prioritised and tailored to suit each group. Organisations should have a yardstick to measure these relationships; using both qualitative and quantitative measurements. While at Uganda Telecom Ltd, the largest telecommunications company in Uganda, it was mandatory to have data on our various audiences, and the method of reporting had a synergistic style that had the level of detail that could measure how effective our services and dealings with various stakeholders were in keeping them loyal to the company. It is interesting that, in the grand scheme of things, managing relationships goes back to the basics of human cognitive behaviour. Words and silence can send out all sorts of messages. The method of understanding and processing information determines the outcome – the purpose of the information, decoding the message, and dissemination. Similarly, organisations can use information to steer their business one way or the other to develop a form of relationship that will ultimately lead to business growth. No www.fumsi.com - 28 - © Free Pint Limited 2011 Manage “No matter the nature of business, it is imperative to go back to basics and formulate a model that seeks to address the underlying motive.” “It is, to a large extent, unfortunate that a lot of social engagement is impersonal, with heavy reliance on interfaces and electronic media devices that are effectively “placebos”. ” “In order to cultivate a relational structure, it goes back to basics: how does one’s culture or society respond to various forms of engagement?” FUMSI Magazine | September 2011 | Issue 45 Feature Article matter the nature of business, it is imperative to go back to basics and formulate a model that seeks to address the underlying motive. It is easy to overlook things like the intangible; perceptions, feelings and urges, to mention but a few. The vivacity of human and social interaction presents the opportunity to integrate more consciously the application of information and communication at a level that analyses behavioural patterns and responses, thus cementing some form of clarity in disseminating information. As a communications specialist and fine artist, it has taken me ten years to find the defining point that bridges any business with its kaleidoscopic stakeholders. It is about engaging and listening. Some might say that, if that is the crux of the matter, then that is the easy part; but in reality, it tends to be part of one of the most difficult areas in businesses of any form. Organisations are built by people who have vision; they have goals, dreams and personal hopes to see their business grow and flourish. Philanthropic or otherwise, the result is the same for all – to make it work! Defining who your stakeholders are, and how to manage both internal and external communications to engage both groups, is therefore vital. The world is advancing so fast that it is becoming increasingly difficult for organisations to manage their stakeholders without social media tools. Those that frown upon this advancement will lag behind. It is, to a large extent, unfortunate that a lot of social engagement is impersonal, with heavy reliance on interfaces and electronic media devices that are effectively “placebos”. Is there a flip side to social media? It is often argued that tweets, pings, texts or Facebook messaging give the impression that someone is listening and engaging with the author. But in reality, many are just smokescreen situations for any true emotional indulgence and the underlying intentions. How personal can organisations get through emotionally inept devices? The heavy reliance on this method of engagement has falsified many aspects of cognitive behaviour, which is vital in understanding one’s stakeholders. The very principles that define a culture are the same ones that can break relationships. The UK holds a diverse culture – what form of communication would be universally acceptable for them? Is there any such thing as a universally acceptable mode of communication that can cater for all audiences and stem relationships? I would say no because different societies have different definitions of engagement. For example, in African culture, elders are spoken to and treated with utmost respect. In the western world, everyone is treated with the same measure of respect. In order to cultivate a relational structure, it goes back to basics: how does one’s culture or society respond to various forms of engagement? Their interpretation or perspective of a situation is the determinant factor as to whether they will respond positively to your organisation’s vision. Knowledge is a variant that strengthens the process of building and maintaining relationships. The old adages that “forewarned is forearmed” and “information is power”, cannot exist in isolation. It is in the use of this knowledge and information that strengthens or weakens the bond. Organisations that engage in research tend to be more successful than those that rely on suppositions. Knowledge can be acquired in many ways; organisations with strong budgets might train their staff or outsource to a marketing company to do audience and user research. Others take time to read and equip themselves with useful information that can foster relationships. Internal and external stakeholders are impressed when they know that the person aiming to create a relationship with them has knowledge and knows how to apply it in a way that creates some sort of partnership. The www.fumsi.com - 29 - © Free Pint Limited 2011 Manage FUMSI Magazine | September 2011 | Issue 45 Feature Article business of organisations wanting to take a superior stand over their customers does not cut it anymore. It is now all about partnerships and giving a sense of ownership that makes the end stakeholder want to engage rather than disengage. “It’s about using information, not just by design, but purposefully and sensitively.” What to do with information, and understanding how to process or manage it, is another factor that can make or break stakeholder relationships. We have seen how relationships with football celebrities, film and pop stars, as well as political personalities can easily crumble from misuse of information. The question will always remain: how far to go with information and if the dissemination to a wider audience is more beneficial than detrimental. These are questions we ask ourselves within organisations daily; the layman too goes through day-to-day activities of processing data and information that could potentially foster, make or damage a relationship. It’s about using information, not just by design, but purposefully and sensitively. Stakeholders are all around us, we cannot run from them; instead how might we manage and engage with them more holistically to create lasting relationships? Permanent link to this article online: http://web.fumsi.com/go/article/manage/64863 Use this link to email copies of this article to colleagues, print or save copies, or arrange for re-use licences Other FUMSI stories and links related to this month’s Manage feature: yy OrgIntel: Organisational intelligence for finding and influencing your stakeholders As information professionals in organisations, we have two choices. We can wait for people to discover us. We usually end up disappointed: “Why don’t they see the value we provide?” yy Cooperative Intelligence: Help Yourself by Helping Others In my 25 years as a marketing professional focusing on competitive intelligence, I have noticed that the focus for information collection is increasingly swinging towards secondary sources, and often neglects the relationships we must forge with individuals to ultimately be successful. yy Twitter for business intelligence For those who think Twitter is strictly for fun and drive-by conversations, it may surprise you to learn that it is a treasure trove of business information. Whether you’re looking for employees of a certain company, current product offerings of a competitor, upcoming product launches, or even the financial health of a business, Twitter can be a useful tool to have in your toolbox. yy The people have spoken: Tapping into the collective intelligence of social media to brainstorm a new project Starting a new project is often the most difficult part. Sometimes we need to familiarise ourselves with a new topic before the project can get off the ground. There are countless brainstorming and preliminary research methods that information professionals have developed. www.fumsi.com - 30 - © Free Pint Limited 2011 FUMSI Manage Update www.fumsi.com/manage/ Manage Information You ensure compliance with myriad regulations about information. You build and maintain everything from databases, taxonomies and folksonomies to enterprise-wide content. You Manage Information. Most Often Shared Articles Recent Reports on Manage The following Manage Articles were most often emailed, printed or saved in the past month: u SharePoint and the law firm intranet u Reinventing Librarians: Part 1 u The Leaving Employee: Knowledge Management for Surviving and Thriving u Creating User Centred Taxonomies: Part One u Creating User-Centred Taxonomies: Part Two Click a title to view report details: u Folio on aggregating & curating enterprise content June’s Folio collects practical articles on aggregating and curating enterprise content, plus our editor’s commentary and additional recommendations. u Folio on Intranet redesign February’s Folio collects practical articles on the redesigning your intranet, plus our editor’s commentary and additional recommendations. Free use of FUMSI articles are supported by our sponsors. Learn more about sponsors View all reports on Manage FUMSI Report: Folio on aggregating & curating enterprise content Recent Articles on Manage June’s Folio collects practical articles on aggregating and curating enterprise content, plus our editor’s commentary and additional recommendations. In this Folio: u Managing the flow of information with social tools u Curated information: what it means for researchers u Leveraging and repurposing RSS u Yahoo! Pipes: Relevant information on tap u Creating information communities with Twitter: notes for publishers and content providers u Managing Stakeholder Relationships – the importance of cognitive behaviour Psychologically we are never far away from what we truly believe. Our interpretations of life and the environment influence our thoughts and feelings... u SharePoint and the law firm intranet We launched FindIt!, our customised SharePoint 2007 search, in November 2007. Our bilingual intranet, called Oslernet, which includes legal and administrative community team sites, was launched... FUMSI subscribers receive all Folios as part of their subscription. Log in to access Nonsubscribers can purchase this Folio u Reinventing Librarians: Part 1 Why is the concept of specialists or embedded librarians new and why is it important? Historically, legal research librarians have worked as an independent group... Jinfo Jobs u Designing the Samurai sword: using facets to support agile, highly-effective information management The title is a response to Kate Simpson’s, From Sumo to Samurai article, in which she argues the need for agile tools for managing information; those that use facets to describe and retrieve information... Click a title to view, print, email or save the article: Seeking more professionals who can Manage Information? List your vacancy on Jinfo: www.jinfo.com Browse and search the articles database for more Manage articles Manage Sponsors Current sponsors of the Manage Practice Area http://web.FUMSI.com/go/sponsor/ www.fumsi.com - 31 - © Free Pint Limited 2011 Manage Related Resources Jinfo Events in the Manage practice area The following events have been added to the Jinfo Events database in the Manage category. Search more events at Jinfo, and sign up to receive the free Jinfo Update every week with the most recently listed events. Events are also featured in the free twice-monthly FreePint Newsletter www.jinfo.com Latest Events TFPL Cloud Event – Sharing Information...re-defined A one-day event on library and information strategy with cloud-based systems Organiser: TFPL Type: Conference Date: 20th Oct 2011 Link to Jinfo events listing: http://www.jinfo.com/go/e2381 Do you know of an event, workshop or training programme for individuals who manage information? Add a listing to the Jinfo Events database and reach our global audience of information practitioners. Ask about partnership programmes and upgrade options for better coverage. Visit http://www.jinfo.com for more information. www.fumsi.com - 32 - © Free Pint Limited 2011 Manage FUMSI Magazine | September 2011 | Issue 45 Related Resources Index to URLs in this section The following URLs are cited in the Manage section of this month’s FUMSI Magazine. We collect them here for easy reference: FreePint links cited in the Manage section: yy Book Review: Search Analytics for your Site: http://www.fumsi.com/go/f44368 yy Cooperative Intelligence: Help Yourself by Helping Others: http://web.fumsi.com/go/article/find/4021 yy FUMSI Manage: http://www.fumsi.com/manage/ yy OrgIntel: Organisational intelligence for finding and influencing your stakeholders: http://web.fumsi.com/go/article/find/64421 yy Permanent link to Manage article online: http://web.fumsi.com/go/article/manage/64863 yy The people have spoken: Tapping into the collective intelligence of social media to brainstorm a new project: http://web.fumsi.com/go/article/find/63873 yy Twitter for business intelligence: http://web.fumsi.com/go/article/find/64010 www.fumsi.com - 33 - © Free Pint Limited 2011 ShareEditor’s Introduction This Month in Share By Martin Belam, Contributing Editor: Share [email protected] Have you taken the plunge with Google+ yet? It is the new kid on the social networking block, but with the advantage that it is attempting to tap into the huge existing Google user base. Google has a reputation for “failing” with social products. Google Wave was overhyped and under-delivered, and Google Buzz never recovered from a launch that felt like it compromised the user’s privacy. “Google+ seems, by contrast, to have got off to a flying start, with suggestions that it is the fastest growing social network in the history of the internet.” Google+ seems, by contrast, to have got off to a flying start, with suggestions that it is the fastest growing social network in the history of the internet. Where, though, does it fit into the busy digital life of the information professional? We’ve already got LinkedIn for career networking, Facebook for keeping in touch with family and friends, Twitter for sharing news, links and what we had for breakfast. And that is before you start thinking about the smaller professional groups you might belong to on Ning or Yammer and the like. One attractive feature of Google+ may be circles. You group people into circles which you can give custom names. People can belong to more than one circle. It means you can organise your contacts into colleagues, people from competing companies, verticals you might be researching and so on. People can see you’ve added them to a circle, but not what you’ve called the circle, so you can even create a list of “people I regret having to know” if you need to. “... Google, having tried to insist that people use real names and identities on the service, are trying to make it a serious and professional space.” www.fumsi.com The problem with getting a network like Google+ up and running is that the tone is often set by the early adopters. MySpace, for example, had ended up almost exclusively with a focus on music because of the number of young bands who found it to be a quick way to get an online fanbase. LiveJournal, on the other hand, became known as a hang-out for fans of alternative culture. Initial signs are that Google, having tried to insist that people use real names and identities on the service, are trying to make it a serious and professional space. - 34 - About the Editor Martin Belam is Information Architect for guardian.co.uk. Before joining The Guardian, he worked as an Internet Consultant with organisations like the BBC, Sony, Vodafone and the Science Museum. He is the Share practice area contributing editor for FUMSI magazine, and blogs about information architecture and the media at currybet.net. One social network that has been blossoming in the last couple of years is Tumblr. The micro-blogging platform has seen exponential growth, and the ease of publishing and “reblogging” content has made it very popular amongst teens. It is also a space, though, that professionals and organisations are using. Last month in FUMSI, Will Myddelton gave an overview of the service, and why you might try to use it. In part two of the article, he looks at how libraries have built a presence there, and how it might be utilised as a research tool. As ever, I would love your feedback on the article, and to hear about how you are using Tumblr or Google+. You can email me at [email protected] or find me on Twitter as @currybet. You could even try and connect with me on Google+, and add me to your circle of “favourite people you know through FreePint”... Useful links “Google+: The Complete Guide” by Ben Parr “Google Plus – Should you and your Library be there?” by David Lee King “’Real Names’ Policies Are an Abuse of Power” by Danah Boyd Martin Belam Contributing Editor: Share [email protected] © Free Pint Limited 2011 Share Communicate information through different media, train, educate and reach audiences Sponsors for Share September 2011 These are our Share sponsors for September 2011. Learn more about sponsorship at http://web.FUMSI.com/go/sponsor/ NewsEdge NewsEdge.com gathers, analyzes, and communicates news more efficiently and effectively. Produce timely alerts and professional-quality newsletters with speed and confidence, combining premium sources, comprehensive categorization, and powerful search. Learn more and request a trial » Become a Sponsor Support FUMSI and share your message with an engaged audience of professionals who need products and services to Share Information. Regular monthly packages start at £595. Learn more at http://web.freepint.com/go/family/sponsor/ www.fumsi.com - 35 - © Free Pint Limited 2011 ShareFeature Article Write here, right now - how Tumblr changed blogging: Part Two By Will Myddelton and Martin Belam Last month, Martin and I explained what Tumblr was all about, and why people are choosing it as a very simple blogging and web publishing platform. In Part two of this article, we’ll explore how organisations are using it, and how it can be used as a search and research tool. About the Author Will Myddelton is a user experience designer from North London who currently works for a large property website in the UK. He uses Tumblr for his blog, Hidden Gems, because every other platform ended with him trapped in a nightmare of nested taxonomies, uncommented code, incompatible widgets, failed version updates and late night changes to server admin settings – which is not what blogging should be about. Say hello on @myddelton. View Part one now » How are organisations using Tumblr? “Libraries are one type of institution to move onto Tumblr.” Libraries are one type of institution to move onto Tumblr. The NYPL Wire Tumblr, for example, is a self-styled attempt to “inspire lifelong learning, advance knowledge, and strengthen our communities” (http://nypl.tumblr.com/). And if it isn’t libraries themselves publishing, then blogs like “Libraries in popular culture” and “F*** Yeah! Libraries” keep library coverage alive on the service. Museums are also represented. The Allen Memorial Art Museum is maintaining a presence on the service whilst the physical building is closed for renovation (http://amamblog.tumblr.com/). Another example is the heavily picture-led Brooklyn Museum side (http://brooklynmuseum.tumblr.com). “The Economist use their Tumblr presence to provide an alternative window into the content on their website.” News organisations have also moved in to colonise this new space. The Economist use their Tumblr presence to provide an alternative window into the content on their website. They have customised the Tumblr code to present a very visual, magazine-styled theme (http://theeconomist.tumblr.com/). Huffington Post similarly use their Tumblr to showcase the best of the content they are publishing – a typical post might include a round-up of “The best of the blogs”. At the 2011 SxSW Festival, The Guardian experimented with Tumblr by pairing journalists with a web developer attending the event, and producing joint tumblelogs from Austin, Texas. The content was then aggregated back on the main guardian.co.uk website. The New York Times has taken a different approach and focused on one specific aspect of their publishing, their style coverage. At tmagazine.tumblr.com they concentrate on publishing high quality, high resolution photographs that have appeared in the publication. A view of Tumblr from the inside An important part of the Tumblr experience is the way that information and content is shared amongst users. If you are signed into Tumblr, and visit another www.fumsi.com - 36 - © Free Pint Limited 2011 Share Feature Article FUMSI Magazine | September 2011 | Issue 45 Tumblr site, you will see a “Follow” button in the top right-hand corner of the page. Clicking this adds the site to the range of tumblelogs that you follow. This is important because, when a user first logs in to their publishing dashboard, what they actually see is not a list of their own content, but a list of content from other Tumblr blogs they are following. The interface encourages users to “reblog” content they have enjoyed onto their own Tumblr account. This means that information traverses across the system very rapidly. A view of Tumblr from the outside “If you can identify some good tumblelogs in the niche you are researching or are interested in, you should find you have a good flow of material.” So, how can Tumblr be of use to the researcher? One thing of note is that the medium somehow encourages people to post content in a “niche”. If you can identify some good tumblelogs in the niche you are researching or are interested in, you should find you have a good flow of material. Most people publish to the site using the default formula of {username}.tumblr. com, which means a search on Google or Bing for “your keywords site:tumblr.com” will search across multiple Tumblr sites that are relevant to your keywords. The “Explore” page on Tumblr offers a graphical mosaic snapshot of what is popular at the time, allows you to see a list of the most popular tags that people have employed on the service, and charts their relative popularity and activity. A search facility is also available within Tumblr, which looks at the tags that people have used to apply to their posts. You should be aware, however, that several of the routes to publishing on Tumblr either conceal entering tags behind an “advanced options” function, or do not make tagging available. The Tumblr spotlight is a directory of contributors to the service who have caught the eye of the team at Tumblr and earned recognition. The directory is divided into over 40 categories, including topics like science and parenting alongside the baby animal laden “cute” section. So what else do you need to know? “With 23 million Tumblr blogs to choose from, there must be something to spark your personal or professional interest.” Not much. Go and get stuck in. It is simple to set up an account, and even if you don’t publish much (or indeed anything at all) on behalf of yourself or your organisation, you can use it as a base to follow what is going on in the site. With 23 million Tumblr blogs to choose from, there must be something to spark your personal or professional interest. Permanent link to this article online: http://web.fumsi.com/go/article/share/64666 Use this link to email copies of this article to colleagues, print or save copies, or arrange for re-use licences www.fumsi.com - 37 - © Free Pint Limited 2011 Share Feature Article FUMSI Magazine | September 2011 | Issue 45 Other FUMSI stories and links related to this month’s Share feature: yy Write here, right now – how Tumblr changed blogging: Part 1 The Tumblr platform is one of the stealth growth stories out of the suite of tools that got lumped together with the catch-all term “Web 2.0” a couple of years ago. Whilst not attracting the mainstream media headlines that Twitter and Facebook have garnered, Tumblr launched in 2007 and, by mid-July 2011, was claiming to host 7.5 billion posts on over 23 million blogs. yy Social media strategy: How I became an expert in three days I was asked to come in for an interview, to maintain green.tv’s social media profile. I knew very little about social media sites. I refused to join Facebook, ‘I’m a private person.’ And Twitter? I thought, no one is interested in my stream of consciousness. yy Federated search: A year of blogging I started the Federated Search Blog on 3 December 2007. It’s been a year full of major life changes, tremendous learning and much personal growth. www.fumsi.com - 38 - © Free Pint Limited 2011 FUMSI Share Update www.fumsi.com/share/ Share Information You make information relevant to different audiences, on the web, in print and in training. You publish information in useful formats. You Share Information. Most Often Shared Articles Recent Reports on Share The following Share Articles were most often emailed, printed or saved in the past month: Click a title to view report details: u Write here, right now - how Tumblr changed blogging: Part One u Ebooks and libraries - a missed opportunity to evolve? u Your Online Identity: Key to Marketing and Being Found u Can I have a little service here?: Being a great customer and getting what you need from vendors Identity Theft: The Fastest Growing Crime Wave and Our Role u u FUMSI Report: Folio on the semantic web This Folio collects practical articles on the semantic web we can learn from... u FUMSI Report: Folio on the social enterprise This Folio brings together a range of FUMSI articles on BBC developments we can learn from... u FUMSI Report: Folio on New Tools for Information Professionals This Folio brings together a range of FUMSI articles on the new tools available to information professionals... Free use of FUMSI articles are supported by our sponsors. Learn more about sponsors View all reports on Share FUMSI Report: Folio on the semantic web Recent Articles on Share July’s Folio collects practical articles on the semantic web we can learn from, plus our editor’s commentary and additional recommendations. u Write here, right now - how Tumblr changed blogging: Part Two Libraries are one type of institution to move onto Tumblr. The NYPL Wire Tumblr, for example, is a selfstyled attempt to “inspire lifelong learning, advance knowledge, and strengthen our communities” u Write here, right now - how Tumblr changed blogging: Part One The Tumblr platform is one of the stealth growth stories out of the suite of tools that got lumped together with the catch-all term “Web 2.0”... u Ebooks and libraries - a missed opportunity to evolve? In recent months in the UK there has been a campaign to save public libraries from the funding cuts proposed by the new government... u BBC World Service and Twitter When Peter Horrocks, then Director of BBC World Service, was interviewed by the Guardian in February 2010, it was a call to arms to journalists in... Click a title to view, print, email or save the article: In this Folio: u How the semantic web will change information management: Three predictions u An introduction to “Linked and Open Data” for information professionals u HTML5 for information professionals u Microformats: Digging deeper into the web FUMSI subscribers receive all Folios as part of their subscription. Log in to access Nonsubscribers can purchase this Folio Jinfo Jobs Seeking more professionals who can Share Information? List your vacancy on Jinfo: www.jinfo.com Browse and search the articles database for more Share articles Share Sponsors Current sponsors of the Share Practice Area http://web.FUMSI.com/go/sponsor/ www.fumsi.com - 39 - © Free Pint Limited 2011 ShareRelated Resources Jinfo Events in the Share practice area The following events have been added to the Jinfo Events database in the Share category. Search more events at Jinfo, and sign up to receive the free Jinfo Update every week with the most recently listed events. Events are also featured in the free twice-monthly FreePint Newsletter www.jinfo.com Latest Events No events as of publication date. Do you know of an event, workshop or training programme for individuals who share information? Add a listing to the Jinfo Events database and reach our global audience of information practitioners. Ask about partnership programmes and upgrade options for better coverage. Visit http://www.jinfo.com for more information. www.fumsi.com - 40 - © Free Pint Limited 2011 Share Related Resources FUMSI Magazine | September 2011 | Issue 45 Index to URLs in this section The following URLs are cited in the Share section of this month’s FUMSI Magazine. We collect them here for easy reference: yy Brooklyn Museum side: http://brooklynmuseum.tumblr.com yy F*** Yeah! Libraries: http://digbig.com/5bepsy yy Google Plus - Should you and your Library be there? by David Lee King: http://digbig.com/5bepqx yy Google+: The Complete Guide by Ben Parr: http://digbig.com/5bepqw yy Libraries in popular culture: http://poplibrary.tumblr.com/ yy ‘Real Names’ Policies Are an Abuse of Power by Danah Boyd: http://digbig.com/5bepqy yy SXSW 2011 live coverage: http://digbig.com/5beptb yy The Allen Memorial Art Museum: http://amamblog.tumblr.com/ yy “The best of the blogs”: http://digbig.com/5bepta yy The Economist: http://theeconomist.tumblr.com/ yy The NYPL Wire Tumblr: http://nypl.tumblr.com/ yy Tumblr explore page: http://www.tumblr.com/explore yy Tumblr spotlight: http://www.tumblr.com/spotlight/ FreePint links cited in the Share section: yy Federated search: A year of blogging: http://web.fumsi.com/go/article/share/3580 yy FUMSI Share: http://www.fumsi.com/share/ yy Permanent link to Share article online: http://web.fumsi.com/go/article/share/64666 yy Social media strategy: How I became an expert in three days: http://web.fumsi.com/go/article/share/4219 yy Write here, right now - how Tumblr changed blogging: Part One: http://web.fumsi.com/go/article/share/64665 www.fumsi.com - 41 - © Free Pint Limited 2011 Elsewhere in FreePint The FreePint Bar is where we publish information about the latest content from across the FreePint Family of resources. www.freepint.com Subscribe to the free twice-monthly FreePint Newsletter for regular inbox updates. The FreePint Bar is sponsored by: yy [FreePint] Hot news in August August is usually one of those months (December being the other) in which it is an ideal time to take a holiday because everyone else does ... so companies don’t generally make major announcements and B2B media go fairly quiet. Yet, as pointed out by a Wall Street Journal column last week, “When it Rains, It Pours: Yes, August Really Was a Huge News Month”. yy [FUMSI] Latest popular articles The following are the most popular FUMSI articles published in the last 60 days: yy SharePoint and the law firm intranet yy Tricks of the trade show: Making the most of your field research yy A construction industry approach to using information – BIM, a shared knowledge resource yy Write here, right now - how Tumblr changed blogging: Part One yy [VIP] Latest popular LiveWire posts There’s a lot of valuable comment at the VIP LiveWire. The following are the most popular posts from our contributing editors over the last 30 days: yy GigaOM: A new technology research model?s yy FirstRain: Searching the Business Web yy WestLawNext: Simplified, unified legal research yy LexisNexis shifting some ops overseas? yy Plain speak about social media www.fumsi.com - 42 - © Free Pint Limited 2011 Elsewhere in FreePint FUMSI Magazine | September 2011 | Issue 45 www.vivaVIP.com Featured in last month’s issue of VIP (93): In Scope: Surveying the Industry Landscape • Is personalisation of content causing a “filter bubble” that adversely affects our searching processes?; open data provides vital datasets for professionals but is it causing a digital divide?; tips on how to enjoy your holiday in a highly connected world. Insider: From elsewhere in FreePint • The relocation of law collections to the relevant departments provides the perfect opportunity for librarians and research specialists to embed themselves within practice groups or departments. Marlene Gebauer shows the resultant perception that the librarian is part of that practice area greatly enhances information exchange, and describes how to go about making this change in your organisation. SourceWire • Plug in to What’s Happening With Sources, by Anne Jordan. Tap the Wire – Industry News • LexisNexis badges its High Performance Computing Cluster (HPCC) technology, Big Data; a Thomson Reuters reports finds that companies are ill-prepared for the new UK Bribery Act. Tap the Wire – Product News • The FT releases a web-based app optimised for reading newspapers on tablets; the Huffington Post launches its UK edition as the Times announces impressive digital subscriber figures. Focus On • Review of FirstRain by Perrin Kerravala and WestlawNext by Leah Pellegrino. VIP Horizon • Executive-level notes on the information industry, to share with other decision-makers and staff. If you are not yet a subscriber, you can purchase the single issue at http://web.freepint.com/go/shop/magazine/1641 or start your subscription at http://web.freepint.com/go/shop/vip/subscribe/ www.fumsi.com - 43 - © Free Pint Limited 2011 Elsewhere in FreePint FUMSI Magazine | September 2011 | Issue 45 Get the latest headlines from our editors every week along with headlines from industry press releases. The VIP Wires Weekly is a free HTML newsletter. Subscribe today Recent posts Don’t pulp your paper just yet Tim Buckley Owen 8/Sep/11 As more and more people start using tablets and eReaders instead of flicking through pages of print, it’s not surprising to find the paper industry predicting that consumption of its products is about to fall off a cliff. But a recent academic study suggests that, if you want people to... Better to find than be found Nancy Davis Kho 7/Sep/11 New figures were released by the Pew Internet and American Life Project today pointing to increase utilisation of geolocation features like mapping and location-specific recommendations on smartphones by American adults. But the same study shows that the majority of users are still hesitant... Salesforce - dominant for how long? Tim Buckley Owen 6/Sep/11 Cloud-based social enterprise specialist Salesforce.com’s recently announced alliance with veteran company information provider Dun & Bradstreet combines the “best company information” with the “best technology for great customer engagement”, the companies claim. Whether you buy the hype or not, Salesforce certainly seems to be dominant in a rapidly growing segment... R.R. Donnelley expands its digital capabilities Penny Crossland 1/Sep/11 R.R. Donnelley, which was known as the world’s largest printing business, but now prefers to be called an “integrated communications solutions” provider has taken a further step towards enhancing its digital offering. The company recently acquired Texas-based LibreDigital, a wellknown specialist in digital content distribution for publishers and, crucially for... The VIP LiveWire is free thanks to our sponsors: FreePint Research Is information strategic or tactical in your organisation? Participate in FreePint Research: Survey on Information Governance Copyright risk management, data protection, records management and information workflow can be costs... or opportunities. FreePint Research is investigating how savvy information managers are helping raise the value of information assets through strategic information governance. Participate in our survey, and receive a copy of the resulting report to learn: Where policy and practice are most mature What priorites drive development in information governance What job titles and departments are part of the evolution This project is generously sponsored in part by Burrelle’s-Luce, Copyright Clearance Center and Moreover. www.fumsi.com - 44 - © Free Pint Limited 2011 Elsewhere in FreePint FUMSI Magazine | September 2011 | Issue 45 Off the Shelf: Great Collections in ResourceShelf The editors of ResourceShelf add web-based resources to support business and professional research by the dozens. Get weekly highlights via email by subscribing to the ResourceShelf Newsletter. www.resourceshelf.com Become a fan of ResourceShelf on Facebook, or follow ResourceShelf on Twitter. Recent Postings: yy Project Gutenberg Founder Dies From CIO: Michael S. Hart, the founder of Project Gutenberg passed away on 6 September. Hart, born in 1947, started Project Gutenberg in 1971 with the digitisation of the US Declaration of Independence, which Hart made available to other computer users at the University of Illinois. yy Free “Early Journal Content” from JSTOR From the press release: We are making journal content in JSTOR published prior to 1923 in the United States and prior to 1870 elsewhere freely available to anyone, anywhere in the world. This “Early Journal Content” includes discourse and scholarship in the arts and humanities, economics and politics, and in mathematics and other sciences. It includes nearly 500,000 articles from more than 200 journals. yy Google Voice Added to Archive Service From PC World: Google Voice is the newest addition to Google Takeout, the search giant’s archival tool that lets users download their data from many Google services, including Buzz, Picasa, and Google+. “This means that all of the data associated with your Google Voice account, from your call history to voicemail messages, greetings and call recordings, is now available for download,” writes Google software engineer Anthony ... <snip> yy Alabama Academic Libraries Sign eBook Deal with Springer From the press release: The Network of Alabama Academic Libraries (NAAL) and Springer have signed a ground-breaking license which grants the consortium perpetual access to Springer eBooks on SpringerLink. This statewide agreement includes a customized license for Springer’s eBook Collections in Business and Economics, Biomedical and Life Sciences, and Behavioral Sciences. From large academic libraries such as ... <snip> www.fumsi.com - 45 - © Free Pint Limited 2011 Elsewhere in FreePint FUMSI Magazine | September 2011 | Issue 45 On the Ticker: Best of DocuTicker DocuTicker publishes citations of full-text, free reports available on the web. Visit daily for new postings, or subscribe to the weekly DocuTicker Newsletter. www.docuticker.com Become a fan of DocuTicker on Facebook, or follow DocuTicker on Twitter. Recent Postings: yy The size and burden of mental disorders and other disorders of the brain in Europe 2010 Source: European College of Neuopsychopharmacology From the Press Release: A major landmark study released today by the European College of Neuropsychopharmacology (ECNP) sheds new light on the state of Europe’s mental and neurological health. The study finds reveal that mental disorders have become Europe’s largest health challenge in the 21st century. The study also highlights that the majority of mental disorders remain untreated ... <snip> yy Muslim Americans: No Signs of Growth in Alienation or Support for Extremism Source: Pew Forum on Religion & Public Life From Press Release: As the 10th anniversary of the 9/11 attacks approaches, a comprehensive public opinion survey finds no indication of increased alienation or anger among Muslim Americans in response to concerns about home-grown Islamic terrorists, controversies about the building of mosques, and other pressures that have been brought to bear on this high-profile minority ... <snip> yy 2011 Secrecy Report Source: OpenTheGovernment.org From the website announcement: OpenTheGovernment.org released the 2011 Secrecy Report (formerly known as the Secrecy Report Card), a quantitative report on indicators of government secrecy. This year’s report chronicles positive changes in some indicators of secrecy as a result of the Obama Administration’s openness directives. The indicators tracked by the report also show a national security ... <snip> www.fumsi.com - 46 - © Free Pint Limited 2011 URL Index URL index for issue The following URLs are cited in this month’s FUMSI Magazine. We collect them here for easy reference: yy A list of tools for finding or capturing tweets: http://is.gd/ennsBC yy Beloit College Mindset List for the class of 2015: http://www.beloit.edu/mindset/2015/ yy Brooklyn Museum side: http://brooklynmuseum.tumblr.com yy Chirpstory: http://chirpstory.com/ yy curated.by: http://www.curated.by/ yy F*** Yeah! Libraries: http://digbig.com/5bepsy yy Google Plus - Should you and your Library be there? by David Lee King: http://digbig.com/5bepqx yy Google+: The Complete Guide by Ben Parr: http://digbig.com/5bepqw yy Governance definition (Wikipedia): http://en.wikipedia.org/wiki/Governance yy Healthcare Governance Review: http://digbig.com/5bepqt yy Keepstream: http://keepstream.com/ yy Libraries in popular culture: http://poplibrary.tumblr.com/ yy Maintaining Tweets in chronological order: http://digbig.com/5bepsr yy ProQuest Dialog Customer Information: http://www.dialog.com/proquestdialog/ yy ProQuest Dialog Screencasts: http://digbig.com/5bepsn yy ‘Real Names’ Policies Are an Abuse of Power by Danah Boyd: http://digbig.com/5bepqy yy SearchHash: http://searchhash.com/ yy SharePoint Governance: http://digbig.com/5bepqr yy Storify example: http://digbig.com/5bepsp yy Storify feedback: http://digbig.com/5bepss yy Storify: http://storify.com/ yy SXSW 2011 live coverage: http://digbig.com/5beptb yy The Allen Memorial Art Museum: http://amamblog.tumblr.com/ yy “The best of the blogs”: http://digbig.com/5bepta yy The Economist: http://theeconomist.tumblr.com/ yy The New Curators: Weaving Stories from the Social Web: http://digbig.com/5bepst yy The NYPL Wire Tumblr: http://nypl.tumblr.com/ yy The Worldwide Governance Indicators (WGI) project: http://digbig.com/5bepqs yy Tumblr explore page: http://www.tumblr.com/explore yy Tumblr spotlight: http://www.tumblr.com/spotlight/ www.fumsi.com - 47 - © Free Pint Limited 2011 URL Index FUMSI Magazine | September 2011 | Issue 45 yy Twapper Keeper: http://twapperkeeper.com/index.php yy What happens when a tweet used in Storify is deleted?: http://digbig.com/5bepsq yy WordPress Support: http://en.support.wordpress.com/code/ FreePint links cited in this issue: yy An introduction to open and linked data: http://web.fumsi.com/go/article/share/64146 yy Archiving social media content/context - more questions than answers?: https://web.fumsi.com/go/article/use/64285 yy Book Review: Search Analytics for your Site: http://www.fumsi.com/go/f44368 yy Cooperative Intelligence: Help Yourself by Helping Others: http://web.fumsi.com/go/article/find/4021 yy DocuTicker: http://www.docuticker.com/ yy Federated search: A year of blogging: http://web.fumsi.com/go/article/share/3580 yy FreePint: http://www.freepint.com/ yy FUMSI article database: http://web.fumsi.com/go/article/ yy FUMSI Find: http://www.fumsi.com/find/ yy FUMSI Use: http://www.fumsi.com/use/ yy FUMSI Manage: http://www.fumsi.com/manage/ yy FUMSI Share: http://www.fumsi.com/share/ yy FUMSI Report: Folio on social media for research: http://web.freepint.com/go/shop/report/1891 yy Jinfo: http://www.jinfo.com/ yy OrgIntel: Organisational intelligence for finding and influencing your stakeholders: http://web.fumsi.com/go/article/find/64421 yy People information: Finding accurate, authoritative and well-organised data: http://web.fumsi.com/go/article/find/3584 yy Permanent link to Find article online: http://web.fumsi.com/go/article/find/64879 yy Permanent link to Use article online: http://web.fumsi.com/go/article/use/64865 yy Permanent link to Manage article online: http://web.fumsi.com/go/article/manage/64863 yy Permanent link to Share article online: http://web.fumsi.com/go/article/share/64666 yy ResourceShelf: http://www.resourceshelf.com/ yy Selected sources for patent research: http://web.fumsi.com/go/article/find/60879 yy Social media strategy: How I became an expert in three days: http://web.fumsi.com/go/article/share/4219 yy The people have spoken: Tapping into the collective intelligence of social media to brainstorm a new project: http://web.fumsi.com/go/article/find/63873 www.fumsi.com - 48 - © Free Pint Limited 2011 URL Index FUMSI Magazine | September 2011 | Issue 45 yy Twitter for business intelligence: http://web.fumsi.com/go/article/find/64010 yy US private companies: Research and analysis: http://web.fumsi.com/go/article/find/62295 yy VIP Report: Product Review of ProQuest Dialog STM: http://web.freepint.com/go/shop/report/1805 yy VIP: http://www.vivavip.com/ yy Write here, right now - how Tumblr changed blogging: Part One: http://web.fumsi.com/go/article/share/64665 www.fumsi.com - 49 - © Free Pint Limited 2011 The FreePint Family Sites, resources and community to support business information professionals worldwide. 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Increase the value of even the tightest budget with VIP resources and guidance. http://www.vivaVIP.com/ Practical articles, reports and resources to help everyone in your organisation Find, Use, Manage and Share Information at work. http://www.fumsi.com/ Jinfo offers searchable databases of current information-related vacancies and upcoming events - conferences, workshops, webinars, etc. Free to search; cost-effective to advertise vacancies and events. http://www.jinfo.com/ Our editors help you find high quality, free PDF reports on the web, published by government agencies, universities, think tanks and other public interest groups. http://www.docuticker.com/ Our contributing editors monitor and report on changes in free, freemium and premium sources. Updated daily, ResourceShelf is free! http://www.resourceshelf.com/ Free Pint Limited is registered in England and Wales. Registered Office: Delaport Coach House, Lamer Lane, Wheathampstead, Herts, AL4 8RQ Registered Number: 3754481