Media Kit

2016 Media Kit
Fit Mom Diet Media Kit | 2
About
...
Fit Mom Diet is a community of moms dedicated
to supporting each other to eat clean and live
healthy and active lifestyles.
The birth of Fit Mom Diet grew from Co-Founders
Kim Miller and Shannon Dougherty’s passion to help
moms who have a desire to get fit, find balance,
learn healthy cooking skills and live empowered
lives.
Kim and Shannon’s personal body transformation
stories were the impetus for their interest in supporting other women.
As moms, they understand the unique challenges
women face in raising children and trying to maintain a healthy lifestyle.
Fit Mom Diet offers a wealth of resources to its
members from motivation, health and wellness
products, events and activities designed to promote support and accountability, coaching, product recommendations, written resources as well
as highlights of inspirational moms making a difference.
While Kim and Shannon have managed to build a
diverse portfolio as spokesmodels, writers and talents in the health and fitness industry, they are committed to showing their very real side, offering an
authentic story and helping women truly see that
anything is possible when you believe in and commit to your dreams.
The Fit Mom Diet guiding philosophy is Love Your
Body; they believe that health and beauty starts on
the inside and grows from there.
Sincerely,
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About the Founders...
Kim Miller
Kim Miller is a health and
wellness expert, freelance writer, internationally published model and
talent, speaker, brand
ambassador and spokes
model. Her interest’s center around mindful living
and helping moms identify
ways in which they can improve their
health and their life through self-love
and mental fitness.
Widely regarded as a talent with skill
both in front of and behind the camera,
Kim has worked on a variety of projects
including coordinating marketing campaigns and photoshoots, coaching, styling and developing written content.
Kim is an avid runner and has served as
a sponsored athlete. One of her passions is cooking and her recipes have
been featured in a number of publications and television segments. She also
enjoys reading, writing, public speaking
and being a mom to her two boys.
She earned her Master of Science degree from Miami University and has a
background in coaching, teaching and
mentoring.
Kim believes strongly in empowerment
and realness, and at the core of everything she does, seeks to represent that.
www.KimMillerStyle.com
Shannon Jay Dougherty
Shannon Jay Dougherty’s
extensive background
in the health and fitness
industry includes personal
training and coaching,
modeling and writing.
A health and fitness expert, lifelong athlete and
sports enthusiast, Shannon is highly
regarded as a well-rounded talent with
diverse skills.
Her passion for healthy cooking and
baking started many years ago, as did
her interest in creating clean eating
recipes for kids.
A mother of two, Shannon’s approach
to healthy living centers around offering
real-life strategies for moms that focus
on balance and attainability. Her sense
of humor is always at the forefront of
her work and she is highly sought after
for motivational and virtual coaching
services.
Shannon holds a Bachelor’s degree
from San Diego State University in Kinesiology with a specialty in Sports
Medicine and Athletic Training and a
personal training certification from the
National Association of Sports Medicine.
She is committed to supporting moms
and seeks to be as transparent as possible to the community of women she
serves.
www.ShannonJayDougherty.com
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As Featured In...
The Fit Mom Diet Founders have been featured in numerous publications around the
U.S. and internationally and have been seen on many television news segments and
programs. A few are listed below.
Publication
Website Link
Oxygen Magazine
www.oxygenmagazine.com
Max Sports & Fitness Magazine
www.maxsportsandfitness.com
Scottsdale Health Magazine
www.allyouneedforhappiness.com
Inspire Health Magazine
www.inspirehealthmag.com
Modern Mom
www.modernmom.com
North Valley Magazine
www.northvalleymagazine.com
The Training Edge Magazine
www.thetrainingedgemagazine.com
So Scottsdale Magazine
www.soscottsdalemagazine.com
Valley Lifestyles Magazine
www.vallleylifestyles.com
Health and Fitness Magazine
http://www.womenshealthandfitness.com.au
Arizona Foothills Magazine
www.arizonafoothillsmagazine.com
I AM Modern Magazine
www.iammodern.com
The Arizona Repulblic Newpaper
www.azcental.com/arizonarepublic
MASK (Mother’s Awareness of School Aged Kids)
www.maskmatters.org
East Valley Magazine
www.valleylifestyles.com
Fox 10 Phoenix
www.fox10phoenix.com
ABC 15 Arizona
www.abc15.com
Good Morning Arizona
www.azfamily.com
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Available For...
Kim Miller and Shannon Dougherty are available for booking for a variety of work as
listed below. In addition, they are continuously looking to expand the scope of the
work they do and are always open to new ideas and opportunities.
Social Influencers
To represent companies they endorse, Kim and Shannon work as social influencers
and promote various products and organizations through their channels. They have
also served as brand ambassadors and sponsored athletes. Through these involvements they provide unparalleled services in representing the things they love, use and
believe in.
Freelance Writing
Kim and Shannon’s collaborative and independent work has appeared in a bevy of
publications and blogs. They commonly write on topics such as health, nutrition, fitness, wellness, cooking, mindfulness, happiness, empowerment and parenting.
Hosting
Having been featured as hosts at the Natural Product Expo with Nature’s Bakery, official tastemakers for Mazda as part of the Phoenix Rock n’ Roll Marathon, and on
Season 6 of Baseball Player University for Fox Sports Arizona, Kim and Shannon’s synergy light up the crowds and the screen as both talents and hosts. The Fit Mom Diet duo
are dynamic speakers, motivators and are excellent at both acting and impromptu
on-camera work.
Modeling
Both Kim and Shannon are both nationally published agency-approved modeling
talents who have appeared on fitness magazine covers, national ad campaigns and
a variety of editorial projects.
Product Review
Kim and Shannon have worked with a plethora of companies to review and promote
products. They are available to try products and
create an organic blog post that both shares information about the product and links to the product
for those interested in purchasing. Additionally,
blog reviews accompany posts on all Fit Mom Diet
social media channels. Cost: $150.
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Connect with ...
Fit Mom Diet aims to be active on all social media channels in an effort to engage
their audience in discussion as well as to share interesting, important and useful information. Kim and Shannon also oversee their personal accounts on various social platforms and often link information to further promote Fit Mom Diet. Feel free to connect
with Fit Mom Diet, Kim Miller and Shannon Dougherty.
Twitter (followers) - Total Reach 74,000 People
@FitMomDiet 74,000
Facebook (followers) - Total Reach 11,000 People
www.Facebook.com/FitMomDiet 10,958
Instagram (followers) - Total Reach 9,700 People
@FitMomDiet 9,825
CONTACT US
For additional information
about Fit Mom Diet or to
connect with the founders
Kim and Shannon about
your upcoming project
needs please contact us
at:
[email protected]
YouTube – 400 subscribers
www.youtube.com/user/FitMomDiet www.youtube.
com/user/Shannondougherty97
Pinterest (followers) - Total Reach 527 People
Website
www.FitMomDiet
Note: Kim and Shannon both have personal channels on all social media accounts
and will frequently promote via those as well. They can be found by searching Kim
Miller Style and SJayDougherty.