PepsiCo and Theo Müller Choose Greater Rochester, NY Region as

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G R E A T E R R O C H E S T E R , N .Y. W H E R E S M A R T P E O P L E L I V E A N D S M A R T B U S I N E S S E S G R O W.
Greater Rochester Enterprise
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MAXIMUS Brings 350 Jobs to
Greater Rochester, N.Y. Region
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Intrinsiq Materials, Quintel USA
and Omni-ID Open for Business
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NY-BEST Outlines Plans for
Commercialization Center
S pr ing 2012
PepsiCo and Theo Müller Choose
Greater Rochester, N.Y. Region
as Site to Launch Yogurt Business
PepsiCo, the world’s second largest snack and beverage company, and Theo Müller, Germany’s
largest privately owned dairy business, have chosen the Greater Rochester, N.Y. Region as the site
for their first yogurt producing facility in the United States. Through the joint venture Muller Quaker
Dairy, the companies will invest $206 million and create 186 new manufacturing and support jobs
to operate a state-of-the-art facility at the Genesee Valley Agri-Business Park in Batavia.
“This is a huge win for the Greater Rochester Region’s economy,” said Greater Rochester
Enterprise President and CEO Mark S. Peterson. “We have become a food and beverage leader,
with more than 100 companies that have the resources they need to be successful.”
Muller Quaker Dairy chose the Greater Rochester, N.Y. Region because of its strong workforce,
abundant milk supply, proximity to major markets and fresh water supply.
“This project demonstrates that leading international companies like PepsiCo and Müller see New
York as a premier place to invest and the natural choice for their first venture into the yogurt
business,” said New York State Governor Andrew Cuomo. “With more than $200 million in private
investment and nearly 200 new jobs, this opportunity is another strong boost to the region’s
growing dairy industry.”
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While the facility is being developed over two years, Muller Quaker Dairy may import Müller products
in order to establish a foothold in the fast-growing U.S. yogurt business. New York State, through
Empire State Development, will provide Muller Quaker Dairy with $3.3 million in Excelsior Jobs
Program tax credits, as well as $1 million from NYS Homes & Community Renewal and a $10 million
NYS Investment Tax Credit. Genesee County will also provide an estimated $12 million in sales and
property tax savings.
PepsiCo’s investment continues a strong recent trend of major yogurt producers opening
manufacturing facilities in New York. Colombia-based Alpina Foods is in the process of building
its first-ever North American manufacturing facility at the Genesee Valley Agri-Business Park to
produce yogurt.
MAXIMUS Brings 350 Jobs to
Greater Rochester, N.Y. Region
MAXIMUS, a leading provider of health and human
services worldwide, is expanding its local operations
in the Greater Rochester, N.Y. Region. The company will
consolidate and relocate several of its critical program
operations currently located in Pennsylvania and
Upstate New York to its new location in Monroe County.
MAXIMUS expects to add more than 350
administrative and clinical jobs, including doctors,
nurses and clinicians, in the next 12 months. The
investment to expand its operations in Rochester,
N.Y. is expected to result in the creation and retention
of almost $120 million in payroll wages to spur local
economic growth.
“We chose Monroe County because of the great
labor market, the potential that this region offers
us for future growth, and the attractive economic
development incentives available here in New York
State,” said Bruce Caswell, president and general
manager of MAXIMUS. “Rochester has an excellent pool
Intrinsiq Materials,
Quintel USA and Omni-ID
are Open for Business
of qualified professionals with the right
work ethic.”
“This project demonstrates how the
effective leadership of Governor Cuomo
is improving New York’s ability to attract
big companies to invest and create jobs
in New York,” said Lieutenant Governor
Robert J. Duffy.
Left to right: Mark Peterson, Robert Duffy,
Maggie Brooks and Bruce Caswell.
In addition to Excelsior tax credits,
Monroe County will provide more than
$200,000 in tax abatements.
“Monroe County is proud to partner with MAXIMUS as
the company positively impacts our local economy,”
said Monroe County Executive Maggie Brooks. “As a
global industry leader in providing valuable human
resources services to all levels of government,
MAXIMUS puts Monroe County on the map and
highlights our region as an ideal area for job growth
and business development.”
Intrinsiq Materials, Quintel USA and Omni-ID
are growing their operations in the Greater
Rochester, N.Y. Region. Hiring could grow to
250 new jobs with significant current and
planned investments.
“This is a true success story, one that shows
what can be accomplished when the public
and private sectors work together to rebuild
the upstate economy and advertise its assets
to the world,” said State Assembly Speaker
Sheldon Silver.
Intrinsiq Materials, a leading nano materials
company, has opened its Rochester
Printed Electronic Ink Laboratory. To date,
the company has hired seven people for
application and customer service of its highly
functional electronic inks.
A provider of next-generation antenna systems
for mobile networks, Quintel USA has hired 20
employees and established a state-of-the-art
antenna measurement facility. The company
also launched a new industry-leading product,
MultiWav, and signed a manufacturing
agreement with IEC Electronics for new
products developed in Rochester.
Omni-ID, a leading inventor, manufacturer and
supplier of passive UHF (RFID) technology
solutions for asset tracking to Fortune 500
companies globally, doubled its revenue
in 2011 from the prior year. The company
employs 12 people locally and just launched
the world’s first Visual Tagging System, which
displays readable information on moving
assets in real time.
Optimation Technology, Inc. Announces Acquisition and Expansion
Optimation Technology, Inc. has acquired the
assets of New Hampshire-based Kingsbury
Corporation to form “Kingsbury, an Optimation
Company.” Kingsbury Corporation has a long
history in the design and manufacturing of
special-purpose, high-production metal-cutting
assembly equipment, turning systems and
machining centers. This acquisition is expected
to add up to 100 jobs in the Greater Rochester
Region over the next two years.
Optimation will relocate Kingsbury’s equipment
and manufacturing operations to its current
fabrication shop in Rochester, requiring an
additional 150,000 sq. ft. of space. Optimation
provides design, engineering, construction
and maintenance services for industrial clients
throughout the U.S. and the world. Adding
the machining and fabrication capabilities of
Kingsbury Corporation expands the capabilities
of Optimation’s “concept to completion”
business model even further.
“This addition will allow us to be not only a
fabricator but also a custom machine builder,
providing more complete manufacturing
facilities for our clients,” said Optimation
Technology President and CEO Bill Pollock.
Kingsbury’s 135-year legacy includes a
leadership role in the fabrication of machines to
manufacture parts for the automotive industry.
Optimation plans to diversify this focus to
include web-based manufacturing machines
for a variety of industries, as well as high-speed
assembly machines for the medical industry.
PRESIDENT’S MESSAGE
Right now, the
Rochester Region’s
array of resources are
attracting business from
a variety of industry
sectors – ranging from
food and beverage
manufacturing to
energy battery storage
technology to radio
frequency identification.
Emerging high-tech companies Intrinsiq Materials,
Omni-ID and Quintel USA recently celebrated significant
milestones during their first year of operation. Omni-ID
makes radio frequency identification technology that
global manufacturers like Toyota use to track assets.
Intrinsiq Materials opened its Printed Electronic Ink
Laboratory, producing highly efficient electronic inks.
Quintel USA established a state-of-the-art spherical
antenna measurement facility to pave the way for the
next generation of antenna systems for the world’s
biggest mobile network providers. These companies are
growing every day and are well on their way to creating
250 jobs for our region.
Dr. William Acker
NY-BEST Outlines Plans for Advanced
Battery and Energy Storage Product
Commercialization Center
Representatives of the New York Battery and Energy Storage Consortium (NY-BEST)
– a statewide enterprise of battery and energy storage companies, universities and
industry partners – held a kick-off event to detail its plans to create a clean energy
commercialization center. The Center will play an integral role in helping take more highly
profitable battery and energy storage projects from conception to the market through
prototyping, testing and pilot manufacturing.
“New York is a national leader in jobs in the battery sector and is home to global leaders in
energy storage technology research and development,” said Dr. William Acker, executive
director of NY-BEST. “The NY-BEST Commercialization Center project will work directly with
private sector companies and research institutions to translate the state’s extensive R&D
assets into technology manufacturing and job growth right here in New York.”
The NY-BEST initiative is expected to create 220 high-tech jobs over the next five years.
Last December, the Finger Lakes Regional Economic Development Council announced
$3.5 million in state funding to establish a center that will provide access to an array
of services and equipment, accelerating the development and commercial viability of
battery and energy storage technologies.
Another new organization to enter the Rochester Region
is the NY-BEST Commercialization Center. Thanks to the
Center, companies like Ultralife will be able to get more of
their battery energy storage projects to market through
prototyping, testing and pilot manufacturing. A new
report from Lux Research says that as solar and wind
technology gain market share in the world of energy
production, there will be an increasing need for quality
energy storage. The NY-BEST Commercialization Center is
helping to meet that need, further solidifying the Greater
Rochester, N.Y. Region’s leadership role as a hub for
energy innovation and creating a projected 220 local jobs
in the process.
The national demand for Greek-style yogurt is at an alltime high, and we are meeting that need, as well. Muller
Quaker Dairy, a joint venture of PepsiCo and Theo Müller,
recently chose our community as the site for its first
yogurt production facility, investing $206 million and
creating 186 new jobs. The Greater Rochester, N.Y. Region
produces more milk than any other region in New York
State, making it a perfect fit for this joint venture.
MAXIMUS is a worldwide leading provider of health and
human services. It could have chosen anywhere to
consolidate its operations, and it selected our region.
When reviewing its global operations, the team at
MAXIMUS recognized the depth and breadth of our
highly skilled workforce and exceptional work ethic. The
company expects to add more than 350 jobs here in the
next 12 months.
We have the technology, the energy, the natural
resources and the work ethic to meet the world’s needs,
right here.
Mark S. Peterson
President & CEO
Greater Rochester Enterprise
Greater Rochester Enterprise Foundation, Inc.
100 Chestnut Street
One HSBC Plaza, Suite 1910
Rochester, NY 14604
CONTACT US
The Greater Rochester Enterprise team is here to help you grow your business in the Rochester, N.Y. Region.
Call us at 585-530-6200, email us at [email protected] or visit us at RochesterBiz.com.
Outstanding in our field.
The Greater Rochester, N.Y. Region is
the prime location for your business.
More than 100 food and beverage manufacturers have already discovered the
outstanding resources available in the Greater Rochester, N.Y. Region. An abundance of
fresh water, substantial milk supply, a talented workforce, shovel-ready sites and a close
proximity to major markets, without major market costs, are just some of the reasons
Alpina Foods, LiDestri Foods, Constellation Brands and Muller Quaker Dairy, a joint
venture of PepsiCo and Theo Müller, are investing more than $277 million in the region.
See why the Greater Rochester, N.Y. Region offers plenty
of room to grow your business.
greater
Rochester, N.Y. region
New York State in sales of all food
#1 incrops,
milk and other animal products.
1
producing region in New York
#1 milk
State—the fourth largest milk
producing state in the country.2
of the world’s fresh water is within
%
7 the Greater Rochester, N.Y. Region.
“The Rochester Region provided convenient
access to both railroads and major highways,
as well as proximity to Barilla’s customer base
in the Northeast.”
– Fabio Pettenati, Vice President Supply Chain,
Barilla America
1. U.S. Bureau of Economic Analysis
2. New York State Department of Agriculture