REISE aktuell
Transcription
REISE aktuell
REISE-aktuell is Austrias most exclusive travel magazine. This high end 4-color magazine is published three-times a year by the CB-publishing house. REISE-aktuell takes you since 15 years directly to the consumer. It is available at kiosks and bookshops in Austria, Germany and Spain, on business-class flights of Austrian Airlines and Fly Niki, in airport lounges and lounges of the ÖBB (Austrian Federal Railways). REISE-aktuell is also available in BILLA, Merkur and Spar supermarkets, several 5-star hotels, in Mercure Hotels, at Lifestyle & Health Care Clubs and also at travel agency counters. REISE-aktuell is part of the Austrian Lesespiegel, a professional delivery-system for waiting rooms of doctors, hairdressers and lawyers. REISE-aktuell is also found in the World Wide Web at www.REISEaktuell.at. The webpage offers interesting opportunities to place advertisements (banners, advertorials, newsletter). Ge EISE ZU TRA UMR – im Wert N GEW INNE Euro 0,von 6.44 Seite 96 T E R N A T O I 1/3 1/4 1/8 L E R E A D S I lusiv Das exk N T E R I Z A N A lser ste Hote 15. Jahrgang Ausgabe 2/2011 Sommer/Herbst N T I O vice N A L E R E I D A S S E M I A N A G T E · Vertriebspostamt A-1060 Wien lauber jeden Städteur Faszination für R N A € 4,50 · D € 4,90 · E € 5,30 N I Z A T I O Diva Maldives Hideaway mit Flair & Atmosphä N A L E R E I S E M A G A Z I re REISE-TIPPS EISEN FERNR Indon esien Keny a HOTS CITY-S g St. Pete rsbur Brati slava Kurz trip nach REICH Ö S T E R sive Skiho tels Neue & exklu & Adve ntmä rkte Wint erurl aub EN FAHRT KREUZ ten rkreu zfahr Schn uppe Mecklenb urg-Vorpo mmern Wirtshau skultur Hid eaw ays end e tipps Kulinarik Ate mbe raub FERNREISE Taiwan Indonesien Nordindien Koh Samui H I D E Aöhe W AYmit S den In Augenh Four Seasons SPECIAL Warane n Seychelles Luxus trifft Stille Mittelmeer & Adria C I T Y- S H O T S Oberoi 1/3 1/4 1/8 Foto: Diva Maldives - www.naiade.com Foto: Four Seasons, JP 1/3 = 185 x 85 mm € 2,400 bleed = 210 x 100 + 3 mm € 2,520 1/4 = 185 x 60 mm € 1,700 bleed = 210 x 82 mm + 3 mm € 1,750 Südafrika Brasilien Jordanien Tunesien FERNREISE Mumbai / © Jaideep Hideaway Foto: Island Mauritius TE REISE A LA CAR Rüdeshe im Turismo i Gran Ö S TNew E R RsE I C H Maserat • Flug Wien ub • Mobil: im Urla Kulinarik am Donaukanal Dessous bnis Tier News • • HoteElR R E I C Hras• Erle Salzburger Land & Davon Ö S T serkame ires • Auf ds • Unterwas Festspielsom mer Sonnens kilauf & Accesso s & Tren Skimode Carte • Tipp Gourmet am Berg à la e • Tipps & Trends Reis C I T Y - S HFlug • Hotel News f • O T S News dem iPhone Hotel Ritzenho London der Superlative • Reisen mit Mas de Pierre, Le ys: Urlaub • Hideawa & Davon rtschiffe • Auf Istanbul Neue Kreuzfah 2/1 (bleed)= 420 x 297 + 3 mm € 11,800 surcharges: cover page 2 + page 3 = € 1,800 1/8 A Island Irland Portugal Kroatien Slowenie n Indien 1/2 1/3 N G A M E S REISE-TIPPS 1/2 1/4 1/8 = 42,5 x 130 mm € 860 N I REI SE aktue ll ISellE Etu Rak -TIPPS REISE & Ma cau Hong kong reise n Aben teuer Finnl and ie l l aktuela kr tuell Mein Butle lick tuell Bars mit Ausbak Łódź – Polen Seychellen Die Leichtigke it der Natur genießen Kreuzfahrten • Reise à la Carte • Flug News Sonnenkosmetik • • Hotel News • Unterwasse Tipps & Trends • Reiseapoth rkameras • Bademode eke • Flugsuchmaschinen im Vergleich Junior Page = 137 x 180 mm € 5,200 bleed = 150 x 202 + 3 mm € 5,500 1/2 = 185 x 130 mm € 3,350 bleed = 210 x 148 + 3 mm € 3,500 1/3 = 137 x 115 mm € 2,400 bleed = 150 x 137 + 3 mm € 2,520 1/4 = 42.5 x 265 mm € 1,700 bleed = 55 x 297 + 3 mm € 1,750 1/8 = 90 x 60 mm € 860 1/8 = 185 x 30 mm € 860 black and white: minus 20 % Special format, inserts Gate cover with half cover, 4-part 4c = € 24,800 Gate cover 2-part, 4c € 14,800 Tabernakelcover 2-part € 12,800 Coverbanderole € 700 / 1,000 pieces (possible incl. print and manufacture from 3,000 exemplars) Inserts and special advertisements such as bookmarklets etc.: 10 % agency reduction. Special formats (except cover format) and inserts cannot be considered in the annual turnover. Further special formats on request. Loose insert up to 10 g = € 110 / 1,000 pieces up to 20 g = € 120 / 1,000 pieces up to 30 g = € 140 / 1,000 pieces up to 40 g = € 160 / 1,000 pieces Glued insert (Tip-On) € 140 / 1,000 pieces. Possible in combination with full-page advertisement. Insert will be glued on the basis advertisement (+/- 2 mm variation possible), exact gluing on request. Bound insert up to 20 g (max. 4 pages, format A4) € 180 / 1,000 pieces; delivery palletized oversize. N 9 1/4 = 90 x 130 mm € 1,700 bleed = 102 x 148 + 3 mm € 1,750 I Su Seite 11 p 1 ns er p Ge w in G 1/3 = 90 x 173 mm € 2,400 bleed = 102 x 195 + 3 mm € 2,520 S A l 11 r l pespie Seuwinn 1/2 = 90 x 265 mm € 3,350 bleed = 102 x 297 + 3 mm € 3,500 1/1 15. Jahrgang D SURCHARGES cover page (2,3) = € 2,100 cover page (4) = € 2,400 preferred positions: 5 % surcharge 1/1 = 185 x 265 mm € 6,300 bleed = 210 x 297 + 3 mm € 6,600 Se w ite 97 in ns pie · D € 4,50 · E € 4,80 A-1060 Wien A € 4,00 er · Vertriebspostamt Ausgabe 1/2011 Frühling/Somm te Sei PROMOTIONS / AdvERTORIALS 1/4 = € 1,500; 1/2 = € 2,900; 1/1 € 5,100; 2/1 € 9,100; 3/1 = € 13,100; each further page € 3,900 TIPS ANd TRENdS 1/8 = € 850; 1/4 = € 1,650; 1/2 = € 3,000 dOCUMENTS dEAdLINE: 14 days before publication. · E € 4,80 · D € 4,50 E REIS REISREEISE 4,00 Wien A € ISE ell RE aktu www.REISEaktuell.at A-1060 bspostamt /Winter · Vertrie e 3/2010 Herbst ng Ausgab 14. Jahrga www.REISEaktuell.at – contact: +43-1-597 49 85 – [email protected] REISE aktuell attractive reportages from countries all over the world, hotel tests, flight news, culinary and lifestyle tips. 277,000 – 4.8 % farthest audience 1,094,000 – 18.9 % awareness (Austria) format: A4 - 210 x 297 mm type area: 185 x 265 mm columns: four columns, 42,5 mm wide mode of printing: web offset, euro scale raster: 70’er proofs: on request, surcharges apply closing dates: printable data must be provided the latest at closing dates. Preferred positions cannot be guaranteed without preferred position surcharge. circulation Austria . . . . . . . . . . . 42,000 circulation Germany . . . . . . . . . . 9,500 circulation Spain . . . . . . . . . . . . . . 2,500 readers per copy spread 2.8 total circulation . . . . 54,000 The Austrian Lesespiegel guarantees 21,000 readers per issue in East-Austria. Status June 2011. Source: CAWI-Print 2011, 5.000 online interviews, 14-65 years, GfK Austria, March – June 2011 AGE Of REAdERS 8% 20-29 TARGET GROUP 3% 14-19 46% male 49% 50-65 HOUSEHOLd NET INCOME up to € 2,100 ..................19% € 2,100 to € 3,300 .......... 26% from € 3,300 .................. 24% 16% 30-39 not specified ............... 31% 54% female 24% 40-49 themes dates 2012 issue date: March 2nd closing date: February 20th # 1 anniversary issue 15 years issue date: June 19th closing date: June 6th issue date: November 8th closing date: October 29th 2 3 topics Brazil (Manaus & Amazon Cruise), Gulf States (Oman, Abu Dhabi, Dubai), far East (Hong Kong, Bali, Vietnam, etc.). Hideaways in Mauritius. Dream destinations in India, New Mexico - original America, Portugal - discover culture and nature. Belfast & dublin - Pints & Music. Maribor - Capital of Culture '12. Tenerife. Egypt & Tunisia. Sun, beach and Mediterranean Sea. Luxury yacht charter. Scandinavia & Baltic States - the midnight sun. Africa. Special Interest: individual round trips - discover the world in pairs. Holiday homes. Hotels for singles and couples - no kids. Cruises: new ships. City Shots: Toronto. Marseille. Austria: skiing in the sun, golf and hiking experience. Spectacular viewing platforms. Service: flying with benefits (Star Alliance, Oneworld Alliance). dogs & cats on vacation. flight search engine - How do I find the cheapest flight for city trips? Immunization and preventive medications - expert advice. Car rental supplier in comparison. Trend: luxury watches. SLR cameras. drive and travel. Gourmet: culinary journeys, oysters & champagne. Seychelles & Maldives - diving and relaxing. Adriatic and Mediterranean Sea - the trendiest resorts and hot spots. Fascinating China. Club holidays. German Coastline. Polish Castle Hotels & Masurian Lake district. Scandinavian ferries. diving & snorkeling spots - dazzling underwater world. Recovery in Slovenia. Picturesque Côte d'Azur. Special Interest: camping. Best ager - medical attendance on holidays. Hotels with added value (cooking lessons, piano lessons at the hotel, etc.) Cruises: theme cruises & expeditions. City shots: Warsaw lovable and modern. Maastricht - culinary highlights. Lisbon. Austria: summer in the mountains - national parks. Hiking with kids. Nostalgic alp villages. Holiday at lakes. Cultural festivals. Services: photo advice from professionals. Alarm systems & co - untroubled holidays. Airlines: fees and surcharges. Trendy watches. Motorway restaurants. Mobile phone abroad. Trend: underwater cameras. Outdoor furniture. Beauty: swimwear & accessories - smart in the summer. Sun cosmetics. Cabriolets for everybody. Gourmet: culinary journeys, exquisite ham & cheese. Caribbean highlights. Peru – Inca trails. Explore Australia. Relaxation in Southeast Asia & far East (China, Korea, Taiwan, etc.). Highlights of India (mountains, tigers & tea), exclusive hideaways. Eastern & Southern Africa - new lodges & safari routes. Hungary - visiting the neighbour. Special Interest: relaxing under palm trees. Rent a hotel (wedding, birthday, corporate event). Artwork hotels. Cruises: butler service & children entertainment on board. City Shots: vienna, Berlin, Paris & Co. - christmas shopping heaven. Strasbourg - pure enjoyment. Austria: lovely christmas markets. Ski resorts for the whole family. Ski touring hot spots. Cold winters, hot thermal springs. Service: Cyber-shot cameras in comparison. Shopping at airports. Mountain railways. Camcorders & photo books. Skylink - Airport Vienna. Trend: luxury gadgets. Beauty: beautiful lingerie. Stylish four-wheel vehicles for town & country. Gourmet: culinary journeys, sea food & co. General themes in every issue City shots, travel tips, Mediterranean Sea, long distance travel, Austria, up & away, cruises & river cruises, hotel news, flight news, luxury special, hideaways, tips & trends, beauty, culinary tips, service, drive and travel. www.REISEaktuell.at – contact: +43-1-597 49 85 – [email protected] technical data 111,000 – 1.9 % readers per issue Ve r l a g s p o s t a m t : A-1060 Wien Zlnr.: 07Z037451M 2/2011 Mai-Juni 25. Jhg. Österreich € 2,60 Schweiz sfr 6,- P.b.b. INTERNATIONAL Das österreichische Magazin für Touristik, Hotellerie und Bustechnik 1/2011 Jänner - März Ve r l a g s p o s t a m t : A-1060 Wien 25. Jhg. Österreich € 2,60 Schweiz sfr 6,- 3/2011 Zlnr.: 07Z037451M Touristik, Hotellerie und Bustechnik Das österreichische Magazin für & August-Septembe r Ve r l a g s p o s t a m t : A-1060 Wien ORT 2BU5S HOJaTELhREPre INTERNATION AL P.b.b. INTERNATIONA L 25. Jahrgang Österreich € 2,60 Schweiz sfr 6,- und Bustechnik für Touristik, Hotellerie Das österreichisc he Magazin PETRONELL - CARNUNTUM BAD DEUTSCH - ALTENBURG HAINBURG A.D. DONAU Spiel auf dem See 18. Juli bis 18. August 2012 TIPP FÜR SSENE SCHNELLENTSCHLO bei zahlen Gruppen ab 20 Personen 28.2.2011 Buchung bis zum statt € 8,-. rson nur € 7,- Eintritt/Pe sausstellung.at buchung@noe-lande stellung.at www.noe-landesaus www.noe-landesausstellung.at Illica Musik: Umberto Giordano; Buch: Luigi Milano Aufführungsrechte: Casa Musicale Sonzogno, Wien, Ges.m.b.H Bühnenvertrieb für Österreich: Josef Weinberger www.bregenzerfestspiele.com SMALL AdvERTISMENTS millimeter price for a column € 1.40 SURCHARGES front page € 2,000 cover page (2,3) € 1,400 cover page (4) € 1,800 preferred positions: 5 % PROMOTIONS 1/4 (4C) = € 1,150; 1/2 (4C) = € 2,200; 1/1 (4C) = € 4,100; 2/1 (4C) = € 6,300; 3/1 (4C) = € 8,900 each further page € 2,600 dOCUMENTS dEAdLINE: 14 days before publication. 1/1 = 185 x 265 mm € 4,500 bleed = 210 x 297 + 3 mm € 4,725 1/2 = 90 x 265 mm € 2,400 bleed = 102 x 297 + 3 mm € 2,520 1/3 = 90 x 170 mm € 1,900 bleed = 102 x 195 + 3 mm € 1,995 1/4 = 90 x 130 mm € 1,200 bleed = 102 x 148 + 3 mm € 1,260 1/1 JP 1/2 1/2 1/3 1/3 1/4 1/4 1/8 = 44 x 130 mm € 600 2/1 (bleed) = 420 x 297 mm + 3 mm € 7,700 1/3 = 185 x 85 mm € 1,900 bleed = 210 x 100 mm + 3 mm € 1,995 1/4 = 185 x 60 mm € 1,200 bleed = 210 x 82 mm + 3 mm € 1,260 1/4 1/8 1/8 1/8 1/3 Junior Page = 137 x 180 mm € 3,500 bleed = 150 x 202 mm + 3 mm € 3,800 1/2 = 185 x 130 mm € 2,400 bleed = 210 x 148 mm+ 3 mm € 2,520 1/3 = 137 x 115 mm € 1,900 bleed = 150 x 137 mm + 3 mm € 1,995 1/4 = 44 x 265 mm € 1,200 bleed = 54 x 297 mm + 3 mm € 1,260 1/8 = 90 x 60 mm € 600 1/8 = 185 x 30 mm € 600 Black and white: minus 20 % Special formats, inserts Gate cover with Half Cover, 4-part 4c = € 16,000 Gate cover 2-part 4c = € 10,000 Tabernakelcover 2-part = € 8,400 Inserts and special advertisements such as bookmarklets etc.: 10 % agency reduction. Special formats (except cover format) and inserts cannot be considered in the annual turnover. Further special formats on request. Loose insert per insert up to 20 g € 2,600 per insert up to 30 g € 3,000 per insert from 30 to 50 g € 3,600 Glued insert (Tip-On) € 2,400 Possible in combination with full-page advertisement. Insert will be glued on the basis advertisment (+/- 2 mm variation possible), exact gluing on request. Bound insert up to 20 g (max. 4 pages, format A4) € 2,800 up to 30 g (max. 4 pages, format A4) € 3,200 over 30 to 60 g (max. 8 pages, format A4) € 3,600 Dietmar Mathis P.b.b. The Austrian travel trade magazine BUS & HOTEL Report International provides the latest informations and reports from bus technology, bus tourism, hotel business, tourism and gastronomy. It is a platform between hotels, regions and countries on the one hand and tour operators on the other hand. BUS & HOTEL Report International has been published since over 25 years and is the only trade magazine in Austria for bus and group tourism wholesalers and hoteliers all over Europe. Four times a year, BUS & HOTEL Report International will be sent for free and personalized to bus operators, group tourism wholesalers, travel agents and hoteliers, as well as to marketing managers of all major hotel chains, especially in Germany and Austria and also to Belgium, Netherlands, Luxembourg, Scandinavia, Switzerland, South Tyrol, Czech Republic, Poland, Hungary, Slovakia, Slovenia and the Baltic States. Zlnr.: 07Z037451M the Austrian magazine for tourism, hotel business, gastronomy and bus technology, send all over Europe www.cbverlag.at – contact: +43-1-597 49 85 – [email protected] member since 1992 format: A4 - 210 x 297 mm type area: 185 x 265 mm columns: four columns, 43,25 mm wide mode of printing: web offset, euro scale raster: 60’ or 70’er proofs: on request, surcharges apply closing dates: Printable data must be provided the latest at closing dates! Preferred positions cannot be guaranteed without surcharge. Advertising in specialized media works better Advertising in specialized media will be taken more seriously and suffers less under ironic distance than consumer advertising, says the study „Verdammt nah dran (Damn close to it)“ from the Munich institute H, T, P Concept on behalf of Deutscher Fachverlag (Frankfurt a. M.), who interviewed 60 decision makers. Advertising in specialized media undergoes an „active relevance check“ and will be perceived more openly. Specialized media increase the willingness of reception and put the user in a permanent search mode - which also benefits the advertising. circulation 9,400 (Europe-wide) Austria 40.4% circulation: 3,800 exemplars direct distribution to: n bus- and group tourism wholesaler n incoming and travel agencies Germany 42.6% circulation: 4,000 exemplars n hotels and restaurants n tourism organisations other countries in Europe 17% circulation: 1,600 exemplars (Hungary, Sweden, Netherlands, Belgium, Slovakia, Poland, Czech Republic, Norway, Finland, Switzerland, Luxembourg) n technology and gastro-industry n producer and supplier n bus producers themes dates 2012 issue date: January 19th closing date: January 11th # 1 actb edition issue date: April 27th closing date: April 19th 2 anniversary issue 25 years issue date: July 10th closing date: July 2nd 3 RdA edition issue date: November 23th closing date: November 15th 4 topics Austria: Vienna, Lower Austria, Upper Austria. focus: Upper Austria - major regional exhibition, cultural highlights 2012 (exhibitions, festivals, concerts, etc..). City portrait: Marseille - European capital of culture 2013. International: capitals of culture 2012 and 2013, Baltic & Scandinavia, Germany, Czech Republic, Hungary. River cruises and ferry services - new routes. Bus tours with bikes. Special: garden shows in Europe 2012 and 2013, hotel amenities, beverage for the hotel industry, hotel tips for bus tourism, bus and group tourism wholesaler news. Technology: bus tires, new vans, navigation systems, electric vehicles. Supplement: Waldviertel Austria: Carinthia, Tyrol, Styria, Vienna. focus: Mountain railways & nostalgic trains in Europe, cultural and summer tourism 2012/2013, monasteries. City portrait: Ulm & surrounding area. International: Germany, Baltic States, Slovenia, Slovakia. Special: Guided tours through factories (chocolate, bakery products, glass, pottery, beer, wine), group destinations, interesting museums, river cruises and ferry services - theme cruises. Gastro trends, hotel openings, RDA preview, hotel interior design. Technology: Navigation, new buses, business organization, bus interiors, the bus as advertising space. Supplement: motorway restaurants in Austria Austria: Province Salzburg, East Tyrol, Lower Austria, Small Historic Towns. focus: Christmas markets in Austria and Germany. City portrait: Dublin & Belfast. International: Germany, Czech Republic, Italy and South Tyrol. Special: National parks and regions, culinary autumn in the city and countryside, ferries and river cruises 2013, museums, more security for buses and hotels, hotel openings, hotel groups. Adventure tourism: theme parks in Europe, excursion tips for groups. Bus and group tourism wholesaler: programs 2013. Technology: mini, midi-buses and used buses for hoteliers and small groups, kitchens aboard bus cleaning. Supplement: Burgenland Austria: Lower Austria, Upper Austria, Vorarlberg, btb review. focus: Museums, exhibitions, musicals, summer theatres and events 2013. City portrait: Zagreb. International: Germany, Switzerland, Hungary, European capitals of culture 2013 and 2014. Special: ferries and river cruises - new routes and packages for bus groups 2013, hotel renovations and openings, Beverages for the restaurant, wellness in hotels, bus tours online. Trade Shows 2013. Technology: IRR review, interior fittings and seats for buses, new bus models, bus marking. General themes in every issue Festivals, exhibitions, adventure tourism, cultural attractions, Austria, Germany, Eastern Europe, hotel news, Package tour operators, ferries, river cruises, bus technology, gastronomy tips, hotel equipment, persons in tourism. www.cbverlag.at – contact: +43-1-597 49 85 – [email protected] technical data ! %!" 0-( #33#4 #2+# #5'24'34 #/& /4 +420=/ 1'- /3+) 06'2 2''-#/& '2 /+# 102 + #)5#2 ! 43 052'2 8 $ " " #-- 0( #. #*2' '/# ' '1024#) 5-4 ' "5 '35 '2%'&'3 ! 5&+ '/#5-4 #$2+0-'4 #" $ ' $#24* 2#/&' #)5/# 5/40 60 2#/& 052 $ +/ #2# %* $'+ '22#2+ /'--0 #/&1#2 4+' #:&# 04'- '44! '2 $ ! ! ! AUTO-aktuell offers carefully researched themes and excellent pictures of cars, tuning, off road, motor sport and lifestyle for car and motor enthusiasts. The 4-color magazine is published five-times a year by the CB-publishing house. AUTO-aktuell is over 25 years a fix part of the Austrian car magazine market and reports for example about motor oils, summer and winter tires, motor sports, detailed car tests, current driving performances, tuning and much more. The special issue “AUTO-aktuell TEST & LIFESTYLE” will be published in december with the most important test of the year and the latest trends. AUTO-aktuell is also found in the World Wide Web (www.AUTOaktuell.at) with news about cars, tuning tips & trends as well as a car market and motor sport information. The webpage offers interesting opportunities to place advertisements (banners, advertorials). & $ % #% # % &%%! & %% ! ! ! " %)! $% $ &$ $%( + % $ &'&$ # 95/&#+ '/'3+3 051< -#33+3%*' 3 40((6 '2&'%, 0-( #$2+0 -'4 27#%*3'/ +# +%#/ '2 -'+/7#)'/ 40 & # ' # #!" & " ! !" " & $ & # !!# ! # !#$ * % # # $ $# %& & # !'$% # "( 777 #54 0#,45'-- #4 --'3 ?$' 2 0402>-' 52'3 '2-'$ $#2' 02.5-# 3 &2'/#-+/ #%+/) 81'2 +'/%' +('349-' 2'/&3 0*/'/ 2'+:'+4 5853 ; '2 540 *#534'34 ; '1024# )' '& 5-+/) www.AUTOaktuell.at SMALL AdvERTISEMENTS millimeter price for a column € 1.50 SURCHARGES cover page (2,3) € 2,000 cover page (4) € 2,200 preferred positions: 5 % surcharge PROMOTIONS / AdvERTORIALS 1/4 = € 1,400; 1/2 = € 2,700; 1/1 € 4,500; 2/1 = € 7,500; each further page € 3,000 TIPS & TRENdS ca. 1/8 = € 800; ca. 1/4 = € 1,400; ca. 1/2 = € 2,700 dOCUMENT dEAdLINE: 14 days before publication. 1/1 = 178 x 268 mm € 5,500 bleed = 210 x 297 + 3 mm € 5,775 1/2 = 87 x 268 mm € 3,000 bleed = 102 x 297 + 3 mm € 3,150 1/3 = 87 x 170 mm € 2,000 bleed = 102 x 190 + 3 mm € 2,100 1/4 = 87 x 130 mm € 1,500 bleed = 102 x 148 + 3 mm € 1,550 1/1 JP 1/2 1/2 1/3 1/3 1/4 1/4 1/8 = 42 x 130 mm € 750 2/1 (bleed) = 420 x 297 mm + 3 mm € 9,800 surcharges: cover page 2 + page 3 =€ 1,800 1/4 = 178 x 60 mm € 1,500 bleed = 210 x 79 + 3 mm € 1,550 1/4 1/8 1/8 1/8 1/3 1/3 = 178 x 85 mm € 2,000 bleed = 210 x 100 + 3 mm € 2,100 Junior Page = 132 x 180 mm € 4,400 bleed = 147 x 200 + 3 mm € 4,600 1/2 = 178 x 130 mm € 3,000 bleed = 210 x 146 + 3 mm € 3,150 1/3 = 132 x 115 mm € 2,000 bleed= 147 x 134 + 3 mm € 2,100 1/4 = 42 x 268 mm € 1,500 bleed = 56 x 297 + 3 mm € 1,550 1/8 = 87 x 60 mm € 750 1/8 = 178 x 30 mm € 750 black and white: minus 20 % Special format, inserts Gate cover with half cover, 4-part 4c = € 21,800 Gate cover 2-part, 4c € 12,800 Tabernakelcover 2-part € 10,800 Coverbanderole € 700 / 1,000 pieces (possible incl. print and manufacture from 3,000 exemplars) Inserts and special advertisements such as bookmarklets etc.: 10 % agency reduction. Special formats (except cover format) and inserts cannot be considered in the annual turnover. Further special formats on request. Loose insert up to 10 g = € 110 / 1,000 pieces up to 20 g = € 120 / 1,000 pieces up to 30 g = € 140 / 1,000 pieces up to 40 g = € 160 / 1,000 pieces Glued insert (Tip-On) € 140 / 1,000 pieces. Possible in combination with full-page advertisement. Insert will be glued on the basis advertisement (+/- 2 mm variation possible), exact gluing on request. Bound insert up to 20 g (max. 4 pages, format A4) € 180 / 1,000 pieces; delivery palletized oversize. www.AUTOaktuell.at – contact: +43-1-597 49 85 – [email protected] AUTO aktuell The magazine for car, tuning, leisure, offroad and lifestyle. 250,000 – 4.3 % farthest audience 1,221,000 – 21 % awareness (Austria) readers per copy spread 2,7 format: A4 - 210 x 297 mm type area: 178 x 268 mm columns: 4 columns, 42 mm wide / 3 columns, 56 mm wide mode of printing: web offset, euro scale raster: 70’er proofs: on request, surcharges apply closing dates: printable data must be provided the latest at closing dates. Preferred positions cannot be guaranteed without preferred position surcharge. circulation 32.000 The Austrian Lesespiegel guarantees 21,000 readers per issue in East-Austria. Status June 2011. Source: CAWI-Print 2011, 5.000 online interviews, 14-65 years, GfK Austria, March – June 2011 AGE Of REAdERS 13% 14-19 32% 50-65 TARGET GROUP 25% female 13% 20-29 HOUSEHOLd NET INCOME up to € 2,100 ..................17% € 2,100 to € 3,300 ......... 37% from € 3,300 .................. 24% not specified .......... 22% 18% 30-39 24% 40-49 75% male themes dates 2012 issue date: March 16th closing date: March 7th issue date: June 6th closing date: May 24th issue date: September 20th closing date: September 9th issue date: November 14th closing date: November 5th issue date: december 12th closing date: December 3rd # 1 2 3 4 5 topics New models from the Geneva Motor Show, new summer tires, alternative drives, electric vehicles, motorcycles with 125ccm, professional restoration of oldtimers, light and safety, Lifestyle & sport: new bikes for sport and leisure, outdoor sports, exclusive watches, model cars for fans & collectors. All new convertibles & exclusive convertible tours, care tips for convertibles, vacation travel by car, practical route planner, lubricants / motor oils, Lifestyle & sport: flat screens, stylish garden furniture, yachts, waterfun with jet skis, caravans. New models from the Paris Motor Show, winter tires (part one), tips for cars in winter, exclusive convertible tours for the fall, car museums, transport concepts of the future, Lifestyle & sport: electric bicycles, fine watches from the watch fair in Basel, winter sports special, quad bikes for fun. Winter tires (part two), motorsport review, types of car financing, new off-roader for town and countryside, Euro NCAP crash test results, snow chains & batteries, child safety seats in comparison, Lifestyle & sport: christmas gift tips, exclusive furniture, watches, consumer electronics, model cars. AUTO aktuell Test & Lifestyle: car preview 2013, the best tests of 2012, rallye track tests, Lifestyle & sport: exclusive watches, men's cosmetics, car care tips, model cars for fans and collectors, exclusive gifts, sound systems. General themes in every issue Model presentations, off-road news, market news, car tests and driving reports, tuning and accessories, tips and trends, partie de campagne (country side trip to special hotels), alloy rims, motorsport & rally, motorsport portraits, 125ccm motorcycles, car navigation systems. Exclusive in AUTO-aktuell: detailed car dealership tests, visiting ... (Quattro GmbH, AMG, Abarth, Bentley, Rolls Royce, Citroën, car designer), hall of fame, eco-news (gas, electric, hyprid). www.AUTOaktuell.at – contact: +43-1-597 49 85 – [email protected] technical data 77,000 – 1.3 % readers per issue