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wuv_CANNES2009_Media Lions Gewinner.indd
Gewinnerliste Media Lions 2009 Titel Kunde Produkt Bewerber Land Agentur Preis KIT KAT MAIL 2009 NESTLÉ CONFECTIONERY KIT KAT JWT Japan Tokyo Japan JWT Japan Tokyo Grand Prix DYNAMIC OVERLAYS LA SIRENA DEPARTMENT STORES PAGES BBDO Santo Domingo Dominikanische Republik PAGES BBDO Santo Domingo Gold Lion CEILING CINEMA NISSAN CENTER EUROPE NISSAN MICRA C+C CABRIO TBWA\Deutschland Berlin Deutschland TBWA\Deutschland Düsseldorf Gold Lion REINVENTING THE MAGAZINE LEXUS USA 2010 LEXUS RX TEAM ONE El Segundo USA TEAM ONE El Segundo Gold Lion BE THE NEWS NISSAN NISSAN LEW‘LARA\TBWA Sao Paulo Brasilien LEW‘LARA\TBWA Sao Paulo Gold Lion THE WORLD IS NOISY ENOUGH AEG ELECTROLUX WASHING MACHINES ZENITHOPTIMEDIA INTERNATIONAL London Großbritannien CHECK THEM VERITAS SPIRITI TESTICULAR CANCER AWARENESS McCANN ERICKSON GROUP SKOPJE Mazedonien McCANN ERICKSON GROUP SKOPJE Gold Lion REVERSE GRAFFITI PROJECT THE CLOROX COMPANY GREEN WORKS NATURAL CLEANER DDB WEST San Francisco USA DDB WEST San Francisco Gold Lion THE MISSING ‚H‘ FOOTBALL FEDERATION Australien INTERNATIONAL FOOTBALL LOWE SYDNEY Australien LOWE SYDNEY Gold Lion BANNER CONCERTS AXION YOUTH BANKING BOONDOGGLE Leuven Belgien BOONDOGGLE Leuven Gold Lion WHOPPER SACRIFICE BURGER KING BURGER KING CRISPIN PORTER + BOGUSKY Boulder USA CRISPIN PORTER + BOGUSKY Boulder Gold Lion WISH I COULD BE TRUE TO MYSELF SONY MUSIC ASSOCIATED RECORDS JUJU FEAT. SPONTANIA DENTSU Tokyo Japan DENTSU Tokyo / ROBOT COMMUNICATIONS Tokyo Gold Lion STRAUCHANIE SPONSORSHIP MARS MARS CHOCOLATE BAR STARCOM MELBOURNE Australien FROM GIOVANNI TO DONGIOVANNI NESTLÉ BACI PERUGINA CHOCOLATE ARMANDO TESTA Turin Italien TO SHAVE OR NOT GILLETTE PROCTER & GAMBLE GILLETTE MACH 3 MEDIACOM MEDIA Indien Mumbai Indien AYGO CAR DANCE PARTY TOYOTA TOYOTA AYGO HAPPINESS BRUSSELS Belgien HAPPINESS BRUSSELS Gold Lion TRILLION DOLLAR CAMPAIGN THE ZIMBABWEAN THEZIMBABWEAN NEWSPAPER, THEZIMBABWEAN.CO.UK TBWA\HUNT\LASCARIS JOHANNESBURG Südafrika TBWA\HUNT\LASCARIS JOHANNESBURG Gold Lion AYGO CAR DANCE PARTY TOYOTA TOYOTA AYGO HAPPINESS BRUSSELS Belgien HAPPINESS BRUSSELS Gold Lion THE BEST JOB IN THE WORLD TOURISM QUEENSLAND GREAT BARRIER REEF CUMMINSNITRO Brisbane Australien CUMMINSNITRO Brisbane Gold Lion SUSTAINABILITY WALMART RETAIL STORE MEDIAVEST USA New York USA TRILLION DOLLAR CAMPAIGN THE ZIMBABWEAN THE ZIMBABWEAN NEWSPAPER TBWA\HUNT\LASCARIS JOHANNESBURG Südafrika Quelle: International Advertising Festival Cannes 2009.© Seite von 4 Gold Lion Gold Lion ARMANDO TESTA Turin Gold Lion Gold Lion Gold Lion TBWA\HUNT\LASCARIS JOHANNESBURG Gold Lion Gewinnerliste Media Lions 2009 Titel Kunde Produkt Bewerber Land 12 CHIMES OF THE BELL MASTERCARD Agentur Preis MASTERCARD UNIVERSAL McCANN Madrid Spanien CHANGED OPENING CREDITS & EPISODES RADIO STATION STUDIO BRUSSELS MUSIC FOR LIFE MORTIERBRIGADE Brussels Belgien MORTIERBRIGADE Brussels Silver Lion IKEA-CINEMA-CATALOGUE IKEA Österreich IKEA FURNITURE DDB Deutschland BERLIN Deutschland DDB Deutschland BERLIN Silver Lion LUMP DUBAI HEALTHCARE CITY BREAST CANCER SELF EXAMINATION IMPACT PLUS (BBDO) Dubai Vereinigte Arabische Emirate IMPACT PLUS (BBDO) Dubai Silver Lion GRAZIA INSIDE WESTFIELD SHOPPING CENTRE ARENA BLM London Großbritannien Silver Lion WILD TRAPPED ANIMALS PRESERVEPLANET.ORG CONSERVATIONIST FOUNDATION DDB Costa Rica San José Costa Rica DDB Costa Rica San José Silver Lion IMPOSSIBLE GOALKEEPER ADIDAS ADIDAS FOOTBALL TBWA\Deutschland Berlin Deutschland TBWA\Deutschland (180\TBWA) Berlin Silver Lion LIVE AD HONDA HONDA ACCORD STARCOM MEDIAVEST GROUP London Großbritannien 4 CREATIVE London Silver Lion HUMAN RACE NIKE NIKE+ R/GA New York USA R/GA New York Silver Lion DANCE T-MOBILE T-MOBILE SAATCHI & SAATCHI London Großbritannien SAATCHI & SAATCHI London Silver Lion EBAY ATTACK AMNESTY INTERNATIONAL HUMAN RIGHTS walker Zürich Schweiz walker Zürich Silver Lion CLEAN THE COMMENTS SCHESTOWITZ COLGATE PROFESSIONAL CLEAN SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV Israel SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV Silver Lion STEALTH SOUND FANTA/COCA-COLA FANTA OGILVY LONDON Großbritannien OGILVY LONDON Silver Lion GOSSIP GIRL THE CW NETWORK TELEVISION PROGRAMME OMD New York USA RINGLEADER DIGITAL New York / MANGO MOBILE New York Silver Lion LET IT RING OVK/PARENTS OF CHILD ROAD VICTIMS ROAD SAFETY MESSAGE HAPPINESS BRUSSELS Belgien HAPPINESS BRUSSELS Silver Lion Australien‘S MOST LOVED SONGS McDONALD‘S AustralienN IDOL OMD Sydney Australien LET‘S GROW MORRISONS SUPERMARKETS MEDIAEDGE:CIA London Großbritannien WATCH YOUR OWN HEART ATTACK BRITISH HEART FOUNDATION HEART & CIRCULATORY DISEASE CHARITY GREY London Großbritannien TO SHAVE OR NOT GILLETTE & PROCTER & GAMBLE GILLETTE MACH 3 MEDIACOM MEDIA Indien Mumbai Indien WORLD‘S FIRST EPHEMERAL MUSEUM DIAGEO Portugal PAMPERO RUM LEO BURNETT LISBOA Portugal LEO BURNETT LISBOA / ARC WORLDWIDE LISBOA Lisbon Silver Lion REINVENTING THE MAGAZINE LEXUS USA 2010 LEXUS RX TEAM ONE El Segundo USA TEAM ONE El Segundo Silver Lion WE LIVE TO TELL STORIES LAND ROVER LAND ROVER WUNDERMAN Brasilien Sao Paulo Brasilien WUNDERMAN Brasilien Sao Paulo Silver Lion DANCE T-MOBILE T-MOBILE MEDIACOM London Großbritannien SAATCHI & SAATCHI London / FREUD COMMUNICATIONS London Silver Lion THE WORLD´S FIRST IN-EAR COMMERCIAL NEUROTH HEARING AID CHECK JUNG von MATT Vienna Österreich JUNG von MATT Vienna Silver Lion GOSSIP GIRL THE CW NETWORK GOSSIP GIRL TELEVISION PROGRAMME OMD New York USA RINGLEADER DIGITAL New York / MANGO MOBILE New York Silver Lion 13 REASONS WHY PENGUIN BOOKS THIRTEEN REASONS WHY GREY NEW YORK USA GREY NEW YORK Silver Lion THE ECONOMIST U.S. LAUNCH THE ECONOMIST THE ECONOMIST MAGAZINE BBDO NEW YORK USA BBDO NEW YORK Silver Lion THE KRYPTON FACTOR SAGE BUSINESS SOFTWARE AND SERVICES DRUM PHD London Großbritannien DRUM PHD London Silver Lion MYSTERY PACKAGE ROYAL NATIONAL LIFEBOAT ASSOCIATION RNLI YOUTH CAMPAIGN PROXIMITY LONDON Großbritannien PROXIMITY LONDON Silver Lion NOT IN DANGER OF EXTINCTION WWF BRASIL WWF DDB BRASIL São Paulo Brasilien DDB BRASIL São Paulo Silver Lion Quelle: International Advertising Festival Cannes 2009.© Seite von 4 Silver Lion Silver Lion Silver Lion GREY London Silver Lion Silver Lion Gewinnerliste Media Lions 2009 Titel Kunde Produkt Bewerber Land Agentur Preis AN APPRENTICE‘S HEART UNILEVER BECEL NEW CONTENT Sao Paolo Brasilien NEW CONTENT Sao Paolo Bronze Lion 20 MILLION EXPERIENCES TATA SKY SATELLITE TELEVISION PROVIDER MAXUS Mumbai Indien BOTELYA JOHNSON & JOHNSON JOHNSON‘S BABY OIL UNIVERSAL McCANN Makati City Philippinen CINEMESSENGER MK2 VIDEO-ON-DEMAND WEBSITE CALLEGARI BERVILLE GREY Paris Frankreich MIDAS TOUCH NOKIA Indien NOKIA 5800 XPRESSMUSIC MAXUS Indien Gurgaon Indien DOUBT THE AIDS TASK FORCE INTERNATIONAL AIDS DAY SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV Israel SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV Bronze Lion THE BULLETPROOF AD BMW BMW SECURITY X5 MAB Berlin Deutschland MAB Berlin Bronze Lion GIVE ME A THIRD CHANCE BANGKOK SCHOOL FOR THE BLIND SCHOOL FOR THE BLIND PUBLICIS Thailand Bangkok Thailand PUBLICIS Thailand Bangkok Bronze Lion SCRIBBLE VW 72 HOUR SALE ACW GREY TEL AVIV Israel ACW GREY TEL AVIV Bronze Lion WARM UP KRAFT STOVE TOP STUFFING MEDIAVEST USA New York USA THE SENSORY LIGHT BOX NIKON CAMERA CHEIL WORLDWIDE Seoul Korea CHEIL WORLDWIDE Seoul Bronze Lion THE LONGER THEY‘RE HERE ... YOUTH OFF THE STREETS HOMELESSNESS CHARITY LAVENDER* Sydney Australien LAVENDER* Sydney Bronze Lion LIVE TEXT INTERACTIVE POSTER VIRGIN TRAINS VIRGIN TRAINS ELVIS COMMUNICATIONS London Großbritannien ELVIS COMMUNICATIONS London Bronze Lion TRILLION DOLLAR BILLBOARD THE ZIMBABWEAN THE ZIMBABWEAN NEWSPAPER TBWA\HUNT\LASCARIS JOHANNESBURG Südafrika TBWA\HUNT\LASCARIS JOHANNESBURG Bronze Lion KIT KAT MAIL 2009 NESTLÉ CONFECTIONERY KIT KAT JWT Japan Tokyo Japan JWT Japan Tokyo Bronze Lion GUERILLA GARBAGE IKEA 2009 IKEA CATALOGUE 303 ADVERTISING Perth Australien 303 ADVERTISING Perth Bronze Lion THE DRIVING FORCE BRIDGESTONE Neuseeland FIRESTONE TYRES OMD Neuseeland Auckland Neuseeland TAGS ARS HUMANO HEALTHCARE INSURANCE PAGES BBDO Santo Domingo Dominikanische Republik PAGES BBDO Santo Domingo Bronze Lion THE ELUSIVE COASTER SAB MILLER Indien ANTI-DRINK DRIVING CAMPAIGN OGILVY & MATHER Bangalore Indien OGILVY & MATHER Bangalore Bronze Lion TRILLION DOLLAR FLYER THE ZIMBABWEAN THE ZIMBABWEAN NEWSPAPER TBWA\HUNT\LASCARIS JOHANNESBURG Südafrika TBWA\HUNT\LASCARIS JOHANNESBURG Bronze Lion CURRENCY IN GANDHI‘S SHOES NON-PROFIT ORGANISATION PUBLICIS Indien Gurgaon Indien PUBLICIS Indien Gurgaon Bronze Lion ILLUMINA LA CITTÀ DI MILANO COCA-COLA Italien COCA-COLA STARCOM ITALIA Milan Italien HALF PRICE DAIMLER SMART PONTO DE CRIAÇÃO São Paulo Brasilien PONTO DE CRIAÇÃO São Paulo Bronze Lion THE CORAL CEMETERY THE GREEN PARTY RED CORAL REEF SHIMONI FINKELSTEIN DRAFTFCB Tel Aviv Israel SHIMONI FINKELSTEIN DRAFTFCB Tel Aviv Bronze Lion PIRACY FOMPI/C. A. CINEMAS ANTI-PIRACY CAMPAIGN LEO BURNETT Guetemala Guetemala City Guetemala LEO BURNETT Guetemala Guetemala City Bronze Lion AXE RUNNING UNILEVER AXE UNCLE GREY Århus Dänemark UNCLE GREY Århus Bronze Lion VOTE EARTH MONUMENTS WORLD WILDLIFE FUND FOR NATURE EARTH HOUR LEO BURNETT SYDNEY Australien LEO BURNETT SYDNEY Bronze Lion WHEN THE LIGHTS ARE OFF ORANGE ORANGE TIME SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV Israel SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV Bronze Lion VOLUMEMAX YAMAHA MOTOR Frankreich A NEW MOTORBIKE BUZZMAN Paris Frankreich BUZZMAN Paris Bronze Lion THE CHIRIMOYA COLADA! COMPAÑÍA PISQUERA DE Chile COCKTAIL OMD Chile Santiago Chile WIFI HEADLINES COFFEECOMPANY CHAIN OF CAFES THEY Amsterdam Niederlande THEY Amsterdam Bronze Lion FIRST IN-EAR COMMERCIAL NEUROTH HEARING AID CHECK JUNG von MATT Vienna Österreich JUNG von MATT Vienna Bronze Lion LONDON MARATHON ADIDAS ADIDAS CARAT UK London Großbritannien VIRTUAL TAP STELLA / AB INBEV BEER FAMOUS Brussels Belgien FAMOUS Brussels Bronze Lion GOOD-BYE CELLULITE NIVEA HEALTH/BEAUTY PRODUCT OMD New York USA GREEN ROOM ENTERTAINMENT New York Bronze Lion GORDON‘S AND GORDON DIAGEO GORDON‘S GIN CARAT UK London Großbritannien Bronze Lion TED 696 PROJECT LION NATHAN Australien BEER ZENITHOPTIMEDIA Australien Sydney Australien Bronze Lion Quelle: International Advertising Festival Cannes 2009.© Seite von 4 Bronze Lion Bronze Lion CALLEGARI BERVILLE GREY Paris Bronze Lion Bronze Lion Bronze Lion Bronze Lion Bronze Lion Bronze Lion Bronze Lion Gewinnerliste Media Lions 2009 Titel Kunde Produkt Bewerber Land Agentur Preis THIS IS NOT A JERSEY ADIDAS Neuseeland / Neuseeland RUGBY UNION ALL BLACKS RANGE TBWA\WHYBIN Auckland Neuseeland TBWA\WHYBIN (180\TBWA) Auckland Bronze Lion SAY CONDOM, ALOUD BBC WORLD SERVICE TRUST SOCIAL AWARENESS MADISON MEDIA Mumbai Indien DANCE T-MOBILE T-MOBILE MEDIACOM London Großbritannien THE POWER OF NANO INNOVATIONS TATA MOTORS TATA NANO CAR LODESTAR UNIVERSAL Mumbai Indien PIMP MY KETTLE SAN REMO FANTASTIC NOODLE CUPS OMD Sydney Australien “ROOTS” CANNED COFFEE BOOK Japan TOBACCO CANNED COFFEE DENTSU Tokyo Japan DENTSU Tokyo Bronze Lion IT‘S DEAD FRUITY! VITASOY INTERNATIONAL HOLDINGS VITA JUICE PHD Hong Kong Hong Kong DDB WORLDWIDE Hong Kong Bronze Lion DESTAPADOS COPA COCA-COLA COCA-COLA HAVAS SPORTS & ENTERTAINMENT Buenos Aires Argentinien CHARLIE‘S ROOM KRAFT ROYAL GELATIN JWT Costa Rica San José Costa Rica FALLING IN LOVE AGAIN MARS CONFECTIONERY STARCOM MEDIAVEST GROUP DUBAI Vereinigte Arabische Emirate CLEAN THE COMMENTS SCHESTOWITZ COLGATE TOTAL PROFESSIONAL CLEAN SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV Israel SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV Bronze Lion HONDA LIVE AD HONDA HONDA ACCORD STARCOM MEDIAVEST GROUP London Großbritannien 4 CREATIVE London Bronze Lion YOU CREATE THE CAR PEUGEOT MOTORS COMPANY PEUGEOT OMD UK London Großbritannien CEILING CINEMA NISSAN CENTRE EUROPE NISSAN MICRA C+C CABRIO TBWA\Deutschland Berlin Deutschland TBWA\Deutschland Düsseldorf Bronze Lion TAXI ROCKOLA CHEVROLET GENERAL MOTORS COLMOTORES TAXI 7:24 CHEVROLET SANCHO BBDO Kolumbien Bogotá Kolumbien SANCHO BBDO Kolumbien Bogotá Bronze Lion TOKYO FASHION MAP UNIQLO CO VARIATED PARKA SERIES DENTSU Tokyo Japan DENTSU Tokyo Bronze Lion POWERFUL FAN MIDEA HOME APPLIANCE & ELECTRONICS ELECTRIC FAN FIRSTELL COMMUNICATIONS SHANGHAI China FIRSTELL COMMUNICATIONS SHANGHAI Bronze Lion VEJA 40 YEARS ITAÚ BANK BANK AFRICA Sao Paulo Brasilien AFRICA Sao Paulo Bronze Lion HUGE YELLOW DARTS YELLOW PAGES GROUP YELLOW PAGES DIRECTORIES COSSETTE MEDIA Toronto Canada SENDING REAL GREETING CARDS Japan POST SERVICE CO MIXI NEW YEAR‘S GREETING CARD HAKUHODO DY MEDIA PARTNERS Tokyo Japan TREEHOUSE RESTAURANT YELLOW YELLOW PAGES COLENSO BBDO Auckland Neuseeland COLENSO BBDO Auckland / AIM PROXIMITY Auckland Bronze Lion THE DINOSAUR EXHIBITION THE GRIGORE ANTIPA NATURAL HISTORY MUSEUM THE GRIGORE ANTIPA NATURAL HISTORY MUSEUM LEO BURNETT & TARGET Bucharest Rumänien LEO BURNETT & TARGET Bucharest Bronze Lion POKER ISLAND BWIN ONLINE POKER MPG ITALIA Milan Italien ARNOLD WORLDWIDE Italien Milan Bronze Lion THE LEGO CODES MYTOYS.DE ONLINE TOY STORE LUKAS LINDEMANN ROSINSKI Hamburg Deutschland LUKAS LINDEMANN ROSINSKI Hamburg Bronze Lion BACK TO SCHOOL SEARS RETAIL STORE MEDIA CONTACTS Boston USA MPG Boston Bronze Lion IKEA-CINEMA-CATALOGUE IKEA Österreich IKEA FURNITURE DDB Deutschland BERLIN Deutschland DDB Deutschland BERLIN Bronze Lion HIDDEN PHONES AVRO THE PHONE TELEVISION PROGRAMME NEW MESSAGE Amsterdam Niederlande NEW MESSAGE Amsterdam Bronze Lion OUTSIDE OFFICE PROXIMUS MOBILE TELECOMMUNICATIONS PROVIDER FAMOUS Brussels Belgien FAMOUS Brussels Bronze Lion EBAY ATTACK AMNESTY INTERNATIONAL HUMAN RIGHTS walker Zürich Schweiz walker Zürich Bronze Lion CONTEMPORARY BEAUTY IDEAL ANAD (NATIONAL ASSOCIATION OF ANORE- EATING DISORDER AWARENESS XIA NERVOSA AND ASSOCIATED) OGILVY FRANKFURT Deutschland OGILVY FRANKFURT Bronze Lion LABELS PAMPLONA TOWN HALL ANTI-VANDALISM CAMPAIGN GAP‘S Pamplona Spanien GAP‘S Pamplona Bronze Lion THE LONGER THEY‘RE HERE ... YOUTH OFF THE STREETS HOMELESSNESS CHARITY LAVENDER* Sydney Australien LAVENDER* Sydney Bronze Lion DRIPPING MONUMENT BELGIAN ASSOCIATION OF UROLOGISTS BELGIAN ASSOCIATION OF UROLOGISTS FAMOUS Brussels Belgien FAMOUS Brussels Bronze Lion REFUGEE GAME SHOW REFUGEE AID Belgien REFUGEE AID Belgien Belgien FAMOUS Brussels Bronze Lion FAMOUS Brussels Quelle: International Advertising Festival Cannes 2009.© Seite von 4 Bronze Lion SAATCHI & SAATCHI London / FREUD COMMUNICATIONS London Bronze Lion Bronze Lion Bronze Lion Bronze Lion JWT Costa Rica San José Bronze Lion Bronze Lion Bronze Lion Bronze Lion Bronze Lion
