2015 - TextilWirtschaft

Transcription

2015 - TextilWirtschaft
MEDIA
KIT
2016
www.TextilWirtschaft.de/mediakit
Nr.16_16. April 2015_D6673C_www.TextilWirtschaft.de
NEWS FASHION BUSINESS
Anzeigenpreisliste TextilWirtschaft 2012, Nr. 65
Publisher data
Publisher:
Deutscher Fachverlag GmbH
TextilWirtschaft
Mainzer Landstraße 251
60326 Frankfurt am Main, Germany
Postal address: 60264 Frankfurt am Main
www.TextilWirtschaft.de
Publishing Director:
Christian Heinrici
Phone +49 69 7595-1201
Fax +49 69 7595-551201
[email protected]
Advertising Director:
Jannis Roser
Phone +49 69 7595-1715
Fax +49 69 7595-551715
[email protected]
Advertising Director DIGITAL:
Anne Kempf
Phone +49 69 7595-1206
Fax +49 69 7595-551206
[email protected]
Advertising Sales Director:
Maddalena Sassanelli
Phone +49 69 7595-1737
Fax +49 69 7595-551737
[email protected]
Fax ad sales: +49 69 7595-1709
Advertising Services
Kristin Ludwig
Phone +49 69 7595-1717
Fax +49 69 7595-551717
[email protected]
Advertising Sales:
Denim & Urban
Womenswear
Jeanswear, streetwear, boardsports
Coordinates, blouses, trousers, knitwear, plus sizes
Jannis Roser
Phone +49 69 7595-1715
[email protected]
Top Fashion, contemporary fashion, premium sportswear,
outdoor, individualists, occasionwear, leather and fur
Franziska Welp
Phone +49 69 7595-1708
[email protected]
Menswear
Top Fashion, suits, jackets, premium sportswear, contemporary fashion, sportswear, shirts, ties
Elisabeth Münch
Phone +49 69 7595-1705
[email protected]
Trousers, knitwear, leather, fashion outdoor, boardsports
Olga Volkmann
Phone +49 69 7595-1704
[email protected]
Footwear, Bags, Accessories
Jannis Roser
Phone +49 69 7595-1715
[email protected]
Ann-Christin Bühler
Phone +49 69 7595-1707
[email protected]
Sebastian Beutel
Phone +49 69 7595-1706
[email protected]
Bodywear
Underwear, swimwear, nightwear, hosiery
Maddalena Sassanelli
Phone +49 69 7595-1737
[email protected]
Kids
Ann-Christin Bühler
Phone +49 69 7595-1707
[email protected]
Fabrics
Olga Volkmann
Phone +49 69 7595-1704
[email protected]
Business
Properties
Ann-Christin Bühler
Phone +49 69 7595-1707
[email protected]
Stores, trade shows
Maddalena Sassanelli
Phone +49 69 7595-1737
[email protected]
IT, logistics, e-commerce
Anne Kempf
Phone +49 69 7595-1206
[email protected]
Digital Media
Christin Domann
Phone +49 69 7595-1209
[email protected]
Birte Wendt
Phone +49 69 7595-1205
[email protected]
Jobs & Careers
Lisa Perl
Phone +49 69 7595-3093
[email protected]
Lisa Paetow
Phone +49 69 7595-3102
[email protected]
Ad production:
Ads, inserts, bound inserts
Dirk Bornhütter (dep.)
Phone +49 69 7595-1713
[email protected]
Cassandra Pfaff
Phone +49 69 7595-1712
[email protected]
Classified ads, TextilWirtschaft online:
Petra Müller (dep.)
Phone +49 69 7595-1719
[email protected]
Heike Schmidt
Phone +49 69 7595-1714
[email protected]
Fax ad production: +49 69 7595-551713
Content
MÄRZ 2015 Nr.2 € 5,50 www.TextilWirtschaft.de
Nr.16_16. April 2015_D6673C_www.TextilWirtschaft.de
NEWS FASHION BUSINESS
Publisher data
2
TextilWirtschaft media
4
Concept
6
Distribution |
Circulation | Readers
7
The European fashion
market
10
Rates and sizes
12
TextilWirtschaft‘s
iPad app
TextilWirtschaft digital
20
TextilWirtschaft.de |
Home | Business |
Fashion & Scene
TextilWirtschaft.de |
TWJobs
Newsline
TextilWirtschaft today |
Newsflash
8
The German textile and
clothing market
Special positions |
Ad specials
Classifieds print
and online
14
24
TW special edition
Top Fashion
30
25
TW special edition
elements
31
26
TW special edition
Bodywear
32
TW Russia
33
TW Labels to Watch
34
TW Stores & Systems
36
TW Läden Buch
37
27
Newsline
TextilWirtschaft trend |
Fashion Flash
28
Mobile website |
Smartphone app
29
TW Young Professionals
Offprint
38
BTE-Taschenbuch
39
18
TextilWirtschaft
season
40
Events
42
Fashion Network
44
Contact
46
This ratecard can change during the year.
The up-to-date and binding version of the ratecard can be
found at www.TextilWirtschaft.de/mediakit.
General terms and conditions:
All advertisment orders accepted are subject to the publisher‘s
general terms and conditions (see www.TextilWirtschaft.de/AGB).
All online advertisement orders are subject to the general terms
and conditions at www.TextilWirtschaft.de/online-AGB
2 | 19
20 | 23
24 | 29
30 | 39
40 | 43
44 | 45
TextilWirtschaft/iPad
TextilWirtschaft classifieds
TextilWirtschaft digital
TextilWirtschaft Offprints
TW season | Events
Fashion Network
TextilWirtschaft media
Ad price list TextilWirtschaft 2016, No. 69
Examples of successful
cross media campaigns
TextilWirtschaft publications offer extensive and in-depth coverage of fashion business and examine all aspects of
the textile and clothing industry in the world’s most important fashion hubs. TextilWirtschaft provides relevant industry
information to decision-makers everywhere and at any time.
Weekly in print and on the iPad, daily digitally
or personally at one of our events.
Panorama Berlin
Create a higher level of attention and impact by
combining printed ads with ads in our digital media
(TextilWirtschaft online, Newsline TextilWirtschaft today,
Newsline TextilWirtschaft trend, TextilWirtschaft smartphone
app etc.), TextilWirtschaft season and sponsoring or stand
presence at one of the many TextilWirtschaft events.
For detailed information please contact:
Jannis Roser
Phone: +49 69 7595-1715
[email protected]
Anne Kempf
Phone: +49 69 7595-1206
[email protected]
We would be pleased to advise you and put an
individual TextilWirtschaft package together for you!
Website
Newsline today
Print
­TextilWirtschaft
Newsline trend
website /
smartphone app
Ara Shoes
PME Legend
Hellmann Worldwide Logistics
iPad
profile and ad in TextilWirtschaft
STORES & SYSTEMS
Website
Website
Newsline today
Print TextilWirtschaft
Newsline trend
Website
TW special edition elements
4|5
TextilWirtschaft
Print TextilWirtschaft
Print TextilWirtschaft
Concept
Ad price list TextilWirtschaft 2016, No. 69
Nr.16_16. April 2015_D6673C_www.TextilWirtschaft.de
NEWS FASHION BUSINESS
TextilWirtschaft: a news, business and fashion magazine in one. Every Thursday its printed
edition appears on the desks of the decision-makers earning their living from fashion. Updated
on a daily basis with digital offers.
Governing body: Official organ of the
Federal Association of German Textile
Retailers
The only German-language fashion title published weekly for the fashion industry. With
relevant information from trade and industry on womenswear, menswear, denim, shoes,
accessories, underwear and fabrics to children’s clothing. Supplemented with exclusive news,
exciting studies and interesting career topics. And daily newsletters with the latest news from
the industry.
Editor in chief: Hagel Seidel,
Michael Werner
Publishing Director:
Christian Heinrici
Volume: 71, 2016
More than 35 editors and correspondents report from the fashion hubs in Europe providing the Frequency:
latest news about what is happening in the industry – from new product ideas and distribution Weekly (every Thursday),
55 issues in 2016
strategies to what is new on the sales floor.
Annual subscription rate:
TextilWirtschaft is the fashion industry’s premier trade magazine, offering guidance in the
(Print and Online):
fast-moving fashion business. It is compulsory reading for those working in fashion. The bond
E 331 plus postage and VAT
between reader and magazine is extraordinary and its coverage of the industry is outstanding.
Published by:
The 86% subscription rate* is unrivalled.
Deutscher Fachverlag GmbH
* annual average IVW III/2014 – II/2015
Foto: Fotolia/Visual
Fotolia/Visual Concepts
Concepts
Foto:
BUSINESS
HOTSPOT
BERLIN
Die Berliner Fashion Week steht vor der Tür
und wartet mit zahlreichen neuen Events
und Locations auf. Ein Überblick.
E
s wird zwar bereits diskutiert, ob Berlin
noch cool ist und ob es erstrebenswert
ist, dort hinzuziehen. Unstrittig aber:
Die Hauptstadt ist und bleibt ein relevanter Fashion-Standort – für junge Kreative
genauso wie für den Mainstream,für internationale High-Fashion Brands ebenso wie für
Urban- und Streetwear und natürlich für Grüne Mode. Zum Beweis versammelt sich in der
kommenden Woche vom 7. bis 10. Juli das
Who is Who der Branche in Berlin, um zu
arbeiten, feiern, sehen und gesehen werden.
BIS DAS LINE-UP der Messen und
Schauen-Events allerdings stand, floss sehr
viel Wasser die Spree hinunter. Lange waren
die Macher uneins über die Termine. Nun finden die Messen leicht zeitversetzt statt. Panorama, Curvy und Bread & Butter/Cookies
sowie Show & Order laufen vom 7. bis 9. Juli,
Premium, Bright, Seek, Ethical Fashion Show/
Greenshowroom, Berliner Mode Salon und
die neue Messe Selvedge Run finden vom 8.
bis 10. Juli statt. Um es für die Besucher einfacher zu machen, bieten Premium, Seek,
Bright, die Grünen und die Show & Order ein
Gemeinschaftsticket an.
Angekündigt, jedoch wieder abgesagt, wurden im Vorfeld die Herzblut, LondonEdge und
GrüssGott. Für den größten Wirbel sorgte erneut die Bread & Butter. Nach der Insolvenz
Ende 2014 und der Absage in Tempelhof im
Januar glaubten viele bis zuletzt nicht, dass
sich die Türen auf dem alten Flughafen noch
mal öffnen würden. Doch die Bread & Butter
ist am Start und hat sich Verstärkung aus der
14
Kidswear geholt. Unter den 200 angekündigten Labels stellen rund 50 KOB-Anbieter auf
der neuen Cookies Show aus.
Vermutlich werden viele noch mal nach Tempelhof pilgern und in Erinnerungen schwelgen, denn was nach der Juli-Veranstaltung
dort passiert, ist unklar. Mit der Nachricht, die
B & B gekauft zu haben, sorgte Zalando kürzlich für einen Paukenschlag in der Branche.
Der Online-Konzern strebt künftig ein Event
für Konsumenten an, wahrscheinlich verknüpft mit Konzerten und Partys. Geübt, wie
Messe funktioniert,wird aber bereits jetzt mit
dem Zalando Fashion House, das im Warenhaus Jandorf inszeniert wird. Dort war auch
schon die Bright beheimatet. Im September
beteiligt sich Zalando am US-Musik-Festival
Lollapalooza am ehemaligen Flughafen mit
einem Fashion-Bereich.
Neu am Start im Juli ist die Selvedge Run mit
50 Heritage- und Denim-Labels für Männer.
Ebenfalls Premiere hat die Pop-up-Messe GoBikini. In der Concept Mall präsentieren sich
zahlreiche Designer. Den Schwerpunkt auf
deutsche Modeschöpfer legt der Berliner Mode Salon, der zum zweiten Mal stattfindet
und das Aussteller-Portfolio von 18 auf 30
Designer erhöht hat.
Über volle Locations freuen sich auch die großen Messen. Die Panorama meldet mehr als
180 Neuaussteller und präsentiert Nova Concept – eine Halle, in der neben Mode auch
Lifestyle-Produkte gezeigt werden. Auf der
Premium sind 27% neue Labels zu entdecken,
insgesamt präsentieren sich am Gleisdreieck
rund 1800 Kollektionen. Die Show & Order
Postal address No.2:
60264 Frankfurt am Main, Germany
meldet ebenfalls ausgebuchte Hallen. Dort ist
Messechefin Verena Malta besonders stolz
auf die Kooperation mit Sophie Guyot, Designerin, Unternehmerin und Messeveranstalterin (Fame, Paris), die in einem eigenen Bereich internationale Labels zeigen wird.
Die Grünen Messen haben ebenfalls angebaut, um der gestiegenen Nachfrage gerecht
zu werden. Zusammen stellen 160 Öko-Labels, zum Teil mit wesentlich größeren Ständen als zuvor auf der Ethical Fashion Show
und dem Greenshowroom aus. Neu ist, dass
auch die Ethical Fashion Show mit einer eigenen Modenschau antritt, auf der über 50
Looks gezeigt werden sollen.
Wer die Abende gern in Potsdam verbringen
möchte, kann sich dort zum zweiten Mal lokale und internationale Designer auf dem
Schauen-Event Potsdam Now ansehen.
Phone: +49 69 7595-1717
AUCH IN DIESER SAISON gab
es einige Ortswechsel: So ist die StreetwearMesse Bright in die Arena zur Seek gezogen,
die Plus Size-Plattform Curvy is sexy residiert
um einiges zentraler im Schloss Charlottenburg. Der Lavera Showfloor, der nur noch an
einem Tag stattfindet, ist im E-Werk untergekommen und die Mercedes-Benz Fashion
Week ist mit ihrem Stage-Bereich in eine weitere Location expandiert, in den Me Collectors
Room.
Mehr Infos zu den Messen, Schauen und
Events finden Sie auf den folgenden Seiten
sowie online unter TextilWirtschaft.de
:
ANJA PROBE
TextilWirtschaft Nr. 27A _ 2015
TextilWirtschaft Nr. 27A _ 2015
Postal address No.1:
Mainzer Landstraße 251,
60326 Frankfurt am Main, Germany
15
Fax: +49 69 7595-1709
Internet: www.TextilWirtschaft.de
Distribution | Circulation | Readers
Actual circulation
IVW Data
Circulation audit:
Circulation analysis:
Copies per issue as an
annual average III/2014 – II/2015
Job position*
9%
5%
= 1,820 copies
Complimentary
distribution***
= 1,009 copies
Other distribution**
Executive Board
7%
31%
Senior Department Head
Management Board
Group Head
17,413
1,009
0
Net paid circulation
Complimentary copies
18,422
1,820
Total circulation
Leftover, libary and
Advertiser copies
20,241
Print run
20,728
487
86%
12%
= 17,413 copies
subscribed copies in per cent*
and single-copy sales
5%
* Subscribed copies of the actual circulation in per cent; annual average IVW III/2014 – II/2015
** Subscriptions with a discount of more than 25%. TW Young Professionals junior
employees under 30 and other discounted subscriptions and single copy sales
*** Additional distribution at trade shows and events as well as distribution of complimentary
copies
International distribution
3%
3%
Rest of Europe
Rest of the world
Rest of the EU,
in particular
I, F, UK
11%
Benelux
Department Head
30%
Owner, Co-owner,
Managing Partner
Branch Manager
* Job position of primary reader. Source recipient structure analysis TW 12/2013.
Areas of responsibility*
Management
50%
47%
Sales/Distribution
15%
45%
Purchasing/Procurement
34%
Austria
34%
Switzerland
International distribution in per cent; recipient structure TextilWirtschaft
6|7
1%
no leading
position
3%
Subscribed copies
Misc. sales
Single-copy sales
TextilWirtschaft
11%
34%
Marketing/Advertising
Consultancy/Services
24%
* Areas of responsibility of primary readers. Multiple mentions possible.
Source: recipient structure analysis TW 2013. Carried out according to the guidelines of
the ZAW framework for advertising media analysis by the Institut Media Markt Analysen,
Frankfurt, in Nov./Dec. 2013.
The European fashion market
Ad price list TextilWirtschaft 2016, No. 69
The European fashion market
Germany
UK
Austria
Sweden
Poland
Norway
Portugal
Denmark
Finland
Greece
Other
(Czech Republic, Hungary, Ireland)
38.6
11.8
Spain
Belgium
54.5
16.7
France
Switzerland
62.3
19.1
Italy
The Netherlands
64.5
19.8
3.6
2.7
2.6
2.6
2.5
7.3
11.7
23.9
8.9
8.6
8.5
8.0
7.8
2.4
6.2
1.9
5.3
1.6
4.5
1.4
4.1
1.3
4.1
1.3
5.0
1.5
Germany has the highest retail
sales in the clothing sector and
therefore is the most interesting
sales market in Europe.
n Turnover in billion 6
n Market share in per cent
Source: National Statistics/Mintel Group Ltd.,
Figures (estimated) for 2014
A strong specialist retail sector – many decision-makers:
(Breakdown of marketing channels in textiles and apparel by respective share of retail sales)
17.4%
Home shopping incl. TV shopping
15.1%
Non-clothing retailers
The heart of the market:
The German fashion market is
dominated by specialist stores
and clothing retailers. They profit
from their locations, service and, in
particular, the broad and individual
range of brands they carry.
This makes specialist stores and
clothing retailers ideal partners for
sophisticated fashion labels.
Total number of retailers in
Germany that specialize in textiles
and apparel: 21,002*
7.9%
Department stores
59.6%
Specialist stores and clothing retailers
8|9
TextilWirtschaft
*Source: BTE statistical report 2015
(final figures for 2014)
The German textile and clothing market
Ad price list TextilWirtschaft 2016, No. 69
A large market with strong sectors:
fashion for men and women dominates the German textile and clothing market.
Total sales for textile and clothing E 62.46bn.
6.35
Home and household textiles
4.74
Other clothing such as sportswear
or leatherwear and textiles
2.71
Baby- and kidswear
32.33
Womenswear
16.33
Menswear
Sales of textiles and clothing in
Germany in product categories.
In billions at retail prices.
Source: BTE statistical report 2015
(final figures for 2014)
Knitwear and trousers dominate the womenswear market
Trousers dominate the menswear market
What women buy:
In 2014, retailers posted revenues of almost
E 13.38bn for women’s knitwear and trousers alone.
This is equivalent to some 41.39% of total
womenswear sales of E 32.33bn
Contribution of individual product categories to
total womenswear sales in 2014 excluding sportswear
and leatherwear. In billions.
0.78 Coats (excluding leather and fur)
2.00 Outdoor jackets
0.59 Skirt and trouser suits and coordinates
1.03 Jackets and blazers (excluding leather)
2.99 Dresses
1.10 Skirts
3.82 Blouses
6.69 Trousers and jeans
6.69 Knitwear
2.08 Knitted goods (T-Shirts etc.)
0.90 Hosiery
0.72 Corsetry
2.95 Underwear and swimwear
What men buy:
Trousers including jeans account for more than
one-third of total menswear sales. With sales of
E 2.88bn, shirts also have great potential.
Contribution of individual product categories to
total menswear sales in 2014 excluding sportswear
and leatherwear. In billions.
Source: BTE statistical report 2015 (final figures for 2014)
0.31 Coats (excluding leather and fur)
0.56 Suits
1.34 Outdoor jackets
0.41 Jackets and blazers
5.49 Trousers and jeans
1.67 Knitwear
1.07 Knitted goods (T-Shirts etc.)
2.88 Shirts
0.79 Socks
1.81 Underwear
0,00000,81251,62502,43753,25004,06254,87505,68756,5000
10 | 11
TextilWirtschaft
Rates and sizes
Ad price list TextilWirtschaft 2016, No. 69
Formats
Size (Width x height)
Rates
Book format: 230 x 300 mm
Payment terms:
plus 4 mm trim per outer edge
b/w or colour
Frequency: Weekly (every Thursday)
3% discount for proforma payment or
payment on order confirmation before the publication date.
Ad closing and cancellation dates:
Wednesday (12 a.m.) of the week preceding
publication (exact dates listed in editorial
schedule see www.TextilWirtschaft.de/mediakit)
2% discount for payment within 14 days
of date of invoice.
Discounts:
(on space booked within a single contract year)
Bank:
460 x 300
e24,450
2/1 page
Frequency
230 x 300
e12,720
146 x 300
e9,980
1/1 page
2/3 page
284 x 215
e17,160
146 x 215
e8,580
2 x Junior page
Junior page
Volume
• 3 insertions 3 % • 1 page
• 6 insertions 5 % • 3 pages
• 12 insertions 10 % • 5 pages
• 26 insertions 15 % • 7 pages
• 38 insertions 20 % • 10 pages
• 44 insertions 22 % • 12 pages
• 52 insertions 25 % • 15 pages
• 56 insertions 26 % • 17 pages
• 70 insertions 28 % • 20 pages
• 30 pages
•
52 pages
3%
5%
10 %
15 %
20 %
22 %
25 %
26 %
28 %
35 %
50 %
Payment net within 30 days of date of invoice.
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349
All prices exclude VAT.
Please note:
All sizes are quoted exclusive of trim.
Please add 4 mm for each outer edge.
Due to the variations in issue size and the consequent
change in the width of the inner pages, all texts, logos and
other items of bleed advertisments must be placed within
at least 10 mm of the lateral trim edge and
5 mm of the upper and lower trim edge.
Origination to be supplied by: Digital data by
Wednesday of the week preceding publication.
For the latest editorial schedule please go to
www.TextilWirtschaft.de/mediakit
Formate
Breite x Höhe
Preise
zzgl. 4 mm Beschnitt je Außenkante
s/w und farbig
Printing and binding:
Cover: sheet-fed offset
Content: commercial web offset
(Heat-Set), saddleback stitching
460 x 150
e15,300
2 x 1/2 page
113 x 300 vertical
230 x 150 horizontal
82 x 300 vertical
230 x 100 horizontal
146 x 150 corner pos.
e7,650
1/2 page vertical, horizontal
66 x 300 vertical
230 x 75 horizontal
113 x 150 corner pos.
e6,230
e4,380
1/4 page vertical, horizontal, corner pos.
66 x 150 vertical
230 x 37 horizontal
113 x 75 corner pos.
Colours: European scale
Via FTP, email or CD Rom:
FTP-Server:das-dfv
Username:das-dfv
Password:dasdfv09
Colour sequence:
Black, cyan, magenta, yellow
For data volume up to 10 MB, please send to
[email protected]
Dot gain:
Colour:Black:
At 40%: 16 % At 40%: 19 %
(Tolerance +/- 4%)
(Tolerance +/- 4%)
Data Archive:
At 80%: 11 % (Tolerance +/- 3%)
Guarantee:
At 80%: 13 %
(Tolerance +/- 3%)
Slight variations in colour are possible due the printing
process.
1/3 page vertical, horizontal, corner pos.
Transmission modes:
Paper quality:
Cover: wood-free, white, glossy, art paper
Content: LWC, semi-fine, matt coated
Data will be archived. Unchanged repeats are generally
possible. No data guarantee.
If incomplete or deviating data is delivered (text, colour,
pictures) we cannot guarantee the final print result. Wrong
light exposure due to incomplete or wrong placements
will be charged. This also applies to additional lithographic
and composition work as well as for the production of
new proofs.
Data Formats:
We need digital files in PDF/X-3 format, PSO LWC Improved
profile. No open files. Please include all used typefaces. Half
tone pictures need 250 dpi resolution.
Paper Quality:
Binding colour digital reference proof (paper simulation
circulation paper of TW) with corresponding measurement
elements
You have further technical questions?
Please call our hotline at +49 69 7595-2442
e2,510
1/8 page vertical, horizontal, corner pos.
Nr.16_16. April 2015_D6673C_www.TextilWirtschaft.de
NEWS FASHION BUSINESS
Print adverts are transferred 1:1 free of charge to the iPad edition.
There are also other forms of advertising on the iPad.
60 x 64 type area
1/12 page type area
12 | 13
TextilWirtschaft
e1,990
Details on pages 18 and 19.
Special positions | Gatefold cover pages
Ad price list TextilWirtschaft 2016, No. 69
Formats
Special positions
Width x height in mm
Rates
plus 4 mm trim per outer edge
b/w and colour
Formats
Gatefold cover pages
U2
Contents
SCENE
U3
U4
230 x 300
e12,720
230 mm x 300 mm close
509 mm x 300 mm open
168 x 300 left page
228 x 300 center page
113 x 300 right page
e29,980
220 x 300 page 2
220 x 300 page 3
228 x 300 page 4
e37,050
Gatefold cover page 2 pages
1/1 page inside front cover, inside back cover, outside back cover
2
DIESE WOCHE
113 x 300
e7,940
DIESE WOCHE
1/3 page Position adjacent to DIESE WOCHE (right)
Minimum booking frequency of this campaign placement: 8 x per calendar year
1/2 page Position adjacent to DIESE WOCHE (right)
Minimum booking frequency of this campaign placement: 8 x per calendar year
Rates
b/w and colour
Width x height in mm
plus 4 mm trim per outer edge
Contents
3
4
Gatefold inside front cover 3 pages
82 x 300
e6,480
Nr.16_16. April 2015_D6673C_www.TextilWirtschaft.de
NEWS FASHION BUSINESS
For technical reasons Gatefold title pages and Gatefold cover pages cannot
be transferred 1:1 to the iPad edition. Instead the splash cover appears in the
iPad edition on prompt delivery of additional data.
Details on pages 18 and 19.
Ad closing and cancellation date: Wednesday, 12 am of the week preceding publication (exact dates listed in editorial schedule: www.TextilWirtschaft.de/mediakit)
Ad specials
Ads with glued inserts
Width x height in mm
Rates
plus 4 mm trim per outer edge
b/w and colour
Please allow for a max. adhesive tolerance of 10 mm in each direction.
The distance to the edge of the page and to the bottom must be at least 30 mm.
Please submit an actual specimen for inspection well in advance of publication.
1/1 page
230 x 300
Additional costs:
for reply cards e 3,560
for booklets e 5,040
No commission or discounts
Rates include postage
e 12,720
Deadline and delivery date (digital data) and glued inserts:
Wednesday (12 am) of the week preceding publication
(exact dates listed in editorial schedule see www.TextilWirtschaft.de/mediakit)
Delivery: 24,000 copies
Delivery address: Westdeutsche Verlags- und Druckerei GmbH,
Warenannahme Akzidenz, Zur Verwendung der TW (Please indicate issue),
Kurhessenstr. 4-6, 64546 Mörfelden-Walldorf, Germany
Accepted materials:
Reply cards (Other possibilities on request).
Position: right page
Format and weight of glued inserts:
Minimum format (Width x height in mm): 60 x 80
Maximum format (Width x height in mm): 200 x 200
Maximum weight: 25 g
14 | 15
TextilWirtschaft
Nr.16_16. April 2015_D6673C_www.TextilWirtschaft.de
NEWS FASHION BUSINESS
When booking a glued-on insert, it is possible to change the creative for the
iPad edition.
Details on pages 18 and 19.
Ad specials
Ad price list TextilWirtschaft 2016, No. 69
Loose inserts
Rates
Please submit an actual specimen for inspection well in advance of publication.
Technical note: Inserts are inserted automatically. In folded inserts, the final fold is run
parallel to the journal‘s spine. Fanfolded inserts cannot be accepted.
Loose inserts up to 25 g/pce
e 10,350
Loose inserts above 26 g to 50 g/pce
e 15,530
Loose inserts above 51 g to 75 g/pce
e 19,670
Loose inserts above 76 g to 100 g/pce
e 23,670
Loose inserts above101 g to 125 g/pce
e 27,710
Inserts with fabric samples and similar tip-on can only be included by prior agreement
with the publisher.
Deadline and delivery date:
Wednesday (12 am) of the week preceding publication (exact dates listed in
editorial schedule: www.TextilWirtschaft.de/mediakit)
Delivery: 24,000 copies
Loose inserts above 125 g/pce on request.
Rates for loose inserts are not subject to discounts and cannot be included in existing
advertising contracts. Agency commissions will be granted.
Delivery address: Westdeutsche Verlags- und Druckerei GmbH,
Warenannahme Akzidenz, Zur Verwendung der TW (Please indicate issue),
Kurhessenstr. 4-6, 64546 Mörfelden-Walldorf, Germany
Higher postage rates are charged for enclosed objects larger than 3 mm height on request.
Advertising supplement orders are not binding for the publisher until a sample of the
advertising supplement has been submitted and approved. Advertising supplements which
in form or appearance give the reader the impression that they are an integral part of the
magazine, or which contain outside advertising, will not be accepted. The advertiser will be
informed immediately if an order is refused.
Format (Width x hight in mm):
Minimum format:
Maximum format:
105 x 148
220 x 297
Nr.16_16. April 2015_D6673C_www.TextilWirtschaft.de
NEWS FASHION BUSINESS
Loose inserts cannot be transferred 1:1 to the iPad edition for technical reasons.
Instead a double-sided design of the advertisement is incorporated into the
iPad edition free of charge after the 4th cover page on prompt delivery of
the additional data.
Details on pages 18 and 19.
Bound inserts
Rates
With book-size format there is a trim of 4 mm on each outer edge.
4 pages e 20,730
No processing guarantee possible in the case of incorrect trim or fold.
8 pages e 25,950
Bound inserts with tip-on reply card can only be accepted if the postcard
is attached parallel to gutter.
12 pages e 27,440
Deadline and delivery date:
Wednesday (12 am) of the week preceding publication (exact dates listed in
editorial schedule: www.TextilWirtschaft.de/mediakit)
Bound inserts with more than 12 pages on request.
Placement of bound inserts on request.
Delivery: 24,000 copies
Bound inserts are not subject to discounts and cannot be included in existing
advertising contracts! Agency commissions will be granted.
Format (Width x hight in mm): Minimum format:
Maximum format:
Other formats on request only and with binding sample.
230 x 150
230 x 300
Delivery address: Westdeutsche Verlags- und Druckerei GmbH,
Warenannahme Akzidenz, Zur Verwendung der TW (Please indicate issue),
Kurhessenstr. 4-6, 64546 Mörfelden-Walldorf, Germany
Please submit an actual specimen for inspection well in advance of publication.
Technical data: When producing bound inserts, please bear in mind that when smaller than
the actual book format, these are closed at the top and therefore have a trim of 4 mm at the
top edge. Please note that the paper must weigh at least 90g/m2 and not more than 115g/m2.
Due to the variations in issue size and the consequent change in the width of the inner pages,
all texts, logos and other items of bleed advertisments must be placed within at least 10 mm
of the lateral trim edge and 5 mm of the upper and lower trim edge.
16 | 17
TextilWirtschaft
Nr.16_16. April 2015_D6673C_www.TextilWirtschaft.de
NEWS FASHION BUSINESS
Bound inserts cannot be transferred 1:1 to the iPad edition for technical reasons.
Instead a double-sided design of the advertisement is incorporated into the
iPad edition free of charge after the 4th cover page on prompt delivery of
the additional data.
Details on pages 18 and 19.
TextilWirtschaft iPad app
Ad price list TextilWirtschaft 2016, No. 69
TextilWirtschaft iPad app
Nr.16_16. April 2015_D6673C_www.TextilWirtschaft.de
NEWS FASHION BUSINESS
TextilWirtschaft offers complete iPad solutions. The content of the printed edition which is published
on Thursdays is already available on the iPad as a download on Wednesdays at 6pm.
Subscribers to TextilWirtschaft receive the iPad version free of charge. Individual editions may also be
purchased via TextilWirtschaft iPad app.
Printed advertisements via iPad app:
All advertisements in the printed edition will appear in the iPad version at no extra cost using
the same creative as that supplied for the print version.
Gate fold formats will appear as Splash Covers (see page 19) for which additional creative
material will be required; formats of 1024 x 768 (vertical) Pixels or 768 x 1024 (horizontal) Pixels
must be sent as jpeg documents to [email protected] by the copy deadline.
Loose and bound-in inserts can not be adapted identically for the iPad version due to technical
issues. We offer to run a double page spread creative following the outside back cover free
of charge. For this we will need additional data delivery, sent to [email protected],
keeping in mind the regular data delivery deadline.
Tip-ons cannot be adapted identically for the iPad version due to technical issues.
The iPad version of the advertisement may have a separate motif. For this we will need additional
data delivery, sent to [email protected], by the data delivery deadline.
Formats in Textilwirtschaft iPad app
Splash Cover:
The Splash Cover will appear over the whole screen for 3 seconds before the downloaded
edition will be opened.
Rate per iPad edition: E 3,200
Terms of booking:
A Splash Cover may be booked if an image advertisement is placed in the same printed
version. TextilWirtschaft retains the right to cancel a Splash Cover booking if a gatefold
format is booked in the same edition.
Payment terms:
Delivery: to [email protected] by the copy deadline of the relevant edition
(see editorial schedule for copy deadlines)
2% discount for payment within 14 days of date
of invoice.
Rate per iPad edition:
1 element E 1,900
3 elements E 3,500
2 elements E 2,900
4 elements E 3,900
For the link a corresponding icon will be integrated in the advertisement which indicates
that further information is available by clicking on the advertisement (see image to the left.
Icons will be placed at the bottom right near the logo or link on the advertisement.).
Technical data for picture galleries:
When delivering images, please note the display size of 1024 x 768 (horizontal) Pixels
or 768 x 1024m (vertical) Pixels. 10 images or up to 10MB of data may be delivered per
advertisement.
Technical data for videos:
Format: mp4, H.264 Codec, standard size: 680 x 480 Pixels, 30 fps
Size HD: 1024 x 768 Pixels, 24 fps
18 | 19
Delivery:
To [email protected] by the copy deadline
of the edition in question (see editorial schedule for copy
deadlines).
Technical data:
The creative in 2 resolutions, vertical 1024 x 768 Pixels
Horizontal 768 x 1024 Pixels, jpeg, RGB
Links/videos/picture galleries:
Each advertisement which is booked into the printed edition may be linked with a video, picture
gallery, website or an email address.
TextilWirtschaft
Discount rate:
TextilWirtschaft discounts can be transferred to bookings
on TextilWirtschaft‘s iPad app. Agency commissions will
be granted.
3% discount for pro forma payment or payment
on order confirmation before the publication date.
Payment net within 30 days of date of invoice.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
Contact:
Jannis Roser
Phone +49 69 7595-1715
[email protected]
TW Recruitment
You will find the right candidates in TextilWirtschaft‘s recruitment pages. From shop floor staff through designers to a chief executive.
Try our attractive employer branding products as the perfect complement to your recruitment advertising. And strengthen your brand as an employer.
Print
Online TWJobs
Retail special
YP special
YPD
TW Fashion Lounge
• 133,000 readers
• online for four weeks
• 4 times a year
• 40,000 copies
• important professional medium for
the fashion sector
• 45,000 unique users
• 23,000 copies - 92% subscription
• enclosed with TW
The largest recruitment event in
the fashion business
• presence at Germany‘s largest
jobs fair
• comprehensive description of the
position
• intensely read
> 2-3 month delivery
• distribution at graduate congress
in Cologne
• 50 exhibitors
• appearance in moderated podium
discussion
• sent by email to suitable
candidates
• with recruitment pages
• distribution of 10,000 copies to
textile and fashion colleges, and
business colleges
• comprehensive fringe programme
covering career opportunities in the
textile sector
Target group:
• face-to-face discussions with top
junior staff in the fashion industry
• college graduates
• enhanced package
• young professionals
• individual presentation options
Crocs ist nicht wie jede andere
lifestyle Marke. Das Arbeiten bei
Crocs ist durch viel Spass in einem
leistungsorientiertem Arbeitsumfeld
geprägt.
Wir hegen viel Leidenschaft für unsere
weltweit operierende Marke und
erfahren dieses täglich mit unseren
Kunden.
Was mit dem Classic Clog angefangen
hat, lebt mittlerweile mit über 300
Modellen weiter.
Bei uns wirst Du individuell gefördert
und darfst Deine individuellen Stärken
und Kreativität gerne mit einbringen.
Wir suchen deutschlandweit Talente
und Professionals für unsere Retail stores.
check our careeropportunities @
careers.crocs.de
• upmarket regular readership
• strong employer branding aspect
• ability to reach candidates who are
not actively seeking a job
Primary target group:
Professionals and executives in the
textile sector
• free additional publication on
partner job sites
• Ø 700 clicks per ad
• editorial career section for shop
positions
Target group:
• store managers
Target group:
Professionals, executives & starters
Contact:
Lisa Perl, Phone +49 69 7595-3093, [email protected]
Lisa Paetow, Phone +49 69 7595-3102, [email protected]
• visual merchandisers
• sales/fashion advisers
• trainees
• approximately 1,000 participants
• for junior positions 3 online job
adverts + announcement on the
JobWall + in Job Bag to 2,000
fair visitors
• own ads in TW print & online
• editorial before and after reporting
• participant recruitment through
flyers at universities
• microsite on TWJobs
Print recruitment and classified ads
Recruitment ads
Job wanted
Individual formats
Rates (b/w and colour)
mm rate
e 6.40
Formats
1/1 page type area:
208 mm w x 270 mm h = 4 columns
1 column 2 columns 3 columns 4 columns = 49 mm
= 102 mm
= 155 mm
= 208 mm
Are you searching for a new job or a new collection?
Introduce yourself to the TextilWirtschaft job market with a job search.
mm rate (b/w and colour) e 3.25
See job adverts for formats
Rentals, properties, contract processing, for sale and wanted. etc.
Would you like to promote a property or develop new business contacts?
TextilWirtschaft’s classifieds gives you various options.
mm rate (b/w and colour) e 5.85
The migration from print to online
Additional Online fee for Print ads (per job position)
e 365 (instead of e 650)
See job adverts for formats
2nd and additional jobs each € 250
Family ads
Fixed formats (width x height in mm)
Rates (b/w and colour)
Would you like to place family ads? Just call us. Our team will be happy to advise you.
1/1 page (208 x 270)
e 6,200
1/2 page (208 x 134 horizontal, 102 x 270 vertical)
e 3,350
1/4 page (102 x 134)
e 1,850
Now NEW: 1 online advert
valued at € 650 included.
Discounts:
None, as basic rates have already been reduced. Recruitment and classified ads
are not included in current contracts, agency commissions will be granted.
Frequency:
Weekly (every Thursday)
Ad closing and cancellation date:
Wednesday of the week preceding publication, 12 am.
(exact dates listed in editorial schedule: www.TextilWirtschaft.de/mediakit)
20 | 21
TextilWirtschaft Classifieds
mm rate (b/w and colour) e 8.35
1/1 page type area: 189 mm w x 260 mm h = 3 columns
1 column 2 columns 3 columns = 60 mm
= 125 mm
= 189 mm
Preferred positions:
Orders placed subject to the availability of fixed positions will not be accepted.
Makeup is done in accordance with typographic considerations. This produces a
certain number of make-up rules and final decisions rest with the publisher.
Contact:
Recruitment ads print and online
Lisa Perl, Phone +49 69 7595-3093, [email protected]
Lisa Paetow, Phone +49 69 7595-3102, [email protected]
Artwork:
We require digital data. Transmission modes: [email protected]
(for data volumes up to 10 MB)
Classified ads
Heike Schmidt, Phone +49 69 7595-1714, [email protected]
Petra Müller, Phone +49 69 7595-1719, [email protected]
Printing method and technical information:
see pages 12+13
Family ads
Dirk Bornhütter, Phone +49 69 7595-1713, [email protected]
Cassandra Pfaff, Phone +49 69 7579-1712, [email protected]
Online recruitment ads
TWJobs
Classical job advertisements
(professional groups in central functions*)
Store Manager,
Visual Merchandiser
Sales/Fashion Consultant
Trainees
Single advertisement
e650 e 290 e165 e65
One-off extensions
e365 e190 e110
3 ads
e1,875
5 ads
e2,950 e1,175 e750
10 ads
e5,650 e1,900 e1,400
15 ads
e7,950 20 ads
e10,200 25 ads
e12,250 The reserved quotas will be available for a year once your first vacancy ad has been booked. The runtime for each advertisement is 4 weeks.
Vacancy ads not reserved from the quota will lapse after that year and are not transferable.
Larger quotas available on request. For larger quotas, please send us your vacancy ads via an XML interface.
Special advertising formats Rates
Top job Your vacancy ad is also displayed on the TWJobs homepage as well as subpages with the company logo and job description
e 150/week
Refresh After running for 2 weeks, your ad will once again appear at the top of the list of hits and will be dispatched again to jobmail subscribers.
e 75
Your advantages of an online presence:
Reach without wastage
• four weeks online at TWJobs
• 45,000 unique users
• free additional publication on partner job sites
• average number of clicks on classical recruitment ads: 600 - 800
• JobMail sent by email to suitable candidates
• average number of clicks on retail positions: 400 - 500
* professions in central functions are:
design, clothing technology, production, product
management, area management, purchasing,
merchandising, sales, centre management,
management positions
TW Employer Branding
Print
Online
Introduce yourself as an employer in editorial specials in TextilWirtschaft, including the
publication of the wide-ranging „Working in Fashion“ employer study.
Company profile
Microsite with:
• logo
FormatsRates
• address data
1/1 page
e 12,720
• number of employees
Junior page
e8,580
• company description
1/2 page vertical or horizontal
e7,650
• description of professions
sought, e.g. for:
a) professionals/
executives
b) graduates
c) retail
• Formats and discounts, see pages 12-13
BUSINESS
Karriere
DIE TOP-PERFORMER
In der TW-Studie „Working in Fashion 2015"
konnten die Teilnehmer ausgewählte
Arbeitgeber in zehn Kategorien beurteilen.
• contact person details
• link to own careers web
page
• linking to jobs on TWJobs
• image choice
HAUPTSACHE PRIMA KLIMA
Anteil der Befragten, denen die folgenden Leistungen bei einem Arbeitgeber wichtig sind
Gutes Betriebsklima
99%
99%
Gute Weiterbildungsmöglichkeiten
Sicherer Arbeitsplatz
• logo (linked) to TWJobs
homepage in rotation
98%
96%
Work-Life-Balance
96%
Zukunfts- und Wachstumspotenzial
91%
Soziale Verantwortung
89%
Attraktive Produkte
85%
Internationales Arbeiten
67%
Basis: Alle Befragten
40
100%
Gute Karrieremöglichkeiten
Gutes Gehaltsniveau
Quelle: TW-Studie Working in Fashion 2015
TextilWirtschaft Nr. 24 _ 2015
Editorial
Employer branding ad
1 year online
Other print specials:
• employer branding for young professionals, see page 38
• further banners, see page 26
• employer branding in retail, see pages 40-41
22 | 23
TW Employer Branding
e 990
• only one or two clicks
away from the home
page
TextilWirtschaft digital
Ad price list TextilWirtschaft digital 2016, No. 20
TextilWirtschaft digital
In addition to a comprehensive website at www.TextilWirtschaft.de, TextilWirtschaft‘s digital
media contain the daily email newsline TextilWirtschaft today, the weekly email newsline
TextilWirtschaft trend, a comprehensive online appointments section as well as an app for the
iPad and iPhone. The web offer is available via mobile website. Additionally, the smartphone app
is available via iTunes Store and also Google Play-Store. The full use of all digital channels is a fix
part of the subscription and therefore paid for content.
Website TextilWirtschaft.de
Retail and industry decision makers can find on www.TextilWirtschaft.de all relevant news
for the daily fashion business. Exclusive top stories, extensive catwalk analyses, the biggest
online recruitment section within the industry and a broad information and research offer make
TextilWirtschaft.de the leading website for all those who need to know this industry sector.
TextilWirtschaft online is IVW verified.
TextilWirtschaft online is part of
the internet facts of AGOF.
Visits: 725,354*
Pageimpressions 2,243,478*
Unique User: 150,000*
*source: IVW, June 2015
*source: internet facts 2015-01, single month
Rates and Sizes Website TextilWirtschaft.de | Home | Business | Fashion & Scene
Section: Home | Business | Fashion & Scene
XXL-Banner Top
Skyscraper
x
Layer
XXL-Banner Bottom
Standard Banner
Content
Ad
Wallpaper
Content
Ad
Floor Ad
Formats
Width x height
Rate for 1 week
Rate for 1 week
in pixel
exclusive
2 x rotation
on Business
or Fashion & Scene
XXL-Banner
975 x 100 (Top) or 960 x 100 (Bottom)
e1,650
e930
Skyscraper 250 x 700
e1,900
e1,100
Skyscraper Sidebar
300 x 500
e1,700
e1,000
Wallpaper 975 x 100 and
250 x 700
e 2,400
e1,250
Content Ad
300 x 300
e 1,600
Layer/Banderole by arrangement
e 2,500
Standard Banner 570 x 85
e 1,400
Floor Ad 960 x 100
e 1,700
Skyscaper
Contact:
Anne Kempf, Phone +49 69 7595-1206, [email protected]
Sidebar
e900
–
e800
– Discount rate:
Grading
• € 5,000 • € 10,000 • € 15,000
• € 23,000 • € 30,000 • € 37,000 • € 45,000 TextilWirtschaft discounts can be transferred to bookings
on TextilWirtschaft digital. The reverse is not possible.
The most favourable discount will apply in each case,
agency commissions will be granted.
Data delivery:
3 working days before publication by e-mail to:
[email protected].
File formats:
Gif and Flash data files, AdTags, maximum file size 80 KB.
Specification for flash advertising:
www.TextilWirtschaft.de/spezifikationen
Payment terms:
3% discount for pro forma payment or payment
on order confirmation before the publication date.
2% discount for payment within 14 days of date of invoice.
Payment net within 30 days of date of invoice.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
x
24 | 25
TextilWirtschaft digital
3%
5%
10 %
15 %
20 %
25 %
30 %
Video-Ads and Galleries | TWJobs
Ad price list TextilWirtschaft digital 2016, No. 20
Superbanner
Video-Ad
Skyscraper
Formats
Width x height
in pixel
rate for
1 week
rate for
4 weeks
Video-Ad by arrangement
e2,100
–
–
2,500
Banner in picture galleries max. 562 x max. 338
Discount rate (exept TWJobs):
Grading
•
•
•
•
•
•
•
Contact:
Anne Kempf, Phone +49 69 7595-1206, [email protected]
XXL-Banner
Banner
in picture galleriesTop
Skyscraper
XXL-Banner
Formats
TWJobs
Width x height
in pixel
rate for
1 week
rate for
4 weeks
Superbanner 782 x 90
e575
e1,790
Skyscraper 160 x 600
e690
e2,190
Content Ad 300 x 250
–
e 990
rate for
1 year
ContentAd
Section: TWJobs
Company profile
(more information see page 23)
3%
5%
10 %
15 %
20 %
25 %
30 %
Data delivery:
3 working days before publication by e-mail to:
[email protected].
For TWJobs: [email protected]
File formats:
Gif and Flash data files, AdTags, maximum file size 80 KB.
Specification for flash advertising:
www.TextilWirtschaft.de/spezifikationen
Payment terms:
3% discount for pro forma payment or payment
on order confirmation before the publication date.
(in rotation)
Company
profile
5,000
10,000
15,000
23,000
30,000
37,000
45,000
TextilWirtschaft discounts can be transferred to bookings
on TextilWirtschaft digital. The reverse is not possible.
The most favourable discount will apply in each case,
agency commissions will be granted (except TWJobs).
employer
ContentSuperbanner Ad
E
E
E
E
E
E
E
e 990
2% discount for payment within 14 days of date
of invoice.
Payment net within 30 days of date of invoice.
Bank:
Contact:
Lisa Perl, Phone +49 69 7595-3093, [email protected]
Lisa Paetow, Phone +49 69 7595-3102, [email protected]
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
Newsline TextilWirtschaft today | Newsflash | Rates and Sizes
Ear space
Newsline TextilWirtschaft today
Exactly at 5pm every day the Newsline TextilWirtschaft today reports on the top news directly to the email
accounts of decision makers from retail and industry. Around 10,250 subscribers (publisher‘s data) expect their
news from retail and industry. The newsline is a fixed part of the TextilWirtschaft subscription and therefore
payable by the user.
Sponsoring placement
Newsflash TextilWirtschaft today
The email newsflash brings Newsline TextilWirtschaft today subscribers the day’s relevant news right when
they break
Content banner
Newsline
Formats
Width x height
in pixel
Rates
for 5 ads
Ear space 630 x 75
e1,950
Sponsoring placement
595 x 120
e1,470
Content banner 530 x 190
e1,200
Ear space Newsflash
630 x 75
Content banner
e3,900
(for 10 issues)
Discount rate:
Grading
•
•
•
•
•
•
•
E
E
E
E
E
E
E
5,000
10,000
15,000
23,000
30,000
37,000
45,000
3 %
5 %
10 %
15 %
20 %
25 %
30 %
TextilWirtschaft discounts can be transferred to bookings
on TextilWirtschaft digital. The reverse is not possible.
The most favourable discount will apply in each case,
agency commissions will be granted.
Data delivery:
3 working days before publication by e-mail to:
[email protected].
Ear space Newsflash
File formats:
Gif and Flash data files, AdTags, maximum file size 80 KB.
Specification for flash advertising:
www.TextilWirtschaft.de/spezifikationen
Payment terms:
3% discount for pro forma payment or payment
on order confirmation before the publication date.
2% discount for payment within 14 days of date
of invoice.
Payment net within 30 days of date of invoice.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
Contact:
Anne Kempf, Phone +49 69 7595-1206, [email protected]
26 | 27
TextilWirtschaft digital
Newsline TextilWirtschaft trend | Fashion Flash | Rates an Sizes
Ad price list TextilWirtschaft digital 2016, No. 20
Ear space
Newsline TextilWirtschaft trend
The Newsline TextilWirtschaft trend arrives every Tuesday and informs subscribers via email about the trends at
POS. At the moment, around 10,250 subscribers (publisher‘s data) receive the email Newsline TextilWirtschaft
trend additionally as part of their subscription package.
Fashion Flash
Subscribers of Newsline TextilWirtschaft trend receive especially important news immediately via
Fashion Flash.
Sponsoring placement
Newsline TextilWirtschaft trend
Formats
Width x height
in pixel Rates
for 4 issues
Ear space 630 x 75
e1,750
Sponsoring placement 595 x 120
e1,200
Content banner 617 x 220
e1,100
Ear space Fashion Flash 630 x 75
Contact:
Anne Kempf, Phone +49 69 7595-1206, [email protected]
Content banner
Discount rate:
Grading
•
•
•
•
•
•
•
E
E
E
E
E
E
E
5,000
10,000
15,000
23,000
30,000
37,000
45,000
3 %
5 %
10 %
15 %
20 %
25 %
30 %
TextilWirtschaft discounts can be transferred to bookings
on TextilWirtschaft digital. The reverse is not possible.
The most favourable discount will apply in each case,
agency commissions will be granted.
Data delivery:
3 working days before publication by e-mail to:
[email protected].
Ear space Fashion Flash
File formats:
Gif and Flash data files, AdTags, maximum file size 80 KB.
Specification for flash advertising:
www.TextilWirtschaft.de/spezifikationen
Payment terms:
e3,900
(for 10 issues)
3% discount for pro forma payment or payment
on order confirmation before publication date.
2% discount for payment within 14 days of date
of invoice.
Payment net within 30 days of date of invoice.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
Mobile website | Smartphone app
The web offer is available via mobile website. Additionally, the smartphone app is available via
iTunes Store and Google Play-Store.
Interstitial
The interstitial appears directly after opening the mobile website or app, the standard banner
will be shown on the contents page and at article level (in the booked sections Business, Fashion
or Scene). The full use of the mobile website / app is a fixed part of the subscription and therefore paid for content.
Discount rate:
Grading
•
•
•
•
•
•
•
E
E
E
E
E
E
E
5,000
10,000
15,000
23,000
30,000
37,000
45,000
3 %
5 %
10 %
15 %
20 %
25 %
30 %
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Format in pixel (Width x height)
gif- or jpeg
Rates
for 1 week
TextilWirtschaft discounts can be transferred to bookings
on TextilWirtschaft digital. The reverse is not possible.
The most favourable discount will apply in each case,
agency commissions will be granted.
Interstitial
300 x 480 e2,200
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e420
3% discount for pro forma payment or payment
on order confirmation before the publication date.
2% discount for payment within 14 days of date
of invoice.
Payment net within 30 days of date of invoice.
TextilWirtschaft mobile offers are IVW verified.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
Visits (mobile website and smartphone app): 108,787*
Page Impressions (mobile website and smartphone app): 262,670*
Standard banner
*Source: IVW, June 2015
Contact:
Anne Kempf, Phone +49 69 7595-1206, [email protected]
28 | 29
TextilWirtschaft digital
All prices exclude VAT.
TW special edition Top Fashion
Ad price list TextilWirtschaft 2016, No. 69
TextilWirtschaft special edition Top Fashion
The high end of the fashion business. Global brands. International luxury manufacturers and
retailers. Womenswear, menswear, accessories, footwear. And the people behind the scenes:
Designers, decision-makers, buyers.
Twice a year, right on time for the main buying season, they give their opinions about products,
trends, concepts and the season‘s outstanding labels in Top Fashion.
With the special edition Top Fashion we get TextilWirtschaft’s top fashion specials into the
hands of the decision-makers, thereby letting them know about high-genre must-haves at the
point of sale.
The special edition will be distributed at selected trade fairs and to showrooms in Düsseldorf,
Munich, Salzburg and Zürich.
Publishing dates 2016:
TextilWirtschaft Top Fashion 1/2016
on 30/01/2016
Ad closing date for menswear: 13/01/2016 in TW 3
Ad closing date for womenswear: 20/01/2016 in TW 4
TOP FASHION
DAMENMODE
TextilWirtschaft Top Fashion 2/2016
on 23/07/2016
Ad closing date for menswear: 15/06/2016 in TW 25B
Ad closing date for womenswear: 06/07/2016 in TW 28
Book an ad in TextilWirtschaft‘s specials Top Fashion Men
(TW 3 and TW 25B) or Top Fashion Women (TW 4
and TW 28) and get a second ad within special edition
Top Fashion for free.
This offer applies exclusively to ads in the premium
and top fashion sections.
The special edition cannot be booked separately.
Ad content cannot be changed.
Contact:
Womenswear
Franziska Welp
Phone +49 69 7595-1708
[email protected]
Menswear
Elisabeth Münch
Phone +49 69 7595-1705
[email protected]
Copy price: E 18
FRÜHJAHR 2016
Print run: 5,500 copies (publisher‘s own data)
Die Beletage kann die Augen vor dem Wandel im Markt nicht verschließen: Luxusmarken eröffnen eigene Läden in Bestlagen,
Online wächst weiter rasant. Der Handel ist gefordert, noch sorgfältiger zu kuratieren. Für eine immer informiertere Kundin.
B
ottega Veneta in Frankfurt. Ganz in der
Nähe Dior, der fast zeitgleich einen Store
in der ehemaligen Eickhoff-Boutique an der
Kö in Düsseldorf eröffnete. „Wir waren in der
Vergangenheit bei hervorragenden und professionellen
Multimarken-Händlern
in
Deutschland präsent, wie es sie in anderen
Ländern gar nicht gab. Wir haben weiterhin
einige deutsche Wholesale-Kunden. Doch die
Zeiten haben sich geändert“, erklärt Sidney
Toledano, CEO von Christian Dior.
Der Multilabel-Handel ist gefordert. Und das
nicht nur durch die Retail-Expansion von Luxusmarken. Auch die Konkurrenz im Netz
wächst bekanntlich rasant. So schätzt die Unternehmensberatung McKinsey in einer gemeinsamen Studie mit dem italienischen Luxusverband Altagamma das Online-Marktvolumen von Luxusgütern auf rund 14 Mrd.
Euro im Jahr 2014. Die Studie prognostiziert,
dass sich der Online-Anteil der weltweiten
Luxusumsätze in den nächsten zehn Jahren
von 6% auf 18% verdreifachen wird.
Stella McCartney
42
TW TOP FASHION 02 / 2015
Um ein größeres Stück von diesem Kuchen abzubekommen, fusionierten der britische Onlinehändler Net-a-porter und das italienische Unternehmen Yoox. Gemeinsam
kommen beide auf einen Umsatz von rund
1,3 Mrd. Euro und rund zwei Millionen Kunden weltweit. Kunden in Mailand wie in
München, in London wie in Lippstadt. Dort
und andernorts bewahrt man Ruhe. „Unser
Haus hat eine Jahrzehnte lange Übung darin,
individuell zu sein und zu bleiben“,sagt Oliver
Hüsken, Hüsken, Lippstadt. „Deshalb sind gute Partnerschaften und lange Gespräche mit
den Luxusmarken notwendig, um sich auf räsonable Budgets zu einigen.“ Wo das nicht
funktioniere, könne man sich durchaus vorstellen, bestimmte Namen durch individuellere Labels zu ersetzen.
Das zahle sich langfristig aus, ist Clemens
Wirschke, C. Wirschke, Düsseldorf überzeugt:
„Wir haben von Anfang an viel Spaß mit
Odeeh gehabt.Ein einzigartiges Label mit speziellen Stoffen, toller Verarbeitung“. Aber
auch Odeeh – inzwischen längst kein Geheimtipp mehr – ist kein Selbstläufer. Man
müsse viel dazu erzählen, aber dann wachse
man auch mit diesen Labels stetig.Für Wachstum sorgt das Erfolgsthema des Frühjahrs:
der Hippie-Look à la Valentino. Solange er sich
von den omnipräsenten Spitzenkleidern der
Vertikalen deutlich abhebt. „Lange HippieKleider von Pucci oder Missoni haben sich
sensationell verkauft“, berichtet Evelyn Hammerström, Jades, Düsseldorf. Bei Marion
Heinrich in München zählt Chloé zu den Topsellern: „Die Kollektion entspricht gerade voll
dem Zeitgeist, Spitzenkleider und extravagante Hippie-Blusen sind Musts.“
Flares zählen in der modischen Spitze ebenfalls zu den Topsellern – in Bielefeld wie in
New Jersey. „Der Seventies-Trend hat die Denim-Geschäfte deutlich belebt“, sagt auch
Klaus Ritzenhöfer, Inhaber Apropos, Köln.
„Die Nachfrage nach Flares war schon Anfang
der Saison riesig. Denim-Brands, die in der
Lage waren, diese Nachfrage zu befriedigen,
hatten bei uns eine gute Frühjahrssaison.“
Carlotta Carniani,DOB-Einkäuferin bei der internationalen Top-Adresse Luisa Via Roma,
Florenz,lobt explizit J Brand als „super beständiges Label in diesem Bereich“. Gut bewertet
werden auch Mother und AG Adriano Goldschmied.
Ein weiteres Erfolgsthema sind oversized
Mäntel. Schlicht müssen sie sein. Weich und
fließend. Stärker angefasst wird auch die Culotte, beobachtet etwa Michael Meyer, Meyer
Potz, Düsseldorf. „In unseren Brunello Cucinelli-Stores haben wir sie richtig gut verkauft.“ Auch wenn das Gros der Umsätze mit
schmalen Hosen erzielt werde. „Die wichtigsten Produkte kommen nach wie vor aus dem
Strickbereich,kombiniert mit herrlich gemusterten Blusen und schmalen Hosen “, resümiert Oliver Hüsken. Must-haves, um diesen
Look zu komplettieren, sind Mini Bags.
Die It-Bags schrumpfen weiter, zumindest
was ihre Größe betrifft. Louis Vuitton launcht
mit der Linie „Nano“ Micro-Versionen seiner
Taschen-Ikonen. Ungebrochen ist im Segment der Luxus-Accessoires die Begehrlichkeit von Céline-Taschen. Seit der Überarbeitung der Modelle wird auch Chloé wieder gut
besprochen.
Die Taschen werden kleiner, die Schuhe flacher. Der Sneaker-Hype dauert an. „Sneaker
sind einfach ein Fashion-Update“, sagt Alex
Eagle, The Store, Berlin. Schuhe und Accessoires sind neben Uhren und Schmuck das
Segment im Luxusmarkt,das nach Prognosen
der Beratungsfirma Bain & Company mit 4 %
in diesem Jahr am stärksten wachsen wird.
Bekleidung soll um 3 % zulegen.
Vielversprechende Namen im Designerbereich sind aktuell Tory Burch, MSGM und
Carven.Und immer wieder The Row.„Die modernen Schnitte, die Qualität der Materialien.
Easy und rich“, schwärmt Heinrich. Unverzichtbar vielerorts auch Balmain und Isabel
Marant, inklusive Zweitlinie Etoile.
In die unteren
Preissegmente der Beletage kommt Bewegung. „Wir werden unser
Budget für Designermode etwas anpassen
und dafür das Limit für Accessoires erhöhen“,
sagt Meyer. Zudem sollen in der Bekleidung
künftig Bridge-Kollektionen, die sich zwischen dem Premium- und Designersegment
bewegen, eine größere Rolle spielen.
Eine Chance für neue Namen. Alex Eagle
glaubt etwa an die denimlastige Kollektion
von Katie Green. Katherine Yoo vom OnlineTop-Player TheCorner.com, setzt auf Labels
wie Off-White und Vetements. Luisa-Einkäuferin Carniani ist überzeugt: „Philosophy
wird ganz stark kommen. Das Label wurde
von Lorenzo Serafini entstaubt und neu erfunden.“ Vielleicht das Richtige für ein Segment, das sich ständig neu erfinden muss. :
JUDITH KESSLER
TW TOP FASHION
02 / 2015
43
Print advertisements are transferred 1:1 free of charge to the iPad edition.
Details on pages 18 and 19.
TW special edition elements
Ad price list TextilWirtschaft 2016, No. 69
TextilWirtschaft elements - Shoes. Bags. Accessories.
The season in full view. Twice a year the special edition of TW elements bundles the trends,
looks, news, business and labels in a single issue. High quality, sophisticated and to the point.
TW elements is aimed at all who earn their money from shoes, bags and accessories and so is
an indispensable tool for the retail buying season.
Distributed to selected trade fairs and dispatched directly to the decision makers in retail and
industry, TW elements offers the best environment for your advertising message.
Book an ad in the shoes, bags and
accessories specials of TextilWirtschaft and
your advertisement will also appear in the
TW elements special edition at no extra cost.
The special edition cannot be booked
separately.
Ad content can be changed by arrangement.
Contact:
Ann-Christin Bühler
Phone +49 69 7595-1707,
[email protected]
Publishing dates 2016:
TextilWirtschaft elements - Shoes. Bags. Accessories. - 1/2016
on 22/02/2016
Deadline for printing material: 10/02/2016
TextilWirtschaft elements - Shoes. Bags. Accessories. - 2/2016
on 15/08/2016
Deadline for printing material: 03/08/2016
User: BERTHOLD - Ausdr: 08-11-2015 14:44.. - Prod:
TWEL - LayDesk:
xEL_Damenschuhe - Ausg.:
02_2015 - Sei 0/ X020 - Letzte Änd.: 08-07-2015
17:48
DIE LOOKS
Copy price: E 18
Print run: 5,500 copies (publisher‘s own data)
Damenschuhe
Herrenschuhe
Taschen
Accessoires
Print advertisements are transferred 1:1 free of charge to the iPad edition.
30
88
126
156
Details on pages 18 and 19.
A.S. 98
20
TW e le m e nts _ 02 _ 2015
TW elements _ 02 _ 2015
21
30 | 31
TextilWirtschaft Offprint
TW special edition Bodywear
Ad price list TextilWirtschaft 2016, No. 69
TextilWirtschaft special edition Bodywear
The special edition Bodywear is published twice a year, right on time for the main buying
season. It includes the underwear, nightwear, swimwear, sports underwear and hosiery musthaves from all of the TextilWirtschaft bodywear specials.
Exclusive content, high-quality images and precise analyses make the special edition complete
that reports at first hand on what is happening in the bodywear industry.
Book an ad in the special Bodywear section of TW 1B and
TW 26 and get an ad free of charge in the special edition
BODYWEAR. The special edition cannot be booked
separately. Ad content cannot be changed.
Contact:
Maddalena Sassanelli
Phone +49 69 7595-1737,
[email protected]
The distribution in German specialist stores and at international buying events puts you in
touch with the industry’s decision-makers.
Publishing Dates 2016:
TextilWirtschaft Bodywear 1/2016
on 23/01/2016
Ad closing date: 18/12/2015 in TW 1B
TextilWirtschaft Bodywear 2/2016
on 02/07/2016
Ad closing date: 22/06/2016 in TW 26
Copy price: E 18
Print run: 5,000 copies (publisher‘s own data)
BODYWEAR
FRÜHJAHR 2016
Body & Beach
HEISSE WARE, das ist es, was der Markt braucht. Damit
die Menschen fasziniert und verführt sind von Lingerie,
Dessous und Bademode.
D
ie DOB mit ihren transparenten Seidenblusen und Viskose-Tops macht es der DessousBranche im nächsten Sommer
leicht. Denn echte Fashionistas kombinieren schon seit
längerem den richtigen BH zur Trend-Bluse.
Nun soll auch der breite Markt nachziehen.
Dabei gibt es zwei Richtungen: Manche Frauen nutzen Hauttöne, damit sich der Bra nicht
unter ihrem Top abzeichnet. Andere setzen
gezielt auf den sexy Kontrast – mit schwarzem BH oder einem Bustier in Pink, Azur oder
Orange. „Die Kundinnen suchten in diesem
Frühjahr nach kräftigen Farben“, berichtet
nicht nur Gisela Steinborn von Baeumcher in
Wiesbaden. Und auch Häuser wie Garhammer in Waldkirchen bestätigen den Trend hin
zu farbigen Dessous.
Ein zweites Thema funktionierte ebenso gut:
technische Neuheiten. „Wir haben im Frühjahr mit Aktionen an den Spacer-BH und seine Vorzüge herangeführt“, erzählt Heike Dauber von Leffers, Oldenburg. „Der Abverkaufserfolg war hervorragend, wir haben unsere
Umsätze mit Spacer-Artikeln verdreifacht.“
Dennoch verlief die Saison für alle, die mit
Wäsche handeln, genau so wenig zufriedenstellend wie für den Modehandel insgesamt.
Von minus 1% in der Abverkaufsphase zwischen Februar bis Mai (auf einer Vorlage von
minus 4,5 %) spricht die GfK Nürnberg für das
Wäsche-Segment. Im TW-Testclub verzeichneten die Mitglieder zwar gestiegene Umsätze mit Herrenwäsche, allerdings weniger gute Ergebnisse mit Bademode und Dessous.
„Die Saison glich einer Achterbahnfahrt“,
heißt es unisono aus der Branche.
DISZIPLIN. Handel und Industrie verhalten sich trotz des uneinheitlichen Saisonverlaufes und des hohen Warendrucks disziplinierter als in den Vorjahren. Viel stärker beschäftigt man sich damit, wie Strukturen und
Kollektionsinhalte auf die Marktsituation
Skiny
10
TW BODY & BEACH 02 / 2015
ausgerichtet werden können. Viele Hersteller
überarbeiten Lieferrythmen und Kollektionen und verbessern ihr NOS-Angebot:Es wird
nicht nur um Modefarben angereichert, sondern auch segmentübergreifend gedacht von
Lingerie über Dessous bis zur Beachwear. Einige Beispiele: Bee Dees strafft die Kollektion
und streicht Liefertermine, „um dem Handel
einen längeren regulären Abverkauf zu ermöglichen“. Skiny baut mit einer GlamourSwimwear-Kollektion nach oben hin an. Triumph stärkt die Einstiegspreislage bei Dessous. Und Rösch lanciert eine neue
Loungewear-Kollektion.
PREISE. Viel diskutiert werden mögliche
Preiserhöhungen im Ein- und Verkauf. „Der
volatile Kurs des Euro gegenüber dem US-Dollar sorgt für Nervosität und Unruhe in allen
Märkten“, sagt Matthias Conzelmann, Geschäftsführer Nina von C. (siehe S.35). Nicht
wenige in der Branche rechnen spätestens
zum Jahreswechsel 2015/16 mit Erhöhungen.
Um diese zu umgehen, kommen vielfach
neue Qualitäten zum Einsatz. Oder man versucht an kleinen Dingen zu sparen: Eine eingedruckte Pflegeanleitung anstelle eines
Hang Tags bringt zwar nur wenige Cents pro
Teil, jedoch viele Tausend Euro in der Menge.
Doch zurück zu den Fashionistas. Für diese
halten die Hersteller zur kommenden Orderrunde eine Vielfalt an neuen Produktideen
parat.Der modische,bügellose Soft-BH wird in
immer neuen Schnitten und Qualitäten aufgelegt. Das Angebot an Höschen-Formen wird
in vielen Serien noch einmal aufgestockt, die
String-Form findet wieder mehr Beachtung in
der Kollektionserstellung. Softeis-Farben wie
Mint, milchiges Rosé, Lavendel und Flieder
bieten sich als feminine Alternative zu Nude
an. Pop-Colors, „die viele noch aus den 80er
Jahren kennen“, so Heike-Stefanie Bodamer,
Head of Product & Design bei Schiesser, setzen Farbakzente. Besonders gefragt sind neue
Spitzen. „Am besten allover“, so Claudia Klei-
nert, als neue Designerin verantwortlich für
Conturelle. Bügel-BHs mit dreigeteiltem Cup,
aber auch „Soft-Bras in gemoldeter Spitze gehören zu den Trendthemen des kommenden
Sommers“ , ist auch Heike Dückers, Head of
Design bei Hanro überzeugt.
Junge, freche Nachtwäsche im Mix & Match,
aufgemischt mit neuen Formen wie Jumpsuit
oder One Piece, gehören seit längerem zu den
guten Abverkaufsthemen. Der Trend zu unkomplizierter Nachtwäsche in bunten Farben
und fröhlichen Dessinierungen ist im konsumigen Marktsegment ungebrochen. Und soll
sich fortsetzen, angefeuert durch neue Formen wie Culotte-Hose oder Kimonojacke. In
der konsumigen Night- und Homewear zeichnet sich eine Entwicklung hin zu Jerseyhosen
ab. Bedruckt in Karo- und Streifen-Optiken,
oder ganz pur und fließend für den Yoga-Style.
BEACHWEAR. Wenig verlässlich zeigt
sich bislang der Abverkauf von Bademode. „Eine Bilanz lässt sich frühestens im August ziehen“, sagt nicht nur Marjoke Breuning von
Maute-Benger, Stuttgart. Gut angenommen
werden Cover-up-Angebote. Hier wünscht sich
der Handel noch besser abgerundete Pakete
für die Präsentation. Zur neuen Saison setzen
die Hersteller auf Schwarz/Weiß-Themen und
Festival-inspirierte Boho-Styles: Viskose-Hosen, bunt bedruckte Maxikleider und Tuniken
im Patchwork- und Mustermix. In der Swimwear rückt das Dekolleté in den Fokus, der Einteiler gewinnt durch viele Schmuck-Details
und Drapierungen an Attraktivität.
Auch bei den Männern sollen technische Innovationen punkten. Hugo Boss bringt eine
nachhaltige Tagwäsche-Serie aus Sea Cell auf
den Markt. Mey ergänzt das ‚Drunterhemd’
mit einer passenden Hose. Hanro, Jockey, Skiny und Mey bauen zudem ihre Boxershorts
aus. Und setzen auf dekorative Prints. Viel zu
schade zum Verstecken.
:
ALEXANDRA VON RICHTHOFEN
TW BODY & BEACH 02 / 2015
11
Print advertisements are transferred 1:1 free of charge to the iPad edition.
Details on pages 18 and 19.
TW Russia
Ad price list TextilWirtschaft 2016, No. 69
TW Russia
Book format: 230 x 300 mm
In its TW Russia special edition, TextilWirtschaft focuses its aim on the fashion market in Russia.
Discounts:
None, these ads are not included in current contracts.
Agency commissions will be granted.
Collections and trends from Germany in womenswear, menswear, bodywear and accessories are
on display at the CPD in Düsseldorf and CPM in Moscow, ­illustrating with large visual displays
the strengths of the German labels for the Russian market.
The special edition is published in two languages (Russian and German) and targets Russian
buyers and project developers. The special edition is already being distributed in the conventional TW format in Düsseldorf to coincide with the CPD. A special edition is also being
exclusively distributed in Moscow at the CPM/German stand and in selected showrooms and
luxury hotels. An electronic edition of the magazine can also be found at TextilWirtschaft.de.
Formats and rates:
Publishing Dates 2016:
2/1 page (460 x 300 mm)*
e 6,900
1/1 page (230 x 300 mm)*
e 3,750
½ page vertical (113 x 300 mm)* e 2,250
½ page horizontal (230 x 150 mm)*e 2,250
* Width x height plus 4 mm trim outer edge and inner edge
Copy price: E 6
TextilWirtschaft Russia 1/2016
Date of publication 25/01/2016
Ad closing date: 10/12/2015
TextilWirtschaft Russia 2/2016
Date of publication 20/07/2016
Ad closing date: 22/06/2016
Contact:
Olga Volkmann
Phone +49 69 7595-1704,
[email protected]
Print run: 10,800 copies (publisher`s own data)
32 | 33
TextilWirtschaft Offprint
Technical data:
Printing and binding:
Cover: sheetfed offset
Content: commercial web offset (Heat-Set),
adhesive binding
Please note that picture and text elements must be placed
3mm from the gutter of the magazine.
Artwork:
We prefer digital data in accordance with the technical
standards of Deutscher Fachverlag GmbH. We require a
colour accurate digital proof.
Transmission modes:
File box and e-mail are possible: information on request.
Payment terms:
3% discount for pro forma payment or payment on order
confi rmation before the publication date.
2% discount for payment within 14 days of date of invoice.
Payment net within 30 days of date of invoice.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
TW Labels to Watch
Ad price list TW Labels to Watch 2016, No. 7
TextilWirtschaft Labels to Watch
Book format: 176 x 262 mm
Twice a year, TextilWirtschaft Labels to Watch showcases the most exciting labels from all
segments: womenswear, menswear, shoes, bodywear and accessories.
These are labels that win you over with their variety, individuality and original ideas, keeping
up the suspense and creating new highlights in their product ranges.
TextilWirtschaft Labels to Watch is the industry‘s reference tool, offering an attractive
environment to display your label using ads, company profile or a combination of both.
Withdrawal date corresponds to the advertising and copy
deadline.
Publishing dates 2016:
TextilWirtschaft Labels to Watch 1/2016
on 28/01/2016
Ad closing date: 04/01/2016
Print run: 29,000 copies (publisher‘s own data)
Insert in TW 4 + 29 and additional distribution
Copy price: E 7
Contact:
Franziska Welp
Phone +49 69 7595-1708
[email protected]
Sebastian Beutel
Phone +49 69 7595-1706
[email protected]
TextilWirtschaft Labels to Watch 2/2016
on 21/07/2016
Ad closing date: 27/06/2016
Discounts:
None, these ads are not included in current contracts.
Agency commissions will be granted.
Technical data:
Printing and binding:
Cover: sheetfed offset
Content: commercial web offset (Heat-Set),
adhesive binding
Please note that picture and text elements must be
placed 3mm from the gutter of the magazine.
Artwork:
We prefer digital data in accordance with the technical
standards of Deutscher Fachverlag GmbH. We require a
colour accurate digital proof.
Transmission modes:
File box and e-mail are possible:
information on request.
Payment terms:
3% discount for pro forma payment or payment
on order confirmation before the publication date.
2% discount for payment within 14 days of date
of invoice.
Payment net within 30 days of date of invoice.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
TW Labels to Watch
Ad price list TW Labels to Watch 2016, No. 7
Stiched-in/loose inserts and tip-ons on request
Graphical realisation of the profile:
Creation of your profile by TextilWirtschaft.
Two correction runs are free of charge.
Rates ad:
2/1 page: E 4,430
1/1 page: E 2,390
The combination
(company profile and ad):
2/1 page: E 2,940
Rate profile:
1/1 page: E 1,760
Width x height plus 4 mm trim outer edge and inner edge, 2/1 page: 352 x 262 mm and 1/1 page: 176 x 262 mm
Print advertisements are transferred 1:1 free of charge to the iPad edition.
Additional offer Newsline TextilWirtschaft trend:
Details on pages 18 and 19.
Book four content ads in our Newsline TextilWirtschaft trend
additionally at a preferential price of € 950 (regular price
€ 1,100).
34 | 35
TextilWirtschaft Offprint
TW Stores & Systems
Ad price list TextilWirtschaft 2016, No. 69
STORES
& SYSTEMS
NEWS
FASHION
BUSINESS
TextilWirtschaft STORES & SYSTEMS 2017
Book format: 176 x 262 mm
The TextilWirtschaft guide is a reference tool and important aid for those working in retail
­fashion sector. It provides impetus and guidance for the fashion trade across all channels.
It focuses on specific business solutions from the following areas:
Discounts:
These ads are not included in existing advertising contracts.
Agency commissions will be granted.
Book an ad in the Läden Buch as well as the combination in
TW STORES & SYSTEMS and get a discount of 10%.
• Store Design, Architecture & Visual Merchandising
• Logistics, SCM & Fulfilment
• Retail Technology, IT & e-commerce
• Consulting & Business Intelligence
In addition, TextilWirtschaft STORES & SYSTEMS is a suitable environment for service providers
from building technology services, catering and trade fair design and construction.
TextilWirtschaft STORES & SYSTEMS offers comprehensive introduction opportunities to
­specialists from all business sectors.
STORES & SYSTEMS
20
15
Rate image ad:
Rate company profile:
2/1 page: E 3,080
1/1 page: E 1,560
E 1,390
The combination
of profile and image ad:
E 2,830
Width x height plus 4 mm trim outer edge and inner edge, 2/1 page: 352 x 262 mm and 1/1 page: 176 x 262 mm
For an extra charge of € 480 you can add an image spot to your ad or profile in the additional e-book on TextilWirtschaft.de.
All links are inclusive.
TWIT 01_2014
Sei X086 /
86
TWIT 01_2014
Nedap Deutschland GmbH
Retail & Industry Technology
Nedap ist ein führender Anbieter von innovativen und nachhaltigen Lösungen für Artikelsicherung und Store Management. Nedap ist Pionier
in den verschiedensten Retail-Segmenten und
heute führend in den Bereichen RF-/RFID-Artikelsicherungen, RFID-Bestandsmanagementsysteme, Besucherfrequenzmessung und Store
Performance-Managementsysteme.
Nedap wurde im Jahr 1929 gegründet und ist seit
1947 an der Amsterdamer Börse notiert. Das
Unternehmen ist weltweit aktiv. Die Lösungen
von Nedap beruhen auf 40 Jahren weltweit gesammelter Erfahrungen, profunder Marktkenntnis und enger Zusammenarbeit mit führenden
Einzelhändlern. Unsere internationalen Aktivitäten stützen sich auf ein flexibles Netz zertifizierter Partner rund um den Globus.
Nedap-Systeme sind zukunftssicher (RFID-fähig),
skalierbar und kosteneffizient. Wir haben es uns
zur Aufgabe gemacht, sicherzustellen, dass Kunden Ihren Store mit einem optimalen Einkaufserlebnis verlassen und Ihre Rendite geschützt ist.
Unsere Philosophie: „your store – our store.”
Unsere Lösungen:
Elektronische Artikelsicherung (RF/RFID)
RFID-Bestandsmanagement
Besucherfrequenzmessung
Zutrittskontrolle
Ihre Vorteile:
Dauerhafte Senkung des Warenschwunds
Optimale Warenverfügbarkeit
Erhöhte Abschöpfungsquote
Effektive Filialsteuerung
Sei X087 /
87
Publishing date 2016:
on 08/12/2016
Ad closing date: 26/10/2016
Print run: 25,000 copies (publisher ‘s own data)
Special issue within TW 49, issue is poly-wrapped.
STORES
& SYSTEMS
NEWS
KONTAKT
86 I
T +49 2159 81450
[email protected]
www.nedap-retail.de
S & S 2014
Contact:
Anne Kempf, Phone +49 69 7595-1206,
[email protected]
Maddalena Sassanelli, Phone +49 69 7595-1737,
[email protected]
20
15
STORES & SYSTEMS
Nedap Deutschland GmbH
Otto-Hahn-Straße 3
40670 Meerbusch
www.TextilWirtschaft.de
FASHION
BUSINESS
Print advertisements are
transferred 1:1 free of charge
to the iPad edition.
Details on pages 18 and 19.
Technical data:
Printing and binding:
Cover: sheetfed offset
Content: commercial web offset (Heat-Set),
adhesive binding
Please note that picture and text elements must be
placed 3mm from the gutter of the magazine.
Artwork:
We prefer digital data in accordance with the technical
standards of Deutscher Fachverlag GmbH. We require a
colour accurate digital proof.
Transmission modes:
File box and e-mail are possible:
information on request.
Payment terms:
3% discount for pro forma payment or payment
on order confi rmation before the publication date.
2% discount for payment within 14 days of date of invoice.
Payment net within 30 days of date of invoice.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
TW Läden Buch
Ad price list Läden Buch 2016, No. 9
TextilWirtschaft Läden Buch
What are the best retail concepts in 2016? The Läden Buch is a high-quality illustrated book
featuring the year’s Top 50 stores. With large-format images and detailed descriptions the
Läden Buch gives valuable inspiration for your own shopfitting.
Rates and formats:
2/1 page premium position at the beginning of the book 1/1 page position in the middle of the book E 4,310
E 3,050
Width x height plus 4 mm trim outer edge and inner edge, 2/1 page: 500 x 280 mm and 1/1 page: 250 x 280 mm
Take advantage of the invaluable combination of Läden Buch and TW STORES & SYSTEMS.
Rate example:
1/1 page in the Läden Buch Company profile and ad in TW STORES & SYSTEMS E 3,050
E 2,830
Combined
E 5,880
Less 10% discount
E 5,292
ADIDAS, BERLIN
AUF GUTE NACHBARSCHAFT
Lokal statt
global - Adidas Originals hat 2014 ein neues Store-Konzept lanciert. Das soll von Stadt zu Stadt anders
aussehen: Unter dem Motto „Neighbourhood“ fließen
individuelle Begebenheiten des Standortes in die Konzeption ein. So auch im Pilot-Store in Berlin, wo
Merkmale der Hauptstadt sogar bei der Lichtgestaltung
eine Rolle spielten.
Adresse:
Münzstrasse 13-15, 10178 Berlin
Eröffnung:
März 2014
Größe:
297m²
Architektur:
Architekt Stötzer
Ladenbau:
Eyelevel
Licht:
Erco
Foto:
Dirk Tacke
Adidas Originals liebt Berlin. Hier eröffnete das
Urbanwear-Label 2001 den weltweit ersten
Store – und hier haben die Herzogenauracher
nun rund 13 Jahre später ihr neues StoreKonzept lanciert. Und zwar am bestehenden
Standort– auf rund 300m² in der Münzstraße.
Der Laden wurde grundlegend umgestaltet
und setzt voll auf gute Nachbarschaft. Denn
das neue Konzept heißt „Neighbourhood“
und soll die lokale Umgebung in die Gestaltung mit einbeziehen.
In Berlin heißt das konkret: ein rauer, dem
Berlin-Mitte-Flair entsprechender Look. Die
deutsche Hauptstadt stehe für Streetwear,
heißt es, das solle hier ganz deutlich herausgearbeitet werden. Betondecken treffen auf
Regalkonstruktionen aus Holz und Stahl.
An der offenen Decke hängen Strahler an
schwarzen Streben. Schuhe werden sprichwörtlich auf dem Treppchen präsentiert: Auf
den Display-Stufen aus Sichtbeton werden
besondere Schuhtypen herausgestellt. Die
gezackte Treppenform gibt es im Store auch
in anderen Displayelementen, so zum Beispiel
an der Schuhwand in Form der berühmten
drei Streifen. Farblich dominieren Grau und
Weiß. Dazu immer wieder Blau - die Farbe der
Marke. Dem Flair Berlins nachempfunden ist
nach Angaben von Ted Mager, Head of Retail,
auch das Beleuchtungssystem. „Das Highlight
ist eine 3D-Stadtkarte, die in Form unseres
Logos die Store-Umgebung abbildet.“
Der Look, den Adidas gemeinsam mit der kanadischen Agentur SidLee entwickelt hat, ist
insgesamt minimalistisch. Maximaler Fokus
auf die Ware sei das Ziel gewesen, so Mager.
„Das Produkt ist ganz klar sichtbar und so gut
zugänglich für die Kunden.“ Gezeigt werden
nur die Highlights der Kollektion. Herzstück des
Stores ist eine große Sneakerwand. Um die
Verweildauer zu erhöhen gibt es freies Wifi,
Ladestationen für Mobiltelefone, Tablets, auf
denen die Marke erkundet werden kann sowie
Sitzgelegenheiten, damit das auch ausgiebig
getan wird.
Die Store-Offensive ist Teil der neuen Strategie,
mit der das Unternehmen aus Herzogenaurach
Marktanteile gewinnen will. Mehr Fokus auf
das Produkt, gezieltes POS-Marketing, spitzere
Kommunikation, mehr Events: „Ziel ist es, im
stetigen Austausch mit den Trendsettern der
Weltmetropolen zu sein“, sagt Marken-Chef
Arthur Hoeld. Und so gehört zum Neighbourhood-Konzept nicht nur der Ladenbau: Das
ganze Jahr über plant das Unternehmen Events,
um Kunden und natürlich Nachbarn auf die
Fläche zu locken. Produkteinführungen stehen
da ganz oben auf der Agenda, zum Beispiel die
von neuen Sneakermodellen. Darüber hinaus
gibt es Kooperationen mit lokalen Künstlern wie
Grafik-Designerin Saskia Hahn, Fotograf Oliver
Rath und dem Kreativduo Sonice.
Dem Vorbild des Berliner Stores sind im Laufe
des Jahres die Adidas Originals Flagschiffe in
London, Shanghai, Seoul, Moskau, New York
und Paris gefolgt. Überall eben mit Lokalkolorit. Übrigens: Die Kunden des Berliner
Stores können den auch an den Füßen tragen.
Anlässlich der Eröffnung gab es einen eigens
entworfenen Sneaker. Eine Sonderedition des
Modells ZX Flux – mit aufgedruckten Satellitenbildern der Straßen Berlins. Berlin-Mitte für
die Füße quasi. Ein großer Schritt in Richtung
gute Nachbarschaft.
Publishing date 2016:
TextilWirtschaft Läden Buch
on 01/12/2016
Ad closing date: 21/10/2016
Copy price: E 98
Print run: 3,000 copies (publisher‘s own data)
Contact:
Maddalena Sassanelli
Phone +49 69 7595-1737
[email protected]
36 | 37
TextilWirtschaft Offprint
Discounts:
These ads are not included in existing contracts. Agency
commissions will be granted.
Book an ad in the Läden Buch as well as the combination in
TW STORES & SYSTEMS and get a discount of 10%.
Book format: 250 x 280 mm
Withdrawal date corresponds to the advertising and copy
deadline.
Technical data:
Printing: sheetfed offset
Colours: European scale
Artwork:
Digital data with a colour accurate digital proof and its
respective ISO Coated or FOGRA27 measurement devices.
Data transfer:
In order to guarantee that your advertisement is reproduced
in the best possible quality data should not be compressed.
All print and screen fonts used must be included in the fi le
or be converted to paths. The advertisement must be saved
as EPS or print-optimised PDF and include all components
necessary for the data transfer. Images must have a resolution of 300 dpi.
Logos must be saved as vector graphic or line scan with a
resolution of at least 800 dpi. Magnifi cation 1:1.
Transmission modes:
File box and e-mail are possible:
information on request.
TW Young Professionals Offprint
Ad price list TW Young Professionals Offprint 2016, No. 7
TextilWirtschaft Young Professionals special
In November, shortly before the graduates‘ congress, companies can present their strengths
as employers in the TW Young Professionals Special. You have two opportunities to show why
joining your business will be worthwhile:
Image ad:
2/1 page E 6,790
1/1 page E 3,450
Width x height plus 4 mm trim outer edge and inner edge, 2/1 page: 352 x 262 mm and 1/1 page: 176 x 262 mm
Employer profile:
1/1 page (standardised entry) E 1,390
Publishing date 2016:
TextilWirtschaft Young Professionals Offprint
published at the beginning of November 2016
Advertisement and copy deadline: mid-October 2016
Distribution:
• 40,000 copies
• enclosed with TW
• distribution at graduate congress in Cologne
• distribution of 10,000 copies to textile and fashion colleges, and business colleges
Escada SE
Einsteinring 14-18, 85609 Ascheim
Tel: +49 89 9944-4172
Fax: +49 89 9944-1979
E-Mail: [email protected]
www.escada.com
UNTERNEHMEN
Die ESCADA-Gruppe ist eine im Luxusmarkt
tätige Unternehmensgruppe und gehört zu den
weltweit führenden Anbietern von Damenmode
im High-End Segment. Das angebotene Produktportfolio, welches unter den Produktlinien
ESCADA und ESCADA SPORT am Markt platziert
ist, umfasst Bekleidung und Accessoires. Mit einer
Marktpräsenz in über 80 Ländern besteht die
ESCADA-Gruppe aus 18 internationalen Ländergesellschaften und beschäftigt weltweit rund 2.100
Mitarbeiter.
Target group:
EINSTIEGSMÖGLICHKEITEN
• college graduates
• young professionals
• trainees
Als Young Professional bekommen Sie bei uns die
Möglichkeit, sich in Form eines Praktikums, einer
Ausbildung oder per Direkteinstieg einzubringen
und weiterzubilden.
ANFORDERUNGEN
Ein wichtiger Erfolgsfaktor sind unsere Mitarbeiter: Wir setzen auf Teamwork, Begeisterungsfähigkeit und Dynamik, ein hohes Maß an Eigenverantwortung sowie auf interne Personalentwicklung.
FREIE STELLEN
Alle Einstiegsmöglichkeiten sowie aktuelle
Vakanzen finden Sie unter www.escada.com
KONTAKT
HR Department
Tel: +49 89 9944-4172
E-Mail: [email protected]
YP 01/14
63
Contact:
Lisa Perl, Phone +49 69 7595-3093, [email protected]
Lisa Paetow, Phone +49 69 7595-3102, [email protected]
Book format: 176 x 262 mm
Withdrawal date corresponds to the advertising and copy
deadline.
Discounts:
These ads are not included in existing advertising contracts.
Agency commissions will be granted.
Technical data:
Printing and binding: sheetfed offset, adhesive binding
Please note that picture and text elements must be
placed 3mm from the gutter of the magazine.
Artwork:
We prefer digital data in accordance with the technical
standards of Deutscher Fachverlag GmbH. We require a
colour accurate digital proof.
Transmission modes:
File box and e-mail are possible:
information on request.
Payment terms:
3% discount for pro forma payment or payment
on order confirmation before the publication date.
2% discount for payment within 14 days of date
of invoice.
Payment net within 30 days of date of invoice.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
BTE-Taschenbuch
BTE-Taschenbuch 2016, No. 30
BTE Taschenbuch
Book format: 105 x 148 mm
For more than 50 years the BTE Taschenbuch booklet has been the reference book for the
fashion industry.
Withdrawal date corresponds to the advertising and copy
deadline.
It offers both retailers and manufacturers specialist topics, literature and all relevant
information needed, including statistics, regulations, addresses and relevant dates
(Source: recipient structure).
2015
Taschenbuch des
TexTileinzelhandels
The BTE Taschenbuch booklet is distributed mainly to the members of retail and industry
associations. Roughly 97% of readers are textile, footwear or leather goods retailers.
Advertising in the BTE Taschenbuch booklet makes sure that your message is at the desks
of decision-makers all year round.
Rates and formats:
2/1 page E 7,320
1/1 page E 3,670
Cover page
E 4,760
BTE
11.11.14 10:56
Technical data:
Printing and binding: sheetfed offset, adhesive binding
Artwork:
We prefer digital data in accordance with the technical
standards of Deutscher Fachverlag GmbH. We require a
colour accurate digital proof.
Transmission modes:
File box and e-mail are possible:
information on request.
Payment terms:
Width x height plus 4 mm trim outer edge and inner edge, 2/1 page: 210 x 148 mm and 1/1 page: 105 x 148 mm
BTE_Taschenbuch_2015_105x148.indd 1
Discounts:
None, these ads are not included in current contracts.
Agency commissions will be granted.
3% discount for pro forma payment or payment
on order confirmation before the publication date.
Publishing date:
2% discount for payment within 14 days of date
of invoice.
Last week of December 2016
Ad closing date: 14/11/2016
Bank:
Payment net within 30 days of date of invoice.
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
Print run: 7,000 copies (publisher‘s own data)
Copy price: E 20 plus postage and VAT
All prices exclude VAT.
Contact:
Maddalena Sassanelli, Phone +49 69 7595-1737, [email protected]
38 | 39
TextilWirtschaft Offprint
TextilWirtschaft season
Ad price list TextilWirtschaft season 2016, No. 35
TextilWirtschaft season
The shop-floor employees enthuse customers, bring trends onto the high street, liven up the trade and therefore have a significant impact on
the industry‘s success.
MÄRZ 2015 Nr.2 € 5,50 www.TextilWirtschaft.de
TextilWirtschaft season focuses on the shop-floor employees. With its comprehensive information about new trends, collections and labels and
on jobs at POS, TextilWirtschaft season offers the tools for competent and successful sales discussions – whenever the new collections go on
sale.
Circulation
Reader analysis
8.6%
1.1%
3.0%
4.8%
Service providers
(designers, style
consultants,
schools and
institutions,
associations)
Other
Single copy sales
690 copies
Remaining circulation
1,092 copies
90.3%
Clothing retail
Sommer 2015
Hosen
Sommer 2015
LUFTIGE LOOKS greifen Raum. Helle Farben und federleichte Fabrics
dominieren entspannte Chinos, Slacks und Denims. Wie von der heißen Sommersonne gebleicht, wie vom frischen Salzwasser ausgewaschen zeigen sich helle
Colourways und crispe Stofflichkeiten der neuen Hosen-Styles. Für Mehrwert
sorgen verstärkt eingesetzte Performance-Qualitäten und -Details.
SCHLANKE SCHNITTE dominieren aktuelle Menswear-Looks. Vor allem über verringerte Fußweiten wird eine moderne Silhouette erzielt. StretchFabrics sorgen für das nötige Maß an Komfort. Jersey-Qualitäten bilden dabei die
Spitze der Bewegung. Sie lassen neue Jeans- und Chino-Varianten entstehen, die
auf den ersten Blick wie herkömmliche Hosen wirken, aber die Bequemlichkeit von
Trackpants mitbringen.
Closed
VINTAGE KOMMT bei all dem möglichst pointiert zum Einsatz. Nicht in
erster Linie über großflächige Destroy-Effekte, sondern eher im Detail. Über ausgefranste Säume, zum Beispiel bei kurzen Hosen, leichten Kantenabrieb am Tascheneingriff und platzierte Wascheffekte. Einziger plakativer Aufsteiger: Patchwork. Für progressive Denim-Sortimente sind Modelle mit kontrastigen Aufnähern
das Highlight der Saison.
76
AUSGEFRANST
Cut and go. Ausgefranste
Säume spielen das VintageSpiel im Detail. Helle Pastelltöne sind dabei die modische
Spitze progressiver Looks.
92.2%
Subscribed copies
21,118 copies
Recipients:
sales staff, store
managers and visual merchandisers in
fashion stores and
top businesses in
fashion retail
(TW ranking
2014) distributed
throughout
Germany, Austria
and Switzerland.
Source: recipient
structure TW
season 2015
Rates and formats:
2/1 page E 8,510
1/1 page
E 4,250
Discount:
(on ads booked within a single contract year)
Volume
8 pages enclosed within magazine (beginning on right-hand page) E 9,800
b/w and colour, width x height plus 4 mm trim outer edge and inner edge, 2/1 page 352 x 262, 1/1 page 176 x 262
Recruitment ads:
1/1 page
E 2,900
1/2 page
• 3 • 5
• 7 • 10
pages
pages
pages
pages
5 %
10 %
15 %
20 %
TextilWirtschaft discounts can be transferred to
TextilWirtschaft season. The reverse is not possible.
Advertisements in TextilWirtschaft season do not increase
discounts in TextilWirtschaft, agency commissions will be
granted.
E 1,750
width x height in mm: 1/1 page: 150 x 229, 1/2 page: 150 x 112
Bound inserts, loose inserts and glued inserts on request.
Enclosures and recruitment ads cannot be discounted.
Book format: 176 x 262 mm
Withdrawal date corresponds to the advertising
and copy deadline.
Technical data:
Printing and binding:
Cover: sheetfed offset
Content: commercial web offset (Heat-Set),
adhesive binding
Artwork:
We prefer digital data in accordance with the technical
standards of Deutscher Fachverlag GmbH. We require a
colour accurate digital proof.
Transmission modes:
File box and e-mail are possible: information on request.
Payment terms:
3% discount for pro forma payment or payment
on order confirmation before the publication date.
Publishing dates 2016:
Issue 1/2016 | spring 2016
Date of publication 27/01/2016
Ad closing date: 11/01/2016
Issue 2/2016 | summer 2016
Date of publication 09/03/2016
Ad closing date: 22/02/2016
Issue 3/2016 | autumn 2016
Date of publication 06/07/2016
Ad closing date: 20/06/2016
Issue 4/2016 | winter 2016
Date of publication 31/08/2016
Ad closing date: 15/08/2016
2% discount for payment within 14 days of date
of invoice.
Payment net within 30 days of date of invoice.
Bank:
Frankfurter Sparkasse
BIC: HELADEF1822, IBAN: DE56 5005 0201 0000 0349 26
All prices exclude VAT.
Print run: 23,000 copies (publisher‘s own data)
Copy price: E 5.50 plus postage and VAT
Annual bargain price: E 19 plus postage and VAT
Contact:
Ads: Elisabeth Münch, Phone +49 69 7595-1705, [email protected]
Recruitment ads: Lisa Perl, Phone +49 69 7595-3093, [email protected]
Lisa Paetow, Phone +49 69 7595-3102, [email protected]
40 | 41
TW season
Events
Ad price list TextilWirtschaft 2016, No. 69
April 2016
TW e-fashion conference
The Internet provides the trade with new opportunities and promises enormous growth
prospects. The opening of an additional sales channel, however, also increases the complexity
of the business and requires funds and knowledge in equal measure.
The TW e-fashion conference provides you with the opportunity to pass on invaluable expertise and exchange experiences with other retailers, manufacturers, experts and specialist service
providers. E-fashion is TextilWirtschaft’s premier industry event on the subject of on-line retailing. A must for all those working in fashion who want to earn money as part of a network.
April 30, 2016
TW Young Professionals´ Day
The major recruiting event for junior employees in the fashion business. Again, top managers,
young senior managers, specialists and human resources experts meet to discuss work and
job opportunities in the fashion industry.
September 8, 2016
Fashion Logistics Conference
Focusing on collections and ranges.
Open to new names, trends, fairs and retail channels. The industry is caught between
­evolution and revolution, between discount and designer and between handicrafts and high
fashion.
This prestigious event targets the top decision-makers from trade and industry.
October 2016
TW Staff Management Conference
October 26/27, 2016
German Fashion Retail Conference
An event for staff managers in the textile and clothing industry. The event focuses on how
to find and keep staff. How employers turn into brands: Employer branding strategies in the
fashion business.
The industry event for top managers and all professionals in the fashion business.
Decision-makers from retail and production meet to discuss the latest developments in
the fashion business.
A joint event between TextilWirtschaft and BTE
November 2016
TW Business-Talk Bodywear
This event is the platform for the bodywear industry and focuses on international decision
makers from trade and industry. Experts speak, discuss and give lectures on subjects
across the lingerie, day and nightwear, swimwear and hosiery sectors, on vertical integration
and market developments as well as online business opportunities.
For further information regarding attendees, sponsors and exhibitors please contact
Kirsten Elsen, Phone +49 69 7595-3045, [email protected]
41 | 43
Events
Fashion Network
THE FASHION NETWORK
G E R M A N Y _ A U S T R I A _ I TA LY _ H U N G A R Y _ I N D I A
The fashion business is international. Take advantage of Fashion Network and
its leading specialist media in the international textile and clothing industry.
We will be pleased to assist you:
Germany – TextilWirtschaft
Kristin Ludwig
Phone: +49 69 7595-1717
[email protected]
www.TextilWirtschaft.de
Austria – Österreichische Textil Zeitung
Mag. Claudia Jordan
Phone: +43 1 86648-212
[email protected]
www.textilzeitung.at
Hungary – DivatMarketing
dr Anna-Maria Csaba
Phone: +36 1 2460786
[email protected]
www.divatmarketing.com
Germany/India – Sportswear International
Dirk Lehmann
Phone: +49 69 7595-2664
[email protected]
www.sportswearnet.com
Italy – Fashion italia
Stefano Giordano
Phone: +39 02 80620-300
[email protected]
www.fashionmagazine.it
India – Images Business of Fashion
Amitabh Taneja
Phone: +91 11 40525000
[email protected]
www.imagesfashion.com
44 | 45
Fashion Network
Contacts
Belgium and France
Stella Toma-Berry
Media France Service SNC
7 rue Watt
75013 Paris, France
Phone: +33 1 47709062
Fax: +33 1 47709073
[email protected]
Great Britain and Ireland
Stefanie Stroh-Begg
International Graphic Press Ltd.
Talbert House
52a Borough High Street
London SE1 1XN, Great Britain
Phone: +44 20 74034589
Fax: +44 20 74034590
[email protected]
India
Mr. J.S. Malhotra
MRI Global Media Network
Annex 1/16, West Patel Nagar
New Delhi - 110008, India
Phone: +91 11 25880312
Fax: +91 11 25882091
[email protected]
Pakistan
Imran Ahmad
P.A.C.E. (PVT) LTD
C 86, Block 2, Clifton
Karachi-75 600, Pakistan
Phone: +92 21 11-11-7223
Fax: +92 21 5874162
[email protected]
Greece
Dimitris Koutsoubelis
c/o Link International
61A, Apostolopoulou st.
15231 Chalandri, Greece
Phone: +30 210 6772640
Fax: +30 210 6772670
[email protected]
Hong Kong, China + Taiwan
Jane Singer
Inside Fashion
734-738 Kings Road
Unit 206 Stanhope House
Quarry Bay, Hong Kong
Phone: +852 28992511
Fax: +852 28100986
[email protected]
Italy
Stefano Giordano
Edizioni Ecomarket SpA
Piazza Pio XI, 1
20123 Milan, Italy
Phone: +39 02 806 20-300
Fax: +39 02 806 20-333
[email protected]
Hungary
dr Anna-Maria Csaba
DivatMédia GmbH
Ördögorom lejtö 7/b
1112 Budapest, Hungary
Phone / Fax: +36 1 246 - 0786
[email protected]
For enquiries from other countries
not mentioned please contact:
Kristin Ludwig
Phone: +49 69 7595-1717
Fax: +49 69 7595-551717
[email protected]
For the latest editorial schedule please go to: www.TextilWirtschaft.de/mediakit
www.TextilWirtschaft.de/mediakit