All Roads Lead to Tupelo!

All Roads Lead to Tupelo!
Reserve Your Space Today!
August 18 - 21, 2016
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1-800-844-0841
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www.tupelofurnituremarket.com
Join the Industry’s Leaders
R
each the top buyers from throughout the United States as well as
international buyers and important regional buyers from the southeast!
Listed are just some of the major retailers who regularly attend our market:
WM Furniture Market - U.S. Virgin Islands
Mayberry’s Complete Home Furnishings
American Wholesale Furniture, Inc.
Gardner White Furniture Company
Orleans Oriental Rugs & Furniture
Comeaux Furniture & Appliance
The Great American Homestore
Hineline Home Furnishings, Inc.
Raymour & Flanigan Furniture
Planned Furniture Promotions
Affordable Home Furnishings
Unclaimed Freight Company
Fleming Furniture Company
Art Van Furniture Company
Roten’s Furniture Company
Heavner’s Furniture Market
Buddy’s Home Furnishings
Knight Furniture Company
Galleria Home Furnishings
Westco Home Furnishings
AAA Mattress & Furniture
Grand Home Furnishings
August
18 - 21,
2016
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1-800-844-0841
Badcock Home Furniture
Nebraska Furniture Mart
Bob’s Discount Furniture
Wahlquist Management
Factory Direct Furniture
Huntington Wholesale
Cimmaron/Sutherland
I 4 Furniture - Canada
Boscov’s Dept. Store
Colfax Furniture, Inc.
Oak Wood Furniture
Unbeatablesale.com
Ivan Smith Furniture
D. Noblin Furniture
Lack’s Valley Stores
Standard Furniture
Regency Furniture
Brown’s Furniture
Herring Furniture
Freed’s Furniture
Mattress & More
The Room Place
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ABC Warehouse
WA Akin & Sons
Weekends Only
Cleo’s Furniture
A to Z Furniture
Spiller Furniture
7 Day Furniture
Room to Room
Kyser Furniture
HOM Furniture
Brown Squirrel
Zak’s Furniture
Peak Furniture
Shaw Interiors
Bedding Mart
Rooms To Go
Furniture Fair
Big Lots, Inc.
Amazon.com
Bay Furniture
Hainje’s, Inc.
Story & Lee
FFO Home
Steinhafels
The Dump
Coffman’s
Miskelly’s
Storey’s
Aaron’s
Baber’s
Cal TV
Cardi’s
HOBO
Sadco
Weir’s
Stash
www.tupelofurnituremarket.com
Mississippi Means
Upholstery!
The
Tupelo
Furniture
Market is held twice
each year in Mississippi.
More than 200 furniture
manufacturers and 500
suppliers to the furniture
industry operate in the
state. More upholstered
furniture is shipped from
Mississippi than from any
other state in the country!
Upholstery
For a complete list of companies and their
special offers, please visit us at
www.tupelofurnituremarket.com/promos.html
Make a Statement to Your Competition
5
00-plus premier manufacturers, importers & suppliers to the furniture industry
have shown their product in Tupelo. Many companies participating have
chosen Tupelo as their only market! Listed are some companies that have
exhibited recently:
Coaster Company of America
Pelican Reef/Panama Jack
Classy Art Wholesalers, Inc.
SleepTronic/King Koil of TX
Mountain Woods Furniture
Solstice/Jamison Bedding
TEI/Tennessee Enterprises
Seven Wonders Furniture
American Furniture Mfg.
American Cover Design
Artist Guild of America
Vintage Furniture, LLC
Collums Furniture Mfg
USA Premium Leather
Outdoor Great Room
Washington Furniture
Southerland Bedding
American Made Silks
A & H Woodworking
Jackson/Catnapper
American Heartland
August
18 - 21,
2016
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Affordable Furniture
Sleep Design/Eclipse
Pacific Imports, Inc.
Kidz World/SleepEzz
Wonderland Wicker
Rustic Log Furniture
Campbell Mattress
Largo International
Million Dollar Rustic
Signature Bedding
Forty West Designs
StyleLine Furniture
Simmons Bedding
Simply Bunk Beds
Mlily of Mississippi
Baroque Masters
StyleCraft Lamps
Albany Industries
India Handicrafts
Symbol Mattress
Brooks Furniture
1-800-844-0841
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Acme Furniture
Coast to Coast
United Furniture
Crimson Casual
Wildwoods Mfg
Fusion Furniture
Rustic Heritage
United Weavers
MyCo Furniture
Mayo Furniture
Mayberry Rugs
Ethnic Interiors
A.A. Importing
Flash Furniture
Serenity Sleep
Sealy Mattress
Sunny Designs
Serta Mattress
Behold Home
Leather Italia
Prime Designs
Kith Furniture
BG Industries
PostureCraft
Bramble Co.
Nationwide
Dalyn Rugs
SteinWorld
Cozy Earth
Corsicana
Corinthian
Englander
Bed Boss
Restonic
JP Wynn
Cramco
Hillsdale
Med-Lift
Talalay
Malouf
www.tupelofurnituremarket.com
Sponsorships & Brand Exposure Opportunities
I
ncrease your exposure on-site at the Tupelo Furniture Market through our
numerous sponsorship opportunities. And, be sure to check out the “preshow promotions” that we package with many of our sponsorship options!
• Shuttle Service Sponsorship
• Attendee Badge Inserts
• Lobby “First Look” Displays
• Exhibitor Greeters
• Video Display Placement
• Official Show Bags
• Bottled Water & Water Cooler Wraps
• Buyers’ Lounge
• Outdoor Column Banner Wraps
• Press Room
• Indoor Pillar Wraps
• Buyers’ Breakfast
• Attendee Badge Lanyards
• Dinner, Band, Bar
• New Product Gallery
• Keynote Speaker
August
18 - 21,
2016
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1-800-844-0841
|
www.tupelofurnituremarket.com
Top Reasons to Do Business in Tupelo
WHAT’S NEW!
• Cost of exhibit space is affordable
• Unmatched sponsorship opportunities
• Mattress
• Ability to promote to pre-registered attendees
Mania!
• Expect a quick return-on-investment (ROI)
• “Early Bird” Show Directory Rates
• Highly successful “Buyer VIP Program”
• New Exhibitor Targeted Buyer Initiative
• The best order-writing furniture market in the country
• Top Exhibitor Targeted Buyer Initiative
• More than 50% of the Top 100 Buyers in the U.S. attend
• Buyer Recruitment Special Programs
• Close to 2 million sq. ft. of show space under one roof
• The BEST VISIBILITY per sq. ft. of any furniture show
• Buyer & Seller “Matchmaker” Program
• Centrally located in the U.S.
• Expanded Shuttle Service
• Located in the upholstery capital of the world
• Many exhibitors ONLY showcase product at the Tupelo Furniture Market
• “Lunch & Learn” Sessions
• Exhibitors offer specials and incentives that Buyers can only get in Tupelo
• Social Media Marketing
• 500 to 800 exhibitors from throughout the U.S. and the world
• Exhibitor E-Blast Marketing Package
• One level & one combined complex so Buyers can easily walk the entire show
• No scheduled delivery times are necessary during established set-up times/dates
• Will accommodate early deliveries whenever possible
• Set-up & sales personnel assigned directly to you to streamline communication
• More than 2 million sq. ft. of complimentary parking adjacent to facilities
• No charge for pallet delivery
• A casual but business focused atmosphere
• Affordable hotel rooms & in-house booking agent available for show participants
• Complimentary breakfast and dinner buffet every morning and evening of the show
• Complimentary cocktails, music and entertainment nightly
• Buyers’ & Exhibitors’ Lounge & Press Room - Buildings II and IV
• Complimentary shuttle service
August
18 - 21,
2016
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1-800-844-0841
|
www.tupelofurnituremarket.com
Mattress Mania
Promotion,
Only in Tupelo!
Bedding
Mattresses are BIG BUSINESS
and Tupelo in August is when
mattress manufacturers
launch new product. More
than 40 bedding companies
will show in Tupelo. Many
of them wrote a record
number of orders last fall. So
this August, to build upon
last year’s unprecedented
SUCCESS, nearly every
mattress company showing
in Tupelo will have special
pricing that will make a trip
to Tupelo MANDITORY for all
retailers!
For a complete list of companies and their
special offers, please visit us at
www.tupelofurnituremarket.com/promos.html
Special Exhibitor Programs & Marketing Opportunities
A
t the Tupelo Furniture Market, we offer our exhibitors pre-show, on-site and post-show
marketing opportunities that will assure exposure to retailers! Prior to the market and
after the market ends, we provide many e-marketing and social media exposure options.
We also offer numerous sponsorships onsite during the market, as well as advertising in the
TFM Show Directory. These exposure opportunities, as well as the many marketing programs
and initiatives TFM utilizes, will ensure success for your company!
Buyer and Seller “Matchmaker” Program
Many thousands of buyers attend each and every Tupelo Furniture Market.
There is no way one exhibitor can see them all. Nor can every buyer physically
stop, talk or buy from every exhibitor. Rather than leave every meeting to
chance, TFM has developed our Buyer and Seller “Matchmaker” Program. The program
consists of three main components facilitated by the TFM show staff and marketing
department:
1. Pre-show communication between exhibitors & pre-registered attendees
2. On-site scheduled meetings between exhibitors & groups of buyers
3. Post-show communication and promotion
Special Directory Rates
M
T F OR Y
D IR
August
18 - 21,
2016
ECT
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TFM offers DEEP discounts and PRE-EVENT PROMOTION packages for our
exhibitors that sign up early to advertise in our Show Directory. Our directories
are now larger, more detailed and packed with information!
1-800-844-0841
|
www.tupelofurnituremarket.com
Special Exhibitor Programs & Marketing Opportunities
New/Top Exhibitor Target Buyer Initiative
The concept is simple but ALMOST UNHEARD OF! You provide our Buyer
Recruitment personnel with your top national and key regional buyers, and our
team will allocate a percentage of sales revenue to increase the likelihood of
their attendance. The packages we create may include airfare, hotel accommodations,
fuel reimbursement, meals or entertainment!
Of course, we can’t get every retailer here! But, with your help, we will directly contact your “best
prospects” & develop tailor-made packages for them that will be difficult for them to refuse!
TOS Club Membership – Exhibitor Benefits
You want to make a sale. Buyers want value. The TOS (Tupelo Only Special)
program has been in existence for several years and has been very successful.
However, we have expanded the benefits! These include:
• Opportunity to offer TOS Club Members group deals & participate in TOS Club
networking events
• Pre-, post- and between-show communication with TOS Club Members via TFM e-mails,
social media and TFM’s website
• Inclusion as TOS participant in Show Directory
• TOS signs provided in your showroom or exhibit space
• Pre- and post-show communications to TFM pre-registered attendees
• Inclusion on TOS Show Banners
• Inclusion in TOS Videos
August
18 - 21,
2016
|
1-800-844-0841
|
www.tupelofurnituremarket.com
Special Exhibitor Programs & Marketing Opportunities
Network Now!
Success at the Tupelo Furniture Market begins long before “set-up” and well
after the last day of the event. Communicating effectively with our preregistered attendees before the market and following up afterwards with those
that attended can transform a good show into a great one! Participate in our
TOS program and take advantage of EVERY opportunity the market provides for you to
interact with potential buyers!
• Utilize pre-, post- and between-show e-blast promotions
• List year-long specials for TOS Club Members in the TOS Section of our website
• Take advantage of our Facebook, Linkedin, Twitter and Instagram messaging
August
18 - 21,
2016
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1-800-844-0841
|
www.tupelofurnituremarket.com
YES, there are
Casegoods in Tupelo!
TFM and Mississippi
are well-known for
upholstery, but there are
PLENTY of companies
showing casegoods. In
fact, Mississippi’s furniture
manufacturing base
is growing and some
of our most prestigious
upholstery companies
have expanded
into casegoods.
Casegoods
For a complete list of companies and their
special offers, please visit us at
www.tupelofurnituremarket.com/promos.html
Buyer Recruitment Marketing Tactics
K
nowing who our attendees are, from where they hail, and their travel and buying habits has its
advantages! It allows us to develop packages and programs that make their participation in our event
more convenient, enjoyable and more profitable! Following are the standard and new offerings, as well as
the means by which we promote them:
Show Your Badge Program
Attendees need only to show their TFM show badge to receive specials on lodging, receive FREE shuttle
service, and take advantage of discounts available on hotel accommodations. They can also take
advantage of discounts on car rentals, rounds of golf, skeet shooting, use of gym facilities, & amazing deals
at area restaurants!
Super Early Bird Package
Buyers that register before July 4th will receive membership in the TOS Club, a reserved seat at “Lunch and
Learn” Sessions in the Magnolia Room, free meals during the market, and up to half off hotel accommodations
if they book through our reservation office. Super Early Birds that choose to stay over the weekend in a TFM
room block will also receive sharply discounted hotel accommodations. Additional discounts and specials are
provided to Super Early Birds. Contact TFM’s Buyer Recruitment Department to learn more!
TFM Weekend Pass
As with our highly successful Hosted Buyer Package, our Buyer Recruitment personnel are working
with key exhibitors to develop and fund travel packages for targeted buyers that plan on driving
to the market. Buyers chosen for a TFM Weekend Pass will receive hotel accommodations, fuel
reimbursement, meals, TOS Club Membership and more! Those accepting this incredible offer,
essentially a no-cost trip to the Tupelo Furniture Market, must agree to attend the market on the
weekend!
August
18 - 21,
2016
|
1-800-844-0841
|
www.tupelofurnituremarket.com
Buyer Recruitment Marketing Tactics
“Lunch & Learn” Sessions
Targeted groups of attendees will participate in “Lunch & Learn” Sessions each day of the show to be
held in the Magnolia Room located in Building 2. Professional speakers will be on hand and lunch will be
provided.
Exhibitors sponsoring “Lunch & Learn” Sessions may showcase in the Magnolia Room!
Hosted Buyer Program
Sheer numbers of buyers filling the TFM floor space and showrooms is always a plus! But, quantity is
not enough. We also want the major national buyers, buying groups, multi-unit, and large retail store
buyers. More than half the top 100 buyers in the country regularly attend the Tupelo Furniture Market,
but we want them all. So, TFM contacts every “major player” directly by mail, e-mail and telephone
to offer them our “Hosted Buyer Program”. Let’s just say it’s an offer that would be difficult to refuse!
Expanded Shuttle Services
Think we won’t go the extra mile to get attendees to our event? How does 100 miles sound!
Attendees living within 60 miles of the Tupelo Furniture Market need only coordinate with us in
advance and we will, at NO CHARGE, provide them with shuttle services to and from the show.
Attendees living within 100 miles of the Tupelo Furniture Market may also expect shuttle services
at NO CHARGE. However, at least a one night stay in Tupelo is required.
Network Now!
The Tupelo Furniture Market’s mission is to provide opportunity for the industry to do
business. But that doesn’t mean the opportunity is limited to the dates of our spring and
fall events! TFM offers many ways for our exhibitors and attendees to stay in touch. Our
buyers can benefit from the following:
• Receive e-messages pre-, post- and between each market
•Gain access to special offers from exhibitors in the TOS Section of our website
•Learn about new products and services through Facebook, Linkedin, Twitter and Instagram
August
18 - 21,
2016
|
1-800-844-0841
|
www.tupelofurnituremarket.com
Buyer Recruitment Marketing Tactics
TOS Club Membership – Buyer Benefits
Buyers want value. The TOS (Tupelo Only Special) program has been in existence for
several years and has been very successful. However, we have expanded the benefits.
These include:
•
•
•
•
•
On-site incentives from participating exhibitors during the Tupelo Furniture Market for TOS Club Members
Year-round incentives offered by participating exhibitors exclusively for TOS Club Members
Special rates for travel, accommodations, entertainment and meals during the market
No charge and guaranteed seat at “Lunch and Learn” Sessions
Potential to participate in the Top Exhibitor, New Exhibitor and Hosted Buyer Programs
TFM Marketing Mix
Following are the marketing vehicles used to promote our event:
•
•
•
•
August
18 - 21,
2016
Facebook and Search Engine Advertising
Print and Online Advertising in National Trades International, National and Regional Direct Mailings
Website Advertising
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1-800-844-0841
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•
•
•
Telemarketing
PR and Press Relations
Social Media Marketing
E-marketing Campaigns
www.tupelofurnituremarket.com
Artwork, Lamps, Rugs
& Accent Furniture in
Every Building!
Every furniture retailer
needs accessories and
will find them in Tupelo.
More and more designers
as well as decor and
accessory retailers from
throughout the southeast
are shopping in Tupelo!
Accessories
For a complete list of companies and their
special offers, please visit us at
www.tupelofurnituremarket.com/promos.html
FOLLOW US ON:
Tupelo Furniture Market
1879 North Coley Rd.
Tupelo, MS 38801
August 18 - 21, 2016
Accommodations & Attractions
For More Information
Contact the
Tupelo Furniture Market in-house booking agent for
New Special Show Rates!
1-800-844-0841 or 662-842-4442
www.tupelofurnituremarket.com
PRSRT STD.
U.S. POSTAGE
PAID
TUPELO, MS
PERMIT #290