Syllabus
Transcription
Syllabus
BUAD 310 – Applied Business Statistics Syllabus – Spring 2015 Instructor: Office: Dr. Xin Tong HOH504 Class: Office Hours: HOH EDI MW 3:20-4:20 PM Email: [email protected] TA office hours: Thursday 12pm-4pm BRI 401 Course Description In this course, we will focus on learning various statistical techniques and their applications that will assist you in making business decisions. The primary objective of this course is to enable students to perform and understand statistical analysis of data, with the view of being able to critically evaluate statistical reports or findings. You will learn to think critically about how statistics is used in business and how it impacts your day-to-day life and career. No mathematical background beyond high school algebra is required for an understanding of the material. Course Learning Objectives You will explore and describe data, examine sampling distributions, make estimations, test hypotheses, perform simple and multiple regression analysis, and build models using extensive software applications both independently and collaboratively. These applications will guide you to: 1. Describe the concepts of descriptive statistics and infer summary analyses about the sample and measure; 2. Recognize different models of statistical processes such as hypothesis testing through Chi-square, linear and multiple regression, etc.; 3. Explain statistical processes and choose which process to use for particular data analysis applications; 4. Learn to interpret statistical results as a basis for decision-making; 5. Learn to use applicable statistics software; 6. Collaborate effectively to use statistical analysis to address business challenges 7. Communicate your interpretation of the results of statistical analysis logically and persuasively in speaking and writing. These course level objectives support the six Marshall Program Learning Goals to varying degrees. Details may be found in the Appendix of this syllabus. Required Materials 1. The course textbook USC Statistics for Business: Decision Making and Analysis (3rd Edition) by Robert Stine and Dean Foster, Pearson, 2014, is available at the bookstore. You are not required to purchase a hard copy of the textbook. You will automatically have access to the electronic version of the textbook after you register with MyStatLab, which is a website provided by the publisher. Registration instructions are given on page 5 below. 2. Each student has to register with MyStatLab to have access to the homework, which will be administered online. Registration with MyStatLab requires an access code, which -1- you can either purchase online, or get automatically when you buy a new textbook at the USC bookstore. More details are provided on page 5 below. Prerequisites and/or Recommended Preparation: No mathematical background beyond high school algebra is required. Course Notes: The slides for the course will be available through the LectureTools website. Other handouts will be posted on your BUAD 310 Blackboard. If you would like hard copies of the slides, it will be your responsibility to print them out. Please check the Blackboard site and your email daily for class preparation materials or instructions. Software: Lecture sessions utilize interactive LectureTools technology. To participate in class, register using the link provided on the course BlackBoard page. Application sessions utilize Excel 2010 or 2013 software and the Excel Data Analysis Pack free add-on. Students are required to bring a laptop with Microsoft Excel software installed to all applications sessions, unless instructed otherwise.. ASSIGNMENTS AND GRADING DETAIL Your final grade will be assessed as follows: Lecture: Mid-Term Exam (Part I) Homework Assignments 20% 15% Application: Mid-Term Exam (Part II) Application Exercises 8% 20%+2% (peer review) Final Exam 35% TOTAL 100% Your grade reflects your performance in this course. The weights listed above will be used to calculate your overall score for the class. Class participation during the lectures, including using the LectureTools software, may increase your overall score by a bonus of up to 1%. Class Attendance & Participation: You are expected to attend all classes. In addition to expanded explanation and examples of important statistical analysis concepts, it also gives you the opportunity to pose questions. The applications sections of the class constitute 30% of the course grade. To earn full credit requires not only attendance, but also active contribution to every application exercise. The lowest application exercise grade that you earn will be dropped. I have no problem going over a concept multiple times. If you feel uneasy bringing up your questions in class, take advantage of the many opportunities to speak with me one-on-one. I am always accessible by e-mail, and will be more than happy to speak with you before or after class or -2- during office hours. Note: if your question requires a conversation rather than a short answer, email is not the best way to go – please talk to me after class or during office hours, and I will be happy to answer your question. Homework: You will view your assignments and submit the answers online, using www.mystatlab.com. There will be about seven HW assignments, and your lowest HW score will be dropped. Due dates will be specified for each HW assignment. Late assignments will not be accepted. Application Exercises: You will use statistical software for data-analysis and problem solving. You will work in teams that will be assigned by your application session professor and need to present a coherent team report. The exercises are constructed in order to lead you through key topics introduced in lectures and reading. Your conclusions must explain the quantitative findings through a real-world business perspective. Your grade will be based on the quality of your team’s submission, your contributions as observed by your application session professor and your peers. Teams will be assigned and will provide the opportunity to practice the professional collaboration required by employers. There are no make up session for any missed applied session. You must attend only your designated session. The lowest of your application exercises grades will be dropped. Midterm test and Final Exam: The midterm exam will consist of two parts. Part (I) will be given in lecture on the date announced in the course schedule (page 6). You may bring a single handwritten sheet (both sides) containing formulas to the midterm and you will be allowed two handwritten sheets (both sides) for the final exam. Part (II) of the midterm exam will be given in application sessions the same week as the lecture exam. No make-ups of tests will be given. You will receive a grade of zero for each missed test unless you have a written excuse from your doctor or the University. The final examination will take place on Wednesday, May 6, 2015, 8:00-10:00am for all BUAD310 sessions. Note that it is an exception final, as it does not take place at the regularly listed time. The final exam is comprehensive (this is inevitable in a Statistics course) but greater emphasis will be given to the material taught later in the semester. You cannot be exempted from this final under any circumstances. The final exam will NOT be given at any other time. According to the USC Office of Academic Records and Registrar, “No student in a course with a final examination is permitted to omit the final examination or take the final examination prior to its scheduled date, and no instructor is authorized to permit a student to do so. No student is allowed to re-take a final examination or do extra work in a course after the semester has ended for purposes of improving his or her grade.” Collaboration Policy: Discussion of homework problems is permitted and encouraged; however, each student is required to prepare and submit his or her solutions, including computer work, independently. Collaboration of any sort on tests and exams is prohibited and will result in a 0 on that exam. I reserve the right to bring any potential cheating issues to the administration for further penalties. MARSHALL GUIDELINES Add/Drop Process: -3- The last day to register and add classes is Friday, January 30. The last day to drop a class without a mark of “W” is also January 30. For more information, visit https://classes.usc.edu/term20151/calendar/ Statement for Students with Disabilities Any student requesting academic accommodations based on a disability is required to register with Disability Services and Programs (DSP) each semester. A letter of verification for approved accommodations can be obtained from DSP. Please be sure the letter is delivered to me as early in the semester as possible. DSP is located in STU 301 and is open 8:30 a.m.–5:00 p.m., Monday through Friday. The phone number for DSP is (213) 740-0776. For more information visit www.usc.edu/disability . Statement on Academic Integrity USC seeks to maintain an optimal learning environment. General principles of academic honesty include the concept of respect for the intellectual property of others, the expectation that individual work will be submitted unless otherwise allowed by an instructor, and the obligations both to protect one’s own academic work from misuse by others as well as to avoid using another’s work as one’s own. All students are expected to understand and abide by these principles. SCampus, the Student Guidebook, (www.usc.edu/scampus or http://scampus.usc.edu) contains the University Student Conduct Code (see University Governance, Section 11.00), while the recommended sanctions are located in Appendix A. Students will be referred to the Office of Student Judicial Affairs and Community Standards for further review, should there be any suspicion of academic dishonesty. The Review process can be found at: http://www.usc.edu/student-affairs/SJACS/ . Failure to adhere to the academic conduct standards set forth by these guidelines and our programs will not be tolerated by the USC Marshall community and can lead to dismissal. Class Notes Policy Notes or recordings made by students based on a university class or lecture may only be made for purposes of individual or group study, or for other non-commercial purposes that reasonably arise from the student’s membership in the class or attendance at the university. This restriction also applies to any information distributed, disseminated or in any way displayed for use in relationship to the class, whether obtained in class, via email or otherwise on the Internet, or via any other medium. Actions in violation of this policy constitute a violation of the Student Conduct Code, and may subject an individual or entity to university discipline and/or legal proceedings. Emergency Preparedness/Course Continuity In case of a declared emergency if travel to campus is not feasible, USC executive leadership will announce an electronic way for instructors to teach students in their residence halls or homes using a combination of Blackboard, teleconferencing, and other technologies. MyStatLab -4- MyStatLab is an interactive website where you can: Self-test & work through practice exercises with step-by-step help to improve your math skills. Study more efficiently with a personalized study plan and exercises that match your book. Get help when YOU need it. MyStatLab includes multimedia learning aids, videos, animations, and live tutorial help. Before You Begin: To register for MyStatLab, you need: A MyStatLab student access code (packaged with your new text, standalone at your bookstore, or available for purchase with a major credit card at www.pearsonmylab.com) Your instructors’ Course ID: tong23586 A valid email address Student Registration: Enter www.pearsonmylab.com in your web browser. Under Register, click Student. Enter your Course ID exactly as provided by your instructor and click Continue. Your course information appears on the next page. If it does not look correct, contact your instructor to verify the Course ID. Sign in or follow the instructions to create an account. Use an email address that you check and, if possible, use that same email address for your username. Read and accept the License Agreement and Privacy Policy. Click Access Code. Enter your Access Code in the boxes and click Next. If you do not have an access code and want to pay by credit card or PayPal, select the access level you want and follow the instructions. You can also get temporary access without payment for 14 days.. Once your registration is complete, a Confirmation page appears. You will also receive this information by email. Make sure you print the Confirmation page as your receipt. Remember to write down your username and password. You are now ready to access your resources! Signing In: Go to www.pearsonmylab.com and click Sign in. Enter your username and password and click Sign In. On the left, click the name of your course. The first time you enter your course from your own computer and anytime you use a new computer, click the Installation Wizard or Browser Check on the Announcements page. After completing the installation process and closing the wizard, you will be on your course home page and ready to explore your MyStatLab resources! Need help? Contact Product Support at http://www.mystatlab.com/student-support for live CHAT, email, or phone support. Lecture Tools -5- Lecture Tools software will be used in the lecture section of this course. Lecture Tools allows you to save the PowerPoints from each class that you attend, pose questions anonymously in real time to faculty. Short review questions will be posed and your answers graded and recorded using Lecture Tools during each class meeting. Instructions for registering with Lecture Tools are posted on the course BlackBoard page. Lecture Tools may be accessed using a laptop or smart phone. TENTATIVE COURSE SCHEDULE – BUAD 310 (Test dates are set, but topics and homework due dates may be modified.) Week Date 1 1/12 1/14 2 1/19 1/21 3 1/26 1/28 4 2/2 2/4 5 2/9 2/11 6 2/16 2/18 7 2/23 2/25 8 3/2 3/4 9 3/9 3/11 11 3/16 – 3/21 3/23 3/25 12 3/30 4/1 13 4/6 10 Topics Introduction Descriptive Statistics Application Exercise Martin Luther King Day, university holiday Descriptive Statistics Application Exercise Probability: Basic Concepts Random Variables Application Exercise Normal Distribution Normal Distribution Application Exercise Sampling Distributions Sampling Distributions Application Exercise Presidents’ Day, university holiday Confidence Intervals Application Exercise Hypothesis Testing Hypothesis Testing Application Exercise – Statistical tests Chi-Square Tests Chi-Square Tests Application Exercise Midterm Review Midterm Exam Application Midterm Exam (Part II) Book Chapters [Stine & Foster] Chapters 1, 2 Chapters 3, 4 Due Dates Chapters 5, 6 Chapters 7, 8 Chapter 9 Homework #1 Chapter 11 Chapter 11 Homework #2 Chapters 12, 13 Chapters 12, 13 Chapter 14 Chapter 14 Homework #3 Chapter 15 Chapters 15, 16 Chapters 17, 5 Chapters 17, 5 Homework #4 Spring break Simple Linear Regression Simple Linear Regression Application Exercise Simple Linear Regression Simple Linear Regression Application Exercise Multiple Regression Chapters 18-21 Chapters 18-21 Chapters 18-21 Chapters 18-21 Homework #5 Chapter 22 -6- 4/8 4/13 4/15 14 4/20 15 4/22 4/27 4/29 16 Multiple Regression Application Exercise Multiple Regression Multiple Regression Application Exercise Multiple Regression, Categorical Explanatory Variables Multiple Regression, Categorical Explanatory Variables Application Exercise Multiple Regression, Variable Selection Review for the Final Active student-led review Chapter 22 Chapter 22 Chapter 22 Homework #6 Chapter 24 Chapter 23 Homework #7 Wednesday, May 6th Final Exam 8:00-10:00AM APPENDIX Contribution of BUAD310 Applied Business Statistics to Student Achievement of Marshall’s Six Undergraduate Program Learning Goals # 1 1.1 1.2 Marshall Program Learning Goal Description Our graduates will understand types of markets and key business areas and their interaction to effectively manage different types of enterprises. Specifically, students will: Demonstrate foundational knowledge of core business disciplines, including business analytics and business economics. Degree of Emphasis Low BUAD310 Course Objectives that Support This Marshall Undergraduate Goal BUAD310 Course Objectives 1-7 support Goal 1 1. Understand the concepts of descriptive statistics, inference, summarizing, and sampling 2.Recognize different models of statistical processes 3.Explain statistical processes and choose which to use for particular data analysis applications 4.Learn to interpret statistical results as a basis for decision-making; 5.Learn to use applicable statistics software; 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively 1. Understand the concepts of descriptive statistics, inference, summarizing, and sampling 4.Learn to interpret statistical results as a basis for decision-making; 6.Collaborate effectively to use statistical analysis to Understand the interrelationships between functional areas of business so as to develop a general perspective on business management. -7- 1.3 Apply theories, models, and frameworks to analyze relevant markets (e.g. product, capital, commodity, and factor and labor markets). 1.4 Show the ability to utilize technologies (e.g., spreadsheets, databases, software) relevant to contemporary business practices. Our graduates will develop a global business perspective. They will understand how local, regional, and international markets, and economic, social and cultural issues impact business decisions so as to anticipate new opportunities in any marketplace. Specifically, students will: Understand how local, regional and global markets interact and are impacted by economic, social and cultural factors. Understand that stakeholders, stakeholder interests, business environments (legal, regulatory, competitor) and business practices vary across regions of the world. Our graduates will demonstrate critical thinking skills so as to become future-oriented decision makers, problem solvers and innovators. Specifically, students will: Understand the concepts of critical thinking, entrepreneurial thinking and creative thinking as drivers of innovative ideas. 2 2.1 2.2 3 3.1 address business challenges 7.Communicate results of statistical analysis logically and persuasively 1. Understand the concepts of descriptive statistics, inference, summarizing, and sampling 2.Recognize different models of statistical processes 3.Explain statistical processes and choose which to use for particular data analysis applications 4.Learn to interpret statistical results as a basis for decision-making; 5.Learn to use applicable statistics software 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively 5.Learn to use applicable statistics software; 6.Collaborate effectively to use statistical analysis to address business challenges Low BUAD310 Course Objectives 6-7 support Goal 2 6.Collaborate effectively to use statistical analysis to address business challenges 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively High BUAD310 Course Objectives 1-7 support Goal 3 3.Explain statistical processes and choose which to use for particular data analysis applications 4.Learn to interpret statistical results as a basis for decision-making; 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively -8- 3.2 3.3 3.4 4 4.1 4.2 4.3 Critically analyze concepts, theories and processes by stating them in their own words, understanding key components, identifying assumptions, indicating how they are similar to and different from others and translating them to the real world. Be effective at gathering, storing, and using qualitative and quantitative data and at using analytical tools and frameworks to understand and solve business problems. Demonstrate the ability to anticipate, identify and solve business problems. They will be able to identify and assess central problems, identify and evaluate potential solutions, and translate a chosen solution to an implementation plan that considers future contingencies Our graduates will develop people and leadership skills to promote their effectiveness as business managers and leaders. Specifically, students will: Recognize, understand, and analyze the motivations and behaviors of stakeholders inside and outside organizations (e.g., teams, departments, consumers, investors, auditors). Recognize, understand and analyze the roles, responsibilities and behaviors of effective managers and leaders in diverse business contexts e.g., marketing, finance, accounting. 3.Explain statistical processes and choose which to use for particular data analysis applications 4.Learn to interpret statistical results as a basis for decision-making; 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively 1. Understand the concepts of descriptive statistics, inference, summarizing, and sampling 2.Recognize different models of statistical processes 3.Explain statistical processes and choose which to use for particular data analysis applications 4.Learn to interpret statistical results as a basis for decision-making; 5.Learn to use applicable statistics software; 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively Low . BUAD310 Course Objectives 3,4,6-7 support Goal 4 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively 3.Explain statistical processes and choose which to use for particular data analysis applications 4.Learn to interpret statistical results as a basis for decision-making 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively Understand factors that contribute to effective teamwork. -9- 5 5.1 5.2 6 6.1 Our graduates will demonstrate ethical reasoning skills, understand social, civic, and professional responsibilities and aspire to add value to society. Specifically, students will: Understand professional codes of conduct. Low 1. Understand the concepts of descriptive statistics, inference, summarizing, and sampling 2.Recognize different models of statistical processes 3.Explain statistical processes and choose which to use for particular data analysis applications 4.Learn to interpret statistical results as a basis for decision-making; 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively 1. Understand the concepts of descriptive statistics, inference, summarizing, and sampling 3.Explain statistical processes and choose which to use for particular data analysis applications 4.Learn to interpret statistical results as a basis for decision-making 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively Recognize ethical challenges in business situations and assess appropriate courses of action. Our graduates will be effective communicators to facilitate information flow in organizational, social, and intercultural contexts. Specifically, students will: Identify and assess diverse personal and organizational communication goals and audience information needs 6.2 Understand individual and group communications patterns and dynamics in organizations and other professional contexts 6.3 Demonstrate an ability to gather and disseminate information and communicate it clearly, logically, and persuasively in professional contexts. BUAD310 Course Objectives 1-4,6-7 support Goal 5 Low BUAD310 Course Objectives 4,6,7 support Goal 6 4.Learn to interpret statistical results as a basis for decision-making; 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively 4.Learn to interpret statistical results as a basis for decision-making; 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively 6.Collaborate effectively to use statistical analysis to address business challenges 7.Communicate results of statistical analysis logically and persuasively - 10 -