- Freedom Group

10REM6586_FGI_Brochure_Corporate_Update_Aug2010_rv3.indd 2
9/7/10 2:36 PM
What is Freedom Group? We are the world’s leading innovator, designer, manufacturer
and marketer of firearms, ammunition and related products for the hunting, shooting sports,
law enforcement and military markets. As one of the largest manufacturers in the world of
firearms and ammunition, we have some of the most globally recognized brands including
Remington,® Bushmaster® Firearms, DPMS/Panther Arms,™ Marlin,® H&R,® The Parker Gun,™
EOTAC,™ Mountain Khakis,® Advanced Armament Corp.,® Dakota Arms® and Barnes® Bullets.
KEY FACTS:
» Number of Years In Business: 194 Years
» Number of Facilities: 14
» Products Sold In Over 80 Countries
» Number of Employees: Over 3,000
» Largest Manufacturer of Commercial
Firearms and Ammunition
Mission Statement
Val u e Stat e m en t
Freedom Group develops, manufactures and markets innovative
firearms, ammunition and related products of the highest quality for
demanding applications in the commercial, law enforcement and
defense markets around the world. Our value-added solutions result from
a thorough understanding of our customers’ needs and aspirations and
our relentless pursuit of innovation, quality and continuous improvement
in every aspect of our business.
All aspects of our business are conducted with the highest levels of integrity
and are focused on creating sustainable value for all of our stakeholders.
Customers: Our success is measured by providing our customers with the best
solutions and superior quality, while employing the highest ethical standards.
Employees: We provide a collaborative, safe and secure environment, free of
harassment. We value diversity and attract and retain the best employees,
while fostering open and candid communication without fear of reprisal.
Community: We support and encourage community outreach and provide
sustainable employment. Safety, health and environmental protection take
priority over economic consideration.
Suppliers: We partner with our suppliers and conduct ourselves professionally
and ethically.
Society: We produce environmentally sound products and only act within the
law. We will not compromise our moral or ethical principles.
Vision Statement
Freedom Group is the premier U.S. provider of firearms, ammunition and
related products to a diverse set of global customers and markets. We
are dedicated to design excellence, product innovation, speed to market,
outstanding customer service and superior quality. We always treat our
customers, employees, business partners, environment, community and
nation with the highest levels of integrity.
MARKET LEADERSHIP
» Largest manufacturer of
commercial firearms
» #1 in domestic shotgun sales
» #1 in commercial AR-style rifle sales,
with top 2 brands. More caliber
offerings than any other manufacturer
» #1 in lever action sales
» #1 in rimfire rifles and bolt
action rifles
» Worlds #1 brand in centerfire rifle
hunting ammunition
» Sell over 2 billion rounds of
ammunition products annually
» Largest employer in domestic
firearms and ammunition
manufacturing with over
2,600 employees
product LEADERSHIP
ENGINEERING/INNOVATION
» The industry’s only freestanding
R&D facility in Elizabethtown,
Kentucky
» Over 100 engineers dedicated
to product innovation and
quality initiatives
» 88 current patents
» Most recent product launches –
Remington® Model 887™ and
VERSA MAX™ shotguns, Remington
HyperSonic Steel™ ammunition,
Remington MSR™, Remington Model
1911 R1, Marlin® XL7 rifle and
338 Marlin Express ammunition,
Bushmaster® ACR® and BA50 rifle/
carbine and Barnes® Bullets Vor-TX™
ammunition
» Implementation of the new
Remington Product Development
System (RPDS) to shorten the
firearm and ammunition product
development process
manufacturing leadership
» Product development at 11 facilities
» First-in-category products –
450 Bushmaster, 308 DPMS rifle
and 30 REM AR ammunition and
AR-style rifles
» Leading innovations for military,
including the new Modular Sniper
Rifle (MSR™) and the Adaptive
Combat Rifle (ACR™)
» The Marlin Model 60™ is the
world’s most popular .22 rifle
» The most popular shotgun
in firearms history, the Model
870™ reached the 10,000,000
production mark in 2009.
In 2008, the 5,000,000th
Model 700™ was produced
» Introducing HyperSonic Steel™ in
2010, the world’s fastest, hardesthitting steel waterfowl shotshell
» Invested over $20 million in
lean initiatives
» Six Sigma practices lead by
certified Six Sigma Black
Belts (over 50)
» ISO9001:2000 certification
in 3 facilities
» Scalable operations –
2,000,000 sq. ft. of
manufacturing space
» Supplier Part Approval (SPA)
program to ensure quality
during new product and/or
new part launches
Acquisition Timeline
APRIL
MAY
2006
2007
est. 1973
est. 1816 (Remington)
DECEMBER
2007
JANUARY
2008
SEPTEMBER
2008
2009
JUNE
OCTOBER
DECEMBER
2009
2010
est. 2008
est. 1982
est. 1999
est. 1932
est. 2003
2009
MAY
L.C. Smith
est. 1986
10REM6586_FGI_Brochure_Corporate_Update_Aug2010_rv3.indd 3
est. 1870 (Marlin)
9/7/10 2:36 PM
FACILITIES O V E R V IEW
Dakota Arms
Sturgis, SD
Remington, Marlin
and H&R Firearms
Ilion, NY
DPMS Firearms
St. Cloud, MN
Bushmaster Firearms
Windham, ME
Mountain Khakis
Design Center
Jackson Hole, WY
Barnes Bullets
Mona, UT
Research & Development
Elizabethtown, KY
Remington Wood
Facility
Lexington, MO
Headquarters
Madison, NC
Remington Firearms
and Marlin
Mayfield, KY
Mountain Khakis
Charlotte, NC
Ammunition
Lonoke, AR
Distribution Center
Memphis, TN
Advanced Armament Corp.
Norcross, GA
Manufacturing
North American Manufacturing,
Engineering and Distribution.
Largest domestic footprint in the domestic
firearms/ammunition manufacturing.
unmatched family
of firearms, ammunition,
and related products
Engineering
Distribution Center
M i l i ta ry / L E
Military
LE
Sniper Weapon
Systems, Tactical
Rifles & Shotguns
Sniper Weapon
Systems, Tactical
Rifles & Shotguns
AR Platform
Tactical Rifles
Bolt-Action 50 BMG
AR Platform
Tactical Rifles
Bolt-Action 50 BMG
C o mme r c i a l
Shotguns
Target, Tactical &
Hunting Shotguns
Modular
Repeating
(Hunting)
Custom
Shop
Traditional
Centerfire
Rifles
Traditional
Rimfire
Rifles
Hunting Specific
AR Platform
Rifles
Tactical Systems,
Target & Hunting
Rifles
Bolt, Semi-Auto
and Pump-Action
Rifles
Pump-Action
and Semi-Auto
Rifles
Hunting Specific
AR Platform
Rifles
Tactical Specific
AR Platform
Rifles
Firearms
Custom
Lever Guns
AR Platform
Tactical Rifles
Hunting Specific
AR Platform
Rifles
AR Platform
Tactical Rifles
Leading
Manufacturer
of Lever Guns
related
Accessories
& Outdoor
Lifestyle
Target & Tactical
Rifles & Shotguns
Packaged Factory
Gun Parts, Gun Care
Chemicals/Kits
and Cutlery
AR Platform
Tactical/Target
Rifles
AR Platform
Gun Parts and
Accessories
Leading Producer of
.22’s. Autoloading
and Lever
Tactical Specific
AR Platform
Rifles
Break Action
Single Shot & Value
Priced Firearms
Tactical &
Target
Pistols
Remington
Model 1911 R1
Packaged
Factory
Gun Parts
AR Platform
Tactical/Target
Rifles
AR Platform
Gun Parts and
Accessories
Break Action
Single Shot
Hand Crafted
Bolt Action &
Single Shot Rifles
Bolt Action, Single
Shot Varmint/
Target Rifles
Slings, Rings
and Bases
Other
Ammunition
Limited Production
High Grade
Side by Sides
Match Grade to
Training Ammo
Match Grade,
Duty Ammo,
Frangible Training
Premium and
Standard for Target
& Hunting Specific
Multi-Purpose
Training Bullets
Tactical Tip
& Open Tip
Premium Bullets
Premium Bullets
for Target &
Hunting Specific
Silencers,
Muzzle Brakes
& Flash Hiders
Silencers,
Muzzle Brakes
& Flash Hiders
Silencers,
Muzzle Brakes
& Flash Hiders
Tactical and
Discreet Clothing
Tactical and
Discreet Clothing
Premium and
Standard for Target
& Hunting Specific
Match, Target and
Hunting Specific
Premium Bullets
for Muzzleloading
& Cowboy Action
Target & Hunting
Specific
Premium Bullets
for Target &
Hunting Specific
Silencers,
Muzzle Brakes
& Flash Hiders
Silencers,
Muzzle Brakes
& Flash Hiders
Match Grade to
Target Practice
Packaged
Reloading
Components
Premium and
Standard for
Target Specific
Tactical Tip
& Open Tip
Premium Bullets
Premium for
Target Specific
Silencers,
Muzzle Brakes
& Flash Hiders
Silencers
Tactical and
Discreet Clothing
Specialty Outdoor
Apparel
10REM6586_FGI_Brochure_Corporate_Update_Aug2010_rv3.indd 4
9/7/10 2:36 PM
Remington. America’s oldest gunmaker and a lighthouse of innovation
in virtually every segment of the long-gun category. The largest
commercial manufacturer of firearms and the only major supplier of
firearms AND ammunition. The world’s largest producer of centerfire
rifle hunting ammunition and an annual production of 1.5 billion
rounds of all ammunition types. Standardized superiority in a
multitude of product categories, including packaged parts,
accessories, firearm care and Remington Cutlery.
Marlin Firearms. World’s leading innovator of traditional lever-action
centerfire rifles, and makers of the most popular rimfire rifles in
the industry. The legendary Model 39A is the longest continually
produced rifle in America, and the Model 60 semi-auto is the most
popular .22 rifle ever made.
Harrington & Richardson. A mainstay in the American sporting tradition,
the nation’s premier manufacturer of affordable, high-quality breakaction single shot shotguns and rifles offers specialized features and
accuracy in a highly-affordable platform.
EOTAC Clothing and Accessories. Leading outfitter of tactical-style
clothing and accessories. Offering both traditional and next generation
tactical clothing.
Advanced Armament Corp. AAC (Advanced Armament Corp.) is a leading
innovator of suppressor technology acquired to provide a distinct advantage
in the developement of military and law-enforcement weapons systems.
Bushmaster Firearms. Specializing in the design and production of highly
advanced AR-type rifles and accessories. Bushmaster is the largest
global supplier of AR type complete rifles, used worldwide for commercial
accounts, Federal Agencies, LE, DOD, US Gov’t contractors and
numerous FMS and foreign military and LE agencies.
DPMS Firearms LLC (Panther Arms). The largest global manufacturer
of AR-type rifles, lowers and lower assemblies. Offers the broadest
caliber offering of any AR type manufacturer, and a leader in
bringing innovative calibers to the AR type platform.
The Parker Gun. Fine custom-crafted side-by-side shotguns representing
an elite rite of passage among American sportsmen.
Dakota Arms. Headquartered in Sturgis, South Dakota, Dakota Arms
manufactures premium custom and semi-custom rifles for the
sporting markets.
Barnes Bullets. The industry-leading supplier of copper bullets, including
copper-tin composite core bullets, used by hunters, shooters, military
and law enforcement professionals around the world. Barnes Bullets has
been a leading choice of commercial consumers, law enforcement and
military users since its inception in 1932.
Mountain Khakis. Leading designer and marketer of specialty outdoor
apparel. Designed in the heart of Rocky Mountains in Jackson Hole,
Wyoming, the Mountain Khakis brand stands for the highest quality,
durable and comfortable clothing for the outdoor lifestyle.
P.O. Box 1776 | Madison, NC 27025 | 800-243-9700 | www.freedom-group.com
RM1850
10REM6586_FGI_Brochure_Corporate_Update_Aug2010_rv3.indd 1
9/7/10 2:36 PM