sponsorship opportunities
Transcription
sponsorship opportunities
LOS ANGELES S U N DAY DECEMBER 6, 2015 AN T H E H O L LY W O O D PA L L A D I U M IRREVERENT EVENING OF COMEDY AND MUSIC N E W YO R K C I T Y MONDAY J U N E 1 3 , 2 0 1 6 T H E MA R R I OT T MA R Q U I S T H E P R E M I E R E F U N D R A I S I N G E V E N T FO R T H E T R E VO R P R OJ E C T EVENT AT A GLANCE VIEW THE TREVORLIVE SIZZLE REEL www.TrevorLIVE.org 2 W W W . T R E V O R L I V E . O R G THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT 3 EVENT AT A GLANCE TREVOR’S SOCIAL MEDIA REACH: 1 MILLION+ INTERNATIONAL FANS 2,000 Guests who attended TrevorLIVE NY & LA in 2014 $1.8million 1,873,149,193 Dollars Raised at TrevorLIVE NY & LA 2014 311,000 209,000 122,000 20,000 329,000 2014 TrevorLIVE Global Event Impressions GENDER OF GUESTS: 2012 2013 AGE OF GUESTS: 2014 5% 21-28 29-40 41-64 29% 71% 2 22,000 W W W . T R E V O R L I V E . O R G 27% 73% 26% 74% THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT 20% 55% 20% 65 + 3 OUR GUESTS PREVIOUS SPECIAL GUESTS: OUR GUESTS ARE: BRAND LOYAL ACCOMPLISHED INFLUENCERS LUXURY CONSUMERS PASSIONATE LEADERS 4 W W W . T R E V O R L I V E . O R G Adam Scott Alex Newell Alexandra Billings Amber Heard Amber Riley Amy Poehler Andrew Rannells Andy Cohen Anna Kendrick Arianna Huffington Barrett Foa Bebe Wood Beth Behrs Betty Buckley Billy Eichner Billy Porter Brad Goreski Brittany Snow Cheyenne Jackson Chris Colfer Christina Applegate Christina Hendricks Dan Bucatinsky Darren Criss David Burtka Dermot Mulroney Dianna Agron Diego Boneta Eddie Cibrian Ellen Page Eric Stonestreet Fergie Fun Gabourey Sidibe Ian Harvie Jack Falahee James Marsden Jane Lynch Janet Mock Jay R. Ferguson Jayma Mays Jeremy Jordan Jesse Tyler Ferguson Jessica Sanchez Joe Manganiello John Larroquette Josh Duhamel Julianne Hough Julie Bowen Katherine Heigl Kayla Radomski Kellan Lutz Kelly Ripa Kevin McHale Kiernan Shipka Kristin Chenoweth Lady Gaga Laura Benati LeAnn Rimes Lucy Liu THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT Marc Shaiman Mary J. Blige Matt Bomer Matt McGorry Matthew Morrison Matthew Moy Melora Hardin Mia Pfirrman Michael Gladis Michelle Pfeiffer Miley Cyrus Naya Rivera Neil Patrick Harris Nolan Gould PS22 Queen Latifah Rashida Jones Rob Thomas Robin Williams Ryan Eggold Samantha Ronson Sir Ian McKellen Stanley Tucci Tammy Blanchard Ty Herndon Tyler Oakley Wanda Sykes Wentworth Miller Willie Garson Zac Efron Zac Possen Zachary Quinto Zackary Drucker Zoe Saldana 5 SPONSORSHIP OPPORTUNITIES PRESENTING SPONSORSHIP $100,000 W E L C O M E R E C E P T I O N & A F T E R PA R T Y S P O N S O R S H I P Trevor LIVE LA & NY Media buys $ 75 ,0 0 0 $35,0 00 Meet & Greet with the evenings talent TrevorLIVE microsite with link to sponsoring company website BRANDING OPPORTUNITIES: T R E VO R L I V E Access to Green Room National press release Ten (10) premiere seats Signed TrevorLIVE memorabilia Electronic invites Exclusive sponsor (minus alcohol) Premium placement in program (40,000 impressions, 5-7 blasts) Verbal recognition from stage Dedicated social media Company product in event gift bag Acknowledgement to 1 million+ followers Naming rights (or $50,000 per city) Category Exclusivity COMPANY LOGO PLACEMENT IN THE FOLLOWING AREAS: Access to walk the red carpet Step and repeat press backdrop Ten (10) premiere dinner seats Company listing in press releases 12,000+ square foot environment Customized experience Step & repeat exclusive branding Large plasma screen branding Company activation/product sampling Gobo projection inside event space Activation at TrevorLIVE After Party (upon approval) Social media plan with activations Inclusion during Livestream Ability for multiple on-site activations (LA Only) Welcome Reception AND After Party ($25K build out allocation and $50K donation) Welcome Reception OR After Party ($10K build out allocation and $25K donation) E V E N T B E N E F I T S : Guests to walk red carpet C O M PA N Y L O G O P L A C E M E N T I N T H E F O L LOW I N G A R E AS : Verbal recognition on stage Gobo projection Custom social media plan National press release Meet & Greet with talent Program book Company activation/ product sampling experience at event Sponsors scroll Full screen digital ad on plasmas TVs Printed program book Sponsors scroll inclusion 6 W W W . T R E V O R L I V E . O R G THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT 7 SPONSORSHIP OPPORTUNITIES RED CARPET LIVE STREAM SPONSORSHIP $50,000 Sponsorship of 2hr livestream red-carpet interviews and commentary BROADCAST BRANDING OPPORTUNITIES: SPONSORSHIP BENEFITS: Logo placement on Livestream player Category exclusive sponsorship Branded Livestream player hosted on sponsoring company website and embedded on TheTrevorProject.org homepage Ten (10) priority dinner seats Up to three (3) 30 second ads Access to walk the TrevorLIVE red carpet Company listing in national press releases Verbal recognition from stage GREEN ROOM SPONSORSHIP $35,0 00 $20K build out allocation $15K donation CONCEPT: SPONSORSHIP BENEFITS: The TrevorLIVE Green Room has been visited by all previously attending & performing talent of TrevorLIVE. The Green room is where talent is able to escape from media and press to a relaxing environment that is fun and inviting with a high level of engagement of the sponsoring brand. Six (6) premiere dinner seats Sponsoring Brand has rights to all media that is captured in the Green Room. COMPANY LOGO PLACEMENT IN THE FOLLOWING AREAS: Access to walk the TrevorLIVE red carpet High-profile branding of Green Room Company activation/product sampling Plasma TV Ad during cocktail reception Microphone wrap with company logo SOCIAL MEDIA PROMOTIONAL PLAN: COMPANY LOGO OR NAME PLACEMENT IN THE FOLLOWING AREAS: TrevorLIVE microsite with link to Co-branded ads supporting Livestream sponsoring company website run two weeks prior to event up until Electronic invites day of event (40,000 impressions, 5-7 blasts) Facebook and Twitter placements Full screen digital ad on plasma TVs Detailed promotional plan outlined Printed program book during sponsorship negotiation Sponsors scroll inclusion 8 Logo inclusion on Green Room step & repeat The Trevor Project’s hope is that the sponsoring company will work with us to create an interactive and inviting space for all talent involved. TrevorLIVE microsite Program book Sponsors scroll Social media recognition - to more than 1 Million fans W W W . T R E V O R L I V E . O R G THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT 9 SPONSORSHIP OPPORTUNITIES AC T I VAT I O N S P O N S O R S H I P S SILENT AUCTION SPONSORSHIP $ 2 5 ,0 0 0 $15,0 0 0 Exclusive Auction Sponsor Naming rights sponsor for Silent Auction Category Exclusive Auction Sponsor Premiere branding of Silent Auction $25K SPONSORSHIP BENEFITS: $15K SPONSORSHIP BENEFITS: Six (6) premiere dinner seats Four (4) priority dinner seats Naming rights and branding rights with custom silent auction Hashtag Category exclusive branding Branded bidding portal (website & mobile Branded bidding portal (website & mobile) device) Inclusion in auction promotion via electronic invites (40,000 impressions) Inclusion in auction promotion via electronic invites (40,000 impressions) Inclusion in up to 3 printed media buys Branded visuals at cocktail reception Branded visuals at cocktail reception 2 custom digital ad’s at cocktail reception SOCIAL MEDIA PROMOTIONAL PLAN: Full page ad in Program book 2 exclusive Social Media posts on each platform SOCIAL MEDIA PROMOTIONAL PLAN: (posts begin 11/23 and conclude 12/7) 4 exclusive Social Media posts on each platform (posts run 11/23 - 12/7) Promotional inclusion on the Livestream from 5PM-7PM Promotional inclusion on Livestream from 5PM-7PM 10 $1 0,0 00-$25 ,000 W W W . T R E V O R L I V E . O R G P U T YO U R B U S I N E S S I N T H E S P OT L I G H T G E T I N F R O N T O F YO U R TA R G E T M A R K E T G E T YO U R B R A N D N OT I C E D CONCEPT: SPONSORSHIP BENEFITS: Having a presence at TrevorLIVE positions your business as an authority in your industry. TrevorLIVE’s Welcome Reception and After Party environment provide various locations for your brand to engage guests. Dinner seats (number dependant upon level) Sponsors have shared rights to all media captured within their branded space and the ability to network during the reception. Joining as an activation sponsor you will be communicating your support with the audience at the event. Stand out in the crowd and interact with a highly captive audience at TrevorLIVE! Access to influential decision makers High-profile branding Company activation/product sampling experience(s) Plasma TV Ad during cocktail reception COMPANY LOGO PLACEMENT IN FOLLOWING AREAS: TrevorLIVE microsite Program book Sponsors scroll Social media recognition - 1+ Million fans THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT 11 SPONSORSHIP OPPORTUNITIES TA L E N T G I F T B AG S P O N S O R S H I P $5,000 SPONSORSHIP BENEFITS: Two (2) priority dinner seats Category exclusivity Prominent gift bag placement in Green Room Invites to TrevorLIVE After Party COMPANY LOGO PLACEMENT IN THE FOLLOWING AREAS: TrevorLIVE microsite Program book Sponsors scroll Social media recognition 12 W W W . T R E V O R L I V E . O R G THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT 13 TABLE OPPORTUNITIES P L AT I N U M TA B L E $25,000 T I TA N I U M TA B L E GOLD TA B L E S I LV E R TA B L E $15,000 $10,000 Ten (10) premiere dinner seats Ten (10) priority dinner seats Ten (10) priority dinner seats Ten (10) dinner seats Access for all guests to walk the red carpet Access for four (4) guests to walk the red carpet 10 invitations to post-event party 10 invitations to post-event party Meet & Greet with the evenings Stage Talent Signed TrevorLIVE memorabilia Access for up to four (4) in Green Room 10 invitations to post-event party Signed TrevorLIVE memorabilia Verbal recognition from the stage 10 invitations to post-event party COMPANY LOGO OR NAME PLACEMENT IN THE FOLLOWING AREAS: COMPANY LOGO OR NAME PLACEMENT IN THE FOLLOWING AREAS: COMPANY LOGO OR NAME PLACEMENT IN THE FOLLOWING AREAS: TrevorLIVE microsite with hyperlink to company website TrevorLIVE microsite with link to company website Custom Plasma TV Ad at cocktail reception Custom Plasma TV Ad during cocktail reception TrevorLIVE microsite with hyperlink to company website Electronic invites (40,000 impressions, 5-7 blasts) Custom submitted Plasma TV Ad during cocktail reception Sponsors scroll Electronic invites (40,000 impressions, 5-7 blasts) Enhanced branding opportunities available $5,000 COMPANY LOGO / NAME PLACEMENT IN THE FOLLOWING AREAS: TrevorLIVE microsite with hyperlink to company website Program book Sponsors scroll Program book Sponsors scroll Program book Sponsor “Thank you” tweet upon commitment Program book Sponsors scroll Sponsor “Thank you” tweet upon commitment Enhanced branding opportunities available 14 W W W . T R E V O R L I V E . O R G THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT 15 OUR SUPPORTERS THE SALLIE FOUNDATION SCHRECK ROSE DAPELLO & ADAMS TRUMAN & ELLIOTT LLP 16 W W W . T R E V O R L I V E . O R G THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT 17 O U R PROJECT THE M I S S I O N : THE PROJECT The mission of The Trevor Project is to end suicide among gay, lesbian, bisexual, transgender and questioning young people. The organization works to fulfill this mission through four strategies: 1 Provide crisis counseling to LGBTQ young people thinking of suicide. 2 Offer resources, supportive counseling and a sense of community to LGBTQ young people to reduce the risk that they become suicidal. O U R 3 Educate young people and adults who interact with young people on LGTBQ-competent suicide prevention, risk detection and response. 4 Advocate for laws and policies that will reduce suicide among LGBTQ young people. V I S I O N : A future where the possibilities, opportunities and dreams are the same for all youth, regardless of sexual orientation or gender identity. 18 W W W . T R E V O R L I V E . O R G THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT 19 WHO WE ARE PROJECT THE PROGRAMS & SERVICES 1998 150 41 850 250 45,000+ Year Founded Trevor Lifeline counselors Full-time staff Active volunteers TrevorChat counselors Trevor Lifeline calls fielded in FY2015 lifeline The only nationwide, around-the-clock crisis and suicide prevention lifeline offering free and confidential counseling for tens of thousands of LGBTQ youth. The Trevor Lifeline is accredited as an exemplary crisis intervention program by the American Association for Suicidology (AAS). 375,000 130,000 Lifeline calls fielded since inception TrevorSpace Members The largest social networking community for lesbian, gay, bisexual, transgender and questioning young people, (ages 13-24), their friends and allies. $6.3million Annual operating budget text A free, confidential, secure service in which LGBTQ young people can text a trained Trevor counselor for support and crisis intervention. 20 space W W W . T R E V O R L I V E . O R G THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT chat A free, confidential and secure instant messaging service that provides live help by trained volunteers. 21 CONTACT US T R E VO R L I V E I N Q U I R I E S : M AT T H E W SPECIAL Z A S L O W EVENTS DIRECTOR M a t t h e w. Z a s l o w @ T h e Tr e v o r P r o j e c t . o r g (310) 27 1-8845 ext. 225 WE HOPE YOU JO IN U S F O R THANK YOU! W W W . T H E T R E V O R P R O J E C T . O R G