Music In Advertising Covers Vs. Original Master Recordings

Music In Advertising: Covers Vs. Original Master Recordings
When you are producing music in advertising
you can go about two ways either using
original master recording or choose a music cover.
Companies and brands don’t have much knowledge about the intricate rules and thus it is
always better for them to hire a music and rights management firm to do the negotiations
and get the rights on a music cover. Before we move on to the intricate details it is
important for you to know and get a few basic ideas on what an original master recording
is and what a music cover is.
Getting to know about master recording advertising
You must have seen artists and musicians performing doing the recording for music or a
song for the first time. This is the original track that is produced during the music or song
production. This is known as the master recording.
It is known as a master recording simply because using this original master copies are
made later.
Generally, the musicians and lead performing vocalists and singers will have copyright
done for them and this is a great way to earn a royalty income.
Anyone who wants to use the master recording or even those who want to release the
music cover and make copies of the original sound or music track will have to pay a royalty
fee to the original music composer or singer.
So what’s a cover song then?
You must have heard of the music and song remakes right? Well in simple words this is
what a cover song is. In general, a cover song is a remake of the original song using the
original soundtrack and then reproducing it in a new way. The artist or music company
reproducing this new sound and music tracks are different from the original composers.
Generally, the acoustic version and the background music cover are tweaked using the
latest software and musical instruments to give it a new feel.
Even if you are changing only some of the verses of the song it is considered to be a cover
song.
It does not need any mentioning that you cannot remake or produce a music or music cover
for a song unless you pay the necessary royalty fee to the original sound or music
composer.
You need to pay for the licenses too.
Remember that those who are performing on stage and doing a liver music concert or show
and doing a remake of the song are not subject to copyright violation issues.
Only when you choose to remake the song and sell it in the market as a cover song that it
becomes an issue. In such cases, you have to get written permission from the original music
composer or singer and also pay off the necessary licenses and royalty fee.
Company informationMichael Welsh Productions Inc.
2215 Lambert Drive,
Pasadena, CA, US- 91107
Contact- 626.796.0961
Email- [email protected]