Suarez Corporation Industries 7800 Whipple Ave. NW N. Canton
Transcription
Suarez Corporation Industries 7800 Whipple Ave. NW N. Canton
Suarez Corporation Industries 7800 Whipple Ave. NW N. Canton, Ohio 44720 INNOVATIVE PRODUCTS FOR BETTER LIVING WWW.SUAREZ.COM ©2012 SCI M-8627 BR10290R-1A-1 S ua r e z C o r p o r at i o n I n d u s t r i e s “Innovative Products for Better Living” table of contents GENERAL INFORMATION History . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 University of Akron . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Direct Marketing Association . . . . . . . . . . . . . . . . . . . . . . . . . 2 From Our Customers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 Our Associates . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 DIVISIONS EdenPURE. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 BioTech Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 International Home Shopping . . . . . . . . . . . . . . . . . . . . . . . . . 8 Lindenwold Fine Jewelers . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 United States Commemorative Gallery . . . . . . . . . . . . . . . . . . 10 International Telecommunications . . . . . . . . . . . . . . . . . . . . . 11 Resource Partners Enterprises, LLC . . . . . . . . . . . . . . . . . . . . 12 BioTech Medical, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13 Media Services Multi-Channel Marketing . . . . . . . . . . . . . . . . 14 Endless Youth and Life. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 Suarez Manufacturing Industries . . . . . . . . . . . . . . . . . . . . . . 16 S ua r e z C o r p o r at i o n I n d u s t r i e s “Innovative Products for Better Living” manufacturing… SUAREZ MANUFACTURING INDUSTRIES Suarez Manufacturing Industries (SMI) is a division of the direct response marketing giant Suarez Corporation Industries (SCI). This brand new manufacturing and assembly facility is located in North Canton, Ohio, in the location originally created for the now departed Hoover Company. SMI is partnering with Patriot Enterprises LLC and LT Enterprises LLC to manufacture our popular EdenPURE® Portable Infrared Heating line. EdenPURE, the best selling portable heating system in North America, has brought over 300 jobs to the local economy when running at full capacity. SMI’s parent company is a world leader in direct response marketing and currently markets hundreds of diversified products around the globe. SCI is proud to provide much needed jobs to the local economy and plans to increase the manufacturing and assembly capabilities of the North Canton location in the future. SMI’s company motto is, “Manufacturing Innovative Products For Better Living.” Suarez Manufacturing Industries 18 16 “Innovative Products for Better Living” HISTORY In 1968, Ben Suarez decided to pursue the “American Dream.” Tired of the American Rat Race, he eagerly pursued books and experts in the field of Direct Marketing. His determination and intellect led to his first entrepreneurial venture. By 1970, Ben Suarez had started a mail order business in his home. He and his family experienced many failures and limited success. Yet he continued to learn from his mistakes and developed improvements in each ensuing promotion. Ben was able to move his fledgling business, Suarez Corporation Industries, out of his home in 1972. And by 1973, a series of successful promotions allowed the young company to become completely profitable. 1988 was the banner year, with an extraordinary 100% increase in sales. Another SCI expansion relocated its offices to the upscale Belden Village area. This continued sales growth culminated in a new International Headquarters for SCI. The 170,000 square foot office and warehouse building consolidated all divisions in one massive complex. SCI is unique in the Direct Marketing world because all aspects of the product development, creative process, database analysis and media channels are literally under one roof. This allows SCI complete control of a promotion from concept to product fulfillment. Since 1968, Suarez Corporation Industries has grown from a small family operation into one of Stark County’s largest employers. All SCI associates share a powerful entrepreneurial spirit. Every SCI associate stands to gain financial rewards for their marketing ideas or new product concepts. And every SCI associate can benefit from the success of these new promotions through profit sharing. SCI is a leader in Direct Marketing and currently markets hundreds of diverse products around the world. From jewelry to collectible coins to healthy home products, SCI continues to lead the way through product innovation and multi-channel marketing. With sales of over 250 million dollars annually, SCI will continue to prosper thanks to the “American Dream” of founder and President Ben Suarez. Ben and Nancy Suarez and the SCI associates are known in Stark County for their support of local and national organizations. From the United Way to Disaster Relief, SCI associates are always willing to help those in need. Ben and Nancy Suarez’s philanthropic efforts on behalf of women, particularly Breast Cancer Research and Women’s Shelters, give hope to thousands in need. This spirit of giving makes SCI a truly special place. 1 history… S ua r e z C o r p o r at i o n I n d u s t r i e s S ua r e z C o r p o r at i o n I n d u s t r i e s “Innovative Products for Better Living” THE BENJAMIN AND NANCY SUAREZ APPLIED MARKETING RESEARCH LABORITORIES AT THE UNIVERSITY OF AKRON The Suarez Applied Marketing Research laboritories were established within the College of Business Administration at The University of Akron with a major endowment from Benjamin and Nancy Suarez. The mission of the labs is to develop marketing science applications that provide real-world advantages to businesses and to offer applied research to UA students and faculty. The Suarez Labs’ research and development team is currently working to develop and quantify the potential of neuromarketing and biometric research and analytics techniques in advertising pre-testing, …school of marketing Our Mission Statement Suarez Corporation Industries’ mission is to provide quality, economical products and services that fulfill our customers’ brand development, new product concept testing, multimedia communications, and pricing and promotions. The lab team is also engaged in digital micro-trend forecasting and analytics automation/neural computing initiatives. In addition to our R&D focus, Suarez Labs engages in marketing research studies for regional and national businesses, and supports UA faculty research that provide hands-on student learning experiences and forwards regional economic development. DIRECT MARKETING ASSOCIATION Suarez Corporation Industries is one of over 4,800 companies from 46 nations that belong to the Direct Marketing Association (DMA). Founded in 1917, the Direct Marketing Association (DMA) is the largest trade association for businesses who market products or services. They hold their members to a strict code of ethical standards. Suarez Corporation Industries proudly displays the DMA Logo on their promotions to show that they adhere to the DMA’s principles. varied and changing needs. We guarantee complete customer satisfaction through an uncompromising commitment to excellence. 2 “Innovative Products for Better Living” ENDLESS YOUTH AND LIFE Endless Youth and Life, a separate company incorporated in California, is a wellness off-shoot of SCI that offers products and services to promote a healthy and youthful lifestyle. Endless Youth and Life advocates a lifestyle that includes exercise, diet, supplementation, and sleep (EDSS). The EDSS system was developed by Endless Youth and Life President Benjamin Suarez and is the foundation of the Endless Youth and Life lifestyle for youth extension and life extension. Its mission is to combine the knowledge of experts such as Hollywood and sports celebrities, professional trainers, sports doctors, nutritionists and authors to provide the most innovative products to enhance health and wellness. Endless Youth and Life offers top tier lifestyle services and products from a team of experts such as celebrity nutritionist Rehan Jalali, renowned trainer David Dearth, Beverly Hills plastic surgeon the late Dr. Frank Ryan, celebrity stylist Toni Ferrera and fitness expert Timea Majorova. Constantly innovating their techniques and regimens, our stars and consultants are willing to share their expertise in advanced nutrition and scientific breakthroughs. The very best experts are available at Endless Youth and Life, ready to share their insider knowledge exclusively with our clientele. 15 …divisions S ua r e z C o r p o r at i o n I n d u s t r i e s S ua r e z C o r p o r at i o n I n d u s t r i e s “Innovative Products for Better Living” MEDIA SERVICE MULTI-CHANNEL MARKETING Media Services Multi-Channel Marketing was created in November, 2010. This division has been gaining speed in the local business market. The goal is to help businesses achieve greater income by learning from the experience of Suarez Corporation’s years of experience. With Media Services Multichannel Marketing, our programs are helping divisions… businesses understand how multi-channel marketing can improve customer base and retention, as well as cash flow. Businesses have seen a growth in sales, some by as much as 31%, and customer base increase by as much as 25%! Continued growth in the local business arena will mean greater community involvement and a stronger customer committment to local businesses. Media Services Multi-Channel Marketing 14 20 “Innovative Products for Better Living” FROM OUR CUSTOMERS... “I wish to thank you for all of your beautiful items. I enjoy all of the purchases and gifts. When I wear Lindenwold Jewelry I feel like a twinkling star from heaven. They are that beautiful. When I give these as a gift to friends their eyes open wide with great smiles of happiness. It truly is a gift to give to cheer anyone or to show that you care. Awaiting to wear my next sparkles.” KG, Abington, MA customers… S ua r e z C o r p o r at i o n I n d u s t r i e s ABOUT… Our Customers Suarez Corporation Industries’ devotion to our customers has made us what we are “The Wedge Radio has excellent sound. Its clarity is excellent and it’s like people are in the room. Who needs a stereo system!!” today. Complete customer satisfaction is and always will be our number one priority Shelley Pearson, Poplar, WI “Never ordered anything from you that I wasn’t 100% satisfied with. Your jewelry is absolutely the most unique and the quality and service is wonderful. You stand behind what you sell.” and our products are backed by a 100% Money-Back Guarantee. We can promise this because every product offered must RH, Guntersville, AL pass our rigorous performance standards. “No aches and pains at 97 years old. I wish more people could hear about its (Heating Pad) wonders.” If is does not, it is never seen by our JD, Sun City Ctr., FL “I must say that I am well pleased with my new heater... I like the quiet operation of the heater, because one gets tired of hearing a blower or the fan going on a gas furnace constantly.” customers. It’s that simple. Our customers are confident that they will receive a quality product each and every E. Moore, Forest Park, GA time they order. It is the customers’ “I ordered the Gallery’s Official Framed Presidential Display. I have received this and am very proud of it. The family has all seen it and said it was so beautiful. Please advise Mr. Bradshaw the display is beautiful.” confidence that enables us to grow. RR “We live in an area known for very cold winters, and were amazed to see how even the heat was for the entire living room area. We ordered a second and third heater - which now warm the entire home. And we are saving over $250 a month: The lowest expense for heating we have ever experienced! I would heartily recommend your products to anybody interested in really nice, even heat... and in saving on utility expenses.” Dennis Crystal, Troy, MT 3 S ua r e z C o r p o r at i o n I n d u s t r i e s “Innovative Products for Better Living” There are always an abundance of coin die cards that need coins placed in them. This associate is packing coins into die cards, while wearing white gloves to ensure that the coins retain their uncirculated status. Our graphics department is the central hub of creativity. They do everything from graphic design, to color correction, to video animation. Our associates above are packing orders for shipment to our customers. SCI averages shipping 20,000 parcels each week to our customers. The associates in our mailroom key orders into our system for processing 6 days a week. This associate has been a photographer with Suarez Corporation Industries for 21 years. With his innovative photography, he has left his mark on almost every product that has been sold. 4 An associate is stuffing envelopes. Our customers receive offers for our new and innovative products through promotions stuffed in our lettershop department. “Innovative Products for Better Living” BIOTECH MEDICAL, INC BioTech Medical, Inc. was established in September, 2006, as a business-tobusiness organization, created specifically to serve the “support surface” needs of the medical industry, i.e. durable medical equipment companies, acute care and longterm care facilities, federal government agencies and cost containment organizations. As we have grown, so have our product line offerings. BioTech Medical, Inc. now distributes bedding and accessories for eight industry recognized manufacturers and we are actively involved in the design and development of our own private label line ranging from visco-elastic mattresses to specialty pillows. It is BioTech Medical’s focus to become a “one stop shop” for medical and consumer support surfaces. BioTech Medical, Inc. also capitalized on the opportunity to provide safer living conditions for our clients’ throughout their daily activities, via pathogen reduction solutions. BioTech Medical became a licensee of a groundbreaking, amazingly effective disinfectant utilizing SDC technology, which includes its broad range of efficacy that will allow us to expand beyond the medical community into the general population and thus give us a robust customer base. Since launching our breakthrough disinfectant, and to assist in meeting the customer’s total facility needs, we have also developed a full line of safe enzymatic cleaning products, several of which have the EPA’s “Designed for the Environment”(DfE) seal of approval, to complement our full line of products. BioTech Medical, Inc. is dedicated to the service of its clients by offering quality products at competitive pricing, as well as providing the educational support necessary to obtain the best value for the greatest results possible. Furthermore, our staff is dedicated to the utmost professionalism in provider relations and will do so in an ethical and compassionate manner, never losing sight of the fact that our clients and their patients are our most important asset. We invite you to grow with us as we sell our products worldwide. BioTech Medical, Inc. will always strive to offer superior products, with excellence in customer support; we recognize this is quite a challenge in a world that is rapidly changing and we are confident in our commitment and our ability. Our vision is to enhance the health and safety of the world population through the dissemination of knowledge and technologically superior products. 13 17 …divisions S ua r e z C o r p o r at i o n I n d u s t r i e s S ua r e z C o r p o r at i o n I n d u s t r i e s “Innovative Products for Better Living” RESOURCE PARTNERS ENTERPRISES, LLC Over the years, Resource Partners Enterprises, LLC has secured mutually beneficial relationnships with national and international product vendors, well-established retail chain stores, inventors, entrepreneurs and patent holders throughout the world. These relationships have allowed us to acquire vital and proprietary products while saving valuable dollars, due to our purchase power. With the latest in marketing concepts and a team of experts under one roof, it’s no wonder we’ve satisfied millions of business owners and customers. And with over $82 million spent in advertising in just one divisions… season, there will always be a customer demand for our various products. While many consumers purchase first hand from our award-winning, direct response advertising campaigns, the fact remains that 7 out of 10 consumers wish to purchase from one of our independent, qualified, local retailers. That’s why Resource Partners has secured vendor numbers with nationally recognized groups such as Sears®, ACE®, True Value®, Do It Best, Orgill, Handy Hardware and many others. In addition to our commanding sales prowess, Resource Partners Enterprises, LLC also exhibits a strong servicing presence throughout the country. Both nationally-based and regionally-based service centers are strategically placed throughout the country, for quick results. This service force allows customers, as well as business owners, to prosper from the quick attention we are able to provide. Our Direct Marketing channels include, but are not limited to USA Today, Readers Digest, Wall Street Journal, Parade Magazine, TV and radio and mutiple celebrity endorsements. 12 Merging Value with Innovation “Innovative Products for Better Living” OUR ASSOCIATES Suarez Corporation Industries currently employs over 600 associates in our Corporate and Satellite offices. We do everything in-house, from creative writing, to package design, photography, printing, analysis, programming, order entry, lettershopping and product fulfillment. Our associates feel like part of a family because all departments have to work together closely to accomplish one goal ... success. It is the hardworking spirit of the associates that drives the company to be successful. A majority of our associates have been here many years and can attest to the amount of hard work and strong communication it takes to become and remain successful. Our associates regularly participate in charity drives, including the American Cancer Society’s Relay for Life and Making Strides Against Breast Cancer, the Make-A-Wish Foundation, the United Way Day of Caring, the Akron/Canton Food Bank, Stark County Animal Lover’s Rescue a Friend, and Akron Children’s Hospital’s annual fundraiser. SCI associates support each event by selling candy bars, raffle tickets, cookie dough, popcorn, flower bulbs and by collecting food, clothing and spare change, as well as participating in the events. Suarez Corporation Industries’ associates also make generous donations to various national disaster victims as the need arises. The SCI Health and Wellness Program was formed in 2004. Its mission is “to encourage employees’ personal and professional productivity and physical wellbeing and foster a worksite culture that supports anyone’s desire to make healthy lifestyle choices”. 5 associates… S ua r e z C o r p o r at i o n I n d u s t r i e s S ua r e z C o r p o r at i o n I n d u s t r i e s “Innovative Products for Better Living” EDENPURE EdenPURE® principles are based on an initiative to market the safest and highest quality healthy-home products without compromising affordability to the average consumer. With extensive time, money and research devoted to product development and safety, EdenPURE has emerged as an industry leader. Their flagship product, the EdenPURE infrared heater, was first launched in 2007. It has quickly become America’s best-selling space heater. With over 5 million units sold, the power of the EdenPURE brand is unmatched in today’s market. A dedication to bringing affordable healthy-home products that are also divisions… of the highest quality and comfort is the hallmark of the EdenPURE brand. This “gold standard” of harnessing the power of nature to provide safe, affordable healthy-home items is evident in their product line-up. EdenPURE’s infrared heater, as well as their signature air purifiers, sweepers and air coolers are all the result of years of intense research and development with a dedication to the consumer’s needs. Also revolutionizing the manufacturing industry, EdenPURE started the trend of bringing factory jobs back home. After nearly two decades of international manufacturing dominating U.S. markets, SCI was able to bring the production of their EdenPURE product line from overseas to their North Canton, Ohio headquarters. Headed by SCI’s Suarez Manufacturing Industries, this production is providing much needed jobs to the local economy. Always looking for the next breakthrough product that will save consumers money as well as make their homes more comfortable and healthy, EdenPURE is researching, testing and developing new healthy-home items every day to improve the lives of their consumers. This dedication to innovation gives EdenPURE its edge as an industry leader. EdenPURE ® 6 “Innovative Products for Better Living” INTERNATIONAL TELECOMMUNICATIONS International TeleCommunications (ITC) is the in-house telemarketing service branch for Suarez Corporation Industries. Telephone sales efforts are concentrated in four distinct operating units including ITC Inbound Telemarketing, ITC Outbound Telemarketing, ITC Special Customer Sales, and overflow support of Customer Service calls. ITC Inbound receives thousands of calls per week from customers wanting to place orders for the numerous products and services offered by SCI. ITC Inbound also assists, when needed, with customer service related telephone calls. ITC Oubound contacts existing customers and offers complementary or add-on products. ITC Special Customer Sales contacts customers to resolve payment or collection issues with their purchases. ITC is a division within the Suarez Corporation Industries family, and has the goal of supporting the profit generating divisions of the company with effective, friendly and discerningly conducted programs that utilize the telephone as the means of customer contact and support. 11 …divisions S ua r e z C o r p o r at i o n I n d u s t r i e s S ua r e z C o r p o r at i o n I n d u s t r i e s “Innovative Products for Better Living” U.S. COMMEMORATIVE GALLERY Founded on the principles of superior quality, excellent craftsmanship and a competitive edge, the United States Commemorative Gallery is one of the nation’s leading coin and collectible galleries. This SCI division began in divisions… 1976 by offering U.S. Bicentennial commemorative memorabilia and then expanded to include coin collections, art reproductions, historic commemoratives and other fine collectibles to decorate the home and office. The exceptional collections offered by the Gallery include many historic and rare coins and a fantastic assortment of innovative presentation displays. With the introduction of the 50 State Quarter ProgramTM in 1999, interest for such coin collections has increased as people have become more aware of the remarkable and interesting history surrounding one of our nation’s oldest hobbies. More recently, the Presidential $1 Coin ProgramTM and the America the BeautifulTM Quarter Series have further expanded the horizon of coin collecting to rekindle interest in the amazing history of our Great Nation. As such, the Gallery is continually developing unique collections and collectibles to promote pride and legacy in our American culture. UNITED STATES COMMEMORATIVE GALLERY A PRIVATE GALLERY NOT AFFILIATED WITH THE UNITED STATES GOVERNMENT OR ANY GOVERNMENT ENTITY. 10 12 “Innovative Products for Better Living” BIOTECH RESEARCH With over a decade of research, development and marketing, BioTech Research has rapidly become a leader in the field of personal wellness and healthy products for the home. Anchored in the foundation of marketing products that solve the problems of everyday consumers, BioTech Research specializes in promoting well-being through healthy lifestyles. The demand for healthy home and wellness products is great and BioTech Research has answered that demand. Their diverse catalog covers everything from supplements and pain relievers to sleep aids and back supports. And BioTech Research prides itself on the quality, purity, safety and effectiveness of all their products. A lasting commitment to these principles on which it was founded means that BioTech Research’s products are of the highest caliber. This gives their customers peace of mind, knowing that painstaking research, development and care has been put into creating BioTech Research’s products. There is an unlimited and untapped potential to provide health and wellness for the everyday individual. BioTech Research understands this. Their continued commitment to quality, purity, safety and effectiveness has elevated the level of product excellence in the healthy home and wellness arena. Being a leader in the industry, BioTech Research’s mission to research and develop products that promote healthy homes and healthful lifestyles is stronger than ever. 7 …divisions S ua r e z C o r p o r at i o n I n d u s t r i e s S ua r e z C o r p o r at i o n I n d u s t r i e s “Innovative Products for Better Living” INTERNATIONAL HOME SHOPPING Providing innovative products for better living has always been SCI’s mission and International Home Shopping (IHS) has been a mainstay in providing consumers divisions… with products that make life easier and more enjoyable. New products go through rigorous testing to ensure only the best products are offered to consumers. In fact, hundreds of products are rejected every week that do not meet IHS’s high standards to ensure only the most innovative and highest quality products are chosen for our customers. This strict adherence to quality and value has skyrocketed IHS and SCI to being the top choice for home shopping for tens of thousands of people all across the nation. SM INTERNATIONAL HOME SHOPPING 8 “Innovative Products for Better Living” LINDENWOLD FINE JEWELERS Expert craftsmanship, unmatched customer service and the best pricing characterize Lindenwold Fine Jewelers, the seller of fine jewelry and fashionable accessories. The high quality Lindenwold Cubic Zirconia Diamond simulant first thrust the division into the national spotlight and Lindenwold’s popularity continues with the new 106 faceted Diamondexcel. Now, customers from Florida to Alaska count themselves among those who enjoy Lindenwold’s products. For our millions of satisfied customers, Lindenwold Fine Jewelers has also brought the excitement and adventure of Sweepstakes to their lives. We have awarded millions of dollars to our customers over the years through the fun of hundreds of different successful, attention-getting Sweepstakes. Two recent winners had this to say... “...I’m still numb. And don’t know what to say. I never won anything before. It will be nice to pay off bills and go out for a meal. But I am still speechless, but I want to thank you all." -Mary Turben “YES, IT IS REAL!!! I WON $10,000!!! This is truly a blessing from God! ...I am so happy and so glad Lindenwold gave me the opportunity to enter the contest. I won the contest and the tie breaker. Winning real money is wonderful!” -Bennecia Miller 9 …divisions S ua r e z C o r p o r at i o n I n d u s t r i e s