PRIMARy ATHLETICS LOGO

Cabrini College Primary Athletics Logo
Primary Athletics Logo
The athletic activities at Cabrini
College have special needs for visual
representations. As such, special designs
have been developed to accommodate
these programs. Below is the primary
athletics logo.
Whenever possible, use the complete
format in all printed athletics publications. In all cases, the athletics logo
should appear in the official Cabrini
PMS 281, in a process color-build of
that PMS color, or black.
primary athletics logo
5.1
Cabrini College Athletics Logo Variations
Athletics Logo Variations
In addition to the standard one-color
positive image, these logo variations
provide a wide choice for all communications materials representing the college.
These variations also apply to the alternate versions of the logo.
athletics logo variations / color
PMS 281 reverse on PMS 281 background
athletics logo variations / black and white
100% black
100% black with gradient of black
100% black reverse on 100% black
5.2
Cabrini College Size and Spatial Guidelines
5.3
Athletics Logo Minimum
Clear Area
When the logo is used in marketing
materials together with photography,
illustration, or other typography, a
minimum amount of clear space must
surround the logotype. This space is
equivalent to the height of the capital I in
Cabrini.
Height of the
letter “I”
Athletics Logo Minimum
Reproduction Size
The athletics logo may not be reproduced
any smaller than one and a quarter inch
in width.
1.25’’
Cabrini College Athletics Logo Dos and Don’ts
Athletics Logo Dos and Don’ts
Using the official athletics logo correctly
will maintain consistency and respect for
the Cabrini College identity. Please follow
the guidelines below.
Do use the athletics logo in PMS 281
blue whenever possible.
Do print the mark on the preferred white
background.
Do maintain the minimum clear space
and reproduction size specifications.
(see page 5.3)
Do consult this style guide when in
question.
Do Not change the color
of the logo (see page 5.2
for color options).
Do Not distort the
proportion of the logo.
Do Not alter the
composition of the logo.
IERS
CAVAL
Do Not selectively
remove elements of
the logo.
Do Not place other
graphics on or close
to the logo.
Do Not set the logo
on an angle.
Do Not recreate the logo;
digital files are available
from the Marketing and
Communication office.
5.4
Cabrini College Athletics Logos for Branded Merchandise
Athletics Logos for
Branded Merchandise
The following graphics are acceptable
only for branded merchandise and should
never be seen in printed materials. It is
acceptable to print the logos in black,
PMS 281, or white.
athletics logo / sport-specific
athletics letter mark
athletics letter mark with text
sports specific athletics letter mark with text
5.5
Cabrini College Athletics Stationery Set
Athletics Stationery Set
Stationery plays an important role in
representing the college. Adhering to the
guidelines in this manual will help the
college maintain a consistent image. The
following pages contain diagrams to aid
in the production of these three pieces.
business card / envelope / letterhead
Athletic Department
610 King of Prussia Road / Radnor, Pennsylvania 19087-3698 / 610-902-8387 / www.cabrini.edu
610 King of Prussia Road
Radnor, Pennsylvania 19087-3698
Leslie Danehy
Director of Athletics
610 King of Prussia Rd.
Radnor, PA 19087-3698
Phone: 610-902-8571
Fax: 610-902-8385
[email protected]
www.cabrini.edu
5.6
Cabrini College Athletics Letterhead
5.7
Athletics Letterhead
The logo is to be positioned as shown
and printed in one color. Any copy or
address line should line up as specified
below. It is not permissible to personalize
the Cabrini College letterhead. Under
no circumstances shall the name of
an office or person from whom the letter
is sent appear anywhere other than the
signature block.
Letterhead and envelopes must be ordered
through the Marketing and Communications office. Please call 610-902-8750.
letterhead
.5’’
1.924’’
.2’’
.55’’
.75’’
.88’’
Athletic Department
610 King of Prussia Road / Radnor, Pennsylvania 19087-3698 / 610-902-8387 / www.cabrini.edu
SIZE
8.5 x 11
PAPER
Mohawk Superfine
ultrawhite eggshell
24# writing
PRINTING INKS
PMS 281
HEADER
Top line:
10 pt. Sabon Small Caps
right justified
Rule:
.5 pt.
Bottom line:
8.75 pt. Sabon
right justified
.29’’
Cabrini College Athletics Envelope
Athletics Envelope
The logo is to be positioned as shown
and printed in one color: PMS 281.
Any copy or address line should align
as specified below.
Letterhead and envelopes must be ordered
through the Marketing and Communications office. Please call 610-902-8750.
envelope
.375’’
1.75’’
.375’’
1.25’’
Athletic Department
.5’’
ENVELOPE STYLE
#10 Official
SIZE
9.5 x 4.125 inches
PAPER
Mohawk Superfine
ultrawhite eggshell
24# writing
PRINTING INK
PMS 281
TYPOGRAPHY
8.5 pt. Sabon
12 pts. leading
align with C in Cabrini
610 King of Prussia Road
Radnor, Pennsylvania 19087-3698
5.8
Cabrini College Athletics Business Card
Athletics Business Card
The standard Cabrini business card is
3.5 inches by 2 inches in a horizontal
orientation. The logo is to be positioned
as shown and printed in one color.
The individual name and related information will be printed in PMS 281 to the
specifications below.
Letterhead and envelopes must be ordered
through the Marketing and Communications office. Please call 610-902-8750.
business card
.2’’
1.5’’
.58’’
Leslie Danehy
.93’’
610 King of Prussia Rd.
Radnor, PA 19087-3698
Phone: 610-902-8571
Fax: 610-902-8385
[email protected]
www.cabrini.edu
BUSINESS CARD SIZE
3.5 x 2 inches
PAPER
Mohawk Superfine
ultrawhite eggshell
24# writing
PRINTING INK
PMS 281
A
B
TYPOGRAPHY
Aligns with top of Cabrini
name:8.85 pt. Sabon Roman Small Caps 12 pts. leading
title: 7.75 pt. Sabon Italic
9 pts. leading
Aligns as specified
7.75 pt. Sabon, 9.75 pts. leading
A
Director of Athletics
1.85’’
B
5.9
Cabrini College Related Athletics Materials
Related Athletics
Materials
Other materials that complement the
stationery set are the catalog envelope
and the mailing label. Follow the guidelines below for consistent results.
catalog envelope
ENVELOPE STYLE
12 1/2 Catalog
SIZE
12.5 x 9.5 inches
610 King of Prussia Rd.
Radnor, PA 19087-3698
PAPER
standard white wove
PRINTING INK
PMS 281
mailing label
LABEL STYLE
Laser printer labels #5164
SIZE
3 1⁄3 x 4 inches
PAPER
white, crack-n-peel
PRINTING INK
PMS 281
or
black version of the
primary logo
610 King of Prussia Rd.
Radnor, PA 19087-3698
5.10
Cabrini College Athletics Uniforms
Athletics Uniforms
The athletics logo is acceptable for use in
athletics uniforms. The complete format
of the logo must be used, printed in its
specified PMS color or in a process color
conversion of that PMS color.
practice jersey and shorts
5.11
Cabrini College Athletics Merchandise
Athletics Merchandise
On any material, one-color logos can be
printed in PMS 281 blue, white, or black.
White is the preferred background field
for printing. There are other choices for
backgrounds besides white: gray, blue,
denim, and black fabric are all acceptable.
t-shirts
5.12
Cabrini College Athletics Merchandise
hats
C ab
rini College
C ab
rini College
mugs
5.13
Cabrini College Athletics Merchandise
sweatshirt / jacket
polo shirt
5.14
Cabrini College Primary Mascot Logo
Primary Mascot Logo
The athletic activities at Cabrini
College have special needs for visual
representations. As such, special designs
have been developed to accommodate
these programs. Below is the primary
mascot logo.
Whenever possible, use the complete
format in all printed athletics publications. In all cases, the mascot logo should
appear in the official Cabrini PMS 281
and PMS 422, in a process color-build of
the PMS colors, or black.
primary mascot logo
5.16
Cabrini College Mascot Logo Variations
Mascot Logo Variations
In addition to the standard two-color
positive image, these logo variations
provide a wide choice for all communications materials representing the College.
These variations also apply to the alternate versions of the logo.
mascot logo variations / color
PMS 281
PMS 281 reverse on PMS 281
PMS 281, PMS 422 reverse on PMS 281
mascot logo variations / black and white
100% black
100% black reverse on 100% black
5.17
Cabrini College Mascot Logo Variations
mascot logo variations / horizontal
approved for bookstore usage
PMS 281
PMS 281, PMS 422, black
PMS 281, PMS 422, black
RI
S
ER
ER
N I CAVALI
B
B
RI
CA
CA
S
mascot logo variations /rounded
N I CAVALI
PMS 281
5.18
Cabrini College Mascot Graphic Mark
Mascot Graphic Mark
The graphic mark was designed to work
with the logo or as a stand-alone graphic.
When used as a stand-alone graphic (as
in the background for the official Cavs
Club Stationery – see page 5.21), the
mark should appear as a background
image in a light screen of black, PMS
422, or PMS 281. In this format, text
may be printed over it. In any color
format other than a light screen of the
previously mentioned colors, overprinting
text or imagery is unacceptable.
mascot graphic mark
mascot graphic mark colors
PMS 281, PMS 422 reverse
on PMS 281
PMS 281
black
10% screen of black
5.19
Cabrini College Size and Spatial Guidelines
Mascot Logo Minimum
Clear Area
When the logo is used in marketing
materials together with photography,
illustration, or other typography, a
minimum amount of clear space must
surround the logotype. This space is
equivalent to the height of the “Cabrini
Cavaliers” text.
Height of the
Cabrini Cavaliers text.
Mascot Logo Minimum
Reproduction Size
The mascot logo may not be reproduced
any smaller than one inch in width.
1.00’’
1.00’’
5.20
Cabrini College Mascot Logo Dos and Don’ts
Mascot Logo Dos and Don’ts
Using the official mascot logo correctly
will maintain consistency and respect for
the Cabrini College identity. Please follow
the guidelines below.
Do use the mascot logo in PMS 281
blue, PMS 422 grey, and black whenever
possible.
Do print the mark on the preferred white
background.
Do maintain the minimum clear space
and reproduction size specifications.
(see page 5.19)
Do consult this style guide when in
question.
Do Not distort the
proportion of the logo.
Do Not change the color
of the logo (see page 5.16
for color options).
Do Not set the logo
on an angle.
Do Not selectively
remove elements of
the logo.
CABRINI
CAVALIERS
Do Not recreate the
logo; digital files are
available from the
Athletic Department.
Do Not place other
graphics on or close
to the logo.
Do Not alter the
composition of the logo.
5.21
Cabrini College Mascot Stationery
Mascot Stationery
The logo is to be positioned as shown
and printed in one color. Any copy or
address line should line up as specified
below. It is not permissible to personalize
the Cabrini College CAVS Club letterhead.
Under no circumstances shall the name of
an office or person from whom the letter
is sent appear anywhere other than the
signature block.
letterhead
CAVS Club
610 King of Prussia Road / Radnor, Pennsylvania 19087-3698 / 610-902-8387 / www.cabrini.edu/cavsclub
Men’s BasketBall
WoMen’s BasketBall
Men’s Cross Country
SIZE
8.5 x 11
WoMen’s Cross Country
Field HoCkey
GolF
PAPER
Mohawk Superfine
ultrawhite eggshell
24# writing
Men’s laCrosse
PRINTING INKS
PMS 281
soFtBall
WoMen’s laCrosse
Men’s soCCer
WoMen’s soCCer
Men’s sWiMMinG
WoMen’s sWiMMinG
Men’s tennis
WoMen’s tennis
VolleyBall
5.22
Cabrini College Mascot Merchandise
Mascot Merchandise
On any material, one-color logos can be
printed in PMS 281 blue, white, or black.
White is the preferred background field
for printing. There are other choices for
backgrounds besides white: gray, blue,
denim, and black fabric are all acceptable.
t-shirts
front
back
5.23
Cabrini College Mascot Merchandise
hats
C ab
rini College
C ab
rini College
C ab
rini College
mugs
5.24