fiber - Broadband Communities Magazine
Transcription
fiber - Broadband Communities Magazine
It’s one of those win-win situations you hear so much about. AT&T Connected Communities has something for everyone. With U-verse®, your tenants get the high speed Internet, TV and digital voice they want. You get happier residents, a more attractive property and the extra income you need. Plus, AT&T offers three types of flexible contracts. Learn more about the commissions available when you go to att.com/communities. © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. It’s all Fiber to the Home details in the It’s all in the details and Corning has you covered with Fast, Efficient and Scalable solutions for your fiber-to-the-home network. QR Code Here Visit www.corning.com/cablesystems for more information © 2013 Corning Cable Systems. CRR-158-AEN / March 2013 Editor’s note Just Say Yes CEO & EDITORIAL DIRECTOR Scott DeGarmo / [email protected] President Jeffrey M. Reiman / [email protected] PUBLISHER Nancy McCain / [email protected] Corporate Editor, BBP LLC Steven S. Ross / [email protected] Editor Masha Zager / [email protected] ADVERTISING SALES Irene G. Prescott / [email protected] Marketing Specialist Meredith Terrall / [email protected] Online News Editor Marianne Cotter / [email protected] DESIGN & PRODUCTION Karry Thomas Contributors Joe Bousquin David Daugherty, Korcett Holdings Inc. Joan Engebretson Richard Holtz, InfiniSys W. James MacNaughton, Esq. Henry Pye, RealPage Bryan Rader, Bandwidth Consulting LLC Robert L. Vogelsang, Broadband Communities Magazine BROADBAND PROPERTIES LLC CEO Scott DeGarmo PRESIDENT Jeffrey M. Reiman VICE PRESIDENT, BUSINESS & OPERATIONS Nancy McCain CHAIRMAN OF THE BOARD Robert L. Vogelsang VICE CHAIRMEN The Hon. Hilda Gay Legg Kyle Hollifield BUSINESS & EDITORIAL OFFICE BROADBAND PROPERTIES LLC 1909 Avenue G • Rosenberg, Tx 77471 281.342.9655 • Fax 281.342.1158 www.broadbandcommunities.com Broadband Communities (ISSN 0745-8711) (USPS 679-050) (Publication Mail Agreement #1271091) is published 7 times a year at a rate of $24 per year by Broadband Properties LLC, 1909 Avenue G, Rosenberg, TX 77471. Periodical postage paid at Rosenberg, TX, and additional mailing offices. POSTMASTER: Please send address changes to Broadband Communities, PO Box 303, Congers, NY 10920-9852. CANADA POST: Publications Mail Agreement #40612608. Canada Returns to be sent to Bleuchip International, PO Box 25542, London, ON N6C 6B2. Copyright © 2013 Broadband Properties LLC. All rights reserved. Meeting consumer needs – rather than protecting existing lines of business – is the best long-term strategy. K odak, after inventing the digital camera, lost its firstmover advantage by trying to protect its film photography business. Kodak wanted the market to go in one direction, and consumers wanted it to go in another direction. By the time the company caught on, it was too late. History is full of such examples. The myth that advertising creates demand is largely a myth. Consumers have minds of their own and rarely appreciate being told what they want. Companies that ignore consumer demand to protect existing lines of business may succeed in the short term, but the strategy fails in the long term. This issue of Broadband Communities offers many examples of shifts in consumer preferences and their implications for service providers. Young people no longer want to be told when to watch TV? Bryan Rader writes about a new breed of private cable operators that offer bulk broadband and over-the-top video without linear pay TV. Apartment dwellers no longer want landlines? Richard Sherwin writes about how to make cellphones work indoors – even in “green” multifamily buildings. Service providers that disregard consumer preferences leave themselves open to competition, sometimes from unexpected sources. As Joan Engebretson writes, cell towers need fiber connectivity, and this opportunity encourages the creation of new fiberbased transport carriers. Some communities are told they are too poor to appreciate robust, high-speed broadband. In Scotland, a housing cooperative built fiber to the unit in a new low-income housing development and achieved a 78 percent take rate. Other communities are supposed to be too remote; throughout the United States, members of rural electric cooperatives are learning there is nothing to stop them from building their own broadband networks. Municipalities are told they should be satisfied with whatever broadband services are available; as Joanne Hovis writes, they need robust broadband to deliver traditional services in today’s world – and many of them can save money by operating their own networks. Do the Math Of course, it isn’t just a matter of saying yes – deployers that forge ahead unprepared, whether they are established providers or new competitors, may be in for unpleasant surprises. Before making decisions, crunch the numbers, both cost and revenue. Joanne Hovis offers guidelines to help government agencies do this, and she discusses several revenue sources they may not have been aware of. Steve Ross, Broadband Communities’ corporate editor, introduces the FTTH Analyzer models he created, which are freely available online (www.FTTHanalyzer.com). The models help potential deployers decide quickly and easily whether a fiber network is worth pursuing further – and whether a lender might be interested in funding it. First, take the time to understand what consumers want and will pay for. Second, do the math. And finally – if the numbers work – just say yes. [email protected] 2 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Virtually invisible. Just like the One Pass Mini. The 3M™ One Pass Mini Fiber Pathway. It’s small, discreet (practically invisible) and incredibly versatile. The One Pass Mini uses 3M adhesive to stick to almost any wall surface, including painted concrete. The One Pass Mini delivers triple play services inside a residence and can be used with or without the 3M™ One Pass Fiber Pathway hallway solution, part of the 3M Total Package. ptsupply.com Please visit us and learn more at Broadband Communities Summit 3M Booth # 314 Power & Tel Booth # 515 Authorized Distributor Communications Products table of contents departments EDITOR’S NOTE Just Say Yes / By Masha Zager, Broadband Communities 2 BANDWIDTH HAWK Time to Get Out of the Way / By Steven S. Ross, Broadband Communities 6 91 92 MARKETPLACE ADS FTTH Deployments Electric Co-ops Build FTTH Networks / By Masha Zager, Broadband Communities 18 Why electric cooperatives may be residents’ best hope for true broadband in some rural areas. 26 FTTH Empowers Scottish Housing Cooperative Advertiser Index / Calendar in this issue Provider Perspective An Episode Worth Watching / By Bryan J. Rader, Bandwidth Consulting LLC 8 For the under-30 generation, live TV is so 20th century. Providers that serve this cohort may do better focusing on bulk broadband with great speed at attractive prices. features Why We Need More Fiber Push Is on for Fiber to the Cell Site / By Joan Engebretson, Broadband Communities HOT PRODUCTS Broadband Communities’ 12th Annual List of Leading Broadband Technologies and Services 64 Every wireless signal must eventually find a wire – and as wireless data fills the airwaves, transport carriers are racing to connect cell sites with fiber. Property of the Month The Virginian, Fairfax, Va. / By Steven S. Ross, Broadband Communities 12 This award-winning continuing-care facility uses Verizon FiOS along with Healthsense health monitoring services to improve the quality of care and control costs. cover story Financing Fiber What If? / By Steven S. Ross, Broadband Communities 28 Learn about this year’s latest and greatest broadband products … and then see them at the BBC Summit. Operations Overture GIS Harnesses the Power of Information / By Masha Zager, Broadband Communities 76 10 A low-income housing project near Glasgow helps bridge the digital divide with fiber. With a user-friendly geographic operating system, Greenlight Communications became more efficient and raised the bar on customer service. Service Provider Strategies Setting Expectations for Network Performance / By Sebastian Pereira, Broadband Enterprise 80 Expecting perfection from broadband networks may lead to higher costs and worse outcomes. Technology Lowering ‘Skeletal Load’ Reduces the Cost of Broadband / By Cheri Beranek, Clearfield Inc. and Greg Johnson, Aeritae 82 To squeeze the fat out of broadband costs, take advantage of new fiber management designs. 86 Solutions for Cell Coverage Issues / By Richard J. Sherwin, Spot On Networks Prospective tenants are checking the bars on their cellphones while they’re apartment hunting. How can you make sure they like what they see? Broadband Communities’ financial models help a would-be FTTH deployer evaluate the business case – and see what contingencies might threaten that case. 60 The Business Case for Government Fiber Networks / By Joanne Hovis, CTC Technology and Energy For municipalities, there are special factors, both on and off the balance sheet, to consider when making the decision to build a fiber network. Industry News From Gigabit Envy to Gigabit Deployed: You Can Get There / By Heather Burnett Gold, Fiber to the Home Council Americas Special Insert 25th Anniversary Issue of iHomes & Buildings, the 35 official magazine of the Continental Automated Buildings Association, with up-to-date research and information on trends and products in the home and building automation industry. 90 Join the FTTH Council in Kansas City on May 29 and 30 to learn how to deploy an ultra-high-speed network and join the gigabit revolution. Visit www.bbcmag.com for up-to-the-minute news of broadband trends, technologies and deployments facebook.com/bbcmag • 4 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 t witter.com/bbcmag Come see us at booth #302 Get blown away with better advertising sales. in driving ARPU and EBITDA to help video providers yield higher advertising revenues. So go ahead, focus on running your core business, and leave the ad sales to the experts. Something’s in the air. It’s Viamedia. viamediatv.com bandwidth hawk Time to Get Out of the Way Broadband’s detractors on the right and on the left need to understand how FTTH changes the game. By Steven S. Ross / Broadband Communities I n January, FCC Chairman Julius Genachowski challenged broadband providers and local governments to build at least one gigabit Internet community in every state by 2015 – a challenge that will soon be forgotten. It is important to understand how so many supposedly smart people from all points on the political compass are helping to ensure this dismal result. Few private carriers are building citywide gigabit networks. Google, currently deploying fiber in Kansas City, is the best known. Thus, to meet the gigabit challenge, communities will need to build their own networks. A number have already done so, but 19 states have erected legal barriers to keep munis from building their own systems. The latest banning effort, in the form of the same job-killing model bill that passed the North Carolina legislature last year, was just defeated in Georgia. (It came from the right-wing American Legislative Exchange Council.) These bans, championed by incumbents that have no intention of providing adequate broadband in most communities, are bizarre on their face. One would think (as FTTH is easy to monitor and maintain) that capital-short incumbents would welcome public investment in networks that can be shared by all. But state lawmakers are cheap to purchase. This problem is not limited to rural areas – Boston is still waiting for fiber, for instance. Nor is the myopia limited to conservatives; many liberals believe Americans are being overcharged by profiteering cable and telephone companies at the same time Wall Street is punishing the same companies for not being profitable enough. Who’s Overcharging? Big companies do profiteer when they have the chance – in providing rural interconnects, for example. Stimulusfunded middle-mile builds championed by NTIA have helped bring prices down in many places, but the stimulus was simply too small to help everyone. However, some accusations of overcharging don’t make much sense – for example, those made by Yeshiva University communications law professor Susan Crawford. Crawford scores points with me when she decries absurd restrictions on municipal broadband in her recent book, “Captive Audience: The Telecom Industry and Monopoly Power in the New Gilded Age,” but her recent Public Affairs Television interview with Bill Moyers is rife with errors. For instance, she says Manhattan (where she works!) suffers from a Time Warner Cable monopoly, although Verizon is bringing FiOS to every household in New York City and cable overbuilder RCN also serves parts of the borough. One reason for high cable prices is high payments to video content providers. There is almost no carrier profit in video, but carriers usually have to provide it anyway. The content providers bundle their services. You want ESPN 1 and 2? Sorry, but, as Crawford notes, you must carry the other ESPN channels as well! Some claim these excess payments to content providers are used to hide cable and telco profits, but only one of the seven major content providers (NBC) is owned by a network provider (Comcast). HBO and Time Warner Cable have not been corporate siblings since 2009. Still, someone has to pay for building the network, and that someone in this country is the consumer of pure Internet broadband. Crawford asks why we can’t be more like Europe, where prices are lower but which actually lags behind the United States in FTTH deployment. Between higher content costs, much lower population density and pricing oddities (Europeans typically pay low mobile phone bills, for instance, but pay $500-plus up front for phones), most so-called overcharges are caused not by carriers but by lack of federal spending on broadband infrastructure, compared with our international competitors in Europe and especially in Asia. What’s the solution? According to the financial models I have developed (downloadable free at www.FTTHAnalyzer. com), if a network provider can make a gross profit before overhead of $50 per customer per month, it can get by with as few as eight customers a mile, even with 10 percent financing. FTTH can support the new high-margin health, security and educational services that make it possible. v Contact the Bandwidth Hawk at [email protected]. 6 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 g4stechnology.com Connecting communities To expand our footprint any further, we’d need bigger shoes. As a builder of some the earliest fiber networks in the country, we’ve been a leading systems integrator for more than 20 years. We specialize in the design, implementation and maintenance of fiber optic and wireless communications networks and infrastructure – deploying more than 200 metropolitan and rural networks. Today, G4S Technology (formerly Adesta) continues to connect communities by retaining the relationships, expertise and capabilities that make it possible to deliver a variety of integrated last mile and broadband solutions for economic development, public safety, utilities and municipalities, healthcare, education and FTTH, making us the perfect fit. Try us on for size. G4S TECHNOLOGY 1200 Landmark Center | Omaha, NE 68102 | 855-G4S-USA1 Provider prospective An Episode Worth Watching Young people no longer organize their schedules around their favorite TV shows. Give them plenty of broadband, and let them watch content whenever they want. By Bryan Rader / Bandwidth Consulting LLC W hen I was a kid, my family was glued to the TV set on Thursday nights, catching a lineup of “Cheers,” “The Cosby Show” and “Family Ties.” As we got older, we shifted to newer shows such as “Seinfeld” and “Friends.” Before my time, I am sure families were watching “Happy Days,” “Mash” or even “I Love Lucy.” What happened to “must see TV”? Why are young people no longer eagerly waiting for Thursday nights? Watching TV episodes has been replaced with viewing YouTube, Xbox and Facebook. According to the television measurement firm Nielsen, this is increasingly true for young viewers. In its most recent findings, Nielsen reported that young adults watch considerably less traditional TV than they did just three months ago. This trend has been developing for some time. Leading TV executives also notice a big drop in traditional TV viewing among this demographic group. According to Nielsen, younger viewers are more likely to use Internet video, social networks, mobile phones and video games. In other words, “must see TV” has been replaced with “must see broadband.” This will have significant implications for cable operators as these young viewers eventually move into their own homes and start making decisions about pay TV. In student housing, property management firms say their students want a fat broadband pipe and a very thin TV lineup. There is no more “must see” anything! One developer told me his college students are fine with a 50-channel HD lineup as long as they can use Wi-Fi and have plenty of bandwidth. For private cable operators (PCOs) that covet this space, it’s time to begin looking at how to create products that are attractive to the young adults Nielsen says are changing the face of traditional TV. Young adults are increasing in numbers, making up a disproportionate percentage of people moving into rental housing. According to several sources, the 18- to 30-yearold cohort (also known as “echo boomers” or “millenials”) is a big reason apartment occupancies are increasing today. Time Warner recently called these customers “cable nevers,” customers who will never subscribe to traditional TV. I call them a real headache if the industry doesn’t respond to this behavioral shift. New Options for Cable Nevers Without “The Cosby Show” or “Seinfeld” as part of their entertainment diet, how can we sell traditional TV to these customers? Will young people actually pay $100 a month for digital TV with numerous programming tiers? Or will they bypass pay TV altogether – as Nielsen is seeing – and spend more time finding content online? It appears increasingly likely that they won’t spend the $100. This group of customers must be presented with TV options different from previous generations’. For them, it’s not about more channels; it’s about more megabytes. Yes, millenials still do watch TV content – recent hits such as “Modern Family” or “Big Bang Theory” – but they download the latest episodes to their iPads directly from the content owner’s website. They don’t care about regularly scheduled time slots. Some millenials even wait for rainy weekends and download entire seasons of these shows. (Ten hours in a row of “Glee?” Really?) This trend must be considered an opportunity, not a threat, for PCOs. PCOs must rethink how to sell TV content to the young adults who populate multifamily housing. Some PCOs are bundling broadband with HD local stations to build very inexpensive packages of services. One operator told me, “Locals, Hulu Plus, Netflix and my broadband pipe make the perfect bundle for young customers today.” I suggest we stop using “must see TV” to target younger consumers and start pushing “must see broadband” as a new source for content. This will be a much better episode to watch! NOTE: I will explore this subject further in future columns. I’ll also be moderating a session at the 2013 Broadband Communities Summit called Bulk Broadband in MDUs, in which several innovative PCO executives will discuss topics such as this one. v Bryan Rader is CEO of Bandwidth Consulting LLC, which assists providers in the multifamily market. You can reach Bryan at [email protected] or at 636-536-0011. Learn more at www.bandwidthconsultingllc.com. 8 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Keeping residents happy. there’s an app for that. Now, residents can take their TV anywhere. at time Warner Cable, innovative thinking isn’t just outside the box, it’s outside the home. for example, our android™ and iphone® apps allow residents to set programming and watch their favorite shows anywhere, via tablet or smartphone. it’s just one more way we’re improving your residents’ lives. and the desirability of your communities. to learn about our other innovations, contact Joanne C. Luger at 703.345.2749 or email [email protected] Visit us at Booth #403 at the Broadband Communities Summit. twc.com/communitysolutions © 2013 time Warner Cable inc. all rights reserved, time Warner Cable and the eye/ear logo are trademarks of time Warner inc., used under license. WHY WE NEED MORE FIBER Push Is on for Fiber to the Cell Site Wireless carriers need backhaul to support the explosion of mobile data – and that creates new opportunities for fiber-based transport carriers. By Joan Engebretson / Broadband Communities A s mobile data usage grows and as wireless carriers roll out high-speed, fourth-generation networks capable of supporting higher data rates, the carriers are finding they need to increase the bandwidth of the backhaul networks that transport traffic from cell sites to a high-speed network backbone. In North America, cell site connectivity traditionally was supplied by T-1 circuits delivered over copper phone wiring. But as data traffic climbs, wireless carriers are finding that copper connections are no longer adequate. Another concern is that all major U.S. wireless carriers have begun to or plan to deploy 4G networks based on LTE technology, and copper connections generally are inadequate to support LTE except over relatively short distances – and even that requires considerable kludging. Take all these factors into consideration, and it’s easy to see why network operators are undertaking major initiatives to bring fiber to North America’s estimated 300,000 cell sites. Estimates of the number of cell sites that currently have fiber vary from one analyst firm to another. According to Heavy Reading, about 40 percent of U.S. cell sites had fiber backhaul as of year-end 2012, with 50 percent served by copper and 10 percent with microwave. Infonetics Research sees wider availability of fiber, estimating that more than half (56 percent) of North American cell sites in 2012 had fiber, with 30 percent fed by copper and 14 percent fed by microwave. (Microwave, like fiber, has seen a boom in recent years as it can be quickly installed and can support higher data rates than copper for limited distances.) Most people agree fiber-to-the-cell-site deployments haven’t occurred at the same pace nationwide. Infonetics estimates that 90 percent of cell sites in major cities are now fiber-fed – which suggests the percentage of fiber-fed cell sites in rural areas is considerably lower. Allied Fiber CEO Hunter Newby believes the percentage of fiber-fed cell sites in rural areas is below 30 percent – or even as low as the single digits. Allied Fiber aims to build a wholesale dark fiber network nationwide and has already completed a large part of the work on phase 1, which will connect Chicago with New York City and Ashburn, Va. Newby expects substantial demand from carriers that will use the Allied Fiber network to support fiber deployments to cell sites. Carrier customers will be able to connect to the network virtually anywhere along its length because there will be access points every 3,000 feet, and once on the network, their traffic could easily reach major exchange points. Allied Fiber’s carrier customers are likely to consider deploying fiber to a cell tower if the length of new fiber needed is no more than 5 miles, Newby says. Using this rule of thumb leads him to believe tens of thousands of cell sites will be within easy reach of phase 1 of Allied Fiber’s network. Assuming that the majority currently lack fiber, Newby sees a substantial opportunity for network operators – including some new players – to build fiber infrastructure to a large number of these towers. Newby argues that because of consolidation in the fiber network business, there are not currently enough network operators to bring fiber to all the cell sites that don’t currently have it. He believes the fiber-to-the-cell-site opportunity will encourage the creation of new fiber-based transport carriers. Fiber Through the Back Door Some communications industry stakeholders argue that once fiber is brought to a cell site, broadband service providers can more easily justify the deployment of higher-speed Internet connectivity to nearby homes and businesses because the cost of providing backhaul connectivity for those networks is substantially reduced. Newby says that scenario has indeed unfolded in some communities. “It’s not theory – that’s a fact,” says Newby. Newby also notes that “once fiber-based transport makes a business case to bring fiber out 5 miles, the new point of reference is that point – the next 5-mile build could be from that point.” What’s “fun about the whole 5-mile thing,” Newby says, is that people who aren’t near the Allied Fiber network (or, presumably, an access point to another fiber network) can estimate when they might get fiber by assuming that network operators will build fiber out in additional 5-mile increments every year or two. v Joan Engebretson is a Chicago-based freelancer who has been writing about the telecom industry since 1993. She can be reached at [email protected]. 10 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Making Fiber Work With... FIELDSHIELD A New Fiber Delivery Method Bringing Fiber to Environments Previously Inaccessible FieldShield Microduct FieldShield Dual LC Connector FieldShield SC Connector FieldShield is a new fiber delivery and protection method aimed at reducing the cost of “last mile” broadband deployment. Pushable fiber technology continues Clearfield’s commitment to userdefined configurability, enabling users to push or pull specially designed hardened fiber cable assemblies through a series of ruggedized microducts, delivering fiber to even the hardest to reach environments. Installing fiber where you want it, when you want it, cost effectively is the promise of the FieldShield Optical Fiber Protection System. Used in conjunction with Clearfield’s FieldSmart fiber management solutions for the central office, outside plant and access network, FieldShield protects fiber through every distribution point of the network. Take the Clear View to reducing broadband deployment costs. Go to www.ClearfieldConnection.com/product-platform/fieldshield.php for more information on the FieldShield product line. www.ClearfieldConnection.com 800.422.2537 property of the month The Virginian Fairfax, Va. The Broadband Communities Property of the Month for this issue is The Virginian, a mid-rise community that has been providing elder care for more than 30 years. The campus was recently upgraded with Verizon FiOS FTTH and Healthsense monitoring equipment. Thanks to Mark Ridgely, director of The Virginian, Sarah Jones of Healthsense and Eva Bell and Bill King of Verizon Enhanced Communities for their help with this feature. By Steven S. Ross / Broadband Communities T he Virginian, founded by The Temple Foundation in 1980, has a long history as an independent, not-for-profit, continuing care retirement community (CCRC) dedicated to providing housing and individualized care for older adults. The Virginian is recognized in the community for its standards of excellence, sound values and quality of care. Featured over the years in publications such as Woman’s Day, Good Housekeeping and Redbook and on NBC’s “American Health Front,” The Virginian offers all levels of care, including independent living, assisted living, nursing, rehab, Parkinson’s-specific programs, outpatient rehab, respite and home health services. “We actually look at our labor costs, the number of staff per resident,” says Mark Ridgely, director of The Virginian, “so technology and the ability to monitor residents is critical for our industry. We’ve added skilled care, outpatient therapy and a home health division as revenue sources that do not require a lot of capital and also help us market our facility.” Ridgely was interested in using Healthsense’s remote monitoring, emergency response and wellness management solutions to minimize the cost of delivering quality care, and he was able to implement this technology after Verizon installed the fiber infrastructure over which the Healthsense devices communicate. He says, “A reliable, fiber-connected wireless network installed and operated by Healthsense includes motion detectors to see if residents are up and about in the morning. People carry 12 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 emergency-response pendants not just inside apartments but anyplace.” Ridgely foresees the possibility of delivering more outpatient care electronically via remote monitoring, creating “a CCRC without walls.” Technology deployment in the continuing-care market can be slow because of the elderly customer base. Residents may have physical limitations and resistance to complex technology. The standard universal remote, for instance, is daunting to many. “We look upon this [Healthsense] as a communication tool for the residents’ families as well as the residents,” Ridgely says. However, he notes that many residents come to The Virginian email-literate and knowing their way around cable TV. “The least obtrusive solution is the best solution,” Ridgely says. He explains that the motion sensors do not present much of a privacy issue, and the pendants were well-received, but that visual monitoring, although possible given the network’s bandwidth, would be almost nonsellable. The Virginian depends on its on-site marketing employees to train staff in the new technologies. Although FiOS and Healthsense have been live since fall 2012, new capabilities are still being March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 13 property of the month Telephone: FiOS Digital Voice Concierge: Verizon Concierge will offer a variety of services that range from work order management to communitybased social media to dining reservations. The management of The Virginian especially likes the mobility of the Verizon Concierge platform and the diverse range of smartphones that can be used to access the platform. The phonebased Resident Alert feature, which enables staff to send voice messages to all residents, is expected to be a huge benefit because of the ease of communication with this demographic group. implemented. For example, Verizon Concierge is just getting up to speed. VITAL STATISTICS Demographics: The median age of residents at The Virginian is 86, and many residents, even in independent living, have medical issues. The primary attraction of a CCRC such as The Virginian is that residents and their families are given multiple care options to allow aging in place, including independent living, assisted living, Medicare skilled care and long-term nursing care, as well as respite care. The Virginian was recognized as one of U.S. News & World Report’s Best Nursing Homes for 2012 in that magazine’s list of 5-Star Ranked Communities. Greenfield or retrofit? Retrofit Number of units: 368 living units (186 apartments, 86 assistedliving quarters and 96 nursing rehabilitation/hospital rooms) plus 39 offices and amenity areas Style: 5-story mid-rise Special requirements: The property required a three-step implementation process. The first step was for Verizon to provide broadband connectivity for the Healthsense Wi-Fi applications for remote health care monitoring and its own management services. The second step was for Healthsense to configure, install and activate its Wi-Fi–based aging services technology platform. The third step was for Verizon to provide FiOS TV, Internet and phone service to the residential and rehabilitation accommodations. Time to deploy: Providing the infrastructure backbone for the Healthsense Wi-Fi network took approximately three months to complete. The project began in February 2012 and was completed in May. This allowed Healthsense to offer its technology-enabled care solutions at The Virginian by early July. The second phase of FiOS deployment, to provide telephone, Internet, and television services to the residents and patients, was completed in September 2012. SERVICES Services offered or planned on the network: FiOS TV, Internet and phone services, along with Healthsense’s technology-enabled care services and Verizon Concierge. High-speed Internet access: FiOS Internet with top speeds of 75 Mbps downstream and 35 Mbps upstream. Video: FiOS TV Health: Health-related monitoring services provided directly by Healthsense include residents’ personal emergency response pendants (worn around the neck), nurse pull cords installed in all living units and motion sensors. Headroom for future services? Possible additions/enhancements on the Healthsense side for equipment and health-monitoring services Provider choice: Cox was the incumbent provider and still offers cable service, although The Virginian designates Verizon as a preferred provider. Technical support: For FiOS retail services (TV, Internet, or phone) the point of contact is Verizon. Healthsense handles all resident health monitoring equipment. BUSINESS Is there a marketing agreement with the property owner? Yes, Verizon has triple-play exclusive marketing rights. A Verizon account manager works with the staff to coordinate marketing activities. What marketing approaches have been particularly successful? On-site events Is there a bulk-service agreement? No. TECHNOLOGY Broadband architecture: Fiber to the unit, with a single-family-unit 14 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Geographic business intelligence to proactively manage, monitor and monetize your network. GIS Mapping Powered by Overture GIS is the only solution that integrates real-time subscriber data, plant management records, fiber and network element information, and workforce management into one easy-to-use, customizable GIS platform. By plotting live data on a smart map, accurate and timely information is delivered from the field to the command center for state-of-the-art management. From mature, fully operational networks to greenfield deployments, Overture GIS provides invaluable tools that improve efficiency and effectiveness in every area of your operation. For more information, contact ETI Software Solutions 800-332-1078 etisoftware.com property of the month optical network terminal placed inside each unit, either behind the door or in a closet Technology: BPON Distribution system: Verizon’s fiber deployment design brings a feeder fiber onto the property. The feeder is extended into the buildings. The main point of entry for each building is generally the main telephone closet located on a lower level. Verizon fiber distribution also requires installing a fiber hub and terminals and microduct or interior molding and placing fiber. A small piece of fire-rated plywood backboard is also required to support the optical network terminal housed inside the living quarters. These are installed when a customer requests FiOS services. LESSONS LEARNED The following answers were supplied by The Virginian. What was the biggest challenge? The biggest challenge was training the management staff to work with the residents to use Healthsense’s technology to increase productivity and administrative efficiency, which helps us control costs. We have pull cords in every nursing room and every apartment. We have motion sensors in all apartments and pendants distributed to all residents who are capable of using them appropriately. We use the motion sensors for our “Morning Watch” program to confirm that residents are up and about in their apartments. We eliminate manual check-in tasks and then receive reports on residents’ check-in status. There is a lot of room for growth on the monitoring side. The motion sensors are part of the eNeighbor product line from Healthsense and can be combined with other devices to get additional health monitoring data. That is where we plan to go in the future as we expand our electronic medical records system. What feedback does the management office get from residents? The guests and their relatives, including children and grandchildren, laud our decision to launch a cutting-edge network that will help keep some of our residents living independently and in a dignified way for a longer period of time. In addition, they greatly appreciate our ability to remotely expand our reach into residents’ lives for urgent and diagnostic care. What was the biggest success? We have gained a tremendous competitive edge, and we have a vehicle in place with built-in capabilities for constant improvements. The Virginian now has an advanced, next-generation, fiber optic network topology that can scale with our business needs, and we’ve partnered with companies that are at the forefront of the technological revolution. This assures us that whatever products and services evolve through creativity and innovation, and on whatever platform those products and services are delivered, we’ll be in a position to take advantage of the benefits and conveniences. We realize that our residents are more technologically competent than those in past years and will be even more so in future years. They are looking for places that will not have to be modified in a few years to accommodate the accelerated introduction of innovative services that will improve their lifestyles and provide maximum enjoyment. What was done to limit disruption during the deployment? Verizon was required to enter the property through aerial and buried access. This required the team to dig on the property to create a path to the main point of entry into the building. Verizon brought fiber into The Virginian’s main telecom room to provide an access node for Healthsense’s wireless access points, dedicating an ONT to Healthsense. Verizon provided The Virginian with a block of IP addresses to configure the Wi-Fi equipment. Healthsense is built on a Wi-Fi platform that supports the medical and patient monitoring equipment on a secured, scalable wireless LAN. A Verizon technician installed the ONT and wireless router and activated the fiber connection. What should other owners consider before they get started on a similar deployment? Although a strategic plan with meticulous attention to every detail is crucial to success, procrastination could lead to obsolescence. Data capacity requirements are growing exponentially, demanding powerful data networks, and smart health technology is the wave of the future. Implementing a robust aging services technology platform will result in a significant savings in labor. v Corporate editor Steve Ross can be reached at [email protected]. Property of the Month Highlights ~ The Virginian ~ • First joint deployment of FiOS triple-play services and Healthsense health care monitoring services in a continuing-care facility • Fiber to the unit permits delivery of robust services to every resident and serves as the backbone for the Wi-Fi–based health monitoring services. • Health monitoring services keep residents safe and as independent as possible in a nonintrusive way. • Verizon’s strategic partners include Healthsense (health monitoring equipment and services), Simplikate (Verizon Concierge services) and Truecomm (system design). 16 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Snow White and the Huntsman available on XFINITY On Demand Give your residents the best of tomorrow. Today. They’re busy. They’re demanding. And, they’re tech-savvy. They’re your residents. So, give them access to cutting-edge entertainment and connectivity with XFINITY® from Comcast. Give them super-fast XFINITY Internet speeds to connect multiple devices at one time. Put TV in their hands with the XFINITY™ TV apps. Entertain them with XFINITY On Demand™ – giving them access to thousands of hit shows and movies on TV and streaming online on their laptop, tablet or smartphone. And, give them unlimited talk and text with XFINITY Voice. With XFINITY, your residents get everything they love – anytime, anywhere and any way they want, today and tomorrow. 30 Rock available on XFINITY On Demand and on xfinity.com/TV 1-800-XFINITY xfinity.com/multifamilies Restrictions apply. XFINITY services not available in all areas. Features vary depending on level of service and are subject to change. Actual speeds vary and are not guaranteed. XFINITY comparison based on recent network upgrades. Call for restrictions and details. © 2013 Comcast. All rights reserved. Celebrity endorsement not implied. 30 Rock © 2012 NBC Universal Inc. All Rights Reserved. Snow White and the Huntsman (PG-13) © 2012 UNIVERSAL STUDIOS. All Rights Reserved. ELECTRIC COOPERATIVES Electric Co-ops Build FTTH Networks In rural areas that lack broadband, electric cooperatives are deploying fiber to help their members. By Masha Zager / Broadband Communities F ifty years after Edison and his competitors began lighting urban streets and homes, most of the U.S. countryside still lacked electric power. No one – except farmers – could imagine what farms might do with electricity or could believe that businesses other than farms might locate in rural areas. Franklin Roosevelt’s Rural Electrification Administration changed all that, providing financing for local governments and nonprofit organizations to deliver electricity in rural areas. Today, with nearly the entire country served by electricity, electric cooperatives still fill most of the gaps left by investor-owned utilities. More than 900 electric co-ops serve about 42 million people at 18 million premises in 47 states, according to the National Rural Electric Cooperative Association. Though some of these areas have suburbanized over the years, the great majority are still rural. A number of electric co-ops have taken on a new challenge: broadband. In areas that are as deficient in broadband infrastructure as they once were in electric infrastructure, co-op members have urged their leadership teams to remedy the situation. Without broadband, the survival of some electric co-ops is in doubt as residents and businesses move to the cities – so when co-ops cannot persuade local carriers to invest in broadband, they sometimes become the broadband providers of last resort. Some co-ops deployed broadband over power lines, an option that made use of their existing infrastructure. However, though broadband over power line technology has been used successfully to monitor electrical equipment, it is not well suited for commercial Internet service, and many of these efforts were ultimately abandoned. In addition, a major broadband over power line vendor went out of business in early 2012. A number of electric co-ops offer satellite Internet service through an arrangement with the National Rural Telecommunications Cooperative; wireless and DSL service are also offered by some. Fiber Optic Networks In 2002, Douglas Electric Cooperative founded Douglas Fast Net to bring advanced telecommunications to Douglas County, Ore. Douglas Fast Net serves homes with WiMAX and DSL, and it provides fiber optic Internet service to businesses, schools and medical facilities – the earliest fiber-to-the-premises deployment by an electric co-op that this magazine is aware of. In 2006, Blue Ridge Mountain Electric Membership Cooperative, which also provides wireless and DSL in some parts of its territory, began building a fiber-to-the-home network. It now serves more than 4,000 broadband customers in Georgia and North Carolina, providing Internet access directly and delivering voice and video over fiber through retail partners. 18 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Co-Mo Electric Cooperative – Tipton, Mo. Co-Mo Cooperative applied for broadband stimulus funding to build a fiber-to-the-home network and, like the majority of applicants, was not selected for an award. However, the grant application process unleashed a wave of enthusiasm, and the many letters from cooperative members who hoped to use broadband to pursue education, start home businesses and fulfill other goals persuaded Co-Mo not to give up. “A lot of them realized they wouldn’t get service any other way,” says Randy Klindt, the general manager of Co-Mo Comm, the cooperative’s telecom subsidiary. Without federal dollars, investing in a full fiber buildout seemed risky, and the cooperative decided to test a small-scale fiber network before committing to a large project. Klindt says the pilot project was intended to validate the company’s assumptions about both construction costs and the market for fiber services. Co-Mo’s central Missouri territory is divided between farmland in the north and rugged lake country in the south. For the pilot project, Klindt picked two distinct areas, one northern and one southern, that accurately reflected the cooperative’s territory in terms of both demographics and geology. The pilot areas included farmers, seasonal second-home owners, aerial plant, underground plant, rocky terrain and even a small area that already had broadband service. Altogether there were about 1,100 households in the pilot areas; if 25 percent of them signed up for FTTH services – and construction costs proved out – the pilot would be a success. A Successful Pilot The pilot was more than a success. Construction costs came in at about 15 percent below projections, and the take rate is two years in advance of projections. After a year of offering voice and data services, Co-Mo estimates the take rate at about 46 percent of households (exact numbers are hard to come by because some electric meters are attached to unoccupied premises such as grain bins). The take rate is especially impressive because the company was operating under two handicaps – first, voice and data were the only services offered at the outset, and second, subscribers were asked to put $100 down before construction even started. (One local bank, The Co-Mo Connect broadband project is proceeding along the electric cooperative’s lines. Where there are overhead lines, the fiber is being lashed overhead. Here, a crew installs conduit that will protect underground fiber. acting in support of the project, contributed the $100 sign-up fee for any customers that wanted to subscribe to FTTH services.) On the basis of the success of the pilot project, Co-Mo added an IPTV headend – video services go live this spring – and decided to build fiber out to the entire service area in four phases over the next four years. Phase 1 is in design and will start construction this spring, with services turned up this summer. Although the pilot area densities were representative of the territory as a whole (eight customers per linear mile), phase 1 has 12 customers per mile and should have an even better chance of success. Like Google with its Kansas City “fiberhoods,” Co-Mo is conducting a race for sign-ups in the phase 1 territory to decide which sections to build out first. Phase 1 was financed from traditional co-op finance sources. “It really helped having results from the pilot to get the financing,” Klindt comments. So far, the board has approved funding only for phase 1 so the plan can be modified if necessary. The financial relationship between the two halves of Co-Mo is complex. The electric co-op owns the poles and the fiber – it plans to use fiber to communicate with its electricity distribution devices and may eventually communicate with meters via fiber as well. The telecom subsidiary leases fiber from the parent company and provides triple-play services over it. Fiber is already starting to make a difference in Co-Mo’s area. Klindt says he received an email from a resort home owner thanking him for installing fiber so he can spend more time at his lake house. For a community that depends on second-home owners for a significant part of its economic base, holding onto the “seasonals” for a little longer can have a noticeable impact on the economy. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 19 ELECTRIC COOPERATIVES The FTTH parade got under way in earnest with the arrival of the broadband stimulus program in 2009. Blue Ridge Mountain EMC, along with nearby Habersham EMC, joined the North Georgia Network (NGN) Cooperative, which received a $33 million BTOP grant to build a middlemile fiber optic network throughout northeast Georgia. Blue Ridge is using the NGN network to expand its fiberto-the-home service, and Habersham is preparing to offer FTTH service for the first time. In addition, six electric co-ops received BIP stimulus funding from the Rural Utilities Service to build FTTH networks (see sidebar on United Electric Cooperative). The stimulus program had indirect effects as well. Many co-ops that either saw their stimulus proposals turned down or did not apply for stimulus funding became aware of the potential of fiber for their members. Several succeeded in launching fiber-to-thehome projects without government support. Today, at least 16 electric co-ops (including one, NineStar Connect, that is both a telephone and an electric co-op) are deploying fiberbased Internet services to homes or businesses. Some others deploy fiber to cell towers or in middle-mile networks. Will the Buildout Continue? Are these 16 electric co-ops the advance guard of a larger movement, or has the trend already come and gone? Many observers think a significant number of co-ops might eventually deploy FTTH, but there is no consensus about how many of the 900-plus electric co-ops (of which about 850 are retail electricity providers) are good candidates. The issue isn’t demand for broadband – most electric co-ops’ Electric Cooperatives Deploying Fiber to the Premises Provider Arrowhead Electric Cooperative States Date Started Vendors Technology Services Broadband Stimulus Funding MN 2010 Calix, Pulse Broadband GPON Data, Voice BIP GA, NC 2006 Allied Telesis, OFS Active Ethernet Data BTOP Co-Mo Electric Cooperative MO 2011 Calix, Pulse Broadband GPON Data, Smart Grid, Video, Voice Consolidated Electric Cooperative OH 2012 ADTRAN Active Ethernet Data, Video, Voice Douglas Fast Net OR 2002 ADTRAN, Ciena French Broad Electric Membership Corporation NC Habersham Electric Membership Cooperative (partner of Internet EMC) GA 2010 Allied Telesis CO, NM 2010 Atlantic Engineering Group, Pulse Broadband Lake Region Electric Cooperative OK 2012 CommScope, Pulse Broadband Lumbee River Electric Membership Corp. NC 2010 Allied Telesis NineStar Connect (also telephone co-op) IN 2002 Calix, OFS EPON, GPON Data, Smart Grid, Video, Voice North Alabama Electric Cooperative AL 2010 ADTRAN Active Ethernet, GPON Data, Voice BIP Ralls County Electric Cooperative MO 2010 Pulse Broadband Data, Smart Grid BIP Blue Ridge Mountain Electric Membership Cooperative Kit Carson Electric Cooperative Active Ethernet Business Services, Data Fiber to businesses only Data RECtec (Northeast Oklahoma Electric Cooperative) AR, CO, OK Southeast Colorado Power Association (SECOM) CO 2009 United Electric Cooperative MO 2010 Fiber to businesses only Active Ethernet Business Services, Data BTOP Data, Smart Grid, Voice BIP EPON Data, Voice Data, Smart Grid, Video, Voice Active Ethernet Data Calix Active Ethernet, GPON Data Atlantic Engineering Group , Calix, Pulse Broadband GPON Data, Smart Grid, Video, Voice Notes Pilot project BIP Fiber to businesses only BIP Source: Broadband Communities fiber-to-the-home deployment database. See the full list of 800-plus FTTH deployers in the United States at www.fiberville.com 20 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 ELECTRIC COOPERATIVES territories are underserved with broadband today, and their members are eager for better service – but whether co-ops have sufficient resources to build and operate fiber networks and whether they believe these activities are consistent with their missions. About 300 of the co-ops – which together account for about 75 percent of homes served – have more than eight customers per linear mile. Eric Freesmeier, CEO of Pulse Broadband, an integrator that has worked with six electric co-ops on FTTH projects, says almost any co-op with eight customers per mile could “legitimately build and deploy full fiber to the home to all its members” without any government subsidies. In addition, Freesmeier says, a number of co-ops with linear densities of six to eight customers per mile “initially couldn’t make what we feel is a strong business case but could deploy in phases, building in their higher-density areas first and using those revenues to subsidize the lowerdensity areas.” These co-ops’ tradition of “fairness” would encourage them to build out fiber to their entire service areas if they built to any part of them, Freesmeier explains. On the other hand, the most rural and remote co-ops – those with fewer than six customers per linear mile – could not economically build out fiber, he says, “short of a full government subsidy.” Freesmeier, who has discussed FTTH with close to 100 co-ops, sees “extreme interest” in fiber and suspects the industry may be at a “tipping point.” He says some co-op executives now feel they have no choice but to build FTTH. Some Co-ops Are Wary David Russell, solutions marketing director at Calix, an access equipment vendor that is working with several electric co-ops, expects no more than 50 to 100 electric co-ops to deploy FTTH. Though he agrees that more co-ops could make a good business case for fiber, his conversations with co-op managers led him to believe many have qualms about departing from traditional lines of business and Electric co-ops have loyal customers, established funding sources, skilled workers – and no impediments to deploying broadband. others are “gun-shy” after struggling to provide broadband over power lines. Mike Keyser, CEO and general manager of BARC Electric Cooperative in Virginia, says the Rural Broadband Initiative, which he chairs, already includes more than 50 electric co-ops, and he estimates, based on a recent survey, that there is a pool of about 250 that are interested in pursuing broadband. However, some of these are looking to partner with municipalities or local telcos for broadband, and some that hope to build their own broadband networks may opt for technologies other than FTTH. The Rural Broadband Initiative has just become a part of the Utilities Telecom Council, an organization many cooperatives already belong to. This merger should help diffuse knowledge about broadband deployment among electric co-ops. Electric Co-ops’ Advantages Electric co-ops have many important advantages when it comes to FTTH deployment. First, they are highly popular with their members and thus likely to have high take rates. “Co-op members love their co-ops,” Freesmeier says. “They have a voice in their governance. … Members are more apt to purchase their goods and services than to ship dollars out of the community.” Keyser agrees, adding, “Members look at it like, ‘This must be a good thing because the co-op is providing it to us.’” Second, unlike most investor-owned companies, co-ops are accustomed to investing in long-term infrastructure with payback periods of 10 or 15 years and aren’t fazed by these numbers. Freesmeier recalls, “Once, when we were trying to show a payback period as short as we could make it, a [co-op manager] stopped me and said, ‘Don’t try to argue for shorter paybacks – I won’t believe it.’” Third, there is no one to say “no.” Co-op owners, directors and managers are all local residents – and they all suffer from lack of broadband. They don’t have to persuade executives in faroff headquarters that they really need broadband, and they don’t face the legal restrictions that inhibit municipal electric utilities in many states. Fourth, though Freesmeier believes most co-ops with eight or more customers per mile can make a good business case for FTTH with only residential triple-play services, new sources of revenues can potentially enhance the business case. For one thing, all electric utilities will have to implement smart grids eventually. Although some of today’s smart-grid applications can be implemented on wireless or power line networks, Freesmeier says all electric co-ops “realize that ultimately, true smart grid requires real-time, two-way, immediate response, and the only technology that would enable that would be fiber.” Many co-ops have already deployed fiber to their substations, and extending it to customer premises is not that much of a stretch. In addition to smart-grid applications, cellular backhaul and video monitoring of properties such as farm outbuildings are potentially lucrative. Fifth, electric co-ops have ready access to low-cost capital. Although those that provide broadband generally create telecom subsidiaries to avoid leveraging their electric assets and comingling funds, these subsidiaries can still borrow from the financial institutions that the utilities typically rely on to fund their electric plant, including the National Rural Utilities Cooperative Finance Corporation and CoBank. Electric co-ops in rural areas are also eligible for Rural Utilities Service broadband loans, and at least 22 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 SHLB SCHOOLS, HEALTH & LIBRARIES BROADBAND COALITION Promoting Broadband for Anchor Institutions and Their Communities you are invited to the shlb 2013 annual conference! “Getting to Gigabit: The Future of Broadband for Anchor Institutions and Their Communities” May 1-3, 2013 Marriott Wardman Park Hotel, Washington, DC www.shlb.org/events The conference will provide valuable information for: • Schools, libraries, healthcare providers and other anchor institutions seeking the latest information about federal programs and policies that will affect their broadband access. • BTOP and BIP grantees that are completing their grants and seeking to sustain their projects long into the future. • Broadband Providers seeking to serve the broadband needs of community anchor institutions and their surrounding communities. • Policy-Makers seeking to learn what they can do to promote economic growth and social inclusion through anchor institutions. • Everyone interested in the Obama Administration’s Internet and broadband policies for the next four years. Exhibition and sponsorship opportunities are available. For information, please contact: Kimberly Maddox, SHLB Coalition Conference Organizer email: [email protected] or phone: 301-509-9102 ELECTRIC COOPERATIVES United Electric Cooperative – Maryville, Mo. In United Electric Cooperative’s territory in northern Missouri and southern Iowa, residents had few broadband options. Though United offered fixed wireless where the terrain allowed and though DSL was available in a few areas, satellite was the only alternative for many residents. Membership surveys made clear that better broadband was needed – but with only 2.5 customers per mile, the territory was difficult and expensive to serve. When the broadband stimulus program was announced, says Darren Farnan, United’s chief development officer, the company saw that “with our density, that was a one-time opportunity to look at an option for fiber.” Taking a cautious approach, United sat out the first round of stimulus grants; once it saw that FTTH was being funded, it submitted a broadband stimulus application in the second round and received $21 million in grants and loans under the Broadband Initiatives Program to build an FTTH network. The network will cover the densest 40 percent of its service area and reach about 60 percent of members. “That was the risk we felt comfortable with,” Farnan says. As of February 2013, United has constructed 850 of a projected 1,300 miles of fiber and has just begun marketing triple-play services to the first of 14 areas. It is also running fiber to electric substations for smart-grid applications. The fiber will support remote video monitoring of the substations to deter copper theft. “Security is a big issue in the electric industry,” Farnan says. Eventually, he expects other businesses to subscribe to video surveillance or other types of monitoring – for example, farmers may want to monitor the levels of their grain bins. percent take rate for broadband services over three years. Some residents have expressed interest in starting up businesses that they can’t currently support with the Internet access they have available; others would like to avoid driving long distances to work at offices with broadband connectivity. The local schools hope to offer their students classes in such subjects as foreign languages that they cannot currently support. Finding workers to maintain the FTTH network is a challenge, but David Girvan, the company’s network specialist, is retraining existing workers and seeking new personnel with experience in fiber. He is also working with institutions of higher education to develop internship programs. United is hopeful that the new FTTH network will help reverse the population decline that most of its service area has suffered in recent years and the concomitant decline in economic activity and the tax base. Farnan says, “For the same reasons the electric co-ops were formed in the 1930s and 1940s, we’re doing the same with broadband right now. We’re trying to put the infrastructure in place to retain people, businesses, jobs and a whole way of life.” High Take Rates Expected Based on the surveys it conducted – and on the lack of competitive offerings – United expects a 50 one is on track to be awarded such a loan. Beginning this year, electric co-ops may be able to qualify for broadband support under the Connect America A line worker sets a Calix fiber cabinet at a United Electric Cooperative substation. Fund (CAF), the program that is replacing the high-cost portion of the Universal Service Fund. To date, however, it does not appear that any electric co-ops have submitted paperwork to establish themselves as eligible telecommunications carriers under this program. The Utilities Telecom Council recently filed comments with the FCC 24 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 recommending, among other things, that unclaimed CAF funds be made available to entities other than eligible telecommunications carriers. UTC will also support any electric utilities that would like to qualify for CAF funding. Electric co-ops also have FTTHfriendly skills. They already know how to bill customers and provide highquality customer support, and they have line workers who can easily transition into being fiber maintenance installers and technicians. Freesmeier says, “The younger guys really see it as a career opportunity to learn new skills.” Finally, as Russell points out, the co-ops own their own poles and rights-of-way. He says, “In many cases, deploying fiber is actually cheaper than building in urban areas, where rightsof-way are costly and streets may need to be dug up.” Hurdles If the electric co-ops’ advantages were all that mattered, they would all have fiber-wired their territories by now. However, they face hurdles as well – including inertia, trepidation about entering new lines of business and lack of technical skills. One daunting hurdle is video, which has, in Freesmeier’s words, “the lowest margin and the highest aggravation” of all services. Electric coops aren’t unique in this regard – many small FTTH providers, including telcos and municipalities, have begun to wonder whether they should be in the video business, and some have opted out of video in the last few years. Pulse Broadband, which was founded by cable TV veterans, manages video for electric co-ops that don’t want to get into that business (or for those that have tried it and want to get out of it). Another option, if local residents are happy with their existing video choices, is to forgo video entirely. “You can make the numbers work without video,” Freesmeier says, but he warns that “a lot of communities want … the local high school graduation, the Friday night football, the local community advertising. A lot of our co-op clients want some kind of video offering for that reason.” The biggest mistake for rural co-ops, Freesmeier says, is trying to provide video on the cheap by offering lineups of a few dozen channels that “won’t compete with DISH and DIRECTV but still have high programming costs.” Industry-specific challenges exist as well. For example, Russell points out that in many rural areas, electric meters are situated at utility poles along roads – sometimes at the end of a very long driveway, far from the resident’s house. For a rural electric company, this setup makes sense because it allows the same meter to serve the barn, the chicken coop and other outbuildings in addition to the house and it lets families set up roadside lights for children getting on and off the school bus. However, it presents a challenge for a utility that wants to leverage its fiber infrastructure for broadband services. In town, the same optical network terminal (ONT) can easily connect to a smart meter and provide triple-play services; in the country, there may have to be two fiber drops and two ONTs, raising the cost of providing broadband. One Bite at a Time Perhaps the greatest hurdle for small electric co-ops is the risk involved in building and operating an FTTH network; to mitigate this risk, Co-Mo Electric Cooperative in central Missouri, which was turned down for broadband stimulus funding but still wanted to go ahead with fiber to the home, decided to try a pilot project (see sidebar for details) to be followed by a larger project if the pilot succeeded. Freesmeier says, “Co-Mo realized that the best way to build a $60 million network is to eat the apple one bite at a time. … It’s an interesting phenomenon that a lot of rural electric co-ops are watching closely.” So far, the Co-Mo experiment appears to be successful, and Freesmeier expects to see a number of other co-ops replicate this model in the next year or two. Stay tuned! v Masha Zager is the editor of Broadband Communities. You can reach her at [email protected]. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 25 FTTH Deployment FTTH Empowers Scottish Housing Cooperative The installation of FTTH on greenfield sites gave Scotland’s West Whitlawburn Housing Cooperative control over deployment, services and cost and ensured a wide take-up of high-speed broadband among its tenants. Editor’s note: This case study was originally published by the FTTH Council Europe in January 2013. Contact the Council at [email protected]. W hen Scotland’s West Whitlawburn Housing Cooperative (WWHC) built 100 new homes on the outskirts of Glasgow between 2007 and 2009, it chose FTTH as the communications infrastructure for its greenfield site. By laying and managing its own network, WWHC set out to offer tenants triple-play communications services at lower rates than those of national communications service providers, according to Paul Farrell, director of West Whitlawburn Housing Cooperative, which provides affordable accommodations to low-income families on the edge of Glasgow. Funding for the new development came from both the Scottish government and loans to the WWHC from the Co-operative Bank [a division of a large consumer cooperative in the U.K.]. Because it was starting from scratch, WWHC was able to lay ducts for its GPON fiber network as part of its overall construction project. This meant that equipping the 100 dwellings with FTTH added little to the total £13.5 million ($21.0 million) cost of building the 100 dwellings. “The scale of the housing development was huge, and we had no existing infrastructure such as water or telecoms. Laying fiber added around 2 percent to the total cost; it was not significant,” says Farrell, adding that “the highest building is two-story, so technically it wasn’t too difficult.” WWHC remains the sole telecom infrastructure provider on the site, and in 2009 it set up a legally independent consumer cooperative, called Whitcomm, to provide and manage the FTTH access and triple-play service. Whitcomm also sets a monthly tariff based on the services tenants choose to use. Tenants have the opportunity to be members of Whitcomm and therefore decide both pricing and service evolution. In April 2012, for example, the cooperative upgraded broadband speed to 50 Mbps. Whitcomm sets pricing and does not seek a return on investment in its FTTH infrastructure. “Whitcomm’s capital position is neutral. We need to watch our fees,” says Farrell. For line rental and fiber broadband up to and often exceeding 50 Mbps, Whitcomm charges £24.70 ($38.53) per calendar month. For both broadband and telephone service, customers pay £30.69 ($47.87), which includes anytime calls to U.K. landlines. Nevertheless, WWHC calculated that Whitcomm needs to attain a 50 percent penetration rate in order to be viable – a threshold that it has surpassed. 26 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 The new fiber-wired neighborhood built by the West Whitlawburn Housing Cooperative has high rates of broadband adoption. Today, 78 percent of the 100 homes on the greenfield site subscribe to FTTH. A further 20 percent opted to do without a landline for phone calls and rely solely on mobile. This compares favorably with an overall Internet adoption rate of 39 percent in those dwellings managed by WWHC that do not have FTTH. WWHC, which houses many families with children and relatively few elderly people on the new site, has found that tenants use the FTTH service in particular for gaming, as well as for online banking, video streaming services such as BBC iPlayer, and General Information Location: Cambuslang, on the outskirts of Glasgow Type of project: Greenfield FTTH/GPON Partners: West Whitlawburn Housing Cooperative Population: Low-income families Network status: Operational Deployment Size of network: 100 homes connected, 78 subscribers Technology/architecture: GPON Business case Investment: Financed by WWHC and the Scottish government Business model: Network owner (WWHC) owns and operates the openaccess network. End-user services 50 Mbps for £24.70/month for line rental and fiber broadband; £30.69/ month for both broadband and telephone service helping with children’s homework. The cooperative, which manages first- and second-line support of the network itself, originally provided a triple-play service. But like many small high-speed broadband service providers, Whitcomm discovered that content provisioning would be its biggest challenge. “We learned a harsh lesson with content,” says Farrell. “Open access became complicated with TV. A number of people said they wanted Sky [a digital satellite pay-TV service] and that Freeview [a free-to-air digital terrestrial video service] was not enough. Then some wanted Sky and didn’t want Internet access.” The cooperative now offers telephony and Internet access only. The FTTH network also enables the cooperative to provide home help alarms and run a CCTV security service. FTTH may not be the primary reason tenants choose to live in Cambuslang, but three years after embarking on the FTTH project, WWHC believes that high-speed broadband infrastructure has added value to the service it provides and helped overcome digital exclusion. v March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 27 FINANCING FIBER What If? Use the Broadband Communities FTTH Analyzers to refine business cases for deploying fiber to the home. By Steven S. Ross / Broadband Communities F iber to the home is different. Compared with technologies that reuse as much of the existing copper plant as possible, fiber to the home requires more up-front capital. In exchange, fiber technologies “give back” in lower operating costs and offer potential for much higher revenue. Sooner or later, customers will demand the bandwidth that only FTTH can provide. So why not start enjoying the benefits as soon as possible? As the business magazine of our industry, Broadband Communities has been striving to quantify the costs and benefits of FTTH since 2004, when it first emerged as a realistic alternative to copper in more than a few specialized situations. Yes, deployment costs Broadband Communities’ FTTH Analyzers Of the five financial models Broadband Communities has released to date, three are aimed at refining business plans for a build, as an aid in attracting investors: • #1: Financial calculator for municipal and franchise-operator builds • #2: Calculator for private cable operators, property developers, multiunit buildings and commercial structures • #3: Calculator for rural builds. Two others are monthly cash flow models designed to help keep operators on track once construction and operations start: • #4: Customer monthly revenue calculator • #5: 18-month operations cash flow calculator. Other models are in the works, including a detailed “scratch pad” for all fixed and contract costs – any costs that are not directly linked to a customer premises or services sold to a customer. Customer-linked costs are already included in the existing models. You can view and download the models free of charge at www.FTTHAnalyzer.com. We’ve placed these models into the public domain. Consultants and vendors can use them any way they wish. We always appreciate credit (and accept blame), but if anyone wishes to simply rebrand the models, that’s fine – our goal is to grow the industry. We’ve also run workshops and webinars on all the models, and we can help network builders customize them for their own needs. 28 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 were falling and becoming more predictable, but the revenue potential and the social good – the potential of new fiber infrastructure to enable new industries – were even more compelling. To navigate this new environment in which old rules of thumb rarely applied, the magazine developed dozens of small calculation tools that helped show whether a new technology or a new use of an old technology could enable new business cases and thus spur deployment. By the fall of 2011, we started publishing full-blown computer models that combined many of these calculations. To date, we have released five models. This article, which focuses on model 1, or the most general business case for FTTH, shows how to modify the models and their inputs to uncover key leverage points. What happens when interest rates change? When construction delays occur? When competitors cut their prices, eating into margins or take rates? Scenario analysis of this kind helps forewarn – and forearm – against unpleasant surprises. A Feasibility Model Broadband Communities’ models cover the first four years of a network build, by which time a network should be cash-flow positive or close to it. The models were designed for quick feasibility modeling. They are also great for showing to bankers and other potential investors. They print on one page, allowing the overall business plan to be quickly grasped. An interested investor can (and should) use the model to explore basic assumptions; this article will explain how. A one-page model is great for exploring assumptions, but it isn’t all the planning you’ll ever have to do. Federal grant proposals often run 60 pages or more. The general-case model has four sections: • Basics. Figure 1 describes the size of the proposed network and anticipated number of subscribers added each year. Modeling cash flow also requires estimating the average number of subscribers in a given THE PHILOSOPHY OF MODELING A model is like a roadmap. A map cannot contain everything. A map as detailed as the real world would be the size of the real world! We already have one of those. But what detail should the map include? Some map users want to get from point A to point B as quickly as possible. A map for them must concentrate on highways and through streets. Other users want to pick out historical points of interest. Some will shun highways. Some need to know where to find the closest gas station or hospital. An online mapping program or a GPS-driven device might include all possibilities, but trying to display all of them at the same time obfuscates rather than enlightens. Financial modeling should also highlight the information most relevant to your situation. For instance, say you need to replace a roof. You can do it cheaply, with an expectation of replacing it again in 10 years, or you can spend more now and get a roof warranted for 15 years with an expected lifetime of 20 years. What should you do? Well, that depends on the answers to a number of questions: • Do you have money available for the best roof? If not, you have to settle for less, even if the choice is “foolish” financially. • If you can raise the money for the best roof, what is the opportunity cost of that money? Will the interest you could earn or the return you could make investing in something else outweigh the cost of replacing the roof sooner than you might have done? • Are you planning to sell the property before even a shoddy replacement is likely to wear out? Will a potential purchaser notice and discount the purchase price? What formula will the purchaser use for that? • How costly is the inconvenience of frequent reconstruction to tenants or unit owners? The financial model must include a way to project answers to all these questions. All too often, we rationalize poor decisions with wishful thinking: Well, winters have been pretty mild lately. Maybe a shoddy roof will last longer simply because storms might be less severe than in the past decade. A good model will expose these wishful assumptions and force you to confront and analyze them. Suppose you are modeling the future cost of the eventual, inevitable fiber upgrade to the obsolescent copper in your network. Who knows what the cost of a fiber upgrade will be in five years? How can you tell whether you can get by with the copper for eight years? Or 10? Unless the copper is within a few years of foreseeable replacement, modeling can’t tell you what you need to know, because the uncertainties will lead to a range of alternatives that is too broad. A good model • Helps you plan, because you have to start somewhere • Helps determine feasibility (How close can you get to profitability?) • Helps guide choices that increase the chance of success • Helps predict problem areas or key leverage points. Perhaps most important, a good model helps assure funders that you are not a dreamer without a plan. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 29 FINANCING FIBER Figure 1: Basic network parameters and cash needs Figure 2: Analysis section period. After year 4, for instance, the numbers entered as examples project a 50 percent take rate, about the average for rural telephone companies. The model allows users to make any assumptions they want about sources of financing. In this case, as an example, we have assumed that 20 percent of the funds come from internal sources and 80 percent are borrowed. • Analysis. Once the basics are entered, the model calculates the key variables, such as the average cost to pass one home or business with fiber and the cost to connect it to the network. Because the “basics” section includes the number of premises passed each year and the expected number of customers, the analysis section (Figure 2) can calculate the systemwide take rate at year-end and as an average for the year. This section also calculates the capital cost (annual and monthly) of adding each potential and actual customer to the network. • Cash Flow. Figure 3 is a handy checklist of all possible revenues from the network and the costs of providing the services that generate those revenues, such as fees payable to video content providers and system overhead. • Investment considerations. Many investors focus on EBITDA – earnings before interest, taxes, depreciation and amortization – to compare a borrower’s assumptions to industry norms. Calculating EBITDA also offers an easy way to calculate the all-important debtservice coverage ratio, which is EBITDA divided by the debt service per subscriber, times the number of subscribers. If your ratio is somewhat more than 1, investors should be happy because you will have the cash flow to pay them off (Figure 4). LEVERAGE POINTS In the example shown in Table 1, the network deployer provides $5 million equity (20 percent of the total network capital cost) and raises another $20 million, all in one tranche. The network is projected to pass 10,000 premises in 30 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Figure 3: Cash flows, including revenues and costs Figure 4: Investment considerations the first year and build out to 18,250 premises over four years. The legal and brokerage fees for the money raised, in this example, amount to 8 percent up front. This cost could be counted separately (as it is here) or charged against money raised or against initial equity. You don’t have to change the spreadsheet coding – you can just adjust the amounts in the inputs and make the explicit cost of capital 0 percent. For this model run, we keep all assumptions the same except for the interest rate. The low end of the projections, 4 percent, would be typical for a small Tier 3 incumbent local exchange carrier or a municipality that has a good management track record and something to mortgage. The high end would be more likely for a network builder that must pledge the network itself as collateral. Lenders tend not to be in the business of running networks. And they know that partially built, unsuccessful networks sell at a steep discount, if they can be sold at all. To hardly anyone’s surprise, lower interest rates lead to much more comfortable cash flow projections. A closer look, however, reveals that the Debt Service Coverage Ratio, Base Case Interest Rate Year 1 Year 2 Year 3 Year 4 12% 0.79 1.05 1.16 1.31 11% 0.81 1.08 1.21 1.37 10% 0.82 1.12 1.27 1.44 9% 0.83 1.15 1.33 1.52 8% 0.84 1.19 1.40 1.60 7% 0.84 1.22 1.47 1.69 6% 0.84 1.26 1.55 1.78 5% 0.84 1.30 1.63 1.88 4% 0.84 1.34 1.72 1.99 Table 1: Higher interest rates mean lower debt service coverage ratios, especially in the out years. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 31 FINANCING FIBER effect of low interest rates increases dramatically over time. The debt coverage ratio in year one, at 12 percent interest, is 0.79. That is, the system has a cash flow that could in theory pay only 79 percent of the debt service. But at 4 percent interest, the ratio improves to only 0.84. Now look at year four. At 12 percent, the system is projecting a ratio of 1.31 – comfortable but hardly exciting. At a low 4 percent, the coverage ratio is a healthy 1.99. Why? Compounding. The interest payments deferred while the system is just getting started must also be paid back. At 12 percent, interest charges amount to roughly a third of the money that must be raised in the first place! As a system is being planned, a wise builder will take a close look at ways to structure the debt. Private builders, of course, will pay up front for a loan commitment. But the builder will not draw down the loan (and start paying interest) until absolutely necessary. In the current economic climate, equipment vendors will usually help by deferring deliveries of equipment and providing 90 or more days’ credit in their billing cycles. However, labor costs account for typically 70 to 80 percent of any build, and labor costs are hard to defer. Municipalities have a tougher problem. Although their interest rates tend to be lower (because interest is typically tax-free to lenders in the same state), many states require all borrowing to be up front in one tranche (that is, one round of fundraising). Thus, municipalities can end up paying 7 percent or more up front while they earn 1 percent or less on the unused cash they are borrowing. Too often, networks aren’t built because their revenue potential is underestimated. Look at the conventional triple play. Voice service is a giveaway. A service provider might be able to charge $100 or more for video service, but its profit, after paying content providers, might be only $10 or $15 a month! Only Internet service is a consistent triple-play moneymaker, providing profits of $10 to $50 a month. (Milo Medin, vice president of access services for Google, recently estimated that leading cable providers earn gross operating margins for broadband Internet services that exceed 95 percent.) However, fiber to the home can support multiple services beyond the triple play. What about video security tied to a customer’s smart phone? Conventional security might sell for $20 a month, of which the network operator might pay $10 or more to a local security provider. High-end video security enabled by FTTH sells for $40 a month in many locations, and the local security provider will charge little (if any) more. That’s a profit of $30 a month! True, the percentage of households that buy it will be smaller, and carriers have to pay for video uploads, but the overall profit can still rival that of video. The reliability and upload capacity of FTTH make it possible. Video surveillance offers an added bonus: fewer false alarms. That helps control costs for the local security provider and local police. Great opportunities are also emerging in telehealth, distance learning, home shopping and other services. Verizon reports FiOS average revenue per customer of about $150 a month, a figure that has grown over the years, even in a recession economy. Of that, we suspect a third is gross profit. Table 2 shows the enormous difference that per-customer profit makes to the debt-service coverage ratio – a good reason to offer as many QUICK MODIFICATION TO ROUGHLY CALCULATE OVERHEAD You can, of course, go back to your original overhead calculations. But the prospective lender would not bother doing so for a quick analysis. Neither should you, unless there is an unusual contract provision such as a construction-contract shortfall makeup or a community-imposed performance penalty on an ILEC that does not build out as fast as expected. Year 1 Payroll Management Year 1 Year 2 Year 3 Year 4 Payroll =19.81/F53 =21.86/F53 =19.4/F53 =19.40/F53 Management =6.86/F53 =3.00/F53 =2.70/F53 =2.70/F53 Look at Table 4 again. Turn each number into a ratio referring back to a single cell. The model would look like this example, where F53 Year 2 Year 3 Year 4 24.76 27.33 24.25 24.25 8.57 3.75 3.37 3.37 contains the overhead ratio. If there is a 20 percent shortfall in customers in year one and this shortfall carries on all the way to year four, only 80 percent of the customers would have to carry the full overhead. The value in cell F53 in the model would be 0.80. Dividing the original basecase values by 0.80 leads to the result above. 32 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 different services as possible. The model actually underestimates the effect of multiple services because it does not account for lower churn (customers are “stickier” when they purchase more services). Sometimes a model looks too good. Consider Table 3. The first row Debt Service Coverage Ratio, Base Case Profit per Customer per Month Year 1 Year 2 Year 3 Year 4 $50 1.63 1.62 1.91 2.14 $40 1.49 1.43 1.66 1.83 $30 1.35 1.25 1.40 1.53 $20 1.21 1.07 1.15 1.22 $10 1.07 0.89 0.89 0.92 Table 2: Monthly profit per customer has a large effect on debt service coverage ratio (this example assumes a 10 percent interest rate). DEBT SERVICE COVERAGE RATIO Year 1 Year 2 Year 3 Year 4 Base Case (2,500 new customers in Year 1) 0.82 1.12 1.27 1.44 20% Below Base Case 0.68 0.95 1.03 1.19 20% Above Base Case 0.95 1.27 1.49 1.68 60% Below Base Case 0.38 0.58 0.50 0.60 Table 3: The initial model run shows a surprisingly low effect of construction delays on the debt service coverage ratio (assuming 10 percent interest rate and $30 customer monthly profit). Debt Service Coverage Ratio, Base Case Year 1 Year 2 Year 3 Year 4 Payroll $19.81 $21.86 $19.40 $19.40 Management $6.86 $3.00 $2.70 $2.70 Table 4: Management overhead per customer. DEBT SERVICE COVERAGE RATIO Year 1 Year 2 Year 3 Year 4 Base Case (2,500 new customers in Year 1) 0.82 1.12 1.27 1.44 20% Below Base Case 0.60 0.86 0.92 1.05 20% Above Base Case 1.03 1.36 1.60 1.81 60% Below Base Case 0.14 0.28 0.12 0.13 Table 5: The second model run shows a more severe effect of construction delays on the debt service coverage ratio. considers the base case, 2,500 new customers in year one (an average of 1,250 for the year), growing to 6,000 in year two, 7,300 in year three and 9,125 in year four as the system is built out and as take rate improves from 25 to 50 percent. However, something is clearly wrong. Even at 60 percent below the projected base case, the debt service coverage ratio, though hardly healthy, is around 0.60 in years two through four. This shows the value of testing the model with projections of severe shortfalls and great successes. In this case, the debt service coverage ratio appears unrealistically high because the model does not calculate overheads directly. It depends on users to calculate the overheads on a separate worksheet and insert simple values, not formulas, into the model itself. The system per-customer payroll and external management fees have been inserted with the assumption that customers are being added at the base rate. It looks like Table 4. But what if the customer base is below the original estimate and the system operator makes no adjustments? Then, the payroll will have to be assumed by fewer customers and the amounts per customer will rise. The effect may not be linear. That is, a 20 percent drop in customers may not lead to exactly a 20 percent rise in per-customer overhead. For instance, there will likely be fewer maintenance calls, and if maintenance is handled by a third party, there will be some savings to the system operator. Likewise, a customer database contractor might charge an up-front fee plus $1 or $2 per customer per year. But a linear approximation is a good start. You can be sure that a savvy lender will test your model that way. In this case, the linear approximation (see box) leads to the more realistic set of projections in table 5. Notice that even a 20 percent shortfall leads to disaster! Fine-tuning the calculations to include some nonlinear assumptions is not enough; the need for a serious reduction in overhead becomes apparent. v Corporate editor Steve Ross can be reached at [email protected]. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 33 Spring 2013 Volume 10, Number 1 CABA Celebrates 25th Anniversary Dr. Satyen Mukherjee, Chair of the CABA Board of Directors, provides a history and celebratory message on the occasion of the organization’s 25th anniversary. www.caba.org/ihomesandbuildings Smart Building Predictions in 2013 ZigBee – the next world changing technology – just like Wi-Fi Is the Bloom off Smart Grids? Unfinished Business: The oBIX initiative CABA’s Intelligent & Integrated Buildings Council (IIBC) focused on areas of research that address the needs and priorities of high performance and intelligent buildings. The IIBC identified two key areas of exploration in its 2011 Landmark Research study - the impact of smart grid development on intelligent buildings, and the progression of intelligent buildings towards net zero energy. There is a growing marketplace outlook that achieving energy sustainability and the growth of building intelligence are interdependent and exert a collective influence in the progression of high performance intelligent buildings. Consequently, CABA’s IIBC members focussed the research study on an investigation and assessment of the impact of the smart grid on the commercial buildings sector. Though still early in development and deployment, the research also examined the relationship of smart grids and the progression towards net zero energy output in intelligent buildings. The purpose of this study was to identify, define and size the principle business opportunities presented by the growth of smart grids, in relation to “intelligent buildings”. An examination of smart grid should yield immediate value to all stakeholders in the intelligent building industry, as smart grid and auto demand response holds more relevance in the industry today - with opportunities in existing buildings and new construction. Energy capacity/supply problems need to be addressed in the short-term, and made available in emerging technology. This will serve to add to market education and understanding, and address market knowledge gaps. As well, open and interoperable communication between energy suppliers and commercial energy users is an eventuality - which was further explored in relation to smart grid development and intelligent buildings. The purpose of these initiatives is two fold – an educational and validation exercise for industry participants and a means to drive public opinion and facilitate policy decisions at industry stakeholder, public authority and government organization levels. The study was funded by these CABA members: RUBY SPONSOR EMERALD SPONSORS DIAMOND SPONSORS The research was undertaken by research and buildings technology consultancy, BSRIA, on behalf of CABA. Your Information Source For Home & Building Automation www.CABA.org To purchase this and other available research reports or explore new research opportunities contact: George Grimes CABA Business Development Manager 613.686.1814 x226 or [email protected] More Information available at: www.caba.org/estore Spring 2013, Volume 10, Number 1 Contents Features Cover Story CABA Celebrates 25th Anniversary by Dr. Satyen Mukherjee ................................................................................7 Large Building Automation Smart Building Predictions in 2013 by Jim Sinopoli ............................................................................................... 9 Home Systems ZigBee – the next world changing technology – just like Wi-Fi by Cees Links ................................................... 12 Columns CABA Research Briefs Intelligent Buildings and the Bid Specification Process ........................................................................................5 Impact of Smart Grid on Connected Homes 2012 Study ...................................................................................... 6 Ken Wacks’ Perspectives Is the Bloom off Smart Grids?................................................................................................................................. 16 Opinion Unfinished Business: The oBIX initiative by Toby Considine ................................................................................ 19 Departments New Members ................................................................................................................................................................. 4 Networking and Events ..................................................................................................................................................11 Industry Trends .............................................................................................................................................................. 15 Upcoming Events .......................................................................................................................................................... 21 CABA NewsBrief Please go to the CABA Web site at www.caba.org to learn how to freely subscribe and sponsor EdItORIAL AdVISORy BOARd MANAgINg EdItOR CONtRIButORS Dr. Kenneth Wacks Ken Wacks Associates (Chair) Ronald J. Zimmer, CAE Ken Gallinger Steven Brown CSA Group George Grimes David Labuskes RTKL Associates, Inc. EdItOR Labib Matta NeXgen Advisory Group FZ-LLC Rawlson O’Neil King John Hall Robert Knight Environmental Systems Design Harshad Shah Eagle Technology, Inc Jim Sinopoli Smart Buildings Association Office Continental Automated Buildings Association 1173 Cyrville Road, Suite 210 Ottawa, Ontario, Canada K1J 7S6 Tel: 613.686.1814; 888.798.CABA (2222) Fax: 613.744.7833 Further editorial use of the articles in this magazine is encouraged. For subscriptions, circulation, and change of address enquiries email [email protected]. For editorial and advertising opportunities: www.caba.org/ihomesandbuildings The views expressed in this magazine are not necessarily those held by the Continental Automated Buildings Association (CABA). CABA shall not be under any liability whatsoever with respect to the contents of contributed articles. The organization reserves the right to edit, abridge or alter articles for publication. CABA BOARd Of dIRECtORS CHAIR VICE-CHAIR Dr. Satyen Mukherjee Dr. Morad Atif Philips National Research Council Canada dIRECtORS Scot Adams Larry Ehlinger Stephen Nardi Cadillac Fairview Corporation Pella Corporation RealView, LLC Kris Bowring Jeff Hamilton Barry Rogers Best Buy Co., Inc. Ingersoll Rand SecurTek Monitoring Solutions Scott Burnett Bill Horrocks Tom Semler IBM Comcast Communications Hydro One Networks Inc. Brian Casey Elizabeth Jacobs Alok Singh Honeywell International, Inc. Siemens Industry, Inc. Southern California Edison Company Dr. Yong Chang Shahram Mehraban Dana “Deke” Smith Samsung Electronics, Co. Ltd. Intel Corporation National Institute of Building Sciences Michael Clay Ian Milne Thomas Starek Verizon Wireless Robinson Solutions Diebold, Incorporated Jonathan Cluts Mike Nager Microsoft Corporation Metz Connect CABA PresiDent & CeO’s MessAge Ron Zimmer Every organization reaches key milestones and objectives and it is important to recognize and reflect on those achievements. On that note, CABA was launched in 1988 and therefore has just reached its 25th Anniversary. CABA has already undertaken a number of activities to recognize this important achievement, including hosting several special receptions and events at CES 2013 and AHR Expo 2013. There will be celebrations to come including special Forums that will be collocated with CABA Board meetings. Since joining CABA 15 years ago, I still had the pleasure of working with Jack Fraser, Al McKinley, Gerry Meade and others that were instrumental in launching CABA. They shared stories about those first meetings which only involved a few people and organizations. However, there was consensus and a dream of creating an organization that could become “An Information Source for Home and Building Automation”. That dream has become reality and continues to grow as CABA has achieved much, including building the largest “connected home and intelligent buildings” research library in the world. Frank Bisbee, Editor of Heard it on the Street, which reaches over two million readers, was recently stated: “CABA is providing valuable research to the industry and there is no other organization that even comes close to providing this information.” It is important to recognize and celebrate the past and current CABA Board, members, staff and volunteers for the effort, support and passion that they have provided and continue to provide CABA and the industry. The original five members have now grown to over 300 and CABA has expanded into a global industry association reaching over 20,000 subscribers with the CABA NewsBrief. As CABA celebrates the past, watch for more announcements about new research and member benefits throughout this 25th anniversary year. Remember – CABA works for you! Join CABA Today! The Continental Automated Buildings Association provides more information about integrated systems and automation in homes and buildings than any other source. www.caba.org CABA iHomes and Buildings Spring 2013 3 new MeMBers The Continental Automated Buildings Association is a not-for-profit industry association that promotes advanced technologies for the automation of homes and buildings. CABA members benefit from timely, competitive intelligence on the integrated systems industry. Here is a sampling of our latest members. ABB, inc. ABB is one of the world’s largest engineering companies and largest conglomerates specializing in robotics, power and automation technologies. The Light Brigade, the world’s leading fiber optic training company, was founded in September 1986 to provide a growing population of fiber-optic end-users in the Pacific Northwest expertise with the technology. Actiontec electronics nuleDs, inc. Actiontec Electronics develops broadband-powered solutions that connect people to the Internet, applications and content. The firm provides gigabit Ethernet fiber routers, high speed bonded VDSL2 gateways, 4G LTE routers, DSL modems, and home networking solutions to telecom carriers. NuLEDs, Inc. designs, develops and manufacturers LED lighting systems. The firm specializes in general purpose LED luminaires, multiple channel SSL controllers, and high-quality white LED and RGB lighting. ADT Security Services is a U.S. and Canada provider of electronic security systems, fire alarm systems, communication systems, and integrated building management systems. research into Action Research Into Action, Inc. is a program evaluation and market research firm. It specializes in evaluation research and market assessment design and analysis services in the fields of energy efficiency, renewable energy, and natural resource management. enOcean Alliance sCl elements inc. EnOcean Alliance develops and promotes self-powered wireless monitoring and control systems for sustainable buildings by formalizing an interoperable, international wireless standard. SCL Elements Inc. provides CAN2GO building automation solutions for comfort and energy efficiency in commercial buildings. CAN2GO offers integrated wired and wireless solutions for HVAC, lighting and metering applications. ADt security services the light Brigade A complete CABA member listing with both product and service information and Web links is available at: www.caba.org Connect with us at www.caba.org 4 CABA iHomes and Buildings Spring 2013 CABA reseArCh BrieFs CABA Research Briefs provide a condensed synopsis of specific research papers available in the organization’s research libraries. CABA research libraries provide industry intelligence to the home and large building automation and integrated systems sector. intelligent BuilDings AnD the BiD sPeCiFiCAtiOn PrOCess In 2012, CABA’s Intelligent & Integrated Key Industry Dynamics Buildings Council (IIBC) commissioned the “Intelligent Buildings and the Bid Specification Process” research study ification process throughout the intel- The broad purpose of the study was to identify and understand the market imperfections and inconsistencies that exist in designing and implementing Slow economy and limited budgets Undefined value chain practices Lack of direct interface with specifiers and awareness issues Increased competition and price pressures Challenge and related decision-making process. Availability of advanced technology Challenge ligent buildings industry value-chain Need for technology upgrades Drivers the commercial bid and product spec- Green certifications and Regulatory Requirements Drivers to greatly improve the understanding of Energy efficiency retrofits intelligent building projects, as well Short Term impact (0-3 Years) as making investment decisions on intelligent technologies. To this end, the research identified and assessed critical areas and importance factors to enable project sponsors to: further Mid Term (4-6 Years) Long Term impact (7-10 Years) Energy efficiency improvements will continue to drive the need for bid and spec projects, however, slow economic recovery will impact bid prices and vendor selection. Industry Dynamics – Drivers and Challenges product/services market development; unify stakeholder decision-making processes; identify opportunities/needs for training and coaching to remove obstacles from the process; and to provide product demand information to parallel market segments and other business areas. The intelligent buildings industry in North America is still in the early adoption stage, though there are distinct signs of it gradually moving upward in the market life cycle. There are distinct dynamics that have driven, and challenged the use of intelligent technologies. the major characteristics of the intelligent buildings industry are: • Energyefficiencyandoperationalcostsavingshavebeeninstrumentalindrivingintegrationofintelligent buildings technology. With energy costs fluctuating and the building sector consuming more energy, operating costs are expected to continue rising unless energy consumption is more effectively managed. • Buildingownersandmanagersarerealizingthemanyfinancialbenefitsofintelligenttechnologies,suchas lower energy costs, lower maintenance costs, and lower repair and replacement costs. Building owners and operators are leveraging the energy-saving aspects to fund intelligent technology projects. CABA iHomes and Buildings Spring 2013 5 CABA RESEARCH BRIEfS • Acatalystformanycompaniestocommittomoreintelligentbuildingssystemsmayalsobefoundinthegreen and high-performance building movement which is gaining momentum daily. Building owners are investing in better building performance as a way to reduce energy costs. • Additionally,thereispressureonbuildingownerstoprovidedetailedaccountingsoftheirgreenhousegas (GHG) emissions with taxation proposals or legislation (as in California) intended to either limit or tax emissions of carbon dioxide and other gases. • Bidandspechasbeenintegratedintoprocurementprocessesbybuildingownerstomaximizeprojectefficiency, particularly when it comes to incorporating cost-prohibitive intelligent buildings solutions. • Ahighly-fragmenteddeliveryprocessandthepresenceofnumerousstakeholdersinfluencingtheprocess create several hurdles in project execution. Schematic designs, adopted early on, often get revised on account of cheaper substitutes. • Aconsensus-basedapproachtoprojectdeliveryisneeded,wherebyvariousstakeholderscancollaboratefrom the early conceptual stages of the project. This will ensure that all goals are met in an optimal manner and generate long return on investment (ROI) over the life cycle of a building. iMPACt OF sMArt griD On COnneCteD hOMes 2012 stuDy In 2012, CABA conducted the Impact of Smart Grid on Connected Homes Landmark Research study with the objective of greatly improving the understanding of residential smart grid development and deployment in terms of: identifying market demand and growth areas for new products; comparing competing product strategies and communication of competitors; determining product preferences for end-users; developing messaging that resonates with the target audience; defining critical success factors to expand product offerings to end-user markets; and establishing a market approach and foundation for strategic decision-making efforts. the key takeaways of this research are the following: • Limitedcustomerengagementandlackofpersonalizationofsolutions,aswellasthelackofpredictiveand self-sensing capability of solutions, will continue to hinder value demonstrations in the connected home industry. • Theindustryhorizonwillcontinuetobedottedbybothpure-playandturnkeyplayers.Competitiveadvantages will, however, depend upon scalability of solutions to accommodate the emerging demand in technology integration. • TheIPinfluencewilldominatetheconvergenceindomainexpertise,butpracticalitiesoffullconvergenceare questionable and not a near-term reality. • Theconnectedhome’srelationshipwithenergyislikelytobefurtherstressedwiththeabilityofsuchahome to integrate with the smart grid; however, optimized solutions in this area are currently only demonstrative in nature, with limited initiatives undertaken by the utility industry. • Industryparticipantsneedtocollaborateinacohesivemannertomakesmarthomesolutionsworktogether; however, both conceptual frameworks and technology development initiatives should work simultaneously toward this end. For more information about the “Intelligent Buildings and the Bid Specification Process” and the “Impact of Smart grid on the Connected Homes 2012” research studies, please contact George Grimes, CABA’s Business Development Manager at 613-686-1814 x226 or [email protected]. 6 • CABA iHomes and Buildings Spring 2013 COver stOry CABA Celebrates 25th Anniversary Dr. Satyen Mukherjee, Chair of the CABA Board of Directors, provides a history and celebratory message on the occasion of the organization’s 25th anniversary. On behalf of the Board of Directors of the Continental Automated Buildings Association, I have the distinct pleasure to express congratulations on the occasion of the organization’s silver anniversary. The Continental Automated Buildings Association was founded 25 years ago as a venue to facilitate networking and collaboration between industry stakeholders, educational institutions and organizations in order to further the development of a mass market in home and building automation. Starting with just six members, now 300 companies interact with CABA to access cutting-edge research, trends and analysis and to attend highly-focused industry seminars, workshops and conferences. CABA’s 25th anniversary is an opportune time to reflect on how joint industry efforts can strengthen the goal of mass market developments. Our anniversary also provides an opportunity for the organization to show its appreciation to our industry. For all those who do not know, CABA is an international not-for-profit industry association dedicated to the advancement of intelligent home and intelligent building technologies. The organization was originally founded as the Canadian Automated Buildings Association at a meeting called at the National Research Council of Canada’s headquarters in Ottawa to explore the possibility of establishing a Canadian association of like-minded, building-related organizations. Bell Canada, Bell-Northern Research, Ontario Hydro, Hydro-Québec, Consumers Gas, Canadian Home Builders’ Association, the Electrical and Electronic Manufacturers Association of Canada, Industry Canada, Minto Developments Inc. and the National Research Council of Canada attended. CABA iHomes and Buildings Spring 2013 This diverse group of organizations resolved to devote their resources to the promotion of intelligent buildings in Canada through the establishment of the Canadian Automated Buildings Association in November 1988. An initial fund of $100,000 was pledged by the Board of Directors and an interim office was supplied in Toronto by the Electrical and Electronic Manufacturers Association of Canada. Gerry Meade, a senior Ontario Hydro manager was seconded to occupy the post of executive director. Honeywell, a major manufacturer of heating and environmental controls initially occupied the organization’s chairmanship. In 1990 former Bell Canada assistant vice president, Jack Fraser, was appointed president. In 1991, Alan McKinley from the National Research Council of Canada became president of the organization. In 1995, the association organized its first major collaborative research project focused on home energy and environmental management systems. The $160,000 study involved 16 different funding organizations, including federal and provincial government agencies, manufacturers, and utilities. In 1998, CABA was renamed the Continental Automated Buildings Association and given an expanded international mission by its Board of Directors to encourage the development, promotion, pursuit and understanding of integrated systems and automation in homes and buildings throughout North America. In 1999, Ronald J. Zimmer, an experienced and certified association executive was appointed by the CABA Board of Directors to lead the organization. With the expanded mission, the organization began to grow to near 400 members involved in the design, manufacture, installation and 7 testimonials “I’m very pleased to celebrate the 25th anniversary of CABA. As one of the originals of the organization, I’ve watched it develop as a leader within this industry and help move it forward. Anyone who is not part of the organization should join.” – Bob Lane, Robert H. Lane Consulting “Throughout all of my experience, CABA has been extremely helpful. It is an excellent organization with excellent publications and initiatives which promote events and standard. I look forward to CABA’s next 25 years.” – John Antonchick, NCN Associates “I want to congratulate CABA for doing a great job over the last 25 years. CABA has been a leader in both the home and building markets through both its research and its industry outreach. Everything that the organization does is a valuable resource to our company and many others.” – Steve Harvey, Global Research Advisors “The relationship between CABA and Z-Wave Alliance is absolutely phenomenal. Over the years, the support from CABA has proven to the best relationship we have had in the home and building automation industry.” - Bill Scheffler, Sigma Designs “CABA has been instrumental in bringing us together with other organizations with similar interests, to form a common bond in order to understand where the industry is going. CABA undertakes specialized research and is an excellent source of information, through its Web site and various research studies and projects.” - Chellury (Ram) Sastry, Samsung Electronics “In North America, a group that has taken the lead in promoting and researching intelligent building systems is the Continental Automated Buildings Association.” – Patrick McLaughlin, Cabling Installation & Maintenance Magazine “We feel that CABA is an excellent source to keep a pulse on industry developments.” – Phil Kopp, Energy Eye Inc. retailing of products relating to home automation and building automation. In 2003, CABA and the Government of Canada completed the Technology Roadmap (TRM) for Intelligent Buildings Technologies, a collaborative $110,000 research project between industry and five federal government departments and agencies. The project focused upon commercial, institutional and high-rise residential buildings, and culminated in a final report that provided an in-depth examination of intelligent buildings technologies. Two years later, the organization’s Board of Directors endorsed a policy that further internationalized the organization by making its membership appeal global in scope. In 2006, CABA integrated the operations of the Internet Home Alliance. The Internet Home Alliance was a cross-industry network of leading companies conducting collaborative research to advance the connected home market. Founded in 2000, the Alliance provided its members with the real-world testing opportunities required to bring their home technology products and services to market more quickly, successfully and cost-effectively. In 2010, CABA’s collaborative research evolved and expanded into the CABA Research Program, which is directed by the CABA Board of Directors. The CABA Research Program’s scope has incorporated market research for both large building technologies and home systems and has produced several actionable industry reports. It is our desire that CABA continues to undertake such constructive work with the aim to continue to strengthen the home and building automation industry. Presently CABA provides a number of services to its members and the technical community at large including a technical library with nearly 1,000 reports and articles. CABA also provides a widely-viewed electronic newsletter. Further, our Board of Directors are illustrious members of industry, academia, and research firms who address major areas of interest in the sector. • Dr. Satyen Mukherjee is currently a chief scientist and senior director at Philips for research strategy in North America. He is also the Chair of the CABA Board of Directors. “CABA is a doing a wonderful job in promoting and advocating more intelligence for buildings.” –Jim Long, Herman Miller, Inc. 8 CABA iHomes and Buildings Spring 2013 lArge BuilDing AutOMAtiOn Smart Building Predictions in 2013 Jim Sinopoli, PE, RCDD provides several predictions concerning the development of intelligent building technologies for the upcoming year. the Coming of indoor Positioning systems (iPs) We’ve all used Google Maps or MapQuest to locate a place, get a map or directions. The underlying infrastructure is a collection of U.S. satellites providing a Global Positioning System (GPS). GPS doesn’t work well indoors though because the signal is blocked. However, locating assets and people within buildings has value for potentially improving the performance of buildings, businesses and life safety. There are “traditional” real time location systems (RTLS) for buildings that use RFID or Wi-Fi but they require a tag or device to be attached to the asset or person. But why use tags and devices when all of us are carrying a smartphone, aka “the new building sensor”. Indoor location technology is already being developed by some of the world’s largest tech companies. It will happen in 2013. How serious are these efforts? Twenty-two companies formed the In-Location Alliance six months ago; they include large multi-national companies such as Nokia, Samsung, Sony and CSR. While a number of technology approaches have potential for being the basis of indoor positioning (the identification of unique flickering of individual LED lights via a smartphone camera, detecting natural electromagnetic radiation, existing digital TV signals, etc.), it seems the “Bluetooth Beaconing” approach may be one that initially succeeds, partially because everyone with a smartphone or laptop has some familiarity with the technology. It’s interesting that Google, which is not part of the alliance, launched their Indoor Maps and Indoor Location in late 2011. They already have over 10,000 floor plans for a variety of buildings in North America, Europe and Japan and claim 5-10 meter accuracy indoors inside buildings. Being able to identify when and where people are in a building can improve energy management and life safety, CABA iHomes and Buildings Spring 2013 and can generate a treasure trove of customer and tenant data. smart Becomes the new green Building owners, designers and facility management personnel are very focused on energy management and sustainability and many pursue green building certification. But who wants a dumb green certified building? Building owners also want smart buildings and believe that smart buildings already incorporate many green attributes. In addition, smart buildings really touch on aspects of technology, building systems, building operations and performance that aren’t addressed in the alphabet soup of many green certifications (Pop Quiz: How many of us are familiar with SERF, Earth Advantage, Earthcraft or Class-C green certifications?). The lives of typical tenants and building occupants are technology-laden with constant social and internet connectivity; they’re expecting advanced technology in buildings and smart building certification can meet those expectations. We anticipate many owners will complement the green certification and get their building certified as smart. hey, what Are you looking At? eye-tracking Studying human eye movement has been around for roughly 150 years, initially performed by simple observation. Eye movement is important because what people look at and how long they look at it influences their decision-making and comprehension. Today one of the more popular approaches to eye-tracking uses video cameras sensing reflected light from the eye, an approach which is not invasive and generally inexpensive. As you may have guessed, today’s eye-tracking is more 9 LARgE BuILdINg AutOMAtION about commercial applications. You’ll see eye tracking used in advertising, software interfaces, retail window design, web pages and almost anything associated with marketing and selling. Much of the eye-tracking is done for “prototypes” or “draft” products or ads, gathering data on how a consumer interacts with “visual stimulus” to perfect the ad or Web page. The basic data evaluates what people look at, and how long they hold their gaze. There are eye-tracking applications that can control computers, monitor automobile drivers or pilots and even usages allowing paralyzed people to operate wheelchairs via eye movement. And yes, eye-tracking has applications for building design and operation. One example is a company that has several “mock supermarkets” or “shopper labs” in order to track eye movements as people wander down the aisles to determine what items or displays catch their eye. Eyetracking can benefit a building’s interior design, signage, way finding, ergonomics of manual controls and kiosks. With eye movement directly related to decision making, we’ll start to see more use of research in the design and operation of buildings, touching on the “visual” structure of the facility, its layout, lighting, colors and placement of objects or controls. The results could be improved productivity in commercial buildings, wellness in hospitals and enhanced learning in schools. Community gardens Are so yesterday; Community Microgrids Are now Community gardens have been around for centuries and are found worldwide. Essentially neighbors share a plot of land to grow fresh produce and vegetables, and they may trade their harvest with others so everyone has a little variety. The community garden is environmentally sound, creates a sense of togetherness, and lowers the cost for fresh produce. Now substitute the word “energy” for “produce” and you have a community microgrid. Just like community gardens, microgrids have to deal with the issues of ownership, management and diversity of energy (or produce). Microgrids have several unique advantages. One is improvement of power reliability; a microgrid with multiple generation sources offers diversity and therefore greater reliability. Second, microgrids have the potential to lower or at least constrain energy costs, for example, using power from the larger grid when prices are cheaper than the microgrid; or conversely, maximizing the use of the 10 microgrid when prices from the larger grid are high. At the very least microgrids offer more flexibility for owners in managing their energy costs. Third is a slight increase in energy efficiency; microgrids eliminate or decrease the transmission and distribution of energy losses and also have the capability to recover and use heat locally. The result is higher energy efficiency. Many neighborhoods and large housing developments already own and operate their own water systems, and microgrids will be seen as comparable to a water utility and can offer local control and positive involvement with energy resources. Expect a microgrid next to the community garden and well water. Cross training for it and FM In sports or exercising, cross training means a person trains in an activity that’s not their main sport or has a variety of exercises to address different parts of the body. Cross training improves one’s overall performance. This is a concept that the IT and Facility Management departments will start to adopt. Each has their focus on IT or FM but some employees in each will be crossed trained in the other “sport”. Typically companies do cross training so that one employee can cover for another. That’s not the case with IT and FM. It’s about broadening the skill sets and knowledge of employees to better understand and appreciate each other’s department roles, concerns and issues. The upside for employees provided such training is that they gain new proficiencies and understanding that benefits them personally and professionally. IT is being pulled into supporting the building systems managed by FM; it’s not by choice but rather by necessity. In general, IT may know very little about the underlying mechanical and electrical systems in the buildings, unless they’ve had some experience in deploying or managing a data center where cooling and power is critical. If IT approaches the building control systems as simply different types of networks with different protocols, different devices and different functions, cross training may be a little easier. There’s a lesson here for not only IT departments but also IT companies, especially those trying to penetrate the building operation and energy management marketplace; you’ll have Continues on page 20 CABA iHomes and Buildings Spring 2013 netwOrking & events Over the past 25 years, CABA has brought together industry and thought leaders at numerous workshops and events. CABA held anniversary celebration receptions at AHR Expo and the International Consumer Electronics Show in January. The organization also plans to combine its future semi-annual connected home and intelligent building events along with its Board meetings. Bob Lane of Robert H. Lane Consulting (left) with Ron Zimmer, CABA President & CEO (right) at CABA’s 25th Anniversary Celebration Reception at CES 2013. CABA’s Digital Home Forum, hosted by Qualcomm and held in October 2012, brought together leading companies involved in the integration of consumer electronics and other cutting-edge technology throughout the home. Attendees discussed trends in the digital and connected home with a wide range of companies and explored market research opportunities. Ron Bernstein, a noted energy control systems engineering consultant, moderated a session on the evolution of smart devices and appliances. CABA iHomes and Buildings Spring 2013 Over 100 attendees participated in CABA’s last Digital Home Forum. Due to the generosity of Qualcomm, the event’s sponsor, many attended the Miramar Air Show as VIP guests. 11 hOMe systeMs ZigBee – the next world changing technology – just like Wi-fi Cees Links describes how ZigBee wireless technology will power The Internet of Things and the homes of the future. No one can argue with the success of WiFi. Since Wi-Fi’s market introduction in 1999 by Apple connecting the iBook via the Airport Router to the Internet, the number of Wi-Fi devices has grown astronomically: anywhere you go in the world, you will find computers, tablets and smart phones are equipped with Wi-Fi. In addition, many TVs, game consoles, eBooks, printers, cameras, etc. now also have Wi-Fi connections. At this moment there are about 600 million homes connected to the internet. A reasonable guess is that, on average, each connected home has five connected Wi-Fi devices, which equals three billion Wi-Fi devices. By the end of this decade, when the number of connected homes has grown to 700 million, this average Wi-Fi number will probably increase to 10 per home – expanding the market of Wi-Fi devices to seven billion. Having been deeply involved in the conception of Wi-Fi in 1988, through its early steps in the standardization (IEEE 802.11) and having seen its early adoption turning into a broad market success, I am very excited to now help bring ZigBee to the world. While working today on implementing ZigBee (IEEE 80.15.4), a technology for the smart home, I realized the many parallels that there are between the market adoption of Wi-Fi about 10 years ago and what we see happening with ZigBee today. But let me first explain ZigBee What Wi-Fi provides for computers, TVs, etc. in distributing content through the home, ZigBee provides for all the small devices and gadgets in the home: light switches, thermostats, remote controls, security sensors, door locks, weighing scales, etc. These sense/control devices have much 12 in common. They have only little data to share: just a few bits once in a while, literally. So, contrary to Wi-Fi, where high data rates are important, ZigBee is about sense/control data bits: about reliability, availability, low maintenance and responsiveness: pressing a wireless light switch should turn on the light immediately, just as with a wired switch. To achieve these requirements these types of sense/ control devices need a long battery life and that is exactly how ZigBee has been designed. One can live with keeping a Wi-Fi powered tablet or a smartphone charged on a regular basis, but think about the 100+ other small devices in the home. If each device has an average battery life of two years, one will be ending up with changing one battery per week. In many of these devices it is the communication that requires the energy. ZigBee has been designed in such a way that the life of the battery can exceed the life of the sense/control device, or that the device can operate without batteries (for example: a light switch running on the energy generated by flipping the switch). Therefore it comes as no surprise that many efforts have been undertaken to develop low power versions of Wi-Fi. Unfortunately, with some rare exceptions, these efforts have not been very successful, for the simple reason that Wi-Fi was never designed for low power. In many implementations the energy consumption of Wi-Fi is at least a factor 10 higher than ZigBee, resulting in a battery life of 1/10th of a ZigBee equivalent. This is not so much a result of difference in “transmission power” or “air-time”, but more because of the overhead incurred by supporting a high speed data-rate computer-based protocol. This high speed overhead also incurs an economic shortcoming of low-power Wi-Fi: even a low cost Wi-Fi device is easily twice the cost of a ZigBee device, and with CABA iHomes and Buildings Spring 2013 HOME SyStEMS GreenPeak GP 710 Universal ZigBee Chip in the Set Top Box/Home Control Box) enables communication with all the various 100+ ZigBee sensors and devices throughout a home. potentially 100+ wireless devices in the home, this expense quickly adds up. Well… so much about explaining the differences, what are the parallels between ZigBee and Wi-Fi? Competing proprietary alternatives As already indicated, both Wi-Fi and ZigBee are IEEE standards for an open and freely accessible technology that is available from multiple technology suppliers and chip vendors worldwide. Frequency bands Another interesting parallel between Wi-Fi and ZigBee is the sub-GHz versus the 2.4 GHz frequency band discussion. Different regions in the world (U.S., China, Europe, Japan, etc.) have reserved different frequency bands below the 1 GHz band for wireless data-communications, as well as one band in the 2.4 GHz that is uniform over all the regions in the world. The advantage of the 2.4 GHz band is clear: it does not matter where you go around in the world, Wi-Fi (2.4 GHz) CABA iHomes and Buildings Spring 2013 just works. The initial Wi-Fi developments however were done in the sub-GHz bands, for the simple reason that it is easier to get a better range in the sub-GHz than in the 2.4GHz. But the large companies were not interested. Different power cords for products for different countries were already enough of a headache and, different Wi-Fi frequency bands for different countries would only further complicate their logistics. So large companies as well as the IEEE spent significant time in the 1990-ties to harmonize the 2.4 GHz band worldwide – the sub-GHz bands were too different per region, so harmonizing those was just not feasible. Today, we still need different power socket adapters for different countries, but at least Wi-Fi is uniform. At this moment there is within ZigBee, as well as in the more proprietary alternatives (Z-Wave, EnOcean, io-homecontrol, etc.) serious interest and ongoing efforts for subGHz solutions. If the history repeats itself sooner or later these efforts will disappear: large corporations want uniform solutions and economy of scale will make the 2.4 GHz so much more cost-effective, that interest in sub-GHz solutions will just disappear. 13 HOME SyStEMS ZigBee as low Power wi-Fi One of the concerns about ZigBee is that ZigBee is such a broad family of standards that from the outside they do not seem to work together very well, in particular compared to Wi-Fi which looks very uniform today. And indeed, the different networking layers and application profiles in the ZigBee standard can create some confusion. ZigBee opponents like to point this out as a weakness, explaining that ZigBee is going nowhere. But also in this case there is an interesting parallel with Wi-Fi. True: Wi-Fi today is very uniform: it talks TCP/IPv4 (v6) and making a connection to the internet over Wi-Fi is as easy as one can imagine: find the network, enter the code and connect. However, we conveniently forget that it took significant engineering efforts and quite a few years of maturing before reaching this stage. Wi-Fi has gone through serious compatibility crises, security has been upgraded several times and the standardization of higher data-rates required a lot of negotiations: the agony about 802.11a, b, g, pre-N, n. But fortunately, Wi-Fi has matured now and grown into a household name. ZigBee is still in the middle of this maturing process, but a few characteristics are already very clear, and these characteristics are exactly the same as the ones that established Wi-Fi. ZigBee is an open standard, put together by members (not adopted by members) and has a clear standard IP policy about ownership of the developed technology (in legal terms called RAND: Reasonable and Non-Discriminatory). ZigBee is using one frequency band, worldwide, and does not have any regional flavors. This means for product makers that they can develop one product for the worldwide market against the lowest cost. ZigBee is covering the Internet of Things, but has split the different application spaces in clear domains in which full compatibility is pursued. Examples are: Home Automation, Building Automation, Retail Services, Smart Energy (an extension of the Smart Grid) and others. Great steps forward have been made and currently activities have been undertaken to also integrate TCI/IPv6 compatibility for ZigBee as well. ZigBee is also clearly differentiated compared to Wi-Fi. Where Wi-Fi is about content distribution, ZigBee can support all sense/control applications in a maintenance free manner, because of its low power and meshing capabilities. 14 Designed for high data rate applications, Wi-Fi requires 100,000 times more power than ZigBee and 10,000,000 times more power than ZigBee PRO Green Power, which is designed for energy harvesting uses (no batteries – no AC power). Most importantly: many cable operators have recognized the opportunities of sense/control networks for rolling out new services to their subscribers, requiring an open worldwide wireless communications standard, for which there actually is no alternative next to ZigBee. Cable operators are equipping their set-top boxes and gateways with both ZigBee and Wi-Fi. ZigBee provides the home’s sense/ control services while Wi-Fi, in the same box, prpvides for content distribution. Cable operators are laying the foundations for making ZigBee a similar household name as Wi-Fi. Actually this points to a last parallel between Wi-Fi and ZigBee. Wi-Fi (was truly launched in the market by Apple in 1999 with the introduction of the iBook. Once Apple had set the direction, other PC vendors quickly followed, realizing that supporting an open communication standard made sense for everyone. Although few people would put Comcast in the same category as Apple – it is now Comcast leading the way for setting ZigBee as the standard for set-top boxes and remote CABA iHomes and Buildings Spring 2013 HOME SyStEMS controls as part of its Xfinity platform. It may be less spectacular than Steve Jobs on-stage, but it is ultimately equally profound, the first steps to building a new industry on an open standard. In the future we will be looking back at 2012 as the break-through year for ZigBee to be set as another household name, probably most easily described as low-power Wi-Fi for sense/control networks. At the end of this decade, when the number of homes connected to the Internet has grown to 700 million, then we can expect to find next to the 10 Wi-Fi devices per home at least 100 ZigBee devices enabling consumers to live in really smart homes - safely, comfortably and managing their energy, security and health in a responsible and cost effective way. • Cees Links is CEO of GreenPeak Technologies. inDustry trenDs indoor Air Quality Health-related factors, most specifically improved indoor air quality (IAQ), were cited as among the benefits of a green building, according to a McGraw-Hill Construction report. Properly maintained green buildings with healthy IAQ typically enhance worker productivity, among other benefits. smart Appliances Pike Research says the market for smart appliances will boom from $613 million in 2012 to $34.9 billion in 2013. The market firm notes that as utilities install smart meters throughout the world, smart appliances have a significant role to play in achieving the efficiencies and grid optimization we expect to see in the smart grid. leeD Certification The number of U.S. firms seeking LEED certification has declined from 61 percent in 2008 to less than 50 percent according to Turner Construction. However adoption rates indicate that LEED will remain the de facto standard for defining a green building and serve as the roadmap for whether or not a building is ultimately certified. internet television Half of U.S. consumers surveyed by Accenture report they are watching over-the-top video content streamed over the Internet on their televisions in addition to their customary cable and satellite TV programming. Some 49 percent of consumers in the U.K. and the U.S. are subscribing to various video delivery services, up from 8 percent in March of last year, according to Accenture. second screens Most people who watch TV shows or movies on their wireless devices are not actually on the go, according to a report from the Interactive Advertising Bureau, which found that 63 percent of the viewing took place at home, with 36 percent taking place in a room even with another device available to watch content. The report also found that two-thirds of respondents watch more than one hour a week on their smartphones or tablets, with 85 percent of it in short bites, less than 10 minutes in length. CABA iHomes and Buildings Spring 2013 15 ken wACks’ PersPeCtives Is the Bloom off Smart Grids? By Ken Wacks Attendance at smart grid conferences in 2012 dropped at least a third from the previous two years. The excitement and lively conversations are more subdued. Was the smart grid idea a flash-in-the-pan? I was asked about this by Brett Brune, the editor of Smart Grid Today, an industry newsletter. Brett’s publisher, Modern Markets Intelligence, Inc. granted permission to reprint the interviews, which appeared in the December 14 and 21, 2012 issues. some traditional firms go “back to knitting” Smart Grid Today, December 14, 2012 “Interest is growing in using energy management agents (EMAs) in homes or businesses to implement power consumers’ preferences automatically during demand response events,” Kenneth Wacks, GridWise Architecture Council (GWAC) member and president of the management consulting firm Home & Utility Systems told us this week. “But there is a clear and present danger of ‘more traditional’ utilities in the US falling behind those in Europe and Asia when it comes to this and other smart grid technologies,” he said, reflecting on presentations at Grid-Interop this month [December 2012] in Texas. “There really wasn’t much talk about the recession,” said Wacks, who wrote the book Home Automation and Utility Customer Services and this month [December 2012] chaired a session at Grid-Interop on price-responsive appliances. “After all, the electric utility industry has been the recipient of stimulus funding. There was more talk about the fact that stimulus funds have all been allocated now. And the question is, ‘How will utilities and service providers in the U.S. move forward?’ It’s clear that the industry outside of the U.S. is not slowing down – in China, India and Europe. In spite of the economic problems in Europe, they are still moving ahead in this area.” 16 “Europeans have made it clear that we may have started a little sooner on smart grids in the US, but they are determined not to be a follower. Europe is not going to play second-fiddle to anyone.” Business as usual The question on some vendors’ minds is whether they will have a market if the US smart grid industry slacks off. “I don’t think it’s the recession in the U.S.; I think it’s utilities going back to their knitting – and trying to say, ‘OK, we’ve explored smart grids. Let’s go back to the business we know well because we’ve been running it for a century and we know how to do it.’ The problem with that approach is that the world is moving on towards more distributed power grids, including distributed energy resources like wind and solar and more diverse loads like electric vehicles. Things are never going back to the way they were. And if our more traditional utilities think that, they are going to be the losers in the long run.” A national industrial policy “US history shows the nation is unlikely to set a federal policy that would help spur utilities to keep on track with smart grid developments,” Wacks noted. “If we do set industrial policy, it’s likely to be very indirect,” he added. “In the 1950s, we didn’t have a transportation policy, but President Eisenhower got a major funding bill as a defense appropriation to build the Interstate Highway System. You know, the Interstate Highway System was supposedly built to transport armaments around the country. And yet, I don’t drag a missile when I go on the Interstate. The point is, if we do an industrial policy, it’s in the guise of something else, or we hope for the best.” CABA iHomes and Buildings Spring 2013 KEN WACKS’ PERSPECtIVES Cost of energy Usage data Appliance/DER rating Energy Management Agent User energy budget Appliance/DER control User preferences Figure 1 – Energy Management Agent (EMA) Parameters (DER = Distributed Energy Resources) Automated demand response “In the U.S., demand response penetration is stuck at about 10 percent,” Wacks said. Certainly, it will help to implement programs like OpenADR – “so customers don’t have to be involved every time there is a utility event, or, when dynamic prices are available, customers don’t have to figure out how to translate these prices into actions with regard to which equipment (for commercial) or appliances (for residential) should operate at what time,” he said. Under automated programs involving EMAs in homes, for example, utility customers “might set preferences along an economic dimension,” Wacks said. “If they are accustomed to paying say a $150 per month, they may request that their automation system try to keep the bills at that level. At the same time, the customers would express preferences along an activity dimension: take a shower at 8 in the morning, cook at 6 at night, and maybe take a dip in the pool at 8 at night. The EMA would balance the economic and activity preferences with appliance needs, the cost of energy, and the availability of power from local generators, such as wind and solar, and from any storage devices in the home.” [Illustrated in Figure 1] Some elements of automation “would either operate appliances automatically in a more or less energy conserving mode or give a gentle nudge to the consumer and say, ‘Look, you can save a little if you delay this action by a couple of hours’,” he said. “And the customer makes a simple choice: CABA iHomes and Buildings Spring 2013 Wash dishes now, or can it be put off a few hours?” [Please see Figure 2 for a possible user interface.] The EMA could be “a stand-alone device or embedded in other home devices like set-top boxes,” he added. Interoperability is here At Grid-Interop, some vendors demonstrated interconnectivity and interoperability. “The MultiSpeak people who work with the rural co-ops showed a system all the way from the meter to a simulated back office that was all interconnected,” Wacks said. “It included a complete AMI [Advanced Metering Infrastructure] system with data management, as well as access to the meter data by the customer.” Optimism for smart grids In a follow-up article for Smart Grid Today, I expressed optimism that smart grid developments will proceed methodically with less hype. The Grid-Interop conference was followed by an intensive day of discussions between U.S. and Korean smart grid experts. Both groups shared smart grid experiences and discussed cooperation on advancing smart grid technologies and business practices. Here is the newsletter interview. us, korea see positive trends at interoperability meeting in texas Smart Grid Today, December 21, 2012 17 KEN WACKS’ PERSPECtIVES issues, as well,” he said, noting that they have six working groups focused on these issues. 1. Wash dishes now. 2. Delay wash by 3 hours and save 25¢. 3. Delay wash by 6 hours and save 50¢. Figure 2 – User Interface Showing Options for Reducing Energy Costs The Korea Smart Grid Standardization Forum and the [U.S.] Smart Grid Interoperability Panel [SGIP] held a joint meeting in Texas this month [December 2012], Kenneth Wacks, GridWise Architecture Council (GWAC) member and president of the management consulting firm Home & Utility Systems, told us recently. “They are very much paralleling what we do in the U.S.,” he said. “In fact, some of their drawings looked similar to ours and some of the terminology was aligned. And I think that’s all for the positive.” “Marianne Swanson, a senior advisor for information technology security management in the computer security unit at NIST [National Institute of Standards and Technology] and chair of the SGIP cyber security working group, addressed cyber security at the meeting in Texas,” Wacks said. NIST Interagency Report 7628, entitled Guidelines for Smart Grid Cyber Security, came out in August 2010 and provided guidance for risk assessment and mitigation. That report is being revised and will be made public early next year [2013], Swanson told people attending the meeting in Texas. The privacy section has the most changes – “especially for third-party service providers,” Wacks recalled from the meeting. “Some of the Koreans at the Texas meeting, scientists from the Electronics and Telecommunications Research Institute [ETRI], gave their perspective on cyber security 18 Columbia, Ecuador next In the next year or so, “I’m hoping we’ll find similar progress and cooperation with the other countries with which the SGIP has signed letters-of-intent to cooperate, namely Columbia and Ecuador,” Wacks said. SGIP cooperation with the European Union [EU] and Japan is already underway. The SGIP had held joint meetings with people working on the same issues in the EU. “And Japan came to an SGIP meeting in 2011,” Wacks said. “A representative for the prime minister told us that Japan had made a fundamental decision to focus on renewables, and they were determined to drive the price of solar power down to one-third of the current level by 2020.” The SGIP and the Korea Smart Grid Standardization Forum set a standards coordination alliance in March 2011 – with plans to share conceptual models, cyber security requirements and technology, and requirements for certifying interoperability standards-testing. Focus on implementing smart grids The smart grid bandwagon is receding, but the real work is progressing. Utilities, equipment suppliers, standards organizations, trade associations, regulators, and legislators are looking at smart grids as a long-term undertaking. As President Obama said is his January inaugural address, “The path towards sustainable energy sources will be long and sometimes difficult. But America cannot resist this transition; we must lead it. We cannot cede to other nations the technology that will power new jobs and new industries – we must claim its promise.” Thus, I am optimistic that the goal of moving the utility industry toward smart grids will continue with increased diligence and will eventually come into full bloom. • Dr. Kenneth Wacks has been a pioneer in establishing the home systems industry. He advises manufacturers and utilities worldwide on business opportunities, network alternatives, and product development in home and building systems. In 2008, the United States Department of Energy appointed him to the GridWise Architecture Council. For further information, please contact Dr. Wacks at 781.662.6211; [email protected]; www.kenwacks.com. CABA iHomes and Buildings Spring 2013 OPiniOn Unfinished Business: The oBIX initiative By toby Considine In 2003, CABA launched the effort to define standard interactions between building control systems and the enterprise. This effort led to the open Building Information Exchange (oBIX), an OASIS specification for XML-based interactions with any building control system. In 2004, the development of oBIX began in earnest in OASIS (the Organization for the Advancement of Structured Information Standards). The core oBIX 1.0 specification was completed in 2006 and is now in widespread use as a middleware layer for communicating with building control systems. Today, more than 40 North American companies offer products that provide oBIX access to their systems, many based on the Tridium NIAGARA product line. Open source projects for both oBIX clients and oBIX servers are available. oBIX has been used in research projects world-wide, including by US National Renewable Energy Lab (NREL), the US Army Corps of Engineers Engineer Research Development Center (USACE-ERDC) and Construction Engineering Research Lab (USACE-CERL). In the European Union, several energy management systems now offer native support for oBIX. The Japanese Green University of Tokyo project produced not only an open source oBIX client, but an oBIX server “personality” for iLON as well. Korean products such as Energle use oBIX in each layer of a multi-tier architecture. Since publication of the completed specification six years ago, oBIX has been declared a success. oBIX is now meeting again to tie up loose ends and to address some new issues in enterprise to building communications. The biggest new issue is energy use. Smart energy became the official policy of the United States with the passage of the Energy Policy Act of 2005. Real work on smart energy, in which buildings are partners of smart grids, was finally treated as a priority in 2009, when NIST teamed up with EPRI to begin to develop a smart grid roadmap. CABA iHomes and Buildings Spring 2013 Smart energy moves the focus from static efficiency to aligning energy use with current energy market supplies. While demand response (DR), under which buildings reduce energy use when its supplier announces a critical shortage, has drawn early attention, energy surpluses offer a greater opportunity. Buildings that can use energy when wind-farms are producing surplus can save money every day—a better scenario than responding to DR a dozen times a year. New standards for service oriented information exchanges were developed to meet priority needs identified by the roadmap. WS-Calendar was developed as an all-purpose means to exchange schedules, for energy availability is always changing. EMIX (Energy Market Information Exchange) describes energy market products and transaction, using WS-Calendar to express how they change over time. Energy Interoperation (EI), defines the market interactions not only for DR, but for transactive energy as well. oBIX 1.0 omitted scheduling. Scheduling was considered too contentious. There was no specification that could be borrowed. Today, WS-calendar describes interactions that are already understood by business and personal calendar systems. Buildings must already understand WS-Calendar to respond to smart energy communications such as OpenADR, based upon EI. oBIX 1.0 did not consider energy directly. If a building system did include an electrical meter, it was read as just one point among many. The oBIX historian provides single-purpose telemetry, less flexible and compact than the report and projection model defined in EI. Interest in standardizing building telemetry is growing world-wide, driven in part by energy, but including many other areas. 19 OPINION The U.S. National BIM Standard (NBIMS) has undergone rapid development this same period. COBie Lite now offers a standard for describing building spaces (rooms) and their amenities that is becoming accepted by enterprise schedules and calendars. This establishes a potential basis for aligning BAS performance with Business activities. We have tools now that were not available during the development of oBIX 1.0. The OASIS oBIX Technical Committee has begun meeting again to address these and other issues. The objective is to keep core specification small, addressing compatibility and inconsistencies to complete oBIX 1.1. The TC will then create a series of small companion standards including: • Toexchangeenergyuseprojectionsandhistory. • Tointeractwithenterpriseschedulesandcalendars (and smart energy signals!) • Toexchange-BIM-baseddescriptionsoftheunderlying BAS. • Todefinealternatebindingsofthecoreprotocol.First up is a likely JSON binding of oBIX. These standards will reference the core specification. It is the Committees current intent to keep the core specification compact. oBIX started in CABA and relies on the broad perspectives of the CABA membership. CABA members are encouraged to join the OASIS Open Building Information Exchange Technical Committee. Information can be found at www.oasis-open.org. If you have any questions about the projects, or need assistance in working through the process, please contact the committee Chair, Toby Considine, at toby. [email protected]. • Toby Considine is President of TC9, Inc. and is Chair of the OASIS Open Building Information Exchange Technical Committee. lArge BuilDing AutOMAtiOn continued from page 10 little credibility with a facility manager without understanding the building systems and operational challenges. On the other hand FM is dealing with the building systems penetrated with some sort of IT infrastructure and often times doesn’t have the internal resources to address those IT issues. Even if they did have the capabilities, FM would need to coordinate with IT. The idea of putting both organizations under an umbrella of “Systems Engineering” to bridge this gap sounds appealing but it requires much more effort than simply cross training key personnel; and that’s what will happen in 2013. Pilot Projects for Direct Current infrastructure in Buildings The argument for DC infrastructure in buildings is quite compelling. Most of the devices and equipment we use operate internally on DC. Some of the renewable energy resources generate DC and also power storage is DC. Plus, eliminating the conversion of AC to DC saves some energy. DC infrastructure or at least a hybrid of both AC and DC infrastructure seems to make some sense. However, implementation issues with DC can be daunting: relatively few people are experienced with the installation of low voltage direct current; circuit protectors, 20 fuses and insulation materials may need to be redesigned. Products and devices may need to be modified, training and test methods need to be developed, and buy-in by architects, engineers and contractors are critical. The best way to address these potential issues is through independent pilots in commercial buildings, most likely involving a hybrid AC/DC infrastructure with maximum use of DC in building systems, renewable energy and storage. The objective of the pilot programs would be to develop real world metrics and identify the work needed for full scale deployment. Most building owners don’t want to be in the vanguard; they want some assurance that that the comprehensive approach has been deployed elsewhere and there are some case studies documenting the outcomes. Even if the results of the case studies identify some problems, it’s positive for the DC infrastructure industry as well as building owners possibly interested in the technology or developments. The idea of using DC infrastructure in buildings has merit; implementation issues addressed in credible pilots will move the idea forward in 2013. • James M. Sinopoli, PE, RCDD is Principal of Smart Buildings. CABA iHomes and Buildings Spring 2013 uPCOMing events Need information on upcoming industry events? Go to: www.caba.org/events iwCe 2013 isC west 2013 March 11-15, 2013 April 9-12, 2013 Las Vegas, NV Las Vegas, NV www.iwceexpo.com/iwce2013 www.iscwest.com 6th Ajman international urban Planning Conference Broadband Communities summit 2013 April 16-18 March 11-14, 2013 Dallas, TX Ajman, UAE www.bbcmag.com/2013s thepowerfulsolutions.com/conferences/energy-saversuae/esuae2013/ lightFAir 2013 April 21-25, 2013 nFMt 2013 Philadelphia, PA March 12-14, 2013 www.lightfair.com Baltimore, MD www.nfmt.com/baltimore Buildingsny April 24-25, 2013 energy savers uAe 2013 New York, NY March 17, 2013 www.buildingsny.com Abu Dhabi, UAE thepowerfulsolutions.com/conferences/energy-savers- COnneCtiOns uae/esuae2013 May 20-23, 2013 2013 DC Building energy summit www.connectionsconference.com Las Vegas, NV March 26, 2013 Washington, DC 2013.dcenergysummit.com guangzhou electrical Building technology (geBt 2013) June 9-12, 2013 CABA’s home & Building Automation networking Forum Guangzhou, China bit.ly/zWJ3iN April 24, 2013 Toronto, ON guangzhou international lighting exhibition www.caba.org/caba-forum June 9-12, 2013 Guangzhou, China Beijing international Building technology bit.ly/zWJ3iN April 8-10, 2013 Beijing, China bit.ly/rWc6a1 CABA iHomes and Buildings Spring 2013 21 From Gigabit Envy to Gigabit Deployed A Community Toolkit for Building Ultra High-Speed Networks May 29-30, 2013 The Westin Kansas City at Crown Center Kansas City, Missouri PLATINUM SPONSOR GOLD SPONSOR SILVER SPONSORS BRONZE SPONSORS Building upon the experiences of its own members and that of its partners, the FTTH Council Americas is holding this special conference in Kansas City at The Westin Crown Center to provide communities with the Toolkit they need to deploy gigabit networks. Hear from those on the frontlines of the gigabit revolution̶public and private sector leaders who have brought (or are bringing) ultra high-speed broadband to their communities. Through general sessions and interactive workshops, we will showcase the tools to get gigabit deployed, including an understanding of the value proposition of gigabit networks and how to create an asset inventory, aggregate demand, issue an RFP, and manage implementation. Conference participants include: EVENT PARTNERS State and local government officials; Community/civic leaders; Companies and organizations that deliver video, Internet, and/or voice services over high-bandwidth, next-generation, direct fiber optic connections; and Companies that manufacture FTTH products and others involved in planning and building FTTH networks. This is the event for you to connect with and learn from peers who have gone through the steps of building an allfiber network and, most importantly, to craft an action plan that you can take home and begin implementing. Visit www. ftthcouncil.org to register and book your hotel room. FINANCING FIBER The Business Case For Government Fiber Networks Yes, there is life after I-Nets and the stimulus program. Funding sources come and go, rules may change, but fiber is still a winning proposition. By Joanne Hovis / CTC Technology and Energy W ith the lucky few recipients of federal broadband stimulus grants now hard at work building their networks, localities that did not win funding or were not in a position to apply could be forgiven for thinking they missed the opportunity to operate a government-owned, fiber optic broadband network. This is especially true for any community in danger of losing its institutional network (I-Net) – that hard-won concession of cable contracts from an earlier franchising environment – because of regulatory or technical changes. However, despite the closing of the $7 billion broadband stimulus window and the ongoing shift from franchise-funded I-Nets, viable options remain for communities to build next-generation networks to serve governmental and institutional needs. Rather than government grants or cable-company funding, new federal E-Rate regulations and new ways to analyze the benefits of municipal fiber networks will be the keys to a successful business case. Opportunities Past and Future Communities nationwide have reaped the benefits of a bygone cable franchising environment. In the early and mid-1990s, effective county and municipal negotiators signed contracts that secured fiber optic I-Nets for their jurisdictions. These were either partially funded by cable operators as compensation for use of public rights-ofway or built alongside the cable companies’ construction paths to benefit from the enormous efficiencies of shared construction. However, many franchise agreements from that era are expiring or have been abrogated by regulatory change, and even the best negotiators cannot surmount regulatory changes that give franchisees the power to reclaim I-Net infrastructure. As a result, the functionality of many broadband networks that have costeffectively supported governmental needs for the past 15 years will need to be replaced. More recently, the Broadband Technology Opportunities Program (BTOP) – which commenced with the passage of the American Recovery and Reinvestment Act of 2009 (ARRA) and culminated with the awarding, in September 2010, of the program’s final infrastructure grants – held out the tantalizing prospect of up to 80 percent federal funding for open-access government networks. Even taking into account the program’s required matching contributions, many cash-strapped communities were able to demonstrate viable business models with reasonable cash flow and solid sustainability. The surest way for communities to replace the bandwidth they are losing from I-Nets targeted for extinction is to build their own capacity. As with any major capital investment, a new communications network requires a solid 60 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 return on investment (ROI). In the absence of BTOP funding and I-Net agreements, there are two primary ways to demonstrate the business case for a government-owned network: on and off the balance sheet. Benefits ‘Beyond the Balance Sheet’ The best business plans are built on conservative financial assumptions. Someone who expects less return and ends up getting more is obviously in a much better position than someone who plans for returns that never materialize. However, business plan assumptions typically relate to dollars on traditional financial statements. To make the case for investing in a government-owned fiber network, many communities define ROI more broadly and consider the “beyond the balance sheet” benefits that such a network would deliver. These benefits have nothing to do with traditional financial measures. Rather, they represent the return to the community in terms of such largely intangible societal benefits as enhancing health care quality, narrowing the digital divide, providing enhanced educational opportunities to schoolchildren, delivering job search and placement opportunities at public computer centers and helping isolated senior citizens make virtual social connections. This approach is a justifiable, appropriate way to define the success of a network because these benefits are the reasons governments build broadband infrastructure in the first place. Local governments are in the business of providing education for young people, job training for the unemployed and so on; broadband for key community anchor institutions is just the latest and newly essential tool to enable those government services. Benefits on the Balance Sheet: Long-Term Cost Savings As compelling as beyond-the-balancesheet benefits may be, there are also strictly dollars-and-cents ways to model Broadband for anchor institutions is the latest and newly essential tool to enable the services local governments have traditionally delivered. a proposed network – without direct federal funding and without cable franchise support – that may put a network business case on solid footing. First, a government network can help avoid existing and future costs by replacing services for which the government previously paid third parties. Second, a network can bring revenues to a community, especially given new E-Rate regulations that make government networks eligible for subsidy if they serve schools and libraries. Together, these cost savings and revenue streams can add up to significant dollars – potentially to amounts that justify financing the necessary construction. Government entities of all sizes are major consumers of connectivity services to support internal operations, public safety functions and a range of other applications. Typically, government facilities lease circuits from a phone company or similar provider, and for that privilege they pay rates that sometimes represent profits of many hundreds, if not thousands, of percent for the phone companies. Worse, the circuits are usually relatively low-bandwidth connections because the retail costs of very high-bandwidth services make those connections unaffordable. A government fiber optic network that links all government facilities eliminates the jurisdiction’s ongoing cost of leasing circuits. This represents an easily quantifiable present value on the financial statement and is as close as possible to a guaranteed line item: Build the network and you will shave this amount from your accounts payable. In fact, because a government network can deliver far higher-capacity connectivity than the jurisdiction had previously leased, its value is even greater than simple cost avoidance. A government that owns a network can use inexpensive, off-the-shelf equipment to connect its facilities to one another at no cost for bandwidth (because the traffic is “on network” and not going out to the Internet). It can also deliver Internet connections to these facilities at a per-unit cost much lower than that of leased connections because it can aggregate the needs of all departments and purchase commodity bandwidth. This is particularly true for a jurisdiction that can develop a mutually beneficial partnership with a provider of wholesale bandwidth. The cost savings generated by a government network will grow over time, too. At the least, savings will grow in lockstep with the expected inflation of retail service prices. In addition, the network will inexpensively scale to meet the jurisdiction’s future needs for more capacity and connectivity to additional sites. Many government facilities and community anchor institutions are already bandwidth-constrained today, and they can expect their capacity requirements to grow as quickly over the next 15 years as they grew over the past 15 years. Because leased bandwidth is so expensive, governments will continue to be unable to adequately support their internal operations and those of community anchors – and they will lack the bandwidth to undertake future innovations, even if they have the necessary hardware, software and ideas. The cost of scaling up a government-owned fiber network to meet new needs is far lower than the cost of buying circuits from someone else – not just because the “someone else” has a profit motive but also because it may not have the infrastructure where needed. For March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 61 FINANCING FIBER example, if a local phone company has only low-speed twisted-pair copper, the only way a customer can get the needed capacity is to pay the phone company to build out fiber – and then pay it to deliver services over the fiber the customer just financed. Viewed in this light, a government-owned network becomes even more compelling. Benefits on the Balance Sheet: Revenue Streams Like a toll road waiting for traffic, a government-owned and -operated fiber optic network represents a potential source of revenue for a community. Projected cash flow generated by a government-owned network is not as certain as avoided costs, but prudent business modeling can include scenarios ranging from best to worst case. This is just one of many factors to consider in building the business case. There are three potential revenue streams for a fiber network. Two are fairly traditional, and one is both new and potentially very lucrative. (A fourth stream, the Federal Communications Commission’s Healthcare Connect Fund, may become significant in the near future.) Dark or lit fiber to community anchors. A well-established revenue stream is derived from providing either dark fiber or lit services for nongovernment institutions. This model hews very closely to the service delivered to government operations – but instead of helping the government avoid its own costs, it creates a revenue stream for the operator. By providing reasonably priced fiber to qualified nonprofit and community organizations and facilities, the network operator also supports the needs of anchor institutions – which in turn support the citizens. To understand the magnitude of revenue a government fiber network can earn from this source requires understanding the types of facilities that can be connected and the levels of service they need. Community anchor institutions are places where members of a community go for the services that support and sustain them and where services such as broadband Internet access (and the applications that broadband supports) are aggregated and made available to them. A government fiber network connection is a natural fit at these facilities. Broadly defined, these anchors include government buildings, community colleges, schools, libraries, municipal utility facilities and public facilities such as community media centers, key nonprofits, hospitals, clinics, community centers, senior centers and public housing. Community anchor institutions buy connectivity to one another and to the Internet. Some of them, such as libraries, colleges and media centers, often provide Internet access and broadband applications to residents who lack home broadband service. Like government operations, community anchor institutions have seen – and are likely to continue to see – their bandwidth needs grow exponentially. Middle-mile capacity. The second potential revenue stream derives from providing middle-mile capacity to private-sector operators. This is a more speculative income source, but a growing body of evidence indicates that it is feasible given the proper market conditions. (A formal request for information process would easily enough establish whether those market conditions are present in a given community.) The BTOP funding rules, in fact, make this market an implicit requirement: Grant recipients must commit to nondiscriminatory, openaccess policies that make access available to third-party service providers. By making middle-mile capacity available where it does not otherwise exist, and at very reasonable cost, a government network can reduce barriers to investment for entrepreneurial companies and nonprofits that want to build last-mile capacity. Those companies’ leases would lead to meaningful revenues for the network operator and stimulate private investment and the extension of broadband service to members of the community who otherwise would not have it or would not have the benefits of competition. Like selling lit and dark fiber services to anchors, selling middlemile capacity has both a financial and a social impact. Because many of the BTOP infrastructure grants incorporate this business model, significant data about the ROI of this model will emerge over the next few years. Preliminary indications from many of these projects are very good. In both metropolitan and rural areas, BTOP awardees are engaged in negotiations with last-mile providers that seek access to new middle-mile fiber to affordably reach areas for last-mile service. E-Rate subsidies. Another very significant potential revenue stream enabled by a government-owned fiber network is one that hinges on a September 2010 FCC order. In that decision, the FCC for the first time made nonregulated nonprofit and public networks eligible for the E-Rate subsidy for providing broadband to schools and libraries under the Universal Service Fund. This is by no means a free lunch for network operators; the requirements for becoming an E-Rate provider, including competing in a procurement process and submitting extensive paperwork, are necessarily strict. However, there are enormous positive financial implications for governments that choose to become E-Rate providers. By serving schools and libraries, they can receive E-Rate subsidies as high as 90 percent, depending on the level of poverty in a community. When schools and libraries award contracts under a competitive process – meaning that the network provided the best service at the best price – the network owner has guaranteed revenues that are independent of the fiscal position of government. Depending on how much E-Rate subsidy a local government qualifies for, the bulk of its network funding could come from sources other than local government. This funding could go a long way toward covering network operating costs and could even cover some 62 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 debt service costs. An E-Rate subsidy could help make a network more self-sustaining and less dependent on government or other external funding. The Multiplier Effect By avoiding costs and increasing revenues, a government-owned network can deliver one additional benefit: keeping money in a community. Circuits leased from a large national provider require the delivery of a big monthly check to a potentially faraway corporate entity, but monthly fees paid to a government-owned network stay in the community to be spent on other government services and to be multiplied when network employees go out to eat or spend money at other local businesses. This is true of E-Rate subsidies, too. The schools and libraries that benefit from E-Rate never touch the money that subsidizes their connectivity – it usually goes directly from USAC, the administrator of the program, to the company that provides services and may never reach the community where the services are provided. When the E-Rate subsidy becomes a revenue source for a locally owned and operated network, however, that money goes into the community. That has benefits for the network bottom line, for government operations, and for the community as a whole based on a multiplier effect. Norwood Light Broadband, the municipal fiber network operator in Norwood, Mass., makes that point directly to its potential customers. Visitors to the town’s Entering Norwood website (www.enteringnorwood.com) see the value proposition spelled out for them: Do you own a house or business in Norwood? Do you have children that go to school in Norwood? … When you write out a check to the Town of Norwood, your money stays in town working for you. Norwood is among the minority of American communities that own and operate their own fiber optic networks. But given the potential financial benefits of the recent E-Rate order and a growing understanding of broadband as a public good, it may ultimately be joined by many other communities – with higher bandwidth available for government operations and community anchor institutions and more revenue staying in town to support local economic development. v Joanne Hovis is the president of CTC Technology and Energy, an engineering and business consulting firm that has been involved in planning, designing and implementing many fiber optic networks. She can be reached at [email protected]. Wouldn’t it be great if selling new Internet services could be this easy? It can be with COS! Self service solutions for internet services and network management. Come see us at the 2013 Broadband Communities Summit Booth 611. Improve customer satisfaction, lower your OPX and increase ARPU! www.cossystems.com Phone: 617.274.8171 [email protected] © COS Systems Inc. 2013 March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 63 hot products Broadband Communities 12th Annual List Of Leading Broadband Technologies and Services The latest offerings from top broadband hardware and software suppliers, distributors and service providers. Advanced Media Technologies 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 Anritsu Company AT&T Connected Communities 3 ATX Networks 3 3 3 3 3 Aurora Networks 3 3 3 3 3 Broadband Enterprise 3 3 3 3 3 Calix 3 3 3 3 3 3 3 3 3 3 Charles Industries 3 3 3 3 3 3 3 Clearfield 3 3 3 3 3 3 3 Comcast 3 3 3 64 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 3 3 3 Customer-Facing Software Training Back-Office Software Planning, Design or Construction 3 3 3 3 Other Managed Services 3 3 3 Internet and Video Services / Programming Test Equipment Structured Wiring Customer-Premises Equipment Passives – Inside Plant Passives – Outside Plant Video Headends and Related Equipment Active Electronics - Wireless Company Products and Services Active Electronics - Wireline Municipalities Hospitality Cable TV Telcos MDU/PCO Customers Communications Data Group Customer-Facing Software Training Back-Office Software 3 3 3 3 3 3 COS Systems 3 3 3 Design Nine 3 3 3 3 DSL-Warehouse.com 3 3 3 3 3 ETI Software Solutions 3 3 3 G4S Technology 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 GLDS 3 3 3 3 Matrix Design Group 3 3 3 Multicom Inc. 3 3 3 3 3 Multifamily Ancillary Group (MAG) 3 OFS 3 3 3 3 3 Power and Tel 3 3 3 3 3 3 3 Pulse Broadband 3 3 3 Spot On Networks 3 Sumitomo Electric Lightwave 3 3 3 3 3 Time Warner Cable 3 3 Verizon Enhanced Communities 3 3 ZeeVee Planning, Design or Construction 3 3 Corning Cable Systems Viamedia Other Managed Services Internet and Video Services / Programming Test Equipment Structured Wiring Customer-Premises Equipment Passives – Inside Plant Passives – Outside Plant Video Headends and Related Equipment Active Electronics - Wireless Company Products and Services Active Electronics - Wireline Municipalities Hospitality Cable TV Telcos MDU/PCO Customers 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 Advanced Media Technologies 3150 SW 15th Street Deerfield Beach, FL 33442 P:954-427-5711 F: 954-427-9688 Contact: Rob Narzisi E: [email protected] W: www.amt.com Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities 3 3 3 3 3 3 3 Products/Services: Video Headends and Related Equipment, Passives – Outside Plant, Passives – Inside Plant, Customer-Premises Equipment CMTS Solutions for MDU/Hospitality AMT is proud to announce a complete cable modem solution for delivery of data March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 65 hot products over coax networks. AMT is your #1 source for all the hardware, software and support you need to deploy a system today. Anritsu Company 1155 E. Collins Blvd. Richardson, TX 75081 P: 800-267-4878 F: 972-671-1877 W: www.anritsu.com Customers: Telcos, Cable TV, Hospitality, Municipalities Products/Services: Passives – Outside Plant, Passives – Inside Plant, Wireless, Test Equipment, Headends, CustomerPremises Equipment Introducing the first handheld OTDR that does not compromise performance – the new µOTDR from Anritsu. With performance that rivals traditional OTDRs that are four times the size and more than double the price, the Network Master MT9090A µOTDR has created a new class of test instruments. It features 2 cm resolution for accurate mapping of events, deadzones of less than 1 meter (3 feet) and a dynamic range of up to 38dB – enough to test more than 150km (90+ miles) or PON-based FTTx networks with up to a 1x64 split. Add loss test set, PON power meter and connector inspection microscope options, and the MT9090A uOTDR becomes the ultra-portable, highperformance solution you need to install and maintain your FTTx network. The MT9090A with MU909014x/15x module represents a new era in optical fiber testing! AT&T Connected Communities 2180 Lake Blvd. Atlanta, GA 30319 P: 404-754-3335 F: 404-829-8818 Contact: Thuy Woodall E: [email protected] Customers: MDU/PCO Products/Services: Internet and Video Services/ Programming AT&T Connected Communities is a specialized division of AT&T dedicated to creating alliances with apartment ownership and management groups, single-family builders, developers and real estate investment trusts within our 22-state service area. As a leading global provider of highspeed Internet, advanced TV, home phone service and wireless communication services, we have a mission to develop reliable technology solutions that bring AT&T’s complete offering of the latest communications and entertainment services to your community and residents. Aligning with AT&T Connected Communities, backed by a single point of contact, ensures a rewarding marketing partnership and seamless technology deployment while increasing the value of your community. To learn more, visit www.att.com/communities. ATX Networks 1-501 Clements Rd. W Ajax, ON L1S 7H4 Canada P: 814-502-5409 F: 905-427-1964 W: www.atxnetworks.com Contact: Tim Buck E: [email protected] Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities Products/Services: Video Headends and Related Equipment, Passives – Outside Plant; Passives – Inside Plant; Customer-Premises Equipment ATX’s DVIS line of cost-effective products feature an MDU hardened form factor and are optimized for local digital video content insertions into MDUs as well as local content backhaul to the hub/headend. The DVIS and DVISm (Mini) support MPEG-2/H.264, SD/HD encoding of up to 10SD/5HD programs (for DVIS) and QAM demodulation, they accommodate an integrated channel deletion filter for program “add/drop” applications and they support transmission via QAM or IP. The DVISf (fiber) is ATX’s new optical DVIS version, which incorporates an optical transmitter and optional EDFAs for insertion of local video content directly into an FTTx-based architecture. These products feature an HTTPbased management interface and SNMP support, allowing them to be configured and monitored from either local or remote locations. ATX also offers a line of optical transmitters, optical receivers, fiber nodes and optical connectivity products. Aurora Networks 5400 Betsy Ross Dr. Santa Clara, CA 95054 P: 408-235-7000 F: 408-845-9043 66 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 C: Kathleen Pizzo E: [email protected] W: www.aurora.com Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities Products/Services: Active Electronics – Wireline, Video Headends and Related Equipment, Passives – Outside Plant, Passives – Inside Plant, Customer-Premises Equipment, Back-Office Software Aurora Networks is the leading innovator of advanced, nextgeneration optical transport and access systems for broadband networks that support the convergence of video, data and voice applications. The company is at the forefront of the evolution of optical transport and access networks, delivering pioneering products and solutions that enable broadband service providers to deliver the capacity, flexibility and services end-users demand, now and into the future. Aurora’s comprehensive FTTP solutions include its industry-leading RFoG, RFPON and Unified PON portfolio. The Unified PON architecture supports both EPON and GPON and includes a high-capacity, high-density chassis; a compact chassis; and Node PON, a node-based OLT module. Aurora offers a comprehensive ONT selection with multiple GE, POTS, RF video and wireless interface options and port counts supporting a myriad of commercial and residential applications. The Unified PON portfolio is supported by our Trident7 Element Management System, a cost-effective and powerful service provisioning tool. Broadband Enterprise 7601 East Treasure Dr., PH 201 N Bay Village, FL 33141 P: 305-861-1753 F: 305-625-3275 C: Sebastian Pereira E: [email protected] W: www.broadbandent.com Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities Products/Services: Internet and Video Services/ Programming, Other Managed Services Calix 16305 36th Ave N., Ste. 300 Minneapolis, MN 55446 P: 763-268-3300 F: 763-268-3301 C: Dave Russell E: [email protected] W: www.calix.com Customers: Telcos, Cable TV, Municipalities Products/Services: Active Electronics – Wireline, CustomerPremises Equipment, Back-Office Software Calix is a global leader in access innovation. Its Unified Access portfolio of broadband communications access systems and software enables communications service providers worldwide to be the broadband provider of choice to their subscribers. Calix enables communications service providers to deploy virtually any service to residential and business subscribers over fiber and copper-based network architectures. Calix has more than 1,150 communications service provider customers worldwide and is recognized as the fiber access deployment leader by Broadband Communities Magazine. For more information, please visit www.calix.com. Charles Industries 5600 Apollo Dr. Rolling Meadows, IL 60008 P: 847-806-6300 F: 847-806-6231 C: Brad Wackerlin E: [email protected] W: www.charlesindustries.com Customers: MDU/PCO, Telcos, Cable TV, Municipalities Products/Services: Passives – Outside Plant, Passives – Inside Plant, Customer-Premises Equipment Charles Fiber Building Terminals (CFBT) provide flexible, compact indoor enclosure solutions for fiber aggregation Broadband Enterprise focuses and specializes on all aspects of high-speed Internet, from offering bandwidth to MDUs to engineering and managing networks to sourcing for lowcost equipment such as CMTS. The company also assists in designing for next-generation Internet services by adding bandwidth management and shaping technologies, all at an affordable cost. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 67 hot products or demarcation of up to 96 fiber connectors and/or 432 fiber splices with easily field-upgradeable options. Their flexible splicing area and bulkhead design allows for splicing or terminating all different fiber types and connectors. Subscribers can be added incrementally for grow-as-you-go scalability, with intelligently designed fiber feed and drop tray arrangements, adapter panels and fiber cable management ensuring existing subscribers are undisturbed as new subscribers are added. CFBT cabinets are ideally suited to multi-dwelling units (MDU), cell sites, campuses, strip malls, business parks and other applications where a customer requires high-capacity fiber bandwidth for wireless backhaul, private networks or data and video broadband services. Their convenient form factor saves space in basements, huts, telecom equipment closets and other indoor locations. Clearfield 5480 Nathan Lane Plymouth, MN 55442 P: 763-476-6866 F: 763-475-8457 Contact: Johnny Hill E: [email protected] W: www.clearfieldconnection.com Customers: MDU/PCO, Telcos, Cable TV, Municipalities, Other – Cell tower Products/Services: Passives – Outside Plant, Passives – Inside Plant, Customer-Premises Equipment Fieldshield Optical Fiber Protection System Installing fiber cost-effectively where you want it and when you want it is the promise of FieldShield Optical Fiber Protection System. This pushable fiber technology continues Clearfield’s legacy of user-defined configurability, enabling users to push or pull a hardened fiber cable through a series of ruggedized microducts that deliver fiber to even the hardest-to-reach environments. What’s more, preplaced FieldShield integrates the fiber within the microduct for a one-step installation process when situations warrant. By using only a 10 mm microduct, deployers can bury fiber using the simplest and least invasive of trenching techniques. On a cell tower, fiber can run protected from all elements directly to an antenna or radio head; in inside plant, fiber can be installed within a riser duct that was previously assumed exhausted. Ease of field restoration is ensured regardless of installation method or of the environment in which it is installed. Should the microduct be cut for whatever reason, the fiber is easily removed, the duct repaired with a simple coupler, and fiber pushed back into place with limited interruption or inconvenience. Comcast One Comcast Center Philadelphia, PA 19103 P: 1-800-COMCAST Contact: Daniel O’Connell E: [email protected] W: www.comcast.com/multifamily Customers: MDU/PCO Products/Services: Internet and Video Services/ Programming Comcast brings together the best in media and technology. We drive innovation to create the world’s best entertainment and online experiences. Comcast Corporation is one of the nation’s leading providers of entertainment, information and communications products and services. We value our partnerships with multifamily communities as we help them deliver the best in entertainment to their residents. All Comcast services bring valuable benefits to each customer’s home, including Xfinity TV, Xfinity Internet and Xfinity Voice. We hold our products, service and people to the highest standards because our goal is to provide a superior customer experience. Serving residents in 36 states and the District of Columbia, Comcast will partner with you to meet all your residents’ communications’ needs. Communications Data Group – CDG 102 S. Duncan Rd. Champaign, IL 61822 P: 888-234-4443 F: 217-351-6994 Contact: Bobbie McKay E: [email protected] W: www.cdg.ws Customers: Telcos, Cable TV Products/Services: Back-Office Software, Customer-Facing Software CDG creates smart data solutions, including software for CABS, billing, mediation, customer care, plant, trouble support, service activation management, e-care, workflow, financial and facilities management as well as consulting. MBS Consumer Invoicing is a Web-based customer care and billing solution with flexible cycles, account, services, features and charges for every situation. CDG CABS Billing allows you to tailor data and billing to your individual needs, is current with FCC USF/ICC reforms, and includes robust reporting 68 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 and dashboard business intelligence. CDG CABS is C/BOS compliant with BDT and CSR outputs. Mediation processes switch and network data in industry-standard formats for billing, rating and reporting. Look to CDG for online, licensed and service bureau revenue assurance tools, billing analysis, revenue collection and auditing for wireline, Internet, cable, wireless, VoIP, IPTV and generic services billing. Corning Cable Systems 800 17th St. NW Hickory, NC 28602 P: 828-901-5000 W: www.corning.com/cablesystems Customers: MDU/PCO, Telcos, Cable TV, Municipalities Products/Services: Passives – Outside Plant, Passives – Inside Plant; Customer-Premises Equipment; Test Equipment; Planning, Design or Construction; Training Corning Cable Systems, part of Corning’s telecommunications segment, is a leading manufacturer of fiber optic communications system solutions for voice, data and video network applications worldwide. We offer the broadest range of end-toend fiber optic product solutions for customers’ telecommunications networks. We put companies at the forefront of network innovation, pioneering many of the global products and solutions commonly used in state-of-the-art cabling systems. Corning Cable Systems develops and manufactures fiber optic cable, hardware and equipment, as well as providing network services worldwide. Our commitment to total quality and a superior customer experience distinguishes us as a leader in the telecommunications industry. COS Systems 16 Coddington Wharf #2 Newport, RI 02840 P: 617-274-8171 F: 401-849-3870 Contact: Ron Corriveau E: [email protected] W: www.cossystems.com Customers: MDU/PCO, Telcos, Municipalities Products/Services: Back-Office Software; Customer-Facing Software COS is a business and operations support suite (B/OSS) offering an advanced online marketplace, self-service management of IP services and support for multiple providers on FTTx and advanced broadband networks. It delivers a proven solution to automate operational and business processes critical to selling, provisioning and managing broadband networks. The COS Marketplace offers a secure self-service portal that enables customers and service providers to conduct business online without calling a salesperson or waiting on the phone to order services. COS automatically provisions services selected from the Marketplace, sends customer and billing information to the relevant service provider and enables the services, all in a matter of minutes. COS increases ARPU, improves customer satisfaction, lowers service deployment costs and accelerates revenues. Call us at 617.274.8171 or visit us at www.cossystems.com Design Nine 2000 Kraft Drive, Ste. 2180 Blacksburg, VA 24060 P: 540-951-4400 C: Andrew Cohill E: [email protected] W: www.designnine.com Customers: MDU/PCO, Telcos, Cable TV, Municipalities Products/Services: Planning, Design or Construction; Back-Office Software; Customer-Facing Software; Other Managed Services Design Nine’s Fiber Tools software offers network owners and operators a complete, GIS-based fiber splicing and network asset management solution. One low-cost monthly subscription includes an easy-to-use Web interface that can be accessed anywhere by as many users as you like. Manage splice data with one-click splice and fiber cable management, complete network equipment inventory control and beautiful PDF maps and reports. Keep track of fiber cables, buffer tubes and individual fibers. Track equipment location, in-service dates, serial numbers, model numbers and much more. Take pictures of equipment and cabinets and geolocate them. Use photos to help keep track of port assignments on routers and switches. Easily map where your customers are located. Designed for use by network managers, not GIS technicians. Our intuitive interface is easy to learn. No previous GIS experience? No problem – we will get you up to speed quickly. DSL-Warehouse.com 353 Richard Mine Rd. Wharton, NJ 07885 P: 973-442-9990 F: 973-442-9991 C: Neal Cennamo E: [email protected] W: www.dsl-warehouse.com Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 69 hot products Products/Services: Active Electronics – Wireline, Active Electronics – Wireless, Customer-Premises Equipment DSL-Warehouse.com specializes in ADSL2+ and VDSL2 hardware solutions for MTU and MDU applications. Mini IP DSLAM port density ranges from 8 to 48 ports, with higher port density chassis also available. Backhauling the DSLAM is easy via the Gigabit Ethernet ports or fiber connections. ADSL2+ and VDSL2 modem/routers are available with single or four Ethernet ports, including a built-in Wireless N Triple Play version to fit nearly any application. With the newest technology, VDSL2 speeds of 100 Mbps bidirectional are now possible and are perfect for triple-play services such as IPTV, HDTV, video on demand, multimedia streaming and Internet gaming. Utilizing current copper infrastructure is the best way to go for many types of buildings, avoiding the need to run new coax or fiber cabling. Plug-and-play CPE eliminates the need for truck rolls for CPE installation, and both the DSLAMs and CPE can easily be remotely monitored and managed. ETI Software Solutions 6065 Atlantic Blvd. Norcross, GA 30071 P: 770-242-3620 F: 770-242-9197 Contact: Mary Beth Henderson E: [email protected] W: www.etisoftware.com Customers: MDU/PCO, Telcos, Cable TV, Municipalities Products/Services: Planning, Design or Construction; Back-Office Software; Customer-Facing Software ETI Software Solutions introduces Overture GIS, the only solution that integrates real-time subscriber data, plant management records, fiber and network element information, and workforce management into one easy-touse, customizable GIS platform. From mature, fully operational networks to greenfield deployments, Overture GIS provides invaluable tools that improve efficiency and effectiveness in every area of your operation. Geographic visualization of data vital to your business enables proactive network element monitoring, faster issue resolution and service call optimization. Overture GIS: a comprehensive network and customer intelligence tool that can be proactively monitored and managed to maximize revenue, reduce operating expenses, and create an optimal end-user experience. For more information, visit www.etisoftware.com G4S Technology 1200 Landmark Center, Ste. 1300 P: 402-233-7700 F: 402-233-7650 W: www.g4stechnology.com Customers: MDU/PCO, Telcos, Municipalities Products/Services: Planning, Design or Construction G4S Technology (formerly Adesta) specializes in the design and implementation of modern communications networks and infrastructure for public and private customers. A trusted provider of facilities, equipment and personnel for a wide variety of communications infrastructure, we offer customtailored, results-oriented services in SONET, IP/Ethernet, DWDM/CWDM, wireless, last-mile and broadband networks. Since 1988, G4S Technology has deployed more than 2 million fiber miles. We can help develop a greenfield network or integrate into an existing infrastructure. We work with inside- and outside-plant facilities and provide all types of networks for voice, data and video applications. Our wide service range includes design, engineering, cable and equipment procurement, aerial and underground installation, construction, system testing and turn-up, fusion splicing and documentation. G4S Technology is a founding Fiber to the Home Council member that specializes in last-mile and broadband solutions for ILECs, CLECs, utilities, municipalities, economic development projects and rural broadband cooperatives. GLDS 5954 Priestly Dr. Carlsbad, CA 92008 P: 760-602-1900 F: 760-602-1928 Contact: Sandi Kruger E: [email protected] W: www.glds.com 70 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities Products/Services: Back-Office Software GLDS offers subscriber management, billing, provisioning and workforce management solutions, including complete control for video, Internet, VoIP, IPTV, FTTx, VoD and OTT all managed directly from the billing system. We offer stand-alone or cloudbased solutions designed for small to medium-sized operators. WinForce tech, the newest addition to our best-of-suite platform, puts subscriber and equipment control directly in the hands of technicians, eliminating calls to dispatch. GLDS provides the newest FTTH technology to franchised and private operators, municipalities and utility companies and has provided solutions for over 400 operators in 44 countries worldwide. Great software, great service, great value. 800.882.7950 www.glds.com Matrix Design Group 11 Melanie Lane, Ste. 14 East Hanover, NJ 07936 P: 866-792-9930 F: 973-503-5666 Contact: Rachael Licata E: [email protected] W: www.matrixdg.com Customers: MDU/PCO, Telcos, Municipalities Products/Services: Structured Wiring; Other Managed Services; Planning, Design or Construction Matrix Design Group specializes in fiber optic network deployments, civil engineering and complete broadband solutions. Our highly skilled design and engineering team will lead your project from conception, budgeting, engineering and design to construction and final acceptance. Our mission is to partner with communities, cooperatives, municipalities and utilities and enable them to provide bestin-class broadband communication networks. From implementing fiber to the home to empowering the smart grid, Matrix will provide everything from concept to completion. Multicom 1076 Florida Central Parkway Longwood, FL 32750 P: 407-331-7779 F: 407-339-0204 Contact: Matt Conrad E: [email protected] W: www.multicominc.com R Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities Products/Services: Passives – Outside Plant; Passives – Inside Plant; Structured Wiring; Test Equipment; Active Electronics; Planning, Design or Construction; Training; Customer-Premises Equipment; Internet and Video Services/Programming Multicom is proud to announce its new, affordable, GPON “Everything Included” Video-Data-Voice-Wi-Fi Solution and fiber optic product line – making it easy and affordable to deploy future-proof GPON networks in any location. GPON is the latest in technology that enables the subscriber to receive high-definition video, high speed Internet, Wi-Fi and voice service over a single fiber. Service providers are now installing all–fiber optic GPON networks to each subscriber, replacing costly, unreliable and bandwidth-limited networks. By upgrading to high reliability, high speed (2.5 Gbps) and high efficiency (passive network connectivity), the Multicom solution will satisfy subscribers’ bandwidth-hungry needs for laptops, smartphones, tablets, HDTV and voice. As a premier provider of design services and custom manufacturing, and a full-line stocking distributor for the FTTH and CATV industries, Multicom is continuing the expansion of its broad line of reliable, feature-rich and valuepriced fiber optic, GPON, CATV and datacom products to meet the demanding requirements of data, video, and voice networks both domestically and internationally. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 71 hot products Multifamily Ancillary Group (MAG) 4 Executive Circle, Ste. 250 Irvine, CA 92614 P: 800-941-5171 C: Chris Houle E: [email protected] W: www.magrev.com Customers: MDU/PCO Products/Services: Other Managed Services Multifamily Telecommunication Contract Negotiations MAG provides premier telecommunications contract negotiations for Internet, voice and cable that are designed to optimize your multifamily portfolio’s profits and operating efficiencies nationwide. We design and offer substantial savings while creating additional opportunities for growth and capital without any additional overhead expenses. Our team stays on the cutting edge of the ever-changing telecom industry by working closely with premier vendors throughout the country and strategically sourcing the best rates and methods to supplement your needs. • Create profit margins to optimize any size portfolio • Immediate savings, regardless of contract term or situation • Specialize in telecommunications contract negotiations Our telecom experts take a proactive approach while aggressively negotiating the best terms based on current market conditions on a national level. OFS 200 N.E. Expressway Norcross, GA 30071 P: 770-798-2729 F: 770-798-3872 Contact: Alexis McIntosh E: [email protected] W: www.ofsoptics.com $)XUXNDZD&RPSDQ\ Customers: MDU/PCO, Telcos, Cable TV, Municipalities Products/Services: Passives – Outside Plant, Passives – Inside Plant, Structured Wiring, Training, CustomerPremises Equipment OFS is a world-leading designer, manufacturer and provider of optical fiber, optical fiber cable, FTTx , optical connectivity and specialty photonics products. Our manufacturing and research divisions work together to provide innovative products and solutions that traverse many different applications as they link people and machines worldwide. Between continents, between cities, around neighborhoods, and into homes and businesses of digital consumers we provide the right optical fiber, optical cable and components for efficient, cost-effective transmission. OFS’s corporate lineage dates back to 1876 and included technology powerhouses such as AT&T and Lucent Technologies. Today, OFS is owned by Furukawa Electric, a multibillion-dollar global leader in optical communications. Headquartered in Norcross (near Atlanta), Ga., OFS is a global provider with facilities in Avon, Ct.; Carrollton, Ga.; Somerset, N.J.; and Sturbridge, Mass., as well as in Denmark, Germany and Russia. For more information, please visit www.ofsoptics.com. Power and Tel 2673 Yale Ave. Memphis, TN 38112 P: 901-866-3300 F: 901-320-3082 Contact: Keith Cress E: [email protected] W: www.ptsupply.com Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities, Other – Contractors Products/Services: Active Electronics – Wireline, Active Electronics – Wireless, Video Headends and Related Equipment, Passives – Outside Plant, Passives – Inside Plant, Structured Wiring, Test Equipment, CustomerPremises Equipment Power & Tel provides communication service providers and contractors with a critical link between their network needs and the manufacturers’ solutions for them. Our portfolio includes products and solutions for broadband access, CATV, cellular backhaul, FTTx, home networking, IPTV, MDUs, optical networks, outside plant, testing and much more. 2013 is Power & Tel’s 50th year of supplying telecom products and services. This milestone was reached by delivering a consistently high level of service to our customers and manufacturers. Our inventory, experience and technologies can reduce costs in your supply chain and help you reach your profit objectives. Visit us at Booth 515 to learn more. Pulse Broadband 13 Berry Wood Dr. St. Louis, MO 63122 P: 314-825-2154 C: Scott Terrell E: [email protected] W: www.pulsebroadband.net 72 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Customers: MDU/PCO, Telcos, Cable TV, Municipalities Products/Services: Passives – Outside Plant; CustomerPremises Equipment; Internet and Video Services/ Programming; Other Managed Services; Planning, Design or Construction Pulse Broadband is a full solutions provider that assists clients with evaluating, justifying, building and operating FTTH broadband networks. Our expertise is assisting rural markets and underserved communities considering broadband, television and phone services for their communities. Pulse helps organizations evaluate whether FTTH is financially viable for their market with a free customizable expense and ROI model. Pulse then provides lower-cost design options that are less costly to build and maintain than traditional fiber networks while still utilizing popular architectures such as GPON, EPON and RFoG. As part of its service offering, Pulse designs the fiber network, manages construction and optionally offers voice, video and data services once the FTTH network is completed. This includes negotiating programming rights/rates, billing and customer care services. In the last 24 months, Pulse has helped clients justify, design and build more than $150 million in FTTH projects in Missouri, Oklahoma, New Mexico and Minnesota. Spot On Networks 55 Church St., Ste. 200 New Haven, CT 06510 P: 203-523-5210 Contact: Jessica DaSilva E: [email protected] W: www.spotonnetworks.com Customers: MDU/PCO, Hospitality, Municipalities Products/Services: Internet and Video Services/ Programming, Other Managed Services Spot On Networks (“SON”) is a wireless Internet service provider (WISP) and wireless solutions provider. SON provides managed UserSafe Wi-Fi networks and wireless solutions to multitenant properties, hotels and commercial spaces. SON is the leading provider of managed Wi-Fi networks to the U.S. multitenant housing market and a trusted leader in hotel Wi-Fi since 2004. SON also develops wireless energy management, building automation and security monitoring solutions (WiFiPlus+) that help properties save money on utilities, earn LEED credits and reduce their carbon footprints. Wireless Property Solutions: • The CellBOOST Family of Services provides cost-effective cellular and radio signal solutions for properties that March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 73 hot products experience poor signal strength inside their buildings due to energy-saving construction. CellBOOST keeps residents, staff and first responders always connected at your property! • WiFiPlus+ wireless energy management, building automation and security monitoring solutions help properties save money on utilities, earn LEED points and reduce their carbon footpints. in minutes without physical disruption to security systems or the facility. Both significantly reduce costs and network downtime for faster MACs and restoration. Also featured is the new Quantum Mass Type-Q101-M12, the industry’s only multifiber, touch-screen, Internet interface, and dual heater system fusion splicer. Visit us at the BBC Summit, booth # 513, and at www.sumitomoelectric.com Learn more about Spot On Networks UserSafe Wi-Fi, CellBOOST and WiFiPlus+ at www.spotonnetworks.com or email [email protected]. Time Warner Cable 2551 Dulles View Dr. Herndon, VA 20171 P: 703-345-2749 Contact: Joanne Luger E: [email protected] W: www.twc.com/communitysolutions Sumitomo Electric Lightwave 78 T.W. Alexander Dr. Research Triangle Park, NC 27709 P: 800-358-7378 Contact: Customer Service E: [email protected] W: www.sumitomoelectric.com Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities, Other – Data Centers, Enterprise Networks, Utilities and Energy Products/Services: Passives – Outside Plant; Passives – Inside Plant; Customer-Premises Equipment; Structured Wiring; Test Equipment; Other Managed Services; Planning, Design or Construction; Training Sumitomo Electric Lightwave (SEL) is a major industry leader in the development, innovation and manufacturing of optical fiber and connectivity solutions to tailor fiber optic communications, wireless, MDU, residential broadband, FTTx, data center and enterprise networks. Dedicated to continuous innovation and industry-first solutions, Sumitomo features the revolutionary Lynx2 field-installable connectors and environmentally green FutureFLEX Air-Blown Fiber that empower networks with the most advanced optical fiber solutions. With Lynx2 (MPO, SC, LC, FC, ST), achieve real-time, on-site connectivity without the shorts, excess slack and logistic delays of preterminated cables. FutureFLEX provides unlimited fiber and bandwidth Customers: MDU/PCO Products/Services: Internet and Video Services/ Programming When you choose Time Warner Cable, you’re partnering with an industry leader that is dedicated to helping property owners and managers exceed their goals. We’re all about connecting people and businesses with information, entertainment and each other. That’s why we bring you the latest innovations for your home and office – hundreds of high-definition channels, enhanced TV features, super-fast Internet and easy-to-use home phone. All this and more thanks to Time Warner Cable’s investment in a robust, fiber-rich network. If you want apps, we have those, too; The TWC TV App makes any room a TV room. Download apps to manage your My TWC account or locate the nearest TWC Wi-Fi hotspot. Never miss your favorite show or sporting event with HBOGO, WatchESPN, Fox News and countless others – all available from Time Warner Cable. Time Warner Cable – Enjoy Better. www.twc.com/ communitysolutions Verizon Enhanced Communities One Verizon Way, VC21E217 Basking Ridge, NJ 07920 P: 908-559-1433 F: 908-766-6098 Contact: Tom Nugent E: [email protected] W: www.verizon.com/communities Customers: MDU/PCO Products/Services: Internet and Video Services/ Programming Verizon Enhanced Communities is Verizon’s business unit dedicated to serving single- and multifamily residential communities with Verizon FiOS TV, Internet and phone services delivered over the award-winning Verizon FiOS allfiber-optic network, as well as applications that add value to your community. 74 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Four family members are available, offering 1080p/i or 720p performance in four- or two-channel configurations. Verizon offers a wide variety of unique services and programs to enhance and differentiate your community, including Verizon Concierge and the Verizon Enhanced Communities Value Program. Verizon makes it easy by providing custom installation with dedicated management and engineering teams, as well as ongoing customer service. Contact us to learn how your property can benefit. • Advanced Management – Maestro headend management software and front-panel color LCD for local and/or remote configuration and monitoring • Breakthrough Cable Management – for clean wiring and easy diagnostics • Analog and Digital Audio – for maximum flexibility • Component Video – for HD input Viamedia 220 Lexington Green Circle, Ste. 300 Lexington, KY 40503 P: 859-422-0517 C: Jack Olson E: [email protected] W: www.viamediatv.com campaigns to send FTTH primers to every household and business. Visit www.zeevee.com “The primer is an EXCELLENT WAY toPrinted notFTTH only EDUCATE people about the primers are helping thousands in communities get on theof same page about benefits fiber networks. basics FTTH butthe also INFofORM them Community ofleaders its MANY BENEFITS.” Fiber broa dban What Can do For Customers: Telcos, Cable TV, Municipalities Products/Services: Other Managed Services d Your Comm unitY Fiber broa dban What Can do For d Your Comm unitY and fiber champions—mark erickson are launching mailing City administrator and economic development director - winthrop, minn. campaigns to send FTTH primers to every Get more information or place your request for a bulk shipment printed primers for your community at: householdofand business. Noblis Center for Applied High Performance Computing Danville, Va. Viamedia is the largest non-MSO-affiliated video ad sales organization in the U.S., offering video providers a full turnkey solution from a 100-percent independent firm. At Viamedia, we are focused on driving revenue through the power of media. We provide video providers across the country with dependable, high-quality representation of their advertising inventory, as well as offering an extensive suite of online marketing services and solutions to help drive the business needs of our customers. Viamedia provides successful media solutions for local, regional and national advertisers by inserting advertising onto such major cable networks as ESPN, MTV, Discovery, CNN, Lifetime, A&E, Fox News, TNT and Spike, as well as providing online advertising solutions utilizing new and proven technologies. www.viamediatv.com bandwidth • reliability • econo sustainability • mic development affordability • • futuresymmetry • standa proofin the Fiber-en abled Future: rds-based • securitg always-on telecon y ferencing bandw idth • reliabil • ity economic 7th Edition • sustainability • development • Summer 2012 affordability • future-proofin symmetry • standa A Fiber-To-The-Home rds-based • securitg Primer y from the Editors 8th Edition • of Fall 2012 A Fiber-To-The-Home Primer from the Editors of www.FTTHPrimer.com gldsad-qrtrpageFINAL.pdf 6/18/09 10:39:16 AM campaigns to send FTTH primers to every household and business. ZeeVee 1 Monarch Dr. Littleton, MA 01460 P: 347-851-7364 C: Kai Rostcheck E: [email protected] W: www.zeevee.com C M Y CM “The primer is an EXCELLENT WAY to not only EDUCATE people about the basics of FTTH but also INFORM them of its MANY BENEFITS.” MY Customers: MDU/PCO, Telcos, Cable TV, Hospitality, Municipalities Products/Services: Video Headends and Related Equipment NEW! HDbridge 2000 Series Encoder/Modulators Designed especially for headends where rapid deployment, advanced management and compatibility are critical – you can practically feel the confidence that’s built into every unit! CY —mark erickson City administrator and economic development director - winthrop, minn. CMY K Get more information or place your request for a bulk shipment of printed primers for your community at: www.FTTHPrimer.com WWW.GLDS.COM 800-882-7950 [email protected] March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 75 operations Overture GIS Harnesses The Power of Information A new geographic operating system helps Greenlight Communications operate more efficiently and provide proactive customer service. By Masha Zager / Broadband Communities P roactive service is the key to keeping customers happy and running a network efficiently, according to Will Aycock, general manager of Greenlight Communications, the municipal broadband provider in Wilson, N.C. Network operators can provide proactive service only when they know about problems before their customers do. Greenlight began operations five years ago, and Wilson residents and businesses have enthusiastically adopted its fiber optic services. (For a full case study of the Greenlight deployment, see the January/February 2013 issue of this magazine.) Aycock, originally a geographic information systems manager, developed the GIS system that Greenlight used to build and manage its network. However, this homegrown system, though highly functional, was difficult for non-GIS experts to use, which limited its potential benefits. When ETI Software Solutions, whose subscriber management, workforce management and billing software Greenlight deployed, began looking for network operators to beta test its new geographic solution, Aycock was among the first to volunteer. He understood the potential for GIS to improve Greenlight’s operations, and he was eager to test a system that his entire organization could use. The new solution, Overture GIS, integrates ETI’s data warehouse (marketed as Triad) with Geographic Technologies Group’s Vantage Points GIS software, making subscriber data, plant management records, fiber and network element information, and workforce management data available on a single platform. Location-based information from external sources – such as photographs, weather data, and income or other census data – can also be added to the system. Instead of being limited to GIS specialists, Overture is easily accessible to engineering, network management, sales and marketing, customer service and executive management personnel. It provides comprehensive network and customer intelligence that network operators can use to maximize their revenue, reduce their operating expenses and improve their customers’ experiences. Winning Customers, Improving Operations In a recent Web demo of Overture GIS, Aycock said Greenlight’s proactive approach to network management had paid off in a recent sales meeting. The prospective commercial customer was already a residential subscriber. He came to the meeting favorably disposed toward connecting his organization to Greenlight because, he said, a network technician had recently appeared at his door to respond to an outage he hadn’t yet reported. “That type of response generates good will and makes sales in the future,” Aycock commented. 76 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Tracking locations of ONTs, pigtails in hub cabinets, splitter cards and PON ports minimizes operating expenses via improved asset management. Greenlight’s faster-than-light response was possible because a network operations center (NOC) worker saw the customer’s outage appear on a map in real time and, using GPS signals from company maintenance vehicles, identified the technician closest to the scene and sent him to fix the problem right away. Aycock supplied many examples of how Greenlight uses Overture GIS for intelligent and effective management. • Reports on repeat trouble calls and repeat truck rolls over a twomonth period allow supervisors to identify common problems and trends. For example, if one installer is consistently responsible for a high proportion of follow-up issues, additional training may be warranted. Follow-up reports can help determine whether recurring problems have been solved. • Reports on repeat customer calls in a single week prompt supervisors to call back customers and find out whether their problems have been addressed properly. • Real-time reports of open service calls make systemic issues apparent so that call center personnel can begin tagging them as system outages. Aycock said, “Before, network engineers would run down to the NOC and hang over the shoulders of the NOC staff, asking ‘What shelf is it on? What services are impacted?’ Now they can easily see [all that information] from their desks. … If they immediately start aggregating tickets by shelf, by line terminal, by PON and so forth, they can figure out what’s failed, and that speeds up response time.” • Real-time displays of optical network terminal (ONT) alarms on the NOC’s main display make fiber cuts and other urgent issues immediately apparent, enabling technicians to swing into action to deal with them. For example, during Hurricane Irene, a particularly destructive storm that pummeled the East Coast in August 2011, the NOC staff followed outages in real time and began dispatching service crews to make repairs even before the wind had stopped blowing. Aycock commented, “Previously, we would have had to do a windshield survey, sending crews to ride out the network, report on the damage and evaluate it, and then send people out for repairs. Now, the alarms are integrated with GPS and our fiber records, so we could restore service faster and save ourselves some money.” In addition, the ability to tag orders as stormrelated helps the utility obtain reimbursement from FEMA. • Historical analyses of alarms by type show geographic clusters of persistent issues such as signal March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 77 operations Managers can easily see the take rates, the average revenue per user and the requests for service in any particular neighborhood and can use this information to plan network expansion. • • • • degradation. This enables supervisors to send technicians directly to field cabinets in need of work. Outside-plant work in preparation for new service installations can be bundled geographically to reduce the number of truck rolls. Even if two installation work orders are scheduled for different days, the preliminary outside-plant work can be performed on the same day. If a customer calls to order service and the customer service rep can see a fiber drop is already installed, the rep can schedule the customer for the next installation date rather than waiting for outside-plant work to be completed. “Before we had this tool,” Aycock said, “we were sending people out to put in conduit when it was already there. Now, we have a management expectation that people will use this tool. … [Installers] are saving an hour or two a week that they used to spend driving around, looking at stuff that was already done.” Field supervisors and customer service supervisors review pending work orders by area to gauge their workload over the coming days. A supervisor who sees a spike in orders may cancel days off, hire contract labor or even reschedule some work orders to avoid overtime. Conversely, if the workload is light, the supervisor may try to move pending installation orders to earlier dates. In either case, these reports help supervisors minimize costs by matching staffing to workload. Reports on active customers per hub help managers plan for expansion of field cabinets (if a shelf is 90 percent utilized, the time may be right to add another splitter card) or consolidate underutilized equipment and reclaim it for use elsewhere. • Geographic reports on customer disconnects help the NOC staff identify available pigtails in each hub and locate ONTs for reclamation. Aycock explained, “When we first launched services, we were trying to grow subscriber numbers as fast as we could, so we weren’t focusing on these types of details. We found that we were spending a lot more on infrastructure [than we should have been], so we had a big push to generate lists of unused ONTs, hand the lists out to contractors and bring the ONTs back in. When we realized the vast majority of ONTs were in good condition, we asked, ‘Why bring them back?’” Today, Greenlight stores a few disconnected ONTs centrally, just to have some on hand, but leaves most of them in place to reclaim for new installations in the same neighborhood. • Simply having all information available in a single location improves operational efficiency. For example, Aycock said, a network designer planning an upgrade or extension to the network saves 60 to 90 minutes by not having to pull information from the GIS, as-built records, spreadsheets and multiple other sources. Similarly, data on fiber distribution strands (which is now being loaded into the system) can automatically be connected with customer data to reveal which fibers are in use, which are being saved for specific purposes and which are available for customers requesting dedicated fibers. • Field technicians now contact the office after they complete their assigned repairs each day to find out whether there are any outstanding service orders nearby. “If there’s still work to be done in that area, [the NOC will] work those with the techs before they clear the field,” Aycock said. “It saves money as opposed to keeping one guy working till 10 p.m.” The Management Perspective Though most of Aycock’s examples revolved around ways to improve operational efficiency and customer satisfaction, he said Overture GIS also yields important marketing information for management. For example, managers can easily see how much revenue any geographic area generates and how the penetration of various services is trending in each area. Aycock said, “We can see clear trends in the service footprint of where we get the most bang for the buck. We’re able to look at the characteristics of the neighborhoods where we’re doing well, and it helps us target neighborhoods for planned system expansion.” Integration of census-based information into the Overture database is also helpful for planning purposes. Customer inquiries can also be tracked by location to help guide expansion decisions and to provide lists of customer leads that will be used once a neighborhood is opened for marketing. Greenlight can also tailor its marketing campaigns according to the take rates in an area – for example, it may saturate a high-take-rate area with yard signs and offer referral credits to customers who sign up their neighbors. One of the best things about a user-friendly GIS system, Aycock said in conclusion, is that once users gain experience with it, they begin to devise new ways to use it even more effectively. “I’m starting to get a lot more feedback now,” Aycock said. “The users have a lot more expertise and time [with the product] than I’ve got, and they’ve made it work more efficiently and faster.” v Masha Zager is the editor of Broadband Communities. You can reach her at [email protected]. 78 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Join us at our Fall PCO Meeting: www.imcc2013pcomeeting.com The Independent Multi-Family Communications Council (IMCC) is the organization Private Cable Operators / Broadband Service Providers and the Vendors and Service Providers who support them trust for the most up-to-date information on business and FCC aspects affecting the PCO community and their multifamily clients. SERVICE PROVIDER STRATEGIES Setting Expectations For Network Performance Is the customer always right? One industry veteran argues that the Internet service business is not – and cannot be – customer-centric. Both building owners and ISPs benefit from a realistic understanding of the technical and business constraints they face. By Sebastian Pereira / Broadband Enterprise D elivering Internet access in a multifamily building is not easy, but for an Internet service provider (ISP) that educates, trains, informs and advises its customers and installs the right equipment, the process isn’t as hard as it seems. Yes, the information highway is fraught with accidents and mishaps – but still, people don’t call cities every time a road is blocked or an accident delay occurs. Setting expectations is key, and a close working relationship between a buyer and a supplier is more beneficial than a yelling contest. Building Owner and ISP In the last year, cloud computing crossed the chasm to the mass market, and ferocious bandwidth upgrades were needed as a result. Suddenly, building owners’ expectations increased. How should an ISP respond to those expectations? For users that access the Internet about 10 hours a day, the cloud has changed everything. Students, remote businesses and small businesses that operate from home are the heaviest consumers of bandwidth. Students have, on average, six devices in their dorm rooms constantly connected, and then they invite friends to play multiplayer games during peak hour. Businesses soak up upstream capacity with Web and remote servers sending emails and presentations, conducting voice and video webcasts and participating in instant chat sessions – sometimes, all through a wireless network. Netflix HD alone takes about 2 to 4 Mbps per stream. Now imagine one student viewing two movies, one on a desktop and the other on an iPhone, or a family with different Netflix viewing habits. There are more than 150 online movie sites like Netflix. At this same peak hour, students are trying to submit papers to meet deadlines and residential business users are trying to access servers late at night. Coupled with all this traffic are thousands of protocols being used to spoof networks, track users, create peer-to-peer agents, hijack browsers, reroute traffic and mask as HTTP to sneak into networks – and that doesn’t even count the virus and spam traffic that typically soaks up anywhere from 20 percent to 30 percent of network capacity. The Internet is not a policeable state, and no ISP can be blamed for all breakdowns. A simple building with 100 users has, on average, more than 200 moving parts – processors, software, powering, ether (air space for Wi-Fi), handshakes, authentication and hardware. A building owner that enters into a relationship with an ISP should expect a network to break down occasionally. 80 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 An ISP needs to train its customers about the components used to build a network in the same way a contractor explains building construction detail. During that stage, owners need to ask hard questions about products’ tolerance to failure and power glitches, about remote monitoring, mean time to repair, capacity management, escalation procedures and so forth. Once customers understand these issues, the ISP has completed its basic training in Internet understanding. Fort Knox Without the Cost For student housing, the best building networks are wireline – either VDSL, cable or Ethernet. VDSL is the most reliable. Ethernet, an older technology, carries more packet overhead than VDSL or cable and hence needs more backbone bandwidth and cost. Ethernet and Wi-Fi can be easily compromised compared with cable or DSL. A student can plug into a switch port and glean all network information – it’s that simple. Cable modems are a good alternative because they can now support 300 Mbps with no distance limitations. Costs have dropped significantly, and the next standard is 1 Gbps. Given that Google, Apple, Microsoft, Amazon and Intel all have IPTV plans, planning for a network that can eventually support Gigabit Ethernet is a good idea. Any network pushing more than 100 Mbps suddenly invites abuse. Defending against abuse, which keeps availability high and costs low, is a challenge that ISPs can meet today. Broadband Enterprise strongly recommends virus protection as well as bandwidth shaping to run a best-in-class network. If both these elements are in place, then with remote network monitoring, a GigE router, CMTS 160 Mbps or VDSL 100 Mbps and used Ethernet GigE switching, network costs should not exceed $3 to $4 per subscriber per month for a 200-subscriber complex. For a 500-subscriber complex, costs can be held to between $1 and $2 per subscriber. Though ISPs complain about bandwidth costs, a well-designed network with a great bandwidth supplier relationship can go a long way toward lowering overall costs. Most building ISPs skip virus protection and bandwidth shaping altogether to conserve cost, but by doing so, they compromise their abilities to identify abusers by IP address, shut down sneak protocols that hog bandwidth, create bandwidth availability during periods of congestion, and prevent packet loss. They also lose the ability to present charts to management on network availability by the hour. In fact, ISPs should give building owners complete access to network viewing and charts on daily individual and total consumption level – information that can reduce building owner complaints. Using the devices mentioned helps reduce bandwidth consumption by 20 percent to 40 percent, thereby saving on bandwidth costs. Broadband Enterprise highly recommends spending on network defense hardware up front versus throwing bandwidth (a recurring cost) at congestion issues. Most ISPs complain about bandwidth costs as an impediment to success, but a well-designed network with a great bandwidth supplier relationship can go a long way toward lowering overall costs. ISP and Supplier Most people can remember their best deals. Here’s the secret to success: a good relationship with the seller. In network equipment and bandwidth, the same philosophy applies. Many buyers wrangle with their suppliers about deliveries, troubleshooting, installations, contracts, early termination and so forth. Suppliers are often unwilling to work with customers who lack a basic understanding of business. At the same time, suppliers often have the flexibility to extend special pricing and other favorable terms to customers they want to work with. For example, we have sent engineers to install cable modem termination systems at no cost to special customers, ensuring early adoption. We have seen bandwidth suppliers help their best customers reduce costs by pooling bandwidth or getting exception approvals from large carriers. In one case, we were up against two large carriers on a 44-location install in Florida. Carrier A was charging us $92,700 to build to locations – but Carrier B, with whom we had a good relationship, absorbed all that cost and met total deal pricing at 30 percent less. In another case, a carrier was willing to spend $220,000 in build cost to 15 sites to offer 500 Mbps bandwidth at some sites for as low as $2,750 – about 30 percent to 40 percent lower than the going rate. It’s all in the relationship! Building ISPs face competition from their suppliers, which can easily integrate forward. Thus, a good supplier relationship is a good defense against extinction. In conclusion, managing expectations is feasible with the right ISP relationship, the right equipment and a good supplier relationship. Collectively, these make an otherwise unmanageable Internet business manageable. v Sebastian Pereira, president and CEO of Broadband Enterprise, was a key founder of Motorola’s cable modem business in 1993. Broadband Enterprise today is one of the largest suppliers of CMTS and bandwidth to MDUs and PCOs. Contact Sebastian at sebastian@ broadbandent.com or 781-929-2112. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 81 Technology Lowering ‘Skeletal Load’ Reduces the Cost of Broadband New designs for fiber management systems can squeeze more fiber into smaller spaces and remove some of the “fat” from broadband costs. By Cheri Beranek / Clearfield Inc. and Greg Johnson / Aeritae C arrying around excess fat stresses the human skeletal system, and reducing skeletal load is recommended as a way to stay strong and healthy. Broadband networks are no different. As more and more data is pushed through networks for dynamic storage and retrieval, central offices expand rapidly, quickly consuming real estate. The network strain extends beyond the capacity and redundancy of servers and switches to the physical media – the highway used to transfer the data around. Scalability Is Crucial to Cost-Effective Growth In the early days, when copper was king, fiber counts were relatively small, so fiber management was relatively easy. Devices such as 72-port panels were considered massive and were thought to accommodate all the fiber anyone could possibly need. The purpose of fiber management is to consolidate, distribute and minimize risk of damage to fibers. Traditional fiber management design always started with the box, which had to be big enough to hold as much fiber as possible. Protecting and managing the fiber was considered secondary, so boxes got larger, and more elaborate schemes were needed to protect the rat’s nest that could result from cramming a box full. The configuration was costly and not very flexible. “Modularity” meant growing things in large chunks: 96, 144 or even 288 ports at a time. Traditional fiber management was just overkill; it had too many needless components that drove up costs. Solutions that provide swinging bulkheads, sliding adapter plates and other nifty, sexy-looking features increase the risk of damage to fiber. These design shortcuts provide easy access to fiber, but the risk-reward ratio is out of sync. Moving fiber is a bad thing. Careful attention must be paid to every element of the fiber. One area of concern is the protection of buffer tubes. When an outsideplant cable is brought to a fiber management device for splicing, it is typically prepped to allow for slack. The outer jacket, shielding, paper wrappers, strength members and other protective parts are removed from a length of cable equal to the desired storage slack length, leaving only the buffer tubes, which are typically 2.5mm in diameter and house 250um fibers, usually in counts of 12. The buffer tubes are then brought to a splice tray and spliced to another cable that continues the fiber pathway to their destination. The slack is left to allow for misburns, or mistakes in the splicing process, or for when the splice needs to be broken and respliced to another cable or another route path in the future. Most often, the splice is never touched again, but still, the slack has to figure into the fiber management scheme, and space must be allowed for proper radius of the stored cables – usually anywhere from 8 feet to 25 feet and sometimes more. It takes a lot of space, 82 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Ports per rack Rack footprint Square feet per rack Cost per square foot per month Cost per rack per month Cost per port per month if fully utilized Cost per rack per year Cost per port per year Traditional frame 1,728 24 inches x 30 inches 5 $30 $150 $0.0868 $1,800 $1.04 High-density frame 2,016 18 inches x 36 inches 4.5 $30 $135 $0.067 $1,620 $0.80 Figure 1: Real estate cost of traditional fiber management solution compared with high-density solution (racks only). Sources: Clearfield and Aeritae and traditional fiber management solutions allocate room outside the fiber management device for the protection of fiber assets. Newer fiber management solutions address this challenge with sub-unit buffer tube storage that alleviates the need for buffer tube storage outside the fiber management panel. This reduces the footprint of the overall device and also enhances the protection of the fiber sub-units. Superior Density Reduces Real Estate Costs Fiber management design has long promoted the need for density. The industry pushes to increase the number of ports per rack unit (RU) space while balancing the need for fiber access. Intuitively, designers have known that less space means less cost – but have they calculated that into the cost of deployment? Have they made that part of the decision tree when High-density fiber frames, especially those with front access, can greatly reduce expenditures for central office real estate. seeking solutions? Regardless of whether you own your central office space, rent or co-locate, the cost of real estate is a cost of doing business. To calculate an independent cost metric for the space savings attributable to using a new, highdensity fiber management solution, this article uses cost per square foot to rent space in a co-location environment (“cage”) from a third party. Though some locations will be significantly higher, a typical cost is $30 per square foot per month. Ports per two racks Rack footprint Square feet per two racks with 30inch aisles Cost per square foot per month Traditional Frame 3,546 24 inches x 30 inches 35 $30 $1,050 High-density frame with front access 4,032 18 inches x 36 inches 24 $30 $720 Assuming the port count is fully maximized, dividing the cost of the footprint per year by the number of ports on the frame calculates the cost per port for the high-density solution at 80 cents per port per year. This is 24 cents per port per year less than the $1.04 cost of the traditional solution, delivering a cost savings of 23 percent. Front/Rear Access Implications Increasing density isn’t the only way to reduce real estate costs. Fiber management solutions that provide full access to the fibers through the Total cost Cost per per two port per racks per month if month fully utilized Cost per two racks per year Cost per port per year $0.3038 $12,600 $3.65 $0.17 $8,650 $2.14 Figure 2: Real estate cost of traditional fiber management solution compared with high-density, front-access solution (racks plus aisle space). Sources: Clearfield and Aeritae March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 83 Technology Cage Size 12 feet x 12 feet 10 feet x 12 feet 10 feet x10 feet Square Feet 144 120 100 Monthly Cost $4,320 $3,500 $3,000 Traditional 13,824 13,824 13,824 Front Access/High-Density 32,256 24,192 18,144 Maximum Number of Ports Figure 3 and graphic on facing page: Number of ports that can fit into various standard-size cages – traditional fiber management solution compared with high-density, front-access solution. Sources: Clearfield and Aeritae front of the frame provide better utilization of cage space. Though many central offices require up to 4 feet for aisle access, some conservative environments use as little as 30 inches. A front-access solution requires only 30 inches of aisle space on the front and zero access space on the rear. This compares with the 30 inches of aisle space on the front and rear of the frame that would be required of a standard platform. Because an aisle can be eliminated for each row of frames, the amount of square footage required for a high-density, front-access system is dramatically less than for alternative solutions. To establish the cost savings of these designs, Figure 2 outlines the cost of a solution on a per-port, per-year basis, As the premier consulting firm focusing on city and community-wide integrated broadband planning, we work with developers, public officials and city planners to incorporate fiber-based networks, applications and services into their communities. Driving Innovation Creating Value 7 0 2 - 4 0 5 - 7 0 0 0 | i n f o @ b r o a d b a n d g r o u p . c o m | w w w. b r o a d b a n d g r o u p . c o m accounting for both the footprint of the two racks and the required aisle space. The 24 square feet of the high-density, front-access frame houses 4,032 ports, and the 35 square feet of the traditional solution houses 3,456 ports. Assuming the port counts of both racks are fully utilized, the annual cost per port for the high-density, front-access solution is 2.14 cents per port – 1.51 cents per port per year less than the $3.65 cost of the traditional solution, yielding a savings of 41 percent. Full-Cage Implications The full impact of the savings associated with reducing the real estate requirements for fiber management are apparent in the real-world exercise of optimizing the floor plan of a cage. Front-access, high-density designs can be deployed either in a back-toback layout or against a wall. (The illustrations on the facing page show how racks might be arranged in three standard-sized cages.) Effectively, 32,256 ports could be housed in a 12x 12-foot cage; only 13,824 could be housed in a traditional platform. Thus, a front-access, high-density design allows 133 percent more ports per cage than the traditional solutions without jeopardizing ease of use. Economic Implications Investment in fiber management is a wise idea. Ensuring that fiber patch cords have the highest performance metrics for insertion and return loss and then protecting that fiber with management devices that scale to capacity requirements will pay 84 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 dividends in the future. In addition, the use of modern cabling and racking systems leads to additional benefits in the area of space usage. Unlike most New Year’s resolutions to lose weight and reduce the skeletal load, the commitment to establish a lean central office infrastructure will pay dividends long into the future. v Cheri Beranek is the president and CEO of Clearfield Inc., a manufacturer of fiber management solutions. She can be reached at [email protected]. Greg Johnson is a senior solutions consultant at Aeritae Consulting Group, a management consulting and solution delivery firm. He can be reached at [email protected]. Arrangements of traditional fiber management solutions and high-density, front-access solutions in three standard size co-location cages. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 85 Technology Solutions for Cell Coverage Issues Multifamily residents overwhelmingly rely on cellphones – and they won’t lease apartments with poor cell coverage. Fortunately, solutions to this problem are at hand. By Richard J. Sherwin / Spot On Networks The apartment is great, but how’s the cell coverage? H ow many times have your leasing agents or property managers encountered potential renters concerned about cell coverage? How many times have your leasing agents accompanied a prospective resident who was looking at the number of bars on his or her cellphone? You are not alone! More than 20 times per week, someone in the multifamily industry contacts Spot On Networks for suggestions on how to deal with this very difficult, time-consuming and potentially very expensive issue. What causes it? What can be done about it? At Spot On Networks, we have done a lot of thinking about this issue, have begun to work on it and have found several avenues to pursue. 86 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 The Cause: Mobile Explosion Smartphone usage and tablet usage have increased by unprecedented levels since 2010. The Pew Research Center reports that smartphone ownership increased from 35 percent of U.S. adults in 2011 to more than 46 percent of U.S. adults in 2012, a 31 percent increase in less than one year. However, that doesn’t tell the whole story. As Ericsson reported in 2012, from the third quarter of 2009 to the fourth quarter of 2011, mobile data transmissions increased by 600 percent, and projections by Cisco seem to indicate that the trend will continue, especially as more video is delivered over the Internet. More than 80 percent of multifamily residents now use cellphones as their primary or only phones. As cellphone companies try to wring as much revenue as they can out of their networks, they have shifted to a new model: data usage fees and unlimited talk time. This increases total monthly bills, now that data usage exceeds voice communications on cellular networks, but it also More than 80 percent of multifamily residents rely primarily or entirely on cellphones – but property developers have constructed new buildings using energy-conserving materials that block cellular signals. Cellular data traffic has increased exponentially over the past several years. By early 2012, smartphones outnumbered other mobile phones in the United States. March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 87 Technology Owners can choose among distributed antenna systems, Wi-Fi or femtocell solutions to boost cellular coverage inside their buildings. The right choice for any community depends on building construction, cost and the convenience that residents require. reduces the marginal cost of voice communications to zero and thus eliminates any justification for buying landline service. Complicating things is the issue of cellphone reception inside buildings. As landlords and developers focused on energy conservation, they favored certain building materials that are particularly resistant to penetration by cellphone signals. This exacerbates the familiar “Can you hear me now?” reception issues and often leads to cellular problems that tenants won’t tolerate. Do you remember hearing the telephone ring and running inside to answer it? Today, many people have to run outside to answer their phones. If residents don’t have cellphone service inside their homes, how will they make calls to friends and family? Even more important, how will they call 911? Three Possible Cures There are several possible solutions. The right solution for any building depends upon the situation, the cost and the convenience residents require. DAS. Implementing an active distributed antenna system (DAS) is an expensive solution to the reception problem, which is the No. 1 issue (though some less-expensive DAS solutions, such as Spot On’s CellBoost services, are available). However, DAS will not necessarily, or even usually, help with the capacity problem. A DAS uses only the frequencies allocated to the base station or microcell to which it is connected. As a result, the channels have narrower bandwidth and therefore significantly less capacity than Wi-Fi. Existing Wi-Fi applications. If Wi-Fi is available in a community, residents can use a mobile VoIP application such as Skype as an alternative phone service. Conditional call forwarding is available with most cell carriers. Incoming calls can be routed to the Skype number, and outgoing calls can be made easily and even appear to come from the smartphone’s caller ID. The cost of such service is extremely attractive compared with cell service, especially for a resident who makes international calls. Residents can make emergency calls with Skype and similar applications, although their locations are not as visible as they otherwise would be. For texting, an application called WhatsApp can be used for messaging over Wi-Fi. WhatsApp and similar applications are available for most smartphones and are relatively easy to use. A new service has recently become available from the mobile virtual operator Republic Wireless. This service routes calls over the Sprint cell network normally when no known Wi-Fi service is operating and automatically switches to a recognized Wi-Fi network when such connectivity exists. If a Wi-Fi network is operating in a residential complex, residents can make and receive calls, messages and data without a cumbersome process involving signons and multiple dialers. Femtocell. Don’t forget the lonely femtocell – a small, low-power cellular base station designed for in-home use. Although each carrier has a different name for the device, all versions operate in pretty much the same way: Plug in an Internet cable, and use cell service from a single carrier (thus lonely) in an individual apartment, for a fee. The Future: Hotspot 2.0 Within a few months, the Wi-Fi Alliance and the Wireless Broadband Alliance will release a compatible set of protocols and procedures that make Wi-Fi networks complementary to cell carrier networks. The service, called Hotspot 2.0, uses the Wi-Fi Alliance’s Passpoint 2.0 certification procedure for product certification to promote secure, seamless roaming between cell services and Wi-Fi networks. The first Hotspot 2.0 solution is expected to be introduced during 2013. Some access points are already Passpoint 2.0 certified, as are some models of the Samsung Galaxy S III, but device availability has held up trials so far, and testing has had to be done with prototype handsets. Operators, including BT and AT&T, are involved in ongoing trials, Orange France and Smart in the Philippines have already successfully tested Wi-Fi roaming and authentication and another Wireless Broadband Alliance trial this year will use preproduction and shipping handsets to test the billing interfaces on a live network. Because AT&T and Wi-Fi controller manufacturer Pronto Networks are already testing these protocols and procedures, I am confident that some operators will have the first commercial Hotspot 2.0 networks in the first half of 2013. Soon, residents’ smartphones could be seamlessly connecting over Wi-Fi, eliminating cellphone coverage issues entirely. v Richard J. Sherwin is the founder and CEO of Spot On Networks LLC, a provider of Wi-Fi telecommunications. He has been involved in the development of wireless communications and radio frequency transmission for 30 years. You can reach him at rsherwin@ spotonnetworks.com. 88 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Formerly Broadband Properties We urge you to subscribe today – FREE to those who qualify. BRoadBand CommunitiEs continues to be the leading source of information on digital and broadband technologies for buildings and communities. In every Issue, we offer in-depth news, expert insights, and practical know-how on all aspects of outfitting properties and communities with broadband solutions. Our editorial aims to accelerate the deployment to Fiber-To-The-Home and Fiber-To-The-Premises while keeping readers up to date on the available solutions capable of serving their practical needs. • original Research • trusted Reports • Latest trends • industry news every issue is filled with valuable articles on Technology, Finance, Law and Marketing. We urge you to subscribe today – Free! www.bbcmag.com/subscribe • 877.588.1649 Industry News From Gigabit Envy to Gigabit Deployed: You Can Get There Join the FTTH Council in Kansas City on May 29 – 30 to learn how to deploy an ultra-high-speed network and join the gigabit revolution. By Heather Burnett Gold / Fiber to the Home Council Americas F rom Seattle and Chicago to Chattanooga and Kansas City to Lafayette, La., Bristol, Tenn., and Bristol, Va., gigabit connectivity is not a theory but a reality. These are just a few of the cities across the United States that understand what we all already know – gigabit connectivity is a game changer. Ultra-high-speed, gigabit connectivity is quickly becoming a vital prerequisite to economic growth, job creation and global competitiveness. A gigabit network isn’t just for entertainment or hours of uninterrupted gaming. It is needed for real-world applications that range from enhancing public safety networks to upgrading electrical grids to advancing the capabilities of telemedicine to growing the local economy. A gigabit network is a local on-ramp to the rest of the world. Chattanooga, often referred to as “Gig City,” made an investment in its broadband infrastructure that revitalized the city and resulted in significant economic development and job growth by luring such companies as Volkswagen, Amazon. com, HomeServe USA and Claris Networks. Case Western Reserve University Medical Center is using its gigabit network to help surgeons practice difficult medical operations through the use of surgical theater software. And thanks to its fiber-to-the-home network, Lafayette, La., created the Living Lab, a community-scale test bed that allows health care innovators to develop solutions to challenges health care faces today, including childhood obesity and emergency medicine. This is not “Game of Thrones” or five screens streaming Netflix. This is an engine for local innovation and economic growth, and it is only a taste of what is yet to come. The challenge now is to get every community to gigabit deployed. Securing the necessary financing for gigabit connectivity, managing the technical and administrative requirements and juggling the requirements of many stakeholders can be slow, frustrating and arduous. The process raises difficult questions of how to solicit, invest in and use gigabit connectivity and make it work for economic progress, how to attract private and public investment, and how to assess demand. Though these questions have inhibited many communities from investing in ultra-high-speed networks, they are not insurmountable. There is no longer any need to keep reinventing the wheel. Indeed, we now have more than 1,000 fiber-to-the-home networks across the country to tell us so. Any community can be the next Kansas City or Lafayette if it is willing to learn from those who have gone before. Just as gigabit connectivity allows the knowledge exchange that will fuel the 21st century, coming together to share the knowledge and experiences in obtaining that kind of connectivity is invaluable. Business and community leaders across the U.S. understand they must upgrade their broadband networks to remain competitive in the global economy, but information on how to achieve that goal is hard to find and often overwhelmingly technical. Responding to this deficiency, the Fiber to the Home Council and partner organizations have gathered the resources needed to help civic leaders, local telecommunications providers and other groups upgrade their networks and join the gigabit revolution. On May 29 and 30, we will bring those resources together in Kansas City, Mo., where Google is already deploying its fiber network. The Council’s Community Toolkit Conference in Kansas City will focus on every aspect of upgrading a network, from building a business case and securing community support to navigating local government and engaging key stakeholders. You will have the opportunity to hear from others who have upgraded their networks and can help your community walk through each step of the process. By assisting local civic and community leaders from across the country pursue their dreams of gigabit connectivity, we aim to move one step closer to all-fiber connectivity in the United States, advancing our global competitiveness while promoting economic development and enhancing quality of life. Come join us. v Heather Burnett Gold is the president of the Fiber to the Home Council Americas, a nonprofit association consisting of companies and organizations that deliver video, Internet and/or voice services over high-bandwidth, next-generation, direct fiber optic connections, as well as those planning and building FTTH networks. For more information on the Community Toolkit Conference, visit www.ftthcouncil.org. 90 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 Broadband communities marketplace To reserve space in this section and LEVERAGE the power of your advertising via print, digital, and multimedia exposure in the global market, contact Irene Prescott at 505-867-2668 or email [email protected]. As the premier consulting firm focusing on city and communitywide integrated broadband planning, we work with developers, public officials and city planners to incorporate fiber-based networks,applications and services into their communities Driving Innovation Creating Value It’s one of those win-win situations you hear so much about. 702-405-7000 [email protected] www.broadbandgroup.com AT&T Connected Communities has something for everyone. Learn more at att.com/communities. © 2012 AT&T Intellectual Property. All rights reserved. CHICAGO Economic Development Conference Series Verizon FiOS: COMMUNITY FIBER NETWORKS November 5 – 7, 2013 www.TownsAndTech.com Top-rated broadband service in America. Period. 877-588-1649 Find out if FiOS is available for your multifamily community. Contact Verizon Enhanced Communities 866.638.6066 www.verizon.com/communities Conference Site: Tinley Park Convention Center. Chicago Southlands – Just Beyond the City Limits Verizon FiOS services not available in all areas. ©2009 Verizon. ! NEW ® FTTH FINANCIAL ANALYZERS Visit www.FTTHAnalyzer.com to learn more about our FTTH Financial Analyzers including those tailored for rural and MDU applications. Download for FREE! March/April 2013 | www.broadbandcommunities.com | BROADBAND COMMUNITIES | 91 advertiser index / calendar AdvertiserPageWebsite Advanced Media Technologies 65 www.amt.com Anritsu 66www.antritsu.com AT&T Inside Front Cover, 66, 91 www.att.com/ commumities ATX Networks 66 www.atxnetworks.com Aurora Networks 66 www.aurora.com Broadband Communities Magazine 89, 91 www.bbcmag.com Broadband Enterprise 21, 67 www.BroadbandEnt.com Calix 67www.calix.com Charles Industries 25, 67 www.charlesindustries.com Clearfield, Inc. 11, 68 www.clearfield connection.com Comcast Cable 17, 68 www.xfinity.com/ multifamilies Communications Data Group 68 www.cdg.ws Corning Cable Systems 1, 69 www.corning.com/ cablesystems COS Systems 63, 69 www.cossystems.com Design Nine 69, 73 www.designnine.com DSL Warehous.com 69 www.dsl-warehouse.com ETI Software Solutions 15, 70 www.etisoftware.com FTTH Council 59 www.ftthcouncil.org G4S Technology 7, 70 www.g4stechnology.com GLDS 70, 75 www.glds.com IMCC 79www.imcc-online.org Matrix Design Group Inside Back Cover, 71 www.matrixdg.com Multicom, Inc 34, 71, 91 www.multicominc.com Multifamily Ancillary Group (MAG) 72 www.magrev.com OFS 72www.ofsoptics.com Power & Tel Supply 3, 72 www.ptsupply.com Pulse Broadband 72 www.pulsebroadband.net SHLB 23www.shlb.org/events Spot On Networks 73 www.spotonnetworks.com Sumitomo Electric Lightwave 74 www.sumitomoelectric lightwave.com The Broadband Group 84, 91 www.broadbandgroup.com Time Warner Cable 9, 74 www.twc.com/ communitysolutions Verizon Enhanced Communities Back Cover, 74, 91 www.verizon.com/ communities Viamedia 5, 75 www.viamedia.com ZeeVee 75www.zeevee.com Broadband Communities (ISSN 0745-8711) (USPS 679-050) (Publication Mail Agreement #1271091) is published 7 times a year at a rate of $24 per year by Broadband Properties LLC, 1909 Avenue G, Rosenberg, TX 77471. Periodical postage paid at Rosenberg, TX, and additional mailing offices. POSTMASTER: Please send address changes to Broadband Communities, PO Box 303, Congers, NY 10920-9852. CANADA POST: Publications Mail Agreement #40612608. Canada Returns to be sent to Bleuchip International, PO Box 25542, London, ON N6C 6B2. Copyright © 2013 Broadband Properties LLC. All rights reserved. March 17 – 21 OFC/NFOEC Anaheim Convention Center Anaheim, CA 202-416-1907 • www.ofcnfoec.org April 16 – 18 Broadband Communities Summit InterContinental Hotel – Dallas Addison, Texas 877-588-1649 • www.bbcmag.com May 13 – 15 FTTH LATAM Conference Grand Hyatt Sao Paulo Sao Paulo, Brazil 613-226-9988 • www.ftthcouncil.org 29 – 30 Community Toolkit Conference Sponsored by the Fiber-to-the-Home Council Kansas City, MO 202-525-4343 • www.ftthcouncil.org June 19 – 22 NAA Education Conference & Exposition San Diego Convention Center San Diego, CA 866-470-7778 • www.naahq.org September 30 – Oct. 3 FTTH Conference & Expo Tampa Convention Center Tampa, FL 613-226-9988 www.ftthconference.com November 5–7 Community Fiber Networks BBC Magazine Economic Development Conference Series Tinley Park Convention Center Chicago Southlands • Tinley Park, IL 866-588-1649 www.TownsAndTech.com 11 – 13 NMHC Apartment Operations & Technology Conference & Expo Hilton Anatole • Dallas, TX 202-974-2300 • www.nmhc.org 92 | BROADBAND COMMUNITIES | www.broadbandcommunities.com | March/April 2013 PLATINUM MEMBER EVERY COMMUNITY DESERVES ULTRA-FAST BROADBAND Evidence shows fiber optic broadband helps attract, retain and grow businesses. Matrix is dedicated to helping communities reap the benefits of a future proof, fiber optic network. Matrix helps communities, cooperatives, utilities, and municipalities empower people through fiber optic technology. Working together, we can implement a cost-effective fiber network that delivers a strong communications infrastructure and enables our country to compete in the world marketplace. CONCEPT PL AN DESIGN BUILD MANAGE SUPPORT Learn how you can empower your community with the benefits of fiber. Visit matrixdg.com/services 866-792-9930 - [email protected] GIVE YOUR RESIDENTS THE POWER OF FiOS. When you have FiOS, other buildings just can’t compare. The Ultimate in entertainment. Unparalleled convenience. • FiOS® Internet — America’s fastest,* most consistent and most reliable Internet • Verizon Concierge — Lifestyle amenity management solution offering property communications and alerts for residents, plus package tracking, integrated vendor services and more. • FiOS® TV — High-quality access to over 580 channels including over 150 in HD • Verizon Enhanced Communities Value Program — Secure FiOS TV and/or Internet at significantly reduced prices for all your residents as an added amenity for your property or community. • Verizon FiOS and Healthsense — Give your senior living community better quality of care and added peace of mind with wellness monitoring including caregiver alerts, vital sign monitoring and more. Give your property the unbeatable power of FiOS® today. CALL 1.888.376.5472 CLICK verizon.com/communities *Reprinted from www.pcmag.com with permission. © 2012 Ziff Davis, Inc. All Rights Reserved. © 2013 Verizon. F9210