media pack inserts

Transcription

media pack inserts
INTRODUCTION
The Irish Examiner is a significant national broadsheet newspaper
challenging conventional choices. It offers a vital, refreshingly objective
approach to national and international news and current affairs with
journalists who are recognised experts in business, finance, politics,
law, technology, property, sport, culture, health and topics of general
interest.
Our unrivalled strength in sport, our six-day range of supplements and
our strong Munster coverage all contribute to the Irish Examiner’s
unique profile.
IT BRINGS SOMETHING EXTRA
TO LIFE EACH DAY
A DIFFERENT VIEW since 1841
For a different
view
SPECIAL SUPPLEMENTS
T H E P E R F E C T F O R U M F O R AT T R A C T I N G N E W C U S TO M E R S
The Irish Examiner, on a regular basis, publishes specific advertising supplements which, due to their
focused content, act as an ideal conduit for potential advertisers to reach their target market.
These supplements could be as diverse as:
RUGBY WORLD CUP
|
GIFTS
| WINE
|
MORTGAGES
PARENTHOOD
|
GARDENING
|
DRAGON EUROPEAN CHAMPIONSHIPS
In addition to these event/creative type supplements we also co-ordinate and publish client focused
publications.These supplements provide the ideal vehicle for clients to project a very progressive image
by providing a detailed and deep insight into their companies.
Advertising Contact:
Aidan Forde
Head of Advertising
Tel. 021-4802118
Mobile 086 2782457
e-mail: [email protected]
Advertising Contact:
Colin Horgan
Features & Supplements Manager
Tel. 021-4802234
Mobile 086 8504863
e-mail: [email protected]
For a different view
A DIFFERENT VIEW since 1841
204,000
pEoplE REAd ThE IRISh ExAMINER EvERy dAy, dElIvERINg kEy AudIENCES ACRoSS
A BRoAd RANgE of BoTh AgE ANd SoCIAl ClASS.
Age Profile:
Even readership spread across
the different age categories.
7 out of 10 readers read the Irish Examiner exclusively.
59,000 more readers in Munster than the Irish Independent.
127,000 more readers in Munster than the Irish Times.
Age 45-54
97,000 ABC1 readers.
This is 48% of our total readership.
23%
53% of Irish Examiner readers are male.
47% of Irish Examiner readers are female.
Source: JNRS 2009/2010
Age 55-64
18%
Age 65+
18%
Age 35-44
14%
Age 25-34
17%
A DIFFERENT VIEW sINcE 1841
Age 15-24
10%
Farming
YO U R 1 6 - PAG E G U I D E TO C O U N T RY L I F E
EVERY THURSDAY
8£ 6£
Looking for pastures new
2*+4
Agri-business earns about one third of Ireland's net export earnings, and
22+/
1- 15(5
the Irish Examiner's Farming section serves that business with wide
ranging, authoritative and interesting coverage.
Farming is unique among agri-publications for its up-to-date
reflection of major modern rural trends such as part time farming and
non-agricultural rural development. We carry the full range of agri-news
and technical farming advice, but also cater for a wider audience in all
rural affairs.
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o 16-page farming and agribusiness supplement
o Local, national, EU and international news and features
o Rural affairs - wider audience than farming magazines
o Rural trends - non-agricultural rural developments
o Property, developments and investments
o Topical features, organic farming
o Life on the land, home & garden, social notes
o Fertile areas for advertising, sponsorship and commercial features
>V̈ۈÌÞ >vÌiÀ
/1,-9] 11-/
ÓÈ] Óä£ä
Farming Editor:
Stephen Cadogan
Tel. 021-4802365
e-mail: [email protected]
Cork Office Advertising Contact: Dublin Office Advertising contact:
Anne Bero t
William Wills
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e-mail: [email protected]
A DIFFERENT VIEW SINCE 1841
CommercialProperty
A W E E K LY G U I D E TO T H E M O V E R S A N D S H A K E R S O F B U S I N E S S P RO P E RT Y
EVERY THURSDAY
Under the hammer
Thursday's
CommercialProperty in the Irish Examiner
covers the nationwide market for businesses and
investments on the move.
Get the inside track on what's coming up for sale,
and find out what's coming down that track.
Find out what impacts on the business end of property
and on the property end of business.
Pubs, hotels, offices, investments, shops, businesses,
industrial bases and factories all need a home - and
CommercialProperty provides the key.
o Sitewatch - where it’s all happening on the ground
o Pubwatch - the old, the new, the born again
o Inside view of key commercial properties
o Under the hammer - latest from the auctions
Property Editor:
Tommy Barker
Tel. 021-4802221
e-mail: [email protected]
Advertising Contact:
M arguerite Stafford
Tel. 021-4802100
e-mail: [email protected]
A DIFFERENT VIEW SINCE 1841
Feelgood
YO U R 1 6 - PA G E G U I D E
TO
A H E A LT H Y L I F E S T Y L E
EVERY FRIDAY
Feelgood is an established and award-winning health and
lifestyle publication with the Irish Examiner every Friday, targeting
the female market, aged 25-45. It features stories about who and
what shapes our healthcare and wellbeing.
Feelgood puts people first. Dealing with issues such as getting
in shape, giving up cigarettes, losing weight and finding a partner.
From rearing children to dealing with stress - life throws up a
lot of questions; Feelgood helps you find the answers.
o Megan Sheppard - Natural Health expert
o Dr. Niamh Houston - GP covering children’s health
o Dr. Tony Humphreys - best selling author and clinical psychologist
o R oz Crowley - on food
o Helen O’Callaghan - SKB Feature HealthWriter of theYear,on social issues
o Emily O’Sullivan - top Irish beauty writer
Feelgood Editor:
Irene Feighan
Tel. 021-4802292
e-mail: [email protected]
Advertising Contact:
Lori Fraser
Tel. 021-4802265
e-mail: [email protected]
A DIFFERENT VIEW SINCE 1841
Money&Jobs
YO U R G U I D E TO F I N A N C E , C A R E E R S A N D B U S I N E S S C U LT U R E
EVERY FRIDAY
The key to what’s going on
Our team of award winning, highly experienced journalists
will keep you fully briefed on the key business events as they
happen, supported by economic and industry experts who
provide comment on the broader aspects of the domestic,
international business and economic scene.
o Where the best people look for the best jobs
o Delves into the consumer issues that matter-from bank charges
to pensions
o Offers clear insights into complex issues, giving you information
to make informed business and career decisions.
o Casts a critical eye every week over key money and job issues
o Offers job profiles that take you behind the employment scene
o Gives you the bigger business picture, helping to put everything
else into context
It's all about Money&Jobs
Business Editor:
Conor Keane
Tel. 021-4802259
e-mail: [email protected]
Dublin Office Advertising contact:
Anne Bero t
Tel. 01 6056314
e-mail: [email protected]
Cork Office Advertising Contact:
Gladys Hourigan
Tel. 021-4802177
e-mail: [email protected]
Cork Office Advertising Contact:
Sandra Care y
Tel. 021-4802176
e-mail: [email protected]
A DIFFERENT VIEW SINCE 1841
Weekend
YOUR 40-PAGE GUIDE TO FASHION, FOOD & LEISURE
EVERY SATURDAY
The life and soul of Saturday
Whether you plan to spend your free time at home or on the
town, the Irish Examiner Weekend is your complete
companion.
If you're interested in fashion, food, movies, television, books
or a good night out, then you'll find the most relevant
information on what's available to buy, taste or view in
Weekend.
Weekend is also packed with lively interviews with the
stars of the latest movies and TV shows, as well as pop and
rock bands on tour in Ireland.
o 40-page magazine - life and soul of the weekend
o Weekend guide to TV, Radio,Video, Cinema
o Fashion, entertainment, travel
o Hot topics, incisive reviews, international interviews
o Darina Allen’s foodfile
o Blake Creedon on the Grapevine
Features Editor:
Vickie Maye
Tel. 021-4802297
e-mail: [email protected]
Dublin OfficeAdvertising contact:
Anne Bero t
Tel. 01 6056314
e-mail: [email protected]
Cork Office Advertising Contact:
Ger Duggan
Tel. 021-4802192
e-mail: [email protected]
A DIFFERENT VIEW SINCE 1841
Property
IRELAND’S BEST GUIDE
F O R P E O P L E O N T H E M OV E
EVERY SATURDAY
From breaking news to breaking into the room next door, Property
with the Irish Examiner is Ireland’s best guide for people on the move,
investing or just browsing.
Each Saturday, we show our readers the extensive range of
residential properties currently available on the market for all budgets.
These range from starter homes and family homes to the latest in new
developments, holiday retreats and overseas properties. We also go
through the keyhole of Ireland’s most unique and attractive properties
and offer expert advice on topics ranging from gardening to antiques
and interiors.
For our advertisers, Property offers the opportunity to showcase
your portfolio of properties and developments to 267,000 adults,
199,000 of whom do not read any other newspaper. And with more
readers in Munster than both the Irish Independent and the Irish Times
combined, you will reach an audience that you cannot target through
any other newspaper either local or national. A competitive investment
in a Property advertising campaign with the Irish Examiner will deliver
a unique audience and better value than any other newspaper in the
Munster region.
o Interiors - wall-to-wall coverage of what’s happening in design
o Lodge to loft - full range of residential properties for all budgets
o What’s affordable and where
o Antiques, crafts, collectibles
o Finance, insurance, investment advice
o Home & Garden with the expertise of Charlie Wilkins
Property Editor:
Tommy Barker
Tel. 021-4802221
e-mail: [email protected]
Advertising Contact:
M arguerite Dooley
Tel. 021-4802100
e-mail: [email protected]
A DIFFERENT VIEW SINCE 1841
KEY PERSONNEL
CONTACTS
TELEPHONE
E-MAIL
EDITOR:
Tim Vaughan
021-4802218
[email protected]
021-4802152
[email protected]
021-4802110
[email protected]
021-4802259
[email protected]
021-4802313
[email protected]
021-4802365
[email protected]
021-4802118
[email protected]
021-4802146
[email protected]
021-4802138
[email protected]
021-4802186
[email protected]
SPORTS EDITOR:
Tony Leen
NEWS EDITOR:
Dolan O'Hagan
FINANCE EDITOR:
Conor Keane
FEATURES EDITOR:
Fionnuala Quinlan
FARMING EDITOR:
Stephen Cadogan
HEAD OF ADVERTISING:
Aidan Forde
MARKETING MANAGER:
Mairead Maher
CIRCULATION SALES MANAGER:
Sean Murphy
CHIEF EXECUTIVE:
Tom Murphy
w w w. i r i s h e x a m i n e r. c o m
For a different
A DIFFERENTview
VIEW since 1841
OUR SALES TEAM
KEY CONTACTS
ADVERTISING
MANAGER:
Aidan Forde
NATIONAL AGENCY / ACCOUNT
SALES MANAGER-TCH GROUP:
Oliver Hayes
Tel: 021-4802118
e-mail: [email protected]
Tel. 01 6056310
e-mail: [email protected]
NATIONAL AGENCY ADVERTISING:
Anne Berot
Tel. 01 6056314
e-mail: [email protected]
OTHER CONTACTS
DISPLAY ADVERTISING MANAGER:
Ger Duggan
RECRUITMENT:
Sandra Carey
Tel: 021-4802192
e-mail: [email protected]
Tel: 021-4802176
e-mail: [email protected]
FRONT OFFICE MANAGER:
Mary Terry
Tel: 021-4802394
e-mail: [email protected]
PROPERTY ADVERTISING
MANAGER:
Marguerite Dooley
Tel: 021-4802100
e-mail: [email protected]
FARMING
ADVERTISING MANAGER:
William Wills
Tel: 021-4802195
e-mail: [email protected]
TELE SALES MANAGER:
Lynda O’Mahony
Tel: 021-4802190
e-mail: [email protected]
FEATURES & SUPPLEMENTS MANAGER:
Colin Horgan
Tel: 021-4802234
e-mail: [email protected]
For a different
A DIFFERENTview
VIEW since 1841
Gladys Hourigan
Tel: 021-4802177
e-mail: [email protected]
MOTORS:Kate Higgins
Tel: 021-4802179
e-mail: [email protected]
Anne Marie Power
Tel: 021-4802178
e-mail: [email protected]
SOCIAL & PERSONAL:
Nichola Casey
Tel: 021-4802183
e-mail: [email protected]
Sinead Healy
Tel: 021-4802182
e-mail: [email protected]
DIRECT SALES REPRESENTATIVES
Alice De La Cour
Tel: 021-4802108 / 086 8504862
Kevin Cronin
Tel: 021-4802258 / 087 1217034
what our
advertisers say...
This is
Irish Examiner over many years. With the number one Lager Brand in the
marketplace, we are very conscious of the type of media we use to ensure
we have an effective and efficient means of reaching our many customers.
The Irish Examiner helps us to achieve this and plays a prominent part in our
media campaigns.
Declan Farmer
Corporate Affairs Manager, Heineken
As a major spender in Print Advertising, we must achieve best
cost-per-thousand rates for our clients. The Newspaper environment must also
facilitate our Creative Design work to achieve the desired impact and colour
reproduction. The Irish Examiner consistently satisfies all our requirements,
which is why we are one of their top advertisers since our establishment in 1955.
Pat Lemasney,
Director, Southern Advertising Agency.
VHI has advertised with the Irish Examiner for many years. We have always
found it to be an excellent means of communication with our target audiences.
The Irish Examiner has gone from strength to strength in recent years.
Gearoid Gilley,
VHI Healthcare
With stores in Cork, Bunratty, Dublin, Galway and Killarney we find the
Irish Examiner one of the most effective media, as it successfully delivers our
message to our target audience in these areas.
Katie Condon, Marketing Executive
Meadows and byrne
For a different
A DIFFERENT view
VIEW since 1841
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Heineken Ireland has developed a very successful relationship with the

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