Network of countries maps

PORTOFOLIO
ONLINE: varianteauto.ro, tjobs.ro, retea cca. 80 site-uri turism
varianteauto.ro
tjobs.ro
The tourism websites’ network is a solid one, targeted on travelling, holiday and spare time. The tourism is the third
important domain in on-line at a global level, after “news” and “local information” , according to European Interactive
Advertising Association. The websites’ network contains the fallowing categories:
besttourism.ro
Network of countries maps
28 sites
Network of counties maps
43 sites
Accommodation networks
www.Bun-Venit,ro,www.
ghidhoteluri.ro,www.vacantepensiuni.ro,
Seasonal Network
www.vacantelitoral.ro,www.vacant
eiarna.ro
VARIANTEAUTO.RO
VarianteAuto.ro is the first auto site
dedicated to cars exchange..
Even you want to change your car with
one more expensive or cheaper and to
pay or receive some money, or you
want to repair your own car,
varianteAuto.ro gives you all the
necessary resorts to accomplish your
objectives.
Record of visitors: 7.753
Unique Visitors/month: 125.538 / November 2010
Impressions/visitor (monthly average): 38
Source: trafic.ro
11th Place in AUTO/MOTO category!
(of 1.708 sites)
66% of the internet users, frequently access auto sites!*
* according to the demographic online study, made by trafiic.ro in May-June 2010, with 1.269 people interviewed.
Source: trafic.ro
VARIANTEAUTO.RO’s DEMOGRAPHICAL PROFILE
Age
Sex Split
62.0%
>60
Men
0.3%
40-59
30-39
18-29
Incomes
Primar
Education
13.4%
44.2%
30.1%
2.000-4.000
28.9%
1.000-2.000
Medium
Education
42.4%
14.3%
500-1.000
<500 RON
Education
20.6%
>4.000
26.3%
53.1%
38.0%
Women
20.2%
High
Education
6.0%
Sursa: trafic.ro
TJOBS.RO
Tjobs.ro is the only professional recruitment platform from Romania.
This service is dedicated exclusively to the Professional Headhunters
oriented to the recruitment of people for working abroad.
9th PLACE in JOB’s category! (of 257 sites)
Record of Visitors: 9.217
Unique visitors/month: 70.339 / November 2010
Impressions/visitor (monthly average): 19
Source: trafic.ro
TOURISM NETWORK CATEGORY
besttourism.ro
Network of countries maps
28 sites
Network of counties maps
43 sites
Accommodation networks
www.Bun-Venit,ro,www.
ghidhoteluri.ro,www.vacantepensiuni.ro,
Seasonal Network
www.vacantelitoral.ro,www.vacant
eiarna.ro
TOTAL NETWORK- 77 SITES
TOURISM SITES’ AUDIENCE
NETWORK TOURISM
Ca. 860.000 unique visitors
April 2010 for the entire tourism
network.
in
Continuous increase with ca.
50.000-100.000 unique visitors,
monthly, in the lastest period.
Besttourism.ro brings 29% of
the entire tourism network
audience.
All the 43 sites of counties maps
bring 56% of the entire network
audience..
Source: Google Analytics – On-line Network
Trafic.ro – besttourism.ro, bun-venit.ro
www.besttourism.ro
besttourism.ro
Travel/ holiday touristic information- spare
time
Record of visitors/day: 17.309
Unique visitors/month 187.330/ November 2010
Impressions/visitor ( monthly average): 2.7
Source: trafic.ro
The portal’s profile is represented by the tourismspare time promotion services.
For the future the site has as main objective the
launching of new services and sections and the
improvement of those already existing.
The peak periods of traffic are in April - August, when
the unique visitors record was of 349.056 – in July.
6th in TOURISM category!
(of 1.530 sites)
NETWORK COUNTRIES MAPS
Network Countries Maps
Travel/ holiday touristic information
Record of visitors per day: 10.000
Unique visitors/month : 62.000/ April 2010
Impressions/visitor ( monthly average): 2,5
Source: Google Analytics
Number of sites- 28
There are dedicated portals to most visited countries by
the Romanian tourists.
www.hartaamerica.ro, www.hartaanglia.ro, www.hartaaustralia.ro,
www.hartaaustria.ro, www.hartabrazilia.ro, www.hartabulgaria.ro,
www.hartacaraibe.ro, www.hartacehia.ro, www.hartachina.ro,
www.hartacipru.ro, www.hartacroatia.ro, www.hartaegipt.ro,
www.hartafranta.ro, www.hartagermania.ro, www.hartagrecia.ro,
www.hartaindia.ro, www.hartaisrael.ro, www.hartaitalia.ro,
www.hartajaponia.ro, www.hartamalaezia.ro, www.hartamalta.ro,
www.hartamexic.ro, www.hartaolanda.ro, www.hartaportugalia.ro,
www.hartaspania.ro, www.hartatunisia.ro, www.hartaturcia.ro,
www.hartaungaria.ro
NETWORK COUNTIES MAPS
Network Counties Maps
Touristic Offers – touristic
information - spare time
Record of visitors per day : 15.000
Unique visitors/month : 483.000/ April 2010
Impressions/visitor ( monthly average): 2,5
Source: Google Analytics
Number of sites - 43
There are portals for all the Romanian counties with many
information specific to that county and also touristic information.
.www.bucuresti-harta.ro, www.constanta-harta.ro, www.hartaalba.ro,
www.harta-arad.ro, www.hartaarges.ro, www.harta-bacau.ro, www.hartabihor.ro,
www.hartabistritanasaud.ro, www.hartabotosani.ro, www.harta-braila.ro,
www.harta-brasov.ro, www.harta-buzau.ro, www.hartacalarasi.ro,
www.hartacarasseverin.ro, www.hartacluj.ro, www.hartacovasna.ro,
www.hartadambovita.ro, www.hartadolj.ro, www.harta-galati.ro,
www.hartagiurgiu.ro, www.hartagorj.ro, www.hartaharghita.ro,
www.hartahunedoara.ro, www.harta-iasi.ro, www.hartailfov.ro,
www.hartamaramures.ro, www.hartamehedinti.ro, www.hartamures.ro,
www.hartaneamt.ro, www.hartaolt.ro, www.hartaprahova.ro, www.hartasalaj.ro,
www.harta-satumare.ro, www.harta-suceava.ro, www.hartateleorman.ro,
www.hartatimis.ro, www.hartatulcea.ro, www.hartavalcea.ro, www.hartavaslui.ro,
www.hartavrancea.ro, www.sibiu-harta.ro, www.hartaialomita.ro, www.romaniaharta.ro
ACCOMMODATION NETWORK
Accommodation Network
Portals network for
accommodation in hotels and
pensions
Bun-venit - pensions hotels
www.bun-venit.ro
Unique visitors/month: 7.664/November 2010
Impressions/visitor (monthly average): 2.4
Source: trafic.ro
The peak periods are in April – August, when the record of unique
visitors was of 14.909 visitors – in July.
Vacante pensiuni – pensions
www.vacantepensiuni.ro
Unique visitors/month : 16.000/April 2010
mpressions/visitor(monthly average): 3
Source: Google Analytics
Hotels Guide – Romania and abroad
www.ghidhoteluri.ro
Unique visitors/month : 13.500/aprilie 2010
Impressions/visitor (monthly average): 3
Source: Google Analytics
Seasonal websites network
Seasonal websites
network
This network consists of
portals of touristic offers,
which are organized by sesons.
There are two complementary
websites.
Winter Hollyday (october – april)
www.vacanteiarna.ro
Unique visitors/month: 11.100/april 2010
Impressions per visitor (monthly average): 3
Source: Google Analytics
Vacantelitoral (april-october)
www.vacantelitoral.ro
Unique visitors/month : 11.800/april 2010
Impressions per visitor (monthly average): 4
Source: Google Analytics
Advertising formats: BANNER
Rate-Card
2011
For classic formats
of banners, the costs
per thousands are
the following:
Advertising formats: SPECIAL PROJECTS
PEEL CORNERS
Interactive exposure in
the right corner of a
page (top or bottom).
The message appears
when the user crosses
the mouse and
activates the banner.
Advertising formats: SPECIAL PROJECTS
OVERLAYER BANNER MODEL 1
The banner is positioned
on the bottom of the page
and it becomes active in
2-3 seconds after a user
has opened a page.
Exposure time: 4-5
seconds, then it is
minimized in a text
message, which can be
closed by the user.
Advertising formats: SPECIAL PROJECTS
OVERLAYER BANNER MODEL 2
Positioned in the central
part of the screen, it is
exposed in 2-3 seconds
after a page has been
opened. Exposure time:
6-7 seconds. It can be
easily closed by the user.
The banner is exposed
once per session.
Advertising formats: SPECIAL PROJECTS
EXPANDABLE BANNER
A standard banner extends
when the mouse is crossing
over it or after 2-3 seconds
after opening the page.
Automatically activation can
be done once per session.
This type of banner can be
“minimized” by the user.
Advertising formats: SPECIAL FORMATS
TRANSITIONAL
BANNER
It is exposed when
crossing from one
page to another. The
exposure time – 4-6
seconds. It can be
easily closed. It is
exposed only one time
per session.
Advertising formats: SPECIAL PROJECTS
RIGHT AND LEFT
BACKGROUND
The exposure will be
on the right and left
side of the website.
Advertising formats: SPECIAL PROJECTS
BACKROUND
TAKEOVER
Full exposure, also
including the central –
top part of the
website.
Advertising Formats – SPECIAL PROJECTS
MOUSE
INTERACTIVE
Special visual
communication for:
a. Brand
b. Last minute,
discounts, promotions