2016 Marketing Guide Pages

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Hunter Smith
Personal Profile
- Full Name: Hunter Raymond Smith
- Date of Birth: December 15, 1995 (20 years old)
- Parents: Raymond & Deena Smith
- Hometown: Wantage, New Jersey, USA
- Residence: Wantage, New Jersey, USA
- Education: University of North Carolina at Charlotte: 2014-2015
• High Point Regional High School: 2010-2014
- Favorite music genre: Country
• Artists: Brad Paisley, Chris Young, & Conway Twitty
- Hobbies: Reading, fishing, hiking, cooking
Racing Profile
- Racing since 2008
- Former development driver for Mayfield Motorsports, Inc. (J2Mayfield)
- Racing heroes: Ryan Hunter Reay & Niki Lauda
- Analyst on Performance Motorsports Network’s “Motorsports Madness”
- Experience on dirt & asphalt ovals, as well as road courses
Athletic Profile
- Daily workouts (Focusing on cardio, arms, shoulders, neck, legs, & core)
- Currently studying to attain NASM personal trainer certification
- Multiple 5K & 10K race wins and accolades
- Multiple cycling events participated in
- Competitive sports participated in: Soccer, tee ball, baseball, basketball, track
& field, cross country, football
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Auto Racing Resume
- 2008
• Champ Kart
- 4 test sessions
- 2009
• Champ Kart
- 20 races, 10 wins, 18 top 5’s, 18 top
10’s, 14 poles
- 1st place in Champ Kart
championship
- 2010
• Champ Kart
- 26 races, 17 wins, 26 top 5’s, 26 top
10’s, 11 poles
- 2nd place in Champ Kart
championship
• Junior Kart
- 1 race, 1 top 5, 1 top 10
- 2011
• Slingshot
- 17 races, 1 top 10, 1 pole
- 2012
• Slingshot
- 18 races, 4 top 5’s 10 top 10’s, 1 pole
- 1 test session
- 8th place in ‘Octoberfest’
championship
- 2013
• Slingshot
- 14 races, 2 wins, 7 top 5’s, 11 top
10’s, 2 poles
- 4th in Slingshot championship
• Champ Kart
- 1 test session
• 3/4 Midget
- 1 test session
- 2014
• Slingshot
- 4 races, 1 top 10
- 2015
• Champ Kart
- 3 races, 1 top 5, 3 top 10’s
• Slingshot
- 2 races, 1 win, 1 top 5, 1 top 10
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Charity Involvement
The Number 30
- Represents 30 million people suffering with
cancers and Multiple Sclerosis
- Hunter’s family has been directly affected by
cancer and MS.
• Aunt is a breast cancer survivor
• Grandmother passed away of lung cancer
• Grandfather passed away of bladder cancer
• Great aunt suffers with MS
Racing 2 Cure
- Non-profit organization based in Belmont, North Carolina, USA
- Helps to support families battling cancers
- Hunter actively interacts with R2C at autograph signings and charitable dinners
- Use racing platform to raise awareness and help raise funds
Current Social Media Reach for Racing 2 Cure:
- Website: www.racing2cure.org
- Facebook Non-Profit Organization page (www.facebook.com/racing2cure): 6,798 Likes
- Twitter (@racing2cure): 2,595 Followers
- Instagram (@racing2cure): 6,288 Followers
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Hunter Smith Racing
About the team
- Professional racing team based in Wantage, New Jersey, USA
- Founded in 2008 by Hunter and Ray Smith
- Competing in Champ Kart racing series since 2009
• First win came with Hunter Smith at Snydersville Raceway in 2009
- Competing in Tobias Slingshot Series since 2011
• First win came with Hunter Smith at Borger’s Raceway in 2013
2016 HSR Schedule
1. April 8: Linda’s Speedway
2. April 23: Mahoning Valley Speedway
3. May 1: Thunder Mountain Speedway
4. May 7: Hamlin Speedway
5. May 11: Oakland Valley Speedway
6. May 24: Accord Speedway
7. May 27: Woodleaf Speedway
8. May 29: Shellhammers Speedway
9. June 8: Action Track USA
10. June 10: Snydersville Raceway
11. June 25: Lanco Speedway
12. July 1: Silo Speedway
13. July 9: Oakland Valley Speedway
14. July 15: Linda’s Speedway
15. July 16: Hamlin Speedway
16. July 17: Penn Can Speedway
17. July 31: Bridgeport Speedway
18. August 5: Linda’s Speedway
19. August 6: Shellhammers Speedway
20. August 8: Reading Fairgrounds
21. August 10: Action Track USA
22. August 12: Selingsgrove Raceway Park
23. August 13: Hamlin Speedway
24. August 16: Action Track USA
25. August 22: West End Fairgrounds
26. September 9: Accord Speedway
27. September 10: Hamlin Speedway
28. October 1: Linda’s Speedway
29. October 8: Five Mile Point Speedway
30. October 15: Mahoning Valley Speedway
31. October 23: Bridgeport Speedway
32. November 4-6: Silo Speedway
HsR
Hunter Smith Racing
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Marketing
Current Social Media Reach for Hunter Smith:
- Website: www.huntersmith-racing.com
- Facebook Athlete Page (www.facebook.com/hsr30): 821 Likes
• Facebook Personal Page (www.facebook.com/huntersmith7): 2,978 Friends
- Twitter (@HSR30): 939 Followers
- Instagram (@HSR30): 1,040 Followers
- Vine (@HSR30): 118 Followers
- Periscope (@HSR30): 89 Followers
- LinkedIn: 2,761 Connections
- YouTube (Hunter Smith Racing): 19 Subscribers
Tangible Marketing
- Print Media, Hero Cards, Brochures, Newsletters, Press Releases, Photos
Viral Marketing
- Websites, Timing, Scoring, & Results online, Social Media Outlets, Videos, Driver/Team
Interviews via Radio & TV, Appearances, Public Speaking, Fan Interaction
- All HSR stories will be published with national exposure on www.racechaseronline.com
Branding
- Racecars, transporter, driver & crew uniforms, helmets, etc.
Hospitality Activation
- Invite your clients and/or customers out to the races
as honorary crew members experiencing what it’s
like to be on the team
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Contact
Hunter Smith
- Phone: 201-919-2120
- Email: [email protected]
Ray Smith
- Phone: 973-670-3125
- Email: [email protected]
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