29¢ eachfor 100 pieces per style
Transcription
29¢ eachfor 100 pieces per style
VIS_0924_RevolutionHalfCov 9/14/07 4:23 PM Page 1 Advertisement M www.visionmonday.com SEPTEMBER 24, 2007 VOL. 21 NO. 11 $15 VIS_0924_RevolutionHalfCov 9/14/07 4:24 PM Page 2 10/1/07 SI ON 10:09 AM MONDA Y Page 1 Oakley/Luxottica transaction had long history: SEC filing T IC ER OP SH IP VI VM_0924COV AL NEWS LE AD page 8 07VH-802 Monday www.visionmonday.com SEPTEMBER 24, 2007 VOL. 21 NO. 11 $15 The Newsmagazine for the Eye Care Industry G FALL’S T N I RE CT I ND D E S PR NEWS Luxottica’s Ilori Makes N.Y. Debut Ilori, Luxottica’s first luxury sunwear store opens in New York’s Soho. page 9 NEWS Product Lines and Launches Revealing the Season’s Must-Haves In Ophthalmic and Sun Forget the crystal balls, star charts and clairvoyants—Vision Monday didn’t need psychics to figure out which eyewear trends are going to be big for fall ’07 because we went right to the source—the retailers. VM spoke with eyewear retailers around the country to see what trends they’re buying, what their customers are asking for and how they’re merchandising it to capitalize on this seasons hottest trends in eyewear. See Page 34. Launching Vision Expo West 2007 ©2007 Kenmark Group. kenmarkoptical.com An inside look at some of the product lines and launches set to debut at Vision Expo West. For more Expo coverage, see the Preview section starting on Page 22. page 46 NEWS • After the vote by shareholders, Bausch & Lomb goes private. page 8 • VSP makes investment in outside lab, adds Perfect Optics. page 10 • World Sight Day set for Oct. 11. page 20 9/13/07 1:07 PM Page 1 INTRODUCING... ©2007 Marchon Eyewear, Inc. Style: Ventana 600 VIS_0924_MarchonVentana 9/11/07 3:53 PM Page 1 Envision Your Rewards Armored car transport... SHA-ADF-VMO-100907 VIS_0924_Shamir Dream Big. Sell Shamir. Earn Cash. With Shamir’s ReCreating Perfect Vision® Rewards Program your dreams are always within reach, no matter how big! From July 1st to December 31st 2007, earn cash by dispensing Shamir premium PALs. Your monthly check just might warrant the need for your own personal entourage (or maybe just a part-time assistant). 1 million pairs Private theme park... It’s simple - to start earning cash simply dispense a minimum of 15 pairs of any combination of Shamir lenses in one calendar month. No need to worry about tracking your activity, it will be tracked automatically through your lab’s monthly usage reports. ENROLL TODAY! (877) 514-8330 or www.2007rcpv.com 6 12 15 REWARD REWARD REWARD 7 million pairs Personal entourage... RCPV Rewards Program Call Toll Free (877) 514-8330 www.2007rcpv.com • www.shamirlens.com ReCreating Perfect Vision® 100,000 pairs VIS_0924_Hoya 9/10/07 10:30 AM Page 1 We’ve made it easy to share the vision ® Introducing HOYALUX iD LifeStyle ™ HOYA introduces the newest innovation in HOYA Free-Form™ Design Technology. New HOYALUX iD LifeStyle, with award-winning Integrated Double-Surface Technology, now makes it easy for more people to share the vision. HOYA Free-Form™ Design Technology Exceptional vision, made possible by: • HOYALUX iD™ technology that separates the performance of the front and back surfaces • Standardized vertical progression on the front surface • Customized horizontal progression on the back surface for wider visual zones • Balanced View Control Technology that integrates the two lens surfaces and eliminates swimming sensations HOYALUX iD LifeStyle Progressive lenses are available in two designs: HOYALUX iD LifeStyle: 18mm minimum fitting height HOYALUX iD LifeStyle cd™: 14mm minimum fitting height To learn more, call your HOYA representative or authorized distributor today. HOYA Progressive Technology — beyond wavefront. hoyavision.com Earn points through: HOYA Honors Program Automatically includes: HOYA SUPER HiVision Available in the following material options: HILUX 1.50 HOYA Phoenix EYNOA 1.67 © 2007 HOYA Corporation. All Rights Reserved. HOYALUX is a registered trademark and iD LifeStyle, iD, HOYA Free-Form, iD LifeStyle cd, HOYA Honors Program, SUPER HiVision, Hilux, Phoenix and EYNOA are trademarks of HOYA Corporation. Trivex is a trademark of PPG Industries, Inc. VM 0924TOC 10/1/07 IO N MON DA Page 5 Y V IS 10:10 AM www.visionmonday.com VISION MONDAY/SEPTEMBER 24, 2007 5 C RS TI HI P OP AL THIS MONTH IN VM NEW S LEA DE EDITOR’S NOTE IN THIS ISSUE Explaining ‘Value,’ Regardless of the Price News Fenway Partners’ $340 M acquisition of 1-800 Contacts closes . . . . . . . . . . . .10 Lerner creates company to consult on technology and intellectual property . . . . .12 Carl Moore, president of ABB-Con-Cise retires . . . . . . . . . . . . . . . . . . . . . . . . .16 Carl Zeiss Sunlens extends sun ranges with new technologies . . . . . . . . . . .21 12 Scene & Heard Sàfilo supports Special Olympics with ‘Opening Eyes’ . . . . . . . . . . . . . . . . .30 ClearVision Optical celebrates with Cole Haan Eyewear . . . . . . . . . . . . .32 Exam Lanes VSP set to launch ads for direct-to-consumer plan . . . . . . . . . . . . . . . . . . . . .38 21 Retail Dispensary Launches Sàfilo bows Banana Republic Ophthalmic collection . . . . . . . . . . . . . . . . . . . . . .46 Marchon unleases Ventana at Expo West . . . . . . . . . . . . . . . . . . . . . . . . . .48 Couteur Designs unveils Dana Buchman Vision . . . . . . . . . . . . . . . . . . . . . . . . .52 OptiSource releases versatile ‘MultiMeter’ . . . . . . . . . . . . . . . . . . .54 Ray Ban intros the Youth collection . .56 Optylux launches Été collection . .60 AIT to debut the Center, patient measurement system . . . . . . . . . . . . . . . . .66 Indo intros ‘Free-form Solutions’ program . . . . . . . . . . . . . . . . . . . . . . .68 Nouveau presents Jacob Jensen Eyewear . . . . . . . . . . . . . . . . . . . . . . .71 Columns F.Y.Eye: Francisco Costa . . . . . . . . .70 30 32 ”The fall season is now well underway as customers have moved into high gear after the summer. There’s a little skittishness in the business news media about interest rates and a housing slowdown, the political climate Marge Axelrad and the war, all of which are Editorial Director affecting the general economy. But optical and eyecare continue to do well in terms of business, from what we’re hearing, in part, because there’s much new in the category to draw consumers in, because consumers are responding to new eyewear styling and new lens options. Contact lens wear continues to be up, for full or part-time wear, and this is influencing sales of sunwear, too. Lately, there’s been talk of how the optical business is moving in two directions, toward the highend and toward the lower-priced sphere, with the middle or moderate ground the toughest. To some extent, that’s true when it applies to the need for optical retailers, particularly independent eyecare professionals and solid regional-leader mid-sized chains, to be sure to choose a WHAT’S ONLINE Extra Inside the Lab Robertson Optical offers ‘Boot Camps’ for ECPs . . . . . . . . . . . . . . . . . . . . . .75 46 Visionmonday.com VMail EXTRA VM Archives OptiStock 60 Visit our new site, completely redesigned, reorganized with search by rank or date, new navigation and exclusive “On the Web” stories and up-to-date industry news. Be ‘in the know.’ Subscribe to this e-news service. Twice a week plus “Breaking News” in HTML. Your subscription lets you access visionmonday.com features and archives. As a VMail EXTRA subscriber, search beyond the Current and Last Issues of VM to review and access thousands of VM news stories, special reports and company profiles. For the latest stock quotes, financial and investment news for publicly traded vision care companies, go to www.visionmonday.com and click on the OptiStock button on the left. Business Essentials Reducing employee turnover . . . . .80 Balance Sheet CooperVision sees operating loss for 3Q .84 Editorial Optical’s Merger Mania . . . . . . . . . .82 In Their Own Words: VCA programs helps grow ECPs practices . . . . . . . .82 market position that they can stick to and communicate it clearly in their stores, their marketing, and their dispensing. In other respects, the diverse range of new product, style, technology and inventiveness at all price points is a strength of our market. There is not a problem in having too many choices; there’s a problem when the choices aren’t explained or defined, at both the high, middle or low end, so that a person can know which choice works best for them. ‘Value’ has always been a tricky word, used as a euphemism or substitute for everything from ‘inexpensive’ to ‘plain.’ But today there’s the ‘other’ meaning of the word, which can stand for ‘significance,’ or ‘meaning’ or ‘worth’ and it can apply to the price of a thing or the other attributes that it brings to the user, wearer, purchaser. As astute optical retailers and eyecare professionals assess their selections, inventories, which lines to add, which collections to expand and which to move away from, this is a good climate in which to redefine ‘value’—for your bottom line, for your positioning, for your customers and patients. ■■ www.dacvision.com USA Toll-Free Phone: 800.800.1550 USA Toll-Free Fax: 800.421.3398 Phone: 972.677.2700 Fax: 972.677.2800 VIS_0924_YoungerSpread 9/10/07 11:29 AM Page 1 “Drivewear has improved my driving on the highway and the fairway.” “Drivewear is the best tip I got all year. Pretty smart idea.” For Drivers So advanced they even activate behind the windshield, For more helpful information for your patients, look for the Drivewear®, Activated by Transitions™ provides drivers with Drivewear Owner’s Manual with each prescription. Patients the best visual acuity for the driving task. Drivewear cuts can register their purchase, receive a free keychain and glare and bright sunlight; the changing color of the lens enter the Drivewear Sweepstakes to win great prizes! enhances vision in overcast, sunny and all daylight driving and outdoor conditions. Combining NuPolar® polarization and Transitions™ Photochromic Technology, these lenses make the driving task safer and more comfortable for all your patients. Available in single vision and Image® progressive lenses Drivewear, NuPolar and Image are registered trademarks of Younger Optics, Torrance CA. Transitions and the swirl are registered trademarks, and Activated by Transitions is a trademark of Transitions Optical, Inc. VIS_0924_YoungerSpread 9/10/07 11:30 AM Page 2 “A quick response is very important to me.” “So comfortable! And protecting my eyes protects my kids.” Of All Kinds And All Kinds of Optical Professionals: Robert Glass, OD, Costa Mesa CA: “Stunning contrast sensitivity improvement in the car. Cuts right through the smog and haze, while allowing enough light for comfortable, clear vision. And it really does adjust for lighting conditions.” Visit www.drivewearlens.com to order free in-office materials. And go to “Contact Us” to let us know what kind of drivers you are putting in Drivewear! Dan Warner, Optician, Newark NY: “Overall they are exceptionally useful and effective driving lenses. They do respond to changing light conditions.” Alan Greenhill, OD, Melbourne Australia: “When Image Drivewear lenses were launched we contacted patients who had expressed interest in progressives. By far, the majority decided to order them and in the months since their release we have heard nothing but praise.” Janet Benjamin, President, Laramy K Optical: “Drivewear is a like a pair of old jeans, they’re so comfortable! And the contrast is phenomenal. Sharpens in all conditions: we’ve had rain, fog and even a little sunshine!” Drive Smart. Drive Safe. ® 10/1/07 10:10 AM Page 8 NEW S LEA Y www.visionmonday.com OP IN THE NEWS DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 8 IO N V IS C AL RS 0924_NEWS_8 DE NEWS VIEWS Luxottica/Oakley Transaction Had Long History: SEC Filing FOOTHILL RANCH, Calif.—As Luxottica Group’s acquisition of Oakley moves toward completion, expected to be by year-end, a recent filing by Oakley with the Securities and Exchange Commission (SEC) reveals that discussions leading to the two companies’ agreement to merge went on for more than a year before the official announcement in June. According to a preliminary proxy statement filed by Oakley on Sept. 7, sat down with Luxottica CEO Andrea Guerra and chief financial officer Enrico Cavatorta in Henderson, Nev., “to discuss Luxottica’s interest in an expanded business relationship with Oakley, including, possibly, a merger.” According to the SEC filing, Jannard indicated then that “for discussion of any such expanded relationship to proceed,” he would first like to meet with Leonardo Del Vecchio, chairman of the board and majority shareholder of Luxottica, personally. “Discussions leading to the two So on June 26 in Milan, “Messrs. Jancompanies’ agreement to merge nard and Olivet met went on for more than a year with Messrs. Del Vecchio, Guerra and before the official announcement Cavatorta…to discuss in June.” informally the historiOakley’s chairman, Jim Jannard, was cal relationship between the two comfirst contacted on April 13, 2006, by a panies.” representative of Rothschild, Luxottica’s One month later, Luxottica and Oakfinancial advisor, “to inform [Jannard] of ley signed a confidentiality agreement Luxottica’s potential interest in holding allowing Luxottica to explore Oakley’s discussions with Oakley and to discuss operations. setting up a meeting.” On Dec. 5, 2006, Oakley received a Jannard and Oakley’s chief execu- non-binding indication of interest from tive officer, Scott Olivet, subsequently Luxottica offering to acquire Oakley’s met with a Rothschild representative stock for $12.20 to $15.60 per share in here on May 19, 2006, to discuss a pos- cash plus a stock consideration that took sible deal. Not quite three weeks later, the total value of the offer to $22.34 to on June 6, the two Oakley executives $23.71 per share. After more than six Marcolin Posts First-Half Loss Despite Strong Sales Increase MILAN—Because of losses in its Cébé “sport” division, Marcolin Group had a net loss of €2 million in this year’s first half, despite a 25.7 percent (up 28 percent at constant currency rates) increase in sales, to €104 million. The company attributed the sales growth “to the good performance of all the product lines, with especially good results in the Tom Ford Eyewear, Montblanc Eyewear and Roberto Cavalli Eyewear brands.” The Cébé division had a net loss of €7 million in the first six months of this year. In the half, Marcolin’s sales in U.S., which represented 21.4 percent of its total volume in the period, rose 9.9 percent to €22.2 million. In this year’s second quarter, Marcolin had a net loss of €4.3 million, compared to a €1.8 million loss in last year’s Q2. Sales for the period were €50.3 million, up from €41.9 million in 2006’s second quarter. Looking ahead, a company announcement said, “With the sole exception of the ‘sport’ division [Cébé], where the difficulties encountered in 2006 and in the first half of 2007 continue, the year 2007 is expected to be marked by an increase in revenue and profit with respect to a year earlier, while considering the effect of seasonality that will include higher sales and profits in the first six months of the year.” Said Marcolin general manager Antonio Bortuzzo, “The exceptional sales figures confirm the group’s ability to consolidate its presence on the market; significant progress in the luxury segment attests to the style and quality of Marcolin products. Management is determined to solve the problem represented by the subsidiary, Cébé, which in the past two years has negatively affected otherwise overall positive results.” ■■ months of negotiations, Luxottica’s final offer for Oakley was agreed upon at $29.30 in cash—for a total value of $2.1 billion—and the acquisition was announced. The deal is still going through the required regulatory hurdles worldwide. Clearance was obtained in Germany Aug. 28; at presstime, the two companies were still awaiting necessary approvals in Australia, South Africa and the U.K. —Cathy Ciccolella After the Vote, B&L Goes Private ROCHESTER, N.Y.—With Bausch & Lomb’s (B&L) shareholders scheduled to vote on the company’s acquisition by private equity firm Warburg Pincus on Sept. 21, B&L continued to urge acceptance of the deal right up to the end. One week before the special meeting to vote on the transaction, B&L announced that four independent proxy advisory firms had endorsed the proposed deal. According to B&L, the four—Institutional Shareholder Services, Egan-Jones Proxy Services, Glass Lewis & Co. and PROXY Governance—each recommended that B&L’s shareholders vote for the proposed $3.7 billion transaction, through which Warburg Pincus will acquire B&L for $65 cash per share. B&L’s board of directors had consis- tently recommended a favorable vote on the acquisition, even when competitor Advanced Medical Optics (AMO) came through on July 5—after the agreement with Warburg Pincus was announced in May—with what looked on paper to be a higher, although not all-cash, offer. B&L and AMO went back and forth on terms of AMO’s bid until AMO finally withdrew its offer less than a month later, amid charges by James Mazzo, AMO’s chairman, president and chief executive officer, that B&L was holding his company’s bid to a different standard than the Warburg Pincus offer. If, as expected B&L’s stockholders voted in favor of the Warburg Pincus deal at the Sept. 21 meeting, B&L would immediately become a privately owned company. ■■ Signature Reports Q3 Profit, Gets $4.8M Credit Facility INGLEWOOD, Calif.—Signature Eyewear reported its 11th consecutive profitable quarter for the period ended July 31. This month the company also secured a 30-month, $4.8 million revolving line of credit with Comerica Bank, to replace Signature’s term loans with Home Loan Investment. In Q3, Signature’s net income was $256,000, up from $230,000 in last year’s third quarter. Net sales for the period reached $6.2 million, up 8.5 percent. In the first nine months of fiscal 2007, Signature had net income of $924,000, up from $656,000 in last year’s first nine months. Sales rose 8.6 percent in the period, to $18.6 million. “Our net sales were higher as a result of an increase in net sales of bebe eyes and Nicole Miller Eyewear; net sales in 2007 were positively affected by the introduction of Cutter & Buck Eyewear in October 2006 and the launch of the Nicole Miller Luxury Collection in January 2007,” noted Michael Prince, Signature’s chief exec- utive officer. “We also experienced growth in international and domestic chain sales.” The gain in net income “was due in part to increases of $15,000 and $151,000 in benefit of income taxes for the 2007 quarter and 2007 nine months, respectively, as compared to the comparable periods of 2006,” according to Signature’s 10Q form for the period, filed on Sept. 14 with the Securities and Exchange Commission. Signature’s new line of credit matures on Feb. 28, 2010. Prince said, the credit line should produce “significant interest expense savings during the coming fiscal year.” He added, “The facility will have a positive impact on our liquidity, as it provides us greater borrowing capacity at a lower cost and provides working capital for growth. Following the Home Loan Investment Corporation payoff, our borrowing capacity under the Comerica Bank facility is approximately $900,000.” ■■ 0924_NEWS_9 IO N MON DA 10:11 AM Page 9 Y V IS 10/1/07 www.visionmonday.com VISION MONDAY/SEPTEMBER 24, 2007 9 C RS TI HI P OP AL IN THE NEWS NEW S LEA DE NEWS VIEWS Ilori, Luxottica’s First Luxury Sunwear Store Opens By Marge Axelrad Editorial Director NEW YORK—Luxottica Group’s (NYSE:LUX) new customer-serviceoriented sunwear-only store, Ilori, opened its doors in the upscale Soho area here on Sept. 15. In approximately 2,400 sq. ft. on its main level, Ilori showcases selected sunwear styles from 38 different collections, including both non-Luxottica and Luxottica brands. Collection branding, with notations for “exclusive editions” at Ilori, is discreet, limited to small name plaques for brands, while the overall space and approach emphasizes the Ilori brand, trends and environmental theme. This season, that theme is based on fire and heat, “inspired by the solstice,” pointed out Michael Hansen, vice president and general manager, who gave an exclusive tour of the new space to VM.. The main floor, using white and gilded walls, and Ilori’s signature colors of aubergine or eggplant plus lime green accents, also features multiple video images of the fire theme projected on walls, specially commisioned art sculptures and a range of illuminated frames and accessory items in the store designed by Craig Nealy Architects, who are known for their work with the Louis Vuitton and other luxury retail stores. No sunwear is displayed in the windows. Downstairs is another 1,000-plussquare foot VIP area, a lounge for private fitting sessions and special events and trunk shows, which will be a major initiative at Ilori, Hansen said. Ilori’s Michael Hansen, VP and general manager, in the new Soho store. Behind him, the season’s “fire” theme highlights the trend wall, which focuses on eggplant/aubergine/ purple sunglass styles from a range of upscale brands. The Soho store’s main floor features subtly labeled collections. At the rear of the store, set off by gold leaf paint, are a selection of “elevated” brands, including Chanel, Bulgari, Tom Ford, Gold & Wood and others. (Right) imge videos can be projected over additional displays. (Top) An artist’s rendering of a phoenix rising, is part of the ‘fire’ theme for Ilori’s Spring Street window. (Bottom) at the left of the entrance are graphics which discuss the theme and philosophy of the store. Retail prices for sunwear sold in the new stores will climb from an opening point of about $200 up to special items as high as $10,000. The company has no specific plans to offer Rx sun lenses at Ilori, although such lenses might be made available as a customer service, Hansen said. Sales associates, called “stylists,” will help customers who are encouraged to access and try on sunglasses on the primarily open shelving and displays; just a few collections, those with precious metals and gems, are kept under glass. Full-length, three-sided mirrors, throughout the store, encourage customers to see sunwear in the larger view. “Ilori,” which is an African word for “special treasure,” is a new concept initiative for Luxottica Retail’s sun division, and the Soho location will be followed by another flagship on Los Angeles’ Rodeo Drive plus six additional boutiques in Maui and Honolulu, Hawaii, Carmel, San Diego and San Francisco, Calif., Chicago, Ill., Short Hills, N.J., Philadelphia, Pa. and San Juan, Puerto Rico by the end of the year. Said Hansen, “All of the frames in Ilori are part of our curation of collections. Eyewear is a treasure and we want to elevate our customers’ perceptions of it to a new level.” A special Ilori concept/positioning book states, “Indulgence is back. People are now becoming connoisseurs of luxury and they’re not just shopping, they’re seeking experience. As the retail landscape begins to look more and more uniform, people are searching out the small, the true and the exclusive. This is driving an explosion among premium accessories. Sunglasses are expected to be next.” Hansen noted, “Ilori’s target customer is female, thirty-something, or, that’s how she feels. She’s affluent, fashion-forward, wants the latest, wants to treat herself and is not afraid to look fabulous.” Hansen, who previously headed business development for Sunglass Hut, is vice president and general manager of Ilori, reporting to Jack Kraus, VP of Luxottica Retail’s sunwear division. Ilori has its own marketing and buying team. Luxottica executives have said the company’s goal is to open from 100 to 150 Ilori stores in the U.S. within three years. They also did not rule out the possibility of taking the concept beyond the U.S. eventually. ■■ 10/1/07 10:12 AM Page 10 NEW S LEA Y www.visionmonday.com OP IN THE NEWS DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 10 IO N V IS C AL RS 0924_NEWS_10 DE NEWS VIEWS VSP Makes First Investment in Outside Lab, Adds Perfect Optics RANCHO CORDOVA, Calif.—VSP Vision Care recently made a minority investment in Perfect Optics, the optical laboratory near San Diego. The move marks the first time the managed-vision giant has invested in an outside lab. Perfect Optics is now part of VSP’s 286-lab contract network. VSP also has large, wholly owned optical labs in nearby Sacramento and in Columbus, Ohio. Rob Lynch, VSP’s president and chief executive officer, said the investment in Perfect Optics “represents a further step to enhance our contract lab network and deliver the highest quality, best service experience to our clients, doctors and members.” Lynch told VM VSP may make similar investments in the future. “We’re always looking for ways to strengthen the private-practice eyecare delivery system, and we continue to look to develop stronger and deeper relationships with others that work with private practitioners,” he said. Perfect Optics was established last year by managing partners Warren Meyer and Matt Schmidt-Wetekam— who will continue to manage its operations—in conjunction with Carl Zeiss Vision, also a minority owner in the lab. Carl Zeiss Vision has been an investor in Perfect Optics since its inception, according to Schmidt-Wetekam. The lab is one of the first in the U.S. to use FreeForm digital surfacing technology, producing personalized progressive lenses onsite, according to VSP. Perfect Optics also offers lens coatings such as Teflon Clear Coat as well as Zeiss anti-reflective coatings. Said Meyer, “Perfect Optics looks forward to delivering cutting-edge optical products and services to VSP doctors and members nationwide.” Fred Howard, Carl Zeiss Vision’s president, the Americas, noted, “Perfect Optics will continue to be a center of excellence for service and innovation. Going forward, we will be able to accelerate our plans as we strive to exceed the requirements of our many partners.” For more on VSP’s latest news, see the related article on page 38. ■■ Shopko Plans Another Shopko Express Store With Optical Department GREEN BAY, Wis.—More than three years after launching its first three Shopko Express stores, discount chain Shopko plans to open two additional Shopko Express stores—one with an optical department—in mid-2008. The two new Shopko Express locations will be in Appleton and Buchanan, Wis.; the Buchanan store will house a company-owned Shopko Eyecare Center. Shopko Express is a neighborhood drugstore concept that was launched by Shopko in January 2005, with three locations in Howard, Ledgeview and Port Washington, Wis. The Howard Shopko Express contains an optical department. Shopko currently operates 131 Eyecare Centers in its Shopko discount stores and the Shopko Express. ■■ Fenway Partners’ $340M Acquisition of 1-800 Contacts Closes, Taking Firm Private DRAPER, Utah—As expected, earlier this month shareholders of 1-800 Contacts voted to approve the company’s acquisition by affiliates of Fenway partners, taking the contact-lens retailer private as of Sept. 6. 1-800 Contacts had previously traded on the Nasdaq exchange under the symbol CTAC. The acquisition—valued at just under $340 million, or $24.25 per share— was first announced in early June. Shortly thereafter, 1-800 Contacts sold its ClearLab contact lens business in two parts: ClearLab’s manufacturing, distribution and customer support operations were sold to Mi Gwang Contact Lens, a Korean-based contact lens manufacturer, and ClearLab’s flat pack technology and other intellectual property went to Japanese contact lens manufacturer Menicon in a separate deal. ■■ Ophthalmic Imaging Systems Signs Pact to Acquire MediVision SACRAMENTO, Calif.—Digital imaging manufacturer Ophthalmic Imaging Systems (OTC BB: OISI) has signed a non-binding agreement to acquire Israel-based MediVision Medical Imaging, majority shareholder in OIS. Under the terms of the proposed agreement, MediVision’s outstanding shares will be converted into shares of OIS common stock at a yet-to-be-determined ratio; also, outstanding options and warrants to purchase MediVision shares will be converted into options or warrants to purchase shares of OIS common stock. Once the acquisition is completed, MediVision will operate as a wholly owned subsidiary of OIS. The deal will require approval from both companies’ shareholders before the acquisition can be finalized. MediVision, based in Yokneam Elit, Israel, acquired a majority stake in OIS in July 2000. ■■ Seiko Optical Products Sets ‘The Customized Solution’ National Promotion for ECPs MAHWAH, N.J.—Seiko Optical Products of America, in partnership with Transitions Optical Inc, has launched “The Customized Solution,” a national promotion featuring Succeed Internal Free-Form Progressive Addition Lenses, and Transitions Lenses. Craig Fahan, advertising manager for Seiko Optical stated, “Seiko Succeed lenses utilize patented 100% back surface technology, and are customized for each patient. And now, through Dec. 31, 2007, ECPs can earn points in our Customized Solution promotion, and redeem those points or a variety of great merchandise. ECPs need to register online at www.seikorewards.com and purchase Succeed lenses from any authorized Seiko Succeed Manufacturing or Distributing Partner Lab.” To find a list of authorized labs, visit www.seikoeyewear.com. ■■ © mikli diffusion france 2006-2007 - www.mikli.com m/m is still mikli, with 2 m’s, it means twice as much desire, choice, colors and provocation! showing at vision expo west the suites at the venetian suite # 35-209 call for an appointment 1800-829-8032 VIS_0924_Serengeti 9/13/07 1:36 PM Page 1 WE SEE: A FAINT LINE BETWEEN SPORT AND LIFE. AND A CLEAR WAY TO ENHANCE BOTH. Through advanced technology, our prescription program offers a precise fit and wide, clear vision all the way to the periphery. Even in the most progressive Bollé styles. So you can see every detail. Whether you’re in the middle of a game, or just hanging out. Stop by the Bollé Booth #19043 at Vision West (10/4-10/6) and ask about our Dealer Promotion. FOR SPORT. FOR LIFE. ©2007 B.O.P. ®, ™ denote trademarks of B.O.P. 0924_NEWS_12 10/1/07 10:13 AM Page 12 12 IN THE NEWS NEWS VIEWS Lerner Creates Company to Consult on Technology Efforts NEW YORK—Ira Lerner, a marketing executive with experience in the eyewear arena, has formed ISL Technologies, LLC. The new company is specifically focused on representing inventors in the eyewear industry, including inventors of frame and lens technologies, software technologies and all related technologies for the eyewear industry. Lerner has worked with patented technology and intellectual property rights for more than 30 years, beginning with trademarks in advertising. As creative director for Marchon in the early ’90s, he helped market Flexon frames and later worked with many of the inventors of the early patents for magnetic eyewear. In the mid ’90s, Lerner launched Takumi Eyewear, a magnetic clip collection, in the U.S. Viva International’s PURE Eyewear, a new rimless system that requires no drilling or notching, is the first optical invention to be marketed by ISL Technologies, who with two other inventors developed the PURE system and then negotiated the licensing deal with Viva. Lerner says the objective of his company is to work with inventors to devel- Ira Lerner op their technology and protect their intellectual property rights. “Our ultimate goal is to license or sell the technology we develop and ensure inventors are compensated properly for their innovations and vision,” Lerner said. “We want to work with each inventor to help commercialize his or her ideas while protecting the invention and bringing it to market.” ISL Technologies is currently working with some of the top inventors in the eyewear industry. —Gloria Nicola Neostyle Establishes New U.S. Company Bob Lawson Fusion-eyewear.com 888.343.8746 Vision Expo West Booth # G 2 1 0 0 5 Territories available BRADENTON, Fla.—Neostyle GmbH, the German eyewear manufacturer, has established a new U.S. company, Neostyle USA, to distribute its products in the U.S. The change became effective Sept. 1. The new company, to be based here and managed by Bob Lawson, general manager, promises a “smooth transition” following the transfer of business from California-based Neostyle Eyewear Corp, headed by Helmuth Igel, who had distributed Neostyle in this country for 37 years. Sandra Nufer, Neostyle GmbH’s marketing director, and daughter of Neostyle founder, Walter Nufer, and Andreas Duennbiers, Neostyle GmbH president, are working closely with Lawson and plan to introduce an even wider range of products to the American market. Lawson told VM,, “This re-organization is bringing new life to the optical world. Direct sales representatives will fill territories throughout the country. With the debut of 46 styles in three collections and over 130 colors, we will launch our new intiative at Vision Expo West this October.” The company added, “Neostyle is committed to a clear corporate message, delivering personality eyewear to the customer through innovation and quality, themes strongly associated with the business since its inception and stands on the same principal of superior customer service provided for the past 47 years.” Contacted by VM, Helmuth and Helga Igel and their son, Helmut Igel, Jr., said they “thank their customers for their support and loyalty for the past 37 years.” Igel, Jr. formed a new company, Optylux, which distributes the Flair and Ete eyewear collections, earlier this year. —Marge Axelrad 9/13/07 1:24 PM © 2 0 07 C a l v i n K l e i n , I n c . P r o d u c e d a n d d i s t r i b u t e d e xc l u s i v e l y by M a r c h o n E yewe a r, I n c . S t y l e : 6 9 9 VIS_0924_MarchonCK Page 1 VIS_0521_VisionEase 5/9/07 1:41 PM Page 1 VIS_0521_VisionEase 5/9/07 1:41 PM Page 2 10/1/07 10:13 AM Page 16 NEW S LEA Y www.visionmonday.com OP IN THE NEWS DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 16 IO N V IS C AL RS 0924_NEWS_16 DE NEWS VIEWS Carl Moore, President of ABB-Con-Cise Retires SAN LEANDRO, Calif.—Carl Moore, president of ABB-Con-Cise announced his retirement earlier this month after 48 years of building one of the leading distributors of name brand contact lenses. Since the 1960’s, Moore was involved with the design, manufacturing and distribution of hard contact lenses that could only be worn for short periods of time to the technologically advanced extended wear and bifocal lenses available today. Moore was president of the Contact Lens Manufacturer’s Association, a board member of the Contact Lens Society of America and was a founding member of the Contact Lens Council. He was also an associate member of the Contact Lens Association of Ophthalmologists and served on the board of the Pacific Coast Contact Lens Society. Moore’s credentials also include Honored Fellow Status in the Contact Lens Society of America and Fellow of the National Academy of Opticians. He received the two highest honors awarded by the CLMA: the Dr. Josef Dallos and the Leonardo Da Vinci awards signify major contributions to the industry and mankind. Moore will continue on as a significant shareholder in the company, according to ABB-Con-Cise. In addition to his role at ABB-ConCise, he was also president of Primary Eyecare Network (PEN), a practice management group for independent optometrists. Moore was instrumental in the ongoing success of PEN’s Education Program and was the visionary for Preserving Independent Optometry (PIO), a program designed to help independent optometrists expand their practice and plan an exit strategy for the future. This March will mark the third bi-annual PIO program. According to Rob Zielinski, partner with Southern California-based private equity firm Riordan, Lewis & Haden, “Carl Moore was a great leader and inspiration to the entire contact lens industry. His career serves as a case time with my family,” said Moore. “I will greatly miss the team of talented study for others to follow.” ABB-Con-Cise CEO Angel Alvarez professionals and technicians we have at said, “Carl Moore has been a primary ABB-Con-Cise, and the wonderful clients we serve on a daily force in the contact lens basis. I know the compaindustry and will be ny is in good hands and missed. We wish him well will continue to grow into in retirement.” the future,” said Moore. “Carl has been a In April of this year, tremendous mentor, partcontact lens distributors ner and friend,” said ABB Optical and ConLynda Baker, 42-year colCise merged their operaleague and executive tions, combining all their vice president with ABBassets in the formation of Con-Cise. “He has proa single distribution comfoundly touched every pany. The new entity, corner of the contact lens Carl Moore known as ABB-Con-Cise business. Simply put, is the largest contact lens there would not have been a thriving contact lens industry distributor in the U.S., serving more that we know today without Carl than 15,000 accounts representing nearly two thirds of independent eyecare Moore,” Baker said. “I am looking forward to retirement professionals and accounting for approxand enjoying my outside interests; rac- imately 40% of distributor sales of soft ing cars, traveling, golf and spending lenses, according to ABB-Con-Cise. ■■ Opsales, Inc. Signs Eyewear Agreement With Old Harbor Outfitters We Can Take You to the Next Level of Business If you’ve ever dreamed of being your own boss or you’re someone who owns an existing business and wants the benefits of belonging to a national chain, NOW IS YOUR CHANCE. This opportunity allows you to: • Receive dramatic savings through significant company buying power. • Benefit from national and regional cooperative advertising. • Experience ease of operation through a comprehensive business operating system. • Utilize customer-generating activities that build traffic and increase profits. • Participate in point-of-sale customer retention programs. • Participate in exclusive group vision plans. Call Scott Finn today at 1-800-856-9664 to learn more about a franchising opportunity with Sterling Optical. www.sterlingoptical.com Offer code V7E09. ISLAND PARK, N.Y.—Opsales, Inc., the New York-based manufacturer of polarized optical products and sunglasses, has signed a global licensing agreement with New England’s Old Harbor Outfitters (OHO) to create a new line of high-performance eyewear that features “Beneath the Surface” technology. The new sunglasses will be sold under the Old Harbor Outfitters brand and will be introduced in Spring 2008. “Our ‘Beneath the Surface’ technology will bring sport fishing to a new level,” said Opsales, Inc. president Jerry Bedingfield. “Our new line is designed to remove surface glare, reduce eye fatigue, and provide essential sun protection from reflected light. OHO Sunglasses will be essential for serious anglers.” OHO, which launched in 2006, manufactures high-performance, feature-rich apparel, bags and fishing gear. The company’s policy is to only introduce products which incorporate the highest grade of materials that can take the punishment of extensive sea-testing by its team of sport fishing captains. This agreement marks OHO’s first entry into premium, branded sunglasses for men and women. ■■ National Optronics Names Atchison VP of Sales and Marketing CHARLOTTESVILLE, Va.—National Optronics, a subsidiary of Essilor Instruments, has made several recent additions to its management team. The Charlottesville-based company has appointed Kurt Atchison vice president of sales and marketing. In this newly created position, he will also be responsible for technical and customer service. Atchison, formerly with Satisloh, is an optical industry veteran with extensive experience in the lens pro- cessing equipment field. Michael Bruno will fill the role of national sales manager. He is also an industry veteran, having worked primarily with Vision-Ease and Carl Zeiss Optical. Also joining National Optronics is Kevin Paddy, who will initially serve as product manager. Prior to joining the company, he worked for the past nine years in optical machinery area with Satisloh. ■■ 0924_NEWS_17 IO N MON DA 10:14 AM Page 17 Y V IS 10/1/07 www.visionmonday.com VISION MONDAY/SEPTEMBER 24, 2007 17 C RS TI HI P OP AL IN THE NEWS NEW S LEA DE NEWS VIEWS Hoya Announces ‘My Big Fat Greek Hoya Getaway’ Winners LEWISVILLE, Texas—Hoya Vision Care, North America has announced the winners of its “My Big Fat Greek Hoya Getaway” sweepstakes. In the company’s biggest giveaway ever, 40 eyecare professionals and five distributor winners will travel in October on an all- expense paid, nine-day getaway for two to Greece. “We are thrilled with the level of participation in this promotion,” said Steve Koufos, vice president of marketing and strategic planning. “Between February and May, eyecare professionals who sold Richard Soden, OD, Named VP at SUNY College of Optometry NEW YORK--Richard Soden, OD, was recently named vice president for clinical affairs at the SUNY College of Optometry. In his new role, Soden oversees the operations of the University Optometric Center, the college’s patient-care enterprise. Soden, who has 25 years’ experience in clinical practice and optomet- ric education, is a 1979 graduate of the college. He has been associate chief of optometry service at the VA Medical Center in Northport, N.Y., and has a private practice in Lake Ronkonkoma, N.Y. Soden is also a former president of the New York State Optometric Association. ■■ Gerber Coburn Sells Innovations Lab Software to Ocuco Inc. SOUTH WINDSOR, Conn.—Gerber Coburn has sold its Innovations lab software product to Ocuco, Inc. a wholly-owned U.S. subsidiary of Ocuco Ltd., a leading U.K.-based ophthalmic software development company. Gerber Coburn, based here, will continue to sell and distribute the product globally. Ocuco Inc. has contracted with CC Systems to provide support and service of Innovations software in the Americas. Under terms of the agreement, Robert Shanbaum, former director of software development at Gerber Coburn, will become president of Ocuco Inc. Shanbaum will work with CC Systems and Gerber Coburn to ensure a smooth transition of service. In addition to providing Innovations service and support in the Americas, CC Systems will train Ocuco’s staff to provide service and support outside North America. Gerber Coburn and CC Systems will continue to distribute Innovations software worldwide together with Ocuco. ■■ Marinelli Named President, CEO of Allison USA PADOVA, Italy—Pierluigi Marinelli has been appointed president and CEO of Allison USA. At the beginning of this year, Marinelli was appointed executive vice president of the company, one of the main subsidiaries of the Italian-based Allison group. “This important nomination represents a big step forward for the development of the American market for which we are seeing a positive trend since the beginning of this year,” according to Silvio Vecellio Reane, president and CEO of Allison S.p.A. ■■ At Allison’s HQ in Italy, Pierluigi Marinelli, right, with Allison’s president and CEO, Silvio Vecellio Reane. qualifying Hoyalux progressive lenses or Ohio; Wilmer Vision Center, Baltimore, qualifying Hoya anti-reflective coatings Md.; Clark Appler Opt, Towson, Md.; were eligible to enter and win the draw- Dr. George Pegram, OD, Chesapeake, ing for the Greek getaway or other Va.; Mid-City Opticians, N. Tonawanprizes. We are excited to award this trip da, N.Y.; Professional Eye Associates, to our customers.” Mt. Pocono, Pa.; Optique Unique, Sweepstakes winners will travel to Metuchen, N.J.; Eyes First, MiddleAthens, Greece, in early October where town, N.J.; Dr. Colin Robinson, Windthey will tour such landmarks as Syntag- ham, Maine; Castle Valley Eyecare, ma Square, the Parliament and the Castle Dale, Utah; Central Oregon Acropolis. The trip “Between February and May, eyecare also includes tours of several of Greece’s professionals who sold qualifying Hoyalux Cyclades islands, progressive lenses or qualifying Hoya including Mykonos, Santorini and Delos. anti-reflective coatings were eligible to The winning eye- enter and win drawings for the Greek care practices include getaway or other prizes.” —Steve Koufos Brushy Creek Eye Care, Round Rock, Texas; Mt. View Eyecare, Prineville, Ore.; The Sight Eye Care, Mt. View, Ark.; Doctors Shop, Portland, Ore.; Tigard OptometOptical, Albuquerque, N.M.; Dr. ric, Portland, Ore.; Suncoast Medical Emery C. Huber, OD, Arlington, Clinic, St. Petersburg, Fla.; Ocala Eye Texas; Bridgeport Eye Center, Bridge- Optical, Ocala, Fla.; Coughlin Eye port, Texas; Dr. Kenneth Lane, Center, Orlando, Fla.; Fashion Lewisville, Texas; Total Optical/Total Optique, Baton Rouge, La.; Total Eyecare, Duncanville, Texas; The Vision Care, Clovis, Calif.; Family Eye Optical Shop, Tyler, Texas; Gallup Associates, Fairfield, Calif.; Dr. Joyce Vision Source, Gallup, N.M.; Michigan Kim, OD, Sunnyvale, Calif.; Upland Eye Institute, Flint, Mich.; Northwest Optical Service, Upland, Calif.; Clinic Eye Physicians, Novi, Mich.; Drs. Van for Vision PC, Albertville, Ala. (One Lente & Leahy, OD, Orland Park, Ill.; winner declined to be identified.) Family Eye Care, St. Charles, Ill.; Winning distributors include Pech Davis Eye Center, Cuyahoga Falls, Optical, Sioux City, Iowa; Westside Ohio; Dr. James Kershaw, OD, N. Olm- Optical, Bono, Ark.; Opti-Matrix, sted, Ohio; Moberly Eye Center, Huntsville, Ala.; Walman Optical, MinMoberly, Mo.; Dr. James M. Ernst, OD, neapolis, Minn.; Harbor Optical, TraAlexandria, Ky.; Eye 1, Cincinnati, verse City, Mich. ■■ REM Eyewear Opens Showroom, Customer Service in Hong Kong HONG KONG—American eyewear company REM, with worldwide headquarters in Sun Valley, Calif., has opened a showroom and customer service center in the Kowloon Bay section of Hong Kong, to serve the southern and eastern Asian region. “Establishing this beachhead in Hong Kong is an important step in our globalization strategy,” said Mike Hundert, REM president and CEO. “Our brands are important in that part of the world. And that part of the world is important to us. Therefore, a commitment to better understand the uniqueness of the Asian marketplace and to better serve customers there is vital to fulfill our long-term global objectives.” The Hong Kong opening follows on the heels of launching REM Australia, earlier this summer, in partnership with Australia’s General Optical. Daniel Lai, named earlier this year to direct REM’s efforts in the region, will manage the company’s Hong Kong headquarters. “Launching REM Asia is yet another in a rapid set of tipping points for our growing company,” Hundert said. REM is a 54-year-old optical company owned by Hundert and his sister Donna Gindy and is operated by a team of industry veterans, including executive vice president, Steve Horowitz and creative director, Blake Kuwahara. The REM portfolio includes Converse, John Varvatos, Carolina Herrera and Cosmopolitan, among others. ■■ VIS_0910_IdealSpread 8/29/07 11:10 AM Page 1 CB 1082 r Blai SS 116 Raven Budget Metal e etat Ac yer a L e Stainle l Trip ss Stee l Budget Plastic The Value Kee A Winner Every Time! Vision Expo West Booth # 14110 1-800-758-6249 www.i-dealoptics.com 29 styles to choose from including NEW! BENDABLES JB 305 JB 307 JB 306 Pick Your Flavor! VIS_0910_IdealSpread 8/29/07 eeps Growing 11:11 AM Page 2 Polarized Sunwear • 22 Great Looks At A Price You’ll Love! Reflect Your Image 0924_NEWS_20,21 10/1/07 10:14 AM Page 20 20 IN THE NEWS NEWS VIEWS Marchon Becomes ‘Optometry Giving Sight’ National Sponsor Joins Others in Efforts for World Sight Day, Oct. 11 NEW YORK—Marchon Eyewear will become a platinum national sponsor of ‘Optometry Giving Sight’ in the U.S. The company joins other national sponsors such as CIBA Vision, Signet Armorlite, Vision Source and Institute for Eye Research, who are supporting the activities and goals of the group to eliminate refractive error blindto right are, Dr. Bill Breen, Dr. John Schachet and Dr. Hans Kell, Colness around the Left orado optometrists, who are participating in the World Sight Day Challenge. world, including World Sight Day, which is Oct. 11. Optometry Giving Sight is a joint “Uncorrected refractive error [the initiative of the World Optometry Founneed for glasses] is now the leading dation, the International Centre for form of preventable blindness world- Eyecare Education and the Internawide,” said Al Berg of tional Agency for the Marchon. “As one of Prevention of Blindthe world’s leading ness. National industry manufacturers and dissponsors include CIBA tributors of quality eyeVision, the Institute for wear and sunwear, we Eye Research, Marare pleased to provide chon, Vision Source and our support to the only global fundrais- Signet Armorlite. ing initiative that specifically targets the World Sight Day is scheduled to take prevention of blindness and impaired place on Oct. 11 this year. Since the vision due to lack of eye exams and World Sight Day Challenge was availability of eyeglasses. When you launched at the AOA Optometry’s hear about a school for the blind in Meeting in June, 100 optometrists have Malawi, Africa where only 7 out of 113 committed to the World Sight Day students were actually blind and the Challenge. This includes national and rest needed glasses, the void becomes state optometric leaders. In addition, quite compelling.” approximately 200 Vision Source docHe added, “This sponsorship will tors are making a regular monthly concomplement the support that we pro- tribution to Optometry Giving Sight. vide to other eye health organizations. About 60 of the donors have taken on Optometry Giving Sight is a unique col- ambassador roles in their local areas and laboration between optometrists and are working to sign up their colleagues many of the world’s leading blindness to the challenge. The goal is to sign up prevention agencies and we support at least 300 optometrists between June their efforts to provide sustainable eye and World Sight Day in October. health programs to people in need.” More info on the World Sight Day Professor Brien Holden, executive Challenge is available at www.givchair of Optometry Giving Sight said ingsight.org that “Marchon is an icon company in Optometry Giving Sight, a taxthe spectacle world. Their support is a exempt organization under section huge advance for Optometry Giving 501(c)3 of the Internal Revenue Code, Sight. It is critical to our mission to giv- guarantees that a minimum of 85 cents ing sight to the estimated 300 million of every dollar donated by optometrists people who are blind or vision and their patients is directed to people impaired.” in need. ■■ 0924_NEWS_20,21 10/1/07 10:14 AM Page 21 IN THE NEWS 21 NEWS VIEWS SUPER HiVision Carl Zeiss Sunlens Extends Sun Ranges With New Technologies VARESE, Italy—Carl Zeiss Sunlens is expanding its technologies, including new mirrors and colorations, according to Gaetano Sciuto, general manager, “to appeal to the needs of world-class sunwear manufacturers” targeting consumers interested in sun fashion and performance features under the theme of “Pure Vision, Pure Protection.” At the upcoming Silmo in Paris next month, the company will highlight a new series of Ultra Colors. Based on the research and experience of Zeiss’ laboratories, the new colors provide the right solution for all outdoor activity vision needs, the company notes. The ranges include Zeiss Ultra Grey, Ultra Green and Ultra Brown. Earlier this year at Mido, Zeiss pre- Mercedes, produced by Allison, Alain Mikli and Tom Ford Eyewear (Limited Edition). Among others, Zerorh+ adopted HiPro Silver for the teams of Alinghi and Mascalzone Latino. Consumers will find a Zeiss certificate authenticating Zeiss lens quality and explaining the importance of wearing a high quality sunlens. Zeiss sunlenses are engraved with a semi-visibile “Z”. According to Al Gleek, of Carl Zeiss Sunlens in the U.S., “We partner with many of our plano lens customers to create authentic Rx programs.” He noted that these Rx programs replicate the tint, treatments and look and feel of plano sunglasses in Rx using CZV’s patented Spazio atoric lens for wrapped sunglasses and eyewear. “Spazio single vision lenses in CR, polycarbonate and polarized provide enhanced peripheral vision not achievable with standard curved lenses while accommodating a very wide power range, up to -6.00/-2.00 cylinder. Also within these specific Rx programs we use our progressive b’Active lens specifically designed for wrap or highly curved sunglasses and Gaetano Sciuto Standard Anti-Reflective Lens HOYA SUPER HiVision™ 10.9 Reasons it’s the best AR lens — without a scratch. No other AR lens on the market can outperform SUPER HiVision • Unbeatable Scratch Resistance — twice the scratch resistance of the leading AR coating • ViewProtect™ — super cleanable topcoat virtually eliminates smudges, dirt and fingerprints • Substrate Matching Properties™ — unsurpassed clarity by matching the index of the lens with the index of the coating • Less than 0.5% light reflectance — more light makes it to your patients’ eyes To learn more, call your HOYA representative or authorized distributor today. HiPro lenses are featured in the Tom Ford sunwear line, above. Zeiss’ new Ulra Colors (right) debut at Silmo. Scratch Resistance Rating (Bayer Abrasion Values)* 14 12 10 Gla ss ER ion Vis Hi P SU 10.9 t 8 ® e AT 6 ® iz Cr al ™ ze Ali is Ze ® rat a sC 5.0 rd da n Sta AR 2.2 2 w Vie + 5.0 5.0 4 ™ n isio HiV c ote Pr n flo L SO 6.0 eyewear. CZV also utilizes 5 axis edging to provide an exact fit and unique lens profiles, especially in non-traditional Rx frames including interchangeable styles,” he said, noting that both Spazio and b’Active are available to ECPs through the Carl Zeiss Vision lab network. Scuito noted that in addition to its facilities in Italy, the company recently opened a 6,000-square meter factory in the Canton region of China, which has been created to produce polycarbonate sun lenses. This will be developed as a platform for Carl Zeiss Vision Sunlens to expand and enter into new business in Asia and will also be able to support Chinese frame producers. —Marge Axelrad 12.0 sented its HiPro product family, a new series of mirror lenses which feature superior resistance to abrasion and water-repellent properties. The series includes HiPro Blue, Silver and Bronze. Carl Zeiss Vision Sunlens originated as Sola Sunlens, created in 1993 in the US. In 2000, the worldwide headquarters were moved to Italy and in 2005, with the merger of Sola international Inc. and the Carl Zeiss Opthalmic division, the company offers sun lenses via two brands: Sola Sunlens and Zeiss The company works with the leading sunwear brands and companies. Among others, the company is now supplying sun lenses to Momodesign by VidiVici, 0 *Data on file. Earn points through: HOYA Honors Program Automatically included in these designs: hoyavision.com Compatible with these designs: © 2007 HOYA Corporation. All rights reserved. HOYALUX is a registered trademark and SUPER HiVision, HiVision, ViewProtect, Substrate Matching Properties, HOYA Honors Program, iD, iD LifeStyle, Summit ecp and Summit cd are trademarks of HOYA Corporation. All other trademarks are the property of their rightful owners. 0924_NEWS_22-3 10/1/07 10:17 AM Page 22 IO N MON NEW S LEA DA Y V IS P OP TI AL C PREVIEW www.visionmonday.com HI VISION MONDAY/SEPTEMBER 24, 2007 RS 22 EXPO WEST 2007 DE Vision Expo West to Offer Fast Forward Look At Eyewear, Technology and Fashion Trends LAS VEGAS—The theme of this year’s show, Moving Forward, will be a prominent one as more than 550 exhibiting companies spread out in over 240,000 square feet, present the latest in products and services to thousands of eyecare professionals, in an effort to showcase the newest technologies and the most current education in eyecare and eyewear. International Vision Expo West is the largest gathering of ophthalmic professionals on the West Coast of the U.S. Last year, 13,180 eyecare professionals from every state and 98 countries around the world gathered in Las Vegas for the only event that delivers value for every member of the ophthalmic community. And this year the momentum continues to move forward. On the show floor, you’ll find the new Attendee Advisory Board to Hold Second Meeting at West LAS VEGAS— Members of the new International Vision Expo Attendee Advisory Board will hold their second meeting during Vision Expo West. The Attendee Advisory Board is comprised of industry professionals working in all areas of the ophthalmic profession. The panel will meet at each International Vision Expo show and participate in conference calls and planning sessions throughout the year. Attendee Advisory Board members are asked to serve for a term of two years, with the primary purpose of offering advice, suggestions and input regarding the direction of International Vision Expo. “With the contributions of our Attendee Advisory Board, we will be better able to serve the needs of all vision professionals,” said Eileen Baird, group vice president and show manager, Reed Exhibitions. “We are proud to have such a dynamic Board in place to help ensure that International Vision Expo meets the needs of the entire ophthalmic community,” said Deborah Malakoff, vice president, shows, Vision Council of America (VCA). Members of the International Vision Expo Attendee Advisory Board include: Richard G. Robbins, MD, MBA, VIP Optical Labs; Kathryn Parsons Buyer, Spectrum Eyecare; Andrew Polan, Vision World; Steven B. Stiles, OD, Eye Group; Becky Causey, The View on Elm; Cleve Barham, Fine Eyes; and Margaret Foley, OD, Foley Vision. The Advisory Board also includes a liaison from both Reed Exhibitions and the VCA, co-owners of the International Vision Expo shows. The Attendee Advisory Board is one of three advisory groups serving the event, including the Conference Advisory Board and the Exhibitor Advisory Committee. Show management solicits additional guidance from Vision Council of America’s Show Committee, which represents Exhibitors from the Galleria, Suites and technical pavilions.■■ Lenses & Processing Technology Pavilion, the expanded Medical & Sci- entific Pavilion, and many new features to enhance your show experience. Show organizers have also created a new logo to visually depict the strength and excitement of the event. In the new Lenses & Processing Technology Pavilion, meet all of the top manufacturers of eyeglass lenses, lens technology, finishing equipment, lens and frame processing tools and supplies and even lab equipment financing. The expanded Medical & Scientific Pavilion will now include medical diagnostic equipment in addition to contact lens, low vision and pharmaceutical products. Plus, the free CE offered in the Medical & Scientific Theater has increased this year. Forward Focus Four dedicated pavilions will help you maximize your time by focusing on specific areas of interest quickly and easily. Along with the New Lenses & Processing Technology and Expanded Medical & Scientific Pavilions, be sure to visit the The Galleria, presenting a selection of high-end frames in a wide range of styles and prices, designed to help you learn the bottom-line importance of carrying high fashion eyewear. The chic private showrooms of The Suites (located on the 34th and 35th floors of the connected Venetian Hotel) will feature all of the luxury, established couture designers in one convenient and elegant location. Advance reservations are recommended. International Vision Expo will introduce a new Locator System at this year’s show. It will help you navigate the show floor and reach the exhibitors you want to see. This interactive, touch screen system allows you to search for exhibitors by name or by category. These search results will include full company information including a map of their location on the show floor. There are 4 locations: one in the registration area and three on the show floor. Many exhibitors will offer specials, discounts and promotions as part of their participation in International Vision Expo West. Be sure to visit the event Web site at www.visionexpowest.com for the most up-to-date listing of offerings, exclusively at the show. The Business Institute returns, providing more than 20 hours of education focused on practice management skills that immediately help all practice owners and administrators increase profitability. And the Frame Buyers Certification Program, sponsored by the Vision Council of America’s Eyewear and Accessories division, provides tools to maximize dispensary earning potential, tips on selecting, managing and promoting frame inventory; and gain core business and financial skills for effective buying. Participants receive a Frame Buyers Certificate of Completion after competing 8 hours of courses. For more information on International Vision Expo West, visit the web site at www.visionexpowest.com or call (800) 811-7151. ■■ 0924_NEWS_22-3 IO N MON DA 10:18 AM Page 23 Y V IS 10/1/07 EXPO WEST 2007 www.visionmonday.com PREVIEW C RS TI HI P OP AL NEW S LEA DE VISION MONDAY/SEPTEMBER 24, 2007 23 Special Events to Highlight Expo West Schedule of Events The schedule of events listed below highlights some of the main events taking place at International Vision Expo West. The schedule is current as of presstime and is subject to change. Refer to materials in your registration packet for a full listing of up-to-date events. Wednesday, Oct. 3, 2007 12:15 p.m. – 5:45 p.m. Continuing Education Program Sands & Venetian Mtg. Rooms Thursday, Oct. 4, 2007 8:30 a.m. – 11:30 am Optical Boot Camp: Level 1Immersion Workshop for Dispensers Room 301-S 9:30 a.m. – 6:00 p.m. The Exhibit Hall and Galleria Open Sands, Level 2 9:30 a.m. – 6:00 p.m. The Suites Open Venetian, 34/35th Floors 8:30 a.m. – 12:30 am Optical Boot Camp: Level 2- Top Gun Room 301-S 8:30 a.m. – 4:45 p.m. Continuing Education Program Sands & Venetian Mtg. Rooms 9:30 a.m. – 6:00 p.m. The Exhibit Hall and Galleria Open Sands, Level 2 9:30 a.m. – 6:00 p.m. The Suites Open Venetian, 34/35th Floors 2:00 p.m. Voting Ends for Best New Product New Product Showcase 4:00 p.m. Best New Product Award New Product Showcase 8:30 a.m. – 11:30 am Contact Lens Boot Camp Room 301-S 8:30 a.m. – 4:45 p.m. Continuing Education Program Sands & Venetian Mtg. Rooms 9:30 a.m. – 5:00 p.m. The Exhibit Hall and Galleria Open Sands, Level 2 9:30 a.m. – 5:00 p.m. The Suites Open Venetian, 34/35th Floors 12:30 a.m. – 2:30 am Special Symposium: Women Ask For Directions Room 505-V Friday, Oct. 5, 2007 Saturday, Oct. 6, 2007 LAS VEGAS—International Vision Expo West is always chock-full of special events and programs designed to make attendance not only educational, informational, and valuable, but enjoyable. And this year looks to be no exception. There are several events new to this year’s schedule: the Vision Expo Photo Opportunity. Smile and take home a free memento marking the brand new Vision Expo! Visit Booth #12119 to have your picture taken to mark this unforgettable event. Meet your friends and colleagues …and say “cheese.” Club Vision, the popular program that rewards show loyalty will again be open as a members-only lounge located in Booth #15123 in the Exhibit Hall on Level 2 of the Sands Expo & Convention Center. Club Vision offers special on-site amenities to Vision Expo repeat attendees of five years or more, and value-added services to thank those who attend International Vision Expo yearly. Membership to Club Vision is free but dependent on attendance record qualification. The CyberCafé, sponsored by Combine Buying Group, will provide a convenient one-stop, online location to conduct electronic business during the show. These free internet workstations are located in Booth #10109. Be sure to visit The New Product Gallery at the entrance to the Exhibition Floor. The Gallery will showcase the newest fashion frames, accessories and technologies being introduced at the show. And be sure to cast your vote for the Best New Product while you’re there—voting ends at 2:00 pm on Friday. The winner of the Vision Choice Awards will be announced at 4:00 p.m. on Friday, Oct. 5 in the New Product Showcase area on Level 2. In addition, one lucky attendee ballot will be drawn to win a $500 exhibit hall shopping spree. Be sure to stop by the show entrance at noon on Thursday to join the National Academy of Opticianry’s Awards Extravaganza. Stop by their booth for your invitation and copy of the awards program, join in as the Hall of Fame Inductee, Educator of the Year, 2006 Appreciation & Recognition Award recipient and the Beverly Myers Achievement Award Winners are announced. For more information on International Vision Expo West, visit the Web site at www.visionexpowest.com or call (800) 811-7151. ■■ 10/1/07 10:15 AM Page 24 NEW S LEA Y www.visionmonday.com OP IN THE NEWS DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 24 IO N V IS C AL RS 0924_NEWS_24 DE NEWS VIEWS VCA, AARP Launch PSA Aimed at Baby Boomers ALEXANDRIA, Va.—The Vision Council of America (VCA) and AARP have launched their second public service advertisement (PSA) campaign designed to educate Americans over the age of 40 about vision health. Titled “Sight Matters. Look into Your Eyes.” the PSA highlights the fact that while many Americans devote a great deal of attention to the way their eyes look, few place a high priority on how well they see. It is estimated that six million Americans over the age of 40 have an uncorrected visual impairment, according to the VCA. By the year 2020, this number will soar, which makes educating Americans about preventive vision care a national health priority. By encouraging Baby Boomers that “it might be wise to look into your eyes,” the PSA promotes being proactive to maintain healthy vision. Allison and Moschino Sign Licensing Agreement PADOVA, Italy—Allison SpA and Moschino SpA, owner of the brand Moschino, have announced the signing of a five year licensing agreement for the creation, development and worldwide distribution of the new Moschino eyewear collection. “The new addition of Moschino to the Allison portfolio contributes to increase the range of products and enables us to reach a further target in addition to some of the most renowned Italian and international fashion brands with whom we have collaborated for many years,” said Silvio Vecellio Reane, president of Allison SPA. Furthermore Reane expressed confidence in the development of a line that will see the coexistence of the typical originality of Moschino and the planning of Allison, for a long-lasting and successful partnership, according to a statement from Allison SpA. Rossella Jardini, creative director of Moschino, added, “We found in Allison the ideal partner because it operates with extreme care, attention and dedication towards the products. These are all strong features that have always distinguished our work through the years.” The initial collection, consisting of 25 sunglasses and 25 opthalmic frames, is available now and will be shown by Allsion USA at Expo West. ■■ VSP Labs Continues Tour of ‘High Definition Dispensing’ Seminars SACRAMENTO, Calif.—VSP Labs is continuing their national tour of “High Definition Dispensing” seminars for optical industry professionals. The seminar series is being co-sponsored by Transitions Optical, Varilux, Carl Zeiss Vision and Hoya Vision Care. Speaker Mike DiSanto, Master Certified Optician, has presented this ABO-approved program in nine cities throughout the U.S., with two more scheduled for California in October. The High Definition Dispensing seminars feature basic optical principles, dispensing, and product placement. To date, over 600 optical industry professionals have taken advantage of a valuable way of earning three hours of continuing education credits. “Because Americans over 40 are more likely to have glaucoma and macular degeneration, regular eye exams are critical,” said ophthalmologist Elaine G. Hathaway, MD. “An eye exam can also detect signs of other serious health conditions such as diabetes and hypertension.” The PSAs will be distributed to more than 8,000 print and broadcast media outlets in early September. “Given our aging population, there is a definite need to educate Baby Boomers about taking care of their vision,” said Ed Greene, CEO of VCA. “With an extremely credible partner and wide reaching channels of distribution, we can reach millions of Boomers and remind them about the importance of preventive vision care.” The campaign builds upon VCA’s public health initiative “Check Yearly. See Clearly.” which aims to educate Americans about the importance of regular vision care. In 2006, VCA partnered with AARP on a similar campaign to educate Americans over 40 about the importance of vision health and the campaign reached over 100 million Americans. ■■ Alcon Moves Toward Wavelight Acquisition HUENENBERG, Switzerland—With possible competitor Carl Zeiss Meditec having confirmed early this month that it will not bid for Germany’s WaveLight—which develops, manufactures and markets refractive laser and diagnostic systems—and will tender its shares for Alcon’s acquisition of WaveLight, the way appears clear for Alcon to takeover the Erlangen, Germany-based firm. After the Zeiss announcement, Alcon revealed it had amended its tender offer for Wavelight, waiving the minimum tender offer acceptance threshold of 75 percent of all WaveLight outstanding shares. At presstime, Alcon held 53.6 percent of WaveLight’s shares through purchase, contractual commitment or tender; the amendment extended the €15 per share offer until Sept. 25. The tender offer began July 16. Following the announcement by Carl Zeiss Meditec—which owns approxi- mately a five percent stake in WaveLight—that it would not proceed with a competitive offer and would tender its shares, Cary Rayment, Alcon’s president, chairman, and chief executive officer, said, “We are confident that shareholders will now fully recognize the unique opportunity our very attractive offer provides. Extending the offer period allows WaveLight shareholders to process the new information and take appropriate steps to tender their shares.” Alcon’s offer has been endorsed by WaveLight’s executive committee and supervisory board. The addition of WaveLight’s technology to Alcon’s portfolio and the combination of the two companies’ capabilities “will further reinforce Alcon’s leadership in the important surgical channel represented by surgeons who perform both intraocular lens implantation and laser refractive surgery,” according to Alcon. ■■ Legacie Appoints Budd as National Sales Manager Optical industry professionals in California can still take advantage of this complimentary seminar, which includes dinner, at upcoming sessions scheduled for Oct. 16 in San Diego, and Oct.17 in Cerritos. For more information, contact Patricia House at 1-800-952-5518, extension 356, or your VSP Lab representative. ■■ NEW YORK—Legacie Accessories, the luxury company of B. Robinson, announced that Brian Budd has been appointed national sales manager. Budd will join Legacie’s current management team including the Robinson family, Gil Ross, executive vice president of sales, and Julie Zawolik, director of sales. Budd joined Legacie from Luxottica where he was the regional manager for Florida and Puerto Rico, managing the fashion brands of the Luxottica portfolio. He brings over 10 years of industry experience during which time he has worked with many high end and fashion collections. Cliff Robinson, president of Legacie, Brian Budd stated, “We are lucky to have met Brian and brought him onto our team. As Legacie grows, we need to continue to support our customers with the best service possible. Brian will definitely help us to achieve our goals.” Legacie, launched in 2002, features a range of unique collections including Leiber Eyewear, Kata, and Betsey Johnson Eyewear. ■■ VIS_0924_Altair 9/10/07 1:25 PM Page 1 STYLE TIP NO. 15 SEE AND BE SEEN For more information 800.505.5557 or online AltairEyewear.com 10/1/07 10:29 AM Page 26 IS NEW S LEA DA www.visionmonday.com P OP TI AL C Live Eyewear Appoints Bob Jones As Optical Sales Manager SAN LUIS OBSIPO, Calif.—Live Eyewear has announced the appointment of Bob Jones to the position of national optical sales manager. Jones will focus primarily on developing and supBob Jones porting Live Eyewear’s key accounts in the optical marketplace to ensure they are reaching their full potential in the OveRx category. Jones said, “Live Eyewear has given me the opportunity to work with the leading brands in the OveRx sunwear category and I am excited to partner with our key accounts in order to help them reach their true sales potential in this untapped segment of the eyecare industry.” Vice president of optical sales, Karen Zappia said, “We are very pleased to have Bob assume a leadership role within our optical sales division. Over the past five years, our Cocoons and Vistana product lines have helped us build an incredibly loyal customer base. Our commitment has always been to deliver the absolute best quality eyewear available in the OveRx sunglass category.” Jones will be based out of the company’s San Luis Obispo, California headquarters. Edwards, who has more than 25 years’ experience in healthcare, was a founder of Specialty UltraVision. His industry experience includes Saturn II, the two-phase hybrid contact lens, and the application of ophthalmic wavefront analysis to the CL industry, according to SynergEyes. SynergEyes Taps Edwards As VP of Clinical Affairs CARLSBAD, Calif.—Contact-lens manufacturer SynergEyes recently appointed Garold Edwards, OD, its vice president of clinical affairs. In his new role, Edwards is responsible Garold for all clinical endeavors Edwards, OD at SynergEyes. He will work to define all clinical study parameters, deliverables and protocols and provide expertise to practitioners working with SynergEyes hybrid CLs, according to the company; Edwards also will coordinate and lead clinical researchand-development projects and serve as the primary scientific expert on current and future SynergEyes products. Louis Côté Joins Optometric Services Inc. (OSI) MONTREAL—Louis Côté, has been appointed administration manager for Optometric Services Inc. (OSI), according to Marcel Brin, president and CEO of the company. Louis Côté Côté’s new responsibilities will include the coordination of all legal matters for OSI and its subsidiaries. He will also assume a variety of administrative and human resources duties for the OSI group of companies. Côté has over 28 years of experience in the optical industry. His background includes serving as legal counsel and assistant to the general manager at the DE Québec College of Optometrists for 10 years as well as working as a senior manager for one of Québec’s leading optical chains for the past 18 years. Sightsavers’ Minto Wins Essilor Award DALLAS—Essilor has presented its 2007 Award for Outstanding International Contributions to Optometry to Hasan Minto, refractive error and low vision advisor for Sightsavers International in Pakistan. The prestigious award, given by the American Academy of Optometry, is in recognition of Hasan’s many contributions over the past 20 years in the fields of optometry and low vision. Hasan, who has worked for leading blindness charity, Sightsavers, for eight years, was nominated for his work in developing low cost vision testing materials and devices, and an affordable and accessible model of low vision care. A resource center in Hong Kong now supplies these devices to over 100 countries. A resource center for the procurement of low cost spectacles and optical equipment is also being established in South Africa, with Hasan’s input. ■■ The ONLY Contact Tonometer With NO Drops, NO Air Puffs! A Breakthrough in Eye Examinations Tired of drops and air puffs in traditional tonometers? The ICare-Tonometer available through Diagnostic Instrument Group takes all the fuss out of eye exams. This small, handheld device uses a light probe to make contact with the cornea momentarily. The measurement is barely noticed by patients and rarely causes corneal reflex which makes it easy to measure intraocular pressure on dementia patients and children. Fully equipped in a stylish steel case, the ICare-Tonometer is ADA compliant and has been proven to be more accurate than a Tonopen – and as accurate as a Goldman. Contact Diagnostic Instrument Group TODAY to learn more about the ICare-Tonometer. Vision Expo West Booth # LP 3049 Y V PEOPLE VISION MONDAY/SEPTEMBER 24, 2007 MON HI 26 IO N RS VM0924PEOPLE_00 (813) 926-3447 or (877) 344-8733 www.edigonline.com Diagnostic Instrument is the exclusive distributor for U.S., Latin America, and Canada VIS_0924_Transitions 9/13/07 11:35 AM Page 1 TELLING THE BEST STORY part 3 FINANCIAL Begin with benchmarks. Benchmarks give us standards to measure performance and are an objective measure of progress towards goals. Setting benchmarks will help you measure and improve the performance of your practice, helping to achieve financial prosperity and increase patient satisfaction. 1. Set goals. Develop realistic, short term goals. Review your progress daily and build on your success. Be patient with your progress. TELL US YOUR BEST STORY! Submit your story to Transitions 2. Track your statistics. To establish a point of reference and monitor your progress, track these statistics daily: gross revenues, receipts (revenue less discounts, etc.), appointments scheduled, no shows, existing/new patients, capture rate, revenue per patient, product breakdown by percentage, multiple pairs sold and contact lens fits. 3. Look at your profit and loss statement. A critical area for benchmarking is your income statement; use it to benchmark the percentage you should spend on staffing, marketing, equipment, occupancy and general office expenses. Customer Service via e-mail [email protected] or by calling (800) 848-1506. The best will be recognized in future Transitions materials and you may win $100 in cash! Stories submitted by October 31, 2007 will be entered into a random drawing for three $100 cash prizes. 4. Benchmark revenues. There are two ways to increase your profitability – increase revenues or cut expenses. Profit and loss benchmarks can show you areas in which your expenses are out of line. Consider these areas to increase the revenue of your practice: • Increase patient appointments. Concentrate on getting existing patients to book more frequently using pre-appointments and working patient files. Use referrals and join more group plans to reach new patients. • Increase capture rate. More than 30 percent of patients who have an exam will take their prescription to be filled elsewhere, or not at all. This represents a huge loss of revenue. Your goal should be an 80 percent ratio of exam direct to purchase. The hard part is getting the patient into your practice for an exam. If you are telling the best story, achieving this capture rate is within your reach. • Increase revenue per patient. An average benchmark is $275 per patient. Dispensing high performance, premium products and dispensing multiple pairs is the best way to reach and exceed that average. 5. Set product benchmarks. Reaching product benchmarks will do more to increase revenues than any other category and will increase patient satisfaction. Set goals for lens design, treatments such as photochromics and AR, materials and number of pairs. Depending on your practice, you may want to look at industry averages as a benchmarks, or you may want to look at benchmarks that can build your practice into a million dollar practice. Regardless, set short term goals and review your progress daily, and you will be able to show improvement, build on your success and continue to tell the best story to all of your patients. PROFIT AND LOSS BENCHMARK Optometric Management, May 2005 Receipts Cost of goods sold Staff compensation Occupancy Marketing Equipment General Office Net income 30% Cost of goods sold 17% 33% Staff compensation Net income 7% General office 7% Occupancy 3% 3% Marketing Equipment This is the final article of the three part series. Transitions and the swirl are registered trademarks and Healthy sight in every light is a trademark of Transitions Optical, Inc. Photochromic performance is influenced by temperature, UV exposure and lens material. 100% 30% 17% 7% 3% 3% 7% 33% 10/1/07 10:16 AM Page 28 NEW S LEA Y www.visionmonday.com OP IN THE NEWS DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 28 IO N V IS C AL RS 0924_NEWS_28 DE NEWS VIEWS iPORT Media Included in Essilor Edge Program Firm also forms partnership with Williams’ EyeMotion for Educational Content CHICAGO, Ill.—iPORT Media, the private broadcast network that delivers customizable education, training and entertainment directly to optical patients and staff, and Essilor of America, have announced the inclusion of iPORT Media in the Essilor Edge program. Essilor Edge is a comprehensive loyalty program specifically designed to reward ECPs for selling Varilux, Crizal and Definity products. Qualified optical providers enrolled in Essilor Edge may utilize Edge Points to subsidize the cost of iPORT Media systems for their offices. “iPORT has become the ECP’s righthand in educating patients about the health and care of their eyes,” said Howard Weiner, chief operating officer of iPORT Media. “We have built the industry’s largest content library to stimulate meaningful dialogue between patients and doctors. We are delighted to be partnering with Essilor, market leader in progressive, high-index and anti-reflective coated lenses in a venture that will both reward and enhance ECP practices.” “As part of our commitment to partner with eyecare professionals to help build their practice and grow the industry, we are excited to offer this educational tool to our Edge Program participants,” says Carl Bracy, vice president of marketing, Essilor of America. “iPORT Media is a perfect complement for ECP’s looking to increase revenue by providing the highest quality products and state-of-the-art health care for their patients.” In other news, iPORT said that it has formed a partnership with EyeMotion, a multimedia division of Williams Group, to provide rich, animated educational content on the iPORT Media network. “This partnership with EyeMotion demonstrates our ongoing commitment to provide relevant, informative, educational content to eyecare professionals,” said Weiner. “The addition of EyeMotion’s excellent educational content to iPORT’s already extensive library will further strengthen doctor-patient communications, delivering fully customizable content at the time when patients are most receptive, in the waiting room; from revenue-building branded advertising, services and procedures, to news, sports, entertainment, and public service messages.” “For over 20 years, Williams Group has provided comprehensive training and relationship-based consulting services to help practice owners flourish professionally,” said Dr. Brad Williams, founder and CEO of Williams Group. “Our partnership with iPORT Media is an extension of our vision to provide cutting-edge resources to better educate patients and increase practice revenues,” according to Williams.■■ Optical Rock Band Plans NYC Benefit Show, Revolution to Expand Ed Hardy Tattoo Brand to Ophthalmic Auditions to be Held in Las Vegas NEW YORK—A rock band whose members are drawn from the ranks of optical industry suppliers is planning a benefit performance for Give the Gift of Sight during the week of International Vision Expo East in April. Although the band, known as OffAxis, has been playing together informally for seven years, the New York show will mark its public debut. “After talking with people at the Vision Expos, we’ve found there are a lot of musicians in the industry who share our love for classic rock,” said Steve Santinelli, a guitarist and singer with OffAxis who is producing the event. “A group of us have been getting together at rehearsal studio in New York and Las Vegas during the Expos, and that resulted in two live CDs.” Santinelli approached the Give the Gift of Sight foundation with the idea of holding a fundraiser. The foundation delivers eyecare worldwide to those without means or access to it. Working with Give the Gift of Sight director Susan Knobler, Santinelli developed the concept for the show, which is being billed as Eye Rock. It will take place Thursday, April 10, 2008, from 8:30 p.m. to 10:30 p.m. at B.B. King’s Blues Club in Times Square. “We want to put our energies toward a good cause, and are looking for others join us,” remarked Santinelli, who is seeking sponsors for Eye Rock. In addition to obtaining financial support, Santinelli is hoping to enlist other musicians and singers for the show. He said OffAxis is holding auditions in Las Vegas on Wednesday, Oct. 3 at 8:00 p.m., just prior to International Vision Expo West. Interested rockers should contact him at [email protected]. In addition to Santinelli, OffAxis consists of David Salk, guitar and vocals; Calvin Howell, bass and vocals; Robert Schanbaum, keyboards and vocals, and Bill Gerber, drums. For more information about sponsoring the event, contact Susan Knobler, Give the Gift of Sight, (513) 765-6248, or [email protected]. ■■ SIMI VALLEY, Calif.—Revolution Eyewear will expand the Ed Hardy Tattoo Eyewear brand into the ophthalmic arena next year. The company will preview six new ladies’ and six men’s ophthalmic styles its worldwide license with Nervous Tattoo, the distributor of Ed Hardy Vintage Tattoo apparel and accessories, earlier this year. The sunglasses feature vintage, and “Way Cool” original designs, from the famous San Francisco Tattoo parlor artist, Don Ed Hardy. “Don is an artist who actually studied Irezumi, which is a Japanese ‘Tattoo Art’and his work is recognized by many as works of contemporary pop art,” said Martin. Christian Audigier, who has The details of Ed Hardy Tattoo designs will be brought to a new Rx line in 2008. at Vision Expo West, according to Gary Martin, Revolution’s president. In addition, Revolution will launch Ed Hardy Street Eyewear for Boys, a range of six ophthalmic styles with clips, in 2008. “Reception to the Ed Hardy Tattoo brand in the sunwear arena has been so strong, we’ve had many inquiries about ophthalmic since we launched,” Martin noted. “We intend to bring the spirit of the designs, with inventive new treatments, to these ranges, which will be available for delivery in spring 2008.” Revolution launched sunwear under Gary Martin been associated with such brands as Diesel, Naf Maf, American Eagle Outfitters, Lee and, most recently, Von Dutch, has interpreted tattoo designs on a range of products, from apparel to accessories. ■■ VIS_0924_CarlZeissUltra 9/11/07 3:46 PM Page 1 Small redefined. ™ Introducing Compact ULTRA . &(bb Òii^c\ ]Z^\]i Superior vision.13mm fitting height. .OW YOU CAN ÙNALLY OFFER YOUR PROGRESSIVE LENS PATIENTS THE BEST OF BOTH WORLDSô SUPERIOR VISION AND MORE FRAME CHOICES 3/,! #OMPACT 5,42! DELIVERS I]ZadlZhigZXdbbZcYZYb^c^bjbÒii^c\]Z^\]id[Vcn aZVY^c\h]dgi"Xdgg^Ydgegd\gZhh^kZaZch# JchjgeVhhZY[jaa"edlZggZVY^c\VgZV^chbVaa[gVbZh# 3URFACEDôFROMôSEMIÙNISHED Make the ULTRA choice. #ONTACTôYOURô#ARLô:EISSô6ISIONôREPRESENTATIVEôORôCALLô 8VgaOZ^hhK^h^dc JH6&"-%%"(*-"-'*lll#k^h^dc#oZ^hh#Xdb '%%+8VgaOZ^hhK^h^dc>ciZgcVi^dcVa<bW=#8dbeVXiJAIG6^hVigVYZbVg`d[8VgaOZ^hhK^h^dc>ciZgcVi^dcVa<bW=# CDL 6K6>A67A:/ =9 &#+, XaZVg VcY IgVch^i^dch EdanXVgWdcViZ IgVch^i^dch 7gdlc =VgY GZh^c IgVch^i^dch 7gdlc 0924_SCENE.30 10/1/07 10:16 AM Page 30 30 IN THE NEWS SCENE AND HEARD EYE OPENING EVENTS Sàfilo Supports Special Olympics With ‘Opening Eyes’ PADUA, Italy— Sàfilo continues its support of the Special Olympics as a global supplier for the Special Olympics-Lions Clubs International Opening Eyes vision program. Sàfilo’s support of Opening Eyes continues to expand, specifically as a visible sponsor at the upcoming 2007 Special Olympics World Sum- Three athletes sport sunwear during the Opening mer Games in Shanghai, Oct. 2 to Eyes program in Nigeria this past May. 11, when more than 7,500 Special Olympics athletes from 165 countries will compete in 25 Olympic-type and demonstration sports. This international event, the largest in Special Olympics history, will bring people together doctors and health professionals who volunteer their time to provide a more healthy future for Special Olympics athletes worldwide. As part of Special Olympics’ award-winning Healthy Athletes public health initiative, Opening Eyes is the largest program in the world dedicated to providing vision care for the global population of people with intellectual disabilities. Opening Eyes and the Healthy Athletes program celebrates a 10-year anniversary milestone this year for proving critical health services for Special Olympics athletes worldTwo children choose eyeglasses at the Special wide. In that time, a generous grant Olympics Iowa State Games in May held in Ames, Iowa on the campus of Iowa State University. from Lions Clubs International Foundation, the largest service club organization in the world, has enabled Opening Eyes’ international expansion. The program now screens athletes in more than 50 countries. Research conducted by Special Olympics shows that more than 34 percent of all Special Olympics athletes screened are in need of new or modified glasses. Sàfilo provides direct support to Opening Eyes screenings by delivering ophthalmic frames and sunglasses to Special Olympics events worldwide, thus helping thousands of people with intellectual disabilities worldwide improve their sight. Over the first six months of 2007, more than 5,300 Special Olympics athletes received prescription glasses and sports eyewear through Opening Eyes, while more than 4,300 athletes received sunglasses to protect their eyes from harmful ultraviolet rays. Sàfilo’s support of Opening Eyes stretches beyond contributing millions of dollars of clinical supplies to the program annually; Sàfilo personnel across the world donate their time and expertise at local Special Olympics games. Most recently, Special Olympics chairman Dr. Timothy P. Shriver accepted the 2007 Lions Humanitarian Award on behalf of Safilo, and the global network of corporate, philanthropic and clinical sponsors of the Opening Eyes vision care program in Chicago, Illinois this past July. Essilor International is also a key partner in the Special Olympics Lions Clubs International Opening Eyes program as exclusive global supplier of polycarbonate lenses at all Opening Eyes screening sites worldwide, according to the Special Olympics. Along with Sàfilo, S.p.A, Essilor’s support of the Opening Eyes program provides critical aid to Special Olympics athletes; Essilor annually donates more than 11,000 polycarbonate lenses to those Special Olympics athletes in need of prescription eyewear, according to the Special Olympics. VIS_0910_Charmant 8/29/07 4:04 PM Page 1 un peu d’air sur terre w w w. l a c o s t e . c o m The Lacoste Eyewear Collection is presented by Charmant USA # 1-800-645-2121 10/1/07 10:17 AM Page 32 NEW S LEA Y www.visionmonday.com OP IN THE NEWS DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 32 IO N V IS C AL RS 0924_SCENE.32 DE SCENE AND HEARD TROPICAL GETAWAY NYC SALES AND SAILS Professional Vision Associates Wins AO Easy Tropical Vacation ClearVision Optical Celebrates With Cole Haan Eyewear TOWSON, Md.—Professional Vision Associates, based here, has won the last of four tropical vacation packages in the Carl Zeiss Vision’s AO Easy Tropical Shopping Spree sweepstakes. The AO Easy Tropical Shopping Spree highlights the fact that Carl Zeiss Vision’s popular AO Easy progressive lens is Dr. Frank Setran, OD, accepts the prize from (left to now available in 1.67 clear and right) Judy Johnson of Carl Zeiss Vision, Deborah Ervin of B&W Optical and Patricia Creamer of Transitions Optical. Transitions lenses. The sweepstakes, which ended June 30, gave eyecare professionals one grand prize entry with each pair of 1.67 clear, and two with 1.67 Transitions lenses. Professional Vision Associates ordered the winning pair through B&W Optical of Baltimore, Md. Previous sweepstakes winners were Thomas Eye Center of Athens, Ga.; Louis Allen, OD, of Bakersfield, Calif.; and Sheldon P. Braverman, MD, of San Antonio, Texas. NEW YORK—To celebrate the upcoming launch of Cole Haan Eyewear, ClearVision Optical hosted an intimate “shopping” cocktail party of close to 100 guests at the Cole Haan store in Rockefeller Center, where guest were invited to peruse the luxurious Cole Haan wares at a 30 percent discount. After the Aug. 10 store event, guests were treated to a night of dinner and dancing on World Yacht Cruises, while traveling around the New York City Harbor. “The creation of Cole Haan Eyewear is a wonderful reason to celebrate. I am grateful that our guests could join us,” said David Friedfeld, ClearVision’s president. Pictured, left to right, are Phil Pistolarides, David Friedfeld and Loy Shirley of ClearVision. Cole Haan storefront where the Aug. 10 party took place. Party guests shop and mingle at the Cole Haan store in Rockefeller Center. LOW VISION PROGRAMS AT INTERNATIONAL VISION EXPO Sponsored by the Vision Council of America’s Low Vision Division Magnify Your Future Case Study Workshop Thursday, October 4 1:30 PM to 4:30 PM Friday, October 5 8:30 AM to 11:30 AM Course 23-801-V Michael Politzer, OD; Thomas Porter, OD Course 31-607-V Michael Politzer, OD; Thomas Porter, OD Register online at www.visionexpowest.com/low or call 1-800-811-7151 Space is limited, so register today! VIS_0910_Iport 8/28/07 4:32 PM Page 1 Monday - Friday 8:30 - 4:30 10/1/07 10:18 AM Page 34 IS “Our clients are really enjoying luxury adornments on their frames this season. Everything from beautiful buffalo horn temples on aviators, to sterling silver and wood, they want new elegant treatments and accents that are unique and different. Aviators are still amazingly popular for men and women for sun. “We try to be sure we cover all the niches that are current in fashion, so all of our clients have a lot of amazing choices and can really develop a wardrobe of eyewear. We need to be sure we carry P DE G FALL’S T N I RE CT I N ED details and trust our great professional staff to choose the right Morgenthal Frederics piece for our customer’s faces.” Revealing the Season’s Must-Haves in Ophthalmic and Sun elite lines that cover all areas, like metals, plastics, horn, rimless, etc. “Morgenthal Frederics is releasing the brand new, ‘Manhattan Collection’ this November, using beautiful accent features to highlight our new sun pieces and speak to the current trend toward luxurious embellishment. In addition, we have released a horn temple aviator series and a new rimless series with horn temples and faceted lenses. Using horn, wood, and sterling in new ways continues to keep us unique and keep our clients on the cusp of the trends. “As far as merchandising our product, our philosophy is that the product is the star. We don’t crowd the displays so the product can really be seen. We also highlight the (TOP) CHAPS CP3004 , (BOTTOM) MICHAEL KORS COLLECTION MARBELLA. Director of Product Development and Design Morgenthal Fredrics, a division of Luxury Optical Holdings Las Vegas, Nev. AL C PR TI LEADERSHIP DS Jeff Press S LEA www.visionmonday.com By Deirdre Carroll Associate Editor NEW YORK—Forget the crystal balls, star charts and clairvoyants; here at Vision Monday we don’t need psychics to figure out which eyewear trends are going to be big for fall because we’ve gone right to the source. We spoke directly with retailers around the country to see what trends they’re buying, what their customers are asking for and how they’re merchandising it to capitalize on this seasons hottest trends in eyewear. NEW Y OP C E L E B R AT I N G DA V COVER STORY VISION MONDAY/SEPTEMBER 24, 2007 MON HI 34 IO N RS VM0924_COVERSTORY Marianne Kotzbauer Director of Frames Management Sunglass Hut Mason, Ohio “The Ray Ban Wayfarer or Wayfarerinspired looks are key in sunwear this fall for both men and women and we expect iconic shapes such as the Wayfarer, as well as the Aviator, to be best sellers for fall. The iconic look is also big with designers who are utilizing this trend in logo treatments, color and frame design to create a synergistic feel between the eyewear and their accessories and ready-to-wear collections. “Crystal embellishments on ladies’ frames continue to be strong and will carry through autumn to help create a ‘holiday look’ and complement holiday outfits. “In sunwear for women, bold plastics are also strong and round or square VM0924_COVERSTORY Y www.visionmonday.com C E L E B R AT I N G C RS TI HI P OP AL COVER STORY NEW S LEA DE designs are the ‘New Vintage Glamour’ shapes. The women’s sport look is an emerging trend that will continue to thrive.” Cleve Barham Owner Fine Eyes Ridgeland, Miss. “For fall, rimless is still strong in my store. We just ordered a rimless line called Minima with a more feminine flair for my progressive ladies who want a minimal look but with a new style or color. Zyl frames with vivid colors on the inside to match a person’s wardrobe are going to be important this season as well. “In sunwear, the aviator is really hot in my store, especially for men. It is also easy for us to sell polarized lenses. Hunters, fishermen, bike riders, runners, golfers and tennis players are asking for every sport specific lens out there. “For women, many of our sunglasses are sold for golf and tennis or to soccer moms who drive children from one activity to another. I do have that ‘fashion lady’ who is looking for lots of color and cool tints. Polarized lenses are an added bonus. “We’re still seeing a lot of rectangle shapes in eyewear and sunwear for men and the aviator remains strong. Most of our ladies want an ‘up’ shape that makes them look younger and feeling good about themselves. Sunwear for women is all over the board, but large shapes are still doing well. “I change up my merchandising displays often. I recently did a ‘Beatles’ display for my John Varvatos collection and had a lot of fun getting props. I found several pictures of John Lennon with various vintage glasses and most pictures of Ringo Starr have him wearing sunglasses. I used several old album covers—Sergeant Pepper’s Lonely Hearts Club Band, The White Album, Magical Mystery Tour, Abby Road, etc.—to complete the theme. Attention-getting merchandising props are important. They can be anything and with a little creativity it is easy to build theme displays that attract customers.” Ed Beiner President Ed Beiner, Purveyors of Fine Eyewear Miami, Fla. “We’re looking for new color combinations both in metal and zyls for our ophthalmic collections for fall, along with dramatic combination of different materials on frames. I personally would like to see more P3 shapes as well as more retro ’30s and ’40s styles just to mix up the frame boards a bit. I am also excited [about] the use of new technologies in materials. “In sunwear, I am looking for a lot of the same characteristics I am seeking for ophthalmic styles but I really want to explore greater creativity from the boutique distributors. Larger sizes for sunglasses will still be strong sellers this fall. VISION MONDAY/SEPTEMBER 24, 2007 35 LEADERSHIP STONED Stones, crystals and gems, oh my! Everything from oversized rough cut gems and gleaming multifaceted sparklers to elegant pavé work and chunky baguettes. Glittering, understated elegance, without the over-the-top bling of the previous few years, is exactly what the most fabulous will be wearing this season. POP The hottest colors this season will be silver/grey, silver/blue, gold, reds, lime, yellow and blue. Black will be coming on strong again in sun and ophthalmic for men and women, as will Earth tones and dramatic contrasts in color combinations. Lisa Gear Director of Frame Buying LensCrafters Mason, Ohio “Fashion eyewear for fall is following along with what is happening in apparel on the runways and in magazines, which are featuring a combination of different textures and patterns with a luxury feel, such as animal prints, plaids, leather and fur. “The most impactful optical trends also feature a combination of looks. Whether it’s a leopard print temple, dual colorations on the inside and outside of a frame, or a plastic/metal comContinued on page 36 Color Vibrant and unexpected pops of colors whether on the inside or outside of the frame are all the rage for fall. Not for the faint of heart, bright yellow, electric blue, lime green and firery red are adorning the faces of the most bold. (TOP) D&G DD8025B, (BOTTOM) MOSCHINO M0018 DA (TOP) ALAIN MIKLI ALUMINUM DESIR, (BOTTOM) PRODESIGN 4633 AND 4635 MON Page 35 Classy COMBOS Some things are just made to go together. For fall, interesting frame combinations are making a huge impact. Whether it be the melding of two different materials or the marriage of contrasting patterns and colors, these blended beauties are a best bet when it comes to style. (TOP) FENDI FS484, (BOTTOM) VENTANA V202, (ON MODEL) POLLINI 0276 IO N 10:18 AM V IS 10/1/07 10/1/07 10:18 AM Page 36 (TOP) MOSLEY TRIBES FREE CITY, (BOTTOM) CALVIN KLEIN COLLECTION CK9765 AND CK949 (RIGHT) RAY BAN AVIATOR, (TOP) BLINDE APPARENTLY ARROGANT, (BOTTOM) ADIDAS WOOSTER (TOP) PAUL SMITH PS388, (BOTTOM) BANANA REPUBLIC SEBASTIAN Very VINTAGE “Everything old is new again” is truer than ever this season. Vintage looks like the P3, and classic styles from the ’40s, ’50s and ’70s have been updated to look fresh and modern without losing that retro flair. DE Brenner from DeromeBrenner flying in from France to participate in a three-day bacchanalia of style, eyewear, fashion, accessories, design and music. “Other than that, we just allow the product to tell its own story on display and we include more accessories and other products from designers who create eyewear—underwear, T-shirts, laptop covers, backpacks, jewelry, etc.—so our customers can really understand and identify with our brands.” President Hub Optix Portland, Ore. “In ophthalmic, rectangles are still extremely strong in optical, but we’re starting to see a trend back to the ‘P3’ or preppy look.” Dimitri F. Manager, Optician and Frame Buyer Spectacles for Humans San Francisco, Calif. Often referred to as timeless and enduring, the aviator, first introduced by Ray Ban in 1937, hasn’t lost any of its speed over the years. Now variations on the theme—navigators, modified shapes and materials and original details like the double bridge—are just as popular in the fall of 2007 as they were in fall of 1937. S LEA Robert Zinda Big time shine is the name of the game and gold and silver are the grand prizes. No longer just for bullion or jewelry, those in the know are sporting these precious metals in the form of stylish specs and stunning sunwear. Fly Boys and Girls AL C METALLICA LEADERSHIP Continued from page 35 bination, this hybrid of looks on a frame will be popular this season. To reflect this trend for our customers this fall, LensCrafters is featuring a special ‘Hot Hybrids’ display section featuring stunning color combinations, metal and plastic duos, color on color contrasts, material fusions and pattern and solid blends. NEW www.visionmonday.com TI C E L E B R AT I N G Y OP COVER STORY DA P VISION MONDAY/SEPTEMBER 24, 2007 MON HI 36 IO N V IS RS VM0924_COVERSTORY “For fall, our optical customers want frames that display their purpose through their design. In color, gold and silver, as well as custom acetate colorations are going to be the biggest sellers. Customers will also be seeking out 3-D design details, limited edition collections and handcrafted acetate frames. “Strong sunwear trends include the double bridge and navigator inspired shapes. Fifties frames are a must, like frames reminiscent of Matt Damon in the movie ‘The Good Shepherd.’ For lenses gradient lenses are a must. “At Spectacles for Humans, it is important for us to invite the designers in to show their products and share them with our customers. In December, we have Xavier Derome and Aurelia “The runways for fall were full of styles with higher wasted pants and skirts that date back to the ’40s. Grey was the new black and in ophthalmic, as well as sunwear you’re going to see a strong representation of the old classics. There will be a lot of thick, rich tortoise frames along with big basic frames and black pieces. Gold, pewter and rimless frames are also going to be in high demand. We are also starting to see some art deco pop up on the scene so that should trickle down into eyewear at some point this year since it has great lines to work with that are easy to replicate on eyewear. “I think, for sunwear, we will see a lot of crossover in ophthalmic and sunwear for fall and updated shapes and modern frames that still look ‘classic.’ “At Hub Optix, we try to buy the rich classic tortoise colored pieces but keep the shapes modern and updated. We’ve had great success buying three of four different colors in the same shape. I love the genuine retro shapes but the pieces never fit very well so we stick with the rich colors and still give our customer the great fit that modern pieces provide. “Our store is very clean and modern, so we tend not to use company provided POP materials and group the eyewear lines together to let the collections tell their own story. With the lines designs going toward a very thick, rich, classic look the frames jump off the shelf when highlighted with great lighting.” ■■ 9/7/07 10:01 AM Page 1 ‘‘ When you are on the road all the irrelevant things fall away – it becomes the road, the bike, and you. It’s about dedication, motivation, and moving forward. Working together with Luxottica compliments my guiding philosophies and has been essential to my success. ‘‘ VIS_0924_Luxottica_&Me DR. ROBERT REED JR. All Eyes, Optometry St. Joseph, MI Luxottica &me To learn more about Dr. Robert Reed and the advantages of partnering with Luxottica go to www.luxandme.com sm 10/1/07 10:19 AM Page 38 NEW S LEA Y www.visionmonday.com OP EXAM LANES DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 38 IO N V IS C AL RS 0924_EXAM_38 DE MANAGED VISION VSP Set to Launch Ads for Direct-to-Consumer Plan By Cathy Ciccolella Senior Editor RANCHO CORDOVA, Calif.—Early next month, Vision Service Plan (VSP) will kick off the initial ad campaign—including the company’s first-ever television commercials—for its Signature Choice directto-consumer vision program. The company is also looking to expand its international presence, having recently begun offering vision services to Canadian employees of two current U.S. corporate clients. Rob Lynch, VSP’s president and chief executive officer, told VM in an exclusive interview that with no marketing other than Web-site referrals, VSP has already signed up more than 5,000 consumers for individual vision-care programs in the past five months. Once the marketing campaign begins in early October, “we hope to see a significant increase,” Lynch said. The Signature Choice program, aimed at individuals such as retirees and the self-employed, began rolling out nationally in April through the Consumer Choice Association, which offers its members a range of options to budget for their health-care needs. Enrollment and billing are handled by Careington International; VSP administers the underwriting, payments to eyecare practitioners and customer service for the vision care program. The new Signature Choice ad campaign will include newspaper and magazine placements as well as radio spots and bus placards. In addition, VSP will test TV commercials for the first time, in five markets: Charlotte, NC; Seattle; St. Louis; Sacramento; and Columbus, Ohio. The company will also distribute materials on the consumer plan to participating eyecare practitioners for use in their offices. In Canada, VSP is now offering vision coverage to Canadian-based employees of two of its current U.S. clients, “and discussions are ongoing with others,” a company spokesman told VM. VSP was approved as a not-for-profit entity in Canada last January, and coverage for employees there is now part of VSP’s pitch to all current and prospective clients going into 2008. “We believe the same core values we have in the U.S. apply in Canada,” Lynch declared. “We’re not trying to bring managed care to Canada; rather, our goal is to serve the employees of large multinational employers in any geographical area they’d like.” Although VSP is not currently seeking Canadian-based employers as clients, “eventually we would like to do that,” he said. EYECARE NEWS AOA SURVEYS HOW ODS VIEW PARAOPTOMETRICS ST. LOUIS—A recent survey of optometrists—conducted by the American Optometric Association’s paraoptometric section—to determine how ODs view the paraoptometric’s role indicates that 85.1 percent of the eyecare practitioners who responded are interested in learning how to more effectively utilize their staff. The Practice Efficiencies survey was conducted in January 2007, with questionnaires sent to a random sampling of 4,000 ODs; 712 ODs responded. The survey was provided through an education grant from Vistakon. According to the survey, the average number of personnel per office in 2006 was 7.8, performing a variety of duties including: administrative, optical dispensing, clinical and optical laboratory functions. Of the responding ODs, 44.2 percent said at least some of their staff was certified; on average they employed 2.9 certified staff members. Nearly 92 percent of the respondents said they provide in-office training for their non-optometric staff; 97.5 percent provide on-the-job training and 42.8 percent provide for staff to participate in state optometric/paraoptometric association training. Slightly over 52 percent pay for staff to become certified, while 70.1 percent pay for staff to attend or participate in related continuing-education courses. One-third provide time off for continuing education, while 45.4 percent provide paid time off. Training (58.3 percent) compensation (55.1 percent) and motivation (53.3 percent) were the key issues the ODs reported relating to non-OD office staff. Among these ODs, 19.4 percent paid their non-OD staff $25,001 to $30,000 as an annual base salary, while 18 percent paid $22,501 to $25,000 per year. The company is looking at expanding its eyecare delivery system into other areas, such as the U.K. and Europe, as well, according to Lynch. Also under consideration is the possibility of a lab/manufacturing connection in Asia, he said. Closer to home, the issue of eye health—involving prevention of eye disease as well as monitoring the connection between vision problem and other health issues— remains a priority for VSP, Lynch noted. The company has set up interfaces with disease-management companies to support dataexchange programs for more than 100 large employers, with 63 more “queued up to participate,” Lynch said. “We’re the only vision plan actively doing this now, which we use in our marketing,” he told VM. “And because we’re a not-for-profit company, we don’t charge for data exchange or building these interfaces.” In addition to interest on the part of VSP’s clients, eye health is also a key issue for the company’s network of private practitioners, according to Lynch. “The private practitioner is interested in the eye health of his or her patients, first and foremost,” he said. And that’s one reason why Lynch has no plans to alter VSP’s long-term policy of restricting its provider network to privatepractice ECPs. Any near-term change in that policy “is not something we’re currently looking at,” he said, adding, “I’m not sure the chains have the same busi- “The private practitioner is interested in the eye health of his or her patients, first and foremost.” —Rob Lynch, VSP ness criteria—the focus on vision wellness—as the private practitioner.” So far this year, its traditional focus and its new programs appear to be working well for VSP. Lynch described 2007 to date as the best year in the last six, with 11 percent growth in the first half in VSP’s vision-plan business, and increases in the mid-teens to low 20 percent range in its other operations. “And we don’t see anything ahead for the rest of 2007 to change that,” he told VM. “This is one of those very, very strong years.” ■■ VSP Kicks Off ‘Mobile Eyes’ Program For Charity, Disaster Relief RANCHO CORDOVA, Calif.— VSP Vision Care is launching a new Mobile Eyes program, using a mobile eye clinic that can offer comprehensive eye exams and 10 lanes of portable exam equipment. The 40-foot mobile clinic features two exam rooms and a full dispen- VSP’s first Mobile Eyes clinic is up and running; a second sary, used to provide services and is planned for next April. materials during disaster relief. When not responding to disasters, the the program after Katrina, which decimobile clinic can travel to community mated her practice. “We have learned so events and provide charitable eyecare serv- many lessons in the wake of the Katrina ices and education outreach to under- disaster, and VSP has stepped up to make charitable eyecare and immediate served U.S. communities. The Mobile Eyes program was devel- disaster relief a reality for the future.” Plans call for introduction of a second oped as a result of Hurricanes Rita and Katrina in 2005, when VSP doctors and mobile coach next April, according to staff opened clinics on cruise ships and VSP. “It is our goal through the Mobile other locations in New Orleans to assist nearly 10,000 patients who needed Eyes program to be proactive in assisting those who need care and provide educaimmediate eyecare. “To see this program come full circle tional information about the link with this new mobile coach is amazing,” between annual eye exams and overall said Jarrett Johnson, OD, a VSP provider body health,” said Rob Lynch, VSP’s from New Orleans who helped initiate president and chief executive officer. ■■ VIS_0820_WileyX 8/8/07 4:01 PM Page 1 THE ULTIMATE IN EYE PROTECTION STANDS UP TO MOST ANYTHING. EVEN A GOOD BATH. Blink TM , part of our Climate Control Series. Shatterproof SeleniteTM lenses and frames exceed ANSI Z87.1-2003 high velocity standards. Once they get outdoors, your customers really go fast. As will your stock of Wiley X Climate Control Eyewear. As usual, Wiley X is where awesome good looks meet amazing functionality, with eyewear that’s safety certified by ANSI. And Mother Nature. PLEASE CALL 1-800-776-7842 TO REQUEST A CATALOG OR TALK WITH A WILEY X ACCOUNT REPRESENTATIVE WILEYX.COM VIS_0814_ThreeRivers 8/4/06 12:45 PM Page 1 0924_EXAM_41 10/1/07 10:20 AM Page 41 EXAM LANES 41 Today’s ODs Dispense Higher-Priced, Higher-Tech Products, AOA Survey Says As for lens materials, both high-index and polycarbonate lenses achieved new highs in terms of market share among AOA members in the period between 1994 and 2006, according to the survey. Polycarbonate lenses reached 31.3 percent of all lenses dispensed last year, up from 11.8 percent in 1994, while high-index lenses represented 21.8 percent of the lenses dispensed by survey respondents in 2006, up from 11.3 percent in 1994. Patient awareness of—and requests for— newer lens technologies appears to be a driving factor in dispensing some types of lenses but not others. According to the AOA survey, 31.3 percent of the impetus for tinted lenses and 21 percent for photochromics came from the patients themselves. On the other hand, the OD was the primary voice in recommending progressives (84.9 percent of the time), antirefective coatings (57.2 percent) and polycarbonate lenses (54.2 percent). On the frame side, the typical OD Factors Important in Selection responding to this latest AOA Optical Disof Frame Vendors pensing Survey averaged about 740 frames Factor Mean on display during 2006. Most of the (1 = least/ Rating frames—40.1 percent—that comprised those 10 = most important eyewear displays last year fell within a cost Quality 8.9 range to the optometrist of $45 to $80, a perStyling 8.6 centage that has not changed much since 1998. These ODs did report growth at the Vendor relationship 7.9 higher end of the frame pricing spectrum, Product range/frame lines 7.2 however: 25.5 percent of the respondents’ Price/cost 6.8 frame displays in 2006 were merchandise SOURCE: AOA 2007 OPTICAL DISPENSING SURVEY Continued on page 44 ST. LOUIS—Today’s optometrists—at least, those who are members of the American Optometric Association (AOA)—are dispensing higher-end, more technologically evolved eyewear and lenses to their patient these days, according to the AOA’s latest survey of optometric practices’ dispensing patterns. And patients’ own interest in new lens designs and treatments is driving some of that move toward upscale merchandise, the research indicates. According to the AOA’s 2007 Optical Dispensing Survey, sales of progressive lenses by the AOA members who responded to the survey grew from 19.4 percent of the lenses their practices dispensed in 1994 to 34.3 percent of their total lens volume last year. The share held by standard bifocals, on the other hand, dropped from 30.3 percent of total lens sales by these AOA practices in 1994 to 17.6 percent of their 2006 lens volume. Who Recommends Lens Options Option Percentages Staff OD Patient Progressive Lenses 84.9 12.2 2.9 Polycarbonate Lenses 54.2 44.2 1.6 High Index Lenses 45.1 53.8 1.1 Photochromic Lenses 34.6 44.4 21.0 Tinted Lenses 21.3 47.4 31.3 Polarized Lenses 42.1 45.8 12.1 Anti-reflective Coating 57.2 39.7 3.1 Ultra-violet Coating 49.9 44.4 5.7 Scratch-resistant Coating 25.2 68.0 6.8 SOURCE: AOA 2007 OPTICAL DISPENSING SURVEY Lenses Dispensed by Type, 1994 – 2006 Lens Type Mean Percentage 1994 1998 2000 2002 2004 2006 Single Vision 43.7 43.0 44.2 41.6 40.9 42.7 Bifocal (nonprogressive) 30.3 24.3 20.2 20.0 19.6 17.6 Trifocal (nonprogressive) 6.6 6.1 6.1 6.1 5.7 5.4 19.4 26.6 29.5 32.3 33.8 34.3 Progressive SOURCE: AOA 2007 OPTICAL DISPENSING SURVEY Tired of the same look from the same companies? Call to arrange an appointment direct (888 675 4518) in the or visit us at the Galleria (G 20011) USA in Vision Expo West. VIS_0723_BPI_left 7/12/07 3:23 PM Page 1 VIS_0723_BPI_right 7/12/07 3:24 PM Page 1 10/1/07 10:20 AM Page 44 NEW S LEA www.visionmonday.com TI AL C AIT Market-Testing at Expo West To Expand Ophthalmic Instruments BENSENVILLE, Ill.—AIT, a member of the Indo group, will be displaying an ophthalmic chair and stand with instruments at next month’s International Vision Expo West in Las Vegas. Indo, AIT’s corporate parent, distributes instruments in several markets worldwide. “With Indo’s experience and AIT’s successful distribution channel for patternless edgers, we are confident we can offer a high-quality lane of ophthalmic equipment. We feel it will be a natural complimentary fit to our current customers and marketing channels,” said Matthew Vulich, vice president of mar- keting for AIT. The chair and stand will be an exclusive Indo design offering a more modern look different from products currently in the market, according to the company. “Our goal is to show a prototype and conduct a survey with attendees by offering an incentive to determine the needs of the market and finalize a design,” added Alex Bouin, AIT’s vice president of business development. AIT, known for its patternless edging systems, has been marketing and selling automated instruments for the past eight years. ■■ pensed 78 plano sunglasses and 222 pairs of prescription sunwear in 2006. These ODs also reported that, on average, more than one-quarter (28.5 percent) of the women’s frames they displayed last year were plastic; plastic frames comprised smaller shares of the ESSILOR OFFERS OPTICAL TECHNOLOGY GRANTS TO SCHOOLS, COLLEGES OF OPTOMETRY DALLAS—Essilor of America (EOA) is now accepting applications for the 2007 Essilor Optical Technology Grants, to be awarded to schools and colleges of optometry “that demonstrate a commitment to growing the industry through new advancements and technology,” according to the company. Applicants must submit an essay of 1,000 words or less describing why the prospective school needs and deserves the grant. Applications will be judged on the school’s commitment to the growth of premium optical technology, as well as how the funding will enable the school to elevate the standards and visibility of ophthalmic dispensing for students and patients. Interested institutions can obtain applications by writing Danne Ventura at [email protected]. Completed applications should be sent to Ventura by e-mail or by mail at Essilor Lenses, 13555 North Stemmons Freeway, Dallas, Texas 75234. The deadline to submit an application electronically, on CD-ROM or by e-mail, is Nov. 1; Essilor will announce grant recipients on Dec. 1. ■■ displayed frames for men (18.1 percent) and for children (24.2 percent). Nearly three-fourths of frames for children (71.3 percent) the survey respondents displayed were metal, vs. 50.6 percent of the women’s frames displayed in 2006 and 61.1 percent of the men’s eyewear. How do the ODs who responded to the AOA survey select the vendors from whom they buy the frames their dispensaries carry? Respondents indicated that quality and styling are the most important factors in selecting a frame vendor; perhaps surprisingly, these ODs ranked price as their least important consideration in deciding from whom to buy eyewear. —Cathy Ciccolella EXPAND YOUR KNOWLEDGE AT INTERNATIONAL VISION EXPO Sponsored by the Vision Council of America’s Lens and Lens Processing Technology Divisions Lens Processing: How to Control Your Quality, Destiny and Profits Lenses and Lifestyles™ Saturday, October 6 8:30 AM to 9:30 AM Course 42-605-V Bob Main, ABOM, FNAO Saturday, October 6 9:45 AM to 11:45 AM Course 41-705V Mark Mattison-Shupnick Register online at www.visionexpowest.com/lens or call 1-800-811-7151 Space is limited, so register today! DE EYECARE NEWS ODs Dispense Higher-Priced, Higher Tech Products Continued from page 41 with a wholesale price of more than $80, up from just 19.7 percent in 1998. The survey respondents said about one in eight of the frames they displayed last year (13.3 percent) included clip-on sunglasses. On average, these ODs dis- Y OP EXAM LANES DA P VISION MONDAY/SEPTEMBER 24, 2007 MON HI 44 IO N V IS RS 0924_EXAM_41 VIS_0924_Value 9/11/07 1:10 PM Page 1 FUNKY VISIT US AT INTERNATIONAL VISION EXPO WEST BOOTH #12049 MODERN VIBRANT 651 738 741 vivid e y F U N e w T O e a r W E A R DISTRIBUTOR AND SALES INQUIRIES WELCOME CALL US TODAY TO RECEIVE OUR NEW CATALOGUE • 800/631-0188 • www.valueEyewear.com 10/1/07 10:21 AM Page 46 NEW S LEA Y www.visionmonday.com OP RETAIL DISPENSARY DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 46 IO N V IS C AL RS VM0924_RETAIL_46 DE LAUNCHES Sàfilo Bows Banana Republic Ophthalmic Collection By Deirdre Carroll Associate Editor PARSIPPANY, N.Y.—Premiering at Vision Expo West, Sàfilo is launching the first ophthalmic collection from Banana Republic. “We are very excited to be able to offer our optical customers an incredibly strong and widely recognizable fashion brand,” said Dick Russo, executive vice president of Sàfilo Group. “The Banana Republic ophthalmic collection is a mix of modern fashion and timeless style. We are confi- “The Banana Republic ophthalmic collection is a mix of modern fashion and timeless style. We are confident that there will be strong demand for this collection which offers a superior product at an accessible price.” —Dick Russo, Sàfilo Designed to echo the sophisticated aesthetic found in Banana Republic’s readyto-wear designs, the eyewear revolves around sleek lines, unique accents, and wearable shapes for men and women. dent that there will be strong demand for this collection which offers a superior product at an accessible price.” The initial launch collection includes 36 optical frames in plastic and metal, 22 styles for women and 14 (From top to bottom) The Nathan, Colin for men. The line relies and Martin men’s styles from the new on the universal wearabili- Banana Republic optical ty of rectangular shapes collection from Sàfilo. but also includes softer ovals as well as a few preppy silhouettes. The styles are offered in classic metallic tones such as dark gunmetal, antique gold, black satin, shiny b u r g u n d y, b a k e l i t e brushed and warm gray. Plastic styles include black, havana and burgundy, as well as custom colors such as adds a finishing touch to our wardrobe of combinations of olive tortoise, smoke new classics.” Marketing for the collection includes trade ivory, amber tortoise, havana blonde, crysand consumer advertising as well as assorted tal gray and burgundy. “Our priority has long been focused on visual merchandising materials. The Banana creating elevated designs that are both Republic ophthalmic collection will be distimeless and approachable,” said Banana tributed in the U.S. to independent optical Republic executive vice president of stores and retail optical chains and is priced to design, Deborah Lloyd. “The eyewear the dispenser between $50 and $70. ■■ SECOND LOOK SECOND LOOK Oliver Peoples Returns to Its Roots Hilco Bows New Case LOS ANGELES—Oliver Peoples returns to its roots for its Resort/Spring ‘08 collections. Intentionally focusing on optical frames, which first launched the company, the new old school styles feature panto lens shapes like rounds and ovals. For the sun collection, the use of thick, beveled, architecturally sculpted plastic is used to create bold, glamorous styles. This season’s optical collection draws inspiration from the Oliver Peoples archive. The highlighted designs are revamped, mirroring the influential styles of the past. The rounder Wylie and more rectangular Boxley, inspired by OP-26 and OP-27 respectively, both feature plastic eye rims, metal temples, and a metal bridge with retro pins. Subtle filigree detailing is seen on the end pieces and temples adding a touch of luxury to the vintage styles. Oliver Peoples is also offering a three style Limited Edition Sun Collection. The Paramour is a super thick, plastic sunglass with a heavy bevel, inspired by Audrey Hepburn’s Breakfast at Tiffany’s look. The Fauna is a feminine, semi-rimless sunglass with a rounded beveled plastic top bar and an 80’s flare. Inspired by the movie Chinatown, the Hollis is a hand-sculpted frame featuring thick, heavy plastic and bold temples for a masculine feel. The 20 Year Oliver Peoples plaque is inset into the temple end. The new Oliver Peoples collections are priced to the dispenser between $110 and $180. ■■ PLAINVILLE, Mass.—Once merely a practical necessity, eyewear cases are now a stylish, fashionable and distinctive accessory, a must have if you will. Leader’s premium cases by Hilco will suit your patients’ tastes and budget. The collection consists of a variety of specialty and sport cases in bold and pastel colors, with details like faux exotic skins, flower appliqués and high gloss finishes. Hilco’s line of new cases wholesale for $1.99 to $2.99. ■■ Exotic skin detailing and flower appliques adorn the newest line of eyewear cases from Hilco. SECOND LOOK Essilor Intros Accolade in 1.60 and 1.74 The Fauna sunglass from Oliver Peoples. DALLAS—Essilor of America (EOA) is extending its Accolade progressive lens line with the addition of two more lens materials: Thin&Lite 1.60 and Thin&Lite 1.74. “By offering Accolade and Accolade Freedom lenses in the most advanced materials, we can provide ECPs and their style-conscious patients with even more options,” said Carl Bracy, EOA vice president of marketing. Up to 50 percent thinner, 50 percent lighter and three times flatter than standard 1.50-index plastic lenses, Thin&Lite 1.74 lenses are the flattest lenses available for myopes and deliver superior comfort, performance and cosmetic appeal, according to EOA. Up to 30 percent thinner and 20 percent lighter than 1.50-index plastic lenses, Thin&Lite 1.60 lenses also deliver comfort, performance and cosmetic appeal. ■■ PRODUCED AND DISTRIBUTED BY LUXOTTICA GROUP - MOD. BB 433T VIS_0924_LuxotticaBrooks 9/7/07 9:54 AM Page 1 10/1/07 10:21 AM Page 48 NEW S LEA Y www.visionmonday.com OP RETAIL DISPENSARY DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 48 IO N V IS C AL RS VM0924_RETAIL_48 DE LAUNCHES Marchon Unleashes Ventana at Expo West By Deirdre Carroll Associate Editor MELVILLE, N.Y.—Marchon is launching the Ventana Collection, designed to bring a feminine Southwestern flair to the eyewear market, at Vision Expo West. “Following the success and growth of our Tres Jolie collection it was time to look at other areas in women’s eyewear where there was a void,” said Jeff Stern, vice president of Marchon for Flexon brands. “The increasing presence of Southwest influence in women’s apparel and other accessory cat- “The design elements are directly related to distinctive silversmith techniques, leather tooling and stitching associated with Southwest craftsmanship. We’re thrilled with the launch collection and can’t wait to see it in the marketplace.” —Jeff Stern, Marchon Many of the design elements from the nine ophthalmic styles in the launch collection are inspired by Southwestern jewelry, belt buckles and handbags with colors that reflect the Southwest. egories indicated that our accounts could capitalize on this trend and the Ventana collection was designed to bring Southwestern-inspired eyewear to the market. The design elements are directly related to dis- tinctive silversmith (l-r) The V600, techniques, leather V200 and V202 tooling and stitching from Marcon’s associated with South- new Ventana Collection. west craftsmanship. We’re thrilled with the launch collection and can’t wait to see it in the marketplace.” The introductory grouping will compliment many face shapes and complexions and it is designed fit a broad female demographic. Material treatments include leather temples that emulate snakeskin, dramatic zyls and distinctive metals with ornate patterns and stones. The temples feature intricate details and patterns. Colors include Silverado, Copper Canyon, Violet Quartz, Brown Sierra, Nightsky Black and Cinnamon Sunset. The Ventana collection from Marchon is priced to the dispenser between $64.95 and $74.95. ■■ SECOND LOOK SECOND LOOK Corinne McCormack Releases Three New Color Collections Humphrey’s Eyewear Bows New Message NEW YORK—Corinne McCormack has launched three new collections of eyeglasses and eyewear accessories in an effort to lend the perfect dose of color and polish to any wardrobe. The new releases are designed to be trendfocused and affordable, while offering stylish shapes ranging from boldly angular to delicately rounded. The The Heart to Heart Collection from Corinne McCormack. Black Crystal collection combines rich, metallic colors with highlights in dramatic jewel tones. Frames in shades of mahogany, copper and ebony are highlighted with subtle touches of saturated hues like deep amethyst and cobalt blue. The Heart to Heart collection takes its cue from the color red. Horizontally divided into two blocks of color, the top half of the frames feature an opaque scarlet shade, while a translucent blush colored tone appears below. Hollywood Glam features glasses in ruby red or classic black, accented with a sprinkling of rhinestones for a flash. Each collection features eyeglasses, sunglasses, and coordinating accessories including optic necklaces (replacing eyeglass chains of the past), Corinne McCormack EyeRings, eyeglass cases and pins and are priced to the dispenser between $7.50 and $26.50. ■■ The Black Crystal collecion from Corinne McCormack. GLEN COVE, N.Y.—BBH Eyewear releases 17 new styles in the Humphrey’s eyewear collection. Solid fronts, punchy colors and striking sidepieces are typical Humphrey’s elements. While new Humphrey’s features include fine, color-filled, linear milled grooves on sidepieces and fronts which result in fantastic color effects and a chic transformation to the frame fronts. Over-molded sidepieces in high-performance plastics are also a specialty of the new frames while inserts toward the back of the sidepiece make fitting the frame simpler. Unifying the brand with one message, the entire collection is inscribed with an “H” logo. Many models carry a brand new, high-quality metal version of the stylish logo on their sidepieces so Humphrey’s wearers can make a solid style statement. New point of purchase is available with minimum order and the collection is priced to the dispenser between $59.99 and $69.99. ■■ Style 2716 in color 55 from the Humphrey’s eyewear collection for BBH. VIS_0924_WileyX_lawsuit 9/13/07 11:03 AM Page 1 WILEY X EYEWEAR® ANNOUNCES SUCCESSFUL RESOLUTION OF PATENT INFRINGEMENT LITIGATION AGAINST PANOPTX®, INC. Panoptx Admits Infringement and Agrees to Stop Selling Accused Products Wiley X Eyewear®, the industry leader in the research and development of protective and performance eyewear, has reached a court-approved settlement with Panoptx®, Inc. for infringing upon Wiley X’s U.S. Patent No. 6,062,688 (the “‘688 Patent”). Under the settlement, Panoptx will have to stop selling, as presently designed, its Velocity CV series of frames (including the Raptor CV, Sirocco CV, Diablo CV, Kona CV, Gust CV, Convertible CV, Solano CV, Bora CV, Churada CV, Whirlwind CV and Chubasco CV) by the end of 2008. Panoptx will also be required to pay Wiley X royalties on all 2008 sales of these products. PanOptx will also have to stop selling its Warrior product lines, which include the Warrior V-Zero Ballistic and Warrior Tactical models, to the military by the end of this year. This is a major settlement for Wiley X, whose cutting-edge technology provides critical eye protection for the FBI, DEA, Army Rangers, Navy SEALs and other elite Special Forces Units. Its Climate Control Series, which encompasses the ‘688 patent, is widely used for motorcycling, biking, fishing, skiing, extreme sports and safety. “While we would have preferred not to have had to litigate, we are very pleased that our patent rights have been vindicated, and that infringing products will be off the market as a result of this settlement,” said Dan Freeman, Vice-President of Wiley X Eyewear. “We upheld a principle, and will not hesitate to do so again if our patent rights are not respected in the future.” Wiley X Eyewear began the litigation in 2005 to enforce its rights under the ‘688 Patent, which covers unique aspects of Wiley X’s Climate Control Series. The ‘688 Patent’s technology allows the wearer the benefits of having a removable, air-permeable shield, which provides eye protection while preventing fogging. With 20 years of innovation in providing advanced eyewear solutions to the military and commercial markets, Wiley X is looking forward to a continued tradition of providing customers with top quality eyewear. The company’s High Velocity Protection (HVPTM) eyewear is manufactured with shatterproof, distortion-free SeleniteTM polycarbonate lenses, meeting ANSI Z87.1-2003 high-velocity impact standards. With 14 lens tints to choose from, Wiley X is able to provide eye comfort and protection in any environment. These lenses are matched with a variety of high-performance and durable TR90 frames, available in a wide range of styles and attractive colors. For more information on Wiley X Eyewear and their entire line of high-performance eye protection systems, contact Wiley X Eyewear at 7491 Longard Road, Livermore, CA 94551 • Telephone: (800) 776-7842 • Or visit www.wileyx.com. VM0924_RETAIL_50 10/1/07 10:22 AM Page 50 50 Plastic Photochromic Lenses by Corning Excellent value for money Warm, comfortable colours The ideal lens to introduce your patients to photochromic technology, at an affordable price. RETAIL DISPENSARY SECOND LOOK Angel Eyewear Captivates the Imagination for Fall NEW YORK –Angel Eyewear releases four new sunwear styles this fall. The first release is called Captivate a plastic frame featuring a decorated linked serif on the temple. Mélange tones contribute to dual frame complexity and depth, while both polarized and non-polarized lens options are available. The Imagination is a rectangular mask shape in a large seven base one-piece shield, featuring a see-through The Imagination (top) and heart cut out with looped serifs on both temples, and a Curiosity (bottom) from nature inspired color story that highlights luminescent/transAngel Eyewear. parent effects. The Intrigue is a handcrafted frame in a retro influenced silhouette with ornate peak through floral temple decorations and a scroll cut out detail on the temple, available in polarized and non-polarized lens options. Lastly, the Curiosity is a futuristic one-piece shield accentuated with cut out logo details on the temples. An elemental color story complements the lens shade and accessory detailing, while a core wire ensures a snug fit and adjustability. These new releases from Angel Eyewear are priced to the dispenser between $32.50 and $47.50. ■■ SECOND LOOK Daniel Swarovski and Silhouette Debut New Opulance Excellent stress resistance Strengthened UV cut-off GREEN ISLAND, N.Y.—Daniel Swarovski Crystal eyewear from Silhouette has introduced its first six base sunwear line, New Opulence Sun, with model S614. The RXfriendly sunglass collection was designed in response to increasing prescription-sunwear consumer demand, according to Silhouette. “New Opulence Sun is coming out for the U.S. market at the perfect time,” said U.S. brand manager Kristen McLaughlin. “Our customers have been communicating the need for luxury prescription sunwear options for their clientele. With the aging of the influential Baby Boomer generation, this is a strongly emerging market.” Designed by Angela Strecker for people with a sense of the beautiful, individual and special things in life, New Opulence Sun is pure Daniel Swarovski couture style. The rimless style sunglass temples feature intricate, undulating mosaics of tiny Xilion Chaton crystals. Each crystal is set by hand into 23-carat gold-plated metals and premium acetate. A choice of four color palettes is available in twilight sapphire, autumn topaz, garnet fire and royal hyacinth and features spring hinges for comfort. Point-of-sale materials include a set of customized cards for the display case. The New Opulence Six Base Sun models are priced to the dispenser at $340. ■■ A new, high-performance photochromic lens which meets the requirements for rimless frames. It’s always better to have a choice SunSensors is a registered trademark of Corning Inc., Corning, NY The first style, S614, in the new Daniel Swarovski Crystal eyewear collection from Silhouette. w VIS_0924_Alison 9/5/07 11:37 AM Page 1 10/1/07 10:22 AM Page 52 NEW S LEA Y www.visionmonday.com OP RETAIL DISPENSARY DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 52 IO N V IS C AL RS VM0924_RETAIL_52 DE LAUNCHES Couteur Designs Unveils Dana Buchman Vision By Deirdre Carroll Associate Editor LOUISVILLE, Ky.—Couteur Designs, a division of the Kenmark Group, is launching Dana Buchman Vision at Vision Expo West, inspired by the feminine everyday while living an affluent and active lifestyle. “It is an honor to work closely with Dana Buchman and her team,” said David Duralde, VP of creative development for the Kenmark Group. “Dana, with her personal charisma and unique “Dana, with her personal charisma and unique sense of fashion, created a beautiful eyewear and sunwear collection to compliment the sophisticated consumer’s wardrobe.” —David Duralde, Kenmark Group designs of women’s ready-to-wear designer, Dana Buchman. The Dana Buchman Vision collection features modern silhouettes with sophisticated shapes, rich materials and signature details targeted toward the fashionable woman who likes to look and feel sense of fashion, created a beautiful eyewear and sunwear collection to compliment the sophisticated consumer’s wardrobe.” Featuring 15 ophthalmic and nine sunwear styles for women ages 32 to 56, each design strives to translate intricate details from Dana Buchman’s clothing designs. Several ophthalmic styles feature decorative temple embellishments emphasizing tonal stones and luxurious accents. The color palette includes shades of cashmere, caviar, gold and exclusive tortoises. The new sunwear styles feature a variety of shapes with distinctive accents such as jewelry cast metal temples, decorative stones and Dana Buchman logo plaques. Each design features CR-39 or nylon in fashion gradient tints or solids. “Eyewear is an important part of any woman’s look,” said Buchman. “Working with Couteur Designs, we have developed a luxurious and fashionable eyewear collection that I know my consumers will love.” The Daphne in brushed gold from Dana Buchman Vision for Couteur Designs features threads of gold and silver on the temple to recreate the feel of handmade artisan jewelry. Dana Buchman Vision will be supported by a comprehensive marketing plan that includes trade advertising and pointof-purchase materials. Each frame comes with a cleaning cloth and a custom designed eyewear and/or sunwear case featuring a signature Dana Buchman logo and is priced to the dispenser from $64 to $82 for ophthalmic and $65 to $90 for sun. ■■ SECOND LOOK SECOND LOOK OSA Premieres New Chrome Hearts Collection Kata Goes Sleek for the Fall ALISO VIEJO, Calif.— OSA International is premiering the new Chrome Hearts Eyewear Collection at Vision Expo West. Approaching the Chrome Hearts iconology in a new way, OSA International focused more on establishing style than following it for their new collection. The Sweet Young Thing sunglass and Te-Wa-Te Highlights include a optical frame from Chrome Hearts. retro inspired aviator where a solid sterling silver “plus” motif is floated between the bridge and top bar. Another is a laser cut titanium frame that features a removable leather base bridge insert adorned with a Fleur de Lys or plus motif and featuring either handstitched Italian leather with a sterling silver dagger adornment or laser engraved wood with repeating laser cut cross motifs and a black mother of pearl plus motif inlay on the temple tip. Also featured is a unisex style with a flexible, lightweight titanium front and leather temples featuring sterling silver motifs. Heavier plastics remain strong for the new season and Chrome Hearts provides a revised version of the classic Buddy Holly look in both their ophthalmic and sun collections. Women’s styles continue to be a strong part of the collection. A solid sterling silver cross temple detail highlights an oversize modified uplifting style while another is a softer rectangle shape. The new Chrome Hearts collections are priced to the dispenser from $260 to $580 for optical, $320 to $700 for sun and $850 to $5,000 and up for jeweled pieces. ■■ NEW YORK—Legacie, the luxury division of B. Robinson, takes the Kata collection sleek and sculptural for fall with the Bolt and Overlap groupings. The Bolt temple is inspired by the organic and the sculptural. Reminiscent of a tree branch or a lightening bolt, the co-injection manufacturing process seamlessly fuses titanium and plastic for a sleek, minimal look. Bolt 1 and 2 are strong masculine shapes, balanced by this unusual temple. Bolt 3 is lightweight unisex semi-rimless style. The new Overlap styles feature two chunks of acetate balanced precariously under a single thin yet unbreakable thread of titanium on each temple. The concept is inspired by the Japanese “Wedded Rocks” formation found at the Futami Okitama Shrine. The two rocks are joined by a delicate woven rope that signifies the sacred bond between man and wife. In the delicate and minimal Overlap temples, the titanium hugs the acetate and rivets hold the two together. Optical styles include Overlap 1, a soft feminine oval and Overlap 2, a crisp men’s rectangle. Overlap 3 is an update of a classic sun shape in handmade acetate. Mixing richly textured acetate with clean wearable front shapes, the Overlap styles achieve a balance of sculptural form and subtle texture. These new groupings from Kata are priced to the dispenser between $125 and $150 for optical and $135 and $160 for sun. ■■ The Bolt 2 from Kata. VIS_0521_Viva 5/1/07 3:50 PM Page 1 10/1/07 10:23 AM Page 54 NEW S LEA Y www.visionmonday.com OP RETAIL DISPENSARY DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 54 IO N V IS C AL RS VM0924_RETAIL_54 DE LAUNCHES OptiSource Releases Versatile ‘MultiMeter’ BELLPORT, N.Y.—OptiSource International, based here, has developed a first-of-its-kind, multifunctional digital UV meter. The single unit works as a UV spectrophotometer, photochromic lens demonstrator and visible light meter. It can activate Transitions or any brand photochromic lenses in seconds, according to OptiSource, and can also measure UV transmittance of any lens and visible light transmittance of colored lenses. “The MultiMeter gives any practice the ability to demonstrate how photochromic lenses will look when exposed to sunlight without having to walk outside,” explained Daryl Squicciarini, vice president of OptiSource. “Then, practitioners can show patients a digital UV reading and explain the benefits of UV blocking properties.” For hard to match tint jobs, the MultiMeter offers a precise visible light reading to match tint densities. The unit’s compact footprint is a fraction of the size of a shoe box, making it convenient for countertop use. The photochromic demonstrator works with lenses that are either mounted or unmounted. The digital display instructions and four-button operation make the unit simple to use while demonstrating to patients, if desired. “The unit is practical and necessary for photochromic lens patients that arrive past dusk, during inclement weather, and especially for locations in indoor shopping mall environments,” said Squicciarini, adding that the unit costs the same or less than a traditional UV meter. ■■ OptiSource’s new MultiMeter functions as a UV spectrophotometer, photochromic lens demonstrator and visible light meter. SECOND LOOK SECOND LOOK Fendi Highlights Temples and Stones For Fall ‘07 A&A Expands Jalapenos Sol Eyewear For Men and Women MELVILLE, N.Y.—Marchon unveils the Fendi sunwear and ophthalmic collections for fall 2007. Sophisticated elegance blends with style, creating a collection that combines luxurious materials and textures with dramatic styles. Highlights include the exotic FS409R, a limited edition frame The F727 ophthalmic style (top) and the FS485R sunglass (bottom) from Fendi for Marchon. featuring an elaborately detailed leopard pattern of sparkling Swarovski crystals adorning the front and continuing to the temples. The metal plaque Fendi Cube logo with interlocking Fendi “F”s ornamented in glittering stones completes the temples. Next is the softened rectangle FS485R showcasing rhinestones arranged in a rectangle pattern from the end piece through the temples with the Fendi Double “F” logo in rhinestones. The optical F727 is a delicately feminine frame with a metal front and zyl temples featuring the double “F” logo pattern lasered on the end pieces, while the rectangle zyl F718 also features the double “F” logo on the temples in a perforated dotted pattern. Inspired by their accessories collections, Fendi releases the zyl FS484 with their newest logo treatment, the Fendi “To You” logo, a geometric imprinted pattern of FENDI in dual toned contrasting colors of double laminate with a coordinating nose piece. The feminine 8-base zyl FS459 and the metal shield front with zyl temples FS463 are inspired by the Fendi B-Mix handbag which highlights the Fendi logo and mini logo by featuring the look of fabric on the temple and the end. The new Fendi collection is priced to the dispenser between $105 and $395. ■■ DALLAS—A&A Optical expands its Jalapenos Sol sunglass line for fall 2007 with the release of four new styles. “As Jalapenos eyewear continues to grow as a strong, recognizable brand, we continue to build on this collection in an effort to maintain its place at the forefront of youthful design,” said Rodney Hayes, A&A Optical, executive vice president. “Sunglasses are not only for the summer months, but are a requirement for eye protection and fashion year-round. The added plus to sunwear is, it can complete the look of an outfit as well as enhance the wearers own unique identity.” Targeted toward the high glamour fashionista, the Tangerine, reaches out to the 18 year and older woman featuring an oversized rectangular shape and textural patterns in double laminated acetate. The Casados offers a perfect fit for small framed girls, 14 years old and older, who desire a big fashion look with details such as side embossed Swarovski crystals. The Chawa, with its unique color placement in two tone acetate gives girls 16 years and older a sophisticated look. Lastly, Jalapenos Sol’s Peto, is a unisex model in an oversized aviator shape, with alloy fronts and acetate temples. All the latest Jalapenos SOL have Polarized UV400 lenses for UV protection and glare blocking comfort for the eyes. Merchandising materials include an 18-piece display, mirrors, counter cards, The Tangerine from A&A Optical’s Jalapenos Sol collection. flashlight carabiners and sling packs. An eyewear case and cleaning cloth comes with each frame which is priced to the dispenser at $49.95. ■■ VM0924_RETAIL_55 IO N MON DA 10:23 AM Page 55 Y V IS 10/1/07 www.visionmonday.com VISION MONDAY/SEPTEMBER 24, 2007 55 C RS TI HI P OP AL RETAIL DISPENSARY NEW S LEA DE SECOND LOOK SECOND LOOK Match Eyewear Offers New Style in Helium Paris Line Mykita Adds Frames to Collections #1 and #2 MINEOLA, N.Y.—Helium Paris, distributed by Match Eyewear, releases new styles incorporating clean, classic eyewear with a “twist” of feminine flair for today’s modern woman. The HE3811, features a color palette of rich colors, with some styles designed with dual tone colorations. It includes double laminate zyl construction, rhinestone accents on the front temples, geometric etched designs on the complete temples, spring hinges for flexibility and progressive friendly availability. With over 50 men’s, women’s and unisex styles in the Helium Paris line, this collection focuses on edgy, European designs in a selection of metals, zyls, metal/zyl combinations and three-piece mounts in a rich color palette selection. The Helium Paris Eyewear collection offers a varied selec- From top to bottom: The HE3811 in brick taupe, tion of styles available with polarized crimson wheat, purple orchid, brown horn and sun clip-ons, as well as progressive onyx from Helium Paris for Match Eyewear. friendly models to choose from. Point of Purchase materials are available upon request. All Helium Paris Eyewear come with a lens cleaning cloth and a hard leather case, embossed with the collection’s signature logo, including spare parts for all styles. The HE3811 is priced to the dispenser at $59.95. ■■ BERLIN—Mykita releases new styles into their Collection N#1 and Collection N#2 lines. In the Collection N#1 metal group comes four new styles. The Hans is a modern interpretation of Ray Ban’s Clubmaster model, a popular frame in the U.S. during the ’50s and ’60s. The distinguishing feature of the original—the applied acetate elements at eyebrow level—is imitated here in a matte-black finish while the proportions of the frame are ideal The Hans (top) from Collection #1 and for progressive. Sue is a reference to a typical the Ferris (bottom) from Collection #2 1950s ladies’ frame but done in an ultra light by Mykita. high-tech frame with the "butterfly" look that was so popular during that decade. Sue and Hans are the first bi-color frames in Collection #1. Francis is a larger companion piece to the established Pat and shines as a design that adapts to a range of faces, while Josie is a ladies’ model featuring a low-set bridge, making it well suited to Asian faces. In the acetate Collection #2, Mykita introduces four new sunglasses. The Ferris and Leslie are derived from pilot-style glasses and have a refined look. The bold contours of Liv make it an explicitly ladies’ model, that despite its larger size, adapts well to a wide range of faces. The Daniel is based on a pair of 1960s Persol frames worn by Daniel Miller, the founder of the Mute record label. All the sunwear from both collections is suitable for prescription frames and the new additions to the Mykita lines are priced to the dispenser between $148 and $155. ■■ 10/1/07 10:24 AM Page 56 IS NEW S LEA Y V RETAIL DISPENSARY DA www.visionmonday.com OP P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 56 IO N C AL RS VM0924_RETAIL_56 DE LAUNCHES Ray-Ban Introduces the Youth Collection By Deirdre Carroll Associate Editor PORT WASHINGTON, N.Y.—Luxottica Group introduced the Ray-Ban Youth collection with nine frames designed for children between 8 and 12 years of age to meet the needs of young eyewear consumers while offering marketing for Luxottica Group. “These models remain faithful to their ‘parent’ with child-size versions of the brand’s most popular Ray-Ban optical styles.” The Ray-Ban Youth collection is designed for youngsters who want to look as cool as older kids and for parents who want to feel sure they made the right choice in eyewear for their children. “The Ray-Ban Youth collection is an outstanding addition to the brand’s iconic personality of authenticity and style. These models remain faithful to their ‘parent’ with child-size versions of the brand’s most popular Ray-Ban optical styles.” —Vittorio Verdun, Luxottica Group grown-up inspired designs. “The Ray-Ban Youth collection is an outstanding addition to the brand’s iconic personality of authenticity and style,” said Vittorio Verdun, vice president of According to Luxottica, the Ray-Ban Youth collection continues the Ray-Ban Rx tradition of authenticity and timeless design coupled with superior technology and state-of-the art materials. All The RY01008 (top) and the RB01503T (bottom) from the Ray Ban Youth collection from Luxottica. styles are constructed of lightweight, hypo-allergenic titanium and feature durable flex hinges. Colors like brown, black, navy, silver and gunmetal are designed to appeal to the U.S. youth seeking more classic, adult tones. Styles range from rimless, like in the RY 1002T, to the classic oval of the RY 1003T, to a variety of rectangles; some angular, like the RY 1008T, while others are softened, like the RY 1007 T and RY 1011T. The collection boasts one zyl/titanium combination, the RY 1503T, a softened rectangle featuring bolder color combinations that include periwinkle and lime, brown and azure and metallic pink. All of the Ray Ban Youth optical collection is priced to the dispenser at $43.95. ■■ SECOND LOOK Columbia Introduces the Trixie and Notta WILTON, Conn.—New for Fall ’07 Columbia Sportswear Eyewear and L’Amy America introduce four new models designed for the fashion conscious, active consumer. Columbia aims to put a fun-twist on its sport-themed eyewear collection with these colorful new models. The Trixie is offered in two frame shapes with bi-laminate sport colorations in feminine tones. Likewise, the bold Notta, in two frame shapes, combines strong angles and aggressive sport-stripe colorations for the ideal unisex design. The Trixie 115, a combination frame made from handmade bi-laminate temples and lightweight Monel metal framework, in a slightly squared-oval shape, is available in four different color combinations, while the Trixie 116 offers the same color combinations and frame construction, but in a slightly larger, rimless oval shape. Both Notta 246 and 247, feature aggressively-styled rectangular frame construction, with broad sport striping on the temple tips, and come in a variety of sport color combinations. This bold design is available in a full-frame, the Notta 246, as well as in a semi-rimless, the Notta 247. The new Columbia styles are priced to the dispenser between$54.95 and $59.95. ■■ The Notta 247 from Columbia Sportswear for L’Amy America. VIS_0924_VCA_FrameBuy 9/11/07 4:11 PM Page 1 VM0924_RETAIL_58 10/1/07 10:24 AM Page 58 58 RETAIL DISPENSARY SECOND LOOK Alain Mikli Plays With Color From left, Alain Mikli styles A0635, A0637 and A0636. NEW YORK—Alain Mikli introduces colorful new acetate styles for the discerning woman. Featuring rich deep shapes combined with fresh hues and clear color accents, the three new styles from Alain Mikli are designed to catch the light and enrich the color tones of rich red, subtle olive, deep purple and warm brown. Now in a broader range of rectangle styles, the semi-rimless shapes, A0635, A0636 and A0637, allow a great range of prescriptions, while the amflex hinge and tapered temple tip provide superior comfort. These new styles from Alain Mikli are priced to the dispenser between $166 and $179. ■■ SECOND LOOK Lacoste and Charmant Score Points With Women for Fall MORRIS PLAINS, N.J. - Charmant and Lacoste release new women’s optical frames for fall. Two of the collections standouts include the LA12218, in sizes 50-19-135 and 52-19-135 and four available colors. Constructed from a The LA12218 in pink (top) and LA12219 in combination of metal and acetate, red (bottom) part of Charmant and Lacoste’s new optical styles for women. this ladies frame features an embossed logo on the end piece with a floating half cut crocodile on the right temple and a spring hinge. Also of note, is the LA12219, an acetate frame in two sizes and five colors that features a metal plaque with engraved Lacoste logo and spring hinges. These two new styles from the newly released Lacoste women’s collection additions are priced to the dispenser between $49.99 and $59.99. ■■ VIS_0924_CarlZeissGT2 9/11/07 3:41 PM Page 1 ® E: BL X N S LA DE IO AI IN IT AV H NS W HIG RA O N 67 D T 1. AN R EA CL Happy as a clam Tickled pink Truly delighted Flying high Thrilled to pieces Pleased as punch Introducing GT2™ Progressives by ZEISS— Engineered for Total Satisfaction. How can a progressive lens create a higher level of satisfaction? It has to offer maximum clarity — but it also has to be ergonomically designed to suit the wearer’s natural preferences. Now ZEISS has brought these elements together in GT2. GT2 was developed using proprietary ZEISS Optical Optimization and Management — the innovative design strategy that combines legendary ZEISS optical precision with breakthrough research into visual behavior. The result is a progressive lens uniquely tailored for wearer ergonomics and optimized for maximum clarity. Simply put: a true delight for the eye. For more information, contact your Carl Zeiss Vision Representative or call 1-800-358-8258. Carl Zeiss Vision USA 800.358.8258 www.vision.zeiss.com ©2007 Carl Zeiss Vision International GmbH. GT2 is a trademark of Carl Zeiss Vision International GmbH. 10/1/07 10:25 AM Page 60 NEW S LEA Y www.visionmonday.com OP RETAIL DISPENSARY DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 60 IO N V IS C AL RS VM0924_RETAIL_60 DE LAUNCHES Optylux Launches Été Collection SAN DIEGO—Optylux Group, Inc. will debut the unique Été collection of eyewear, featuring a special technique that incorporates feathers into each style, during Vision Expo West next month. Optylux, founded by Helmuth Igel and Helmut Igel II, “will be distributing the world’s finest premium eyewear collections and we are interested in offering the consumer eyewear that makes a statement in design, quality and craftsmanship.” The exclusive Italian hand-made Été collection of frames and sunglasses, inlayed with real feathers, is created by a young company in Florence, by descendants of four generations of eyewear manufacturers. Their framemaking tradition began in France in 1924 with Gustave Rege-Turo, their Italian great grandfather, an artisan who hand crafted spectacles using horn and tortoise shell as base materials. Été frames are inlayed with feathers. This heritage was passed down from Gustave Rege-Turo, on to his two sons Robert and Charles, to the grandson Robert-Claude, and now to the great-grandchildren; Sabrina and Brice, who POP displays highlight Été features. today guide the company. The original idea behind the Été col- refined by Sabrina Rege-Turo who conlection is to take a fashion accessory used sults with her father Robert-Claude Rege. “The Igel family is proud to be associin the clothing industry—feathers—and ated with the Turo family and we are adapt it to the eyeglass industry. The makers laminate two sheets of looking forward to offer their unique creacetate material and place feathers, each ations to our selected group of exclusive placed one by one, which show through the eyewear boutiques,” says Helmut Igel II transparent material in a range of colors and president of Optylux Group Inc. Prices to the dispenser of the new Été contrasts. Specially-created cases coordinate collection are $155 for sun and $145 for and a range of POP highlights the styles. All the designs are coordinated and ophthalmic. ■■ SECOND LOOK SECOND LOOK Allison’s Try Techno Features Patented Process Signature Unveils Two New Styles in Laura Ashley MIAMI – Allison USA is debuting Techno, a new addition to its Try series. The collection features 12 lens shapes for rimless eyewear and involves no screws on the endpieces and nosepads. Ruthenium, red, acid green, light-blue and lilac are just a few of the 17 colors that can be chosen based on the shape of the lens. Try Techno is made out of ultra lightweight beta titanium. A range of 17 colors The company said that the and a simple mounting process is new mounting procedure is revolutionfrom Try Techno. ary and that once the optician takes measurements with the drilling mask, the holes can be made in the lenses using a simple manual drill, part of the Try Techno patented process. ■■ INGLEWOOD, Calif.—Signature Eyewear releases two new styles in their Laura Ashley Collection. First is the Laura AshThe Sienna in currant from the ley Sienna, a zyl frame Laura Ashley collection from Signature. with a metal wrapped end piece and temples that are lasered with an intricate softly flowing pattern. The eye shape is ideal for progressives. The Sienna is available in two colors, currant and nutmeg. Next is the Laura Ashley Isla, a geometric oval shape in monel with a floral pattern laser-carved design on the zyl temples. The Isla also comes in two colors, plum and truffle. These two new frames from the Laura Ashley collection from Signature are priced to the dispenser from $53 to $56. ■■ 10/1/07 10:25 AM Page 60 NEW S LEA Y www.visionmonday.com OP RETAIL DISPENSARY DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 60 IO N V IS C AL RS VM0924_RETAIL_60 DE LAUNCHES Optylux Launches Été Collection SAN DIEGO—Optylux Group, Inc. will debut the unique Été collection of eyewear, featuring a special technique that incorporates feathers into each style, during Vision Expo West next month. Optylux, founded by Helmuth Igel and Helmut Igel II, “will be distributing the world’s finest premium eyewear collections and we are interested in offering the consumer eyewear that makes a statement in design, quality and craftsmanship.” The exclusive Italian hand-made Été collection of frames and sunglasses, inlayed with real feathers, is created by a young company in Florence, by descendants of four generations of eyewear manufacturers. Their framemaking tradition began in France in 1924 with Gustave Rege-Turo, their Italian great grandfather, an artisan who hand crafted spectacles using horn and tortoise shell as base materials. Été frames are inlayed with feathers. This heritage was passed down from Gustave Rege-Turo, on to his two sons Robert and Charles, to the grandson Robert-Claude, and now to the great-grandchildren; Sabrina and Brice, who POP displays highlight Été features. today guide the company. The original idea behind the Été col- refined by Sabrina Rege-Turo who conlection is to take a fashion accessory used sults with her father Robert-Claude Rege. “The Igel family is proud to be associin the clothing industry—feathers—and ated with the Turo family and we are adapt it to the eyeglass industry. The makers laminate two sheets of looking forward to offer their unique creacetate material and place feathers, each ations to our selected group of exclusive placed one by one, which show through the eyewear boutiques,” says Helmut Igel II transparent material in a range of colors and president of Optylux Group Inc. Prices to the dispenser of the new Été contrasts. Specially-created cases coordinate collection are $155 for sun and $145 for and a range of POP highlights the styles. All the designs are coordinated and ophthalmic. ■■ SECOND LOOK SECOND LOOK Allison’s Try Techno Features Patented Process Signature Unveils Two New Styles in Laura Ashley MIAMI – Allison USA is debuting Techno, a new addition to its Try series. The collection features 12 lens shapes for rimless eyewear and involves no screws on the endpieces and nosepads. Ruthenium, red, acid green, light-blue and lilac are just a few of the 17 colors that can be chosen based on the shape of the lens. Try Techno is made out of ultra lightweight beta titanium. A range of 17 colors The company said that the and a simple mounting process is new mounting procedure is revolutionfrom Try Techno. ary and that once the optician takes measurements with the drilling mask, the holes can be made in the lenses using a simple manual drill, part of the Try Techno patented process. ■■ INGLEWOOD, Calif.—Signature Eyewear releases two new styles in their Laura Ashley Collection. First is the Laura AshThe Sienna in currant from the ley Sienna, a zyl frame Laura Ashley collection from Signature. with a metal wrapped end piece and temples that are lasered with an intricate softly flowing pattern. The eye shape is ideal for progressives. The Sienna is available in two colors, currant and nutmeg. Next is the Laura Ashley Isla, a geometric oval shape in monel with a floral pattern laser-carved design on the zyl temples. The Isla also comes in two colors, plum and truffle. These two new frames from the Laura Ashley collection from Signature are priced to the dispenser from $53 to $56. ■■ Introducing the best idea in sunglasses since, well, sunglasses Introducing Crizal Sun™, the first integrated Anti-Reflective created specifically for Sunwear. New Crizal Sun optimizes vision through every lens by adding the scratch protection and ease of cleaning of Crizal® Alizé® while reducing backside glare. The specialized, integrated technology of Crizal Sun delivers these benefits without front-side color changes or additional light transmission through the lens. So, for the clearest vision under the sun, be sure to recommend Crizal Sun, the first integrated ARS (Anti-Reflective for Sunwear) available anywhere. The UV protection of Crizal Sun is dependent on material chosen. www.crizal.com ©2007 Essilor of America, Inc. Essilor, Crizal, and Alizé are registered trademarks and Crizal Sun is a trademark of Essilor International, S.A. VisionWeb is a service mark and “Streamline. Simplify. Succeed.” is a trademark of VisonWeb, Inc. VM 9/07 VIS_0924_Hart 9/5/07 12:11 PM Page 1 NEW YORK EYE A Hart Specialties Company ® Shipped from stock within 48 hours TOLL FREE : 800.221.6966 See our Booth 14083 at Vision Expo West 39¢ each S-40 MEDIUM POCKET CLIP CASE Black and brown assorted 80mm x 160mm 45¢ each for 12-99 pieces per style S-44 MEDIUM POCKET CLIP WITH DELUXE MERROW STITCHING Black and brown assorted 80mm x 160mm 45¢ each for 12-99 pieces per style for 100 pieces per style Styles S-40, 44, 72, 43 S-38 MEDIUM METAL POCKET CLIP S-45 LARGE POCKET S-39 LARGE METAL POCKET CLIP CLIP CASE Black and brown assorted Black and brown assorted, 95mm x 170mm medium: 80mm x 165mm, large: 93mm x 170mm ¢ 49 each for 12-99 pieces per style ¢ 69 each for 12-99 pieces per style ¢ for 100 pieces per style ¢ for 100 pieces per style 44 each 55 each S-187 TASTEFUL TWEEDS SLIP IN Assorted patterns and colors 80mm x 160mm 44¢ each for 12-99 pieces per style 29¢ each for 100 pieces per style S-72 SMALL POCKET CLIP CASE Black and brown assorted 70mm x 155mm 45¢ each for 12-99 pieces per style S-47 BIGGEST XXL POCKET CLIP Black and brown assorted, 107mm x 200mm 89¢ each for 12-99 pieces per style 33¢ each for 100 pieces per style S-41 VINYL SLIP IN Black and brown assorted Sold by box of 500 only 80mm x 160mm 29¢ each for box of 500 pieces per style Styles S-31, 41 S-55 SEMI HARD FOLDOVER WITH SNAP Assorted colors $1.29 each for 12-99 pieces per style S-56 SEMI HARD FOLDOVER WITH SNAP Assorted colors $1.29 each for 12-99 pieces per style 99¢ each for 100 pieces per style Styles S-55, 56 S-46 XL MEN’S POCKET CLIP W/FLAP Black and brown assorted, 92mm x 192mm $1.29 each for 12-99 pieces per style 69¢ each for 100 pieces per style 89¢ each for 100 pieces per style S-30 LARGE VINYL MERROW SLIP IN S-70 MEDIUM VINYL MERROW SLIP IN Assorted standard colors as shown medium: 80mm x 160mm, large: 90mm x 175mm 39¢ each for 12-99 pieces per style S-31 LADIES’ ECONOMY VINYL SLIP IN Assorted solid vinyl colors as available Sold by box of 500 only 80mm x 160mm S-43 HALFEYE MEN’S POCKET CLIP Black and brown assorted 60mm x 160mm 45¢ each for 12-99 pieces per style S-49 ECONOMY MEDIUM POCKET CLIP Black and brown, 80mm x 160mm 49¢ each for 12-99 pieces per style 37¢ each for 100 pieces per style S-33 ECONOMY MEDIUM POCKET CLIP Sold only in bulk 500 piece assortment. Black and brown, 80mm x 160mm 33¢ each for box of 500 pieces S-63 ECONOMY PLASTIC KIDS HARD CASE S-67 ECONOMY PLASTIC HARD SLIP CASE Sold by box all colors assorted Sold by box all colors assorted (Assorted: lemon yellow, navy blue, lime green, (Assorted: black, brown, burgundy, cherry red, charcoal grey, hot pink, navy blue, green, gray) purple, tangerine) 44¢ each for 100 pieces per style Styles S-63, 67 VIS_0924_Hart 9/5/07 12:11 PM Page 2 NEW YORK EYE A Hart Specialties Company 5000 New Horizons Blvd., Amityville, NY 11701-9003 National Toll Free 800.221.6966 • Toll Free Fax 800.221.2068 631.226.5600 • Fax 631.226.5884 • email: [email protected] ® See our Booth 14083 at Vision Expo West Protection from the Elements: The cases you want - when you want them 55¢ each for 1,000 pieces assorted all styles shown below 66 each for 100 pieces per style assorted ¢ S-124 CHILDREN’S METAL CASE DOLPHIN PATTERN S-123 LARGE METAL TRELLIS PATTERN 99¢ each for 12-99 pieces per style assorted Trellis black, trellis brown Blue, brown, purple, and yellow S-122 LARGE METAL SATIN S-121 LARGE METAL POINT PATTERN S-119 MEDIUM METAL IGUANA PATTERN S-104 SMALL METAL SATIN Black satin, navy satin, wine satin Black point, blue point, burgundy point, moss point Dark brown, light brown Black satin, brown satin, blue satin, dark green satin S-103 MEDIUM METAL LIZARD/SHINY S-102 LARGE METAL LIZARD/CROCO S-101 LARGE METAL GRAIN S-87 CHILDREN’S METAL CASE Black lizard, burgundy lizard, black shiny, brown shiny Black lizard, blue lizard, burgundy lizard, black croco, brown croco Black grain, brown grain, blue grain, wine grain Blue, orange, yellow, green, red Shipped assorted only S-85 LARGE METAL SATIN S-81 LARGE METAL OSTRICH S-80 MEDIUM METAL OSTRICH S-79 SLIM METAL LIZARD/SMOOTH Black satin, brown satin Black ostrich, brown ostrich, blue pearl ostrich, mint pearl ostrich, pink pearl ostrich Black ostrich, brown ostrich, green ostrich, red ostrich, yellow ostrich Black lizard, brown lizard, black smooth, brown smooth S-78 MEDIUM METAL LIZARD/SMOOTH S-76 LARGE METAL LINEN LOOK S-75 LARGE METAL LIZARD/SMOOTH S-20 LARGE METAL CROCO/SMOOTH Black lizard, brown lizard, burgundy lizard, black smooth, brown smooth Black linen look, blue linen look, brown linen look, green linen look Black lizard, brown lizard, burgundy lizard, black smooth, brown smooth Black croco, brown croco, burgundy croco, green croco, navy blue croco, black smooth, brown smooth SUPER VALUE HARD METAL CASES 49¢ each S-92 LARGE HARD METAL S-94 LARGE HARD METAL Sold only by the box of 100 pieces. Sold assorted black shiny and brown shiny Sold only by the box of 100 pieces. Sold assorted black shiny and brown shiny for box of 100 pieces per style S-92, 94, 95, 96, 97, 98 S-95 MEDIUM HARD METAL S-96 MEDIUM HARD METAL S-97 PETITE HARD METAL S-98 LARGE HARD METAL Sold only by the box of 100 pieces. Sold assorted black matt and brown matt Sold only by the box of 100 pieces. Sold assorted black shiny and brown shiny Sold only by the box of 100 pieces. Sold assorted black matt and brown matt Sold only by the box of 100 pieces. Sold assorted black grain and brown grain C&E BUYING GROUP, VISION WEST BUYING GROUP, NOVAMED ALLIANCE BUYING GROUP, BLOCK BUYING GROUP, AECC/PEARLMAN BUYING GROUP, HMI BUYING GROUP, ADO BUYING GROUP, OOGP BUYING GROUP, PADRO BUYING GROUP, BLEW EYES BUYING GROUP, THE BUYERS EDGE BUYING GROUP, Minimum Buying Group activation $49 purchase All prices plus shipping - FOB Amityville, NY. Cases are shipped separately from frames. Pricing guaranteed through 12/31/07. VM0924_RETAIL_64 10/1/07 10:25 AM Page 64 64 RETAIL DISPENSARY SECOND LOOK Avalon Presents Nikon NT Pure Titanium NORTHVALE, N.J.—Avalon introduces the Nikon NT Pure Titanium Eyewear Collection. The Nikon NT Titanium collection is a contemporary men's and unisex line featuring innovative materials, design and performance with integrated spring hinge suspension. “The Nikon Titanium-series is top-level technology in eyewear and is ideally suited to a wide range of consumers from the everyday wearer to the creative professional alike,” said David Pildes, vice president Avalon Eyewear, Inc. “To those who's sense of pride in the quality and perfection of their own work resonates with the brand's message, Nikon affords lots of possibilities with it's product design, completing the perfectly fashionable ‘image’ for the wearer. Improving important design elements of an already high level product is the message of our introduction of the Nikon Titaniumseries.” The new frames are built with a pronounced stance as well as flowing shoulder lines giving the chassis a bold appearance. Based on a shorter platform the single-body milled sheet-titanium construction gives the chassis a sense of motion. All frames feature subtle Nikon branding throughout, including tri-color printing on the inside of the temples and milled character lines inspired by the Nikon cameras themselves. The Nikon NT Pure Titanium Eyewear collection is priced to the dispenser at $79. ■■ Three new styles from the Nikon NT Pure Titanium Collection from Avalon Eyewear. SECOND LOOK Panoptx Eyewear Bows Three New Styles PLEASANTON, Calif.—Panoptx adds three new frames to their moisture chamber line. The Whirlwind is the new addition to their flagship Velocity series, featuring their patented Orbital Seal technology, which locks out wind and airborne irritants. It also completely eliminates the peripheral glare that can disrupt vision and damage eye tissues, according to Panoptx. New to the Panoptx Speed series are two new models, the Taku and the Zephyr. The Taku is The Taku in horn (top) and the Zephyr in bone (bottom) from Panoptx. a full-wrap design and the Zephyr has a decidedly feminine feel. Both models feature Panoptx’s special air dam, a closed-cell foam rim around the inner frame that helps knock down wind and glare. These new styles from Panoptx are priced to the dispenser between $75 and $125. ■■ ©2007 Kenmark Group. Dana Buchman is a registered trademark of Liz Claiborne, Inc. Style shown, Georgia. www.kenmarkoptical.com 800.627.2898 VIS_0924_Kenmark 9/10/07 1:50 PM Page 1 Launching Vision Expo West 2007 - BOOTH #14039 10:26 AM Page 66 SYRUS III 10/1/07 OPT ICS VM0924_RETAIL_66 66 RETAIL DISPENSARY LAUNCHES AIT to Debut Patient Measurement System BENSENVILLE, Ill.—AIT, a member of the Indo group, will launch the Center, a new patient measurement system, next month at Vision Expo West in Las Vegas. Center, developed by Indo, offers the optician a sophisticated measuring system that improves overall patient satisfaction, according to AIT. Center automatically measures patient pupillary distance and height as well as vertex distance and pantascopic frame angle in almost 80 percent of cases. It utilizes a system of three built-in cameras and infrared LEDs to obtain three-dimensional patient measurements. According to AIT, the system is especially useful when fitting conventional or direct surfaced progressive lenses. ■■ The Center. a new patient measurement system. Artoptic to Launch Emilio Giani in January NEW YORK –Artoptic Internaitonal is developing a new collection for the U.S. fashion eyewear market and plans to launch the new Emilio Giani line in January 2008. George Gero, president of Artoptic, the 45-year-old NY-based eyewear STEP INTO THE FUTURE: GET READY FOR HIGH QUALITY LENS PRODUCTION High throughput and absolute process stability: guaranteeing for perfect results and great efficiency on your production floor, SYRUS III is the ideal system for handling large batches and short process cycles. www.leyboldoptics.com Please visit us at International Vision Expo East Las Vegas, USA 4-6 October 2007 Booth: LP1050 manufacturer, said, “Today’s welldressed individual considers his or her eyewear as a fashion accessory. We live multiple lifestyles and we feel this new range of eyewear will offer the broadest choice for the American consumer to work with sport, leisure, business and formal occasion. The new Emilio Giani line will be previewed during the Optical Laboratories Association meeting in Indianapolis this November and be available to ECPs early next year. ■■ SECOND LOOK SECOND LOOK Amy Sacks Eyewear Goes Green Bongo Bows Bright New Grouping PORTLAND, Ore.—Amy Sacks Eyewear introduces the Bamboo collection. Designed to combine the earthly simplicity of natural bamboo with sophisticated design to form luxury eyewear frames for use as reading glasses, optical frames or sunglasses, the two frames in the Bamboo col- The Takah frame (top) and Masa lection are inspired by frame (bottom), both in bamboo, from Amy Sacks Eyewear. best sellers in the Amy Sacks Eyewear collection. “Natural bamboo is one of nature’s most sustainable resources and is being utilized in wonderful ways for the home and in textiles,” said Ann Sacks, designer. “I wanted to bring this sustainable material to my customers who seek a level of sophistication and design that is beyond anything offered today in the reading glass category.” The Takeh is a half-frame style entirely made of bamboo and features a softened square lens. The frame is available in the color Tempura to showcase the texture of the natural material and to flatter warm and cool skin tones. The Masa is a full-framed style which combines dark-stained bamboo temples with a textured acetate front in Moss. As the newest items in the edited collection of reading glasses, sun readers, sunglasses and optical frames, Takeh and Masa are priced to the dispenser from $62 to $84 respectively. ■■ SOMERVILLE, N.J.—Viva International Group introduces a new metal grouping from Bongo Eyewear called “Bright Sensations.” The two new styles are designed to reflect Bongo’s trendsetting appeal for women who are looking to shine. The B Hope is a modified rectangle and the B Desire is a modified oval while both are highlighted by a touch of rhinestones and feature a spring hinge and sleek styling. The B Hope is available in purple with crystal stones, black with black crystals and light brown with brown stones while the B Desire is available in brown with brown stones, purple with crystal stones and black with black crystals. Two additional styles, the B Aries and B Gemini, are also available. All four styles are priced to the dispenser at $37.95. ■■ The Bongo Hope in light brown (top) and Desire in purple (bottom) from Viva International. VIS_0924_OSI 9/11/07 3:59 PM Page 1 OPTICAL SERVICES I N T E R N A T I O N A L Independent Labs Serving Independent Professionals Custom Optical Riverdale, GA 770-997-3344 DC Optical Laboratory San Leandro, CA 800-773-8907 10/1/07 10:27 AM Page 68 NEW S LEA Y www.visionmonday.com OP RETAIL DISPENSARY DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 68 IO N V IS C AL RS VM0924_RETAIL_68 DE LAUNCHES Indo Intros ‘Free-form Solutions’ Program BENSENVILLE, Ill.—Indo Lens U.S. is launching Free-form Solutions, a broadbased program that offers independent labs the latest generation backside direct surface progressive lens designs in a broad range of options. The program includes a curve calculation program with full installation, software maintenance and lens design updates as well as technical and marketing support. “Indo has defined its position in the industry as a reliable partner for all independent labs interested in marketing smooth and successful introduction of progressive lenses and deliver optimum optical quality to presbyopes. “Free-form Solutions proposal includes a wide variety of progressive lens designs which are meant to satisfy all needs users may have throughout the day, but also to cover specific needs during indoor working activities, while driving or performing outdoor tasks,” Arias continued. “Freeform Solutions state-of-the-art lens designs offer a solution for far, intermedi- “Indo’s know-how and expertise on working with free-form technology is openly shared with independent labs around the world to ensure a smooth and successful introduction of progressive lenses and deliver optimum optical quality to presbyopes.” —Álvaro Arias, Indo value-added progressive lenses,” said Álvaro Arias, Free-form Solutions manager for Indo’s Barcelona-based parent company, Indo s.a. “Indo’s know-how and expertise on working with free-form technology is openly shared with independent labs around the world to ensure a ate and near distance vision; in all cases progressive lens users will find themselves better-off wearing such a groundbreaking product.” The Free-form Solutions program consists of two types of PALs: multipurpose “Global Designs” and “Action Designs,” which are specialized designs developed to fulfill specific customer needs. Global Designs are available in the following choices: Global 22, an extremely soft design with a 22m fitting height and 17mm corridor length; Global 19, a versatile design with optimized fields of vision, minimum fitting height of 19mm and 15mm corridor length; Global 16, which is optimized for small frames with a minimum fitting height of 16mm and achieves 85 percent progressive addition at 11mm. The Action Designs include Office Design, which is meant for indoor working environments and created based on the focus distance the user usually works at; Road Design, developed for far and intermediate distances; vision quality is improved in certain tasks such as backwards driving or using the rear-view mirror; Outdoors Design, developed to improve performance when practicing outdoor activities, and FreeDesign, which consists of a PAL design developed based exclusively on the characteristics and parameters that the client provides Indo. This design will be only marketed by the lab involved in its development. All of Indo’s Global and Action designs are available for hard resin, 1.523-index, 1.6 MR8, 1.67 MR7, polycarbonate and Trivex. ■■ SECOND LOOK SECOND LOOK The McGee Group Presents the Concept Collection I-dealoptics Extends Eye Catching Reflections Collection MARIETTE, Ga.—The McGee Group introduces a new grouping to their Totally Rimless Collection—Concept featuring European styling and innovative construction. “It is important to continually evolve a brand’s design theme so that it does not become stagnant,” said Wayne McGee, CEO and president of The McGee A frame from the Totally Rimless Concept collection, with case, from the McGee Group. Group. “Without stepping too far away from the Totally Rimless image, you can dress up its look to expand your product offerings and meet the ever-changing market demands. Eyewear is an accessory, consumers want something for every occasion.” The two new rimless designs feature milled stainless steel temples and The McGee Group’s Snap-Lock Rimless (SLR) lens mounting system which stabilizes the lenses and minimizes breakage, according to a statement from the company. The initial collection provides four contrasting colors for men and women. Each frame is lightweight, offers adjustable nose pads for a customized fit, and features the Totally Rimless icon on the inside of the temple tip. The Totally Rimless Concept Collection from The McGee Group is priced to the dispenser at $49.95. ■■ FERNDALE, Mich.—I-dealoptics doubles the releases in their recently revamped Reflections series to 16 just in time for Vision Expo West 2007. Successful results of the initial launch collection at Vision Expo East prompted i-dealoptics to increase their offer- The R714 (top) and R713 (bottom) ings of these hip designs featuring special from the Reflections collection by details that make each style unique with the i-dealoptics. release of R708 through R715, according to the company. “This collection is geared toward trendy, urban women who desire a cosmopolitan flair. Theses styles deliver without a big city price tag,” said Matt Weingarden, i-dealoptics vice president of marketing. “Reflections livens up frame boards with wearable eyewear that has a splash of something extra.” Along with studs and rhinestones, the R710, 711, and 713 bring out etched patterns with show through coloring while the semi-rimless R708 is highlighted with two tone coloring and pierced metal temples. The R712, 714, and 715 all offer a sophisticated split temple look. The new Reflections styles from i-dealoptics are priced to the dispenser at $19.99. ■■ VIS_0924_JobsonResearch 9/11/07 12:52 PM Page 1 True Business Intelligence is a Theory of Relativity. Einstein once said that the sign of intelligence is E=MC imagination. With the changing landscape of the optical marketplace, you need to think creatively to stay ahead. That’s why you need JOBSON OPTICAL RESEARCH – the leading thinktank of the optical world. image courtesy of the Library of Congress, LC-USZ62-60242 We’ve got 15 years of experience from some of the sharpest minds in the business. We have a deep understanding of how to survey the market, interpret and analyze data, and make recommendations you can use in terms you’ll understand. Once the research has been conducted and delivered, you’ll get quality customer service from our staff of research professionals. And we have a variety of products and services to fit every need and every budget. With our extensive database, we can target demographics to provide you with a specific market you want to explore. Keep Jobson Optical Research on your mind . . . because you don’t have to be Einstein to have business intelligence. Plus, our work is comparable over time. We can help you keep track of business climate changes, the effectiveness of an ad campaign, or test new product awareness before and after it launches. SEE US AT VISION EXPO WEST BOOTH #20107! Business Intelligence you need Business Intelligence you can use • Jobson Research Custom Studies • VisionWatch • Census and Census Maps • Viewpoint • The InSight Series • U.S. Optical Retailer Report & Directory • Jobson Research Consulting Services For more information please contact: Jennifer Zupnick TEL: (212) 274-7164 EMAIL: [email protected] Beth Briggs TEL: (212) 219-7825 EMAIL: [email protected] 2 10/1/07 10:27 AM Page 70 NEW S LEA Y www.visionmonday.com OP RETAIL DISPENSARY DA P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 70 IO N V IS C AL RS VM0924_RETAIL_70 DE Francisco Costa, creative director for the Calvin Klein Collection for women, had some pretty large shoes to fill when he took over the Calvin Klein women’s label in 2003 from then mentor Calvin Klein himself. He also had By Deirdre Carroll some large jeans, underwear and perfume bottles to fill as part of the multi-billion dollar company that stands as one of the great American design houses and lifestyle brands. But he has excelled admirably. In 2006, the Council of Fashion Designers of America named him Womenswear Designer of the Year. Not bad for a boy who grew up in the small Brazilian town of Guarani, near Rio, and mastered the English language after re-locating to the U.S in the early 1990’s. Today, in addition to his role as creative director for the Calvin Klein women’s collection, and along with Italo Zucchelli, who heads up Calvin Klein men’s, Costa is responsible for the look and feel of the Calvin Klein eyewear collections from Marchon. F.Y.Eye stole a little of Mr. Costa’s valuable time to talk with him about eyewear and how it fits into the Calvin Klein brand aesthetic. F.Y.EYE What are the most important influences on your design work? Nature, art, people, film, books, books, books… 1 What excites you most about design? The delicate balance between shape and form. 2 Describe the ultimate Calvin Klein woman. 3 When I design a collection, I imagine a woman who has a modern spirit and a confident attitude. What’s been the greatest challenge in interpreting your design perspective into an eyewear line? We always strive to create modern pieces that are designed to last. 4 What are some of your favorite pieces or characteristics of the 5 Calvin Klein Collection eyewear? It’s absolutely timeless. Calvin Klein Collection eyewear consists of well-designed classic styles that are both elegant and functional. What is the best advice anyone ever gave you? The best advice I have been given was to just enjoy it all. ■■ 6 SECOND LOOK SECOND LOOK Oakley Expands Rx Collection Rudy Project Announces Casual Collection FOOTHILL RANCH, Calif.— Oakley releases five new styles into their Rx product line for fall. Each Oakley frame is crafted with sport inspiration and refined styling using superior materials and custom color. The Candidate is a men’s full acetate frame with two-toned larger temples and the Square O branding in a large range of color combinations for the young-minded individual with lifestyle in mind. The Dictate is a full rim frame addition to the Ti family of titaThe men’s Candidate (top) and nium frames in the Oakley men's lifestyle collection, the women’s Poetic (bottom) designed with the creative use of metal and offering a from Oakley’s Rx product line. unique two-toned detailing on the temples. The Emblem is a multi-colored, lightweight acetate full rim frame for women with layered temple detailing and heat adjustable temples to fit comfortably and to compliment the expanding women's acetate frame story. The Poetic is the first Oakley women’s ophthalmic titanium full rim frame that offers Oakley’s exclusive etched pattern detail from the women's apparel line and integrated custom colored acetate tips for comfort. Lastly, the Intake is targeted toward the Oakley loyalist. A thin-profiled full rim frame made of lightweight C-5 material and unobtanium earsocks to offer a comfortable, secure fit. Each Oakley frame comes complete with a protective microbag and case. These new additions to the Oakley Rx collection are priced to the dispenser from $78 to $100. ■■ SAN CLEMENTE, Calif.—Rudy Project has launched their Late Summer 2007 Casual Collection, including the Prym, Suby and Kaos—all direct-in-frame Rx capable. “Rudy Project’s Casual Collection combines our unique lens technology with the full coverage and exquisite style of Italian fashion eyewear,” said Paul Craig, Rudy Project’s president and co-founder. “In addition, the lightweight frame and lens technology offer performance equal to our signature sports frames. Whether worn as a fashion accessory or as athletic gear, the Prym, Suby and Kaos offer the perfect collaboration of style and function.” The casual frames offer photochromic and polarized photochromic ImpactX lens technology - breakthrough NXT semi-rigid molecular properties formulated exclusively for Rudy Project, according to the company. Other benefits include complete Rx capabilities, a replacement lens guarantee, RP Optics polycarbonate or ImpactX lenses with RP-D-Centered technology to minimize eye fatigue, optical reinforced hinges, The Suby in ivory (top) and the Kaos handcrafted acetate frames in Grilamid in black bottom from Rudy Project’s Casual Collection. TR 55 LX and ergonomic styling. The Casual Collection from Rudy Project is priced to the dispenser from $85 to $105. ■■ VM0924_RETAIL_71 IO N MON DA 10:28 AM Page 71 Y V IS 10/1/07 www.visionmonday.com VISION MONDAY/SEPTEMBER 24, 2007 71 C RS TI HI P OP AL RETAIL DISPENSARY NEW S LEA DE LAUNCHES Nouveau Presents Jacob Jensen Eyewear By Deirdre Carroll Associate Editor CARROLLTON, Texas—Nouveau introduces Jacob Jensen Eyewear for the upscale professional who values the latest technology. changing the way people see eyewear with lines that are clean, uncluttered, and styled to appeal to both men and women. “The combination of exquisite designs and technologically superior materials creates a deceptively simple, elegantly “The combination of exquisite designs and technologically superior materials creates a deceptively simple, elegantly refined collection of eyewear.” —Marj McGraw, Nouveau Eyewear Designed by the man who transformed the design of music systems, telephones, watches and kitchen equipment into an art, now, the Jacob Jensen technologically sophisticated approach is refined collection of eyewear,” said Marj McGraw, co-president of Nouveau Eyewear. Titanium construction is the hallmark of every frame while many styles incorpo- rate Jensen’s uniquely thin and strong, doubletitanium wire temples. An exclusive, patentpending piston spring hinge provides all the benefits of an ultra-flexible hinge joint without sacrificing stability, according to Nouveau. Frame styles include semi-rimless designs and rimless compression mounts as well as minimalist full-rim models, while slip on zyl temple sleeves allow wearers to create a custom look. The collection consists of four different series in more than 20 different colors with 50 different models. According to Nouveau, the colors are applied by hand using a chemical process that resists Model 612S in color 37 from the new Jacob Jensen Eyewear collection from Nouveau. pitting, scratching, or fading making the hues both exciting and enduring, and allowing for a palette of custom shades. Each frame is accompanied by an original Jacob Jensen hard-sided case and is priced to the dispenser between $140 and $170. ■■ SECOND LOOK SECOND LOOK Fusion Previews New Gaultier Sun Styles Artoptic’s Uptempo Offers Modern Styles Gaultier AH0708 Lunettes Homme from Fusion Eyewear. PLAINVIEW, N.Y.—Fusion Eyewear, Inc. will be previewing the new Jean Paul Gaultier 2008 sunglass collection at Vision Expo West. The 14 new models feature sleek edgy styling, many with Swarovski crystal and metal embellishments, in time for the cruise season. The fashion forward collection also features the Gaultier signature visible spring. The rollout will be supported by a national advertising campaign. The sun styles are priced between $170 and $290. ■■ NEW YORK—Artoptic International’s contemporary Uptempo collection target today’s trendy eyewear customers. And this month, Artoptic is kicking off its new Premium Promotion for Uptempo. With the purchase of any six Uptempo frames, dispensers can receive a free $25 gift card of their choosing from among 40 different companies, including Best Buy, Barnes & Noble, Pottery Barn and others. With the purchase of any 10 Uptempo frames, dispensers can receive a $50 gift card of their choosing from among this range of 40 popular retailers, restaurants and Web sites. Four new styles in the Italian-designed line feature contemporary fashion colors and a youthful, clean look. Some feature open-detailed design temples and endpieces, others feature popular semi-rimless looks and rectangular shapes. Artoptic’s sleek shapes target the Uptempo is priced to the dispenser at $54.90. ■■ contemporary customer. THE NEWEST SAFETY DEVICE TO HIT THE ROAD. Drive Safer with Perception Polarized Copper Lenses * Improves vision in difficult driving conditions * 100% UV 400 protection * Anti-Reflective backside coating * Flash mirror and hard coating compliments polarization efficiency * Maximum polarization efficiency Driving with Ordinary Clips Experience the new Perception® lenses. To receive a free sample, please call (800)423-7688 before November 1st, 2007. Driving with Visionaries Perception Polarized Clips [email protected] VM0924_RETAIL_72 10/1/07 10:28 AM Page 72 WHEN YOU CAN’T AFFORD MISTAKES. 72 RETAIL DISPENSARY SECOND LOOK Zyloware Releases New Via Spiga Optical Styles DVI MAKES IT RIGHT THE FIRST TIME. LONG ISLAND CITY, N.Y.—Zyloware Corporation has announced the release of two new ophthalmic styles in its Via Spiga Eyewear collection. The release is being supported with a gift-with-purchase promotion. Additionally, Via Spiga sunglasses will be featured in Via Spiga’s national consumer ad campaign, featuring Via Spiga’s new tagline, “Stop traffic. Italian Style.” “Via Spiga’s fall campaign will draw a new crowd of fans for The Riva in blond (top) and the Varese in ruby mosaic (botthe brand,” said Chris Shyer, tom) from Via Spiga by Zyloware. president of Zyloware. “The editors and photographers from Vogue magazine incorporated incredibly compelling images. The new zyl Via Spiga eyewear styles support this new wave of excitement.” These new releases venture into younger, tailored women’s eyewear. Each style is made of hand-crafted zyl in colors that can be worn with a woman’s everyday wardrobe. The Via Spiga Riva has a rectangle front with softened curves and bent endpieces paired with simple temples that give it a feminine fit. It is available in three colors, black, blond and burgundy, to complement a variety of complexions. The Via Spiga Varese has a narrow oval shape that widens toward the outer edge. A monochromatic mosaic pattern, a beveled outer edge and bent endpieces give the frame dimension. The temples have laser cuts in a feminine curve pattern that evokes fish skin. Colors include cocoa mosaic and ruby mosaic. To support the release, retailers will receive a complimentary Via Spiga wristlet with a qualifying 6-frame Via Spiga order for a limited time. A wide assortment of Via Spiga of point-of-purchase materials is available by request. These two new styles from Via Spiga are priced to the dispenser at $59.95. ■■ SECOND LOOK Converse Releases New Styles for Girls Cost-effective Rx processing is critical to any independent lab. Routing errors, surplus inventory and ECP communication problems can hurt your reputation and your bottom line.That’s why VISION software from DVI is the choice of independent labs everywhere.We provide proven Internet-based order processing, automated job routing and efficient inventory control to help keep your lab running smoothly, your ECP satisfaction high, and your bottom line strong — whether you process 100 or 1,000 Rxs a day. And it’s all backed by helpful customer support and ongoing product development to keep you on the industry’s cutting edge. Contact us today for details. Phone: 503.231.6606 Fax: 503.231.4943 6805 SE Milwaukie Ave. Portland, OR 97202 www.thedvi.com SUN VALLEY, Calif.—Converse Eyewear and REM introduces six new optical styles specifically designed with the Converse girl in mind. The styles include the Raven, Spark, Spitfire, Blaze, Fierce and Frenzy. Some of them feature phrases inspired from past Converse advertising and marketing, such as “I’ll Try Anything Once” and “I Am My Own Hero.” The Spitfire, features a laser etched phrase, “No Soul to Sell,” on the exterior of the temple for dramatic impact. The Raven, a plastic rectangle, features a triple laminated front with a The Raven in three color ways from REM for Converse. striped pattern in the middle layer. The interior sides of the temples feature a subtle skull design that has been laser etched and filled with color epoxy. These new styles from Converse are priced to the dispenser at $49.95. ■■ VIS_0910_KodakClear 8/27/07 2:02 PM Page 1 The CleAR $20 Award. $10 for KODAK Progressives $10 bonus with KODAK CleAR Coating $20 total per pair dispensed From July 1 to Dec. 31, 2007, PracticePlus® members who dispense KODAK Precise®, KODAK Precise Short™ or KODAK Concise® Progressives with KODAK CleAR™ Anti-Reflective Coating can earn an extra $10. That’s on top of the $10 PracticePlus members normally are awarded per pair. You’re doubling your money while you dispense the very finest premium progressives with an award-winning AR coating. KODAK CleAR Coating • Astonishingly easy to clean. • Fights off oily smudges and dirt. • Improves visual acuity. • Durable to stand up over the life of the prescription. $20 CleAR Gain. A perfect reason to join PracticePlus. PracticePlus is the powerful practice builder that has strengthened thousands of independent vision care practices. To enroll, call 800-950-5367 or visit www.practice-plus.net. KODAK CleAR is available from any wholesale lab, plus these approved coating facilities: Aspen Optical Lens Lab Beitler McKee Optical Co. Brothers’ Optical Lab, Inc. Central Optical Lab Cherry Optical Diversified Ophthalmics, Inc. Empire Optical, Inc. FEA Industries, Inc. Index 53 Katz & Klein Luzerne Optical MH Optical Supplies, Inc. Midland Optical Opti-Matrix Ozarks Optical QC Optical Rite-Style Optical Robertson Optical Rx Optical Southwest Lens Superior Ophthalmic Coating, LLC Three Rivers Optical Toledo Optical Laboratory Volunteer Optical Lab, Inc. Winchester Optical Company Signet Armorlite, Inc. 1001 Armorlite Dr. San Marcos, CA 92069 • 800-950-5367 • www.signetarmorlite.com Kodak and the Kodak trade dress are trademarks of Kodak, used under license by Signet Armorlite, Inc. CleAR and Precise Short are trademarks, and PracticePlus, Precise and Concise are registered trademarks of Signet Armorlite, Inc. ©2007, Signet Armorlite, Inc. FA236B507 VIS_0924_Briot 9/17/07 4:47 PM Page 1 Introducing 3HUIHFWO\HOHJDQW VRHDV\WRFUHDWH With the Briot Alta edging system, drilled lenses become as easy to produce as framed lenses. The automatic orientation of the Safety Bevel Grooving Drilling shaft (from 0 to 30 degrees) allows drilling or grooving at exactly the right angle: you achieve unheard-of precision with ease. The variable lens speed settings are particularly suited for working with fragile or hydrophobic lenses. %ULRW 86$ 6KLORK5G &XPPLQJ *$ ZZZEULRWXVDFRP ) *)., ./'!* /("). *((" $*.*-%")0")/#,(","# $)&-.*") $*)+.% %")- The Latest in Edger Support Technology Learn More at VEW Booth #LP6047 0924_LAB.75 10/1/07 10:29 AM www.visionmonday.com Page 75 INSIDE THE LAB 75 Robertson Optical Offers Series Of Eyecare ‘Boot Camps’ for ECPs GREENVILLE, S.C.—Robertson Optical Laboratories is hosting an ongoing series of Eyecare Boot Camps for eyecare professionals. Held on Saturday mornings, the boot camps are conducted at Robertson’s Greenville, S.C. lab, or if requested, at ECPs’ offices. Robertson Optical customers and prospective customers are able to participate by calling the lab and making an appointment. Some opportunities explored at the boot camps include new techniques for effective communications between the practice and the patient consumer, how to improve photochromic sales, maximizing revenues through promoting additional products, enhanced “teaming” (discovering how to recognize each practice members’ gifts, knowledge and skills, especially those they enjoy, and building a successful team from those skills), and learning how to brand the eyecare practice, not just the products. “We’ve held three Eye Care Boot Camps,” said Chip Robertson, vice president of Robertson Optical of Greenville, “and they were quite successful.” “The Eye Care Boot Camp creates an opportunity for ECPs to develop extraordinary skills and abilities,” said practice growth consultant Mark Hin- Robertson Optical Eyecare Boot Camp attendees, (l to r) Jan Standard, Lauren Laico and Greg Griffith of Pelham Vision Center in Greer, S.C. examining an Rx job with Chip Robertson, vice president of Robertson Optical of Greenville. Gordon Johnson, OD of Blue Ridge Vision in Greer, S.C. takes notes at Robertson Optical’s Eyecare Boot Camp. ton, president of eYe Factilitate, who, along with Tebbe Davis, creative director of ImageClarity/eYe Facilitate, a marketing specialist for vision care practitioners, helps facilitate the education at the boot camp. “Typically, eyecare practices tend to do things the way they’ve always done them. The boot camp helps uncover phenomenal practice-building opportunities beyond the basic, traditional strategies.” “We learned a lot about the importance of branding our own name, not just the manufacturer’s name,” said optician Greg Griffith of Pelham Vision Center in Greer, S.C., who attended the spring boot camp and said he found it very valuable. “We discussed various strategies for branding our name such as including our business cards with every pair of glasses given to patients and marketing our products through posters in our dispensing area, but making sure our practice name is on them.” The boot camps, which include some role playing, provide value-added education for ECPs, including unique practice-building strategies, dispensing ideas, branding, sales techniques, onsite lab education, and help for ECPs to explore newer opportunities for their practices,” Robertson said. “We strive to teach ECPs how to create lasting impressions, so their patients will return.” “We found the boot camp very helpful,” said optometrist Gordon Johnson of Blue Ridge Vision in Greer, S.C., “not only for me, but especially for my staff.” ■■ EasyTerms t Paymen t No Money Down $108 per month* *36 month term with approved credit AIT Offers Environmentally Friendly Patternless Edger Don’t forget to check out Vision Monday’s Lab Advisor E-Newsletter each month for the latest news geared toward optical laboratory owners and managers. In the August edition, read about estate tax laws and what it means for your business in Dollars & Sense. The monthly feature, Focus On… offers a glimpse into the working world of Audrey Reed, Essilor’s director of general service. And don’t miss the latest company news in Lab Notes and product offerings in New Products, brought to you with every issue of Lab Advisor. To view the August issue and all previous issues go to A Newsletter www.visionmonday.com and click on the Lab Advisor icon. LabAdvisor BENSENVILLE, Ill.—AIT new Practica Evolution now comes equipped with a newly designed recirculating coolant system that eliminates strong odors and reduces dust during the lens grinding process. The new system, which AIT recommends for small, in-office labs, is designed to make the work environment more pleasant for employees as well as patients. “With the strong odors and dust generated during the grinding process with today’s advanced lens materials, eyecare professionals now have a choice to make their office a more pleasant environment to their patients and employees,” said Matthew Vulich, vice president, marketing for AIT. The Practica Evolution edger is pictured here (center), together with the CNC 3D tracer-blocker and the Air Mini air purification system. ■■ For more information please call (800) 678-4322 or (320) 258-3559 Email: [email protected] Visit www.optifacts.com “We process a wide variety of lenses and materials with excellent results. The O 2 calculations are extremely accurate”. Debbie Ingram, Bluegrass Optical, Lexington KY Visit us at Vision Expo West Booth #11053 VIS_0924_VCA_2020 9/11/07 4:06 PM Page 1 Write a Letter. Make a Difference. Two out of every three children receive no vision assessment before starting school. But you can help change that. The “Vision Care for Kids Act of 2007”– legislation on Capitol Hill – can help children get the vision care they need. So do your part to help. Visit www.2020advocacy.com to write a letter to your Congressman and show your support for H.R. 507 and S. 1117. VM092407 9/11/07 2:42 PM Page 77 CLASSIFIED www.visionmonday.com VISION MONDAY/SEPTEMBER 24, 2007 VM MARKETPLACE Merchandise Offered Merchandise Offered $AVON eyewear ALL DESIGNER FRAMES $16 OR LESS Designer Frames and Sunglasses "America’s largest surplus designer frame distributor" As low as $600 www.savoneyewear.com 800-758-6249 Vision Expo West – Booth #14110 Advertising Information: (800) 983-7737 • Fax: (610) 854-3780 Merchandise Offered View Online Classifieds at That’s right ! Contact us and find out why we’ve become “The Brand Name Liquidators” Phone: 866. 289. 3937 Fax: 310. 306. 7885 www.delreyoptical.com E-mail: [email protected] www. VisionMonday .com Plano Sunlenses CR39-PC-AC-POLARIZED-DEMO All colors-thicknesses-sizes Custom Tinting Also Edging-Inserting-Printing-Packaging We’re Back and Better Than Ever! OPTI-TINT, INC. For the absolute best selection of excess frames and sunwear, do your “BOTTOM LINE” a favor and visit: 430 Toney Penna Drive Jupiter, FL 33458 (877) 556-7842 Fax (561) 745-6222 Frames from the Metzler Intl. Bankruptcy Great Styles! www.opticalcloseouts.com 866-376-2757 LANE SPECIAL - $9,995.00 AO Custom or Marco Combo Unit (3 arms) AO Phoroptor B&L or Marco Keratometer Burton or Mentor Slit Lamp AO or Marco Projector w/mount, slide & screen Belrose Refracting Equip. Co. Frames Data @ $29-$100 Your Price For The Finest Equipment “In-Sight” 3734 W Oakton St., Skokie, IL $2 Each www.belroserefracting.com In Lots of 1,000 First Come, First Served! Equipment & Supplies Call 501.982.1100 Software SG-X Generators Large and small reclaim tanks All coburn model cylinder machines Step-one & step-one lite wax blockers Complete gerber coburn mini labs LOH Toromatic SL generator Will buy your used Coburn and LOH equipment Pat McCoy Optical Equipment We buy and sell all brands of optical equipment (800) 637-5472 or (507) 372-2877 Email us: [email protected] To get your message out there … Call Phil at 800-983-7737 FAX: 610-854-3780 www.VisionMonday.com 77 Servicing lab equipment Equipment in excellent condition located in NYC. • • • • • • • • DTL-100 Generator CNC Lens Maker Generator Chopper and vacuums for Generators 11 Gerber Acuity cylinder machines 2 Gerber backside coaters 2 turbo eclipse blockers Full-extended range tool set Kleenchill system with extra pump Please call Jessie at 212-729-5336. Business Opportunity Products & Services Offices for Sale Doctors office available next to a well-established optical shop since 1979, in McAllen, TX. Fully equipped optical shop for sale, minus inventory, in Brownsville, TX. [email protected] or phone 956/630-3999 SFG inc. CONSULTANTS TO THE OPTICAL TRADE SPECIALIZING IN PRODUCT AND SALES STEVE GINTIS, DIRECTOR 1.267.251.4119 [email protected] Extend your reach and get results when you place your classified ad in print and online. Call Phil or Bonnie at 800 983-7737 FAX: 610 854-3780 VM092407 9/11/07 78 2:43 PM Page 78 CLASSIFIED VISION MONDAY/SEPTEMBER 24, 2007 VM MARKETPLACE www.visionmonday.com Advertising Information: (800) 983-7737 • Fax: (610) 854-3780 Help Wanted Help Wanted Shamir Insight Inc. the USA sales, marketing and distribution center for Shamir’s Premium Occupational & Progressive lenses. GET IN ON THE FASTEST GROWING SEGMENT OF THE OPTICAL INDUSTRY. Account Executives wanted for the following territories: Experienced Sales Representatives wanted for several western territories including Southern California, Northern California and Arizona • San Jose, CA • Montana • San Antonio, TX • Oklahoma • Long Island & surrounding Burroughs iCoat Company, the nation’s largest independent optical coating specialist, is seeking individuals with a successful track record of selling goods and services to the retail optical community. Potential representatives must possess self motivation, strong communication and interpersonal skills and have a minimum of 3 years of outside sales experience. ABO certification a plus. Proven experience in the optical lens industry required SII offers an excellent compensation package with benefits including 401K! iCoat Company offers very competitive compensation plans. If you are interested in this excellent opportunity please forward your resume and salary requirements to [email protected]. Fax resume to Joyce Hornaday 858-444-3844 or E-mail: [email protected] Well established frames importer is looking for dedicated, or non-competitive, multi-lines experienced sales representative for the following territories: GA, AL, TN, NORTH FLORIDA, OH, WV, VA, AZ, KY, MI, IL Extensive overnight travel is a must. Full company compensation package or attractive commission / bonus program. Collection of 300 models priced to customers from under $10.00 to mid. $30.00. History of excellent customer service, 4-5 new models every month. Our sales reps have 80% successful closing from the first presentation. Please send your resume and salary history; fax 1-718- 937 -2825: e-mail [email protected]. Radius Optical Lab is expanding and is seeking sales reps for all areas. Candidate should have an established account following. We are offering high long term earning potential with a high quality product to sell. Applications held in confidence. E-mail to: [email protected] or fax to: 877-774-2020 Independent Sales Rep Very attractive sales commissions. More than 2,000 products to sell and to make money from. Huge market and opportunities. Fax your resume to: 954-583-8119 or e-mail it to: [email protected] Rapidly expanding U.S. Optical Company is looking for qualified independent Sales Representatives in the following regions; West Coast, Southwest, Midwest and Southeast. Offering national brands with a very aggressive commission structure. Multi-line reps only. Please submit all resumes and inquiries to: [email protected] Wholesale Lab Rep 25-year-old company is looking for an Sales Reps Wanted Costa Del Mar, the fastest growing Sunglass Company in the U.S. is looking for qualified Independent Optical Reps in the following regions, West Coast, Midwest and Southeast. We pay an aggressive commission structure. Multi-line reps only. Please submit all resumes to ADVERTISE! Call Phil at 800-983-7737 [email protected]. FAX: 610-854-3780 Sales Rep and Distributors Wanted www. VisionMonday.com AOC – 3 New Lines, great quality and price, is seeking Sales Reps and Distributors. Fax to 888-828-3888 Call 888-868-4188 Get results! Place your classified ad in print and online. Call Phil or Bonnie at 800-983-7737 FAX: 610-854-3780 www.VisionMonday.com View Online Classifieds at www.VisionMonday.com VM092407 9/11/07 2:50 PM Page 79 CLASSIFIED www.visionmonday.com VM WHERE TO FIND IT VISION MONDAY/SEPTEMBER 24, 2007 Advertising Information: (800) 983-7737 • Fax: (610) 854-3780 The following is a list of suppliers’ toll-free numbers for quick access to all of your optical needs. This is a paid service of Vision Monday. ACCESSORIES STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 One Stop Shopping for all your tinting, edging, surfacing, plano lenses, frame repair parts, tools and lens cleaners. Toll Free: 888-339-6264 Order On-Line: www.dynamiclabs.net QUALITY ACCESSORIES, INC. Custom Imprinted Lens Cleaners & Cloths for Retail and Promo 800-735-3937 • 219-922-8103 FAX: 219-922-8124 Web Site: www.qualityaccessories.com Leading manufacture of custom designed cases. Large stock of Hard and soft cases. Available for custom printing. 800-291-8528 • FAX: 718-752-9858 E-Mail: [email protected] Website: www.Astucci.com For custom made cases: 385 Fifth Ave. 15th FL. New York, NY 10016 212-725-3171 • FAX: 212-725-3236 Astucci Hong-Kong Fax: 852-2367-6123 [email protected] FRAMES MISCELLANEOUS STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 INSTRUMENTS PACKAGING STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 LENSES Your global partner for high-quality lenses. We specialise in Polarized, SunSensors and clear lenses in Polycarbonate, Hard Resin and Hi Index. POLYCORE OPTICAL Singapore Tel: 65-6747-6677 Fax: 65-6744-3664 E-mail: [email protected] www.polycore.com USA Tel: 888-645-7788 Tel: 1-775-850-2050 Fax: 1-775-850-2060 E-mail: [email protected] SUPPLIES STORMIN’ NORMAN’S DISCOUNT OPTICS Full Service Optical Supplies, Accessories, Promotional Items & Private Label 800-288-4512 • 561-995-2400 FAX: 561-995-9531 MANUFACTURERS One Stop Shopping for all your tinting, edging, surfacing, plano lenses, frame repair parts, tools and lens cleaners. CASES Leading manufacture of custom designed cases. Large stock of Hard and soft cases. Available for custom printing. 800-291-8528 • FAX: 718-752-9858 E-Mail: [email protected] Website: www.Astucci.com For custom made cases: 385 Fifth Ave. 15th FL. New York, NY 10016 212-725-3171 • FAX: 212-725-3236 Astucci Hong-Kong Fax: 852-2367-6123 [email protected] Leading manufacture of custom designed cases. Large stock of Hard and soft cases. Available for custom printing. 800-291-8528 • FAX: 718-752-9858 E-Mail: [email protected] Website: www.Astucci.com For custom made cases: 385 Fifth Ave. 15th FL. New York, NY 10016 212-725-3171 • FAX: 212-725-3236 Astucci Hong-Kong Fax: 852-2367-6123 [email protected] SUN DESIGNE LTD. is your OEM/Private label source for reading glasses, sunglasses, frames, and accessories. Buy direct from the factory! Call Jack Taber (800) 322-6748 • FAX: (203) 758-2156 www.sundesigne.com MISCELLANEOUS One Stop Shopping for all your tinting, edging, surfacing, plano lenses, frame repair parts, tools and lens cleaners. Toll Free: 888-339-6264 Order On-Line: www.dynamiclabs.net Toll Free: 888-339-6264 Order On-Line: www.dynamiclabs.net Need help? Want to inform clients of your products or services? Extend your reach and get results when you place your classified ad in print and online. Call Phil or Bonnie 800-983-7737 FAX: 610-854-3780 Leading manufacture of custom designed cases. Large stock of Hard and soft cases. Available for custom printing. 800-291-8528 • FAX: 718-752-9858 E-Mail: [email protected] Website: www.Astucci.com For custom made cases: 385 Fifth Ave. 15th FL. New York, NY 10016 212-725-3171 • FAX: 212-725-3236 Astucci Hong-Kong Fax: 852-2367-6123 [email protected] 79 www. VisionMonday .com 10/1/07 10:31 AM Page 80 BUSINESS ESSENTIALS NEW S LEA DA Y www.visionmonday.com OP P VISION MONDAY/SEPTEMBER 24, 2007 MON TI HI 80 IO N V IS C AL RS 0924BIZ_80 DE IT’S YOUR BUSINESS Stopping the Revolving Door: Reducing Employee Turnover Almost nothing can be more frustrating to a small business owner or manager than the aggravation caused by employee turnover. High or low employee turnover can be detrimental to your company. Employee turnover can vary as a result of the industry and location of your business. For instance, the food service industry and bank tellers typically experience turnover of 100 percent to as much as 300 percent. The stress of employee turnover is much greater on smaller businesses than larger corporations. It is not uncommon for employee turnover to cost 50 percent to 200 percent of an employee's annual salary. A more accurate method developed by PricewaterhouseCoopers Saratoga Institute uses the cost of hiring and training new staff. Their formula is: Total employee turnover cost = Costs of hiring new employees + Costs of training new employees. The cost to your business when hiring new employees includes the follow- ing six factors plus 10 percent for such items as background screening: • Advertising • Bonus signing • Relocation pay • Time for interviewing • Travel expenses • Pre-employee assessments • Training materials • Technology • Employee benefit set up • Time for trainers Tips for Reducing Turnover • Hire the Right Demographic: Is your business properly recruiting the right demographic? Match your company profile with your target hiring group. If you cannot offer career advancement, then avoid hiring career-oriented staff. Consider hiring employees who are less concerned with advancement. • Understand Employee Motivation: Retaining staff requires learning what is important to your employees. Look to the external motivators like recognition and rewards. Remember the internal motivators of purpose and passion. • Read Between the Lines: The real cause of employee turnover usually will not be found in your typical exit interview. Departing employees will provide the usual response of leaving for more pay or a better job. You’ll need to inquire for deeper meaning. These three tips from PricewaterhouseCooper to reduce turnover are a good start to understanding your employee loss issue. Be critical and always look inward. You may be the source of the turnover. Make certain your management style is the way you would want to be managed. The Price of Low Employee Turnover You are not immune to the costs of employee turnover because your turn rate is low. Low turnover can be a bad sign as well. Over 40 percent of distressed businesses have very low employee turnover, according to a study by Getzler & Company, Inc. Employee turnover costs impact your bottom line and the culture of your business. “The organizations that achieve the most dramatic reductions in turnover and maintain those lower levels are usually the ones where the top executive or owner makes it a priority” according to F. Leigh Branham, author of “Keeping the People Who Keep You in Business: 24 Ways to Hang on to Your Most Valuable Talent.” ■■ Don’t miss out on Vision Monday’s e-edition of Business Essentials providing monthly updates on day-to-day management issues for optical ECPs and retailers. To subscribe to Business Essentials, go to www.visionmonday.com, click on the Business Essentials button and go to the Subscribe to Business Essentials option in the newsletter. Current and past issues of Business Essentials are available by visiting the VM Web site at www.visionmonday.com. VIS_0910_OptiCapital 8/24/07 4:18 PM Page 1 Get fast cash to grow your optical business. OptiCapital is a new service created exclusively for optical retailers that turns future credit card receipts into cash you can use today. For inventory, for growth, for any reason at all. And it’s virtually risk free. Find out more today. For more information, contact OptiCapital at 1-800-466-0404, visit www.opti-capital.com or stop by Booth# 10119 at Vision Expo West. 10/1/07 10:31 AM Page 82 NEW S LEA DA www.visionmonday.com P TI AL C EDITORIAL Optical’s Merger Mania If mergers and acquisitions in the optical industry run in cycles—and they seem to—this year has to be at the top of the curve. As I write this, two giant mergers/acquiCathy Ciccolella Senior Editor sitions are about to close. The $3.7 billion takeover of Bausch & Lomb by Warburg Pincus was scheduled to be voted on—and expected to be approved—by B&L’s stockholders on Sept. 21. And another mega-merger, Luxottica Group’s acquisition of Oakley in a $2.1 billion transaction, is on track to close next quarter. Though these two are the largest, they’re by no means the only major acquisitions of 2007. Among the others, 1800 Contacts was recently bought by Fenway Partners, and Alcon is working to acquire German manufacturer WaveLight. A number of other, smaller deals— many combining two industry players into one—have also taken place so far this year in the retail, supplier and laboratory segments of the optical business. Why this merger mania? For starters, because it’s generally a lot easier to acquire a going concern than to start one from scratch. The infrastructure and—in the case of retail and lab acquisitions—the physical facilities are already in place, and it’s almost always cheaper to remodel than to build anew. On the manfacturer side, an acquisition may provide needed tooling and/or a quick way to broaden an existing product line. The acquirer also has a ready-made talent pool available in taking over the acquiree, and can pick and choose among executives of the acquired company to strengthen its own management team (not always such a great deal for employees of the taken-over company, but generally beneficial to the new owner). One consequence of this latest acquisition fever is that it’s reduced the number of public companies in optical. 1-800 Contacts went private once its takeover by Fenway was completed; so will B&L, when its deal with Warburg Pincus closes. And the Luxottica/Oakley transaction will leave one public company where there once were two. In recent years, two major optical retailers—National Vision and U.S. Vision— also shifted from public to private entities not too long after they were acquired by Berkshire Partners and Refac Optical Group, respectively. Which companies are the next acquisition candidates? Vision Expo is always a good source for that kind of speculation…and sometimes the speculation even turns out to be true. So keep your ear to the ground in Las Vegas.■■ IN THEIR OWN WORDS VCA Programs Help Grow ECP Practices With International Vision Expo West right around the corner, it’s hard not to take note of the excitement and buzz in the optical industry. For eyecare professionals attending Ed Greene the show, it’s a time to take continuing education courses, purchase products and network with peers. In today’s competitive marketplace, it’s increasingly important for eyecare professionals to become savvy business professionals in order to effectively grow their practices. At the Vision Council of America (VCA), we are in a unique position to address the needs of eyecare professionals when it comes to building their busi- nesses. As a non-profit organization on the supply side of the optical community, VCA and its members – frame, lens, low vision, coating, accessory companies and more – can provide eyecare professionals with resources and services to improve and increase their businesses. VCA co-owns the International Vision Expo shows with Reed Exhibitions, the industry’s premier forum for learning and staying in tune with the optical community. At the shows, many of VCA’s divisions sponsor continuing education courses, such as the “Frame Buyer’s Certification Program” and “Magnify Your Future” presented at this upcoming International Vision Expo West. Eyecare professionals attending these courses learn new and innovative skills and Send Your Letters to VM Vision Monday wants to hear our readers' opinions on issues that affect today's eyewear/eyecare business. We welcome comments about our coverage of the optical industry as well. Just send VM an email message to [email protected]. If you prefer to use traditional mail, send letters to Editor, Vision Monday, 100 Avenue of the Americas, New York, NY 10013. Please include address, phone number,and affiliation. Anonymous letters will not be published. Got more to say? If you'd like to write a column on a subject you're close to and passionate about, Vision Monday welcomes your submissions. Please submit a proposal for your column to Mary Kane, Executive Editor of Vision Monday at [email protected], or by traditional mail at the address above. Please include a 50-word description of your proposed column, your business/professional affiliation, phone number and address. Our format requires a minimum submission of 400 words, and Vision Monday reserves the right to edit submissions for publication. When sending photos for publication, please send JPGs that are 4 inches wide, at 300 dpi. techniques to get the most out of their practices. To benefit the entire industry, VCA takes funds from International Vision Expo and puts them right back into the community through consumer outreach, education programs, legislative efforts, industry standards and forums. Perhaps most familiar in the optical community is our Check Yearly. See Clearly. campaign which educates consumers about the importance of vision care. By conducting these outreach programs, VCA is able to educate consumers and encourage them to visit their eye doctor. VCA also works with the media to educate consumers about the exciting fashion and technology trends in eyewear and sunwear. VCA strongly believes that working together is the key to success. We have worked with every major organization in our industry to advocate better vision care and to ensure that it is available to everyone. Our vision is to be the leading voice for enhancing life through better vision and to help people see and be seen. We’re looking forward to a great International Vision Expo West and hope to see you there. Ed Greene is CEO of the Vision Council of America. Y OP OPINION VISION MONDAY/SEPTEMBER 24, 2007 MON HI 82 IO N V IS RS VM_0924_OPINION_82 DE Monday Senior VP, Editorial Director Marge Axelrad Executive Editor Mary Kane E-News Managing Editor Amy Grech Senior Editor Cathy Ciccolella Group Editor, Lenses & Technology Andrew Karp Associate Editor Deirdre Carroll Design Director Phyllis Busell Art Director Iris Johnson Contributing Editors Jackie Micucci, Gloria Nicola, James J. Spina, Melissa Arkin, Christie Walker Circulation Manager Renee Oechsner Production Manager David Herman VP Advertising Sales Dennis Murphy Regional Sales Managers Amanda Churchill, James DeMatteis, Vincent Priore International Sales Offices Young-Seoh Chinn, Korea, [email protected]; Sho Harihara, Japan, [email protected]; Mary Ng, Asia, [email protected]; Jochen Reinke, Germany, Austria, Denmark, Switzerland, Benelux, Scandinavia, Liechtenstein, [email protected]; Asa Talbar, Israel, [email protected]; Cecilia Zanasi, Italy, France, Spain, United Kingdom, [email protected]. Director of Education and Training Mark Mattision-Shupnick Director of Marketing, Education and Training Nancy Ness Creative Director Monica Tettamanzi Creative Services Designers Barbara Winters, Debbie Silva Marketing Manager Christine Yeh Marketing Coordinator Jeff Haber Jobson Optical Research Int’l Managing Director Gerry Fultz VP/Optical Retail Group Publisher William D. 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VIS_0924_SECO 9/13/07 11:47 AM Page 1 REGISTRATION BEGINS NOVEMBER 1 10/1/07 10:30 AM Page 84 IS NEW S LEA www.visionmonday.com OP TI AL C CooperVision Sees Operating Income Slide in Third Quarter PLEASANTON, Calif.— Operating income for CooperVision, the contact lens division of The Cooper Companies (NYSE: COO), fell 16 percent to $27.8 million in the company’s third quarter ended July 31, despite an increase in revenues in the period. In Q3, CooperVision’s revenues reached $212 million, a 9 percent increase (up 7 percent at constant currency rates). During the quarter, revenues from CooperVision’s core products rose 15 percent; within that category, specialty CLs had a 9 percent increase. Disposable CLs also saw sales climb 9 percent, while sales of multifocal CLs increased by 24 percent. Sales in the Americas region rose by 2 percent, and sales in Europe by 4 percent; sales in the Asia-Pacific region were up 33 percent in Q3. In July, CooperVision completed the consolidation of its U.S. distribution center into a single facility; the company also opened an office in Shanghai. In the nine months ended July 31, CooperVision’s revenues rose 6 percent to $583.8 million; operating income in the period was $63.3 million, down 39 percent. The Cooper Companies now projects CooperVision’s total revenues for the full fiscal year 2007 at from $790 million to $810 million; previously estimates were for full-year revenues of from $780 million to $810 million. Product plans for FY 2008 include the rollout of CooperVision’s Proclear 1 Day CL in Europe in the first quarter and in Japan in calendar 2008 or early calendar 2009, depending on local regulatory approval. The company also plans to introduce an improved silicone hydrogel spherical CL with a two-week wearing cycle in the U.S. and Europe in the second half of ’08, and a silicone hydrogel toric lens in late ’08. ■■ Gerber Scientific, Inc. Announces Q1 ’08 Fiscal Pre-Tax Results SOUTH WINDSOR, Conn.—In pre-tax operating results for the fiscal quarter ended July 31, 2007, Gerber Scientific (NYSE:GRB) reported operating income of $4.4 million on revenue of $153.7 million. This compared with operating income of $4.4 million on revenue of $137.5 million for the first quarter of fiscal 2007. Foreign currency translation had the effect of increasing revenue by approximately $6.2 million for the fiscal 2008 first quarter over the fiscal 2007 comparable period. Included in the company’s operating income for the fiscal quarter ended July 31, 2007 were incremental pre-tax severance related costs of $0.8 million as compared with the same period in fiscal 2007. Gerber Scientific reported income before income taxes for the fiscal quarter ended July 31, 2007 of $4.1 million, compared with $3.4 million for the first quarter of fiscal 2007. The company’s income before income taxes for the first quarter of fiscal 2008 included incremental pre-tax severance related costs of $0.8 million as referred to above and a non-operating gain of $1.0 million from the sale of a product line within the Gerber Coburn ophthalmic lens processing segment. The company generated cash flow from operations, less capital expenditures, for the first quarter of fiscal 2008 of $3.4 million as compared with a use of cash of $10.1 million in the prior year comparable period. Gerber Scientific president and chief executive officer, Marc T. Giles noted that operating margin as a percentage of revenue improved to 3.4 percent from 3.2 percent in the first quarter of fiscal 2007. ■■ Y V BALANCE SHEET DA P VISION MONDAY/SEPTEMBER 24, 2007 MON HI 84 IO N RS VM_0924_BALANCE DE DATA POINT AR Lens Purchasers By Gender and Age Group 21.9% Total 22.7% Male 24.7% 23.9% 21.2% Female 20.9% 18-34 Yrs 35-44 Yrs 19.6% 45-54 Yrs 55 yrs + The 45 to 55 year old age group leads AR lens purchasers. In the 12 months ending June ‘07, 21.9% of total lenses sold were sold with AR. Of all lenses sold to 45 to 54 year olds in the 12 months ending June ‘07, almost a quarter (24.7%) were sold with AR. Of all lenses sold to 18 to 34 year olds, 23.9% were sold with AR. Of all lenses sold to males in the 12 months ending June ‘07, 22.7% were AR lenses, and of all lenses sold to females in the 12 months ending June ‘07, 21.2% were sold with AR. Source: VisionWatch, a study conducted by Jobson/VCA Total Annual VisionWatch Sample Size: 100,000 consumer respondents per year Lenses data is for the 12ME (months ending) June 2007. BY THE NUMBERS The latest figures 23% Percent of eyeglass frames that were sold to 18 to 34 year olds. 7% Percent who said they are ‘very likely’ to buy a new pair of readers in the next 6 months. 26% Percent of photochromic lenses sold with AR. 43% Of those who have had vision correction surgery, percent who said that 3 months after the surgery they felt ‘relieved that their eyesight was OK.’ Source: VisionWatch, a study conducted by Jobson/VCA Total Annual VisionWatch Sample Size: 100,000 consumer respondents per year (US Adults 18+) * All data is for the 12 ME (months ending) June 2007. Refractive Surgery data is for the 6ME June 2007. 1-866-393-3374 email: [email protected] VIS_0910_OptimateFull 8/24/07 3:48 PM Page 1 VIS_0924_RevolutionFull 9/17/07 9:54 AM Page 1