central florida realty - Membership Management by Memberize
Transcription
central florida realty - Membership Management by Memberize
PRESIDENT’S CORNER OPTIMISM & HARD WORK CFRI Central Florida Realty Investors www.CFRI.net MEMBERS GIVING BACK WIN A CFRI MEMBERSHIP VOLUNTEER SPOTLIGHT TONY FOGLIANO central florida realty INVESTORS Landlords BONUS TEAR-OFF Monthly Calendar networking. education. integrity. Dream Big for Success p. 8 Passing the Keys Positive Guidance from Pete Fortunato p. 14 The Art of Conversation The Foundation Upon Which Great Deals are Built p. 16 August 2011 | $19.95 NaREIA Awards of Excellence, 2011 (Community Service, Education, Print and Electronic Communications) www.CFRI.net ADDRESSING THE NEEDS OF THE REAL ESTATE INVESTOR FOR OVER 15 YEARS Experience that closes deals. In today’s ever-changing market, we provide extraordinary service at an affordable cost by experienced closing agents... ...so your deals get CLOSED! PROVEN EXPERIENCE OUTSTANDING SERVICE COMPETITIVE PRICING Deborah Farnell: Owner/Manager Hope Richards: Attorney Debbie Ogden: Closing Specialist Lyle Lovett: Closing Specialist Jeanna Juliano: Closing Specialist Aaron Kopczyk: Closer/Processor Lisa Salli: Closer/Processor Lacey Carpenter: Processor Josh Lovett: Administrative Assistant 2699 Lee Road, Suite 120 Winter Park, FL 32789 [email protected] (407) 539-0781 fax: (321) 304-3416 office: 2 www.CFRI.net We Have Extensive Experience with: • Short sale closings • Pre and post foreclosure closings • Land trust services & closings • Curing title problems • Prelim HUD/net sheets • Bank/REO transactions • Loan modifications • 1031 exchange closings • Hard money loan closings • Foreclosures • New construction loan closings No Ju • Pencil searches nk Fe es! E xc e l le nt S e • HUD/VA closings r v ic e ! Quick Turn A r ound! • Escrow services CALL T ODAY • Reverse mortgages ! • Preparation of documents Visit Our Website www.SEProTitle.com Contents In This Issue 4 Organizational Notes and CFRI Staff 5 CFRI Board of Directors 2011 6 President’s Corner: Proof Positive: The Spirit Of Optimism and Hard Work 10 Seminar Speaker Hunter Paschall The MARS Rule 12 Seminar Speaker Sandra Edmond: Google Tools Real Estate Investors Should Be Using 18 Seminar Speaker Jonathan Rivera: Using Content Marketing to Get More Leads 20 More August Event Flyers 22 New Members 23 Junkers to Jewels: Don’t Miss The Bus! 24 Giving Back to Grass Roots 25 Volunteer Spotlight: Tony Fogliano 26 Business Directory 28 August Line-Up 31 Find Us 14 32 CFRI August Calendar In Search of Mentors This month’s featured seminar speaker, Pete Fortunato, discusses the importance of carefully choosing the people with whom you associate in order to learn from them and take on their attributes. by Pete Fortunato Features August 2011 8A Landlord’s Dream 16 Transactions Through Conversation Your success is as big as your dream. Having the conversations that clarify needs. by JEFFREY TAYLOR, by AUGIE BYLLOTT MR. LANDLORD Advertiser’s Directory 2 Southeast Professional Title 15 Sand Dollar Realty Group 7 Investment Homes Direct 17 ReiFax.com 11 Royal Press 25 CFRI Student Memberships 15 Sand Dollar Realty Group 25 CFRI Event Space Rental august 2011 newsletter 3 organizational notes CFRI Staff Members Newsletter Editor Legal Advisor Legislative Chair CFRI Office Lenore Bentley, Office Manager Amy Brown, Marketing Manager [email protected] [email protected] Lisa Wubbena, [email protected] Joseph Seagle, Attorney at Law, [email protected] Steve Flewelling, [email protected] 55 Skyline Dr, Suite 2850, Lake Mary, FL 32746 Phone: 407-328-7773, Fax: 407-328-4446 Our Mission Statement Central Florida Realty Investors, a not for profit business association, is dedicated to promoting ethical real estate investing and to protect and promote the best interest of our membership through educational and networking opportunities as well as community, legislative and public relations. Legal Disclaimer CFRI does not exist to render and does not give legal, tax, economic or investment advice and disclaims all liability for the actions or inaction taken or not as a result of communications from or to its members, officers, directors, employees and contractors. Each individual should consult his/her own counsel, accountant and other advisors as to legal, tax, economic, investment and related matters concerning real estate and other investments. Content Disclaimer The views and opinions expressed by authors of articles contributed to this newsletter do not necessarily reflect those of the association, the board of directors or the staff. Advertise in the CFRI Newsletter Reach more than 1,200 active real estate investors monthly! Rate Schedule Size full page 1/2 page 1/4 page 1/8 (Biz Card) Non-Member $350 $285 $180 $150 Member Business Member $300 $225 $235 $175 $130 $100 $ 75 $ 55 Two-color ad on glossy wrap is an additional 25% above posted rates. A 10% discount is given on ads pre-paid for 6-12 months. Any changes to a pre-paid ad will incur a minimum charge of $20. The deadline to submit ad copy is the 1st of each month. All ads must be prepaid. Contact to verify ad format can be accepted, PDF preferred. There is an additional charge of $25 to typeset a business card or 1/4 page ad layout, $60 for a 1/2 page or full page lay-out. Opportunities also exist for advertising on www.CFRI. net. Call 407-328-7773 for more information. Email ad copy to [email protected]. Mail payment to: CFRI, 55 Skyline Drive, Suite 2850, Lake Mary, FL 32746. 4 www.CFRI.net CFRI leadership Board of Directors 2 0 1 1 Charles Fischer 321.302.5909 Todd Hutcheson 407.617.4289 Andy Carson 407.297.8089 President [email protected] Vice-President [email protected] Secretary [email protected] Tom Rumph 772.245.0888 Roger Reid Dave Andrews 407.240.6585 Treasurer [email protected] Programming [email protected] Membership [email protected] Chris Humphreys 386.383.4603 Jo-Anne Berens 407.325.1869 Jon Bolton 407.678.4663 Marketing [email protected] Group [email protected] Operations [email protected] august 2011 newsletter 5 leadership Proof Positive The Spirit Of Optimism and Hard Work Are Still Alive at CFRI Congratulations to CFRI, on winning four National REIA Awards of Excellence for 2011. Of the eight categories in which awards are given, CFRI won four of them! We have a long standing history of excellence, and this year is no exception. Once again, CFRI is a solid performing REIA on the national level, as we won awards in the Community Service, Education, Print Communications and Electronic Communications categories. This competition is among all REIAs nationwide and conducted by National Real Estate Investors Association, with judging by an independent council. active members have remained loyal and our volunteers have given it their all. These awards are proof positive that the spirit of optimism and hard work are still alive at CFRI. While many REIAs have closed their doors, we have pushed forward, expanding programming, making organizational improvements and providing a better quality experience for our members. The Real Estate industry has faced many challenges over the last few years and CFRI was certainly not immune to these challenges. We have lost membership and revenue is down. In spite of this, our And until next time, To all of the dedicated hard-working CFRI volunteers, I want to say “Thank You” for your tireless efforts! You should be proud of your achievements for the organization. If you are new to CFRI, or haven’t yet become seriously involved, now is the time to make it happen. The market is ripe, and this is your opportunity to make good things happen in your real estate investments. Congratulations again to CFRI, for being a top-notch investor organization! Happy Investing! Charles A. Fischer, President, Central Florida Realty Investors To all of the dedicated hard-working CFRI volunteers, I want to say “Thank You” for your tireless efforts! You should be proud of your achievements for the organization. -Charles A. Fischer 6 www.CFRI.net We Make Real Estate Investing Easy Log On and . . . • Inventory of Quality Investment Properties • Network of Industry Pros Use our PROPERTY CALC + Logon = % and... IHD • Full Service Real Estate Brokerage • Joint Venture Opportunities to analyze your next deal • Servicing all of Central and West FL NEW LOCATION, SAME GREAT SERVICE! Stop in today for a FREE list of great deals 407-246-6443 www.investmenthomesdirect.com Orlando’s # 1 source for quality investment properties is moving to 2206 E. Colonial Dr, Orlando, Fl 32803. august 2011 newsletter 7 cfri announcements A Dream, the Tools...and CREDITS! For the first time in CFRI history, members will earn PHP credits for attending the General Meeting. Don’t miss this opportunity. The August General Meeting features Jeffrey Taylor and attendees will receive 2 PHP credits in Landlording just for attending the speaker presentation. He and his wife have owned numerous rental properties from single family homes to apartment buildings for 23 years making many mistakes along the way and learning a lot from the school of hard knocks. He has worked as an agent and trainer and for a property management company. Mrlandlord.com was developed for rental owners to exchange management tips, strategies, and service advice that are needed for success in rental property management. Mark your calendars to learn how you can get connected to this one-stop shop for landlords! Jeffrey Taylor is the CEO of Mr. Landlord, Inc., a national property management consulting firm which coaches landlords with one to one thousand rentals (specializing in assisting the mom and pop rental owners). Mr. Taylor is also a Virginia rental property owner and author of the bestselling books - The Landlord’s Survival Guide and The Landlord’s Kit. The biggest mistake landlords make is the lack of a dream. The dream is what got us from newbie to FREEDOM!!! Your success will be as big as your dream. Having success problems? Check your dream. -Jeffrey Taylor don’t miss this opportunity... Jeffrey Taylor, CEO of Mr. Landlord, Inc., is the featured speaker for the General Meeting in August. Attendees will receive 2 PHP credits in Landlording just for attending the speaker presentation at the August General Meeting! Location: The Orlando Museum of Art located at 2416 N. Mills Avenue in Orlando. Date: August 3, 2011. 8 www.CFRI.net Time: Doors open at 5:15 pm; meeting begins at 6:00 pm. to volunteer. . . Please CONTACT or Lenore Bentley at [email protected] Dave Andrews at [email protected] .Or fill out the volunteer form at the next General Meeting. be our guest Attend a County Chapter Meeting for only $10* and gain valuable connections Remember... volunteer, attend let’s all CFRI sponsored events , and be successful together! ...save the date “Getting Rich in 2011 and Beyond” Bootcamp–September 10-11 Presented by Andy Heller of Regular Riches: Real Estate Riches for Regular People. Focus on today’s market opportunities, REOs, Wholesaling, and ‘rent-smart’ lease options. A fun, interactive and highly informative bootcamp for investors of all levels of experience! Networking Social–September 27 Bring your business cards. Discuss your deals. Build your business. Meets 6:309:00 at the CFRI Educational Center. Junkers to Jewels– September 30- October 2 Don’t miss the bus on what may be the very best program CFRI offers! See page 23 for more information. New Focus Group... Learn all aspects of being a landlord such as screening the tenant, evictions, how to handle the 3:00 a.m. phone call, etc. On August 11, Sue Goldthorp will be leading a new focus group, Landlording and Property Management in the Orlando area. For more information call 321-698-5198 or Email [email protected]. National REIA Awards... CFRI won four National REIA Awards of Excellence for 2011. CFRI is a solid performing REIA on the national level, winning awards in the Community Service, Education, Print Communications and Electronic Communications categories. This competition is among all REIAs nationwide and conducted by National Real Estate Investors Association, with judging by an independent council. and knowledge. As a not-for-profit organization, Central Florida Realty Investors Association (CFRI) is dedicated to promoting ethical real estate investing. We provide over 20 networking and educational opportunities each month to investors in Central Florida to help members gain practical knowledge of real estate investing. For a limited time only, we’d like to extend an offer to our Guests to help them get started in real estate investing. As our Guest, you can attend any one County Chapter Meeting for only $10*! Our County Chapter Meetings cover the following six counties: Brevard, Lake, Orange, Osceola, Seminole, and Volusia. These meetings focus on local issues and provide a great way to move the movers and shakers in your area. To find a meeting near you, log on to www.cfri.net/Calendar. *The non-member fee of $10 per person can be applied to CFRI membership fee if joining within 2 days of attending meeting. Proof of payment is required. Contact CFRI Office for details at 407-328-7773 or [email protected]. august 2011 newsletter 9 seminar speaker Hunter Paschall Nextage Diversified Realty LLC CFRI Business Member Are You Conforming to the New MARS Rule? Don’t Worry!! If You Are Not Conforming, It Will Only Costs You $11,000 The new MARS rule applies to all real estate brokers, agents, title officers, etc. who try to negotiate, or otherwise provide services, and/or venture in efforts related to halting a foreclosure, or obtaining lender or servicer approval of a short sale. The FTC issued the Mortgage Assistance Relief Services (MARS) Rule to protect distressed homeowners from mortgage relief scams that have sprung up The FTC issued during the mortgage crisis. “At a time when many Americans the Mortgage are struggling to pay their Assistance Relief mortgages, peddlers of so-called Services (MARS) mortgage relief services have taken hundreds of millions Rule to protect of dollars from hundreds of distressed thousands of homeowners homeowners without ever delivering results,” FTC Chairman Jon Leibowitz from mortgage said. “By banning providers of relief scams that these services from collecting fees have sprung until the customer is satisfied with the results, this rule will up during the protect consumers from being mortgage crisis. victimized by these scams.” All provisions of the rule except the advance-fee ban became effective December 29, 2010. The advance-fee ban provisions became effective January 31, 2011. Although the rule has been in effect for over 6 months now, I am still finding that some of my real estate colleagues are completely unaware of neither this new law nor 10 www.CFRI.net the seriousness of not complying with it. Therefore I felt that this article as well as a seminar was an immediate and essential necessity. The following are some of the key points covered within this new rule: • It’s illegal to charge upfront fees. • You must clearly and prominently disclose certain information before you sign people up for your services. • You should never advise someone not to pay his or her mortgage, but if they choose not to you must clearly and prominently disclose in writing the negative consequences that could result. • Record-Keeping and Monitoring Requirements. • You must disclose key information to your customer if you forward an offer of mortgage relief from a lender or servicer. • Don’t misrepresent your services. • Homeowner has the right to reject an offer, and no fees would be charged. There are numerous things that you need to know to ensure that you comply with all of the rules. Too many to go over in one article which is why I urge you to attend the MARS seminar that I will be presenting on August 6, 2011. We will go over what marketing you need to put disclosures on and the verbiage those disclosures must have. We will also provide specific forms that you will need to have in every file that is going to be a short sale. You will learn what records you have to keep and for how long. I will go over every aspect of the MARS rule in detail to make sure you are aware of everything needed to make certain you are in compliance. 1,000 Cash Cards $150 Fold Over Business Cards Fluorescent Mango or Lime Flat Print NO SET UP CHARGE In short, you are only left with the following three options: 1. Don’t work on short sales. (However, you August want to get in another line of work since over 75% of listings are short sales) 2. Go to the seminar and learn how to comply with the MARS rules so you can work on short sales without fearing the $11,000 fine. 3. Or let a Third Party that complies with the MARS rules negotiate on your behalf. Hispanic Business of the Year Printing • Graphic Design • Mailing Services W i d e Fo r m a t P r i n t i n g ( p o s t e r s ) 1,2,3 and Full Color Printing We hope to earn your business by providing you with extraordinary value, super-friendly service, and by demonstrating a sense of urgency for your printing projects. • Busness Cards • Letterheads • Envelopes • Flyers • Forms • Copies • Design Services • Typesetting • Color Copies 973 West State Road 434 Longwood, FL 32750 Phone: 407-332-8320 Fax: 407-332-0730 Contact us Today! What option are you going to take? www.royalpressonline.com DAT E a n d T IME REGULATIONS Saturday, August 6 9:00 am to 12:00 pm New MARS Rule—withHunterPaschall LO C AT I O N MARS Law: The FTC issued the Mortgage Assistance Relief Services (MARS) Rule to protect distressed homeowners. It went into effect over six months ago and there are still people not complying! Don’t worry if you are not using the disclosures, it will only cost you $11,000 per incident. CFRI Educational Center 55 Skyline Dr., Suite 2850, Lake Mary Join us and you’ll learn: • Whatmarketingtoputthenewdisclosureson 3 in Federal Regulations CO S T • Whatformstousewhenyouprocessashortsale • Whatcorrespondenceyouneedtoincludethenew disclosureson • Whatverbiagetouseinyourdisclosurestatements • Allthisplusmuchmore! Led by Hunter Paschall, Nextage Diversified Realty LLC, CFRI Business Member and experienced investor. P H P C R E D I TS* 3 MEMBERS $49 each thru 8/3, $69 after 8/3 N O N-M E M BERS $69 each thru 8/3, $89 after 8/3 PHP CREDITS* august 2011 newsletter 11 seminar speaker SANDRA EDMOND Ardnas, Inc., CFRI Business Member & Past Board Member Google Tools Real Estate Investors Should Be Using Did you attend our last Google Tools training class? This time we are breaking the class into two parts – the first part (Google Tools 101) is for beginners and the second part (Google Tools 201) is for those who have already been using Google Tools. Google Tools 101 class will introduce you to the various Google Tool applications… the nuts and bolts. Google Tools 201 will show you how to take advantage of these tools in your business… especially as a real estate investor. The Google... classes are spaced a week apart so that when you are finished Docs attending the 101 class you will Forms have time to use it throughout Calendar the week before attending the 201 class. The 201 class is highly Google Maps recommended! Presentations Spreadsheets Gmail Voice Talk Search Alerts Earth iGoogle YouTube Chrome Labs and more 12 www.CFRI.net Both classes are being taught on the heels of Google’s most recent changes to Google Doc. Google has just made it easier for you to stay connected to your business files while you are on the go. The July Google Docs update is for web browsers using Smartphones and tablet devices. The update includes new drop down categories in the navigation bar that make it easier for users to sort and share multiple docs in the mobile docs list. Of course, Google Docs is not only for mobile devices… it’s an enormously popular collection of online applications that you can access for free on your desktop computer. You may have heard about “Cloud” computing. As long as you have an internet connection you can access your files that are stored online or as they call it, in the “Clouds.” It makes collaborating easy. You no longer have to email documents back and forth nor do you have to store it on your flash drive and take it everywhere with you. When your files are stored in the clouds they are secure and you can access them from any computer. You will never hear, “I lost that file; can you send it to me again.” It’s such a cool tool that the City of Orlando became the first city in America to switch all of its employees to Google’s Gmail last year. You can use the Google applications for free with limited storage. Storage is limited because Google saves the data online or in the “Clouds” and not your computer. Want a free Business phone number? Google can do that. You can forward this Google number to any number. As an investor you can have your business calls go to the Google number. You have the ability to screen calls. When someone leaves a message Google will transcribes it as well and can send both versions to you in a text or email. I use Google Docs’ spreadsheets to keep track of the properties I am interested in while sharing it with other people who can work on it continued on page 21 Google Tools Real Estate Investors Should Be Using (101) with Sandra Edmond Do you have your head in the clouds when it comes to “Cloud Computing” (files that are stored online)? Or maybe you know a little something and just want to sharpen some of those tools in your tool box. Google offers some great FREE applications you can use to make your shoestring budget look like your real estate business is a Fortune 500 company. Google Tools 101 will introduce you to the various Google Tool applications… the nuts and bolts. DAT E a n d TIME Thursday, August 11 1:00 pm to 4:00 pm OR 6:30 pm to 9:30 pm LO C AT I O N CFRI Educational Center 55 Skyline Dr., Suite 2850, Lake Mary Join me to learn: • The basics to get started using Google’s Applications like Docs, Forms, Calendars, Voice, YouTube and more. CO S T MEMBERS $49 each thru 8/8 $69 after 8/8 Plus learn how to use Google… 3 PHP CREDITS ement in Manag • Docs • Gmail • iGoogle • Forms • Voice • YouTube • Calendar • Talk • Chrome • Maps • Search • Labs • Presentations • Alerts • And more… • Spreadsheets • Earth N O N-M E M BERS $69 each thru 8/8 $89 after 8/8 Also available as a Webinar Led by Sandra Edmond, owner of Ardnas, Inc., CFRI Business Member, past CFRI Board Member and full time investor since 2004. She has earned the title of ‘Queen of Tax Deeds’. Google Tools Real Estate Investors Should Be Using (201) with Sandra Edmond Google offers some great FREE applications you can use to make your shoestring budget look like your real estate business is a Fortune 500 company. Google Tools 201 will show you how to take advantage of these tools in your business… especially as a real estate investor. After you finished learning the basics from the 101 class you will have time to use it throughout the week before attending the 201 class. Join me to learn: • How investors can take advantage of these tools to save time and money • Advanced tips for those who already use Google’s applications • Learn how you can get access to new Google features before they are released to the general public Plus learn how to use Google… 3 PHP CREDITS ement in Manag • Docs • Forms • Calendar • Maps • Presentations • Spreadsheets • Gmail • Voice • Talk • Search • Alerts • Earth • iGoogle • YouTube • Chrome • Labs • And more… DAT E a n d TIME Thursday, August 18 1:00 pm to 4:00 pm OR 6:30 pm to 9:30 pm LO C AT I O N CFRI Educational Center 55 Skyline Dr., Suite 2850, Lake Mary CO S T MEMBERS $49 each thru 8/15 $69 after 8/15 N O N-M E M BERS $69 each thru 8/15 $89 after 8/15 Also available as a Webinar Led by Sandra Edmond, owner of Ardnas, Inc., CFRI Business Member, past CFRI Board Member and full time investor since 2004. She has earned the title of ‘Queen of Tax Deeds’. august 2011 newsletter 13 seminar speaker Pete Fortunato National Speaker Real Estate Investor In Search of Mentors It was a radio talk show. An apologist for my generation (baby boomers) was explaining about how we were all victims of “the lies of the 1950’s”. He said that as children his generation had experience. Every successful man or woman heard and read many Horatio Alger stories; who I have met has been delighted to find a person who is interested in what they are doing. stories in which a young, ambitious person I have been advised and helped again and again. dreamed of becoming a financial success and went on to turn their dream into reality. The I was taught to choose carefully the people speaker argued that he had believed that he, with whom I associate. I know that one takes like the heroes in those stories, could create on the attributes of those who surround success for himself. Reality, however, is different him. Optimistic, forwardthan fiction and the difference thinking, purposeful people had left him and his fellows have always been my friends. I was taught to disappointed and depressed. It can be (and should be) that way for everyone. Such choose carefully “We believed those stories!” people are generous in their he said. “We set goals, worked the people encouragement and aid for hard and still failed.” Now anyone seeking to create a people have given up. They with whom I better future. no longer believe that they can create a better life. The ingredient which existed in fiction but was not available to them in the real world, he alleged, was the mentor. associate. I know The talk show haunted me. Maybe, as role models have that one takes changed from successful people on the attributes to teachers in government schools the majority of of those who Americans have changed from “In each Horatio Alger story, people who work for what they the successful entrepreneur surround him. want to people who vote for discovered a mentor who was what they want. Maybe, as we willing to teach an ambitious have changed from a society youngster. In the real world of producers to a society of consumers a jealous people are too jealous of what they have to share American majority has come to believe that trade secrets with anyone. Successful people successful people are dominated by envy rather do not share and we fail and despair for lack of than by optimism. Maybe, as “civilization” has mentors.” he concluded. become more and more litigious successful people I listened to the radio in disbelief. What I who have much to offer have taken on such a low was hearing was in direct conflict with my profile as to be unrecognized by others. 14 www.CFRI.net In your world I know you have found business and financial friends. I urge you to cherish and nurture them. I hope that you will seek out and encourage others to stop hoping and start working to create a better tomorrow. Don’t let a promising person despair of finding a mentor. trust is vital. In this market, you want an experienced Realtor on your side that has the knowledge, the ability, and the resources to keep you profitable. • Full service realty office. Put our team to work for you. We can handle any aspect of a transaction. Every successful man or • Flat Fee MLS listings Investor discounts. Available in most areas of Florida. List your short sales in the MLS with us. woman who I have met has • Free list of foreclosures, bank REOs, and fixer uppers. Sign up for our “hot property” email list. been delighted to find a • We hire real estate agents. Great commission splits. person who is interested in what they are doing. I have been advised and helped Rob Arnold, licensed real estate broker again and again. -Pete Fortunato Full service and investor friendly realtors. Member Better Business Bureau of Central Florida. In business since 1996. Sand Dollar Realty Group, Inc. www.SDRhouses.com 407.389.7318 TRANSAC Structuring Transactions to close with Pete Fortunato Join Pete Fortunato, the Millionaire Maker, for this potentially life-changing transaction making workshop for advanced investors (complete application for approval) 7 PHP CREDITS* DAT E a nd TIME Pete is known as the Millionaire Maker because so many of his students have achieved financial success using his creative money-making techniques. His first real estate investment transaction was in 1970 and he’s done thousands since. He is one of the best real estate entrepreneurs you’ll ever meet. Saturday, August 13 Join us and you will learn: • How to make alternative and creative real estate transactions • How to improve your confidence and skills when making win/win deals • When and how to use the right paperwork • How profit, income, growth, amortization and tax benefits come into play • Plus much more! • LO C AT I ON 9:00 am to 4:00 pm (lunch included) CFRI Educational Center 55 Skyline Dr., Suite 2850, Lake Mary M E M B E RS $199 each thru 8/10, $219 after 8/10 Led by Pete Fortunato, national speaker and renowned real N O N-M EMBERS $219 each thru 8/10, $239 after 8/10 estate investor with over 40 years experience and knowledge. * 3 Credits in Purchasing and 4 Credits in Negotiating Advanced Investors Only - Approval Required. 50 Attendees Maximum. august 2011 newsletter 15 seminar speaker AUGIE BYLLOTT CFRI Member &Cash Conversations, Confidence In these days of Tweets and texts, introducing ourselves on Facebook and LinkedIn, it sometimes seems the fine art of conversation has gotten lost. To be a successful investor requires the ability to gather information, assess it and then present an offer. Once presented, we may have to address an objection or two or even re-negotiate the terms of our offer. All of this requires an ability to communicate with another party, a person, a fellow human being. More than that, we need to know what to say and how to say it. While technology can be a viable part of an investment business, never forget for a minute that we are in a people-centered business. Websites are great for building credibility and an image. Data-mining can help generate more and better quality leads. Drip email campaigns help with top-of-mind awareness, but in the end, there has to be a CONVERSATION between buyers and sellers. I work with a lot investors, both new and experienced, and this is where the ‘fear monster’ rears its’ ugly head. Do you remember being told, “Don’t talk to strangers” when you were a kid? Many of us heard that warning time and time again while growing up. That’s bad programming embedded in our minds… and it can stick around with you until you exorcise it. The good news is that it can be done. Talking with sellers is pretty easy once you know how. Imagine never having that fear again! Did you know that questions and objections can actually increase your chances of winning a deal? It takes practice, commitment, and persistence to develop these skills but once you have them, you own them forever! It all boils down to this: to build a great transaction you have to have great conversations. Those conversations are the foundation upon which great 16 www.CFRI.net deals are built. I’m talking about conversations between principals, not middlemen. Unless they are incredibly talented and know your mind, situation, and preferences, how can anyone represent you as well as you can represent yourself or the other party? You have the knowledge, flexibility, and creativity to solve the other party’s problem. You can choose to walk away or stay at the table. Transaction Engineering is about having conversations that clarify ‘needs’ versus ‘wants.’ It’s about knowing how to use multiple techniques to buy and sell property because this is not a one-sizefits-all business. Options, leases, private money, seller financing, and existing financing are all mechanisms for buying or controlling property… they are all possibilities to make a deal happen. They can be used independently or in combination to engineer great deals. The possibilities are only limited by your creativity. The common denominator is you have to have an interactive conversation. One that ebbs and flows in order to create synergy, a meeting of the minds, where both parties contribute and both parties WIN. Knowing what to say is only part of the equation. Conversation has two components. One is talking. Can you guess the other? You’ll need to know this one too in order to have confident and productive conversations. Please join me on Saturday, August 20, 2011 for The Language of Investors – Conversations, Confidence and Cash at the CFRI Educational Center. This is a full-day workshop where we’ll work on the conversations, the mental preparation, and how to handle objections fearlessly. ALSO included are a workbook, scripts, role-playing and lunch. See you there! Unless they are incredibly Exclusive CFRI Offer talented and know your mind, $50 for 1 County situation, and preferences, how can anyone represent you PROMO CODE: CFRI Reifax.com (formerly Xima USA) provides the best and most accurate foreclosure and pre-foreclosure information, data, and statistics available, making it a valuable resource to invest wisely. as well as you can represent yourself or the other party? Register at: ReiFax.com YOU have the knowledge, • Search listed properties, public records, mortgages, foreclosures, equity, maps and more flexibility, and • Identify comparables including distress and rental CREATIVITY to solve the • Save searches, export data, print labels and more other party’s problem. 1 (888) 349-5368 Get the best deals and save time searching by equity. You can choose to walk away or stay at the table. -Augie Byllott TALKING CONVERSATIONS confidence & cash Learn how to build rapport, handle objections and overcome the fear monster. with Augie Byllott 6 PHP CREDITS* DAT E a nd TIME Confidence creates better conversations leading to deals that produce cash. Build confidence by knowing what to say and how to say it. Learn the secrets of effective communication. Handle questions and objections with ease. Learn to talk like an investing pro, whether you’re talking to a seller, a buyer, a loss mitigator or a lender! Saturday, August 20 At this event you will learn how to: CFRI Educational Center • Learn what to say and how to say it when handling objections 55 Skyline Dr., Suite 2850, Lake Mary 9:00 am to 4:00 pm (lunch included) LO C AT I ON • Develop rapport, quickly and easily • Get the right information to make the right offer – Get them to say YES! • ...and MUCH more! BONUS: Workbook, scripts and role-playing included Now that’s a deal! AUGIE BYLLOT T • Know what to say even when you don’t have the answer Augie Byllott is all about creating the deal – he’s the transaction engineer; employing various strategies to get the best deal for everyone. M E M B E RS $79 each thru 8/17, $99 after 8/17 N O N-M EMBERS $99 each thru 8/17, $119 after 8/17 * in Negotiations august 2011 newsletter 17 seminar speaker JONATHAN RIVERA CFRI Member Using Content Marketing. . . To Get More Leads how content marketing works... Suspects ? Phase 2: Prospects Social Networks and Content Sharing sites amplify the reach of your content. Ezine Articles Guest Postings Your WordPress Site Phase 4: Segment your leads. Work the high priority leads first to close deals and get paid. 18 www.CFRI.net Phase 1: People looking for answers jump on the internet and type their questions into search engines. Your List\ Your Customers Phase 3: After establishing trust, make an offer and get the lead. On the previous page is an info-graphic that’ll show you how content marketing works to get more traffic and grow your digital footprint making it incredibly easy for people to find you online. credibility online not to mention it pushes traffic back to your site (when you do it right.) Seven tips for better content marketing: Here’s how content marketing works: 1. Use keyword research to guide your content creation Phase 1: People are looking for answers to their 2. Engage with your market and listen to their questions questions. They’re cold. Phase 2: They’re finding answers to their questions 3. Don’t solve problems you’ve never had through search engines and content. 4. Make sure all your content links back to your main site Note: Facebook, Twitter, and You Tube not only allow you to share your content (answers) but also allows you to grow your following (soft list.) 5. Make sure you have landing pages on your site that match the offer in your content Phase 3: They’ve found your website (either by referral 6. Test different offer and calls to action or by search engine.) This is where you make an offer (and get them to opt in to your list.) 7. Use good titles to get attention Phase 4: Segment your list (with email offers) and turn the leads you’ve collected into paying customers. The secret to content marketing… Actually there’s no real secret other than you have to create content in order to market it. Content builds trust and Jonathan Rivera is known as the most generous guy in Real Estate. In 2008 he founded the “Real Estate Referral Group.com” which has generated over 3,010 real estate leads for its members for FREE. Why’d he give all those leads away for free? To prove to you that he knows his stuff. In this class you’ll learn his top techniques for building your online presence and getting more leads. DAT E a n d T IME MARKETING Tuesday, August 23 6:30 pm to 9:30 pm Digital Marketing—withJonathanRivera LO C AT I O N What do you do in a day and age when your content IS your marketing? Come learn how to navigate the waters of social media and digital marketing with expert Jonathan Rivera. As a real estate broker who’s been in the business over half a decade, he understands the unique needs of investors. Whether you’re a “do-it-yourselfer” or want a “done-for-you” answer, Jonathan will show you how to get your online presence up and running so you can start marketing your business. Join us and you’ll learn: • Howtofillsearchengineswithcontenttodrive traffictoyourwebsite • Waystoleveragemobilemarketingtoincreaseyourreach • Howtouseonlinetoolstodominatelocal searchresults • Plusmuch,muchmore! Led by Jonathan Rivera, CFRI Member, and the creator of the most successful Real Estate Referral Group on Facebook, with over 50,000 members. 3 CFRI Educational Center 55 Skyline Dr., Suite 2850, Lake Mary P H P C R E D I TS* 3 in Marketing CO S T MEMBERS $49 each thru 8/20, $69 after 8/20 N O N-M E M BERS $69 each thru 8/20, $89 after 8/20 PHP CREDITS* august 2011 newsletter 19 more event flyers Buyer Beware — with Jon Bolton DAT E a n d T IME Thursday, August 25 6:30 pm to 9:30 pm A Tactical and Practical Approach to Evaluating Investment Properties Thisprogramwillhelpnewandexperiencedinvestorsrecognizeproblems withpropertieswhenconductinganinitialinspection;thenusethat knowledgetonegotiatebetterdeals.Learnsimpletechniquesthatwill increaseyourprofitoneveryproperty,andbuywithconfidence! LO C AT I O N CFRI Educational Center 55 Skyline Dr., Suite 2850, Lake Mary Join us and you’ll learn: P H P C R E D I TS* • Howtoovercomeyourfearoftheunknownbylearninghowto evaluateaproperty 2 credits in Inspections 1 credit in EPA Regulations • Howtorecognizedefectivebuildingproductsandliabilityissues thatcanbeusedinnegotiationswhenbuyingORselling CO S T • HowtorecognizeproblemsBEFOREyoumakeyourfirstoffer! MEMBERS $39eachthru8/22, $59after8/22 • Howtouseaprofessionalhomeinspectiontore-negotiatebetter dealswhilelimitingyourrisk! Additionally: 3 N O N-M E M B ERS $59eachthru8/22, $79after8/22 • Youwillgethands-onexperiencewithrealdefectiveproducts,real photos,andrealinformation.Seeit,touchit,rememberit! • JonwillbeupdatingthenewEPAGuidelinesforleadpaint PHP CREDITS* Led by Jon Bolton, “The Inspectagator”, CFRI Board and Business Member. FORECLO FORECLOSURE goldmine 6 with Charles Fischer If you are serious about creating massive wealth through real estate, you need to attend this training! PHP CREDITS REO/Foreclosure properties are available in record numbers, making this an incredible time to invest. Take advantage of this historic opportunity to create MASSIVE wealth in the exploding REO market. Deal with the “ultimate” motivated sellers: BANKS! Charles Fischer, a full-time investor from Merritt Island, Fl will share his many years of experience with foreclosure real estate. In this info-packed full-day seminar you will learn: • A complete overview of the foreclosure process • How to successfully negotiate with the “gatekeepers” • Strategies for getting offers accepted • How to create multiple streams of income with REO’s • Understand the emerging auction websites • Specific language vital to profitable transactions h More! Plus Muc • Multiple exit strategies for REO properties • Interview with a “gatekeeper” Ask your questions! • Many other keys to successful wealth building in this market! Led by Charles Fischer, CFRI President & Business Member, entrepreneur and full time investor. 20 www.CFRI.net hasing in Purc DAT E a nd TIME Saturday, August 27 9:00 am to 4:00 pm (lunch included) LO C AT I ON CFRI Educational Center 55 Skyline Dr., Suite 2850, Lake Mary M E M B E RS $99 each thru 8/24, $119 after 8/24 N O N-M EMBERS $119 each thru 8/24, $139 after 8/24 more event flyers “Getting Rich in 2011 and Beyond” with Andy Heller September 10 – 11, 2011 For more details and to register, visit us at www.cfri.net Focus on today’s market opportunities, REOs, Wholesaling, and ‘rent-smart’ lease options. A fun, interactive and highly informative bootcamp for investors of all levels of experience! Presented by Andy Heller of Regular Riches: Real Estate Riches for Regular People. Early Bird Special for Two Days $79 (regular value $199)* *For a limited time only, price subject to change. Register Today! Google Tools Real Estate Investors Should Be Using, continued from page 12 simultaneously. I control who accesses the files. You no longer have to email documents back and forth nor do you have to store it on your flash drive and take it everywhere with you. You will never hear, “I lost that file; can you send it to me again?” Google Forms is another free tool that can make you money. You can easily create a customizable Google Forms to use on your house buying website. There you can ask the sellers for their information. Google stores the data into a spreadsheet for you... Now ask yourself how much is it worth if you can close on one of those leads? Let’s say you want to go see one of those leads, you can use a Google Calendar to schedule it. You can share the calendar with your associates so they know your availability. If you just want people to see when you are available but not your appointments, you can do that as well! We haven’t even scratched the surface of what is available for you to use for free with Google. You may already be using Gmail for your emails. But what all of these other Google investor friendly applications (see page 12). Like I said, all of these applications are free and can help your small business look like a Fortune 500. Since 2004, I have been utilizing the Google tools in my own business which specializes in buying properties for delinquent taxes where I have earned the title of ’Queen of Tax Deeds’. If you don’t know how to get started using them, or maybe you are using some of them but want to learn some more options... come join us on August 11, 2011 for an introductory class on Google Tools Real Estate Investors Should be Using 101 and follow that up a week later with Google Tools Real Estate Investors Should be Using 201 on August 18, 2011 to learn the best techniques to apply it to your real estate business. Both classes are being offered as a live class and as a live webinar from 1:00 p.m. - 4:00 p.m. and 6:30 p.m. - 9:30 p.m. on both dates. See you there! august 2011 newsletter 21 Welcome to CFRI new members We would like to take this opportunity to welcome the newest members of CFRI as well as guests of members. New General Members Guests (July 6, 2011) (Since June 2011) Nelson Alvarenca Kasey Jones Autin Arrone Cristina Laboy Todd Barth Devin Lessne John Chin Peter Lkovecher Mike Decker Garth Mager William Dedelow Mark Mathes Chandra Louise Gary Beverly Clay Meinke Dan Blake John Ogden Erika Booker Frank Reising Stephanie Dern Jason Mueller Joe Caccioppo Sandra Reising Alexander Diamant Lilian K. Ocanto Louis Fernandez Midi Rigney Stanley G. Dunwiddie Ella Pitt Polly Golden Jody Rogers Ana Fakhri Frank Pitt James Gonzalez Fred Smith Kenysha Felix Anthony Redhead Jury Hernandez Stephen Smith MichamFelix Rochele Rene Eric Jay MicheleStarr Diane Fouts Jean Ricardo Diane Frye Dean Roberts Mauren Furino Howard Rodriquez Steven Galiscewski Leah Rodriquez Jennifer Grant Curtis Tinsley Owen Gregory Gloria Torres Anthony Halmon Christopher Wiederkehr Josh Harris Adam Wilcox New Business Members (Since June 2011) Sand Dollar Realty Group, Mike Kouchak Sand Dollar Realty Group, Suzanne Ortega Editor’s Note: Not all new members names were available at time of press. www.CFRI.net Juan Jimenez Asad Bangash Leroy Lloyd 22 Ed Acango Mark Hilder save the date Junkers to Jewels Sept. 30, Oct. 1 & 2 Sign up NOW to be on the bus! Login at www.cfri.net/Calendar “Junkers to Jewels” may be the very best program CFRI offers! Don’t miss the bus! “Junkers to Jewels” is a 3 day program which gives you the basic tools to enable you to assess houses you are interested in buying, to hold or re-sell, so that you can do so correctly and profitably. This program is presented by using our own local real estate professionals, who know the local market, which enables us to keep costs down. Other organizations charge more than ten times our price ($2,995.00) for the same program! On Friday evening, 6:00 p.m. to 9:30 p.m. and all day Saturday, 9:00 a.m. to 5:00 p.m. (lunch included) you will attend classes on: • Introduction to Real Estate Contracts • Finding Properties and Calculating Acquisition Costs • Professional Home Inspections • Insurance for Real Estate Investors • Financing, Cash, IRA, Institutional, Private Money • Business Entities and Tax Issues • Due Diligence and Finding Comparable Sales • Repair Cost Analysis Classes will be presented by such local real estate luminaries as: • Fern C. Burr - Realtor, Mortgage Broker and CFRI Past President • Todd Hutcheson - CFRI Vice President • Jon Bolton - “The Inspectagator” and CFRI Board Member • Greg Clarkson - Certified Building Contractor And, you will also receive the “Real Estate Terminology & Definitions” glossary created by Past Presidents Roger L. Reid and “the lovely and talented” Fern C. Burr. On Sunday you will travel by bus to tour a number of houses in need of “rehab”. Group leaders will walk you through the houses and ask you to use what you’ve learned the past two days to come up with an approximate cost to rehab the house. Then, back on the bus, the costs determined by the different groups will be compared for accuracy. By the end of the weekend you will be able to go out and buy a property with confidence! There is limited space on the bus. The first 45 people who sign up at the full seminar price of only $249 will be able to take the bus. Others will be able to attend the Friday evening and all day Saturday classes at the reduced price of $199. august 2011 newsletter 23 membership giving back to grass roots Congratulations to Joe Caccioppo, June’s winner of a CFRI Membership for one year courtesy of Hunter Paschall with Nextage/ Diversified Realty! Hunter feels that all successful members should give back to their roots. This month’s winner: Joe Caccioppo. At each monthly CFRI General Meeting, Hunter will be *$20 CFRI Bucks will be applied to your drawing a name from a hat with the names of Guests and New Members attending that night’s event. Each lucky CFRI online account when a new member winner receives a free CFRI Membership (valued at $150). signs up as a General Winner must be present to win. Member; $50 CFRI Bucks for a Business Are you feeling lucky? Attend the next General Meeting Member (approval on Wednesday, August 3rd, to find out! If you are already required). CFRI Bucks are good towards a CFRI Member, tell all your friends! They will be thankful membership fees and/ you did! And when they join, you get $20* in CFRI or seminars. Referral Bucks! It’s a win-win! Proudly sponsored by: CFRI Central Florida Realty Investors www.CFRI.net For a chance to win, please attend the next General Meeting on July 6 24 www.CFRI.net volunteer spotlight spotlight: tony fogliano CFRI member since 2009 Joining CFRI has proven both beneficial and rewarding to Tony who feels volunteering is the first step to meeting other like-minded individuals. CFRI: How has your CFRI involvement helped your business ventures? CFRI: How did you originally find out about CFRI, and what prompted you to join? Tony: CFRI has given me the opportunity to meet many Tony: After going through many of the national new people. I never know who will become a partner or speaker programs, there is one thing they all had in who will help with any questions I may have. common. They all said join a REIA. After a quick CFRI: What would you say to our members who are considering volunteering? Tony: Volunteering is a great opportunity to always be on the front lines, to be the first person others see and meet, as well as get an opportunity to catch up with those members you don’t see often. CFRI Now Offers Student Memberships • The cost is $50 a year. internet search I ended up at an Orange County Subgroup and here I still am. CFRI: What is your favorite thing about CFRI? Tony: I like how everyone here is so friendly and willing to help. They are always there whether it is volunteering for an event or answering any questions about a deal that someone might have. Need to Rent EVENT SPACE? • To qualify, students must be full-time or part-time at an accredited university or college and have a valid student ID. 407.328.7773 55 Skyline Dr., Suite 2850, Lake Mary, FL 32746 Take Hold of Your Future. CFRI Central Florida Realty Investors www.CFRI.net LEARN GROW ACHIEVE 407.328.7773 • Half Day • Full Day • Any Events Not Related to Real Estate Investing The CFRI Educational Center Space is available in our state-of-the art facility. Call for details and rates. august 2011 newsletter 25 business directory 26 Type of Business Company Name Phone Website Primary Contact Architectural Design Stephen R. Cold Architect 407-422-6222 WWW.orlando-architect.com Stephen Cold Attorney Charles P. Castellon, P.A. 407-851-0201 www.centralflattorney.com Charles Castellon Attorney Englert, Leite, and Martin, PL (407) 512-4394 www.ELMattorneys.com Paula Leite Attorney Joseph E. Seagle, PA 407-770-0100 www.seaglelaw.com Joseph Seagle Attorney Robert Lerner, Attorney At Law 407-767-0099 www.boblerner.com Bob Lerner Attorney Roland H. Acosta & Associates, P. A. 407-644-2531 www.acostaatlaw.com Roland Acosta Auctioneer Jim Ferrell’s Fun Live Auction 407-765-4682 www.JimFerrell.com Jim Ferrell Bookkeeping/Office Assistance Priority Admin & Bookkeeping Services 321-946-0780 www.prioritysvcs.com Cheri Yandell Consultant-Financial Central FL Tax & Business Services, Inc. 386-747-3636 www.cfltaxhelp.com Nancy Benet Consultant--Financial Own My Own Bank 404-454-6825 Consultant-Other Pegasus Financing, Inc. 321-331-1859 www.pegasusfinancing.com Larry Rumbough Contractor - General/Building Homemakers Real Estate, LLC 407-703-3688 www.sherwoodconstruction.net Woody Johnson Contractor - Plumbing Ben Franklin Plumbing 407-905-0014 www.benfranklinplumbingfl.com William Heichel Contractor - Roofing Alan’s Roofing Inc. 407-774-2158 www.alansroofinginc.com Rudy Petersen Contractor-General/Building Heartbilt Homes, Inc. 386-775-3879 www.heartbiltcustomhomes.com Craig Olson CPA Glickstein Laval Carris PA 407-645-4775 www.glccpa.com Shep Burr, CPA CPA - Incorporation Services Small Business Resources USA, Inc 407-298-4646 www.sbrorlando.com James Duerr, CPA Flooring Lifestyle Carpets, Inc. 407-293-8334 www.lifestylecarpets.com Bob Glass Home Inspections Mark’s Guaranteede Home Inspections 407-629-6640 www.marks3.com Mark Orman Inspections ACS Home Inspection Services 407 862 8063 www.ACSHomeInspectionServices Brian Sullivan Inspections The Inspectagator 407-678-4663 www.inspectagator.com Jon Bolton Insurance Adjuster Renaissance Adjusting, Inc. 407-699-0971 renaissanceadjustinginc.com Vadim Roude Mortgages Mortgage Professionals of Central Florida 407-330-2855 www.MortgageFlorida.biz Fern Burr Mortgages The Mortgage Firm, Inc. 407-275-5112 www.themortgagefirm.com Jonathan Czarny Mortgages - Hard Money Barksdale Financial Solutions 407-322-8912 www.barksdalefinancial.com Sharon Lowe Barksdale Mortgages - Hard Money Investors Mortgage 386-736-3511 www.investorsmtg.net Pat Kiehl Mortgages-Hard Money Summit Financial Services 407-629-2333 www.summitfinancialservices.com Paul Williamson Printing/Mailing Services Royal Press 407-332-8320 www.rp-printing.com Luis Quiroz Property Management All County Property Management 407-802-2379 www.AllCountyCFL.com Socrate Exantus Property Management All County Sterling Property Managemen 407-674-5601 www.AllCountySterling.com James Kitchens Publishing Property Manager Pages 954-684-9975 propertymanagerpages.com Steve Hirsch Real Estate Brokerage Arthur Kowitz Realty 386-677-3913 www.invest-pros.com Arthur Kowitz Real Estate Brokerage Crossroad Capital 917-669-3135 www.OrlandoHomeCenter.com Andrew Robinson Real Estate Brokerage Florida Home Realty & Investments 407-209-3346 floridahri.com Danny Vargas Real Estate Brokerage Mighty Realty Inc. 407-403-6540 www.mightyrealty.com Aaron Mighty www.CFRI.net Dusty Rollins Type of Business Company Name Phone Website Primary Contact Real Estate Brokerage Profitable Properties, Inc. 407-695-4949 Real Estate Brokerage Sand Dollar Realty Group, Inc. 407-389-7318 www.SDRhouses.com Rob Arnold Real Estate Brokerage Sell Fast Realty 407-888-3433 www.sellfastrealtyLLC.com Kimberlee Frank Real Estate Brokerage Sunvest Homes, Inc. 407-875-3100 Randy Lazarus Real Estate Brokerage The Florida Investment Team 407-497-9660 Tania Matthews Real Estate Brokerage The Titan Group Inc. 321 234 1445 Thetitangroup.com Wagner Soares Real Estate Investments Altura Investment Realty 407-622-7148 www.alturainvestments.com Steve Perez Real Estate Investments Ardnas, Inc. 407-310-4007 www.ArdnasInc.com Sandra Edmond Real Estate Investments Deppe LLC 407-864-2214 Real Estate Investments Diversity International Group, Inc. 407-690-0314 www.DIGIBuyFLHouses.com Jose Loiz Real Estate Investments Enterprises of S & H, Inc. 407-857-8408 www.shabuyshouses.com Harold Cates Real Estate Investments Gumption Enterprises, LLC 407-748-5837 www.gumptionproperties.com Erika Baez Real Estate Investments House Buyer Florida 407-473-2900 www.housebuyerflorida.com Steve Markulin Real Estate Investments ISellHomes.com 407-539-3948 isellhomes.com Todd Hutcheson Real Estate Investments MK Development Group USA Inc. 407-761-8625 www.mkdgroup.us John Manning Real Estate Investments Xcite Investments,LLC 561-324-7441 www.xciteinvestments.com Joseph Glennon III Renovation & Repair Professional Poolcare 407-445-1804 www.professionalpoolcareorloando.com Peter DeGregory Repair & Renovation Home Fixers Orlando 407-929-0755 www.homefixers.com Greg Clarkson Self Directed IRAs Entrust Administration Services, Inc. 407-367-3472 www.entrustfl.com Glen Mather Staging Style Fusion Home Staging 386-747-4656 stylefusionhomestaging.com Carmen Wilber Title Company Brokers Title of Central Florida, LLC 407-628-1041 www.brokerstitle.net Rebecca Hinshaw Title Company Equity Title, Inc. 863-802-9300 www.equity-title.com Sue Fulco Title Company Everest Title Group, LLC 407-277-3700 www.everesttitlegroup.com James Lawhun Title Company Park Place Title, Inc. 407-897-6999 www.parkplacetitleinc.com Barbara Stewart Title Company Southeast Professional Title 407-539-0781 [email protected] Deborah Farnell Title Company Title House Partners 407-894-8508 www.titlehousepartners.com Jean Cidel Website/Technology Services Visulate LLC 321 698 5198 www.visulate.com Susan Goldthorp Wholesale Properties 3 Days Live LLC DBA Nextage Diversified Realty LLC 407-834-1325 www.hpinvestment.com Hunter Paschall Wholesale Properties Blue Sky Properties 407-766-7627 www.Blue-Sky-Properties.net Greg Schmid Wholesale Properties DJB Properties 407-491-4008 Wholesale Properties Equity First Investments 407-816-6655 www.equityfirst.net Ben Yonge Wholesale Properties Investment Homes Direct 407.246.6443 Investmenthomesdirect.com Calvin Brown Wholesale Properties Mid Florida Investment Properties, Inc. 407-702-4900 www.buymfip.com Michael Calvert Wholesale Properties New Beginningz Real Estate Group 407-923-8890 www.CheapHomeDeals.net Anthony Kusky Wholesale Properties Property Problem Solvers, LLC 407-207-2011 www.homes2viewonline.com Susie Reale Wholesale Properties R & J Properties LLC 386-747-7776 rjpropertiesllc.com Ron Deviney Rob Brodsky Marc Deppe Don Bonnette august 2011 newsletter 27 JULY 1 line-up August upcoming events MONEY 101*, with Nora Gregory + Dawn Reed focus group Focus Group. Identify and explore how non-bank money can work for you. (Meets at 6:30 pm, Lake Mary. First Monday of Each Month.) COMMERCIAL & LAND DEVELOPMENT*, with Joshua Harris Focus Group. Explore land development and different aspects of commercial investing. (Meets at 6:30 pm, Lake Mary. First Tuesday of Each Month.) AUG 2 CENTRAL FLORIDA REALTY INVESTORS GENERAL MEETING AUG 3 general meeting Our signature monthly networking and educational event. (Check-In Starts at 5:15 pm, Meeting 6:00 - 9:00 pm, Orlando Museum of Art, 2416 N. Mills Avenue, Orlando. First Wednesday of Each Month.) TAX-DEFERRED REAL ESTATE INVESTMENTS*, with Ron Pruitt Focus Group. Learn how to fully utilize self-directed IRAs and 1031 exchanges. (Meets at 6:30 pm, Altamonte Springs. First Thursday of Each Month.) AUG 4 EXPERIENCED INVESTORS*, with Robin Daniels AUG 4, 11 18, 25 Focus Group. Limited openings—email application from CFRI Online Library to leader. Experienced investors meet for lunch weekly to network, buy, sell, and listen to speakers. (Meets at Noon, Orlando. Every Thursday.) CFRI NEW MEMBER ORIENTATION, with Dave Andrews Get oriented! (New business members meet at 6:30 - 7:00 pm. New general members meet at 7:00 - 7:30 pm, CFRI Educational Center, 55 Skyline Dr., Suite 2850, Lake Mary. Thursday after General Meeting.) AUG 4 New MARS Rule, with Hunter Paschall Seminar. Learn how you can comply with the new Mortgage Assistance Relief Services (MARS) Rule before it’s too late. (Meets 9:00 am - 12:00 pm, CFRI Educational Center, Lake Mary.) AUG 6 WOMEN INVESTORS*, with Kim Lay AUG 8 focus group Focus Group. Discuss issues that women face in the real estate investment business and how to support each other. (Meets at 11:30 am, Orlando. Second Monday of Each Month.) CFRI OSCEOLA COUNTY, with Augie Byllott + Wagner Soares AUG 8 Chapter. Email [email protected]. (Meets at 6:30 pm, The Ramada Orlando Celebration Resort, 6375 W. Irlo Bronson Hwy (aka US-192), Kissimmee. Second Monday of Each Month.) CFRI SEMINOLE COUNTY, with Marty Orefice + Sanda Edmond AUG 9 Chapter. Email [email protected]. (Meets at 6:30 pm, CFRI Educational Center, 55 Skyline Dr., Suite 2850, Lake Mary. Second Tuesday of Each Month.) PROGRESSIVE MIND FOCUS, with Vinny Orlando + Kelly Wallace AUG 10 28 www.CFRI.net Focus Group. Discover new approaches to life in an attempt to increase prosperity. (Meets at 6:00 pm - 9:00 pm, Altamonte Springs area. Second Wednesday of Each Month..) CFRI LAKE COUNTY, with Steve Camulli Chapter. Email [email protected]. 352-430-6107. (Meets at 6:30 pm, The Holiday Inn Express, 1810 South US 27, Clermont. Second Wednesday of Each Month.) AUG 10 GOOGLE TOOLS 101, with Sandra Edmond Seminar. Learn the basics to get started using Google applications. (Meets 1:00 pm - 4:00 pm pm OR 6:30 pm - 9:30 pm, CFRI Educational Center, 55 Skyline Dr., Suite 2850, Lake Mary.) AUG 11 LANDLORDING AND PROPERTY MANAGEMENT, with Sue Goldthorp New Focus Group. Learn all aspects of being a landlord such as screening the tenant, evictions, how to handle the 3:00 a.m. phone call, etc. (Meets at 6:30 pm, Orlando. Second Thursday of Each Month.) AUG 11 STRUCTURING TRANSACTIONS TO CLOSE, with Pete Fortunato AUG 13 seminar Seminar. Join us for this potentially life-changing transaction making workshop. (Meets 9:00 am - 4:00 pm, CFRI Educational Center, 55 Skyline Dr., Suite 2850, Lake Mary.) BOARD GAMES & NETWORKING*, with Brad Lee + Bud Leiser Focus Group. Learn new strategies on building a business, how to analyze deals, structure transactions and more all while having fun! (Meets at 2:00 pm, Winter Park area. Second Sunday of Each Month.) AUG 14 CFRI BOARD OF DIRECTORS MEETING AUG 15 board meeting Open to all CFRI members. Non-board members must RSVP to attend—call 407-328-7773. (Meets at 6:30, CFRI Educational Center, Lake Mary. Second Monday after the General Meeting.) FORECLOSURES, SHORT SALES, & REOs*, with Ivan Salvador + Lee Pagett AUG 15 focus group Focus Group. Explore different investing techniques, including foreclosures, short sales, and REOs. (Meets at 6:30 pm, Orlando. Third Monday of each month.) CFRI BREVARD COUNTY, with Chris J. McClatchey AUG 16 Chapter. Email [email protected]. 321-453-2300. (Meets at 6:30 pm, Space Coast Association of Realtors, 105 McLeod St., Merritt Island. Third Tuesday of Each Month.) CFRI ORANGE COUNTY, with Doug Mascio AUG 17 Chapter. Email [email protected]. 407-328-7773. (Meets at 6:30 pm, Sonesta Hotel Orlando Downtown, 60 S. Ivanhoe Blvd., Orlando. Third Wednesday of Each Month.) GOOGLE TOOLS 201, with Sandra Edmond AUG 18 Seminar. Learn how to take advantage of Google applications in your business. (Meets 1:00 pm - 4:00 pm pm OR 6:30 pm - 9:30 pm, CFRI Educational Center, 55 Skyline Dr., Suite 2850, Lake Mary.) KEY... *Open to all CFRI Members, space providing. To participate, login to www.CFRI.net and register EACH month a minimum of ONE DAY before the event. AUGUST LINE-UP, CONTINUED ON PAGE 30 august 2011 newsletter 29 upcoming events AUGUST LINE-UP, CONTINUED FROM PAGE 29 CONVERSATIONS, CONFIDENCE & CASH, with Augie Byllott Seminar. Learn the language of investors and learn how to talk with sellers, handle objections and close more deals! (Meets 9:00 am - 4:00 pm, CFRI Educational Center, 55 Skyline Dr., Suite 2850, Lake Mary.) AUG 20 REAL ESTATE INVESTMENT TECHNIQUES*, with Augie Byllott + Christa Hixon Focus Group. Limited openings—email [email protected]. Explore utilizing different investment techniques. (Meets at 6:30 pm, Orlando. Fourth Monday of Each Month.) AUG 22 DIGITAL MARKETING, with Jonathan Rivera Seminar. Learn how to navigate the waters of social media and digital marketing. (6:30 pm-9:30 pm, CFRI Educational Center, 55 Skyline Dr., Suite 2850, Lake Mary.) AUG 23 BUYER BEWARE, with Jon Bolton Seminar. Learn a tactical and practical approach to evaluating investment properties. (6:30 pm-9:30 pm, CFRI Educational Center, 55 Skyline Dr., Suite 2850, Lake Mary.) AUG 25 CFRI VOLUSIA COUNTY, with Jennifer Simpson + Art Musselman AUG 25 focus group Chapter. Email [email protected]. (Meets at 6:30 pm, International Christian Centre,1794 West International Speedway Blvd. (US 92), Daytona Beach.) FORECLOSURE GOLDMINE, with Charles Fischer KEY * Open to all CFRI Members, space providing. To participate, login to www.CFRI.net and register EACH month a minimum of ONE DAY before the event. AUG 27 Seminar. Learn how to create massive wealth through real estate with REOs and foreclosures. (Meets 9:00 am - 4:00 pm, CFRI Educational Center, Lake Mary.) BUSINESS & TAX STRATEGIES*, with James K. Duerr, CPA AUG 31 Real estate investing with an emphasis on entity structuring and varying tax treatments. Email [email protected]. 407-2984646. (Meets at 6:30 pm, Orlando. Last Wednesday of Each Month.) New Focus Group. Landlording And Property Management with Sue Goldthorp meets at 6:30 p.m. in Orlando. Learn all aspects of being a landlord such as screening the tenant, evictions, how to handle the 3:00 a.m. phone call, etc. For more information call 321-698-5198 or Email [email protected]. Coming September 10-11: “Getting Rich in 2011 and Beyond” Bootcamp presented by Andy Heller of Regular Riches: Real Estate Riches for Regular People. Coming in September 27: Networking Social. Mark Your Calendars! Coming in September 30-October 2: Junkers to Jewels. 30 www.CFRI.net find us CFRI General Meeting Directions to Orlando Museum of Art from I-4 From I-4 take the Princeton Street Exit (#85) Orlando Museum of Art 2416 N. Mills Avenue, Orlando, FL 32803 407 896-4231 Go East to Mills Avenue Turn left on Mills Avenue Turn left on Rollins Street Take your first left into Loch Haven Park Look for CFRI signs and banners to direct you to front door Doors open at 5:15 p.m. Members: FREE Guest fees: $20 If guests join within two days of the meeting, their guest fee will be applied to the membership fee with proof of payment. Directions to the CFRI Educational Center from I-4 Take Exit 98 onto Lake Mary Blvd. Go east on Lake Mary Blvd. Go one block, turn right at first light onto Lake Emma Turn right at the third light onto Sand Pond Road Go to the end of the road and turn left Go to the end of the road (past TV 45 and Fox 35 TV) CFRI is the first building, end unit, on the right Invite your friends and colleagues to visit the General Meeting for FREE with a Guest Pass (available online at www.cfri.net). For each new member you refer, earn CFRI Bucks which can be used towards seminars or your membership fees. New Member Orientation Wednesday, August 3 The CFRI Educational Center 55 Skyline Drive, Suite 2850, Lake Mary, Florida 407-328-7773 Thursday, August 4 CFRI Business Members: 6:30 p.m. to 7:00 p.m. (Required. Must arrive on time.) CFRI General Members: 7:00 p.m. to 7:30 p.m. Join CFRI or upgrade to a Business Membership today! august 2011 newsletter 31 CFRI Central Florida Realty Investors www.CFRI.net Return Service Requested Central Florida Realty Investors 55 Skyline Drive, Suite 2850 Lake Mary, FL 32746 www.CFRI.net calendar C F RI S U N DAY 7 M O N DAY T U E S DAY W E D N E S DAY 1 2 3 MONEY 101 6:30 pm COMMERCIAL & LAND DEVELOPMENT 6:30 pm GENERAL MEETING (Orlando Museum of Art) 6:00 pm August T H U R S DAY 4 EXPERIENCED INVESTORS Lunch 12:00 pm 8 9 10 WOMEN INVESTORS 11:30 am CFRI SEMINOLE COUNTY 6:30 pm PROGRESSIVE MIND FOCUS 6:00 pm CFRI LAKE COUNTY 6:30 pm 11 EXPERIENCED INVESTORS 13 STRUCTURING TRANSACTIONS TO CLOSE 9:00 am GOOGLE TOOLS 101 1:00 pm OR 6:30 pm LANDLORDING & PROPERTY MANAGEMENT 6:30 pm 16 17 18 BOARD GAMES & NETWORKING 2:00 pm FORECLOSURES, SHORT SALES, & REOs 6:30 pm CFRI BREVARD COUNTY 6:30 pm CFRI ORANGE COUNTY 6:30 pm EXPERIENCED INVESTORS Lunch 12:00 pm CFRI BOARD OF DIRECTORS MEETING 6:30 pm 12 Lunch 12:00 pm 15 19 20 CONVERSATIONS, CONFIDENCE & CASH 9:00 am GOOGLE TOOLS 201 1:00 pm OR 6:30 pm 22 23 RE INVESTMENT TECHNIQUES 6:30 pm DIGITAL MARKETING 6:30 pm 24 25 EXPERIENCED INVESTORS Lunch 12:00 pm CFRI VOLUSIA COUNTY 6:30 pm BUYER BEWARE 6:30 pm 29 6 New MARS Rule 9:00 am NEW BUSINESS MEMBER ORIENTATION 6:30 pm GENERAL MEMBERS 7:00 pm 14 28 5 S AT U R DAY TAX DEFERRED RE 6:30 pm CFRI OSCEOLA COUNTY 6:30 pm 21 F R I DAY 30 31 BUSINESS & TAX STRATEGIES 6:30 pm The monthly calendar provides an at-a-glance overview of events detailed on the Upcoming Events page. For complete descriptions, please turn to page 28. 26 27 FORECLOSURE GOLDMINE 9:00 am