in Hawaii - Pacific Aviation Museum

Transcription

in Hawaii - Pacific Aviation Museum
in Hawaii
Saturday & Sunday,
August 15&16, 2015, 10am to 4pm
The Museum’s very successful branded event returns with an expanded 2-dayAirshow.
Planned activities include:
• Over 100 remote control 1/5th scale warbirds participating
• Aerial combat, stunts, aerobatics, candy bombing & static displays
• Prize Drawings (need not be present to win)
• Evening fireworks display on Saturday only
• Entertainment throughout the day
• Museum & Hangar Tours
• Food and drink booths
• Aviation oriented booths
• Family booths
• Youth education areas
• Recognized as an official Hawaii Tourism Authority Oahu Festival
Last year’s Airshow welcomed over 12,000 in attendance and received extensive media
coverage in local, national & Japanese media. Previously, we received 65 television news
stories on the Mainland via Fox National & affiliate TV News.
Over the last 5 years, PR value has averaged more than $200,000 per event.
Major Sponsors Receive (see enclosed for details)
• Inclusion in media schedule valued at $322,387
• Logo/tagline and/or name in advertising, direct mail, email,
event collateral & event broadcast
• Sponsorship mention in all public relations
• Inclusion in social media and website listing
• Complimentary Museum admission tickets
• Presence at the event
Contact us for sponsorship availabilities:
Anne Murata, Director of Marketing & Business Development
O: 808-441-1013 / C: 808-375-9577 / [email protected]
Elissa Lines, Executive Director, Development
O: 808-445-9069 /C: 920-573-0668 / [email protected]
in Hawaii
Saturday & Sunday, August 15&16, 2015, 10am to 4pm
TV Schedule
Value
KGMB/KHNL/KFVE
(481,500 Impressions & 96 GRPs)
$13,485
Print Schedule
1x 1/3Pg ad in Hana Hou (Circ.: 115,000)
$4,000
1x Full Page ad in Mokulele Air (Circ.: 7,000)
$1,000
$2,882
Oceanic Cable (PSAs)
$5,000
1x 2/3Pg ad in Waikiki Magazine (Circ.: 80,000)
KITV (PSAs)
$5,000
1x 1/3Pg ad in Oahu Concierge (Circ.: 4,000)
KHON (PSAs)
$5,000
1x 1/2Pg ad in Pearlridge Magazine
TELEVISION VALUE
$28,485
Radio Schedule
Value
Clear Channel Radio
(217.6 GRPs, 42.3% Reach with 5.1 Frequency)
KSSK-FM, KHVH-AM, KHJZ-FM, KDNN-FM,
KUCD-FM
$30,300
$8,000
Perry & Price Saturday show (August)
$6,000
P&P morning show on-air give-aways
$5,000
Live radio remote (station TBD)
$2,500
ESPN Radio
$6,000
Salem Media
$5,000
RADIO VALUE
$62,800
Online exposure in social media and on website
(stats as of Jan. 2015)
$500
$12,502
Value
HNLnow.com
$2,400
1x Primary Newsletter Feature to
11,000 subscribers
$500
2x Secondary Newsletter Feature to
11,000 subscribers
$500
1x Facebook post to 4,917 Fans
1x Twitter post to 9,139 followers
Yelp
$1,200
Museum e-newsletter (4x to list of 35,000)
$14,000
ONLINE VALUE
$18,600
TOTAL MEDIA
$122,387
PR VALUE
$200,000
TOTAL VALUE
$322,387
PacificAviationMuseum.org (2014)
Fan Count (Growth of 21,000 from 1/1/13)
55,000
Average Weekly Reach
45,000
Pageviews
720,000
Unique Visitors
218,000
Contact us for sponsorship availabilities:
Twitter - 3-5 tweets per week for 6 weeks
Anne Murata, Director of Marketing & Business Development
O: 808-441-1013 / C: 808-375-9577 /
[email protected]
7,386 Followers
10,600 Tweets
1,576 Followers
Online Media
$3,410
The Museum’s Facebook page is a very active space.
Some examples:
Instagram - 2-3 posts per week for 6 weeks
PRINT VALUE
$710
Facebook - 2-3 posts per week for 6 weeks
Flickr
YouTube
3,784 Photos
128,961 Views
880,244 Views
276 Subscribers
1x 1/2Pg ad in Hawaii Parent Magazine
4 Weeks Online Featured Slideshow
Digital Content (4 weeks)
Value
Pinterest
14 Boards
521 Pins
1,186 Likes
Elissa Lines, Executive Director, Development
O: 808-445-9069 /C: 920-573-0668 /
[email protected]
in Hawaii
Saturday & Sunday, August 15&16, 2015, 10am to 4pm
An RC Airshow is fun to sponsor!
Sponsorship of the 2015 Biggest Little Airshow in Hawaii at Pacific Aviation Museum Pearl Harbor, a
remote control aircraft airshow, clearly demonstrates your commitment to the community, your
outstanding support of the history and cultural importance of the Museum and the preservation of the
home of Aviation in the Pacific. A sponsor provides cash and/or in-kind support to assist in covering
the expenses of the Airshow. And it’s fun for you, your clients, and your staff.
Located at the historic airstrip on Ford Island, Joint Base Pearl Harbor-Hickam, the Biggest Little
Airshow is the only show of its kind in Hawaii. Drawing crowds of approximately 12,000, it is the
largest two-day event at Ford Island. This family friendly Airshow allows our sponsors unprecedented
access to the show, and exposure to the community.
Sponsorship opportunities range from $40,000 to a commercial booth sponsorship and can be
tailored to fit your organization’s objectives. Reasons that organizations sponsor our event include:
• Marketing
• Company parties
• Recruiting
• Show support
• Client entertainment
Your support is important to the continued existence of our Airshow. Thank you, we look forward to
hearing from you.
Contact us today
Anne Murata
Director of Marketing & Business Development
O: 808-441-1013 / C: 808-375-9577
[email protected]
Elissa Lines
Executive Director, Development
O: 808-445-9069 / C: 920-573-0668
[email protected]
in Hawaii
Saturday & Sunday, August 15&16, 2015, 10am to 4pm
Title Sponsor - $40,000
Name our Airshow!
Receive maximum exposure and event inclusion through a title sponsorship. Your company name and logo will be
included in the title of the air show. Your partnership will ensure your company name is seen and heard everywhere
the Biggest Little Airshow title appears. You will enjoy the following sponsorship considerations.
• T
he Airshow title featuring your company’s name (“your company name presents Biggest Little Airshow in
Hawaii”) placed on all promotional materials including the official Airshow posters, programs, Flyers, signs,
banners, TV and Radio PSAs, news releases, social media, web and more distributed in Hawaii and globally
• P
rivate Corporate Hospitality Chalet with company name signage; unrestricted viewing; comfortable seating
for 50 people; catered finger foods and assorted beverages served under a 20’ x 20’ Chalet canopy
• VIP Docent Museum Tours for ten (10) as scheduled by Pacific Aviation Museum Pearl Harbor
• Lifetime Pacific Aviation Museum Membership for three (3) people
• One Year Pacific Aviation Museum Membership for twenty (20) people
• VIP Parking Passes for Saturday Airshow for ten (10)
• Presentation of Recognition Plaque to Sponsor during Post Airshow activities
• B
iggest Little Airshow event banner with Sponsor logo displayed at the Ford Island gate and event entry gate for
one month prior to the Airshow (Approx. exposures 200,000)
• T
wo (2) Sponsor-provided banners (up to 3' x 10') displayed at Pacific Aviation Museum for three (3) months
with an approximate exposure of 73,000
• C
ommercial display 10' x 10' booth area with tables and chairs provided in high traffic zone under covered
quarters. Sponsor may bring own display setup.
• Rights to use the Biggest Little Airshow Title Sponsor designation in your product/service category ads
• Placement of company logo www.PacificAviationMuseum.org website
• Opportunity to offer special promotions and considerations to your customer/client base
• Option to rent/host Pacific Aviation Museum Pearl Harbor venue for private customer event on Friday,
August 14th
in Hawaii
Saturday & Sunday, August 15&16, 2015, 10am to 4pm
Presenting Level Sponsor - $25,000
As a presenting sponsor, your company name and logo will appear following the title of the Airshow. Your partnership
will ensure your company name is seen and heard everywhere the Biggest Little Airshow title appears. You will enjoy
the following sponsorship considerations.
• B
iggest Little Airshow in Hawaii “Presenting Sponsor” Recognition (The Biggest Little Airshow in Hawaii
Presented By Your Company Name) placed on promotional materials including the official airshow posters,
programs, flyers, signs, banners, TV and radio PSAs, news releases, social media, web and more distributed in
Hawaii and globally
• Private Corporate Hospitality Chalet with company name signage; unrestricted viewing; comfortable seating
for 50 people; catered finger foods and assorted beverages served under a 20’ x 20’ Chalet canopy
• VIP Docent Museum Tours for ten (10) as scheduled by Pacific Aviation Museum
• One Year Pacific Aviation Museum Membership for ten (10) people
• VIP Parking Passes for Saturday Airshow for five (5)
• Presentation of Recognition Plaque to Sponsor during Post Airshow activities
• B
iggest Little Airshow event banner with Sponsor logo displayed at the Ford Island gate and event entry gate for
one month prior to the Airshow (Approx. exposures 200,000)
• O
ne (1) Sponsor-provided banner (up to 3' x 10') displayed at Pacific Aviation Museum for three (3) months with
an approximate exposure of 73,000
• C
ommercial display 10' x 10' booth area with tables and chairs provided in high traffic zone under covered
quarters. Sponsor may bring own display setup
• Rights to use the Biggest Little Airshow Sponsor designation in your product/service category ads
• Placement of company logo www.PacificAviationMuseum.org website
• Opportunity to offer special promotions and considerations to your customer/client base
in Hawaii
Saturday & Sunday, August 15&16, 2015, 10am to 4pm
Gold Level Sponsor - $10,000
• P
rivate Corporate Hospitality Chalet with company name signage; unrestricted viewing; comfortable seating for
twenty-five (25) people; catered finger foods and assorted beverages served under a 20' x 20' Chalet canopy or,
use the 20' x 20' canopy as a commercial booth located in the event zone, reaching all attendees. (50 admission
tickets will be provided with this option)
• VIP Parking Passes for Saturday Airshow for five (5)
• Presentation of Recognition Plaque to Sponsor during Post Airshow activities
• B
iggest Little Airshow event banner with Sponsor logo displayed at the Ford Island gate for one month prior to
the Airshow (Approx. exposures 100,000)
• Rights to use the Biggest Little Airshow Sponsor designation in your product/service category ads
• Placement of company logo www.PacificAviationMuseum.org website
Silver Level Sponsor - $5,000
• V
IP passes to the Sponsor Appreciation Chalet for sixteen (16) with unrestricted viewing; comfortable seating;
catered finger foods and assorted beverages served under a 20' x 20' Chalet canopy
• VIP Parking Passes for the Saturday Airshow for five (5)
• Placement of company logo www.PacificAviationMuseum.org website