30 Shine On Hollywood

THE INTERNATIONAL ONLINE MAGAZINE FOR ARTS AND POPULAR CULTURE
R
EXCLUSIVE
OCTOBER 2012
VOL #05
SPECIAL EDITION
Reveals
His Heart
and Soul
in His
Most
Intimate
Interview
Ever
2 AMAZING
SURVIVOR
STORIES
Personal story
experienced the lost
of a loved one
Plus:
New single
“Pink Butterfly”
Honor those
who are in the
fight against
breast cancer
PHOTOGRAP: JULIE SLOOP MEIER
ALSO IN THIS ISSUE:
The American Cancer
Society, the Official
Sponsor of Birthdays,
wants all women to
take steps to reduce
their breast cancer risk
Related Categories:
Cancer, Women, Disease,
and Prevention
Contents
R
OCTOBER 2012 VOL #05
FEATURE STORIES
09 COVER STORY: SHYAN SELAH
By Scott Reese
Shyan Selah
Shyan Selah, is releasing his new single “Pink
Butterfly” the song came from his participation in a
“Save the Boobs” in honor of breast cancer
survivors, patients and supporters , which
is illustrated by a poignant montage video – seen
on page 11
21 REMEMBERING OLIVIA CORTEZ
By James Curran Clinton
Alex Cortez, Olivia’s son shared his heartfelt story of
having a mother he loved very much who battled for 13
years and passed on breast cancer complications
28 ROHINI GOLDSTEIN
By Sarah Colden
FILM I BOOKS
Life after treatment - Rohini discussed her positive
attitude despite the obstacles she had to face during the
process of Chemo-therapy. She talks about her
appreciation to live life and be alive.
40 POSEY MOVIE
Oscar Nominee and Golden winner
Sally Kirkland stars in the short film POSEY
27 CHERLY McGOWN
By American Cancer Society
Breast cancer survivor - Early detection: When Tracie was
diagnosed with in situ breast cancer (cancer that has not
spread to surrounding tissue).
42 BOUNCE OF THE WALL LAND ON YOUR FEET BOOK
Featuring Mara Beltrami-New – Author Merrie Lynn Ross
SHOWCASE
HEALTH - BREAST CANCER
06 LETTER FROM THE PUBLISHER: ARNOLD GARCIA
In honor of National Breast Cancer Awareness Month, we
are proud to dedicate this month’s October issue.
25 ANATOMY OF THE BREAST VIDEO
By Nucleus Medical Media
26 A YEAR MANOGRAM CAN SAVE YOUR LIFE
By American Cancer Society
31 MAKING STRIDES AGAINST BREAST CANCER VIDEO
By American Cancer Society
34 FACTS ABOUT BRERAST CANCER 2012
03 de La Cour Geneve – FINE WATCHES
04 CAROL LYNN SWEETS JEWERLY
05 JCC JEWELRY I DANIELA HUBBARD PHOTOGRAPHY
30 ARTISTFACTIONS CELEBRITY ART EVENTS
44 HMMA 2012 5TH ANNUAL HOLLYWOOD
MUSIC IN MEDIA AWARDS
45 DJ AXIS “WHEN THE MUSIC REALLY MATTERS”
46 HOLLYWOOD PIANO COMPANY
47 AMAZING WORLD OF MUSIC – PIANO LESSONS
BY TATYANA BULGAKOVA
50 FLIP VIEWER E-MAGZINE/E-BOOK SOFTWARE
BY AGEP GROUP
By Dr. Christy Russell, American Cancer Society
38 REACH TO RECOVERY VOLUNTEER
By American Cancer Society
48 MEDIA KIT – SHINE ON HOLLYWOOD MAGAZINE
49 ACHIVE: 2012 SHINE ON HOLLYWOOD MAGAZINE ISSUES
07
PHOTOGRAP: JULIE SLOOP MEIER
02
Shine On Hollywood
October 2012
DID YOU KNOW? MISSION AND EDITORS
www.ShineOnHollywoodMagazine.com
03
JEWERLY
Find Art Gallery
Email: [email protected]
04
Shine On Hollywood
October 2012
Designs In Precious
Gems & Metals
JEWELRY
By James Clinton Curran
Phone: (323) 822-9027
Email: [email protected]
www.twentythousandleaguesunderthesea.com
PHOTOGRAPHY
SPECILIZED ON:
• Headshots
• Weddings
• Red Carpet Events
• all other occasions
Email: [email protected]
Website: danielahubbard.smugmug.com
www.ShineOnHollywoodMagazine.com
05
LETTER FROM THE PUBLISHER
better understanding on what can be done
to decrease the spread of this cancer.
We strive toward educating and empowering
our readers by shining our light on this
disease. I hope you will be able to learn
something from each person we are
featuring this month and take action with
what you have learned.
According to The American Cancer Society,
the Official Sponsor of Birthdays, wants all
women to take steps to reduce their breast
cancer risk. Breast cancer is the most
common cancer among women in the
United States regardless of race/ethnicity
and an estimated 226,870 new breast cancer
cases are expected to occur among women
in the U.S. in 2012!
elcome to the October 2012
issue of Shine On Hollywood
Magazine! In honor of National
Breast Cancer Awareness Month,
we are proud to dedicate this
month’s October issue to this
devastating disease by taking an
inclusive approach by not only
interviewing survivors and experts
but also people who have lost loved
ones who will talk about this disease
and its impact in order to increase
awareness and help provide a
06
Shine On Hollywood
October 2012
Our featured artist, Shyan Selah, is releasing
his new single “Pink Butterfly”. The track is
really special because the inspiration for the
song came from his participation in a “Save
the Boobs” event in honor of breast cancer
survivors, patients and supporters.
We hope you enjoy this issue and look
forward to your feedback and continued
support for our success!
Sincerely,
Arnold Garcia
Founder / Publisher
OCTOBER 2012 I VOLUME # 05
OUR MISSION:
PUBLISHER
“Dedicated to providing a positive,
meaningful and educational
experience by inspiring our
readers with information from
creative qualified industry
professionals.”
EDITORIAL DIRECTOR
Arnold Garcia
Scott Reese
ASSOCIATE PUBLISHER
Thomas Viall
SENIOR EDITORS:
ART & LIFESTYLE
Did You Know?
James Clinton Curran
ARTICLE & CREATIVE
Sarah Golden
FASHION AND PHOTOGRAPHY
Theresa Lee
COPY & RESEARCH
Jennifer Wolfe
CONTACT
• You can subscribe to Shine On
Hollywood E-Magazine for free –
no trial issues – all issues totally
FREE!
• Shine On Hollywood EMagazine articles offer hyperlinks
to view your websites, videos,
emails and to other social media
sites.
• Shine On Hollywood EMagazine provides the ability to
embed a YouTube video and all
other video-sharing websites
in your article.
323.426.9472
WEBSITE
www.ShineOnHollywoodMagazine.com
EMAILS
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
CONNECT
SUBSCRIBE FOR FREE
Copyright @ 2012 by Shine On Hollywood Online Magazine, A&G Entertainment Productions, AGEP Group: AGEP Music and A&G Records Music. All Rights Reserved.
Reproduction in whole or in part without permission is prohibited. Shine On Hollywood Magazine is a registered of Shine On Hollywood Online Magazine
A&G Entertainment Productions I AGEP Group
Tell Your Story.
As
As aa new
new recurring
recurring feature
feature in
in Shine
Shine On
On Hollywood,
Hollywood, AGEP
AGEP isis proud
proud to
to introduce
introduce
Share
Your
Shine!
The
focus
of
Share
Your
Shine
is
on
people
in
the
Arts
Share Your Shine! The focus of Share Your Shine is on people in the Arts or
or Pop
Pop
Culture
Community
who
are
making
a
difference
by
giving
back
to
the
Pop
Culture
Culture Community who are making a difference by giving back to the Pop Culture
Community
Community and
and we
we at
at Shine
Shine On
On Hollywood
Hollywood would
would like
like to
to share
share their
their stories
stories with
with
you.
you.
Like
Like Stella
Stella Gomez
Gomez (See
(See page
page 56),
56), ifif you
you or
or someone
someone you
you know
know isis giving
giving back
back to
to the
the
Arts
or
Pop
Culture
Community
and
would
like
to
share
your/their
story
with
our
Arts or Pop Culture Community and would like to share your/their story with our
readers
readers please
please send
send us
us your/their
your/their story
story so
so that
that we
we can
can share
share your
your shine
shine with
with our
our
readers!
Share
Your
Shine
submissions
should
be
300
words
or
less
readers! Share Your Shine submissions should be 300 words or less To
To
[email protected].
If
we
feel
the
submission
is
conducive
with
our
[email protected].
If we feel the submission is conducive with our
magazine’s
mission
we
will
contact
magazine’s mission we will contact you
you and
and learn
learn more
more about
about your
your story
story and
and
possibly
share
your
story
with
our
Shine
On
Hollywood
readers!
possibly share your story with our Shine On Hollywood readers!
08
Shine On Hollywood
October 2012
MUSIC / CAUSE
MAKING THE COVER
With his unique
approach to life Shyan
Selah is a man who
lives in a constant state
of abundance and
opportunity. Mastering
the art of music and
entertainment as well
as multiple and diverse
forms of business
including commercial
real estate, this music
artist, CEO and activist
has made quality,
exclusiveness,
distinction, purpose
and philanthropy as
integral pieces to each
and every project,
product and event that
bears his name in the
marketplace.
Photographs by: BNW GLOBAL
The Art of Living Well
By SCOTT REESE
www.ShineOnHollywoodMagazine.com
09
As a hip hop artist and vocalist who left a
promising football career to pursue music in
Hollywood, he soaked up everything he could
about the entertainment business and
subsequently created his own. From recording
artist, model and actor to become Founder/
President and CEO of Brave New World
Records which he quickly expanded into BNW
Global, a full fledged entertainment service
company to include Management, Media,
Promotions, Consulting, Publishing and Music
and TV/Film Production divisions.
10
Shine On Hollywood
October 2012
“I think it’s sexy to deal with causes”
PHOTOGRAP: JULIE SLOOP MEIER
www.ShineOnHollywoodMagazine.com
11
Exclusive Interview With
For this exclusive Shine On Hollywood Magazine interview, Scott
Reese, Editorial Director from A&G Entertainment Productions of
Hollywood, interviewed Shyan Selah spoke with me about his
project, his personal experiences, and finding the positive people
and influences with in the community through his music.
They began by talking about his life experience in the music
world and the myth versus the reality of Shyan, his work as
President/CEO of BNW Global, LLC (BNW), as an artist Shyan
Selah has created a style of music that is both unique and
current. Shyan gave a big interview to Shine On. He talks about
his past and today, his passion for music.
Through BNW Global, Selah has conquered deals into the millions, managed and assisted the lives
and affairs professional artists and athletes and created top notch quality products in the music
and film industries. His artistry and business sense are revered by the major industry insiders in
music and film to grassroots activists, educators and social justice leaders. As an artist, Shyan
Selah’s music is both unique and commercial. When his underground mixtape, Godd Game
Volume Won, took over Seattle streets in the summer of 2006, Selah was quickly recognized as a
“next level” emcee before creating his own 5-piece band in 2010 and blowing the minds of his fans
with a new fusion sound of Rock, Soul and Hip Hop.
His freshman album, Brave New World, was released through KOCH Entertainment throughout
North America – which at the time was the number one independent music retailer on the
continent. Highlights of the album included songs like the club-bangin’ single “Concrete City,”
which was featured on the One Love: Tru Ballin’ 2 DVD along exclusive footage of major NBA and
NFL sports stars; and his first single, “Hollywood Blvd,” which went #1 on nationwide college radio
and was featured on the CBS/Paramount drama, NUMB3RS. Other songs from Brave New World
were licensed by television networks such as MTV and VH1.
Available on iTunes
A mix of hip hop, rock, R&B and soul, Brave New World was a
new combination of sound for a new type of artist: one who can
both rap and sing, one who’s both an entrepreneur and an
activist - a musician raised in the tradition of Hollywood with a
progressive edge. In both business and music Selah is a
perfectionist and it is exemplified in the quality sound of Brave
New World, which was recorded at the prestigious House of
Blues Studios and touched by the most experienced hands of
Master Mix Engineer Booker T. Jones III (Boyz II Men, Mary J.
Bilge, Destiny’s Child) and Eddy Schreyer of Oasis Mastering
(Christina Aguilera, Beyoncé, Will Smith, Akon).
Click Image
12
Shine On Hollywood
October 2012
& Major retailer
A self described “Rebel with a Cause” Selah merged the
prestige of the tried and true with the rawness of production
talent that is brand new to the scene. He handpicked DJ
Rocdusa and Joe Dancsak of Tha Trailz, Fred “Freddie Fingerz”
Darden and Q. Dot who all brought their own blend of hard
hitting beats, old school funk and soul, classic hip hop and
edgy rock to Brave New World and immediately elevated the
album to classic status by its originality alone.
“Selah has pledged his work will go beyond his
recording career. Being a firm believer in education,
he has shown his dedication by creating alliances in
the inner cities and in the community…”
PHOTOGRAP: DJ BING
Shyan Selah greets young artists at
the 2008 Atlantis Music Festival.
Recently Selah has signed a label to label deal with InGrooves/Universal Music Group to release his
album, City of Angels worldwide. Since the beginning Selah has pledged his work will go beyond
his recording career. Being a firm believer in education, he has shown his dedication by creating
alliances in the inner cities and in the community with the Pacific Northwest Black Chamber of
Commerce and the Dr. Maxine Mimms Academy for Suspended and Expelled Youth in Tacoma,
Washington. As an artist who strives to reach the youth, Selah has developed a cross-appeal that
gives a refreshing point of view of the often-misunderstood art form of hip-hop.
He has been on the speaking circuit for years, working with various
high schools and colleges around the nation; and he has combined his
business savvy with his artistic talents to create a performance
workshop that students can relate to and professors can understand.
Selah’s ability to communicate to educators and students alike reached
a high point when his curriculum on the “Theory of Hip-Hop” was
accepted as a course study at Evergreen State College in Washington
State.
PHOTOGRAP: BNW GLOBAL
Shyan Selah
Shyan Selah performs at
performs at a Stay
a Stay in School event at
in School event at
Dorsey High School in
Dorsey High School
Los Angeles.
in Los Angeles.
PHOTOGRAP: BNW GLOBAL
Washington State Governor
Christine Gregoire and Shyan
Selah at a fundraiser for the
American Federation of
Teachers.
In September 2008 Selah initiated a
partnership between BNW and the
Southwest Boys & Girls Club of King
County, where he regularly performs
and mentors club members. That same
PHOTOGRA: BNW Global
year he created the “Stay in sChOOL”
tour which was started in Western Washington and has since branched out to include all of the
West Coast. He is currently making plans to expand the tour, which is a mixture of motivational
speech, music and dance for at-risk youth, across the country.
www.ShineOnHollywoodMagazine.com
13
In September 2008 Selah initiated a partnership between BNW
and the Southwest Boys & Girls Club of King County, where he
regularly performs and mentors club members. That same year he
created the “Stay in sChOOL” tour which was started in Western
Washington and has since branched out to include all of the West
Coast. He is currently making plans to expand the tour, which is a
mixture of motivational speech, music and dance for at-risk
youth, across the country.
PHOTOGRAP: BNW GLOBAL
Shyan Selah greets a Fairfax High
student on stage outside of Sportie
LA on Melrose, Los Angeles, CA.
“The foundation’s purpose is to inspire health,
wealth, and success to at-risk youth by using a
fusion of arts, music, and business…”
Selah was able to mix his love of music and community advocacy further in March 2007 when he
joined the board of The Jimi Hendrix Foundation in Renton, WA.
As a representative for the Hendrix Foundation, Shyan and Brave New World were given the
mandate to rebrand Jimi Hendrix to the world and introduce the man behind the rock and roll
legend. In doing so Shyan has negotiated deals with companies such as Friend or Foe and Barneys
New York that introduced a newer and bolder image of Hendrix into the marketplace via a brand
new lush T-shirt line. In addition he is the driving force behind The Foundation, a series of tribute
records currently in production featuring original music produced with the essence of Hendrix’s
unique creativity and performed by today’s top artists.
In late 2008 Shyan left the Jimi Hendrix Foundation but continues his work with the Hendrix name
by partnering with Liquid Hendrix and Authentic Hendrix where he has pledged to foster community
outreach through music /art workshops and other meaningful social programs.
The programs are further supported by Selah’s foundation, The Brave Foundation – which acts as a
full philanthropic arm to Brave New World, Inc. The foundation’s purpose is to inspire health,
wealth, and success to at-risk youth by using a fusion of arts, music, and business to re-energize
students about the importance of education, allowing them to build confidence and further solidify
their success in future endeavors.
The interview begins
By: Scott Reese
Where were you born and raised?
I was born in a small town in Kentucky called Madisonville. Shortly
thereafter I was moved to Anchorage, Alaska before finally settling in
a small city south of Seattle called Federal Way where I was raised.
14
Shine On Hollywood
October 2012
What I got mostly out of sports that has
transferred into my life in entertainment is
discipline - understanding that sweet
combination of hard and smart work ethic.
Growing up you were also a star athlete in track, basketball and football. How did your athletic
background affect your artistic creativity?
That’s a good question. It affected it in a lot of ways. I like being competitive. I was raised in a
household where I have two older brothers and two younger brothers and everything was
competitive. We were all athletes and we were all very active in sports and the arts from dance to
music. What I got mostly out of sports that has transferred into my life in entertainment is discipline understanding that sweet combination of hard and smart work ethic. Most people don’t understand
how intelligent you have to be in sports. The way you have to study plays, and strategies and
schemes and understand the timing and rhythm of the game and music is just the same way. It’s
played out differently, but a lot of the same techniques are used.
Why or how did music take first place in your life instead of sports? And was it tough finding
acceptance in your transition from champion athlete to entertainer?
The truth was music essentially was always first because my mom sings Gospel and my dad
collected records so music was all over the house. We’re talking about literally hundreds and hundreds of records of every genre of music and I had the kind of household where that music was
played frequently at all hours day or night. So even while playing sports, it’s kind of funny, I used to
be in the middle of games and would have songs in my head. Whether it was Michael Jackson or
Run DMC or Earth Wind and Fire, I’d be in the middle of a huddle or in a time out and that music
would be there. So it always had a place even when I was excelling as a young athlete.
There just came a point in time where I was tired and I had fallen out of love with sports. I was
beginning to experience at a very young age the pressures of being a top athlete and having to live
up to everything that comes with that and my teenage years became pretty wild and pretty dramatic
and sports was, at least at that time it was my opinion, that sports had a lot to do with those
pressures. Getting into music became a place of refuge. It was safe, it was somewhere I could go and
express truthfully about my upbringing and home life and what was happening to me socially through
school and sports. Above and beyond it all, I had this insatiable hunger for spirit and ultimately I
decided I could get more connected to God and the universe through music. And so I chose.
How did you start to break into the music industry?
I left my college football scholarship and I moved to
Hollywood in pursuit of getting a break in the entertainment
business. I connected with a childhood friend who’s really
good friends with Marlon Wayans and I began earning my
stripes as an extra on the Wayans Bros. Show. In and
“I left my college football
scholarship and I moved to
Hollywood in pursuit of
getting a break in the
entertainment business. “
www.ShineOnHollywoodMagazine.com
15
around that time I formed a group called Rainy Days and I signed a
deal with famed producer and entertainment executive Mark Hill of
Nfocus Entertainment. And honestly there was no significant huge
break; there were just many lessons and tons of little successes that
made me a very well-rounded entertainer. So, there I was acting,
modeling and singing any and everywhere I had a chance to and
through it I became really good friends with a lot of people that
were on the business side and I began falling in love with the
entertainment business at that point.
Have you ever thought, "This is what life was made for"?
At the end of the day, yes. You know life, in my opinion, is all about
learning yourself and it’s all about establishing the connection within
yourself that’s strong enough to propel you to try new things and to
exercise your talents, skills, and gifts in a way that is ultimately
fulfilling for both you and anyone else around in your experience.
How has your family felt about your music career?
I’m not totally sure. (Laughs) I know overall they’re in support, at
least from the standpoint of rooting me on. But that’s kind of done
from a distance. I think in my family though I had all the tools to be
successful as an athlete, I think I can safely say I broke the mold of
the family by pursuing entertainment. I was always the wilder child
of the family if you would. So I don’t think anything that I do
surprises them, necessarily, but I think maybe if they were more
familiar with the industry as a whole there might be more of a
presence from them. In the same token, it’s a tricky business and
somewhat of a risk to invite any loved ones into the mix of it all. So I
think my family has played it safe. (Laughs)
Who influenced you most musically or who are your biggest
musical influences and why?
Wow. That’s really hard to answer because my upbringing was so
crazy that the way I was introduced to music as a child was unheard
of. There was a party at my house or at my grandma’s house
throughout my whole childhood and there was no discrimination as
to which day of the week or what hour in the night you could expect
any form of music to be playing. School nights, summer days,
whatever, music was constant. My earliest memories in life are
based around music, my dad’s records, and my brothers and cousins
dancing. So my inspiration is a little different because I didn’t
discover music. I didn’t pick up that instrument one day and say “I
think this is my thing.” It was like by the time I was brought into the
world all of it was there. So I don’t think I had a choice, but I loved
the early rock and roll era of the 70’s, I love the new wave and hip
hop of the 80’s, I love the R&B of the 90’s and I had a huge
16
Shine On Hollywood
October 2012
appreciation of the classic eras
of the 20’s, 30’s and 40’s. And
there’s just something about a
Bob Dylan lyric, there’s
something about a Jimi Hendrix
guitar rift, there’s something
about a Stevie Nicks vocal run,
there’s something about a
Quincy Jones’ arrangement, or
the passion of TuPac or the
rebelliousness of the Beastie
Boys. I love it all. I appreciate it
all. But I have to say that the
most profound artists that I
admire the most are the likes of
James Brown, Prince, the
Beatles, Marvin Gaye.
leave out the important role that comedy played. My dad’s record
collection also featured an array of comedy albums from Richard
Pryor to Bill Cosby, Dolemite, etc. So, for me all of that subject
matter was hip hop and when I started listening to hip hop it was
like a genre of music was born that gave you conversation and so I
fell deep into everything from Grandmaster Flash to Afrika
Bambaataa, KRS One, and so on. And I just loved the culture and the
essence of its activism and its social bravado. So in developing my
own skills, I found a place where I could have a voice that was true
to that part of my being. And it wasn’t until I learned that I wanted
to be completely true to my artistic craft that I began to integrate all
of the musical influences I was raised with into my body of work as
a complete performer, singer and songwriter.
For our readers who have never heard your music, explain your
sound in 5 words: An Urban Rock Soul Experience
You write all of your own music, where do you draw inspiration
from when you write songs and what’s your favorite part about
the process?
I draw inspiration from my crazy life. And I’m sure everyone can
attest to those parts of their life that have been out of the ordinary,
but I’ve truly had a really unconventional life. And so I pull from that
as much as I can and then I try to include society into the writing
experience so that everyone can follow the story.
You started out in hop hop as
an MC. What caused you to
expand your genre of music
to include blues and rock?
It’s really interesting
because the hip hop side of
me is really the essence of my
activism. My household
exposed me to everything
from religion, social activism,
the sex liberation movement
with the onset of Playboy and
Hustler icons Hugh Hefner and
Larry Flynt to sports and the
athletic faces of civil rights
such as Muhammad Ali and
Jim Brown. And I could never
I love the process of being in the studio. I love writing and allowing
ideas and concepts to just flow, especially when the music hasn’t
been totally made, you know, when you’re just hearing a guitar lick
or you’re just hearing the bass runs, to me those are some of the
purest moments of creating because you have to really
communicate with the instrument. And when I’m working with
really good producers my job is really easy because it’s like
translating from sound to words. There’s nothing quite like creating
songs.
Do you have a new album out? Where could we find your music?
I just signed a new deal. I have my own record label and our
records will be distributed by InGrooves/Universal in association
with IndiePower. The first single off my next album, “Pink Butterfly,”
will be available this fall.
You can find my music anywhere online. The quickest place in this
digital era is iTunes or you can go directly to my website:
www.shyanselah.com or any major retailer.
www.ShineOnHollywoodMagazine.com
17
I think outreach is important. I think it
balances communities. I think it’s
motivating, and it creates dialogue that’s
necessary for growth in society.
Tell us about some of the foundations you are involved in. Why is that so important to you?
Most recently I got a chance to work with the American Cancer Society, I’ve worked with the
Grammy U program, MusiCares, Boys and Girls Club of America, and of course, my own organization,
The Brave Foundation.
I think outreach is important. I think it balances communities. I think it’s motivating, and it creates
dialogue that’s necessary for growth in society. I’ve always maintained a big portion of my time and
energy to be used in some form of outreach and for me, it’s quite simple. I look at like this: if I could
go back in my life and do something for me when I was a child I wouldn’t hesitate a second to be able
to do that. So why hesitate at all? Why not move in a way that’s beneficial for today’s youth? We all
were once kids and we all had needs and most times it’s not about money or material resources. In
fact, it’s been my experience that it’s more about being understood and emotionally uplifted. So
that’s what I aim to do. I am to inspire and motivate in a way that I would have wanted someone to
do for me.
What made you decide to create your own entertainment firm, BNW Global, instead of just
focusing your career on recording and performing?
I think that there is significant art to business. I think it’s really intellectually fulfilling to prepare
plans and strategy for the purpose of delivering product to a demographic. While growing up in my
pursuit in being an entertainer, I got a chance to meet a lot of very successful business people and I
noticed that there were distinct patterns in all their characters. They all were brilliant, they all were
shrewd, they understood the importance of brand loyalty, they were experts in consumer
responsibility and they all were courageous philanthropists and I took to those traits. I identified with
those traits and I wanted to build something that not only would grow to be competitive on a global
level, but, something that was locally rooted and truly integrated in the fabric of community and
something I could never get bored with. So I created my business to function in that capacity and it’s
been very tough but I wouldn’t trade a day of it away.
“I don’t fit into stereotypes; I don’t conform for the sake of material gain. I’m
driven by the belief that I have the universal right to experience life at its most
optimum levels, no matter what. “
What have been the biggest challenges you faced in both business and on stage throughout your
career?
I think the biggest challenge is knowing how to deal with certain aspects in American culture that
dictates in many ways the outcome of projects. And the number one hurdle that I’ve seen in that
18
Shine On Hollywood
October 2012
I’ve seen in that regard is racism. Everything that I’ve attempted to do in my career has been
somewhat against the grain. I don’t fit into stereotypes; I don’t conform for the sake of material
gain. I’m driven by the belief that I have the universal right to experience life at its most optimum
levels, no matter what. But the truth is life is a collaboration and sometimes we have to find ways to
collaborate with people who don’t have it within themselves a desire to collaborate. The things that
I’ve seen and experienced just because I’m black would blow your mind. It’s just the reality that still
exists but it’s one that just fuels me to be more innovative, to be more creatively skilled and to be
more passionate in sharing what I feel are the solutions with others. This is where being a former
athlete comes into play. As an athlete ultimately it doesn’t matter who’s on the field. I have it
locked, stored, permanently stained and branded in the forefront of my mind that I’m going to win
no matter what.
It was enlightening to say the least. So in creating “Pink Butterfly” an
idea was developed that in this “boy chases girl” rock song, I would give
it an edge that this sexy beautiful bombshell of a woman, who I’m on
the hunt for, is also someone living with breast cancer.
You're preparing to release your first album under this new brand of "urban rock." Tell us why
you decided to dedicate your first single "Pink Butterfly" to the topic of breast cancer? How
does this song relate?
I guess what it all comes down
to is I love those that triumph
and I think it’s sexy when
people overcome and when
people can endure especially
when it’s something that has
left you marked for death. I
was invited to an event a
couple years ago called “Save
the Boobs” and was asked to
perform and during the course
I quickly realized I was one of
three or four males in a room
of what looked like a thousand
women. And the women were
all breast cancer survivors, patients, and supporters and I was just amazed at the stories and as
someone who considers himself a man’s man, I knew right in that moment that this was something
that every man needs to experience. I got to watch women operating together through sisterhood
in a way that I’ve never seen before. And it was enlightening to say the least. So in creating “Pink
Butterfly” an idea was developed that in this “boy chases girl” rock song, I would give it an edge
that this sexy beautiful bombshell of a woman, who I’m on the hunt for, is also someone living with
breast cancer. And I’m going to continue with all of my music to find creative ways to connect real
issues in our society to the music I create.
www.ShineOnHollywoodMagazine.com
19
I believe that there are causes and issues in everyday life that are
just ridiculously overlooked. So I decided many years ago that I
would take my talent and my business acumen and I would forge
and merge those worlds together…
Why tie your music to a particular cause at all?
Like I said before, my contribution to this life has to be true to my own beliefs. And I think it’s
sexy to deal with causes. I think it’s important that something new and different is introduced to
the marketplace. I believe that there are causes and issues in everyday life that are just
ridiculously overlooked. So I decided many years ago that I would take my talent and my business
acumen and I would forge and merge those worlds together: Cause and content becoming one
product.
How does the business side (BNW Global) carry on your philanthropic philosophy?
As an entertainment company it is our mission to create, develop, and produce quality, relative,
real life content and deliver to the consumer not just an entertaining product, but a fulfilling one
also. What we create is authentic and organic because it’s coming from a place of experience and
truth that is current. Basically I walk before I talk. I actually do the things that I raise awareness
about. BNW is designed to stay in the trenches and stay engaged with people and to take those
experiences and produce product for the people.
What do you say to people who think entertainers shouldn't have a say in activism or politics?
Well, everyone has a right to their own opinion. And I think in some cases there’s truth to that
especially if there’s been no accountability to community from that entertainer. However, I think
the same thing holds true for someone working in a local grocery store as well. I think the thing
that is important is that people actually begin to get engaged from a factual standpoint as it
pertains to politics and make themselves available in their local community when it comes to
addressing issues. Then, you have a platform and a body of work to speak from in a meaningful
way versus just expressing an opinion.
20
Shine On Hollywood
October 2012
CAUSE – GREIVING
Mom always used to say,
there isn't anything you
can't do and would sing
to me "You are my
Sunshine", she always
said "Live, Laugh, Dance
& Love, you see how
God is good!
~ Alex Cortez
Remembering
1944 - 2012
www.ShineOnHollywoodMagazine.com
21
lex Cortez, Olivia’s son shared his heartfelt story of having
a mother he loved very much who battled for 13 years and passed
on breast cancer complications. Navigating his own emotions
bravely faces all the firsts without his mother. Throughout the
year, Alex’s journey through grief is honest and raw, yet beautiful
and real. If Only is highly recommended reading for anyone who
has suffered the death of a parent — or anyone who knows
someone who has experienced such a loss. Alex shows us how we
can treasure memories of those we love. This special tribute to
Olivia Cortez, will make the family feel much better, knowing that
their loved one is being remembered with honor.
Interview with Alex Cortez
By James Clinton Curran
Photo: Olivia and Alex
What was your mother’s name? Olivia Cortez
What was her illness? How would you explain
that what she went through Breast Cancer?
In 1998 my mom was diagnosed with Breast
Cancer, at that time it was recommended to
operate. She agreed to a lumpectomy and 21
limp nodes were removed, they thought they
had caught it early. Soon after she treated with a
series of Radiation treatments and for 4 years of
chemotherapy "Poisen", after these treatments
she went into full remission for 5 years. Later
just as she retired from working and the
Department of Water & Power the Cancer
returned aggressive, she battled the Cancer
again for another 4 years until she was finally
called up to heaven, ending her suffering. She
battled Cancer for 13 years. I was by her side at
every treatment possible and when she finally
took her last breath, here in our home.
22
Shine On Hollywood
October 2012
She battled Cancer for 13 years. I
was by her side at every treatment
possible and when she finally took
her last breath, here in our home.
Did you feel that health professionals treated
your mother well and were supportive during
diagnosis and treatment?
There were some doctors who I thought
were ok and some who seemed as if they were
just there because it is there job. There wasn’t
any "real" compassion from any doctor or
nurse. I think they are so used to seeing this
they have become numb, comfortable or callas
about it. I took cell pictures and a phone video
on a couple occasions because I felt
it is something I'll never forget. Of
course I can't watch it yet, as it's
very hard for me to re-live. I personally do not believe in western
medicine or the pharmaceuticals
promoted by doctors who make
bonuses. Of course they gave us
the option to "pick our poison"
because they can't advise us of all
of them which is best or worst.
How did you react when you first
learned she was ill?
I received a phone call from her
doctor at my office at KIIS FM, who
then broke the news to me over
the phone, I walked into the VP of
Programming Dan Kieley's office at
KIIS FM and I broke down
explaining to him had to leave to go
break the news to my mom. He
said he understood and that
nothing I do in life is more
important then what I have at
home when I go home from work.
“I would re-live
the illness and
feel guilty…”
How old was she when she
passed?
My Mom was 66 years old Born
July 27, 1944
What was her motto or the advice
she lived by?
Mom always used to say, there isn't
anything you can't do and would sing
to me "You are my Sunshine", she
always said "Live, Laugh, Dance &
Love, you see how God is good!"
Photo: Alex and Maria
How did you handle your mother’s
death?
Total devastation, aside from my
beautiful wife Maria my Mom was
my best friend and always knew
what to say or do anytime I needed
her, she was there for anyone who
needed her, she always prayed,
consoled and gave whatever she
could. My pain was her pain and
her passing was like a big part of
my life getting ripped out.
What are some of the emotional symptoms of grief you dealt with? And how did you handle it?
Did it make me stronger? I was initially numb, it was a whirlwind of people coming to visit to give
condolences and then after all that calmed down, it got quiet. I realized aside from my Maria, I was
alone. My Mom isn't physically here with me in her room, I wasn't bringing her any food or medicine, I could not call her and she was not calling me. She wasn't next to me in the car, or we
weren’t buying groceries together (that was her favorite thing to do). I am still dealing with it daily,
I grieve every day. At first I would re-live the illness and feel guilty or bad about how she suffered,
then I would try to remember a few particular "Great Times" to make myself feel better but the
mind is a powerful thing and take me right back to her last breath. Slowly I been focusing on the
loving and good times, advice. I try to pay tribute to my Mom by healing and moving forward as
she would want. I have always been a faithful Catholic and sincerely do not feel any other religion or
www.ShineOnHollywoodMagazine.com
23
belief is less or more, God bless you so long as you are a good person. At times As a petitioner I
would go through the motions and somehow forgot to focus on what life is really all about. My
Mom said it all the time, "Live, Laugh, Dance & LOVE". Now, I am donating some of my time to the
church, listening to anyone who wants me to listen and loving more and more and forgiving myself.
I's ok to grieve and cry but, I am also collecting myself and returning to who I used to be long before
my professional career, when I genuinely "Lived, Laughed, Danced & LOVED".
Are you afraid of becoming close to new people for fear of losing again?
No, I find comfort in making new friends I have always enjoyed meeting people and now I am
actually focused on not taking anyone for granted. Life is too short and unpredictable.
What do you think are the best healing instruments?
Are you getting what you need to get through this? Any disease or loved one passing is difficult
and unfortunately out of our hands. My wife Maria is my ROCK! I do think counseling is necessary,
talking about all your feelings no matter what it is, is needed. Don't do it alone. Faith, prayers,
friends and family. Fortunately I have my family and they have helped me greatly.
Do you have any advice for people whose friends or loved ones are going through treatment
process - things they shouldn’t say to cancer patients?
If anyone is going through this now, I would say BE THERE every day, support your loved one, show
love, listen, help, give, listen, listen, share, talk, give, BE THERE, they really need you. They won't tell
you they are scared, but they are terrified. They don't want to be left alone and will want to sleep
with the lights on always holding your hand. let them watch their favorite TV show even if you don't
like the show. It is hard for only one person to go through this, so if you have family ask them to
help you, rotate time with you, so you can rest. In your conversations remind them of all the love
and happy times, not as if life is ending but as a happy memory you both enjoyed and can reflect on
to take the disease off their mind, do this often, tell them about your day, only the good parts, tell
them you are ok and remind them of their past strength before the disease, times they felt good,
this will help them mentally and hopefully bring strength. WATER WATER WATER, PRAYERS. Assure
them you are ok and will always be their to help. If they say they don't want to be a burden on you,
tell them they are not and remind them of how much you love them. Ask God to help you and to
heal them, he will.
What was your strongest memories of your mother past and present?
When I was around four years old I remember the weekends my Mom would do her house
cleaning early in the morning, open all the doors and windows and turn on her stereo. I would
finally wake up, make it into the living room where I would see her dancing around while she was
cleaning, as she would notice me walking into the room she would smile, tell me good morning,
pick me up, give me a kiss, set me on top of the coffee table and we would then start dancing
together just as she said "Live, Laugh, Dance & Love"! My most recent memory is a couple days
before she passed, I was sitting in her room downstairs where she had her bed because she could
no longer walk or move independently, she looked towards the door and said softly "Look look, do
you see it? tell it to come back, did you see it? an Angel" a few moments later she asked me to
come closer as if she was going to whisper in my ear, she gave me a gentle kiss on the cheek and
said "Don't worry everything is going to be ok, I am ready now“.
24
Shine On Hollywood October 2012
HEALTH – ANATOMY
GETTING STARTED & Taking Charge
The most powerful tool to guide you in your journey through cancer is
knowledge. View this video. Knowing breast anatomy is important for
early detection and prevention of breast cancer.
Website: www.nucleusmedicalmedia.com
Facebook: www.nucleusinc.com/facebook
Address: 1275 Shiloh Road N.W. • Suite 3130 • Kennesaw, Georgia 30144
Phone: (800) 333-0753 • E-Mail: [email protected]
All material ©1999 - 2012 Nucleus Medical Media Inc. All rights reserved.
Nucleus Medical Media does not dispense medical or legal advice.
25
HEALTH – YOUR WELL BEING
A Yearly Mammogram Can Save Your Life
American Cancer Society Breast Cancer Screening Guidelines
• Yearly mammograms are recommended by the American Cancer Society beginning at age 40
and continuing for as long as a woman is in good health.
• A clinical breast exam should be part of a periodic health exam, about every three years for
women in their 20s and 30s and every year for women age 40 and older.
• Women should know how their breasts normally look and feel and report any breast change
promptly to their health care providers. Breast self-exam (BSE) is an option for women
starting in their 20s. If you decide to do BSE, you should have your doctor or nurse check
your method to make sure you are doing it right.
The American Cancer Society recommends that some women, because of family history, a
genetic tendency, or certain other factors talk with their doctor about the best early detection
plan for them. This might mean starting mammograms when they are younger, having extra
screening tests, or having more frequent exams.
Call the American Cancer Society for more information about screening at 1.800.227.2345 or go
online to www.cancer.org.
3333 Wilshire Blvd., Suite 900  Los Angeles, CA 90010 Tel (213) 386-7660  Fax (213) 380-6286
26
Shine On Hollywood
October 2012
HEALTH - EARLY DETECTION SURVIVOR
BREAST CANCER SURVIVOR - EARLY DETECTION
Tracie Kimbrough, 50, and her sister Cheryl McGown, 48, of
Valencia were no strangers to breast cancer: Two aunts and
their maternal grandmother had battled the disease when
the girls were young. But it was a complete shock when
Cheryl, just 39 at the time, was diagnosed with invasive
breast cancer in 2003. She underwent a double
mastectomy, radiation, chemotherapy, breast
reconstruction and five years of Tamoxifen to help prevent
recurrence.
“I watched my sister and her cancer battle,” Tracie said.
“To say it was life changing is an understatement. I was
just furious at these little malignant cells that were trying
to destroy my baby sister, my only sister.”
Tracie fought alongside as Cheryl suffered through
diagnosis, treatment and reconstruction. When Tracie was
diagnosed with in situ breast cancer (cancer that has not
spread to surrounding tissue) in 2007 she had had enough.
Because of her high risk for developing breast cancer again
(Tracie has the hereditary BRCA gene) Tracie chose to have
a double mastectomy -- removing both her diseased and
her healthy breast -- then underwent breast reconstruction. A nurse in her reconstructive surgeon’s office,
impressed with Tracie’s determination and positive
attitude, suggested she volunteer for the American Cancer
Society’s Reach To Recovery program, where trained breast
cancer survivors visit one-on-one with women newly
diagnosed with breast cancer. Reach to Recovery
volunteers offer insights and comfort as only another
breast cancer patient can. Tracie is not one to live with
regret or second guess her lot in life. Tracie was fortunate
to have had a strong support system in her immediate
family, but she knew many women don’t have that luxury.
So she trained to become a Reach to Recovery volunteer
where she can be matched with other young women who
develop breast cancer before menopause.
“I can’t imagine having no one to talk to,” She said. “And
as a recovering cancer patient, Reach to Recovery gave
me an outlet.” Ever optimistic, Tracie has found strength
in her cancer.
“I wouldn’t have changed one
second of the experience,” she
said. “It made me determined to
find a cure.
“There really is life after cancer.
And it’s a good life,” she stated. “I
feel very blessed each and every
day. My sister’s still here, I’m still
here and I hope I’ll be here
someday to enjoy my daughter’s
children. “
As the mother of an adult
daughter Tracie’s first reaction to
her own cancer diagnosis was fear
for her daughter. Because she is
at elevated risk for breast cancer,
Tracie’s daughter Alyceia, now 31,
began having regular
mammograms before she turned
40, the age recommended for
women with no risk factors by
American Cancer Society. And she
does regular breast selfexaminations so she’ll be aware of
any changes that occur. Tracie
stresses the importance of
remaining diligent.
“Breast cancer is a secret you
don’t want to keep. If you feel
something, you need to tell
someone,” Tracie says. “Know
your breast. Get mammograms.
The earlier cancer is detected, the
better your chance of beating it.”
www.ShineOnHollywoodMagazine.com
27
HEALTH - LIFE AFTER TREATMENT
TRUE inspiration
Be a fighter. Be confident
and never give up. Don’t
let circumstances bring
you down. Nothing stays
the same. It gets better…
BY SARAH GOLDEN
Beverly Hills Medical Plaza Pharmacy Owner Rohini Goldstein is a breast
cancer survivor; October is National Breast Cancer Awareness Month
In this article, Sarah Golden, associate editor of Shine On Hollywood Magazine, interviewed Rohini
Goldstein at the Beverly Hills Medical Plaza pharmacy after her trip to Malaysia.
The conversation revolved around the inspiration and support that Rohini had to fight her battle
against breast cancer, and Rohini discussed her positive attitude despite the obstacles she had to face
during the process of Chemo-therapy. She talks about her appreciation to live life and be alive.
What motivated you to do this interview?
The reason I wanted to do the interview was to tell my story so others wouldn't feel alone. I lost my
sister to breast cancer when she was in her 40's and at the same time I was battling the same thing I
lost my sister to. During the time it was difficult having two kids of my own and trying to help my
sister’s two kids as well. I think that my story can reach a lot of people during their battle.
28
Shine On Hollywood
October 2012
something can be. I’m more
calm, giving and supportive.
The reason I wanted to
do the interview was to
tell my story so others
wouldn't feel alone. I
lost my sister to breast
cancer when she was in
her 40's and at the same
time I was battling the
same thing…
Sister: Gita Loulite Pate
Being positive and wanting to
live to see your children grow
up was my motivation to fight
my cancer.
What changes did you adapt
to in everyday life?
The experience taught me
not to take life for granted and
to treat people with nothing
but kindness and has gave me
even more compassion for
others. I feel connected to the
people I help out at the
pharmacy because I know
what they are going through.
I know how difficult battling
What advice would you give
to someone who is just
learning that they have Breast
Cancer?
My advice would to be
positive and know that you
are not alone there is always
someone up there looking
after us. Be a fighter. Be
confident and never give up.
Don’t let circumstances bring
you down. Nothing stays the
same. It gets better.
What’s next in this chapter of
your life?
The next chapter in my life
is to be there for others and
be supportive for all my sick
patients. I also want to enjoy
every moment of my life. It’s
almost like reliving your life.
to take anything for granted.
I understand that you lost your
sister to Breast Cancer. How did
you cope with that loss and stay
strong through the process of
treatment?
Working with other patients and
being their support system helped
me to cope with the loss of my
sister. I almost feel like their battle
is also my own and the only thing
that you can do for someone in
that situation is to be their
biggest cheerleader to help them
gain the strength and confidence
that I had seeing my children and
giving the hope and fight to hang
in there.
Where do you get your
inspiration?
I would have to say that my
inspiration comes from my
family and friends they give
me a reason to live and love. I
wanted to live because of my
two kids. My sister also
supported me.
You’ve already been a support to
people as a pharmacist. How
does it feel to be a support to
people dealing with Breast
Cancer?
Working in a pharmacy I know
how expensive medications are
so I work with the patients to
make sure they get the medicine
they need in order to help them
get better and feel as if it is not
just about business and more like
I am taking care of my own family.
I enjoy giving back to the
community.
Looking back on your journey
in dealing with Breast Cancer,
what are your most
memorable moments?
Having my breast removed
as a woman took a lot out of
me emotionally, physically and
mentally. I have to say it was
the most devastating, and
that’s when I realized I had to
live each day at a time and not
I understand you love to travel.
How did it feel to go traveling
after going through this process?
I feel very blessed and privileged to be able to see the world
and enjoy other cultures and see
all the beautiful things the world
as to offer. I felt on top of the
world. Like I said earlier never
take life for granted and I am very
blessed to be on this earth.
www.ShineOnHollywoodMagazine.com
29
30
Shine On Hollywood
October 2012
HEALTH - GET INVOVED
Watch this video to learn how hope starts with
us. For more information, please visit:
www.cancer.org/stridesonline
or call 1-800-227-2345.
Making Strides Against Breast Cancer
Every Making Strides Against Breast Cancer walk is a
powerful and inspiring opportunity to unite as a
community to honor breast cancer survivors, raise
awareness about steps we can take to reduce the
risk of getting breast cancer, and raise money to help
the American Cancer Society fight the disease with
breast cancer research, information and services,
and access to mammograms for women who need
them. Each step you take is personal, and together
we are helping to turn this walk into a victory lap!
www.ShineOnHollywoodMagazine.com
31
HEALTH – SCREENING TO EARLY DETECTION
Breast Cancer Screening Key to
Early Detection and Survival
By David F. Veneziano
Executive Vice President
American Cancer Society
Most women are so busy taking care of everyone else – their
children, spouses, partners, elderly parents – they barely have
time to do what’s needed to stay well themselves, including
scheduling their yearly mammogram. The American Cancer
Society, the Official Sponsor of Birthdays, wants all women to
take steps to reduce their breast cancer risk. Breast cancer is
the most common cancer among women in the United States,
regardless of race/ethnicity and an estimated 226,870 new breast
cancer cases are expected to occur among women in the
U.S. in 2012.
Breast Cancer Screening Guidelines
The Society reminds women 40 and older to get a mammogram and clinical breast exam
every year to find breast cancer in its earliest, most treatable stage, and recommends
women ages 20 to 39 receive a clinical breast exam once every three years. The Society also
recommends magnetic resonance imaging (MRI) for certain women at high risk.
Dr. Christy Russell, Society volunteer and director of the University of Southern California Norris Breast
Center (see page 05) says “while mammography is not perfect, getting a high-quality mammogram is
currently the most effective way to detect cancer early because it can identify the disease before
physical symptoms develop, when it’s most treatable and significantly reduce a person’s chance of
dying from the disease.”
Early-stage breast cancer typically produces no symptoms when the tumor is small and most treatable,
so women should follow recommended guidelines for finding breast cancer
before symptoms develop. On average, mammography will detect about 80 to 90 percent of breast
cancers in women without symptoms and survival rates are significantly higher when the cancer has
not spread.
Women can reduce their risk of breast cancer by taking additional steps – maintaining a healthy
weight, eating a well-balanced diet, limiting alcohol consumption and engaging in regular physical
activity.
More than 2.9 million breast cancer survivors across the nation will have a birthday this year thanks to
early detection and improved treatment. That’s reason to celebrate!
32
Shine On Hollywood
October 2012
Help Change the Course of Breast Cancer by Joining An American Cancer Society
Making Strides Against Breast Cancer Walk
Thousands of people are needed to help change the course of breast cancer forever. The American
Cancer Society Making Strides Against Breast Cancer ®fundraising walk will help the Society do the
most for people with breast cancer today and to end the disease tomorrow.
The walks, in more than 270 communities, help to raise $60 million dollars for the American Cancer
Society each year to save lives from breast cancer. The dollars raised fund groundbreaking research to
find, prevent, treat and cure breast cancer;
ensure access to mammograms for
women who need them; and provide free
resources and support to the one in two
newly diagnosed women who turn to the
Society for help and support, including
transportation and lodging during
treatment. Making Strides Against Breast Cancer unites communities in walking
together as the most powerful force to end breast cancer. The progress being
made is remarkable, but more volunteers are needed to join in the fight.
Making Strides Against Breast Cancer is the largest network of breast cancer
awareness events in the nation. This event also supports the American Cancer
Society’s unique mission to fight breast cancer on all fronts and save lives by helping
people stay well by reducing breast cancer risk or finding it early; helping people get
well by providing information and support during and after a cancer diagnosis; by finding
cures through investment in groundbreaking breast cancer research and by fighting back
by encouraging lawmakers to pass laws to defeat cancer and by rallying communities worldwide to join
the fight.
Visit www.makingstrideswalk.org to help the Society continue saving lives. For more information
about breast cancer, contact the American Cancer Society at 1-800-227-2345 or visit www.cancer.org.
www.ShineOnHollywoodMagazine.com
33
HEALTH – FACTS ABOUT BREAST CANCER
Facts about Breast Cancer 2012
Interview with
Dr. Christy Russell
American Cancer
Society volunteer
and director of the
University of
Southern California
Norris Breast
Center.
By Theresa Lee
This report provides a detailed summary of
information about breast cancer in the US,
including incidence and mortality trends, as well
as information on:
•known factors that influence risk and survival
•early detection
•treatment
•current research
The report is intended to inform community
leaders, public health and health care workers,
members of the advocacy community, and
anyone interested in learning about breast
cancer. Per American Cancer Society
How many women are affected by breast cancer?
An estimated 226,870 women in the United
States will be diagnosed with invasive breast
cancer in 2012, and 39,510 women will die from
the disease this year. Among women, breast
cancer is the most frequently diagnosed non-skin
cancer and the second leading cause of cancer
death after lung cancer.
Is breast cancer the most common cancer among
women?
Breast cancer is the most frequently diagnosed
cancer among women, excluding skin cancer.
34
Shine On Hollywood
October 2012
What are the Society’s recommended
guidelines for the early detection of breast
cancer using mammography?
Based on an expert panel’s review of the
historic and recent evidence, the Society
recommends that women at average risk should
begin annual mammography at age 40. Women
should have an opportunity to become informed
about the benefits, limitations, and potential
harms associated with regular screening.
Does mammography save lives?
This year alone, an estimated 39,510 women
will die of breast cancer. And while
mammography is not perfect, getting a highquality mammogram is currently the most
effective way to detect breast cancer early.
Mammography can identify breast cancer before
physical symptoms develop, when the disease is
most treatable.
Men should be aware of how their breasts
normally look and feel and should discuss any
changes with his health care provider.
A steady decline in breast cancer death rates in
the U.S. since 1990 (2.2% per year between
1990 and 2007) has been attributed to early
detection by mammography and improvements
in treatments. For women under 50, the drop
has been particularly strong, at about 3 percent
per year. The percentage of women 40 years of
age and older who reported having a
mammogram within the past two years
increased from 29% in 1987 to 70% in 2000.
Although this percentage declined by 3.4%
between 2000 and 2005, thereafter, it has
remained relatively stable (66.5% in 2010).
Can men get breast cancer?
Breast cancer in men is rare, but it does occur.
An estimated 2,190 men will be diagnosed with
breast cancer in 2012 and approximately 410
will die of the disease. Currently, there is no
technology to detect male breast cancer early.
Who is most at risk for developing breast cancer?
Several factors contribute to the risk of
developing breast cancer. Aside from being female,
age is the main risk factor. As age increases, so
does the risk of developing breast cancer. In fact,
two out of three invasive breast cancers are
diagnosed in women age 55 and older. Modifiable
risk factors that are associated with a lower risk of
breast cancer include breastfeeding, moderate or
vigorous physical activity, and maintaining a
healthy body weight. The use of alcohol is also
clearly linked to an increased risk of developing
breast cancer. The risk increases with the amount
of alcohol consumed. Compared with nondrinkers, women who consume 1 alcoholic drink a
day have a very small increase in risk. Family
history and genetics also contribute. Weight gain
during adulthood and being overweight or obese
are risk factors for postmenopausal breast cancer,
as are having a personal history of breast cancer,
certain types of benign breast disease and several
hormone-related factors.
What effect does a family history of breast cancer
have on a woman’s risk of getting the disease?
Women with a strong family history of early
breast cancer –two or more close relatives
diagnosed before age 50 – are at increased risk of
developing the disease. However, the majority of
women diagnosed with breast cancer have no
close relatives (mother, sister or daughter) with
the disease, and most women with a family history
will not develop breast cancer.
Why is early detection important?
Numerous studies have shown that early
detection – having a yearly mammogram – saves
lives and increases treatment options. The fiveyear survival rate for breast cancer is 99 percent
www.ShineOnHollywoodMagazine.com
35
among individuals whose cancer has not spread
beyond the breast at time of diagnosis.
What is a mammogram?
A mammogram is a low-dose x-ray procedure that
enables doctors to see the internal structure of the
breast and possibly detect breast cancers that
cannot be felt. These smaller tumors are more likely
to be confined to the breast, meaning treatment is
more likely to be successful.
When should women have mammograms?
The American Cancer Society’s current breast
cancer screening guidelines are as follows:
Yearly mammograms are recommended starting at
age 40 and continuing for as long as a woman is in
good health. Women with serious health problems
or short life expectancy should discuss ongoing
early detection testing with their health care
providers.
A breast exam should be part of a periodic health
exam, at least every three years for women in their
20s and 30s and every year for women age 40 and
older.
Women should know how their breasts normally
look and feel and report any breast change
promptly to their health care providers. Breast selfexam is an option for women starting in their 20s,
and women should be told about the benefits and
limitations of breast self-exam.
The American Cancer Society recommends that
some women – because of their family history, a
genetic tendency, or certain other factors – be
screened with magnetic resonance imaging (MRI) in
addition to mammograms, starting at age 30. (The
number of women who fall into this category is less
than 2 percent of all the women in the United
States.) Women who think they are in this category
should talk with their doctor about their history and
whether they should have an MRI with their
mammogram. They may also call the American
Cancer Society for more information about
screening.
36
Shine On Hollywood
October 2012
What should women do to stay well and
reduce their risk of breast cancer?
Women can help reduce breast cancer risk by
choosing to make healthy lifestyle choices to
stay well. Many studies indicate that being
overweight increases the risk of breast cancer
among post-menopausal women, so all women
should strive to maintain a healthy weight. In
addition, moderate to vigorous physical activity
among both pre-menopausal and postmenopausal women has been shown to
decrease breast cancer risk 2.
Weight control and regular physical activity are
also important for breast cancer survivors.
There is convincing data that obesity is
associated with breast cancer recurrence, and
data from a large study of breast cancer
survivors showed that higher levels of posttreatment physical activity were associated
with a 26% to 40% reduction in the risk of
recurrence and mortality. Healthy lifestyle
choices such as maintaining a healthy weight,
getting regular exercise, and limiting alcohol
intake are important steps to helping reduce
your risk of breast cancer.
Compared with non-drinkers, women who
consume 1 alcoholic drink a day have a very
small increase in risk. Those who have 2 to 5
drinks daily have about 1½ times the risk of
women who drink no alcohol. Excessive alcohol
use is also known to increase the risk of
developing several other types of cancer.
Does mammography detect all breast
cancers?
While mammograms detect the majority of
breast cancers, they are not perfect and fail to
detect about 10 to 20 percent of breast
Women with negative mammograms who find
a change in their breast should be certain that
their breast change is evaluated by their
doctor.
Is mammography the only technology currently
used to screen for breast cancer?
Mammography is the standard tool for early
detection today. Other imaging techniques,
however, are under investigation. These include
MRI, positron emission tomography (PET), and
ultrasound. Some of the techniques are currently
used to follow up on suspicious findings from a
physical exam or mammogram or along with
mammography in women with increased risk for
breast cancer.
Are breast cancer screenings covered by
insurance?
The Affordable Care Act guarantees women
access to proven preventive services such as
mammograms and cervical cancer screenings,
both in new private insurance plans and in
Medicare, with no deductibles or co-pays.
Additionally, most states require that Medicaid
provide coverage and reimbursement for the
early detection of breast cancer.
When should women perform breast selfexaminations? What if they detect a lump?
Women should always be aware of how their
breasts normally look and feel. If a woman
chooses to do breast self-examinations, she
should do it regularly, preferably monthly.
Beginning in their 20s, women should be told
about the benefits and limitations of breast selfexam. While research does not show that doing
breast self-examination reduces breast cancer
deaths, the exam may provide self-awareness and
heightened sensitivity to important breast
changes. If a lump is detected, a woman should
see her health care professional as soon as
possible for an evaluation.
What are the signs and symptoms of breast
cancer?
Breast cancer can be detected by the
appearance of irregular images on mammograms.
Other signs include persistent breast changes,
such as a lump, thickening,
6
Shine On Hollywood
August 2012
swelling, dimpling, skin irritation, distortion,
retraction, scaliness, rash, ulceration, pain and
tenderness of the nipple, or spontaneous
nipple discharge. During a breast examination,
lymph nodes in the armpit and above the
collarbone may be felt for enlargement or
firmness, which might indicate the spread of
breast cancer.
Are there opportunities to get involved and
help in the fight against breast cancer?
Through the Society’s many breast cancer
programs, there are numerous ways to help
save lives from breast cancer year-round.
Families and friends of all ages can participate
in one of the Society’s Making Strides Against
Breast Cancer® walks, or other events such as
Relay For Life® or DetermiNationTM. Other
volunteer opportunities include driving patients
to treatment and providing one-on-one
support.
Additionally, people can join the Society’s
advocacy affiliate, the American Cancer Society
Cancer Action NetworkSM (ACS CAN), and help
advocate for important legislation and public
programs that increase access to breast cancer
screenings, outreach and education, follow-up
care and treatment for all Americans.
Please visit www.cancer.org for more
information, and to find out how to get
involved in the fight against breast cancer.
[1]Kushi LH,
Byers T, Doyle C, et al. American Cancer
Society Guidelines on Nutrition and Physical Activity f
or cancer prevention: reducing the risk of cancer with
healthy food choices and physical activity. CA Cancer J
Clin.Sep-Oct 2006;56(5):254-281
[1]Weight control and
physical activity, vol. Vol. 6.Lyon,
France: International Agency for Research on Cancer,
2002. [1]Weight control and physical activity, vol. Vol. 6.
Lyon, France: International Agency for Research on
Cancer, 2002. [1]Holmes MD, Chen WY, Feskanich D, K
roenke CH, Colditz GA. Physical activity and survival after
breast cancer diagnosis. Jama 2005;293(20):2479-86.
www..AGEPMusic.com/ShineOnMagazine
www.ShineOnHollywoodMagazine.com 09
37
HEALTH – REACH TO RECOVERY
Reach to Recovery
For more than 40 years, the American Cancer Society's Reach
to Recovery program has helped people (female and male)
cope with their breast cancer experience. This experience
begins when someone is faced with the possibility of a breast
cancer diagnosis and continues throughout the entire period
that breast cancer remains a personal concern.
When people first find out they have breast cancer, they may
feel overwhelmed, vulnerable, and alone. While under this
stress, many people must also learn about and try to
understand complex medical treatments and then choose
the best one.
Talking with a specially trained Reach to Recovery volunteer
at this time can give a measure of comfort and an
opportunity for emotional grounding and informed decisionmaking. Volunteers are breast cancer survivors who give
patients and family members an opportunity to express
feelings, talk about fears and concerns, and ask questions of
someone who is knowledgeable and level-headed. Most
importantly, Reach to Recovery volunteers offer
understanding, support, and hope because they themselves
have survived breast cancer and gone on to live normal,
productive lives.
How it works
•
•
•
•
•
•
•
Through face-to-face visits or by phone, Reach to Recovery volunteers give support for:
People recently diagnosed with breast cancer
People facing a possible diagnosis of breast cancer
Those interested in or who have undergone a lumpectomy or mastectomy
Those considering breast reconstruction
Those who have lymph edema
Those who are undergoing or who have completed treatment
such as chemotherapy and radiation therapy
• People facing breast cancer recurrence or metastasis (the
spread of cancer to another part of the body)
Volunteers are trained to give support and up-to-date information,
including literature for spouses, children, friends, and other loved
ones.
38
Shine On Hollywood
October 2012
Volunteers can also, when appropriate, provide breast cancer
patients with a temporary breast form and information on
types of permanent prostheses, as well as lists of where
those items are available within a patient's community. No
products are endorsed.
Reach to Recovery volunteers
Reach to Recovery Works through carefully selected and
trained volunteers who have fully adjusted to their breast
cancer treatment. All volunteers complete an initial training
and participate in on going continuing education sessions.
Are you a breast cancer survivor who has overcome cancer
to regain a well adjusted and emotionally stable everyday
life?
Are you warm, courteous, tactful, and considerate, with the
ability to maintain confidentiality?
Would you like to make a difference in the lives of others
affected by breast cancer?
Call us toll-free at 1-800-227-2345 or call your local
American Cancer Society office to become a Reach to
Recovery volunteer.
For more information or to locate a Reach to Recovery program in your area, visit "In
Your Area" on our Web site at www.cancer.org or call us toll-free at 1-800-227-2345.
www.ShineOnHollywoodMagazine.com
39
FILM
O
scar nominee and
Golden Globe winner Sally
Kirkland stars in the short film
POSEY, along with Hollywood
veterans, Ray Wise (Good Night
and Good Luck), Jason Stuart (Kindergarten Cop) and Christopher Pennock (Dark
Shadows). Erica Rhodes stars as Posey's granddaughter, Linda.
The drama revolves around Posey (Kirkland), a grandmother suffering from the beginning
stages of Alzheimer's Disease and her struggle to cope with the illness. She escapes from
the assisted care facility she's been confined to and discovers a world which changes her
life profoundly.
The film is supported by the Alzheimer's
Association and a portion of any profits from
POSEY will be donated to their effort to find a
cure.
Bollywood Dancers and Mara New
Click to view
Behind the Scenes Look at the Film "Posey“ Video
Posey was written and directed by veteran
casting director Billy DaMota.
www.ShineOnHollywoodMagazine.com
41
BOOKS
Based In The True Story: Mara Beltrami-New, See Chapter 13
Mara Beltrami-New
"BOUNCE off the
Walls- Land on
Your Feet"
Inspires
energy shifts:
Lift out of
boredom, fear,
pain, poverty
consciousness,
limited beliefs,
grief. New
Perceptions
Reboot clarity
of purpose.
Optimum
choices simply
occur manifest
beyond your
wildest dreams.
Know what
you know,
grow.
42
Shine On Hollywood
October 2012
Merrie Lynn Ross- is a multi award-winning filmmaker, writer, actress: Starring
in over 35 TV/films from portraying Marion Davis in a 13-hour PBS mini-series,
to daytime’s first comedienne on ‘General Hospital’- entertaining 30 + million
viewers with her contagious giggle. Internationally acclaimed, she’s written and
produced both TV and Film. ”Class of 1984″ ”Bobbie Jo & The
Outlaw.” ”Medicine Woman”, “Foxy Ladies” (inspired “Nine To Five”) among
the many.
A notable lead child advocate and humanitarian, she founded MerrieWay Community (non-profit
501 C 3 to bring arts and ethics back into our schools. Benefitting two million+ youth, parents, and
teachers nationwide. She created “Morph America” and “Peace Smarts” (solution for bullying)
curriculums. Honored by both President Clinton and President George W. Bush. Merrie Way youth
anchors worked with Oprah and Ms. Ross’ brainchild, “Stand For Children” rallied 300,000 people at
the Lincoln Memorial. She coined the word ‘morph’ as a transformational term in 1995, that is
common vernacular today.
Currently , filming “Merrie Way Day” “Live Green Dream.” In pre-production on two feature films,
with 4 new books rolling out in 2012. Soon to be announced. “The Bully Project” book & outreach
for parents and kids, is aligning with notables, supporting Lady GaGa’s efforts, and youth, parents, &
community nationwide.
After a personal loss, Merrie Lynn shines as a beacon of light for all. In honor of her beloved son,
Byron, she combines her comedic talent, healing abilities, and inspires with HAHA Healers. Known
as the ‘Funny Wise Woman” her personal stories and spiritual grounding will Morph Havoc and
Hassles into Harmony and Happiness.
www.merrieway.com http://www.facebook.com/merrielynnross
Merrie Lynn Ross’ revered book “Bounce Off The Walls-Land On
Your Feet “ is in release. Enjoy Excerpts http://ning.it/bOWFRa
Your Opportunity Quantum life change
system - Bounce into
Freedom and inner joy
with: "BOUNCE off the
Walls- Land on Your
Feet"
ORDER Merrie Lynn's Book AMAZON.COM
Interactive Videos, Audios, and materials
are available for
'Bounce' Participants
44
Shine On Hollywood
October 2012
For booking
[email protected]
Visit DJ AXIS’s website
www.djaxis.com
www.ShineOnHollywoodMagazine.com
45
46
Shine On Hollywood
October 2012
Amazing World Of Music
Piano Lessons
by Tatyana Bulgakova
Member of the Music Teachers
Association of California {MTAC}
“My Students Win Awards
in Piano Solo Competition.”
Piano Lessons By
Appointment Only
AMAZING WORLD
OF MUSIC
310-903-0609
Email: [email protected]
Website: www.amazingworldofmusic.com
SERVING:
Beverly Hills, West Hollywood,
Brentwood, Pacific Palisades, Santa
Monica, Beverly Hills, Bel-Air, and the
greater Los Angeles area.
www.ShineOnHollywoodMagazine.com
47
MEDIA KIT
2012 / 2013
“Real People,
Real Stories”
ADVERTISING RATES
Please contact:
323.426.9472
[email protected]
Be a part of the Magazine that Exclusive interviews with
Celebrities and Top-End Professionals have Contributed
some Exceptional “Tips” for our Readers to learn on. There
are a lot of young Professionals who can take notes on
their success! That is what Shine On Hollywood Magazine
is all about is to express the Real World Success to the
General Public and Popular Culture.
PHOTO: DANIELA HUBBARD
ARCHIVE
click image to view
JULY
AUGUST
SEPTEMBER
OCTOBER
iPad is a registered trademark of Apple, Inc.
www.ShineOnHollywoodMagazine.com
49
a product by E-Book / Magazine Systems
Convert your existing documents into high-quality digital publications.
Easy to use. Powerful in publishing.
FlipViewer Xpress Suite
• In-house solution put
you in control
• Publish your PDF in 3
easy steps
• Supports video, audio
and animated contents
• Search engine
optimized (SEO)
• Google Analytics and
IVW-Pixel support
Click here for
DEMOS
•
•
•
•
Magazine Publications
Multimedia Publications
Catalogue Publications
Brochure Publications
For more information on FlipViewer please
contact AGEP Sales Department at
[email protected] or (323) 426-9472