featuring - Armstrong McCall Professional Beauty Supply

ARLINGTON, TX
M AY
ARLINGTON CONVENTION CENTER
3–4
FE ATU R I N G
Farouk Systems
Paul Mitchell®
TIGI®
AG Hair
DevaCurl®
Martin Parsons
Geno Stampora
Scruples®
Rusk®
BaByliss® PRO
Joico®/Minardi™
Malibu C®
Johnny B.®
Wella Professionals™
Sebastian®
Nioxin®
Matrix®
Aquage®
Donald Scott NYC
Product Club®
Cricket®
Hempz®
Satin Smooth®
Depilève
Ardell®
GiGi®
Clean + Easy®
CND®
Gelish®
OPI®
Morgan Taylor™
& more!
FOR MORE INFO, VISIT
W W W. FA S H I O N - FOCU S . N ET
Full Class Descriptions • Guest Artist Info
C E I n f o • Tr a v e l I n f o • U p d a t e s & M o r e
*P re s e nte r s A n d E x h i b i to r s S u bj e ct To C h a n g e. N o O n e Under The Age
Of 16 Is Admitted On The Show Floor. Beaut y Industr y Professionals And
S tudents O nly. No Refunds, All Sales Final. Forms O f Payment Accepted
O n The S how Floor: CAS H AND CR EDIT CAR D ONLY.
A R L I N GTO N , T X
TICKETS NOW
ARLINGTON CONVENTION CENTER
MAY 3–4
S U N : 9 : 0 0 a m to 6: 0 0 p m
M O N : 9 : 0 0 a m to 4: 0 0 p m
O N SAL E!
2 Full Days of Beauty Included in
your General Admission Ticket
 TOP INDUSTRY EDUCATORS
Learn new skills & techniques.
Earn CE accreditation.
FEB 1–FEB 28
SAVE $25
MAR 1–MAY 2
SAVE $15
Two-Day Ticket: $54.95
 ARTISTS ON EVERY STAGE
You will see an artist on every stage.
Move from stage to stage and get
inspired by the best of the best.
Two-Day Ticket: $64.95
AT-THE-DOOR
 SALON SOLUTION CLASSES
Business programs provide you
with tools to build your business.
Something for everyone!
Two-Day Ticket: $80.00
All Sales Are Final, No Refunds.
 SHOPPING
Professional prices and show deals.
Happy shopping!
Johnny B.®
AG Hair
Aquage
Joico®/Minardi™
Ardell
Keracolor
BaByliss® PRO
Malibu C®
CHI®
Matrix®
®
®
SAVE
$25
*
when you purchase your
ticket by February 28th!
*Maximum savings based on
At-the-Door Two-Day Ticket Price of $80.00.
3 WAYS TO
PURCHASE:
1. Visit your local Armstrong McCall ® store
2. Contact your Salon/Sales Consultant
3. Call 1.800.45.SALON
Martin Parsons
Clean + Easy®
MIKAL
Cirepil® by Perron Rigot
Morgan Taylor™
CND®
Nioxin®
Obliphica Professional®
Collins
®
E X H I B I TO R S
UP
TO
China Glaze
®
Cricket
OPI®
Dennis Bernard®
Oster®
Depilève
Paul Mitchell®
DevaCurl
Product Club®
Donald Scott NYC
Rhino Mats
Earthly Body
Rusk®
Eclipse Hair Filler
Salon Furnishings
Farouk Systems
Satin Smooth®
Footsie Bath
Scruples®
®
™
Gelish®
Gena®
Sebastian®
TIGI®
GiGi
Trionics®
Hempz®
Wella Professionals™
Hot Tools®
Woody's
­InfraShine®
& more!
®
E S S E N TI A LIT Y
The Essentiality Collection brings the essence
of life into stunning reality! With a fresh take
on classic looks and an emphasis on advanced
techniques, layers create movement, direction
and texture. Bold colors with a soft blend
between levels and tones create sophistication
with feminine appeal. Take what is essential and
make it NEW with the Essentiality Collection.
P h o t o c o u r t e s y o f Fa r o u k Sy s t e m s .
GETTING TO KNOW
EFR AI N LEIVA
BRAND
HIGHLIGHTS
Fa ro u k Sys te m s
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With his “rockstar appeal” and passion for educating, it’s no surprise that Joe was awarded
International Artist of the Year at the 2013 Farouk Systems Conference. His unique artistry
has allowed him to make his mark in more than 100 countries and appear in numerous beauty
publications in the U.S. and abroad. Year round, he operates two successful salons in Victoria, TX,
and transforms and builds confidence in his clients through the art of hair.
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As a Farouk Systems Creative Artist, Jessica brings almost two decades of experience to the
industry and believes in paying it forward to future hairdressers. She is a "triple threat" with updo
styling, creative coloring and barbering expertise. Jessica mentors young stylists seeking career
guidance and technical development. Her strong commitment resulted in a mega expansion of her
business, Salon 210. Today, Jessica is the owner of a top salon and CHI® Partnered School in Fairfield
County, CT where she enjoys creating beauty and helping bilingual students follow their dreams.
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Efrain’s hairdressing career has spanned more than 30 years. As a Farouk Creative Artist Team
Member and Miss Universe and Miss USA Stylist, he captivates audiences with his fashion-forward
hairstyles and updos. His creative abilities expand beyond styling; he is known for using contrasting
color techniques to enhance styles. Efrain believes that his role as a Farouk Educator is to spread
the knowledge that he has gained over the years to help guide others through their hair journey.
Fa ro u k Sys te m s
CONNECTING
YOU WITH THE BRANDS
YOU LOVE.
For Tickets, Call: 1.800.45.SALON
No One Under The Age Of 16 Is Admitted
On The Show Floor. Beauty Industry
Professionals And Students Only.
No Refunds, All Sales are Final.
Forms Of Payment Accepted On The
Show Floor: Cash And Credit Card Only.
TI G I ® AC A D E M Y CO LLEC TI O N :
R E A L H A I R ST Y LE S FO R R E A L P EO P LE
The TIGI® Creative Team presents their NEW editorial-inspired collection with the
latest trends in cutting, coloring, styling and finishing. Each collection hairstyle can be
translated and duplicated to work with the lifestyle, personal image and hair texture of real
people. Texture plays a key element in this collection, resulting in lived-in looks to extend
P h o t o c o u r t e s y o f T I G I ®.
a person’s own sense of fashion style.
H I G H LI G H TI N G B E T W E E N T H E LI N E S : BA L AYAG E
Make ordinary blondes extraordinary, brunettes sparkle with dimension, and redheads
radiant with copper and strawberry accents! Learn balayage in color correction using
color panels, hair painting and streams of color. This class is based upon the Celestial Color
Balayage Technique from Product Club®'s Highlighting Between the Lines DVD, Vol. 3.
Presenters and exhibitors are subject to change. See website for class times.
G R OW YO U R
CONFIDENCE.
r Evo l u t i o n !
Superstar stylists from Paul Mitchell® bring cuts, colors and styles to life
with an exciting NEW booth/stage layout that puts you in the middle
of the action. Plus, get hands on with our NEW Pro Tools™ NEURO®
Collection and be one of the first to try our latest luxury, MarulaOil.
Photo cour tesy of Paul M itchell ®.
GETTING TO KNOW
P a u l M itc h e ll ®
P a u l M itc h e ll ®
BRAND
HIGHLIGHTS
LI N DA YO D I CE
Breaking the mold of the stereotypically ultra-cool, flashy hairdresser, Linda's
sophisticated elegance and straight-forward attitude make her a “breath of fresh
air” for the beauty industry. As a sought after expert in cut and color, she recently
earned her the distinction of being one of Modern Salon Magazine’s ‘Top 75
Educators of All Time.’
SCOT T CO LE
A haircutter at heart, Scott loves the effect of color and cut together. Seeing this
as the future of hairdressing, Scott created COLORCUTTING® USA, a continuing
education company in Arizona that offers courses, video education and tools for
the hairdressing professional. Scott enjoys learning from many different facets of
life. The work of architectural great Frank Lloyd Wright and hairdresser friends
Trevor Sorbie and Vidal Sassoon are just a few of his inspirations and mentors.
B E P R E PA R E D : R A ZO R C U T TI N G
W IT H S C I S S O R S AT T H E SA M E TI M E
Welcome to the next level in haircutting as the Donald Scott NYC Education
Team shares with you their unique approach to razor cutting. With Donald
Scott NYC's PREPARE™, a Liquid Tool™ glide, the myths of razor cutting
become history. Along with PREPARE™, learn the Donald Scott NYC cutting
system to re-create all of your razor designs. When you re-create all of
your masterpieces, you become “dangerous”! Multiple tools, plus multiple
techniques, equals “dangerous”!
VISIT
W W W. FA S H I O N - FO C U S . N ET
Full Class D escriptions a nd G uest Ar tist Info
P r e s e n t e r s A n d E x h i b i t o r s A r e S u b j e c t To C h a n g e . S e e We b s i t e F o r C l a s s T i m e s .
For Tickets, Call: 1.800.45.SALON
No One Under The Age Of 16 Is Admitted On The Show Floor. Beauty Industry Professionals And Students Only.
No Refunds, All Sales are Final. Forms Of Payment Accepted On The Show Floor: Cash And Credit Card Only.
INSPIRE YOUR
ARTISTRY.
ST Y LE LI N K
The Matrix® Artistic Team introduces a NEW styling era: Style Link! With breakthrough
innovation and technology unique to Matrix®, prep, play and perfect as you mix and customize
your own styling recipes. Experience styling freedom and connect digitally to education and
inspiration with infinite possibilities. Learn NEW haircutting and color designs with a NEW
approach to styling and finishing techniques. The power is in your hands with Style Link!
GETTING TO KNOW
BRAND
HIGHLIGHTS
FAB IAN CI S N EROS
Fabian points to two icons that inspire his artistry—Vidal Sassoon and Coco Chanel. He has worked with
M atr ix ®
Color Specialist' in Southwest Florida.
M atr ix ®
Over the past 20 years, Martin has been in
more than 85 national hair shows and 27
international shows. He served as an image
consultant for the Telemundo network,
commenting on beauty and style on the
Buenos Dias Fronteras program. Martin has
also been a consultant for local, state, national
and international beauty pageants. He transformed the image of
pop artist Gloria Trevi and worked with several Dallas Cowboy
Cheerleaders. As an in-demand stylist, color expert and educator,
his salon is called Martin’s Hair Design International.
STEVE WALD MAN
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Telemundo network, and on a towering billboard on Florida’s Interstate 95. Fabian was also named 'Best
MARTI N SALI NA S
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model and actress Petra Nemcova; his work has appeared in an Australian publication called Noise, on the
Steve, a visionary member of the Logics
Artistic Team, has been educating hairdressers
for over 14 years. His impressive list of
accomplishments includes styling hair for
NYFW, The Tony Awards, The White House,
and The Capitol. Steve’s work has appeared
on TV shows such as Seinfeld and the West
Wing and in high-profile publications such as Vogue, People, and
Estetica. He has also presented with teams at The Alternative
Hair Show and Intercoiffure. Steve has a list of celebrity clients,
including Katie Holmes, Al Pacino and Chris Issak.
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Photo courtesy of Matrix ® .
T H E A RT O F B E AU T Y
Join Aquage® Master Artists Shawna Parvin and Donna Hamilton and discover the NEW Spring
2015 Collection. Super-fast signature techniques allow you to create textural effects with an
effortless editorial feel for easy updos. A fresh, modern take on long hair dressing, each style
can be done in 15 minutes or less! Along with our NEW long hair dressing techniques, you will
learn NEW haircutting techniques that give classic shapes a NEW, modern edge.
Photo courtesy of
Aquage ® .
GETTING TO KNOW
No One Under The Age Of 16 Is
Admitted On The Show Floor.
Beauty Industry Professionals
And Students Only. No Refunds,
All Sales are Final. Forms Of
Payment Accepted On The Show
Floor: Cash And Credit Card Only.
Donna is a nationally recognized and
award-winning stylist who was also a 2011
NAHA Finalist for ‘Fashion Forward’. She
creates original hair designs that inspire
professionals and translate easily to the
salon. Her charismatic personality and
integrity complement her creativity for
highly enjoyable and educational experiences. As a successful
salon owner in the Manchester, NH area, Donna communicates
on many professional topics from salon promotion and
marketing strategies to staff development and motivation.
S HAWNA PARVI N
Aq u a g e ®
For Tickets
Call: 1.800.45.SALON
Aq u a g e ®
D O N NA HAM I LTO N
2010 NAHA finalist for North American
Hairdresser, 2009 NAHA award-winner for
Texture, named best haircutter in Austin, TX
and named one of the ‘Top 100 Hairstylists’
by Ladies Home Journal, Shawna Parvin
possesses the unique ability to create
original hair designs that inspire the most
seasoned professional while translating easily to the salon. Her
charismatic personality and integrity give Shawna the insight to
communicate on many professional topics from salon promotion
and marketing strategies to staff development and motivation.
Presenters and exhibitors are subject to change. See website for class times.
IGNITE YOUR
PASSION.
CO LLEC TI O N S -
ENGLISH
Join us for a collection of four salon-wearable looks that use NEW
Joico® products. All four cuts use interior geometry to support a
soft focus with an exterior that offers infinite styling options and is
universally flattering. Each look uses Sue Pemberton’s NEW color
blocking, split strand, feathering, and quick salon techniques inlaid into
rich bases of red, brown and blonde.
CO LLEC TI O N S -
E S PA Ñ O L
Únanse a los artistas de Joico® mientras ellos exhiben y les enseñan las últimas
tendencias de colores de la temporada. Aprenda las técnicas de colores para
ayudarle a crecer en su negocio.
BRAND
HIGHLIGHTS
CO LO R CO R R EC TI O N 101
J A I M I E O LV E R A & M E G A N M E T R OYA N I S
No matter what brand of color you are using, this class will teach you how
to tackle color correction with simple, foolproof steps that will take out the
guesswork and ensure success.
S
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Photo cour tesy of J oico ®.
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Photo cour tesy of B a Byliss® PRO.
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Want to increase your color business? Learn to create beautiful color with
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confidence and runway looks that are easy to re-create in your salon with
consumer-friendly and money-making techniques from Beth Minardi Signature®.
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See how BaByliss® PRO bridges the gap between
the barber and the stylist with men’s and women’s
clipper cutting featuring the amazing Volare X2 Clipper.
IM
Photo cour tesy of Minardi™.
T
THE SYNERGY COLLECTION:
HANDS - ON CLIPPER CUTTING
CLASS (CLASSROOM)
.
THE SYNERGY COLLECTION (SHOWFLOOR)
GETTING TO KNOW
Join us for a “front row” view of the revolutionary technology,
tools and skills that are changing the hair industry forever!
Traditionally, the hair industry has faced a great divide between
the dynamic crafts of barbering and cosmetology. Now, through
innovation, technology and a passion for products, the BaByliss® PRO
Team is bridging that gap with the Synergy Collection.
JAI M I E O LVER A
With 30 years in the business, Jaimie Olvera is a second generation hairdresser. Jaimie has dedicated
himself to the industry as a trained precision cutter and artistic colorist. With Jaimie’s background in
J o i co ®
multi-manufacturer color training, he will take you through the artistic world of color correction. He
The 2015 Flashback Collection is inspired by the trends of yester-year. With a little inspiration
and creativity, what was once can be again. Evolve and allow your imagination to run free!
CREATIVE COLORIST (CLASSROOM)
Define who you are as a creative colorist in this Rusk® hair color class. Whether you choose a
bold contrast or create a dreamlike mood, develop your success with Deepshine® Hair Color
and related products.
P h o t o c o u r t e s y o f R u s k ®.
THE FLASHBACK COLLECTION: HANDS-ON WORKSHOP (CLASSROOM)
RUSK® DESIGN TEAM
Learn one of our amazing haircutting techniques in this 2-hour hands-on workshop.
Date: May 4, 2015 | Time: 1:00 pm-3:00 pm | PRICE: $49 includes mannequin
Seating is limited. See your Sales Consultant to attend.
J o i co ® / M i n a rd i ™
THE FLASHBACK COLLECTION (SHOWFLOOR)
also pays it forward as founder of the Salons of Substance (S.O.S.) charity. S.O.S. organizes San Diego
salons to pull together their philanthropic endeavors by hosting cut-a-thons and toy drives, providing
makeovers for military families, and donating services to battered women shelters.
M EGAN M ETROYAN I S
Megan Metroyanis has been specializing in color and texture for 7 years. As a Joico® and ISO™ team
member for the past 4 years, the beauty industry and education are her true passions. Whether
"behind the chair" or on a photo shoot, Megan is always full of creativity and exudes the brilliant
architecture of hair design for Minardi™ Signature Color. “As the industry grows, so does the artist
inside of me. To be a part of an industry that transforms people to look and feel beautiful is simply
the most rewarding feeling. I aspire to change lives and turn heads," says Megan.
For Tickets, Call: 1.800.45.SALON
No One Under The Age Of 16 Is Admitted On The Show Floor. Beauty Industry Professionals And Students Only.
No Refunds, All Sales are Final. Forms Of Payment Accepted On The Show Floor: Cash And Credit Card Only.
NURTURE YOUR
TOT E M I C
The signs and symbols of traditional culture summon a global tribe
that is uniquely Sebastian®. Hair becomes decoration, armor and art.
The lines blur between headdress and hair, ceremonial beauty, and a
battle cry for artistry. Every twist and every textured strand echoes
its inspiration and moves us forward.
GROW TH.
P h o t o c o u r t e s y o f S e b a s t i a n ®.
Discover how to achieve thicker, denser-looking hair!
Experience demos and a hands-on workshop featuring
Nioxin®’s Design Principles. Learn how to customize
cuts, colors and styles for all of your clients.
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P h o t o c o u r t e s y o f N i o x i n ®.
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HIGHLIGHTS
D E S I G N P R I N C I P LE S
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THE SPRING COLLECTION: DISTILLED COLOR
ELITE CLIPPER CUTTING
P h o t o c o u r t e s y o f We l l a P r o f e s s i o n a l s™ .
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Like light broken by a prism, layers of color reveal in hair. From red to rich
amber to cognac, black to deep violet blue, and blonde in its purest form distilled
to a pure white, the personality of color is distilled and magnified to its iconic form.
CURL EXPERIENCE
Join us in the DevaCurl classroom
for an unforgettable curl experience.
Check out the Arlington Fashion
Focus™ website for more details.
Photo cour tesy of D evacurl ®.
TO P TI P S FO R CO LO R & CO LO R CO R R EC TI O N :
T H E S EC R E T TO H I G H LI G H T I N G & BA L AYAG E S U CC E S S
Learn tips and tricks that will help your color services, combat your worst hair “nightmares” and increase
your revenue. Armed with the tools you need, you’ll be able to pump up your stellar services with Malibu C®!
GETTING TO KNOW
TR I S HA R I CE
For Tickets, Call: 1.800.45.SALON
COME & SEE
M A R T I N PA R S O N S !
HAIR CUTTING
Martin is ready to excite you with his unique
approach to cutting and finishing your latest
cuts in this 60-minute fun & uplifting presentation.
Martin’s systematic and intelligent approach to
designing the right cut for each individual facial shape
will forever change the way you look at your clients.
A program not to be missed!
LONG HAIR UPDOS
Malibu C®
In 1996, Trisha set the “standard” for wellness by opening one of the first day spas in the Pacific
Northwest to successfully incorporate wellness into every hair, skin and scalp service. As a
dedicated member of the industry for nearly 20 years, she educates professionals on the wellness
approach that her salon adopted called, Total Oxidation Management or T.O.M. T.O.M. guarantees
successful color and has been adopted by many of the top celebrity colorists around the world.
Johnny B.®’s elite clipper cutting
class without attachments is perfect
for any professional. Clipper-over-comb
is the most respected skill among top barbers.
Come and master this technique to leave your
personal mark on every haircut. This class is
taught by the most seasoned Johnny B.® Educators
and encompasses the latest in men’s grooming.
No One Under The Age Of 16 Is Admitted On The Show Floor. Beauty Industry Professionals And Students Only.
No Refunds, All Sales are Final. Forms Of Payment Accepted On The Show Floor: Cash And Credit Card Only.
It’s magic time again! See a variety of dressed hairstyles
in 60 minutes. Get inspired and feel great about your
industry with a true master!
See schedule page and website for details.
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EXPLORE
C N D ® A D D I T I V E S A RT S T U D I O
Add, blend and create with pure concentrated
pigments and sparkling effects for complete artistic
freedom! Learn to create impressive nail art in this
creative workshop.
EMERGING TRENDS.
C N D ® V I N Y LUX® D E S I G N L A B
Photo cour tesy
of C N D ®.
Explore your creativity in the CND ® Design Lab
while discovering the virtues of CND ® VINYLUX®.
Translate your design inspiration into works of
art and place them on display for all to see!
S E A S O N A L T R EN D FLO R A & FAU N A :
C N D ® S H EL L AC ® & V I N Y LUX®
Wearable nail styles unite peaceful harmony, shiny
and matte textures, and watercolor impressions of
luminous landscapes in the Flora & Fauna Collection
from CND®. Learn the latest trends unveiled
and NEW nail styles featuring CND® SHELLAC®,
VINYLUX® and Additives. Transform your nails into
works of art with Brisa® Gel and see this season’s
NEW colors!
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Photo cour tesy
of G elish ®.
BASIC & B EYON D
S T R EN G T H & S T R U C T U R E
Experience the inspiring
colors of Gelish ® ! Learn
revenue-generating designs
from basic and beyond to
take back to your salon.
Get personal “face time” with
a Gelish ® educator and have
all of your questions answered.
Experience VitaGel and Structure
and help your clients care for
their nails. VitaGel strengthens
and revitalizes natural nails;
multiple-use Structure
resurfaces nail plates
for design work and
adds an extra layer
of strength.
DESIGN STUDIO
Let us stretch your imagination!
Join the Gelish ® Education Team
and be dazzled by exciting
designs that you can take back
to your salon to wow your clients.
P R O H E S I O N AC RY L I C
NAILS
SEE WEBSITE FOR
CLASS TIMES AND
BUILD YOUR CUSTOM
CLASS SCHEDULE.
Want to stretch your creative
side? Join the Gelish ® Education
Team and see the versatility of
ProHesion Acrylic. Use our full
acrylic line in your sculpting,
natural nail, and tip overlay
salon applications.
G ELCO LO R , G ELCO LO R NAI L ART
AN D TH E N E W G ELCO LO R P ED I CU R E!
The OPI ® GelColor LED Light cures in a total of 4 minutes for
weeks of glossy wear that will make GelColor by OPI ® your NEW
signature service. Stop by the OPI ® booth for continuous demos.
Let us show you how to increase your service dollars!
Photo cour tesy of O PI ®.
N o O n e U n d e r T h e A g e O f 1 6 I s A d m i t t e d O n T h e S h o w F l o o r. B e a u t y I n d u s t r y
P r o f e s s i o n a l s A n d S t u d e n t s O n l y. N o R e f u n d s , A l l S a l e s a r e F i n a l . F o r m s O f
P a y m e n t A c c e p t e d O n T h e S h o w F l o o r : C a s h A n d C r e d i t C a r d O n l y.
WA N T TO B EC O M E A L A S H E X P ERT ?
Ardell® has taken the guesswork out of applying lash
enhancements. Eyelash enhancements are not just for
parties, weddings or evenings out. Now, they are part of
your everyday makeup. With Ardell®, eyelash application
is quick, easy and a great moneymaker.
LET U S H ELP YOU
B U I LD TH E SALON
OF YOU R DR EAM S
• P rivate, Confidential
Consultations
D O U B L E YO U R P R O FI T S I N H A L F
T H E T I M E T H E C L E A N + E A SY ® WAY ! *
• C
omplete Selection of
Innovative Products & Styles
Ph o to co u rte sy
o f Cle an + E asy ® .
Take your waxing skills to the next level! This detailed
Clean + Easy® class covers speed-waxing techniques
from head-to-toe.
• Custom Designs
• Exclusive Brands
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D ER M A R A D I A N C E & S M O OT H S C U L PT *
®
DermaRadiance provides organic microdermabrasion;
SmoothSculpt lifts, tightens and transforms the face
and body. Change your client’s life and elevate your
business to the next level with these unique systems!
FEM A L E B R A ZI L I A N WA X I N G*
Learn tips to take your Female Brazilian Waxing skills
to the next level. With advanced waxing techniques,
this class will inspire seasoned professionals and give
new waxing technicians a plan for confident Brazilian
Waxing. Become an expert in three different types of
wax: soft, hard, and thin film.
Retail value over $75!
*First come first serve. Limit one bag per wristband. While supplies last. No rainchecks. Offer is valid
only at the Arlington Fashion Focus™ Show on May 3-4. Must present wristband to receive free gift.
R
CL
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FREE
Ph o to co u rte sy
o f Satin Sm o o th ® .
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Learn about the economical, safe and easy to use
beBare™ wax-free hair removal system that allows
you to offer comfortable and lasting hair removal.
beBare™ is perfect for novices and pros–in any salon,
spa or medi-spa!
E
C O L L I N S | FOOTSIEBATH™
RHINO MATS AND MORE!
GIFT BAG
TH
b e B a r e™ H A I R R EM OVA L :
H E A D -TO -TO E WA X I N G*
ES
WE ARE PROUD TO OFFER
SE
Call 1- 800 -45-SALON, Option 4 .
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Learn the specifics on the over 15 specialized GiGi® waxes.
GiGi® offers the best solution to address your clients’ hair
removal needs and yields beautifully smooth, hair-free skin.
GET INSPIRED! Visit the Salon
Collins: Market Street
Furnishings Center on the Exhibit Floor
and explore the latest styles and product
innovations from today's leading equipment manufacturers.
*For a product replacement recommendation or to
discuss plans for a complete remodel, contact the
Salon Furnishings Consultant in your area for a
private consultation before, during or after the show.
IC
B E AU T I F U L S M O OT H S K I N T H E G I G I ® WAY
.
S
• Lease Financing Available*
For Tickets, Call: 1.800.45.SALON
B ROWS TO B R A ZI LIAN *
See schedule page and website for details.
*These are advanced classes with fullfrontal nudity. No one under the age of
18 will be permitted to attend. Out of
respect for the model, waxing classes
will begin on time, and no entry will be
permitted once the class has started.
2015
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AQUAGE®
CND®
DONNA HAMILTON & SHAWNA PARVIN
CND® ADDITIVES ART STUDIO
THE ART OF BEAUTY
Join Aquage® Master Artists Shawna Parvin and Donna Hamilton
and discover the NEW Spring 2015 Collection. Super-fast signature
techniques allow you to create textural effects with an effortless
editorial feel for easy updos. A fresh, modern take on long hair
dressing, each style can be done in 15 minutes or less! Along with our
NEW long hair dressing techniques, you will learn NEW haircutting
techniques that give classic shapes a NEW, modern edge.
ARDELL®
Add, blend and create with pure concentrated pigments and
sparkling effects for complete artistic freedom! Learn to create
impressive nail art in this creative workshop.
CND® VINYLUX® DESIGN LAB
Explore your creativity in the CND® Design Lab while discovering
the virtues of CND® VINYLUX®. Translate your design inspiration
into works of art and place them on display for all to see!
SEASONAL TREND FLORA & FAUNA:
CND® SHELLAC® & VINYLUX®
Ardell® has taken the guesswork out of applying lash enhancements.
Eyelash enhancements are not just for parties, weddings or
evenings out. Now, they are part of your everyday makeup. With
Ardell®, eyelash application is quick, easy and a great moneymaker.
Wearable nail styles unite peaceful harmony, shiny and matte
textures, and watercolor impressions of luminous landscapes
in the Flora & Fauna Collection from CND®. Learn the latest
trends unveiled and NEW nail styles featuring CND® SHELLAC®,
VINYLUX® and Additives. Transform your nails into works of art
with Brisa® Gel and see this season’s NEW colors!
BABYLISS® PRO
DEPILÈVE
CULLEN GREENTANER
WANT TO BECOME A LASH EXPERT?
THE BABYLISS® PRO DESIGN TEAM
THE SYNERGY COLLECTION (SHOWFLOOR)
Join us for a “front row” view of the revolutionary technology, tools
and skills that are changing the hair industry forever! Traditionally,
the hair industry has faced a great divide between the dynamic
crafts of barbering and cosmetology. Now, through innovation,
technology and a passion for products, the BaByliss® PRO Team
bridges that gap with the Synergy Collection.
THE SYNERGY COLLECTION:
HANDS-ON CLIPPER CUTTING CLASS (CLASSROOM)
DEANNA DERTHICK
BROWS TO BRAZILIAN*
Learn waxing techniques from basic facial waxing to advanced
Brazilian techniques.
GELISH®
MALIBU C®
BASIC & BEYOND
TRISHA RICE
DESIGN STUDIO
Learn tips and tricks that will help your color services, combat your worst
hair “nightmares” and increase your revenue. Armed with the tools you
need, you’ll be able to pump up your stellar services with Malibu C®!
Experience the inspiring colors of Gelish®! Learn
revenue-generating designs from basic and beyond to
take back to your salon. Get personal “face time” with
a Gelish® educator and have all of your questions answered.
Let us stretch your imagination! Join the Gelish® Education Team
and be dazzled by exciting designs that you can take back to your
salon to wow your clients.
MARTIN PARSONS
PROHESION ACRYLIC
Martin is ready to excite you with his unique approach to cutting
and finishing your latest cuts in this 60-minute fun and uplifting
presentation. Martin’s systematic and intelligent approach to
designing the right cut for each individual facial shape will forever
change the way you look at your clients. A program not to be missed!
Want to stretch your creative side? Join the Gelish® Education Team
and see the versatility of ProHesion Acrylic. Use our full acrylic line
in your sculpting, natural nail, and tip overlay salon applications.
STRENGTH & STRUCTURE
Experience VitaGel and Structure and help your clients care
for their nails. VitaGel strengthens and revitalizes natural nails;
multiple-use Structure resurfaces nail plates for design work and
adds an extra layer of strength.
GENO STAMPORA
CREATING A PROFITABLE & PRODUCTIVE
SALON TEAM
Learn how grow your team, eliminate drama, stay inspired,
stay motivated and sell in this class for upper management.
Take responsibility for your own growth in beauty by learning
how to market yourself.
HOW TO MAKE MONEY & STAY BUSY IN BEAUTY
Learn how to upsell, sell more add-ons, sell retail and reschedule
guest visits in this class for salon staff.
MAKE BEAUTY WORK FOR YOU & YOUR TEAM
This class covers the fundamentals of selling and communication.
Learn how to be memorable with each guest, be a “team player”
and grow an incredible business.
*This is an advanced class with full-frontal nudity. No one under the age of 18
will be permitted to attend. Out of respect for the model, waxing classes will
begin on time, and no entry will be permitted once the class has started.
GIGI®
DEVACURL
BEAUTIFUL SMOOTH SKIN THE GIGI® WAY
CURL EXPERIENCE
CATHY JORGENSON
Learn the specifics on the over 15 specialized GiGi® waxes. GiGi®
offers the best solution to address your clients’ hair removal needs
and yields beautifully smooth, hair-free skin.
See how BaByliss® PRO bridges the gap between the barber and
the stylist with men’s and women’s clipper cutting featuring the
amazing Volare X2 Clipper.
Join us in the DevaCurl classroom for an unforgettable curl
experience. Check out the Arlington Fashion Focus™ website
for more details.
BETH MINARDI SIGNATURE®
DONALD SCOTT NYC
KRISTINA LEE
JASON CLEMONS
InfraShine®’s approach to educating stylists is focused on doing real
hair for real people. Experience the “magic” with techniques taught
with style, finesse and humor to reach you in a whole NEW way!
MEGAN METROYANIS
MINARDI™ COLOR
Want to increase your color business? Learn to create beautiful
color with confidence and runway looks that are easy to
re-create in your salon with consumer-friendly and
money-making techniques from Beth Minardi Signature®.
CIREPIL® BY PERRON RIGOT
HAPPY WAXING YOUR WAY TO SUCCESS!
Waxing with Cirepil® is not just hair removal but a complete beauty
treatment in itself! Discover sought after techniques and best
waxing practices and procedures to provide gentle and effective
treatments for facial, brow, under arm, bikini/intimate and speed
waxing. This class will cover non-strip hard wax, strip wax and client
position and comfort.
CLEAN+EASY®
ELHAM JAZAB
DOUBLE YOUR PROFITS IN HALF THE TIME
THE CLEAN+EASY® WAY!*
Take your waxing skills to the next level! This detailed
Clean + Easy® class covers speed-waxing techniques
from head-to-toe.
*This is an advanced class with full-frontal nudity. No one under the age of 18 will
be permitted to attend. Out of respect for the model, waxing classes will begin on
time, and no entry will be permitted once the class has started.
Classes Will Take Place SUNDAY And MONDAY. Class Times
& Schedule Planner To Be Posted Online 45 Days Prior To The
Show; Please Visit FASHION-FOCUS.NET For Times!
BE PREPARED: RAZOR CUTTING
WITH SCISSORS AT THE SAME TIME
Welcome to the next level in haircutting as the Donald Scott NYC
Education Team shares with you their unique approach to razor
cutting. With Donald Scott NYC's PREPARE™, a Liquid Tool™ glide,
the myths of razor cutting become history. Along with PREPARE™,
learn the Donald Scott NYC cutting system to re-create all of your
razor designs. When you re-create all of your masterpieces, you
become “dangerous”! Multiple tools, plus multiple techniques,
equals “dangerous”!
ECLIPSE HAIR FILLER
DENNY SMOLINSKI
INSTANT HAIR FILLER
Give your thinning-hair clients the appearance of a thicker, fuller
head of hair with Eclipse Instant Hair Filler. Learn how to apply
Eclipse Hair Fiber and Fiber Locking Spray. For men and women of
all ages, Eclipse can be sold both as a service and as a high-profit
consumer retail item.
FAROUK SYSTEMS
EFRAIN LEIVA, JESSICA PORTILLO & JOE ANTHONY PEÑA
ESSENTIALITY
The Essentiality Collection brings the essence of life into stunning
reality! With a fresh take on classic looks and an emphasis on
advanced techniques, layers create movement, direction and
texture. Bold colors with a soft blend between levels and tones
create sophistication with feminine appeal. Take what is essential
and make it NEW with the Essentiality Collection.
No One Under The Age Of 16 Is Admitted On The Show Floor. Beauty Industry Professionals And Students Only.
No Refunds, All Sales are Final. Forms Of Payment Accepted On The Show Floor: Cash And Credit Card Only.
TOP TIPS FOR COLOR & COLOR CORRECTION:
THE SECRET TO BALAYAGE SUCCESS
INFRASHINE™
HOW TO DO REAL HAIR FOR REAL PEOPLE
JOHNNY B.®
ELITE CLIPPER CUTTING
Johnny B.®’s elite clipper cutting class without attachments is perfect for
any professional. Clipper-over-comb is the most respected skill among
top barbers. Come and master this technique to leave your personal
mark on every haircut. This class is taught by the most seasoned Johnny
B.® Educators and encompasses the latest in men’s grooming.
JOICO®
COLLECTIONS - ENGLISH
Join us for a collection of four salon-wearable looks that use NEW
Joico® products. All four cuts use interior geometry to support a
soft focus with an exterior that offers infinite styling options and is
universally flattering. Each look uses Sue Pemberton’s NEW color
blocking, split strand, feathering, and quick salon techniques inlaid
into rich bases of red, brown and blonde.
COLLECTIONS - ESPAÑOL
!Únanse a los artistas de Joico®! Mientras ellos exhiben y les enseñan
las últimas tendencias de colores de la temporada. Aprenda las
técnicas de colores para ayudarle a crecer en su negocio.
COLOR CORRECTION 101
JAIMIE OLVERA & MEGAN METROYANIS
No matter what brand of color you are using, this class will teach
you how to tackle color correction with simple, foolproof steps
that will take out the guesswork and ensure success.
HAIR CUTTING
LONG HAIR UPDOS
It’s magic time again! See a variety of dressed hairstyles in 60 minutes.
Get inspired and feel great about your industry with a true master!
MATRIX®
FABIAN CISNEROS, MARTIN SALINAS & STEVE WALDMAN
STYLE LINK
The Matrix® Artistic Team introduces a NEW styling era: Style
Link! With breakthrough innovation and technology unique to
Matrix®, prep, play and perfect as you mix and customize your own
styling recipes. Experience styling freedom and connect digitally
to education and inspiration with infinite possibilities. Learn NEW
haircutting and color designs with a NEW approach to styling and
finishing techniques. The power is in your hands with Style Link!
MIKAL
FRED DENGLER
12 BUSINESS-BUILDING IDEAS
Do you need more clients? Are you having challenges getting to
the next level? Is cash flow a problem? Solve these problems with
proven ideas to jump-start your business in this class and learn
how to get new clients, generate cash flow and create a daily plan
to grow your business.
AMAZING MARKETING IDEAS!
This class sets out all of the marketing strategies for your success!
Learn three FREE e-marketing things to do right now, two easy
ways to get more perfect customers, three types of buyers and
how to get them, how to set your marketing on autopilot, and how
to start making more money.
SIX SECRECTS TO OPENING OR
RE-INVENTING YOUR SALON
Create your perfect business and realize your dreams! In this
class, define goals, make a plan and realize a vision for a NEW or
re-invented salon. Learn how to get organized, and get the funds,
location, look, staff and clientele for your salon.
STAFF UP: HOW TO BUILD A WINNING TEAM!
Using the strategies in this class, create a positive culture and staff
your salon with a great team. Learn how to get better applicants,
interview and hire more effectively and create a compensation and
goal-setting system to build a winning team.
WOW YOUR CLIENTS & YOUR BUSINESS
WILL EXPLODE!
Learn how to develop low and no cost marketing and client
management strategies to build the strong business your hard
work deserves. From turning prospects into clients with “smart
marketing” to ensuring the rebooking of every client contact, find
out how to maximize the “wow” you deliver and potentially double
your client retention!
NIOXIN®
DESIGN PRINCIPLES
Discover how to achieve thicker, denser-looking hair! Experience demos
and a hands-on workshop featuring Nioxin® ’s Design Principles. Learn
how to customize cuts, colors and styles for all of your clients.
OPI®
GEL COLOR, GEL COLOR NAIL ART
& THE NEW GEL COLOR PEDICURE
The OPI® GelColor LED Light cures in a total of 4 minutes for
weeks of glossy wear that will make GelColor by OPI® your NEW
signature service. Learn revolutionizing color finished services,
fast “French” finishes, street-smart nail art and simple,
economical removals.
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NA
YOU HAVE THE OPPORTUNITY TO EARN ALL OF YOUR TX CE HOURS AT THIS SHOW!
PAUL DIGRIGOLI
RUSK®
ART OF LEADERSHIP: ON THE NEXT LEVEL
THE RUSK® DESIGN TEAM
BE AN ENTREPRENEUR “BEHIND THE CHAIR”
Learn one of our amazing haircutting techniques
in this 2-hour hands-on workshop.
$49.00 (Includes mannequin head.)
Whether you’re a salon or cosmetology school owner, manager,
booth renter or a team-based salon, take your business and
personal development to an exceptional level with this
comprehensive leadership workshop.
Discover the most important aspects of a team leader and harness
your entrepreneurial spirit! Learn the qualities to become a great
entrepreneur, the “secrets” to hiring the best stylists, the pros and
cons of booth leasing, and much more.
HOW TO BECOME A SUPER INSTRUCTOR!
Drive your students’ spark, passion and energy for years to come!
Learn how to deliver in a way that will get results and make a
MASSIVE IMPACT on your students.
HOW TO BUILD A HEALTHY SALON
Don’t be left behind! Learn everything that drives the healthiest
salons today–from attracting good stylists, understanding a profit
and loss statement, expanding brand awareness to working less
and making more. Plus, the importance of delegation and the
potential this industry has to offer.
YOUR FUTURE IN COSMETOLOGY IS
BRIGHTER THAN YOU THINK!
The future is bright! With unprecedented growth, the cosmetology
industry is one of the few “recession proof” careers today. Influence the
industry and learn info to propel you into your future as a cosmetologist.
PAUL MITCHELL®
LINDA YODICE & SCOTT COLE
rEvolution!
Superstar stylists from Paul Mitchell® bring cuts, colors and styles to life
with an exciting NEW booth/stage layout that puts you in the middle
of the action. Plus, get hands on with our NEW Pro Tools™ NEURO®
Collection and be one of the first to try our latest luxury, MarulaOil.
PRODUCT CLUB®
DEVIN FOX
HIGHLIGHTING BETWEEN THE LINES: BALAYAGE
Make ordinary blondes extraordinary, brunettes sparkle with
dimension, and redheads radiant with copper and strawberry
accents! Learn balayage in color correction using color panels, hair
painting and streams of color. This class is based upon the Celestial
Color Balayage Technique from Product Club®'s Highlighting
Between the Lines DVD, Vol. 3.
RUSK®
THE RUSK® DESIGN TEAM
CREATIVE COLORIST
(CLASSROOM)
Define who you are as a creative colorist in this Rusk® hair color
class. Whether you choose a bold contrast or create a dreamlike
mood, develop your success with Deepshine® Hair Color and
related products.
THE FLASHBACK COLLECTION (SHOWFLOOR)
The 2015 Flashback Collection is inspired by the trends of
yester-year. With a little inspiration and creativity, what was once
can be again. Evolve and allow your imagination to run free!
Join Unlimited Continuing Education, provider #1525, for enjoyable and informative courses that meet TDLR's
CE hour requirements, effective September 1, 2012. You can pre-register to avoid waiting in line and reserve your
classroom seating by visiting www.txunlimitedcedu.com. Space is limited, so register today! CE tickets may also
be purchased onsite in the convention center lobby at the CE Ticket Sales Counter. You may also acquire an
additional 1 hr. CE credit for simply attending the show! (1 hr. Show Credit requires a $10 processing fee*).
You must follow all the mandatory requirements listed below to receive credit.
CONTINUED
THE FLASHBACK COLLECTION:
HANDS-ON WORKSHOP (CLASSROOM)
Monday, May 4, 2015 | 1:00 pm - 3:00 pm
IF YOU ARE 65+ YEARS AND HAVE HELD A LICENSE FOR 15+ YEARS, YOU ONLY NEED 1 HOUR SANITATION TO
MEET ALL YOUR TX CE REQUIREMENTS. (THIS INCLUDES INSTRUCTORS.)
Seating is limited. See your Sales Consultant to attend.
SATIN SMOOTH®
Please contact Andrea Davis at 512.448.7633, 800.45.SALON or [email protected] or
Pam White at [email protected] for more info.
beBare™ HAIR REMOVAL: HEAD-TO-TOE WAXING*
Learn about the economical, safe and easy to use beBare™
wax-free hair removal system that allows you to offer comfortable
and lasting hair removal. beBare™ is perfect for novices and pros–in
any salon, spa or medi-spa.
*TEXAS DEPARTMENT OF LICENSING & REGULATION (TDLR) WILL BE ONSITE AT MAIN TICKET SALES AREA.
D ERMA R ADIANCE & S MOOTH S CULPT*
DermaRadiance provides organic microdermabrasion;
SmoothSculpt lifts, tightens and transforms the face and body.
Change your client’s life and elevate your business to the next level
with these unique systems!
MANDATORY for all who wish to receive TX CE credit for license renewal:
· Must purchase 1 hr. CE Show Credit at the CE Booth*.
· Must pay $10 processing fee to receive 1 hr. Show Credit*.
· Must purchase CE Ticket to attend CE Class.
· Must show Photo I.D. and Cosmetology License (Both at Ticket Sales Booth and CE Classroom).
· Must have Arlington Fashion Focus™ Show wristband to enter CE classroom.
· Must attend entire CE course to receive credit; you may not arrive late or leave early.
· No Refunds,­No Exceptions!
FEMALE BRAZILIAN WAXING*
Learn tips to take your Female Brazilian Waxing skills to the
next level. With advanced waxing techniques, this class will inspire
seasoned professionals and give new waxing technicians a plan for
confident Brazilian Waxing. Become an expert in three different
types of wax: soft, hard, and thin film.
*This is an advanced class with full-frontal nudity. No one under the age of 18 will
be permitted to attend. Out of respect for the model, waxing classes will begin on
time, and no entry will be permitted once the class has started.
SCRUPLES®
*EXCLUDES INSTRUCTORS
SCRUPLES® DESIGN TEAM
SKIP THE LINE!
IF YOU PRE-REGISTERED ONLINE, YOU DON'T HAVE TO WAIT IN LINE;
YOU CAN GO DIRECTLY TO THE CLASSROOM.
SYNERGY
The Scruples® Design Team blends and unites the duality of hard and
soft with cut, color and style in the new Synergy Collection. Inspired
by the Scruples® Gel and Crème Color range, this series showcases
high fashion trends for the ultimate freedom of expression.
SEBASTIAN®
TOTEMIC
The signs and symbols of traditional culture summon a global tribe
that is uniquely Sebastian®. Hair becomes decoration, armor and
art. The lines blur between headdress and hair, ceremonial beauty,
and a battle cry for artistry. Every twist and every textured strand
echoes its inspiration and moves us forward.
TIGI®
TIGI® CREATIVE TEAM
TIGI® ACADEMY COLLECTION:
REAL HAIR STYLES FOR REAL PEOPLE
The TIGI® Creative Team presents their NEW editorial-inspired
collection with the latest trends in cutting, coloring, styling and
finishing. Each collection hairstyle can be translated and duplicated
to work with the lifestyle, personal image and hair texture of real
people. Texture plays a key element in this collection, resulting in
lived-in looks to extend a person’s own sense of fashion style.
WELLA PROFESSIONALS™
THE SPRING COLLECTION: DISTILLED COLOR
Classes Will Take Place SUNDAY And MONDAY. Class Times
& Schedule Planner To Be Posted Online 45 Days Prior To The
Show; Please Visit FASHION-FOCUS.NET For Times!
ATTENTION TEXAS COSMETOLOGY LICENSEES:
Like light broken by a prism, layers of color reveal in hair. From red
to rich amber to cognac, black to deep violet blue, and blonde in
its purest form distilled to a pure white, the personality of color is
distilled and magnified to its iconic form.
No One Under The Age Of 16 Is Admitted On The Show Floor. Beauty Industry Professionals And Students Only.
No Refunds, All Sales are Final. Forms Of Payment Accepted On The Show Floor: Cash And Credit Card Only.
CE CLASS INFO:
CE CLASS TIMES
UNLIMITED CONTINUING EDUCATION ­ PROVIDER #1525
Unlimited Continuing
Education - Provider #1525
INSTRUCTOR: PAM WHITE
Sanitation, Laws & Instructor Methods
Pre-Registration Prices (online) CUTOFF: MAY 1ST
SAVE $5 – Visit www.txunlimitedcedu.com
· $15 – Sanitation 1 hr.
· $20 – Our Professional Industry 2 hrs.
· $45 – Instructors Only 4 hrs.
On-Site Prices:
· $10 – Show Attendance 1 hr.
· $20 – Sanitation 1 hr.
· $25 – Our Professional Industry 2 hrs.
· $50 – Instructors Only 4 hrs.
**PRE-REGISTRATION PRICES (ONLINE) SAVE $5
VISIT WWW.TXUNLIMITEDCEDU.COM
For Instructors Only!
(CE# TBA)
4 hrs. – Cost: $50**
Sun: 1:00 pm - 5:00 pm
Salon Sanitation
(CE# TBA)
1 hr. – Cost: $20**
Sun: 1:00 pm - 2:00 pm
Mon: 9:30 am - 10:30 am
Our Professional Industry
(CE# TBA)
2 hrs. – Cost: $25**
Sun: 10:00 am - 12:00 pm
Mon: 11:00 am - 1:00 pm
TBA - To Be Announced
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YO U R S U C C E S S M AT T E R S T O U S .
Geno Stampora
Geno Stampora
Geno Stampora and his work have been featured in Modern, American,
Salon Today, Nails, Nailpro, Dayspa, Launchpad, and almost every salon
and spa trade magazine. Geno has owned, managed and worked “behind
the chair” in his collection of salons. He has owned two beauty academies
where he also instructed. As an industry expert and speaker, Geno has
educated industry artists and sales people all over the world. In 2009, Geno
was inducted into the North American Hairstyling Awards Hall of Leaders.
Martin Parsons
Martin Parsons
Martin Parsons has long been recognized as a leader in advanced
education and for his highly entertaining and educational stage
performances. He was listed among the elite in Modern Salon’s ‘Top 75
Educators for the Past Century’ and was the recipient of the first Lifetime
Achievement Award in the Canadian hairdressing industry.
Fred Dengler
MIKAL
Fred Dengler
Fred co-founded the MIKAL Corporation in 1981 with the goal of designing
a powerful PC-based software program for the beauty industry. He is
dedicated to designing the ultimate Salon Management System (SMS).
Fred teaches over 50 beauty salon management and marketing classes a
year. His company received an All Star Var award in 2007. In 2011, MIKAL
won the RSPA Innovative Solutions Award for the ‘Beauty Industry Tablet
App.’ Fred has written numerous articles for Salon Today, Spa Management,
American Salon, and many other publications.
Paul DiGrigoli
Paul DiGrigoli
As the author of a highly popular book, “Booked Solid,” a hairdresser for
over 30 years and a current school and salon owner, Paul is a passionate,
creative, funny and dynamic motivational speaker and self-made
entrepreneur. He has won the “Entrepreneur of the Year” award from the
National Association for Community College Entrepreneurship and Modern
Salon’s honorarium “Excellence in Education” national award for his school’s
culture for the years of 2012, 2013 and 2014.
No One Under The Age Of 16 Is Admitted On The Show Floor. Beauty Industry Professionals And Students Only.
No Refunds, All Sales are Final. Forms Of Payment Accepted On The Show Floor: Cash And Credit Card Only.
TEXT
FFDFW to
70000 NOW!
DON'T MISS
the
FREEBIES!
•T
ext or Scan to receive text
messages throughout the show
for FREE gifts at vendor booths.
e in-the-know while on-the-go for
•B
your chance to get exclusive coupons.
PLUS, find out about special store
promotions all year long!
FREE samples available only to those who OPT IN to receive text
messages. Be one of the first to show your text message at the
booth and get your FREE sample. Limited quantities available.
While supplies last. No purchase required. Void where prohibited
by law.
By texting us, you are agreeing to opt-in to our mobile texting
program, and you agree to receive future promotional text
messages from Armstrong McCall®. Terms & Conditions: Our
text messages are intended for subscribers 16 and over and are
delivered via USA short code 70000. You may receive up to 10
message(s) per day of show text alerts and up to 4 message(s)
per month from Armstrong McCall® for deals and text alerts.
Message & data rates may apply. Phones with text messaging
capabilities are required, and subscribers on AT&T, Verizon
Wireless, T-Mobile ®, Sprint, Virgin Mobile USA, Cincinnati Bell,
Centennial Wireless, Unicel, U.S. Cellular ®, and Boost. For help,
text HELP to 70000, email [email protected], or
call +1-888-571-6554. Text STOP to short code 70000 to stop
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HOTEL INFO
S H E R ATO N A R LI N GTO N
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1500 Convention Center Drive | 817.261.8200
Rates: $159 Single/Double
$169 Triple • $179 Quad
Tickets available through:
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Rates effective until 4/9/2015.
Reservation Code: Armstrong McCall.
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H I LTO N A R LI N GTO N
2401 E. Lamar Blvd. | 817.640.3322
Rate: $145 Single/Double/Triple/Quad
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